https://simplecast.com In a world where marketing is everything, and everything is marketing, we explore the world through the reflection of marketing. Everything can be a marketing conversation, we’ll take it one step further and explore the space at the intersection of marketing and… Join us as we explore life through a marketing lens, delving into conversations with individuals that flourish at the intersection of the unexpected. In this podcast, we’ll introduce you to the visionaries whose stories you might not have heard but are exactly the ones you need to know. Through thought-provoking conversations, we’ll unravel the challenges, triumphs, and pivotal moments that have been shaped by marketing. Each episode will be an invitation to explore opportunities that help us uncover the innovation, design, and the cutting-edge strategies that are the future of marketing. We invite you to join us as we talk with pioneering marketers, creative geniuses, and trailblazers who are revolutionizing the world around us. 2023 American Marketing Association en Wed, 8 Apr 2026 10:00:00 +0000 Wed, 8 Apr 2026 10:00:13 +0000 https://ama-marketing-and-with-bennie-f-johnson.simplecast.com https://image.simplecastcdn.com/images/96c5a473-2b3b-4b46-b794-f9e958cf79ab/6ce63962-619c-40e6-94ca-32977c367a5c/3000x3000/ama-podcast-platform-3000x3000.jpg?aid=rss_feed https://ama-marketing-and-with-bennie-f-johnson.simplecast.com episodic In a world where marketing is everything, and everything is marketing, we explore the world through the reflection of marketing. Everything can be a marketing conversation, we’ll take it one step further and explore the space at the intersection of marketing and… Join us as we explore life through a marketing lens, delving into conversations with individuals that flourish at the intersection of the unexpected. In this podcast, we’ll introduce you to the visionaries whose stories you might not have heard but are exactly the ones you need to know. Through thought-provoking conversations, we’ll unravel the challenges, triumphs, and pivotal moments that have been shaped by marketing. Each episode will be an invitation to explore opportunities that help us uncover the innovation, design, and the cutting-edge strategies that are the future of marketing. We invite you to join us as we talk with pioneering marketers, creative geniuses, and trailblazers who are revolutionizing the world around us. Bennie F. Johnson false https://feeds.simplecast.com/nUuWO2Se ama, american marketing association, cmo, entrepreneurship, marketing, small business, advertising, generative ai, creativity, career journey, leadership, platforms, ai, strategic intent, data, privacy, data-driven, innovation, personalization, marketing to children, business re-engineering, system design American Marketing Association agwiazdowski@ama.org 0d86cc8d-8716-423d-bd78-04a353194e0e Wed, 8 Apr 2026 10:00:00 +0000 agwiazdowski@ama.org (American Marketing Association) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/being-in-love-with-an-iconic-brand-tWOJ8TbY Being in love with an iconic brand American Marketing Association 00:41:57 Mollie Hansen, Chief Marketing Officer for Airstream, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about being in love with an iconic brand, why generational stories are important to a brand and the company, and the using customer stories and experiences to celebrate the brand. Mollie Hansen, Chief Marketing Officer for Airstream, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about being in love with an iconic brand, why generational stories are important to a brand and the company, and the using customer stories and experiences to celebrate the brand. false full 7 7 6f6fb2fa-7d57-43e5-a7dc-3d36b5c9e561 Wed, 1 Apr 2026 10:00:00 +0000 agwiazdowski@ama.org (American Marketing Association) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/finding-the-magic-in-the-idea-JVDkxVv4 Finding the magic in the idea American Marketing Association 00:40:28 Barry LaBov, Founder and CEO of LABOV Marketing Communications and Training, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about finding the magic in the idea, the importance of creativity in everyday life, and finding your differentiation, passion, and skill. Barry LaBov, Founder and CEO of LABOV Marketing Communications and Training, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about finding the magic in the idea, the importance of creativity in everyday life, and finding your differentiation, passion, and skill. false full 6 7 89a8719a-72c1-4414-9967-18ed59d9bc90 Wed, 25 Mar 2026 10:00:00 +0000 agwiazdowski@ama.org (American Marketing Association) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/why-innovation-and-perfection-cant-live-together-QcptOIDk Why innovation and perfection can’t live together American Marketing Association 00:42:20 Jocelyn Lo, Vice President of Global Brand and Communications, Seedtag, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about why innovation and perfection can’t live together, on exploring the neural contextual part of the brand, and why tech needs to be broken. Jocelyn Lo, Vice President of Global Brand and Communications, Seedtag, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about why innovation and perfection can’t live together, on exploring the neural contextual part of the brand, and why tech needs to be broken. false full 5 7 6f08c4fe-e74d-4521-89b9-d81619d74f3e Wed, 18 Mar 2026 10:00:00 +0000 agwiazdowski@ama.org (American Marketing Association) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/moments-of-brand-joy-2lSiHYd9 Moments of brand joy American Marketing Association 00:43:00 Tusar Barik, Senior Vice President, New York Times Advertising, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about the moments of creating brand joy, being intentional about portfolio brands, and why we all need momentum and change. Tusar Barik, Senior Vice President, New York Times Advertising, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about the moments of creating brand joy, being intentional about portfolio brands, and why we all need momentum and change. false full 4 7 85847080-8c82-4b80-9ecf-a55c09eee38b Wed, 11 Mar 2026 10:00:00 +0000 agwiazdowski@ama.org (American Marketing Association) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/nexus-of-communications-and-marketing-EX059t5e Nexus of communications and marketing American Marketing Association 00:37:44 Ray Day, Vice Chair of Stagwell and Executive Chair of Allison Worldwide, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about finding the nexus of communications and marketing, why we need to be using data in predictive ways, and writing your own rule book. Ray Day, Vice Chair of Stagwell and Executive Chair of Allison Worldwide, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about finding the nexus of communications and marketing, why we need to be using data in predictive ways, and writing your own rule book. false full 3 7 072ca55c-a217-4661-b615-bc5aa5af2428 Wed, 4 Mar 2026 11:00:00 +0000 agwiazdowski@ama.org (American Marketing Association) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/why-ai-is-nothing-without-strategic-judgment-AJPnRD4C Why AI is nothing without strategic judgment American Marketing Association 00:42:03 Nicole M. Alexander, author of Ethical AI in Marketing: Aligning Growth, Responsibility and Customer Trust, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about why AI is nothing without strategic judgment, finding the career intersection of what you’re good at, who is paying you, and what you enjoy, and living in the marketing and technology space. Nicole M. Alexander, author of Ethical AI in Marketing: Aligning Growth, Responsibility and Customer Trust, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about why AI is nothing without strategic judgment, finding the career intersection of what you’re good at, who is paying you, and what you enjoy, and living in the marketing and technology space. false full 2 7 0d816c68-e67d-4bd2-9cd5-a5fcfbbfef6c Wed, 25 Feb 2026 11:00:00 +0000 agwiazdowski@ama.org (American Marketing Association) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/finding-disruption-in-yourself-LAHIb_dQ Finding disruption in yourself American Marketing Association 00:35:11 Mark Singer, Chief Marketing Officer of Deloitte Digital U.S., joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about finding disruption in yourself, being comfortable with not knowing all the answers, and focusing on the future of work. Mark Singer, Chief Marketing Officer of Deloitte Digital U.S., joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about finding disruption in yourself, being comfortable with not knowing all the answers, and focusing on the future of work. false full 1 7 daf63926-0eb4-4786-9691-4c7ee0c84e56 Sponsored episode: This episode of the AMA’s Marketing / And Podcast is brought to you by 24Notion. 24Notion is a full-service global creative marketing, digital technology, PR, and lifestyle agency that combines strategic ideas with customized tactical execution. With a broad understanding of the art of traditional marketing, new media, public relations, communications, and social influence, 24Notion uniquely understands how to connect your brand strategy with the right consumer. 24Notion is proud to support the AMA's community of marketers, strategists, and creatives by helping professionals understand the ever-changing marketing landscape with tools and insights that deliver results. Learn more about how 24Notion is driving innovation at 24Notion.tv. 

]]> Wed, 21 Jan 2026 14:55:38 +0000 agwiazdowski@ama.org (American Marketing Association) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/giving-back-and-helping-the-next-generation-BVu1ovJG Sponsored episode: This episode of the AMA’s Marketing / And Podcast is brought to you by 24Notion. 24Notion is a full-service global creative marketing, digital technology, PR, and lifestyle agency that combines strategic ideas with customized tactical execution. With a broad understanding of the art of traditional marketing, new media, public relations, communications, and social influence, 24Notion uniquely understands how to connect your brand strategy with the right consumer. 24Notion is proud to support the AMA's community of marketers, strategists, and creatives by helping professionals understand the ever-changing marketing landscape with tools and insights that deliver results. Learn more about how 24Notion is driving innovation at 24Notion.tv. 

]]> Giving back and helping the next generation American Marketing Association 00:38:25 Ivo Lukas, Founder and CEO of 24Notion, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about why companies need to give back, a mindset of being grateful, and why being a mentor means helping the next generation of entrepreneurs. Ivo Lukas, Founder and CEO of 24Notion, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about why companies need to give back, a mindset of being grateful, and why being a mentor means helping the next generation of entrepreneurs. false bonus 6 fac79748-81f8-41df-ad09-d9977a73cd46 Wed, 22 Oct 2025 10:00:00 +0000 agwiazdowski@ama.org (American Marketing Association) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/the-need-for-a-strategic-enemy-4D8ctgbH The need for a strategic enemy American Marketing Association 00:44:07 Laura Ries, author The Strategic Enemy, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about the value of strategic enemies, the need to create our own brand categories, and why nothing is possible without focus. Laura Ries, author The Strategic Enemy, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about the value of strategic enemies, the need to create our own brand categories, and why nothing is possible without focus. false full 8 6 e91a7eb4-a5ee-43f1-b9b8-c1e621e66dd5 Becky Wixon and Bryan Biniak of Balance the Mix, join AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about brand essence, the sticky middle parts, the need for sonic identities, and why we all need to be audio first.

]]> Wed, 22 Oct 2025 10:00:00 +0000 agwiazdowski@ama.org (American Marketing Association) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/brand-essence-and-sonic-marketing-3qjjJoBD Becky Wixon and Bryan Biniak of Balance the Mix, join AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about brand essence, the sticky middle parts, the need for sonic identities, and why we all need to be audio first.

]]> Brand essence and sonic marketing American Marketing Association 00:44:10 false full 7 6 b56064aa-5117-49f3-a45b-e98af7aef43f Wed, 22 Oct 2025 10:00:00 +0000 agwiazdowski@ama.org (American Marketing Association) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/marketing-is-innovation-CLKjWqlo Marketing is innovation American Marketing Association 00:37:50 Richard Davies, Co-Founder of Alchemy-Rx, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about why marketing is innovation and innovation is marketing, how marketing can never be stationary, and the pursuit of the new. Richard Davies, Co-Founder of Alchemy-Rx, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about why marketing is innovation and innovation is marketing, how marketing can never be stationary, and the pursuit of the new. false full 6 6 f581ae3a-a869-4b22-b914-ff0d6b09c61e Wed, 22 Oct 2025 10:00:00 +0000 agwiazdowski@ama.org (American Marketing Association) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/finding-marketing-in-ourselves-T_3GlMod Finding marketing in ourselves American Marketing Association 00:55:12 Lola Bakare, Author of Responsible Marketing: How To Create An Authentic & Inclusive Marketing Strategy, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about finding marketing in ourselves, why we need to leave things better than we found them, and discovering what it means to be a writer. Lola Bakare, Author of Responsible Marketing: How To Create An Authentic & Inclusive Marketing Strategy, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about finding marketing in ourselves, why we need to leave things better than we found them, and discovering what it means to be a writer. false full 5 6 c327069f-ad17-4488-8994-55ff4c151f9c Wed, 22 Oct 2025 10:00:00 +0000 agwiazdowski@ama.org (American Marketing Association) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/the-magic-and-wonder-of-marketing-jWDCGkq4 The magic and wonder of marketing American Marketing Association 00:39:04 Jimi Gibson, Vice President, Brand Communication, Thrive Agency, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about the magic and wonder that is marketing, why it’s always important to wow an audience, and the need to be intentional when building relationships. Jimi Gibson, Vice President, Brand Communication, Thrive Agency, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about the magic and wonder that is marketing, why it’s always important to wow an audience, and the need to be intentional when building relationships. false full 4 6 c9b4fc81-1eb2-40ee-83b9-dda28da3e30c Wed, 22 Oct 2025 10:00:00 +0000 agwiazdowski@ama.org (American Marketing Association) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/why-kindness-is-a-superpower-EeYswAHN Why kindness is a superpower American Marketing Association 00:42:52 Islam ElDessouky, Global Vice President Creative Strategy & Content for Coca-Cola, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about how kindness can change the world, what it means to be given the keys to an iconic brand, and why it’s important to find the unexpected in a partnership. Islam ElDessouky, Global Vice President Creative Strategy & Content for Coca-Cola, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about how kindness can change the world, what it means to be given the keys to an iconic brand, and why it’s important to find the unexpected in a partnership. false full 3 6 cdd1ddf2-a00c-48b6-a1ec-03e6f4f1cdc4 Wed, 22 Oct 2025 10:00:00 +0000 agwiazdowski@ama.org (American Marketing Association) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/finding-meaning-in-our-work-0mDWfn2o Finding meaning in our work American Marketing Association 00:34:51 Melissa Fors Shackelford, Fractional CMO, Author of Harnessing Purpose: A Marketer's Guide to Inspiring Connection, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about finding meaning in the work we do, knowing clarity and authenticity need to be on purpose, and the need to start with value. Melissa Fors Shackelford, Fractional CMO, Author of Harnessing Purpose: A Marketer's Guide to Inspiring Connection, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about finding meaning in the work we do, knowing clarity and authenticity need to be on purpose, and the need to start with value. false full 2 6 2de510e7-5b15-4fac-8c0c-6915d4c7ebab Wed, 22 Oct 2025 10:00:00 +0000 agwiazdowski@ama.org (American Marketing Association) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/on-being-a-marketing-reformer-uuPaKWug On being a marketing reformer American Marketing Association 00:39:39 Samuel Monnie, Co-Founder and Co-CEO of Purpose Hive, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about what it means to be a marketing reformer, why purpose and profit can live together, and how a global community can inspire. Samuel Monnie, Co-Founder and Co-CEO of Purpose Hive, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about what it means to be a marketing reformer, why purpose and profit can live together, and how a global community can inspire. false full 1 6 7fee6568-cc47-436f-9552-cfbc7623b26c Wed, 22 Oct 2025 10:00:00 +0000 agwiazdowski@ama.org (American Marketing Association) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/the-combination-of-behavioral-science-and-marketing-_QYubcOF The combination of behavioral science and marketing American Marketing Association 00:43:30 Nancy Harhut, Founder of HBT Marketing, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about the misconceptions of B2B marketing, what happens when you employ behavioral science in marketing campaigns, and why it’s always necessary to employ the brain. Nancy Harhut, Founder of HBT Marketing, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about the misconceptions of B2B marketing, what happens when you employ behavioral science in marketing campaigns, and why it’s always necessary to employ the brain. false full 9 6 01818abc-33ff-4caf-b979-c77db5c16c58 Soyoung Kang, President of eos Products, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about studying architecture and the value of setting a vision, the need to create desirability and joy in a brand, and why you need to lean into your skills and learn new things to find success and joy

]]> Wed, 22 Oct 2025 10:00:00 +0000 agwiazdowski@ama.org (American Marketing Association) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/community-support-and-architectural-visions-PCBuHfzT Soyoung Kang, President of eos Products, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about studying architecture and the value of setting a vision, the need to create desirability and joy in a brand, and why you need to lean into your skills and learn new things to find success and joy

]]> Community support and architectural visions American Marketing Association 00:37:38 Soyoung Kang, President of eos Products, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about studying architecture and the value of setting a vision, the need to create desirability and joy in a brand, and why you need to lean into your skills and learn new things to find success and joy Soyoung Kang, President of eos Products, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about studying architecture and the value of setting a vision, the need to create desirability and joy in a brand, and why you need to lean into your skills and learn new things to find success and joy false full 10 6 2e9535fe-ff74-4872-896e-9bff75024f7f Wed, 11 Jun 2025 10:00:00 +0000 agwiazdowski@ama.org (American Marketing Association) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/lena-petersen-chief-strategy-officer-sugar23-sPtvzdFz Lena Petersen, Chief Strategy Officer, Sugar23 American Marketing Association 00:22:55 Lena Petersen, Chief Strategy Officer of Sugar23 joins AMA's Bennie F. Johnson to talk about why entertainment is everywhere, the need to align with the communities we want to connect with, and why more storytelling is what’s needed today. Lena Petersen, Chief Strategy Officer of Sugar23 joins AMA's Bennie F. Johnson to talk about why entertainment is everywhere, the need to align with the communities we want to connect with, and why more storytelling is what’s needed today. false bonus 5 28faa3ea-4941-400d-b000-fccc535193fa Wed, 11 Jun 2025 10:00:00 +0000 agwiazdowski@ama.org (American Marketing Association) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/building-the-space-for-innovation-and-creating-environments-to-inspire-pvenQhUW Building the space for innovation and creating environments to inspire American Marketing Association 00:21:15 Matt Witt, National Digital Experience Leader of Deloitte Digital joins AMA's Bennie F. Johnson to talk about the value of building a space for innovation and creating environments to inspire, the importance of design thinking, and finding the objective space Matt Witt, National Digital Experience Leader of Deloitte Digital joins AMA's Bennie F. Johnson to talk about the value of building a space for innovation and creating environments to inspire, the importance of design thinking, and finding the objective space false bonus 5 4a4ff941-9867-4127-95b2-6f8f205d527f Jen Martindale EVP, Marketing and Communications of the Chicago Cubs joins AMA's Bennie F. Johnson to talk about why we need to revere the past while finding new ways to celebrate the future, the necessity of a fan vibe check, and why every brand needs its legends and lore.

]]> Wed, 11 Jun 2025 10:00:00 +0000 agwiazdowski@ama.org (American Marketing Association) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/why-every-brand-needs-its-legends-and-lore-gBKlRtNs Jen Martindale EVP, Marketing and Communications of the Chicago Cubs joins AMA's Bennie F. Johnson to talk about why we need to revere the past while finding new ways to celebrate the future, the necessity of a fan vibe check, and why every brand needs its legends and lore.

]]> Why every brand needs its legends and lore American Marketing Association 00:22:28 Jen Martindale EVP, Marketing and Communications of the Chicago Cubs joins AMA's Bennie F. Johnson to talk about why we need to revere the past while finding new ways to celebrate the future, the necessity of a fan vibe check, and why every brand needs its legends and lore. Jen Martindale EVP, Marketing and Communications of the Chicago Cubs joins AMA's Bennie F. Johnson to talk about why we need to revere the past while finding new ways to celebrate the future, the necessity of a fan vibe check, and why every brand needs its legends and lore. false bonus 5 05739547-dd09-4adc-89cd-ab4e5c7f1315 Wed, 11 Jun 2025 10:00:00 +0000 agwiazdowski@ama.org (American Marketing Association) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/kevin-babcock-head-of-creative-partnerships-google-d1jZaTf2 Kevin Babcock, Head of Creative Partnerships, Google American Marketing Association 00:22:18 Kevin Babcock, Head of Creative Partnerships for Google joins AMA's Bennie F. Johnson to talk about the creator economy, why brands need to maximize awareness, and how brands can bring together generations. Kevin Babcock, Head of Creative Partnerships for Google joins AMA's Bennie F. Johnson to talk about the creator economy, why brands need to maximize awareness, and how brands can bring together generations. false bonus 5 089f0439-ab4f-4c00-a984-d21f0c275304 Wed, 4 Jun 2025 10:00:00 +0000 agwiazdowski@ama.org (American Marketing Association) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/helping-others-a-convergence-of-marketing-worlds-and-supercharging-your-work-FDHPVYs_ Helping others, a convergence of marketing worlds, and supercharging your work American Marketing Association 00:41:52 Dov Hoffman, Vice President, B2B Marketing, Weber Shandwick, joins AMA's Bennie F. Johnson to talk about the importance of helping others, a convergence of marketing worlds, and why understanding your core principles can supercharge your work. Dov Hoffman, Vice President, B2B Marketing, Weber Shandwick, joins AMA's Bennie F. Johnson to talk about the importance of helping others, a convergence of marketing worlds, and why understanding your core principles can supercharge your work. false full 1 5 05206992-c9d6-42da-be20-a7365296e115 Wed, 4 Jun 2025 10:00:00 +0000 agwiazdowski@ama.org (American Marketing Association) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/journey-to-transformation-evolution-and-growth-mindset-lrtfohMV Journey to transformation, evolution, and growth mindset American Marketing Association 00:29:03 Kate Price and Adam Tremblay of Prophet join AMA's Bennie F. Johnson to talk about transformational journeys, how marketing teams collaborate and how thoughts are evolving around a growth mindset. Kate Price and Adam Tremblay of Prophet join AMA's Bennie F. Johnson to talk about transformational journeys, how marketing teams collaborate and how thoughts are evolving around a growth mindset. false full 6 5 91bafa4b-8cf1-4345-81d7-d40a48de40a5 Wed, 4 Jun 2025 10:00:00 +0000 agwiazdowski@ama.org (American Marketing Association) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/human-intelligence-ethical-leadership-and-why-the-fundamentals-remain-3dTB8wxQ Human intelligence, ethical leadership, and why the fundamentals remain American Marketing Association 00:39:52 Dr. Rajesh Bagchi, the R.B. Pamplin Professor of Marketing at the Pamplin College of Business, Virginia Tech, joins AMA's Bennie F. Johnson to talk about AMA community, human intelligence, ethical leadership, and why the tools might change but the fundamentals remain. Dr. Rajesh Bagchi, the R.B. Pamplin Professor of Marketing at the Pamplin College of Business, Virginia Tech, joins AMA's Bennie F. Johnson to talk about AMA community, human intelligence, ethical leadership, and why the tools might change but the fundamentals remain. false full 2 5 08302101-03d0-4cd5-886a-c085a41627fb Wed, 4 Jun 2025 10:00:00 +0000 agwiazdowski@ama.org (American Marketing Association) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/global-impact-of-marketing-making-marketing-better-and-the-circular-economy-zhgGujWQ Global impact of marketing, making marketing better, and the circular economy American Marketing Association 00:39:57 Alexis Eyre and Paul Randle, AMA’s 2024 Berry Book Award and authors of the book, “Sustainable Marketing: The Industry’s Role in a Sustainable Future”, join AMA's Bennie F. Johnson to talk about the global impact of marketing, why we all need to make marketing better, and the circular economy. Alexis Eyre and Paul Randle, AMA’s 2024 Berry Book Award and authors of the book, “Sustainable Marketing: The Industry’s Role in a Sustainable Future”, join AMA's Bennie F. Johnson to talk about the global impact of marketing, why we all need to make marketing better, and the circular economy. false full 5 5 64d8c218-ee8f-4e5b-8130-5a05c60beedd Wed, 4 Jun 2025 10:00:00 +0000 agwiazdowski@ama.org (American Marketing Association) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/leaning-into-luck-measuring-authenticity-and-culture-as-a-skillset-g7OaPf12 Leaning into luck, measuring authenticity, and culture as a skillset American Marketing Association 00:41:28 Donna Sharp, Managing Director for MediaLink and current partner at United Talent Agency, joins AMA's Bennie F. Johnson to talk about why it's important to lean into luck, why we should measure authenticity, and why culture is a skillset. Donna Sharp, Managing Director for MediaLink and current partner at United Talent Agency, joins AMA's Bennie F. Johnson to talk about why it's important to lean into luck, why we should measure authenticity, and why culture is a skillset. false full 4 5 fc73cb1d-0c7b-46c8-bf61-4764a6800883 Wed, 4 Jun 2025 10:00:00 +0000 agwiazdowski@ama.org (American Marketing Association) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/finding-talent-tackling-risk-aversion-and-the-necessity-of-curiosity-CnRB__MD Finding talent, tackling risk aversion, and the necessity of curiosity American Marketing Association 00:36:50 Jason Brown, CEO of Pearlfisher, joins AMA's Bennie F. Johnson to talk about finding talent that exceeds you, tackling risk aversion, and why curiosity and faith are both necessary Jason Brown, CEO of Pearlfisher, joins AMA's Bennie F. Johnson to talk about finding talent that exceeds you, tackling risk aversion, and why curiosity and faith are both necessary false full 7 5 0444f501-eef4-4e0b-9e55-216d5cc2cfcc Wed, 4 Jun 2025 10:00:00 +0000 agwiazdowski@ama.org (American Marketing Association) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/from-ding-dongs-to-nasa-and-the-homogeny-of-design-HXJ_1nNZ From Ding Dongs to NASA and the homogeny of design American Marketing Association 00:38:47 Rebekah Pagis, President of Design Bridge, joins AMA's Bennie F. Johnson to talk about the importance of brand core, the excitement of branding a rocket ship, and why brand work needs to evolve. Rebekah Pagis, President of Design Bridge, joins AMA's Bennie F. Johnson to talk about the importance of brand core, the excitement of branding a rocket ship, and why brand work needs to evolve. false full 3 5 eb880098-3482-49dc-9d0f-878610421591 Mon, 31 Mar 2025 10:00:00 +0000 agwiazdowski@ama.org (American Marketing Association) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/moments-of-aha-creative-destruction-and-applying-the-so-what-tl1JZ5jE Moments of aha, creative destruction, and applying the so what American Marketing Association 00:49:19 Marcus Collins, author of For The Culture: The Power Behind What We Buy, What We Do, and Who We Want to Be, joins AMA's Bennie F. Johnson to talk about finding those aha moments, the value of creative destruction, and why we need to show up, know the text, and have an opinion. Marcus Collins, author of For The Culture: The Power Behind What We Buy, What We Do, and Who We Want to Be, joins AMA's Bennie F. Johnson to talk about finding those aha moments, the value of creative destruction, and why we need to show up, know the text, and have an opinion. false bonus 4 628b50e0-dfb3-48ca-8239-cb741517f999 Mon, 31 Mar 2025 10:00:00 +0000 agwiazdowski@ama.org (American Marketing Association) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/broad-role-of-the-cmo-unlocking-challenges-and-understanding-the-business-hA78bhj1 Broad role of the CMO, unlocking challenges, and understanding the business American Marketing Association 00:43:13 David Edelman, author of Personalized: Customer Strategy in the Age of AI, joins AMA's Bennie F. Johnson to talk about the role of the CMO, why we need to unlock challenges, and most of all, understand the business. David Edelman, author of Personalized: Customer Strategy in the Age of AI, joins AMA's Bennie F. Johnson to talk about the role of the CMO, why we need to unlock challenges, and most of all, understand the business. false bonus 4 7d7bf001-cd27-416e-84c6-c146d9248ff2 Eugenia Blackstone the Chief Marketing Officer for Iris Powered by Generali joins AMA's Bennie F. Johnson to talk about the being the chief magic officer, learning to accept feedback and making teams work, and knowing that the more you deal with change, the better you are at dealing with change. 

]]> Wed, 19 Feb 2025 11:00:00 +0000 agwiazdowski@ama.org (Eugenia Blackstone, Bennie F. Johnson) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/being-the-chief-magic-officer-learning-to-accept-feedback-and-getting-better-at-dealing-with-dealing-with-change-QeJcavmK Eugenia Blackstone the Chief Marketing Officer for Iris Powered by Generali joins AMA's Bennie F. Johnson to talk about the being the chief magic officer, learning to accept feedback and making teams work, and knowing that the more you deal with change, the better you are at dealing with change. 

]]> Being the chief magic officer, learning to accept feedback, and getting better at dealing with dealing with change. Eugenia Blackstone, Bennie F. Johnson 00:40:36 Eugenia Blackstone the Chief Marketing Officer for Iris Powered by Generali joins AMA's Bennie F. Johnson to talk about the being the chief magic officer, learning to accept feedback and making teams work, and knowing that the more you deal with change, the better you are at dealing with change. Eugenia Blackstone the Chief Marketing Officer for Iris Powered by Generali joins AMA's Bennie F. Johnson to talk about the being the chief magic officer, learning to accept feedback and making teams work, and knowing that the more you deal with change, the better you are at dealing with change. false full 8 4 34d6944e-eac1-4845-b5b2-c89cfc8b2cf7 Steve Dennis, author of Leaders Leap: Transforming Your Company at the Speed of Disruption, joins AMA's Bennie F. Johnson to talk about retail and changes in commerce, why making mind leaps can change your outlook, and the value of the foundational elements of marketing.

 

]]> Wed, 19 Feb 2025 11:00:00 +0000 agwiazdowski@ama.org (Steve Dennis, Bennie F. Johnson) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/retail-and-changes-in-commerce-making-mind-leaps-and-the-value-of-the-foundational-elements-of-marketing-gWi4pJuo Steve Dennis, author of Leaders Leap: Transforming Your Company at the Speed of Disruption, joins AMA's Bennie F. Johnson to talk about retail and changes in commerce, why making mind leaps can change your outlook, and the value of the foundational elements of marketing.

 

]]> Retail and changes in commerce, making mind leaps, and the value of the foundational elements of marketing Steve Dennis, Bennie F. Johnson 00:41:08 Steve Dennis, author of Leaders Leap: Transforming Your Company at the Speed of Disruption, joins AMA's Bennie F. Johnson to talk about retail and changes in commerce, why making mind leaps can change your outlook, and the value of the foundational elements of marketing. Steve Dennis, author of Leaders Leap: Transforming Your Company at the Speed of Disruption, joins AMA's Bennie F. Johnson to talk about retail and changes in commerce, why making mind leaps can change your outlook, and the value of the foundational elements of marketing. false full 2 4 b0f55d04-9a23-4087-ae7b-fe413e2594a3 Paul Frampton, Global President of Control vs Exposed (CvE), joins AMA's Bennie F. Johnson to talk about the difference between the map and the terrain, deeply understanding people, and why marketing is about humanity.

]]> Wed, 19 Feb 2025 11:00:00 +0000 agwiazdowski@ama.org (Paul Frampton, Bennie F. Johnson) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/difference-between-the-map-and-terrain-deeply-understanding-people-and-why-marketing-is-about-humanity-5kHF4isa Paul Frampton, Global President of Control vs Exposed (CvE), joins AMA's Bennie F. Johnson to talk about the difference between the map and the terrain, deeply understanding people, and why marketing is about humanity.

]]> Difference between the map and terrain, deeply understanding people, and why marketing is about humanity. Paul Frampton, Bennie F. Johnson 00:39:40 Paul Frampton, Global President of Control vs Exposed (CvE), joins AMA's Bennie F. Johnson to talk about the difference between the map and the terrain, deeply understanding people, and why marketing is about humanity. Paul Frampton, Global President of Control vs Exposed (CvE), joins AMA's Bennie F. Johnson to talk about the difference between the map and the terrain, deeply understanding people, and why marketing is about humanity. false full 7 4 86a52cd3-cc1a-40c3-95fe-7ff027d74fb0 Jon Cook, the Global CEO of VML, joins AMA's Bennie F. Johnson to talk about the importance of nostalgia in rest, global scale and local experience, and taking the time to imagine and create your own future. 

]]> Wed, 19 Feb 2025 11:00:00 +0000 agwiazdowski@ama.org (Jon Cook, Bennie F. Johnson) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/the-importance-of-nostalgia-in-rest-global-scale-and-local-experience-and-taking-the-time-to-imagine-and-create-your-own-future-JPbNj_EY Jon Cook, the Global CEO of VML, joins AMA's Bennie F. Johnson to talk about the importance of nostalgia in rest, global scale and local experience, and taking the time to imagine and create your own future. 

]]> The importance of nostalgia in rest, global scale and local experience, and taking the time to imagine and create your own future. Jon Cook, Bennie F. Johnson 00:43:14 Jon Cook, the Global CEO of VML, joins AMA's Bennie F. Johnson to talk about the importance of nostalgia in rest, global scale and local experience, and taking the time to imagine and create your own future. Jon Cook, the Global CEO of VML, joins AMA's Bennie F. Johnson to talk about the importance of nostalgia in rest, global scale and local experience, and taking the time to imagine and create your own future. false full 6 4 7bc55584-a2bc-4ada-8556-7ab992ebe2b8 José Villa, CEO of Sensis, joins AMA's Bennie F. Johnson to talk about how we navigate chaos, the need to change the trajectory of business and the power of integration, and the impact of the Hispanic market.

]]> Wed, 19 Feb 2025 11:00:00 +0000 agwiazdowski@ama.org (José Villa, Bennie F. Johnson) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/navigating-chaos-the-need-to-change-the-trajectory-of-business-and-the-impact-of-the-hispanic-market-DOa5iJPI José Villa, CEO of Sensis, joins AMA's Bennie F. Johnson to talk about how we navigate chaos, the need to change the trajectory of business and the power of integration, and the impact of the Hispanic market.

]]> Navigating chaos, the need to change the trajectory of business, and the impact of the Hispanic market. José Villa, Bennie F. Johnson 00:36:00 José Villa, CEO of Sensis, joins AMA's Bennie F. Johnson to talk about how we navigate chaos, the need to change the trajectory of business and the power of integration, and the impact of the Hispanic market. José Villa, CEO of Sensis, joins AMA's Bennie F. Johnson to talk about how we navigate chaos, the need to change the trajectory of business and the power of integration, and the impact of the Hispanic market. false full 4 4 9dda59b2-dafd-455c-b44a-6375af43e167 Brian Rosenberg, President Emeritus, Macalester College and author of the book, Whatever It Is, I’m Against It:  Resistance to Change in Higher Education, joins AMA's Bennie F. Johnson to talk about why there is resistance to change in higher education, how to find good ideas in non-traditional spaces, and why we need to do the research.

]]> Wed, 19 Feb 2025 11:00:00 +0000 agwiazdowski@ama.org (Brian Rosenberg, Bennie F. Johnson) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/resistance-to-change-in-higher-education-finding-good-ideas-in-non-traditional-spaces-and-why-we-need-to-do-the-research-in5nSFle Brian Rosenberg, President Emeritus, Macalester College and author of the book, Whatever It Is, I’m Against It:  Resistance to Change in Higher Education, joins AMA's Bennie F. Johnson to talk about why there is resistance to change in higher education, how to find good ideas in non-traditional spaces, and why we need to do the research.

]]> Resistance to change in higher education, finding good ideas in non-traditional spaces, and why we need to do the research. Brian Rosenberg, Bennie F. Johnson 00:37:47 Brian Rosenberg, President Emeritus, Macalester College and author of the book, Whatever It Is, I’m Against It: Resistance to Change in Higher Education, joins AMA's Bennie F. Johnson to talk about why there is resistance to change in higher education, how to find good ideas in non-traditional spaces, and why we need to do the research. Brian Rosenberg, President Emeritus, Macalester College and author of the book, Whatever It Is, I’m Against It: Resistance to Change in Higher Education, joins AMA's Bennie F. Johnson to talk about why there is resistance to change in higher education, how to find good ideas in non-traditional spaces, and why we need to do the research. false full 5 4 134b79df-a88f-4139-9d2e-13461d8ede34 Tiffany Wilburn, Fractional CMO at Clever Disruption, joins AMA's Bennie F. Johnson to talk about why being fearless is important, the expanding senior executive marketing space, staying connected, and the value of critical thinking.

]]> Wed, 19 Feb 2025 11:00:00 +0000 agwiazdowski@ama.org (Tiffany Wilburn, Bennie F. Johnson) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/being-fearless-the-expanding-senior-executive-marketing-space-staying-connected-and-the-value-of-critical-thinking-AsgBf24A Tiffany Wilburn, Fractional CMO at Clever Disruption, joins AMA's Bennie F. Johnson to talk about why being fearless is important, the expanding senior executive marketing space, staying connected, and the value of critical thinking.

]]> Being fearless, the expanding senior executive marketing space, staying connected, and the value of critical thinking. Tiffany Wilburn, Bennie F. Johnson 00:39:29 Tiffany Wilburn, Fractional CMO at Clever Disruption, joins AMA's Bennie F. Johnson to talk about why being fearless is important, the expanding senior executive marketing space, staying connected, and the value of critical thinking. Tiffany Wilburn, Fractional CMO at Clever Disruption, joins AMA's Bennie F. Johnson to talk about why being fearless is important, the expanding senior executive marketing space, staying connected, and the value of critical thinking. false full 3 4 5b63a8e7-31e5-4fef-89a2-b40ad02003cf Richard Nunn, the CEO of Mileage Plus for United Airlines, joins AMA's Bennie F. Johnson to talk about the travel mindset and how we need to change our thinking around travel verticals, the value of creating the living room in the sky, and complexity of logistics.

]]> Wed, 19 Feb 2025 11:00:00 +0000 agwiazdowski@ama.org (Richard Nunn, Bennie F. Johnson) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/the-travel-mindset-and-the-travel-vertical-creating-the-living-room-in-the-sky-and-complexity-of-logistics-8XtXKVhd Richard Nunn, the CEO of Mileage Plus for United Airlines, joins AMA's Bennie F. Johnson to talk about the travel mindset and how we need to change our thinking around travel verticals, the value of creating the living room in the sky, and complexity of logistics.

]]> The travel mindset and the travel vertical, creating the living room in the sky, and complexity of logistics Richard Nunn, Bennie F. Johnson 00:39:44 Richard Nunn, the CEO of Mileage Plus for United Airlines, joins AMA's Bennie F. Johnson to talk about the travel mindset and how we need to change our thinking around travel verticals, the value of creating the living room in the sky, and complexity of logistics. Richard Nunn, the CEO of Mileage Plus for United Airlines, joins AMA's Bennie F. Johnson to talk about the travel mindset and how we need to change our thinking around travel verticals, the value of creating the living room in the sky, and complexity of logistics. false full 1 4 a1fa6f7c-cf70-41df-86d2-fd9a2f2a68bd Wed, 20 Nov 2024 11:00:00 +0000 agwiazdowski@ama.org (Alex Morrison, Robert Rose, Krenda Frushour, Leah Chandler, Radhika Duggal, Bennie F. Johnson, Dan Csont, Clemence Sop, Erin Levzow, T.J. Anderson) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/exclusive-episodeinsights-from-marketing-leaders-building-brands-empowering-teams-and-connecting-with-customers-8F_0E3yU Exclusive Episode—Insights from Marketing Leaders: Building Brands, Empowering Teams, and Connecting with Customers Alex Morrison, Robert Rose, Krenda Frushour, Leah Chandler, Radhika Duggal, Bennie F. Johnson, Dan Csont, Clemence Sop, Erin Levzow, T.J. Anderson 00:35:53 In this special "CMO Mashup" episode, AMA's brings together insights from top marketing leaders across industries to explore the strategic and human sides of marketing. Join us for a powerful discussion that showcases diverse approaches to building resilient brands, nurturing creativity, and forging authentic connections in today’s marketing landscape. Guests Include: Dan Csont with Corpay, Radhika Duggal with Major League Soccer, Alex Morrison with Pearpop, Leah Chandler with Discover Puerto Rico, Clemence Sop with InterSystems, Krenda Frushour with Blistex Inc., Erin Levzow with Batch & Box, and Robert Rose with The Content Advisory. In this special "CMO Mashup" episode, AMA's brings together insights from top marketing leaders across industries to explore the strategic and human sides of marketing. Join us for a powerful discussion that showcases diverse approaches to building resilient brands, nurturing creativity, and forging authentic connections in today’s marketing landscape. Guests Include: Dan Csont with Corpay, Radhika Duggal with Major League Soccer, Alex Morrison with Pearpop, Leah Chandler with Discover Puerto Rico, Clemence Sop with InterSystems, Krenda Frushour with Blistex Inc., Erin Levzow with Batch & Box, and Robert Rose with The Content Advisory. blistex global marketing strategies, nurturing creativity in teams, marketing leadership, batch & box brand building, authentic customer connections, marketing in digital age, cmo insights, future of marketing leadership, forging authentic connections, brand strategy, multi-industry marketing insights, intersystems innovation in marketing, corpay marketing strategies, empowering creative teams, major league soccer marketing, robert rose content marketing strategies, building resilient brands, human side of marketing, cmo mashup episode, marketing diversity approaches, ama marketing podcast, discover puerto rico campaigns false bonus 3 c43525ba-fddc-4e69-9422-07b32b7ed4ab Wed, 9 Oct 2024 10:00:00 +0000 agwiazdowski@ama.org (Forest Young, Bennie F. Johnson) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/career-journey-from-consulting-to-in-house-sustainability-the-capacity-of-caring-and-why-design-has-the-power-to-transform-jncFVGzp Career journey from consulting to in-house, sustainability, the capacity of caring, and why design has the power to transform. Forest Young, Bennie F. Johnson 00:20:19 Marketing / And Live from New York City, Episode 4: Forest Young, Executive Director of Design, FUNDAMENTAL.co joins AMA's Bennie F. Johnson to talk about his career journey from consulting to in-house design leader, the importance of sustainability as more than a discussion point, the capacity of caring, and why design has the power to transform. Marketing / And Live from New York City, Episode 4: Forest Young, Executive Director of Design, FUNDAMENTAL.co joins AMA's Bennie F. Johnson to talk about his career journey from consulting to in-house design leader, the importance of sustainability as more than a discussion point, the capacity of caring, and why design has the power to transform. sustainability in design, transformative design strategies, creative leadership in design, design for sustainability, career journey from consulting to in-house, power of design to transform, marketing and design leadership, importance of caring in design, executive director of design insights, in-house design leadership, fundamental.co design leadership, bennie f. johnson, capacity of caring, ama podcast, forest young, ama interviews, design with purpose, consulting to in-house career path, design and sustainability discussions. false bonus 3 d160c051-8be4-4f60-8cdc-bd51abc8f77d Wed, 9 Oct 2024 10:00:00 +0000 agwiazdowski@ama.org (Lerzan Aksoy, Bennie F. Johnson) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/the-academic-journey-in-marketing-encouraging-the-next-generation-of-marketers-and-the-importance-of-relationships-FUywxrtJ The academic journey in marketing, encouraging the next generation of marketers, and the importance of relationships Lerzan Aksoy, Bennie F. Johnson 00:20:04 Marketing / And Live from New York City, Episode 2: Lerzan Aksoy, Ph.D., Gabelli School of Business, Fordham University joins AMA's Bennie F. Johnson to talk about her academic journey in marketing, how she is helping to encourage the next generation of marketers to be lifelong learners, and the importance of relationships. Marketing / And Live from New York City, Episode 2: Lerzan Aksoy, Ph.D., Gabelli School of Business, Fordham University joins AMA's Bennie F. Johnson to talk about her academic journey in marketing, how she is helping to encourage the next generation of marketers to be lifelong learners, and the importance of relationships. mentorship in marketing, lifelong learning in marketing, academic journey in marketing, academic leadership, fordham university, marketing education strategies, building professional relationships, cmo advice, bennie f. johnson, academic marketing career, ama podcast, encouraging future marketers, ama interviews, gabelli school of business, lerzan aksoy, marketing education, marketing professor insights, encouraging lifelong learning, next generation of marketers, importance of relationships in marketing false bonus 3 94b79e36-7f6a-415f-b290-24315d7e83a9 Wed, 9 Oct 2024 10:00:00 +0000 agwiazdowski@ama.org (LaFontaine E. Oliver, Bennie F. Johnson) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/from-campus-to-national-radio-the-culture-of-radio-and-the-relationship-between-social-media-and-marketing-1MoxBhIC From campus to national radio, the culture of radio, and the relationship between social media and marketing LaFontaine E. Oliver, Bennie F. Johnson 00:24:31 Marketing / And Live from New York City, Episode 1: LaFontaine E. Oliver, President & CEO of New York Public Radio, joins AMA's Bennie F. Johnson to talk about his start on a campus radio station and what it means to lead New York Public Radio today, the culture of radio, and the relationship between social media and marketing. Marketing / And Live from New York City, Episode 1: LaFontaine E. Oliver, President & CEO of New York Public Radio, joins AMA's Bennie F. Johnson to talk about his start on a campus radio station and what it means to lead New York Public Radio today, the culture of radio, and the relationship between social media and marketing. new york public radio, lafontaine e. oliver, culture of radio, campus radio to national radio, marketing through radio, cmo advice, bennie f. johnson, leading public radio, radio and social media relationship, ama podcast, ama interviews, evolution of radio culture, president & ceo insights, radio leadership, radio and digital marketing, social media and marketing false bonus 3 98983683-b3ae-4309-b1a0-ec3b177dc16a Wed, 9 Oct 2024 10:00:00 +0000 agwiazdowski@ama.org (Fernano Romero, Bennie F. Johnson) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/the-early-days-of-the-internet-authenticity-of-audiences-and-showing-up-all-the-time-and-why-living-in-new-york-city-is-a-gift-Hkf_oVcs The early days of the internet, authenticity of audiences and showing up all the time, and why living in New York City is a gift Fernano Romero, Bennie F. Johnson 00:18:32 Marketing / And Live from New York City, Episode 3: Fernando Romero, SVP of Digital Ad Sales at TelevisaUnivision joins AMA's Bennie F. Johnson to talk about the early days of the internet, why digital is no longer just a concept but integrated into everything we do in marketing, the authenticity of audiences and the value in showing up all the time, and why living in New York City is a gift. Marketing / And Live from New York City, Episode 3: Fernando Romero, SVP of Digital Ad Sales at TelevisaUnivision joins AMA's Bennie F. Johnson to talk about the early days of the internet, why digital is no longer just a concept but integrated into everything we do in marketing, the authenticity of audiences and the value in showing up all the time, and why living in New York City is a gift. televisaunivision digital ad sales, authenticity of audiences, televisaunivision marketing strategies, nyc as a gift, value of showing up consistently, audience authenticity, integration of digital marketing, marketing leadership, digital marketing evolution, living in new york city, consistency in marketing, bennie f. johnson, fernando romero, ama podcast, svp of digital ad sales insights, digital marketing strategies, value of digital presence, ama interviews, evolution of the internet, early days of the internet false bonus 3 43699f86-3c13-43fe-9fa3-969a43387d84 Wed, 2 Oct 2024 10:00:00 +0000 agwiazdowski@ama.org (Robert Rose, Bennie F. Johnson) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/on-being-a-marketing-fanboy-the-evolution-of-content-marketing-and-why-we-need-to-focus-on-delivering-value-5Hum6Phs On being a marketing fanboy, the evolution of content marketing, and why we need to focus on delivering value Robert Rose, Bennie F. Johnson 00:45:57 Robert Rose, founder and Chief Strategy Officer of The Content Advisory and author, joins AMA's Bennie F. Johnson to talk about being a marketing fanboy, the evolution of content marketing, and why we need to focus on delivering value. Robert Rose, founder and Chief Strategy Officer of The Content Advisory and author, joins AMA's Bennie F. Johnson to talk about being a marketing fanboy, the evolution of content marketing, and why we need to focus on delivering value. chief strategy officer insights, evolution of content creation, marketing leadership, building value through content, marketing strategy advice, the content advisory, value-driven marketing, bennie f. johnson, robert rose, ama podcast, marketing fanboy, content marketing evolution, ama interviews, delivering value in marketing, author and content marketing expert, marketing innovation, content marketing strategies false full 8 3 2fddd4cd-d7c3-4026-8495-cb9ce0908ae3 Wed, 2 Oct 2024 10:00:00 +0000 agwiazdowski@ama.org (Erin Levzow, Bennie F. Johnson) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/why-we-need-to-build-experiences-and-human-connections-the-integration-of-emotional-intelligence-and-technology-and-why-leaning-into-guilty-pleasures-is-a-good-idea-14KvlR7c Why we need to build experiences and human connections, the integration of emotional intelligence and technology, and why leaning into guilty pleasures is a good idea. Erin Levzow, Bennie F. Johnson 00:33:22 Erin Levzow, innovative marketing leader and CMO and the Growth Advisor for Batch & Box , joins AMA's Bennie F. Johnson to talk about why we need to build experiences and human connections, the integration of emotional intelligence and technology, and why leaning into guilty pleasures is a good idea. Erin Levzow, innovative marketing leader and CMO and the Growth Advisor for Batch & Box , joins AMA's Bennie F. Johnson to talk about why we need to build experiences and human connections, the integration of emotional intelligence and technology, and why leaning into guilty pleasures is a good idea. marketing with emotional intelligence, technology integration in marketing, building experiences and human connections, leaning into guilty pleasures, batch & box marketing, cmo leadership, innovative marketing leadership, bennie f. johnson, ama podcast, ama interviews, marketing technology integration, emotional intelligence in marketing, growth advisor insights, customer experience strategies, marketing advice from cmo, erin levzow false full 7 3 304a586b-853a-4079-b2e0-37876dfecfd2 Wed, 2 Oct 2024 10:00:00 +0000 agwiazdowski@ama.org (Bennie F. Johnson, Dan Csont) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/the-strategy-of-brand-why-brand-in-more-than-the-logo-and-understanding-the-company-business-9BLqhwF0 The strategy of brand, why brand is more than the logo, and understanding the company business. Bennie F. Johnson, Dan Csont 00:33:25 Dan Csont, Chief Marketing Officer of Corpay, joins AMA's Bennie F. Johnson to talk about the strategy of branding, executive partnerships, and the importance of understanding the business of the company. Dan Csont, Chief Marketing Officer of Corpay, joins AMA's Bennie F. Johnson to talk about the strategy of branding, executive partnerships, and the importance of understanding the business of the company. business growth strategies, branding in business, understanding business operations, branding strategy, marketing leadership, corporate partnerships, corporate branding, chief marketing officer insights, ama podcast, business strategy, corpay marketing, marketing executive advice, executive partnerships false full 1 3 a2b3b173-5748-42a5-981a-b490cc81e193 Wed, 2 Oct 2024 10:00:00 +0000 agwiazdowski@ama.org (Leah Chandler, Bennie F. Johnson) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/finding-connective-threads-understanding-perceptions-and-how-tourism-can-change-lives-BRuGtXFA Finding connective threads, understanding perceptions, and how tourism can change lives. Leah Chandler, Bennie F. Johnson 00:41:21 Leah Chandler, Chief Marketing Officer of Discover Puerto Rico, and AMA's 2024 National Nonprofit Marketer of the Year, joins AMA's Bennie F. Johnson to talk about why we need to find connective threads in our work, the value of understanding perceptions, and how tourism can change lives. Leah Chandler, Chief Marketing Officer of Discover Puerto Rico, and AMA's 2024 National Nonprofit Marketer of the Year, joins AMA's Bennie F. Johnson to talk about why we need to find connective threads in our work, the value of understanding perceptions, and how tourism can change lives. puerto rico tourism marketing, nonprofit marketing leadership, connective threads in work, building connections through marketing., cmo advice, chief marketing officer insights, understanding perceptions, bennie f. johnson, national nonprofit marketer of the year, ama podcast, leah chandler, perception in marketing, tourism marketing strategies, changing lives through tourism, discover puerto rico marketing, impact of tourism false full 4 3 c2845537-1a74-4060-99e3-f2aa7f07b4b7 Wed, 2 Oct 2024 10:00:00 +0000 agwiazdowski@ama.org (Clemence Sop, Bennie F. Johnson) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/finding-opportunities-in-the-pain-points-knowing-that-innovation-is-about-trying-and-understanding-the-art-of-persuasion-YGyT_5Nk Finding opportunities in the pain points, knowing that innovation is about trying, and understanding the art of persuasion. Clemence Sop, Bennie F. Johnson 00:34:13 Clemence Sop, Head of Marketing Innovation at InterSystems, joins AMA's Bennie F. Johnson to talk about finding opportunities in the pain points, knowing that innovation is about trying, and understanding the art of persuasion. Clemence Sop, Head of Marketing Innovation at InterSystems, joins AMA's Bennie F. Johnson to talk about finding opportunities in the pain points, knowing that innovation is about trying, and understanding the art of persuasion. innovative marketing strategies, head of marketing innovation insights, art of persuasion, marketing leadership, innovation through trying, cmo advice, bennie f. johnson, clemence sop, marketing innovation strategies, ama podcast, solving business challenges, ama interviews., opportunities in pain points, finding marketing opportunities, intersystems marketing, persuasion in marketing false full 5 3 4924a475-422f-46c5-a139-00de017bf117 Wed, 2 Oct 2024 10:00:00 +0000 agwiazdowski@ama.org (Krenda Frushour, Bennie F. Johnson) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/alue-of-the-professional-community-learning-from-partners-in-the-global-space-and-understanding-emotional-connections-with-customers-ND3f27qN Value of the professional community, learning from partners in the global space, and understanding emotional connections with customers. Krenda Frushour, Bennie F. Johnson 00:39:18 Krenda Frushour, Senior Director International at Blistex Inc. joins AMA's Bennie F. Johnson to talk about the value of the professional community, learning from partners in the global space, and understanding emotional connections with customers. Krenda Frushour, Senior Director International at Blistex Inc. joins AMA's Bennie F. Johnson to talk about the value of the professional community, learning from partners in the global space, and understanding emotional connections with customers. partner collaboration in marketing, value of professional community, senior director international insights, emotional connections with customers, marketing leadership, customer emotions in marketing, krenda frushour, cmo advice, blistex inc. marketing, bennie f. johnson, building customer relationships, ama podcast, learning from global partners, ama interviews., global marketing strategies, international marketing strategies false full 6 3 36b5b5d7-c1a7-43d8-bf46-32383f85955d Wed, 2 Oct 2024 10:00:00 +0000 agwiazdowski@ama.org (Alex Morrision, Bennie F. Johnson) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/being-a-creator-first-community-entrepreneurial-spaces-and-the-value-of-simplicity-_zzRXtS6 Being a creator first community, entrepreneurial spaces, and the value of simplicity Alex Morrision, Bennie F. Johnson 00:37:06 Alex Morrison, Chief Marketing Officer of Pearpop, joins AMA's Bennie F. Johnson to talk about what it means to be a creator first community, why entrepreneurial spaces are important, and the value in simplicity. Alex Morrison, Chief Marketing Officer of Pearpop, joins AMA's Bennie F. Johnson to talk about what it means to be a creator first community, why entrepreneurial spaces are important, and the value in simplicity. value of simplicity, entrepreneurial spaces, marketing for creators., alex morrison, entrepreneurship and marketing, marketing leadership, marketing in creator economy, simple marketing strategies, cmo advice, chief marketing officer insights, bennie f. johnson, ama podcast, creator-first community, pearpop marketing, building creator communities false full 3 3 4524e998-f0b8-4fc4-a191-d3b797ec1d6f Wed, 2 Oct 2024 10:00:00 +0000 agwiazdowski@ama.org (Radhika Duggal, Bennie F. Johnson) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/enabling-your-team-the-value-of-a-thank-you-and-saying-yes-_wPu5Raa Enabling your team, the value of a thank you, and saying yes. Radhika Duggal, Bennie F. Johnson 00:32:32 Radhika Duggal, Chief Marketing Officer of Major League Soccer, joins AMA's Bennie F. Johnson to talk about why you should enable your teams to do the important work, the value of a thank you, and figuring out how to say yes. Radhika Duggal, Chief Marketing Officer of Major League Soccer, joins AMA's Bennie F. Johnson to talk about why you should enable your teams to do the important work, the value of a thank you, and figuring out how to say yes. building successful teams, marketing leadership, cmo advice, chief marketing officer insights, value of gratitude, bennie f. johnson, team empowerment, ama podcast, saying yes in business, enabling teams, major league soccer marketing, corporate leadership, effective leadership strategies, leadership in marketing, radhika duggal false full 2 3 9f67a3be-bf53-4a7f-b75a-fb0d02eb29f3 Dr. Jason Wingard, Visiting Professor at Harvard University, joins AMA's Bennie F. Johnson to talk about the future of work, the value of disruption, and the importance of future-proofing skills. 

]]> Wed, 24 Jul 2024 10:00:00 +0000 agwiazdowski@ama.org (Dr. Jason Wingard, Bennie F. Johnson) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/value-of-disruption-and-future-proofing-skills-AxISvnXR Dr. Jason Wingard, Visiting Professor at Harvard University, joins AMA's Bennie F. Johnson to talk about the future of work, the value of disruption, and the importance of future-proofing skills. 

]]> Value of Disruption and Future Proofing Skills Dr. Jason Wingard, Bennie F. Johnson 00:36:50 Dr. Jason Wingard, Visiting Professor at Harvard University, joins AMA's Bennie F. Johnson to talk about the future of work, the value of disruption, and the importance of future-proofing skills. Dr. Jason Wingard, Visiting Professor at Harvard University, joins AMA's Bennie F. Johnson to talk about the future of work, the value of disruption, and the importance of future-proofing skills. disruption, future of work, marketing, business, ama, future-proofing false full 3 2 7c9af73e-0135-4bad-b57e-f3caa8f65de2 John Fisher, Senior Lecturer in the Marketing Department of Boston College’s Carroll School of Management, joins AMA's Bennie F. Johnson to talk about why shoes are now entertainment, running as a sport, brand personalities, and the importance of being the CMO. 

]]> Wed, 24 Jul 2024 10:00:00 +0000 agwiazdowski@ama.org (ama, marketing, business, boston college, product marketing, branding, personalities, CMO) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/shoes-as-entertainment-brand-personalities-and-being-the-cmo-paQqX8LH John Fisher, Senior Lecturer in the Marketing Department of Boston College’s Carroll School of Management, joins AMA's Bennie F. Johnson to talk about why shoes are now entertainment, running as a sport, brand personalities, and the importance of being the CMO. 

]]> Shoes as Entertainment, Brand Personalities, and Being the CMO ama, marketing, business, boston college, product marketing, branding, personalities, CMO 00:35:57 John Fisher, Senior Lecturer in the Marketing Department of Boston College’s Carroll School of Management, joins AMA's Bennie F. Johnson to talk about why shoes are now entertainment, running as a sport, brand personalities, and the importance of being the CMO. John Fisher, Senior Lecturer in the Marketing Department of Boston College’s Carroll School of Management, joins AMA's Bennie F. Johnson to talk about why shoes are now entertainment, running as a sport, brand personalities, and the importance of being the CMO. false full 8 2 7393cdc2-39fd-463e-bace-4283f6995795 Brian Rice, Senior Vice President, Global Chief Design and Brand Experience Officer at 3M Company joins AMA's Bennie F. Johnson to talk about career breakthroughs, why we should all be leveraging the power of design, and the value of mentorship. 

]]> Wed, 24 Jul 2024 10:00:00 +0000 agwiazdowski@ama.org (brian rice, Bennie F. Johnson) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/career-breakthroughs-leveraging-the-power-of-design-and-mentorship-TEJDOX49 Brian Rice, Senior Vice President, Global Chief Design and Brand Experience Officer at 3M Company joins AMA's Bennie F. Johnson to talk about career breakthroughs, why we should all be leveraging the power of design, and the value of mentorship. 

]]> Career Breakthroughs, Leveraging the Power of Design, and Mentorship brian rice, Bennie F. Johnson 00:34:17 Brian Rice, Senior Vice President, Global Chief Design and Brand Experience Officer at 3M Company joins AMA's Bennie F. Johnson to talk about career breakthroughs, why we should all be leveraging the power of design, and the value of mentorship. Brian Rice, Senior Vice President, Global Chief Design and Brand Experience Officer at 3M Company joins AMA's Bennie F. Johnson to talk about career breakthroughs, why we should all be leveraging the power of design, and the value of mentorship. marketing, business, 3m, design, mentorship, ama false full 7 2 834c7d7f-23a0-4e90-b2e4-203791a93f8c Wes Michael, President of Rare Patient Voice, joins AMA's Bennie F. Johnson to talk about brand management, experimenting, listening to the voice of the consumer, and being part of the solution.  

]]> Wed, 24 Jul 2024 10:00:00 +0000 agwiazdowski@ama.org (Wes Michael, brand, customer service, Bennie F. Johnson) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/getting-it-right-and-being-part-of-the-solution-GA03RI1v Wes Michael, President of Rare Patient Voice, joins AMA's Bennie F. Johnson to talk about brand management, experimenting, listening to the voice of the consumer, and being part of the solution.  

]]> Getting It Right and Being Part of the Solution Wes Michael, brand, customer service, Bennie F. Johnson 00:31:43 Wes Michael, President of Rare Patient Voice, joins AMA's Bennie F. Johnson to talk about brand management, experimenting, listening to the voice of the consumer, and being part of the solution. Wes Michael, President of Rare Patient Voice, joins AMA's Bennie F. Johnson to talk about brand management, experimenting, listening to the voice of the consumer, and being part of the solution. marketing, business, ama false full 6 2 df29a1e0-56fe-4073-b197-ce52779e95e9 Naomi Litowitz, SVP, Head of Strategy and Planning at Brainlabs, joins AMA's Bennie F. Johnson to talk about how we recognize the future, why you never want to pay the creepiness tax, and why you need to connect with your audience. 

]]> Wed, 24 Jul 2024 10:00:00 +0000 agwiazdowski@ama.org (Naomi Litowitz, Bennie F. Johnson) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/recognizing-the-future-and-connecting-with-your-audience-NPeh8T44 Naomi Litowitz, SVP, Head of Strategy and Planning at Brainlabs, joins AMA's Bennie F. Johnson to talk about how we recognize the future, why you never want to pay the creepiness tax, and why you need to connect with your audience. 

]]> Recognizing the Future and Connecting with Your Audience Naomi Litowitz, Bennie F. Johnson 00:36:21 Naomi Litowitz, SVP, Head of Strategy and Planning at Brainlabs, joins AMA's Bennie F. Johnson to talk about how we recognize the future, why you never want to pay the creepiness tax, and why you need to connect with your audience. Naomi Litowitz, SVP, Head of Strategy and Planning at Brainlabs, joins AMA's Bennie F. Johnson to talk about how we recognize the future, why you never want to pay the creepiness tax, and why you need to connect with your audience. marketing, brainlabs, business, ama false full 5 2 b80850c1-ccb9-4844-974c-dbcff72bc733 Dr. Anastasia Kārkliņa Gabriel, cultural theorist, writer, social critic, and strategist and the author of Cultural Intelligence for Marketers, joins AMA's Bennie F. Johnson to talk about cultural intelligence and the responsibility of marketers. 

]]> Wed, 24 Jul 2024 10:00:00 +0000 agwiazdowski@ama.org (Anastasia Karklina Gabriel, Bennie F. Johnson) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/cultural-intelligence-and-responsibility-of-marketers-JgWC1oYo Dr. Anastasia Kārkliņa Gabriel, cultural theorist, writer, social critic, and strategist and the author of Cultural Intelligence for Marketers, joins AMA's Bennie F. Johnson to talk about cultural intelligence and the responsibility of marketers. 

]]> Cultural Intelligence and Responsibility of Marketers Anastasia Karklina Gabriel, Bennie F. Johnson 00:36:42 Dr. Anastasia Karklina Gabriel, cultural theorist, writer, social critic, and strategist and the author of Cultural Intelligence for Marketers, joins AMA's Bennie F. Johnson to talk about cultural intelligence and the responsibility of marketers. Dr. Anastasia Karklina Gabriel, cultural theorist, writer, social critic, and strategist and the author of Cultural Intelligence for Marketers, joins AMA's Bennie F. Johnson to talk about cultural intelligence and the responsibility of marketers. marketing, business, cultural intelligence false full 2 2 b347aaab-eec5-43ab-ba81-cf949490682e Rohit Bhagarva, Founder of the Non-Obvious Company, joins AMA's Bennie F. Johnson to talk about the future of storytelling, why it’s best to not be the hero, and how to see things that others don’t see.

]]> Wed, 24 Jul 2024 10:00:00 +0000 agwiazdowski@ama.org (Rohit Bhagarva, Bennie F. Johnson) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/future-storytelling-and-not-being-the-hero-fKSI6bM6 Rohit Bhagarva, Founder of the Non-Obvious Company, joins AMA's Bennie F. Johnson to talk about the future of storytelling, why it’s best to not be the hero, and how to see things that others don’t see.

]]> Future Storytelling and Not Being the Hero Rohit Bhagarva, Bennie F. Johnson 00:38:00 Rohit Bhagarva, Founder of the Non-Obvious Company, joins AMA's Bennie F. Johnson to talk about the future of storytelling, why it’s best to not be the hero, and how to see things that others don’t see. Rohit Bhagarva, Founder of the Non-Obvious Company, joins AMA's Bennie F. Johnson to talk about the future of storytelling, why it’s best to not be the hero, and how to see things that others don’t see. storytelling, marketing, business, ama false full 1 2 3d4960d5-981c-4d87-b4cd-20d320edfc97 Clay Sharman, Founder and CEO of Krateo.ai, joins AMA's Bennie F. Johnson to talk about marketing and AI, machine learning, the promises and perils associated with technology, and why we need ethical frameworks.

]]> Wed, 24 Jul 2024 10:00:00 +0000 agwiazdowski@ama.org (Clay Sharman, Bennie F. Johnson) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/promises-and-perils-of-tech-and-ethical-frameworks-2j0xm8q5 Clay Sharman, Founder and CEO of Krateo.ai, joins AMA's Bennie F. Johnson to talk about marketing and AI, machine learning, the promises and perils associated with technology, and why we need ethical frameworks.

]]> Promises and Perils of Tech and Ethical Frameworks Clay Sharman, Bennie F. Johnson 00:33:36 Clay Sharman, Founder and CEO of Krateo.ai, joins AMA's Bennie F. Johnson to talk about marketing and AI, machine learning, the promises and perils associated with technology, and why we need ethical frameworks. Clay Sharman, Founder and CEO of Krateo.ai, joins AMA's Bennie F. Johnson to talk about marketing and AI, machine learning, the promises and perils associated with technology, and why we need ethical frameworks. ai, marketing, business, ethics, ama, artificial intelligence, machine learning false full 4 2 3cfaf8be-4db1-4c6d-975c-4e6bed6cb450 Wed, 22 May 2024 10:00:00 +0000 agwiazdowski@ama.org (Philip Kotler, Bennie F. Johnson) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/disruption-transformative-marketing-and-demarketing-ZTcunmF1 Disruption, Transformative Marketing and Demarketing Philip Kotler, Bennie F. Johnson 00:34:53 Philip Kotler, the S. C. Johnson Distinguished Professor of International Marketing at the J. L. Kellogg School of Management at Northwestern University, joins AMA’s Bennie F. Johnson to talk about disruption in the marketing profession, why marketing should be transformative, and the value of demarketing. Philip Kotler, the S. C. Johnson Distinguished Professor of International Marketing at the J. L. Kellogg School of Management at Northwestern University, joins AMA’s Bennie F. Johnson to talk about disruption in the marketing profession, why marketing should be transformative, and the value of demarketing. american marketing association, digital marketer podcast, disruption, business podcast, marketing, bennie f. johnson, demarketing, ama podcast, interview podcasts, advertising podcast, best marketing podcast, marketing podcast, podcast, ama, marketing / and podcast false full 8 1 2a0b8490-608f-499a-bea4-e4d9f02a4fd9 Wed, 24 Apr 2024 10:00:00 +0000 agwiazdowski@ama.org (Dr. Sylvia Long-Tolbert, Bennie F. Johnson) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/strategic-intent-and-driving-enduring-change-NQF_ywHm Strategic Intent and Driving Enduring Change Dr. Sylvia Long-Tolbert, Bennie F. Johnson 00:40:31 Dr. Sylvia Long-Tolbert, the Founder of Know More Marketing, joins AMA’s Bennie F. Johnson to explore why a mental model can help transform old brands into new ones, the need to integrate data into our work, and the incredible power of empathy. Dr. Sylvia Long-Tolbert, the Founder of Know More Marketing, joins AMA’s Bennie F. Johnson to explore why a mental model can help transform old brands into new ones, the need to integrate data into our work, and the incredible power of empathy. data, strategic intent, leadership, business re-engineering, ai, marketing, advertising, marketing to children, bennie f. johnson, career journey, system design, generative ai, platforms, data-driven, innovation, podcast, ama, marketing / and podcast, privacy, personalization, creativity false full 5 1 5a631482-3c6c-44f4-9140-182dbb044754 Wed, 24 Apr 2024 10:00:00 +0000 agwiazdowski@ama.org (Bennie F. Johnson, Elav Horwitz) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/innovation-journey-and-finding-patience-in-tech-OuiZFQdi Innovation Journey and Finding Patience in Tech Bennie F. Johnson, Elav Horwitz 00:34:11 Elav Horwitz, the Executive Vice President, Global Head of Applied Innovation, Gen AI Lead of McCann Worldgroup, joins AMA’s Bennie F. Johnson to talk about creativity and the human experience, the needs for experimentation, and trends in technology. Elav Horwitz, the Executive Vice President, Global Head of Applied Innovation, Gen AI Lead of McCann Worldgroup, joins AMA’s Bennie F. Johnson to talk about creativity and the human experience, the needs for experimentation, and trends in technology. data, strategic intent, leadership, business re-engineering, ai, marketing, advertising, marketing to children, bennie f. johnson, career journey, system design, generative ai, platforms, data-driven, innovation, podcast, ama, marketing / and podcast, privacy, personalization, creativity false full 4 1 52442bb4-3fa1-4d64-868f-5c13b48c6eee Zontee Hou, the Founder of Brooklyn-based digital marketing agency Media Volery and Managing Director for Convince & Convert, joins AMA’s Bennie F. Johnson to discuss why we should invest in our teams, the culture of curiosity, and privacy and personalization.

]]> Wed, 24 Apr 2024 10:00:00 +0000 agwiazdowski@ama.org (Zontee Hou, Bennie F. Johnson) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/value-of-saying-yes-and-strategic-approaches-_gdoQ7tK Zontee Hou, the Founder of Brooklyn-based digital marketing agency Media Volery and Managing Director for Convince & Convert, joins AMA’s Bennie F. Johnson to discuss why we should invest in our teams, the culture of curiosity, and privacy and personalization.

]]> Value of Saying Yes and Strategic Approaches Zontee Hou, Bennie F. Johnson 00:42:42 data, strategic intent, leadership, business re-engineering, ai, marketing, advertising, marketing to children, bennie f. johnson, career journey, system design, generative ai, platforms, data-driven, innovation, podcast, ama, marketing / and podcast, privacy, personalization, creativity false full 3 1 d5eb6aa3-0dfe-481b-b2e7-101f0534c94e Wed, 24 Apr 2024 10:00:00 +0000 agwiazdowski@ama.org (Paul Rand, Bennie F. Johnson) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/human-driven-innovation-and-career-journeys-Vn3p8sLH Human-driven Innovation and Career Journeys Paul Rand, Bennie F. Johnson 00:33:05 Paul M. Rand, the Vice President of Communications at the University of Chicago, joins AMA's Bennie F. Johnson to talk about the value of human connections, innovation and exploring new ways of doing things, and entrepreneurial journeys. Paul M. Rand, the Vice President of Communications at the University of Chicago, joins AMA's Bennie F. Johnson to talk about the value of human connections, innovation and exploring new ways of doing things, and entrepreneurial journeys. data, strategic intent, leadership, business re-engineering, ai, marketing, advertising, marketing to children, bennie f. johnson, career journey, system design, generative ai, platforms, data-driven, innovation, podcast, ama, marketing / and podcast, privacy, personalization, creativity false full 1 1 c7f2a024-d615-4661-b7a6-5ec62dad3b96 Wed, 24 Apr 2024 10:00:00 +0000 agwiazdowski@ama.org (Ted Moser, Bennie F. Johnson) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/value-of-the-platform-and-business-re-engineering-w7PG50Jv Value of the Platform and Business Re-Engineering Ted Moser, Bennie F. Johnson 00:31:13 Ted Moser, Senior Partner at Prophet and the author of Winning Through Platforms, joins AMA’s Bennie F. Johnson to talk about his new book, Winning Through Platforms, why the platform is a great company equalizer, and finding the thing you’re passionate about. Ted Moser, Senior Partner at Prophet and the author of Winning Through Platforms, joins AMA’s Bennie F. Johnson to talk about his new book, Winning Through Platforms, why the platform is a great company equalizer, and finding the thing you’re passionate about. data, strategic intent, leadership, business re-engineering, ai, marketing, advertising, marketing to children, bennie f. johnson, career journey, system design, generative ai, platforms, data-driven, innovation, podcast, ama, marketing / and podcast, privacy, personalization, creativity false full 6 1 87eacf08-bf25-4557-9576-db6c8c919b3e Wed, 24 Apr 2024 10:00:00 +0000 agwiazdowski@ama.org (Sean Adams, Bennie F. Johnson) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/creative-endeavors-and-system-design-FibdFStu Creative Endeavors and System Design Sean Adams, Bennie F. Johnson 00:45:40 Sean Adams, the Dean of Visual Art and Communication at the ArtCenter College of Design, joins AMA’s Bennie F. Johnson for a discussion about pushing the limits, being committed to your profession, and how branding is changing. Sean Adams, the Dean of Visual Art and Communication at the ArtCenter College of Design, joins AMA’s Bennie F. Johnson for a discussion about pushing the limits, being committed to your profession, and how branding is changing. data, strategic intent, leadership, business re-engineering, ai, marketing, advertising, marketing to children, bennie f. johnson, career journey, system design, generative ai, platforms, data-driven, innovation, podcast, ama, marketing / and podcast, privacy, personalization, creativity false full 2 1 63915dca-dd05-4daf-95e8-a5def6e4d529 Wed, 24 Apr 2024 10:00:00 +0000 agwiazdowski@ama.org (Katie Goldstein, Bennie F. Johnson) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/marketing-to-children-and-privacy-in-advertising-3UN1j7no Marketing to Children and Privacy in Advertising Katie Goldstein, Bennie F. Johnson 00:34:55 Katie Goldstein, the Global Head of Policy and Regulatory Affairs at SuperAwesome, joins AMA’s Bennie F. Johnson to talk about what marketers need to know when marketing to children, keeping kids safe online, and what we all need to know about online privacy. Katie Goldstein, the Global Head of Policy and Regulatory Affairs at SuperAwesome, joins AMA’s Bennie F. Johnson to talk about what marketers need to know when marketing to children, keeping kids safe online, and what we all need to know about online privacy. data, strategic intent, leadership, business re-engineering, ai, marketing, advertising, marketing to children, bennie f. johnson, career journey, system design, generative ai, platforms, data-driven, innovation, podcast, ama, marketing / and podcast, privacy, personalization, creativity false full 7 1 0bdfea07-ffce-4d9c-9cc1-b25fe9a9d0d8 Fri, 22 Dec 2023 17:00:00 +0000 agwiazdowski@ama.org (Dr. Leonard Berry, Bennie F. Johnson) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/trust-credibility-and-service-n_ckqsCR Trust, Credibility, and Service Dr. Leonard Berry, Bennie F. Johnson 00:32:54 Dr. Leonard L. Berry, Distinguished Professor of Marketing, Regents Professor, and the M.B. Zale Chair in Retailing and Marketing Leadership in the Mays Business School at Texas A&M University, joins AMA’s Bennie F. Johnson to talk about building trust through marketing, service in innovative ways, and the value of organizational generosity. Dr. Leonard L. Berry, Distinguished Professor of Marketing, Regents Professor, and the M.B. Zale Chair in Retailing and Marketing Leadership in the Mays Business School at Texas A&M University, joins AMA’s Bennie F. Johnson to talk about building trust through marketing, service in innovative ways, and the value of organizational generosity. american marketing association, digital marketer podcast, business podcast, marketing, marketing, bennie f. johnson, ama podcast, interview podcasts, career paths, givingtuesday, advertising podcast, best marketing podcast, marketing podcast, podcast, ama false bonus 1 3b643073-c5dc-4c24-9f72-e1fb5a6f9152 Fri, 22 Dec 2023 17:00:00 +0000 agwiazdowski@ama.org (Colin Adams, Bennie F. Johnson) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/finding-community-and-full-circle-moments-l_jBL5Kr Finding Community and Full Circle Moments Colin Adams, Bennie F. Johnson 00:24:55 Colin Adams, a fourth-year Business Administration student at North Carolina State University joins AMA’s Bennie F. Johnson to talk about leaning into your community, how marketing can make a difference, and the value of confidence and authenticity. Colin Adams, a fourth-year Business Administration student at North Carolina State University joins AMA’s Bennie F. Johnson to talk about leaning into your community, how marketing can make a difference, and the value of confidence and authenticity. american marketing association, authenticity, diversity leadership institute, leadership, interview, marketing, advertising, business, digital marketer, bennie f. johnson, givingtuesday, community, finding community, ama, giving tuesday conversations false bonus 1 2455f1ac-b54d-41f0-a9f8-9479c889b66c Fri, 22 Dec 2023 17:00:00 +0000 agwiazdowski@ama.org (Taylor Falls, Bennie F. Johnson) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/entrepreneurship-and-the-value-of-an-internship-75jTTjKV Entrepreneurship and the value of an internship Taylor Falls, Bennie F. Johnson 00:30:56 Taylor Falls, a Diversity, Equity, & Inclusion Specialist at Adobe, joins AMA’s Bennie F. Johnson to talk about the value of learning, resilience and being an entrepreneur, and what’s next for DEI work and impact. Taylor Falls, a Diversity, Equity, & Inclusion Specialist at Adobe, joins AMA’s Bennie F. Johnson to talk about the value of learning, resilience and being an entrepreneur, and what’s next for DEI work and impact. american marketing association, digital marketer podcast, dei, diversity leadership institute, business podcast, marketing, bennie f. johnson, ama podcast, interview podcasts, givingtuesday, advertising podcast, entrepreneurship, best marketing podcast, adobe, marketing podcast, podcast, ama false bonus 1 28af65d1-69b4-4478-b1e5-8df150c7a03e Fri, 22 Dec 2023 17:00:00 +0000 agwiazdowski@ama.org (Tracy Khan, Bennie F. Johnson) https://ama-marketing-and-with-bennie-f-johnson.simplecast.com/episodes/unexpected-career-paths-and-exiting-comfort-zones-yCLpE3tj Unexpected career paths and exiting comfort zones Tracy Khan, Bennie F. Johnson 00:29:49 Dr. Tracy A Khan, Assistant Professor of Marketing at the University of Wisconsin Whitewater, joins AMA’s Bennie F. Johnson to talk about her career journey and how she found her way to marketing, why we should all step out of our comfort zones, and the importance of giving back. Dr. Tracy A Khan, Assistant Professor of Marketing at the University of Wisconsin Whitewater, joins AMA’s Bennie F. Johnson to talk about her career journey and how she found her way to marketing, why we should all step out of our comfort zones, and the importance of giving back. american marketing association, digital marketer podcast, business podcast, phd project, bennie f. johnson, ama podcast, interview podcasts, career paths, givingtuesday, advertising podcast, marketing podcast, ama, university of wisconsin whitewater false bonus 1