The Friday Dump

Friday, 2nd October

podcasts@posterboymedia.com.au (Jemima McGrath, Hayden Bevis, RJ Baculo) — Thu, 8 Oct 2026 04:57:31 +0000

Ro's out, but RJ and Jem are in — and they've just recorded the first episode of their horror film podcast. Hayden puts them through a live workshop, Jem breaks down why horror works as a communal experience and what makes fear culturally specific. RJ admits Signs got him three times rewatching it with his eight-year-old. And Jem's psychic grand final prediction came true — Brisbane won and Michelle finally came in to the studio.

(01:16) RJ and Jem debrief their first horror podcast recording — why it felt hard
(03:22) Why subject matter expertise doesn't stop you freezing on camera
(06:00) What horror films reveal about culture and collective fear
(07:58) RJ watches sad YouTube videos at midnight — and why it helps
(09:09) Jem on why horror is scariest when it's real to your life
(21:07) Brisbane wins, psychic powers confirmed, and Michelle finally walks in

Connect with the Crew Thanks for tuning in to another episode of The Friday Dump! If you enjoyed this episode, make sure to stay connected with us throughout the week:

Email: info@posterboymedia.com.au

Website: https://posterboymedia.com.au/

Instagram: https://www.instagram.com/posterboymedia

LinkedIn: https://www.linkedin.com/company/posterboymedia/

Facebook: https://www.facebook.com/weareposterboy

Stop By for a Coffee: If you’re in the South Yarra area of Melbourne, drop by our studio—we’d love to have you!

Work With Us: Looking for help with podcasting or content creation? Give us a call or reach out via our website.

Catch you next Friday!

Friday, 18th September

Fri, 18 Sep 2026 06:07:43 +0000

All four are back, and straight into it.
Jem opens with a psychic prediction.
RJ has caught the running bug,
Ro wants to play cost-of-living bingo and has strong feelings about fast food no longer being fast, food, or cheap.
Hayden made the Burwood Tennis Club Open doubles semis, got smashed, and loved every second of it.

(01:18) Jem's story — psychic prediction, cloned dogs and a Brisbane grand final call
(05:58) RJ's story — the running bug, the Melbourne Marathon and Filipino calves
(13:30) Ro's story — cost of living bingo and the death of cheap fast food
(16:05) Hayden's story — doubles semis, and destroying friendships

Connect with the Crew Thanks for tuning in to another episode of The Friday Dump! If you enjoyed this episode, make sure to stay connected with us throughout the week:

Email: info@posterboymedia.com.au

Website: https://posterboymedia.com.au/

Instagram: https://www.instagram.com/posterboymedia

LinkedIn: https://www.linkedin.com/company/posterboymedia/

Facebook: https://www.facebook.com/weareposterboy

Stop By for a Coffee: If you’re in the South Yarra area of Melbourne, drop by our studio—we’d love to have you!

Work With Us: Looking for help with podcasting or content creation? Give us a call or reach out via our website.

Catch you next Friday!

Friday, 14th August

Fri, 14 Aug 2026 07:22:57 +0000

All four are back.

RJ did the census and ended up counting how many hours a day he actually spends with his daughter.

Ro just moved into a new house and immediately went into NIMBY mode

Hayden's backhand is great, and Jem plays social netball in Northcote.

(04:17) RJ's story — the census, household chores and counting hours with your kid
(11:23) Ro's story — nine townhouses opposite and a five-year-old's perspective
(15:33) Hayden's story — clients on a creative journey and letting go of ego
(21:12) Jem's story — social netball, competitive strangers and arguing with someone's mum
(31:28) The yelling chamber business idea and Hayden's brief karate career

Connect with the Crew Thanks for tuning in to another episode of The Friday Dump! If you enjoyed this episode, make sure to stay connected with us throughout the week:

Email: info@posterboymedia.com.au

Website: https://posterboymedia.com.au/

Instagram: https://www.instagram.com/posterboymedia

LinkedIn: https://www.linkedin.com/company/posterboymedia/

Facebook: https://www.facebook.com/weareposterboy

Stop By for a Coffee: If you’re in the South Yarra area of Melbourne, drop by our studio—we’d love to have you!

Work With Us: Looking for help with podcasting or content creation? Give us a call or reach out via our website.

Catch you next Friday!

Friday, 24th July

podcasts@posterboymedia.com.au (Jemima McGrath, Hayden Bevis, RJ Baculo) — Fri, 24 Jul 2026 05:17:30 +0000

No Ro this week — he's renovating — so it's Hayden, RJ and Jemima holding the fort, and it turns out that's plenty.

- RJ had a "mid" birthday

- Jem goes deep on why psychological thrillers have disappeared from cinemas and why that's a mistake

- Hayden started work at 6 am twice this week and is insufferably pleased about it.

Also: Latin, Keanu Reeves at baggage claim, and a standing invitation to Michele — ICU nurse and the show's number one fan.

(09:12) RJ's story — a "mid" birthday
(15:17) Jem's story — where have all the psychological thrillers gone
(24:50) Hayden's story — starting work at 6 am
(28:10) Shout out to Michele and the pitch for an ICU nurse spin-off

Connect with the Crew Thanks for tuning in to another episode of The Friday Dump! If you enjoyed this episode, make sure to stay connected with us throughout the week:

Email: info@posterboymedia.com.au

Website: https://posterboymedia.com.au/

Instagram: https://www.instagram.com/posterboymedia

LinkedIn: https://www.linkedin.com/company/posterboymedia/

Facebook: https://www.facebook.com/weareposterboy

Stop By for a Coffee: If you’re in the South Yarra area of Melbourne, drop by our studio—we’d love to have you!

Work With Us: Looking for help with podcasting or content creation? Give us a call or reach out via our website.

Catch you next Friday!

Friday, 19th June

podcasts@posterboymedia.com.au (Hayden Bevis, Ro Mukerjea, RJ Baculo) — Fri, 19 Jun 2026 10:54:48 +0000

RJ is back from a week of unsupervised DIY renovations — grouting, siliconing, and sitting on a Bunnings step ladder watching TikTok for two hours.

Ro is feeling the weight of a heavy week on all fronts — leads, clients, delivery, a new living situation — and lands on something worth sitting with: balance isn't something you achieve, it's something you live.

Then Hayden's dad is in a dementia ward, and the visit sent him into weeks of tight, controlling, testy behaviour he couldn't name.

(01:29) RJ's story
(13:25) Ro's story
(29:50) Hayden's story

Connect with the Crew Thanks for tuning in to another episode of The Friday Dump! If you enjoyed this episode, make sure to stay connected with us throughout the week:

Email: info@posterboymedia.com.au

Website: https://posterboymedia.com.au/

Instagram: https://www.instagram.com/posterboymedia

LinkedIn: https://www.linkedin.com/company/posterboymedia/

Facebook: https://www.facebook.com/weareposterboy

Stop By for a Coffee: If you’re in the South Yarra area of Melbourne, drop by our studio—we’d love to have you!

Work With Us: Looking for help with podcasting or content creation? Give us a call or reach out via our website.

Catch you next Friday!

Friday, 12ht June

podcasts@posterboymedia.com.au (Hayden Bevis, Ro Mukerjea) — Fri, 12 Jun 2026 08:00:17 +0000

Jemima, a Posterboy podcast producer, joins Hayden and Ro for her first Friday Dump. We start with a chat about imposter syndrome and why it never really goes away. Ro's lesson is simple: if you don't say what you are, nobody knows.

Jem discovers that she may be psychic, and Hayden realises people are quietly filing away everything he says offhand, and he has no idea.

(01:00) Welcome Jemima — imposter syndrome, film bros and coming in nervous
(09:51) Ro's story — say what you are or no one will know
(28:00) Jem's story — predicting a broken wrist and the tarot card origin story
(35:00) Should we add tarot readings to the studio offering
(44:03) Hayden's story — people remember random things you say and make it your whole identity
(49:08) One off-hand comment becomes how someone knows you entirely

Connect with the Crew Thanks for tuning in to another episode of The Friday Dump! If you enjoyed this episode, make sure to stay connected with us throughout the week:

Email: info@posterboymedia.com.au

Website: https://posterboymedia.com.au/

Instagram: https://www.instagram.com/posterboymedia

LinkedIn: https://www.linkedin.com/company/posterboymedia/

Facebook: https://www.facebook.com/weareposterboy

Stop By for a Coffee: If you’re in the South Yarra area of Melbourne, drop by our studio—we’d love to have you!

Work With Us: Looking for help with podcasting or content creation? Give us a call or reach out via our website.

Catch you next Friday!

Friday, 5th June

podcasts@posterboymedia.com.au (Hayden Bevis, Ro Mukerjea) — Fri, 12 Jun 2026 07:55:00 +0000

Just Ro and Hayden this week.

Ro is living at his in-laws' while the house settlement sorts itself out.

Hayden brings a theory he's been working on, and also missed a colleague's funeral, which hit him harder than expected.

Friday Dump is back, baby!

(00:49) The lost episode — Ro apologises, Hayden accepts nothing
(02:55) Ro's story — living with the in-laws and everyone's unwritten house rules
(09:45) The peace room, the high-fives and what our upbringings leave behind
(18:42) Hayden's theory — information, emotion and time as the three content levers
(34:45) Hayden misses a colleague's funeral and resets his perspective

Connect with the Crew Thanks for tuning in to another episode of The Friday Dump! If you enjoyed this episode, make sure to stay connected with us throughout the week:

Email: info@posterboymedia.com.au

Website: https://posterboymedia.com.au/

Instagram: https://www.instagram.com/posterboymedia

LinkedIn: https://www.linkedin.com/company/posterboymedia/

Facebook: https://www.facebook.com/weareposterboy

Stop By for a Coffee: If you’re in the South Yarra area of Melbourne, drop by our studio—we’d love to have you!

Work With Us: Looking for help with podcasting or content creation? Give us a call or reach out via our website.

Catch you next Friday!

Friday, 8th May

podcasts@posterboymedia.com.au (Ro Mukerjea, Hayden Bevis, RJ Baculo) — Fri, 8 May 2026 07:38:58 +0000

Hello friends!

The Friday Dump is back. We were up against it this week, but we dug this one out. RJ tells us about trying to pronounce names he's never heard before at a Mother's Day Raffle he was hosting, Hayden gives us an update on his tree, and Ro lets us know he's going to an auction tomorrow.

We were feeling the pinch today, but we got through. A merry weekend to you all!

Connect with the Crew Thanks for tuning in to another episode of The Friday Dump! If you enjoyed this episode, make sure to stay connected with us throughout the week:

Email: info@posterboymedia.com.au

Website: https://posterboymedia.com.au/

Instagram: https://www.instagram.com/posterboymedia

LinkedIn: https://www.linkedin.com/company/posterboymedia/

Facebook: https://www.facebook.com/weareposterboy

Stop By for a Coffee: If you’re in the South Yarra area of Melbourne, drop by our studio—we’d love to have you!

Work With Us: Looking for help with podcasting or content creation? Give us a call or reach out via our website.

Catch you next Friday!

Friday, May 1

podcasts@posterboymedia.com.au (RJ Baculo, Ro Mukerjea, Hayden Bevis) — Fri, 1 May 2026 07:09:45 +0000

Friday, May 1.

Hayden is back! In this episode, RJ shares about being touched(!) by another priest, Hayden tries to get battle-ready to defend a tree against BodyCorp, and Ro warns us about the rising tide of hate known only as racism.

Connect with the Crew Thanks for tuning in to another episode of The Friday Dump! If you enjoyed this episode, make sure to stay connected with us throughout the week:

Email: info@posterboymedia.com.au

Website: https://posterboymedia.com.au/

Instagram: https://www.instagram.com/posterboymedia

LinkedIn: https://www.linkedin.com/company/posterboymedia/

Facebook: https://www.facebook.com/weareposterboy

Stop By for a Coffee: If you’re in the South Yarra area of Melbourne, drop by our studio—we’d love to have you!

Work With Us: Looking for help with podcasting or content creation? Give us a call or reach out via our website.

Catch you next Friday!

Friday, April 24

podcasts@posterboymedia.com.au (Ro Mukerjea, RJ Baculo, Bea Chirnside) — Fri, 24 Apr 2026 07:00:00 +0000

Friday, April 24

Hayden is away. We got the lovely Beatrix, Posterboy content producer extraordinaire, to replace him.

In this episode, RJ shares his newfound penchant for journalling to overcome doomscrolling. Ro shares his service woes in the medical industry. Bea talks about how failure in the podcast and media landscape is a good thing.

(0:00) Friday Check-in

(3:27) RJ's Story: Discovering a new journalling system

(13:57) Ro's Story: Service woes in the medical industry

(23:15) Bea's Story: The beauty of failure (and killing the ego)

(29:30) Wrap-up

Connect with the Crew Thanks for tuning in to another episode of The Friday Dump! If you enjoyed this episode, make sure to stay connected with us throughout the week:

Email: info@posterboymedia.com.au

Website: https://posterboymedia.com.au/

Instagram: https://www.instagram.com/posterboymedia

LinkedIn: https://www.linkedin.com/company/posterboymedia/

Facebook: https://www.facebook.com/weareposterboy

Stop By for a Coffee: If you’re in the South Yarra area of Melbourne, drop by our studio—we’d love to have you!

Work With Us: Looking for help with podcasting or content creation? Give us a call or reach out via our website.

Catch you next Friday!

Friday, April 17

podcasts@posterboymedia.com.au (Hayden Bevis, Ro Mukerjea, RJ Baculo) — Fri, 17 Apr 2026 06:39:15 +0000

RJ takes his 7-year-old to pickleball. Ro goes to McDonald's, doesn't speak to a single human, and has a mild existential crisis about what we've lost by automating everything. Then Hayden sits down with Dan Ilic, an Australian media veteran and has his worldview challenged, and comes away feeling genuinely good about podcasting again.

(02:05) RJ's story — pickleball, a 7-year-old's joy and creating the right environment
(09:23) Ro's story — McDonald's, automation and the death of soul in service
(17:40) Hayden's story — Dan Ilic on What Is Content Anyway?

Connect with the Crew Thanks for tuning in to another episode of The Friday Dump! If you enjoyed this episode, make sure to stay connected with us throughout the week:

Email: info@posterboymedia.com.au

Website: https://posterboymedia.com.au/

Instagram: https://www.instagram.com/posterboymedia

LinkedIn: https://www.linkedin.com/company/posterboymedia/

Facebook: https://www.facebook.com/weareposterboy

Stop By for a Coffee: If you’re in the South Yarra area of Melbourne, drop by our studio—we’d love to have you!

Work With Us: Looking for help with podcasting or content creation? Give us a call or reach out via our website.

Catch you next Friday!

Friday, April 10

podcasts@posterboymedia.com.au (Hayden Bevis, Ro Mukerjea, RJ Baculo) — Fri, 10 Apr 2026 07:05:55 +0000

Friday, April 10.

It's our first remote ep, and we've got a DOOOZZZZYY.
RJ has a terrible train experience, Ro heads back to the hospital with his son to look at the stitches, and Hayden freezes on camera like a coward.
More stories, more lessons, more dumping.
Friday Dump. Have a great weekend, everyone.

(06:33) RJ's story — racism on the train and the three appeals of Aristotle
(20:38) Ro's story — Jordan's stitches come out, nothing goes smoothly
(29:21) Hayden's story — freezing on camera and the role of the director
(48:00) RJ's exorcist past — teased for a future episode

Connect with the Crew Thanks for tuning in to another episode of The Friday Dump! If you enjoyed this episode, make sure to stay connected with us throughout the week:

Email: info@posterboymedia.com.au

Website: https://posterboymedia.com.au/

Instagram: https://www.instagram.com/posterboymedia

LinkedIn: https://www.linkedin.com/company/posterboymedia/

Facebook: https://www.facebook.com/weareposterboy

Stop By for a Coffee: If you’re in the South Yarra area of Melbourne, drop by our studio—we’d love to have you!

Work With Us: Looking for help with podcasting or content creation? Give us a call or reach out via our website.

Catch you next Friday!

Thursday, April 2

podcasts@posterboymedia.com.au (Hayden Bevis, Ro Mukerjea, RJ Baculo) — Thu, 2 Apr 2026 07:20:30 +0000

The Friday Dump lands on a Holy Thursday this week SPOOOKY!

RJ is ditching the teleprompter and launching a second YouTube channel — whic accent will he choose????

Ro gets clarity on something that's been bubbling for a while — why businesses actually need a podcast, and why chasing listener numbers is the wrong game entirely.

Then Hayden goes to the podiatrist, gets an ingrown toenail removed, and traces the whole sorry saga back to a DIY job gone wrong.

The lesson? YOU DECIDE!

Happy Easter.

(02:08) RJ's story — ditching the teleprompter, starting fresh and finding his real voice
(18:38) Ro's story — why businesses get podcasting wrong and what actually matters
(31:40) Hayden's story — the ingrown toenail, the sunk cost fallacy and leaving it to the pros

Connect with the Crew Thanks for tuning in to another episode of The Friday Dump! If you enjoyed this episode, make sure to stay connected with us throughout the week:

Email: info@posterboymedia.com.au

Website: https://posterboymedia.com.au/

Instagram: https://www.instagram.com/posterboymedia

LinkedIn: https://www.linkedin.com/company/posterboymedia/

Facebook: https://www.facebook.com/weareposterboy

Stop By for a Coffee: If you’re in the South Yarra area of Melbourne, drop by our studio—we’d love to have you!

Work With Us: Looking for help with podcasting or content creation? Give us a call or reach out via our website.

Catch you next Friday!

Friday, March 27

podcasts@posterboymedia.com.au (Hayden Bevis, Ro Mukerjea, RJ Baculo) — Thu, 2 Apr 2026 06:56:35 +0000

The Friday Dump is officially live.

In our opening episode, RJ opens up about his war with doom scrolling and why the antidote to over-consuming content might just be creating more of it. Hayden confesses to self-sabotaging his own podcast over green XLR cables and what that says about how we all put up invisible barriers before doing the thing. Then Ro takes his son to the park and then to the hospital.

It's 3 pm on a Friday. Let's dump.

(04:36) RJ'S LESSON: RJ's Lent social media fast — and why it's failing
(07:22) Why creating beats, consuming every single time
(15:00) HAYDEN'S LESSON: Hayden's green XLR cable problem — disguised procrastination
(19:14) How content homogenisation is killing creative identity
(21:31) RO'S LESSON: Ro's son splits his head open at the park
(31:43) Studio wrap — cupcakes, property podcasts and hydrogen fuel

Connect with the Crew Thanks for tuning in to another episode of The Friday Dump! If you enjoyed this episode, make sure to stay connected with us throughout the week:

Email: info@posterboymedia.com.au

Website: https://posterboymedia.com.au/

Instagram: https://www.instagram.com/posterboymedia

LinkedIn: https://www.linkedin.com/company/posterboymedia/

Facebook: https://www.facebook.com/weareposterboy

Stop By for a Coffee: If you’re in the South Yarra area of Melbourne, drop by our studio—we’d love to have you!

Work With Us: Looking for help with podcasting or content creation? Give us a call or reach out via our website.

Catch you next Friday!