https://simplecast.com Back2Brave Podcast A regular show investigating issues affecting the tech sector from a B2B PR and marketing stand-point. Brought to you by Babel. en Tue, 24 Mar 2026 15:30:00 +0000 Wed, 25 Mar 2026 09:00:52 +0000 https://the-digital-communicators-podcast.simplecast.com Back2Brave Podcast https://image.simplecastcdn.com/images/8d8417e5-51de-4d27-8dd7-611b1940c47e/974b1d75-e37d-4928-a0c9-041255637c6e/3000x3000/frame_15407.jpg?aid=rss_feed https://the-digital-communicators-podcast.simplecast.com episodic A regular show investigating issues affecting the tech sector from a B2B PR and marketing stand-point. Brought to you by Babel. Babel PR false https://feeds.simplecast.com/wWOdQtCy comms, communications, enterprise tech, journalists, marketing, media, media relations, pr, tech, tech pr, technology, telecoms pr Isha Kamara isha.kamara@babelpr.com c4911118-2820-4abd-9677-90028049ad58 #52, The G in GEO Stands for Generosity  In this episode, we cover:  

  • Defining AI Search: Why GEO is just an extension of good SEO, and why Google still owns 90% of the search market.
  • Tracking the AI Traffic: Practical advice on setting up GA4 custom reports to track exactly how much traffic and how many conversions are coming from ChatGPT and Gemini.
  • The Death of the Gated PDF: Why hiding your thought leadership behind forms, or inside PDFs, is akin to telling AI bots (and buyers) to ignore you.
  • Proving Your Expertise (E-E-A-T): How to structure your website, case studies and testimonials so that AI models trust your brand enough to recommend you.

Links & Resources:

Read Babel’s Brave Benchmark AI Audit

Connect with Ash Lockett on LinkedIn

Connect with Alice Widger on LinkedIn

Connect with Kyle Rushton

Back2Brave is the podcast from Babel: the agency for B2B tech brands ready to move faster. We combine 20 years of deep sector insight with integrated creative strategies to help clients navigate risk and standout in crowded markets. With Babel, it’s safe to be brave.

 

Visit us at www.babelpr.com.

]]> Tue, 24 Mar 2026 15:30:00 +0000 isha.kamara@babelpr.com (Ash Lockett, Alice Widger) https://the-digital-communicators-podcast.simplecast.com/episodes/the-g-in-geo-stands-for-generosity-T2xAcsey  In this episode, we cover:  

  • Defining AI Search: Why GEO is just an extension of good SEO, and why Google still owns 90% of the search market.
  • Tracking the AI Traffic: Practical advice on setting up GA4 custom reports to track exactly how much traffic and how many conversions are coming from ChatGPT and Gemini.
  • The Death of the Gated PDF: Why hiding your thought leadership behind forms, or inside PDFs, is akin to telling AI bots (and buyers) to ignore you.
  • Proving Your Expertise (E-E-A-T): How to structure your website, case studies and testimonials so that AI models trust your brand enough to recommend you.

Links & Resources:

Read Babel’s Brave Benchmark AI Audit

Connect with Ash Lockett on LinkedIn

Connect with Alice Widger on LinkedIn

Connect with Kyle Rushton

Back2Brave is the podcast from Babel: the agency for B2B tech brands ready to move faster. We combine 20 years of deep sector insight with integrated creative strategies to help clients navigate risk and standout in crowded markets. With Babel, it’s safe to be brave.

 

Visit us at www.babelpr.com.

]]> #52, The G in GEO Stands for Generosity Ash Lockett, Alice Widger 01:02:47 Welcome to Babel’s Back to Brave podcast. In this episode, host Ash Lockett sits down with Alice Widger (the Kate Bush of SEO) to decode the most talked-about acronym in marketing right now: GEO (Generative Engine Optimisation).Together, they cut through the industry hype and break down the findings from Babel's recent Brave AI Audit (The Brave Benchmark). Alice explains why trying to 'hack' LLMs is a dangerous game, why your gated PDFs are hurting your brand and why showing up in AI search ultimately comes down to foundational SEO and generosity of spirit. Welcome to Babel’s Back to Brave podcast. In this episode, host Ash Lockett sits down with Alice Widger (the Kate Bush of SEO) to decode the most talked-about acronym in marketing right now: GEO (Generative Engine Optimisation).Together, they cut through the industry hype and break down the findings from Babel's recent Brave AI Audit (The Brave Benchmark). Alice explains why trying to 'hack' LLMs is a dangerous game, why your gated PDFs are hurting your brand and why showing up in AI search ultimately comes down to foundational SEO and generosity of spirit. marketing, seo, geo, ai search false full 52 d7687801-5f1d-4303-8a8a-6d07606116d1 #51, Bravery In Tech Communications Jenny Mowat, CEO of Babel, launches Babel’s 2026 Bravery series on the Digital Communicators Podcast, focused on what “bravery choices” mean for B2B brands. She is joined by Sophie Hodgson, Communications Director at Cisco, who discusses how bravery can range from simply getting out of bed to voicing the “elephant in the room” in meetings, emphasising “progress, not perfection.” Sophie shares a personal example of posting “my name is Sophie, and I have ambitions,” and reflects on how being a “yes person” can backfire when issues arise later. She outlines her career path from studying public relations at Bournemouth University, working in agencies, moving into tech PR, then going in-house at Cloudera during the pandemic, which helped her understand internal approval processes, before joining Cisco.

Sophie explains the importance and difficulty of saying no as a people pleaser, reframing no as the start of a new conversation, and highlights guidance from coach Alison O’Leary on not over-validating a refusal. She recounts advice from Susan Space at Cloudera about only apologising when necessary, and references Mel Robbins’ “Let Them” framework as a tool for letting go of draining pressures. On managing demands, she describes protecting her peace by delaying checking messages in the morning, inspired by CEO Charles Sweeney’s approach of aligning messages to daily goals, and notes the constant expectation of instant replies. On AI, Sophie argues increased automation will make communications “more human,” citing Petri (SVP and GM for Splunk EMEA), and says audiences increasingly value authentic, less-produced content. 

She describes AI as useful for research, summarising documents, identifying trends, and journalist targeting, while warning about bias, limitations, fact-checking, and confidentiality; she notes Cisco provides AI courses to build awareness. Sophie also explains how global comms should keep a consistent core message while adapting tone and storytelling to local contexts and political environments. Her advice for ambitious communicators includes being curious, reading the news, asking questions, shadowing other functions, trusting your gut, and “talking truth to power,” echoing Cisco’s CCO Steve’s message to be truth tellers.

Back2Brave is the podcast from Babel: the agency for B2B tech brands ready to move faster. We combine 20 years of deep sector insight with integrated creative strategies to help clients navigate risk and standout in crowded markets. With Babel, it’s safe to be brave.

 

Visit us at www.babelpr.com.

]]> Thu, 19 Feb 2026 14:25:33 +0000 isha.kamara@babelpr.com (Jenny Mowat, Sophie Hodgson) https://the-digital-communicators-podcast.simplecast.com/episodes/bravery-in-tech-communications-lktM2jmH Jenny Mowat, CEO of Babel, launches Babel’s 2026 Bravery series on the Digital Communicators Podcast, focused on what “bravery choices” mean for B2B brands. She is joined by Sophie Hodgson, Communications Director at Cisco, who discusses how bravery can range from simply getting out of bed to voicing the “elephant in the room” in meetings, emphasising “progress, not perfection.” Sophie shares a personal example of posting “my name is Sophie, and I have ambitions,” and reflects on how being a “yes person” can backfire when issues arise later. She outlines her career path from studying public relations at Bournemouth University, working in agencies, moving into tech PR, then going in-house at Cloudera during the pandemic, which helped her understand internal approval processes, before joining Cisco.

Sophie explains the importance and difficulty of saying no as a people pleaser, reframing no as the start of a new conversation, and highlights guidance from coach Alison O’Leary on not over-validating a refusal. She recounts advice from Susan Space at Cloudera about only apologising when necessary, and references Mel Robbins’ “Let Them” framework as a tool for letting go of draining pressures. On managing demands, she describes protecting her peace by delaying checking messages in the morning, inspired by CEO Charles Sweeney’s approach of aligning messages to daily goals, and notes the constant expectation of instant replies. On AI, Sophie argues increased automation will make communications “more human,” citing Petri (SVP and GM for Splunk EMEA), and says audiences increasingly value authentic, less-produced content. 

She describes AI as useful for research, summarising documents, identifying trends, and journalist targeting, while warning about bias, limitations, fact-checking, and confidentiality; she notes Cisco provides AI courses to build awareness. Sophie also explains how global comms should keep a consistent core message while adapting tone and storytelling to local contexts and political environments. Her advice for ambitious communicators includes being curious, reading the news, asking questions, shadowing other functions, trusting your gut, and “talking truth to power,” echoing Cisco’s CCO Steve’s message to be truth tellers.

Back2Brave is the podcast from Babel: the agency for B2B tech brands ready to move faster. We combine 20 years of deep sector insight with integrated creative strategies to help clients navigate risk and standout in crowded markets. With Babel, it’s safe to be brave.

 

Visit us at www.babelpr.com.

]]> #51, Bravery In Tech Communications Jenny Mowat, Sophie Hodgson 00:21:53 digitalcommunicators b2bmarketing b2bcomms pr techcomms leadership bravery worklifebalance ai contentstrategy globalcomms false full 51 f66411f5-2e8c-4950-a46e-e8b4b26840b8 #50, The Art of Storytelling and Integration in PR and Comms Tue, 17 Feb 2026 15:05:26 +0000 isha.kamara@babelpr.com (Jenny Mowat, Emily Wearmouth) https://the-digital-communicators-podcast.simplecast.com/episodes/the-art-of-storytelling-and-integration-in-pr-and-comms-BqGIl1cL #50, The Art of Storytelling and Integration in PR and Comms Jenny Mowat, Emily Wearmouth 00:22:45 Jenny from Babel hosts the Back2Brave Podcast with guest Emily Wearmouth, Director of Content and Communications at cybersecurity company Netskope and host of the Security Visionaries podcast. Emily describes entering tech PR accidentally, how her work evolved from press-centric PR into broader content ownership, and why PR is often treated as an “awkward child” within integrated marketing because it cannot be as self-promotional. They discuss separating the corporate “story” from the act of “storytelling” to diagnose challenges, arguing that splitting PR and marketing narratives creates inconsistent messaging for buyers. Emily shares examples at Netskope, including the global “Bringing Balance” campaign on how CISOs balance risk and innovation and the follow-on “Crucial Conversations” campaign focused on CIO engagement with CEOs, emphasizing internal adoption by proactively involving teams across the organization, expanding channels (web, social, events, podcasts, press, paid media), and improving collaboration year over year. They cover practical execution issues such as shifting timelines due to Netskope’s IPO quiet period, the role of paid versus earned media, and measuring success using business-recognized metrics like share of voice and generating net-new C-level contacts in specific geographies while tracking content touchpoints in pipeline. Emily highlights cultural and operational tips—being collaborative, crediting others, and using shared project tools like Asana—and argues that long-term separation of sales, marketing, PR, and digital reduces economies of scale and confuses customers. Looking ahead, they predict continued strategic alignment around a simplified corporate narrative, with specialists still owning channels or audiences, and conclude that consistency across all channels requires building a story that works for every function and involving stakeholders early so they become storytellers. Jenny from Babel hosts the Back2Brave Podcast with guest Emily Wearmouth, Director of Content and Communications at cybersecurity company Netskope and host of the Security Visionaries podcast. Emily describes entering tech PR accidentally, how her work evolved from press-centric PR into broader content ownership, and why PR is often treated as an “awkward child” within integrated marketing because it cannot be as self-promotional. They discuss separating the corporate “story” from the act of “storytelling” to diagnose challenges, arguing that splitting PR and marketing narratives creates inconsistent messaging for buyers. Emily shares examples at Netskope, including the global “Bringing Balance” campaign on how CISOs balance risk and innovation and the follow-on “Crucial Conversations” campaign focused on CIO engagement with CEOs, emphasizing internal adoption by proactively involving teams across the organization, expanding channels (web, social, events, podcasts, press, paid media), and improving collaboration year over year. They cover practical execution issues such as shifting timelines due to Netskope’s IPO quiet period, the role of paid versus earned media, and measuring success using business-recognized metrics like share of voice and generating net-new C-level contacts in specific geographies while tracking content touchpoints in pipeline. Emily highlights cultural and operational tips—being collaborative, crediting others, and using shared project tools like Asana—and argues that long-term separation of sales, marketing, PR, and digital reduces economies of scale and confuses customers. Looking ahead, they predict continued strategic alignment around a simplified corporate narrative, with specialists still owning channels or audiences, and conclude that consistency across all channels requires building a story that works for every function and involving stakeholders early so they become storytellers. integrated marketing, tech pr, cybersecurity, branding, storytelling, pr false full 50 5223622b-0ce3-4005-b7cd-10a65709c15d #49, Cutting through the noise in cybersecurity PR with Dan Raywood, Senior Editor at SC Media UK Thu, 6 Mar 2025 10:05:42 +0000 isha.kamara@babelpr.com (Dan Raywood, Marcus Hedenberg) https://the-digital-communicators-podcast.simplecast.com/episodes/49-cutting-through-the-noise-in-cybersecurity-pr-with-dan-raywood-senior-editor-at-sc-media-uk-e8rpRukp #49, Cutting through the noise in cybersecurity PR with Dan Raywood, Senior Editor at SC Media UK Dan Raywood, Marcus Hedenberg 00:38:24 From AI and data breaches to business resilience, there's a lot of noise in the cybersecurity news cycle. Every cybersecurity provider wants to be heard, and every threat feels critical. That's a challenge for any B2B cybersecurity vendor looking for exposure. What do journalists actually want to hear from you? On the latest episode of the Digital Communicators Podcast, prolific UK cybersecurity journalist and former analyst Dan Raywood shares his insights with Babel PR based on his two decades of experience in covering the beat. From AI and data breaches to business resilience, there's a lot of noise in the cybersecurity news cycle. Every cybersecurity provider wants to be heard, and every threat feels critical. That's a challenge for any B2B cybersecurity vendor looking for exposure. What do journalists actually want to hear from you? On the latest episode of the Digital Communicators Podcast, prolific UK cybersecurity journalist and former analyst Dan Raywood shares his insights with Babel PR based on his two decades of experience in covering the beat. digital communicators, guide, how to, technology, comment, babel pr, journalism, marketing, vendor, journalist, b2b, campaign, babelpr, comms, enterprise, tech, cybersecurity, podcast, dan raywood, news outlets, communications, public relations, news, pr false full 49 f0174893-118f-4dec-87fb-ef2535080cd5 #48, How to hijack the news as a B2B tech vendor with Suzie Evershed, Corporate Communications, Secureworks Tue, 26 Nov 2024 14:58:30 +0000 isha.kamara@babelpr.com (Jenny Mowat) https://the-digital-communicators-podcast.simplecast.com/episodes/48-how-to-hijack-the-news-as-a-b2b-tech-vendor-with-suzie-evershed-corporate-communications-secureworks-MmXsEZlk #48, How to hijack the news as a B2B tech vendor with Suzie Evershed, Corporate Communications, Secureworks Jenny Mowat 00:31:38 You're a tech vendor. A story just broke that you could provide valuable insight on. But how do you hijack the news? Tune into the conversation between Jennifer Mowat, CEO at Babel PR, and Susie Evershed, Corporate Communications EMEA at Secureworks, as they dig into questions like: - What do journalists want to hear? - What would add value to the conversation? - Is it always about being the first to the punch? - What do you if your comment doesn't get picked up? You're a tech vendor. A story just broke that you could provide valuable insight on. But how do you hijack the news? Tune into the conversation between Jennifer Mowat, CEO at Babel PR, and Susie Evershed, Corporate Communications EMEA at Secureworks, as they dig into questions like: - What do journalists want to hear? - What would add value to the conversation? - Is it always about being the first to the punch? - What do you if your comment doesn't get picked up? strategy, guide, how to, technology, comment, journalism, b2b, babelpr, enterprise, tech, hijacking, babel, communications, public relations, news, pr false full 48 fa58c470-19c8-43ba-9ccb-21455146dce9 #47, Nadine Hawkins, Editor Capacity Media In this episode, Babel's Senior Director, Paul Campbell, sits down with Nadine Hawkins, Editor at Capacity Media, to discuss Capacity Europe, the leading telecoms event in London focused on "Keeping the World Connected." They explore key themes and trends shaping the event, highlight the industry's top players in attendance, and offer insights on how to effectively engage with the media around this major gathering. Tune in for an inside look at what’s happening at one of the most important telecoms events of the year.

Back2Brave is the podcast from Babel: the agency for B2B tech brands ready to move faster. We combine 20 years of deep sector insight with integrated creative strategies to help clients navigate risk and standout in crowded markets. With Babel, it’s safe to be brave.

 

Visit us at www.babelpr.com.

]]> Wed, 25 Sep 2024 09:49:21 +0000 isha.kamara@babelpr.com (Isha Kamara) https://the-digital-communicators-podcast.simplecast.com/episodes/47-nadine-hawkins-editor-capacity-media-YB3jAFpP In this episode, Babel's Senior Director, Paul Campbell, sits down with Nadine Hawkins, Editor at Capacity Media, to discuss Capacity Europe, the leading telecoms event in London focused on "Keeping the World Connected." They explore key themes and trends shaping the event, highlight the industry's top players in attendance, and offer insights on how to effectively engage with the media around this major gathering. Tune in for an inside look at what’s happening at one of the most important telecoms events of the year.

Back2Brave is the podcast from Babel: the agency for B2B tech brands ready to move faster. We combine 20 years of deep sector insight with integrated creative strategies to help clients navigate risk and standout in crowded markets. With Babel, it’s safe to be brave.

 

Visit us at www.babelpr.com.

]]> #47, Nadine Hawkins, Editor Capacity Media Isha Kamara 00:14:28 Babel Senior Director Paul Campbell speaks with Nadine Hawkins, Editor at Capacity Media about the upcoming telecoms event in London - Capacity Europe. Babel Senior Director Paul Campbell speaks with Nadine Hawkins, Editor at Capacity Media about the upcoming telecoms event in London - Capacity Europe. false full 47 def1b668-ea30-41df-913c-a07857f8004f #46, Philip Benton, Principal Fintech Analyst, Omdia According to Babel’s B2B Tech Comms Barometer, the single most influential channel for B2B tech buyers is analyst industry reports, with 58 per cent of IT decision-makers relying on them for influencing and making purchasing decisions. In this episode Babel director Simon Coughlin speaks with Philip Benton, Principal Fintech Analyst at Omdia. Philip talks about some of the hot topics he is focusing on, including open banking and digital identity, as well as what fintechs need to offer when speaking with analysts.

Back2Brave is the podcast from Babel: the agency for B2B tech brands ready to move faster. We combine 20 years of deep sector insight with integrated creative strategies to help clients navigate risk and standout in crowded markets. With Babel, it’s safe to be brave.

 

Visit us at www.babelpr.com.

]]> Tue, 30 Jul 2024 06:33:17 +0000 isha.kamara@babelpr.com (Philip Benton, Simon Coughlin) https://the-digital-communicators-podcast.simplecast.com/episodes/46-philip-benton-principal-fintech-analyst-omdia-9diniSSA According to Babel’s B2B Tech Comms Barometer, the single most influential channel for B2B tech buyers is analyst industry reports, with 58 per cent of IT decision-makers relying on them for influencing and making purchasing decisions. In this episode Babel director Simon Coughlin speaks with Philip Benton, Principal Fintech Analyst at Omdia. Philip talks about some of the hot topics he is focusing on, including open banking and digital identity, as well as what fintechs need to offer when speaking with analysts.

Back2Brave is the podcast from Babel: the agency for B2B tech brands ready to move faster. We combine 20 years of deep sector insight with integrated creative strategies to help clients navigate risk and standout in crowded markets. With Babel, it’s safe to be brave.

 

Visit us at www.babelpr.com.

]]> #46, Philip Benton, Principal Fintech Analyst, Omdia Philip Benton, Simon Coughlin 00:19:17 Babel director Simon Coughlin speaks with the Philip Benton, Principal Fintech Analyst at Omdia. Babel director Simon Coughlin speaks with the Philip Benton, Principal Fintech Analyst at Omdia. fintech, tech, analyst false full 46 868dc552-8b30-435c-b963-ea0cceb33957 #45, James Pearce, editor, TechInformed Declan speaks with TechInformed editor James Pearce, who provides insight into launching a new publication during the pandemic and current content trends.

 

Back2Brave is the podcast from Babel: the agency for B2B tech brands ready to move faster. We combine 20 years of deep sector insight with integrated creative strategies to help clients navigate risk and standout in crowded markets. With Babel, it’s safe to be brave.

 

Visit us at www.babelpr.com.

]]> Thu, 13 Jun 2024 11:03:55 +0000 isha.kamara@babelpr.com (James Pearce, Declan Bradshaw) https://the-digital-communicators-podcast.simplecast.com/episodes/45-james-pearce-editor-techinformed-TZJ329_n Declan speaks with TechInformed editor James Pearce, who provides insight into launching a new publication during the pandemic and current content trends.

 

Back2Brave is the podcast from Babel: the agency for B2B tech brands ready to move faster. We combine 20 years of deep sector insight with integrated creative strategies to help clients navigate risk and standout in crowded markets. With Babel, it’s safe to be brave.

 

Visit us at www.babelpr.com.

]]> #45, James Pearce, editor, TechInformed James Pearce, Declan Bradshaw 00:25:42 Babel associate director Declan Bradshaw speaks with the editor of TechInformed, James Pearce. Babel associate director Declan Bradshaw speaks with the editor of TechInformed, James Pearce. media, journalist, tech false full 45 7826ca48-8b4a-4adb-ac67-a52518e3e15f #44, Raf de Kimpe, CEO Fintech Week London Fintech Week London is where traditional financial institutions come together with new fintechs in one of the world’s leading financial districts. From high-street banks to challengers, technology giants to disruptors, this five-day event is a great  opportunity to understand the global themes of fintech. Ahead of the 2024 event (10-14 June), Babel director Simon Coughlin speaks with Fintech Week London CEO Raf de Kimpe about his career, how he has helped evolve the event, and what attendees can expect in 2024.  

Back2Brave is the podcast from Babel: the agency for B2B tech brands ready to move faster. We combine 20 years of deep sector insight with integrated creative strategies to help clients navigate risk and standout in crowded markets. With Babel, it’s safe to be brave.

 

Visit us at www.babelpr.com.

]]> Fri, 7 Jun 2024 10:57:08 +0000 isha.kamara@babelpr.com (Raf de Kimpe, Simon Coughlin) https://the-digital-communicators-podcast.simplecast.com/episodes/44-raf-de-kimpe-ceo-fintech-week-london-LGnSoN05 Fintech Week London is where traditional financial institutions come together with new fintechs in one of the world’s leading financial districts. From high-street banks to challengers, technology giants to disruptors, this five-day event is a great  opportunity to understand the global themes of fintech. Ahead of the 2024 event (10-14 June), Babel director Simon Coughlin speaks with Fintech Week London CEO Raf de Kimpe about his career, how he has helped evolve the event, and what attendees can expect in 2024.  

Back2Brave is the podcast from Babel: the agency for B2B tech brands ready to move faster. We combine 20 years of deep sector insight with integrated creative strategies to help clients navigate risk and standout in crowded markets. With Babel, it’s safe to be brave.

 

Visit us at www.babelpr.com.

]]> #44, Raf de Kimpe, CEO Fintech Week London Raf de Kimpe, Simon Coughlin 00:18:57 Babel director Simon Coughlin speaks with the CEO of Fintech Week London, Raf de Kimpe, ahead of the 2024 event (10-14 June). Babel director Simon Coughlin speaks with the CEO of Fintech Week London, Raf de Kimpe, ahead of the 2024 event (10-14 June). fintech, media events, tech false full 44 21ab5d88-4b06-495d-a7ed-99b3c41576f3 #43, Vivien Boche, corporate influencer and B2B TikTok advocate Vivien Boche is a regular keynote speaker and evangelist for platform technology and women in tech, and appointed before the age of 30 as a senior director at the SAP Center of Excellence. Aside from her day job, Vivien has gained an impressive social media following thanks to her unique approach to promoting SAP technology on TikTok.  

Back2Brave is the podcast from Babel: the agency for B2B tech brands ready to move faster. We combine 20 years of deep sector insight with integrated creative strategies to help clients navigate risk and standout in crowded markets. With Babel, it’s safe to be brave.

 

Visit us at www.babelpr.com.

]]> Thu, 23 May 2024 07:31:40 +0000 isha.kamara@babelpr.com (Vivien Boche, Simon Coughlin) https://the-digital-communicators-podcast.simplecast.com/episodes/43-vivien-boche-corporate-influencer-and-b2b-tiktok-advocate-EBDheCDK Vivien Boche is a regular keynote speaker and evangelist for platform technology and women in tech, and appointed before the age of 30 as a senior director at the SAP Center of Excellence. Aside from her day job, Vivien has gained an impressive social media following thanks to her unique approach to promoting SAP technology on TikTok.  

Back2Brave is the podcast from Babel: the agency for B2B tech brands ready to move faster. We combine 20 years of deep sector insight with integrated creative strategies to help clients navigate risk and standout in crowded markets. With Babel, it’s safe to be brave.

 

Visit us at www.babelpr.com.

]]> #43, Vivien Boche, corporate influencer and B2B TikTok advocate Vivien Boche, Simon Coughlin 00:20:44 Babel director Simon Coughlin speaks with corporate influencer Vivien Boche about the role of TikTok style content in the B2B sector. Babel director Simon Coughlin speaks with corporate influencer Vivien Boche about the role of TikTok style content in the B2B sector. tiktok, enterprise tech, tech false full 43 7598e647-1790-45c2-bb4b-b521d1cfb2fd #42, David Linthicum, internationally recognised cloud computing & AI pioneer David Linthicum is an internationally recognised cloud computing & AI  expert and thought leader. He has authored and co-authored 17 books on computing, the latest of which is An Insider’s Guide to Cloud Computing. David’s industry experience includes tenures as CTO and CEO of several successful software companies, and upper-level management positions in Fortune 100 companies. Until recently he was chief cloud strategy officer at Deloitte, and in February he joined The Cube as an enterprise technology analyst. In his busy schedule, he keynotes leading technology conferences on topics including cloud computing, enterprise application integration, and enterprise architecture. 

Back2Brave is the podcast from Babel: the agency for B2B tech brands ready to move faster. We combine 20 years of deep sector insight with integrated creative strategies to help clients navigate risk and standout in crowded markets. With Babel, it’s safe to be brave.

 

Visit us at www.babelpr.com.

]]> Tue, 14 May 2024 07:44:12 +0000 isha.kamara@babelpr.com (Simon Coughlin, David Linthicum) https://the-digital-communicators-podcast.simplecast.com/episodes/42-david-linthicum-internationally-recognised-cloud-computing-ai-pioneer-pvBNh0jf David Linthicum is an internationally recognised cloud computing & AI  expert and thought leader. He has authored and co-authored 17 books on computing, the latest of which is An Insider’s Guide to Cloud Computing. David’s industry experience includes tenures as CTO and CEO of several successful software companies, and upper-level management positions in Fortune 100 companies. Until recently he was chief cloud strategy officer at Deloitte, and in February he joined The Cube as an enterprise technology analyst. In his busy schedule, he keynotes leading technology conferences on topics including cloud computing, enterprise application integration, and enterprise architecture. 

Back2Brave is the podcast from Babel: the agency for B2B tech brands ready to move faster. We combine 20 years of deep sector insight with integrated creative strategies to help clients navigate risk and standout in crowded markets. With Babel, it’s safe to be brave.

 

Visit us at www.babelpr.com.

]]> #42, David Linthicum, internationally recognised cloud computing & AI pioneer Simon Coughlin, David Linthicum 00:24:27 Babel director Simon Coughlin speaks with internationally recognised cloud computing & AI pioneer, David Linthicum. Babel director Simon Coughlin speaks with internationally recognised cloud computing & AI pioneer, David Linthicum. artificial intelligence, cloud, enterprise tech, tech false full 42 7c3481ba-48ef-41b7-920a-09bdcbb5d583 #41, Miya Knights, retail technology expert In this episode Babel director Simon Coughlin speaks with Miya Knights. Miya has more than 25 years' experience as a retail technology analyst, editor, author and consultant. She is the owner and publisher of Retail Technology magazine and has co-authored two best-selling books about Amazon and Omnichannel Retail. Miya serves as a consultant and advisor to a number of technology companies, judges a number of industry awards, and is also a member of the Retail Influencer Network, Customer Strategy Network and the KPMG Retail Think Tank. She talks about the hottest trends in retail tech and reflects on the 2024 Retail Technology Show.

Back2Brave is the podcast from Babel: the agency for B2B tech brands ready to move faster. We combine 20 years of deep sector insight with integrated creative strategies to help clients navigate risk and standout in crowded markets. With Babel, it’s safe to be brave.

 

Visit us at www.babelpr.com.

]]> Fri, 3 May 2024 07:46:51 +0000 isha.kamara@babelpr.com (Miya Knights, Simon Coughlin) https://the-digital-communicators-podcast.simplecast.com/episodes/41-miya-knights-retail-technology-expert-nf1m2fkY In this episode Babel director Simon Coughlin speaks with Miya Knights. Miya has more than 25 years' experience as a retail technology analyst, editor, author and consultant. She is the owner and publisher of Retail Technology magazine and has co-authored two best-selling books about Amazon and Omnichannel Retail. Miya serves as a consultant and advisor to a number of technology companies, judges a number of industry awards, and is also a member of the Retail Influencer Network, Customer Strategy Network and the KPMG Retail Think Tank. She talks about the hottest trends in retail tech and reflects on the 2024 Retail Technology Show.

Back2Brave is the podcast from Babel: the agency for B2B tech brands ready to move faster. We combine 20 years of deep sector insight with integrated creative strategies to help clients navigate risk and standout in crowded markets. With Babel, it’s safe to be brave.

 

Visit us at www.babelpr.com.

]]> #41, Miya Knights, retail technology expert Miya Knights, Simon Coughlin 00:20:16 Babel director Simon Coughlin speaks with Retail Technology Magazine Publisher, Author and Consultant, Miya Knights. Babel director Simon Coughlin speaks with Retail Technology Magazine Publisher, Author and Consultant, Miya Knights. retail, tech false full 41 120d625b-b9c7-4517-ae9d-2ddd2e28d40b #40, Hannah Duncan, fintech journalist In this episode Babel director Simon Coughlin speaks with Hannah Duncan, a former banker who now writes about fintech and investment. She talks about the benefits and challenges of being a freelance journalist, the types of stories that inspire her, and why she loves attending industry events.

Back2Brave is the podcast from Babel: the agency for B2B tech brands ready to move faster. We combine 20 years of deep sector insight with integrated creative strategies to help clients navigate risk and standout in crowded markets. With Babel, it’s safe to be brave.

 

Visit us at www.babelpr.com.

]]> Mon, 18 Mar 2024 08:31:35 +0000 isha.kamara@babelpr.com (Hannah Duncan, Simon Coughlin) https://the-digital-communicators-podcast.simplecast.com/episodes/40-hannah-duncan-fintech-journalist-Z3CmEQvW In this episode Babel director Simon Coughlin speaks with Hannah Duncan, a former banker who now writes about fintech and investment. She talks about the benefits and challenges of being a freelance journalist, the types of stories that inspire her, and why she loves attending industry events.

Back2Brave is the podcast from Babel: the agency for B2B tech brands ready to move faster. We combine 20 years of deep sector insight with integrated creative strategies to help clients navigate risk and standout in crowded markets. With Babel, it’s safe to be brave.

 

Visit us at www.babelpr.com.

]]> #40, Hannah Duncan, fintech journalist Hannah Duncan, Simon Coughlin 00:18:16 Babel director Simon Coughlin speaks with freelance fintech and investment journalist, Hannah Duncan. Babel director Simon Coughlin speaks with freelance fintech and investment journalist, Hannah Duncan. fintech, freelance journalist, tech false full 40 2e5b3122-4757-42fd-9372-a29bd3bda930 #39, Winning the battle for B2B brand awareness budget Effective marketing and PR works primarily by reaching the 95% of customers who are not yet in-market, increasing the odds your brand gets remembered when those customers do decide to buy. The challenge faced by B2B marketeers when allocating budget to their brand awareness goals, is convincing the budget holder that they will see a return on their investment. Babel director Simon Coughlin discusses the issue with Chrissy Tansey from Babel client Doit, Jon Lombardo, who until recently was the  Global Head of Research at Linkedin’s B2B Institute, and Babel campaign director Holly Abbott, who outlines some of the best tactics to help your brand raise awareness to ensure you are front of mind when your target audience makes a purchasing decision. 

Back2Brave is the podcast from Babel: the agency for B2B tech brands ready to move faster. We combine 20 years of deep sector insight with integrated creative strategies to help clients navigate risk and standout in crowded markets. With Babel, it’s safe to be brave.

 

Visit us at www.babelpr.com.

]]> Wed, 6 Mar 2024 07:54:01 +0000 isha.kamara@babelpr.com (Holly Abbott, Chrissy Tansey, Jon Lombardo, Simon Coughlin) https://the-digital-communicators-podcast.simplecast.com/episodes/39-winning-the-battle-for-b2b-brand-awareness-budget-EaD_ppHc Effective marketing and PR works primarily by reaching the 95% of customers who are not yet in-market, increasing the odds your brand gets remembered when those customers do decide to buy. The challenge faced by B2B marketeers when allocating budget to their brand awareness goals, is convincing the budget holder that they will see a return on their investment. Babel director Simon Coughlin discusses the issue with Chrissy Tansey from Babel client Doit, Jon Lombardo, who until recently was the  Global Head of Research at Linkedin’s B2B Institute, and Babel campaign director Holly Abbott, who outlines some of the best tactics to help your brand raise awareness to ensure you are front of mind when your target audience makes a purchasing decision. 

Back2Brave is the podcast from Babel: the agency for B2B tech brands ready to move faster. We combine 20 years of deep sector insight with integrated creative strategies to help clients navigate risk and standout in crowded markets. With Babel, it’s safe to be brave.

 

Visit us at www.babelpr.com.

]]> #39, Winning the battle for B2B brand awareness budget Holly Abbott, Chrissy Tansey, Jon Lombardo, Simon Coughlin 00:26:50 95% of B2B customers are not in-market to buy your product or service at the current time. So how can marketeers make sure that you are front of mind with your target audience when they are making a purchasing decision? 95% of B2B customers are not in-market to buy your product or service at the current time. So how can marketeers make sure that you are front of mind with your target audience when they are making a purchasing decision? brand, b2b, enterprise tech false full 39 fe0a0fd2-9456-4eb3-8177-221e1cbd58bd #38, Teresa Cottam, chief analyst at Omnisperience, speaks with Babel senior campaign director, Jen Kelham Jen speaks with Teresa Cottam, a distinguished industry analyst and expert in the digital economy. In addition to being renowned for helping companies create compelling experiences that transform their businesses, increasing value and building engagement, Teresa is a judge of the GSMA Global Mobile Awards and for the World Communication Awards, and a contributing analyst to the TM Forum. For the last - nearly seven years - Teresa has been the Chief Analyst at Omnisperience, the company she founded after nine years at the helm of Telesperience, and analyst roles at Analysys Mason, Informa and Ovum (both of which are now part of Omdia). Teresa talks about the role of women in the tech sectors, how she likes to work with AR and PR teams, and offers her predictions for 2024.

 

Back2Brave is the podcast from Babel: the agency for B2B tech brands ready to move faster. We combine 20 years of deep sector insight with integrated creative strategies to help clients navigate risk and standout in crowded markets. With Babel, it’s safe to be brave.

 

Visit us at www.babelpr.com.

]]> Wed, 7 Feb 2024 09:44:00 +0000 isha.kamara@babelpr.com (jen Kelham, Teresa Cottam) https://the-digital-communicators-podcast.simplecast.com/episodes/38-teresa-cottam-chief-analyst-at-omnisperience-speaks-with-babel-campaign-director-jen-kelham-e0fIdoUG Jen speaks with Teresa Cottam, a distinguished industry analyst and expert in the digital economy. In addition to being renowned for helping companies create compelling experiences that transform their businesses, increasing value and building engagement, Teresa is a judge of the GSMA Global Mobile Awards and for the World Communication Awards, and a contributing analyst to the TM Forum. For the last - nearly seven years - Teresa has been the Chief Analyst at Omnisperience, the company she founded after nine years at the helm of Telesperience, and analyst roles at Analysys Mason, Informa and Ovum (both of which are now part of Omdia). Teresa talks about the role of women in the tech sectors, how she likes to work with AR and PR teams, and offers her predictions for 2024.

 

Back2Brave is the podcast from Babel: the agency for B2B tech brands ready to move faster. We combine 20 years of deep sector insight with integrated creative strategies to help clients navigate risk and standout in crowded markets. With Babel, it’s safe to be brave.

 

Visit us at www.babelpr.com.

]]> #38, Teresa Cottam, chief analyst at Omnisperience, speaks with Babel senior campaign director, Jen Kelham jen Kelham, Teresa Cottam 00:28:06 Babel senior campaign director Jen Kelham speaks with Teresa Cottam, chief analyst at Omnisperience. Babel senior campaign director Jen Kelham speaks with Teresa Cottam, chief analyst at Omnisperience. telecoms pr, analyst, pr false full 38 a61e5d15-de8d-4998-b56c-44dbef7f0973 #37, Dr Sarah-Jayne Gratton, award-winning technology evangelist, speaks with Babel director Simon Coughlin As part of our B2B tech trends 2024 series, Simon speaks with Dr Sarah-Jayne Gratton. Sarah-Jayne is an award-winning technology evangelist, specialising in emerging technologies and covering trends in AI, machine learning, and digital transformation. Her clients have included the global tech giants Ericsson, Siemens, IBM, Vodafone and Intel. Sarah-Jayne is also host of the Tech Uncorked Podcast and she is the Editor-in-Chief of Agritech Future Magazine.

Back2Brave is the podcast from Babel: the agency for B2B tech brands ready to move faster. We combine 20 years of deep sector insight with integrated creative strategies to help clients navigate risk and standout in crowded markets. With Babel, it’s safe to be brave.

 

Visit us at www.babelpr.com.

]]> Mon, 5 Feb 2024 10:34:44 +0000 isha.kamara@babelpr.com (Dr Sarah-Jayne Gratton, Simon Coughlin) https://the-digital-communicators-podcast.simplecast.com/episodes/37-dr-sarah-jayne-gratton-award-winning-technology-evangelist-speaks-with-babel-director-simon-coughlin-SXz4A2UQ As part of our B2B tech trends 2024 series, Simon speaks with Dr Sarah-Jayne Gratton. Sarah-Jayne is an award-winning technology evangelist, specialising in emerging technologies and covering trends in AI, machine learning, and digital transformation. Her clients have included the global tech giants Ericsson, Siemens, IBM, Vodafone and Intel. Sarah-Jayne is also host of the Tech Uncorked Podcast and she is the Editor-in-Chief of Agritech Future Magazine.

Back2Brave is the podcast from Babel: the agency for B2B tech brands ready to move faster. We combine 20 years of deep sector insight with integrated creative strategies to help clients navigate risk and standout in crowded markets. With Babel, it’s safe to be brave.

 

Visit us at www.babelpr.com.

]]> #37, Dr Sarah-Jayne Gratton, award-winning technology evangelist, speaks with Babel director Simon Coughlin Dr Sarah-Jayne Gratton, Simon Coughlin 00:15:23 As part of our B2B tech trends 2024 series, Simon speaks with award-winning technology evangelist, Dr Sarah-Jayne Gratton. As part of our B2B tech trends 2024 series, Simon speaks with award-winning technology evangelist, Dr Sarah-Jayne Gratton. enterprise tech, tech, agritech, pr false full 37 663f1646-e9b0-41cb-9f4f-188b9614ff08 #36, Shelly Kramer, MD and principal analyst - theCUBE Research, speaks with Babel director Simon Coughlin As part of our B2B tech trends 2024 series, Simon speaks with Shelly Kramer. Shelly is the managing director and principal analyst at theCUBE Research, the analyst arm of popular enterprise technology media platforms theCUBE and SiliconANGLE. During her career Shelly has worked with some of the world’s largest tech brands to help them embrace disruption and to successfully navigate the process of digital transformation. She regularly advises and collaborates with senior leaders at major technology companies, covering a wide range of products and services, including Cloud, Artificial Intelligence, ESG, 5G, Enterprise Apps, and Automation. Shelly has been recognised as one of the world’s leading technology analysts and a B2B Marketing influencer.

Back2Brave is the podcast from Babel: the agency for B2B tech brands ready to move faster. We combine 20 years of deep sector insight with integrated creative strategies to help clients navigate risk and standout in crowded markets. With Babel, it’s safe to be brave.

 

Visit us at www.babelpr.com.

]]> Thu, 25 Jan 2024 08:19:33 +0000 isha.kamara@babelpr.com (Shelly Kramer, Simon Coughlin) https://the-digital-communicators-podcast.simplecast.com/episodes/36-shelly-kramer-md-and-principal-analyst-thecube-research-speaks-with-babel-director-simon-coughlin-r7Bx79xF As part of our B2B tech trends 2024 series, Simon speaks with Shelly Kramer. Shelly is the managing director and principal analyst at theCUBE Research, the analyst arm of popular enterprise technology media platforms theCUBE and SiliconANGLE. During her career Shelly has worked with some of the world’s largest tech brands to help them embrace disruption and to successfully navigate the process of digital transformation. She regularly advises and collaborates with senior leaders at major technology companies, covering a wide range of products and services, including Cloud, Artificial Intelligence, ESG, 5G, Enterprise Apps, and Automation. Shelly has been recognised as one of the world’s leading technology analysts and a B2B Marketing influencer.

Back2Brave is the podcast from Babel: the agency for B2B tech brands ready to move faster. We combine 20 years of deep sector insight with integrated creative strategies to help clients navigate risk and standout in crowded markets. With Babel, it’s safe to be brave.

 

Visit us at www.babelpr.com.

]]> #36, Shelly Kramer, MD and principal analyst - theCUBE Research, speaks with Babel director Simon Coughlin Shelly Kramer, Simon Coughlin 00:16:34 As part of our B2B tech trends 2024 series, Simon speaks with MD and principal analyst at theCUBE Research, Shelly Kramer. As part of our B2B tech trends 2024 series, Simon speaks with MD and principal analyst at theCUBE Research, Shelly Kramer. artificial intelligence, enterprise tech, tech, analyst false full 36 bde973d2-d5b1-4234-b078-18a6fbaaabc0 #35, Christina Trampota, tech industry leader and B2B influencer, speaks with Babel director Simon Coughlin As part of our B2B tech trends 2024 series, Simon speaks with Christina Trampota. Christina is a technology industry leader with a passion for commerce and connectivity. She has more than 20 years of experience working with early-stage startups and large enterprises, including Meta, Visa, and Motorola, to name a few, helping brands enhance their product development and marketing efforts. She has been recognised by various channels and events as a Top B2B Influencer and Whos Who in Fintech, and when she is not building and scaling companies and communities, she enjoys teaching and mentoring tomorrow’s leaders. Topics under discussion include the importance of 'responsible AI' and the potential for tech to reduce the impact of climate change.

Back2Brave is the podcast from Babel: the agency for B2B tech brands ready to move faster. We combine 20 years of deep sector insight with integrated creative strategies to help clients navigate risk and standout in crowded markets. With Babel, it’s safe to be brave.

 

Visit us at www.babelpr.com.

]]> Tue, 2 Jan 2024 11:54:01 +0000 isha.kamara@babelpr.com (Christina Trampota, Simon Coughlin) https://the-digital-communicators-podcast.simplecast.com/episodes/35-christina-trampota-tech-industry-leader-and-b2b-influencer-speaks-with-babel-director-simon-coughlin-c5VkDC3z As part of our B2B tech trends 2024 series, Simon speaks with Christina Trampota. Christina is a technology industry leader with a passion for commerce and connectivity. She has more than 20 years of experience working with early-stage startups and large enterprises, including Meta, Visa, and Motorola, to name a few, helping brands enhance their product development and marketing efforts. She has been recognised by various channels and events as a Top B2B Influencer and Whos Who in Fintech, and when she is not building and scaling companies and communities, she enjoys teaching and mentoring tomorrow’s leaders. Topics under discussion include the importance of 'responsible AI' and the potential for tech to reduce the impact of climate change.

Back2Brave is the podcast from Babel: the agency for B2B tech brands ready to move faster. We combine 20 years of deep sector insight with integrated creative strategies to help clients navigate risk and standout in crowded markets. With Babel, it’s safe to be brave.

 

Visit us at www.babelpr.com.

]]> #35, Christina Trampota, tech industry leader and B2B influencer, speaks with Babel director Simon Coughlin Christina Trampota, Simon Coughlin 00:18:15 As part of our B2B tech trends 2024 series, Simon speaks with tech industry leader and B2B influencer Christina Trampota. As part of our B2B tech trends 2024 series, Simon speaks with tech industry leader and B2B influencer Christina Trampota. tech, trends, pr false full 35 a3a0921d-f244-42f7-8b65-dadc5e44fad3 #34, Kamales Lardi, digital and business transformation leader, speaks with Babel director Simon Coughlin  Kamales Lardi has more than 23 years of cross industry experience. She formed her own consulting business in 2012 and has helped many multinational companies harness the power of emerging tech including AI, augmented reality, automation and blockchain. Kamales has been widely recognised as an industry thought leader and is also a Teaching Fellow at Durham University Business School. In this podcast she gives her views on the B2B tech trends for 2024, outlines why tech firms must continue to focus on workforce diversity, and reveals what it takes to be a technology thought leader.

Back2Brave is the podcast from Babel: the agency for B2B tech brands ready to move faster. We combine 20 years of deep sector insight with integrated creative strategies to help clients navigate risk and standout in crowded markets. With Babel, it’s safe to be brave.

 

Visit us at www.babelpr.com.

]]> Mon, 4 Dec 2023 09:28:07 +0000 isha.kamara@babelpr.com (Kamales Lardi, Simon Coughlin) https://the-digital-communicators-podcast.simplecast.com/episodes/34-kamales-lardi-digital-and-business-transformation-leader-speaks-with-babel-director-simon-coughlin-yi9d24Ti  Kamales Lardi has more than 23 years of cross industry experience. She formed her own consulting business in 2012 and has helped many multinational companies harness the power of emerging tech including AI, augmented reality, automation and blockchain. Kamales has been widely recognised as an industry thought leader and is also a Teaching Fellow at Durham University Business School. In this podcast she gives her views on the B2B tech trends for 2024, outlines why tech firms must continue to focus on workforce diversity, and reveals what it takes to be a technology thought leader.

Back2Brave is the podcast from Babel: the agency for B2B tech brands ready to move faster. We combine 20 years of deep sector insight with integrated creative strategies to help clients navigate risk and standout in crowded markets. With Babel, it’s safe to be brave.

 

Visit us at www.babelpr.com.

]]> #34, Kamales Lardi, digital and business transformation leader, speaks with Babel director Simon Coughlin Kamales Lardi, Simon Coughlin 00:23:55 As part of our 'B2B tech trends 2024' series, director Simon Coughlin speaks with digital and business transformation leader Kamales Lardi. As part of our 'B2B tech trends 2024' series, director Simon Coughlin speaks with digital and business transformation leader Kamales Lardi. marketing, digital transformation, pr false full 34 cb9e2238-8302-424c-b2b2-03ba64913814 #33, Eric Siegel, machine learning expert, speaks with Babel Director Simon Coughlin Thu, 23 Nov 2023 10:09:00 +0000 isha.kamara@babelpr.com (Simon Coughlin) https://the-digital-communicators-podcast.simplecast.com/episodes/33-eric-siegel-machine-learning-expert-speaks-with-babel-director-simon-coughlin-6SKhpyHd #33, Eric Siegel, machine learning expert, speaks with Babel Director Simon Coughlin Simon Coughlin 00:16:28 As part of our 'B2B tech trends 2024' series, Babel director Simon Coughlin speaks with San-Francisco based Eric Siegel, a leading consultant and former Columbia University professor who helps companies deploy machine learning. Eric is the founder of the long-running Machine Learning Week conference series, the executive editor of The Machine Learning Times, and a frequent keynote speaker. He wrote the bestselling "Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die," which has been used in courses at hundreds of universities. As part of our 'B2B tech trends 2024' series, Babel director Simon Coughlin speaks with San-Francisco based Eric Siegel, a leading consultant and former Columbia University professor who helps companies deploy machine learning. Eric is the founder of the long-running Machine Learning Week conference series, the executive editor of The Machine Learning Times, and a frequent keynote speaker. He wrote the bestselling "Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die," which has been used in courses at hundreds of universities. false full 33 be22d6b2-56ac-4910-8b19-627d9dfa9502 #32, Cyril Coste, Chief Digital Officer & digital transformation influencer, speaks with Babel Director Simon Coughlin Fri, 17 Nov 2023 08:35:42 +0000 isha.kamara@babelpr.com (Isha Kamara) https://the-digital-communicators-podcast.simplecast.com/episodes/cyril-coste-chief-digital-officer-digital-and-growth-and-dsimon-coughlin-director-babel-pr-VSFw_xf0 #32, Cyril Coste, Chief Digital Officer & digital transformation influencer, speaks with Babel Director Simon Coughlin Isha Kamara 00:23:52 Babel director Simon Coughlin speaks with digital transformation influencer Cyril Coste. Cyril is an experienced digital transformation expert having worked with some big global tech brands including IBM and AWS to enhance their product development, digital innovation and customer experience. Among his accolades, he has been named in Onalytica’s Global Top 100 Digital Transformation Influencers list since 2017. As well as giving his top tips for tech trends in 2024, Cyril provides an insight into life as a technology influencer. Babel director Simon Coughlin speaks with digital transformation influencer Cyril Coste. Cyril is an experienced digital transformation expert having worked with some big global tech brands including IBM and AWS to enhance their product development, digital innovation and customer experience. Among his accolades, he has been named in Onalytica’s Global Top 100 Digital Transformation Influencers list since 2017. As well as giving his top tips for tech trends in 2024, Cyril provides an insight into life as a technology influencer. false full 32 efa08aa5-fad2-4b4d-8b44-b87f603e3e57 #31, Rob Chambers (Managing Director, Total Telecom), Kerry Merritt (Head of Content, Total Telecom), and Declan Bradshaw (Associate Director, Babel PR) Tue, 22 Aug 2023 09:14:17 +0000 isha.kamara@babelpr.com (Isha Kamara) https://the-digital-communicators-podcast.simplecast.com/episodes/31-total-telecom-rob-chambers-kerry-merritt-declan-bradshaw-U1WLlqae #31, Rob Chambers (Managing Director, Total Telecom), Kerry Merritt (Head of Content, Total Telecom), and Declan Bradshaw (Associate Director, Babel PR) Isha Kamara 00:13:22 false full 31 68ec9867-a4ef-4da9-a50a-f5a9d273423a #30, Eugina Jordan, CMO of Telecom Infra Project (TIP) on improving diversity in the Telecoms industry Thu, 27 Jul 2023 08:13:35 +0000 isha.kamara@babelpr.com (Isha Kamara) https://the-digital-communicators-podcast.simplecast.com/episodes/30-eugina-jordan-cmo-tip-pZLkbZ3g #30, Eugina Jordan, CMO of Telecom Infra Project (TIP) on improving diversity in the Telecoms industry Isha Kamara 00:30:52 false full 30 a1b703c9-575a-4fc8-93a2-dea8405b6ec3 #29, Lisa Bader, CMO of Enveil, and Ed Cooper, associate director at Babel Tue, 18 Jul 2023 10:30:00 +0000 isha.kamara@babelpr.com (Isha Kamara) https://the-digital-communicators-podcast.simplecast.com/episodes/29-lisa-bader-cmo-of-enveil-and-ed-cooper-associate-director-at-babel-ne63plt_ #29, Lisa Bader, CMO of Enveil, and Ed Cooper, associate director at Babel Isha Kamara 00:18:47 startup, funding, enveil, babel, public relations false full 29 5f4e8025-907e-41bb-b8d8-a711b00d6007 #28, Joel Goodson (senior content manager at Babel) and Marcus Hedenberg (senior campaign manager at Babel) Wed, 21 Jun 2023 11:40:42 +0000 isha.kamara@babelpr.com (Joel Goodson, Marcus Hedenberg, Simon Coughlin) https://the-digital-communicators-podcast.simplecast.com/episodes/28-joel-goodson-senior-content-manager-at-babel-and-marcus-hedenberg-senior-campaign-manager-at-babel-WDTAVCqh #28, Joel Goodson (senior content manager at Babel) and Marcus Hedenberg (senior campaign manager at Babel) Joel Goodson, Marcus Hedenberg, Simon Coughlin 00:22:00 false full 28 13e9b0b1-15c3-4cc0-aea8-a692a59e4e72 #27, Andrew Bruce Smith, Chair of CIPR's AI in PR group and digital comms consultant Tue, 13 Jun 2023 09:42:26 +0000 isha.kamara@babelpr.com (Simon Coughlin) https://the-digital-communicators-podcast.simplecast.com/episodes/27-andrew-bruce-smith-chair-of-ciprs-ai-in-pr-group-and-digital-comms-consultant-PuDWlHJw #27, Andrew Bruce Smith, Chair of CIPR's AI in PR group and digital comms consultant Simon Coughlin 00:34:47 Andrew Bruce Smith joins our director Simon Coughlin to discuss the role of AI on PR. Andrew Bruce Smith joins our director Simon Coughlin to discuss the role of AI on PR. false full 27 7b5567b8-84b7-4d98-9414-025f9b7cb93f #26, Konstantin Vinogradov, General Partner at Runa Capital Fri, 9 Jun 2023 12:54:04 +0000 isha.kamara@babelpr.com (Simon Coughlin) https://the-digital-communicators-podcast.simplecast.com/episodes/26-konstantin-vinogradov-general-partner-at-runa-capital-FSj89iY7 #26, Konstantin Vinogradov, General Partner at Runa Capital Simon Coughlin 00:18:32 Digital Communicators Podcast featuring Konstantin Vinogradov Digital Communicators Podcast featuring Konstantin Vinogradov false full 26 92f4cc6a-b4e7-4001-8f0b-337e4295ee3d #25 Derek Weeks, Author, CMO, and co-founder of the world's largest DevOps community, on how companies can harness community-led marketing Wed, 26 Apr 2023 10:18:02 +0000 isha.kamara@babelpr.com (Katie Finn, Derek Weeks) https://the-digital-communicators-podcast.simplecast.com/episodes/derek-weeks-author-and-cmo-on-community-led-marketing-u8d_LBce #25 Derek Weeks, Author, CMO, and co-founder of the world's largest DevOps community, on how companies can harness community-led marketing Katie Finn, Derek Weeks 00:26:27 technology, marketing, community false full 25 3f82f551-356d-4bff-a947-77ffdbff2356 #24 - The EU Artificial Intelligence Act - the implications for the tech sector with Jane Finlayson-Brown of Allen & Overy and Matt Kusner of University College London Thu, 16 Mar 2023 00:00:00 +0000 isha.kamara@babelpr.com (Simon Coughlin, Jane Finlayson-Brown, Matt Kusner) https://the-digital-communicators-podcast.simplecast.com/episodes/24-the-eu-artificial-intelligence-act-the-implications-for-the-tech-sector-with-jane-finlayson-brown-of-allen-overy-and-matt-kusner-of-university-college-london-MtgOnUJM #24 - The EU Artificial Intelligence Act - the implications for the tech sector with Jane Finlayson-Brown of Allen & Overy and Matt Kusner of University College London Simon Coughlin, Jane Finlayson-Brown, Matt Kusner 00:50:07 The European Union is set to create the world's first broad standards for regulating or banning certain uses of artificial intelligence (AI).The AI Act will establish a framework for assessing the relative risk of different kinds of AI systems. This podcast is a recording of a Babel webinar discussing the potential impact of the Act on consumers, businesses and technology vendors. The European Union is set to create the world's first broad standards for regulating or banning certain uses of artificial intelligence (AI).The AI Act will establish a framework for assessing the relative risk of different kinds of AI systems. This podcast is a recording of a Babel webinar discussing the potential impact of the Act on consumers, businesses and technology vendors. artificial intelligence, ai, media relations, public relations, pr false full 24 19878c6c-dff2-4d05-9aaa-3380ee9dfa0d #23 - National Apprenticeship Week with PRCA Head of Apprenticeships, Stephanie Umebuani, and Babel apprentice Lauren O'Harrow Thu, 9 Feb 2023 11:14:48 +0000 isha.kamara@babelpr.com (simon coughlin, Stephanie Umebuani, Lauren O'Harrow) https://the-digital-communicators-podcast.simplecast.com/episodes/national-apprenticeship-week-SQXgy2AB #23 - National Apprenticeship Week with PRCA Head of Apprenticeships, Stephanie Umebuani, and Babel apprentice Lauren O'Harrow simon coughlin, Stephanie Umebuani, Lauren O'Harrow 00:11:59 To mark National Apprenticeship Week 2023, Babel Director Simon Coughlin spoke with PRCA Head of Apprenticeships, Stephanie Umebuani, and Babel apprentice Lauren O'Harrow about the value of apprenticeships within the PR industry." To mark National Apprenticeship Week 2023, Babel Director Simon Coughlin spoke with PRCA Head of Apprenticeships, Stephanie Umebuani, and Babel apprentice Lauren O'Harrow about the value of apprenticeships within the PR industry." babel pr, media relations, babelpr, pr apprenticeship, public relations, pr false full 23 588efd65-6845-4cae-81f6-afedb9267c06 #22 - Robin Smith, research specialist at Censuswide Thu, 9 Feb 2023 11:04:42 +0000 isha.kamara@babelpr.com (simon coughlin, Robin Smith, Censuswide) https://the-digital-communicators-podcast.simplecast.com/episodes/robin-smith-research-specialist-at-censuswide-A7hxNSLf #22 - Robin Smith, research specialist at Censuswide simon coughlin, Robin Smith, Censuswide 00:12:15 A discussion with Robin Smith, research specialist at Censuswide A discussion with Robin Smith, research specialist at Censuswide babel pr, media relations, babelpr, public relations, pr, pr research false full 22 2a0d0381-4527-49e5-bd3e-85c68e1e8f50 #21 - The Babel Cybersecurity 2023 webinar. A discussion with Katrina Manson of Bloomberg News and Ciaran Martin CB, founding chief executive of the UK National Cyber Security Centre Fri, 6 Jan 2023 13:41:19 +0000 isha.kamara@babelpr.com (simon coughlin, Katrina Manson, Ciaran Martin) https://the-digital-communicators-podcast.simplecast.com/episodes/the-babel-cybersecurity-2023-webinar-M3HPT2aA #21 - The Babel Cybersecurity 2023 webinar. A discussion with Katrina Manson of Bloomberg News and Ciaran Martin CB, founding chief executive of the UK National Cyber Security Centre simon coughlin, Katrina Manson, Ciaran Martin 01:00:44 A discussion with Katrina Manson of Bloomberg News and Ciaran Martin CB, founding chief executive of the UK National Cyber Security Centre A discussion with Katrina Manson of Bloomberg News and Ciaran Martin CB, founding chief executive of the UK National Cyber Security Centre cybersecurity pr, it security pr, babel pr, journalist, media relations, cyber security, babelpr, cybersecurity, public relations, pr false full 21 9b2a9f39-fcfa-467c-a5ef-a7d80aa1312c #20 - John Leonard, Research Director, Computing Thu, 5 Jan 2023 13:10:23 +0000 isha.kamara@babelpr.com (simon coughlin, John Leonard) https://the-digital-communicators-podcast.simplecast.com/episodes/john-leonard-research-director-computing-HnBE7iGQ #20 - John Leonard, Research Director, Computing simon coughlin, John Leonard 00:15:36 John Leonard, Research Director, Computing John Leonard, Research Director, Computing babel pr, journalist, media relations, babelpr, armando samayoa, public relations, pr false full 20 8bdc3917-2bf0-4af0-9813-7035776f8f79 #19 - Armando Samayoa, Télécoms Sans Frontières Thu, 13 Oct 2022 14:03:36 +0000 isha.kamara@babelpr.com (simon coughlin, Armando Samayoa, Télécoms Sans Frontières) https://the-digital-communicators-podcast.simplecast.com/episodes/armando-samayoa-telecoms-sans-frontieres-JIbaj1UI #19 - Armando Samayoa, Télécoms Sans Frontières simon coughlin, Armando Samayoa, Télécoms Sans Frontières 00:17:51 Armando Samayoa, Télécoms Sans Frontières Armando Samayoa, Télécoms Sans Frontières babel pr, télécoms sans frontières, journalist, media relations, babelpr, armando samayoa, public relations, pr false full 19 6c513cb6-0605-4169-8472-702178b540b8 #18 - Cristina Criddle, technology reporter, Financial Times Tue, 20 Sep 2022 10:00:00 +0000 isha.kamara@babelpr.com (simon coughlin, Cristina Criddle) https://the-digital-communicators-podcast.simplecast.com/episodes/cristina-criddle-technology-reporter-financial-times-tCOo9SUZ #18 - Cristina Criddle, technology reporter, Financial Times simon coughlin, Cristina Criddle 00:14:29 Cristina Criddle, technology reporter, Financial Times Cristina Criddle, technology reporter, Financial Times babel pr, journalist, media relations, financial times, babelpr, cristina criddle, public relations, pr, technology reporter false full 18 cb8a0c6f-66bb-4ad7-a159-d4145f56bf66 #17 - Jessica Haworth, journalist, The Daily Swig Thu, 1 Sep 2022 09:54:03 +0000 isha.kamara@babelpr.com (The Daily Swig, simon coughlin, Jessica Haworth) https://the-digital-communicators-podcast.simplecast.com/episodes/jess-haworth-4FdwXGPh #17 - Jessica Haworth, journalist, The Daily Swig The Daily Swig, simon coughlin, Jessica Haworth 00:12:44 babel pr, jessica haworth, journalist, media relations, babelpr, the daily swig, public relations, pr false full 17 9125114f-2764-45ae-87bb-203298963dd3 #16 - Beatrice Askaner, CMO, Leapwork Mon, 25 Jul 2022 11:02:18 +0000 isha.kamara@babelpr.com (Beatrice Askaner, Simon Coughlin) https://the-digital-communicators-podcast.simplecast.com/episodes/beatrice-askaner-cmo-leapwork-qFHG9jJT #16 - Beatrice Askaner, CMO, Leapwork Beatrice Askaner, Simon Coughlin 00:15:00 Beatrice Askaner, CMO at client Leapwork, joins Babel director Simon to discuss the challenges of global expansion, the benefits of investing in a good PR partner and more. Beatrice Askaner, CMO at client Leapwork, joins Babel director Simon to discuss the challenges of global expansion, the benefits of investing in a good PR partner and more. babel pr, media relations, babelpr, leapwork, public relations, pr false full 16 a5140b75-e429-423d-8172-3433fc9171ca #15 - Martyn Landi, Technology Correspondent, PA Media Mon, 11 Jul 2022 23:00:00 +0000 isha.kamara@babelpr.com (Martyn Landi, Technology Correspondent, PA Media, Simon Coughlin, Director, Babel PR) https://the-digital-communicators-podcast.simplecast.com/episodes/martyn-landi-technology-correspondent-pa-media-Eh9GzguJ #15 - Martyn Landi, Technology Correspondent, PA Media Martyn Landi, Technology Correspondent, PA Media, Simon Coughlin, Director, Babel PR 00:14:57 Babel director Simon Coughlin is joined by PA technology correspondent Martyn Landi, who shares everything from a typical day in his life to why PRs should never pitch via DMs. Babel director Simon Coughlin is joined by PA technology correspondent Martyn Landi, who shares everything from a typical day in his life to why PRs should never pitch via DMs. martyn landi, babel pr, pa media, media relations, babelpr, public relations, pr true full 15 595a5f28-78b0-464b-928a-1cba00c3bccd #14 - Starting in the PR industry Fri, 27 May 2022 10:01:04 +0000 isha.kamara@babelpr.com (Lauren O'Harrow, Amelia Waters, Consultants, Simon Coughlin, Director) https://the-digital-communicators-podcast.simplecast.com/episodes/starting-in-pr-XYPDnyme #14 - Starting in the PR industry Lauren O'Harrow, Amelia Waters, Consultants, Simon Coughlin, Director 00:12:07 media relations, public relations, pr careers, pr true full 14 06a43a29-9f52-4099-b324-f4e63c13bb51 #13 - Shelli Zargary, the Marketing Content and Strategy Manager at GenCell - Earth Day Fri, 22 Apr 2022 08:05:58 +0000 isha.kamara@babelpr.com (Shelli Zargary, Paul Campbell) https://the-digital-communicators-podcast.simplecast.com/episodes/earth-day-4KWU2yGR #13 - Shelli Zargary, the Marketing Content and Strategy Manager at GenCell - Earth Day Shelli Zargary, Paul Campbell 00:17:53 To mark Earth Day, our Director Paul Campbell spoke with Shelli Zargary, the Marketing Content and Strategy Manager at GenCell. Earth Day is a global environmental holiday, which occurs every year on 22 April and is celebrated by an estimated 1 billion people, per EarthDay.org – from schoolkids to heads of state. The day is meant to serve both as a reminder of the threats to our planet and a chance to appreciate everything the Earth offers. As a company with the primary objective of delivering ‘green power anywhere’, Shelli offers her views on how businesses can help reduce carbon emissions and specifically, the role of hydrogen and ammonia in this process. To mark Earth Day, our Director Paul Campbell spoke with Shelli Zargary, the Marketing Content and Strategy Manager at GenCell. Earth Day is a global environmental holiday, which occurs every year on 22 April and is celebrated by an estimated 1 billion people, per EarthDay.org – from schoolkids to heads of state. The day is meant to serve both as a reminder of the threats to our planet and a chance to appreciate everything the Earth offers. As a company with the primary objective of delivering ‘green power anywhere’, Shelli offers her views on how businesses can help reduce carbon emissions and specifically, the role of hydrogen and ammonia in this process. media relations, earth day, environment, public relations, green pr false full 13 47c984d7-e248-4207-a862-74558b6cc441 #12 - Christine Hall, TechCrunch reporter focusing on start-ups Wed, 16 Mar 2022 12:10:13 +0000 isha.kamara@babelpr.com (Simon Coughlin, Christine Hall) https://the-digital-communicators-podcast.simplecast.com/episodes/startups-venture-capital-with-techcrunch-8weIzgm6 #12 - Christine Hall, TechCrunch reporter focusing on start-ups Simon Coughlin, Christine Hall 00:15:12 Startups & Venture Capital with Christine Hall from Techcrunch Startups & Venture Capital with Christine Hall from Techcrunch techcrunch, media relations, startups, venture capital true full 12 8340199f-42d7-475b-b3a6-af658e8bd89d #11 - A focus on International Women's Day Tue, 8 Mar 2022 09:01:01 +0000 isha.kamara@babelpr.com (Simon Coughlin, Jenny Mowat, Pippa Cranham) https://the-digital-communicators-podcast.simplecast.com/episodes/international-womens-day-ZCZhHdzg #11 - A focus on International Women's Day Simon Coughlin, Jenny Mowat, Pippa Cranham 00:20:06 A focus on International Woman's Day A focus on International Woman's Day international womens day, iwd, public relations, pr false full 11 66a49df2-3c77-40b4-9ad0-60f66a99956a #10 - Eleanor Dallaway, Editorial Director, InfoSecurity Magazine Tue, 18 Jan 2022 11:00:00 +0000 isha.kamara@babelpr.com (Simon Coughlin, Eleanor Dallaway) https://the-digital-communicators-podcast.simplecast.com/episodes/eleanor-dallaway-iYSUbN4p #10 - Eleanor Dallaway, Editorial Director, InfoSecurity Magazine Simon Coughlin, Eleanor Dallaway 00:19:57 it security, freelance journalist, eleanor dallaway, security, infosecurity, cybersecurity, infosecurity magazine, public relations, pr false full 10 1e5f5f91-c316-41c2-8256-ba5920711ec3 #9 - Kate O'Flaherty, freelance journalist, cybersecurity Tue, 21 Dec 2021 08:37:04 +0000 isha.kamara@babelpr.com (Kate O'Flaherty, Simon Coughlin) https://the-digital-communicators-podcast.simplecast.com/episodes/kate-oflaherty-nbu_Rtj_ #9 - Kate O'Flaherty, freelance journalist, cybersecurity Kate O'Flaherty, Simon Coughlin 00:18:14 kate o'flaherty, it security, freelance journalist, security, cybersecurity, public relations, pr false full 9 b96b8eeb-a499-4bf8-a1f0-4ccf3998ac23 #8 - Scott Bicheno, Editor, Telecoms.com Mon, 15 Nov 2021 00:00:00 +0000 isha.kamara@babelpr.com (Scott Bicheno, Declan Bradshaw) https://the-digital-communicators-podcast.simplecast.com/episodes/scott-bicheno-editor-telecomscom-T_ae1nQ_ #8 - Scott Bicheno, Editor, Telecoms.com Scott Bicheno, Declan Bradshaw 00:35:20 This month we are talking to Scott Bicheno. Scott is editor of Telecoms.com and also hosts the title's weekly podcast along with Light Reading's Iain Morris. Scott talks to Babel's Declan Bradshaw about his entry into journalism, the stories that interest him and how companies can get on his radar (without winding him up). This month we are talking to Scott Bicheno. Scott is editor of Telecoms.com and also hosts the title's weekly podcast along with Light Reading's Iain Morris. Scott talks to Babel's Declan Bradshaw about his entry into journalism, the stories that interest him and how companies can get on his radar (without winding him up). mobile world congress, telecoms, scott bicheno, light reading, mwc, public relations, telecoms.com, pr false full 8 ce2ea438-1c59-460e-8eea-1cab4f4cf103 #7 - Cecile Bussy, Freelance journalist (Sifted, Financial Times Group) Thu, 9 Sep 2021 23:00:00 +0000 isha.kamara@babelpr.com (Simon Coughlin, Cecile Bussy) https://the-digital-communicators-podcast.simplecast.com/episodes/7-cecile-bussy-freelance-journalist-sifted-financial-times-group-LrKPTh_m #7 - Cecile Bussy, Freelance journalist (Sifted, Financial Times Group) Simon Coughlin, Cecile Bussy 00:16:04 This month’s podcast is a conversation between Babel’s Simon Coughlin and freelance journalist, Cecile Bussy, who has most recently been working with Sifted, part of the Financial Times Group. Sifted covers startups and the technology scene.. As well as talking about her background, Cecile discusses what it takes get coverage in titles like Sifted. This month’s podcast is a conversation between Babel’s Simon Coughlin and freelance journalist, Cecile Bussy, who has most recently been working with Sifted, part of the Financial Times Group. Sifted covers startups and the technology scene.. As well as talking about her background, Cecile discusses what it takes get coverage in titles like Sifted. cecile bussy, green technology, sifted, financial times, startups, clubhouse false full 7 5bc946b0-1536-4307-abd0-89706a867e38 #6 - Chloe Rigby, Editor, Internet Retailing Chloe's articles for Internet Retailing 

Chloe's Twitter

Music:

Ahjay Stelino - Break Away 

Ketsa - Good Vibe

Back2Brave is the podcast from Babel: the agency for B2B tech brands ready to move faster. We combine 20 years of deep sector insight with integrated creative strategies to help clients navigate risk and standout in crowded markets. With Babel, it’s safe to be brave.

 

Visit us at www.babelpr.com.

]]> Thu, 5 Aug 2021 11:12:48 +0000 isha.kamara@babelpr.com (Chloe Rigby, Dan Parris) https://the-digital-communicators-podcast.simplecast.com/episodes/6-chloe-rigby-editor-internet-retailing-CAfw9SDi Chloe's articles for Internet Retailing 

Chloe's Twitter

Music:

Ahjay Stelino - Break Away 

Ketsa - Good Vibe

Back2Brave is the podcast from Babel: the agency for B2B tech brands ready to move faster. We combine 20 years of deep sector insight with integrated creative strategies to help clients navigate risk and standout in crowded markets. With Babel, it’s safe to be brave.

 

Visit us at www.babelpr.com.

]]> #6 - Chloe Rigby, Editor, Internet Retailing Chloe Rigby, Dan Parris 00:24:55 This month’s podcast is a conversation between Babel’s Dan Parris and Internet Retailing’s Editor, Chloe Rigby. Discussion covers a lot of ground from how Chloe got into journalism to what tech vendors can do to feature in the publication. This month’s podcast is a conversation between Babel’s Dan Parris and Internet Retailing’s Editor, Chloe Rigby. Discussion covers a lot of ground from how Chloe got into journalism to what tech vendors can do to feature in the publication. retail, internet retailing, black friday, chloe rigby, ecommerce false full 6 f7641b46-168d-47f4-8ebb-019c29f5f319 #5 - Joe O'Halloran, Networking Editor, Computer Weekly Music:

Ahjay Stelino - Break Away 

Ketsa - Good Vibe

Back2Brave is the podcast from Babel: the agency for B2B tech brands ready to move faster. We combine 20 years of deep sector insight with integrated creative strategies to help clients navigate risk and standout in crowded markets. With Babel, it’s safe to be brave.

 

Visit us at www.babelpr.com.

]]> Fri, 16 Jul 2021 14:00:00 +0000 isha.kamara@babelpr.com (Joe O'Halloran, Dan Parris) https://the-digital-communicators-podcast.simplecast.com/episodes/5-joe-ohalloran-networking-editor-computer-weekly-ToxnHL_E Music:

Ahjay Stelino - Break Away 

Ketsa - Good Vibe

Back2Brave is the podcast from Babel: the agency for B2B tech brands ready to move faster. We combine 20 years of deep sector insight with integrated creative strategies to help clients navigate risk and standout in crowded markets. With Babel, it’s safe to be brave.

 

Visit us at www.babelpr.com.

]]> #5 - Joe O'Halloran, Networking Editor, Computer Weekly Joe O'Halloran, Dan Parris 00:21:44 The latest podcast is a conversation with Joe O'Halloran, Networking Editor at Computer Weekly. Babel's Dan Parris talks to Joe about how he got into journalism, Mobile World Congress, as well how much he is looking forward to getting back to meeting innovators face-to-face. The latest podcast is a conversation with Joe O'Halloran, Networking Editor at Computer Weekly. Babel's Dan Parris talks to Joe about how he got into journalism, Mobile World Congress, as well how much he is looking forward to getting back to meeting innovators face-to-face. mobile world congress, telecoms, computer weekly, joe o'halloran, mwc, dan parris, tech pr, telco false full 5 38fd6714-cdbe-49a0-a804-97f96453f5a6 #4 - Geoff Ho, Business Editor, Daily Express & Sunday Express Music:

Ahjay Stelino - Break Away 

Ketsa - Good Vibe

Back2Brave is the podcast from Babel: the agency for B2B tech brands ready to move faster. We combine 20 years of deep sector insight with integrated creative strategies to help clients navigate risk and standout in crowded markets. With Babel, it’s safe to be brave.

 

Visit us at www.babelpr.com.

]]> Wed, 2 Jun 2021 11:00:00 +0000 isha.kamara@babelpr.com (Geoff Ho, Dan Parris) https://the-digital-communicators-podcast.simplecast.com/episodes/4-geoff-ho-business-editor-daily-express-sunday-express-BIEOrC0k Music:

Ahjay Stelino - Break Away 

Ketsa - Good Vibe

Back2Brave is the podcast from Babel: the agency for B2B tech brands ready to move faster. We combine 20 years of deep sector insight with integrated creative strategies to help clients navigate risk and standout in crowded markets. With Babel, it’s safe to be brave.

 

Visit us at www.babelpr.com.

]]> #4 - Geoff Ho, Business Editor, Daily Express & Sunday Express Geoff Ho, Dan Parris 00:26:54 The latest podcast is a conversation with Geoff Ho, the Business Editor for the Daily Express and Sunday Express. Babel's Dan Parris had a conversation with Geoff about how he got into journalism, the current media landscape and how the pandemic has changed it, as well as a brief chat around Geoff's favourite pubs to attend with PRs. The latest podcast is a conversation with Geoff Ho, the Business Editor for the Daily Express and Sunday Express. Babel's Dan Parris had a conversation with Geoff about how he got into journalism, the current media landscape and how the pandemic has changed it, as well as a brief chat around Geoff's favourite pubs to attend with PRs. digital communicators, journalists, media, daily express, sunday express, geoff ho false full 4 fb7a285b-56c9-4ef0-835b-74c32e59d8cb #3 - Cybersecurity discussion with Orange Cyberdefense's Stuart Reed Music:

Ahjay Stelino - Break Away 

Ketsa - Good Vibe

Back2Brave is the podcast from Babel: the agency for B2B tech brands ready to move faster. We combine 20 years of deep sector insight with integrated creative strategies to help clients navigate risk and standout in crowded markets. With Babel, it’s safe to be brave.

 

Visit us at www.babelpr.com.

]]> Fri, 30 Apr 2021 14:30:00 +0000 isha.kamara@babelpr.com (Simon Coughlin, Stuart Reed, Dan Parris) https://the-digital-communicators-podcast.simplecast.com/episodes/3-cybersecurity-discussion-with-orange-cyberdefenses-stuart-reed-NiqYlKTj Music:

Ahjay Stelino - Break Away 

Ketsa - Good Vibe

Back2Brave is the podcast from Babel: the agency for B2B tech brands ready to move faster. We combine 20 years of deep sector insight with integrated creative strategies to help clients navigate risk and standout in crowded markets. With Babel, it’s safe to be brave.

 

Visit us at www.babelpr.com.

]]> #3 - Cybersecurity discussion with Orange Cyberdefense's Stuart Reed Simon Coughlin, Stuart Reed, Dan Parris 00:18:34 This month’s podcast is a conversation with Orange Cyberdefense’s Product and Marketing Director, Stuart Reed. We chat all things cybersecurity including the current landscape, the importance of issues jumps and what Stuart’s dream piece of coverage is. This month’s podcast is a conversation with Orange Cyberdefense’s Product and Marketing Director, Stuart Reed. We chat all things cybersecurity including the current landscape, the importance of issues jumps and what Stuart’s dream piece of coverage is. hacker, data breach, cybersecurity, orange cyberdefense, hack false full 3 6e583e88-410f-4232-9d88-89b572cafb09 #2 - Virtual media roundtables Discussed whitepaper on the impact of Covid on cybersecurity: 
https://babelpr.com/covid-19%3A-the-impact-on-cybersecurity

Music:

Ahjay Stelino - Break Away 

Ketsa - Good Vibe

Back2Brave is the podcast from Babel: the agency for B2B tech brands ready to move faster. We combine 20 years of deep sector insight with integrated creative strategies to help clients navigate risk and standout in crowded markets. With Babel, it’s safe to be brave.

 

Visit us at www.babelpr.com.

]]> Fri, 26 Mar 2021 15:30:00 +0000 isha.kamara@babelpr.com (Dan Parris, Simon Coughlin, Susie Evershed) https://the-digital-communicators-podcast.simplecast.com/episodes/2-virtual-media-roundtables-zr9vLRmj Discussed whitepaper on the impact of Covid on cybersecurity: 
https://babelpr.com/covid-19%3A-the-impact-on-cybersecurity

Music:

Ahjay Stelino - Break Away 

Ketsa - Good Vibe

Back2Brave is the podcast from Babel: the agency for B2B tech brands ready to move faster. We combine 20 years of deep sector insight with integrated creative strategies to help clients navigate risk and standout in crowded markets. With Babel, it’s safe to be brave.

 

Visit us at www.babelpr.com.

]]> #2 - Virtual media roundtables Dan Parris, Simon Coughlin, Susie Evershed 00:33:11 For episode #2 of the Digital Communicators Podcast, we're going to be talking about how you can create an online event for a media audience, something which has become a particularly interesting tool since the onset of the pandemic. The Babel team are experienced in creating bespoke events for tech companies that can attract a media audience of top tier influencers. Hopefully, you'll learn a few tips that you can put into practice for creating interesting events. Babel's Dan Parris hosts today's episode and chats to his colleagues Susie Evershed and Simon Coughlin. For episode #2 of the Digital Communicators Podcast, we're going to be talking about how you can create an online event for a media audience, something which has become a particularly interesting tool since the onset of the pandemic. The Babel team are experienced in creating bespoke events for tech companies that can attract a media audience of top tier influencers. Hopefully, you'll learn a few tips that you can put into practice for creating interesting events. Babel's Dan Parris hosts today's episode and chats to his colleagues Susie Evershed and Simon Coughlin. journalist events, media events, virtual events, virtual roundtables, media roundtables false full 2 70410637-26de-410e-9a98-4e947349a0b9 #1 - How has media relations changed since the pandemic Music:

Ahjay Stelino - Break Away 

Ketsa - Good Vibe

Back2Brave is the podcast from Babel: the agency for B2B tech brands ready to move faster. We combine 20 years of deep sector insight with integrated creative strategies to help clients navigate risk and standout in crowded markets. With Babel, it’s safe to be brave.

 

Visit us at www.babelpr.com.

]]> Thu, 18 Feb 2021 15:33:58 +0000 isha.kamara@babelpr.com (Dan Parris, Matt Silver, Declan Bradshaw, Abbie Anderson) https://the-digital-communicators-podcast.simplecast.com/episodes/1-how-has-media-relations-changed-since-the-pandemic-6F3vMW4D Music:

Ahjay Stelino - Break Away 

Ketsa - Good Vibe

Back2Brave is the podcast from Babel: the agency for B2B tech brands ready to move faster. We combine 20 years of deep sector insight with integrated creative strategies to help clients navigate risk and standout in crowded markets. With Babel, it’s safe to be brave.

 

Visit us at www.babelpr.com.

]]> #1 - How has media relations changed since the pandemic Dan Parris, Matt Silver, Declan Bradshaw, Abbie Anderson 00:29:44 Since March last year, the essence of media relations has changed. The onset of remote working has caused PRs and journalists to adapt the way they operate as newsrooms have largely been left empty as the industry has adapted to various lockdowns. From a PR perspective, this has meant upping the creativity and the perseverance. Babel's Dan Parris hosts today's episode and chats to his Babel colleagues Declan Bradshaw, Abbie Anderson and Matt Silver about how media relations has changed since the onset of the pandemic nearly a year ago. Since March last year, the essence of media relations has changed. The onset of remote working has caused PRs and journalists to adapt the way they operate as newsrooms have largely been left empty as the industry has adapted to various lockdowns. From a PR perspective, this has meant upping the creativity and the perseverance. Babel's Dan Parris hosts today's episode and chats to his Babel colleagues Declan Bradshaw, Abbie Anderson and Matt Silver about how media relations has changed since the onset of the pandemic nearly a year ago. journalism, marketing, telecoms pr, media, journalist, enterprise tech, media relations, tech pr, pr false full 1