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your updated content plan for 2026: create for your brand, not the algorithms

alyssa@inspiredmediaco.com (Alyssa Chan-Evangelista) — Mon, 5 Jan 2026 18:21:13 +0000

🎧 DIY Your Content Plan With Intention (Not the Algorithm)

If you’ve ever downloaded a content calendar, tried to follow someone else’s posting routine, or felt overwhelmed by all the “you should be doing this” advice… this episode is for you.

In this solo episode, we break down how to DIY your own content plan so you’re creating with clarity, confidence, and intention, not chaos, burnout, or algorithm anxiety.

✨ What You’ll Learn In This Episode

• The difference between a content plan vs a content strategy and why confusing the two keeps creators stuck
• Why creating for the algorithm sets you up for inconsistency and frustration
• How to choose a sustainable posting cadence you can actually maintain
• What content pillars really are (and why “educate, inspire, entertain” isn’t it)
• How to build a simple weekly content schedule that removes decision fatigue
• How to review your content monthly and pivot intentionally using real data
• The difference between your creative brain vs CEO brain and when to let each one lead
• Why repetition is not boring, it’s strategic
• How to lean into what’s working instead of constantly chasing new ideas

🔗 Resources Mentioned

👉 FREE Notion Content Calendar
👉LISTEN NEXT: IT GIRL AGENDA podcast episode (planning the new year together)
👉 Digital blueprints to craft your social strategy

Your 2026 rebrand blueprint: THE IT GIRL AGENDA

alyssa@inspiredmediaco.com (Alyssa Chan-Evangelista) — Thu, 1 Jan 2026 19:52:13 +0000

🎧 Episode: Creating Your It Girl Agenda for 2026

Welcome to the first episode of the Inspired Media Podcast of 2026 🤍
We’re kicking off the year with our annual tradition: creating your IT GIRL AGENDA!!!!

2026 isn’t about burning everything down or starting from scratch.
This is a refinement year. We’re building on what already works, learning from 2025, and stepping into a more intentional version of ourselves.

In this episode, I walk you through my updated It Girl Agenda framework so you can plan the year without overwhelming yourself.

✨ What We Cover

• Why you should plan for the year but focus on the quarter
• How to do a real audit of 2025 (results and feelings)
• The four categories every It Girl Agenda needs
• Why identity matters more than goals
• How to set one focused goal per category without burnout
• A simple system to stay consistent all year

🧠 The It Girl Agenda Framework

Rule #1: Plan the year, but hyper focus on the quarter

Step 1: The Audit
Review your calendar, camera roll, finances, and notes
Audit how things felt, not just what happened

Step 2: Set goals in four categories
Business
Socials
Finances
Personal

Step 3: Identity first
Start with “I’m the type of person who…”
Goals follow identity, not the other way around

Step 4: One goal per category
Attach one to two realistic weekly action items

🤍 Final Thoughts

Your value is not defined by what you accomplished in 2025.
Ambition is honorable. Wanting more is honorable. Planning is honorable.

But the pressure doesn’t have to come from you.

Give it to God and let 2026 show you how good it can be.

📌 Pro Tips

• Film yourself creating your It Girl Agenda in January
• Make a phone folder titled “2026” for ideas, milestones, and memories
• Share this episode with a friend who needs a fresh start

Save this episode, send it to your people, and tag me when you’re creating your It Girl Agenda so I can hype you up 🤍

how to ACTUALLY build YOUR PERSONAL BRAND in 2026 (the personal brand starter pack)

alyssa@inspiredmediaco.com (Alyssa Chan-Evangelista) — Mon, 29 Dec 2025 18:14:25 +0000

Holiday sale details + breakdown in here: In this episode, I’m breaking down what it actually means to build a personal brand in 2026 without chasing trends, niches, or virality. If you’re entering a new era, planning a rebrand, or craving clarity, this episode is your Personal Brand Starter Pack.

What I Talk About

What a personal brand really is (and what it’s not)

Why followers and views don’t equal trust or impact

How to stop copying what everyone else is doing and start building something that feels like you

The Personal Brand Starter Pack

You-Coded Content™ – how you say something matters more than what you say

Unselfish Content™ – lifestyle content that invites people in instead of showing off

Signature Style Series™ – repeatable formats and visual cues that build recognition

Lifestyle Pillar™ – the subtle details that make your brand memorable

Passion + Purpose – building from intention, not validation

Scalability – creating a brand that supports where you’re actually going

It Girl Mentality – taking action from confidence, not comparison

A personal brand isn’t built by following rules. It’s built by knowing who you are, how you want people to feel, and showing up consistently from that place. When your foundation is clear, every content decision gets easier.

🎁 End of Year Sale

I have a TONNNNNN of free resources but if you were looking for something a little extra, we're on the last days of the holiday sale 2025.

✨ Discounts on:

3 for 30% off bundles on:

Unselfish Content™
Signature Style Series™
Social Stand Out
YOU-CODED Minimind (Backstage edition)

And 15% off standalone

The sale ends December 31st.
Last 3 days of the sale are live: Gift your brand something that will give back <3

Let’s make 2026 the “I can’t believe I did that” year, not the “I should have” year 🤍

UNSELFISH SELLING: the strategies, methods, and lessons that got me $6K in 2 days passively

alyssa@inspiredmediaco.com (Alyssa Chan-Evangelista) — Thu, 3 Jul 2025 16:30:49 +0000

Hey Bestie 🤍🫶
If you watched the last episode or you’ve been tuning into my content, you know I’m all about unselfish content — but today, we’re talking about unselfish selling and how the two actually come from the same place. I’m currently in a soft launch (July 2025 vibes), and I figured this would be the perfect time to give you the real behind-the-scenes on what it actually looks like to launch a course that connects, converts, and doesn’t make people roll their eyes.

This episode is a mix of storytelling, live lessons, and strategy — no gatekeeping, just real tea from the trenches. If you're planning to launch your own digital product or you’ve been side-eyeing the course world wondering if it’s still worth it... this one’s for you. 💻

🖊 WHAT WE'RE COVERING:

Why courses have been getting canceled on social media — and why that’s kind of fair
The exact numbers from my soft launch: 50+ sales in 2 days, 80+ in 6 days, $8K+ in revenue
What I focused on to make the course actually valuable — content, structure, delivery
My IG-first marketing approach: what worked, what surprised me, and what I’d do differently
A breakdown of the entertaining vs. inspirational vs. educational content angle
How I built trust and prepped my audience before launch without being annoying
Lessons in selling through serving (and why your offer isn’t about you — it’s about them)
Tangible tips for building and launching your own digital product in 2025

If you’re in your course era, or even just thinking about it, this episode is your permission slip to do it ethically and intentionally — while still getting paid. 💸 Let’s normalize launching without scamming, shall we?

LET'S YAP:

Instagram @inspiredmedico

TikTok @inspiredmediaco

RESOURCES:

Get the UNSELFISH CONTENT guide

Opt into SOCIAL STAND OUT 2.0: the social strategy blueprint

SHOP (affiliate link) :

Instagram @kiramackenzie)

UNSELFISH CONTENT™ : the framework to get people to care about you and your lifestyle

alyssa@inspiredmediaco.com (Alyssa Chan-Evangelista) — Wed, 25 Jun 2025 17:28:07 +0000

welcome to DAY 1 of your It Girl Content Rebrand!!! the first assignment: deep diving into SELFISH vs. UNSELFISH CONTENT. if you’re making vlogs, GRWMs, or “come with me” style content and wondering why it’s not growing your brand or building a real community, this one’s for you. you’ll learn the difference between selfish vs. unselfish content, and how to instantly elevate your lifestyle videos so they actually make people feel something.

✨ THE NOTES:

we’ve lost the plot with lifestyle content — it’s cute, but not always meaningful.

selfish content = narrating your life without a story or point.
unselfish content = still about you, but for your audience.
a framework to help you turn a selfish vlog into a cohesive, engaging, and unselfish vlog
the content angles
- entertaining – funny, chaotic, engaging
- educational – tips, takeaways, what you’ve learned
- inspirational – shift a mindset or share a powerful moment

📌MENTIONED IN THIS EPISODE:

NOW LIVE: The Unselfish Content™ Guide — visual examples + deeper breakdowns + actionable frameworks: OPT IN

unselfish vlog example: @InspiredMediaCo

the strategy behind a cult-like brand, influencer strategy, and angel investing ft. Kira Jackson (@kiramackenzie)

alyssa@inspiredmediaco.com (Alyssa Chan-Evangelista) — Thu, 22 May 2025 13:55:03 +0000

Have you ever wondered what goes on behind-the-scenes your favorite brands? Strategy, product, influencer marketing, how to get noticed by them? In today’s episode we have a veryyyyy special guest, Kira Jackson, the chief brand officer at Set Active (yeahhhh SET ACTIVE!!!!), breaking the fourth wall and revealing it all for us to learn from. Whether you’re a founder or business owner wanting to stand out from the noise of socials or a creator who has a dream brand that you'd would luv to work with, we’re getting INTO ITTTTT!

the BTS of brand strategy for Set Active
influencer marketing (what they look for when working with influencers)
angel investing
work-life balance as a working mom

🤍 CONNECT WITH KIRA

TikTok (@kiramackenz)

✨LET'S YAP

Instagram (@inspiredmediaco)

TikTok (@inspiredmediaco)

🔗RESOURCES

Free Notion Content Calendar

SOCIAL STAND OUT 2.0: the social strategy blueprint

🛒SHOP

Fave content tools

Fave lifestyle recs

growing as a content creator sustainably, bad social media advice, youtube in 2025, and embracing the cringe with tess barclay (@tessbarclay)

alyssa@inspiredmediaco.com (Alyssa Chan-Evangelista) — Wed, 2 Apr 2025 17:21:15 +0000

Today’s guest is extra, extraaaa special – literally the collab I’ve been counting down the days for! We’re sitting down with the founder of Busy Blooming, Tess, to talk about her journey from corporate 9-5 to full-time content creator and business owner. We’re ✨unpacking ✨ alllllll the social media tea on:

Tess’ journey: from corporate marketing to running Busy Blooming & being a full-time creator
Social media advice that needs to goooo (spoiler: you don’t need to post 6x a day to be successful)
The biggest mistakes creators make & how to avoid them
Starting a YouTube channel? Tess breaks it all down step by step
Managing YouTube vs. short-form content & workflow hacks
The reality of being a content strategist – the behind-the-scenes, struggles, and sustainability
Sharing "edu" content without feeling ick

And as Tess always says EMBRACE. THE. CRINGE. (it's giving IT GIRL ENERGYYYYYY) <3

Connect with Tess:

Instagram: @tessbarclay

TikTok: @tess.barclay

LET'S YAP:

Instagram @inspiredmedico

TikTok @inspiredmediaco

RESOURCES:

Opt into SOCIAL STAND OUT 2.0: the social strategy blueprint

SHOP (affiliate link) :

a step-by-step guide to crafting your SIGNATURE STYLE SERIES

alyssa@inspiredmediaco.com (Alyssa Chan-Evangelista) — Thu, 27 Mar 2025 17:05:04 +0000

The episode you’ve all been waiting for: Signature STYLE Series! This episode is your step-by-step guide to crafting a series that you’ll be KNOWN for (well at least one way to do it). And trust me, the “STYLE” part? It’s everything!!!! So allow me to be your social media strategist for a day:

Why This Works (Receipts Inside 👀)

What happened when my clients started their own:

Client A: Brand deal booked after just 5 episodes + increased engagement + increased website traffic
Client B: 40K+ followers in 3 days
Client C: From 40K views to 400K+ on her SSS
Client D: A 5.5M views viral hit from 2023 that’s still performing stronggggg in 2025

How to Build your Signature Style Series

Creating content around YOUR life, not changing your life for content
Intentional Inspiration
Focusing on YOUR style (editing, catchphrases, music, fonts—your signature elements).
Examples of signature style series
Quick tips to get you into ✨production mode✨

Signature Styles Series has become one of my favorite parts of working with creators and business owners on their socials. Now, if you''re inspired to started your own: DM me on ig/tiktok and keep me updated on your progress! I LUVVVV seeing your SSS success stories, and who knows, maybe I’ll feature yours next <333

LET'S YAP:

Instagram @inspiredmedico

TikTok @inspiredmediaco

RESOURCES:

Opt into SOCIAL STAND OUT 2.0: the social strategy blueprint

SHOP (affiliate link) :

success in your 20's (pt. 2) – the hard truths & uncomfy shifts from making $500k as a content ceo

alyssa@inspiredmediaco.com (Alyssa Chan-Evangelista) — Thu, 13 Mar 2025 16:45:18 +0000

the creator economy is worth $250 BILLION dollars, so it’s safe to say THERE IS MONEY TO BE MADE, but let’s be soooo for real about the other side of “making a lot of money” as a creator (or should i say creator CEO). this episode is part 2 of the raw, unfiltered lessons from scaling to half a million dollars as a creator ceo. here’s what i wish i knew:

1. you won’t always get the recognition you think you deserve—keep going anyway

2. hustle is addicting, just bc something is “familiar” to do, doesn’t mean it’s the best way to do something.

3. it’s one thing to make money, it’s another to manage it: your mind needs to catch up to your bank account

4. there’s a lot of waiting

5. don’t rely on brand deals

6. people-pleasing will hold you back

7. taxes are actually the worse thing ever (i cried)

8. success may not feel like what you imagined

9. cultural expectations around money make things complicated

10. grit is IT!!!

LET'S YAP:

Instagram @inspiredmedico

TikTok @inspiredmediaco

RESOURCES:

Opt into SOCIAL STAND OUT 2.0: the social strategy blueprint

SHOP (affiliate link) :

success in your 20’s: lessons from making 1/2 million dollars in 1 year as a founder, social media strategist, and content creator

alyssa@inspiredmediaco.com (Alyssa Chan-Evangelista) — Fri, 28 Feb 2025 19:23:08 +0000

my most nerve-wracking, shaking in my boots, i'm sweatinggggg episode, but i'm finally ready to share:

after 3 years, i hit 100K followers on tiktok (now almost 100K on ig)

in less than 2 years, i hit 6 figures

in 2024, i made 1/2 million dollars

in january this year, i made $70K

in 14 days i launched my podcast (now: 70K+ downloads)

success in your 20’s is a balancing act: enjoy your youth but also take advantage of it. this episode will be part 1 on the lessons i learned through success milestones, money milestones, growth, and what it REALLY took to get here. not just the "everyone can do this!!" narrative, but the real, raw, vulnerable, hard conversations on success and how at 25 years old i was an am able to build a successful online business and a life that 10 year old me only dreamed of. i've been holding off talk about money and success bc in all honestly, most conversations give me the ick, most conversations are all about the flashy numbers, but lack TRUTH and SUBSTANCE. so my goal in sharing these wins is to offer that to you: to hopefully inspire, show you what's possible, but also to create a space where these conversations are OKAY TO HAVE. and lastly, my "top secret", i give this all to God: He is my co-founder, my partner, my #1 mentor, it is through Him all biggest, wildest, most ambitious dreams are possible no matter where you come from, no matter what stats are against you, no matter how impossible it seems, there is NO WASTED POTENTIAL when we are fulfilling His purpose. i blessed and honored you're here <3

p.s if ANY of this resonated with you, i would LUV to know your feedback, experience, thoughts on here, ig, tt, whatever feels best for you!!!

LET'S YAP:

Instagram @inspiredmedico

TikTok @inspiredmediaco

RESOURCES:

Opt into SOCIAL STAND OUT 2.0: the social strategy blueprint

Join the waitlist for Social Media Management

SHOP (affiliate link) :

Opt into SOCIAL STAND OUT 2.0: the social strategy blueprint

unselfish vlogs + more ways to leverage your lifestyle in your content

alyssa@inspiredmediaco.com (Alyssa Chan-Evangelista) — Wed, 8 Jan 2025 17:37:50 +0000

so you wanna leverage your lifestyle and personality in you content? PPEERRIODDDDD. in this episode we’re talking through tangible ways to create YOU-CODED content that resonates with your audience.

Episode Breakdown:

Mindset First: Your brand isn’t just about you. Focus on the impact you want to make and the bigger picture beyond your own goals.
Lifestyle Content That Hits: Stop making “selfish” vlogs that are just about you—invite your audience in with storytelling, conflict, and context that keeps them wanting MORE and allows us to connect with you <3
Set Intentional Goals: Think beyond going viral. Use lifestyle content to grow your brand, flex your creativity, and nurture with your audience.
Methods: Create memorable catchphrases, use unique branding elements that showcase YOUR personal style, and catch the influencer accent.

lifestyle content isn’t just about showing your life—it’s a way to connect, inspire, and share multiple sides of who you are authentically <3

send this to a bestie, and of course I’d LUVVVV to hear your thoughts, notes, wins, whatever on IG + TT @inspiredmediaco <3

LET'S YAP:

Instagram @inspiredmedico

TikTok @inspiredmediaco

RESOURCES:

Social Media Management Application

SHOP (affiliate link) :

tune into the IT GIRL AGENDA episode where we are step-by-step planning the new year together (11 min)

things to LEAVE BEHIND in 2024 (and the MUCH BETTER alternatives) to set your brand up for SUCCESS

alyssa@inspiredmediaco.com (Alyssa Chan-Evangelista) — Wed, 1 Jan 2025 18:44:50 +0000

say it with me: in 2025 we are ONLY ACCEPTING IT GIRL BEHAVIOR💅. buuuuut we cannot build that up without TAKING OUT THE TRASH so in this episode we’re going through the main social media “practices, habits, tips” (and some lifestyle as well) that DID NOT make the cut on the IT GIRL AGENDA as well as the farrrrr better alternatives🤌✨✨

my verse of the year to you:

Psalm 65:11

11 You crown the year with a bountiful harvest;

even the hard pathways overflow with abundance.

i hope this year is so nourishing, fun, exciting, and progressively challenging for you. 2025 is ours and as always i’m so happy you’re here <3

what’s next:

browse my fave content/lifestyle recs

THOUGHTS? FEEDBACK? WINS? LET’S YAP ABOUT IT:

Instagram @inspiredmedico

TikTok @inspiredmediaco

RESOURCES:

Opt into SOCIAL STAND OUT 2.0: the social strategy blueprint

Join the Waitlist for Social Media Management

your IT GIRL new year rebrand: the step-by-step guide to bringing your vision board to life

alyssa@inspiredmediaco.com (Alyssa Chan-Evangelista) — Mon, 23 Dec 2024 19:02:01 +0000

what's going viral rn? the girlies are planning their new years rebrand at 1am...and honestly i get it LOL! BUT what if i told you i have the PERFECT next step to your vision boarding aka the ✨IT GIRL AGENDA✨:

take last year lookseyyy👀
focus on the 4 main categories: 💻BIZ, 🤝SOCIALS, 💸FINANCES, 🤍PERSONAL
🖊️plan goals/focuses in each of the 4 main categories
👟write AT LEAST 1 small action item per focus/goal
🕊️pray over your plan (Jeremiah 29:11)

as we're all in our planning era, just remember, you can't THINK your way to success, it's ACTION that makes the BIGGEST IMPACT (yes even the small steps). and if you're tuning it/working on your OWN it girl agenda, i'd LUV to see it so tag/dm me @inspiredmediaco <3

MERRY CHRISTMAS AND HAPPY NEW YEAR! here's to becoming the IT GIRL version of ourselves 😌

next steps:

podcast episode: launching a podcast within 14 days

want a little more social strategy support for the new year? Opt into SOCIAL STAND OUT 2.0: the social strategy blueprint

LET'S VIBE:

Instagram @inspiredmedico

TikTok @inspiredmediaco

RESOURCES:

Apply for Social Media Management

SHOP (affiliate link) :

tune into my episode on the Make Shift Happen podcast

from $1K to $1 MILLION: the success, growth, and money mindset shifts you can start practicing today w/ @_samanthadaily

alyssa@inspiredmediaco.com (Alyssa Chan-Evangelista) — Wed, 27 Nov 2024 19:11:05 +0000

i hate to say it but: if you want to BE successful, you have to ACTUALLY DECIDE to be successful. simple? yes. always easy? no. in this episode with business mentor and podcast host, Samantha (@_samanthadaily), we're getting into the most impactful success, growth, and money mindset shifts that will get you out of "that would be nice" to "oh I REALLY DID THAT!" (hello IT GIRLLLLLLL). throughout her career from living in Spain, making a thousand euro per month, to making her first million dollars, she has accomplished:

— Built a $100,00 figure business in 1 year

— Became a millionaire by 29

— Over 1M podcast downloads

— Recurring 6 figure launches

becoming the best version of herself has not only completed changed the trajectory of her life, but her business, her relationships, the way she sees and uses social media, the way she creates content, and in this episode, we can really see how connected all of these things are. i CANNOT WAIT for you to tune in and hear about any "ah-ha" moments that come up (don't forget to share, tag me, and send this to your fellow entrepreneur/creator bestie) <3

CONNECT WITH SAMANTHA:

IG: _samanthadaily

LET'S VIBE:

Instagram @inspiredmedico

TikTok @inspiredmediaco

RESOURCES:

Opt into SOCIAL STAND OUT 2.0: the social strategy blueprint

SHOP (affiliate link) :

selling is flirty: the strategy + tactics behind my FIRST minimind launch ($20K in sales + sold out group program)

alyssa@inspiredmediaco.com (Alyssa Chan-Evangelista) — Thu, 21 Nov 2024 17:38:27 +0000

DONT BE ALARMED!!! this isn't some "make an extra $10K in 10 minutes" scheme BAHHAHAH no thanks. we talk A TON about a human-first POV to content and the same thing goes with selling. my first big launch of 2024 was a digital course, SOCIAL STAND OUT 2.0, and because of that launch, i hit my highest sales month YET: $60K. we luv a "passive income" moment but WE EXTRA LUV "live-time" collaboration. the YOU-CODED minimind was an offer i've been sitting on for 1 year and i finally brought it to life in 2024 aka THE BEST GIRL GROUP EVERRRRRR <3. something about sales gives slimy car salesmen, not to mention the endless scams online, so in this episode i'm breaking down the strategies + tactics + mental notes i used to:

sell out my first minimind ever on mainly IG stories
launch WITHOUT a formal launch plan or overly "selling on feed"
sell WITHOUT any ads
have the most fun, "light-weight", vibeyyyy launch ever that brought $20K in sales

BUT WAIT...there's MORE! LOL i'm no sales expert BUT i'm linking my episode with Natasha Zork, business mentor and sales queeneeeen, so you can get her expert take on selling without the ick (the perfect step 2 after tuning into this one!)

POD EPISODE WITH NATASHA

LET'S VIBE:

Instagram @inspiredmedico

TikTok @inspiredmediaco

RESOURCES:

Opt into SOCIAL STAND OUT 2.0: the social strategy blueprint

SHOP (affiliate link) :

Opt into SOCIAL STAND OUT 2.0: the social strategy blueprint

lessons after 6 years as a social media manager with Mila Holmes (@bymilaholmes)

alyssa@inspiredmediaco.com (Alyssa Chan-Evangelista) — Thu, 19 Sep 2024 17:00:19 +0000

my fellow SMM’s/VA’s/OSP’s THIS ONE’s FOR YOUUUUUUU! with 6 years of social media management experience, i sat down with Mila Holmes to dive deep into the growth of her career from freelance SMM to now starting an agency, her processes on booking clients, how she’s been able to craft effective workflows with clients today, ANNDDD answering some of your questions to become a successful social media manager. i literally have screenshots of Mila’s tiktoks from the beginning of my business so this episode was EXTRA special <3

CONNECT WITH MILA:

Instagram: @bymilaholmes

TikTok: @bymilaholmes

LET'S VIBE:

Instagram @inspiredmedico

TikTok @inspiredmediaco

RESOURCES:

SHOP (affiliate link) :

My brand photographer

take hotter pics + how to prep for your brand shoot (hot pics academy)

alyssa@inspiredmediaco.com (Alyssa Chan-Evangelista) — Thu, 29 Aug 2024 17:26:04 +0000

THIS TOOK ME WAY TOO LONG TO SPEAK ON BUT LET’S TALK ABOUT A FOUNDATIONAL PART OF YOUR SOCIAL MEDIA STRATEGY: THE HOT PICS. i’m listing out the essentials, tips, practices, and reminders to help you prep for your next brand shoot (and to practice on your own). make sure to binge my new series on IG and TT y📸 the hot pics academy📸 for more examples + visuals <3

ANNND, here’s the shot list for videos + photos that i use for myself and my clients

zoom in/zoom out
details
mid shot (chest-up)
selfie shots
wide/environment shots
mirror shots
horizontal and vertical
moving of camera (pan left, right, up, and down)
moving in camera (walking, dancing, skipping, etc.)
.5 and/or high angel (the bigger the forehead looks the better)

🤝 wanna hire a content creator (iphone + digi cam content) for your next event (wedding, birthday, bach) email me alyssa@inspiredmediaco.com

LET'S VIBE:

Instagram @inspiredmedico

TikTok @inspiredmediaco

RESOURCES:

Opt into SOCIAL STAND OUT 2.0: the social strategy blueprint

SHOP (affiliate link) :

leveraging "controversy" to grow on socials + gaining confidence as a creator with KoKo (@kokobeaute)

alyssa@inspiredmediaco.com (Alyssa Chan-Evangelista) — Thu, 15 Aug 2024 17:54:32 +0000

YET ANOTHER fantasticccc guest: Kornelija Slunjski shares her journey after immigrating to America at 22 years old, starting her social media journey in the beauty space, switching niches, becoming known as the "high maintenance influencer" who gives brutally honest beauty advice, AND what she did with these "controversial opinions" to grow a community of 175K followers on instagram, 212.6K on tiktok, and 14.7K subscribers on youtube as a full-time influencer! we know a sure fire way to get more eyes on your brand is ruffling up some feathers but WHAT NEXT? what happens AFTER that viral video. can you really build a community and create a career from it? we're GOING INTO all of it (tea, tips, and practices) along with my fave HOW TO SHOW UP CONFIDENTLY in your content. i hope you luv <3

CONNECT WITH KOKO:

IG: @kokobeaute

TT: @kokobeaute

LET'S VIBE:

Instagram @inspiredmedico

TikTok @inspiredmediaco

RESOURCES:

Opt into SOCIAL STAND OUT 2.0: the social strategy blueprint

SHOP (affiliate link) :

things i did right to make multi 6-figures in my business as a 20 something

alyssa@inspiredmediaco.com (Alyssa Chan-Evangelista) — Wed, 17 Jul 2024 16:35:24 +0000

who would've thought a failed wanna be actress would then grow into a social media manager who built a multi 6-figure social media agency, is getting booking out of 1:1's months in advance, booking dream, long-term partnerships, and working with the MOST INSPIRING, AMAZING, IT GIRL ENERGY creators and entrepreneurs (i definitely didn't, but what i did know is: i would be a terrible employee LOL bc i hate when ppl tell me what to do (BIGGG ENNEAGRAM 3 ENERGY), i NEEDED a job where i could be creative, and i wanted to not only make money, but be in control of the money i make.) i could make a WHOLE OTHER EPISODE on the things i did wrong and the things i'm still learning, but for today, i made a list of everything i've done right as a twenty something that is building a business, and now with the goal to make 1/2 a million dollars in 2024. i'm excited for you to tune in and please let me know what you think, if anything shocked you, what really hit with you on IG DM's <3

LET'S VIBE:

Instagram @inspiredmedico

TikTok @inspiredmediaco

RESOURCES:

Opt into SOCIAL STAND OUT 2.0: the social strategy blueprint

SHOP (affiliate link) :

TIKTOK (@mohaewithjennypark)

balancing being a content creator while working a 9-5 (content workflow, brand deals, habits to make the girlies rich in 2024)

alyssa@inspiredmediaco.com (Alyssa Chan-Evangelista) — Thu, 4 Jul 2024 16:00:00 +0000

raise your hand if you work a full-time job WHILE ALSO being/trying to be a content creator (oof i wish i could treat you to a boba rn) but since i can't, today's episode is gonna be ALL ABOUT:

balancing a 9-5 while being a content creator
tips to work with brands (negotiation + GETTING PAID)
tips to make the girlies rich in 2024 (not professional financial advice, please see a professional)

with Jenny Park (@mohaewithjennypark). Jenny started monetizing with a smaller following of 12K followers on TikTok and has now grown to over 100K followers, has a talent manager, AND working a new corporate job. during her journey, she's really focused on fine-tuning the balance between the both so content creation is something she enjoys and luvs over something she resents. this one's a gooooood one especially if you're feeling a little chaotic rn (@myself) and i have a ton more amazingggg guests coming so make sure to turn your notifications on <33

CONNECT WITH JENNY:

INSTAGRAM (@mohae.jennypark)

LET'S VIBE:

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RESOURCES:

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NOW BOOKING AUG 2024 SOCIAL MEDIA MANAGEMENT

ways successful creators move differently

alyssa@inspiredmediaco.com (Alyssa Chan-Evangelista) — Wed, 26 Jun 2024 17:00:58 +0000

it's SUMMER TIMMMEEE aka the time of year where social media slows down, people are on vacations, reach isn't the same, engagement dips, and THIS IS NORMAL, BUT that doesn't mean there's nothing we can do about it and after working with with some super successful creators (yes imma brag about my clients hehehehe), here are the ways they just move differently that make them so successful✨

they got out a FILM (yes even in public): they don't SIT on an idea for too long, they TAKE ACTION
they cut the fluff (uh's, um's, ar's,) it's second nature to them cut that out
they embrace experimentation and LEAN IN even though it can feel uncomfy/they don't know if it's gonna work BUT it also excites them to create new content
they see socials as a PART (yes, a large part), but a PART of their brand, not their end all be all. they have goals OUTSIDE of "getting followers": collabs, starting a business, in-person events, etc.
cringeyness = clarity: they REFINE their content without overwatering themselves down + show up with CONFIDENCE
they're annoying (LOL okay no) but they understand the VALUE is repeating yourself in order to be memorable instead of getting trapped in shiny object syndrome
they create content that aligns with the brands they wanna work with (EVEN IF it's not always gonna get them a ton of views). they make it EASY for brands to come on their page and say "yes she gets it, our brand fits perfectly here".
they outsource out of service to their brand, not shame (working with me, VA's, editor's, etc.). they invest in their brand/their content/their business bc even if they CAN do it all themselves or CAN do some of those tasks, they don't NEED to, and know they will get to where they want to be smoother with support and some they trust!

let me know which one really hit home today by dm'ing me on IG/TT @inspiredmediaco <333

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RESOURCES:

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growing your page vs. growing your business + life and success after getting disabled on instagram with Natasha Zoryk

alyssa@inspiredmediaco.com (Alyssa Chan-Evangelista) — Thu, 20 Jun 2024 13:00:00 +0000

what would you do if your instagram disappeared? the lovely Natasha, 3X founder, business mentor, and self-made millionaire talks through how she has built 3 business without prioritizing socials (BIG GASP!). we talk about stepping away from socials, how she was able to hit $200K with just 3 IG story posts, a HUMAN-FIRST approach to content (infusing sales psych), her new tech baby, Azura ANNNND we finish each other's ✨sentences✨ (you gotta tune in to get all the tea). i hope you laugh and learn just as much as i did <3

CONNECT WITH NATASHA:

Instagram: @natasha.zoryk

Azura: @weareazura

LET'S VIBE:

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TikTok @inspiredmediaco

RESOURCES:

SHOP (affiliate link) :

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THE PUBLIC ROAST: "how can i increase engagement?"...

alyssa@inspiredmediaco.com (Alyssa Chan-Evangelista) — Wed, 5 Jun 2024 13:00:00 +0000

THE new ❤️‍🔥 PUBLIC ROAST SEGMENT❤️‍🔥 IS OFFICIALLY HERE!!! tiktok may have taken this down the first time but the show must go on so i asked you on instagram and tiktok to ask me a question and i'll roast you (with luv) and answer as many content creation + social media questions as possible so you an take all the notes from this episode and TAKE ACTION + GET TO CREATING! i'll announce the next time i'm taking on questions on IG and TT so make sure to follow me there <3

LET'S CONNECT:

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TikTok @inspiredmediaco

RESOURCES:

SHOP (affiliate link) :

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the creator to business owner pipeline + the dark side of virality + dating/marriage in 2024

alyssa@inspiredmediaco.com (Alyssa Chan-Evangelista) — Wed, 29 May 2024 17:13:27 +0000

in today's episode, we're getting a little spicyyyyyy with Karla, who went from certified image consultant to now online dating coach. we're deep diving into the bts of building a business out of content creation, dating in 2024, trad wives, red pill bros, dating + marriage in 2024, the girl boss hustler movement, the dark side of growth + virality, growth OUTSIDE of "social media growth", the roaches (LOL) yeahhhhhh we're talking about a TON, whether you're on your hot girl walk or sattttt with pen and paper in hand, we hope you enjoy, relate, resonate, and have a laugh during today's episode. <3

KARLA:

IG: @karlaeliaa

YT: @karlaeliaa

LET'S CONNECT:

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Let's meet IRL + Buy your ticket to the Profit Maven Summit

starting your instagram from day 1 + selling online without feeling "salesy" with Mya Nichol

alyssa@inspiredmediaco.com (Alyssa Chan-Evangelista) — Mon, 20 May 2024 20:21:02 +0000

there truly is noooo better person to talk about instagram growth, success, and monetization than MYA NICHOL. she is one of my fave online coaches who has no only has the a heart of gold but reach 1 MILLION in sales, hit 6 figures within 4 months of starting her business, gained a community of 288K on instagram, and is also a new mom (yeah i told you she's IT!). In this episode we talk about:

-Mya's IG growth journey to over 280K+ followers and how her strategy has changed over the years to match new seasons in business + life

-hitting 1 MILLION dollars in sales: how to sell without feeling salesy

-instagram growth advice for day 1 of your instagram journey in 2024

-why she chose instagram over tiktok (BIG GASP)

-defining what success means to you + dealing with the roaches + trolls

EXTRA EXCITING NEWS: Mya is hosting the Profit Maven Summit in 2024 and I am SO HONORED to be a guest speaker so let's meet, network, and create (link to details below).

MYA: @myanichol

LET'S CONNECT:

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TikTok @inspiredmediaco

RESOURCES:

Opt into SOCIAL STAND OUT 2.0: the social strategy blueprint

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what i would do if i had to start over again: THE STAND OUT METHOD

alyssa@inspiredmediaco.com (Alyssa Chan-Evangelista) — Wed, 8 May 2024 17:11:07 +0000

one of my MOST HIGHLY REQUESTED EPISODES: what would you do if you had to start over? so for today, we're building the foundations of your social strategy together (and no i'm not talking about the viral hooks you need to use). the STAND OUT METHOD was creating to craft a social strategy that prioritizes YOUR PERSONAL BRAND (aka your secret to standing out): the why, the how, and and THEN the what (yes order is important here). and if after this episode, you're craving more step by step guidance whether you're starting from day 1 or needing a little bit of a brand revamp,, SOCIAL STAND OUT 2.0 is LIVE and ready when you are <3

LET'S CONNECT:

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RESOURCES:

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Cycle Syncing Roundtable Podcast

how social media has changed over the last 10 years + what you need to do to STAND OUT as a creator/business owner with Emily Duncan

alyssa@inspiredmediaco.com (Alyssa Chan-Evangelista) — Thu, 2 May 2024 18:32:29 +0000

social media really keeps us ON OUR TOES: algorithm changes, content updates, the latest tip to GO VIRAL, howeverrrrrr we play the long game here, so this convo with Emily, and Founder of Fenix Athletica, is talking all about the power of infusing your personal brand within your content as a business owner, what she's learned being on social media for 10+ years, creating content authentically, and juggling owning and business and being a content creator. hope you enjoy as much as i do <3

EMIILY:

IG: @EM_DUNC

Coaching Company IG

Inquiry Form

Vēra by FENIX ATHLETICAFitness App ($22/month)

Menstrual Cycle Basics Podcast

Easy Ways to Improve Your Cycle Podcast

Energy Availability and the Menstrual Cycle Podcast

LET'S CONNECT:

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TikTok @inspiredmediaco

RESOURCES:

Opt into SOCIAL STAND OUT 2.0: the social strategy blueprint

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DOWNLOAD THE LIFESTYLE PILLAR GUIDE FREEBIE

how to add more of your personality within your content: THE LIFESTYLE PILLAR

alyssa@inspiredmediaco.com (Alyssa Chan-Evangelista) — Fri, 12 Apr 2024 17:11:13 +0000

let's make YOU-CODED content! step 1: creating your lifestyle pillar (aka an IMC essential when it comes to social strategy). TOO MANY TIMES i see creators + entrepreneurs over complicate their personal brand and SUCK THE FUNNNNN out of it. listen, YOUR BRAND IS YOUR VIBE and your strategy SHOULD leverage your authenticity. call it little easter eggs of your personality within your feed (just like your favorite marvel movie). this is why i created the lifestyle pillar: to make room for YOU in your content, to avoid making you look and sound like a textbook, and to create those personal connection points with your audience and turn them into your ride or die community.

LET'S CONNECT:

Instagram @inspiredmedico

TikTok @inspiredmediaco

RESOURCES:

Opt into SOCIAL STAND OUT 2.0: the social strategy blueprint

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Opt into SOCIAL STAND OUT 2.0: the social strategy blueprint

crafting your signature style series + being a STAND OUT lifestyle creator with Julia Montgomery

alyssa@inspiredmediaco.com (Alyssa Chan-Evangelista) — Tue, 26 Mar 2024 16:21:35 +0000

one of my mostly HIGHLY REQUESTED episodes, and i couldn't think of anyone better than Jules (@juliagmonty) to give us the inside tea of how to create a memorable signature style series AND what is truly means to be a lifestyle creator. a memorable signature style series is POWERRRRFUL for growth--not only in numbers, but IMPACT, and Jules talks all about the process behind creating multiple series, stepping away from trends + prioritizing her personalty within her content (from marketing content to e-commerce to lifestyle), and connecting with her community OUTSIDE of social media. bestie, this is one you're gonna wanna watch <3

FOLLOW JULES ON SOCIALS

CREATORS MENTIONED:

LET'S CONNECT:

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RESOURCES:

SHOP (affiliate link) :

RESOURCES:
Opt into SOCIAL STAND OUT 2.0: the social strategy blueprint
Pre-Book your 1:1 Social Strategy Intensive
Join the Waitlist for 1:1 Social Strategy Coaching
Join the Waitlist for Social Media Management

lessons fr. launching a podcast in 14 days: combatting perfectionism + taking action

alyssa@inspiredmediaco.com (Alyssa Chan-Evangelista) — Wed, 20 Mar 2024 17:11:24 +0000

Mel Robbins said that most people give up on their goals 19 days into starting them. SOOOOO, i wanted to make it IMPOSSIBLE to be a quitter and decided to launch this podcast in 14 days (spoiler: WE DID IT) and i learned a TON in just those 14 days that i HAVE TO share with you. whatever project that's been on your mind, the podcast, the youtube channel, the series, the new service, new product, WHATEVER IT IS....i hope these lessons light a fire under you to take action <3

LET'S CONNECT:
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TikTok @inspiredmediaco

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social media advice I'm TIRED of

alyssa@inspiredmediaco.com (Alyssa Chan-Evangelista) — Tue, 12 Mar 2024 12:00:00 +0000

WHO wrote these "social media rules", bc WE ARE TIRED OF THEMMMMM!!! so, of course we are calling out social media advice that make the eyes roll to the back of my head and re-writing these social media rules with some wayyyyy better alternatives (IMO). Here are a few "rules" we're breaking down in this episode:

niche down
post 3-5X/day
"they did it, do i should to"
instagram is for "perfect content"

any other social media rules that give you the ick? LMK on IG stories, DM's, and TikTok <3

LET'S CONNECT:
Instagram @inspiredmedico
TikTok @inspiredmediaco

Opt into SOCIAL STAND OUT 2.0: the social strategy blueprint

building a community that CRAVES YOU

alyssa@inspiredmediaco.com (Alyssa Chan-Evangelista) — Tue, 5 Mar 2024 16:20:41 +0000

Getting a ton of eyes on you is great, but what about getting people to care, to not just hear you, but LISTEN, to get people coming back for MORE… building a community online. Get your notes about bestie bc we’re covering some mistakes to avoid when trying to build a community online and action items you can implement in your content to get deeper and not wider with your content. LET'S CONNECT: Instagram @inspiredmedico TikTok @inspiredmediaco RESOURCES: Opt into SOCIAL STAND OUT 2.0: the social strategy blueprint Pre-Book your 1:1 Social Strategy Intensive Join the Waitlist for 1:1 Social Strategy Coaching Join the Waitlist for Social Media Management)

why authenticity feels hard online: the onion person theory 🧅

alyssa@inspiredmediaco.com (Alyssa Chan-Evangelista) — Tue, 27 Feb 2024 18:07:58 +0000

WHY does showing up authentically online feel HARDER than IRL?!? We're diving deep into this authenticity conundrum and how your personality plays a role in how you create content, AND how SOME PEOPLE, aka 'onion people' - with layers, just like Shrek said, have a harder time "being themselves" online. If you're adaptive, a perfectionist, or super tuned into your environment, you might be one of these onion people. We're talking self-awareness, and how understanding how others see you is crucial for your brand. If you've ever felt like a different person as soon you hit that record button, this one's for you and of course we have some tangible action items to help you cut through the overthinking and let your true self shine online! So welcome to Onion Girl turned IT GIRL

as always, lemme know whatcha think about this episode on socials! <3

LET'S CONNECT:

Instagram @inspiredmedico

TikTok @inspiredmediaco

RESOURCES:

Join the Waitlist for 1:1 Social Strategy Coaching

Join the Waitlist for Social Media Management)

NICHE DOWN…✨within yourself✨

alyssa@inspiredmediaco.com (Alyssa Chan-Evangelista) — Tue, 20 Feb 2024 18:12:27 +0000

We’ve all heard it “NICHE DOWN TO GROW ON SOCIALS”…okay, fine let’s NICHE DOWN…

within yourself

aka one of my core principals in building a social strategy that puts your personal brand at the forefront of your brand. Call it “strategic authenticity”: framing your content in a way that's uniquely you (SO YOU-CODED).

Here's the deal: instead of trying to cover everything under the sun, pick 3-5 topics that you're genuinely passionate about. Go deep, not wide. Think about how your own life experiences shape your perspective, and let that shine through in your content. Don't just focus on what you say, but how you say it. Let your personality be the secret sauce that keeps people coming back for more.

Okay but does this REALLY work? Let’s take Dawnye "The Rock" Johnson. He’s mastered the art of niching down within yourself, and made a role essentially only HE can play.

So if you wanna create a STAND OUT brand online, show up authentically, and create with CONFIDENCE, tune in and get ready to take some notes.

Thoughts, q’s, feedback? DM me <3

LET'S CONNECT:

Instagram @inspiredmedico

TikTok @inspiredmediaco

RESOURCES:

Opt into SOCIAL STAND OUT 2.0: the social strategy blueprint

Join the Waitlist for 1:1 Social Strategy Coaching

Join the Waitlist for Social Media Management)

day 1 of Starting your Personal Brand: THE FOUNDATIONS

alyssa@inspiredmediaco.com (Alyssa Chan-Evangelista) — Mon, 12 Feb 2024 06:42:17 +0000

Ahh yes, 2024’s new favorite marketing buzzword: *personal brand*. But WHAT DOES IT ACTUALLY MEAN FOR YOU?

In this episode, we’re starting day 1 of building your personal brand (the foundations, and no, it’s not “film a get ready with me”, it’s the building blocks that will set you up for the long game).

- debunking one of the biggest misconceptions about starting a personal brand

- why personal branding has gained so much popularity

- what a personal brand is vs. what it isn’t

- let's go deeper: exercises to help YOU build the foundations of your STAND OUT BRAND online <3

LET'S CONNECT:

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RESOURCES:

Opt into SOCIAL STAND OUT 2.0: the social strategy blueprint