<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:googleplay="http://www.google.com/schemas/play-podcasts/1.0" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:media="http://search.yahoo.com/mrss/" xmlns:podcast="https://podcastindex.org/namespace/1.0">
  <channel>
    <atom:link href="https://feeds.simplecast.com/_Xp007M5" rel="self" title="MP3 Audio" type="application/atom+xml"/>
    <atom:link href="https://simplecast.superfeedr.com" rel="hub" xmlns="http://www.w3.org/2005/Atom"/>
    <generator>https://simplecast.com</generator>
    <title>The #FOMOCreator Show</title>
    <description>A weekly show giving you advice on how you can create that buzz, that excitement, that fear of missing out (FOMO) for your business, your charity, your non-profit.</description>
    <copyright>2023-present</copyright>
    <language>en</language>
    <pubDate>Thu, 13 Feb 2025 16:00:00 +0000</pubDate>
    <lastBuildDate>Thu, 24 Sep 2026 10:58:12 +0000</lastBuildDate>
    <image>
      <link>https://www.youtube.com/channel/UC0M8mz49joxNHL9elXdmnOg</link>
      <title>The #FOMOCreator Show</title>
      <url>https://image.simplecastcdn.com/images/51778b17-1ca7-4e03-ae25-16a7a7a1a8a5/0a22f146-e330-425b-a005-ddac920185ca/3000x3000/c73a76cacc3cd5720e9a8f78987b99cb.png?aid=rss_feed</url>
    </image>
    <link>https://www.youtube.com/channel/UC0M8mz49joxNHL9elXdmnOg</link>
    <itunes:type>episodic</itunes:type>
    <itunes:summary>A weekly show giving you advice on how you can create that buzz, that excitement, that fear of missing out (FOMO) for your business, your charity, your non-profit.</itunes:summary>
    <itunes:author>May King Tsang</itunes:author>
    <itunes:explicit>false</itunes:explicit>
    <itunes:image href="https://image.simplecastcdn.com/images/51778b17-1ca7-4e03-ae25-16a7a7a1a8a5/0a22f146-e330-425b-a005-ddac920185ca/3000x3000/c73a76cacc3cd5720e9a8f78987b99cb.png?aid=rss_feed"/>
    <itunes:new-feed-url>https://feeds.simplecast.com/_Xp007M5</itunes:new-feed-url>
    <itunes:owner>
      <itunes:name>May King Tsang</itunes:name>
      <itunes:email>maykingfomo@gmail.com</itunes:email>
    </itunes:owner>
    <itunes:category text="Business">
      <itunes:category text="Marketing"/>
    </itunes:category>
    <item>
      <guid isPermaLink="false">9255420c-ce0a-11ef-bd63-9b2fd032e755</guid>
      <title>41 - How to create FOMO with your brand with Kate Hendry (Finbo Studio)</title>
      <description><![CDATA[<p><a href="https://www.youtube.com/hashtag/fomocreator">#FOMOCreator</a> Show - How to create FOMO with your brand featuring Kate Hendry from Finbo Studio.  Creating a brand for your business is instrumental for any business which is more than a logo and this is what we'll be discussing with the fabulous Kate Hendry today!</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 13 Feb 2025 16:00:00 +0000</pubDate>
      <author>maykingfomo@gmail.com (May King Tsang)</author>
      <link>https://www.youtube.com/channel/UC0M8mz49joxNHL9elXdmnOg</link>
      <content:encoded><![CDATA[<p><a href="https://www.youtube.com/hashtag/fomocreator">#FOMOCreator</a> Show - How to create FOMO with your brand featuring Kate Hendry from Finbo Studio.  Creating a brand for your business is instrumental for any business which is more than a logo and this is what we'll be discussing with the fabulous Kate Hendry today!</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
      <enclosure length="23190175" type="audio/mpeg" url="https://afp-974454-injected.calisto.simplecastaudio.com/51778b17-1ca7-4e03-ae25-16a7a7a1a8a5/episodes/47b250bc-449c-40d6-8f60-05d14b008a49/audio/128/default.mp3?aid=rss_feed&amp;awCollectionId=51778b17-1ca7-4e03-ae25-16a7a7a1a8a5&amp;awEpisodeId=47b250bc-449c-40d6-8f60-05d14b008a49&amp;feed=_Xp007M5"/>
      <itunes:title>41 - How to create FOMO with your brand with Kate Hendry (Finbo Studio)</itunes:title>
      <itunes:author>May King Tsang</itunes:author>
      <itunes:duration>00:24:09</itunes:duration>
      <itunes:summary>#FOMOCreator Show - How to create FOMO with your brand featuring Kate Hendry from Finbo Studio.  Creating a brand for your business is instrumental for any business which is more than a logo and this is what we&apos;ll be discussing with the fabulous Kate Hendry today!</itunes:summary>
      <itunes:subtitle>#FOMOCreator Show - How to create FOMO with your brand featuring Kate Hendry from Finbo Studio.  Creating a brand for your business is instrumental for any business which is more than a logo and this is what we&apos;ll be discussing with the fabulous Kate Hendry today!</itunes:subtitle>
      <itunes:explicit>false</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>11</itunes:episode>
    </item>
    <item>
      <guid isPermaLink="false">4b72b040-ce0a-11ef-8d53-2bd727d6455c</guid>
      <title>40 - How to create FOMO with Video feat. Matt Hughes</title>
      <description><![CDATA[<p>In this week's episode we are going to be talking to the self proclaimed King of Video himself, Matt Hughes who will be explaining how he creates FOMO for his business using the power of video. How it works for his business, and how it works for your business too. </p><p><br /></p><p>We'll also be talking about his up and coming conference: <a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqazhJRzI3VnRkVHZ3X1hDZkc2ejdsUU9pSnVrd3xBQ3Jtc0tuVnoxTUF5cVhwQXNnN2lPQm40MlVUS3d4MWlMUFMyeVppZkR5a3pneUI0WDhlTGdRM1AxRms3Z3ZkTlZiM0ZHOVVCSDhOUkR4MmlkZmF5ZEtpYlBnaFVDMXg3TVJzVnZ5QVlMVEpISWtZR3BMdkZnRQ&amp;q=https%3A%2F%2Ftubefest.live%2F&amp;v=W0VBYyHfs4s">https://tubefest.live</a> to help business owners i.e. content creators to get more productive with video.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 5 Feb 2025 15:21:00 +0000</pubDate>
      <author>maykingfomo@gmail.com (May King Tsang)</author>
      <link>https://www.youtube.com/channel/UC0M8mz49joxNHL9elXdmnOg</link>
      <content:encoded><![CDATA[<p>In this week's episode we are going to be talking to the self proclaimed King of Video himself, Matt Hughes who will be explaining how he creates FOMO for his business using the power of video. How it works for his business, and how it works for your business too. </p><p><br /></p><p>We'll also be talking about his up and coming conference: <a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqazhJRzI3VnRkVHZ3X1hDZkc2ejdsUU9pSnVrd3xBQ3Jtc0tuVnoxTUF5cVhwQXNnN2lPQm40MlVUS3d4MWlMUFMyeVppZkR5a3pneUI0WDhlTGdRM1AxRms3Z3ZkTlZiM0ZHOVVCSDhOUkR4MmlkZmF5ZEtpYlBnaFVDMXg3TVJzVnZ5QVlMVEpISWtZR3BMdkZnRQ&amp;q=https%3A%2F%2Ftubefest.live%2F&amp;v=W0VBYyHfs4s">https://tubefest.live</a> to help business owners i.e. content creators to get more productive with video.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
      <enclosure length="43775534" type="audio/mpeg" url="https://afp-974454-injected.calisto.simplecastaudio.com/51778b17-1ca7-4e03-ae25-16a7a7a1a8a5/episodes/ccf1cd72-9572-45c1-8f4b-1cdeacf38785/audio/128/default.mp3?aid=rss_feed&amp;awCollectionId=51778b17-1ca7-4e03-ae25-16a7a7a1a8a5&amp;awEpisodeId=ccf1cd72-9572-45c1-8f4b-1cdeacf38785&amp;feed=_Xp007M5"/>
      <itunes:title>40 - How to create FOMO with Video feat. Matt Hughes</itunes:title>
      <itunes:author>May King Tsang</itunes:author>
      <itunes:duration>00:45:35</itunes:duration>
      <itunes:summary>In this week&apos;s episode we are going to be talking to the self proclaimed King of Video himself, Matt Hughes who will be explaining how he creates FOMO for his business using the power of video. How it works for his business, and how it works for your business too. 

We&apos;ll also be talking about his up and coming conference: https://tubefest.live to help business owners i.e. content creators to get more productive with video.</itunes:summary>
      <itunes:subtitle>In this week&apos;s episode we are going to be talking to the self proclaimed King of Video himself, Matt Hughes who will be explaining how he creates FOMO for his business using the power of video. How it works for his business, and how it works for your business too. 

We&apos;ll also be talking about his up and coming conference: https://tubefest.live to help business owners i.e. content creators to get more productive with video.</itunes:subtitle>
      <itunes:explicit>false</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>10</itunes:episode>
    </item>
    <item>
      <guid isPermaLink="false">b3472a38-cde8-11ef-821b-f3c73cc98b48</guid>
      <title>37 Beyond the Brainstorm with Keith Smith</title>
      <description><![CDATA[ Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com
for information about our collection and use of personal data for
advertising.
]]></description>
      <pubDate>Wed, 5 Feb 2025 15:20:00 +0000</pubDate>
      <author>maykingfomo@gmail.com (May King Tsang)</author>
      <link>https://www.youtube.com/channel/UC0M8mz49joxNHL9elXdmnOg</link>
      <enclosure length="52345790" type="audio/mpeg" url="https://afp-974454-injected.calisto.simplecastaudio.com/51778b17-1ca7-4e03-ae25-16a7a7a1a8a5/episodes/eb94ee4f-2d5c-4633-9fd8-b5175ad80216/audio/128/default.mp3?aid=rss_feed&amp;awCollectionId=51778b17-1ca7-4e03-ae25-16a7a7a1a8a5&amp;awEpisodeId=eb94ee4f-2d5c-4633-9fd8-b5175ad80216&amp;feed=_Xp007M5"/>
      <itunes:title>37 Beyond the Brainstorm with Keith Smith</itunes:title>
      <itunes:author>May King Tsang</itunes:author>
      <itunes:duration>00:54:31</itunes:duration>
      <itunes:summary></itunes:summary>
      <itunes:subtitle></itunes:subtitle>
      <itunes:explicit>false</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>37</itunes:episode>
    </item>
    <item>
      <guid isPermaLink="false">9d65d1c2-cdea-11ef-a9a9-7b58c4bd24dc</guid>
      <title>38 #FOMOCreator Show with May King Tsang - How did #FOMOCreator Come About</title>
      <description><![CDATA[ Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com
for information about our collection and use of personal data for
advertising.
]]></description>
      <pubDate>Wed, 5 Feb 2025 14:26:00 +0000</pubDate>
      <author>maykingfomo@gmail.com (May King Tsang)</author>
      <link>https://www.youtube.com/channel/UC0M8mz49joxNHL9elXdmnOg</link>
      <enclosure length="43064696" type="audio/mpeg" url="https://afp-974454-injected.calisto.simplecastaudio.com/51778b17-1ca7-4e03-ae25-16a7a7a1a8a5/episodes/74c8bff6-2785-415e-9ab4-7bf69a69b26f/audio/128/default.mp3?aid=rss_feed&amp;awCollectionId=51778b17-1ca7-4e03-ae25-16a7a7a1a8a5&amp;awEpisodeId=74c8bff6-2785-415e-9ab4-7bf69a69b26f&amp;feed=_Xp007M5"/>
      <itunes:title>38 #FOMOCreator Show with May King Tsang - How did #FOMOCreator Come About</itunes:title>
      <itunes:author>May King Tsang</itunes:author>
      <itunes:duration>00:44:51</itunes:duration>
      <itunes:summary></itunes:summary>
      <itunes:subtitle></itunes:subtitle>
      <itunes:explicit>false</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>38</itunes:episode>
    </item>
    <item>
      <guid isPermaLink="false">f93e4adc-ce09-11ef-8395-0b7442f9fdba</guid>
      <title>39 - How to create FOMO for your business [SPOILER] Be an Authentic Marketer</title>
      <description><![CDATA[<p>How to create FOMO for your business [SPOILER] Be an Authentic Marketer with Anf Chans</p><p><br /></p><p>I often talk about how as a business owner we need to showcase our true authentic selves on the socials and showcase our authority in order to get people to know us, like us and trust us.</p><p><br /></p><p>Well I am absolutely delighted to talk to Authentic Marketer himself, Anf Chans, a Sydney-based Fractional CMO demonstrating how he shows up for his community and how he loves creating content for his lurkers and what impact that has made on him as a business and for his community too.</p><p><br /></p><p>See you Thursday, 4pm UK, to talk to Anf about how you can be an authentic marketer too, and how you can show up for your community.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 15 Jan 2025 13:48:00 +0000</pubDate>
      <author>maykingfomo@gmail.com (May King Tsang)</author>
      <link>https://www.youtube.com/channel/UC0M8mz49joxNHL9elXdmnOg</link>
      <content:encoded><![CDATA[<p>How to create FOMO for your business [SPOILER] Be an Authentic Marketer with Anf Chans</p><p><br /></p><p>I often talk about how as a business owner we need to showcase our true authentic selves on the socials and showcase our authority in order to get people to know us, like us and trust us.</p><p><br /></p><p>Well I am absolutely delighted to talk to Authentic Marketer himself, Anf Chans, a Sydney-based Fractional CMO demonstrating how he shows up for his community and how he loves creating content for his lurkers and what impact that has made on him as a business and for his community too.</p><p><br /></p><p>See you Thursday, 4pm UK, to talk to Anf about how you can be an authentic marketer too, and how you can show up for your community.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
      <enclosure length="44350205" type="audio/mpeg" url="https://afp-974454-injected.calisto.simplecastaudio.com/51778b17-1ca7-4e03-ae25-16a7a7a1a8a5/episodes/7c98cd2e-6525-4ed3-8775-344cb1e1664c/audio/128/default.mp3?aid=rss_feed&amp;awCollectionId=51778b17-1ca7-4e03-ae25-16a7a7a1a8a5&amp;awEpisodeId=7c98cd2e-6525-4ed3-8775-344cb1e1664c&amp;feed=_Xp007M5"/>
      <itunes:title>39 - How to create FOMO for your business [SPOILER] Be an Authentic Marketer</itunes:title>
      <itunes:author>May King Tsang</itunes:author>
      <itunes:duration>00:46:11</itunes:duration>
      <itunes:summary>How to create FOMO for your business [SPOILER] Be an Authentic Marketer with Anf Chans

I often talk about how as a business owner we need to showcase our true authentic selves on the socials and showcase our authority in order to get people to know us, like us and trust us.

Well I am absolutely delighted to talk to Authentic Marketer himself, Anf Chans, a Sydney-based Fractional CMO demonstrating how he shows up for his community and how he loves creating content for his lurkers and what impact that has made on him as a business and for his community too.

See you Thursday, 4pm UK, to talk to Anf about how you can be an authentic marketer too, and how you can show up for your community.</itunes:summary>
      <itunes:subtitle>How to create FOMO for your business [SPOILER] Be an Authentic Marketer with Anf Chans

I often talk about how as a business owner we need to showcase our true authentic selves on the socials and showcase our authority in order to get people to know us, like us and trust us.

Well I am absolutely delighted to talk to Authentic Marketer himself, Anf Chans, a Sydney-based Fractional CMO demonstrating how he shows up for his community and how he loves creating content for his lurkers and what impact that has made on him as a business and for his community too.

See you Thursday, 4pm UK, to talk to Anf about how you can be an authentic marketer too, and how you can show up for your community.</itunes:subtitle>
      <itunes:explicit>false</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>39</itunes:episode>
    </item>
    <item>
      <guid isPermaLink="false">fe32954c-cde2-11ef-a041-878f06e35cde</guid>
      <title>36 - How to create FOMO before, during and after Crufts - a Case Study by Kerry Jordan</title>
      <description><![CDATA[ Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com
for information about our collection and use of personal data for
advertising.
]]></description>
      <pubDate>Wed, 8 Jan 2025 17:07:00 +0000</pubDate>
      <author>maykingfomo@gmail.com (May King Tsang)</author>
      <link>https://www.youtube.com/channel/UC0M8mz49joxNHL9elXdmnOg</link>
      <enclosure length="47900926" type="audio/mpeg" url="https://afp-974454-injected.calisto.simplecastaudio.com/51778b17-1ca7-4e03-ae25-16a7a7a1a8a5/episodes/5956f05e-fb97-454e-8712-9875268fa733/audio/128/default.mp3?aid=rss_feed&amp;awCollectionId=51778b17-1ca7-4e03-ae25-16a7a7a1a8a5&amp;awEpisodeId=5956f05e-fb97-454e-8712-9875268fa733&amp;feed=_Xp007M5"/>
      <itunes:title>36 - How to create FOMO before, during and after Crufts - a Case Study by Kerry Jordan</itunes:title>
      <itunes:author>May King Tsang</itunes:author>
      <itunes:duration>00:49:53</itunes:duration>
      <itunes:summary></itunes:summary>
      <itunes:subtitle></itunes:subtitle>
      <itunes:explicit>false</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>36</itunes:episode>
    </item>
    <item>
      <guid isPermaLink="false">8874c282-03a6-11ef-9da4-93aef1225611</guid>
      <title>35 #FOMOCreator Show - How to create FOMO for a service based business feat Aggie Kwiecień</title>
      <description><![CDATA[<p>In this episode we talk to Aggie Kwiecień, a translator who helps us to understand how she creates FOMO for her service based business. </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 26 Apr 2024 08:25:00 +0000</pubDate>
      <author>maykingfomo@gmail.com (May King Tsang)</author>
      <link>https://www.youtube.com/channel/UC0M8mz49joxNHL9elXdmnOg</link>
      <content:encoded><![CDATA[<p>In this episode we talk to Aggie Kwiecień, a translator who helps us to understand how she creates FOMO for her service based business. </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
      <enclosure length="53428103" type="audio/mpeg" url="https://afp-974454-injected.calisto.simplecastaudio.com/51778b17-1ca7-4e03-ae25-16a7a7a1a8a5/episodes/0b57fcf2-232c-4dfe-86e2-bea455cd235d/audio/128/default.mp3?aid=rss_feed&amp;awCollectionId=51778b17-1ca7-4e03-ae25-16a7a7a1a8a5&amp;awEpisodeId=0b57fcf2-232c-4dfe-86e2-bea455cd235d&amp;feed=_Xp007M5"/>
      <itunes:title>35 #FOMOCreator Show - How to create FOMO for a service based business feat Aggie Kwiecień</itunes:title>
      <itunes:author>May King Tsang</itunes:author>
      <itunes:duration>00:55:39</itunes:duration>
      <itunes:summary>In this episode we talk to Aggie Kwiecień, a translator who helps us to understand how she creates FOMO for her service based business. </itunes:summary>
      <itunes:subtitle>In this episode we talk to Aggie Kwiecień, a translator who helps us to understand how she creates FOMO for her service based business. </itunes:subtitle>
      <itunes:explicit>false</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>5</itunes:episode>
    </item>
    <item>
      <guid isPermaLink="false">1edbb02c-03a3-11ef-b7b6-ffd97380fc3d</guid>
      <title>34 #FOMOCreator Show - How to create liveFOMO at an event - #SBSEvent2024 case study</title>
      <description><![CDATA[<p>In the previous episode we talked about how to create preFOMO - the buzz and excitement before you go to an event or conference.  This helps to set the scene for the big day itself and in this episode I will be talking about how I managed to create buzz, excitement and FOMO on the day of the event.  </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 26 Apr 2024 08:00:00 +0000</pubDate>
      <author>maykingfomo@gmail.com (May King Tsang)</author>
      <link>https://www.youtube.com/channel/UC0M8mz49joxNHL9elXdmnOg</link>
      <content:encoded><![CDATA[<p>In the previous episode we talked about how to create preFOMO - the buzz and excitement before you go to an event or conference.  This helps to set the scene for the big day itself and in this episode I will be talking about how I managed to create buzz, excitement and FOMO on the day of the event.  </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
      <enclosure length="90451502" type="audio/mpeg" url="https://afp-974454-injected.calisto.simplecastaudio.com/51778b17-1ca7-4e03-ae25-16a7a7a1a8a5/episodes/8ae34ff9-4cf8-4b5c-8c4e-4b8f9491b4c5/audio/128/default.mp3?aid=rss_feed&amp;awCollectionId=51778b17-1ca7-4e03-ae25-16a7a7a1a8a5&amp;awEpisodeId=8ae34ff9-4cf8-4b5c-8c4e-4b8f9491b4c5&amp;feed=_Xp007M5"/>
      <itunes:title>34 #FOMOCreator Show - How to create liveFOMO at an event - #SBSEvent2024 case study</itunes:title>
      <itunes:author>May King Tsang</itunes:author>
      <itunes:duration>01:34:13</itunes:duration>
      <itunes:summary>In the previous episode we talked about how to create preFOMO - the buzz and excitement before you go to an event or conference.  This helps to set the scene for the big day itself and in this episode I will be talking about how I managed to create buzz, excitement and FOMO on the day of the event.  </itunes:summary>
      <itunes:subtitle>In the previous episode we talked about how to create preFOMO - the buzz and excitement before you go to an event or conference.  This helps to set the scene for the big day itself and in this episode I will be talking about how I managed to create buzz, excitement and FOMO on the day of the event.  </itunes:subtitle>
      <itunes:explicit>false</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>4</itunes:episode>
    </item>
    <item>
      <guid isPermaLink="false">aaa876f8-039e-11ef-a3f7-ab86ea6a4276</guid>
      <title>33 #FOMOCreator Show - How to Generate FOMO before #SBSEvent2024 - a Case Study</title>
      <description><![CDATA[<p>In this episode I talk about how to generate buzz, excitement and FOMO before attending an event, using #SBSEvent2024 as a case study.  The next time you go to a networking event or a conference, why not follow these steps so that people get to know you before you attend an event?</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 26 Apr 2024 07:29:00 +0000</pubDate>
      <author>maykingfomo@gmail.com (May King Tsang)</author>
      <link>https://www.youtube.com/channel/UC0M8mz49joxNHL9elXdmnOg</link>
      <content:encoded><![CDATA[<p>In this episode I talk about how to generate buzz, excitement and FOMO before attending an event, using #SBSEvent2024 as a case study.  The next time you go to a networking event or a conference, why not follow these steps so that people get to know you before you attend an event?</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
      <enclosure length="53013203" type="audio/mpeg" url="https://afp-974454-injected.calisto.simplecastaudio.com/51778b17-1ca7-4e03-ae25-16a7a7a1a8a5/episodes/7ffa1670-cc13-46af-a16e-f295d9d14e14/audio/128/default.mp3?aid=rss_feed&amp;awCollectionId=51778b17-1ca7-4e03-ae25-16a7a7a1a8a5&amp;awEpisodeId=7ffa1670-cc13-46af-a16e-f295d9d14e14&amp;feed=_Xp007M5"/>
      <itunes:title>33 #FOMOCreator Show - How to Generate FOMO before #SBSEvent2024 - a Case Study</itunes:title>
      <itunes:author>May King Tsang</itunes:author>
      <itunes:duration>00:55:13</itunes:duration>
      <itunes:summary>In this episode I talk about how to generate buzz, excitement and FOMO before attending an event, using #SBSEvent2024 as a case study.  The next time you go to a networking event or a conference, why not follow these steps so that people get to know you before you attend an event?</itunes:summary>
      <itunes:subtitle>In this episode I talk about how to generate buzz, excitement and FOMO before attending an event, using #SBSEvent2024 as a case study.  The next time you go to a networking event or a conference, why not follow these steps so that people get to know you before you attend an event?</itunes:subtitle>
      <itunes:explicit>false</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>3</itunes:episode>
    </item>
    <item>
      <guid isPermaLink="false">75839d16-fc0c-11ee-9cf4-bbc75b34a944</guid>
      <title>32 #FOMOCreator Show - How to generate FOMO for your next launch in 4 steps</title>
      <description><![CDATA[<p>I'm back from Edinburgh, from a big hiatus from the #FOMOCreator Show and this week I've got loads to tell you!  I was creating the FOMO and speaking the FOMO on Thursday 8th February and it was glorious to get my first public speaking gig out of the way for 2024.  What did I talk about? Why!  How to generate FOMO for your next launch in 4 steps of course!!    </p><p><br /></p><p>Now, in the spirit of generating FOMO, I'm obviously not going to tell you all about the conference and my talk but what I WILL tell you is that Adventures in Marketing is the best Marketing Conference in Scotland.  It's a great place to make new friends, meet old friends, great for networking and great for building and solidifying relationships too.    </p><p><br /></p><p>Does FOMO work?  It sure does and I'm going to explain how it worked for Adventures in Marketing and how it can work for you too.  It doesn't matter if you have a product, a service based business, whether you have books, courses, events, festivals conferences tickets to sell.  </p><p><br /></p><p>FOMO in business is a good thing and I can show you how you can sell, using the power of FOMO (I have He-man and She-ra in my head for some reason - and if this sentence is lost on you, then Google It, I'm a lot older than my Chinese genes suggest, LOL).     </p><p><br /></p><p>www.slideshare.net/maykingtsang - to get a copy of the slides.  Click Select All to see all my latest presentations, including this one.  Got any questions about FOMO? Slide into my DMs on any of the social platforms and let's talk FOMO! </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 16 Apr 2024 16:14:00 +0000</pubDate>
      <author>maykingfomo@gmail.com (May King Tsang)</author>
      <link>https://www.youtube.com/channel/UC0M8mz49joxNHL9elXdmnOg</link>
      <content:encoded><![CDATA[<p>I'm back from Edinburgh, from a big hiatus from the #FOMOCreator Show and this week I've got loads to tell you!  I was creating the FOMO and speaking the FOMO on Thursday 8th February and it was glorious to get my first public speaking gig out of the way for 2024.  What did I talk about? Why!  How to generate FOMO for your next launch in 4 steps of course!!    </p><p><br /></p><p>Now, in the spirit of generating FOMO, I'm obviously not going to tell you all about the conference and my talk but what I WILL tell you is that Adventures in Marketing is the best Marketing Conference in Scotland.  It's a great place to make new friends, meet old friends, great for networking and great for building and solidifying relationships too.    </p><p><br /></p><p>Does FOMO work?  It sure does and I'm going to explain how it worked for Adventures in Marketing and how it can work for you too.  It doesn't matter if you have a product, a service based business, whether you have books, courses, events, festivals conferences tickets to sell.  </p><p><br /></p><p>FOMO in business is a good thing and I can show you how you can sell, using the power of FOMO (I have He-man and She-ra in my head for some reason - and if this sentence is lost on you, then Google It, I'm a lot older than my Chinese genes suggest, LOL).     </p><p><br /></p><p>www.slideshare.net/maykingtsang - to get a copy of the slides.  Click Select All to see all my latest presentations, including this one.  Got any questions about FOMO? Slide into my DMs on any of the social platforms and let's talk FOMO! </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
      <enclosure length="29887548" type="audio/mpeg" url="https://afp-974454-injected.calisto.simplecastaudio.com/51778b17-1ca7-4e03-ae25-16a7a7a1a8a5/episodes/97707541-4d34-4291-8284-8568d51f177e/audio/128/default.mp3?aid=rss_feed&amp;awCollectionId=51778b17-1ca7-4e03-ae25-16a7a7a1a8a5&amp;awEpisodeId=97707541-4d34-4291-8284-8568d51f177e&amp;feed=_Xp007M5"/>
      <itunes:title>32 #FOMOCreator Show - How to generate FOMO for your next launch in 4 steps</itunes:title>
      <itunes:author>May King Tsang</itunes:author>
      <itunes:duration>00:31:07</itunes:duration>
      <itunes:summary>I&apos;m back from Edinburgh, from a big hiatus from the #FOMOCreator Show and this week I&apos;ve got loads to tell you!  I was creating the FOMO and speaking the FOMO on Thursday 8th February and it was glorious to get my first public speaking gig out of the way for 2024.  What did I talk about? Why!  How to generate FOMO for your next launch in 4 steps of course!!    

Now, in the spirit of generating FOMO, I&apos;m obviously not going to tell you all about the conference and my talk but what I WILL tell you is that Adventures in Marketing is the best Marketing Conference in Scotland.  It&apos;s a great place to make new friends, meet old friends, great for networking and great for building and solidifying relationships too.    

Does FOMO work?  It sure does and I&apos;m going to explain how it worked for Adventures in Marketing and how it can work for you too.  It doesn&apos;t matter if you have a product, a service based business, whether you have books, courses, events, festivals conferences tickets to sell.  

FOMO in business is a good thing and I can show you how you can sell, using the power of FOMO (I have He-man and She-ra in my head for some reason - and if this sentence is lost on you, then Google It, I&apos;m a lot older than my Chinese genes suggest, LOL).     

www.slideshare.net/maykingtsang - to get a copy of the slides.  Click Select All to see all my latest presentations, including this one.  Got any questions about FOMO? Slide into my DMs on any of the social platforms and let&apos;s talk FOMO! </itunes:summary>
      <itunes:subtitle>I&apos;m back from Edinburgh, from a big hiatus from the #FOMOCreator Show and this week I&apos;ve got loads to tell you!  I was creating the FOMO and speaking the FOMO on Thursday 8th February and it was glorious to get my first public speaking gig out of the way for 2024.  What did I talk about? Why!  How to generate FOMO for your next launch in 4 steps of course!!    

Now, in the spirit of generating FOMO, I&apos;m obviously not going to tell you all about the conference and my talk but what I WILL tell you is that Adventures in Marketing is the best Marketing Conference in Scotland.  It&apos;s a great place to make new friends, meet old friends, great for networking and great for building and solidifying relationships too.    

Does FOMO work?  It sure does and I&apos;m going to explain how it worked for Adventures in Marketing and how it can work for you too.  It doesn&apos;t matter if you have a product, a service based business, whether you have books, courses, events, festivals conferences tickets to sell.  

FOMO in business is a good thing and I can show you how you can sell, using the power of FOMO (I have He-man and She-ra in my head for some reason - and if this sentence is lost on you, then Google It, I&apos;m a lot older than my Chinese genes suggest, LOL).     

www.slideshare.net/maykingtsang - to get a copy of the slides.  Click Select All to see all my latest presentations, including this one.  Got any questions about FOMO? Slide into my DMs on any of the social platforms and let&apos;s talk FOMO! </itunes:subtitle>
      <itunes:explicit>false</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>2</itunes:episode>
    </item>
    <item>
      <guid isPermaLink="false">78dfa766-69ea-11ee-9d83-0791ff8eb1c8</guid>
      <title>31 #FOMOCreator Show - How to build Community whilst creating FOMO  with George Siosi Samuels</title>
      <description><![CDATA[<p>In this week's episode of The #FOMOCreator Show I talk to the fabulous George Siosi Samuels who helps to empower micropreneurs and integrates emerging tech with ancient wisdom.</p><p><br /></p><p>What is a micropreneur? We discuss that in this week's show.</p><p>As well as the power of building community.</p><p>I met George through a mutual friend, Anfernee Chansamooth and several X users were brought together under a daily video challenge that George set up called #XGSD designed to help us build our respective communities, and help us to personally grow from the experience of publishing a daily video.</p><p>We also hear from Stacey Dobis and Osmin Callis who were also a part of the September challenge and hear their thoughts on their experience of taking part in the daily video challenge.</p><p>We also hear from George about how he shows his:</p><p>Authentic Authority</p><p>BTS - no, I don't mean that Global K-pop sensation, but I mean behind-the-scenes and also we learn how George:</p><p>Creates-content-for-the-lurkers</p><p>Want to take part in George's next daily video challenge: https://lu.ma/14adrcd2</p><p><br /></p><p>And subscribe to his newsletter: https://newsletter.georgesiosi.com/subscribe</p><p><br /></p><p>P.S. Want to find out how you can create FOMO for your business or hire me to be your FOMO Creator? Head over to https://fomocreator.social/ to find out more, or head over to the socials and slide into my DMs: </p><p>Twitter | TikTok: @maykingtea</p><p>Instagram | Threads | YouTube: @fomocreator</p><p>Facebook | LinkedIn: May King Tsang</p><p>Thanks for listening.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 13 Oct 2023 17:03:00 +0000</pubDate>
      <author>maykingfomo@gmail.com (May King Tsang)</author>
      <link>https://www.youtube.com/channel/UC0M8mz49joxNHL9elXdmnOg</link>
      <content:encoded><![CDATA[<p>In this week's episode of The #FOMOCreator Show I talk to the fabulous George Siosi Samuels who helps to empower micropreneurs and integrates emerging tech with ancient wisdom.</p><p><br /></p><p>What is a micropreneur? We discuss that in this week's show.</p><p>As well as the power of building community.</p><p>I met George through a mutual friend, Anfernee Chansamooth and several X users were brought together under a daily video challenge that George set up called #XGSD designed to help us build our respective communities, and help us to personally grow from the experience of publishing a daily video.</p><p>We also hear from Stacey Dobis and Osmin Callis who were also a part of the September challenge and hear their thoughts on their experience of taking part in the daily video challenge.</p><p>We also hear from George about how he shows his:</p><p>Authentic Authority</p><p>BTS - no, I don't mean that Global K-pop sensation, but I mean behind-the-scenes and also we learn how George:</p><p>Creates-content-for-the-lurkers</p><p>Want to take part in George's next daily video challenge: https://lu.ma/14adrcd2</p><p><br /></p><p>And subscribe to his newsletter: https://newsletter.georgesiosi.com/subscribe</p><p><br /></p><p>P.S. Want to find out how you can create FOMO for your business or hire me to be your FOMO Creator? Head over to https://fomocreator.social/ to find out more, or head over to the socials and slide into my DMs: </p><p>Twitter | TikTok: @maykingtea</p><p>Instagram | Threads | YouTube: @fomocreator</p><p>Facebook | LinkedIn: May King Tsang</p><p>Thanks for listening.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
      <enclosure length="37467864" type="audio/mpeg" url="https://afp-974454-injected.calisto.simplecastaudio.com/51778b17-1ca7-4e03-ae25-16a7a7a1a8a5/episodes/d5bf316b-7b83-4445-a1af-dc056e34d9df/audio/128/default.mp3?aid=rss_feed&amp;awCollectionId=51778b17-1ca7-4e03-ae25-16a7a7a1a8a5&amp;awEpisodeId=d5bf316b-7b83-4445-a1af-dc056e34d9df&amp;feed=_Xp007M5"/>
      <itunes:title>31 #FOMOCreator Show - How to build Community whilst creating FOMO  with George Siosi Samuels</itunes:title>
      <itunes:author>May King Tsang</itunes:author>
      <itunes:duration>00:39:01</itunes:duration>
      <itunes:summary>In this week&apos;s episode of The #FOMOCreator Show I talk to the fabulous George Siosi Samuels who helps to empower micropreneurs and integrates emerging tech with ancient wisdom.

What is a micropreneur? We discuss that in this week&apos;s show.
As well as the power of building community.
I met George through a mutual friend, Anfernee Chansamooth and several X users were brought together under a daily video challenge that George set up called #XGSD designed to help us build our respective communities, and help us to personally grow from the experience of publishing a daily video.
We also hear from Stacey Dobis and Osmin Callis who were also a part of the September challenge and hear their thoughts on their experience of taking part in the daily video challenge.
We also hear from George about how he shows his:
Authentic Authority
BTS - no, I don&apos;t mean that Global K-pop sensation, but I mean behind-the-scenes and also we learn how George:
Creates-content-for-the-lurkers
Want to take part in George&apos;s next daily video challenge: https://lu.ma/14adrcd2

And subscribe to his newsletter: https://newsletter.georgesiosi.com/subscribe

P.S. Want to find out how you can create FOMO for your business or hire me to be your FOMO Creator? Head over to https://fomocreator.social/ to find out more, or head over to the socials and slide into my DMs: 
Twitter | TikTok: @maykingtea
Instagram | Threads | YouTube: @fomocreator
Facebook | LinkedIn: May King Tsang
Thanks for listening.</itunes:summary>
      <itunes:subtitle>In this week&apos;s episode of The #FOMOCreator Show I talk to the fabulous George Siosi Samuels who helps to empower micropreneurs and integrates emerging tech with ancient wisdom.

What is a micropreneur? We discuss that in this week&apos;s show.
As well as the power of building community.
I met George through a mutual friend, Anfernee Chansamooth and several X users were brought together under a daily video challenge that George set up called #XGSD designed to help us build our respective communities, and help us to personally grow from the experience of publishing a daily video.
We also hear from Stacey Dobis and Osmin Callis who were also a part of the September challenge and hear their thoughts on their experience of taking part in the daily video challenge.
We also hear from George about how he shows his:
Authentic Authority
BTS - no, I don&apos;t mean that Global K-pop sensation, but I mean behind-the-scenes and also we learn how George:
Creates-content-for-the-lurkers
Want to take part in George&apos;s next daily video challenge: https://lu.ma/14adrcd2

And subscribe to his newsletter: https://newsletter.georgesiosi.com/subscribe

P.S. Want to find out how you can create FOMO for your business or hire me to be your FOMO Creator? Head over to https://fomocreator.social/ to find out more, or head over to the socials and slide into my DMs: 
Twitter | TikTok: @maykingtea
Instagram | Threads | YouTube: @fomocreator
Facebook | LinkedIn: May King Tsang
Thanks for listening.</itunes:subtitle>
      <itunes:explicit>false</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>31</itunes:episode>
    </item>
    <item>
      <guid isPermaLink="false">1bf2c51c-69e8-11ee-856b-cf95f2e04acb</guid>
      <title>30 #FOMOCreator Show feat Rachel Spencer - How to create FOMO for your Bricks and Mortar</title>
      <description><![CDATA[<p>In this week's episode of The #FOMOCreator Show returning guest Rachel Spencer talk to May King Tsang (first name May King) about how she creates FOMO for her latest venture, a Pet Friendly Hotel, called Sunnyside Cottage.</p><p>Rachel has appeared as a guest on my show before (episode 5) where we talked about how to create FOMO for your Pet Business.</p><p>In this week's episode we talk about:</p><p>How we met (spoiler, through the Build Your Audience Live Conference with Janet Murray, where I was a Key Note Speaker and official FOMO Creator back in 2018)</p><p>How Rachel shows her:</p><p>Authentic Authority - through her social media posts, her podcast, her blog posts and newsletters</p><p>Behind-the-scenes - showcasing her beautiful cottage and why she created the social media posts that she does, to demonstrate her pet-friendly cottage.</p><p>Create-content-for-the-lurkers - how her feature in the Guardian newspaper as one of the top 20 pet friendly resorts.</p><p>and she name drops a few businesses throughout her show that has helped her business to thrive with various collaborations with other pet businesses.</p><p><br /></p><p>To find out more about Sunnyside Cottage, go here: https://baytownholidaycottages.co.uk/ </p><p><br /></p><p>and you can find out more about Rachel Spencer here: https://rachelspencer.co.uk/ </p><p><br /></p><p>P.S. Want to find out how you can create FOMO for your business or hire me to be your FOMO Creator? Head over to https://fomocreator.social/ to find out more, or head over to the socials and slide into my DMs: </p><p>Twitter | TikTok: @maykingtea</p><p>Instagram | Threads | YouTube: @fomocreator</p><p>Facebook | LinkedIn: May King Tsang</p><p>Thanks for listening.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 13 Oct 2023 16:46:00 +0000</pubDate>
      <author>maykingfomo@gmail.com (May King Tsang)</author>
      <link>https://www.youtube.com/channel/UC0M8mz49joxNHL9elXdmnOg</link>
      <content:encoded><![CDATA[<p>In this week's episode of The #FOMOCreator Show returning guest Rachel Spencer talk to May King Tsang (first name May King) about how she creates FOMO for her latest venture, a Pet Friendly Hotel, called Sunnyside Cottage.</p><p>Rachel has appeared as a guest on my show before (episode 5) where we talked about how to create FOMO for your Pet Business.</p><p>In this week's episode we talk about:</p><p>How we met (spoiler, through the Build Your Audience Live Conference with Janet Murray, where I was a Key Note Speaker and official FOMO Creator back in 2018)</p><p>How Rachel shows her:</p><p>Authentic Authority - through her social media posts, her podcast, her blog posts and newsletters</p><p>Behind-the-scenes - showcasing her beautiful cottage and why she created the social media posts that she does, to demonstrate her pet-friendly cottage.</p><p>Create-content-for-the-lurkers - how her feature in the Guardian newspaper as one of the top 20 pet friendly resorts.</p><p>and she name drops a few businesses throughout her show that has helped her business to thrive with various collaborations with other pet businesses.</p><p><br /></p><p>To find out more about Sunnyside Cottage, go here: https://baytownholidaycottages.co.uk/ </p><p><br /></p><p>and you can find out more about Rachel Spencer here: https://rachelspencer.co.uk/ </p><p><br /></p><p>P.S. Want to find out how you can create FOMO for your business or hire me to be your FOMO Creator? Head over to https://fomocreator.social/ to find out more, or head over to the socials and slide into my DMs: </p><p>Twitter | TikTok: @maykingtea</p><p>Instagram | Threads | YouTube: @fomocreator</p><p>Facebook | LinkedIn: May King Tsang</p><p>Thanks for listening.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
      <enclosure length="44223022" type="audio/mpeg" url="https://afp-974454-injected.calisto.simplecastaudio.com/51778b17-1ca7-4e03-ae25-16a7a7a1a8a5/episodes/cffdf600-a11a-4373-96dd-3459ec230aa0/audio/128/default.mp3?aid=rss_feed&amp;awCollectionId=51778b17-1ca7-4e03-ae25-16a7a7a1a8a5&amp;awEpisodeId=cffdf600-a11a-4373-96dd-3459ec230aa0&amp;feed=_Xp007M5"/>
      <itunes:title>30 #FOMOCreator Show feat Rachel Spencer - How to create FOMO for your Bricks and Mortar</itunes:title>
      <itunes:author>May King Tsang</itunes:author>
      <itunes:duration>00:46:03</itunes:duration>
      <itunes:summary>In this week&apos;s episode of The #FOMOCreator Show returning guest Rachel Spencer talk to May King Tsang (first name May King) about how she creates FOMO for her latest venture, a Pet Friendly Hotel, called Sunnyside Cottage.
Rachel has appeared as a guest on my show before (episode 5) where we talked about how to create FOMO for your Pet Business.
In this week&apos;s episode we talk about:
How we met (spoiler, through the Build Your Audience Live Conference with Janet Murray, where I was a Key Note Speaker and official FOMO Creator back in 2018)
How Rachel shows her:
Authentic Authority - through her social media posts, her podcast, her blog posts and newsletters
Behind-the-scenes - showcasing her beautiful cottage and why she created the social media posts that she does, to demonstrate her pet-friendly cottage.
Create-content-for-the-lurkers - how her feature in the Guardian newspaper as one of the top 20 pet friendly resorts.
and she name drops a few businesses throughout her show that has helped her business to thrive with various collaborations with other pet businesses.

To find out more about Sunnyside Cottage, go here: https://baytownholidaycottages.co.uk/ 

and you can find out more about Rachel Spencer here: https://rachelspencer.co.uk/ 

P.S. Want to find out how you can create FOMO for your business or hire me to be your FOMO Creator? Head over to https://fomocreator.social/ to find out more, or head over to the socials and slide into my DMs: 
Twitter | TikTok: @maykingtea
Instagram | Threads | YouTube: @fomocreator
Facebook | LinkedIn: May King Tsang
Thanks for listening.</itunes:summary>
      <itunes:subtitle>In this week&apos;s episode of The #FOMOCreator Show returning guest Rachel Spencer talk to May King Tsang (first name May King) about how she creates FOMO for her latest venture, a Pet Friendly Hotel, called Sunnyside Cottage.
Rachel has appeared as a guest on my show before (episode 5) where we talked about how to create FOMO for your Pet Business.
In this week&apos;s episode we talk about:
How we met (spoiler, through the Build Your Audience Live Conference with Janet Murray, where I was a Key Note Speaker and official FOMO Creator back in 2018)
How Rachel shows her:
Authentic Authority - through her social media posts, her podcast, her blog posts and newsletters
Behind-the-scenes - showcasing her beautiful cottage and why she created the social media posts that she does, to demonstrate her pet-friendly cottage.
Create-content-for-the-lurkers - how her feature in the Guardian newspaper as one of the top 20 pet friendly resorts.
and she name drops a few businesses throughout her show that has helped her business to thrive with various collaborations with other pet businesses.

To find out more about Sunnyside Cottage, go here: https://baytownholidaycottages.co.uk/ 

and you can find out more about Rachel Spencer here: https://rachelspencer.co.uk/ 

P.S. Want to find out how you can create FOMO for your business or hire me to be your FOMO Creator? Head over to https://fomocreator.social/ to find out more, or head over to the socials and slide into my DMs: 
Twitter | TikTok: @maykingtea
Instagram | Threads | YouTube: @fomocreator
Facebook | LinkedIn: May King Tsang
Thanks for listening.</itunes:subtitle>
      <itunes:explicit>false</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>30</itunes:episode>
    </item>
  </channel>
</rss>