#WaterCooler

Zen Learnings from the CEO of Curaytor, Jimmy Mackin | #WaterCooler

chris@curaytor.com (Chris Smith) — Fri, 18 Dec 2020 19:50:31 +0000

As 2020 comes to a close, Jimmy Mackin has completed one year as the CEO of Curaytor. What has he learned from his new role? On this episode of #WaterCooler, Steve Smith interviews Jimmy on his zen learnings as CEO of Curaytor.

Conversations That Convert: How to Improve Your Sales Scripts with Phil M. Jones

chris@curaytor.com (Chris Smith) — Fri, 4 Dec 2020 17:45:14 +0000

How do you create conversations that convert? On this episode of #WaterCooler, Phil M. Jones guest stars alongside Chris Smith & Jimmy Mackin to discuss how to improve your sales scripts to create better conversations and more appointments.

The Future of Lead Generation | #WaterCooler

chris@curaytor.com (Chris Smith) — Fri, 20 Nov 2020 05:48:22 +0000

What's in store for the future of lead generation? On this episode of #WaterCooler, Chris Smith and Jimmy Mackin sit down to discuss.

Zillow's Former CEO, Spencer Rascoff, on the future of the Real Estate Industry

chris@curaytor.com (Chris Smith) — Fri, 13 Nov 2020 03:51:55 +0000

Spencer Rascoff is the former CEO of Zillow, the co-founder of dotLA and one of the founders behind Pacaso, a brand new #realestate start up focused on making 2nd home ownership a reality. What does the future of the real industry hold? On this episode of #WaterCooler, Spencer joins us to discuss!

How To Be A Great Real Estate Agent with Joe Rand

chris@curaytor.com (Chris Smith) — Fri, 30 Oct 2020 18:13:06 +0000

What qualities separate the good from the great? On this episode of #WaterCooler, author Joe Rand discusses what it takes to be a GREAT real estate agent!

Strategies From The Top Salesman In Cutco History with John Ruhlin

chris@curaytor.com (Chris Smith) — Fri, 23 Oct 2020 17:18:00 +0000

What does it take to be the #1 salesperson in your business? 💰 On this episode of #WaterCooler, we've got special guest John Ruhlin, the greatest salesman (out of 1.5M other reps and distributors!) in Cutco's history 🔥 How did he do it? John will share his knowledge about the art of gift giving and how he used it to cut through the noise, increase referrals and strengthen client retention.

7 Advanced Real Estate Marketing Ideas

chris@curaytor.com (Chris Smith) — Fri, 16 Oct 2020 06:48:29 +0000

What do need to do to take your marketing to the next level? On this episode of #WaterCooler, Chris Smith and Jimmy Mackin are sharing 7 advanced real estate marketing ideas that will help attract the right clients and grow your business. #WaterCooler airs every Thursday at 5pm EST on curaytor.com/live

How To Disrupt Zillow with Brian Boero

chris@curaytor.com (Chris Smith) — Fri, 25 Sep 2020 15:06:58 +0000

Brian Boero is the CEO of 1000watt, a creative agency for real estate, and knows what it takes to disrupt the industry - and giants like Zillow. On this episode of #WaterCooler, Brian joins Chris Smith & Jimmy Mackin to discuss. #WaterCooler airs every Thursday at 5pm EST on curaytor.com/live.

The Art of the CMA with Greg Robertson

chris@curaytor.com (Chris Smith) — Fri, 18 Sep 2020 06:27:35 +0000

Greg Robertson is the co-founder and CEO of software company, W+R Studios. Having been in the #realestate industry for 28 years, he knows this business inside & out. On this episode of #WaterCooler, Greg joins Chris Smith & Jimmy Mackin to discuss real estate and his new book, The Art of the CMA. #WaterCooler airs every Thursday at 5pm EST on curaytor.com/live.

2020 Impact on Digital Advertising in Real Estate

chris@curaytor.com (Chris Smith) — Fri, 11 Sep 2020 06:49:23 +0000

We polled 168 real estate agents about how 2020 has impacted their advertising and plan for the future. What did we discover? Chris Smith and Jimmy Mackin reveal the results live on this episode of the #WaterCooler.

What's Happening Now and Next with Industry Legend, Brad Inman

chris@curaytor.com (Chris Smith) — Fri, 4 Sep 2020 15:51:17 +0000

Brad Inman is a living legend. Inman News, which he founded in 1996 before Google existed, is the premiere media company in the real estate industry. And his events, Inman Connect, bring together the brightest minds from the worlds of technology and real estate. Due to Brad's unique vantage point, he has a knack for seeing the future. He knows where the puck is headed. And right now knowing what is happening next has never been more important. He joins Chris & Jimmy on this episode of #WaterCooler for a one hour, in-depth interview that you do not want to miss!

Innovation & Sales with Salesforce's Growth Evangelist, Tiffani Bova

chris@curaytor.com (Chris Smith) — Fri, 28 Aug 2020 16:46:28 +0000

On this episode of #WaterCooler, Chris and Jimmy sit down with Saleforce's Growth Evangelist, Tiffani Bova. What drives innovation and sales? Tiffani explains live. #WaterCooler airs every Thursday at 5pm EST on curaytor.com/live.

How To Turn Data Into Dollars with Angela Sun

chris@curaytor.com (Chris Smith) — Fri, 21 Aug 2020 02:47:46 +0000

On this episode of #WaterCooler, Chris & Jimmy sit down with Director of Marketing at Hull.io, Angela Sun. The #WaterCooler airs live every Thursday at 5pm EST on Curaytor.com/Live 🎧 Listen to the #WaterCooler: Spotify ▶️ https://spoti.fi/3kAspve Apple Podcasts ▶️ https://apple.co/2PLbkk0

5 Ways to Instantly Improve Your Marketing with Marcus Sheridan

chris@curaytor.com (Chris Smith) — Sat, 15 Aug 2020 06:50:29 +0000

On this episode of #WaterCooler, Chris & Jimmy are joined by special guest Marcus Sheridan to give you 🔥strategies that will instantly improve your marketing. The #WaterCooler airs every Thursday at 5pm EST on Curaytor.com/Live

What Agents Can Learn From the Fastest Growing Software Companies with CEO of ProfitWell, Patrick Campbell

chris@curaytor.com (Chris Smith) — Fri, 7 Aug 2020 01:04:42 +0000

On this episode of #WaterCooler, Chris & Jimmy are joined by the CEO of ProfitWell, Patrick Campbell to share what agents can learn from the fastest growing software companies. #WaterCooler airs every Thursday at 5pm EST on Curaytor.com/live

How To Get More Listings & Convert More Leads Using Video with CMO of BombBomb, Steve Pacinelli

chris@curaytor.com (Chris Smith) — Mon, 3 Aug 2020 05:50:06 +0000

On this episode of #WaterCooler, Chris & Jimmy interview BombBomb's CMO, Steve Pacinelli. Steve shares his expert advice on how to get more listings and convert more leads using video. Tune in to #WaterCooler at Curaytor.com/live on Thursdays at 5pm EST.

Advanced Video Tips with Real Estate’s Next Video Star, Brad McCallum

chris@curaytor.com (Chris Smith) — Fri, 24 Jul 2020 21:36:38 +0000

On this episode of #WaterCooler, Chris & Jimmy interview Calgary Realtor and real estate's next video star, Brad McCallum.

Brad's video expertise has helped him land over 300k views on his recently-launched YouTube channel and he's now coaching other agents on how to reach similar success in video marketing.

The #WaterCooler airs every Thursday at 5pm EST.

Average Is Over: What The #1 Agent In Your Market Is Doing with Guy Gal

chris@curaytor.com (Chris Smith) — Tue, 21 Jul 2020 20:50:16 +0000

Right now, anyone who is thinking about buying or selling a home truly needs a professional agent. Average just isn't going to cut it. On this episode of #WaterCooler, CEO of Side, Guy Gal, joins Chris & Jimmy to discuss what the #1 agents in their markets are doing to increase production & visibility. #WaterCooler airs every Thursday at 5pm ET on Curaytor.com/live

How Top Producers Maximize Their Productivity with CEO of RE/MAX Adam Contos

chris@curaytor.com (Chris Smith) — Fri, 10 Jul 2020 04:50:49 +0000

CEO of RE/Max, Adam Contos, sits down with Chris and Jimmy to discuss how top producers are maximizing their productivity.

7 Lead Conversion Mistakes That Are Costing You Money with David Tal

chris@curaytor.com (Chris Smith) — Fri, 3 Jul 2020 18:55:13 +0000

On this episode of #WaterCooler, Jimmy Mackin brings on Verse.io's David Tal to discuss the 7 lead conversion mistakes that are costing you money.

How To Plan For Growth In An Unpredictable Market with Seth Price

chris@curaytor.com (Chris Smith) — Fri, 3 Jul 2020 18:54:02 +0000

Chris and Jimmy are joined by industry veteran, Seth Price to discuss how the smartest agents are reengineering their businesses to grow during an unpredictable market.

How Dan Chin & His ISA Set 300+ Appointments From FB Leads So Far This Year

chris@curaytor.com (Chris Smith) — Fri, 3 Jul 2020 18:53:56 +0000

Dan Chin & his team have set 300+ appointments from Facebook Leads so far this year. On this episode of #WaterCooler, Chris & Jimmy ask him to explain how he did it. The #WaterCooler airs every Thursday at 5pm EST on curaytor.com/live

10 Ways To 3x Your GCI with AJ Hazzi and Michelle Humes

chris@curaytor.com (Chris Smith) — Fri, 3 Jul 2020 18:53:51 +0000

Special guests AJ Hazzi and Michelle Humes sit down with hosts, Chris Smith and Jimmy Mackin to discuss 10 ways to 3x your GCI. The #WaterCooler airs every Thursday at 5pm EST on curaytor.com/live

Master Your Marketing with Rand Fishkin

chris@curaytor.com (Chris Smith) — Fri, 3 Jul 2020 18:53:45 +0000

How do you promote your business effectively in the midst of today's economic climate? Entrepreneur, Speaker and Author, Rand Fishkin (of SparkToro and formerly Moz) joins Chris Smith & Jimmy Mackin to discuss how to market the right way during difficult times.

Grow Your Bottom Line with Ben Kinney

chris@curaytor.com (Chris Smith) — Fri, 3 Jul 2020 18:53:31 +0000

Join Chris & Jimmy as they sit down with Ben Kinney, owner and operator of one of the top 25 real estate sales teams in the nation, to discuss the tactics & strategies his team has used to achieve success.

How To Market, Sell, and Recruit in “The New Normal” - Featuring Raj Qsar & Rachel Holder

chris@curaytor.com (Chris Smith) — Wed, 27 May 2020 15:55:52 +0000

Join Chris & Jimmy in a roundtable discussion with Raj Qsar and Rachel Holder, two of the top leaders in real estate, as they discuss the specific tactics and strategies they are using to navigate the new normal. The best agents are focusing on how to market, sell, and recruit during these unprecedented times. We’ll be asking them exactly what they are doing day in and day out to stay productive and keep their teams motivated.

How To Market, Sell, and Recruit in “The New Normal” - Featuring Jessica Woodbeck & Amy Youngren

chris@curaytor.com (Chris Smith) — Wed, 20 May 2020 20:29:47 +0000

Join Chris & Jimmy in a roundtable discussion with Jessica Woodbeck and Amy Youngren, two of the top leaders in real estate, as they discuss the specific tactics and strategies they are using to navigate the new normal. The best agents are focusing on how to market, sell, and recruit during these unprecedented times. We’ll be asking them exactly what they are doing day in and day out to stay productive and keep their teams motivated.

#WaterCooler: How to Instantly Improve Your Lead Quality

chris@curaytor.com (Chris Smith) — Thu, 8 Aug 2019 16:04:03 +0000

Bad leads can be a major waste of time. So in this episode, Curaytor co-founder Jimmy Mackin breaks down in detail several steps in the customer journey where you can better qualify your leads.

#WaterCooler: [How to] Futureproof Your Business with Brian Boero

chris@curaytor.com (Jimmy Mackin, Brian Boero) — Thu, 1 Aug 2019 18:09:21 +0000

On this episode, Brian joins Jimmy Mackin to talk about the future of the real estate industry. What kind of impact will iBuyers and other would-be disruptors make? What preparations can agents and teams make now to improve their chances of survival?

#WaterCooler Agent Insights: Connie Carlson

chris@curaytor.com (Chris Smith, Connie Carlson, Sarah Mailloux, Jimmy Mackin) — Mon, 29 Jul 2019 14:36:59 +0000

This week on #WaterCooler: Agent Insights, Connie Carlson shares the advice that helped her build the top-rated team in her market. Plus: we’re analyzing her world-class listing presentation, the schedule she recommends to every new agent, and lots more.

Tom Ferry Returns to the #WaterCooler

chris@curaytor.com (Chris Smith, Tom Ferry) — Thu, 18 Jul 2019 17:27:36 +0000

The conversation covers a ton of ground - strategy, work-life balance, even a deep-dive into some of Tom's tweets.

#WaterCooler: Live with Jay Kinder, Real Estate's Top Recruiter

chris@curaytor.com (Jay Kinder, Chris Smith & Jimmy Mackin) — Wed, 17 Jul 2019 14:10:50 +0000

He's also the co-founder of the National Association of Expert Advisors, co-host of the Face to Face podcast, a bestselling author, and more. In this interview, Chris asks Jay to share the sales expertise that has helped him in every phase of his career.

#WaterCooler: Watch Us Build This: Seller Lead Magnet

chris@curaytor.com (Chris Smith & Jimmy Mackin) — Fri, 28 Jun 2019 16:12:49 +0000

Follow along with our Prezi here.

#WaterCooler: The New (and Better) Way to Get Referrals

chris@curaytor.com (Jay Baer, Chris Smith & Jimmy Mackin) — Mon, 24 Jun 2019 16:15:30 +0000

New York Times bestselling author Jay Baer shares new, better ways to ask for referrals that will have a serious impact on your business, plus gives examples of some of the best "Talk Triggers" in the world.

Agent Insights: Expert Advice From The Best New Coach in Real Estate

chris@curaytor.com (Sarah Mailloux, Chris Smith & Jimmy Mackin) — Thu, 13 Jun 2019 16:09:04 +0000

Jessica Woodbeck generated a $144 million volume swing in the last 18 months. How'd she do it? She's sharing her strategies this week on #WaterCooler: Agent Insights. No matter your role in your company, you will learn a ton from this episode.

Grade My Videos

chris@curaytor.com (Chris Smith & Jimmy Mackin) — Thu, 6 Jun 2019 14:19:40 +0000

Chris & Jimmy critique YOUR real estate videos live on this week's #WaterCooler.

The Ultimate Digital Marketing Plan for Real Estate Agents & Teams

chris@curaytor.com (Chris Smith & Jimmy Mackin) — Thu, 23 May 2019 14:53:52 +0000

Build your own ultimate digital marketing plan with examples of the best content, emails, and social media strategies in real estate.

Game of Thrones Edition

chris@curaytor.com (Chris Smith & Jimmy Mackin, Steve Smith) — Wed, 15 May 2019 21:48:00 +0000

You and your business can capitalize on massive cultural moments like the Game of Thrones finale. Chris Smith and Curaytor's head of marketing, Steve Smith, provide insight on how to leverage big pop culture events into leads. If you're not caught up on the show, be warned: SPOILERS INSIDE.

Agent Insights: How to Turn Coaching & Content into Customers

chris@curaytor.com (Sarah Mailloux, Chris Smith & Jimmy Mackin) — Thu, 9 May 2019 21:01:30 +0000

What does a successful content strategy look like? This week on #WaterCooler: Agent Insights, Jay Marks shares how he turns content and coaching into customers.

How Our ISAs Booked 18 Appointments Their First Week

chris@curaytor.com (Chris Smith & Jimmy Mackin) — Fri, 3 May 2019 18:08:53 +0000

That's why this week's #WaterCooler is all about teaching you how to hire and train people that will make you a ton of money: ISAs.

Click here to get the training calendar mentioned on this episode.

29 New Social Media Tactics That Work

chris@curaytor.com (Chris Smith & Jimmy Mackin) — Fri, 26 Apr 2019 14:57:35 +0000

Since the beginning of 2019, the marketing team at Curaytor has developed and executed some fresh strategies on social media. On this episode of #WaterCooler, Chris Smith goes rapid-fire to share our top 29 tips from Q1 of 2019 for growing your business on Instagram, Facebook Live, YouTube, and more.

Immediately Increase Your Sales Using Video

chris@curaytor.com (Chris Smith & Jimmy Mackin) — Thu, 18 Apr 2019 17:51:46 +0000

Check out Ethan's new book "Rehumanize Your Business" on Amazon today.

For the full #WaterCooler experience, you can watch the episode on YouTube

Agent Insights: From Solo Agent to a Team of 17 in 15 Months

chris@curaytor.com (Sarah Mailloux) — Thu, 18 Apr 2019 15:42:04 +0000

#WaterCooler: AI is all about highlighting actionable strategies to help grow and improve your business. Everyone has Artificial Intelligence, but the real difference makers come from Agent Insights.

Want to learn more from Michelle? You can follow her on Facebook and Instagram.

Watch every #WaterCooler live on Curaytor's Facebook page, every Wednesday at 1pm Eastern.

How HUD vs. Facebook Will Impact Your Marketing

chris@curaytor.com (Chris Smith & Jimmy Mackin) — Fri, 5 Apr 2019 17:57:16 +0000

Thanks for listening to the #WaterCooler. If you want to watch live, episodes air on Curaytor's Facebook page every Wednesday at 1pm. Replays are available there and on our YouTube channel.

Advanced Instagram Advertising

chris@curaytor.com (Chris Smith & Jimmy Mackin) — Mon, 1 Apr 2019 07:21:58 +0000

Instagram has quickly become one of the most effective places to advertise your business online. Chris Smith and Jimmy Mackin cover all the post and story ad types you should be running. This special edition of #WaterCooler aired live exclusively on Instagram on March 27th, 2019. Want more Instagram marketing strategies? Check out last week's episode, where Chris and Jimmy cover more advanced strategies to generate followers, leads, and sales: https://www.curaytor.com/blog/watercooler-instagram-followers-leads-sales

Advanced Instagram Marketing

chris@curaytor.com (Chris Smith & Jimmy Mackin) — Mon, 25 Mar 2019 13:35:07 +0000

Instagram is no longer the future of social media: it’s very much the present. Learn everything you need to know about Instagram marketing in this must-listen episode of The #WaterCooler.

For more Instagram advice and a major announcement, check out Curaytor's Instagram page.

Love listening but find yourself wanting to watch this episode? Head to Curaytor's YouTube channel.

#WaterCooler: The Blueprint For Building Your Personal Brand

chris@curaytor.com (Chris Smith & Jimmy Mackin) — Wed, 13 Mar 2019 20:55:07 +0000

No one with a strong personal brand ever asks about ROI. Because people want to work with people, not logos. People want to follow people, not brands. In fact, the power of the personal brand is at an all-time high. So if your online presence is hidden behind your brokerage or a boring business brand, this livestream is for you. Learn everything you need to know to take your personal brand to the next level, plus see examples of the best personal brands in real estate and how they are turning their personal brand into plenty of business!

10 Steps to Generating Motivated Seller Leads

chris@curaytor.com (Chris Smith & Jimmy Mackin) — Thu, 7 Mar 2019 02:23:05 +0000

If you want more listings, you need more seller leads. That's common sense. But to uncover those seller leads, you need uncommon ideas. That's where we come in. On this episode, you'll learn 10 strategies that generate seller leads from past clients, cold leads, buyer leads, and more.

Watch every episode of the #WaterCooler, including visual assets, at http://bit.ly/WaterCoolerPodcast

For more world-class marketing and sales advice, check out http://www.curaytor.com/blog

Live Critique of Real Estate Instagram, Facebook and Websites

chris@curaytor.com (Chris Smith & Jimmy Mackin) — Thu, 28 Feb 2019 16:00:00 +0000

Chris Smith and Jimmy Mackin, co-founders of Curaytor, don't hold back as they critique their brave viewers' Instagram profiles, Facebook pages, and websites. You'll learn what works well and what doesn't quite hit the mark in this intense and eye-opening episode.

Want to see the sites and profiles Chris and Jimmy are talking about? You can watch this week's #WaterCooler on YouTube: https://youtu.be/63NM46nqgpU

For more world-class marketing and sales advice, check out curaytor.com/blog

Double Your Database

chris@curaytor.com (Chris Smith & Jimmy Mackin) — Wed, 20 Feb 2019 14:00:00 +0000

On this episode of #WaterCooler, Chris and Jimmy cover the best ways to double your database - no matter your budget.

Listen for examples of giveaways, live events, Facebook marketing, and blog posts that you can use to add contacts to your database. These strategies that have helped hundreds of Curaytor clients grow their databases and establish themselves as experts in their markets.

Looking for more smart ways to grow your business? Head to www.curaytor.com/blog

3 Strategies That Generate Listings, Referrals, and Reviews

chris@curaytor.com (Chris Smith & Jimmy Mackin) — Wed, 13 Feb 2019 14:00:00 +0000

Jimmy Mackin breaks down how you can use email marketing to get more listings, referrals and reviews. Almost everybody automates their email and hammers away at the same idea over and over again. You can beat that - all it takes is a little personal touch.

Want the templates Jimmy teaches in this episode? Get them at www.curaytor.com/more

The #WaterCooler Awards + Zillow's Listings Announcement

chris@curaytor.com (Chris Smith & Jimmy Mackin) — Thu, 7 Feb 2019 14:00:00 +0000

Super Bowl Sunday isn’t just the day the NFL crowns its champion - it’s the biggest day of the year for the marketing industry. Chris and Jimmy are here to share what real estate agents can learn from these ads. Plus, what’s the deal with Zillow’s latest controversy?

For more of Chris and Jimmy’s takes on sales, marketing, and technology, head to www.curaytor.com/blog

#WaterCooler - We're Back

chris@curaytor.com (Chris Smith & Jimmy Mackin) — Thu, 31 Jan 2019 14:00:00 +0000

In the first #WaterCooler in nearly two years, Chris and Jimmy cover the rise and fall of hustle culture, explain why they love contrarian marketing, and give some examples of excellent timely marketing ideas for the Super Bowl. They also break down retargeting and seller strategies, plus give the Facebook Tip of the Week!