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    <title>#Storyteller - An Insider&apos;s Look Behind the Scenes Across Sports, Media and Entertainment</title>
    <description>#Storyteller is dedicated to the doers, the makers, the producers, marketers, and storytelling teams innovating across the evolution of media, sports, and entertainment. Each episode features guests who are leaders in their field and who tell incredible interactive and engaging stories using diverse perspectives from around the world.</description>
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    <pubDate>Thu, 2 Apr 2026 14:00:00 +0000</pubDate>
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      <title>#Storyteller - An Insider&apos;s Look Behind the Scenes Across Sports, Media and Entertainment</title>
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    <itunes:summary>#Storyteller is dedicated to the doers, the makers, the producers, marketers, and storytelling teams innovating across the evolution of media, sports, and entertainment. Each episode features guests who are leaders in their field and who tell incredible interactive and engaging stories using diverse perspectives from around the world.</itunes:summary>
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      <title>Discovering Celine Dion &amp; Drumming for the Mafia: The Bob Cutarella Story</title>
      <description><![CDATA[In this episode of Storyteller, we sit down with Grammy-winning producer and industry legend Robert Cutarella, whose 40-year career includes over 160 platinum records. From his early days in a blue-collar Queens neighborhood where "people didn't dream" to conducting 80-piece orchestras without knowing a single note of music, Bob’s journey is a masterclass in persistence and instinct.

Bob shares incredible behind-the-scenes stories, including:
- The Celine Dion Gamble: How he fought for two years to release her first American hit after executives called her an "average singer".
- Drumming for the Mafia: The two-year stint playing 360 gigs a year where "you didn't hear nothing".
- Creative Instincts: How a dream about Sam Cooke led to a legendary collaboration with Les Paul, Eric Clapton, and Jeff Beck.

Bob also previews his upcoming book, Mentor, offering timeless advice on networking, staying humble, and carving out your own lane in any industry. 
]]></description>
      <pubDate>Thu, 2 Apr 2026 14:00:00 +0000</pubDate>
      <author>marketing@tagboard.com (Robert Cutarella, Sky Muller)</author>
      <link>https://resources.tagboard.com/tag/storyteller</link>
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      <itunes:title>Discovering Celine Dion &amp; Drumming for the Mafia: The Bob Cutarella Story</itunes:title>
      <itunes:author>Robert Cutarella, Sky Muller</itunes:author>
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      <itunes:duration>00:36:53</itunes:duration>
      <itunes:summary>In this episode of Storyteller, we sit down with Grammy-winning producer and industry legend Robert Cutarella, whose 40-year career includes over 160 platinum records. From his early days in a blue-collar Queens neighborhood where &quot;people didn&apos;t dream&quot; to conducting 80-piece orchestras without knowing a single note of music, Bob’s journey is a masterclass in persistence and instinct.

Bob shares incredible behind-the-scenes stories, including:
- The Celine Dion Gamble: How he fought for two years to release her first American hit after executives called her an &quot;average singer&quot;.
- Drumming for the Mafia: The two-year stint playing 360 gigs a year where &quot;you didn&apos;t hear nothing&quot;.
- Creative Instincts: How a dream about Sam Cooke led to a legendary collaboration with Les Paul, Eric Clapton, and Jeff Beck.

Bob also previews his upcoming book, Mentor, offering timeless advice on networking, staying humble, and carving out your own lane in any industry.</itunes:summary>
      <itunes:subtitle>In this episode of Storyteller, we sit down with Grammy-winning producer and industry legend Robert Cutarella, whose 40-year career includes over 160 platinum records. From his early days in a blue-collar Queens neighborhood where &quot;people didn&apos;t dream&quot; to conducting 80-piece orchestras without knowing a single note of music, Bob’s journey is a masterclass in persistence and instinct.

Bob shares incredible behind-the-scenes stories, including:
- The Celine Dion Gamble: How he fought for two years to release her first American hit after executives called her an &quot;average singer&quot;.
- Drumming for the Mafia: The two-year stint playing 360 gigs a year where &quot;you didn&apos;t hear nothing&quot;.
- Creative Instincts: How a dream about Sam Cooke led to a legendary collaboration with Les Paul, Eric Clapton, and Jeff Beck.

Bob also previews his upcoming book, Mentor, offering timeless advice on networking, staying humble, and carving out your own lane in any industry.</itunes:subtitle>
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      <title>Adding Personal Flavor to Live Sports Production with FOX Deportes</title>
      <description><![CDATA[In this episode of Storyteller, we sit down with Julián Arredondo, Assistant Producer at FOX Deportes, to discuss the high-octane world of live sports production. From his "welcome to the show" moment producing his first solo soccer match to the grind of producing the Super Bowl in New Orleans, Julián shares what it takes to thrive in a fast-paced control room.

In this episode, we discuss:
🔹The Power of Production "Flair": Why TV has already been invented and how adding your own unique "flavor" is the key to engaging a modern audience.
🔹"Welcome to the Show" Moments: Julián recounts the adrenaline of his first solo production and the high stakes of live television where you never want to "go to black".
🔹Producing the Super Bowl: A look at the most stressful and rewarding week of Julián's career, including blending New Orleans culture with sports storytelling.
🔹World Cup Prep: How FOX Deportes is already a year into planning their massive coverage and finding ways to integrate linear TV with digital platforms.
🔹Driving Fan Engagement: The secret to using "spicy questions" and social media polls to spark instant debate and keep viewers hooked. 
]]></description>
      <pubDate>Wed, 25 Mar 2026 16:34:22 +0000</pubDate>
      <author>marketing@tagboard.com (Julián Arredondo, Sky Muller)</author>
      <link>https://resources.tagboard.com/tag/storyteller</link>
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      <itunes:title>Adding Personal Flavor to Live Sports Production with FOX Deportes</itunes:title>
      <itunes:author>Julián Arredondo, Sky Muller</itunes:author>
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      <itunes:duration>00:14:42</itunes:duration>
      <itunes:summary>In this episode of Storyteller, we sit down with Julián Arredondo, Assistant Producer at FOX Deportes, to discuss the high-octane world of live sports production. From his &quot;welcome to the show&quot; moment producing his first solo soccer match to the grind of producing the Super Bowl in New Orleans, Julián shares what it takes to thrive in a fast-paced control room.

In this episode, we discuss:
🔹The Power of Production &quot;Flair&quot;: Why TV has already been invented and how adding your own unique &quot;flavor&quot; is the key to engaging a modern audience.
🔹&quot;Welcome to the Show&quot; Moments: Julián recounts the adrenaline of his first solo production and the high stakes of live television where you never want to &quot;go to black&quot;.
🔹Producing the Super Bowl: A look at the most stressful and rewarding week of Julián&apos;s career, including blending New Orleans culture with sports storytelling.
🔹World Cup Prep: How FOX Deportes is already a year into planning their massive coverage and finding ways to integrate linear TV with digital platforms.
🔹Driving Fan Engagement: The secret to using &quot;spicy questions&quot; and social media polls to spark instant debate and keep viewers hooked.</itunes:summary>
      <itunes:subtitle>In this episode of Storyteller, we sit down with Julián Arredondo, Assistant Producer at FOX Deportes, to discuss the high-octane world of live sports production. From his &quot;welcome to the show&quot; moment producing his first solo soccer match to the grind of producing the Super Bowl in New Orleans, Julián shares what it takes to thrive in a fast-paced control room.

In this episode, we discuss:
🔹The Power of Production &quot;Flair&quot;: Why TV has already been invented and how adding your own unique &quot;flavor&quot; is the key to engaging a modern audience.
🔹&quot;Welcome to the Show&quot; Moments: Julián recounts the adrenaline of his first solo production and the high stakes of live television where you never want to &quot;go to black&quot;.
🔹Producing the Super Bowl: A look at the most stressful and rewarding week of Julián&apos;s career, including blending New Orleans culture with sports storytelling.
🔹World Cup Prep: How FOX Deportes is already a year into planning their massive coverage and finding ways to integrate linear TV with digital platforms.
🔹Driving Fan Engagement: The secret to using &quot;spicy questions&quot; and social media polls to spark instant debate and keep viewers hooked.</itunes:subtitle>
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      <title>How the Big Ten Network is Training the Next Gen of Sports Producers</title>
      <description><![CDATA[]]></description>
      <pubDate>Thu, 12 Mar 2026 13:00:00 +0000</pubDate>
      <author>marketing@tagboard.com (Lauren Day, Sky Muller)</author>
      <link>https://resources.tagboard.com/tag/storyteller</link>
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      <itunes:title>How the Big Ten Network is Training the Next Gen of Sports Producers</itunes:title>
      <itunes:author>Lauren Day, Sky Muller</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/19e0feb5-37c4-4cc8-84f1-3c5d56be455f/33ccf00e-353a-4dae-89de-c04c9f40ad29/3000x3000/laurenstorytellerthumbnail.jpg?aid=rss_feed"/>
      <itunes:duration>00:15:11</itunes:duration>
      <itunes:summary>In this episode of Storyteller, we head to the heart of Beverly Hills during NBA All-Star Week to sit down with Lauren Day from the Big Ten Network. Inside the Episode: - The StudentU Mission: How the Big Ten Network provides professional-grade coverage for Olympic sports while training student crews in every role from directing to replay. - Creating On-Ramps: Why making sports accessible and inclusive is the key to growing new audiences. - The Power of Mentorship: Watching students grow from nervous freshmen to senior directors who go on to land roles at major networks like the NFL and ESPN. - Tech Love: Lauren shares her irrational love for Notion and why she can&apos;t live without her Stream Deck.</itunes:summary>
      <itunes:subtitle>In this episode of Storyteller, we head to the heart of Beverly Hills during NBA All-Star Week to sit down with Lauren Day from the Big Ten Network. Inside the Episode: - The StudentU Mission: How the Big Ten Network provides professional-grade coverage for Olympic sports while training student crews in every role from directing to replay. - Creating On-Ramps: Why making sports accessible and inclusive is the key to growing new audiences. - The Power of Mentorship: Watching students grow from nervous freshmen to senior directors who go on to land roles at major networks like the NFL and ESPN. - Tech Love: Lauren shares her irrational love for Notion and why she can&apos;t live without her Stream Deck.</itunes:subtitle>
      <itunes:keywords>studentu network</itunes:keywords>
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      <title>Real-Time Storytelling With The Jim Rome Show</title>
      <description><![CDATA[In this episode of Storyteller, we sit down with Nick Zacharczuk, Producer & Content Manager at The Jim Rome Show, to break down the art of real-time storytelling in live sports media.

From producing 20 hours of live content every week with a lean team to pivoting instantly when breaking news hits mid-show, Nick shares what it really takes to stay nimble in modern production.

Inside this episode:
➡️ The energy (and pressure) of live production without a safety net
➡️  How a two-person streaming team powers a 4-hour daily show
➡️  The mindset behind reacting to breaking news in real time
➡️ Wearing multiple hats in the control room
➡️ Why “adapt or die” is more than a motto, it’s survival

If you’re in sports media, live production, streaming, or content creation, this conversation is a masterclass in agility and execution. 
]]></description>
      <pubDate>Tue, 3 Mar 2026 15:00:00 +0000</pubDate>
      <author>marketing@tagboard.com (#Storyteller)</author>
      <link>https://resources.tagboard.com/tag/storyteller</link>
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      <itunes:title>Real-Time Storytelling With The Jim Rome Show</itunes:title>
      <itunes:author>#Storyteller</itunes:author>
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      <itunes:duration>00:29:51</itunes:duration>
      <itunes:summary>In this episode of Storyteller, we sit down with Nick Zacharczuk, Producer &amp; Content Manager at The Jim Rome Show, to break down the art of real-time storytelling in live sports media.

From producing 20 hours of live content every week with a lean team to pivoting instantly when breaking news hits mid-show, Nick shares what it really takes to stay nimble in modern production.

Inside this episode:
➡️ The energy (and pressure) of live production without a safety net
➡️  How a two-person streaming team powers a 4-hour daily show
➡️  The mindset behind reacting to breaking news in real time
➡️ Wearing multiple hats in the control room
➡️ Why “adapt or die” is more than a motto, it’s survival

If you’re in sports media, live production, streaming, or content creation, this conversation is a masterclass in agility and execution.</itunes:summary>
      <itunes:subtitle>In this episode of Storyteller, we sit down with Nick Zacharczuk, Producer &amp; Content Manager at The Jim Rome Show, to break down the art of real-time storytelling in live sports media.

From producing 20 hours of live content every week with a lean team to pivoting instantly when breaking news hits mid-show, Nick shares what it really takes to stay nimble in modern production.

Inside this episode:
➡️ The energy (and pressure) of live production without a safety net
➡️  How a two-person streaming team powers a 4-hour daily show
➡️  The mindset behind reacting to breaking news in real time
➡️ Wearing multiple hats in the control room
➡️ Why “adapt or die” is more than a motto, it’s survival

If you’re in sports media, live production, streaming, or content creation, this conversation is a masterclass in agility and execution.</itunes:subtitle>
      <itunes:explicit>false</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>171</itunes:episode>
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      <title>Inside Nightcap: Building One of YouTube’s Biggest Sports Shows | Storyteller ft. Jacob Hazzard</title>
      <description><![CDATA[How do you build one of the biggest sports shows on YouTube?

On this episode of Storyteller, Tagboard’s Sky Muller sits down with Jacob Hazzard, Director of Nightcap at Shay Shay Media, to go behind the scenes of the fast-growing live sports show hosted by Shannon Sharpe and Chad “Ochocinco” Johnson.

Jacob shares his unforgettable “welcome to the show” moment during a live production scare, what it really looks like to run a modern digital broadcast while wearing five hats at once, and how Nightcap has built a passionate community through instant reaction shows and live audience interaction.

From chaos behind the scenes to community in the chat, this is the new blueprint for sports media on YouTube. 
]]></description>
      <pubDate>Mon, 23 Feb 2026 14:00:00 +0000</pubDate>
      <author>marketing@tagboard.com (Sky Muller, Jacob Hazzard)</author>
      <link>https://resources.tagboard.com/tag/storyteller</link>
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      <itunes:title>Inside Nightcap: Building One of YouTube’s Biggest Sports Shows | Storyteller ft. Jacob Hazzard</itunes:title>
      <itunes:author>Sky Muller, Jacob Hazzard</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/19e0feb5-37c4-4cc8-84f1-3c5d56be455f/4e08dba3-f00a-4a6d-9235-5e08f24765a1/3000x3000/hazzardstorytellerthumbnail.jpg?aid=rss_feed"/>
      <itunes:duration>00:18:23</itunes:duration>
      <itunes:summary>How do you build one of the biggest sports shows on YouTube?

On this episode of Storyteller, Tagboard’s Sky Muller sits down with Jacob Hazzard, Director of Nightcap at Shay Shay Media, to go behind the scenes of the fast-growing live sports show hosted by Shannon Sharpe and Chad “Ochocinco” Johnson.

Jacob shares his unforgettable “welcome to the show” moment during a live production scare, what it really looks like to run a modern digital broadcast while wearing five hats at once, and how Nightcap has built a passionate community through instant reaction shows and live audience interaction.

From chaos behind the scenes to community in the chat, this is the new blueprint for sports media on YouTube.</itunes:summary>
      <itunes:subtitle>How do you build one of the biggest sports shows on YouTube?

On this episode of Storyteller, Tagboard’s Sky Muller sits down with Jacob Hazzard, Director of Nightcap at Shay Shay Media, to go behind the scenes of the fast-growing live sports show hosted by Shannon Sharpe and Chad “Ochocinco” Johnson.

Jacob shares his unforgettable “welcome to the show” moment during a live production scare, what it really looks like to run a modern digital broadcast while wearing five hats at once, and how Nightcap has built a passionate community through instant reaction shows and live audience interaction.

From chaos behind the scenes to community in the chat, this is the new blueprint for sports media on YouTube.</itunes:subtitle>
      <itunes:keywords>youtube, sports podcasts, nightcap</itunes:keywords>
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      <itunes:episode>170</itunes:episode>
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      <title>Inside FOX Sports’ Digital Workflow: Super Bowl, World Cup, &amp; More</title>
      <description><![CDATA[Super Bowl week. A LiveU backpack. Jameis Winston doing Jameis Winston things. In this episode, Tagboard CEO Nathan Peterson catches up with FOX Sports' Ric Perez-Selsky and LiveU CTO Dan Pisarski to talk about how they're pulling off real-time content from just about anywhere. They get into the Jameis Winston Super Bowl success story, soccer shows with Alexi Lalas, and why vertical content isn’t just a trend—it’s the job now. 
]]></description>
      <pubDate>Tue, 9 Sep 2025 19:57:53 +0000</pubDate>
      <author>marketing@tagboard.com (Ricardo Perez-Selsky, Dan Pisarski, Nathan Peterson)</author>
      <link>https://resources.tagboard.com/tag/storyteller</link>
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      <itunes:title>Inside FOX Sports’ Digital Workflow: Super Bowl, World Cup, &amp; More</itunes:title>
      <itunes:author>Ricardo Perez-Selsky, Dan Pisarski, Nathan Peterson</itunes:author>
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      <itunes:duration>00:29:26</itunes:duration>
      <itunes:summary>Super Bowl week. A LiveU backpack. Jameis Winston doing Jameis Winston things. In this episode, Tagboard CEO Nathan Peterson catches up with FOX Sports&apos; Ric Perez-Selsky and LiveU CTO Dan Pisarski to talk about how they&apos;re pulling off real-time content from just about anywhere. They get into the Jameis Winston Super Bowl success story, soccer shows with Alexi Lalas, and why vertical content isn’t just a trend—it’s the job now.</itunes:summary>
      <itunes:subtitle>Super Bowl week. A LiveU backpack. Jameis Winston doing Jameis Winston things. In this episode, Tagboard CEO Nathan Peterson catches up with FOX Sports&apos; Ric Perez-Selsky and LiveU CTO Dan Pisarski to talk about how they&apos;re pulling off real-time content from just about anywhere. They get into the Jameis Winston Super Bowl success story, soccer shows with Alexi Lalas, and why vertical content isn’t just a trend—it’s the job now.</itunes:subtitle>
      <itunes:keywords>cloud production, broadcast, digital streaming</itunes:keywords>
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- The exclusive tale of tearing his ACL during a Super Bowl celebration  
- The iconic backstory of 65 Toss Power Trap, the Chiefs’ production powerhouse  

Whether you're a die-hard sports fan, an industry producer, or someone looking for creative inspiration, you won't want to miss a Storytelling masterclass from the mind of Rob Alberino. 
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Why UX (not just analytics) is the real game-changer
The future of AI-driven commentary, personalization, and global reach
Behind-the-scenes stories from F1 sims to NHL data casts

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Why UX (not just analytics) is the real game-changer
The future of AI-driven commentary, personalization, and global reach
Behind-the-scenes stories from F1 sims to NHL data casts

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How real-time data fuels emotional fan connection
Why UX (not just analytics) is the real game-changer
The future of AI-driven commentary, personalization, and global reach
Behind-the-scenes stories from F1 sims to NHL data casts

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No risks, no story. This one’s a masterclass in making people care. 
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      <itunes:title>Engaging your fanbase &amp; 1992 Dream Team Stories with New York Giants Entertainment Vice President Don Sperling</itunes:title>
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      <title>Producing in the Bubble with Turner Sports’s Morgann Mitchell</title>
      <description><![CDATA[<p>Morgann Mitchell has earned herself a nickname within Turner Sports: "Bubbles". Mitchell, Social Media Assistant Manager at Turner Sports, spent much of the last 12 months living and working inside the NBA Playoff, NBA All-Star, and NCAA March Madness production bubbles.</p><p>In this episode of #Storyteller, she shares her unique perspective of what life was like inside the "bubbles" (06:25), the secrets of what content works best on each social network (10:45), and in a year when social injustice was front and center, how it changed perspectives on content creation around the game of basketball (19:35).</p>
]]></description>
      <pubDate>Tue, 4 May 2021 20:00:00 +0000</pubDate>
      <author>marketing@tagboard.com (#Storyteller)</author>
      <link>https://resources.tagboard.com/tag/storyteller</link>
      <content:encoded><![CDATA[<p>Morgann Mitchell has earned herself a nickname within Turner Sports: "Bubbles". Mitchell, Social Media Assistant Manager at Turner Sports, spent much of the last 12 months living and working inside the NBA Playoff, NBA All-Star, and NCAA March Madness production bubbles.</p><p>In this episode of #Storyteller, she shares her unique perspective of what life was like inside the "bubbles" (06:25), the secrets of what content works best on each social network (10:45), and in a year when social injustice was front and center, how it changed perspectives on content creation around the game of basketball (19:35).</p>
]]></content:encoded>
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      <itunes:title>Producing in the Bubble with Turner Sports’s Morgann Mitchell</itunes:title>
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      <itunes:duration>00:27:12</itunes:duration>
      <itunes:summary>In this episode of #Storyteller, Morgann Mitchell, Social Media Assistant Manager at Turner Sports, takes us inside the NBA Playoff, NBA All-Star, and NCAA March Madness production bubbles.</itunes:summary>
      <itunes:subtitle>In this episode of #Storyteller, Morgann Mitchell, Social Media Assistant Manager at Turner Sports, takes us inside the NBA Playoff, NBA All-Star, and NCAA March Madness production bubbles.</itunes:subtitle>
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      <title>The Power of Combining Linear Broadcast and Social Media with NFL Network’s Catherine Chan-Smit</title>
      <description><![CDATA[<p>Live from the #Storyteller Experience stage,  Catherine Chan-Smith, Senior Director of Social Integration at NFL Network talks about her career at the NFL network (1:48)  what it was like putting together the NFL Draft during COVID-19 (5:41) what her team has been able to achieve in storytelling with Tagboard Graphics (8:26)  what happens if a big play happens or a player gets injured and the team has to react quickly (11:34) and breaks down what goes into the show NFL GameDay Morning.</p>
]]></description>
      <pubDate>Wed, 21 Apr 2021 18:16:57 +0000</pubDate>
      <author>marketing@tagboard.com (#Storyteller)</author>
      <link>https://resources.tagboard.com/tag/storyteller</link>
      <content:encoded><![CDATA[<p>Live from the #Storyteller Experience stage,  Catherine Chan-Smith, Senior Director of Social Integration at NFL Network talks about her career at the NFL network (1:48)  what it was like putting together the NFL Draft during COVID-19 (5:41) what her team has been able to achieve in storytelling with Tagboard Graphics (8:26)  what happens if a big play happens or a player gets injured and the team has to react quickly (11:34) and breaks down what goes into the show NFL GameDay Morning.</p>
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      <itunes:title>The Power of Combining Linear Broadcast and Social Media with NFL Network’s Catherine Chan-Smit</itunes:title>
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      <itunes:summary>We talk with Catherine Chan-Smith, Senior Director of Social Integration at NFL Network about what it was like to build the NFL Network from the ground up and how the National Football League (NFL) has successfully combined linear and social content, using more cloud-based solutions and what that has meant for sports.  
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      <title>Leveraging the Power of Community with Reddit’s Youyoung Lee</title>
      <description><![CDATA[<p>Live from the #Storyteller Experience stage, Youyoung Lee, Senior Manager of Media Partnerships at Reddit shares what makes an Ask Me Anything (AMA) successful (0:06) What songs she's picked up on the piano during the pandemic (1:33) what media partnerships mean at Reddit (3:03) how to  engage on Reddit (4:14), how NBA on TNT integrated  Reddit during the pandemic (6:07), what makes an Ask Me Anything (AMA) successful when it comes to media partners (7:30), Reddit polls at the Super Bowl  and the hyper-engaged fans in the NFL subreddit (9:41) and how the engaged community for "the front page of the internet" is really like no other (10:50).</p><p> </p><p> </p><p> </p>
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      <pubDate>Fri, 16 Apr 2021 16:19:04 +0000</pubDate>
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      <content:encoded><![CDATA[<p>Live from the #Storyteller Experience stage, Youyoung Lee, Senior Manager of Media Partnerships at Reddit shares what makes an Ask Me Anything (AMA) successful (0:06) What songs she's picked up on the piano during the pandemic (1:33) what media partnerships mean at Reddit (3:03) how to  engage on Reddit (4:14), how NBA on TNT integrated  Reddit during the pandemic (6:07), what makes an Ask Me Anything (AMA) successful when it comes to media partners (7:30), Reddit polls at the Super Bowl  and the hyper-engaged fans in the NFL subreddit (9:41) and how the engaged community for "the front page of the internet" is really like no other (10:50).</p><p> </p><p> </p><p> </p>
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      <itunes:title>Leveraging the Power of Community with Reddit’s Youyoung Lee</itunes:title>
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      <itunes:summary>We talk with Youyoung Lee, Senior Manager of Media Partnerships at Reddit who&apos;s understanding of how people access information via social media led her to a career in audience development, strategy, and growth, and then eventually to Reddit, where she leads the media partnerships team across news, journalism, entertainment, and gaming.
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      <itunes:subtitle>We talk with Youyoung Lee, Senior Manager of Media Partnerships at Reddit who&apos;s understanding of how people access information via social media led her to a career in audience development, strategy, and growth, and then eventually to Reddit, where she leads the media partnerships team across news, journalism, entertainment, and gaming.
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      <title>Social Media Storytelling Strategy with UFC’s Eric Yee</title>
      <description><![CDATA[<p>As the social media manager for UFC, Eric Yee was one of a handful who lived on UFC's Fight Island to stage fights amidst the pandemic.</p><p>Live from the #Storyteller Experience stage, Eric Yee, Social Media Manager for Ultimate Fighting Championship (UFC) shares his best story about Fight Island (1:50), how he built the anticipation leading up to Fight Island on Social Media (4:10) the Facebook-only show, Quick Hits and how it's different (6:08). A full replay of the #Storyteller Experience can be found at >> </p><p><a href="http://bit.ly/ReplayStoryteller">bit.ly/ReplayStoryteller</a></p>
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      <pubDate>Wed, 14 Apr 2021 16:43:25 +0000</pubDate>
      <author>marketing@tagboard.com (#Storyteller)</author>
      <link>https://resources.tagboard.com/tag/storyteller</link>
      <content:encoded><![CDATA[<p>As the social media manager for UFC, Eric Yee was one of a handful who lived on UFC's Fight Island to stage fights amidst the pandemic.</p><p>Live from the #Storyteller Experience stage, Eric Yee, Social Media Manager for Ultimate Fighting Championship (UFC) shares his best story about Fight Island (1:50), how he built the anticipation leading up to Fight Island on Social Media (4:10) the Facebook-only show, Quick Hits and how it's different (6:08). A full replay of the #Storyteller Experience can be found at >> </p><p><a href="http://bit.ly/ReplayStoryteller">bit.ly/ReplayStoryteller</a></p>
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      <itunes:title>Social Media Storytelling Strategy with UFC’s Eric Yee</itunes:title>
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      <itunes:summary>We talk with Eric Yee, Social Media Manager for Ultimate Fighting Championship (UFC) who oversees all social media for UFC President, Dana White, and produces original content series like UFC Quick Hits Live. Yee has a big responsibility to capture and tell UFC&apos;s stories while maintaining and growing the brand.
</itunes:summary>
      <itunes:subtitle>We talk with Eric Yee, Social Media Manager for Ultimate Fighting Championship (UFC) who oversees all social media for UFC President, Dana White, and produces original content series like UFC Quick Hits Live. Yee has a big responsibility to capture and tell UFC&apos;s stories while maintaining and growing the brand.
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      <title>Authentic Digital Storytelling with Major League Baseball’s Barbara McHugh</title>
      <description><![CDATA[<p>Focusing on authentic content, access to players, and digital-first initiatives helped Major League Baseball (MLB) face the challenges of the pandemic and come out of it with a new connection to a younger generation of fans.</p><p>Live from the #Storyteller Experience stage, Barbara McHugh, SVP of Marketing for Major League Baseball (MLB) talks about the purpose and strategy behind MLB Originals (15:18), player-focused marketing initiatives (19:02), and how to balance catering to younger and older audiences (27:59). A full replay of the #Storyteller Experience can be found at >> </p><p><a href="http://bit.ly/ReplayStoryteller">bit.ly/ReplayStoryteller</a></p>
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      <pubDate>Wed, 7 Apr 2021 22:57:23 +0000</pubDate>
      <author>marketing@tagboard.com (#Storyteller)</author>
      <link>https://resources.tagboard.com/tag/storyteller</link>
      <content:encoded><![CDATA[<p>Focusing on authentic content, access to players, and digital-first initiatives helped Major League Baseball (MLB) face the challenges of the pandemic and come out of it with a new connection to a younger generation of fans.</p><p>Live from the #Storyteller Experience stage, Barbara McHugh, SVP of Marketing for Major League Baseball (MLB) talks about the purpose and strategy behind MLB Originals (15:18), player-focused marketing initiatives (19:02), and how to balance catering to younger and older audiences (27:59). A full replay of the #Storyteller Experience can be found at >> </p><p><a href="http://bit.ly/ReplayStoryteller">bit.ly/ReplayStoryteller</a></p>
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      <itunes:title>Authentic Digital Storytelling with Major League Baseball’s Barbara McHugh</itunes:title>
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      <itunes:duration>00:22:18</itunes:duration>
      <itunes:summary>Barbara McHugh and Major League Baseball faced the challenges of the pandemic head-on. Focusing on authentic content, access to players, and digital-first initiatives resulted in a new connection to a younger generation of fans.</itunes:summary>
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      <title>Storytelling &amp; Fan Engagement in a Digital Age with WWE’s Nate Loucks</title>
      <description><![CDATA[<p>With quick pivots to remote production, the creation of the ThunderDome, and a focus on original content with intimate access, WWE led the way as sports returned during the COVID-19 pandemic and surpassed <a href="https://midiaresearch.com/blog/wwe-q3-earnings-an-innovative-digital-strategy-helps-wwe-overcome-covid-19-disruption">50 billion views</a> on <a href="https://www.youtube.com/channel/UCJ5v_MCY6GNUBTO8-D3XoAg">YouTube</a>, making WWE the fifth most-viewed YouTube channel globally this past year.</p><p>Live from the #Storyteller Experience stage, Nate Loucks, VP of Production & Strategy, takes us into the ThunderDome and walks through the keys to successfully capturing and telling organic stories (4:30), supplementing the live event experience for fans at home (10:30), and growing a digital audience with engaging experiences (16:30). A full replay of the #Storyteller Experience can be found at >> https://bit.ly/Storyteller-Replay</p>
]]></description>
      <pubDate>Wed, 17 Mar 2021 07:00:00 +0000</pubDate>
      <author>marketing@tagboard.com (Sky Muller, Tagboard, WWE, Nate Loucks, Christine Chalk)</author>
      <link>https://resources.tagboard.com/tag/storyteller</link>
      <content:encoded><![CDATA[<p>With quick pivots to remote production, the creation of the ThunderDome, and a focus on original content with intimate access, WWE led the way as sports returned during the COVID-19 pandemic and surpassed <a href="https://midiaresearch.com/blog/wwe-q3-earnings-an-innovative-digital-strategy-helps-wwe-overcome-covid-19-disruption">50 billion views</a> on <a href="https://www.youtube.com/channel/UCJ5v_MCY6GNUBTO8-D3XoAg">YouTube</a>, making WWE the fifth most-viewed YouTube channel globally this past year.</p><p>Live from the #Storyteller Experience stage, Nate Loucks, VP of Production & Strategy, takes us into the ThunderDome and walks through the keys to successfully capturing and telling organic stories (4:30), supplementing the live event experience for fans at home (10:30), and growing a digital audience with engaging experiences (16:30). A full replay of the #Storyteller Experience can be found at >> https://bit.ly/Storyteller-Replay</p>
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      <itunes:title>Storytelling &amp; Fan Engagement in a Digital Age with WWE’s Nate Loucks</itunes:title>
      <itunes:author>Sky Muller, Tagboard, WWE, Nate Loucks, Christine Chalk</itunes:author>
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      <itunes:duration>00:22:13</itunes:duration>
      <itunes:summary>With quick pivots to remote production, the creation of the ThunderDome, and a focus on original content with intimate access, WWE led the way as sports returned during the COVID-19 pandemic and surpassed 50 billion views on YouTube, making WWE the fifth most-viewed YouTube channel globally this past year. Live from the #Storyteller Experience stage, Nate Loucks, VP of Production &amp; Strategy, takes us into the ThunderDome and walks through the keys to successfully capturing and telling organic stories, supplementing the live event experience for fans at home, and growing a digital audience with engaging experiences. A full replay of the #Storyteller Experience can be found at &gt;&gt; https://bit.ly/Storyteller-Replay
</itunes:summary>
      <itunes:subtitle>With quick pivots to remote production, the creation of the ThunderDome, and a focus on original content with intimate access, WWE led the way as sports returned during the COVID-19 pandemic and surpassed 50 billion views on YouTube, making WWE the fifth most-viewed YouTube channel globally this past year. Live from the #Storyteller Experience stage, Nate Loucks, VP of Production &amp; Strategy, takes us into the ThunderDome and walks through the keys to successfully capturing and telling organic stories, supplementing the live event experience for fans at home, and growing a digital audience with engaging experiences. A full replay of the #Storyteller Experience can be found at &gt;&gt; https://bit.ly/Storyteller-Replay
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      <title>Audience Engagement Strategy with WarnerMedia’s Dan Cho</title>
      <description><![CDATA[<p>A deliberate focus on making the audience a part of the show is one of the driving forces behind the success of programming across WarnerMedia properties TNT, TBS, and TruTV, which Dan Cho, VP of Social & Digital Marketing, has spearheaded. Live from the #Storyteller Experience stage, Cho joined us to walk through some of the most effective audience engagement strategies (3:31), keys to successfully launching a new show (7:50), and what the future of the media industry looks like (14:24). </p><p>A full replay of the #Storyteller Experience can be found at >> https://bit.ly/Storyteller-Replay</p>
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      <pubDate>Thu, 11 Mar 2021 02:00:00 +0000</pubDate>
      <author>marketing@tagboard.com (Sky Muller, Tagboard, Dan Cho, Christine Chalk)</author>
      <link>https://resources.tagboard.com/audience-engagement-strategy-with-warnermedias-dan-cho</link>
      <content:encoded><![CDATA[<p>A deliberate focus on making the audience a part of the show is one of the driving forces behind the success of programming across WarnerMedia properties TNT, TBS, and TruTV, which Dan Cho, VP of Social & Digital Marketing, has spearheaded. Live from the #Storyteller Experience stage, Cho joined us to walk through some of the most effective audience engagement strategies (3:31), keys to successfully launching a new show (7:50), and what the future of the media industry looks like (14:24). </p><p>A full replay of the #Storyteller Experience can be found at >> https://bit.ly/Storyteller-Replay</p>
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      <itunes:title>Audience Engagement Strategy with WarnerMedia’s Dan Cho</itunes:title>
      <itunes:author>Sky Muller, Tagboard, Dan Cho, Christine Chalk</itunes:author>
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      <itunes:duration>00:18:13</itunes:duration>
      <itunes:summary>A deliberate focus on making the audience a part of the show is one of the driving forces behind the success of programming across WarnerMedia properties TNT, TBS, and TruTV, which Dan Cho, VP of Social &amp; Digital Marketing, has spearheaded. Live from the #Storyteller Experience stage, Cho joined us to walk through some of the most effective audience engagement strategies, keys to successfully launching a new show, and what the future of the media industry looks like. A full replay of the #Storyteller Experience can be found at &gt;&gt; https://bit.ly/Storyteller-Replay</itunes:summary>
      <itunes:subtitle>A deliberate focus on making the audience a part of the show is one of the driving forces behind the success of programming across WarnerMedia properties TNT, TBS, and TruTV, which Dan Cho, VP of Social &amp; Digital Marketing, has spearheaded. Live from the #Storyteller Experience stage, Cho joined us to walk through some of the most effective audience engagement strategies, keys to successfully launching a new show, and what the future of the media industry looks like. A full replay of the #Storyteller Experience can be found at &gt;&gt; https://bit.ly/Storyteller-Replay</itunes:subtitle>
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      <title>Data-Driven Decisions to Build Audience Engagement with Karen Horn of Cheddar Inc.</title>
      <description><![CDATA[<p>Leveraging data insights and as she puts it, “a little bit of guesswork”, Karen Horn has been at the forefront of media innovation, helping strategize the creation and launch of ESPN+ and Disney+ before taking over as VP of Research & Growth at Cheddar Inc. She joins the #Storyteller Experience stage to shed light on remote production tactics (3:58), the latest growing trend coming to the industry, QR codes (6:40), and the impact of explainer videos for the younger generation (13:40). A full replay of the #Storyteller Experience with experts across sports, media, and entertainment can be found at >> https://bit.ly/Storyteller-Replay</p>
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      <pubDate>Thu, 4 Mar 2021 07:00:00 +0000</pubDate>
      <author>marketing@tagboard.com (Sky Muller, Tagboard, Karen Horn, Christine Chalk)</author>
      <link>https://resources.tagboard.com/tag/storyteller</link>
      <content:encoded><![CDATA[<p>Leveraging data insights and as she puts it, “a little bit of guesswork”, Karen Horn has been at the forefront of media innovation, helping strategize the creation and launch of ESPN+ and Disney+ before taking over as VP of Research & Growth at Cheddar Inc. She joins the #Storyteller Experience stage to shed light on remote production tactics (3:58), the latest growing trend coming to the industry, QR codes (6:40), and the impact of explainer videos for the younger generation (13:40). A full replay of the #Storyteller Experience with experts across sports, media, and entertainment can be found at >> https://bit.ly/Storyteller-Replay</p>
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      <itunes:title>Data-Driven Decisions to Build Audience Engagement with Karen Horn of Cheddar Inc.</itunes:title>
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      <itunes:summary>Leveraging data insights and as she puts it, “a little bit of guesswork”, Karen Horn has been at the forefront of media innovation, helping strategize the creation and launch of ESPN+ and Disney+ before taking over as VP of Research &amp; Growth at Cheddar Inc. She joins the #Storyteller Experience stage to shed light on the latest growing trend coming to the industry: QR codes and leveraging the second-screen. A full replay of the #Storyteller Experience can be found at &gt;&gt; https://bit.ly/Storyteller-Replay</itunes:summary>
      <itunes:subtitle>Leveraging data insights and as she puts it, “a little bit of guesswork”, Karen Horn has been at the forefront of media innovation, helping strategize the creation and launch of ESPN+ and Disney+ before taking over as VP of Research &amp; Growth at Cheddar Inc. She joins the #Storyteller Experience stage to shed light on the latest growing trend coming to the industry: QR codes and leveraging the second-screen. A full replay of the #Storyteller Experience can be found at &gt;&gt; https://bit.ly/Storyteller-Replay</itunes:subtitle>
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      <title>Mastering Interactive Experiences &amp; Remote Production with Michael Bucklin of FOX Sports</title>
      <description><![CDATA[<p>Live from the #Storyteller Experience stage, Michael Bucklin, VP of Digital Content for FOX Sports, joins us to break down how to effectively provide an interactive second-screen experience having developed extremely successful watch parties for every major tentpole event (5:14), what goes into producing live content remotely (11:45), and the importance of fostering a strong community (21:00). You can catch full replays of every conversation like this from the #Storyteller Experience at >> http://bit.ly/Storyteller-Replay</p>
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      <pubDate>Wed, 24 Feb 2021 16:30:44 +0000</pubDate>
      <author>marketing@tagboard.com (Christine Chalk, Michael Bucklin, Sky Muller)</author>
      <link>https://resources.tagboard.com/mastering-interactive-experiences-with-michael-bucklin-of-fox-sports</link>
      <content:encoded><![CDATA[<p>Live from the #Storyteller Experience stage, Michael Bucklin, VP of Digital Content for FOX Sports, joins us to break down how to effectively provide an interactive second-screen experience having developed extremely successful watch parties for every major tentpole event (5:14), what goes into producing live content remotely (11:45), and the importance of fostering a strong community (21:00). You can catch full replays of every conversation like this from the #Storyteller Experience at >> http://bit.ly/Storyteller-Replay</p>
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      <itunes:title>Mastering Interactive Experiences &amp; Remote Production with Michael Bucklin of FOX Sports</itunes:title>
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      <itunes:summary>Live from the #Storyteller Experience stage, Michael Bucklin, VP of Digital Content for FOX Sports, joins us to break down how to effectively provide an interactive second-screen experience, what goes into producing live content remotely, and the importance of fostering a strong community. This is the third in a series of episodes recounting the fascinating conversations with experts spanning across sports, media, and entertainment held during the #Storyteller Experience, which you can watch in its entirety at &gt;&gt; http://bit.ly/Storyteller-Replay</itunes:summary>
      <itunes:subtitle>Live from the #Storyteller Experience stage, Michael Bucklin, VP of Digital Content for FOX Sports, joins us to break down how to effectively provide an interactive second-screen experience, what goes into producing live content remotely, and the importance of fostering a strong community. This is the third in a series of episodes recounting the fascinating conversations with experts spanning across sports, media, and entertainment held during the #Storyteller Experience, which you can watch in its entirety at &gt;&gt; http://bit.ly/Storyteller-Replay</itunes:subtitle>
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      <title>Digital Media &amp; Podcast Promotion Strategy with Crooked Media’s Elijah Cone</title>
      <description><![CDATA[<p>Live on the virtual #Storyteller stage, Elijah Cone, Director of Digital Content at Crooked Media, joins us to talk best practices in audience engagement (6:21), creative production solutions when you don't have rights to an event (11:54), and what goes into promoting some of the most successful podcast shows in the nation including Pod Save America (18:17). </p><p>This is the second in a series of episodes recounting the fascinating conversations with experts spanning across sports, media, and entertainment held during the #Storyteller Experience, which you can watch in its entirety at >> http://bit.ly/Storyteller-Replay</p>
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      <pubDate>Thu, 18 Feb 2021 07:00:00 +0000</pubDate>
      <author>marketing@tagboard.com (Tagboard, Sky Muller, Christine Chalk, Elijah Cone)</author>
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      <content:encoded><![CDATA[<p>Live on the virtual #Storyteller stage, Elijah Cone, Director of Digital Content at Crooked Media, joins us to talk best practices in audience engagement (6:21), creative production solutions when you don't have rights to an event (11:54), and what goes into promoting some of the most successful podcast shows in the nation including Pod Save America (18:17). </p><p>This is the second in a series of episodes recounting the fascinating conversations with experts spanning across sports, media, and entertainment held during the #Storyteller Experience, which you can watch in its entirety at >> http://bit.ly/Storyteller-Replay</p>
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      <itunes:title>Digital Media &amp; Podcast Promotion Strategy with Crooked Media’s Elijah Cone</itunes:title>
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      <itunes:summary>Live on the virtual #Storyteller stage, Elijah Cone, Director of Digital Content at Crooked Media, brought stories of creativity, best practices in audience engagement, and what goes into promoting some of the most successful podcast shows in the nation including Pod Save America. This is the second in a series of episodes recounting the fascinating conversations with experts spanning across sports, media, and entertainment held during the #Storyteller Experience, which you can watch in its entirety at &gt;&gt; http://bit.ly/Storyteller-Replay</itunes:summary>
      <itunes:subtitle>Live on the virtual #Storyteller stage, Elijah Cone, Director of Digital Content at Crooked Media, brought stories of creativity, best practices in audience engagement, and what goes into promoting some of the most successful podcast shows in the nation including Pod Save America. This is the second in a series of episodes recounting the fascinating conversations with experts spanning across sports, media, and entertainment held during the #Storyteller Experience, which you can watch in its entirety at &gt;&gt; http://bit.ly/Storyteller-Replay</itunes:subtitle>
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      <title>Sports Innovation With Twitter’s TJ Adeshola</title>
      <description><![CDATA[<p>TJ Adeshola, Head of U.S. Sports Partnerships at Twitter, joins us on the #Storyteller Experience stage. We walk through stories of innovation across the sports world including the NFL #ShowtimeCam (4:20), MLB's #FreeBaseball campaign (9:02), NBA and WNBA Twitter Live (12:36), and much more! This is the first in a series of episodes recounting the fascinating conversations with experts spanning across sports, media, and entertainment held during the #Storyteller Experience, which you can watch in its entirety at >> http://bit.ly/Storyteller-Replay</p>
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      <pubDate>Wed, 10 Feb 2021 08:00:00 +0000</pubDate>
      <author>marketing@tagboard.com (TJ Adeshola, Sky Muller, Christine Chalk)</author>
      <link>https://resources.tagboard.com/tag/storyteller</link>
      <content:encoded><![CDATA[<p>TJ Adeshola, Head of U.S. Sports Partnerships at Twitter, joins us on the #Storyteller Experience stage. We walk through stories of innovation across the sports world including the NFL #ShowtimeCam (4:20), MLB's #FreeBaseball campaign (9:02), NBA and WNBA Twitter Live (12:36), and much more! This is the first in a series of episodes recounting the fascinating conversations with experts spanning across sports, media, and entertainment held during the #Storyteller Experience, which you can watch in its entirety at >> http://bit.ly/Storyteller-Replay</p>
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      <itunes:title>Sports Innovation With Twitter’s TJ Adeshola</itunes:title>
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      <itunes:subtitle>TJ Adeshola, Head of U.S. Sports Partnerships at Twitter, joins us on the #Storyteller Experience stage bringing stories of innovation across the sports world including the NFL #ShowtimeCam, MLB&apos;s #FreeBaseball campaign, NBA and WNBA Twitter Live, and much more! This is the first in a series of episodes recounting the fascinating conversations with experts spanning across sports, media, and entertainment held during the #Storyteller Experience, which you can watch in its entirety at &gt;&gt; http://bit.ly/Storyteller-Replay</itunes:subtitle>
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      <title>The Evolution of Video Production with Casey Casseday, Digital Content Director for Top Chef &amp; Cooking Panda</title>
      <description><![CDATA[<p>Over the course of his fascinating 20-year career in news, reality TV, prank shows, documentaries, and much more, Casey has witnessed the drastic evolution of video production first-hand. Throughout this evolution, however, his strategy and approach to bring out vulnerability and allow for creative freedom has stayed true and driven his success.</p><p>With behind-the-scenes stories that you can’t get anywhere else, including a prank with Michelle Obama, segments that landed on the <a href="https://www.today.com/" target="_blank">Today Show</a>, and directing <a href="https://www.bravotv.com/top-chef">Top Chef</a> digital content using iPhones, Casey joins us for a captivating conversation on #Storyteller.</p><p>[06:39] - The difference between large-scale productions and remote work now</p><p>[11:26] - What companies are looking for these days and tactics to bring that out</p><p>[16:31] - Shows or segments that resonated most with the audience</p><p>[18:33] - A time when a prank show didn’t go as planned</p><p>[22:53] - The story behind <a href="https://indieshortfest.com/2020/12/06/sushi-size-me-documentary/" target="_blank">Sushi Size Me</a>, nominated for Best Mobile Short by <a href="https://indieshortfest.com/nominations-december-2020/" target="_blank">Indie Short Fest</a></p><p> </p>
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      <pubDate>Wed, 16 Dec 2020 07:00:00 +0000</pubDate>
      <author>marketing@tagboard.com (Casey Casseday, Sky Muller, Christine Chalk)</author>
      <link>https://resources.tagboard.com/tag/storyteller</link>
      <content:encoded><![CDATA[<p>Over the course of his fascinating 20-year career in news, reality TV, prank shows, documentaries, and much more, Casey has witnessed the drastic evolution of video production first-hand. Throughout this evolution, however, his strategy and approach to bring out vulnerability and allow for creative freedom has stayed true and driven his success.</p><p>With behind-the-scenes stories that you can’t get anywhere else, including a prank with Michelle Obama, segments that landed on the <a href="https://www.today.com/" target="_blank">Today Show</a>, and directing <a href="https://www.bravotv.com/top-chef">Top Chef</a> digital content using iPhones, Casey joins us for a captivating conversation on #Storyteller.</p><p>[06:39] - The difference between large-scale productions and remote work now</p><p>[11:26] - What companies are looking for these days and tactics to bring that out</p><p>[16:31] - Shows or segments that resonated most with the audience</p><p>[18:33] - A time when a prank show didn’t go as planned</p><p>[22:53] - The story behind <a href="https://indieshortfest.com/2020/12/06/sushi-size-me-documentary/" target="_blank">Sushi Size Me</a>, nominated for Best Mobile Short by <a href="https://indieshortfest.com/nominations-december-2020/" target="_blank">Indie Short Fest</a></p><p> </p>
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      <itunes:title>The Evolution of Video Production with Casey Casseday, Digital Content Director for Top Chef &amp; Cooking Panda</itunes:title>
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      <itunes:subtitle>With behind-the-scenes stories that you can’t get anywhere else, including a prank with Michelle Obama, segments that landed on the Today Show, and directing Top Chef digital content using iPhones, Casey joins us for a captivating conversation on #Storyteller.</itunes:subtitle>
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      <title>Greg Herbert, Assistant Director of Marketing for Kentucky Athletics</title>
      <description><![CDATA[<p>On this episode of #Storyteller, Herbert takes us through his entertaining path into sports, his philosophy on gameday production, and how the Kentucky Athletics department has kept Big Blue Nation engaged throughout the COVID-19 pandemic.</p><p>06:24  - Advice for those looking to work in sports</p><p>12:30 - How Kentucky Athletics approached fan engagement amidst the onset of the COVID-19 pandemic</p><p>17:38 - The approach to gameday production with limited fans in the stadium</p><p>21:00 - Tactics to incorporate sponsors within the stadium</p><p>28:33 - On staying flexible throughout a game and being aware of the moment</p>
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      <pubDate>Tue, 24 Nov 2020 00:56:19 +0000</pubDate>
      <author>marketing@tagboard.com (Daniel Braun, Greg Herbert, #Storyteller, Sky Muller)</author>
      <link>https://resources.tagboard.com/tag/storyteller</link>
      <content:encoded><![CDATA[<p>On this episode of #Storyteller, Herbert takes us through his entertaining path into sports, his philosophy on gameday production, and how the Kentucky Athletics department has kept Big Blue Nation engaged throughout the COVID-19 pandemic.</p><p>06:24  - Advice for those looking to work in sports</p><p>12:30 - How Kentucky Athletics approached fan engagement amidst the onset of the COVID-19 pandemic</p><p>17:38 - The approach to gameday production with limited fans in the stadium</p><p>21:00 - Tactics to incorporate sponsors within the stadium</p><p>28:33 - On staying flexible throughout a game and being aware of the moment</p>
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      <itunes:title>Greg Herbert, Assistant Director of Marketing for Kentucky Athletics</itunes:title>
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      <itunes:summary>Herbert is a sports production veteran whose passion for storytelling, focus on fan engagement, and progressive approach to gameday production has helped build up one of the strongest, most loyal fanbases in college sports -- Big Blue Nation.

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      <itunes:subtitle>Herbert is a sports production veteran whose passion for storytelling, focus on fan engagement, and progressive approach to gameday production has helped build up one of the strongest, most loyal fanbases in college sports -- Big Blue Nation.

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      <description><![CDATA[<p>Having worked as a producer and editor on everything from a regional sports network to a TV show he co-created with his brother, to now heading up new media production for the Detroit Lions, Dustyn lives and breathes all things video production. </p><p>He wears several different hats, and in this episode of #Storyteller, Blindert walks us through his latest foray into live production amidst the COVID-19 pandemic. The insights into his storytelling process and vision for the future of production offer learnings we can all take to heart.</p>
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      <pubDate>Wed, 11 Nov 2020 07:50:00 +0000</pubDate>
      <author>marketing@tagboard.com (Christine Chalk, #Storyteller, Daniel Braun, Dustyn Blindert)</author>
      <link>https://resources.tagboard.com/tag/storyteller</link>
      <content:encoded><![CDATA[<p>Having worked as a producer and editor on everything from a regional sports network to a TV show he co-created with his brother, to now heading up new media production for the Detroit Lions, Dustyn lives and breathes all things video production. </p><p>He wears several different hats, and in this episode of #Storyteller, Blindert walks us through his latest foray into live production amidst the COVID-19 pandemic. The insights into his storytelling process and vision for the future of production offer learnings we can all take to heart.</p>
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      <itunes:title>Dustyn Blindert, Senior New Media Producer at Detroit Lions</itunes:title>
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      <itunes:duration>00:27:15</itunes:duration>
      <itunes:summary>He wears several different hats, and in this episode of #Storyteller, Blindert walks us through his latest foray into live production amidst the COVID-19 pandemic. The insights into his storytelling process and vision for the future of production offer learnings we can all take to heart.</itunes:summary>
      <itunes:subtitle>He wears several different hats, and in this episode of #Storyteller, Blindert walks us through his latest foray into live production amidst the COVID-19 pandemic. The insights into his storytelling process and vision for the future of production offer learnings we can all take to heart.</itunes:subtitle>
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      <title>Kavery Kaul, Award-Winning Documentary Filmmaker of Riverfilms</title>
      <description><![CDATA[<p>An award-winning documentary filmmaker, Kavery Kaul pushed cultural boundaries from a very young age. She combines her diverse cultural background with an innate ability to capture raw human connections to tell meaningful stories through film. </p><p>In this episode, we dive deep into the methodical processes that Kaul goes through to craft these incredibly impactful stories. Her insights and outlook on human experiences offer valuable learnings for any storyteller.</p>
]]></description>
      <pubDate>Wed, 28 Oct 2020 06:30:00 +0000</pubDate>
      <author>marketing@tagboard.com (Sky Muller, Kavery Kaul, Christine Chalk)</author>
      <link>https://resources.tagboard.com/tag/storyteller</link>
      <content:encoded><![CDATA[<p>An award-winning documentary filmmaker, Kavery Kaul pushed cultural boundaries from a very young age. She combines her diverse cultural background with an innate ability to capture raw human connections to tell meaningful stories through film. </p><p>In this episode, we dive deep into the methodical processes that Kaul goes through to craft these incredibly impactful stories. Her insights and outlook on human experiences offer valuable learnings for any storyteller.</p>
]]></content:encoded>
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      <itunes:title>Kavery Kaul, Award-Winning Documentary Filmmaker of Riverfilms</itunes:title>
      <itunes:author>Sky Muller, Kavery Kaul, Christine Chalk</itunes:author>
      <itunes:duration>00:25:11</itunes:duration>
      <itunes:summary>In this episode of #Storyteller, we dive deep into the methodical processes that Kaul goes through to craft incredibly impactful stories. Her insights and outlook on human experiences offer valuable learnings for any storyteller.</itunes:summary>
      <itunes:subtitle>In this episode of #Storyteller, we dive deep into the methodical processes that Kaul goes through to craft incredibly impactful stories. Her insights and outlook on human experiences offer valuable learnings for any storyteller.</itunes:subtitle>
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      <title>John Colucci, Senior Director Social Media at Sinclair Broadcast Group</title>
      <description><![CDATA[<p>Using his diverse experience, ranging from project management in retail to marketing in the airline industry, John Colucci now oversees social media strategy for Sinclair Broadcast Group’s 193+ TV stations and digital properties across the United States.</p>
<p>In this episode of #Storyteller, Colucci reflects on covering news amidst the COVID-19 pandemic and explains the importance of local news outlets heading into the 2020 election cycle.</p>
]]></description>
      <pubDate>Wed, 14 Oct 2020 07:00:24 +0000</pubDate>
      <author>marketing@tagboard.com (#Storyteller)</author>
      <link>https://resources.tagboard.com/tag/storyteller</link>
      <content:encoded><![CDATA[<p>Using his diverse experience, ranging from project management in retail to marketing in the airline industry, John Colucci now oversees social media strategy for Sinclair Broadcast Group’s 193+ TV stations and digital properties across the United States.</p>
<p>In this episode of #Storyteller, Colucci reflects on covering news amidst the COVID-19 pandemic and explains the importance of local news outlets heading into the 2020 election cycle.</p>
]]></content:encoded>
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      <itunes:title>John Colucci, Senior Director Social Media at Sinclair Broadcast Group</itunes:title>
      <itunes:author>#Storyteller</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/dd4c67/dd4c6790-ed5b-479a-ba75-b151cc10e2e7/94eb586d-39d7-47fd-a392-531f2f8d918b/3000x3000/artworks-q3egolzhel969frj-1hz6bw-t3000x3000.jpg?aid=rss_feed"/>
      <itunes:duration>00:35:16</itunes:duration>
      <itunes:summary>Using his diverse experience, ranging from project management in retail to marketing in the airline industry, John Colucci now oversees social media strategy for Sinclair Broadcast Group’s 193+ TV stations and digital properties across the United States.

In this episode of #Storyteller, Colucci reflects on covering news amidst the COVID-19 pandemic and explains the importance of local news outlets heading into the 2020 election cycle.</itunes:summary>
      <itunes:subtitle>Using his diverse experience, ranging from project management in retail to marketing in the airline industry, John Colucci now oversees social media strategy for Sinclair Broadcast Group’s 193+ TV stations and digital properties across the United States.

In this episode of #Storyteller, Colucci reflects on covering news amidst the COVID-19 pandemic and explains the importance of local news outlets heading into the 2020 election cycle.</itunes:subtitle>
      <itunes:keywords>local elections, pandemic news, sinclair broadcast, elections, election coverage, social media marketing, social media strategy, local news, local tv</itunes:keywords>
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      <itunes:episode>126</itunes:episode>
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      <title>Kris Heineman, Chief Digital Officer at AC Business Media</title>
      <description><![CDATA[<p>Kris Heineman grew up wanting to be a professional snowboarder, and found his way into media, producing and directing TV shows. His passions collided at AMI Active Lifestyle Group, where he served as the Senior Audience Development Director. Today, Heineman is driving storytelling and engagement as the Chief Digital Officer at AC Business Media, a leading B2B media company.</p>
<p>In this episode of #Storyteller, Kris talks about what makes B2B storytelling unique, and shares his secret sauce to their simulcast strategy. Plus, how his most recent storytelling idea was inspired by TMZ!</p>
]]></description>
      <pubDate>Wed, 2 Sep 2020 07:00:37 +0000</pubDate>
      <author>marketing@tagboard.com (#Storyteller)</author>
      <link>https://resources.tagboard.com/tag/storyteller</link>
      <content:encoded><![CDATA[<p>Kris Heineman grew up wanting to be a professional snowboarder, and found his way into media, producing and directing TV shows. His passions collided at AMI Active Lifestyle Group, where he served as the Senior Audience Development Director. Today, Heineman is driving storytelling and engagement as the Chief Digital Officer at AC Business Media, a leading B2B media company.</p>
<p>In this episode of #Storyteller, Kris talks about what makes B2B storytelling unique, and shares his secret sauce to their simulcast strategy. Plus, how his most recent storytelling idea was inspired by TMZ!</p>
]]></content:encoded>
      <enclosure length="21910351" type="audio/mpeg" url="https://cdn.simplecast.com/audio/dd4c67/dd4c6790-ed5b-479a-ba75-b151cc10e2e7/2aa7467f-659b-4c58-9abf-b5524412ab8e/885968125-storyteller-by-tagboard-ep-125-kris-heineman-chief-digital-officer-at-ac-business-media_tc.mp3?aid=rss_feed&amp;feed=jywSzCDb"/>
      <itunes:title>Kris Heineman, Chief Digital Officer at AC Business Media</itunes:title>
      <itunes:author>#Storyteller</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/dd4c67/dd4c6790-ed5b-479a-ba75-b151cc10e2e7/2aa7467f-659b-4c58-9abf-b5524412ab8e/3000x3000/artworks-azkv9pqodwer8cmp-3z9hca-t3000x3000.jpg?aid=rss_feed"/>
      <itunes:duration>00:22:48</itunes:duration>
      <itunes:summary>Kris Heineman grew up wanting to be a professional snowboarder, and found his way into media, producing and directing TV shows. His passions collided at AMI Active Lifestyle Group, where he served as the Senior Audience Development Director. Today, Heineman is driving storytelling and engagement as the Chief Digital Officer at AC Business Media, a leading B2B media company.

In this episode of #Storyteller, Kris talks about what makes B2B storytelling unique, and shares his secret sauce to their simulcast strategy. Plus, how his most recent storytelling idea was inspired by TMZ!</itunes:summary>
      <itunes:subtitle>Kris Heineman grew up wanting to be a professional snowboarder, and found his way into media, producing and directing TV shows. His passions collided at AMI Active Lifestyle Group, where he served as the Senior Audience Development Director. Today, Heineman is driving storytelling and engagement as the Chief Digital Officer at AC Business Media, a leading B2B media company.

In this episode of #Storyteller, Kris talks about what makes B2B storytelling unique, and shares his secret sauce to their simulcast strategy. Plus, how his most recent storytelling idea was inspired by TMZ!</itunes:subtitle>
      <itunes:keywords>business, ac business media, b2b, digital strategy, business strategy, b2b marketing, b2b strategy</itunes:keywords>
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      <title>Amanda Goetz, VP of Marketing at The Knot</title>
      <description><![CDATA[<p>Empathy and support. That’s how The Knot approached storytelling with every piece of their brand and marketing in the wake of COVID-19. “Even though we’re a brand that should be talking about getting inspired,&quot; said Amanda Goetz, VP of Marketing for the global wedding planning company, &quot;the most important thing we have to do is be there for the people who are impacted right now.&quot;</p>
<p>In this episode of #Storyteller, Amanda opens up about building a brand, how their marketing has changed in the last 6 months, and why she stands behind an unfiltered, authentic approach to social media.</p>
]]></description>
      <pubDate>Wed, 26 Aug 2020 07:00:37 +0000</pubDate>
      <author>marketing@tagboard.com (#Storyteller)</author>
      <link>https://resources.tagboard.com/tag/storyteller</link>
      <content:encoded><![CDATA[<p>Empathy and support. That’s how The Knot approached storytelling with every piece of their brand and marketing in the wake of COVID-19. “Even though we’re a brand that should be talking about getting inspired,&quot; said Amanda Goetz, VP of Marketing for the global wedding planning company, &quot;the most important thing we have to do is be there for the people who are impacted right now.&quot;</p>
<p>In this episode of #Storyteller, Amanda opens up about building a brand, how their marketing has changed in the last 6 months, and why she stands behind an unfiltered, authentic approach to social media.</p>
]]></content:encoded>
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      <itunes:title>Amanda Goetz, VP of Marketing at The Knot</itunes:title>
      <itunes:author>#Storyteller</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/dd4c67/dd4c6790-ed5b-479a-ba75-b151cc10e2e7/fb0de5d5-d921-43d6-8ab5-b06e73aee980/3000x3000/artworks-azkv9pqodwer8cmp-3z9hca-t3000x3000.jpg?aid=rss_feed"/>
      <itunes:duration>00:30:59</itunes:duration>
      <itunes:summary>Empathy and support. That’s how The Knot approached storytelling with every piece of their brand and marketing in the wake of COVID-19. “Even though we’re a brand that should be talking about getting inspired,&quot; said Amanda Goetz, VP of Marketing for the global wedding planning company, &quot;the most important thing we have to do is be there for the people who are impacted right now.&quot;

In this episode of #Storyteller, Amanda opens up about building a brand, how their marketing has changed in the last 6 months, and why she stands behind an unfiltered, authentic approach to social media.</itunes:summary>
      <itunes:subtitle>Empathy and support. That’s how The Knot approached storytelling with every piece of their brand and marketing in the wake of COVID-19. “Even though we’re a brand that should be talking about getting inspired,&quot; said Amanda Goetz, VP of Marketing for the global wedding planning company, &quot;the most important thing we have to do is be there for the people who are impacted right now.&quot;

In this episode of #Storyteller, Amanda opens up about building a brand, how their marketing has changed in the last 6 months, and why she stands behind an unfiltered, authentic approach to social media.</itunes:subtitle>
      <itunes:keywords>weddings, marketing, social media marketing, the knot, social media strategy, marriage</itunes:keywords>
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      <title>Mcallaster Miller, Digital Media Manager at Colorado Eagles</title>
      <description><![CDATA[<p>Mcallaster Miller went from growing up playing ice hockey, to becoming the first digital hire ever made by the Colorado Eagles. As the Digital Media Manager for the minor league hockey team, Miller has been building the team’s community-first brand.</p>
<p>“Businesses to businesses, fans to fans, players to fans, we want to be that central hub of connectivity for Colorado,” said Miller. “We want people to come here and connect with our players. We want them to connect with each other. We want them to connect with our local businesses.”</p>
<p>On this episode of #Storyteller, Mcallaster takes us inside the team’s strategy to build a strong identity, creative ideas to drive revenue, plus the award-winning campaign that helped his digital team bring home some hardware.</p>
]]></description>
      <pubDate>Wed, 19 Aug 2020 07:00:25 +0000</pubDate>
      <author>marketing@tagboard.com (#Storyteller)</author>
      <link>https://resources.tagboard.com/tag/storyteller</link>
      <content:encoded><![CDATA[<p>Mcallaster Miller went from growing up playing ice hockey, to becoming the first digital hire ever made by the Colorado Eagles. As the Digital Media Manager for the minor league hockey team, Miller has been building the team’s community-first brand.</p>
<p>“Businesses to businesses, fans to fans, players to fans, we want to be that central hub of connectivity for Colorado,” said Miller. “We want people to come here and connect with our players. We want them to connect with each other. We want them to connect with our local businesses.”</p>
<p>On this episode of #Storyteller, Mcallaster takes us inside the team’s strategy to build a strong identity, creative ideas to drive revenue, plus the award-winning campaign that helped his digital team bring home some hardware.</p>
]]></content:encoded>
      <enclosure length="28560999" type="audio/mpeg" url="https://cdn.simplecast.com/audio/dd4c67/dd4c6790-ed5b-479a-ba75-b151cc10e2e7/241a340e-32c3-4b63-99c8-041056b94a23/878194213-storyteller-by-tagboard-ep-123-mcallaster-miller-digital-media-manager-at-colorado-eagles_tc.mp3?aid=rss_feed&amp;feed=jywSzCDb"/>
      <itunes:title>Mcallaster Miller, Digital Media Manager at Colorado Eagles</itunes:title>
      <itunes:author>#Storyteller</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/dd4c67/dd4c6790-ed5b-479a-ba75-b151cc10e2e7/241a340e-32c3-4b63-99c8-041056b94a23/3000x3000/artworks-azkv9pqodwer8cmp-3z9hca-t3000x3000.jpg?aid=rss_feed"/>
      <itunes:duration>00:29:42</itunes:duration>
      <itunes:summary>Mcallaster Miller went from growing up playing ice hockey, to becoming the first digital hire ever made by the Colorado Eagles. As the Digital Media Manager for the minor league hockey team, Miller has been building the team’s community-first brand. 

“Businesses to businesses, fans to fans, players to fans, we want to be that central hub of connectivity for Colorado,” said Miller. “We want people to come here and connect with our players. We want them to connect with each other. We want them to connect with our local businesses.”

On this episode of #Storyteller, Mcallaster takes us inside the team’s strategy to build a strong identity, creative ideas to drive revenue, plus the award-winning campaign that helped his digital team bring home some hardware.</itunes:summary>
      <itunes:subtitle>Mcallaster Miller went from growing up playing ice hockey, to becoming the first digital hire ever made by the Colorado Eagles. As the Digital Media Manager for the minor league hockey team, Miller has been building the team’s community-first brand. 

“Businesses to businesses, fans to fans, players to fans, we want to be that central hub of connectivity for Colorado,” said Miller. “We want people to come here and connect with our players. We want them to connect with each other. We want them to connect with our local businesses.”

On this episode of #Storyteller, Mcallaster takes us inside the team’s strategy to build a strong identity, creative ideas to drive revenue, plus the award-winning campaign that helped his digital team bring home some hardware.</itunes:subtitle>
      <itunes:keywords>minor league hockey, colorado eagles, social media engagement, social media strategy, hockey, social media campaign</itunes:keywords>
      <itunes:explicit>false</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>123</itunes:episode>
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      <title>Matt Desmond, Sports Creative Community Founder</title>
      <description><![CDATA[<p>In an industry that is built on competition, Matt Desmond has created a community for sports professionals that fosters the exact opposite. The Sports Creative Community is a place for creatives to collaborate, showcase their work, discuss industry trends, and network with peers. The group, housed in Slack, was started in 2018 and now is home to more than 4,800 members.</p>
<p>On this episode of #Storyteller, we’ll dive into the sports community to chat about how it’s brought creatives together while live sports are on hold, and what Matt hopes for next as this community grows.</p>
]]></description>
      <pubDate>Wed, 12 Aug 2020 07:00:13 +0000</pubDate>
      <author>marketing@tagboard.com (#Storyteller)</author>
      <link>https://resources.tagboard.com/tag/storyteller</link>
      <content:encoded><![CDATA[<p>In an industry that is built on competition, Matt Desmond has created a community for sports professionals that fosters the exact opposite. The Sports Creative Community is a place for creatives to collaborate, showcase their work, discuss industry trends, and network with peers. The group, housed in Slack, was started in 2018 and now is home to more than 4,800 members.</p>
<p>On this episode of #Storyteller, we’ll dive into the sports community to chat about how it’s brought creatives together while live sports are on hold, and what Matt hopes for next as this community grows.</p>
]]></content:encoded>
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      <itunes:title>Matt Desmond, Sports Creative Community Founder</itunes:title>
      <itunes:author>#Storyteller</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/dd4c67/dd4c6790-ed5b-479a-ba75-b151cc10e2e7/e917c30f-938e-45c9-b289-57b24ff9d5e9/3000x3000/artworks-azkv9pqodwer8cmp-3z9hca-t3000x3000.jpg?aid=rss_feed"/>
      <itunes:duration>00:24:52</itunes:duration>
      <itunes:summary>In an industry that is built on competition, Matt Desmond has created a community for sports professionals that fosters the exact opposite. The Sports Creative Community is a place for creatives to collaborate, showcase their work, discuss industry trends, and network with peers. The group, housed in Slack, was started in 2018 and now is home to more than 4,800 members.

On this episode of #Storyteller, we’ll dive into the sports community to chat about how it’s brought creatives together while live sports are on hold, and what Matt hopes for next as this community grows.</itunes:summary>
      <itunes:subtitle>In an industry that is built on competition, Matt Desmond has created a community for sports professionals that fosters the exact opposite. The Sports Creative Community is a place for creatives to collaborate, showcase their work, discuss industry trends, and network with peers. The group, housed in Slack, was started in 2018 and now is home to more than 4,800 members.

On this episode of #Storyteller, we’ll dive into the sports community to chat about how it’s brought creatives together while live sports are on hold, and what Matt hopes for next as this community grows.</itunes:subtitle>
      <itunes:keywords>sports video, video production, sports professionals, sports production, creative community, sports creative, video editing, sports community</itunes:keywords>
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      <title>Dave Stewart, Executive Producer of NA Esports at Riot Games</title>
      <description><![CDATA[<p>72 hours. That’s how long it took for Riot Games to make the decision to go remote, and get the League of Legends Championship Series team producing from home.</p>
<p>Dave “Rumblestew” Stewart says the last six months have been some of the most challenging, but rewarding times of his career. As the Executive Producer of North America Esports for Riot Games, he has seen the team through the transition to remote production amidst the global pandemic.</p>
<p>In this episode of #Storyteller, Dave walks us through what’s changed in just the last four months, the lessons they’ve learned about being too ambitious, and what makes storytelling unique in esports.</p>
]]></description>
      <pubDate>Wed, 5 Aug 2020 07:00:36 +0000</pubDate>
      <author>marketing@tagboard.com (#Storyteller)</author>
      <link>https://resources.tagboard.com/tag/storyteller</link>
      <content:encoded><![CDATA[<p>72 hours. That’s how long it took for Riot Games to make the decision to go remote, and get the League of Legends Championship Series team producing from home.</p>
<p>Dave “Rumblestew” Stewart says the last six months have been some of the most challenging, but rewarding times of his career. As the Executive Producer of North America Esports for Riot Games, he has seen the team through the transition to remote production amidst the global pandemic.</p>
<p>In this episode of #Storyteller, Dave walks us through what’s changed in just the last four months, the lessons they’ve learned about being too ambitious, and what makes storytelling unique in esports.</p>
]]></content:encoded>
      <enclosure length="30709098" type="audio/mpeg" url="https://cdn.simplecast.com/audio/dd4c67/dd4c6790-ed5b-479a-ba75-b151cc10e2e7/370cd7cd-7a65-41d8-bb20-fe24b57286fc/870459523-storyteller-by-tagboard-episode-121-dave-rumblestew-stewart-executive-producer-of-na-esports-at-riot-games_tc.mp3?aid=rss_feed&amp;feed=jywSzCDb"/>
      <itunes:title>Dave Stewart, Executive Producer of NA Esports at Riot Games</itunes:title>
      <itunes:author>#Storyteller</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/dd4c67/dd4c6790-ed5b-479a-ba75-b151cc10e2e7/370cd7cd-7a65-41d8-bb20-fe24b57286fc/3000x3000/artworks-azkv9pqodwer8cmp-3z9hca-t3000x3000.jpg?aid=rss_feed"/>
      <itunes:duration>00:31:58</itunes:duration>
      <itunes:summary>72 hours. That’s how long it took for Riot Games to make the decision to go remote, and get the League of Legends Championship Series team producing from home.

Dave “Rumblestew” Stewart says the last six months have been some of the most challenging, but rewarding times of his career. As the Executive Producer of North America Esports for Riot Games, he has seen the team through the transition to remote production amidst the global pandemic.

In this episode of #Storyteller, Dave walks us through what’s changed in just the last four months, the lessons they’ve learned about being too ambitious, and what makes storytelling unique in esports.</itunes:summary>
      <itunes:subtitle>72 hours. That’s how long it took for Riot Games to make the decision to go remote, and get the League of Legends Championship Series team producing from home.

Dave “Rumblestew” Stewart says the last six months have been some of the most challenging, but rewarding times of his career. As the Executive Producer of North America Esports for Riot Games, he has seen the team through the transition to remote production amidst the global pandemic.

In this episode of #Storyteller, Dave walks us through what’s changed in just the last four months, the lessons they’ve learned about being too ambitious, and what makes storytelling unique in esports.</itunes:subtitle>
      <itunes:keywords>esports, esports social media, esports production, esports broadcast, riot games, league of legends</itunes:keywords>
      <itunes:explicit>false</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>121</itunes:episode>
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      <title>Sara Fischer, Media Reporter at Axios</title>
      <description><![CDATA[<p>“Media sort of touches and intersects with everything,” says Sara Fischer, media reporter for Axios.</p>
<p>Fischer is a founding staff member of Axios, and considered one of the top reporters on her beat. Her coverage spans everything from corporate media, technology, and media regulation, to social media and consumer habits. She has an intimate pulse on both what’s happening now, and what trends predict will happen next.</p>
<p>In this episode of #Storyteller, Sara breaks down how social media has changed storytelling, how the media industry has evolved during the pandemic, and what she sees as the future of media.</p>
]]></description>
      <pubDate>Wed, 29 Jul 2020 07:00:16 +0000</pubDate>
      <author>marketing@tagboard.com (#Storyteller)</author>
      <link>https://resources.tagboard.com/tag/storyteller</link>
      <content:encoded><![CDATA[<p>“Media sort of touches and intersects with everything,” says Sara Fischer, media reporter for Axios.</p>
<p>Fischer is a founding staff member of Axios, and considered one of the top reporters on her beat. Her coverage spans everything from corporate media, technology, and media regulation, to social media and consumer habits. She has an intimate pulse on both what’s happening now, and what trends predict will happen next.</p>
<p>In this episode of #Storyteller, Sara breaks down how social media has changed storytelling, how the media industry has evolved during the pandemic, and what she sees as the future of media.</p>
]]></content:encoded>
      <enclosure length="23607448" type="audio/mpeg" url="https://cdn.simplecast.com/audio/dd4c67/dd4c6790-ed5b-479a-ba75-b151cc10e2e7/4ff5b1b6-27e8-4af9-869d-c60ad8402e85/865538494-storyteller-by-tagboard-episode-120-sara-fischer-media-reporter-at-axios_tc.mp3?aid=rss_feed&amp;feed=jywSzCDb"/>
      <itunes:title>Sara Fischer, Media Reporter at Axios</itunes:title>
      <itunes:author>#Storyteller</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/dd4c67/dd4c6790-ed5b-479a-ba75-b151cc10e2e7/4ff5b1b6-27e8-4af9-869d-c60ad8402e85/3000x3000/artworks-azkv9pqodwer8cmp-3z9hca-t3000x3000.jpg?aid=rss_feed"/>
      <itunes:duration>00:24:34</itunes:duration>
      <itunes:summary>“Media sort of touches and intersects with everything,” says Sara Fischer, media reporter for Axios.

Fischer is a founding staff member of Axios, and considered one of the top reporters on her beat. Her coverage spans everything from corporate media, technology, and media regulation, to social media and consumer habits. She has an intimate pulse on both what’s happening now, and what trends predict will happen next. 

In this episode of #Storyteller, Sara breaks down how social media has changed storytelling, how the media industry has evolved during the pandemic, and what she sees as the future of media.</itunes:summary>
      <itunes:subtitle>“Media sort of touches and intersects with everything,” says Sara Fischer, media reporter for Axios.

Fischer is a founding staff member of Axios, and considered one of the top reporters on her beat. Her coverage spans everything from corporate media, technology, and media regulation, to social media and consumer habits. She has an intimate pulse on both what’s happening now, and what trends predict will happen next. 

In this episode of #Storyteller, Sara breaks down how social media has changed storytelling, how the media industry has evolved during the pandemic, and what she sees as the future of media.</itunes:subtitle>
      <itunes:keywords>axios, technology news, social media news, consumer habits, media reporter, media industry, media regulation</itunes:keywords>
      <itunes:explicit>false</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>120</itunes:episode>
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    <item>
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      <title>Eric Weisbrod, Director of Social TV at CNN</title>
      <description><![CDATA[<p>Four months ago, Eric Weisbrod and his team at CNN launched a global town hall to share important information around the global coronavirus pandemic. At the time Weisbrod, CNN's Director of Social TV, said it started as a potentially one-time thing.</p>
<p>Fast forward to present day and the Thursday-night special featuring Anderson Cooper and Dr. Sanjay Gupta has become a weekly primetime staple. It's gone from a studio special with a live audience, to a semi-remote operation with key aspects, like on-screen social media integration, produced from home.</p>
<p>In this episode of #Storyteller, Eric walks through how CNN has involved the viewer in its coverage of COVID-19, what they learned transitioning to remote production, and how they're targeting millennial &amp; Gen Z audiences ahead of Election 2020.</p>
]]></description>
      <pubDate>Wed, 22 Jul 2020 07:00:29 +0000</pubDate>
      <author>marketing@tagboard.com (#Storyteller)</author>
      <link>https://resources.tagboard.com/tag/storyteller</link>
      <content:encoded><![CDATA[<p>Four months ago, Eric Weisbrod and his team at CNN launched a global town hall to share important information around the global coronavirus pandemic. At the time Weisbrod, CNN's Director of Social TV, said it started as a potentially one-time thing.</p>
<p>Fast forward to present day and the Thursday-night special featuring Anderson Cooper and Dr. Sanjay Gupta has become a weekly primetime staple. It's gone from a studio special with a live audience, to a semi-remote operation with key aspects, like on-screen social media integration, produced from home.</p>
<p>In this episode of #Storyteller, Eric walks through how CNN has involved the viewer in its coverage of COVID-19, what they learned transitioning to remote production, and how they're targeting millennial &amp; Gen Z audiences ahead of Election 2020.</p>
]]></content:encoded>
      <enclosure length="26503021" type="audio/mpeg" url="https://cdn.simplecast.com/audio/dd4c67/dd4c6790-ed5b-479a-ba75-b151cc10e2e7/9b46ec10-dad7-4176-8925-8af09fbfbb06/862210165-storyteller-by-tagboard-episode-119-eric-weisbrod-director-of-social-tv-at-cnn_tc.mp3?aid=rss_feed&amp;feed=jywSzCDb"/>
      <itunes:title>Eric Weisbrod, Director of Social TV at CNN</itunes:title>
      <itunes:author>#Storyteller</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/dd4c67/dd4c6790-ed5b-479a-ba75-b151cc10e2e7/9b46ec10-dad7-4176-8925-8af09fbfbb06/3000x3000/artworks-azkv9pqodwer8cmp-3z9hca-t3000x3000.jpg?aid=rss_feed"/>
      <itunes:duration>00:27:34</itunes:duration>
      <itunes:summary>Four months ago, Eric Weisbrod and his team at CNN launched a global town hall to share important information around the global coronavirus pandemic. At the time Weisbrod, CNN&apos;s Director of Social TV, said it started as a potentially one-time thing.

Fast forward to present day and the Thursday-night special featuring Anderson Cooper and Dr. Sanjay Gupta has become a weekly primetime staple. It&apos;s gone from a studio special with a live audience, to a semi-remote operation with key aspects, like on-screen social media integration, produced from home.

In this episode of #Storyteller, Eric walks through how CNN has involved the viewer in its coverage of COVID-19, what they learned transitioning to remote production, and how they&apos;re targeting millennial &amp; Gen Z audiences ahead of Election 2020.</itunes:summary>
      <itunes:subtitle>Four months ago, Eric Weisbrod and his team at CNN launched a global town hall to share important information around the global coronavirus pandemic. At the time Weisbrod, CNN&apos;s Director of Social TV, said it started as a potentially one-time thing.

Fast forward to present day and the Thursday-night special featuring Anderson Cooper and Dr. Sanjay Gupta has become a weekly primetime staple. It&apos;s gone from a studio special with a live audience, to a semi-remote operation with key aspects, like on-screen social media integration, produced from home.

In this episode of #Storyteller, Eric walks through how CNN has involved the viewer in its coverage of COVID-19, what they learned transitioning to remote production, and how they&apos;re targeting millennial &amp; Gen Z audiences ahead of Election 2020.</itunes:subtitle>
      <itunes:keywords>cnn, covid-19 coverage, social tv, townhall broadcast, social media, interactive broadcast</itunes:keywords>
      <itunes:explicit>false</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>119</itunes:episode>
    </item>
    <item>
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      <title>Dan LaTorraca, Senior Director of Marketing at Carolina Hurricanes</title>
      <description><![CDATA[<p>As the NHL gets closer to its return to the ice, Dan LaTorraca and his team at the Carolina Hurricanes are preparing to engage fans during an unprecedented playoff. The Canes will play on August 1st in the first NHL game since March 12.</p>
<p>Dan is the Senior Director of Marketing for the NHL team. Leading up to puck drop, Dan joins this episode of #Storyteller to chat about how they're planning to engage fans watching from home, their content strategy for the last 4 months even without live hockey, and how they turned a commentator calling the team 'a bunch of jerks' into a marketing hat-trick.</p>
]]></description>
      <pubDate>Wed, 15 Jul 2020 07:00:46 +0000</pubDate>
      <author>marketing@tagboard.com (#Storyteller)</author>
      <link>https://resources.tagboard.com/tag/storyteller</link>
      <content:encoded><![CDATA[<p>As the NHL gets closer to its return to the ice, Dan LaTorraca and his team at the Carolina Hurricanes are preparing to engage fans during an unprecedented playoff. The Canes will play on August 1st in the first NHL game since March 12.</p>
<p>Dan is the Senior Director of Marketing for the NHL team. Leading up to puck drop, Dan joins this episode of #Storyteller to chat about how they're planning to engage fans watching from home, their content strategy for the last 4 months even without live hockey, and how they turned a commentator calling the team 'a bunch of jerks' into a marketing hat-trick.</p>
]]></content:encoded>
      <enclosure length="35060508" type="audio/mpeg" url="https://cdn.simplecast.com/audio/dd4c67/dd4c6790-ed5b-479a-ba75-b151cc10e2e7/c67cb758-196b-4aa7-8729-c50f9dfb588a/858221845-storyteller-by-tagboard-episode-118-dan-latorraca-senior-director-of-marketing-at-carolina-hurricanes_tc.mp3?aid=rss_feed&amp;feed=jywSzCDb"/>
      <itunes:title>Dan LaTorraca, Senior Director of Marketing at Carolina Hurricanes</itunes:title>
      <itunes:author>#Storyteller</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/dd4c67/dd4c6790-ed5b-479a-ba75-b151cc10e2e7/c67cb758-196b-4aa7-8729-c50f9dfb588a/3000x3000/artworks-azkv9pqodwer8cmp-3z9hca-t3000x3000.jpg?aid=rss_feed"/>
      <itunes:duration>00:36:30</itunes:duration>
      <itunes:summary>As the NHL gets closer to its return to the ice, Dan LaTorraca and his team at the Carolina Hurricanes are preparing to engage fans during an unprecedented playoff. The Canes will play on August 1st in the first NHL game since March 12.

Dan is the Senior Director of Marketing for the NHL team. Leading up to puck drop, Dan joins this episode of #Storyteller to chat about how they&apos;re planning to engage fans watching from home, their content strategy for the last 4 months even without live hockey, and how they turned a commentator calling the team &apos;a bunch of jerks&apos; into a marketing hat-trick.</itunes:summary>
      <itunes:subtitle>As the NHL gets closer to its return to the ice, Dan LaTorraca and his team at the Carolina Hurricanes are preparing to engage fans during an unprecedented playoff. The Canes will play on August 1st in the first NHL game since March 12.

Dan is the Senior Director of Marketing for the NHL team. Leading up to puck drop, Dan joins this episode of #Storyteller to chat about how they&apos;re planning to engage fans watching from home, their content strategy for the last 4 months even without live hockey, and how they turned a commentator calling the team &apos;a bunch of jerks&apos; into a marketing hat-trick.</itunes:subtitle>
      <itunes:keywords>nhl, stanley cup playoffs, fan engagement, canes, social media engagement, carolina hurricanes</itunes:keywords>
      <itunes:explicit>false</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>118</itunes:episode>
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    <item>
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      <title>Matt Arden, Head of Content and Media at NBA 2K League</title>
      <description><![CDATA[<p>Matt Arden is the Head of Content and Media at NBA 2K League. He and his team have always been leaders in innovation and as our world went virtual amid the global pandemic, they were quick to pivot and among the first to get live sports back on air.</p>
<p>Matt joins us on this episode of #Storyteller to share their strategy for producing content for an audience at home, what’s worked, and what he’s learned.</p>
]]></description>
      <pubDate>Wed, 8 Jul 2020 07:00:01 +0000</pubDate>
      <author>marketing@tagboard.com (#Storyteller)</author>
      <link>https://resources.tagboard.com/tag/storyteller</link>
      <content:encoded><![CDATA[<p>Matt Arden is the Head of Content and Media at NBA 2K League. He and his team have always been leaders in innovation and as our world went virtual amid the global pandemic, they were quick to pivot and among the first to get live sports back on air.</p>
<p>Matt joins us on this episode of #Storyteller to share their strategy for producing content for an audience at home, what’s worked, and what he’s learned.</p>
]]></content:encoded>
      <enclosure length="24962333" type="audio/mpeg" url="https://cdn.simplecast.com/audio/dd4c67/dd4c6790-ed5b-479a-ba75-b151cc10e2e7/e247b8be-794f-4764-8a07-752a8020cc9f/853402036-storyteller-by-tagboard-nba-2k-league_tc.mp3?aid=rss_feed&amp;feed=jywSzCDb"/>
      <itunes:title>Matt Arden, Head of Content and Media at NBA 2K League</itunes:title>
      <itunes:author>#Storyteller</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/dd4c67/dd4c6790-ed5b-479a-ba75-b151cc10e2e7/e247b8be-794f-4764-8a07-752a8020cc9f/3000x3000/artworks-azkv9pqodwer8cmp-3z9hca-t3000x3000.jpg?aid=rss_feed"/>
      <itunes:duration>00:25:59</itunes:duration>
      <itunes:summary>Matt Arden is the Head of Content and Media at NBA 2K League. He and his team have always been leaders in innovation and as our world went virtual amid the global pandemic, they were quick to pivot and among the first to get live sports back on air.

Matt joins us on this episode of #Storyteller to share their strategy for producing content for an audience at home, what’s worked, and what he’s learned.</itunes:summary>
      <itunes:subtitle>Matt Arden is the Head of Content and Media at NBA 2K League. He and his team have always been leaders in innovation and as our world went virtual amid the global pandemic, they were quick to pivot and among the first to get live sports back on air.

Matt joins us on this episode of #Storyteller to share their strategy for producing content for an audience at home, what’s worked, and what he’s learned.</itunes:subtitle>
      <itunes:keywords>nba 2k, esports, esports content, nba 2k league, esports production</itunes:keywords>
      <itunes:explicit>false</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>117</itunes:episode>
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    <item>
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      <title>Anna Tobkin, Producer with the Kansas City Chiefs</title>
      <description><![CDATA[<p>Anna Tobkin is a producer for the Kansas City Chiefs, and the expert behind the NFL team's live production. Just days away from the NFL Draft, Anna joins #Storyteller to share how the team is preparing for an unprecedented remote draft. Plus, she takes us inside the team's Super Bowl season.</p>
]]></description>
      <pubDate>Tue, 21 Apr 2020 07:00:23 +0000</pubDate>
      <author>marketing@tagboard.com (#Storyteller)</author>
      <link>https://resources.tagboard.com/tag/storyteller</link>
      <content:encoded><![CDATA[<p>Anna Tobkin is a producer for the Kansas City Chiefs, and the expert behind the NFL team's live production. Just days away from the NFL Draft, Anna joins #Storyteller to share how the team is preparing for an unprecedented remote draft. Plus, she takes us inside the team's Super Bowl season.</p>
]]></content:encoded>
      <enclosure length="32046741" type="audio/mpeg" url="https://cdn.simplecast.com/audio/dd4c67/dd4c6790-ed5b-479a-ba75-b151cc10e2e7/f98f6676-d2cc-47b8-934c-cc938652670f/803453233-storyteller-by-tagboard-episode-116-anna-tobkin-producer-at-kansas-city-chiefs_tc.mp3?aid=rss_feed&amp;feed=jywSzCDb"/>
      <itunes:title>Anna Tobkin, Producer with the Kansas City Chiefs</itunes:title>
      <itunes:author>#Storyteller</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/dd4c67/dd4c6790-ed5b-479a-ba75-b151cc10e2e7/f98f6676-d2cc-47b8-934c-cc938652670f/3000x3000/artworks-azkv9pqodwer8cmp-3z9hca-t3000x3000.jpg?aid=rss_feed"/>
      <itunes:duration>00:33:21</itunes:duration>
      <itunes:summary>Anna Tobkin is a producer for the Kansas City Chiefs, and the expert behind the NFL team&apos;s live production. Just days away from the NFL Draft, Anna joins #Storyteller to share how the team is preparing for an unprecedented remote draft. Plus, she takes us inside the team&apos;s Super Bowl season.</itunes:summary>
      <itunes:subtitle>Anna Tobkin is a producer for the Kansas City Chiefs, and the expert behind the NFL team&apos;s live production. Just days away from the NFL Draft, Anna joins #Storyteller to share how the team is preparing for an unprecedented remote draft. Plus, she takes us inside the team&apos;s Super Bowl season.</itunes:subtitle>
      <itunes:keywords>super bowl run, kansas city chiefs, live production, remote production, livestreaming, nfl draft, nfl</itunes:keywords>
      <itunes:explicit>false</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>116</itunes:episode>
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    <item>
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      <title>Bonus Episode: Navigating a Virtual Sports Landscape</title>
      <description><![CDATA[<p>Live sports may be on pause, but we don't stop being fans. So teams, universities, and sports organizations are getting creative to unite &amp; engage their digital fan bases. Learn unique ways you can connect with a digital fan bases, even with live sports on pause. In this episode:</p>
<ul>
<li>Ryan Lenocker, Dallas Cowboys</li>
<li>Melissa Lawton, Facebook</li>
<li>Marissa Mast, Arizona Coyotes</li>
<li>Harish Sarma, TikTok</li>
<li>Christine Chalk, Tagboard</li>
<li>Sky Muller, Tagboard</li>
</ul>
]]></description>
      <pubDate>Wed, 1 Apr 2020 23:57:31 +0000</pubDate>
      <author>marketing@tagboard.com (#Storyteller)</author>
      <link>https://resources.tagboard.com/tag/storyteller</link>
      <content:encoded><![CDATA[<p>Live sports may be on pause, but we don't stop being fans. So teams, universities, and sports organizations are getting creative to unite &amp; engage their digital fan bases. Learn unique ways you can connect with a digital fan bases, even with live sports on pause. In this episode:</p>
<ul>
<li>Ryan Lenocker, Dallas Cowboys</li>
<li>Melissa Lawton, Facebook</li>
<li>Marissa Mast, Arizona Coyotes</li>
<li>Harish Sarma, TikTok</li>
<li>Christine Chalk, Tagboard</li>
<li>Sky Muller, Tagboard</li>
</ul>
]]></content:encoded>
      <enclosure length="40872599" type="audio/mpeg" url="https://cdn.simplecast.com/audio/dd4c67/dd4c6790-ed5b-479a-ba75-b151cc10e2e7/3f4b4fe3-d495-42b9-a37e-b1ad6dec65a4/788772649-storyteller-by-tagboard-navigating-a-virtual-sports-landscape_tc.mp3?aid=rss_feed&amp;feed=jywSzCDb"/>
      <itunes:title>Bonus Episode: Navigating a Virtual Sports Landscape</itunes:title>
      <itunes:author>#Storyteller</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/dd4c67/dd4c6790-ed5b-479a-ba75-b151cc10e2e7/3f4b4fe3-d495-42b9-a37e-b1ad6dec65a4/3000x3000/artworks-azkv9pqodwer8cmp-3z9hca-t3000x3000.jpg?aid=rss_feed"/>
      <itunes:duration>00:42:33</itunes:duration>
      <itunes:summary>Live sports may be on pause, but we don&apos;t stop being fans. So teams, universities, and sports organizations are getting creative to unite &amp; engage their digital fan bases. Learn unique ways you can connect with a digital fan bases, even with live sports on pause. In this episode:

 - Ryan Lenocker, Dallas Cowboys
 - Melissa Lawton, Facebook
 - Marissa Mast, Arizona Coyotes
 - Harish Sarma, TikTok
 - Christine Chalk, Tagboard
 - Sky Muller, Tagboard</itunes:summary>
      <itunes:subtitle>Live sports may be on pause, but we don&apos;t stop being fans. So teams, universities, and sports organizations are getting creative to unite &amp; engage their digital fan bases. Learn unique ways you can connect with a digital fan bases, even with live sports on pause. In this episode:

 - Ryan Lenocker, Dallas Cowboys
 - Melissa Lawton, Facebook
 - Marissa Mast, Arizona Coyotes
 - Harish Sarma, TikTok
 - Christine Chalk, Tagboard
 - Sky Muller, Tagboard</itunes:subtitle>
      <itunes:keywords>digital fan, sports engagement, sports production, social media engagement, virtual sports landscape</itunes:keywords>
      <itunes:explicit>false</itunes:explicit>
      <itunes:episodeType>bonus</itunes:episodeType>
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    <item>
      <guid isPermaLink="false">tag:soundcloud,2010:tracks/778566367</guid>
      <title>Bonus Episode: How to Effectively Engage a Virtual Audience</title>
      <description><![CDATA[<p>As hundreds of organizations shift their strategies due to coronavirus during this unprecedented time, let's come together to share ideas. Learn how you can best build a content &amp; coverage strategy to engage a virtual audience. In this episode:</p>
<ul>
<li>David Brickley, CEO at STN Digital</li>
<li>Nick Cicero, VP Strategy at Conviva</li>
<li>Tim Glomb, VP Content &amp; Digital at Cheetah Digital</li>
<li>Blake Morrison, Executive Producer at Ripplebox</li>
<li>Gabriel Sands, Sr. Partnerships Manager at Reddit</li>
<li>Lauren Teague, Strategist at Convince &amp; Convert</li>
<li>Katie Richman, Senior Video Program Manager at Facebook</li>
<li>Christine Chalk, VP Creative Services at Tagboard</li>
<li>Sky Muller, Sr. Client Success Manager at Tagboard</li>
</ul>
]]></description>
      <pubDate>Wed, 18 Mar 2020 22:08:55 +0000</pubDate>
      <author>marketing@tagboard.com (#Storyteller)</author>
      <link>https://resources.tagboard.com/tag/storyteller</link>
      <content:encoded><![CDATA[<p>As hundreds of organizations shift their strategies due to coronavirus during this unprecedented time, let's come together to share ideas. Learn how you can best build a content &amp; coverage strategy to engage a virtual audience. In this episode:</p>
<ul>
<li>David Brickley, CEO at STN Digital</li>
<li>Nick Cicero, VP Strategy at Conviva</li>
<li>Tim Glomb, VP Content &amp; Digital at Cheetah Digital</li>
<li>Blake Morrison, Executive Producer at Ripplebox</li>
<li>Gabriel Sands, Sr. Partnerships Manager at Reddit</li>
<li>Lauren Teague, Strategist at Convince &amp; Convert</li>
<li>Katie Richman, Senior Video Program Manager at Facebook</li>
<li>Christine Chalk, VP Creative Services at Tagboard</li>
<li>Sky Muller, Sr. Client Success Manager at Tagboard</li>
</ul>
]]></content:encoded>
      <enclosure length="58924264" type="audio/mpeg" url="https://cdn.simplecast.com/audio/dd4c67/dd4c6790-ed5b-479a-ba75-b151cc10e2e7/0d97e5e4-04d6-4e76-8c3b-624c9624e195/778566367-storyteller-by-tagboard-bonus-episode-how-to-effectively-engage-a-virtual-audience_tc.mp3?aid=rss_feed&amp;feed=jywSzCDb"/>
      <itunes:title>Bonus Episode: How to Effectively Engage a Virtual Audience</itunes:title>
      <itunes:author>#Storyteller</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/dd4c67/dd4c6790-ed5b-479a-ba75-b151cc10e2e7/0d97e5e4-04d6-4e76-8c3b-624c9624e195/3000x3000/artworks-azkv9pqodwer8cmp-3z9hca-t3000x3000.jpg?aid=rss_feed"/>
      <itunes:duration>01:01:22</itunes:duration>
      <itunes:summary>As hundreds of organizations shift their strategies due to coronavirus during this unprecedented time, let&apos;s come together to share ideas. Learn how you can best build a content &amp; coverage strategy to engage a virtual audience. In this episode:

 - David Brickley, CEO at STN Digital
 - Nick Cicero, VP Strategy at Conviva
 - Tim Glomb, VP Content &amp; Digital at Cheetah Digital
 - Blake Morrison, Executive Producer at Ripplebox
 - Gabriel Sands, Sr. Partnerships Manager at Reddit
 - Lauren Teague, Strategist at Convince &amp; Convert
 - Katie Richman, Senior Video Program Manager at Facebook
 - Christine Chalk, VP Creative Services at Tagboard
 - Sky Muller, Sr. Client Success Manager at Tagboard</itunes:summary>
      <itunes:subtitle>As hundreds of organizations shift their strategies due to coronavirus during this unprecedented time, let&apos;s come together to share ideas. Learn how you can best build a content &amp; coverage strategy to engage a virtual audience. In this episode:

 - David Brickley, CEO at STN Digital
 - Nick Cicero, VP Strategy at Conviva
 - Tim Glomb, VP Content &amp; Digital at Cheetah Digital
 - Blake Morrison, Executive Producer at Ripplebox
 - Gabriel Sands, Sr. Partnerships Manager at Reddit
 - Lauren Teague, Strategist at Convince &amp; Convert
 - Katie Richman, Senior Video Program Manager at Facebook
 - Christine Chalk, VP Creative Services at Tagboard
 - Sky Muller, Sr. Client Success Manager at Tagboard</itunes:subtitle>
      <itunes:keywords>reddit, virtual audience, coronavirus, facebook, digital production, digital engagement, digital strategy</itunes:keywords>
      <itunes:explicit>false</itunes:explicit>
      <itunes:episodeType>bonus</itunes:episodeType>
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    <item>
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      <title>Ian Hill, Manager of Strategic Partnerships at TEGNA</title>
      <description><![CDATA[<p>Ian Hill manages strategic content partnerships for TEGNA. Ahead of Super Tuesday, we sat down with Hill on this week's episode of #Storyteller to find out how TEGNA's 62 local TV stations are approaching election coverage, and why their storytelling strategy starts with listening.</p>
]]></description>
      <pubDate>Wed, 26 Feb 2020 00:25:36 +0000</pubDate>
      <author>marketing@tagboard.com (#Storyteller)</author>
      <link>https://resources.tagboard.com/tag/storyteller</link>
      <content:encoded><![CDATA[<p>Ian Hill manages strategic content partnerships for TEGNA. Ahead of Super Tuesday, we sat down with Hill on this week's episode of #Storyteller to find out how TEGNA's 62 local TV stations are approaching election coverage, and why their storytelling strategy starts with listening.</p>
]]></content:encoded>
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      <itunes:title>Ian Hill, Manager of Strategic Partnerships at TEGNA</itunes:title>
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      <itunes:duration>00:34:01</itunes:duration>
      <itunes:summary>Ian Hill manages strategic content partnerships for TEGNA. Ahead of Super Tuesday, we sat down with Hill on this week&apos;s episode of #Storyteller to find out how TEGNA&apos;s 62 local TV stations are approaching election coverage, and why their storytelling strategy starts with listening.</itunes:summary>
      <itunes:subtitle>Ian Hill manages strategic content partnerships for TEGNA. Ahead of Super Tuesday, we sat down with Hill on this week&apos;s episode of #Storyteller to find out how TEGNA&apos;s 62 local TV stations are approaching election coverage, and why their storytelling strategy starts with listening.</itunes:subtitle>
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      <title>Kelsey Doherty, Senior Manager of Digital Media at Boston Red Sox</title>
      <description><![CDATA[<p>Kelsey Doherty is the Senior Manager of Digital Media at the Boston Red Sox. Kelsey joins #storyteller just days before the start of Spring Training to share how the digital team is preparing and why they go into the season without a set campaign or hashtag.</p>
]]></description>
      <pubDate>Wed, 19 Feb 2020 08:00:20 +0000</pubDate>
      <author>marketing@tagboard.com (#Storyteller)</author>
      <link>https://resources.tagboard.com/tag/storyteller</link>
      <content:encoded><![CDATA[<p>Kelsey Doherty is the Senior Manager of Digital Media at the Boston Red Sox. Kelsey joins #storyteller just days before the start of Spring Training to share how the digital team is preparing and why they go into the season without a set campaign or hashtag.</p>
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      <itunes:title>Kelsey Doherty, Senior Manager of Digital Media at Boston Red Sox</itunes:title>
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      <itunes:duration>00:31:46</itunes:duration>
      <itunes:summary>Kelsey Doherty is the Senior Manager of Digital Media at the Boston Red Sox. Kelsey joins #storyteller just days before the start of Spring Training to share how the digital team is preparing and why they go into the season without a set campaign or hashtag.</itunes:summary>
      <itunes:subtitle>Kelsey Doherty is the Senior Manager of Digital Media at the Boston Red Sox. Kelsey joins #storyteller just days before the start of Spring Training to share how the digital team is preparing and why they go into the season without a set campaign or hashtag.</itunes:subtitle>
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      <title>Gabriel Sands, Senior Partnerships Manager, News &amp; Journalism at Reddit</title>
      <description><![CDATA[<p>Gabriel Sands is a Senior Partnerships Manger at Reddit, where he focuses on news and journalism partners. In this episode of #Storyteller, he shares inside tips to understanding the communities on Reddit, hosting a successful AMA, and the secrets behind increasing your Reddit karma.</p>
]]></description>
      <pubDate>Wed, 12 Feb 2020 08:00:30 +0000</pubDate>
      <author>marketing@tagboard.com (#Storyteller)</author>
      <link>https://resources.tagboard.com/tag/storyteller</link>
      <content:encoded><![CDATA[<p>Gabriel Sands is a Senior Partnerships Manger at Reddit, where he focuses on news and journalism partners. In this episode of #Storyteller, he shares inside tips to understanding the communities on Reddit, hosting a successful AMA, and the secrets behind increasing your Reddit karma.</p>
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      <itunes:title>Gabriel Sands, Senior Partnerships Manager, News &amp; Journalism at Reddit</itunes:title>
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      <itunes:summary>Gabriel Sands is a Senior Partnerships Manger at Reddit, where he focuses on news and journalism partners. In this episode of #Storyteller, he shares inside tips to understanding the communities on Reddit, hosting a successful AMA, and the secrets behind increasing your Reddit karma.</itunes:summary>
      <itunes:subtitle>Gabriel Sands is a Senior Partnerships Manger at Reddit, where he focuses on news and journalism partners. In this episode of #Storyteller, he shares inside tips to understanding the communities on Reddit, hosting a successful AMA, and the secrets behind increasing your Reddit karma.</itunes:subtitle>
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      <title>Alex Seiver, Director of Video Production at Crimson Tide Productions</title>
      <description><![CDATA[<p>Alex Seiver is the Director of Video Production at Crimson Tide Productions, the multimedia arm of the University of Alabama's Athletic Department. In this episode of #Storyteller, he breaks down how he went from being an Alabama student and walk-on athlete, to one of the masterminds behind the University's video content.</p>
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      <pubDate>Wed, 5 Feb 2020 08:00:20 +0000</pubDate>
      <author>marketing@tagboard.com (#Storyteller)</author>
      <link>https://resources.tagboard.com/tag/storyteller</link>
      <content:encoded><![CDATA[<p>Alex Seiver is the Director of Video Production at Crimson Tide Productions, the multimedia arm of the University of Alabama's Athletic Department. In this episode of #Storyteller, he breaks down how he went from being an Alabama student and walk-on athlete, to one of the masterminds behind the University's video content.</p>
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      <itunes:title>Alex Seiver, Director of Video Production at Crimson Tide Productions</itunes:title>
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      <itunes:duration>00:23:57</itunes:duration>
      <itunes:summary>Alex Seiver is the Director of Video Production at Crimson Tide Productions, the multimedia arm of the University of Alabama&apos;s Athletic Department. In this episode of #Storyteller, he breaks down how he went from being an Alabama student and walk-on athlete, to one of the masterminds behind the University&apos;s video content.</itunes:summary>
      <itunes:subtitle>Alex Seiver is the Director of Video Production at Crimson Tide Productions, the multimedia arm of the University of Alabama&apos;s Athletic Department. In this episode of #Storyteller, he breaks down how he went from being an Alabama student and walk-on athlete, to one of the masterminds behind the University&apos;s video content.</itunes:subtitle>
      <itunes:keywords>crimson tide productions, video production, university of alabama, alabama football, college athletics, video content</itunes:keywords>
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      <title>Marissa Mast, Senior Director of Social Media at Arizona Coyotes</title>
      <description><![CDATA[<p>Marissa Mast is using her entertainment experience at E! to now connect with fans as the Director of Social Media for the NHL's Arizona Coyotes. In this episode of #Storyteller, she breaks down the art of customer service on social media, plus how she's merging the worlds of hockey and &quot;The Bachelor&quot;.</p>
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      <pubDate>Wed, 29 Jan 2020 08:00:30 +0000</pubDate>
      <author>marketing@tagboard.com (#Storyteller)</author>
      <link>https://resources.tagboard.com/tag/storyteller</link>
      <content:encoded><![CDATA[<p>Marissa Mast is using her entertainment experience at E! to now connect with fans as the Director of Social Media for the NHL's Arizona Coyotes. In this episode of #Storyteller, she breaks down the art of customer service on social media, plus how she's merging the worlds of hockey and &quot;The Bachelor&quot;.</p>
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      <itunes:title>Marissa Mast, Senior Director of Social Media at Arizona Coyotes</itunes:title>
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      <itunes:summary>Marissa Mast is using her entertainment experience at E! to now connect with fans as the Director of Social Media for the NHL&apos;s Arizona Coyotes. In this episode of #Storyteller, she breaks down the art of customer service on social media, plus how she&apos;s merging the worlds of hockey and &quot;The Bachelor&quot;.</itunes:summary>
      <itunes:subtitle>Marissa Mast is using her entertainment experience at E! to now connect with fans as the Director of Social Media for the NHL&apos;s Arizona Coyotes. In this episode of #Storyteller, she breaks down the art of customer service on social media, plus how she&apos;s merging the worlds of hockey and &quot;The Bachelor&quot;.</itunes:subtitle>
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      <title>Matt Wickline, Senior Director of Social Media at Turner Sports</title>
      <description><![CDATA[<p>Matt Wickline leads social media partnerships at Turner Sports, including representing the social media handles for NBA on TNT, NBATV, ELEAGUE, and March Madness. In this episode of #Storyteller, he explains his keys to taking social media beyond the television window and the secret behind their Emmy-winning success.</p>
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      <pubDate>Wed, 15 Jan 2020 08:00:12 +0000</pubDate>
      <author>marketing@tagboard.com (#Storyteller)</author>
      <link>https://resources.tagboard.com/tag/storyteller</link>
      <content:encoded><![CDATA[<p>Matt Wickline leads social media partnerships at Turner Sports, including representing the social media handles for NBA on TNT, NBATV, ELEAGUE, and March Madness. In this episode of #Storyteller, he explains his keys to taking social media beyond the television window and the secret behind their Emmy-winning success.</p>
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      <itunes:title>Matt Wickline, Senior Director of Social Media at Turner Sports</itunes:title>
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      <itunes:duration>00:15:06</itunes:duration>
      <itunes:summary>Matt Wickline leads social media partnerships at Turner Sports, including representing the social media handles for NBA on TNT, NBATV, ELEAGUE, and March Madness. In this episode of #Storyteller, he explains his keys to taking social media beyond the television window and the secret behind their Emmy-winning success.</itunes:summary>
      <itunes:subtitle>Matt Wickline leads social media partnerships at Turner Sports, including representing the social media handles for NBA on TNT, NBATV, ELEAGUE, and March Madness. In this episode of #Storyteller, he explains his keys to taking social media beyond the television window and the secret behind their Emmy-winning success.</itunes:subtitle>
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      <title>Gustavo Granados. Vice President Digital Video Programming &amp; Production, Telemundo</title>
      <description><![CDATA[<p>Gustavo Granados leads the digital, social, and video production team at Telemundo. In this special bilingual episode of #storyteller, he walks through how to connect with an audience, the key to his career success, and how he became a viral superstar.</p>
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      <pubDate>Wed, 18 Dec 2019 08:01:03 +0000</pubDate>
      <author>marketing@tagboard.com (#Storyteller)</author>
      <link>https://resources.tagboard.com/tag/storyteller</link>
      <content:encoded><![CDATA[<p>Gustavo Granados leads the digital, social, and video production team at Telemundo. In this special bilingual episode of #storyteller, he walks through how to connect with an audience, the key to his career success, and how he became a viral superstar.</p>
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      <itunes:title>Gustavo Granados. Vice President Digital Video Programming &amp; Production, Telemundo</itunes:title>
      <itunes:author>#Storyteller</itunes:author>
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      <itunes:duration>00:19:54</itunes:duration>
      <itunes:summary>Gustavo Granados leads the digital, social, and video production team at Telemundo. In this special bilingual episode of #storyteller, he walks through how to connect with an audience, the key to his career success, and how he became a viral superstar.</itunes:summary>
      <itunes:subtitle>Gustavo Granados leads the digital, social, and video production team at Telemundo. In this special bilingual episode of #storyteller, he walks through how to connect with an audience, the key to his career success, and how he became a viral superstar.</itunes:subtitle>
      <itunes:keywords>digital programming, digital video, digital production, entertainment production, telemundo</itunes:keywords>
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      <title>The Golf Channel with Director of Social Media, Jackie Strouse</title>
      <description><![CDATA[<p>Jackie Strouse is the Director of Social Media at the Golf Channel. She sat down with Christine Chalk and Sky Muller to chat about her storytelling philosophy, the success behind the well-known Tiger Tracker, and why they often ask themselves, &quot;What would Arnold Palmer do?&quot;</p>
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      <pubDate>Wed, 11 Dec 2019 08:01:03 +0000</pubDate>
      <author>marketing@tagboard.com (#Storyteller)</author>
      <link>https://resources.tagboard.com/tag/storyteller</link>
      <content:encoded><![CDATA[<p>Jackie Strouse is the Director of Social Media at the Golf Channel. She sat down with Christine Chalk and Sky Muller to chat about her storytelling philosophy, the success behind the well-known Tiger Tracker, and why they often ask themselves, &quot;What would Arnold Palmer do?&quot;</p>
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      <itunes:title>The Golf Channel with Director of Social Media, Jackie Strouse</itunes:title>
      <itunes:author>#Storyteller</itunes:author>
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      <itunes:duration>00:26:40</itunes:duration>
      <itunes:summary>Jackie Strouse is the Director of Social Media at the Golf Channel. She sat down with Christine Chalk and Sky Muller to chat about her storytelling philosophy, the success behind the well-known Tiger Tracker, and why they often ask themselves, &quot;What would Arnold Palmer do?&quot;</itunes:summary>
      <itunes:subtitle>Jackie Strouse is the Director of Social Media at the Golf Channel. She sat down with Christine Chalk and Sky Muller to chat about her storytelling philosophy, the success behind the well-known Tiger Tracker, and why they often ask themselves, &quot;What would Arnold Palmer do?&quot;</itunes:subtitle>
      <itunes:keywords>broadcast production, sports production, golf, social tv, golf channel</itunes:keywords>
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      <itunes:episode>108</itunes:episode>
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      <title>Tik Tok Trends with The Washington Post&apos;s Dave Jorgenson</title>
      <description><![CDATA[<p>Dave Jorgenson is a creative video producer and the creator of the Washington Post's incredible Tik Tok account. Dave sat down with us to walk through his story, his process, and Tik Tok best practices he's learned on the job.</p>
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      <pubDate>Wed, 4 Dec 2019 12:00:33 +0000</pubDate>
      <author>marketing@tagboard.com (#Storyteller)</author>
      <link>https://resources.tagboard.com/tag/storyteller</link>
      <content:encoded><![CDATA[<p>Dave Jorgenson is a creative video producer and the creator of the Washington Post's incredible Tik Tok account. Dave sat down with us to walk through his story, his process, and Tik Tok best practices he's learned on the job.</p>
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      <itunes:title>Tik Tok Trends with The Washington Post&apos;s Dave Jorgenson</itunes:title>
      <itunes:author>#Storyteller</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/dd4c67/dd4c6790-ed5b-479a-ba75-b151cc10e2e7/c98b1ae2-1cc3-4212-abef-14e0d5a679a2/3000x3000/artworks-000646921600-3rpfgp-t3000x3000.jpg?aid=rss_feed"/>
      <itunes:duration>00:22:29</itunes:duration>
      <itunes:summary>Dave Jorgenson is a creative video producer and the creator of the Washington Post&apos;s incredible Tik Tok account. Dave sat down with us to walk through his story, his process, and Tik Tok best practices he&apos;s learned on the job.</itunes:summary>
      <itunes:subtitle>Dave Jorgenson is a creative video producer and the creator of the Washington Post&apos;s incredible Tik Tok account. Dave sat down with us to walk through his story, his process, and Tik Tok best practices he&apos;s learned on the job.</itunes:subtitle>
      <itunes:keywords>tik tok, washington post, social media</itunes:keywords>
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      <title>Bonus Episode: Giving Tuesday&apos;s Kathleen Murphy Toms</title>
      <description><![CDATA[<p>Giving Tuesday is a movement that involves brands and celebrities from around the globe. But every movement needs someone to tell it's story; to inspire people to get involved. Kathleen Murphy Toms and the team at Giving Tuesday have been leading this charge. In this bonus episode, she sits down with Kyra Wemple to share her background, why story is so important when it comes to community organizing, and how Giving Tuesday has become such a cultural phenomenon.</p>
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      <pubDate>Tue, 3 Dec 2019 12:00:33 +0000</pubDate>
      <author>marketing@tagboard.com (#Storyteller)</author>
      <link>https://resources.tagboard.com/tag/storyteller</link>
      <content:encoded><![CDATA[<p>Giving Tuesday is a movement that involves brands and celebrities from around the globe. But every movement needs someone to tell it's story; to inspire people to get involved. Kathleen Murphy Toms and the team at Giving Tuesday have been leading this charge. In this bonus episode, she sits down with Kyra Wemple to share her background, why story is so important when it comes to community organizing, and how Giving Tuesday has become such a cultural phenomenon.</p>
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      <itunes:title>Bonus Episode: Giving Tuesday&apos;s Kathleen Murphy Toms</itunes:title>
      <itunes:author>#Storyteller</itunes:author>
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      <itunes:duration>00:20:49</itunes:duration>
      <itunes:summary>Giving Tuesday is a movement that involves brands and celebrities from around the globe. But every movement needs someone to tell it&apos;s story; to inspire people to get involved. Kathleen Murphy Toms and the team at Giving Tuesday have been leading this charge. In this bonus episode, she sits down with Kyra Wemple to share her background, why story is so important when it comes to community organizing, and how Giving Tuesday has become such a cultural phenomenon.</itunes:summary>
      <itunes:subtitle>Giving Tuesday is a movement that involves brands and celebrities from around the globe. But every movement needs someone to tell it&apos;s story; to inspire people to get involved. Kathleen Murphy Toms and the team at Giving Tuesday have been leading this charge. In this bonus episode, she sits down with Kyra Wemple to share her background, why story is so important when it comes to community organizing, and how Giving Tuesday has become such a cultural phenomenon.</itunes:subtitle>
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      <title>Will Davies, Chasing the Cure and B17 Entertainment</title>
      <description><![CDATA[<p>B17 Entertainment produces some of the biggest  and most interactive shows in the world, including this summer's smash hit, Chasing the Cure. Will Davies was instrumental in bringing the show to life and connecting producers, hosts, and real doctors with real people and real problems via social media. In this episode, Will talks about how he got his start, how he thinks about his role, and how Chasing the Cure came to life across TBS and TNT.</p>
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      <pubDate>Wed, 20 Nov 2019 11:00:33 +0000</pubDate>
      <author>marketing@tagboard.com (#Storyteller)</author>
      <link>https://resources.tagboard.com/tag/storyteller</link>
      <content:encoded><![CDATA[<p>B17 Entertainment produces some of the biggest  and most interactive shows in the world, including this summer's smash hit, Chasing the Cure. Will Davies was instrumental in bringing the show to life and connecting producers, hosts, and real doctors with real people and real problems via social media. In this episode, Will talks about how he got his start, how he thinks about his role, and how Chasing the Cure came to life across TBS and TNT.</p>
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      <itunes:title>Will Davies, Chasing the Cure and B17 Entertainment</itunes:title>
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      <itunes:duration>00:15:50</itunes:duration>
      <itunes:summary>B17 Entertainment produces some of the biggest  and most interactive shows in the world, including this summer&apos;s smash hit, Chasing the Cure. Will Davies was instrumental in bringing the show to life and connecting producers, hosts, and real doctors with real people and real problems via social media. In this episode, Will talks about how he got his start, how he thinks about his role, and how Chasing the Cure came to life across TBS and TNT.</itunes:summary>
      <itunes:subtitle>B17 Entertainment produces some of the biggest  and most interactive shows in the world, including this summer&apos;s smash hit, Chasing the Cure. Will Davies was instrumental in bringing the show to life and connecting producers, hosts, and real doctors with real people and real problems via social media. In this episode, Will talks about how he got his start, how he thinks about his role, and how Chasing the Cure came to life across TBS and TNT.</itunes:subtitle>
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      <title>Jay O&apos;Brien, VP of Broadcasting &amp; Gameday Production for the Baltimore Ravens</title>
      <description><![CDATA[<p>Jay O'Brien is Vice President of Broadcasting &amp; Gameday Productions for the Baltimore Ravens. In this episode of #Storyteller, he sits down with Daniel Braun to talk all things fan engagement, and how sports marketing can impact the sports themselves.</p>
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      <pubDate>Wed, 13 Nov 2019 12:00:43 +0000</pubDate>
      <author>marketing@tagboard.com (#Storyteller)</author>
      <link>https://resources.tagboard.com/tag/storyteller</link>
      <content:encoded><![CDATA[<p>Jay O'Brien is Vice President of Broadcasting &amp; Gameday Productions for the Baltimore Ravens. In this episode of #Storyteller, he sits down with Daniel Braun to talk all things fan engagement, and how sports marketing can impact the sports themselves.</p>
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      <itunes:title>Jay O&apos;Brien, VP of Broadcasting &amp; Gameday Production for the Baltimore Ravens</itunes:title>
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      <itunes:duration>00:26:02</itunes:duration>
      <itunes:summary>Jay O&apos;Brien is Vice President of Broadcasting &amp; Gameday Productions for the Baltimore Ravens. In this episode of #Storyteller, he sits down with Daniel Braun to talk all things fan engagement, and how sports marketing can impact the sports themselves.</itunes:summary>
      <itunes:subtitle>Jay O&apos;Brien is Vice President of Broadcasting &amp; Gameday Productions for the Baltimore Ravens. In this episode of #Storyteller, he sits down with Daniel Braun to talk all things fan engagement, and how sports marketing can impact the sports themselves.</itunes:subtitle>
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      <title>NHL Seattle and XFL Seattle Dragons at Seattle Interactive Conference</title>
      <description><![CDATA[<p>Becca Elliott, Director of Digital and Fan Experience for NHL Seattle, and Michelle Delancy, Sr. Director of Digital Marketing and Events join Kevin Shively to talk about their programs at Seattle Interactive Conference.</p>
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      <pubDate>Wed, 6 Nov 2019 05:45:26 +0000</pubDate>
      <author>marketing@tagboard.com (#Storyteller)</author>
      <link>https://resources.tagboard.com/tag/storyteller</link>
      <content:encoded><![CDATA[<p>Becca Elliott, Director of Digital and Fan Experience for NHL Seattle, and Michelle Delancy, Sr. Director of Digital Marketing and Events join Kevin Shively to talk about their programs at Seattle Interactive Conference.</p>
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      <itunes:title>NHL Seattle and XFL Seattle Dragons at Seattle Interactive Conference</itunes:title>
      <itunes:author>#Storyteller</itunes:author>
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      <itunes:duration>00:29:53</itunes:duration>
      <itunes:summary>Becca Elliott, Director of Digital and Fan Experience for NHL Seattle, and Michelle Delancy, Sr. Director of Digital Marketing and Events join Kevin Shively to talk about their programs at Seattle Interactive Conference.</itunes:summary>
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      <itunes:keywords>nhl, digital marketing, xfl, fan experience</itunes:keywords>
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      <title>Mike Bucklin, VP of Digital Content for Fox Sports</title>
      <description><![CDATA[<p>Mike Bucklin leads all digital content for Fox Sports, across some of the biggest sporting events in the world. He walks through his background, philosophy, and team's work with Nathan Peterson.</p>
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      <pubDate>Wed, 30 Oct 2019 03:23:33 +0000</pubDate>
      <author>marketing@tagboard.com (#Storyteller)</author>
      <link>https://resources.tagboard.com/tag/storyteller</link>
      <content:encoded><![CDATA[<p>Mike Bucklin leads all digital content for Fox Sports, across some of the biggest sporting events in the world. He walks through his background, philosophy, and team's work with Nathan Peterson.</p>
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      <itunes:title>Mike Bucklin, VP of Digital Content for Fox Sports</itunes:title>
      <itunes:author>#Storyteller</itunes:author>
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      <itunes:duration>00:21:29</itunes:duration>
      <itunes:summary>Mike Bucklin leads all digital content for Fox Sports, across some of the biggest sporting events in the world. He walks through his background, philosophy, and team&apos;s work with Nathan Peterson.</itunes:summary>
      <itunes:subtitle>Mike Bucklin leads all digital content for Fox Sports, across some of the biggest sporting events in the world. He walks through his background, philosophy, and team&apos;s work with Nathan Peterson.</itunes:subtitle>
      <itunes:keywords>fox sports, digital production, sports production, digital content</itunes:keywords>
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      <itunes:episode>103</itunes:episode>
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      <title>Frank Mungeam, Head of Innovation Labs for Walter Cronkite School of Journalism</title>
      <description><![CDATA[<p>Frank Mungeam leads the newsroom innovation lab for The Walter Cronkite School of Journalism at ASU, where he and his students drive innovation and interactive storytelling that inspires the entire news media industry.</p>
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      <pubDate>Wed, 30 Oct 2019 03:12:17 +0000</pubDate>
      <author>marketing@tagboard.com (#Storyteller)</author>
      <link>https://resources.tagboard.com/tag/storyteller</link>
      <content:encoded><![CDATA[<p>Frank Mungeam leads the newsroom innovation lab for The Walter Cronkite School of Journalism at ASU, where he and his students drive innovation and interactive storytelling that inspires the entire news media industry.</p>
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      <itunes:title>Frank Mungeam, Head of Innovation Labs for Walter Cronkite School of Journalism</itunes:title>
      <itunes:author>#Storyteller</itunes:author>
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      <itunes:duration>00:31:07</itunes:duration>
      <itunes:summary>Frank Mungeam leads the newsroom innovation lab for The Walter Cronkite School of Journalism at ASU, where he and his students drive innovation and interactive storytelling that inspires the entire news media industry.</itunes:summary>
      <itunes:subtitle>Frank Mungeam leads the newsroom innovation lab for The Walter Cronkite School of Journalism at ASU, where he and his students drive innovation and interactive storytelling that inspires the entire news media industry.</itunes:subtitle>
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      <itunes:episode>102</itunes:episode>
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      <title>Catherine Chan-Smith, Director of Digital Innovation for NFL Network</title>
      <description><![CDATA[<p>In this inaugural episode, Sky Mueller sits down with NFL Network’s Catherine Chan-Smith to talk about her storytelling philosophy, background, and some of her favorite interactive storytelling moments.</p>
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      <pubDate>Wed, 30 Oct 2019 03:04:49 +0000</pubDate>
      <author>marketing@tagboard.com (#Storyteller)</author>
      <link>https://resources.tagboard.com/tag/storyteller</link>
      <content:encoded><![CDATA[<p>In this inaugural episode, Sky Mueller sits down with NFL Network’s Catherine Chan-Smith to talk about her storytelling philosophy, background, and some of her favorite interactive storytelling moments.</p>
]]></content:encoded>
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      <itunes:title>Catherine Chan-Smith, Director of Digital Innovation for NFL Network</itunes:title>
      <itunes:author>#Storyteller</itunes:author>
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      <itunes:duration>00:26:10</itunes:duration>
      <itunes:summary>In this inaugural episode, Sky Mueller sits down with NFL Network’s Catherine Chan-Smith to talk about her storytelling philosophy, background, and some of her favorite interactive storytelling moments.</itunes:summary>
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