• [00:07:41] Why your most uncomfortable moments might be your greatest growth opportunities, and what Rafiki's iconic slap has to do with it 
• [00:13:01] The 51/49 rule of mentorship and why the mentee has to want it more than the mentor does 
• [00:10:51] How to tell the difference between criticism that tears you down and feedback that believes in your potential 
• [00:17:02] Why celebrating your wins is not optional, and how ignoring them could be quietly killing your confidence and your team's 
• [00:17:02] The AI vs. mentorship debate: why no algorithm can replace someone who genuinely cares about where you're going
   

Do you wish to connect with our special guest?

Connect with guest:

Guest LinkedIn: https://www.linkedin.com/in/yogimueller/
Website: https://craftleadership.net/

Tune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google! Leave a rating and review so we can keep making magic!

Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player.

Connect with Rita:

Visit her website: https://bippityboppitybiz.com
Connect with her on LinkedIn: www.linkedin.com/in/ritaricha

Do you have a podcast you want to create, rebrand, or grow? Discover Rita’s podcast consulting and production company, Reignite Media (https://reignitemedia.onepage.me/) 

In this episode of Bippity Boppity Business, host Rita Richa sits down with Lauren Passell (founder of Tink Media, an award-winning podcast growth company named after Tinkerbell, and creator of the newsletters Podcast Marketing Magic and Podcasts) to unpack one of the most misunderstood trifectas in business: marketing vs. branding vs. PR.  

And they're doing it entirely through Disney.

In this conversation you'll discover:  

• Why Genie from Aladdin is your publicist — and why his PR still failed (hint: authenticity matters) [00:22]
• How Sebastian's 'Kiss the Girl' is the most perfect FOMO marketing moment ever written [00:25]
• Why Cruella de Vil has better branding than most businesses on the internet today [00:27]
• The Circle of Life as a community-building strategy — and why consistency is everything [00:30]
• A Lion King 'Remember Who You Are' wake-up call for creators — and for Disney itself [00:34]
• Why starting tiny and fearless beats waiting until you're 'ready' [00:41]

Lauren has helped 300+ creators grow since 2019, and her superpower is reminding creators who they really are. This episode is equal parts business strategy, Disney magic, and honest encouragement for anyone who's ever wondered if their story is worth telling.  

Do you wish to connect with our special guest?

Connect with guest:
Guest LinkedIn: https://www.linkedin.com/in/lauren-passell/
Guest Instagram: https://www.instagram.com/tinkmedia/
Website: https://tinkmedia.co/

Tune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google!  
Leave a rating and review so we can keep making magic!

Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player.

Connect with Rita:
Visit her website: https://bippityboppitybiz.com  
Connect with her on LinkedIn: www.linkedin.com/in/ritaricha  

Do you have a podcast you want to create, rebrand, or grow? Discover Rita’s podcast consulting and production company, Reignite Media (https://reignitemedia.onepage.me/) 

Through personal anecdotes and fun, real-life examples (like working as a full-time nanny, being a theater kid, and even collaborating on The Chew), this episode with Julie will highlight key business lessons in a way that feels engaging, accessible, and inspiring.

We will break down core marketing concepts—like capturing attention, consistency, rewards, emotional connection, and personalization—showing how they show up in everyday life and why they matter in business.

Let's get down to Bippity Boppity Business!

Connect with our magical guest on LinkedIn: https://www.linkedin.com/in/juliepowellchristopher/

Tune in to explore how Disney-inspired creativity (with a dash of Haunted Mansion mischief 👻) can help any brand craft unforgettable narratives in an AI-powered world.

From the neuroscience of why stories stick to the strategy behind building a memorable brand voice, Rita and Jonathan reveal how businesses can use storytelling to stand out authentically, emotionally, and ethically.

In this episode, Jonathan and Rita discuss:

• Disney Storytelling Secrets 🕯️ Why the Haunted Mansion might be the perfect classroom for creativity (hidden spiders included).
• Strategy Meets Pixie Dust ✨How to combine proven storytelling frameworks with imaginative flair to shape powerful brand experiences.
• Scientific Method for Storytellers 🧪 Jonathan’s approach to experimenting, iterating, and connecting more deeply with your audience.
• AI in Storytelling 🤖 How to use AI for research and ideation while fiercely protecting the irreplaceable human heartbeat behind every great narrative.
• What Makes Stories Memorable? 💛 Why empathy, imperfection, and relatability matter far more than polished perfection.
• Your WHY (and Theirs) 🎭 How to position your customer as the hero and craft stories that truly resonate.
• Ethical & Environmental Considerations 🌱 A thoughtful look at using technology responsibly across the creative ecosystem.
• Disney Fun & Rapid Fire 🎬 Including what Jonathan’s book might look like as a Disney short: think Ratatouille energy, one musical banger, and plenty of nerdy heroes.
  
   

Whether you’re a founder, marketer, creative professional, or storytelling enthusiast, this episode is your backstage pass to building brand narratives that connect, inspire, and endure.

Magical Resources:

Buy “Start With Story: How Great Storytellers Transform Ideas into Impact”: https://www.amazon.com/Start-Story-Storytellers-Transform-Impact/dp/B0DG2P7FJ2

Tune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google! Leave a rating and review so we can keep making magic!

Do you wish to connect with our special guests?

• Connect with Jonathan Jordan on LinkedIn: https://www.linkedin.com/in/jonathan-jordan-writer

Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player.

Connect with Rita:

• Visit her website: https://bippityboppitybiz.com
• Connect with her on LinkedIn: www.linkedin.com/in/ritaricha

Do you have a podcast you want to create, rebrand, or grow? Discover Rita’s podcast consulting company Reignite Media at https://reignitemedia.onepage.me. 

Bippity Boppity Business is not affiliated with the Walt Disney Company or brand. The content of this podcast is meant for educational purposes. Guests featured in Bippity Boppity Business are voicing personal thoughts and opinions and are not directly representing the Walt Disney World Company or brand.

Kirk reveals the art of hand-drawn animation and shares behind-the-scenes insights on evoking emotion, crafting compelling narratives, and bringing characters to life. Whether you're a creative entrepreneur, marketer, or business owner, this episode will help you discover powerful storytelling techniques to captivate your audience—just like Disney!

From Tom and Jerry to Toy Story 2, Kirk knows the secret to infusing wonder into any story. Tune in and learn how to sprinkle a little Disney magic into your business! ✨

In this episode, Kirk and Rita discuss:

• The Magic of Hand-Drawn Animation 🎨✨Uncover the timeless art of traditional animation and how it evokes deep emotional connections through storytelling.
• Designing Unforgettable Characters 🏰🐉 Learn how to craft charismatic, relatable characters that stand out—while avoiding overused tropes for fresh, original storytelling. 
• Mastering Engaging Storytelling 📖🔥 Explore the secrets of a strong narrative structure that keeps audiences hooked, intrigued, and emotionally invested.
• Behind-the-Scenes of Disney Classics 🎬🌟 Step into the creative world of Hercules, Aladdin, and other Disney favorites with exclusive insights from a master storyteller.
• The Power of Music in Storytelling 🎶💫 Discover how music enhances emotions, strengthens narratives, and creates unforgettable cinematic moments.
• Blending Tradition with Innovation 🚀🖌️ How Kirk balances cutting-edge technology with classic animation techniques to push creative boundaries and inspire new generations.

Magical Resources:

• Check out Kirk Hanson’s latest projects: https://redmax4.wixsite.com/kirk-hanson/projects

Tune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google! Leave a rating and review so we can keep making magic!

Do you wish to connect with our special guests?

• Visit Kirk’s website: https://redmax4.wixsite.com/kirk-hanson
• Connect with Kirk on LinkedIn: https://www.linkedin.com/in/kirk-hanson-1052706a

Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player.

Connect with Rita:

• Visit her website: https://bippityboppitybiz.com
• Connect with her on LinkedIn: www.linkedin.com/in/ritaricha

Do you have a podcast you want to create, rebrand, or grow? Discover Rita’s podcast consulting company Reignite Media at https://reignitemedia.onepage.me. 

Bippity Boppity Business is not affiliated with the Walt Disney Company or brand. The content of this podcast is meant for educational purposes. Guests featured in Bippity Boppity Business are voicing personal thoughts and opinions and are not directly representing the Walt Disney World Company or brand.

Small victories might seem insignificant, but ignoring them can drain motivation and stifle creativity. So, what happens when we start celebrating them instead? Some of the most successful companies already do, and the results are nothing short of magical!

In this episode of Bippity Boppity Business, host Rita Richa is joined by Joel Zeff, a dynamic speaker, improvisational humorist, and author who’s been inspiring companies from Wells Fargo to Samsung and even the IRS since 1997. With his “TADA! philosophy”, you can start turning every day successes into increased collaboration, productivity, passion, and innovation.

Tune in and discover how incorporating the energy of play and celebration, akin to the flourish of a magician's "TADA!", can transform mundane workplace environments into vibrant hubs of creativity and wonder. 🪄✨

In this episode, Joel and Rita discuss:

• The TADA Philosophy: Discover how embracing the “TADA” mindset can boost workplace morale, motivation, and creativity.
• Improv for Business Success: Learn how improvisational techniques can enhance communication, teamwork, and adaptability in the workplace.
• From Journalism to Corporate Improv: Follow Joel Zeff’s journey from journalism graduate to sought-after corporate improv trainer and motivational speaker.
• The Power of Positivity in Leadership: Explore how a positive mindset can transform leadership, strengthen team dynamics, and drive business success.
• Play, Laughter & Productivity: How incorporating play and humor into the workplace can lead to greater engagement, innovation, and overall job satisfaction.

Magical Resources:

Buy “Make the Right Choice” by Joel Zeff: https://www.joelzeff.com/book

Tune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google! Leave a rating and review so we can keep making magic!

Do you wish to connect with our special guests?

• Visit Joel’s website: https://www.joelzeff.com
• Connect with Joel on LinkedIn: https://www.linkedin.com/in/joelzeff

Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player.

Connect with Rita:

• Visit her website: https://bippityboppitybiz.com
• Connect with her on LinkedIn: www.linkedin.com/in/ritaricha

Do you have a podcast you want to create, rebrand, or grow? Discover Rita’s podcast consulting company Reignite Media at https://reignitemedia.onepage.me. 

Bippity Boppity Business is not affiliated with the Walt Disney Company or brand. The content of this podcast is meant for educational purposes. Guests featured in Bippity Boppity Business are voicing personal thoughts and opinions and are not directly representing the Walt Disney World Company or brand.

Melissa’s career is a true tale of blending storytelling, data, and active listening to generate massive sales growth in businesses like Starbucks and Olive Garden. She’s worked her magic at KFC, revitalizing their Family Meals category and driving a $115.5 million revenue increase, and as SVP at Papa John’s, where her strategic campaigns led to record-breaking product launches and market expansion.

What we love most about Melissa is the commitment to her craft. She has the ability to craft compelling campaigns, achieve extraordinary growth, and turn your everyday average person into a loyal brand super fan. And THAT is magic!

Ready to get inspired, boost your sales, and create fans for life? Tune in to learn how! ✨

In this episode, Melissa and Rita discuss:

• The Beginning of Her Career: Melissa highlights her experience working at Disney, plus her stint in radio promotions.
• The Essence of Brand DNA: Discover how understanding and leveraging your brand’s unique DNA can help differentiate your business and ensure consistent growth, even when expanding to new locations.
• Top 3 Lessons on Brand Growth: Hear the challenging lessons Melissa has learned from growing brands like Starbucks, KFC, Papa John’s, and Olive Garden.
• Creating Brand Super Fans: Strategies and tips for creating and sustaining brand loyalty and motivating your customers to buy.
• Personalization of Marketing: Learn why it’s so powerful to personalize your sales touch points and speak to your audience like you know them (because you do!).
• Stuffed Storytime: Melissa shares the innovative origin story of Papa John’s stuffed crust, garlic sauce, and her other explosive product launches.

Stay tuned to hear how Melissa would help Tiana from Princess and The Frog grow her brand and expand her restaurant to new locations! 😋

Magical Resources:

• Book a discovery call with Melissa at Third Arm Consulting: https://www.getathirdarm.com
• Entreprenista: https://entreprenista.com

Tune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google! Leave a rating and review so we can keep making magic!

Do you wish to connect with our special guests?

• Connect with Melissa on LinkedIn: https://www.linkedin.com/in/melissa-richards-person-3rdarm

Connect with Rita:

• Visit her website: https://bippityboppitybiz.com
• Connect with her on LinkedIn: www.linkedin.com/in/ritaricha

Do you have a podcast you want to create, rebrand, or grow? Discover Rita’s podcast consulting company Reignite Media at https://reignitemedia.onepage.me. 

Bippity Boppity Business is not affiliated with the Walt Disney Company or brand. The content of this podcast is meant for educational purposes. Guests featured in Bippity Boppity Business are voicing personal thoughts and opinions and are not directly representing the Walt Disney World Company or brand.

From the vault of Bippity Boppity Business comes a never-before-seen interview with Christopher Keenan, former SVP of Global Content at Mattel. From whimsical childhood drawings to leading content strategies for iconic brands such as Barbie, Chris offers an enchanting glimpse into the art of balancing wonder and business.

Don’t just build a brand—tell a story that matters! Whether you're a creative or an entrepreneur, this episode will provide you with unique business strategies so you can succeed in the digital era! ✨

In this episode, Chris and Rita discuss:

• The Birth of Creativity: Discover Christopher's early artistic spark and how it defined his path in the entertainment industry.
• Bridging Education and Entertainment: Learn how teaching and storytelling align to inspire meaningful children's content.
• Balancing Creative and Business Goals: Insights on meeting company demands while maintaining creative integrity.
• Barbie’s Evolution as a Storytelling Icon: Hear how Barbie's character has adapted by engaging audiences through relatable and contemporary narratives.
• The Essence of Immersive Storytelling: How to create engaging content that turns consumers into superfans.
• Personal Growth in Creative Careers: Reflect on career-defining moments, challenges, and triumphs in Christopher's storytelling journey.
• Digital Innovation in Storytelling: Explore how Barbie's transition to digital platforms like vlogging continues to captivate and teach young audiences.
• Advice for Aspiring Storytellers: Tips on networking and standing out in creative fields with an authentic, unique voice.

Tune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google! Leave a rating and review so we can keep making magic!

Do you wish to connect with our special guests?

Connect with Christopher on LinkedIn: https://www.linkedin.com/in/christopher-keenan-0a1b821

Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player.

Connect with Rita:

Visit her website: https://bippityboppitybiz.com

Connect with her on LinkedIn: www.linkedin.com/in/ritaricha

Do you have a podcast you want to create, rebrand, or grow? Discover Rita’s podcast consulting company Reignite Media at https://reignitemedia.onepage.me.

Bippity Boppity Business is not affiliated with the Walt Disney Company or brand. The content of this podcast is meant for educational purposes. Guests featured in Bippity Boppity Business are voicing personal thoughts and opinions and are not directly representing the Walt Disney World Company or brand.

In this episode of Bippity Boppity Business, host Rita Richa is joined by Coach KBar Rivera, an inspiring business coach who has guided countless entrepreneurs on their path to success. With a dash of Disney magic, KBar shares her wisdom on finding purpose, building character, and embracing the hero's journey in your entrepreneurial endeavors.

Tune in for an enchanting discussion about the secrets of creating a successful business driven by passion and authenticity. Discover the magic that comes from understanding oneself, harnessing your strengths, and navigating challenges with a positive mindset.

Prepare to reignite your entrepreneurial journey and discover how to bring your unique spirit and superpowers into your business! 🍿✨

In this episode, KBar and Rita discuss:

• Finding Your Purpose: Learn how to discover your purpose in business by understanding how your brain works and identifying your strengths.
• The Hero's Journey: Explore the concept of the hero's journey and how it applies to your entrepreneurial path, with a fun Disney twist!
• Building Character Archetypes: Discover how to build your character archetypes to enhance your business storytelling and connect emotionally with your audience.
• Overcoming Self-Doubt: Understand why self-love and grace is essential for overcoming self-doubt in entrepreneurship.
• The Power of Stillness: Learn how stillness leads to greater clarity and better business decisions.
• Partnering for Success: Discover why building a team and a supportive community is crucial for entrepreneurial success.
• Embracing Your Superpowers: Understand how to leverage your unique strengths and turn perceived weaknesses into superpowers.
• Choosing Love Over Fear: KBar shares how curiosity and love can be the antidote to fear and guide you through any challenge.

Stay tuned for our delightful Rapid Fire Questions segment, where KBar reveals her favorite Disney park, her excitement about her daughter's first Disney trip, and more fun insights!

Tune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google! Leave a rating and review so we can keep making magic!

Do you wish to connect with our special guests?

Visit KBar’s website: https://www.coachkbar.com

Connect with KBar on LinkedIn: https://www.linkedin.com/in/karen-rivera-coach-kbar

Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player.

Connect with Rita:

Visit her website: https://bippityboppitybiz.com

Connect with her on LinkedIn: www.linkedin.com/in/ritaricha

Do you have a podcast you want to create, rebrand, or grow? Discover Rita’s podcast consulting company Reignite Media at https://reignitemedia.onepage.me. 

Bippity Boppity Business is not affiliated with the Walt Disney Company or brand. The content of this podcast is meant for educational purposes. Guests featured in Bippity Boppity Business are voicing personal thoughts and opinions and are not directly representing the Walt Disney World Company or brand.

Join us for a special episode of Bippity Boppity Business (recorded live from PodFest!) with Disney experts, Lou Mongello and Michele Schwartz!

Lou Mongello is a former attorney who transformed his passion for Disney into a thriving multi-platform brand, including the iconic WDW Radio Disney Podcast. Michele Schwartz is a former Disney Cast Member and Founder of Makin’ Memories Travel, an upscale, boutique travel agency specializing in making dream vacations come true.

Together, they offer magical insights on Disney’s branding tactics and how you can apply them to your business’s content strategy. Whether it’s through immersive storytelling, attention to detail, or emotional connection, we hope this conversation inspires you to infuse a bit more immersive magic into your brand.

Plus… stay tuned to hear about Michele’s role in the first-ever Disney wedding! ✨

In this episode, Mike and Rita discuss:

• Consistency in Content Creation: Finding ways to create content consistently and sustainably.
• Social Media Strategy: Why storytelling is the #1 driver of success on social media for Michele’s business.
• Becoming a Disney Cast Member: Michele’s experience growing into a permanent Disney Cast Member position and how it evolved into a career in luxury events and travel.
• Immersive Customer Experiences: How to replicate Disney’s immersiveness into your business’s customer experiences.
• Attention to Detail: How small details can transform a business event, strategy, project, and more.
• Staying on Brand: The power of figuring out your brand voice, committing to it, and embodying it.
• Caring at Scale: How to connect to each customer as a unique individual, whether it’s through a podcast or a short-form video.

Tune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google! Leave a rating and review so we can keep making magic!

Do you wish to connect with our special guests?

• Visit Lou’s website and podcast: https://www.wdwradio.com
• Connect on LinkedIn: https://www.linkedin.com/in/loumongello
• Follow on Instagram: https://www.instagram.com/loumongello
• Follow on X: https://x.com/loumongello
• Learn More About His Conference for Business Leaders: https://www.loumongello.com/momentum/

• Visit Michele’s website: https://makinmemoriestravel.co
• Check out Michele’s podcast: https://jetsettingwithme.buzzsprout.com/
• Connect on LinkedIn: https://www.linkedin.com/in/micheleschwartz
• Follow on Instagram: https://www.instagram.com/jetsettingwithmichele
• Connect on Facebook: https://www.facebook.com/WeMakeTravelMemories

HUGE Thanks to Bridget Coleman for Capturing Video and Photo for this magical shoot. 
Check our her LinkedIn here: https://www.linkedin.com/in/bridget-lynn-coleman

Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player.

Connect with Rita:

Visit her website: https://bippityboppitybiz.com

Connect with her on LinkedIn: www.linkedin.com/in/ritaricha

Do you have a podcast you want to create, rebrand, or grow? Discover Rita’s podcast consulting company Reignite Media at https://reignitemedia.onepage.me.

Bippity Boppity Business is not affiliated with the Walt Disney Company or brand. The content of this podcast is meant for educational purposes.  Guests featured in Bippity Boppity Business are voicing personal thoughts and opinions and are not directly representing the Walt Disney World Company or brand.

This setback became a turning point, motivating Disney to create Mickey Mouse, which ultimately launched his global empire. In 2006, Disney regained the rights to Oswald, bringing his early story full circle.

So, what does this mean for your business?

Your ideas, or Intellectual Property (IP), need to be protected. Like Walt, you never know when your next business idea will be your million dollar ticket to success.

Trademarks are an aspect of business that entrepreneurs don’t consider as seriously as they should. Trademarking your brand not only builds strong brand identity, it also prevents other people from claiming your brand as their own. 👀

Is your business protected? Does your business need to be trademarked? YES! Let’s explore why, how, when, and everything in between.

In this episode of Bippity Boppity Business, we’re joined by Andrei Mincov, a copyright and IP lawyer turned Founder & CEO of Trademark Factory. Andrei helps growth-minded entrepreneurs turn their dreams, hopes, and pride around their brands into certainty - helping them trademark their company names, taglines, logos, and the names of their products and services.

If you want to learn more about what makes intellectual property so magical and essential to your business success, this one’s for you! ✨And don’t miss our “Disney Rapid Fire Round” to hear what Andrei would ask Walt Disney on a coffee date. ☕

In this episode, Andrei and Rita discuss:

• Business is Personal: Andrei shares how experiencing his father’s music being stolen by Samsung fueled his passion and empathy for helping others.
• Persistence Will Lead to Success: The ability to try your hardest to build something great is the foundation of a successful business.
• IP is KEY: Why your brand doesn’t exist unless you legally own the rights to it.
• When to Trademark Your Brand: Andrei reveals the easiest and best time to trademark your business + Disney and Apple stories to prove it.
• Steps to Trademarking Your Brand: The first steps you should take to establish and protect your business(es).
• What Can/Should I Trademark?: 3 questions to ask yourself to figure it out!
• PLUS: How many trademarks does Disney have?

Magical Resources:

• Watch/Listen to Rita’s Hawaii episode: https://bit.ly/47UWJcI
• Rich Dad Poor Dad by Robert Kiyosaki: https://www.amazon.com/Rich-Dad-Poor-Teach-Middle/dp/1612680194

Tune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google! Leave a rating and review so we can keep making magic!

Do you wish to connect with our special guests?

• Visit Andrei’s website: https://trademarkfactory.com
• Connect on LinkedIn: https://www.linkedin.com/in/andreimincov
• Subscribe & learn more on YouTube: https://www.youtube.com/@trademarkfactory

Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player.

Connect with Rita:

Visit her website: https://bippityboppitybiz.com

Connect with her on LinkedIn: www.linkedin.com/in/ritaricha

Do you have a podcast you want to create, rebrand, or grow? Discover Rita’s podcast consulting company Reignite Media at https://reignitemedia.onepage.me.

Bippity Boppity Business is not affiliated with the Walt Disney Company or brand. The content of this podcast is meant for educational purposes. Guests featured in Bippity Boppity Business are voicing personal thoughts and opinions and are not directly representing the Walt Disney World Company or brand.

As the CEO of Proven Chaos, and Host of Best Places to Lead, Jerry helps leaders break out of their shell, align with their values, navigate chaos with confidence, and create a compelling company that makes a positive impact on the world.

Stop being an Eeyore and step into the “Infinity and Beyond” Buzz Lightyear mentality you’re meant to have ! Join us in this episode of Bippity Boppity Business to learn Jerry’s mindful and impactful approach to leadership.

Strap on your leadership jetpack and get ready to take your leadership "to infinity and beyond!" 🚀✨

In this episode, Jerry and Rita discuss:

• Discovering Your Core Values: Discern your personal values from company values, then implement them for personal and business clarity.
• Infinite Growth Strategies: Blast through boundaries and explore ways to grow infinitely in your leadership role.
• The Art of Visionary Leadership: Uncover the secrets to envisioning the impossible and leading your team to infinity and beyond!
• Community is Everything: Why it’s vital for leaders to find safe spaces where to admit their struggles, connect with others, and find joy.
• Navigating Chaos: Learn to navigate through chaos in business, turning challenges into opportunities for interstellar success!
• Storytelling as a Leadership Skill: Why Jerry thinks storytelling is an underrated skill of leaders.
• Crafting a Buzz-Worthy Leadership Style: Discover the magical ingredients that make your leadership style truly buzz-worthy, igniting enthusiasm among your team members.

Stay tuned for our “Disney Rapid Fire Round” to hear what superpower Jerry would choose and what he would do with it for a day!

✨

Magical Resources:

Listen to Best Places to Lead with Jerry Macnamara: https://bestplacestolead.com

Tune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google! Leave a rating and review so we can keep making magic!

Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player.

Do you wish to connect with our special guest?

Visit Jerry’s website: https://provenchaos.com

Connect on LinkedIn: https://www.linkedin.com/in/jerrymacnamara

Connect with Rita:

Visit her website: https://bippityboppitybiz.com

Connect with her on LinkedIn: www.linkedin.com/in/ritaricha

Do you have a podcast you want to create, rebrand, or grow? Discover Rita’s podcast consulting company Reignite Media at https://reignitemedia.onepage.me. 

But guess what -- it doesn't have to be! 🔑

Today’s guest, Mike Simmons, recently unveiled what he calls The "Mary Poppins" Method - a way to visualize and refine your brand's "what", "who", and "why".

Mike Simmons is a Business Growth Keynote Speaker and Founder of Catalyst A.C.T.S where he helps businesses find clarity and make fearless decisions. 🌟

Join us in this episode of Bippity Boppity Business as Mike uses Rita’s business, Reignite Media, to demonstrate The "Mary Poppins" Method of solving business challenges step-by-step.

If you want to think differently and do differently, this strategy is for you! Whether you need help with goal setting, decision making, transformation, or revenue growth, tune in to add this magic problem-solving tool to your entrepreneurial toolbox. ☂️✨

In this episode, Mike and Rita discuss:

• Mike’s Approach to Business: Growing into the “sales is an act of service” mindset.
• The Mary Poppins Method: How to clarify your brand’s positioning and solve problems within your business.
• Finding Blindspots: The key to identifying blindspots before pitching solutions to your audience.
• Solving for Today vs. Solving for the Future: How to get your priorities straight and avoid wasting time when solving a problem.
• Planning Ahead: Why you need a deadline for problem-solving.
• Urgency in Sales: Should sales reps and problem-solvers create urgency around their solutions? (The answer may surprise you!)
• Retention After Sales: Tips for executing the work required after making a sale so you can retain your customers/clients.

✨

Magical Resources:

Watch this episode on YouTube: https://youtube.com/live/-iorFagpzjQ

Read Mike’s original Mary Poppins Method post on LinkedIn: https://bit.ly/3U7MhJB

Building a StoryBrand by Donald Miller: https://storybrand.com/building-a-storybrand-book

Tune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google! Leave a rating and review so we can keep making magic!

Do you wish to connect with our special guest?

Visit Mike’s website: https://www.findmycatalyst.com

LinkedIn: https://www.linkedin.com/in/mikesimmons

Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player.

Connect with Rita:

Visit her website: https://bippityboppitybiz.com

Connect with her on LinkedIn: www.linkedin.com/in/ritaricha

Do you have a podcast you want to create, rebrand, or grow? Discover Rita’s podcast consulting company Reignite Media at https://reignitemedia.onepage.me.

We see iconic brands like Disney do this extremely well, but more independent creators and B2B businesses are learning the power of brand and content strategy in being discoverable. 

So, what’s the secret sauce to standing out in the creator economy? How can we make sure your business gets discovered ASAP?

In this episode of Bippity Boppity Business, Vinnie Potestivo shares his secrets to discoverability. Vinnie is an Emmy-Winning Multimedia Brand Strategist, Advisor, and Talent Development Executive. Not to mention, he’s also a former MTV Producer!

Tune in as Rita and Vinnie have a magical discussion about: 

• Why sharing is the most powerful action on social media.
• Why media platforms are focusing more on centralized content.
• Big mistakes content creators make & How to avoid them.
• How to get discovered on social media.
• What do talent development executives look for in talent?
• The coolest lesson he learned from a casting (with BEYONCE).
• How to release unconscious bias and unlock growth opportunities in your creative work.
• How do you stay consistent and passionate about creating content?
• The Hidden Mickeys of Discoverability: Data, sustainable value, wonderment, and more!
• The benefits of listing your podcast on IMDb.
• Vinnie’s favorite types of collaborative content creation.
• How Vinnie got a Mousecar award.

Vinnie has some of the most forward-thinking and unique perspectives we’ve heard about brand strategy and talent. If you take his advice to heart, you and your brand might just find the next Hidden Mickey of Discoverability!

Be sure to stick around for our Disney Rapid Fire Questions segment! You definitely won’t want to miss Vinnie’s creative answers!

Tune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google! Leave a rating and review so we can keep making magic!

Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player.

Do you wish to connect with our special guest?

Visit Vinnie’s website: https://vpetalent.com

Connect on LinkedIn: https://www.linkedin.com/in/vinniepotestivo

Follow on Instagram: https://www.instagram.com/vinniepotestivo

Connect with Rita:

Visit her website: https://bippityboppitybiz.com

Connect with her on LinkedIn: www.linkedin.com/in/ritaricha

Join us in this episode of Bippity Boppity Business with Brian Biro, America’s #1 Breakthrough Speaker, to uncover the secrets to creating magical moments that lead to business success. With over 1,800 presentations spanning three decades, Brian has worked his magic on companies like Lockheed Martin and Starbucks, inspiring teams and individuals to achieve breakthrough results.

Brian’s philosophy is centered around the "Window of Opportunity" (WOO), where he helps leaders harness boundless energy, enthusiasm, and wisdom to inspire transformation. Just like Disney's timeless tales, his message transcends industries, empowering organizations to unlock their full potential.

Brian’s inspiring journey has brought him to stages around the world, including at the prestigious Disney Institute in Orlando. As the author of 16 books, including Beyond Success and Lessons from the Legends, Brian is one of the world’s top motivational and interactive speakers.

Tune in for a magical conversation where we explore leadership, transformation, and how to create unforgettable business moments inspired by the wonder of Disney. ✨

In this episode, Brian and Rita discuss:

• The Window of Opportunity (WOO): How to spot and seize moments of transformation in life and business.
• Infusing Disney Magic Into Leadership: The secrets to creating magical, lasting impacts on teams and customers, enabling them to grow and reach breakthroughs.
• 3 Controllables of Breakthrough Servant Leadership: Vision, Energizing/Engaging your team, and Building people, teams, and relationships.
• Blooming Through Adversity: How do I show up for my team while going through difficult times?
• The Key to Unlocking Leadership Energy: Brian shares the #1 question you should ask yourself DAILY to harness your power, purpose, and potential.
• Transformative Success: Brian’s unique strategies for igniting innovation and achieving breakthrough results in business.

Don’t miss out on Brian Biro’s wisdom, wonder, and motivation! Stay tuned for our Rapid Fire Round to hear what Disney character Brian would pick to be his speaking sidekick!

✨

Magical Resources:

Watch this episode on YouTube: https://youtube.com/live/7TowlqkBjko

Shop Brian Biro’s books: https://www.amazon.com/stores/author/B001K8YPHK

Think and Grow Rich by Napoleon Hill: https://www.amazon.com/Think-Grow-Rich-Landmark-Bestseller/dp/1585424331

Tune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google! Leave a rating and review so we can keep making magic!

Do you wish to connect with our special guest?

Visit Brian’s website: https://www.brianbiro.com

LinkedIn: https://www.linkedin.com/in/brianbiro

Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player.

Connect with Rita:

Visit her website: https://bippityboppitybiz.com

Connect with her on LinkedIn: www.linkedin.com/in/ritaricha

Do you have a podcast you want to create, rebrand, or grow? Discover Rita’s podcast consulting company Reignite Media at https://reignitemedia.onepage.me.

Join us in this episode of Bippity Boppity Business with Summer Jelinek, an international keynote speaker, author, and trainer with 20+ years of leadership experience, including at Walt Disney World and The Disney Institute.

Summer’s method of infusing magic into leaders, their organizations, and their events is based around her M.A.G.I.C. Model… Manage. Align. Galvanize. Inspire. Control.

From theme park leaders to senior sales and marketing executives, Summer has inspired countless business leaders to push the boundary on innovation, creativity, organization, authenticity, and above all - success!

Tune in to give your leadership a bippity boppity boost of magic! ✨

In this episode, Summer breaks down her M.A.G.I.C. Leadership Model:

• Manage Yourself First: Understanding your style of leadership (your strengths, weaknesses, and opportunities). 
• Align Your Purpose: Why are you doing what you’re doing? Why does it matter? How does your personal purpose align with your company’s purpose?
• Galvanize Your Employees: How to hold people accountable effectively.
• Inspire Yourself and Others: Showing up for and listening to your employees is inspiring, but you must also find inspiration within yourself.
• Control Your Chaos: Knowing how to control the controllable chaos so you can be more efficient when curve balls come your way.

PLUS…

• What’s the difference between an assertive leader and a collaborative leader?
• What makes somebody an impactful leader?
• Best communication tips for leaders.
• How to create a business that can run itself.
• The key to making sure your employees and customers feel heard and respected.
• Leadership tips for staying calm during chaos.
• Advice on navigating fears and uncertainties around change.
• Should I let an employee go if they aren't a culture fit?
• What to do when trust has been broken between managers and leaders.

Stay tuned for our Rapid Fire Round to hear her favorite Disney encounter she’s ever had! (spoiler: It was with a villain!)

Magical Resources:

Watch this episode on YouTube: https://www.youtube.com/watch?v=qUg1M_mV7eo

“Unlocking the Magic of Leadership” by Summer Jelinek: https://www.amazon.com/Unlocking-Magic-Leadership-Yourself-Extraordinary/dp/B0CV88X7NW

“The Ride of a Lifetime” by Bob Iger: https://www.amazon.com/Ride-Lifetime-Lessons-Learned-Company/dp/0399592091

Tune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google! Leave a rating and review so we can keep making magic!

Do you wish to connect with our special guest?

Visit Summer’s website: https://summerjelinek.com

Subscribe for weekly videos & 3 FREE chapters of her book: https://unlockingthemagicofleadership.com/myf

Instagram: https://www.instagram.com/summerjelinek

LinkedIn: https://www.linkedin.com/in/summerjelinek

Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player.

Connect with Rita:

Visit her website: https://bippityboppitybiz.com

Connect with her on LinkedIn: www.linkedin.com/in/ritaricha

Do you have a podcast you want to create, rebrand, or grow? Discover Rita’s podcast consulting company Reignite Media at https://reignitemedia.onepage.me.

Join us in this episode of Bippity Boppity Business with Lauren Gaggioli, an Organic Content Strategy Consultant and SEO Coach for digital entrepreneurs. Lauren is a true expert in this field and can teach you how to leverage the power of search engine optimization to boost your podcast's visibility and reach a wider audience.

As the host of The Digital Entrepreneur’s Toolkit, she also practices what she preaches!

Lauren has had an amazing business journey. From founding a boutique in-home tutoring company to becoming a successful online solopreneur, and growing her brand -- all thanks to "Uncle Google"! 😉

Don't miss out on this opportunity to learn the magic of SEO for your business podcast! ✨

In this episode, Lauren and Rita discuss:

• Disney Storytelling & Community Building: How Disney uses storytelling to build community through memorable experiences.
• From Theater Kid to Marketing Master: Lauren’s journey from tutoring to digital entrepreneurship.
• Becoming Good Friends With Google: SEO tips for growing your business, building your email list, and more.
• Knowing Your Ideal Customer: Lauren shares the powerful benefits of figuring out your ideal customer avatar.
• The Secret to Keyword Success: Tips and tools for finding and using the best SEO keywords for your business.
• Podcasting SEO: How to optimize your podcast as a strategic marketing tool.
• What to Know About Building a Website: Lauren’s expert insights on why it’s vital to have a website, which host to use, and how to optimize it.
• AI & SEO: Lauren shares best practices for using AI to boost your SEO & Why you shouldn’t use chatGPT for SEO keyword research.

Magical SEO Resources:

• Ahrefs: https://ahrefs.com
• Mangools: https://mangools.com
• The Ultimate Guide to On-Page SEO in 2024: https://bit.ly/3Z948D1
• What Is A Good Keyword Search Volume?: https://laurengaggioli.com/seo-principles/good-keyword-search-volume
• Google Search Console: https://search.google.com/search-console/about

Tune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google! Leave a rating and review so we can keep making magic!

Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player.

Do you wish to connect with our special guest?

Visit Lauren’s website: https://laurengaggioli.com

Join her Online Mastermind for Entrepreneurs: https://laurengaggioli.com/mastermind

Take the Organic Marketing Ecosystem Course + 2 months in her Accountability Program: https://laurengaggioli.com/courses/organic-marketing-ecosystem

Listen to The Digital Entrepreneur’s Toolkit Podcast: https://laurengaggioli.com/digital-entrepreneurs-toolkit-podcast

Instagram: https://www.instagram.com/laurengaggioli

LinkedIn: https://www.linkedin.com/in/laurengaggioli

Connect with Rita:

Visit her website: https://bippityboppitybiz.com

Connect with her on LinkedIn: www.linkedin.com/in/ritaricha

Do you have a podcast you want to create, rebrand, or grow? Discover Rita’s podcast consulting company Reignite Media at https://reignitemedia.onepage.me.

This week’s flavor-packed episode of Bippity Boppity Business features Dennis Chan, a renowned chef, cookbook author, and restaurateur. Dennis is an expert at blending Disney magic, business, and culinary mastery to create one-of-a-kind customer experiences.

His journey with Disney began as a VIP tour guide at Walt Disney World, where he led stars like Martha Stewart, Wolfgang Puck, Tyra Banks, and Mariah Carey. His passion eventually took him to Disneyland in Taiwan, where he taught orientation, showcasing his rich, extensive history with the company.

Above all, his time at Disney gave him invaluable insights on how to create unforgettable guest experiences and create a legacy everyone will remember.

So grab a snack, take a seat at our table, and feast your ears upon the wondrous wisdom Dennis is serving up! ✨

In this episode, Dennis and Rita discuss:

• How Childhood Memories Inspire Us as Adults: Dennis’ favorite childhood memory cooking with his grandfather.
• Building an International Career: What inspired Dennis to work at Disney in Taipei, Taiwan (and how he got the job).
• The VIP Guest Experience: Strategies he used to customize VIP guest experiences at Disney and his restaurant, Blue Bamboo.
• Bridging the Gap: The differences between working at Disney Parks in America vs. Disney Parks in Asia.
• Simply Ming: Magical lessons Dennis learned about restaurant management and leadership from working with Chef Ming Tsai.
• The Vision for Blue Bamboo: How his vision and mission evolved since opening in 2005.
• Legacy, Longevity, and Innovation in Business: The secret to balancing innovation and tradition to continue your legacy.
• Building and Maintaining Community Around Your Business: Why it’s the most important thing you can do as a business owner.
• It’s Who You Know & How You Know Them: What the Culinary Institute of America taught him about networking and building the confidence to succeed.
• “Keep Moving Forward”: How Walt Disney and Dennis get through slow or challenging periods in business.

Tune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google! Leave a rating and review so we can keep making magic!

Listen to our episode with Lee Cockerell: https://bit.ly/3yOD8y2

Do you wish to connect with our special guest?

Visit Blue Bamboo: https://bluebamboojacksonville.com

YouTube: https://www.youtube.com/HipAsianComfortFood

LinkedIn: https://www.linkedin.com/in/dennischanbluebamboo

Check out Chef Dennis’ Books:
Hip Asian Comfort Food: https://bit.ly/3T0YXRY

Let’s Eat!: Blue Bamboo Recipes for Gatherings: https://bit.ly/3YRXUY8

Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player.

Connect with Rita:

Visit her website: https://bippityboppitybiz.com

Connect with her on LinkedIn: www.linkedin.com/in/ritaricha

Do you have a podcast you want to create, rebrand, or grow? Discover Rita’s podcast consulting company Reignite Media at https://reignitemedia.onepage.me.

In this episode of Bippity Boppity Business, Rita is joined by Beatrice Gutknecht, a brand strategy guru, entrepreneur, and host of The Art of Branding podcast. With a passion for breaking free from societal norms and finding unique voices, Beatrice guides us on a journey to uncover the secrets behind creating a brand that stands out.

Tune in as Beatrice talks about how to define your brand's voice, navigate the world of archetypes, and differentiate your business in a crowded market. By the end, you’ll be floating away with magical, yet practical steps to transform into your brand strategy.

In this episode, Beatrice and Rita discuss:

• The Importance of Differentiation: Learn why doing things differently and thinking "what could" instead of "should" is pivotal to making an impact.
• Identifying Your Audience: Insightful tips on how to identify who your ideal customers are (and aren't).
• Infusing Archetypes in Business: Discover how Cinderella's archetypes of innocence, simplicity, and relatability can shape your business messaging.
• Understanding Brand Values: Before diving into visual branding, understand why aligning your brand values and business operations is crucial.
• The Role of AI in Branding: Explore the integration of AI tools like chatGPT while maintaining originality and human touch in your content.
• Client Archetypes: Insights on the personas of technical engineers, financial types, and creatives, and how to cater to each.
• Real-World Examples: Learn from brands like Apple and Microsoft.
• Visual and Content Cohesiveness: The importance of aligning visual representation with your business goals and values.
• Scenario Case Study: Rita and Beatrice discuss a hypothetical rebranding strategy for Cinderella's software company. What they discover is pure magic!

Tune in and prepare to reignite your brand's voice and discover new ways to make your business stand out!

Do you wish to connect with our special guest?
LinkedIn: https://www.linkedin.com/in/beatricegutknecht
Website: https://www.badasserybyb.com
Instagram: @badasserybyb
YouTube: Badassery by Beatrice
Podcast: The Art of Branding
Newsletter: The Badass Mob

Tune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google! Leave a rating and review so we can keep making magic!

Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player.

Connect with Rita:

Visit her website: https://bippityboppitybiz.com

Connect with her on LinkedIn: www.linkedin.com/in/ritaricha

Do you have a podcast you want to create, rebrand, or grow? Discover Rita’s podcast consulting company Reignite Media at https://reignitemedia.onepage.me. 

In this episode of Bippity Boppity Business, host Rita Richa is joined by Chris Thomes, an Emmy-Winning Creative Director, Marketing Executive & Producer with a passion for immersive experiences and digital storytelling. From building awe-inspiring experiences in Roblox to judging interactive Emmys, Chris brings us a wealth of knowledge with a sprinkle of Disney magic.

Tune in as Chris and Rita unravel the secrets behind Disney's branding success and how you can bring that same wonder and impact to your business. They explore the essence of storytelling, the future of immersive entertainment, and the art of infusing authentic storytelling into your business.

In this episode, Chris and Rita discuss:

- The Art of Storytelling & Branding: Discover how Disney's approach to storytelling and branding can be harnessed in your business to create memorable and impactful experiences.

- Bringing Wonder into Work: Chris shares how he uses imagination to build engaging experiences on platforms like Roblox.

- Immersive, Interactive Experiences: Learn about the trend towards participatory entertainment, like Disney's cutting-edge VR technology.

- Personal Journeys & Turning Points: Rita reflects on her own career as a podcast producer, while Chris discusses pivotal moments that shaped his identity as a producer.

- The Challenges of Remote Work: Explore how to maintain impactful communication and trust in a remote environment.

- Future of Entertainment & Social Spaces: Chris emphasizes the need for physical gathering spaces in the age of digital devices and social media, and his fascination with immersive environments like Sony's Meow Wolf.

- Timeless Disney Insights: Enjoy unheard of revelations about Disney, from the set design of Pirates of the Caribbean to the seamless blend of creativity and technology by Disney Imagineers.

- Authentic Storytelling & Business Purpose: Delve into the importance of authentic storytelling in business, addressing the balance between profitability and humanity, and Walt Disney's long-term vision.

Stay tuned for our hilarious Rapid Fire Questions segment where Chris reveals what Disney villain he would be as a CEO!

Don't miss out on this enchanting episode – prepare to reignite your love for storytelling and discover new ways to bring magic into your business! 🍿✨

Do you wish to connect with our special guest?

LinkedIn: https://www.linkedin.com/in/christhomes

Website: https://www.chris-thomes.com

Tune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google! Leave a rating and review so we can keep making magic!

Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player.

Connect with Rita:

Visit her website: https://bippityboppitybiz.com

Connect with her on LinkedIn: www.linkedin.com/in/ritaricha

Do you have a podcast you want to create, rebrand, or grow? Discover Rita’s podcast consulting company Reignite Media at https://reignitemedia.onepage.me.

In this episode, Bryan and I really dig into what it means to look beyond surface-level stuff and understand what truly motivates us. We talk about how vital self-acceptance is for finding genuine success and happiness. Bryan shares some powerful business and life lessons from his time at Disney's internet division- and more recently his current adventures in creating ventures like The Bovine Classic and Pedal Spin Studio.

- We also explore some fascinating topics, like how societal expectations can sometimes stifle our creativity and how stress can derail our productivity.

- Bryan's big on the idea that we should pursue what we love, rather than just chasing after money or trying to meet other people's expectations.

- He even shares a few cautionary tales about the dangers of entering partnerships without a strong sense of self.

As an executive coach, Bryan focuses on helping midlife creative business leaders transition from feeling stuck in the grind to becoming unstoppable through what he calls "mental muscle training." He offers some awesome tips on how to bring a sense of wonder and playfulness into our daily lives and work.

If you're ready to explore the power of self-awareness, authenticity, and creating meaningful experiences, you're going to love this episode.

It's packed with inspiring insights that can help you reignite your own journey toward fulfillment and success. So, don't miss out!
 

Do you wish to connect with our special guest?

LinkedIn: https://www.linkedin.com/in/bryanyates

Website: https://locomotivcoaching.com

Book your FREE Rut Strategy Chat to recharge your motivation: https://vipecal.com/30minute-clarity-session

Tune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google! Leave a rating and review so we can keep making magic!

Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player.

Connect with Rita:

Visit her website: https://bippityboppitybiz.com

Connect with her on LinkedIn: www.linkedin.com/in/ritaricha

Do you have a podcast you want to create, rebrand, or grow? Discover Rita’s podcast consulting company, Reignite Media. 

In this episode of Bippity Boppity Business, Rita explores the enchanting world of email marketing and community-building with the talented Paul Gowder. A true Star Wars aficionado and pioneer of live-streaming Powwows, Paul is the Owner and Founder of Powwows.com, the leading online community celebrating Native American arts and culture for the past 25 years.

Listen as Paul and Rita unravel the secrets behind Disney’s immersive magic and community engagement, shining light on how you too can sprinkle a dash of that same wonder into your own business strategies.

Whether you're a Disney enthusiast, a budding entrepreneur, or looking to enhance your email marketing game, this episode is overflowing with golden nuggets of wisdom and actionable tips. Tune in to reconnect with the whimsical magic of Disney while empowering your business to create meaningful and engaging experiences. 🍿✨🎢

In this episode, Paul and Rita discuss:

- Disney Analogies & Business Insights: Learn how to simplify complex business concepts using beloved Disney narratives, making them accessible and memorable.

- Tokyo DisneySea Dreaming: Share the excitement as Rita and Paul gush about their bucket-list destination—Tokyo DisneySea—and the possibility of a networking event there for Disney business adults.

- Email Marketing Mastery: Discover how Paul transformed his email marketing strategy with storytelling, driving significantly higher engagement from his audience.

- Empathy & Customer Connection: Explore how Disney’s culture of empathy and exceptional customer service can be infused into your business practices for lasting impact.

- From Hobby to Business: Be inspired by Paul’s journey from starting a community-driven Star Wars website to creating a lucrative, passion-fueled enterprise, all while leveraging email and website strategies over social media trends.

- Personal Disney Stories: Enjoy heartwarming personal anecdotes from both Rita and Paul about their Disney experiences, emphasizing the importance of family and connection outside of business.

Be sure to stick around for our Disney Rapid Fire Questions segment where Paul reveals his true Disney fandom and even offers a few creative suggestions for Disney!

Do you wish to connect with our special guest?

LinkedIn: https://www.linkedin.com/in/paul-gowder-5a67473b

Websites: https://www.paulgowder.com & https://www.powwows.com

Tune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google! Leave a rating and review so we can keep making magic!

Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player.

Connect with Rita:

Visit her website: https://bippityboppitybiz.com

Connect with her on LinkedIn: www.linkedin.com/in/ritaricha

Do you have a podcast you want to create, rebrand, or grow? Discover Rita’s podcast consulting company, Reignite Media. 

- Pivotal moments in her career 
- Building connections through brand stories 
- Overcoming fears and doubts in the transition to entrepreneurship 
- Navigating the rollercoaster of branding 
- The magic of visual and digital consistency in branding 
- Balancing personal and business branding with authenticity 
- Future trends in branding 
- Heartfelt advice for aspiring women entrepreneurs 

Key Moments:
 [00:00] Welcome to Bippity Boppity Business
 [00:24] Magical Marketing Lessons
 [01:07] Meet Emily Paulson
 [01:56] Disney-Themed Entrepreneurial Journey 
[02:43] Simba's Path to Entrepreneurship 
[05:26] The Leap into Entrepreneurship 
[07:50] Corporate Lessons in Branding 
[10:59] Crafting Emotional Connections [
16:33] Overcoming Branding Challenges 
[20:21] Positioning Your Brand for Success 
[29:17] The Importance of Personal Branding 
[29:42] Balancing Personal and Business Branding 
[30:24] Human Touch in Branding 
[31:11] The Role of Mascots in Branding 
[32:53] Client Stories and Emotional Connections 
[37:08] Trends in Branding for 2024 
[39:20] The Power of Consistency in Branding 
[43:00] Advice for Aspiring Entrepreneurs 
[46:16] Embracing Change and Resilience 
[53:33] Connecting with a Branding Expert Unlock the secrets to creating a brand that resonates deeply with your audience. 
 

Follow Emily Paulsen 
Website: Electric Collab:  https://www.electriccollab.com/ 
Instagram: @heyemilypaulsen :  https://www.electriccollab.com/ 
LinkedIn: Emily Paulsen https://www.linkedin.com/in/hey-emily-paulsen/

Tune in for an inspiring conversation filled with practical advice and a sprinkle of Disney magic! 

Be our guest- it IS live after all. 😀 

#Branding #Entrepreneurship #LiveInterview #DisneyMagic #BippityBoppityBusiness

Amy is a powerhouse in the tech and digital world, dedicated to empowering women and fostering thriving communities. With a stellar background as an award-winning Creative Director for brands like Ford, Pantene, and more, Amy brings a wealth of experience and inspiration.

In this episode, Amy shares her insights on: 
- Building passionate, engaged communities 
- Turning members into superfans 
-  Crafting captivating experiences 
- Delivering value that keeps members coming back

And as a Disney parks aficionado, Amy reveals how Disney’s magic influences her work!

Don’t miss out on this treasure trove of inspiration and practical tips. Tune in and get ready to sprinkle some pixie dust on your business community!

To learn more about our guest check out these links:
- Together Digital's Website here.
- Connect with Amy on LinkedIn here. 
- The "Illumniate" Conference here.

Why is this relevant to business? The branding, location, themes, and positioning of this movie can all be explored in your own business content... if you just look close enough.

Still not sold? Check out this first episode of our Disney Mini-Series, where I recorded on-location in Hawaii to break it all down, just for you! :)

P.S. If you like learning about content and branding for business through fun Disney movie deep dives and want more... subscribe to Bippity Boppity Business and stay tuned!

Frank has adopted many of Disney’s business principles to drive success in his company. His commitment to exceptional customer experiences has influenced countless other businesses to adopt his "Frank's way" approach, and he even coaches business owners on how to run a successful operation.

Buckle up and get ready to learn how to make your business, customers, and employees thrive, “Frank’s way”! In this episode of Bippity Boppity Business, Frank Scandura shares his favorite Disney-inspired customer service and leadership principles that can be applied to any business.

In this episode, we discuss:

- Key entrepreneurial mindsets that have shaped Frank’s journey in business.

- What it means to be an intentional leader.

- How to take care of your business so it’ll take care of you.

- Adapting your business to the rise of technology and staying ahead of the curve.

- The dangers of not having a business plan and vision.

- Disney’s customer service principles and practices that Frank uses to drive business success.

- Advice on how to encourage a positive company culture.

- Overcoming the fear of charging what you’re worth.

Remember, no company is perfect, but we are ever-growing. The moment we put our differences aside, talk to each other, and learn from each other, that’s when our growth really takes off.

Tune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google! Leave a rating and review so we can keep making magic!

Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player.

Connect with your host, Rita:

Visit her website: https://bippityboppitybiz.com

Connect with her on LinkedIn: www.linkedin.com/in/ritaricha

Connect with Frank Scandura @ Frank Scandura Business Coaching:

Visit his website & Book a coaching session: https://frankscandura.com

Email him: frank@frankscandura.com

Connect with him on LinkedIn: https://www.linkedin.com/in/frankscandura

Do you have a podcast you want to create, rebrand, or grow? Discover Rita’s podcast consulting and production company, Reignite Media.

This episode was produced and brought to you by Reignite Media.

With all the recent tech layoffs and rapid changes in customer expectations, what your business needs to focus on is a balance of: Where are we going? How are we going to get there? And how will we deliver a customer experience that retains more customers and boosts long-term ROI?

In this episode, we'll be teaching you how to apply Disney's magical approach to customer service to create a unique experience for your B2B SaaS clients. Our guest speaker is Doug Rabold, a Top 25 Thought Leader and CX Influencer and Strategist who has extensive knowledge of customer experience, service delivery, and experience management.

Tune in as Doug shares his magical insights on how B2B SaaS companies can improve their customer satisfaction, retention, and loyalty by applying Disney's customer service and experience strategies.

In this episode, Doug joins Rita to talk about:

• The key difference between customer service and customer experience.
• CX principles that will improve your customer satisfaction, retention, and loyalty.
• How customer expectations have changed since 2020 & How that influences your CX success.
• KPIs for measuring the success of your customer experience.
• Why you should never blame CX issues on the system or your policy (and what to do instead).

Are you ready to BE THE MAGIC?

Do you wish to connect with our special guest?

Connect with Doug Rabold on LinkedIn: https://www.linkedin.com/in/doug-rabold-itil-hdi

Tune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google! Leave a rating and review so we can keep making magic!

Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player.

Connect with Rita:

Visit her website: https://bippityboppitybiz.com

Connect with her on LinkedIn: www.linkedin.com/in/ritaricha

Do you have a podcast you want to grow? 

Discover Rita’s NEW podcast consulting & production company, Reignite Media: 

https://www.linkedin.com/company/reignite-media

Instead, your customer should be the hero of the journey. Your business exists because you are there to help them solve a problem, but you are merely the guide. You are Mushu, not Mulan. Genie, not Aladdin. Olaf, not Elsa. You’ll have your moments, but everything you do should be in service of your customer. 

In this episode of the Bippity Boppity Business, CAMM Media's founder and Co-Host of the Marketing Happy Hour Podcast, Cassie Tucker talks about the power of storytelling, leading with empathy, and maintaining a positive customer experience.

Cassie also gives us a crash course on the Storybrand Framework, demonstrates how she would rebrand Hades from the movie Hercules, and talks about why we all need to feel that we're part of something bigger than ourselves.

Rita Richa and Cassie have a magical discussion about:

• How we can apply the Hollywood storytelling formula to business
• Why the customer should be the hero of the story, not the brand
• Why your personal brand needs to align with who you are as a person 
• How Cassie would rebrand Hades from Hercules (1997)
• How to turn pain points into a selling point, creating a what-if scenario and making your customers feel like they need your solution as a business owner 
• How perception is important, but you also need to follow through on your promises and ensure that the experience is always positive 
• Why you and your team should know how to lead with empathy, even in distressing times 
• Why leadership needs to make their employees feel that they are part of the same higher purpose, story, and mission 
• Why people who started their careers in customer service often make excellent marketers 

Cassie's insights on marketing, storytelling, leadership, and empathy are especially helpful for smaller businesses and brands looking to establish themselves in their respective niches. Take a moment to process her insights to see how you can apply her advice to your own business and reach new levels of success! 

Tune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google! Leave a rating and review so we can keep making magic!

Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player.

Connect with Rita

Visit her website: https://bippityboppitybiz.com

Connect with her on LinkedIn: www.linkedin.com/in/ritaricha

Do you have a podcast you want to create, rebrand, or grow? Discover Rita’s NEW podcast consulting company, Reignite Media. Be sure to stick around for the Disney Rapid Fire Questions segment! You definitely won’t want to miss Dan’s creative answers!

Do you wish to connect with our special guest?

Connect with Cassie Tucker 

Cassie’s LinkedIn: https://www.linkedin.com/in/cassaundrapalmer/

Cassie’s Instagram: https://www.instagram.com/cassiejoytucker/

Cassie’s Website: https://cammmedia.com/

Cassie’s Podcast (Marketing Happy Hour): https://podcasts.apple.com/us/podcast/marketing-happy-hour/id1588397602

This episode is dedicated to future leaders, seasoned leaders, and the leadership advice that can take you from your first leadership role to your final.

Our guest is a former Director of The Disney Institute where she led on-stage facilitators and collaborated with leading organizations across the world on leadership, culture, and service. Prior to that, she worked for the opening team at Disney Cruise Line. With 25+ years of experience working with Disney, her wisdom is sure to rub off on you throughout this episode!

Listen in as Rita welcomes Michelle Baker, Co-Founder and CEO of Stoneledge Enrichment, to have a magical discussion about cultivating high-quality leadership, culture, and service in your business.

In this episode, Michelle and Rita discuss:

• How Michelle got started working at Disney & How her Disney career evolved into entrepreneurship.
• The power of networking in achieving your dream leadership position.
• Valuable leadership lessons learned from working in customer service/customer experience roles.
• How to inspire creativity and collaboration in your team.
• Self-care and personal development for leaders (or as Michelle calls it, “calming inner chaos”).
• Advice for future leaders and seasoned leaders.

Be sure to stick around for the Disney Rapid Fire Questions segment! You definitely won’t want to miss Michelle’s fantastic answers!

Do you wish to connect with our special guest?

Connect with Michelle on LinkedIn: https://www.linkedin.com/in/michellebakerkusala

Visit her website: https://stoneledgeenrichment.com

Tune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google! Leave a rating and review so we can keep making magic!

Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player.

Connect with Rita:

Visit her website: https://bippityboppitybiz.com

Connect with her on LinkedIn: www.linkedin.com/in/ritaricha

Do you have a podcast you want to grow? 

Discover Rita’s NEW podcast consulting & production company, Reignite Media: https://www.linkedin.com/company/reignite-media

It's about finding ways to infuse passion and wonder into their work to create memorable customer experiences. And it's about building relationships - with team members, customers, and the community. 

In this episode of Bippity Boppity Business, former VP of Magic Kingdom, Dan Cockerell, shares his insights on what it takes to be a successful business leader. 

He discusses the importance of having a common purpose, the power of storytelling, and the need to build relationships. 

Rita Richa [Our Host] and Dan have a magical discussion about: 

•Why Dan Cockerell believes that having a common purpose is important for keeping a culture together.

• How hiring the right people, training them well, and treating them with respect is key to being a successful leader.

• The reason Disney uses storytelling to connect with their audience and inspire them to take action AND is something that businesses of all sizes can adapt to fit their own needs 

• Stories are memorable, and by sharing them, businesses can create an emotional connection with their customers

•Leaders should encourage their team to find ways to infuse passion and wonder into their work to create memorable experiences for customers- by involving the team in the creation process and being open-minded to new ideas.

• How leaders can make a difference by respecting and valuing diversity among team members, listening to everyone's point of view, and giving them a chance to express themselves candidly.

• What to do to create a super fan of your business, service or product. [Hint: you need both consistency (the science) as well as an emotional connection (the art).]

Dan’s advice is timely and relevant for business leaders of all sizes. By following his advice, you can create a culture of excellence in your organization and inspire your team to reach new levels of success!

Tune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google! Leave a rating and review so we can keep making magic!

Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player.

Connect with Rita:

Visit her website: https://bippityboppitybiz.com

Connect with her on LinkedIn: www.linkedin.com/in/ritaricha

Do you have a podcast you want to create, rebrand, or grow? Discover Rita’s NEW podcast consulting company, Reignite Media. Be sure to stick around for the Disney Rapid Fire Questions segment! You definitely won’t want to miss Dan’s creative answers!

Do you wish to connect with our special guest?

Connect with Dan Cockerell @ Cockerell Consulting:

Dan’s LinkedIn: https://www.linkedin.com/in/dancockerell/

Dan’s Instagram: https://www.instagram.com/dancockerell/

Dan’s Website: https://dancockerell.com/

Dan’s Email: Dan@Cockerellconsulting.com

A veteran of Walt Disney Imagineering, he has led diverse concept, design and construction projects from hundreds of millions to multiple billions of dollars in a wide variety of experience types all over the world. 

The requirements for theme parks, hotels and attractions are different than retail, dining, entertainment and cruise ships, however, he applies the same story-based approach to connect the brand to the consumer in lasting ways. 

Disney is synonymous with family entertainment, and their parks reflect that commitment to quality. 

Whether it's the care taken to create an immersive environment or the focus on customer service, Disney sets the standard for the themed entertainment industry. 

For Theron, it's all about creating an emotional connection between the brand and the customer. 

That's what innovative design is all about. It's not just about making something look pretty; it's about creating an experience that will stay with people long after they've left your park or attraction. When done right, that connection can last a lifetime.

On this episode of Bippity Boppity Business our host, Rita Richa and guestTheron Skees, Owner and CCO @ The Designer's Creative Studio, discuss:

• Storytelling in business, inspired by Disney
• How to connect your brand to an audience 
• Excellent CX, infusing wonder in the work and experience
• How to continually create/innovate in a saturated market/ building selling experiences 

Want to learn more about the magic of branding behind the scenes to apply to YOUR business? If yes, then this episode is for you!

Be sure to stick around for the Disney Rapid Fire Questions segment! You definitely won’t want to miss Adam's creative answers!

Do you wish to connect with our special guest?

Connect with Theron Skees @: https://linktr.ee/designers.creative.studio 

Theron's LinkedIn: https://www.linkedin.com/in/theronskees/  

Website: https://www.designerscreativestudio.com/

Tune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google! [Leave a rating and review so we can keep making magic! ;)]

Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player.

Have guest ideas or would like to be interviewed?

Connect with Rita:

Visit her website: https://bippityboppitybiz.com

Connect with her on LinkedIn: www.linkedin.com/in/ritaricha 
Email: contact@bippityboppitybusiness.com

Do you have a podcast you want to create, rebrand, or grow? Discover Rita’s NEW podcast consulting company, Reignite Media. 

This episode of Bippity Boppity Business was produced by Reignite Media. 

A wise man once said, if you’re facing a fork in the road, trying to figure out which way to go, pick the passionate option and put it all on the line. That wise man is actually our guest today, Dr. Jeffrey Barnes!

Listen in as Rita welcomes Dr. Jeffrey Barnes, best-selling author and world-renowned Disney keynote speaker, to have a magical discussion about the most powerful lessons learned from Walt Disney’s life and career.

In this episode, Rita and Jeffrey discuss:

• How Walt Disney became an iconic businessman.
• Why you need to take risks in business and go ALL IN.
• Innovative technology and business strategies Walt Disney used to market and grow his theme parks.
• How to truly believe in your wild ideas and see them come to fruition.
• Why Walt’s older brother, Roy Disney, is a forgotten hero.
• The powerful role of storytelling in business.
• The unspoken key to great storytelling.

Be sure to stick around for the Disney Rapid Fire Questions segment! You won’t want to miss Jeffrey’s answers!

Do you wish to connect with our special guest?

Visit Jeffrey’s website: https://thewisdomofwalt.com

Connect with him on LinkedIn: https://www.linkedin.com/in/jeffrey-a-barnes-a18055106

Follow him on Instagram: https://www.instagram.com/drdisneyland

Follow him on TikTok: https://www.tiktok.com/@drdisneyland

Connect with him on Facebook: https://www.facebook.com/thewisdomofwalt

Check out Dr. Jeffrey Barnes’s books: https://thewisdomofwalt.com/books

Email him: jeff@thewisdomofwalt.com

Tune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google! Leave a rating and review so we can keep making magic!

Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player.

Connect with Rita:

Visit her website: https://bippityboppitybiz.com

Connect with her on LinkedIn: www.linkedin.com/in/ritaricha

Do you have a podcast you want to grow? 

Discover Rita’s NEW podcast consulting & production company, Reignite Media: 

https://www.linkedin.com/company/reignite-media

“Wonder” is defined as a feeling of surprise mingled with admiration, caused my something beautiful, unexpected, unfamiliar, or inexplicable. Here at Bippity Boppity Business, we believe that if you can hold onto the feelings of wonder you once experienced in childhood, you’ll be more likely to create something meaningful and impactful as an adult.

Having started his animation career for the Walt Disney Studios, this week’s guest has a unique background of infusing wonder into his work. 

Listen in as Rita welcomes Saul Blinkoff, legendary animator and filmmaker, to have a magical discussion about the power of wonderment in business and the skills/mindsets you need to pursue your most wondrous ideas.

In this episode, Saul and Rita discuss:

• How Saul became an animator and filmmaker for Disney, Netflix, MTV, and more.
• How to infuse a sense of wonder in your art or business.
• The secret to being confident in your career and achieving the “impossible”.
• How to turn your weaknesses into your strengths.
• Saul’s best advice for aspiring animators, entrepreneurs, and creators of all kinds.
• The #1 thing you need to be a successful leader, according to Saul Blinkoff.

Be sure to stick around for the Disney Rapid Fire Questions segment! You won’t want to miss Saul’s wondrous answers!

Do you wish to connect with our special guest?

Visit Saul’s website & listen to the Life of Awesome Podcast: http://www.saulblinkoff.com

Follow him on Instagram: https://www.instagram.com/saul.blinkoff

Tune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google! Leave a rating and review so we can keep making magic!

Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player.

Connect with Rita:

Visit her website: https://bippityboppitybiz.com

Connect with her on LinkedIn: www.linkedin.com/in/ritaricha

Do you have a podcast you want to grow? 

Discover Rita’s NEW podcast consulting & production company, Reignite Media: https://www.linkedin.com/company/reignite-media

In the book “Ride of A Lifetime,” former CEO Bob Iger recounts that many felt it was too risky, controversial, and almost impossible to successfully execute.Disney and Pixar were two very different companies, with clashing animation and culture ideals. 

Directed under Steve Jobs, Pixar’s creative team were the rebels of animation, innovating and producing work that was far beyond the time and what technology was capable of achieving. They had free range to create, with little to no “corporate red tape”. Pixar’s creative team was creating movie blockbuster hits like “Toy Story” that no one had ever seen before. 

Meanwhile, Disney was struggling to rank in the box office- the golden era of the 90’s movies was beginning to fade. At the same time, they had stakeholder expectations, intellectual property, and Walt’s legacy, for their creative team to maintain and consider. Innovation was welcomed, but the prospect of producing 3D animation, instead of hand drawn 2D, was not widely accepted. 

There was a lot of worry, from the Pixar team, that they would lose their creative edge, that they would become a corporate machine, that churned out product without any care or feeling. 

But Iger knew, in order to continue growing as a business, Disney had to merge with Pixar. Iger was aware of the potential cultural clash that would occur when their two very different organizations would come together. His team couldn’t only be the ones executing this culture change management. 

Disney was not only acquiring Pixar's team and outputs, they were also acquiring the values and culture of Pixar. They needed a specialist, a neutral third party, to help bring these two very different worlds of business together. 

Adam Kingl was brought on board as a business consultant and leadership expert to help with the transition and merger. By hiring someone like Kingl, who could help them navigate these waters, Pixar was able to maintain their creative spirit and continue to inspire others.

In this episode Rita Richa and Adam Kingl discuss:

- Ways business leaders can effectively navigate cultural change and people during a merger

- How culture directly correlates to business profitability and business success

- Strategies Adam implemented to insure Pixar and Disney’s cultural transition was a success

- The difference between scientific management and creative leadership

- Future of work and capitalism, how Disney is innovating in this space

- The magic ways to fulfill organizational and personal purpose.

Be sure to stick around for the Disney Rapid Fire Questions segment! You definitely won’t want to miss Adam's creative answers!

Do you wish to connect with our special guest?

Connect with Adam Kingl @:

Adam's LinkedIn: https://www.linkedin.com/in/htaha/

Website: https://www.youngandprofiting.com/

Check out Adam’s Book, “Next Generation Leadership: How To Ensure Young Talent Will Thrive With Your Organization” here: https://www.amazon.com/Next-Generation-Leadership-Ensure-Organization-ebook/dp/B07TD15SYL/ref=sr_1_1?keywords=adam+kingl&qid=1561900368&s=gateway&sr=8-1

Tune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google! Leave a rating and review so we can keep making magic!

Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player.

Have guest ideas or would like to be interviewed?

Connect with Rita:

Visit her website: https://bippityboppitybiz.com

Connect with her on LinkedIn: www.linkedin.com/in/ritaricha
Email: contact@bippityboppitybusiness.com

Do you have a podcast you want to create, rebrand, or grow? Discover Rita’s NEW podcast consulting company, Reignite Media. 

This episode of Bippity Boppity Business was produced by Reignite Media. 

 

She’s a HUGE fan of storytelling and loves coming up with creative ways of engaging audiences.

Katie Currens is the Host of One Spark stories and Chief Engagement Officer at One Spark Solutions. She specializes in providing "people-focused" empowering Innovative & empathetic leadership solutions.

Her motivation to explore wonders has contributed to her extensive knowledge through self-taught and formal education. In an effort to help create more equitable and inclusive experiences, she has completed several certificated courses on DEI in the workplace through the University of South Florida.

In this special feature virtual event they will discuss 3 things:

✨ How podcasting has helped us as entrepreneurs network with dream collaborators and clients
✨ Why podcasting is our favorite form of content creation for our business
✨ What most business leaders get wrong about podcasting when they first start out

If you are a business leader that is looking to infuse wonder, connection, and creativity in your work, this event is for you!

 

When we story-tell we don’t just create content, we create connection.  

And as a result, an amazing phenomenon occurs.  We start to gain super fans of our work that eventually turn into our super consumers. And Disney is a company that has properly executed this idea and profited from this content strategy ever its inception. 

As I started to think about the best person to explore this topic with, I immediately thought of Hala.

Why? 

Hala Taha is the founder and CEO of YAP Media, a social media and podcast marketing agency for top podcasters, celebrities and CEOs and more. Also dubbed the “The Podcast Princess,” Hala is the host of the Young and Profiting (YAP)  Podcast, frequently ranked as a #1 Education podcast and has interviewed star-studded guests from the likes of Matthew McConaughey, Deepak Chopra, Seth Godin and countless others. 

Hala started her career in radio production while in college at HOT97 on “The Angie Martinez Show.” Later, she launched an entertainment news blog site, “The Sorority of Hip Hop,” where she led an all-female team of 50 bloggers, she nearly snagged a reality TV show on MTV! 

She took a temporary exit from the entertainment industry to get an MBA and has 7 years of corporate marketing experience at HP and Disney Streaming Services. She started the Young and Profiting Podcast and YAP Media as a side hustle, scaling the business to 35+ employees before quitting her executive position at Disney to take the leap into entrepreneurship. 

YAP Media is now a premier social media and podcast production agency for CEOs, celebrities and top podcasters, with a dozen high-profile clients and nearly 60 employees. 

How?

She has mastered the art of story through her personal branding, marketing, and podcast, and she’s got over 150,000 super fans on LinkedIn to prove it!

In this episode, Hala and Rita discuss:

• Hala’s current business and podcast “YAP”
• Her thoughts  on how to turn super fans into super consumers
• Tips on podcast storytelling
• Her mindset on creating content with intent to serve your audience, not yourself
• How she pushed through constant rejections in her life and finally found success through podcasting and LinkedIn
• Personal Branding: From 0 -150,000+ Followers and a Six-Figure Business. How she went from rejections to success through her online side hustle. 
• Hala’s former experiences and how they have shapes her professional career then and now
• And Much More!

Be sure to stick around for the Disney Rapid Fire Questions segment! You definitely won’t want to miss Hala’s creative answers!

Do you wish to connect with our special guest?

Connect with Hala @ Young and Profiting:

Hala’s LinkedIn: https://www.linkedin.com/in/htaha/

Hala’s Instagram:https://www.instagram.com/yapwithhala/

Hala’s Twitter: https://twitter.com/yapwithhala

Clubhouse: https://www.clubhouse.com/@halataha

Website: https://www.youngandprofiting.com/

Text Hala: https://youngandprofiting.co/TextHala  or text “YAP” to 28046  

Tune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google! Leave a rating and review so we can keep making magic!

Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player.

Connect with Rita:

Visit her website: https://bippityboppitybiz.com

Connect with her on LinkedIn: www.linkedin.com/in/ritaricha

Do you have a podcast you want to create, rebrand, or grow? Discover Rita’s NEW podcast consulting company, Reignite Media. 

Though, many businesses struggle to convey the heart of their brand’s story through storytelling and immersive writing. Why is that? How can businesses organically create that Disney-level immersion factor? 

This week’s guest is going to illustrate how you can integrate storytelling and creative immersion through your marketing strategy, content creation, and creative process. Doing this will not only connect you with your target audience, but turn passive followers into super fans and then into super consumers.

Listen in as Rita welcomes Geoffrey Golden, an LA-based narrative designer and game creator, to have a magical discussion about immersive writing and storytelling for businesses.

In this episode, Geoffrey and Rita discuss:

• How Geoffrey’s love for The Muppets has influenced his career as a creator and designer.
• Tips and advice for business owners on telling their brand story authentically and creatively.
• How his email newsletter, Adventure Snack, became so successful.
• Walt Disney’s eccentric approaches to storytelling.
• How to start your business like a movie.
• Geoffrey’s creative process & “The Carpenter Mindset”
• Advice for aspiring creators, game designers, etc.

Be sure to stick around for the Disney Rapid Fire Questions segment! You won’t want to miss Geoffrey’s answers!

Do you wish to connect with our special guest?

Visit Geoffrey’s website: https://www.geoffreygolden.com

Follow him on Twitter: https://twitter.com/geoffreygolden

Sign up for Adventure Snack: https://adventuresnack.substack.com

Connect with Geoffrey on LinkedIn: https://www.linkedin.com/in/geoffreygolden

Be sure to hear every conversation about making magic in business on Apple Podcasts, Spotify, and Google!

Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player.

Created by Disney's "Imagineers," this cheat sheet of sorts forms the core principles behind a brand that has captivated the imaginations of generations.

This week's guest has spent the last 15 years using behavioral and consumer psychology to develop what she calls "meaningful marketing," and one of her major inspirations is Disney's story. 

Listen in as Rita welcomes Jennifer Clinehens, the founder of Choice Hacking and the author of the book of the same name. They dive into the psychological concepts behind Disney's vision, design, and execution of Disneyland that have created visitors for life. 

In this episode, Jennifer and Rita discuss:

• Jennifer's introduction to behavioral psychology.
• The Imagineers and Mickey's 10 Commandments:

1. Know your customer.

2. Wear your guest's shoes, a discussion on empathy.

3. Organize the flow of people and ideas. 

4. Create a weenie, a visual magnet, which ties to the concept of salience.

5. Communicate with visual literacy.

6. Avoid overload, applying simplicity theory to minimize cognitive load. 

7. Tell one story at a time.

8. Maintain identity and avoid contradiction. 

9. For every ounce of treatment, provide a ton of fun.

10. Keep it up.

Jennifer: "I've been using behavioral science and psychology to create again what I'm kind of calling meaningful marketing and customer experience. So this idea that, can we sort of get into people's brains? That sounds creepy, but you know what I mean? Kind of see through people's eyes, why do people do the things that they do even if they don't really know it themselves?"

Jennifer: "We don't create memories from every single moment of an experience. We create memories and opinions and beliefs and things about an experience based on only two points, and that would be the emotional peak, which can be good or bad, so it can be a trough of like a peak, and then the end of the experience."

Jennifer: "I think a really important one is number two, so wear your guest's shoes. Having empathy for customers, the people you're trying to welcome to a park or sell something to, regardless of what your business is. Just go out and pretend to be a customer. Just watch people. And you'd be shocked because, being somebody who's worked in a big company and also in big ad agencies, small ad agencies, working for a client or being a client, you'd just be shocked like people forget."

Be sure to stick around for the Disney Rapid Fire Questions segment! You wouldn't want to miss Jennifer's awesome answers!

Do you wish to connect with our special guest? 

Connect with Jennifer on LinkedIn: https://www.linkedin.com/in/jenclinehens/

Get her book Choice Hacking: How to use psychology and behavioral science to create an experience that sings: https://www.amazon.com/Choice-Hacking-psychology-behavioral-experience/dp/B08BV7JF2B

Visit her website: https://www.choicehacking.com/

Listen to her podcast, Choice Hacking: https://podcasts.apple.com/gb/podcast/choice-hacking/id1535389276

Subscribe to her YouTube: https://www.youtube.com/c/GrowLiketheGreatest

Tune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google! Leave a rating and review so we can keep making magic!

Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player.

Connect with Rita:

Visit her website: https://bippityboppitybiz.com

Connect with her on LinkedIn: www.linkedin.com/in/ritaricha

Do you have a podcast you want to grow? Discover Rita’s NEW podcast consulting & production company, Reignite Media: https://www.linkedin.com/company/reignite-media

Have you ever considered creating social media content for Disney or even becoming a Disney microinfluencer?

It’s not easy, but it’s definitely a dream job if you ask us!

This week’s guest is a former Content Creator & Social Media Manager for The Walt Disney Company. She has helped them rapidly grow their TikTok and Instagram presence in just a few months. Now, she has a media company that specializes in social media strategy and influencer partnerships.

Listen in as Rita welcomes Josephine Maida, a freelance writer, PR expert, microinfluencer, and Founder of Maida Media, to have a magical discussion about Disney content creation, transitioning from freelancing to entrepreneurship, and growing as a social media influencer.

In this episode, Josephine and Rita discuss:

• How Josephine got a job as a content creator and social media manager for The Walt Disney Company.
• What it’s like to be a Disney Intern & How to work your way up the career ladder at Disney.
• Is it difficult to get a job at Disney? How competitive is it?
• Skills and lessons learned from her Disney career & The power of networking in getting a job at Disney.
• What is a microinfluencer and how are they different from other content creators?
• How Josephine founded her own media company, Maida Media.
• Tops tips for getting brand deals as an influencer and growing your social media presence on TikTok and Instagram.
• Is blogging still relevant and lucrative?
• The importance of knowing when it’s time to find a new dream. 

Be sure to stick around for the Disney Rapid Fire Questions segment! You definitely won’t want to miss Josephine’s hilarious answers!

Do you wish to connect with our special guest?

Connect with Josephine on LinkedIn: www.linkedin.com/in/josephine-maida-she-her-50928393

Follow her on Instagram: www.instagram.com/josiemaida

Follow her on TikTok: www.tiktok.com/@josiemaida

Visit her website: www.maidamedia.com

Listen to her podcast, The Carousel Project: https://anchor.fm/thecarouselproject Email her: josie@maidamedia.com

Tune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google! Leave a rating and review so we can keep making magic!

Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player.

Connect with Rita:

Visit her website: https://bippityboppitybiz.com

Connect with her on LinkedIn: www.linkedin.com/in/ritaricha

Do you have a podcast you want to grow? Discover Rita’s NEW podcast consulting & production company, Reignite Media: https://www.linkedin.com/company/reignite-media

Cast members are trained to think questions like, "How can I serve this project? How can I serve my customer? How can I serve my team?"It all comes from the mission and "why" statement the Disney company lives and breathes by: "creating happiness for people of all ages everywhere,"Join us on this episode of Bippity Boppity Business as we speak to Katie Currens of One Spark Solutions about: ✨Her past experience as a Disney Cast Member ✨ Her magical three-pillar business theory: connect, create, and celebrate 🥳 ✨ How to explore and find professional purpose, in ourselves and in business 👩🏻‍💼  

 It just might spark ⚡️ some new ideas 💡 you can implement in your work today!"One little spark of inspiration is at the heart of all creation." 🐉 - Figment

Do you wish to connect with our special guest?Connect with Katie on LinkedIn: https://www.linkedin.com/in/katiecurrens/

Visit Katie's website: http://onesparksolutions.com/

Email her: katie@onesparksolutions.com

Tune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google! Leave a rating and review so we can keep making magic!

Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player.

Connect with our host Rita Richa :www.linkedin.com/in/ritaricha

It’s the “integrators” backstage that know how to bring their most innovative ideas to reality!Because as they say, “The show must go on!”

This week’s guest explains how she was able to execute some of the most complex of ideas and processes during her time at Disney.

As a Cast Member, she spearheaded Workforce Management and productivity for the Disney Sports and Recreation businesses, launched large-scale work such as bringing the Disney Service Basics to life at Walt Disney World, and many more areas of business behind the scenes…

Now, she consults leaders and entrepreneurs on how to fix, build, and grow their businesses to heights higher than Cinderella’s castle.

Listen in as Rita welcomes Heather Havey, former Disney Cast Member, and mastermind behind Heather Havey Consulting, to have a magical discussion about how leaders of all kinds can bring their ideas to reality.

In this episode, Heather and Rita discuss:

- Heather’s most magical and most challenging moments as a Disney cast member

- The tremendous impacts of 9/11 on Disney, its cast members, and its customers

- The power of empathy and a people-focused approach to customer relations

- Tips and tools for entrepreneurs and leaders in an ever-changing, tech-driven world

- Best practices for guest follow-ups and ensuring a positive customer experience + Disney’s method of “Discover and Recover”

- Skills learned at Disney and GE that have boosted Heather’s professional development

- What inspired Heather to shift to entrepreneurship and consulting

- The new technology system she designed and implemented at Disney that increased automation and trackable workflow while reducing design labor by 50%

- Differences between leaders and integrators & How they can successfully work together

Be sure to stick around for the Disney Rapid Fire Questions segment! You won’t want to miss Heather’s answers!

Do you wish to connect with our special guest?

Connect with Heather on LinkedIn: www.linkedin.com/in/heatherlhavey

Visit Heather’s website: www.heatherhaveyconsulting.com

Email her: heather@heatherhaveyconsulting.com

Tune in to every conversation about making magic in business on Apple Podcasts, Spotify, and Google! Leave a rating and review so we can keep making magic!

Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player.

Connect with Rita:

Visit her website: https://bippityboppitybiz.com

Connect with her on LinkedIn: www.linkedin.com/in/ritaricha

Disney-lovers know better than anyone that pin trading and collecting items is more than a hobby, it’s a lifestyle! So, capitalizing on the concept of products becoming collectibles and creating a cult-like following has caused some companies to grow wildly successful, including Loungefly.

If you’ve walked into a Hot Topic or a Disney store, you’ve likely seen Loungefly’s geeky backpacks. They’re not only adorable, but they’re big business for the leading pop-culture lifestyle brand, Funko. How do they achieve this kind of success? It’s an amazing combination of creativity, innovation, and a leader that encourages infusing wonder into every product design.

Listen in as we welcome Liz DeSilva, the Vice President of Creative at Loungefly and the innovative brain behind the accessories, and its extending brands Loungefly Apparel and Stitch Shoppe, to have a magical discussion about the creative process behind turning products into innovative collectibles, that turn customers into life-long fans.

In this episode, Liz and I discuss:

- Liz’s professional career: From girls’ clothing graphic designer to creative executive

- How to keep your team aligned with the mission and vision for your organization while working remotely

- The research and design process for a creative campaign

- How Loungefly’s creative process works & Liz’s role in it

- Business growth strategies they used to grow sales by 132% in 2021

- Upcoming Loungefly collections [SanRio Sweet Treats, Care Bears, E.T., Valentine's Day, Disney Princess Castle, & Disney Villains Scenes Collections] past & upcoming (Gaston) & Liz’s favorites from the past

Be sure to stick around for the Disney Rapid Fire Questions segment! You won’t want to miss Liz’s answers!

Want to learn more?

- Visit Loungefly’s website: www.loungefly.com

- Follow Loungefly on Instagram: www.instagram.com/loungefly

- Follow them on Twitter: www.twitter.com/Loungefly

- Follow them on TikTok: www.tiktok.com/@loungefly

- Connect with them on Facebook: www.facebook.com/shoploungefly

- Follow Stitch Shoppe by Loungefly on Instagram: www.instagram.com/stitchshoppebyloungefly

Be sure to hear every conversation about making magic in business on Apple Podcasts, Spotify, and Google!

Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player.This episode of Bippity Boppity Business was hosted by Rita Richa. 

Having held multiple different positions at Disney World over ten years, Caitlin Busscher knows a thing or two about how the skills learned through working at Disney can be applied to any career in any industry.

So, how do you become a great leader the Disney way? How do you achieve excellence in customer experience and team culture, regardless of what company you work for?

Listen in as I welcome Caitlin Busscher, former Walt Disney World Ambassador and Experience Development Manager, to have a magical discussion about what it takes to achieve excellence in customer service, hospitality, and company culture.

In this episode, Caitlin and I discuss:

- How Caitlin’s career at Disney has shaped her as a person & Skills she’s transferred from Disney to other careers.

- The power of taking risks in your career and going outside of your comfort zone professionally.

- Advice for pursuing a career abroad at Disney Paris, Tokyo, etc.

- How to stay organized, focused, and effective when solving business problems.

- Characteristics of magical managers and leaders & Why feedback is a gift.

A glimpse into what it’s like to be a Walt Disney World Ambassador.

Be sure to stick around for the Disney Rapid Fire Questions segment! You won’t want to miss Caitlin’s answers!

Do you wish to connect with our special guest?

Visit Caitlin’s website: www.caitwithoutborders.com

Connect with her on LinkedIn: www.linkedin.com/in/caitlinbusscher

Follow her on Instagram: www.instagram.com/caitoutdoors

Read her Q&A in Attractions Magazine: https://bit.ly/3FmmaEI

Read her Medium article “We Keep Moving Forward – Life After Disney”: https://bit.ly/3oGmrvB

Be sure to hear every conversation about making magic in business on Apple Podcasts, Spotify, and Google!

Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player.

Imagine a story you’ve created and developed over time being shown to thousands of people. Imagine them in absolute awe, falling in love with the characters and the storyline. That’s so incredible, it gives me goosebumps!

As a writer of both books and immersive experiences, Stacy Barton loves hearing, seeing, shaping, and sharing stories. She also values how stories come to life with an audience and how that experience impacts them, no matter what age they’re at.

So, what is it like to be a freelance writer that has worked with companies like Seaworld, Ringling Bros., and Disney? How does someone become a successful creative writer and storyteller?

Listen in as I welcome Stacy Barton, writer, and award-winning author, to have a magical discussion about impactful storytelling and connecting with your audience through immersive experiences the “Disney Way.”

In this episode, Stacy and I discuss:

- Stacy’s journey to becoming a writer for Disney, SeaWorld, Ringling Bros., and more!

- Tips for aspiring Disney writers.

- How to connect to your audience and speak to their heart in the age of digital pollution.

- The challenges and most fun parts of being a contracted writer or creative.

- What the collaborative creative process is like for Disney’s themed entertainment.

- Why is hope a theme people are searching for right now?

- The connection between business, marketing, and storytelling.

Be sure to stick around for the Disney Rapid Fire Questions segment! You won’t want to miss Stacy’s answers!

Do you wish to connect with our special guest?

Visit Stacy’s website: www.stacybarton.com

Connect with Stacy on LinkedIn: www.linkedin.com/in/stacy-barton-58b7997

Be sure to hear every conversation about making magic in business on Apple Podcasts, Spotify, and Google!

Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player.

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Bippity Boppity Business is not affiliated with the Walt Disney Company or brand. The content of this podcast is meant for educational purposes.  

Guests featured in Bippity Boppity Business are voicing personal thoughts and opinions and are not directly representing the Walt Disney World Company or brand.

From Dapper Day to Disneybounding, there are so many ways for Disney-loving adults (and kids, of course) to be creative, connect with one another, express themselves, and escape from the stressors of daily life.  

For Kristen Davis, being a content creator and designing unique, Disney-inspired garments are some of her favorite ways to express herself and her love for Disney. 

Curious to know what it’s like to be a Disney Instagram Influencer?  

Listen in as Rita Richa welcomes Kristen Davis, a Disney Instagram Influencer, to have a magical discussion about how she turns her visits to Disney into social media content magic. 

In this episode, Rita and Kristen discuss:

-Why the Disney community is so strong

-What is Dapper Day and what makes it special?

-The history of Disneybounding and pin trading

-Kristen’s love for fashion and creating one-of-a-kind, Disney-inspired dresses

-Tips for taking pictures at Disney, even if you’re alone

-Hacks for repurposing content on TikTok and Instagram Reels

-Advice on being an influencer and working with brands as an ambassador 

Be sure to stick around for the Disney Rapid Fire Questions segment! You won’t want to miss Kristen’s answers! 

Do you wish to connect with our special guest?

Follow Kristen on Instagram: www.instagram.com/kris.rainbows  

Follow her on TikTok: www.tiktok.com/@kris.rainbows  

Subscribe to her YouTube channel: https://bit.ly/3m0jd4J   

Be sure to hear every conversation about making magic in business on Apple Podcasts, Spotify… 

Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player.

With all the uncertainty, cancellations, and closures due to the pandemic, there’s no surprise that performers have struggled during 2020 and 2021.  

Alas, the show must go on!  

What does it take to be a professional performer, especially when auditions are highly competitive AND oftentimes virtual?  

Rita Richa welcomes Kelly Wolfe, Lead Performer at Legoland Florida Resort, to have a magical discussion that provides insight and advice for performers striving for success during a time where COVID is displacing many entertainment workers.  

In this episode, Rita and Kelly discuss:

- How to pursue performance as a career

- Overcoming imposter syndrome and anxiety during casting calls

- Tips for nailing your audition and standing out in the crowd

- Hacks for performing your best and caring for your voice

- Working as a performer at Legoland and Universal

- The impact of the COVID-19 pandemic on the performance industry

- Advice for auditioning virtually  

Be sure to stick around for the Disney Rapid Fire Questions segment! 

You won’t want to miss Kelly’s answers! 

Do you wish to connect with our special guest?

-Visit Kelly Wolfe’s website: www.officialkellywolfe.com 

-Follow her on Instagram: www.instagram.com/kwolfepack_  

Be sure to hear every conversation about making magic in business on Apple Podcasts, Spotify… 

Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player.

Being a leader and running a business isn’t all about the numbers or even your final product or service. It’s about the people and their experiences!

Have you ever been unsatisfied with a company’s customer service or product? Most likely, we all have! What really makes a company or leader shine and succeed, even in the face of an unhappy customer, is their ability to lead their team to greatness and provide outstanding customer experiences, time after time.

But how do you become a great leader while ensuring fantastic experiences for your customers?

Rita Richa welcomes Lee Cockerell. Lee is the former Executive Vice President of Operations for the WALT DISNEY WORLD® Resort, to have a magical discussion about how to approach leadership and world-class customer experience the “Disney” way.

In this episode, Rita and Lee discuss:

-Lee Cockerell’s experience working with Disney & His leadership style; the role of empathy, discipline, and trust in leadership

-How to maintain a low employee turnover

-How to keep your team aligned with the mission and vision of your organization

-Lee’s biggest challenges as a leader: Crisis management, recessions, & more, oh my!

-Incorporating inclusivity and accessibility into the customer experience

-How Disney pivoted during the COVID-19 pandemic & How to use technology to adapt to changes in the market

Lee recommends these professional development books:

-The Effective Executive by Peter Drucker

-The 7 Habits of Highly Effective People by Stephen R Covey

Lee Cockerell’s Best Selling Books:

-Creating Magic…10 Common Sense Leadership Strategies from a Life at Disney is now available in 21 languages, 

-The Customer Rules...The 39 Essential Rules for Delivering Sensational Service is currently available in 15 languages.

-Time Management Magic…How to Get More Done Every Day 

-Career Magic…How to Stay on Track to Achieve a Stellar Career

Be sure to stick around for the Disney Rapid Fire Questions segment! You won’t want to miss Lee’s answers!

Do you wish to connect with our special guest? Visit his website: www.leecockerell.com

Be sure to hear every conversation about making magic in business on Apple Podcasts, Spotify, and Google.

Listening on a desktop & can’t see the links? Just search for Bippity Boppity Business in your favorite podcast player.

Join us as we hear from Disney cast members, influencers, and enthusiasts as we uncover the secrets of what it takes "behind the scenes" to make Disney such a successful and well-loved brand!

Hosted by Rita Richa