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    <title>Straight Up!</title>
    <description>🎙 Our podcast  🎙is about human centred led people/companies - we will be hosting 🥝 kiwis  🥝(plus some international guests) from all industries, like business, design, customer experience, sales, tech etc.
To tell us about their process, experiences and what does human centre means to them 🍻

Each of us has the knowledge and experiences they accumulated through life. ✨ Learning from the experience of others is one of the things that accelerate the progress of work and the understanding of how to evolve and innovate  ↗️↗️↗️

👐 You are invited to join us on this fascinating journey and dive into the mind of curious and exceptional people  👑

We are
👉 Steven Male - Founder of Inbound NZ https://inbound.org.nz  👈 
&amp;  👉 Avi Shenkin - Founder of EndUser https://enduser.co.nz  👈 </description>
    <copyright>1990 - 2019 Straight Up!</copyright>
    <language>en</language>
    <pubDate>Sun, 10 Nov 2019 22:16:49 +0000</pubDate>
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      <title>Straight Up!</title>
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    <link>https://straightuppodcast.co.nz</link>
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    <itunes:summary>🎙 Our podcast  🎙is about human centred led people/companies - we will be hosting 🥝 kiwis  🥝(plus some international guests) from all industries, like business, design, customer experience, sales, tech etc.
To tell us about their process, experiences and what does human centre means to them 🍻

Each of us has the knowledge and experiences they accumulated through life. ✨ Learning from the experience of others is one of the things that accelerate the progress of work and the understanding of how to evolve and innovate  ↗️↗️↗️

👐 You are invited to join us on this fascinating journey and dive into the mind of curious and exceptional people  👑

We are
👉 Steven Male - Founder of Inbound NZ https://inbound.org.nz  👈 
&amp;  👉 Avi Shenkin - Founder of EndUser https://enduser.co.nz  👈 </itunes:summary>
    <itunes:author>Avi Shenkin and Steven Male</itunes:author>
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    <itunes:keywords>journey, business, customer experience, design, human-center, new zealand, auckland</itunes:keywords>
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      <itunes:name>Avi Shenkin and Steven Male</itunes:name>
      <itunes:email>steven@inbound.org.nz</itunes:email>
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    <itunes:category text="Business"/>
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      <title>Accidental serial-entrepreneur - Straight Up 05 - Yaela Raber</title>
      <description>Yaela Raber started a multinational, multi-million dollar agency (by accident) sold it and founded another company called the C.E.OHM to help entrepreneurs and founders through the mysterious journey of starting a business. 

She tells us about the struggles setting a work-life balance while growing her business and how we should be unapologetically ambitious but at the same time, not compromise on our life outside the "shop". In other words, how to GO BIG &amp; GO HOME! 

Links: 
https://www.instagram.com/c.e.ohm/
www.the-ceohm.com</description>
      <pubDate>Sun, 10 Nov 2019 22:16:49 +0000</pubDate>
      <author>steven@inbound.org.nz (Avi Shenkin and Steven Male)</author>
      <link>https://straightuppodcast.co.nz/episodes/accidental-serial-entrepreneur-straight-up-05-yaela-raber-Yxrcl7yH</link>
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      <itunes:title>Accidental serial-entrepreneur - Straight Up 05 - Yaela Raber</itunes:title>
      <itunes:author>Avi Shenkin and Steven Male</itunes:author>
      <itunes:duration>00:59:25</itunes:duration>
      <itunes:summary>Yaela Raber started a multinational, multi-million dollar agency (by accident) sold it and founded another company called the C.E.OHM to help entrepreneurs and founders through the mysterious journey of starting a business. 

She tells us about the struggles setting a work-life balance while growing her business and how we should be unapologetically ambitious but at the same time, not compromise on our life outside the "shop". In other words, how to GO BIG &amp; GO HOME! 

Links: 
https://www.instagram.com/c.e.ohm/
www.the-ceohm.com</itunes:summary>
      <itunes:subtitle>Yaela Raber started a multinational, multi-million dollar agency (by accident) sold it and founded another company called the C.E.OHM to help entrepreneurs and founders through the mysterious journey of starting a business. 

She tells us about the struggles setting a work-life balance while growing her business and how we should be unapologetically ambitious but at the same time, not compromise on our life outside the "shop". In other words, how to GO BIG &amp; GO HOME! 

Links: 
https://www.instagram.com/c.e.ohm/
www.the-ceohm.com</itunes:subtitle>
      <itunes:keywords>founder, ambitious, serial-entrepenruer, work-life balance, entrepenruer, business growth, ceo, business</itunes:keywords>
      <itunes:explicit>yes</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>5</itunes:episode>
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      <title>The birth of Design Sprints - Straight Up 04 - Jake Knapp</title>
      <description>
        <![CDATA[<p>Jake Knapp is the inventor of the Design Sprint and a New York Times bestselling author! Jake spent ten years at Google and Google Ventures, where he created the Design Sprint process. He's written two books, Sprint and Make Time. Previously, Jake helped build products like Gmail and Google Hangouts.</p><p>Jake tells us about his idea of product empathy, the process through the birth of the Design Sprint. He also shares his insight on the similarities and differences between New Zealand and Silicon Valley and what's the best way to reach out to people in a relationship based ecosystem.</p><p> </p><p>Links: https://jakeknapp.com</p>
]]>
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      <pubDate>Mon, 16 Sep 2019 23:20:24 +0000</pubDate>
      <author>steven@inbound.org.nz (Avi Shenkin and Steven Male)</author>
      <link>https://straightuppodcast.co.nz/episodes/the-birth-of-design-sprints-straight-up-04-jake-knapp-Bfhwou_N</link>
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        <![CDATA[<p>Jake Knapp is the inventor of the Design Sprint and a New York Times bestselling author! Jake spent ten years at Google and Google Ventures, where he created the Design Sprint process. He's written two books, Sprint and Make Time. Previously, Jake helped build products like Gmail and Google Hangouts.</p><p>Jake tells us about his idea of product empathy, the process through the birth of the Design Sprint. He also shares his insight on the similarities and differences between New Zealand and Silicon Valley and what's the best way to reach out to people in a relationship based ecosystem.</p><p> </p><p>Links: https://jakeknapp.com</p>
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      <itunes:title>The birth of Design Sprints - Straight Up 04 - Jake Knapp</itunes:title>
      <itunes:author>Avi Shenkin and Steven Male</itunes:author>
      <itunes:duration>01:11:06</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
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      <title>Evolution over transformation - Straight Up 03 - Llori Valenzuela</title>
      <description>Llori Valenzuela is the head of online sales at Fonterra. She is passionate about customer-led design and delivering value to both customers and stakeholders. Llori tells us about her journey from studying nutrition and food science in the US through to overseeing the evolution of the human-centred approach at Fonterra. A unique insight into what it’s like to make an impact from within a large organisation.

Links:
https://www.linkedin.com/in/llori-valenzuela-79580b1/

The views Llori expresses are her own and not that of her employer.</description>
      <pubDate>Wed, 4 Sep 2019 04:36:42 +0000</pubDate>
      <author>steven@inbound.org.nz (Avi Shenkin and Steven Male)</author>
      <link>https://straightuppodcast.co.nz/episodes/evolution-over-transformation-straight-up-03-llori-valenzuela-s3L8ZWCq</link>
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      <itunes:title>Evolution over transformation - Straight Up 03 - Llori Valenzuela</itunes:title>
      <itunes:author>Avi Shenkin and Steven Male</itunes:author>
      <itunes:duration>01:01:11</itunes:duration>
      <itunes:summary>Llori Valenzuela is the head of online sales at Fonterra. She is passionate about customer-led design and delivering value to both customers and stakeholders. Llori tells us about her journey from studying nutrition and food science in the US through to overseeing the evolution of the human-centred approach at Fonterra. A unique insight into what it’s like to make an impact from within a large organisation.

Links:
https://www.linkedin.com/in/llori-valenzuela-79580b1/

The views Llori expresses are her own and not that of her employer.</itunes:summary>
      <itunes:subtitle>Llori Valenzuela is the head of online sales at Fonterra. She is passionate about customer-led design and delivering value to both customers and stakeholders. Llori tells us about her journey from studying nutrition and food science in the US through to overseeing the evolution of the human-centred approach at Fonterra. A unique insight into what it’s like to make an impact from within a large organisation.

Links:
https://www.linkedin.com/in/llori-valenzuela-79580b1/

The views Llori expresses are her own and not that of her employer.</itunes:subtitle>
      <itunes:keywords>customer experience, corporate, new zealand, auckland, sales, human centred design</itunes:keywords>
      <itunes:explicit>no</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>3</itunes:episode>
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      <title>Show, don't tell - Straight Up 02 - Yvonne Leong</title>
      <description>Yvonne Leong is an experience designer and innovator. She is passionate about creating experiences to help others bring their awesome (whole) self to work. Yvonne tells us about her journey from (human-centred) sales to co-founding the design practice at Vodafone, and how to jump on a Silicon Valley adventure when the opportunity comes knocking.

Links:
https://www.linkedin.com/in/curiouskidyvonneleong/

"This episode is a look back on Yvonne's personal journey, and time at Vodafone, she since departed Vodafone to pursue a more significant impact in the future of living. "</description>
      <pubDate>Tue, 21 May 2019 04:56:02 +0000</pubDate>
      <author>steven@inbound.org.nz (Avi Shenkin and Steven Male)</author>
      <link>https://straightuppodcast.co.nz/episodes/show-don-t-tell-straight-up-02-yvonne-l-rfjjliuM</link>
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      <itunes:title>Show, don't tell - Straight Up 02 - Yvonne Leong</itunes:title>
      <itunes:author>Avi Shenkin and Steven Male</itunes:author>
      <itunes:duration>01:27:22</itunes:duration>
      <itunes:summary>Yvonne Leong is an experience designer and innovator. She is passionate about creating experiences to help others bring their awesome (whole) self to work. Yvonne tells us about her journey from (human-centred) sales to co-founding the design practice at Vodafone, and how to jump on a Silicon Valley adventure when the opportunity comes knocking.

Links:
https://www.linkedin.com/in/curiouskidyvonneleong/

"This episode is a look back on Yvonne's personal journey, and time at Vodafone, she since departed Vodafone to pursue a more significant impact in the future of living. "</itunes:summary>
      <itunes:subtitle>Yvonne Leong is an experience designer and innovator. She is passionate about creating experiences to help others bring their awesome (whole) self to work. Yvonne tells us about her journey from (human-centred) sales to co-founding the design practice at Vodafone, and how to jump on a Silicon Valley adventure when the opportunity comes knocking.

Links:
https://www.linkedin.com/in/curiouskidyvonneleong/

"This episode is a look back on Yvonne's personal journey, and time at Vodafone, she since departed Vodafone to pursue a more significant impact in the future of living. "</itunes:subtitle>
      <itunes:explicit>no</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>2</itunes:episode>
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      <title>Businesses are a collection of people - Straight Up 01 - Elle Bell</title>
      <description>Elle Bell is a customer experience transformational specialist and an entrepreneur. 
She tells us about B2B human-centred approaches and how to make time to volunteer and start a new startup without quitting your day job!

Elle's exciting startup is called SpacetoCo and in short, it's an Airbnb for business spaces!

Links:
www.spacetoco.com 
elle@spacetoco.com
https://www.linkedin.com/in/elle-bellnz/

“The views Elle expresses are her own and not that of her employer - Accenture"</description>
      <pubDate>Wed, 1 May 2019 07:05:50 +0000</pubDate>
      <author>steven@inbound.org.nz (Avi Shenkin and Steven Male)</author>
      <link>https://straightuppodcast.co.nz/episodes/businesses-are-a-collection-of-people-s-yKgd_gCb</link>
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      <itunes:title>Businesses are a collection of people - Straight Up 01 - Elle Bell</itunes:title>
      <itunes:author>Avi Shenkin and Steven Male</itunes:author>
      <itunes:duration>01:10:07</itunes:duration>
      <itunes:summary>Elle Bell is a customer experience transformational specialist and an entrepreneur. 
She tells us about B2B human-centred approaches and how to make time to volunteer and start a new startup without quitting your day job!

Elle's exciting startup is called SpacetoCo and in short, it's an Airbnb for business spaces!

Links:
www.spacetoco.com 
elle@spacetoco.com
https://www.linkedin.com/in/elle-bellnz/

“The views Elle expresses are her own and not that of her employer - Accenture"</itunes:summary>
      <itunes:subtitle>Elle Bell is a customer experience transformational specialist and an entrepreneur. 
She tells us about B2B human-centred approaches and how to make time to volunteer and start a new startup without quitting your day job!

Elle's exciting startup is called SpacetoCo and in short, it's an Airbnb for business spaces!

Links:
www.spacetoco.com 
elle@spacetoco.com
https://www.linkedin.com/in/elle-bellnz/

“The views Elle expresses are her own and not that of her employer - Accenture"</itunes:subtitle>
      <itunes:keywords>customer experience, human centred, new zealand, spaces, design, auckland, business, user experience</itunes:keywords>
      <itunes:explicit>no</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>1</itunes:episode>
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