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    <title>Dark Horse Entrepreneur AI Escape Plan | Helping Parents Make Money Online with AI</title>
    <description>For hardworking parents seeking side hustles &amp; yearning for the freedom &amp; fulfillment of the digital nomad life. Every week, we dive into the exciting world of side hustles, breaking down flexible and profitable opportunities, and digital marketing strategies, designed for parents navigating family expenses, childcare, and the persistent crunch for time. 

I am committed to equipping parents with smart strategies to boost their income, regain control over their schedules, and build a life that aligns with their dreams and aspirations. Moreover, this podcast is about more than financial independence—it&apos;s about forging a legacy of resilience, creativity, and entrepreneurial spirit for our children to emulate. 

Join us on this transformative journey and learn how to balance parenting with entrepreneurship. Because being a great parent and a successful digital nomad isn&apos;t a trade-off—it&apos;s the perfect blend for an enriched life. Tune in to The Dark Horse Entrepreneur and discover how parents like you are pioneering the path to financial freedom and personal fulfillment. 

The Side Hustle podcast for parental solopreneurs! Yes those aspiring digital marketers, entrepreneurs, and ambitious digital nomads seeking to escape the 9 to 5 and build a thriving online business. If you&apos;re looking for work from home opportunities, passive income ideas, or innovative business ideas, you&apos;ve come to the right place! 

Listen to The Dark Horse Entrepreneur podcast, where we explore the ins and outs of digital marketing, including social media marketing, email marketing, and content marketing, all aimed at helping you make money online. Discover essential digital marketing tutorials and learn from industry experts as they share their knowledge and experience on topics like entrepreneurship, work from home opportunities, and effective side hustles. 

Whether you&apos;re new to the world of digital marketing or struggling with technology, procrastination, or imposter syndrome, our podcast offers practical advice and strategies to overcome these obstacles and achieve success. Don&apos;t miss out on valuable tips, tricks, and insider secrets shared by experts in the industry. 

Tune in now, and take the first step towards becoming a successful digital nomad, mastering the art of making money online, and finally quitting your job to pursue your entrepreneurial dreams. Ready to dive into the world of digital marketing and side hustles? Subscribe NOW! We are talking about Digital Marketing / Entrepreneurship / Business tips and advice in the spirit of Tim Ferris, Garry Vaynerchuk, Ed Mylett, Brooks Castillo, Hollis, Nick Loper, Jordan Lee Dooley and Farnoosh Torabi .</description>
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    <pubDate>Wed, 8 Jul 2026 05:00:00 +0000</pubDate>
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    <itunes:summary>For hardworking parents seeking side hustles &amp; yearning for the freedom &amp; fulfillment of the digital nomad life. Every week, we dive into the exciting world of side hustles, breaking down flexible and profitable opportunities, and digital marketing strategies, designed for parents navigating family expenses, childcare, and the persistent crunch for time. 

I am committed to equipping parents with smart strategies to boost their income, regain control over their schedules, and build a life that aligns with their dreams and aspirations. Moreover, this podcast is about more than financial independence—it&apos;s about forging a legacy of resilience, creativity, and entrepreneurial spirit for our children to emulate. 

Join us on this transformative journey and learn how to balance parenting with entrepreneurship. Because being a great parent and a successful digital nomad isn&apos;t a trade-off—it&apos;s the perfect blend for an enriched life. Tune in to The Dark Horse Entrepreneur and discover how parents like you are pioneering the path to financial freedom and personal fulfillment. 

The Side Hustle podcast for parental solopreneurs! Yes those aspiring digital marketers, entrepreneurs, and ambitious digital nomads seeking to escape the 9 to 5 and build a thriving online business. If you&apos;re looking for work from home opportunities, passive income ideas, or innovative business ideas, you&apos;ve come to the right place! 

Listen to The Dark Horse Entrepreneur podcast, where we explore the ins and outs of digital marketing, including social media marketing, email marketing, and content marketing, all aimed at helping you make money online. Discover essential digital marketing tutorials and learn from industry experts as they share their knowledge and experience on topics like entrepreneurship, work from home opportunities, and effective side hustles. 

Whether you&apos;re new to the world of digital marketing or struggling with technology, procrastination, or imposter syndrome, our podcast offers practical advice and strategies to overcome these obstacles and achieve success. Don&apos;t miss out on valuable tips, tricks, and insider secrets shared by experts in the industry. 

Tune in now, and take the first step towards becoming a successful digital nomad, mastering the art of making money online, and finally quitting your job to pursue your entrepreneurial dreams. Ready to dive into the world of digital marketing and side hustles? Subscribe NOW! We are talking about Digital Marketing / Entrepreneurship / Business tips and advice in the spirit of Tim Ferris, Garry Vaynerchuk, Ed Mylett, Brooks Castillo, Hollis, Nick Loper, Jordan Lee Dooley and Farnoosh Torabi .</itunes:summary>
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      <title>EP 555 The AI Course Creation Blueprint | Make Money Online Without Teaching</title>
      <description><![CDATA[<p><em>Stop Perfecting. Start Shipping. The AI Course Launch Formula </em></p> <p>Want to build digital courses that actually convert? Learn how AI entrepreneurs are bypassing the traditional course launch trap—creating niche digital products from AI trainer work to personalized templates that sell instantly on Etsy. In this episode, discover the fastest path to making money online without a massive email list or teaching skills you don't have.</p> <p><a href="https://darkhorseentrepreneur.com">https://DarkHorseEntrepreneur.com</a></p> <p>Newsletter - <a href="https://darkhorseinsider.com">https://DarkHorseInsider.com</a></p> <p>Tracy explains how to use ChatGPT (GPT-4o/5.5) and basic prompt engineering to build and launch a profitable micro-course quickly without expensive platforms or long timelines. The core idea is to pick an ultra-specific, searchable niche problem by mining repeating complaints in Facebook groups, Discord, Reddit, and Slack, then validate before building by extracting objections and emotional counterarguments with ChatGPT and collecting real case-study quotes for proof. He recommends building the sales funnel first using free/low-cost tools (Carrd/Webflow, ConvertKit/Beehiiv, Stripe), having ChatGPT draft a sales page structure, and creating a simple 5–7 part course with short videos filmed on a phone and edited in Descript using AI-assisted scripts. He emphasizes shipping imperfectly, using Shorts/TikTok for email capture, being only one step ahead of customers, and making character-driven refund decisions, then promotes the AI Escape Plan newsletter and assigns an action to write down one specific repeatable problem today.</p> <p> </p> <p>00:00 AI Course Goldmine 01:23 Free Tools Mindset 02:01 Pick a Sharp Niche 03:38 Validate With Prompts 05:14 Build Funnel First 05:53 Sales Page Blueprint 07:10 Fast Course Production 09:07 Launch Traffic Plan 09:59 Speed Over Credentials 11:44 Refunds and Character 13:47 One Action Today 14:31 Wrap Up</p> <p> </p> <p>how to create an online course, ChatGPT, course creation, AI side hustles, make money online with AI, prompt engineering, launch an online course, AI powered income, side hustles, online course blueprint, AI tools, validate a course idea, side hustle, make money online, digital course creation, how to use ChatGPT to make money, AI income system, ai content creation, course creation, digital marketing, digital product ideas, digital product, email list, entrepreneur podcast, entrepreneur tips, make money online, online business, online entrepreneurship</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 8 Jul 2026 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann | AI Side Hustle | make money online | entrepreneur tips | ai entrepreneur)</author>
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      <content:encoded><![CDATA[<p><em>Stop Perfecting. Start Shipping. The AI Course Launch Formula </em></p> <p>Want to build digital courses that actually convert? Learn how AI entrepreneurs are bypassing the traditional course launch trap—creating niche digital products from AI trainer work to personalized templates that sell instantly on Etsy. In this episode, discover the fastest path to making money online without a massive email list or teaching skills you don't have.</p> <p><a href="https://darkhorseentrepreneur.com">https://DarkHorseEntrepreneur.com</a></p> <p>Newsletter - <a href="https://darkhorseinsider.com">https://DarkHorseInsider.com</a></p> <p>Tracy explains how to use ChatGPT (GPT-4o/5.5) and basic prompt engineering to build and launch a profitable micro-course quickly without expensive platforms or long timelines. The core idea is to pick an ultra-specific, searchable niche problem by mining repeating complaints in Facebook groups, Discord, Reddit, and Slack, then validate before building by extracting objections and emotional counterarguments with ChatGPT and collecting real case-study quotes for proof. He recommends building the sales funnel first using free/low-cost tools (Carrd/Webflow, ConvertKit/Beehiiv, Stripe), having ChatGPT draft a sales page structure, and creating a simple 5–7 part course with short videos filmed on a phone and edited in Descript using AI-assisted scripts. He emphasizes shipping imperfectly, using Shorts/TikTok for email capture, being only one step ahead of customers, and making character-driven refund decisions, then promotes the AI Escape Plan newsletter and assigns an action to write down one specific repeatable problem today.</p> <p> </p> <p>00:00 AI Course Goldmine 01:23 Free Tools Mindset 02:01 Pick a Sharp Niche 03:38 Validate With Prompts 05:14 Build Funnel First 05:53 Sales Page Blueprint 07:10 Fast Course Production 09:07 Launch Traffic Plan 09:59 Speed Over Credentials 11:44 Refunds and Character 13:47 One Action Today 14:31 Wrap Up</p> <p> </p> <p>how to create an online course, ChatGPT, course creation, AI side hustles, make money online with AI, prompt engineering, launch an online course, AI powered income, side hustles, online course blueprint, AI tools, validate a course idea, side hustle, make money online, digital course creation, how to use ChatGPT to make money, AI income system, ai content creation, course creation, digital marketing, digital product ideas, digital product, email list, entrepreneur podcast, entrepreneur tips, make money online, online business, online entrepreneurship</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 555 The AI Course Creation Blueprint | Make Money Online Without Teaching</itunes:title>
      <itunes:author>Tracy Brinkmann | AI Side Hustle | make money online | entrepreneur tips | ai entrepreneur</itunes:author>
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      <itunes:summary>Stop Perfecting. Start Shipping. The AI Course Launch Formula  Want to build digital courses that actually convert? Learn how AI entrepreneurs are bypassing the traditional course launch trap—creating niche digital products from AI trainer work to personalized templates that sell instantly on Etsy. In this episode, discover the fastest path to making money online without a massive email list or teaching skills you don&apos;t have. https://DarkHorseEntrepreneur.com Newsletter - https://DarkHorseInsider.com Tracy explains how to use ChatGPT (GPT-4o/5.5) and basic prompt engineering to build and launch a profitable micro-course quickly without expensive platforms or long timelines. The core idea is to pick an ultra-specific, searchable niche problem by mining repeating complaints in Facebook groups, Discord, Reddit, and Slack, then validate before building by extracting objections and emotional counterarguments with ChatGPT and collecting real case-study quotes for proof. He recommends building the sales funnel first using free/low-cost tools (Carrd/Webflow, ConvertKit/Beehiiv, Stripe), having ChatGPT draft a sales page structure, and creating a simple 5–7 part course with short videos filmed on a phone and edited in Descript using AI-assisted scripts. He emphasizes shipping imperfectly, using Shorts/TikTok for email capture, being only one step ahead of customers, and making character-driven refund decisions, then promotes the AI Escape Plan newsletter and assigns an action to write down one specific repeatable problem today.   00:00 AI Course Goldmine 01:23 Free Tools Mindset 02:01 Pick a Sharp Niche 03:38 Validate With Prompts 05:14 Build Funnel First 05:53 Sales Page Blueprint 07:10 Fast Course Production 09:07 Launch Traffic Plan 09:59 Speed Over Credentials 11:44 Refunds and Character 13:47 One Action Today 14:31 Wrap Up   how to create an online course, ChatGPT,  course creation, AI side hustles, make money online with AI, prompt engineering, launch an online course, AI powered income, side hustles, online course blueprint, AI tools, validate a course idea, side hustle, make money online, digital course creation, how to use ChatGPT to make money, AI income system, ai content creation, course creation, digital marketing, digital product ideas, digital product, email list, entrepreneur podcast, entrepreneur tips, make money online, online business, online entrepreneurship</itunes:summary>
      <itunes:subtitle>Stop Perfecting. Start Shipping. The AI Course Launch Formula  Want to build digital courses that actually convert? Learn how AI entrepreneurs are bypassing the traditional course launch trap—creating niche digital products from AI trainer work to personalized templates that sell instantly on Etsy. In this episode, discover the fastest path to making money online without a massive email list or teaching skills you don&apos;t have. https://DarkHorseEntrepreneur.com Newsletter - https://DarkHorseInsider.com Tracy explains how to use ChatGPT (GPT-4o/5.5) and basic prompt engineering to build and launch a profitable micro-course quickly without expensive platforms or long timelines. The core idea is to pick an ultra-specific, searchable niche problem by mining repeating complaints in Facebook groups, Discord, Reddit, and Slack, then validate before building by extracting objections and emotional counterarguments with ChatGPT and collecting real case-study quotes for proof. He recommends building the sales funnel first using free/low-cost tools (Carrd/Webflow, ConvertKit/Beehiiv, Stripe), having ChatGPT draft a sales page structure, and creating a simple 5–7 part course with short videos filmed on a phone and edited in Descript using AI-assisted scripts. He emphasizes shipping imperfectly, using Shorts/TikTok for email capture, being only one step ahead of customers, and making character-driven refund decisions, then promotes the AI Escape Plan newsletter and assigns an action to write down one specific repeatable problem today.   00:00 AI Course Goldmine 01:23 Free Tools Mindset 02:01 Pick a Sharp Niche 03:38 Validate With Prompts 05:14 Build Funnel First 05:53 Sales Page Blueprint 07:10 Fast Course Production 09:07 Launch Traffic Plan 09:59 Speed Over Credentials 11:44 Refunds and Character 13:47 One Action Today 14:31 Wrap Up   how to create an online course, ChatGPT,  course creation, AI side hustles, make money online with AI, prompt engineering, launch an online course, AI powered income, side hustles, online course blueprint, AI tools, validate a course idea, side hustle, make money online, digital course creation, how to use ChatGPT to make money, AI income system, ai content creation, course creation, digital marketing, digital product ideas, digital product, email list, entrepreneur podcast, entrepreneur tips, make money online, online business, online entrepreneurship</itunes:subtitle>
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      <title>EP 554 The AI Resume Side Hustle | Make Money Online With Free Tools</title>
      <description><![CDATA[<p>No Followers. No Credentials. No Prior Clients. Bulletproof Side Hustle System Turning Entrepreneurs Into Resume Goldminers</p> <p>Make money online with an AI resume optimization agency—no followers, credentials, or prior clients needed. Learn the step-by-step system Marcus used to hit $4,200/month building resume and cover letter services with free tools (Claude, ChatGPT, Canva, Grammarly). Discover the ATS-beating formula that defeats the 75% rejection rate, plus the ethical framework that separates real AI entrepreneurs from scheme-sellers. Your contrarian guide to turning zero into a scalable, guilt-free side hustle.</p> <p><a href="https://darkhorseentrepreneur.com">https://DarkHorseEntrepreneur.com</a></p> <p>Tracy explains how to start and scale an AI-assisted resume and cover letter service using free tools (Claude, ChatGPT, Canva Free, Grammarly) and a system designed to beat ATS filters that reject about 75% of applicants. Using an example of "Marcus," who went direct to clients and grew to $4,200 in a month, it argues success comes from process, not credentials or marketing. The approach includes a diagnostic intake (15-question Google Form), ATS-focused prompting, an industry-specific template library, a simple one-off offer via a free Carrd landing page, and client outreach on LinkedIn. It then describes productizing into self-serve and upgraded tiers (including LinkedIn optimization) using automation (Typeform branching, Zapier, low-cost ChatGPT API) while warning about the ethical tradeoff of generic output and recommending a hybrid with a brief human review to add specificity and storytelling.</p> <p> </p> <p>00:00 AI Resume Side Hustle 00:49 The Invisible Advantage 01:13 Marcus Case Study 02:00 What Clients Want 02:50 Diagnostic Intake Questions 03:38 Prompts That Reframe 04:58 Template Library System 06:15 Simple Offer Landing Page 06:41 Direct Outreach And Delivery 08:23 Systematize With Forms 10:04 Packages And Upsells 11:02 Productize And Automate 12:39 Quality And Ethics Trap 15:24 Translator Mindset 16:49 Whiskered Wisdom 18:08 One Action Today </p> <p>ai resume writing, make money online with AI, AI side hustles, ATS optimization service, freelance resume writing, side hustle, ChatGPT resume writing, AI income, how to start a resume writing business, AI tools, make money online as a mom, AI powered side hustle ideas, resume writing business, online business, AI freelance business</p> <p> </p> <p>ai side gig, digital entrepreneur, Entrepreneur, entrepreneur podcast, entrepreneur tips, Entrepreneurship, Entreprenuer, make money, online business, online entrepreneurship, online opportunities, parenting and entrepreneurship, podcast entrepreneur, side hustles, tips for entrepreneurs, make money online, ai resume optimization, ai entrepreneur</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 3 Jul 2026 19:57:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann | AI Side Hustle | make money online | entrepreneur tips | ai entrepreneur)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>No Followers. No Credentials. No Prior Clients. Bulletproof Side Hustle System Turning Entrepreneurs Into Resume Goldminers</p> <p>Make money online with an AI resume optimization agency—no followers, credentials, or prior clients needed. Learn the step-by-step system Marcus used to hit $4,200/month building resume and cover letter services with free tools (Claude, ChatGPT, Canva, Grammarly). Discover the ATS-beating formula that defeats the 75% rejection rate, plus the ethical framework that separates real AI entrepreneurs from scheme-sellers. Your contrarian guide to turning zero into a scalable, guilt-free side hustle.</p> <p><a href="https://darkhorseentrepreneur.com">https://DarkHorseEntrepreneur.com</a></p> <p>Tracy explains how to start and scale an AI-assisted resume and cover letter service using free tools (Claude, ChatGPT, Canva Free, Grammarly) and a system designed to beat ATS filters that reject about 75% of applicants. Using an example of "Marcus," who went direct to clients and grew to $4,200 in a month, it argues success comes from process, not credentials or marketing. The approach includes a diagnostic intake (15-question Google Form), ATS-focused prompting, an industry-specific template library, a simple one-off offer via a free Carrd landing page, and client outreach on LinkedIn. It then describes productizing into self-serve and upgraded tiers (including LinkedIn optimization) using automation (Typeform branching, Zapier, low-cost ChatGPT API) while warning about the ethical tradeoff of generic output and recommending a hybrid with a brief human review to add specificity and storytelling.</p> <p> </p> <p>00:00 AI Resume Side Hustle 00:49 The Invisible Advantage 01:13 Marcus Case Study 02:00 What Clients Want 02:50 Diagnostic Intake Questions 03:38 Prompts That Reframe 04:58 Template Library System 06:15 Simple Offer Landing Page 06:41 Direct Outreach And Delivery 08:23 Systematize With Forms 10:04 Packages And Upsells 11:02 Productize And Automate 12:39 Quality And Ethics Trap 15:24 Translator Mindset 16:49 Whiskered Wisdom 18:08 One Action Today </p> <p>ai resume writing, make money online with AI, AI side hustles, ATS optimization service, freelance resume writing, side hustle, ChatGPT resume writing, AI income, how to start a resume writing business, AI tools, make money online as a mom, AI powered side hustle ideas, resume writing business, online business, AI freelance business</p> <p> </p> <p>ai side gig, digital entrepreneur, Entrepreneur, entrepreneur podcast, entrepreneur tips, Entrepreneurship, Entreprenuer, make money, online business, online entrepreneurship, online opportunities, parenting and entrepreneurship, podcast entrepreneur, side hustles, tips for entrepreneurs, make money online, ai resume optimization, ai entrepreneur</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 554 The AI Resume Side Hustle | Make Money Online With Free Tools</itunes:title>
      <itunes:author>Tracy Brinkmann | AI Side Hustle | make money online | entrepreneur tips | ai entrepreneur</itunes:author>
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      <itunes:duration>00:20:39</itunes:duration>
      <itunes:summary>No Followers. No Credentials. No Prior Clients. Bulletproof Side Hustle System Turning Entrepreneurs Into Resume Goldminers Make money online with an AI resume optimization agency—no followers, credentials, or prior clients needed. Learn the step-by-step system Marcus used to hit $4,200/month building resume and cover letter services with free tools (Claude, ChatGPT, Canva, Grammarly). Discover the ATS-beating formula that defeats the 75% rejection rate, plus the ethical framework that separates real AI entrepreneurs from scheme-sellers. Your contrarian guide to turning zero into a scalable, guilt-free side hustle. https://DarkHorseEntrepreneur.com Tracy explains how to start and scale an AI-assisted resume and cover letter service using free tools (Claude, ChatGPT, Canva Free, Grammarly) and a system designed to beat ATS filters that reject about 75% of applicants. Using an example of &quot;Marcus,&quot; who went direct to clients and grew to $4,200 in a month, it argues success comes from process, not credentials or marketing. The approach includes a diagnostic intake (15-question Google Form), ATS-focused prompting, an industry-specific template library, a simple one-off offer via a free Carrd landing page, and client outreach on LinkedIn. It then describes productizing into self-serve and upgraded tiers (including LinkedIn optimization) using automation (Typeform branching, Zapier, low-cost ChatGPT API) while warning about the ethical tradeoff of generic output and recommending a hybrid with a brief human review to add specificity and storytelling.   00:00 AI Resume Side Hustle 00:49 The Invisible Advantage 01:13 Marcus Case Study 02:00 What Clients Want 02:50 Diagnostic Intake Questions 03:38 Prompts That Reframe 04:58 Template Library System 06:15 Simple Offer Landing Page 06:41 Direct Outreach And Delivery 08:23 Systematize With Forms 10:04 Packages And Upsells 11:02 Productize And Automate 12:39 Quality And Ethics Trap 15:24 Translator Mindset 16:49 Whiskered Wisdom 18:08 One Action Today  ai resume writing, make money online with AI, AI side hustles, ATS optimization service, freelance resume writing, side hustle, ChatGPT resume writing, AI income, how to start a resume writing business, AI tools, make money online as a mom, AI powered side hustle ideas, resume writing business, online business, AI freelance business   ai side gig, digital entrepreneur, Entrepreneur, entrepreneur podcast, entrepreneur tips, Entrepreneurship, Entreprenuer, make money, online business, online entrepreneurship, online opportunities, parenting and entrepreneurship, podcast entrepreneur, side hustles, tips for entrepreneurs, make money online, ai resume optimization, ai entrepreneur  </itunes:summary>
      <itunes:subtitle>No Followers. No Credentials. No Prior Clients. Bulletproof Side Hustle System Turning Entrepreneurs Into Resume Goldminers Make money online with an AI resume optimization agency—no followers, credentials, or prior clients needed. Learn the step-by-step system Marcus used to hit $4,200/month building resume and cover letter services with free tools (Claude, ChatGPT, Canva, Grammarly). Discover the ATS-beating formula that defeats the 75% rejection rate, plus the ethical framework that separates real AI entrepreneurs from scheme-sellers. Your contrarian guide to turning zero into a scalable, guilt-free side hustle. https://DarkHorseEntrepreneur.com Tracy explains how to start and scale an AI-assisted resume and cover letter service using free tools (Claude, ChatGPT, Canva Free, Grammarly) and a system designed to beat ATS filters that reject about 75% of applicants. Using an example of &quot;Marcus,&quot; who went direct to clients and grew to $4,200 in a month, it argues success comes from process, not credentials or marketing. The approach includes a diagnostic intake (15-question Google Form), ATS-focused prompting, an industry-specific template library, a simple one-off offer via a free Carrd landing page, and client outreach on LinkedIn. It then describes productizing into self-serve and upgraded tiers (including LinkedIn optimization) using automation (Typeform branching, Zapier, low-cost ChatGPT API) while warning about the ethical tradeoff of generic output and recommending a hybrid with a brief human review to add specificity and storytelling.   00:00 AI Resume Side Hustle 00:49 The Invisible Advantage 01:13 Marcus Case Study 02:00 What Clients Want 02:50 Diagnostic Intake Questions 03:38 Prompts That Reframe 04:58 Template Library System 06:15 Simple Offer Landing Page 06:41 Direct Outreach And Delivery 08:23 Systematize With Forms 10:04 Packages And Upsells 11:02 Productize And Automate 12:39 Quality And Ethics Trap 15:24 Translator Mindset 16:49 Whiskered Wisdom 18:08 One Action Today  ai resume writing, make money online with AI, AI side hustles, ATS optimization service, freelance resume writing, side hustle, ChatGPT resume writing, AI income, how to start a resume writing business, AI tools, make money online as a mom, AI powered side hustle ideas, resume writing business, online business, AI freelance business   ai side gig, digital entrepreneur, Entrepreneur, entrepreneur podcast, entrepreneur tips, Entrepreneurship, Entreprenuer, make money, online business, online entrepreneurship, online opportunities, parenting and entrepreneurship, podcast entrepreneur, side hustles, tips for entrepreneurs, make money online, ai resume optimization, ai entrepreneur  </itunes:subtitle>
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      <title>EP 553 Weaponize ChatGPT for Conversions | Online Entrepreneurship Ad Audits in 2026</title>
      <description><![CDATA[<p><em>What Every Time-Starved Entrepreneur Needs to Know About Using ChatGPT to Win at Social Media Marketing in 2026</em></p> <p> </p> <p>Master ChatGPT for online entrepreneurship with conversion-focused tactics. In this episode, we reveal the exact AI entrepreneur prompt systems for social media captions, split-testing ad copy, and auditing conversion leaks—strategies busy parents are using to scale side gigs without agency fees. Learn the caption engineering framework, A/B testing methodology, and audit checklists that turn engagement into income in 2026.</p> <p><a href="https://darkhorseentrepreneur.com">https://DarkHorseEntrepreneur.com</a></p> <p>Tracy explains how to use ChatGPT (including GPT-4o and 5o) and other AI models to scale social media marketing by rapidly generating and testing multiple caption hooks to boost first-hour engagement velocity, then extending AI use to full ad campaign architecture across platforms with native-format variations, systematic low-budget testing, and scaling winners while killing losers. It emphasizes that AI is a force multiplier, not a replacement, and warns that poor offers and weak funnels can't be fixed by AI—AI amplifies both good and bad strategy. A parallel "conversion audit" process is recommended, using tools like GA4 data analyzed in ChatGPT to identify high-quality traffic, CPA, and ROAS. The script argues the real competitive advantage is strategy and audience insight, and outlines monetization via productized services, SOPs, automation tools, and digital products, while cautioning against burnout from scaling too many systems instead of focusing on clarity and sustainable execution.</p> <p> </p> <p>00:00 AI Social Media Promise 01:35 Algorithm Brutal Truth 02:13 Caption Engineering System 04:19 AI Powered Ad Testing 06:45 Avoid Scaling Mediocrity 08:09 Conversion Audit Loop 09:51 Strategy Beats AI 10:48 Clone Systems to Scale 12:23 Clarity Over More Systems 13:54 Final Leverage Takeaway</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 25 Jun 2026 15:09:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann | AI Side Hustle | make money online | entrepreneur tips | ai entrepreneur)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p><em>What Every Time-Starved Entrepreneur Needs to Know About Using ChatGPT to Win at Social Media Marketing in 2026</em></p> <p> </p> <p>Master ChatGPT for online entrepreneurship with conversion-focused tactics. In this episode, we reveal the exact AI entrepreneur prompt systems for social media captions, split-testing ad copy, and auditing conversion leaks—strategies busy parents are using to scale side gigs without agency fees. Learn the caption engineering framework, A/B testing methodology, and audit checklists that turn engagement into income in 2026.</p> <p><a href="https://darkhorseentrepreneur.com">https://DarkHorseEntrepreneur.com</a></p> <p>Tracy explains how to use ChatGPT (including GPT-4o and 5o) and other AI models to scale social media marketing by rapidly generating and testing multiple caption hooks to boost first-hour engagement velocity, then extending AI use to full ad campaign architecture across platforms with native-format variations, systematic low-budget testing, and scaling winners while killing losers. It emphasizes that AI is a force multiplier, not a replacement, and warns that poor offers and weak funnels can't be fixed by AI—AI amplifies both good and bad strategy. A parallel "conversion audit" process is recommended, using tools like GA4 data analyzed in ChatGPT to identify high-quality traffic, CPA, and ROAS. The script argues the real competitive advantage is strategy and audience insight, and outlines monetization via productized services, SOPs, automation tools, and digital products, while cautioning against burnout from scaling too many systems instead of focusing on clarity and sustainable execution.</p> <p> </p> <p>00:00 AI Social Media Promise 01:35 Algorithm Brutal Truth 02:13 Caption Engineering System 04:19 AI Powered Ad Testing 06:45 Avoid Scaling Mediocrity 08:09 Conversion Audit Loop 09:51 Strategy Beats AI 10:48 Clone Systems to Scale 12:23 Clarity Over More Systems 13:54 Final Leverage Takeaway</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 553 Weaponize ChatGPT for Conversions | Online Entrepreneurship Ad Audits in 2026</itunes:title>
      <itunes:author>Tracy Brinkmann | AI Side Hustle | make money online | entrepreneur tips | ai entrepreneur</itunes:author>
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      <itunes:summary>What Every Time-Starved Entrepreneur Needs to Know About Using ChatGPT to Win at Social Media Marketing in 2026   Master ChatGPT for online entrepreneurship with conversion-focused tactics. In this episode, we reveal the exact AI entrepreneur prompt systems for social media captions, split-testing ad copy, and auditing conversion leaks—strategies busy parents are using to scale side gigs without agency fees. Learn the caption engineering framework, A/B testing methodology, and audit checklists that turn engagement into income in 2026. https://DarkHorseEntrepreneur.com Tracy explains how to use ChatGPT (including GPT-4o and 5o) and other AI models to scale social media marketing by rapidly generating and testing multiple caption hooks to boost first-hour engagement velocity, then extending AI use to full ad campaign architecture across platforms with native-format variations, systematic low-budget testing, and scaling winners while killing losers. It emphasizes that AI is a force multiplier, not a replacement, and warns that poor offers and weak funnels can&apos;t be fixed by AI—AI amplifies both good and bad strategy. A parallel &quot;conversion audit&quot; process is recommended, using tools like GA4 data analyzed in ChatGPT to identify high-quality traffic, CPA, and ROAS. The script argues the real competitive advantage is strategy and audience insight, and outlines monetization via productized services, SOPs, automation tools, and digital products, while cautioning against burnout from scaling too many systems instead of focusing on clarity and sustainable execution.   00:00 AI Social Media Promise 01:35 Algorithm Brutal Truth 02:13 Caption Engineering System 04:19 AI Powered Ad Testing 06:45 Avoid Scaling Mediocrity 08:09 Conversion Audit Loop 09:51 Strategy Beats AI 10:48 Clone Systems to Scale 12:23 Clarity Over More Systems 13:54 Final Leverage Takeaway  </itunes:summary>
      <itunes:subtitle>What Every Time-Starved Entrepreneur Needs to Know About Using ChatGPT to Win at Social Media Marketing in 2026   Master ChatGPT for online entrepreneurship with conversion-focused tactics. In this episode, we reveal the exact AI entrepreneur prompt systems for social media captions, split-testing ad copy, and auditing conversion leaks—strategies busy parents are using to scale side gigs without agency fees. Learn the caption engineering framework, A/B testing methodology, and audit checklists that turn engagement into income in 2026. https://DarkHorseEntrepreneur.com Tracy explains how to use ChatGPT (including GPT-4o and 5o) and other AI models to scale social media marketing by rapidly generating and testing multiple caption hooks to boost first-hour engagement velocity, then extending AI use to full ad campaign architecture across platforms with native-format variations, systematic low-budget testing, and scaling winners while killing losers. It emphasizes that AI is a force multiplier, not a replacement, and warns that poor offers and weak funnels can&apos;t be fixed by AI—AI amplifies both good and bad strategy. A parallel &quot;conversion audit&quot; process is recommended, using tools like GA4 data analyzed in ChatGPT to identify high-quality traffic, CPA, and ROAS. The script argues the real competitive advantage is strategy and audience insight, and outlines monetization via productized services, SOPs, automation tools, and digital products, while cautioning against burnout from scaling too many systems instead of focusing on clarity and sustainable execution.   00:00 AI Social Media Promise 01:35 Algorithm Brutal Truth 02:13 Caption Engineering System 04:19 AI Powered Ad Testing 06:45 Avoid Scaling Mediocrity 08:09 Conversion Audit Loop 09:51 Strategy Beats AI 10:48 Clone Systems to Scale 12:23 Clarity Over More Systems 13:54 Final Leverage Takeaway  </itunes:subtitle>
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      <title>EP 552 The ChatGPT Money Evolution | Past, Present &amp; Future AI Income Paths | Entrepreneur AI Guide</title>
      <description><![CDATA[<p>The Four Phases of Making Money Online With ChatGPT (And Exactly Which One You Should Be In Right Now) | Entrepreneur AI Guide</p> Episode Summary <p>Make money online as an AI entrepreneur by understanding ChatGPT's four income phases. Tracy breaks down the evolution from 2022's prompt-selling craze through 2025's audience-driven, systems-based models—and reveals exactly which phase matches your skill level and timeline. If you've wondered whether it's too late to build AI side income, this episode shows you're probably using outdated tactics. The future isn't about tools; it's about positioning.</p> <p><a href="https://darkhorseentrepreneur.com">https://DarkHorseEntrepreneur.com</a></p> <p>Tracy breaks down the full evolution of making money with ChatGPT — from the wild west prompt-selling days of 2022 all the way through to the audience-driven, systems-based income models dominating 2025 and beyond. Ace walks through four distinct phases of the ChatGPT economy, explains why most people are playing the wrong phase right now, and reveals the one mindset shift that separates parents who build real AI-powered income from those who keep chasing the next shiny tool. If you've ever wondered whether it's too late to make money with AI, this episode gives you the honest, no-fluff answer.</p> <p>AI Micro Business Newsletter - <a href="https://darkhorseinsider.com">https://DarkHorseInsider.com</a></p> <p> </p> <p> </p> In This Episode You'll Discover <ul> <li> <p>Why the ChatGPT prompt-selling gold rush collapsed by March 2023 — and what actually replaced it</p> </li> <li> <p>The four distinct phases of the ChatGPT economy and exactly which one has the real money right now</p> </li> <li> <p>Why the skill you're selling was never ChatGPT — and what you're actually selling instead</p> </li> <li> <p>The concept of information asymmetry and why your niche expertise is worth more than any AI tool on the market</p> </li> <li> <p>Why owning your audience is the only moat that survives every AI model update</p> </li> <li> <p>The invisible threshold between trading time for money and building a system that runs without you</p> </li> <li> <p>Why being a business person who uses AI beats being an AI person trying to do business — every single time</p> </li> </ul> <p> </p> <p> </p> Key Timestamps <p>00:00 - Opening: The AI side hustle window is closing 01:10 - The before-ChatGPT era and what changed in November 2022 01:50 - Phase 1: The prompt engineers and the first wave of money-makers 02:50 - Phase 2: The shift from knowledge to implementation 04:30 - Phase 3: Selling systems instead of labor 05:05 - Phase 3.5: The GPT Store opportunity 07:45 - Phase 4: What's coming and why it changes everything 08:40 - The uncomfortable truth about the easy money phase 09:50 - Information asymmetry — the real scaling mechanism 11:50 - The uncomfortable truth about timing 12:35 - Which phase should YOU be in right now? 15:20 - The oldest pattern in economic disruption 17:30 - Whiskered Wisdom: The shovel doesn't dig the mine</p> <p> </p> <p> </p> Key Quotes From This Episode <p>"Those people weren't actually selling prompts. They were selling permission — the feeling that you could do something you weren't sure you could do."</p> <p>"The skill you're selling isn't knowing ChatGPT. It's knowing your market so well that you can make ChatGPT produce what your market is actually hungry for."</p> <p>"You need to be a businessperson first — a businessperson who just happens to use AI. Not an AI person trying to be a businessperson."</p> <p>"The actual scaling mechanism in an AI-powered business isn't the AI. It's information asymmetry."</p> <p>"The AI is invisible. The business is visible."</p> <p>"The real game is always the same game: build trust, deliver results, and repeat. The AI just makes those first two steps way faster."</p> <p>"The shovel does not dig the mine. The miner does."</p> <p> </p> <p> </p> The Four Phases of ChatGPT Income — Quick Reference <p>Phase</p> <p>Model</p> <p>Status</p> <p>Phase 1</p> <p>Sell Knowledge (Prompts, Courses)</p> <p>Closed</p> <p>Phase 2</p> <p>Sell Labor (Implementation Services)</p> <p>Narrowing</p> <p>Phase 3</p> <p>Sell Systems (Agencies, Automation)</p> <p>Open</p> <p>Phase 3.5</p> <p>GPT Store (Custom GPT Subscriptions)</p> <p>Wide Open</p> <p>Phase 4</p> <p>Own Your Audience (Email List, Community)</p> <p>The Gold Mine</p> <p> </p> <p> </p> Your Action Step — Do This Right After Listening <p>Open ChatGPT and type this prompt:</p> <p>"I am an expert in [your area of expertise]. Help me identify three ways that I could use AI to deliver value to others in this space and generate income."</p> <p>Read what comes back. Pick one. Write it down. That's your front door to the gold mine.</p> <p> </p> <p> </p> Resources Mentioned <ul> <li> <p>AI Escape Plan Newsletter — Weekly practical AI-powered strategies for parent entrepreneurs DarkHorseInsider.com — Sign up for your free spot in the newsletter</p> </li> <li> <p>ChatGPT Plus — OpenAI's premium tier ($20/month)</p> </li> <li> <p>GPT Store — OpenAI's marketplace for Custom GPTs</p> </li> <li> <p>Zapier / Make.com / N8N — Automation tools for building AI-powered workflows</p> </li> </ul> <p> </p> <p> </p> Connect With Ace Allan & The Dark Horse Entrepreneur <ul> <li> <p>Website: DarkHorseEntrepreneur.com</p> </li> <li> <p>Newsletter: AI Escape Plan — sign up at DarkHorseInsider.com</p> </li> <li> <p>Podcast: The Dark Horse Entrepreneur AI Escape Plan</p> </li> </ul> <p> </p> <p> </p> <p>If this episode fired you up, share it with a parent who's been on the fence about AI. They need to hear it as much as you do.</p> <p>Think Successfully and Take Action!</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 19 Jun 2026 14:57:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann | Make Money Online &amp; AI Entrepreneur)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>The Four Phases of Making Money Online With ChatGPT (And Exactly Which One You Should Be In Right Now) | Entrepreneur AI Guide</p> Episode Summary <p>Make money online as an AI entrepreneur by understanding ChatGPT's four income phases. Tracy breaks down the evolution from 2022's prompt-selling craze through 2025's audience-driven, systems-based models—and reveals exactly which phase matches your skill level and timeline. If you've wondered whether it's too late to build AI side income, this episode shows you're probably using outdated tactics. The future isn't about tools; it's about positioning.</p> <p><a href="https://darkhorseentrepreneur.com">https://DarkHorseEntrepreneur.com</a></p> <p>Tracy breaks down the full evolution of making money with ChatGPT — from the wild west prompt-selling days of 2022 all the way through to the audience-driven, systems-based income models dominating 2025 and beyond. Ace walks through four distinct phases of the ChatGPT economy, explains why most people are playing the wrong phase right now, and reveals the one mindset shift that separates parents who build real AI-powered income from those who keep chasing the next shiny tool. If you've ever wondered whether it's too late to make money with AI, this episode gives you the honest, no-fluff answer.</p> <p>AI Micro Business Newsletter - <a href="https://darkhorseinsider.com">https://DarkHorseInsider.com</a></p> <p> </p> <p> </p> In This Episode You'll Discover <ul> <li> <p>Why the ChatGPT prompt-selling gold rush collapsed by March 2023 — and what actually replaced it</p> </li> <li> <p>The four distinct phases of the ChatGPT economy and exactly which one has the real money right now</p> </li> <li> <p>Why the skill you're selling was never ChatGPT — and what you're actually selling instead</p> </li> <li> <p>The concept of information asymmetry and why your niche expertise is worth more than any AI tool on the market</p> </li> <li> <p>Why owning your audience is the only moat that survives every AI model update</p> </li> <li> <p>The invisible threshold between trading time for money and building a system that runs without you</p> </li> <li> <p>Why being a business person who uses AI beats being an AI person trying to do business — every single time</p> </li> </ul> <p> </p> <p> </p> Key Timestamps <p>00:00 - Opening: The AI side hustle window is closing 01:10 - The before-ChatGPT era and what changed in November 2022 01:50 - Phase 1: The prompt engineers and the first wave of money-makers 02:50 - Phase 2: The shift from knowledge to implementation 04:30 - Phase 3: Selling systems instead of labor 05:05 - Phase 3.5: The GPT Store opportunity 07:45 - Phase 4: What's coming and why it changes everything 08:40 - The uncomfortable truth about the easy money phase 09:50 - Information asymmetry — the real scaling mechanism 11:50 - The uncomfortable truth about timing 12:35 - Which phase should YOU be in right now? 15:20 - The oldest pattern in economic disruption 17:30 - Whiskered Wisdom: The shovel doesn't dig the mine</p> <p> </p> <p> </p> Key Quotes From This Episode <p>"Those people weren't actually selling prompts. They were selling permission — the feeling that you could do something you weren't sure you could do."</p> <p>"The skill you're selling isn't knowing ChatGPT. It's knowing your market so well that you can make ChatGPT produce what your market is actually hungry for."</p> <p>"You need to be a businessperson first — a businessperson who just happens to use AI. Not an AI person trying to be a businessperson."</p> <p>"The actual scaling mechanism in an AI-powered business isn't the AI. It's information asymmetry."</p> <p>"The AI is invisible. The business is visible."</p> <p>"The real game is always the same game: build trust, deliver results, and repeat. The AI just makes those first two steps way faster."</p> <p>"The shovel does not dig the mine. The miner does."</p> <p> </p> <p> </p> The Four Phases of ChatGPT Income — Quick Reference <p>Phase</p> <p>Model</p> <p>Status</p> <p>Phase 1</p> <p>Sell Knowledge (Prompts, Courses)</p> <p>Closed</p> <p>Phase 2</p> <p>Sell Labor (Implementation Services)</p> <p>Narrowing</p> <p>Phase 3</p> <p>Sell Systems (Agencies, Automation)</p> <p>Open</p> <p>Phase 3.5</p> <p>GPT Store (Custom GPT Subscriptions)</p> <p>Wide Open</p> <p>Phase 4</p> <p>Own Your Audience (Email List, Community)</p> <p>The Gold Mine</p> <p> </p> <p> </p> Your Action Step — Do This Right After Listening <p>Open ChatGPT and type this prompt:</p> <p>"I am an expert in [your area of expertise]. Help me identify three ways that I could use AI to deliver value to others in this space and generate income."</p> <p>Read what comes back. Pick one. Write it down. That's your front door to the gold mine.</p> <p> </p> <p> </p> Resources Mentioned <ul> <li> <p>AI Escape Plan Newsletter — Weekly practical AI-powered strategies for parent entrepreneurs DarkHorseInsider.com — Sign up for your free spot in the newsletter</p> </li> <li> <p>ChatGPT Plus — OpenAI's premium tier ($20/month)</p> </li> <li> <p>GPT Store — OpenAI's marketplace for Custom GPTs</p> </li> <li> <p>Zapier / Make.com / N8N — Automation tools for building AI-powered workflows</p> </li> </ul> <p> </p> <p> </p> Connect With Ace Allan & The Dark Horse Entrepreneur <ul> <li> <p>Website: DarkHorseEntrepreneur.com</p> </li> <li> <p>Newsletter: AI Escape Plan — sign up at DarkHorseInsider.com</p> </li> <li> <p>Podcast: The Dark Horse Entrepreneur AI Escape Plan</p> </li> </ul> <p> </p> <p> </p> <p>If this episode fired you up, share it with a parent who's been on the fence about AI. They need to hear it as much as you do.</p> <p>Think Successfully and Take Action!</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 552 The ChatGPT Money Evolution | Past, Present &amp; Future AI Income Paths | Entrepreneur AI Guide</itunes:title>
      <itunes:author>Tracy Brinkmann | Make Money Online &amp; AI Entrepreneur</itunes:author>
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      <itunes:summary>The Four Phases of Making Money Online With ChatGPT (And Exactly Which One You Should Be In Right Now) | Entrepreneur AI Guide Episode Summary Make money online as an AI entrepreneur by understanding ChatGPT&apos;s four income phases. Tracy breaks down the evolution from 2022&apos;s prompt-selling craze through 2025&apos;s audience-driven, systems-based models—and reveals exactly which phase matches your skill level and timeline. If you&apos;ve wondered whether it&apos;s too late to build AI side income, this episode shows you&apos;re probably using outdated tactics. The future isn&apos;t about tools; it&apos;s about positioning. https://DarkHorseEntrepreneur.com Tracy breaks down the full evolution of making money with ChatGPT — from the wild west prompt-selling days of 2022 all the way through to the audience-driven, systems-based income models dominating 2025 and beyond. Ace walks through four distinct phases of the ChatGPT economy, explains why most people are playing the wrong phase right now, and reveals the one mindset shift that separates parents who build real AI-powered income from those who keep chasing the next shiny tool. If you&apos;ve ever wondered whether it&apos;s too late to make money with AI, this episode gives you the honest, no-fluff answer. AI Micro Business Newsletter - https://DarkHorseInsider.com      In This Episode You&apos;ll Discover   Why the ChatGPT prompt-selling gold rush collapsed by March 2023 — and what actually replaced it   The four distinct phases of the ChatGPT economy and exactly which one has the real money right now   Why the skill you&apos;re selling was never ChatGPT — and what you&apos;re actually selling instead   The concept of information asymmetry and why your niche expertise is worth more than any AI tool on the market   Why owning your audience is the only moat that survives every AI model update   The invisible threshold between trading time for money and building a system that runs without you   Why being a business person who uses AI beats being an AI person trying to do business — every single time        Key Timestamps 00:00 - Opening: The AI side hustle window is closing 01:10 - The before-ChatGPT era and what changed in November 2022 01:50 - Phase 1: The prompt engineers and the first wave of money-makers 02:50 - Phase 2: The shift from knowledge to implementation 04:30 - Phase 3: Selling systems instead of labor 05:05 - Phase 3.5: The GPT Store opportunity 07:45 - Phase 4: What&apos;s coming and why it changes everything 08:40 - The uncomfortable truth about the easy money phase 09:50 - Information asymmetry — the real scaling mechanism 11:50 - The uncomfortable truth about timing 12:35 - Which phase should YOU be in right now? 15:20 - The oldest pattern in economic disruption 17:30 - Whiskered Wisdom: The shovel doesn&apos;t dig the mine      Key Quotes From This Episode &quot;Those people weren&apos;t actually selling prompts. They were selling permission — the feeling that you could do something you weren&apos;t sure you could do.&quot; &quot;The skill you&apos;re selling isn&apos;t knowing ChatGPT. It&apos;s knowing your market so well that you can make ChatGPT produce what your market is actually hungry for.&quot; &quot;You need to be a businessperson first — a businessperson who just happens to use AI. Not an AI person trying to be a businessperson.&quot; &quot;The actual scaling mechanism in an AI-powered business isn&apos;t the AI. It&apos;s information asymmetry.&quot; &quot;The AI is invisible. The business is visible.&quot; &quot;The real game is always the same game: build trust, deliver results, and repeat. The AI just makes those first two steps way faster.&quot; &quot;The shovel does not dig the mine. The miner does.&quot;      The Four Phases of ChatGPT Income — Quick Reference          Phase   Model   Status     Phase 1   Sell Knowledge (Prompts, Courses)   Closed     Phase 2   Sell Labor (Implementation Services)   Narrowing     Phase 3   Sell Systems (Agencies, Automation)   Open     Phase 3.5   GPT Store (Custom GPT Subscriptions)   Wide Open     Phase 4   Own Your Audience (Email List, Community)   The Gold Mine           Your Action Step — Do This Right After Listening Open ChatGPT and type this prompt: &quot;I am an expert in [your area of expertise]. Help me identify three ways that I could use AI to deliver value to others in this space and generate income.&quot; Read what comes back. Pick one. Write it down. That&apos;s your front door to the gold mine.      Resources Mentioned   AI Escape Plan Newsletter — Weekly practical AI-powered strategies for parent entrepreneurs DarkHorseInsider.com — Sign up for your free spot in the newsletter   ChatGPT Plus — OpenAI&apos;s premium tier ($20/month)   GPT Store — OpenAI&apos;s marketplace for Custom GPTs   Zapier / Make.com / N8N — Automation tools for building AI-powered workflows        Connect With Ace Allan &amp; The Dark Horse Entrepreneur   Website: DarkHorseEntrepreneur.com   Newsletter: AI Escape Plan — sign up at DarkHorseInsider.com   Podcast: The Dark Horse Entrepreneur AI Escape Plan        If this episode fired you up, share it with a parent who&apos;s been on the fence about AI. They need to hear it as much as you do. Think Successfully and Take Action!  </itunes:summary>
      <itunes:subtitle>The Four Phases of Making Money Online With ChatGPT (And Exactly Which One You Should Be In Right Now) | Entrepreneur AI Guide Episode Summary Make money online as an AI entrepreneur by understanding ChatGPT&apos;s four income phases. Tracy breaks down the evolution from 2022&apos;s prompt-selling craze through 2025&apos;s audience-driven, systems-based models—and reveals exactly which phase matches your skill level and timeline. If you&apos;ve wondered whether it&apos;s too late to build AI side income, this episode shows you&apos;re probably using outdated tactics. The future isn&apos;t about tools; it&apos;s about positioning. https://DarkHorseEntrepreneur.com Tracy breaks down the full evolution of making money with ChatGPT — from the wild west prompt-selling days of 2022 all the way through to the audience-driven, systems-based income models dominating 2025 and beyond. Ace walks through four distinct phases of the ChatGPT economy, explains why most people are playing the wrong phase right now, and reveals the one mindset shift that separates parents who build real AI-powered income from those who keep chasing the next shiny tool. If you&apos;ve ever wondered whether it&apos;s too late to make money with AI, this episode gives you the honest, no-fluff answer. AI Micro Business Newsletter - https://DarkHorseInsider.com      In This Episode You&apos;ll Discover   Why the ChatGPT prompt-selling gold rush collapsed by March 2023 — and what actually replaced it   The four distinct phases of the ChatGPT economy and exactly which one has the real money right now   Why the skill you&apos;re selling was never ChatGPT — and what you&apos;re actually selling instead   The concept of information asymmetry and why your niche expertise is worth more than any AI tool on the market   Why owning your audience is the only moat that survives every AI model update   The invisible threshold between trading time for money and building a system that runs without you   Why being a business person who uses AI beats being an AI person trying to do business — every single time        Key Timestamps 00:00 - Opening: The AI side hustle window is closing 01:10 - The before-ChatGPT era and what changed in November 2022 01:50 - Phase 1: The prompt engineers and the first wave of money-makers 02:50 - Phase 2: The shift from knowledge to implementation 04:30 - Phase 3: Selling systems instead of labor 05:05 - Phase 3.5: The GPT Store opportunity 07:45 - Phase 4: What&apos;s coming and why it changes everything 08:40 - The uncomfortable truth about the easy money phase 09:50 - Information asymmetry — the real scaling mechanism 11:50 - The uncomfortable truth about timing 12:35 - Which phase should YOU be in right now? 15:20 - The oldest pattern in economic disruption 17:30 - Whiskered Wisdom: The shovel doesn&apos;t dig the mine      Key Quotes From This Episode &quot;Those people weren&apos;t actually selling prompts. They were selling permission — the feeling that you could do something you weren&apos;t sure you could do.&quot; &quot;The skill you&apos;re selling isn&apos;t knowing ChatGPT. It&apos;s knowing your market so well that you can make ChatGPT produce what your market is actually hungry for.&quot; &quot;You need to be a businessperson first — a businessperson who just happens to use AI. Not an AI person trying to be a businessperson.&quot; &quot;The actual scaling mechanism in an AI-powered business isn&apos;t the AI. It&apos;s information asymmetry.&quot; &quot;The AI is invisible. The business is visible.&quot; &quot;The real game is always the same game: build trust, deliver results, and repeat. The AI just makes those first two steps way faster.&quot; &quot;The shovel does not dig the mine. The miner does.&quot;      The Four Phases of ChatGPT Income — Quick Reference          Phase   Model   Status     Phase 1   Sell Knowledge (Prompts, Courses)   Closed     Phase 2   Sell Labor (Implementation Services)   Narrowing     Phase 3   Sell Systems (Agencies, Automation)   Open     Phase 3.5   GPT Store (Custom GPT Subscriptions)   Wide Open     Phase 4   Own Your Audience (Email List, Community)   The Gold Mine           Your Action Step — Do This Right After Listening Open ChatGPT and type this prompt: &quot;I am an expert in [your area of expertise]. Help me identify three ways that I could use AI to deliver value to others in this space and generate income.&quot; Read what comes back. Pick one. Write it down. That&apos;s your front door to the gold mine.      Resources Mentioned   AI Escape Plan Newsletter — Weekly practical AI-powered strategies for parent entrepreneurs DarkHorseInsider.com — Sign up for your free spot in the newsletter   ChatGPT Plus — OpenAI&apos;s premium tier ($20/month)   GPT Store — OpenAI&apos;s marketplace for Custom GPTs   Zapier / Make.com / N8N — Automation tools for building AI-powered workflows        Connect With Ace Allan &amp; The Dark Horse Entrepreneur   Website: DarkHorseEntrepreneur.com   Newsletter: AI Escape Plan — sign up at DarkHorseInsider.com   Podcast: The Dark Horse Entrepreneur AI Escape Plan        If this episode fired you up, share it with a parent who&apos;s been on the fence about AI. They need to hear it as much as you do. Think Successfully and Take Action!  </itunes:subtitle>
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      <title>EP 551 The ChatGPT Secret | AI Entrepreneur Shortcut Nobody&apos;s Teaching</title>
      <description><![CDATA[<p>Why prompt engineers stay broke while system architects make money online (and the 4-layer method that changes everything)</p> <p>Episode Summary:</p> <p>Most AI entrepreneurs miss the ChatGPT secret that separates $0 from $5K+ monthly income. It's not a hidden feature—it's the mindset shift nobody teaches. In this episode, we expose what 30+ years of business experience reveals about why parents and digital nomads plateau with AI, and the counterintuitive workflow tweak that changes everything.</p> <p> Most people are obsessing over the perfect ChatGPT prompt. But the real money isn't in better prompts — it's in better architecture. In this episode, Ace breaks down the four-layer Logic Flow system that separates the side hustlers making pocket change from the entrepreneurs making life-changing income with AI.</p> <p> </p> <p>In This Episode You'll Discover:</p> <ul> <li> <p>Why perfecting your ChatGPT prompt is actually keeping you broke</p> </li> <li> <p>The four-layer Logic Flow system that turns single AI outputs into automated income machines</p> </li> <li> <p>Why you can't scale a miracle — and what to build instead</p> </li> <li> <p>The uncomfortable ethical choice every AI entrepreneur eventually faces</p> </li> <li> <p>How to start building your first Logic Flow system today — even if you're still working a nine-to-five</p> </li> </ul> <p>00:00 - Prompt Obsession Trap 01:05 - From Prompts To Systems 01:35 - Linear Flow Problem 02:57 - Layer One Inputs 04:08 - Layer Two Instructions 05:40 - Layer Three Feedback 07:10 - Layer Four Output Stacking 09:23 - Pipeline Example Continued 10:24 - Ethics Of Automation 13:39 - Build Your Logic Flow 15:40 - Whiskered Wisdom 16:25 - Final Architecture Reminder</p> <p> </p> <p>Key Concepts Covered:</p> <p>The Logic Flow System — 4 Layers:</p> <ol> <li> <p>Input Architecture — Structuring the raw material before the AI ever sees it. Feed it specific customer pain points, competitor analysis, key objections, desired transformations, and the one thing your customer will never admit they want. </p> </li> <li> <p>Instruction Hierarchy — Breaking compressed decisions apart into layered instructions. Define purpose, format, voice, success criteria, and failure prevention — separately and deliberately. </p> </li> <li> <p>Feedback Loop Architecture — Measuring every output against real performance data and feeding that back into your Input Architecture to systematically improve results over time. </p> </li> <li> <p>Output Stacking Architecture — Connecting AI outputs so each one feeds into the next, creating a content manufacturing pipeline that runs automatically through tools like Make, Zapier, or N8N. </p> </li> </ol> <p> </p> <p>Quotable Moments:</p> <ul> <li> <p>"A great ChatGPT prompt working inside a broken system is just expensive busywork." </p> </li> <li> <p>"You can't scale a miracle. You can't automate a miracle. You can't build a business on miracles — you can only build one on systems." </p> </li> <li> <p>"You're not just choosing a business model. You're choosing a version of yourself." </p> </li> <li> <p>"The architecture is neutral. What you build with it isn't." </p> </li> <li> <p>"The prompt is the conversation. The system is the business." </p> </li> </ul> <p> </p> <p>Tools Mentioned:</p> <ul> <li> <p>ChatGPT / GPT-4o (OpenAI)</p> </li> <li> <p>Make (formerly Integromat)</p> </li> <li> <p>Zapier</p> </li> <li> <p>N8N</p> </li> <li> <p>Gumroad</p> </li> <li> <p>Fiverr</p> </li> <li> <p>Upwork</p> </li> <li> <p>Hostinger (Episode Sponsor)</p> </li> </ul> <p> </p> <p>Sponsor: Hostinger — Everything you need to launch your online business in one place: website, domain, and email. Their AI builds the first version of your site for you. Stop letting setup friction beat you. Visit: <a href="https://hostinger.com/darkhorse20">https://hostinger.com/darkhorse20</a> Use code: darkhorse20 for 20% off</p> <p> </p> <p>This Week's Action Step — Whiskered Wisdom: Open a blank document and map out your current ChatGPT workflow from idea to published output. Identify one decision you make repeatedly. That repeated decision is your first candidate for an Instruction Hierarchy layer. Write down exactly what information you need to make it well. That's your first piece of Input Architecture. One layer. One decision. One step toward a Logic Flow system that works while you're reading bedtime stories.</p> <p> </p> <p>Connect & Subscribe:</p> <ul> <li> <p>Subscribe to the AI Escape Plan Newsletter — practical AI-powered strategies for parent entrepreneurs ready to break free from the nine-to-five grind.</p> </li> <li> <p>Visit: <a href="https://DarkHorseInsider.com">DarkHorseInsider.com</a></p> </li> <li> <p>Know someone who dreams of ditching the grind but still makes time for bedtime stories? Forward this episode to them!</p> </li> </ul> <p> </p> <p>make money with ChatGPT, AI automation systems, ChatGPT business, Logic Flow system, AI workflow design, parent entrepreneur AI, automated income systems, AI side hustle, ChatGPT monetization, AI business architecture</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 9 Jun 2026 13:42:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann | Make Money Online &amp; AI Entrepreneur)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Why prompt engineers stay broke while system architects make money online (and the 4-layer method that changes everything)</p> <p>Episode Summary:</p> <p>Most AI entrepreneurs miss the ChatGPT secret that separates $0 from $5K+ monthly income. It's not a hidden feature—it's the mindset shift nobody teaches. In this episode, we expose what 30+ years of business experience reveals about why parents and digital nomads plateau with AI, and the counterintuitive workflow tweak that changes everything.</p> <p> Most people are obsessing over the perfect ChatGPT prompt. But the real money isn't in better prompts — it's in better architecture. In this episode, Ace breaks down the four-layer Logic Flow system that separates the side hustlers making pocket change from the entrepreneurs making life-changing income with AI.</p> <p> </p> <p>In This Episode You'll Discover:</p> <ul> <li> <p>Why perfecting your ChatGPT prompt is actually keeping you broke</p> </li> <li> <p>The four-layer Logic Flow system that turns single AI outputs into automated income machines</p> </li> <li> <p>Why you can't scale a miracle — and what to build instead</p> </li> <li> <p>The uncomfortable ethical choice every AI entrepreneur eventually faces</p> </li> <li> <p>How to start building your first Logic Flow system today — even if you're still working a nine-to-five</p> </li> </ul> <p>00:00 - Prompt Obsession Trap 01:05 - From Prompts To Systems 01:35 - Linear Flow Problem 02:57 - Layer One Inputs 04:08 - Layer Two Instructions 05:40 - Layer Three Feedback 07:10 - Layer Four Output Stacking 09:23 - Pipeline Example Continued 10:24 - Ethics Of Automation 13:39 - Build Your Logic Flow 15:40 - Whiskered Wisdom 16:25 - Final Architecture Reminder</p> <p> </p> <p>Key Concepts Covered:</p> <p>The Logic Flow System — 4 Layers:</p> <ol> <li> <p>Input Architecture — Structuring the raw material before the AI ever sees it. Feed it specific customer pain points, competitor analysis, key objections, desired transformations, and the one thing your customer will never admit they want. </p> </li> <li> <p>Instruction Hierarchy — Breaking compressed decisions apart into layered instructions. Define purpose, format, voice, success criteria, and failure prevention — separately and deliberately. </p> </li> <li> <p>Feedback Loop Architecture — Measuring every output against real performance data and feeding that back into your Input Architecture to systematically improve results over time. </p> </li> <li> <p>Output Stacking Architecture — Connecting AI outputs so each one feeds into the next, creating a content manufacturing pipeline that runs automatically through tools like Make, Zapier, or N8N. </p> </li> </ol> <p> </p> <p>Quotable Moments:</p> <ul> <li> <p>"A great ChatGPT prompt working inside a broken system is just expensive busywork." </p> </li> <li> <p>"You can't scale a miracle. You can't automate a miracle. You can't build a business on miracles — you can only build one on systems." </p> </li> <li> <p>"You're not just choosing a business model. You're choosing a version of yourself." </p> </li> <li> <p>"The architecture is neutral. What you build with it isn't." </p> </li> <li> <p>"The prompt is the conversation. The system is the business." </p> </li> </ul> <p> </p> <p>Tools Mentioned:</p> <ul> <li> <p>ChatGPT / GPT-4o (OpenAI)</p> </li> <li> <p>Make (formerly Integromat)</p> </li> <li> <p>Zapier</p> </li> <li> <p>N8N</p> </li> <li> <p>Gumroad</p> </li> <li> <p>Fiverr</p> </li> <li> <p>Upwork</p> </li> <li> <p>Hostinger (Episode Sponsor)</p> </li> </ul> <p> </p> <p>Sponsor: Hostinger — Everything you need to launch your online business in one place: website, domain, and email. Their AI builds the first version of your site for you. Stop letting setup friction beat you. Visit: <a href="https://hostinger.com/darkhorse20">https://hostinger.com/darkhorse20</a> Use code: darkhorse20 for 20% off</p> <p> </p> <p>This Week's Action Step — Whiskered Wisdom: Open a blank document and map out your current ChatGPT workflow from idea to published output. Identify one decision you make repeatedly. That repeated decision is your first candidate for an Instruction Hierarchy layer. Write down exactly what information you need to make it well. That's your first piece of Input Architecture. One layer. One decision. One step toward a Logic Flow system that works while you're reading bedtime stories.</p> <p> </p> <p>Connect & Subscribe:</p> <ul> <li> <p>Subscribe to the AI Escape Plan Newsletter — practical AI-powered strategies for parent entrepreneurs ready to break free from the nine-to-five grind.</p> </li> <li> <p>Visit: <a href="https://DarkHorseInsider.com">DarkHorseInsider.com</a></p> </li> <li> <p>Know someone who dreams of ditching the grind but still makes time for bedtime stories? Forward this episode to them!</p> </li> </ul> <p> </p> <p>make money with ChatGPT, AI automation systems, ChatGPT business, Logic Flow system, AI workflow design, parent entrepreneur AI, automated income systems, AI side hustle, ChatGPT monetization, AI business architecture</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 551 The ChatGPT Secret | AI Entrepreneur Shortcut Nobody&apos;s Teaching</itunes:title>
      <itunes:author>Tracy Brinkmann | Make Money Online &amp; AI Entrepreneur</itunes:author>
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      <itunes:duration>00:17:47</itunes:duration>
      <itunes:summary>Why prompt engineers stay broke while system architects make money online (and the 4-layer method that changes everything) Episode Summary: Most AI entrepreneurs miss the ChatGPT secret that separates $0 from $5K+ monthly income. It&apos;s not a hidden feature—it&apos;s the mindset shift nobody teaches. In this episode, we expose what 30+ years of business experience reveals about why parents and digital nomads plateau with AI, and the counterintuitive workflow tweak that changes everything.  Most people are obsessing over the perfect ChatGPT prompt. But the real money isn&apos;t in better prompts — it&apos;s in better architecture. In this episode, Ace breaks down the four-layer Logic Flow system that separates the side hustlers making pocket change from the entrepreneurs making life-changing income with AI.   In This Episode You&apos;ll Discover:   Why perfecting your ChatGPT prompt is actually keeping you broke   The four-layer Logic Flow system that turns single AI outputs into automated income machines   Why you can&apos;t scale a miracle — and what to build instead   The uncomfortable ethical choice every AI entrepreneur eventually faces   How to start building your first Logic Flow system today — even if you&apos;re still working a nine-to-five   00:00 - Prompt Obsession Trap 01:05 - From Prompts To Systems 01:35 - Linear Flow Problem 02:57 - Layer One Inputs 04:08 - Layer Two Instructions 05:40 - Layer Three Feedback 07:10 - Layer Four Output Stacking 09:23 - Pipeline Example Continued 10:24 - Ethics Of Automation 13:39 - Build Your Logic Flow 15:40 - Whiskered Wisdom 16:25 - Final Architecture Reminder   Key Concepts Covered: The Logic Flow System — 4 Layers:   Input Architecture — Structuring the raw material before the AI ever sees it. Feed it specific customer pain points, competitor analysis, key objections, desired transformations, and the one thing your customer will never admit they want.    Instruction Hierarchy — Breaking compressed decisions apart into layered instructions. Define purpose, format, voice, success criteria, and failure prevention — separately and deliberately.    Feedback Loop Architecture — Measuring every output against real performance data and feeding that back into your Input Architecture to systematically improve results over time.    Output Stacking Architecture — Connecting AI outputs so each one feeds into the next, creating a content manufacturing pipeline that runs automatically through tools like Make, Zapier, or N8N.      Quotable Moments:   &quot;A great ChatGPT prompt working inside a broken system is just expensive busywork.&quot;    &quot;You can&apos;t scale a miracle. You can&apos;t automate a miracle. You can&apos;t build a business on miracles — you can only build one on systems.&quot;    &quot;You&apos;re not just choosing a business model. You&apos;re choosing a version of yourself.&quot;    &quot;The architecture is neutral. What you build with it isn&apos;t.&quot;    &quot;The prompt is the conversation. The system is the business.&quot;      Tools Mentioned:   ChatGPT / GPT-4o (OpenAI)   Make (formerly Integromat)   Zapier   N8N   Gumroad   Fiverr   Upwork   Hostinger (Episode Sponsor)     Sponsor: Hostinger — Everything you need to launch your online business in one place: website, domain, and email. Their AI builds the first version of your site for you. Stop letting setup friction beat you. Visit: https://hostinger.com/darkhorse20  Use code: darkhorse20 for 20% off   This Week&apos;s Action Step — Whiskered Wisdom: Open a blank document and map out your current ChatGPT workflow from idea to published output. Identify one decision you make repeatedly. That repeated decision is your first candidate for an Instruction Hierarchy layer. Write down exactly what information you need to make it well. That&apos;s your first piece of Input Architecture. One layer. One decision. One step toward a Logic Flow system that works while you&apos;re reading bedtime stories.   Connect &amp; Subscribe:   Subscribe to the AI Escape Plan Newsletter — practical AI-powered strategies for parent entrepreneurs ready to break free from the nine-to-five grind.   Visit: DarkHorseInsider.com   Know someone who dreams of ditching the grind but still makes time for bedtime stories? Forward this episode to them!     make money with ChatGPT, AI automation systems, ChatGPT business, Logic Flow system, AI workflow design, parent entrepreneur AI, automated income systems, AI side hustle, ChatGPT monetization, AI business architecture</itunes:summary>
      <itunes:subtitle>Why prompt engineers stay broke while system architects make money online (and the 4-layer method that changes everything) Episode Summary: Most AI entrepreneurs miss the ChatGPT secret that separates $0 from $5K+ monthly income. It&apos;s not a hidden feature—it&apos;s the mindset shift nobody teaches. In this episode, we expose what 30+ years of business experience reveals about why parents and digital nomads plateau with AI, and the counterintuitive workflow tweak that changes everything.  Most people are obsessing over the perfect ChatGPT prompt. But the real money isn&apos;t in better prompts — it&apos;s in better architecture. In this episode, Ace breaks down the four-layer Logic Flow system that separates the side hustlers making pocket change from the entrepreneurs making life-changing income with AI.   In This Episode You&apos;ll Discover:   Why perfecting your ChatGPT prompt is actually keeping you broke   The four-layer Logic Flow system that turns single AI outputs into automated income machines   Why you can&apos;t scale a miracle — and what to build instead   The uncomfortable ethical choice every AI entrepreneur eventually faces   How to start building your first Logic Flow system today — even if you&apos;re still working a nine-to-five   00:00 - Prompt Obsession Trap 01:05 - From Prompts To Systems 01:35 - Linear Flow Problem 02:57 - Layer One Inputs 04:08 - Layer Two Instructions 05:40 - Layer Three Feedback 07:10 - Layer Four Output Stacking 09:23 - Pipeline Example Continued 10:24 - Ethics Of Automation 13:39 - Build Your Logic Flow 15:40 - Whiskered Wisdom 16:25 - Final Architecture Reminder   Key Concepts Covered: The Logic Flow System — 4 Layers:   Input Architecture — Structuring the raw material before the AI ever sees it. Feed it specific customer pain points, competitor analysis, key objections, desired transformations, and the one thing your customer will never admit they want.    Instruction Hierarchy — Breaking compressed decisions apart into layered instructions. Define purpose, format, voice, success criteria, and failure prevention — separately and deliberately.    Feedback Loop Architecture — Measuring every output against real performance data and feeding that back into your Input Architecture to systematically improve results over time.    Output Stacking Architecture — Connecting AI outputs so each one feeds into the next, creating a content manufacturing pipeline that runs automatically through tools like Make, Zapier, or N8N.      Quotable Moments:   &quot;A great ChatGPT prompt working inside a broken system is just expensive busywork.&quot;    &quot;You can&apos;t scale a miracle. You can&apos;t automate a miracle. You can&apos;t build a business on miracles — you can only build one on systems.&quot;    &quot;You&apos;re not just choosing a business model. You&apos;re choosing a version of yourself.&quot;    &quot;The architecture is neutral. What you build with it isn&apos;t.&quot;    &quot;The prompt is the conversation. The system is the business.&quot;      Tools Mentioned:   ChatGPT / GPT-4o (OpenAI)   Make (formerly Integromat)   Zapier   N8N   Gumroad   Fiverr   Upwork   Hostinger (Episode Sponsor)     Sponsor: Hostinger — Everything you need to launch your online business in one place: website, domain, and email. Their AI builds the first version of your site for you. Stop letting setup friction beat you. Visit: https://hostinger.com/darkhorse20  Use code: darkhorse20 for 20% off   This Week&apos;s Action Step — Whiskered Wisdom: Open a blank document and map out your current ChatGPT workflow from idea to published output. Identify one decision you make repeatedly. That repeated decision is your first candidate for an Instruction Hierarchy layer. Write down exactly what information you need to make it well. That&apos;s your first piece of Input Architecture. One layer. One decision. One step toward a Logic Flow system that works while you&apos;re reading bedtime stories.   Connect &amp; Subscribe:   Subscribe to the AI Escape Plan Newsletter — practical AI-powered strategies for parent entrepreneurs ready to break free from the nine-to-five grind.   Visit: DarkHorseInsider.com   Know someone who dreams of ditching the grind but still makes time for bedtime stories? Forward this episode to them!     make money with ChatGPT, AI automation systems, ChatGPT business, Logic Flow system, AI workflow design, parent entrepreneur AI, automated income systems, AI side hustle, ChatGPT monetization, AI business architecture</itunes:subtitle>
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      <title>EP 550 The Anti-AI AI Business | Online Entrepreneurship Without the Hype</title>
      <description><![CDATA[<p>Why the Most Profitable Prompt Engineers Never Call Themselves That</p> Episode Summary <p>Online entrepreneurship myths are costing AI entrepreneurs thousands. In this episode, we expose why the anti-AI approach to building freelance income ideas is the secret weapon parents are using to escape the side gig treadmill—and how rejecting commodity AI tools unlocks real, sustainable income. Based on years of contrarian insights.</p> <ul> <li> <p><a href="https://darkhorseentrepreneur.com">https://DarkHorseEntrepreneur.com</a></p> </li> <li> <p>Sponsor: <a href="https://hostinger.com/DARKHORSE20">https://Hostinger.com/DARKHORSE20</a></p> </li> <ul> <li> <p>and use code DARKHOUSE20 for 20% off.</p> </li> </ul> </ul> <p>Discover how to build a six-figure "invisible" AI consulting business by positioning yourself as a workflow optimization specialist rather than an AI consultant. Learn the exact language, positioning strategies, and retainer models that land enterprise contracts paying $2,500-$5,000 monthly - all while keeping the AI technology completely invisible to clients who just want their problems solved.</p> Key Moments <p>00:00 - Opening: 34-year-old built an invisible B2B prompt agency 01:10 - The Core Problem: Most people selling the wrong thing to the wrong people using the wrong language 02:05 - The Enterprise Truth: Fortune 500 companies don't buy AI - they buy outcomes. 04:10 - The Language That Sells: Instead of "AI prompt engineer," you say 06:15 - The Retainer Model: the MRR that separates this from every other AI side hustle. 07:05 - The Credibility Requirements 09:40 - The Budget Reality 10:25 - The Uncomfortable Truth 13:25 - The Whiskered Wisdom</p> Resources Mentioned <ul> <li> <p>AI Escape Plan Newsletter: For parents ready to break free from the 9-to-5 grind</p> </li> <li> <p>Workflow optimization vs. AI consulting positioning</p> </li> <li> <p>Enterprise compliance requirements (SOC 2, data handling practices)</p> </li> <li> <p>Industry association strategies for credibility building</p> </li> <li> <p>Sponsor: <a href="https://hostinger.com/DARKHORSE20">https://Hostinger.com/DARKHORSE20</a></p> </li> <ul> <li> <p>and use code DARKHOUSE20 for 20% off.</p> </li> </ul> </ul> Action Item <p>Identify one business process that takes more than 5 hours per week and involves repetitive decision-making. Document it step-by-step, time each step, and note where delays and errors occur - this becomes your first "process audit" that enterprises will pay thousands to create.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 4 Jun 2026 17:11:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann | Make Money Online &amp; AI Entrepreneur)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Why the Most Profitable Prompt Engineers Never Call Themselves That</p> Episode Summary <p>Online entrepreneurship myths are costing AI entrepreneurs thousands. In this episode, we expose why the anti-AI approach to building freelance income ideas is the secret weapon parents are using to escape the side gig treadmill—and how rejecting commodity AI tools unlocks real, sustainable income. Based on years of contrarian insights.</p> <ul> <li> <p><a href="https://darkhorseentrepreneur.com">https://DarkHorseEntrepreneur.com</a></p> </li> <li> <p>Sponsor: <a href="https://hostinger.com/DARKHORSE20">https://Hostinger.com/DARKHORSE20</a></p> </li> <ul> <li> <p>and use code DARKHOUSE20 for 20% off.</p> </li> </ul> </ul> <p>Discover how to build a six-figure "invisible" AI consulting business by positioning yourself as a workflow optimization specialist rather than an AI consultant. Learn the exact language, positioning strategies, and retainer models that land enterprise contracts paying $2,500-$5,000 monthly - all while keeping the AI technology completely invisible to clients who just want their problems solved.</p> Key Moments <p>00:00 - Opening: 34-year-old built an invisible B2B prompt agency 01:10 - The Core Problem: Most people selling the wrong thing to the wrong people using the wrong language 02:05 - The Enterprise Truth: Fortune 500 companies don't buy AI - they buy outcomes. 04:10 - The Language That Sells: Instead of "AI prompt engineer," you say 06:15 - The Retainer Model: the MRR that separates this from every other AI side hustle. 07:05 - The Credibility Requirements 09:40 - The Budget Reality 10:25 - The Uncomfortable Truth 13:25 - The Whiskered Wisdom</p> Resources Mentioned <ul> <li> <p>AI Escape Plan Newsletter: For parents ready to break free from the 9-to-5 grind</p> </li> <li> <p>Workflow optimization vs. AI consulting positioning</p> </li> <li> <p>Enterprise compliance requirements (SOC 2, data handling practices)</p> </li> <li> <p>Industry association strategies for credibility building</p> </li> <li> <p>Sponsor: <a href="https://hostinger.com/DARKHORSE20">https://Hostinger.com/DARKHORSE20</a></p> </li> <ul> <li> <p>and use code DARKHOUSE20 for 20% off.</p> </li> </ul> </ul> Action Item <p>Identify one business process that takes more than 5 hours per week and involves repetitive decision-making. Document it step-by-step, time each step, and note where delays and errors occur - this becomes your first "process audit" that enterprises will pay thousands to create.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 550 The Anti-AI AI Business | Online Entrepreneurship Without the Hype</itunes:title>
      <itunes:author>Tracy Brinkmann | Make Money Online &amp; AI Entrepreneur</itunes:author>
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      <itunes:duration>00:17:38</itunes:duration>
      <itunes:summary>Why the Most Profitable Prompt Engineers Never Call Themselves That Episode Summary Online entrepreneurship myths are costing AI entrepreneurs thousands. In this episode, we expose why the anti-AI approach to building freelance income ideas is the secret weapon parents are using to escape the side gig treadmill—and how rejecting commodity AI tools unlocks real, sustainable income. Based on years of contrarian insights.   https://DarkHorseEntrepreneur.com   Sponsor: https://Hostinger.com/DARKHORSE20    and use code DARKHOUSE20 for 20% off.    Discover how to build a six-figure &quot;invisible&quot; AI consulting business by positioning yourself as a workflow optimization specialist rather than an AI consultant. Learn the exact language, positioning strategies, and retainer models that land enterprise contracts paying $2,500-$5,000 monthly - all while keeping the AI technology completely invisible to clients who just want their problems solved. Key Moments 00:00 - Opening: 34-year-old built an invisible B2B prompt agency 01:10 - The Core Problem: Most people selling the wrong thing to the wrong people using the wrong language 02:05 - The Enterprise Truth: Fortune 500 companies don&apos;t buy AI - they buy outcomes. 04:10 - The Language That Sells: Instead of &quot;AI prompt engineer,&quot; you say 06:15 - The Retainer Model: the MRR that separates this from every other AI side hustle. 07:05 - The Credibility Requirements 09:40 - The Budget Reality 10:25 - The Uncomfortable Truth 13:25 - The Whiskered Wisdom Resources Mentioned   AI Escape Plan Newsletter: For parents ready to break free from the 9-to-5 grind   Workflow optimization vs. AI consulting positioning   Enterprise compliance requirements (SOC 2, data handling practices)   Industry association strategies for credibility building   Sponsor: https://Hostinger.com/DARKHORSE20    and use code DARKHOUSE20 for 20% off.    Action Item Identify one business process that takes more than 5 hours per week and involves repetitive decision-making. Document it step-by-step, time each step, and note where delays and errors occur - this becomes your first &quot;process audit&quot; that enterprises will pay thousands to create.  </itunes:summary>
      <itunes:subtitle>Why the Most Profitable Prompt Engineers Never Call Themselves That Episode Summary Online entrepreneurship myths are costing AI entrepreneurs thousands. In this episode, we expose why the anti-AI approach to building freelance income ideas is the secret weapon parents are using to escape the side gig treadmill—and how rejecting commodity AI tools unlocks real, sustainable income. Based on years of contrarian insights.   https://DarkHorseEntrepreneur.com   Sponsor: https://Hostinger.com/DARKHORSE20    and use code DARKHOUSE20 for 20% off.    Discover how to build a six-figure &quot;invisible&quot; AI consulting business by positioning yourself as a workflow optimization specialist rather than an AI consultant. Learn the exact language, positioning strategies, and retainer models that land enterprise contracts paying $2,500-$5,000 monthly - all while keeping the AI technology completely invisible to clients who just want their problems solved. Key Moments 00:00 - Opening: 34-year-old built an invisible B2B prompt agency 01:10 - The Core Problem: Most people selling the wrong thing to the wrong people using the wrong language 02:05 - The Enterprise Truth: Fortune 500 companies don&apos;t buy AI - they buy outcomes. 04:10 - The Language That Sells: Instead of &quot;AI prompt engineer,&quot; you say 06:15 - The Retainer Model: the MRR that separates this from every other AI side hustle. 07:05 - The Credibility Requirements 09:40 - The Budget Reality 10:25 - The Uncomfortable Truth 13:25 - The Whiskered Wisdom Resources Mentioned   AI Escape Plan Newsletter: For parents ready to break free from the 9-to-5 grind   Workflow optimization vs. AI consulting positioning   Enterprise compliance requirements (SOC 2, data handling practices)   Industry association strategies for credibility building   Sponsor: https://Hostinger.com/DARKHORSE20    and use code DARKHOUSE20 for 20% off.    Action Item Identify one business process that takes more than 5 hours per week and involves repetitive decision-making. Document it step-by-step, time each step, and note where delays and errors occur - this becomes your first &quot;process audit&quot; that enterprises will pay thousands to create.  </itunes:subtitle>
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      <title>EP 549 The $30K AI Mistake | How AI Entrepreneurs Learn Independence</title>
      <description><![CDATA[<p>From developer dependency to AI-powered ownership in 4 weeks</p> <p>Episode Summary: AI entrepreneurs and side hustlers often fail the same way—and it costs them. This episode breaks down the $30,000 mistake that transformed how I build AI side gigs, teach financial freedom to parents, and think about entrepreneur independence. Expect the real playbook behind failing smart so you don't repeat my errors.</p> <p>Parent entrepreneur Tracy Brinkmann shares the raw truth about firing his $120,000 developer and rebuilding his entire backend using Cursor AI in just 4 weeks. This episode reveals the hidden cost of outsourcing your brain, the specific prompting strategies that actually work, and why dependency might be more expensive than you think. Perfect for parents who want to own their technology instead of renting someone else's expertise.</p> <p>https://DarkHorseEntrepreneur.com</p> <p>Key Points</p> <p>00:00 - Opening Cursor AI saves $90,000 01:40 - The Stupid Decision - Rebuilding entire backend alone in 4 weeks using Cursor AI 02:15 - Vibe Coding Explained - Directing AI through intent rather than instruction, Collins Dictionary Word of the Year 2025 03:00 - Why Cursor AI - Cursor Composer maintains persistent context across entire codebase 04:30 - Day 10 Shift - Realized he was learning architecture for the first time, not just rebuilding 04:55 - The Real Return - Could build features, maintain systems, make decisions without outside help 06:00 - The Hidden Cost - Lost learning by osmosis and institutional knowledge from Marcus 07:00 - Bug Reports Reality Check - Scaling problems that only show up with experience 08:50 - Parent Entrepreneur Connection - Dependency trap affects family time and business freedom 09:45 - Why This Matters - Biggest shift in work since Industrial Revolution 10:15 - New vs. Old Model - Expand zone of genius vs. hire experts and delegate 11:05 - Whiskered Wisdom - Dependency is expensive, ownership is priceless 11:55 - Closing - Goal is understanding everything well enough to make smart decisions</p> <p> </p> <p>Key Topics Covered:</p> <p>The $30,000 Dependency Trap</p> <ul> <li> <p>Why hiring exceptional talent can make you incompetent in your own business</p> </li> <li> <p>The difference between buying expertise and renting ignorance</p> </li> <li> <p>How every day of outsourcing critical functions reduces your own capabilities</p> </li> </ul> <p>The Cursor AI Rebuild Strategy</p> <ul> <li> <p>"Vibe coding" vs. traditional prompting approaches</p> </li> <li> <p>Why Cursor Composer's persistent context changes everything</p> </li> <li> <p>The constraint-based prompting framework that eliminates AI hallucinations</p> </li> </ul> <p>Context-Rich Prompting System</p> <ul> <li> <p>Standard prompt: "Build me a user dashboard"</p> </li> <li> <p>Better prompt: Complete context including database schemas, design patterns, previous failures, and specific success criteria</p> </li> <li> <p>Results: 70% usable code on first pass vs. multiple iterations</p> </li> </ul> <p>The Real Cost of Expert Dependency</p> <ul> <li> <p>Hourly rate: $150 per hour</p> </li> <li> <p>True cost: Infinite dependency and arrested business evolution</p> </li> <li> <p>The moment when you realize you can't make decisions without external approval</p> </li> </ul> <p>Ownership vs. Access Paradigm</p> <ul> <li> <p>Old model: Hire experts, delegate complexity, focus on zone of genius</p> </li> <li> <p>New model: Use AI to expand your zone of genius to include previously outsourced functions</p> </li> <li> <p>Why the entrepreneurs who thrive will own capabilities, not just access them</p> </li> </ul> <p>Key Quotes:</p> <ul> <li> <p>"The hourly rate of a developer might be $150. But the cost of dependency is infinite."</p> </li> <li> <p>"Every time you hand off a critical piece of your business to someone else, you're making a bet that their knowledge will always be available to you."</p> </li> <li> <p>"Dependency is expensive, but ownership is priceless."</p> </li> </ul> <p>Action Steps:</p> <ol> <li> <p>Identify one area where you're completely dependent on outside expertise</p> </li> <li> <p>Spend 30 minutes learning the basics using AI as your teaching assistant</p> </li> <li> <p>Focus on becoming conversational, not expert-level</p> </li> <li> <p>Start owning your business evolution again</p> </li> </ol> <p>Tools Mentioned:</p> <ul> <li> <p>Cursor AI (Cursor Composer)</p> </li> <li> <p>Claude Sonnet for architectural decisions</p> </li> <li> <p>PostgreSQL for database management</p> </li> <li> <p>Visual Studio Code (Cursor is a fork)</p> </li> </ul> <p>Resources:</p> <ul> <li> <p>AI Escape Plan Newsletter: Practical AI-powered strategies for parent entrepreneurs</p> </li> <ul> <li> <p><a href="https://darkhorseinsider.com">https://DarkHorseInsider.com</a></p> </li> </ul> <li> <p>Focus: Building systems you own, understand, and control while protecting family time</p> </li> </ul> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 29 May 2026 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>From developer dependency to AI-powered ownership in 4 weeks</p> <p>Episode Summary: AI entrepreneurs and side hustlers often fail the same way—and it costs them. This episode breaks down the $30,000 mistake that transformed how I build AI side gigs, teach financial freedom to parents, and think about entrepreneur independence. Expect the real playbook behind failing smart so you don't repeat my errors.</p> <p>Parent entrepreneur Tracy Brinkmann shares the raw truth about firing his $120,000 developer and rebuilding his entire backend using Cursor AI in just 4 weeks. This episode reveals the hidden cost of outsourcing your brain, the specific prompting strategies that actually work, and why dependency might be more expensive than you think. Perfect for parents who want to own their technology instead of renting someone else's expertise.</p> <p>https://DarkHorseEntrepreneur.com</p> <p>Key Points</p> <p>00:00 - Opening Cursor AI saves $90,000 01:40 - The Stupid Decision - Rebuilding entire backend alone in 4 weeks using Cursor AI 02:15 - Vibe Coding Explained - Directing AI through intent rather than instruction, Collins Dictionary Word of the Year 2025 03:00 - Why Cursor AI - Cursor Composer maintains persistent context across entire codebase 04:30 - Day 10 Shift - Realized he was learning architecture for the first time, not just rebuilding 04:55 - The Real Return - Could build features, maintain systems, make decisions without outside help 06:00 - The Hidden Cost - Lost learning by osmosis and institutional knowledge from Marcus 07:00 - Bug Reports Reality Check - Scaling problems that only show up with experience 08:50 - Parent Entrepreneur Connection - Dependency trap affects family time and business freedom 09:45 - Why This Matters - Biggest shift in work since Industrial Revolution 10:15 - New vs. Old Model - Expand zone of genius vs. hire experts and delegate 11:05 - Whiskered Wisdom - Dependency is expensive, ownership is priceless 11:55 - Closing - Goal is understanding everything well enough to make smart decisions</p> <p> </p> <p>Key Topics Covered:</p> <p>The $30,000 Dependency Trap</p> <ul> <li> <p>Why hiring exceptional talent can make you incompetent in your own business</p> </li> <li> <p>The difference between buying expertise and renting ignorance</p> </li> <li> <p>How every day of outsourcing critical functions reduces your own capabilities</p> </li> </ul> <p>The Cursor AI Rebuild Strategy</p> <ul> <li> <p>"Vibe coding" vs. traditional prompting approaches</p> </li> <li> <p>Why Cursor Composer's persistent context changes everything</p> </li> <li> <p>The constraint-based prompting framework that eliminates AI hallucinations</p> </li> </ul> <p>Context-Rich Prompting System</p> <ul> <li> <p>Standard prompt: "Build me a user dashboard"</p> </li> <li> <p>Better prompt: Complete context including database schemas, design patterns, previous failures, and specific success criteria</p> </li> <li> <p>Results: 70% usable code on first pass vs. multiple iterations</p> </li> </ul> <p>The Real Cost of Expert Dependency</p> <ul> <li> <p>Hourly rate: $150 per hour</p> </li> <li> <p>True cost: Infinite dependency and arrested business evolution</p> </li> <li> <p>The moment when you realize you can't make decisions without external approval</p> </li> </ul> <p>Ownership vs. Access Paradigm</p> <ul> <li> <p>Old model: Hire experts, delegate complexity, focus on zone of genius</p> </li> <li> <p>New model: Use AI to expand your zone of genius to include previously outsourced functions</p> </li> <li> <p>Why the entrepreneurs who thrive will own capabilities, not just access them</p> </li> </ul> <p>Key Quotes:</p> <ul> <li> <p>"The hourly rate of a developer might be $150. But the cost of dependency is infinite."</p> </li> <li> <p>"Every time you hand off a critical piece of your business to someone else, you're making a bet that their knowledge will always be available to you."</p> </li> <li> <p>"Dependency is expensive, but ownership is priceless."</p> </li> </ul> <p>Action Steps:</p> <ol> <li> <p>Identify one area where you're completely dependent on outside expertise</p> </li> <li> <p>Spend 30 minutes learning the basics using AI as your teaching assistant</p> </li> <li> <p>Focus on becoming conversational, not expert-level</p> </li> <li> <p>Start owning your business evolution again</p> </li> </ol> <p>Tools Mentioned:</p> <ul> <li> <p>Cursor AI (Cursor Composer)</p> </li> <li> <p>Claude Sonnet for architectural decisions</p> </li> <li> <p>PostgreSQL for database management</p> </li> <li> <p>Visual Studio Code (Cursor is a fork)</p> </li> </ul> <p>Resources:</p> <ul> <li> <p>AI Escape Plan Newsletter: Practical AI-powered strategies for parent entrepreneurs</p> </li> <ul> <li> <p><a href="https://darkhorseinsider.com">https://DarkHorseInsider.com</a></p> </li> </ul> <li> <p>Focus: Building systems you own, understand, and control while protecting family time</p> </li> </ul> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 549 The $30K AI Mistake | How AI Entrepreneurs Learn Independence</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:summary>From developer dependency to AI-powered ownership in 4 weeks Episode Summary: AI entrepreneurs and side hustlers often fail the same way—and it costs them. This episode breaks down the $30,000 mistake that transformed how I build AI side gigs, teach financial freedom to parents, and think about entrepreneur independence. Expect the real playbook behind failing smart so you don&apos;t repeat my errors. Parent entrepreneur Tracy Brinkmann shares the raw truth about firing his $120,000 developer and rebuilding his entire backend using Cursor AI in just 4 weeks. This episode reveals the hidden cost of outsourcing your brain, the specific prompting strategies that actually work, and why dependency might be more expensive than you think. Perfect for parents who want to own their technology instead of renting someone else&apos;s expertise. https://DarkHorseEntrepreneur.com Key Points 00:00 - Opening Cursor AI saves $90,000 01:40 - The Stupid Decision - Rebuilding entire backend alone in 4 weeks using Cursor AI 02:15 - Vibe Coding Explained - Directing AI through intent rather than instruction, Collins Dictionary Word of the Year 2025 03:00 - Why Cursor AI - Cursor Composer maintains persistent context across entire codebase 04:30 - Day 10 Shift - Realized he was learning architecture for the first time, not just rebuilding 04:55 - The Real Return - Could build features, maintain systems, make decisions without outside help 06:00 - The Hidden Cost - Lost learning by osmosis and institutional knowledge from Marcus 07:00 - Bug Reports Reality Check - Scaling problems that only show up with experience 08:50 - Parent Entrepreneur Connection - Dependency trap affects family time and business freedom 09:45 - Why This Matters - Biggest shift in work since Industrial Revolution 10:15 - New vs. Old Model - Expand zone of genius vs. hire experts and delegate 11:05 - Whiskered Wisdom - Dependency is expensive, ownership is priceless 11:55 - Closing - Goal is understanding everything well enough to make smart decisions   Key Topics Covered: The $30,000 Dependency Trap   Why hiring exceptional talent can make you incompetent in your own business   The difference between buying expertise and renting ignorance   How every day of outsourcing critical functions reduces your own capabilities   The Cursor AI Rebuild Strategy   &quot;Vibe coding&quot; vs. traditional prompting approaches   Why Cursor Composer&apos;s persistent context changes everything   The constraint-based prompting framework that eliminates AI hallucinations   Context-Rich Prompting System   Standard prompt: &quot;Build me a user dashboard&quot;   Better prompt: Complete context including database schemas, design patterns, previous failures, and specific success criteria   Results: 70% usable code on first pass vs. multiple iterations   The Real Cost of Expert Dependency   Hourly rate: $150 per hour   True cost: Infinite dependency and arrested business evolution   The moment when you realize you can&apos;t make decisions without external approval   Ownership vs. Access Paradigm   Old model: Hire experts, delegate complexity, focus on zone of genius   New model: Use AI to expand your zone of genius to include previously outsourced functions   Why the entrepreneurs who thrive will own capabilities, not just access them   Key Quotes:   &quot;The hourly rate of a developer might be $150. But the cost of dependency is infinite.&quot;   &quot;Every time you hand off a critical piece of your business to someone else, you&apos;re making a bet that their knowledge will always be available to you.&quot;   &quot;Dependency is expensive, but ownership is priceless.&quot;   Action Steps:   Identify one area where you&apos;re completely dependent on outside expertise   Spend 30 minutes learning the basics using AI as your teaching assistant   Focus on becoming conversational, not expert-level   Start owning your business evolution again   Tools Mentioned:   Cursor AI (Cursor Composer)   Claude Sonnet for architectural decisions   PostgreSQL for database management   Visual Studio Code (Cursor is a fork)   Resources:   AI Escape Plan Newsletter: Practical AI-powered strategies for parent entrepreneurs    https://DarkHorseInsider.com    Focus: Building systems you own, understand, and control while protecting family time    </itunes:summary>
      <itunes:subtitle>From developer dependency to AI-powered ownership in 4 weeks Episode Summary: AI entrepreneurs and side hustlers often fail the same way—and it costs them. This episode breaks down the $30,000 mistake that transformed how I build AI side gigs, teach financial freedom to parents, and think about entrepreneur independence. Expect the real playbook behind failing smart so you don&apos;t repeat my errors. Parent entrepreneur Tracy Brinkmann shares the raw truth about firing his $120,000 developer and rebuilding his entire backend using Cursor AI in just 4 weeks. This episode reveals the hidden cost of outsourcing your brain, the specific prompting strategies that actually work, and why dependency might be more expensive than you think. Perfect for parents who want to own their technology instead of renting someone else&apos;s expertise. https://DarkHorseEntrepreneur.com Key Points 00:00 - Opening Cursor AI saves $90,000 01:40 - The Stupid Decision - Rebuilding entire backend alone in 4 weeks using Cursor AI 02:15 - Vibe Coding Explained - Directing AI through intent rather than instruction, Collins Dictionary Word of the Year 2025 03:00 - Why Cursor AI - Cursor Composer maintains persistent context across entire codebase 04:30 - Day 10 Shift - Realized he was learning architecture for the first time, not just rebuilding 04:55 - The Real Return - Could build features, maintain systems, make decisions without outside help 06:00 - The Hidden Cost - Lost learning by osmosis and institutional knowledge from Marcus 07:00 - Bug Reports Reality Check - Scaling problems that only show up with experience 08:50 - Parent Entrepreneur Connection - Dependency trap affects family time and business freedom 09:45 - Why This Matters - Biggest shift in work since Industrial Revolution 10:15 - New vs. Old Model - Expand zone of genius vs. hire experts and delegate 11:05 - Whiskered Wisdom - Dependency is expensive, ownership is priceless 11:55 - Closing - Goal is understanding everything well enough to make smart decisions   Key Topics Covered: The $30,000 Dependency Trap   Why hiring exceptional talent can make you incompetent in your own business   The difference between buying expertise and renting ignorance   How every day of outsourcing critical functions reduces your own capabilities   The Cursor AI Rebuild Strategy   &quot;Vibe coding&quot; vs. traditional prompting approaches   Why Cursor Composer&apos;s persistent context changes everything   The constraint-based prompting framework that eliminates AI hallucinations   Context-Rich Prompting System   Standard prompt: &quot;Build me a user dashboard&quot;   Better prompt: Complete context including database schemas, design patterns, previous failures, and specific success criteria   Results: 70% usable code on first pass vs. multiple iterations   The Real Cost of Expert Dependency   Hourly rate: $150 per hour   True cost: Infinite dependency and arrested business evolution   The moment when you realize you can&apos;t make decisions without external approval   Ownership vs. Access Paradigm   Old model: Hire experts, delegate complexity, focus on zone of genius   New model: Use AI to expand your zone of genius to include previously outsourced functions   Why the entrepreneurs who thrive will own capabilities, not just access them   Key Quotes:   &quot;The hourly rate of a developer might be $150. But the cost of dependency is infinite.&quot;   &quot;Every time you hand off a critical piece of your business to someone else, you&apos;re making a bet that their knowledge will always be available to you.&quot;   &quot;Dependency is expensive, but ownership is priceless.&quot;   Action Steps:   Identify one area where you&apos;re completely dependent on outside expertise   Spend 30 minutes learning the basics using AI as your teaching assistant   Focus on becoming conversational, not expert-level   Start owning your business evolution again   Tools Mentioned:   Cursor AI (Cursor Composer)   Claude Sonnet for architectural decisions   PostgreSQL for database management   Visual Studio Code (Cursor is a fork)   Resources:   AI Escape Plan Newsletter: Practical AI-powered strategies for parent entrepreneurs    https://DarkHorseInsider.com    Focus: Building systems you own, understand, and control while protecting family time    </itunes:subtitle>
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      <title>EP 548 Testing 5 &apos;Banned&apos; AI Side Hustles | Online Opportunities Exposed</title>
      <description><![CDATA[<p>5 'banned' methods making $15K monthly (and why creators delete videos about them)</p> Episode Overview <p>Discover 5 AI side hustles platforms are quietly suppressing—and why they're your best online opportunities for 2026. In this episode, we test which AI entrepreneur tactics actually work, which are overhyped, and which could trigger platform bans. You'll learn what Big Tech doesn't want you knowing about make money online strategies, plus the legal framework every parent should understand before diving in. No fluff. Just contrarian insights from 30+ years in the trenches.</p> <p>Tracy exposes 5 controversial AI monetization methods that violate platform terms of service but generate substantial income. From API arbitrage making $15K monthly to voice cloning services earning $10K per audiobook, this episode reveals the legal risks, expiration timelines, and moral considerations of gray-zone AI profits.</p> <p><a href="https://darkhorseentrepreneur.com">https://DarkHorseEntrepreneur.com</a></p> Key Timestamps & Topics <p>00:00 Opening 02:00 Method #1: API Arbitrage Play ($3K-$15K monthly) 04:00 Method #2: Content Generation with Attribution Loopholes ($5K-$20K monthly) 06:50 Method #3: AI Voice Cloning for Commercial Use ($2K-$10K per title) 11:15 Method #4: AI Training Data Curation (Legitimate - $10K-$30K monthly) 13:00 Method #5: Data Licensing Agreements ($3K-$8K monthly) 14:25 The Underlying Pattern 16:10 Current Method Status Analysis 17:25 Moral Considerations 18:05 Whiskered Wisdom & Closing</p> <p> </p> Key Legal Frameworks Mentioned <ul> <li> <p>Tennessee ELVIS Act: Protects voice as personal identity</p> </li> <li> <p>EU AI Act Regulation 2024/1689: Article 50 transparency requirements</p> </li> <li> <p>California Civil Code 3344: Right of publicity protections</p> </li> <li> <p>NO FAKES Act (pending): Federal protection against unauthorized digital replicas</p> </li> <li> <p>DMCA: Digital Millennium Copyright Act exposure for data licensing</p> </li> </ul> <p> </p> Key Takeaways <ul> <li> <p>Technology moves faster than regulation, creating temporary profit windows</p> </li> <li> <p>Visibility increases risk - platforms notice patterns and flag accounts</p> </li> <li> <p>Payment processors quietly rejecting gray-zone AI accounts</p> </li> <li> <p>Moral considerations: Some methods involve deception</p> </li> <li> <p>Sustainable income comes from working with systems, not against them</p> </li> </ul> Sponsor Mention <ul> <li> <p>Mehro: "Calling All Angels" - emotional, cinematic track available on Spotify/Apple Music</p> </li> </ul> <p><a href="https://lnk.dmsmusic.co/mehro_callingallangels?ref=DarkHorseEntrepreneur"> https://lnk.dmsmusic.co/mehro_callingallangels?ref=DarkHorseEntrepreneur</a></p> Resources Mentioned <ul> <li> <p>Scale AI Remotasks: Legitimate AI training work</p> </li> <li> <p>Outlier: RLHF contractor network</p> </li> <li> <p>Upwork/Fiverr: Platforms for finding AI training gigs</p> </li> <li> <p>ElevenLabs/Descript: Voice cloning platforms (legal risks noted)</p> </li> </ul> Episode Quote <p>"The most dangerous money is the money that feels too easy. When something is making you thousands of dollars a month and you're not sure why it's legal, that's not a business model. That's a countdown timer."</p> Call to Action <p>Sign up for AI Escape Plan newsletter at <a href="http://darkhorseinsider.com">DarkHorseInsider.com</a> for legitimate, family-friendly AI strategies that protect your time and values.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 21 May 2026 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>5 'banned' methods making $15K monthly (and why creators delete videos about them)</p> Episode Overview <p>Discover 5 AI side hustles platforms are quietly suppressing—and why they're your best online opportunities for 2026. In this episode, we test which AI entrepreneur tactics actually work, which are overhyped, and which could trigger platform bans. You'll learn what Big Tech doesn't want you knowing about make money online strategies, plus the legal framework every parent should understand before diving in. No fluff. Just contrarian insights from 30+ years in the trenches.</p> <p>Tracy exposes 5 controversial AI monetization methods that violate platform terms of service but generate substantial income. From API arbitrage making $15K monthly to voice cloning services earning $10K per audiobook, this episode reveals the legal risks, expiration timelines, and moral considerations of gray-zone AI profits.</p> <p><a href="https://darkhorseentrepreneur.com">https://DarkHorseEntrepreneur.com</a></p> Key Timestamps & Topics <p>00:00 Opening 02:00 Method #1: API Arbitrage Play ($3K-$15K monthly) 04:00 Method #2: Content Generation with Attribution Loopholes ($5K-$20K monthly) 06:50 Method #3: AI Voice Cloning for Commercial Use ($2K-$10K per title) 11:15 Method #4: AI Training Data Curation (Legitimate - $10K-$30K monthly) 13:00 Method #5: Data Licensing Agreements ($3K-$8K monthly) 14:25 The Underlying Pattern 16:10 Current Method Status Analysis 17:25 Moral Considerations 18:05 Whiskered Wisdom & Closing</p> <p> </p> Key Legal Frameworks Mentioned <ul> <li> <p>Tennessee ELVIS Act: Protects voice as personal identity</p> </li> <li> <p>EU AI Act Regulation 2024/1689: Article 50 transparency requirements</p> </li> <li> <p>California Civil Code 3344: Right of publicity protections</p> </li> <li> <p>NO FAKES Act (pending): Federal protection against unauthorized digital replicas</p> </li> <li> <p>DMCA: Digital Millennium Copyright Act exposure for data licensing</p> </li> </ul> <p> </p> Key Takeaways <ul> <li> <p>Technology moves faster than regulation, creating temporary profit windows</p> </li> <li> <p>Visibility increases risk - platforms notice patterns and flag accounts</p> </li> <li> <p>Payment processors quietly rejecting gray-zone AI accounts</p> </li> <li> <p>Moral considerations: Some methods involve deception</p> </li> <li> <p>Sustainable income comes from working with systems, not against them</p> </li> </ul> Sponsor Mention <ul> <li> <p>Mehro: "Calling All Angels" - emotional, cinematic track available on Spotify/Apple Music</p> </li> </ul> <p><a href="https://lnk.dmsmusic.co/mehro_callingallangels?ref=DarkHorseEntrepreneur"> https://lnk.dmsmusic.co/mehro_callingallangels?ref=DarkHorseEntrepreneur</a></p> Resources Mentioned <ul> <li> <p>Scale AI Remotasks: Legitimate AI training work</p> </li> <li> <p>Outlier: RLHF contractor network</p> </li> <li> <p>Upwork/Fiverr: Platforms for finding AI training gigs</p> </li> <li> <p>ElevenLabs/Descript: Voice cloning platforms (legal risks noted)</p> </li> </ul> Episode Quote <p>"The most dangerous money is the money that feels too easy. When something is making you thousands of dollars a month and you're not sure why it's legal, that's not a business model. That's a countdown timer."</p> Call to Action <p>Sign up for AI Escape Plan newsletter at <a href="http://darkhorseinsider.com">DarkHorseInsider.com</a> for legitimate, family-friendly AI strategies that protect your time and values.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 548 Testing 5 &apos;Banned&apos; AI Side Hustles | Online Opportunities Exposed</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:20:20</itunes:duration>
      <itunes:summary>5 &apos;banned&apos; methods making $15K monthly (and why creators delete videos about them) Episode Overview Discover 5 AI side hustles platforms are quietly suppressing—and why they&apos;re your best online opportunities for 2026. In this episode, we test which AI entrepreneur tactics actually work, which are overhyped, and which could trigger platform bans. You&apos;ll learn what Big Tech doesn&apos;t want you knowing about make money online strategies, plus the legal framework every parent should understand before diving in. No fluff. Just contrarian insights from 30+ years in the trenches. Tracy exposes 5 controversial AI monetization methods that violate platform terms of service but generate substantial income. From API arbitrage making $15K monthly to voice cloning services earning $10K per audiobook, this episode reveals the legal risks, expiration timelines, and moral considerations of gray-zone AI profits. https://DarkHorseEntrepreneur.com Key Timestamps &amp; Topics 00:00 Opening 02:00 Method #1: API Arbitrage Play ($3K-$15K monthly) 04:00 Method #2: Content Generation with Attribution Loopholes ($5K-$20K monthly) 06:50 Method #3: AI Voice Cloning for Commercial Use ($2K-$10K per title) 11:15 Method #4: AI Training Data Curation (Legitimate - $10K-$30K monthly) 13:00 Method #5: Data Licensing Agreements ($3K-$8K monthly) 14:25 The Underlying Pattern 16:10 Current Method Status Analysis 17:25 Moral Considerations 18:05 Whiskered Wisdom &amp; Closing   Key Legal Frameworks Mentioned   Tennessee ELVIS Act: Protects voice as personal identity   EU AI Act Regulation 2024/1689: Article 50 transparency requirements   California Civil Code 3344: Right of publicity protections   NO FAKES Act (pending): Federal protection against unauthorized digital replicas   DMCA: Digital Millennium Copyright Act exposure for data licensing     Key Takeaways   Technology moves faster than regulation, creating temporary profit windows   Visibility increases risk - platforms notice patterns and flag accounts   Payment processors quietly rejecting gray-zone AI accounts   Moral considerations: Some methods involve deception   Sustainable income comes from working with systems, not against them   Sponsor Mention   Mehro: &quot;Calling All Angels&quot; - emotional, cinematic track available on Spotify/Apple Music    https://lnk.dmsmusic.co/mehro_callingallangels?ref=DarkHorseEntrepreneur Resources Mentioned   Scale AI Remotasks: Legitimate AI training work   Outlier: RLHF contractor network   Upwork/Fiverr: Platforms for finding AI training gigs   ElevenLabs/Descript: Voice cloning platforms (legal risks noted)   Episode Quote &quot;The most dangerous money is the money that feels too easy. When something is making you thousands of dollars a month and you&apos;re not sure why it&apos;s legal, that&apos;s not a business model. That&apos;s a countdown timer.&quot; Call to Action Sign up for AI Escape Plan newsletter at DarkHorseInsider.com for legitimate, family-friendly AI strategies that protect your time and values.  </itunes:summary>
      <itunes:subtitle>5 &apos;banned&apos; methods making $15K monthly (and why creators delete videos about them) Episode Overview Discover 5 AI side hustles platforms are quietly suppressing—and why they&apos;re your best online opportunities for 2026. In this episode, we test which AI entrepreneur tactics actually work, which are overhyped, and which could trigger platform bans. You&apos;ll learn what Big Tech doesn&apos;t want you knowing about make money online strategies, plus the legal framework every parent should understand before diving in. No fluff. Just contrarian insights from 30+ years in the trenches. Tracy exposes 5 controversial AI monetization methods that violate platform terms of service but generate substantial income. From API arbitrage making $15K monthly to voice cloning services earning $10K per audiobook, this episode reveals the legal risks, expiration timelines, and moral considerations of gray-zone AI profits. https://DarkHorseEntrepreneur.com Key Timestamps &amp; Topics 00:00 Opening 02:00 Method #1: API Arbitrage Play ($3K-$15K monthly) 04:00 Method #2: Content Generation with Attribution Loopholes ($5K-$20K monthly) 06:50 Method #3: AI Voice Cloning for Commercial Use ($2K-$10K per title) 11:15 Method #4: AI Training Data Curation (Legitimate - $10K-$30K monthly) 13:00 Method #5: Data Licensing Agreements ($3K-$8K monthly) 14:25 The Underlying Pattern 16:10 Current Method Status Analysis 17:25 Moral Considerations 18:05 Whiskered Wisdom &amp; Closing   Key Legal Frameworks Mentioned   Tennessee ELVIS Act: Protects voice as personal identity   EU AI Act Regulation 2024/1689: Article 50 transparency requirements   California Civil Code 3344: Right of publicity protections   NO FAKES Act (pending): Federal protection against unauthorized digital replicas   DMCA: Digital Millennium Copyright Act exposure for data licensing     Key Takeaways   Technology moves faster than regulation, creating temporary profit windows   Visibility increases risk - platforms notice patterns and flag accounts   Payment processors quietly rejecting gray-zone AI accounts   Moral considerations: Some methods involve deception   Sustainable income comes from working with systems, not against them   Sponsor Mention   Mehro: &quot;Calling All Angels&quot; - emotional, cinematic track available on Spotify/Apple Music    https://lnk.dmsmusic.co/mehro_callingallangels?ref=DarkHorseEntrepreneur Resources Mentioned   Scale AI Remotasks: Legitimate AI training work   Outlier: RLHF contractor network   Upwork/Fiverr: Platforms for finding AI training gigs   ElevenLabs/Descript: Voice cloning platforms (legal risks noted)   Episode Quote &quot;The most dangerous money is the money that feels too easy. When something is making you thousands of dollars a month and you&apos;re not sure why it&apos;s legal, that&apos;s not a business model. That&apos;s a countdown timer.&quot; Call to Action Sign up for AI Escape Plan newsletter at DarkHorseInsider.com for legitimate, family-friendly AI strategies that protect your time and values.  </itunes:subtitle>
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      <title>EP 547 Resume Writing AI: The $1M Industry Lie | Make Money Online Exposed</title>
      <description><![CDATA[<p>Why Smart Parents Are Cashing In While Job Seekers Desperately Pay Premium </p> Episode Overview <p>The resume optimization industry promised $1M+ opportunities, but AI just killed that game. In this episode, we expose how "resume gurus" made money off parents chasing side hustles—and why your daily hustle should ignore their playbook entirely. Learn what actually converts, why the industry's dirty secret is automation, and how smart entrepreneurs pivot before it's too late</p> <p>The resume writing industry is worth $2.5 BILLION in 2025, and most freelancers are still doing it the slow, outdated way. In this video, you'll discover exactly how to use AI to create professional, interview-winning resumes and cover letters in under five minutes, turning a simple skill into real income this week. With 12.4 million Americans actively job hunting every single month and interview rates collapsing to just 3%, the demand for standout resumes has never been higher, or more profitable. This is your step-by-step freelance guide to cashing in on one of the fastest-growing service industries online.</p> <p>Whether you're a complete beginner or an experienced freelancer looking to scale, this AI-powered resume writing strategy lets you deliver premium results at a fraction of the time it takes traditional resume writers. Learn how to position your services, attract paying clients, and tap into a market projected to hit $3.42 billion by 2029. With hundreds, sometimes thousands, of applicants competing for every single job posting, people are desperate for an edge and willing to pay top dollar for it. Watch this video and start building your AI resume writing business today.</p> <p><a href="https://DarkHorseEntrepreneur.com" target="_blank" rel="noopener">https://DarkHorseEntrepreneur.com</a></p> <p>Key Time Stamps</p> <p>00:00 Opening 01:15 Episode Overview 02:45 Market Reality Story 05:45 Step-by-Step AI Workflow 09:10 ATS Optimization Truth 11:40 Pricing & Platform Strategy 16:05 Premium Services & Ethics 19:25 Why This Matters 21:15 Whiskered Wisdom & Action Steps</p> <p> </p> The AI Advantage <p>Top Tool: Claude by Anthropic</p> <ul> <li> <p>200,000 token context window</p> </li> <li> <p>Paste entire resume + job description in single prompt</p> </li> <li> <p>Creates human-sounding, professional content</p> </li> <li> <p>5-minute workflow vs. 45-minute traditional method</p> </li> </ul> <p>Backup Tools:</p> <ul> <li> <p>ChatGPT for iteration and brainstorming</p> </li> <li> <p>Rezi (4M+ users, Forbes recognized)</p> </li> <li> <p>Teal for keyword gap tracking</p> </li> <li> <p>Kickresume ($8-10/month premium features)</p> </li> <li> <p>Canva for visual templates</p> </li> </ul> Step-by-Step Workflow <ol> <li> <p>Client Intake: Google Forms collecting resume, target job, achievements</p> </li> <li> <p>AI Processing: Claude prompt for alignment, keywords, quantification</p> </li> <li> <p>Human Touch: Inject authentic voice, verify facts, add punchy details</p> </li> <li> <p>ATS Optimization: Clean formatting, logical structure (not fear-mongering)</p> </li> <li> <p>Complete Package: Resume + cover letter + multiple formats + summary</p> </li> </ol> Pricing Strategy <ul> <li> <p>Entry Level: $30-75 per resume</p> </li> <li> <p>Mid-Level: $100-169 per resume</p> </li> <li> <p>Executive: $200-300 per resume</p> </li> <li> <p>Premium Services: Up to $2,500</p> </li> </ul> <p>Platform Economics:</p> <ul> <li> <p>Fiverr: 20% commission, good for beginners</p> </li> <li> <p>Upwork: 10% commission, higher-ticket clients</p> </li> <li> <p>Direct clients: No fees, highest earnings</p> </li> </ul> Premium Service Add-ons <ul> <li> <p>Job-specific tailoring: 50% more interview invitations</p> </li> <li> <p>LinkedIn optimization: Additional $50-100 per client</p> </li> <li> <p>Multiple job targeting: Premium pricing for 3-5 customized versions</p> </li> </ul> 3-Month Scaling Timeline <ul> <li> <p>Week 1: Set up tools and practice</p> </li> <li> <p>Month 1: Complete first 10 orders, build reviews</p> </li> <li> <p>Month 3: Raise prices, add upsells, build direct pipeline</p> </li> </ul> Key Takeaways <ul> <li> <p>No HR experience or certifications required</p> </li> <li> <p>Family-friendly schedule (evenings, nap times)</p> </li> <li> <p>Technological advantage while it lasts</p> </li> <li> <p>Helping desperate job seekers while building freedom</p> </li> <li> <p>64% of professionals prefer professional resume services</p> </li> </ul> Tools Mentioned <ul> <li> <p>Claude AI (primary)</p> </li> <li> <p>Google Forms (intake)</p> </li> <li> <p>Jobscan (quality control)</p> </li> <li> <p>Fiverr & Upwork (platforms)</p> </li> </ul> Action Steps <ol> <li> <p>Sign up for Claude AI</p> </li> <li> <p>Create Fiverr or Upwork account</p> </li> <li> <p>Build intake form</p> </li> <li> <p>Practice workflow with friends/family</p> </li> <li> <p>Complete first 10 paid orders</p> </li> </ol> Resources <ul> <li> <p>AI Escape Plan Newsletter: <a href="https://DarkHorseInsider.com" target="_blank" rel="noopener">DarkHorseInsider.com</a></p> </li> <li> <p>Full episode strategy and implementation guide</p> </li> </ul> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 13 May 2026 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann | Make Money Online &amp; AI Entrepreneur)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Why Smart Parents Are Cashing In While Job Seekers Desperately Pay Premium </p> Episode Overview <p>The resume optimization industry promised $1M+ opportunities, but AI just killed that game. In this episode, we expose how "resume gurus" made money off parents chasing side hustles—and why your daily hustle should ignore their playbook entirely. Learn what actually converts, why the industry's dirty secret is automation, and how smart entrepreneurs pivot before it's too late</p> <p>The resume writing industry is worth $2.5 BILLION in 2025, and most freelancers are still doing it the slow, outdated way. In this video, you'll discover exactly how to use AI to create professional, interview-winning resumes and cover letters in under five minutes, turning a simple skill into real income this week. With 12.4 million Americans actively job hunting every single month and interview rates collapsing to just 3%, the demand for standout resumes has never been higher, or more profitable. This is your step-by-step freelance guide to cashing in on one of the fastest-growing service industries online.</p> <p>Whether you're a complete beginner or an experienced freelancer looking to scale, this AI-powered resume writing strategy lets you deliver premium results at a fraction of the time it takes traditional resume writers. Learn how to position your services, attract paying clients, and tap into a market projected to hit $3.42 billion by 2029. With hundreds, sometimes thousands, of applicants competing for every single job posting, people are desperate for an edge and willing to pay top dollar for it. Watch this video and start building your AI resume writing business today.</p> <p><a href="https://DarkHorseEntrepreneur.com" target="_blank" rel="noopener">https://DarkHorseEntrepreneur.com</a></p> <p>Key Time Stamps</p> <p>00:00 Opening 01:15 Episode Overview 02:45 Market Reality Story 05:45 Step-by-Step AI Workflow 09:10 ATS Optimization Truth 11:40 Pricing & Platform Strategy 16:05 Premium Services & Ethics 19:25 Why This Matters 21:15 Whiskered Wisdom & Action Steps</p> <p> </p> The AI Advantage <p>Top Tool: Claude by Anthropic</p> <ul> <li> <p>200,000 token context window</p> </li> <li> <p>Paste entire resume + job description in single prompt</p> </li> <li> <p>Creates human-sounding, professional content</p> </li> <li> <p>5-minute workflow vs. 45-minute traditional method</p> </li> </ul> <p>Backup Tools:</p> <ul> <li> <p>ChatGPT for iteration and brainstorming</p> </li> <li> <p>Rezi (4M+ users, Forbes recognized)</p> </li> <li> <p>Teal for keyword gap tracking</p> </li> <li> <p>Kickresume ($8-10/month premium features)</p> </li> <li> <p>Canva for visual templates</p> </li> </ul> Step-by-Step Workflow <ol> <li> <p>Client Intake: Google Forms collecting resume, target job, achievements</p> </li> <li> <p>AI Processing: Claude prompt for alignment, keywords, quantification</p> </li> <li> <p>Human Touch: Inject authentic voice, verify facts, add punchy details</p> </li> <li> <p>ATS Optimization: Clean formatting, logical structure (not fear-mongering)</p> </li> <li> <p>Complete Package: Resume + cover letter + multiple formats + summary</p> </li> </ol> Pricing Strategy <ul> <li> <p>Entry Level: $30-75 per resume</p> </li> <li> <p>Mid-Level: $100-169 per resume</p> </li> <li> <p>Executive: $200-300 per resume</p> </li> <li> <p>Premium Services: Up to $2,500</p> </li> </ul> <p>Platform Economics:</p> <ul> <li> <p>Fiverr: 20% commission, good for beginners</p> </li> <li> <p>Upwork: 10% commission, higher-ticket clients</p> </li> <li> <p>Direct clients: No fees, highest earnings</p> </li> </ul> Premium Service Add-ons <ul> <li> <p>Job-specific tailoring: 50% more interview invitations</p> </li> <li> <p>LinkedIn optimization: Additional $50-100 per client</p> </li> <li> <p>Multiple job targeting: Premium pricing for 3-5 customized versions</p> </li> </ul> 3-Month Scaling Timeline <ul> <li> <p>Week 1: Set up tools and practice</p> </li> <li> <p>Month 1: Complete first 10 orders, build reviews</p> </li> <li> <p>Month 3: Raise prices, add upsells, build direct pipeline</p> </li> </ul> Key Takeaways <ul> <li> <p>No HR experience or certifications required</p> </li> <li> <p>Family-friendly schedule (evenings, nap times)</p> </li> <li> <p>Technological advantage while it lasts</p> </li> <li> <p>Helping desperate job seekers while building freedom</p> </li> <li> <p>64% of professionals prefer professional resume services</p> </li> </ul> Tools Mentioned <ul> <li> <p>Claude AI (primary)</p> </li> <li> <p>Google Forms (intake)</p> </li> <li> <p>Jobscan (quality control)</p> </li> <li> <p>Fiverr & Upwork (platforms)</p> </li> </ul> Action Steps <ol> <li> <p>Sign up for Claude AI</p> </li> <li> <p>Create Fiverr or Upwork account</p> </li> <li> <p>Build intake form</p> </li> <li> <p>Practice workflow with friends/family</p> </li> <li> <p>Complete first 10 paid orders</p> </li> </ol> Resources <ul> <li> <p>AI Escape Plan Newsletter: <a href="https://DarkHorseInsider.com" target="_blank" rel="noopener">DarkHorseInsider.com</a></p> </li> <li> <p>Full episode strategy and implementation guide</p> </li> </ul> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 547 Resume Writing AI: The $1M Industry Lie | Make Money Online Exposed</itunes:title>
      <itunes:author>Tracy Brinkmann | Make Money Online &amp; AI Entrepreneur</itunes:author>
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      <itunes:summary>Why Smart Parents Are Cashing In While Job Seekers Desperately Pay Premium  Episode Overview The resume optimization industry promised $1M+ opportunities, but AI just killed that game. In this episode, we expose how &quot;resume gurus&quot; made money off parents chasing side hustles—and why your daily hustle should ignore their playbook entirely. Learn what actually converts, why the industry&apos;s dirty secret is automation, and how smart entrepreneurs pivot before it&apos;s too late The resume writing industry is worth $2.5 BILLION in 2025, and most freelancers are still doing it the slow, outdated way. In this video, you&apos;ll discover exactly how to use AI to create professional, interview-winning resumes and cover letters in under five minutes, turning a simple skill into real income this week. With 12.4 million Americans actively job hunting every single month and interview rates collapsing to just 3%, the demand for standout resumes has never been higher, or more profitable. This is your step-by-step freelance guide to cashing in on one of the fastest-growing service industries online. Whether you&apos;re a complete beginner or an experienced freelancer looking to scale, this AI-powered resume writing strategy lets you deliver premium results at a fraction of the time it takes traditional resume writers. Learn how to position your services, attract paying clients, and tap into a market projected to hit $3.42 billion by 2029. With hundreds, sometimes thousands, of applicants competing for every single job posting, people are desperate for an edge and willing to pay top dollar for it. Watch this video and start building your AI resume writing business today. https://DarkHorseEntrepreneur.com Key Time Stamps 00:00 Opening 01:15 Episode Overview 02:45 Market Reality Story 05:45 Step-by-Step AI Workflow 09:10 ATS Optimization Truth 11:40 Pricing &amp; Platform Strategy 16:05 Premium Services &amp; Ethics 19:25 Why This Matters 21:15 Whiskered Wisdom &amp; Action Steps   The AI Advantage Top Tool: Claude by Anthropic   200,000 token context window   Paste entire resume + job description in single prompt   Creates human-sounding, professional content   5-minute workflow vs. 45-minute traditional method   Backup Tools:   ChatGPT for iteration and brainstorming   Rezi (4M+ users, Forbes recognized)   Teal for keyword gap tracking   Kickresume ($8-10/month premium features)   Canva for visual templates   Step-by-Step Workflow   Client Intake: Google Forms collecting resume, target job, achievements   AI Processing: Claude prompt for alignment, keywords, quantification   Human Touch: Inject authentic voice, verify facts, add punchy details   ATS Optimization: Clean formatting, logical structure (not fear-mongering)   Complete Package: Resume + cover letter + multiple formats + summary   Pricing Strategy   Entry Level: $30-75 per resume   Mid-Level: $100-169 per resume   Executive: $200-300 per resume   Premium Services: Up to $2,500   Platform Economics:   Fiverr: 20% commission, good for beginners   Upwork: 10% commission, higher-ticket clients   Direct clients: No fees, highest earnings   Premium Service Add-ons   Job-specific tailoring: 50% more interview invitations   LinkedIn optimization: Additional $50-100 per client   Multiple job targeting: Premium pricing for 3-5 customized versions   3-Month Scaling Timeline   Week 1: Set up tools and practice   Month 1: Complete first 10 orders, build reviews   Month 3: Raise prices, add upsells, build direct pipeline   Key Takeaways   No HR experience or certifications required   Family-friendly schedule (evenings, nap times)   Technological advantage while it lasts   Helping desperate job seekers while building freedom   64% of professionals prefer professional resume services   Tools Mentioned   Claude AI (primary)   Google Forms (intake)   Jobscan (quality control)   Fiverr &amp; Upwork (platforms)   Action Steps   Sign up for Claude AI   Create Fiverr or Upwork account   Build intake form   Practice workflow with friends/family   Complete first 10 paid orders   Resources   AI Escape Plan Newsletter: DarkHorseInsider.com   Full episode strategy and implementation guide    </itunes:summary>
      <itunes:subtitle>Why Smart Parents Are Cashing In While Job Seekers Desperately Pay Premium  Episode Overview The resume optimization industry promised $1M+ opportunities, but AI just killed that game. In this episode, we expose how &quot;resume gurus&quot; made money off parents chasing side hustles—and why your daily hustle should ignore their playbook entirely. Learn what actually converts, why the industry&apos;s dirty secret is automation, and how smart entrepreneurs pivot before it&apos;s too late The resume writing industry is worth $2.5 BILLION in 2025, and most freelancers are still doing it the slow, outdated way. In this video, you&apos;ll discover exactly how to use AI to create professional, interview-winning resumes and cover letters in under five minutes, turning a simple skill into real income this week. With 12.4 million Americans actively job hunting every single month and interview rates collapsing to just 3%, the demand for standout resumes has never been higher, or more profitable. This is your step-by-step freelance guide to cashing in on one of the fastest-growing service industries online. Whether you&apos;re a complete beginner or an experienced freelancer looking to scale, this AI-powered resume writing strategy lets you deliver premium results at a fraction of the time it takes traditional resume writers. Learn how to position your services, attract paying clients, and tap into a market projected to hit $3.42 billion by 2029. With hundreds, sometimes thousands, of applicants competing for every single job posting, people are desperate for an edge and willing to pay top dollar for it. Watch this video and start building your AI resume writing business today. https://DarkHorseEntrepreneur.com Key Time Stamps 00:00 Opening 01:15 Episode Overview 02:45 Market Reality Story 05:45 Step-by-Step AI Workflow 09:10 ATS Optimization Truth 11:40 Pricing &amp; Platform Strategy 16:05 Premium Services &amp; Ethics 19:25 Why This Matters 21:15 Whiskered Wisdom &amp; Action Steps   The AI Advantage Top Tool: Claude by Anthropic   200,000 token context window   Paste entire resume + job description in single prompt   Creates human-sounding, professional content   5-minute workflow vs. 45-minute traditional method   Backup Tools:   ChatGPT for iteration and brainstorming   Rezi (4M+ users, Forbes recognized)   Teal for keyword gap tracking   Kickresume ($8-10/month premium features)   Canva for visual templates   Step-by-Step Workflow   Client Intake: Google Forms collecting resume, target job, achievements   AI Processing: Claude prompt for alignment, keywords, quantification   Human Touch: Inject authentic voice, verify facts, add punchy details   ATS Optimization: Clean formatting, logical structure (not fear-mongering)   Complete Package: Resume + cover letter + multiple formats + summary   Pricing Strategy   Entry Level: $30-75 per resume   Mid-Level: $100-169 per resume   Executive: $200-300 per resume   Premium Services: Up to $2,500   Platform Economics:   Fiverr: 20% commission, good for beginners   Upwork: 10% commission, higher-ticket clients   Direct clients: No fees, highest earnings   Premium Service Add-ons   Job-specific tailoring: 50% more interview invitations   LinkedIn optimization: Additional $50-100 per client   Multiple job targeting: Premium pricing for 3-5 customized versions   3-Month Scaling Timeline   Week 1: Set up tools and practice   Month 1: Complete first 10 orders, build reviews   Month 3: Raise prices, add upsells, build direct pipeline   Key Takeaways   No HR experience or certifications required   Family-friendly schedule (evenings, nap times)   Technological advantage while it lasts   Helping desperate job seekers while building freedom   64% of professionals prefer professional resume services   Tools Mentioned   Claude AI (primary)   Google Forms (intake)   Jobscan (quality control)   Fiverr &amp; Upwork (platforms)   Action Steps   Sign up for Claude AI   Create Fiverr or Upwork account   Build intake form   Practice workflow with friends/family   Complete first 10 paid orders   Resources   AI Escape Plan Newsletter: DarkHorseInsider.com   Full episode strategy and implementation guide    </itunes:subtitle>
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      <guid isPermaLink="false">4fffec39-86b4-4f3b-9401-f9e1d0def377</guid>
      <title>EP 546 Newsletter Email Money Secrets: Making $25K Per Email Without Breaking the Law</title>
      <description><![CDATA[<p>The AI Newsletter Gold Rush That's Creating Millionaire Parents From Kitchen Tables</p> Episode Overview <p>Discover how AI entrepreneurs are making $25K per email using email strategy and side hustles—the tactics that sound illegal but operate in a legal gray area. In this episode, we break down the email list monetization playbook, compliance boundaries, and the exact moves separating six-figure emailers from struggling list owners. If you want to scale your side hustle with email marketing, this is the strategy most parents never hear about. Discover how parents with zero writing experience are building 7-figure newsletter empires using AI and Beehiiv. Learn the exact 4-revenue-stream system that generated millions for creators like The Rundown AI (2M+ subscribers) and Superhuman AI (7 figures in 4 months). This episode reveals why companies pay millions for email lists, how to grow without ads, and the AI content creation process that takes hours down to minutes. AI newsletters are the most profitable side hustle on the internet right now. While you're trading hours for dollars at your job, parents with zero writing experience are building seven-figure newsletter empires from their kitchen tables using nothing but AI tools and platforms that take 0% of their revenue.</p> <p><a href="https://darkhorseentrepreneur.com">https://DarkHorseEntrepreneur.com</a></p> Key Highlights <p>🚀 The Numbers That Matter:</p> <ul> <li> <p>Top 12 AI newsletters reach over 5 million combined subscribers</p> </li> <li> <p>The Rundown AI: 2+ million subscribers generating 7 figures annually</p> </li> <li> <p>Superhuman AI: 1.5+ million subscribers, hit 7 figures in just 4 months</p> </li> <li> <p>Beehiiv platform: $30 million annualized revenue, sent 10 billion emails in 2024</p> </li> </ul> <p>💰 Major Acquisitions:</p> <ul> <li> <p>HubSpot paid $24 million for The Hustle (2021)</p> </li> <li> <p>HubSpot acquired Mindstream AI newsletter (210K subscribers)</p> </li> <li> <p>TechnologyAdvice bought The Neuron (500K subscribers)</p> </li> </ul> <p> </p> <p>You're absolutely right! Here's the timestamped key points section:</p> <p> </p> <p> </p> Key Points & Timestamps <p>00:00 - AI newsletters as most profitable side hustle 01:30 - Episode Overview 04:00 - Three Newsletter Success Stories 07:40 - Referral Program Statistics 08:20 - Why Beehiiv & Origin Story 10:20 - The 4 Newsletter Revenue Streams 12:55 - Then Content Strategy That works 14:45 - Growth Without Paid Advertising 16:05 - AI Content Creation Process 18:50 - Why This Matters Now 21:40 - Whiskered Wisdom: Consistency beats perfection</p> <p> </p> <p> </p> <p> </p> The Three Success Stories 1. The Milk Road - Crypto Newsletter Empire 2. The AI Newsletter Millionaires <p>The Rundown AI (Rowan Cheung):</p> <p>Superhuman AI (Zain Kahn):</p> 3. The No-Ads Success Stories <p>There's An AI For That: 1.7 million subscribers with $0 ad spend</p> The Beehiiv Advantage <p>Why Beehiiv Specifically:</p> <ul> <li> <p>Founded by Tyler Denk (Morning Brew's 2nd employee)</p> </li> <li> <p>Helped scale Morning Brew to 3.5M subscribers → $75M exit</p> </li> <li> <p>Takes 0% of subscription revenue (vs Substack's 10%)</p> </li> <li> <p>110,000+ publishers using platform</p> </li> <li> <p>Industry-leading deliverability rates</p> </li> </ul> <p>Platform Features:</p> <ul> <li> <p>Built-in ad network</p> </li> <li> <p>Cross-promotion marketplace (Boosts)</p> </li> <li> <p>Referral programs</p> </li> <li> <p>AI writing tools (GPT-4 powered)</p> </li> <li> <p>SEO optimization</p> </li> <li> <p>Free plan: 2,500 subscribers, unlimited sends</p> </li> </ul> The Four Revenue Streams 1. Beehiiv Ad Network 2. Boosts Cross-Promotion 3. Paid Subscriptions 4. Affiliate Marketing Content Strategy That Works <p>The Winning Formula:</p> <ul> <li> <p>Brevity: 3-5 minute read times</p> </li> <li> <p>Frequency: Daily publishing builds habits</p> </li> <li> <p>Focus: Practical applications over theory</p> </li> <li> <p>Voice: Human perspective with AI assistance</p> </li> </ul> <p>AI Content Creation Process:</p> <ol> <li> <p>Research: ChatGPT/Claude for trending topics</p> </li> <li> <p>Generation: AI drafts based on research</p> </li> <li> <p>Refinement: Add authentic voice and insights</p> </li> <li> <p>Optimization: AI-powered subject lines and social content</p> </li> </ol> Action Steps <p>Week 1 Checklist:</p> <ol> <li> <p>Sign up for Beehiiv's free Launch plan</p> </li> <li> <p>Choose your AI newsletter niche/angle</p> </li> <li> <p>Set up referral program with lead magnet</p> </li> <li> <p>Create first week of content using AI tools</p> </li> <li> <p>Commit to 90-day consistency plan</p> </li> </ol> Key Quotes <p>"Whether you're writing to 10 people or 10 million people, it's the same amount of work." - Tyler Denk, Beehiiv Founder</p> <p>"We launched on Beehiiv with nothing, scaled to over 250,000 subscribers, and got acquired, all in under a year." - The Milk Road Founder</p> Resources Mentioned <ul> <li> <p>Beehiiv Platform: Free plan available</p> </li> <li> <p>AI Tools: ChatGPT, Claude, Beehiiv's built-in GPT-4</p> </li> <li> <p>Success Examples: The Rundown AI, Superhuman AI, The Milk Road</p> </li> <li> <p>Case Studies: Write With AI, There's An AI For That, AI With Vibes</p> </li> </ul> Episode Takeaway <p>The newsletter revolution is happening right now. The barrier to entry is essentially zero, the tools are built for you, and companies are paying millions for email lists because they understand email is the highest ROI marketing channel. The parents who start their AI newsletters this week will be celebrating their first thousand subscribers while everyone else is still thinking about it.</p> <p>Remember: Consistency beats perfection every single time.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 7 May 2026 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>The AI Newsletter Gold Rush That's Creating Millionaire Parents From Kitchen Tables</p> Episode Overview <p>Discover how AI entrepreneurs are making $25K per email using email strategy and side hustles—the tactics that sound illegal but operate in a legal gray area. In this episode, we break down the email list monetization playbook, compliance boundaries, and the exact moves separating six-figure emailers from struggling list owners. If you want to scale your side hustle with email marketing, this is the strategy most parents never hear about. Discover how parents with zero writing experience are building 7-figure newsletter empires using AI and Beehiiv. Learn the exact 4-revenue-stream system that generated millions for creators like The Rundown AI (2M+ subscribers) and Superhuman AI (7 figures in 4 months). This episode reveals why companies pay millions for email lists, how to grow without ads, and the AI content creation process that takes hours down to minutes. AI newsletters are the most profitable side hustle on the internet right now. While you're trading hours for dollars at your job, parents with zero writing experience are building seven-figure newsletter empires from their kitchen tables using nothing but AI tools and platforms that take 0% of their revenue.</p> <p><a href="https://darkhorseentrepreneur.com">https://DarkHorseEntrepreneur.com</a></p> Key Highlights <p>🚀 The Numbers That Matter:</p> <ul> <li> <p>Top 12 AI newsletters reach over 5 million combined subscribers</p> </li> <li> <p>The Rundown AI: 2+ million subscribers generating 7 figures annually</p> </li> <li> <p>Superhuman AI: 1.5+ million subscribers, hit 7 figures in just 4 months</p> </li> <li> <p>Beehiiv platform: $30 million annualized revenue, sent 10 billion emails in 2024</p> </li> </ul> <p>💰 Major Acquisitions:</p> <ul> <li> <p>HubSpot paid $24 million for The Hustle (2021)</p> </li> <li> <p>HubSpot acquired Mindstream AI newsletter (210K subscribers)</p> </li> <li> <p>TechnologyAdvice bought The Neuron (500K subscribers)</p> </li> </ul> <p> </p> <p>You're absolutely right! Here's the timestamped key points section:</p> <p> </p> <p> </p> Key Points & Timestamps <p>00:00 - AI newsletters as most profitable side hustle 01:30 - Episode Overview 04:00 - Three Newsletter Success Stories 07:40 - Referral Program Statistics 08:20 - Why Beehiiv & Origin Story 10:20 - The 4 Newsletter Revenue Streams 12:55 - Then Content Strategy That works 14:45 - Growth Without Paid Advertising 16:05 - AI Content Creation Process 18:50 - Why This Matters Now 21:40 - Whiskered Wisdom: Consistency beats perfection</p> <p> </p> <p> </p> <p> </p> The Three Success Stories 1. The Milk Road - Crypto Newsletter Empire 2. The AI Newsletter Millionaires <p>The Rundown AI (Rowan Cheung):</p> <p>Superhuman AI (Zain Kahn):</p> 3. The No-Ads Success Stories <p>There's An AI For That: 1.7 million subscribers with $0 ad spend</p> The Beehiiv Advantage <p>Why Beehiiv Specifically:</p> <ul> <li> <p>Founded by Tyler Denk (Morning Brew's 2nd employee)</p> </li> <li> <p>Helped scale Morning Brew to 3.5M subscribers → $75M exit</p> </li> <li> <p>Takes 0% of subscription revenue (vs Substack's 10%)</p> </li> <li> <p>110,000+ publishers using platform</p> </li> <li> <p>Industry-leading deliverability rates</p> </li> </ul> <p>Platform Features:</p> <ul> <li> <p>Built-in ad network</p> </li> <li> <p>Cross-promotion marketplace (Boosts)</p> </li> <li> <p>Referral programs</p> </li> <li> <p>AI writing tools (GPT-4 powered)</p> </li> <li> <p>SEO optimization</p> </li> <li> <p>Free plan: 2,500 subscribers, unlimited sends</p> </li> </ul> The Four Revenue Streams 1. Beehiiv Ad Network 2. Boosts Cross-Promotion 3. Paid Subscriptions 4. Affiliate Marketing Content Strategy That Works <p>The Winning Formula:</p> <ul> <li> <p>Brevity: 3-5 minute read times</p> </li> <li> <p>Frequency: Daily publishing builds habits</p> </li> <li> <p>Focus: Practical applications over theory</p> </li> <li> <p>Voice: Human perspective with AI assistance</p> </li> </ul> <p>AI Content Creation Process:</p> <ol> <li> <p>Research: ChatGPT/Claude for trending topics</p> </li> <li> <p>Generation: AI drafts based on research</p> </li> <li> <p>Refinement: Add authentic voice and insights</p> </li> <li> <p>Optimization: AI-powered subject lines and social content</p> </li> </ol> Action Steps <p>Week 1 Checklist:</p> <ol> <li> <p>Sign up for Beehiiv's free Launch plan</p> </li> <li> <p>Choose your AI newsletter niche/angle</p> </li> <li> <p>Set up referral program with lead magnet</p> </li> <li> <p>Create first week of content using AI tools</p> </li> <li> <p>Commit to 90-day consistency plan</p> </li> </ol> Key Quotes <p>"Whether you're writing to 10 people or 10 million people, it's the same amount of work." - Tyler Denk, Beehiiv Founder</p> <p>"We launched on Beehiiv with nothing, scaled to over 250,000 subscribers, and got acquired, all in under a year." - The Milk Road Founder</p> Resources Mentioned <ul> <li> <p>Beehiiv Platform: Free plan available</p> </li> <li> <p>AI Tools: ChatGPT, Claude, Beehiiv's built-in GPT-4</p> </li> <li> <p>Success Examples: The Rundown AI, Superhuman AI, The Milk Road</p> </li> <li> <p>Case Studies: Write With AI, There's An AI For That, AI With Vibes</p> </li> </ul> Episode Takeaway <p>The newsletter revolution is happening right now. The barrier to entry is essentially zero, the tools are built for you, and companies are paying millions for email lists because they understand email is the highest ROI marketing channel. The parents who start their AI newsletters this week will be celebrating their first thousand subscribers while everyone else is still thinking about it.</p> <p>Remember: Consistency beats perfection every single time.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 546 Newsletter Email Money Secrets: Making $25K Per Email Without Breaking the Law</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:25:53</itunes:duration>
      <itunes:summary>The AI Newsletter Gold Rush That&apos;s Creating Millionaire Parents From Kitchen Tables Episode Overview Discover how AI entrepreneurs are making $25K per email using email strategy and side hustles—the tactics that sound illegal but operate in a legal gray area. In this episode, we break down the email list monetization playbook, compliance boundaries, and the exact moves separating six-figure emailers from struggling list owners. If you want to scale your side hustle with email marketing, this is the strategy most parents never hear about.  Discover how parents with zero writing experience are building 7-figure newsletter empires using AI and Beehiiv. Learn the exact 4-revenue-stream system that generated millions for creators like The Rundown AI (2M+ subscribers) and Superhuman AI (7 figures in 4 months). This episode reveals why companies pay millions for email lists, how to grow without ads, and the AI content creation process that takes hours down to minutes.  AI newsletters are the most profitable side hustle on the internet right now. While you&apos;re trading hours for dollars at your job, parents with zero writing experience are building seven-figure newsletter empires from their kitchen tables using nothing but AI tools and platforms that take 0% of their revenue. https://DarkHorseEntrepreneur.com Key Highlights 🚀 The Numbers That Matter:   Top 12 AI newsletters reach over 5 million combined subscribers   The Rundown AI: 2+ million subscribers generating 7 figures annually   Superhuman AI: 1.5+ million subscribers, hit 7 figures in just 4 months   Beehiiv platform: $30 million annualized revenue, sent 10 billion emails in 2024   💰 Major Acquisitions:   HubSpot paid $24 million for The Hustle (2021)   HubSpot acquired Mindstream AI newsletter (210K subscribers)   TechnologyAdvice bought The Neuron (500K subscribers)     You&apos;re absolutely right! Here&apos;s the timestamped key points section:      Key Points &amp; Timestamps 00:00 - AI newsletters as most profitable side hustle 01:30 - Episode Overview 04:00 - Three Newsletter Success Stories 07:40 - Referral Program Statistics 08:20 - Why Beehiiv &amp; Origin Story 10:20 - The 4 Newsletter Revenue Streams 12:55 - Then Content Strategy That works 14:45 - Growth Without Paid Advertising 16:05 - AI Content Creation Process 18:50 - Why This Matters Now 21:40 - Whiskered Wisdom: Consistency beats perfection        The Three Success Stories 1. The Milk Road - Crypto Newsletter Empire 2. The AI Newsletter Millionaires The Rundown AI (Rowan Cheung): Superhuman AI (Zain Kahn): 3. The No-Ads Success Stories There&apos;s An AI For That: 1.7 million subscribers with $0 ad spend The Beehiiv Advantage Why Beehiiv Specifically:   Founded by Tyler Denk (Morning Brew&apos;s 2nd employee)   Helped scale Morning Brew to 3.5M subscribers → $75M exit   Takes 0% of subscription revenue (vs Substack&apos;s 10%)   110,000+ publishers using platform   Industry-leading deliverability rates   Platform Features:   Built-in ad network   Cross-promotion marketplace (Boosts)   Referral programs   AI writing tools (GPT-4 powered)   SEO optimization   Free plan: 2,500 subscribers, unlimited sends   The Four Revenue Streams 1. Beehiiv Ad Network 2. Boosts Cross-Promotion 3. Paid Subscriptions 4. Affiliate Marketing Content Strategy That Works The Winning Formula:   Brevity: 3-5 minute read times   Frequency: Daily publishing builds habits   Focus: Practical applications over theory   Voice: Human perspective with AI assistance   AI Content Creation Process:   Research: ChatGPT/Claude for trending topics   Generation: AI drafts based on research   Refinement: Add authentic voice and insights   Optimization: AI-powered subject lines and social content   Action Steps Week 1 Checklist:   Sign up for Beehiiv&apos;s free Launch plan   Choose your AI newsletter niche/angle   Set up referral program with lead magnet   Create first week of content using AI tools   Commit to 90-day consistency plan   Key Quotes &quot;Whether you&apos;re writing to 10 people or 10 million people, it&apos;s the same amount of work.&quot; - Tyler Denk, Beehiiv Founder &quot;We launched on Beehiiv with nothing, scaled to over 250,000 subscribers, and got acquired, all in under a year.&quot; - The Milk Road Founder Resources Mentioned   Beehiiv Platform: Free plan available   AI Tools: ChatGPT, Claude, Beehiiv&apos;s built-in GPT-4   Success Examples: The Rundown AI, Superhuman AI, The Milk Road   Case Studies: Write With AI, There&apos;s An AI For That, AI With Vibes   Episode Takeaway The newsletter revolution is happening right now. The barrier to entry is essentially zero, the tools are built for you, and companies are paying millions for email lists because they understand email is the highest ROI marketing channel. The parents who start their AI newsletters this week will be celebrating their first thousand subscribers while everyone else is still thinking about it. Remember: Consistency beats perfection every single time.  </itunes:summary>
      <itunes:subtitle>The AI Newsletter Gold Rush That&apos;s Creating Millionaire Parents From Kitchen Tables Episode Overview Discover how AI entrepreneurs are making $25K per email using email strategy and side hustles—the tactics that sound illegal but operate in a legal gray area. In this episode, we break down the email list monetization playbook, compliance boundaries, and the exact moves separating six-figure emailers from struggling list owners. If you want to scale your side hustle with email marketing, this is the strategy most parents never hear about.  Discover how parents with zero writing experience are building 7-figure newsletter empires using AI and Beehiiv. Learn the exact 4-revenue-stream system that generated millions for creators like The Rundown AI (2M+ subscribers) and Superhuman AI (7 figures in 4 months). This episode reveals why companies pay millions for email lists, how to grow without ads, and the AI content creation process that takes hours down to minutes.  AI newsletters are the most profitable side hustle on the internet right now. While you&apos;re trading hours for dollars at your job, parents with zero writing experience are building seven-figure newsletter empires from their kitchen tables using nothing but AI tools and platforms that take 0% of their revenue. https://DarkHorseEntrepreneur.com Key Highlights 🚀 The Numbers That Matter:   Top 12 AI newsletters reach over 5 million combined subscribers   The Rundown AI: 2+ million subscribers generating 7 figures annually   Superhuman AI: 1.5+ million subscribers, hit 7 figures in just 4 months   Beehiiv platform: $30 million annualized revenue, sent 10 billion emails in 2024   💰 Major Acquisitions:   HubSpot paid $24 million for The Hustle (2021)   HubSpot acquired Mindstream AI newsletter (210K subscribers)   TechnologyAdvice bought The Neuron (500K subscribers)     You&apos;re absolutely right! Here&apos;s the timestamped key points section:      Key Points &amp; Timestamps 00:00 - AI newsletters as most profitable side hustle 01:30 - Episode Overview 04:00 - Three Newsletter Success Stories 07:40 - Referral Program Statistics 08:20 - Why Beehiiv &amp; Origin Story 10:20 - The 4 Newsletter Revenue Streams 12:55 - Then Content Strategy That works 14:45 - Growth Without Paid Advertising 16:05 - AI Content Creation Process 18:50 - Why This Matters Now 21:40 - Whiskered Wisdom: Consistency beats perfection        The Three Success Stories 1. The Milk Road - Crypto Newsletter Empire 2. The AI Newsletter Millionaires The Rundown AI (Rowan Cheung): Superhuman AI (Zain Kahn): 3. The No-Ads Success Stories There&apos;s An AI For That: 1.7 million subscribers with $0 ad spend The Beehiiv Advantage Why Beehiiv Specifically:   Founded by Tyler Denk (Morning Brew&apos;s 2nd employee)   Helped scale Morning Brew to 3.5M subscribers → $75M exit   Takes 0% of subscription revenue (vs Substack&apos;s 10%)   110,000+ publishers using platform   Industry-leading deliverability rates   Platform Features:   Built-in ad network   Cross-promotion marketplace (Boosts)   Referral programs   AI writing tools (GPT-4 powered)   SEO optimization   Free plan: 2,500 subscribers, unlimited sends   The Four Revenue Streams 1. Beehiiv Ad Network 2. Boosts Cross-Promotion 3. Paid Subscriptions 4. Affiliate Marketing Content Strategy That Works The Winning Formula:   Brevity: 3-5 minute read times   Frequency: Daily publishing builds habits   Focus: Practical applications over theory   Voice: Human perspective with AI assistance   AI Content Creation Process:   Research: ChatGPT/Claude for trending topics   Generation: AI drafts based on research   Refinement: Add authentic voice and insights   Optimization: AI-powered subject lines and social content   Action Steps Week 1 Checklist:   Sign up for Beehiiv&apos;s free Launch plan   Choose your AI newsletter niche/angle   Set up referral program with lead magnet   Create first week of content using AI tools   Commit to 90-day consistency plan   Key Quotes &quot;Whether you&apos;re writing to 10 people or 10 million people, it&apos;s the same amount of work.&quot; - Tyler Denk, Beehiiv Founder &quot;We launched on Beehiiv with nothing, scaled to over 250,000 subscribers, and got acquired, all in under a year.&quot; - The Milk Road Founder Resources Mentioned   Beehiiv Platform: Free plan available   AI Tools: ChatGPT, Claude, Beehiiv&apos;s built-in GPT-4   Success Examples: The Rundown AI, Superhuman AI, The Milk Road   Case Studies: Write With AI, There&apos;s An AI For That, AI With Vibes   Episode Takeaway The newsletter revolution is happening right now. The barrier to entry is essentially zero, the tools are built for you, and companies are paying millions for email lists because they understand email is the highest ROI marketing channel. The parents who start their AI newsletters this week will be celebrating their first thousand subscribers while everyone else is still thinking about it. Remember: Consistency beats perfection every single time.  </itunes:subtitle>
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      <title>EP 545 AI Side Hustles: Legal Gold Mine or Crime Scene? | Make Money Online Safely</title>
      <description><![CDATA[<p>The Shocking Truth About Operation AI Comply That No Guru Wants You to Know</p> Episode Summary <p>Make money online with AI—but stay legal. In this episode, we break down which AI side hustles are genuine wealth builders vs. federal red flags. Learn the compliance framework smart digital entrepreneurs use to scale without risk, plus 3 specific AI business models that pass legal scrutiny while generating real income for busy parents. Are AI side hustles the greatest wealth opportunity of our generation or a fast track to federal prosecution? This explosive episode exposes the shocking truth behind the AI side hustle epidemic that's targeting desperate parents. Discover why GenAI-enabled scams exploded 456% in one year, how the FTC's Operation AI Comply is hunting down "guaranteed income" systems, and the 5 categories of AI fraud that could cost you everything. Learn the legal blueprint for building legitimate AI businesses that create real wealth without risking your family's future.</p> <p><a href="http://darkhorseentrepreneur.com">DarkHorseEntrepreneur.com</a></p> Key Moments & Timestamps <p>00:00 The AI Scam Epidemic 01:45 Episode Overview 02:50 The Kitchen Table Story 07:15 Category 1: AI-Generated Fake Reviews 09:15 Category 2: Build Your AI Empire Scams 10:45 Category 3: Deepfake Fraud 12:20 Category 4: AI Professional Services Fraud 13:40 Category 5: Copyright Infringement 15:40 The Macro Picture 17:15 Whiskered Wisdom: The Five Questions</p> Key Topics Covered <p>AI Side Hustle Fraud Categories:</p> <ul> <li> <p>AI-generated fake reviews ($51,744 penalty per violation)</p> </li> <li> <p>Build Your AI Empire scams (targeting desperate parents)</p> </li> <li> <p>Deepfake fraud (up to $1M fines, 20 years prison)</p> </li> <li> <p>AI professional services fraud (DoNotPay $193K settlement)</p> </li> <li> <p>Copyright infringement (AI works lack legal protection)</p> </li> </ul> <p> </p> <p>Legal Enforcement Actions:</p> <ul> <li> <p>FTC Operation AI Comply initiative</p> </li> <li> <p>Consumer Reviews Rule effective October 21, 2024</p> </li> <li> <p>Ecommerce Empire Builders enforcement</p> </li> <li> <p>FBA Machine $15M fraud case</p> </li> <li> <p>TAKE IT DOWN Act signed by President Trump</p> </li> </ul> <p> </p> <p>AI Fraud Statistics:</p> <ul> <li> <p>Americans lost $12.5 billion to fraud in 2024 (25% increase)</p> </li> <li> <p>22,000 AI-related complaints to FBI</p> </li> <li> <p>$893 million in AI-tied losses</p> </li> <li> <p>GenAI scams increased 456% in one year</p> </li> <li> <p>1 in 4 adults experienced AI voice scams</p> </li> </ul> 5 Legal AI Business Principles <ol> <li> <p>Transparency - Always disclose AI usage</p> </li> <li> <p>Accuracy - Fact-check all AI outputs</p> </li> <li> <p>Value Creation - Solve real problems vs. technology arbitrage</p> </li> <li> <p>IP Respect - Understand copyright implications</p> </li> <li> <p>Professional Standards - Never claim AI replaces regulated services</p> </li> </ol> Key Takeaways <ul> <li> <p>The line between legitimate AI business and federal crime is invisible to most</p> </li> <li> <p>FTC Chair Lina Khan: "There is no AI exemption from the laws on the books"</p> </li> <li> <p>Smart parents build AI businesses through legal compliance, not shortcuts</p> </li> <li> <p>Trust becomes the ultimate competitive advantage in AI markets</p> </li> <li> <p>Legal AI businesses will dominate while scammers face prosecution</p> </li> </ul> Action Items for Listeners <p>Before starting any AI side hustle, ask these 5 questions:</p> <ol> <li> <p>Am I transparent about using AI?</p> </li> <li> <p>Am I fact-checking everything AI produces?</p> </li> <li> <p>Am I creating genuine value or arbitraging technology?</p> </li> <li> <p>Am I respecting intellectual property?</p> </li> <li> <p>Would I be comfortable explaining this to an FTC investigator?</p> </li> </ol> Resources Mentioned <ul> <li> <p>FTC reportfraud.ftc.gov</p> </li> <li> <p>FBI ic3.gov</p> </li> <li> <p>AI Escape Plan Newsletter</p> </li> <li> <p>DarkHorseSchooling.com</p> </li> <li>DarkHorseInsider.com (Ai Escape Plan Newletter)</li> </ul> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 30 Apr 2026 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann | Make Money Online &amp; AI Entrepreneur)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>The Shocking Truth About Operation AI Comply That No Guru Wants You to Know</p> Episode Summary <p>Make money online with AI—but stay legal. In this episode, we break down which AI side hustles are genuine wealth builders vs. federal red flags. Learn the compliance framework smart digital entrepreneurs use to scale without risk, plus 3 specific AI business models that pass legal scrutiny while generating real income for busy parents. Are AI side hustles the greatest wealth opportunity of our generation or a fast track to federal prosecution? This explosive episode exposes the shocking truth behind the AI side hustle epidemic that's targeting desperate parents. Discover why GenAI-enabled scams exploded 456% in one year, how the FTC's Operation AI Comply is hunting down "guaranteed income" systems, and the 5 categories of AI fraud that could cost you everything. Learn the legal blueprint for building legitimate AI businesses that create real wealth without risking your family's future.</p> <p><a href="http://darkhorseentrepreneur.com">DarkHorseEntrepreneur.com</a></p> Key Moments & Timestamps <p>00:00 The AI Scam Epidemic 01:45 Episode Overview 02:50 The Kitchen Table Story 07:15 Category 1: AI-Generated Fake Reviews 09:15 Category 2: Build Your AI Empire Scams 10:45 Category 3: Deepfake Fraud 12:20 Category 4: AI Professional Services Fraud 13:40 Category 5: Copyright Infringement 15:40 The Macro Picture 17:15 Whiskered Wisdom: The Five Questions</p> Key Topics Covered <p>AI Side Hustle Fraud Categories:</p> <ul> <li> <p>AI-generated fake reviews ($51,744 penalty per violation)</p> </li> <li> <p>Build Your AI Empire scams (targeting desperate parents)</p> </li> <li> <p>Deepfake fraud (up to $1M fines, 20 years prison)</p> </li> <li> <p>AI professional services fraud (DoNotPay $193K settlement)</p> </li> <li> <p>Copyright infringement (AI works lack legal protection)</p> </li> </ul> <p> </p> <p>Legal Enforcement Actions:</p> <ul> <li> <p>FTC Operation AI Comply initiative</p> </li> <li> <p>Consumer Reviews Rule effective October 21, 2024</p> </li> <li> <p>Ecommerce Empire Builders enforcement</p> </li> <li> <p>FBA Machine $15M fraud case</p> </li> <li> <p>TAKE IT DOWN Act signed by President Trump</p> </li> </ul> <p> </p> <p>AI Fraud Statistics:</p> <ul> <li> <p>Americans lost $12.5 billion to fraud in 2024 (25% increase)</p> </li> <li> <p>22,000 AI-related complaints to FBI</p> </li> <li> <p>$893 million in AI-tied losses</p> </li> <li> <p>GenAI scams increased 456% in one year</p> </li> <li> <p>1 in 4 adults experienced AI voice scams</p> </li> </ul> 5 Legal AI Business Principles <ol> <li> <p>Transparency - Always disclose AI usage</p> </li> <li> <p>Accuracy - Fact-check all AI outputs</p> </li> <li> <p>Value Creation - Solve real problems vs. technology arbitrage</p> </li> <li> <p>IP Respect - Understand copyright implications</p> </li> <li> <p>Professional Standards - Never claim AI replaces regulated services</p> </li> </ol> Key Takeaways <ul> <li> <p>The line between legitimate AI business and federal crime is invisible to most</p> </li> <li> <p>FTC Chair Lina Khan: "There is no AI exemption from the laws on the books"</p> </li> <li> <p>Smart parents build AI businesses through legal compliance, not shortcuts</p> </li> <li> <p>Trust becomes the ultimate competitive advantage in AI markets</p> </li> <li> <p>Legal AI businesses will dominate while scammers face prosecution</p> </li> </ul> Action Items for Listeners <p>Before starting any AI side hustle, ask these 5 questions:</p> <ol> <li> <p>Am I transparent about using AI?</p> </li> <li> <p>Am I fact-checking everything AI produces?</p> </li> <li> <p>Am I creating genuine value or arbitraging technology?</p> </li> <li> <p>Am I respecting intellectual property?</p> </li> <li> <p>Would I be comfortable explaining this to an FTC investigator?</p> </li> </ol> Resources Mentioned <ul> <li> <p>FTC reportfraud.ftc.gov</p> </li> <li> <p>FBI ic3.gov</p> </li> <li> <p>AI Escape Plan Newsletter</p> </li> <li> <p>DarkHorseSchooling.com</p> </li> <li>DarkHorseInsider.com (Ai Escape Plan Newletter)</li> </ul> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 545 AI Side Hustles: Legal Gold Mine or Crime Scene? | Make Money Online Safely</itunes:title>
      <itunes:author>Tracy Brinkmann | Make Money Online &amp; AI Entrepreneur</itunes:author>
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      <itunes:duration>00:20:20</itunes:duration>
      <itunes:summary>The Shocking Truth About Operation AI Comply That No Guru Wants You to Know Episode Summary Make money online with AI—but stay legal. In this episode, we break down which AI side hustles are genuine wealth builders vs. federal red flags. Learn the compliance framework smart digital entrepreneurs use to scale without risk, plus 3 specific AI business models that pass legal scrutiny while generating real income for busy parents.  Are AI side hustles the greatest wealth opportunity of our generation or a fast track to federal prosecution? This explosive episode exposes the shocking truth behind the AI side hustle epidemic that&apos;s targeting desperate parents. Discover why GenAI-enabled scams exploded 456% in one year, how the FTC&apos;s Operation AI Comply is hunting down &quot;guaranteed income&quot; systems, and the 5 categories of AI fraud that could cost you everything. Learn the legal blueprint for building legitimate AI businesses that create real wealth without risking your family&apos;s future. DarkHorseEntrepreneur.com  Key Moments &amp; Timestamps 00:00 The AI Scam Epidemic 01:45 Episode Overview 02:50 The Kitchen Table Story 07:15 Category 1: AI-Generated Fake Reviews 09:15 Category 2: Build Your AI Empire Scams 10:45 Category 3: Deepfake Fraud 12:20 Category 4: AI Professional Services Fraud 13:40 Category 5: Copyright Infringement 15:40 The Macro Picture 17:15 Whiskered Wisdom: The Five Questions  Key Topics Covered AI Side Hustle Fraud Categories:   AI-generated fake reviews ($51,744 penalty per violation)   Build Your AI Empire scams (targeting desperate parents)   Deepfake fraud (up to $1M fines, 20 years prison)   AI professional services fraud (DoNotPay $193K settlement)   Copyright infringement (AI works lack legal protection)     Legal Enforcement Actions:   FTC Operation AI Comply initiative   Consumer Reviews Rule effective October 21, 2024   Ecommerce Empire Builders enforcement   FBA Machine $15M fraud case   TAKE IT DOWN Act signed by President Trump     AI Fraud Statistics:   Americans lost $12.5 billion to fraud in 2024 (25% increase)   22,000 AI-related complaints to FBI   $893 million in AI-tied losses   GenAI scams increased 456% in one year   1 in 4 adults experienced AI voice scams    5 Legal AI Business Principles   Transparency - Always disclose AI usage   Accuracy - Fact-check all AI outputs   Value Creation - Solve real problems vs. technology arbitrage   IP Respect - Understand copyright implications   Professional Standards - Never claim AI replaces regulated services    Key Takeaways   The line between legitimate AI business and federal crime is invisible to most   FTC Chair Lina Khan: &quot;There is no AI exemption from the laws on the books&quot;   Smart parents build AI businesses through legal compliance, not shortcuts   Trust becomes the ultimate competitive advantage in AI markets   Legal AI businesses will dominate while scammers face prosecution    Action Items for Listeners Before starting any AI side hustle, ask these 5 questions:   Am I transparent about using AI?   Am I fact-checking everything AI produces?   Am I creating genuine value or arbitraging technology?   Am I respecting intellectual property?   Would I be comfortable explaining this to an FTC investigator?    Resources Mentioned   FTC reportfraud.ftc.gov   FBI ic3.gov   AI Escape Plan Newsletter   DarkHorseSchooling.com  DarkHorseInsider.com (Ai Escape Plan Newletter)   </itunes:summary>
      <itunes:subtitle>The Shocking Truth About Operation AI Comply That No Guru Wants You to Know Episode Summary Make money online with AI—but stay legal. In this episode, we break down which AI side hustles are genuine wealth builders vs. federal red flags. Learn the compliance framework smart digital entrepreneurs use to scale without risk, plus 3 specific AI business models that pass legal scrutiny while generating real income for busy parents.  Are AI side hustles the greatest wealth opportunity of our generation or a fast track to federal prosecution? This explosive episode exposes the shocking truth behind the AI side hustle epidemic that&apos;s targeting desperate parents. Discover why GenAI-enabled scams exploded 456% in one year, how the FTC&apos;s Operation AI Comply is hunting down &quot;guaranteed income&quot; systems, and the 5 categories of AI fraud that could cost you everything. Learn the legal blueprint for building legitimate AI businesses that create real wealth without risking your family&apos;s future. DarkHorseEntrepreneur.com  Key Moments &amp; Timestamps 00:00 The AI Scam Epidemic 01:45 Episode Overview 02:50 The Kitchen Table Story 07:15 Category 1: AI-Generated Fake Reviews 09:15 Category 2: Build Your AI Empire Scams 10:45 Category 3: Deepfake Fraud 12:20 Category 4: AI Professional Services Fraud 13:40 Category 5: Copyright Infringement 15:40 The Macro Picture 17:15 Whiskered Wisdom: The Five Questions  Key Topics Covered AI Side Hustle Fraud Categories:   AI-generated fake reviews ($51,744 penalty per violation)   Build Your AI Empire scams (targeting desperate parents)   Deepfake fraud (up to $1M fines, 20 years prison)   AI professional services fraud (DoNotPay $193K settlement)   Copyright infringement (AI works lack legal protection)     Legal Enforcement Actions:   FTC Operation AI Comply initiative   Consumer Reviews Rule effective October 21, 2024   Ecommerce Empire Builders enforcement   FBA Machine $15M fraud case   TAKE IT DOWN Act signed by President Trump     AI Fraud Statistics:   Americans lost $12.5 billion to fraud in 2024 (25% increase)   22,000 AI-related complaints to FBI   $893 million in AI-tied losses   GenAI scams increased 456% in one year   1 in 4 adults experienced AI voice scams    5 Legal AI Business Principles   Transparency - Always disclose AI usage   Accuracy - Fact-check all AI outputs   Value Creation - Solve real problems vs. technology arbitrage   IP Respect - Understand copyright implications   Professional Standards - Never claim AI replaces regulated services    Key Takeaways   The line between legitimate AI business and federal crime is invisible to most   FTC Chair Lina Khan: &quot;There is no AI exemption from the laws on the books&quot;   Smart parents build AI businesses through legal compliance, not shortcuts   Trust becomes the ultimate competitive advantage in AI markets   Legal AI businesses will dominate while scammers face prosecution    Action Items for Listeners Before starting any AI side hustle, ask these 5 questions:   Am I transparent about using AI?   Am I fact-checking everything AI produces?   Am I creating genuine value or arbitraging technology?   Am I respecting intellectual property?   Would I be comfortable explaining this to an FTC investigator?    Resources Mentioned   FTC reportfraud.ftc.gov   FBI ic3.gov   AI Escape Plan Newsletter   DarkHorseSchooling.com  DarkHorseInsider.com (Ai Escape Plan Newletter)   </itunes:subtitle>
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      <itunes:episode>545</itunes:episode>
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      <title>EP 544 The AI Entrepreneur Divide: How the Side Hustle Market Split in Two</title>
      <description><![CDATA[<p>Why November 30, 2022 Created Winners and Losers (And How Parents Can Still Win Big)</p> Episode Overview <p>AI reshaped the side hustle landscape—but not equally. In this episode, we break down how online entrepreneurship split into two distinct paths: those leveraging AI to build sustainable, scalable income without burnout, and those caught in commodity hell. Discover which side you're on, what shifted for ai entrepreneurs, and the one strategic choice that determines your path forward. Essential listening for parents building flexible side hustles in 2025.</p> <p>Discover how ChatGPT's November 30, 2022 launch permanently divided the side hustle economy into winners and losers. Learn why traditional freelancers lost 5.2% of earnings overnight, while AI-savvy parents are building $5,000-$10,000 monthly income streams. Get the exact framework to transform from competing with AI to collaborating with it, plus the three new side hustle personas dominating the $214 billion AI market.</p> <p><a href="https://darkhorseentrepreneur.com">https://DarkHorseEntrepreneur.com</a></p> Key Moments & Timestamps 00:00 The invisible line splitting 1.57 billion freelancers 01:45 Three key takeaways preview 02:45 The uncomfortable truth about 2021 strategies 03:10 Kitchen table scenario - The freelancer's dilemma 06:45 The New AI Side Hustle Framework begins 08:15 The three AI-era side hustler personas 10:10 The parent advantage in AI economy 11:15 New high-value skills 12:45 Essential AI tools breakdown 14:25 4-week implementation strategy 17:15 Macro-level economic transformation 19:00 Whiskered Wisdom <p> </p> Key Topics Covered <p>🔥 The Great AI Split</p> <ul> <li> <p>How ChatGPT's launch created two distinct economic classes</p> </li> <li> <p>Why traditional freelancers lost 5.2% of earnings overnight</p> </li> <li> <p>The invisible line dividing the $556.7 billion gig economy</p> </li> </ul> <p>📊 The Shocking Numbers</p> <ul> <li> <p>1 million ChatGPT users in 5 days vs. TikTok's 9-month timeline</p> </li> <li> <p>Job postings requiring AI skills jumped from 519 to 10,000+ in one year</p> </li> <li> <p>51-62% drop in freelancer bid submissions post-ChatGPT</p> </li> </ul> <p>👥 Three New Side Hustle Personas</p> <ul> <li> <p>Soul Traders (79%) - Passion-driven ventures scaled with AI</p> </li> <li> <p>Hashtag Hustlers (59%) - Social media trends + AI content creation</p> </li> <li> <p>Tri-Hustlers (37%) - Multiple AI-powered income streams</p> </li> </ul> <p>🎯 The Parent Advantage</p> <ul> <li> <p>Why busy parents have a secret weapon in the AI economy</p> </li> <li> <p>54% of freelancers vs. 38% of employees report advanced AI skills</p> </li> <li> <p>Flexibility advantage over corporate employees</p> </li> </ul> High-Value AI Skills in Demand <p>💰 Prompt Engineering</p> <ul> <li> <p>Average salary: $129,000/year</p> </li> <li> <p>Entry-level positions: $90,000+</p> </li> <li> <p>Job category that barely existed 3 years ago</p> </li> </ul> <p>✏️ AI Content Editing</p> <ul> <li> <p>7,000% increase in Fiverr searches (6 months)</p> </li> <li> <p>Edit, fact-check, and humanize AI content</p> </li> <li> <p>Bridge between AI output and human quality</p> </li> </ul> <p>🎯 AI-Assisted Consulting</p> <ul> <li> <p>Amplify existing expertise with AI tools</p> </li> <li> <p>Deliver faster, more comprehensive services</p> </li> <li> <p>Transform from task-seller to strategy provider</p> </li> </ul> Essential AI Tool Stack <p>Content Creation:</p> <ul> <li> <p>ChatGPT, Claude, Gemini for writing</p> </li> <li> <p>Jasper, Copy.ai for marketing content</p> </li> </ul> <p>Visual Creation:</p> <ul> <li> <p>Midjourney, DALL-E, Leonardo for images</p> </li> <li> <p>Canva AI for quick design work</p> </li> </ul> <p>Audio & Video:</p> <ul> <li> <p>Murf.ai for professional voiceovers</p> </li> <li> <p>Runway, KlingAI for video creation</p> </li> </ul> 4-Week Implementation Framework <p>Week 1: Skill Assessment & Tool Selection</p> <ul> <li> <p>Choose one AI tool aligned with existing skills</p> </li> <li> <p>Master one thing before expanding</p> </li> </ul> <p>Week 2: Market Research & Positioning</p> <ul> <li> <p>Use AI to identify target market pain points</p> </li> <li> <p>Research AI-assisted service opportunities</p> </li> </ul> <p>Week 3: Service Development</p> <ul> <li> <p>Create first AI-assisted offering</p> </li> <li> <p>Focus on amplifying human creativity, not replacing it</p> </li> </ul> <p>Week 4: Client Acquisition</p> <ul> <li> <p>Use AI for proposals and portfolio pieces</p> </li> <li> <p>Goal: Land first paying client within 30 days</p> </li> </ul> Market Reality Check <p>📈 Growth Projections:</p> <ul> <li> <p>AI market: $214B (2024) → $2.4T (2032)</p> </li> <li> <p>Digital content creation: $32B expanding at 14% annually</p> </li> <li> <p>Gig economy: $556.7B → $1.8T by 2032</p> </li> </ul> <p>⚠️ The New Class Divide: Not rich vs. poor, but AI-leveraged vs. AI-resistant entrepreneurs</p> Key Takeaways <p>✅ The AI revolution evolved side hustles, didn't kill them ✅ Success comes from collaboration, not competition with AI ✅ Parents have unique advantages in the AI economy ✅ The gap between AI users and non-users is widening rapidly ✅ Act now while the landscape is still being defined</p> Action Step <p>Choose one regular task and spend 30 minutes learning how AI can make it 50% faster or better. Start with one thing and master it.</p> <p> </p> <p> </p> Resources <ul> <li> <p>Newsletter: AI Escape Plan for parents breaking free from 9-to-5</p> </li> <li> <p>Website: <a href="http://darkhorseinsider.com">DarkHorseInsider.com</a></p> </li> <li> <p>Focus: AI-powered strategies protecting family time while boosting income</p> </li> </ul> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 24 Apr 2026 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Why November 30, 2022 Created Winners and Losers (And How Parents Can Still Win Big)</p> Episode Overview <p>AI reshaped the side hustle landscape—but not equally. In this episode, we break down how online entrepreneurship split into two distinct paths: those leveraging AI to build sustainable, scalable income without burnout, and those caught in commodity hell. Discover which side you're on, what shifted for ai entrepreneurs, and the one strategic choice that determines your path forward. Essential listening for parents building flexible side hustles in 2025.</p> <p>Discover how ChatGPT's November 30, 2022 launch permanently divided the side hustle economy into winners and losers. Learn why traditional freelancers lost 5.2% of earnings overnight, while AI-savvy parents are building $5,000-$10,000 monthly income streams. Get the exact framework to transform from competing with AI to collaborating with it, plus the three new side hustle personas dominating the $214 billion AI market.</p> <p><a href="https://darkhorseentrepreneur.com">https://DarkHorseEntrepreneur.com</a></p> Key Moments & Timestamps 00:00 The invisible line splitting 1.57 billion freelancers 01:45 Three key takeaways preview 02:45 The uncomfortable truth about 2021 strategies 03:10 Kitchen table scenario - The freelancer's dilemma 06:45 The New AI Side Hustle Framework begins 08:15 The three AI-era side hustler personas 10:10 The parent advantage in AI economy 11:15 New high-value skills 12:45 Essential AI tools breakdown 14:25 4-week implementation strategy 17:15 Macro-level economic transformation 19:00 Whiskered Wisdom <p> </p> Key Topics Covered <p>🔥 The Great AI Split</p> <ul> <li> <p>How ChatGPT's launch created two distinct economic classes</p> </li> <li> <p>Why traditional freelancers lost 5.2% of earnings overnight</p> </li> <li> <p>The invisible line dividing the $556.7 billion gig economy</p> </li> </ul> <p>📊 The Shocking Numbers</p> <ul> <li> <p>1 million ChatGPT users in 5 days vs. TikTok's 9-month timeline</p> </li> <li> <p>Job postings requiring AI skills jumped from 519 to 10,000+ in one year</p> </li> <li> <p>51-62% drop in freelancer bid submissions post-ChatGPT</p> </li> </ul> <p>👥 Three New Side Hustle Personas</p> <ul> <li> <p>Soul Traders (79%) - Passion-driven ventures scaled with AI</p> </li> <li> <p>Hashtag Hustlers (59%) - Social media trends + AI content creation</p> </li> <li> <p>Tri-Hustlers (37%) - Multiple AI-powered income streams</p> </li> </ul> <p>🎯 The Parent Advantage</p> <ul> <li> <p>Why busy parents have a secret weapon in the AI economy</p> </li> <li> <p>54% of freelancers vs. 38% of employees report advanced AI skills</p> </li> <li> <p>Flexibility advantage over corporate employees</p> </li> </ul> High-Value AI Skills in Demand <p>💰 Prompt Engineering</p> <ul> <li> <p>Average salary: $129,000/year</p> </li> <li> <p>Entry-level positions: $90,000+</p> </li> <li> <p>Job category that barely existed 3 years ago</p> </li> </ul> <p>✏️ AI Content Editing</p> <ul> <li> <p>7,000% increase in Fiverr searches (6 months)</p> </li> <li> <p>Edit, fact-check, and humanize AI content</p> </li> <li> <p>Bridge between AI output and human quality</p> </li> </ul> <p>🎯 AI-Assisted Consulting</p> <ul> <li> <p>Amplify existing expertise with AI tools</p> </li> <li> <p>Deliver faster, more comprehensive services</p> </li> <li> <p>Transform from task-seller to strategy provider</p> </li> </ul> Essential AI Tool Stack <p>Content Creation:</p> <ul> <li> <p>ChatGPT, Claude, Gemini for writing</p> </li> <li> <p>Jasper, Copy.ai for marketing content</p> </li> </ul> <p>Visual Creation:</p> <ul> <li> <p>Midjourney, DALL-E, Leonardo for images</p> </li> <li> <p>Canva AI for quick design work</p> </li> </ul> <p>Audio & Video:</p> <ul> <li> <p>Murf.ai for professional voiceovers</p> </li> <li> <p>Runway, KlingAI for video creation</p> </li> </ul> 4-Week Implementation Framework <p>Week 1: Skill Assessment & Tool Selection</p> <ul> <li> <p>Choose one AI tool aligned with existing skills</p> </li> <li> <p>Master one thing before expanding</p> </li> </ul> <p>Week 2: Market Research & Positioning</p> <ul> <li> <p>Use AI to identify target market pain points</p> </li> <li> <p>Research AI-assisted service opportunities</p> </li> </ul> <p>Week 3: Service Development</p> <ul> <li> <p>Create first AI-assisted offering</p> </li> <li> <p>Focus on amplifying human creativity, not replacing it</p> </li> </ul> <p>Week 4: Client Acquisition</p> <ul> <li> <p>Use AI for proposals and portfolio pieces</p> </li> <li> <p>Goal: Land first paying client within 30 days</p> </li> </ul> Market Reality Check <p>📈 Growth Projections:</p> <ul> <li> <p>AI market: $214B (2024) → $2.4T (2032)</p> </li> <li> <p>Digital content creation: $32B expanding at 14% annually</p> </li> <li> <p>Gig economy: $556.7B → $1.8T by 2032</p> </li> </ul> <p>⚠️ The New Class Divide: Not rich vs. poor, but AI-leveraged vs. AI-resistant entrepreneurs</p> Key Takeaways <p>✅ The AI revolution evolved side hustles, didn't kill them ✅ Success comes from collaboration, not competition with AI ✅ Parents have unique advantages in the AI economy ✅ The gap between AI users and non-users is widening rapidly ✅ Act now while the landscape is still being defined</p> Action Step <p>Choose one regular task and spend 30 minutes learning how AI can make it 50% faster or better. Start with one thing and master it.</p> <p> </p> <p> </p> Resources <ul> <li> <p>Newsletter: AI Escape Plan for parents breaking free from 9-to-5</p> </li> <li> <p>Website: <a href="http://darkhorseinsider.com">DarkHorseInsider.com</a></p> </li> <li> <p>Focus: AI-powered strategies protecting family time while boosting income</p> </li> </ul> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 544 The AI Entrepreneur Divide: How the Side Hustle Market Split in Two</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:22:08</itunes:duration>
      <itunes:summary>Why November 30, 2022 Created Winners and Losers (And How Parents Can Still Win Big) Episode Overview AI reshaped the side hustle landscape—but not equally. In this episode, we break down how online entrepreneurship split into two distinct paths: those leveraging AI to build sustainable, scalable income without burnout, and those caught in commodity hell. Discover which side you&apos;re on, what shifted for ai entrepreneurs, and the one strategic choice that determines your path forward. Essential listening for parents building flexible side hustles in 2025. Discover how ChatGPT&apos;s November 30, 2022 launch permanently divided the side hustle economy into winners and losers. Learn why traditional freelancers lost 5.2% of earnings overnight, while AI-savvy parents are building $5,000-$10,000 monthly income streams. Get the exact framework to transform from competing with AI to collaborating with it, plus the three new side hustle personas dominating the $214 billion AI market. https://DarkHorseEntrepreneur.com   Key Moments &amp; Timestamps 00:00 The invisible line splitting 1.57 billion freelancers 01:45 Three key takeaways preview 02:45 The uncomfortable truth about 2021 strategies 03:10 Kitchen table scenario - The freelancer&apos;s dilemma 06:45 The New AI Side Hustle Framework begins 08:15 The three AI-era side hustler personas 10:10 The parent advantage in AI economy 11:15 New high-value skills 12:45 Essential AI tools breakdown 14:25 4-week implementation strategy 17:15 Macro-level economic transformation 19:00 Whiskered Wisdom   Key Topics Covered 🔥 The Great AI Split   How ChatGPT&apos;s launch created two distinct economic classes   Why traditional freelancers lost 5.2% of earnings overnight   The invisible line dividing the $556.7 billion gig economy   📊 The Shocking Numbers   1 million ChatGPT users in 5 days vs. TikTok&apos;s 9-month timeline   Job postings requiring AI skills jumped from 519 to 10,000+ in one year   51-62% drop in freelancer bid submissions post-ChatGPT   👥 Three New Side Hustle Personas   Soul Traders (79%) - Passion-driven ventures scaled with AI   Hashtag Hustlers (59%) - Social media trends + AI content creation   Tri-Hustlers (37%) - Multiple AI-powered income streams   🎯 The Parent Advantage   Why busy parents have a secret weapon in the AI economy   54% of freelancers vs. 38% of employees report advanced AI skills   Flexibility advantage over corporate employees     High-Value AI Skills in Demand 💰 Prompt Engineering   Average salary: $129,000/year   Entry-level positions: $90,000+   Job category that barely existed 3 years ago   ✏️ AI Content Editing   7,000% increase in Fiverr searches (6 months)   Edit, fact-check, and humanize AI content   Bridge between AI output and human quality   🎯 AI-Assisted Consulting   Amplify existing expertise with AI tools   Deliver faster, more comprehensive services   Transform from task-seller to strategy provider     Essential AI Tool Stack Content Creation:   ChatGPT, Claude, Gemini for writing   Jasper, Copy.ai for marketing content   Visual Creation:   Midjourney, DALL-E, Leonardo for images   Canva AI for quick design work   Audio &amp; Video:   Murf.ai for professional voiceovers   Runway, KlingAI for video creation     4-Week Implementation Framework Week 1: Skill Assessment &amp; Tool Selection   Choose one AI tool aligned with existing skills   Master one thing before expanding   Week 2: Market Research &amp; Positioning   Use AI to identify target market pain points   Research AI-assisted service opportunities   Week 3: Service Development   Create first AI-assisted offering   Focus on amplifying human creativity, not replacing it   Week 4: Client Acquisition   Use AI for proposals and portfolio pieces   Goal: Land first paying client within 30 days     Market Reality Check 📈 Growth Projections:   AI market: $214B (2024) → $2.4T (2032)   Digital content creation: $32B expanding at 14% annually   Gig economy: $556.7B → $1.8T by 2032   ⚠️ The New Class Divide: Not rich vs. poor, but AI-leveraged vs. AI-resistant entrepreneurs   Key Takeaways ✅ The AI revolution evolved side hustles, didn&apos;t kill them ✅ Success comes from collaboration, not competition with AI ✅ Parents have unique advantages in the AI economy ✅ The gap between AI users and non-users is widening rapidly ✅ Act now while the landscape is still being defined   Action Step Choose one regular task and spend 30 minutes learning how AI can make it 50% faster or better. Start with one thing and master it.     Resources   Newsletter: AI Escape Plan for parents breaking free from 9-to-5   Website: DarkHorseInsider.com   Focus: AI-powered strategies protecting family time while boosting income    </itunes:summary>
      <itunes:subtitle>Why November 30, 2022 Created Winners and Losers (And How Parents Can Still Win Big) Episode Overview AI reshaped the side hustle landscape—but not equally. In this episode, we break down how online entrepreneurship split into two distinct paths: those leveraging AI to build sustainable, scalable income without burnout, and those caught in commodity hell. Discover which side you&apos;re on, what shifted for ai entrepreneurs, and the one strategic choice that determines your path forward. Essential listening for parents building flexible side hustles in 2025. Discover how ChatGPT&apos;s November 30, 2022 launch permanently divided the side hustle economy into winners and losers. Learn why traditional freelancers lost 5.2% of earnings overnight, while AI-savvy parents are building $5,000-$10,000 monthly income streams. Get the exact framework to transform from competing with AI to collaborating with it, plus the three new side hustle personas dominating the $214 billion AI market. https://DarkHorseEntrepreneur.com   Key Moments &amp; Timestamps 00:00 The invisible line splitting 1.57 billion freelancers 01:45 Three key takeaways preview 02:45 The uncomfortable truth about 2021 strategies 03:10 Kitchen table scenario - The freelancer&apos;s dilemma 06:45 The New AI Side Hustle Framework begins 08:15 The three AI-era side hustler personas 10:10 The parent advantage in AI economy 11:15 New high-value skills 12:45 Essential AI tools breakdown 14:25 4-week implementation strategy 17:15 Macro-level economic transformation 19:00 Whiskered Wisdom   Key Topics Covered 🔥 The Great AI Split   How ChatGPT&apos;s launch created two distinct economic classes   Why traditional freelancers lost 5.2% of earnings overnight   The invisible line dividing the $556.7 billion gig economy   📊 The Shocking Numbers   1 million ChatGPT users in 5 days vs. TikTok&apos;s 9-month timeline   Job postings requiring AI skills jumped from 519 to 10,000+ in one year   51-62% drop in freelancer bid submissions post-ChatGPT   👥 Three New Side Hustle Personas   Soul Traders (79%) - Passion-driven ventures scaled with AI   Hashtag Hustlers (59%) - Social media trends + AI content creation   Tri-Hustlers (37%) - Multiple AI-powered income streams   🎯 The Parent Advantage   Why busy parents have a secret weapon in the AI economy   54% of freelancers vs. 38% of employees report advanced AI skills   Flexibility advantage over corporate employees     High-Value AI Skills in Demand 💰 Prompt Engineering   Average salary: $129,000/year   Entry-level positions: $90,000+   Job category that barely existed 3 years ago   ✏️ AI Content Editing   7,000% increase in Fiverr searches (6 months)   Edit, fact-check, and humanize AI content   Bridge between AI output and human quality   🎯 AI-Assisted Consulting   Amplify existing expertise with AI tools   Deliver faster, more comprehensive services   Transform from task-seller to strategy provider     Essential AI Tool Stack Content Creation:   ChatGPT, Claude, Gemini for writing   Jasper, Copy.ai for marketing content   Visual Creation:   Midjourney, DALL-E, Leonardo for images   Canva AI for quick design work   Audio &amp; Video:   Murf.ai for professional voiceovers   Runway, KlingAI for video creation     4-Week Implementation Framework Week 1: Skill Assessment &amp; Tool Selection   Choose one AI tool aligned with existing skills   Master one thing before expanding   Week 2: Market Research &amp; Positioning   Use AI to identify target market pain points   Research AI-assisted service opportunities   Week 3: Service Development   Create first AI-assisted offering   Focus on amplifying human creativity, not replacing it   Week 4: Client Acquisition   Use AI for proposals and portfolio pieces   Goal: Land first paying client within 30 days     Market Reality Check 📈 Growth Projections:   AI market: $214B (2024) → $2.4T (2032)   Digital content creation: $32B expanding at 14% annually   Gig economy: $556.7B → $1.8T by 2032   ⚠️ The New Class Divide: Not rich vs. poor, but AI-leveraged vs. AI-resistant entrepreneurs   Key Takeaways ✅ The AI revolution evolved side hustles, didn&apos;t kill them ✅ Success comes from collaboration, not competition with AI ✅ Parents have unique advantages in the AI economy ✅ The gap between AI users and non-users is widening rapidly ✅ Act now while the landscape is still being defined   Action Step Choose one regular task and spend 30 minutes learning how AI can make it 50% faster or better. Start with one thing and master it.     Resources   Newsletter: AI Escape Plan for parents breaking free from 9-to-5   Website: DarkHorseInsider.com   Focus: AI-powered strategies protecting family time while boosting income    </itunes:subtitle>
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      <title>EP 543 The AI 16% Secret | How AI Entrepreneurs Make Money Online Without Burnout</title>
      <description><![CDATA[<p>While 84% struggle with information overload, discover the AI tools that turn busy parents into cognitive powerhouses</p> <p><a href="https://darkhorseentrepreneur.com/s6e543">https://darkhorseentrepreneur.com/s6e543</a></p> Summary <p>Discover the 16% AI secret that separates successful parent entrepreneurs from burnt-out hustle addicts. In this episode, we reveal the exact AI systems and digital entrepreneur strategies that make side hustles sustainable and profitable—without requiring genius-level IQ. Learn why artificial intelligence amplifies execution, not intelligence, and how busy parents are scaling make money online ventures with smart automation. This is the counterpoint to why entrepreneur brilliance alone kills momentum.</p> <p>Join the elite 16% who've already discovered how to become "dangerously smart" with AI while 84% of the world remains stuck in the past. In just 14 minutes, this video reveals the exact strategies that can supercharge your intelligence by up to 40% and make you stand out in any room, job interview, or business opportunity. You're not replacing your brain – you're unleashing its true potential as a pattern recognition and creative synthesis powerhouse.</p> <p>Discover why Harvard researchers call high-performing AI users "Cyborgs" and how you can join their ranks by learning the critical difference between AI usage that boosts performance versus the unskilled approach that actually makes you 19% worse. This isn't about cramming more facts into your head – it's about transforming your biological brain from a struggling storage unit into the creative machine it was designed to be. Master these techniques and watch as complex cognitive tasks become effortless while your problem-solving abilities reach levels you never thought possible.</p> <p> </p> Key Timestamps & Insights <p>00:00 - Opening: The 16% vs 84% AI adoption gap 01:00 - The Biological Brain Truth 02:25 - The Harvard Study Breakdown 04:10 - The Critical Warning 04:50 - The Four Essential AI Tools</p> <ul> <li> <p>ChatGPT: Content creation, research, problem-solving</p> </li> <li> <p>Claude: Deep analysis with 200,000 token context (150,000 words)</p> </li> <li> <p>Perplexity: Cuts through information noise with citations</p> </li> <li> <p>NotebookLM: Personalized AI expert on your specific domain</p> </li> </ul> <p>09:15 - Second Brain Revolution 10:35 - Centaurs vs Cyborgs 11:50 - 4-Week AI Intelligence Implementation 14:30 - Intelligence Confidence Concept</p> Strategies Shared The AI Intelligence Stack <ol> <li> <p>Foundation Layer: ChatGPT for content, research, and problem-solving</p> </li> <li> <p>Deep Analysis Layer: Claude for complex, context-heavy thinking</p> </li> <li> <p>Research Layer: Perplexity for synthesized, cited information</p> </li> <li> <p>Personalization Layer: NotebookLM for domain-specific expertise</p> </li> </ol> The New Second Brain System <ul> <li> <p>Curate: High-quality sources fed into AI systems</p> </li> <li> <p>Connect: Focus on patterns, questions, and opportunities</p> </li> <li> <p>Create: Use AI as thinking partner for expression</p> </li> </ul> The Cyborg Approach <ul> <li> <p>Integrate AI throughout entire workflow</p> </li> <li> <p>Use as constant thinking partner, not just task handler</p> </li> <li> <p>Maintain human creativity while leveraging AI processing power</p> </li> </ul> Resources Mentioned <ul> <li> <p>Harvard Business School & BCG Study (September 2023): 758 consultants, 40% performance improvement</p> </li> <li> <p>ChatGPT: Content creation and research assistance</p> </li> <li> <p>Claude: Deep analysis with 200,000 token context window</p> </li> <li> <p>Perplexity: Information synthesis with citations</p> </li> <li> <p>NotebookLM: Personalized AI trained on your specific materials</p> </li> <li> <p>AI Escape Plan Newsletter: Practical AI strategies for parent entrepreneurs</p> </li> </ul> Action Steps to Take Immediate Action (This Week) <p>Pick ONE AI tool from the episode and spend 30 minutes learning to use it for one specific task in your business or side hustle. Don't try to master everything at once.</p> 4-Week Implementation Plan <ol> <li> <p>Week 1: Use Perplexity for market research, feed results into NotebookLM</p> </li> <li> <p>Week 2: Create personalized learning plan with ChatGPT</p> </li> <li> <p>Week 3: Deep-dive learning sessions with Claude</p> </li> <li> <p>Week 4: Build business templates and systems with AI assistance</p> </li> </ol> Long-term Strategy <ul> <li> <p>Transition from Centaur (task division) to Cyborg (integrated thinking)</p> </li> <li> <p>Develop "intelligence confidence" through consistent AI partnership</p> </li> <li> <p>Focus on pattern recognition and creative synthesis while AI handles storage/retrieval</p> </li> </ul> Call to Action <p>Join the AI Escape Plan Newsletter - Get practical, AI-powered strategies to start, grow, and streamline side hustles while protecting family time. Your roadmap to more money, more freedom, and more of what truly matters. <a href="http://darkhorseinsider.com">DarkHorseInsider.com</a></p> <p>Key Quote: "The future belongs to people who can think with machines, not just think about machines. The gap between those who master AI-assisted intelligence and those who don't isn't going to stay small. It's going to become a chasm."</p> <p>Episode Challenge: Choose to join the 16% who are quietly becoming unstoppable, or stay with the 84% who haven't figured this out yet. The revolution is happening whether you join it or not.</p> <p> </p> <p>Think Successfully & Take Action!</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 14 Apr 2026 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann | Make Money Online &amp; AI Entrepreneur)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>While 84% struggle with information overload, discover the AI tools that turn busy parents into cognitive powerhouses</p> <p><a href="https://darkhorseentrepreneur.com/s6e543">https://darkhorseentrepreneur.com/s6e543</a></p> Summary <p>Discover the 16% AI secret that separates successful parent entrepreneurs from burnt-out hustle addicts. In this episode, we reveal the exact AI systems and digital entrepreneur strategies that make side hustles sustainable and profitable—without requiring genius-level IQ. Learn why artificial intelligence amplifies execution, not intelligence, and how busy parents are scaling make money online ventures with smart automation. This is the counterpoint to why entrepreneur brilliance alone kills momentum.</p> <p>Join the elite 16% who've already discovered how to become "dangerously smart" with AI while 84% of the world remains stuck in the past. In just 14 minutes, this video reveals the exact strategies that can supercharge your intelligence by up to 40% and make you stand out in any room, job interview, or business opportunity. You're not replacing your brain – you're unleashing its true potential as a pattern recognition and creative synthesis powerhouse.</p> <p>Discover why Harvard researchers call high-performing AI users "Cyborgs" and how you can join their ranks by learning the critical difference between AI usage that boosts performance versus the unskilled approach that actually makes you 19% worse. This isn't about cramming more facts into your head – it's about transforming your biological brain from a struggling storage unit into the creative machine it was designed to be. Master these techniques and watch as complex cognitive tasks become effortless while your problem-solving abilities reach levels you never thought possible.</p> <p> </p> Key Timestamps & Insights <p>00:00 - Opening: The 16% vs 84% AI adoption gap 01:00 - The Biological Brain Truth 02:25 - The Harvard Study Breakdown 04:10 - The Critical Warning 04:50 - The Four Essential AI Tools</p> <ul> <li> <p>ChatGPT: Content creation, research, problem-solving</p> </li> <li> <p>Claude: Deep analysis with 200,000 token context (150,000 words)</p> </li> <li> <p>Perplexity: Cuts through information noise with citations</p> </li> <li> <p>NotebookLM: Personalized AI expert on your specific domain</p> </li> </ul> <p>09:15 - Second Brain Revolution 10:35 - Centaurs vs Cyborgs 11:50 - 4-Week AI Intelligence Implementation 14:30 - Intelligence Confidence Concept</p> Strategies Shared The AI Intelligence Stack <ol> <li> <p>Foundation Layer: ChatGPT for content, research, and problem-solving</p> </li> <li> <p>Deep Analysis Layer: Claude for complex, context-heavy thinking</p> </li> <li> <p>Research Layer: Perplexity for synthesized, cited information</p> </li> <li> <p>Personalization Layer: NotebookLM for domain-specific expertise</p> </li> </ol> The New Second Brain System <ul> <li> <p>Curate: High-quality sources fed into AI systems</p> </li> <li> <p>Connect: Focus on patterns, questions, and opportunities</p> </li> <li> <p>Create: Use AI as thinking partner for expression</p> </li> </ul> The Cyborg Approach <ul> <li> <p>Integrate AI throughout entire workflow</p> </li> <li> <p>Use as constant thinking partner, not just task handler</p> </li> <li> <p>Maintain human creativity while leveraging AI processing power</p> </li> </ul> Resources Mentioned <ul> <li> <p>Harvard Business School & BCG Study (September 2023): 758 consultants, 40% performance improvement</p> </li> <li> <p>ChatGPT: Content creation and research assistance</p> </li> <li> <p>Claude: Deep analysis with 200,000 token context window</p> </li> <li> <p>Perplexity: Information synthesis with citations</p> </li> <li> <p>NotebookLM: Personalized AI trained on your specific materials</p> </li> <li> <p>AI Escape Plan Newsletter: Practical AI strategies for parent entrepreneurs</p> </li> </ul> Action Steps to Take Immediate Action (This Week) <p>Pick ONE AI tool from the episode and spend 30 minutes learning to use it for one specific task in your business or side hustle. Don't try to master everything at once.</p> 4-Week Implementation Plan <ol> <li> <p>Week 1: Use Perplexity for market research, feed results into NotebookLM</p> </li> <li> <p>Week 2: Create personalized learning plan with ChatGPT</p> </li> <li> <p>Week 3: Deep-dive learning sessions with Claude</p> </li> <li> <p>Week 4: Build business templates and systems with AI assistance</p> </li> </ol> Long-term Strategy <ul> <li> <p>Transition from Centaur (task division) to Cyborg (integrated thinking)</p> </li> <li> <p>Develop "intelligence confidence" through consistent AI partnership</p> </li> <li> <p>Focus on pattern recognition and creative synthesis while AI handles storage/retrieval</p> </li> </ul> Call to Action <p>Join the AI Escape Plan Newsletter - Get practical, AI-powered strategies to start, grow, and streamline side hustles while protecting family time. Your roadmap to more money, more freedom, and more of what truly matters. <a href="http://darkhorseinsider.com">DarkHorseInsider.com</a></p> <p>Key Quote: "The future belongs to people who can think with machines, not just think about machines. The gap between those who master AI-assisted intelligence and those who don't isn't going to stay small. It's going to become a chasm."</p> <p>Episode Challenge: Choose to join the 16% who are quietly becoming unstoppable, or stay with the 84% who haven't figured this out yet. The revolution is happening whether you join it or not.</p> <p> </p> <p>Think Successfully & Take Action!</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 543 The AI 16% Secret | How AI Entrepreneurs Make Money Online Without Burnout</itunes:title>
      <itunes:author>Tracy Brinkmann | Make Money Online &amp; AI Entrepreneur</itunes:author>
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      <itunes:duration>00:17:06</itunes:duration>
      <itunes:summary>While 84% struggle with information overload, discover the AI tools that turn busy parents into cognitive powerhouses https://darkhorseentrepreneur.com/s6e543 Summary Discover the 16% AI secret that separates successful parent entrepreneurs from burnt-out hustle addicts. In this episode, we reveal the exact AI systems and digital entrepreneur strategies that make side hustles sustainable and profitable—without requiring genius-level IQ. Learn why artificial intelligence amplifies execution, not intelligence, and how busy parents are scaling make money online ventures with smart automation. This is the counterpoint to why entrepreneur brilliance alone kills momentum. Join the elite 16% who&apos;ve already discovered how to become &quot;dangerously smart&quot; with AI while 84% of the world remains stuck in the past. In just 14 minutes, this video reveals the exact strategies that can supercharge your intelligence by up to 40% and make you stand out in any room, job interview, or business opportunity. You&apos;re not replacing your brain – you&apos;re unleashing its true potential as a pattern recognition and creative synthesis powerhouse. Discover why Harvard researchers call high-performing AI users &quot;Cyborgs&quot; and how you can join their ranks by learning the critical difference between AI usage that boosts performance versus the unskilled approach that actually makes you 19% worse. This isn&apos;t about cramming more facts into your head – it&apos;s about transforming your biological brain from a struggling storage unit into the creative machine it was designed to be. Master these techniques and watch as complex cognitive tasks become effortless while your problem-solving abilities reach levels you never thought possible.   Key Timestamps &amp; Insights 00:00 - Opening: The 16% vs 84% AI adoption gap 01:00 - The Biological Brain Truth 02:25 - The Harvard Study Breakdown 04:10 - The Critical Warning 04:50 - The Four Essential AI Tools   ChatGPT: Content creation, research, problem-solving   Claude: Deep analysis with 200,000 token context (150,000 words)   Perplexity: Cuts through information noise with citations   NotebookLM: Personalized AI expert on your specific domain   09:15 - Second Brain Revolution 10:35 - Centaurs vs Cyborgs 11:50 - 4-Week AI Intelligence Implementation 14:30 - Intelligence Confidence Concept Strategies Shared The AI Intelligence Stack   Foundation Layer: ChatGPT for content, research, and problem-solving   Deep Analysis Layer: Claude for complex, context-heavy thinking   Research Layer: Perplexity for synthesized, cited information   Personalization Layer: NotebookLM for domain-specific expertise   The New Second Brain System   Curate: High-quality sources fed into AI systems   Connect: Focus on patterns, questions, and opportunities   Create: Use AI as thinking partner for expression   The Cyborg Approach   Integrate AI throughout entire workflow   Use as constant thinking partner, not just task handler   Maintain human creativity while leveraging AI processing power   Resources Mentioned   Harvard Business School &amp; BCG Study (September 2023): 758 consultants, 40% performance improvement   ChatGPT: Content creation and research assistance   Claude: Deep analysis with 200,000 token context window   Perplexity: Information synthesis with citations   NotebookLM: Personalized AI trained on your specific materials   AI Escape Plan Newsletter: Practical AI strategies for parent entrepreneurs   Action Steps to Take Immediate Action (This Week) Pick ONE AI tool from the episode and spend 30 minutes learning to use it for one specific task in your business or side hustle. Don&apos;t try to master everything at once. 4-Week Implementation Plan   Week 1: Use Perplexity for market research, feed results into NotebookLM   Week 2: Create personalized learning plan with ChatGPT   Week 3: Deep-dive learning sessions with Claude   Week 4: Build business templates and systems with AI assistance   Long-term Strategy   Transition from Centaur (task division) to Cyborg (integrated thinking)   Develop &quot;intelligence confidence&quot; through consistent AI partnership   Focus on pattern recognition and creative synthesis while AI handles storage/retrieval   Call to Action Join the AI Escape Plan Newsletter - Get practical, AI-powered strategies to start, grow, and streamline side hustles while protecting family time. Your roadmap to more money, more freedom, and more of what truly matters.  DarkHorseInsider.com Key Quote: &quot;The future belongs to people who can think with machines, not just think about machines. The gap between those who master AI-assisted intelligence and those who don&apos;t isn&apos;t going to stay small. It&apos;s going to become a chasm.&quot; Episode Challenge: Choose to join the 16% who are quietly becoming unstoppable, or stay with the 84% who haven&apos;t figured this out yet. The revolution is happening whether you join it or not.   Think Successfully &amp; Take Action!</itunes:summary>
      <itunes:subtitle>While 84% struggle with information overload, discover the AI tools that turn busy parents into cognitive powerhouses https://darkhorseentrepreneur.com/s6e543 Summary Discover the 16% AI secret that separates successful parent entrepreneurs from burnt-out hustle addicts. In this episode, we reveal the exact AI systems and digital entrepreneur strategies that make side hustles sustainable and profitable—without requiring genius-level IQ. Learn why artificial intelligence amplifies execution, not intelligence, and how busy parents are scaling make money online ventures with smart automation. This is the counterpoint to why entrepreneur brilliance alone kills momentum. Join the elite 16% who&apos;ve already discovered how to become &quot;dangerously smart&quot; with AI while 84% of the world remains stuck in the past. In just 14 minutes, this video reveals the exact strategies that can supercharge your intelligence by up to 40% and make you stand out in any room, job interview, or business opportunity. You&apos;re not replacing your brain – you&apos;re unleashing its true potential as a pattern recognition and creative synthesis powerhouse. Discover why Harvard researchers call high-performing AI users &quot;Cyborgs&quot; and how you can join their ranks by learning the critical difference between AI usage that boosts performance versus the unskilled approach that actually makes you 19% worse. This isn&apos;t about cramming more facts into your head – it&apos;s about transforming your biological brain from a struggling storage unit into the creative machine it was designed to be. Master these techniques and watch as complex cognitive tasks become effortless while your problem-solving abilities reach levels you never thought possible.   Key Timestamps &amp; Insights 00:00 - Opening: The 16% vs 84% AI adoption gap 01:00 - The Biological Brain Truth 02:25 - The Harvard Study Breakdown 04:10 - The Critical Warning 04:50 - The Four Essential AI Tools   ChatGPT: Content creation, research, problem-solving   Claude: Deep analysis with 200,000 token context (150,000 words)   Perplexity: Cuts through information noise with citations   NotebookLM: Personalized AI expert on your specific domain   09:15 - Second Brain Revolution 10:35 - Centaurs vs Cyborgs 11:50 - 4-Week AI Intelligence Implementation 14:30 - Intelligence Confidence Concept Strategies Shared The AI Intelligence Stack   Foundation Layer: ChatGPT for content, research, and problem-solving   Deep Analysis Layer: Claude for complex, context-heavy thinking   Research Layer: Perplexity for synthesized, cited information   Personalization Layer: NotebookLM for domain-specific expertise   The New Second Brain System   Curate: High-quality sources fed into AI systems   Connect: Focus on patterns, questions, and opportunities   Create: Use AI as thinking partner for expression   The Cyborg Approach   Integrate AI throughout entire workflow   Use as constant thinking partner, not just task handler   Maintain human creativity while leveraging AI processing power   Resources Mentioned   Harvard Business School &amp; BCG Study (September 2023): 758 consultants, 40% performance improvement   ChatGPT: Content creation and research assistance   Claude: Deep analysis with 200,000 token context window   Perplexity: Information synthesis with citations   NotebookLM: Personalized AI trained on your specific materials   AI Escape Plan Newsletter: Practical AI strategies for parent entrepreneurs   Action Steps to Take Immediate Action (This Week) Pick ONE AI tool from the episode and spend 30 minutes learning to use it for one specific task in your business or side hustle. Don&apos;t try to master everything at once. 4-Week Implementation Plan   Week 1: Use Perplexity for market research, feed results into NotebookLM   Week 2: Create personalized learning plan with ChatGPT   Week 3: Deep-dive learning sessions with Claude   Week 4: Build business templates and systems with AI assistance   Long-term Strategy   Transition from Centaur (task division) to Cyborg (integrated thinking)   Develop &quot;intelligence confidence&quot; through consistent AI partnership   Focus on pattern recognition and creative synthesis while AI handles storage/retrieval   Call to Action Join the AI Escape Plan Newsletter - Get practical, AI-powered strategies to start, grow, and streamline side hustles while protecting family time. Your roadmap to more money, more freedom, and more of what truly matters.  DarkHorseInsider.com Key Quote: &quot;The future belongs to people who can think with machines, not just think about machines. The gap between those who master AI-assisted intelligence and those who don&apos;t isn&apos;t going to stay small. It&apos;s going to become a chasm.&quot; Episode Challenge: Choose to join the 16% who are quietly becoming unstoppable, or stay with the 84% who haven&apos;t figured this out yet. The revolution is happening whether you join it or not.   Think Successfully &amp; Take Action!</itunes:subtitle>
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      <title>EP 542 The IQ Trap | Why Entrepreneur Brilliance Kills Your Side Hustle</title>
      <description><![CDATA[<p>3 'Dumb' Strategies That Beat PhD-Level Planning Every Time</p> Summary <p>Ever wondered why your genius friend is broke while your "average" neighbor owns multiple properties? Shocking research reveals that people with average IQ outperform those with the highest IQ 70% of the time, and intelligence only accounts for 25% of career success. The brutal truth is that IQ explains just 9% of income variance and a measly 2.4% of actual wealth accumulation – meaning 91% of financial success comes from factors that have nothing to do with how smart you are.</p> <p>This isn't about dumbing yourself down – it's about understanding why traditional intelligence often becomes a financial liability. Research from Ohio State University tracking over 7,000 people reveals the hidden patterns that separate the wealthy from the struggling, regardless of IQ scores. If you're tired of watching less "intelligent" people surpass you financially while you overthink every decision, this video exposes the real factors that drive wealth accumulation and why your biggest asset might actually be holding you back from the financial success you deserve.</p> <p>Entrepreneur tips that actually work: Tracy Brinkmann reveals why brilliant parents with advanced degrees build less wealth than average-IQ entrepreneurs. Drawing from Jay Zagorsky and Daniel Goleman's groundbreaking research, discover the 3 "dumb" strategies that beat PhD-level planning—and how to escape the intelligence trap holding back your side hustle and online business growth.</p> <p>In this eye-opening episode, Tracy Brinkmann reveals the uncomfortable truth about intelligence and wealth: your brilliant mind might be your biggest financial obstacle. Drawing from research by Jay Zagorsky and Daniel Goleman, Tracy explains why people with average IQs outperform those with the highest IQs 70% of the time when it comes to building wealth. Through real stories and practical frameworks, he breaks down the three intelligence traps keeping smart parents broke and provides actionable strategies to escape them. This episode is essential listening for any parent entrepreneur who's been "figuring it out" for too long without seeing real financial progress.</p> <p><a href="https://DarkHorseEntrepreneur.com">DarkHorseInsider.com</a></p> Key Timestamps <p>00:00 Opening: The Kitchen Table Reality Check 01:10 Episode Overview 01:35 The Jessica Story: PhD vs. High School Diploma 04:05 Intelligence Trap #1: Analysis Paralysis 06:45 Intelligence Trap #2: Smart Kid Identity Protection 08:25 Intelligence Trap #3: Broken Risk Radar 10:05 Three "Dumb" Strategies That Create Wealth 13:20 The Shift 14:50 Whiskered Wisdom</p> <p> </p> Strategies Shared <p>The Three Intelligence Traps:</p> <ol> <li> <p>Analysis Paralysis - Seeing all variables leads to endless research without action</p> </li> <li> <p>Smart Kid Identity Protection - Avoiding situations that might make you look uninformed</p> </li> <li> <p>Broken Risk Radar - Overestimating risk and choosing "safe" slow progress</p> </li> </ol> <p>The Three "Dumb" Strategies:</p> <ol> <li> <p>Model, Then Modify - Copy successful frameworks before innovating</p> </li> <li> <p>Zone of Genius Focus - Be strategically "dumb" about everything except core strengths</p> </li> <li> <p>Simple Scales - Use the "Five Ones" framework for focused execution</p> </li> </ol> <p>Risk Recalibration System:</p> <ul> <li> <p>Identify your scary investment</p> </li> <li> <p>Calculate percentage of annual income</p> </li> <li> <p>Apply the failure test</p> </li> </ul> <p> </p> Resources Mentioned <ul> <li> <p>Jay Zagorsky Research - Ohio State University study on IQ and wealth correlation</p> </li> <li> <p>Daniel Goleman - Emotional intelligence research showing 70% performance advantage</p> </li> <li> <p>Carol Dweck - Stanford psychologist's work on fixed vs. growth mindset</p> </li> <li> <p>Wright Brothers vs. Samuel Langley - Historical example of action vs. analysis</p> </li> <li> <p>Yahoo/Google Case Study - Smart vs. dumb risk assessment example</p> </li> <li> <p>FedEx Origin Story - Fred Smith's $5K Vegas gamble</p> </li> <li> <p>David Tran/Huy Fong Foods - Sriracha's billion-dollar simplicity model</p> </li> <li> <p>Ikigai Concept - Japanese methodology for finding zone of genius</p> </li> </ul> <p>"Intelligence without action is just expensive entertainment. Your bank account doesn't care about your test scores - it only cares about the value you create and capture in the world." - Tracy Brinkmann</p> <p>Sources:</p> <p>1. ScienceDirect (Zagorsky Study) https://www.sciencedirect.com/science/article/abs/pii/S0160289607000219</p> <p>2. The Society Pages https://thesocietypages.org/socimages/2008/02/06/correlations-of-iq-with-income-and-wealth/</p> <p>3. Institute for Family Studies https://ifstudies.org/blog/can-intelligence-predict-income</p> <p>4. Ohio State University News https://news.osu.edu/you-dont-have-to-be-smart-to-be-rich-study-finds/</p> <p>5. IQ's Corner http://www.iqscorner.com/2007/05/temp.html</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 10 Apr 2026 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann | Make Money Online &amp; AI Entrepreneur)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>3 'Dumb' Strategies That Beat PhD-Level Planning Every Time</p> Summary <p>Ever wondered why your genius friend is broke while your "average" neighbor owns multiple properties? Shocking research reveals that people with average IQ outperform those with the highest IQ 70% of the time, and intelligence only accounts for 25% of career success. The brutal truth is that IQ explains just 9% of income variance and a measly 2.4% of actual wealth accumulation – meaning 91% of financial success comes from factors that have nothing to do with how smart you are.</p> <p>This isn't about dumbing yourself down – it's about understanding why traditional intelligence often becomes a financial liability. Research from Ohio State University tracking over 7,000 people reveals the hidden patterns that separate the wealthy from the struggling, regardless of IQ scores. If you're tired of watching less "intelligent" people surpass you financially while you overthink every decision, this video exposes the real factors that drive wealth accumulation and why your biggest asset might actually be holding you back from the financial success you deserve.</p> <p>Entrepreneur tips that actually work: Tracy Brinkmann reveals why brilliant parents with advanced degrees build less wealth than average-IQ entrepreneurs. Drawing from Jay Zagorsky and Daniel Goleman's groundbreaking research, discover the 3 "dumb" strategies that beat PhD-level planning—and how to escape the intelligence trap holding back your side hustle and online business growth.</p> <p>In this eye-opening episode, Tracy Brinkmann reveals the uncomfortable truth about intelligence and wealth: your brilliant mind might be your biggest financial obstacle. Drawing from research by Jay Zagorsky and Daniel Goleman, Tracy explains why people with average IQs outperform those with the highest IQs 70% of the time when it comes to building wealth. Through real stories and practical frameworks, he breaks down the three intelligence traps keeping smart parents broke and provides actionable strategies to escape them. This episode is essential listening for any parent entrepreneur who's been "figuring it out" for too long without seeing real financial progress.</p> <p><a href="https://DarkHorseEntrepreneur.com">DarkHorseInsider.com</a></p> Key Timestamps <p>00:00 Opening: The Kitchen Table Reality Check 01:10 Episode Overview 01:35 The Jessica Story: PhD vs. High School Diploma 04:05 Intelligence Trap #1: Analysis Paralysis 06:45 Intelligence Trap #2: Smart Kid Identity Protection 08:25 Intelligence Trap #3: Broken Risk Radar 10:05 Three "Dumb" Strategies That Create Wealth 13:20 The Shift 14:50 Whiskered Wisdom</p> <p> </p> Strategies Shared <p>The Three Intelligence Traps:</p> <ol> <li> <p>Analysis Paralysis - Seeing all variables leads to endless research without action</p> </li> <li> <p>Smart Kid Identity Protection - Avoiding situations that might make you look uninformed</p> </li> <li> <p>Broken Risk Radar - Overestimating risk and choosing "safe" slow progress</p> </li> </ol> <p>The Three "Dumb" Strategies:</p> <ol> <li> <p>Model, Then Modify - Copy successful frameworks before innovating</p> </li> <li> <p>Zone of Genius Focus - Be strategically "dumb" about everything except core strengths</p> </li> <li> <p>Simple Scales - Use the "Five Ones" framework for focused execution</p> </li> </ol> <p>Risk Recalibration System:</p> <ul> <li> <p>Identify your scary investment</p> </li> <li> <p>Calculate percentage of annual income</p> </li> <li> <p>Apply the failure test</p> </li> </ul> <p> </p> Resources Mentioned <ul> <li> <p>Jay Zagorsky Research - Ohio State University study on IQ and wealth correlation</p> </li> <li> <p>Daniel Goleman - Emotional intelligence research showing 70% performance advantage</p> </li> <li> <p>Carol Dweck - Stanford psychologist's work on fixed vs. growth mindset</p> </li> <li> <p>Wright Brothers vs. Samuel Langley - Historical example of action vs. analysis</p> </li> <li> <p>Yahoo/Google Case Study - Smart vs. dumb risk assessment example</p> </li> <li> <p>FedEx Origin Story - Fred Smith's $5K Vegas gamble</p> </li> <li> <p>David Tran/Huy Fong Foods - Sriracha's billion-dollar simplicity model</p> </li> <li> <p>Ikigai Concept - Japanese methodology for finding zone of genius</p> </li> </ul> <p>"Intelligence without action is just expensive entertainment. Your bank account doesn't care about your test scores - it only cares about the value you create and capture in the world." - Tracy Brinkmann</p> <p>Sources:</p> <p>1. ScienceDirect (Zagorsky Study) https://www.sciencedirect.com/science/article/abs/pii/S0160289607000219</p> <p>2. The Society Pages https://thesocietypages.org/socimages/2008/02/06/correlations-of-iq-with-income-and-wealth/</p> <p>3. Institute for Family Studies https://ifstudies.org/blog/can-intelligence-predict-income</p> <p>4. Ohio State University News https://news.osu.edu/you-dont-have-to-be-smart-to-be-rich-study-finds/</p> <p>5. IQ's Corner http://www.iqscorner.com/2007/05/temp.html</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 542 The IQ Trap | Why Entrepreneur Brilliance Kills Your Side Hustle</itunes:title>
      <itunes:author>Tracy Brinkmann | Make Money Online &amp; AI Entrepreneur</itunes:author>
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      <itunes:summary>3 &apos;Dumb&apos; Strategies That Beat PhD-Level Planning Every Time Summary Ever wondered why your genius friend is broke while your &quot;average&quot; neighbor owns multiple properties? Shocking research reveals that people with average IQ outperform those with the highest IQ 70% of the time, and intelligence only accounts for 25% of career success. The brutal truth is that IQ explains just 9% of income variance and a measly 2.4% of actual wealth accumulation – meaning 91% of financial success comes from factors that have nothing to do with how smart you are. This isn&apos;t about dumbing yourself down – it&apos;s about understanding why traditional intelligence often becomes a financial liability. Research from Ohio State University tracking over 7,000 people reveals the hidden patterns that separate the wealthy from the struggling, regardless of IQ scores. If you&apos;re tired of watching less &quot;intelligent&quot; people surpass you financially while you overthink every decision, this video exposes the real factors that drive wealth accumulation and why your biggest asset might actually be holding you back from the financial success you deserve. Entrepreneur tips that actually work: Tracy Brinkmann reveals why brilliant parents with advanced degrees build less wealth than average-IQ entrepreneurs. Drawing from Jay Zagorsky and Daniel Goleman&apos;s groundbreaking research, discover the 3 &quot;dumb&quot; strategies that beat PhD-level planning—and how to escape the intelligence trap holding back your side hustle and online business growth. In this eye-opening episode, Tracy Brinkmann reveals the uncomfortable truth about intelligence and wealth: your brilliant mind might be your biggest financial obstacle. Drawing from research by Jay Zagorsky and Daniel Goleman, Tracy explains why people with average IQs outperform those with the highest IQs 70% of the time when it comes to building wealth. Through real stories and practical frameworks, he breaks down the three intelligence traps keeping smart parents broke and provides actionable strategies to escape them. This episode is essential listening for any parent entrepreneur who&apos;s been &quot;figuring it out&quot; for too long without seeing real financial progress. DarkHorseInsider.com Key Timestamps 00:00 Opening: The Kitchen Table Reality Check 01:10 Episode Overview 01:35 The Jessica Story: PhD vs. High School Diploma 04:05 Intelligence Trap #1: Analysis Paralysis 06:45 Intelligence Trap #2: Smart Kid Identity Protection 08:25 Intelligence Trap #3: Broken Risk Radar 10:05 Three &quot;Dumb&quot; Strategies That Create Wealth 13:20 The Shift 14:50 Whiskered Wisdom   Strategies Shared The Three Intelligence Traps:   Analysis Paralysis - Seeing all variables leads to endless research without action   Smart Kid Identity Protection - Avoiding situations that might make you look uninformed   Broken Risk Radar - Overestimating risk and choosing &quot;safe&quot; slow progress   The Three &quot;Dumb&quot; Strategies:   Model, Then Modify - Copy successful frameworks before innovating   Zone of Genius Focus - Be strategically &quot;dumb&quot; about everything except core strengths   Simple Scales - Use the &quot;Five Ones&quot; framework for focused execution   Risk Recalibration System:   Identify your scary investment   Calculate percentage of annual income   Apply the failure test     Resources Mentioned   Jay Zagorsky Research - Ohio State University study on IQ and wealth correlation   Daniel Goleman - Emotional intelligence research showing 70% performance advantage   Carol Dweck - Stanford psychologist&apos;s work on fixed vs. growth mindset   Wright Brothers vs. Samuel Langley - Historical example of action vs. analysis   Yahoo/Google Case Study - Smart vs. dumb risk assessment example   FedEx Origin Story - Fred Smith&apos;s $5K Vegas gamble   David Tran/Huy Fong Foods - Sriracha&apos;s billion-dollar simplicity model   Ikigai Concept - Japanese methodology for finding zone of genius    &quot;Intelligence without action is just expensive entertainment. Your bank account doesn&apos;t care about your test scores - it only cares about the value you create and capture in the world.&quot; - Tracy Brinkmann  Sources: 1. ScienceDirect (Zagorsky Study)   https://www.sciencedirect.com/science/article/abs/pii/S0160289607000219 2. The Society Pages   https://thesocietypages.org/socimages/2008/02/06/correlations-of-iq-with-income-and-wealth/ 3. Institute for Family Studies   https://ifstudies.org/blog/can-intelligence-predict-income 4. Ohio State University News   https://news.osu.edu/you-dont-have-to-be-smart-to-be-rich-study-finds/ 5. IQ&apos;s Corner   http://www.iqscorner.com/2007/05/temp.html  </itunes:summary>
      <itunes:subtitle>3 &apos;Dumb&apos; Strategies That Beat PhD-Level Planning Every Time Summary Ever wondered why your genius friend is broke while your &quot;average&quot; neighbor owns multiple properties? Shocking research reveals that people with average IQ outperform those with the highest IQ 70% of the time, and intelligence only accounts for 25% of career success. The brutal truth is that IQ explains just 9% of income variance and a measly 2.4% of actual wealth accumulation – meaning 91% of financial success comes from factors that have nothing to do with how smart you are. This isn&apos;t about dumbing yourself down – it&apos;s about understanding why traditional intelligence often becomes a financial liability. Research from Ohio State University tracking over 7,000 people reveals the hidden patterns that separate the wealthy from the struggling, regardless of IQ scores. If you&apos;re tired of watching less &quot;intelligent&quot; people surpass you financially while you overthink every decision, this video exposes the real factors that drive wealth accumulation and why your biggest asset might actually be holding you back from the financial success you deserve. Entrepreneur tips that actually work: Tracy Brinkmann reveals why brilliant parents with advanced degrees build less wealth than average-IQ entrepreneurs. Drawing from Jay Zagorsky and Daniel Goleman&apos;s groundbreaking research, discover the 3 &quot;dumb&quot; strategies that beat PhD-level planning—and how to escape the intelligence trap holding back your side hustle and online business growth. In this eye-opening episode, Tracy Brinkmann reveals the uncomfortable truth about intelligence and wealth: your brilliant mind might be your biggest financial obstacle. Drawing from research by Jay Zagorsky and Daniel Goleman, Tracy explains why people with average IQs outperform those with the highest IQs 70% of the time when it comes to building wealth. Through real stories and practical frameworks, he breaks down the three intelligence traps keeping smart parents broke and provides actionable strategies to escape them. This episode is essential listening for any parent entrepreneur who&apos;s been &quot;figuring it out&quot; for too long without seeing real financial progress. DarkHorseInsider.com Key Timestamps 00:00 Opening: The Kitchen Table Reality Check 01:10 Episode Overview 01:35 The Jessica Story: PhD vs. High School Diploma 04:05 Intelligence Trap #1: Analysis Paralysis 06:45 Intelligence Trap #2: Smart Kid Identity Protection 08:25 Intelligence Trap #3: Broken Risk Radar 10:05 Three &quot;Dumb&quot; Strategies That Create Wealth 13:20 The Shift 14:50 Whiskered Wisdom   Strategies Shared The Three Intelligence Traps:   Analysis Paralysis - Seeing all variables leads to endless research without action   Smart Kid Identity Protection - Avoiding situations that might make you look uninformed   Broken Risk Radar - Overestimating risk and choosing &quot;safe&quot; slow progress   The Three &quot;Dumb&quot; Strategies:   Model, Then Modify - Copy successful frameworks before innovating   Zone of Genius Focus - Be strategically &quot;dumb&quot; about everything except core strengths   Simple Scales - Use the &quot;Five Ones&quot; framework for focused execution   Risk Recalibration System:   Identify your scary investment   Calculate percentage of annual income   Apply the failure test     Resources Mentioned   Jay Zagorsky Research - Ohio State University study on IQ and wealth correlation   Daniel Goleman - Emotional intelligence research showing 70% performance advantage   Carol Dweck - Stanford psychologist&apos;s work on fixed vs. growth mindset   Wright Brothers vs. Samuel Langley - Historical example of action vs. analysis   Yahoo/Google Case Study - Smart vs. dumb risk assessment example   FedEx Origin Story - Fred Smith&apos;s $5K Vegas gamble   David Tran/Huy Fong Foods - Sriracha&apos;s billion-dollar simplicity model   Ikigai Concept - Japanese methodology for finding zone of genius    &quot;Intelligence without action is just expensive entertainment. Your bank account doesn&apos;t care about your test scores - it only cares about the value you create and capture in the world.&quot; - Tracy Brinkmann  Sources: 1. ScienceDirect (Zagorsky Study)   https://www.sciencedirect.com/science/article/abs/pii/S0160289607000219 2. The Society Pages   https://thesocietypages.org/socimages/2008/02/06/correlations-of-iq-with-income-and-wealth/ 3. Institute for Family Studies   https://ifstudies.org/blog/can-intelligence-predict-income 4. Ohio State University News   https://news.osu.edu/you-dont-have-to-be-smart-to-be-rich-study-finds/ 5. IQ&apos;s Corner   http://www.iqscorner.com/2007/05/temp.html  </itunes:subtitle>
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      <title>EP 541 The Manus AI Revolution | How Parents Are Building Digital Empires</title>
      <description><![CDATA[<p>How One AI Agent Is Replacing Entire Development Teams (And Why You Need This Now) <p> </p> Episode Summary <p>AI entrepreneurs are building empires without code—and Meta's $2B Manus acquisition just signaled the biggest opportunity for parent side hustles in 2026. Discover seven specific, AI-powered revenue streams generating real income for parents with zero technical skills: from no-code website builders generating $10,000 sites in 20 minutes to AI app creation without developers. Learn the practical automation roadmap that works around your family schedule and builds passive income streams that actually sustain.</p> <p> </p> <p> </p> <p><a href="https://DarkHorseEntrepreneur.com" target="_blank" rel="noopener">DarkHorseEntrepreneur.com</a></p> Key Timestamps &amp; Insights <p>00:00 - Opening: The $2B Acquisition That Changes Everything 00:50 - Episode Overview 01:15 - The Parent's Dilemma: Jessica's Story 04:00 - What Makes Manus AI Different 04:25 - Revenue Stream #1: The $10K Website Revolution 06:00 - Revenue Stream #2: Apps Without Developers 07:25 - Revenue Stream #3: Content Machine That Never Stops 09:00 - Revenue Stream #4: Competitive Intelligence 10:40 - Revenue Stream #5: Hiring While You Sleep 12:20 - Revenue Stream #6: Lead Generation on Autopilot 13:35 - Revenue Stream #7: Reviving Dead Deals 16:05 - The Bigger Picture 17:30 - Whiskered Wisdom: Your Immediate Action</p> <p> </p> <p> </p> Resources Mentioned <ul> <li> <p>Manus AI Platform: manus.im</p> </li> <li> <p>AI Escape Plan Newsletter: DarkHorseInsider.com</p> </li> <li> <p>Butterfly Effect Company: Manus AI creator</p> </li> <li> <p>GAIA Benchmark: AI performance testing standard</p> </li> <li> <p>Claude 3.7 Sonnet: AI model powering Manus</p> </li> <li> <p>Greenlight Property Management: Development cost example</p> </li> </ul> <p> </p> <p> </p> Action Steps to Take Immediate Actions (Tonight): <ol> <li> <p>Visit manus.im and create your account</p> </li> <li> <p>Start with a simple project (landing page or basic app)</p> </li> <li> <p>Focus on proof of concept, not perfection</p> </li> </ol> This Week: <ol> <li> <p>Choose one revenue stream to implement first</p> </li> <li> <p>Define your target audience and business concept</p> </li> <li> <p>Test the voice-to-text prompt system</p> </li> </ol> This Month: <ol> <li> <p>Build and deploy your first automated system</p> </li> <li> <p>Measure results and iterate based on feedback</p> </li> <li> <p>Scale successful systems and add new revenue streams</p> </li> </ol> Ongoing: <ol> <li> <p>Subscribe to AI Escape Plan newsletter for weekly strategies</p> </li> <li> <p>Set monthly &quot;revive dead leads&quot; calendar blocks</p> </li> <li> <p>Continuously test and optimize AI-powered systems</p> </li> </ol> <p> </p> <p> </p> Call to Action <p>Ready to build your AI-powered escape plan?</p> <p>The gap between parents using AI and those still thinking about it grows wider every day. While you're debating whether this is real, other parents are already building automated income streams that work around their family schedules.</p> <p>Sign up for the AI Escape Plan newsletter at <a href="http://darkhorseinsider.com">DarkHorseInsider.com</a> and get practical, AI-powered strategies delivered weekly. Each issue shows you how to start, grow, and streamline side hustles designed to protect your family time while boosting your income.</p> <p>Don't let another week pass wondering &quot;what if.&quot; Your roadmap to more money, more freedom, and more of what truly matters starts today.</p> <p>Think Successfully &amp; Take Action!</p> <p> </p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 1 Apr 2026 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann | Make Money Online &amp; AI Entrepreneur)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>How One AI Agent Is Replacing Entire Development Teams (And Why You Need This Now) <p> </p> Episode Summary <p>AI entrepreneurs are building empires without code—and Meta's $2B Manus acquisition just signaled the biggest opportunity for parent side hustles in 2026. Discover seven specific, AI-powered revenue streams generating real income for parents with zero technical skills: from no-code website builders generating $10,000 sites in 20 minutes to AI app creation without developers. Learn the practical automation roadmap that works around your family schedule and builds passive income streams that actually sustain.</p> <p> </p> <p> </p> <p><a href="https://DarkHorseEntrepreneur.com" target="_blank" rel="noopener">DarkHorseEntrepreneur.com</a></p> Key Timestamps &amp; Insights <p>00:00 - Opening: The $2B Acquisition That Changes Everything 00:50 - Episode Overview 01:15 - The Parent's Dilemma: Jessica's Story 04:00 - What Makes Manus AI Different 04:25 - Revenue Stream #1: The $10K Website Revolution 06:00 - Revenue Stream #2: Apps Without Developers 07:25 - Revenue Stream #3: Content Machine That Never Stops 09:00 - Revenue Stream #4: Competitive Intelligence 10:40 - Revenue Stream #5: Hiring While You Sleep 12:20 - Revenue Stream #6: Lead Generation on Autopilot 13:35 - Revenue Stream #7: Reviving Dead Deals 16:05 - The Bigger Picture 17:30 - Whiskered Wisdom: Your Immediate Action</p> <p> </p> <p> </p> Resources Mentioned <ul> <li> <p>Manus AI Platform: manus.im</p> </li> <li> <p>AI Escape Plan Newsletter: DarkHorseInsider.com</p> </li> <li> <p>Butterfly Effect Company: Manus AI creator</p> </li> <li> <p>GAIA Benchmark: AI performance testing standard</p> </li> <li> <p>Claude 3.7 Sonnet: AI model powering Manus</p> </li> <li> <p>Greenlight Property Management: Development cost example</p> </li> </ul> <p> </p> <p> </p> Action Steps to Take Immediate Actions (Tonight): <ol> <li> <p>Visit manus.im and create your account</p> </li> <li> <p>Start with a simple project (landing page or basic app)</p> </li> <li> <p>Focus on proof of concept, not perfection</p> </li> </ol> This Week: <ol> <li> <p>Choose one revenue stream to implement first</p> </li> <li> <p>Define your target audience and business concept</p> </li> <li> <p>Test the voice-to-text prompt system</p> </li> </ol> This Month: <ol> <li> <p>Build and deploy your first automated system</p> </li> <li> <p>Measure results and iterate based on feedback</p> </li> <li> <p>Scale successful systems and add new revenue streams</p> </li> </ol> Ongoing: <ol> <li> <p>Subscribe to AI Escape Plan newsletter for weekly strategies</p> </li> <li> <p>Set monthly &quot;revive dead leads&quot; calendar blocks</p> </li> <li> <p>Continuously test and optimize AI-powered systems</p> </li> </ol> <p> </p> <p> </p> Call to Action <p>Ready to build your AI-powered escape plan?</p> <p>The gap between parents using AI and those still thinking about it grows wider every day. While you're debating whether this is real, other parents are already building automated income streams that work around their family schedules.</p> <p>Sign up for the AI Escape Plan newsletter at <a href="http://darkhorseinsider.com">DarkHorseInsider.com</a> and get practical, AI-powered strategies delivered weekly. Each issue shows you how to start, grow, and streamline side hustles designed to protect your family time while boosting your income.</p> <p>Don't let another week pass wondering &quot;what if.&quot; Your roadmap to more money, more freedom, and more of what truly matters starts today.</p> <p>Think Successfully &amp; Take Action!</p> <p> </p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 541 The Manus AI Revolution | How Parents Are Building Digital Empires</itunes:title>
      <itunes:author>Tracy Brinkmann | Make Money Online &amp; AI Entrepreneur</itunes:author>
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      <itunes:summary>How One AI Agent Is Replacing Entire Development Teams (And Why You Need This Now)   Episode Summary AI entrepreneurs are building empires without code—and Meta&apos;s $2B Manus acquisition just signaled the biggest opportunity for parent side hustles in 2026. Discover seven specific, AI-powered revenue streams generating real income for parents with zero technical skills: from no-code website builders generating $10,000 sites in 20 minutes to AI app creation without developers. Learn the practical automation roadmap that works around your family schedule and builds passive income streams that actually sustain.     DarkHorseEntrepreneur.com Key Timestamps &amp; Insights 00:00 - Opening: The $2B Acquisition That Changes Everything 00:50 - Episode Overview 01:15 - The Parent&apos;s Dilemma: Jessica&apos;s Story 04:00 - What Makes Manus AI Different 04:25 - Revenue Stream #1: The $10K Website Revolution 06:00 - Revenue Stream #2: Apps Without Developers 07:25 - Revenue Stream #3: Content Machine That Never Stops 09:00 - Revenue Stream #4: Competitive Intelligence 10:40 - Revenue Stream #5: Hiring While You Sleep 12:20 - Revenue Stream #6: Lead Generation on Autopilot 13:35 - Revenue Stream #7: Reviving Dead Deals 16:05 - The Bigger Picture 17:30 - Whiskered Wisdom: Your Immediate Action     Resources Mentioned   Manus AI Platform: manus.im   AI Escape Plan Newsletter: DarkHorseInsider.com   Butterfly Effect Company: Manus AI creator   GAIA Benchmark: AI performance testing standard   Claude 3.7 Sonnet: AI model powering Manus   Greenlight Property Management: Development cost example       Action Steps to Take Immediate Actions (Tonight):   Visit manus.im and create your account   Start with a simple project (landing page or basic app)   Focus on proof of concept, not perfection   This Week:   Choose one revenue stream to implement first   Define your target audience and business concept   Test the voice-to-text prompt system   This Month:   Build and deploy your first automated system   Measure results and iterate based on feedback   Scale successful systems and add new revenue streams   Ongoing:   Subscribe to AI Escape Plan newsletter for weekly strategies   Set monthly &quot;revive dead leads&quot; calendar blocks   Continuously test and optimize AI-powered systems       Call to Action Ready to build your AI-powered escape plan? The gap between parents using AI and those still thinking about it grows wider every day. While you&apos;re debating whether this is real, other parents are already building automated income streams that work around their family schedules. Sign up for the AI Escape Plan newsletter at DarkHorseInsider.com and get practical, AI-powered strategies delivered weekly. Each issue shows you how to start, grow, and streamline side hustles designed to protect your family time while boosting your income. Don&apos;t let another week pass wondering &quot;what if.&quot; Your roadmap to more money, more freedom, and more of what truly matters starts today. Think Successfully &amp; Take Action!  </itunes:summary>
      <itunes:subtitle>How One AI Agent Is Replacing Entire Development Teams (And Why You Need This Now)   Episode Summary AI entrepreneurs are building empires without code—and Meta&apos;s $2B Manus acquisition just signaled the biggest opportunity for parent side hustles in 2026. Discover seven specific, AI-powered revenue streams generating real income for parents with zero technical skills: from no-code website builders generating $10,000 sites in 20 minutes to AI app creation without developers. Learn the practical automation roadmap that works around your family schedule and builds passive income streams that actually sustain.     DarkHorseEntrepreneur.com Key Timestamps &amp; Insights 00:00 - Opening: The $2B Acquisition That Changes Everything 00:50 - Episode Overview 01:15 - The Parent&apos;s Dilemma: Jessica&apos;s Story 04:00 - What Makes Manus AI Different 04:25 - Revenue Stream #1: The $10K Website Revolution 06:00 - Revenue Stream #2: Apps Without Developers 07:25 - Revenue Stream #3: Content Machine That Never Stops 09:00 - Revenue Stream #4: Competitive Intelligence 10:40 - Revenue Stream #5: Hiring While You Sleep 12:20 - Revenue Stream #6: Lead Generation on Autopilot 13:35 - Revenue Stream #7: Reviving Dead Deals 16:05 - The Bigger Picture 17:30 - Whiskered Wisdom: Your Immediate Action     Resources Mentioned   Manus AI Platform: manus.im   AI Escape Plan Newsletter: DarkHorseInsider.com   Butterfly Effect Company: Manus AI creator   GAIA Benchmark: AI performance testing standard   Claude 3.7 Sonnet: AI model powering Manus   Greenlight Property Management: Development cost example       Action Steps to Take Immediate Actions (Tonight):   Visit manus.im and create your account   Start with a simple project (landing page or basic app)   Focus on proof of concept, not perfection   This Week:   Choose one revenue stream to implement first   Define your target audience and business concept   Test the voice-to-text prompt system   This Month:   Build and deploy your first automated system   Measure results and iterate based on feedback   Scale successful systems and add new revenue streams   Ongoing:   Subscribe to AI Escape Plan newsletter for weekly strategies   Set monthly &quot;revive dead leads&quot; calendar blocks   Continuously test and optimize AI-powered systems       Call to Action Ready to build your AI-powered escape plan? The gap between parents using AI and those still thinking about it grows wider every day. While you&apos;re debating whether this is real, other parents are already building automated income streams that work around their family schedules. Sign up for the AI Escape Plan newsletter at DarkHorseInsider.com and get practical, AI-powered strategies delivered weekly. Each issue shows you how to start, grow, and streamline side hustles designed to protect your family time while boosting your income. Don&apos;t let another week pass wondering &quot;what if.&quot; Your roadmap to more money, more freedom, and more of what truly matters starts today. Think Successfully &amp; Take Action!  </itunes:subtitle>
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      <title>EP 540 9 AI Skills to Replace Your Paycheck &amp; Keep Family Time | AI Side Hustles for Parents</title>
      <description><![CDATA[<p>Why 90% of organizations use AI but only 9% have mastered it — and how that gap is your golden ticket to freedom</p> <p><a href="https://DarkHorseEntrepreneur.com">https://DarkHorseEntrepreneur.com</a></p> Episode Summary <p>Discover the 9 essential AI skills every digital entrepreneur and busy parent should master to create profitable side hustles and replace their paychecks. In this episode, we explore how AI-driven online entrepreneurship offers incredible marketing strategies and income opportunities. Learn why AI-skilled professionals earn significantly more and how this trend is reshaping the work-from-home landscape for parents seeking flexible, passive income streams. We'll guide you through step-by-step methods to develop these in-demand skills starting today, helping you balance entrepreneurship with family life. Tune in to gain insights into digital marketing tips, online business strategies, and how to harness AI for sustainable financial freedom while preserving precious family time.</p> Key Timestamps & Insights <p>00:00 - Opening 01:15 - Episode Overview 05:00 - The Discovery 06:00 - Skill #1: AI Literacy 07:30 - Skill #2: Prompt Engineering 09:15 - Skill #3: AI Tool Proficiency 10:45 - Skill #4: Critical AI Evaluation 12:00 - Skill #5: AI-Powered Data Analysis 13:30 - Skill #6: AI Automation Engineering 15:30 - Skill #7: AI Ethics and Governance 17:00 - Skill #8: Human-AI Collaboration 18:15 - Skill #9: Continuous Learning and Adaptation 20:30 - The Bigger Picture 21:45 - Whiskered Wisdom</p> Strategies Shared <ol> <li> <p>AI Literacy Development Strategy </p> <ul> <li> <p>Daily 30-minute experimentation with AI tools</p> </li> <li> <p>Challenge AI responses and ask for reasoning</p> </li> <li> <p>Build intuition through hands-on practice</p> </li> </ul> </li> <li> <p>Prompt Engineering Mastery </p> <ul> <li> <p>Four-part formula: Role, Context, Command, Format</p> </li> <li> <p>Develop master prompts for recurring tasks</p> </li> <li> <p>Focus on one task type before expanding</p> </li> </ul> </li> <li> <p>Tool Proficiency Approach </p> <ul> <li> <p>Pick one AI tool and master it completely</p> </li> <li> <p>Depth over breadth strategy</p> </li> <li> <p>Integrate tools into existing workflows</p> </li> </ul> </li> <li> <p>Critical Evaluation Framework </p> <ul> <li> <p>Three-question system for every AI output</p> </li> <li> <p>Cross-reference important information</p> </li> <li> <p>Understand AI limitations and biases</p> </li> </ul> </li> <li> <p>Automation Implementation </p> <ul> <li> <p>Start with one repetitive task</p> </li> <li> <p>Use no-code platforms connected to AI services</p> </li> <li> <p>Build workflows that run independently</p> </li> </ul> </li> </ol> Resources Mentioned <p>AI Tools:</p> <ul> <li> <p>ChatGPT (OpenAI)</p> </li> <li> <p>Claude (Anthropic)</p> </li> <li> <p>Microsoft Copilot</p> </li> <li> <p>Google Gemini</p> </li> </ul> <p>Automation Platforms:</p> <ul> <li> <p>Zapier</p> </li> <li> <p>Make.com</p> </li> <li> <p>n8n</p> </li> <li> <p>Microsoft Power Automate</p> </li> </ul> <p>Learning Frameworks:</p> <ul> <li> <p>OECD AI Literacy Competencies</p> </li> <li> <p>Partnership for 21st Century Learning</p> </li> <li> <p>Pyramid Principle (referenced in style)</p> </li> </ul> <p>Research Sources:</p> <ul> <li> <p>World Economic Forum skills projection</p> </li> <li> <p>BBC AI accuracy study</p> </li> <li> <p>Stanford University collaboration research</p> </li> <li> <p>Microsoft Copilot productivity data</p> </li> </ul> Action Steps to Take <p>Immediate (This Week):</p> <ol> <li> <p>Choose one of the 9 AI skills that resonates with your situation</p> </li> <li> <p>Spend 30 minutes researching that specific skill</p> </li> <li> <p>Sign up for one AI tool (ChatGPT, Claude, or Copilot)</p> </li> <li> <p>Practice the three-question evaluation framework</p> </li> </ol> <p>Short-term (Next Month):</p> <ol> <li> <p>Develop your first master prompt for a recurring task</p> </li> <li> <p>Identify one repetitive workflow to automate</p> </li> <li> <p>Join AI communities and networks</p> </li> <li> <p>Create a learning schedule for skill development</p> </li> </ol> <p>Long-term (Next Quarter):</p> <ol> <li> <p>Master your chosen foundational skill completely</p> </li> <li> <p>Begin developing a second complementary skill</p> </li> <li> <p>Apply skills to create income-generating opportunities</p> </li> <li> <p>Document your progress and results</p> </li> </ol> <p>Subscribe to the AI Escape Plan newsletter for parents ready to break free from the 9-to-5 grind. Get praical, AI-powered strategies to start, grow, and streamline side hustles while protecting family time. <a href="http://darkhorseinsider.com">DarkHorseInsider.com</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 24 Mar 2026 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann | Make Money Online &amp; AI Entrepreneur)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Why 90% of organizations use AI but only 9% have mastered it — and how that gap is your golden ticket to freedom</p> <p><a href="https://DarkHorseEntrepreneur.com">https://DarkHorseEntrepreneur.com</a></p> Episode Summary <p>Discover the 9 essential AI skills every digital entrepreneur and busy parent should master to create profitable side hustles and replace their paychecks. In this episode, we explore how AI-driven online entrepreneurship offers incredible marketing strategies and income opportunities. Learn why AI-skilled professionals earn significantly more and how this trend is reshaping the work-from-home landscape for parents seeking flexible, passive income streams. We'll guide you through step-by-step methods to develop these in-demand skills starting today, helping you balance entrepreneurship with family life. Tune in to gain insights into digital marketing tips, online business strategies, and how to harness AI for sustainable financial freedom while preserving precious family time.</p> Key Timestamps & Insights <p>00:00 - Opening 01:15 - Episode Overview 05:00 - The Discovery 06:00 - Skill #1: AI Literacy 07:30 - Skill #2: Prompt Engineering 09:15 - Skill #3: AI Tool Proficiency 10:45 - Skill #4: Critical AI Evaluation 12:00 - Skill #5: AI-Powered Data Analysis 13:30 - Skill #6: AI Automation Engineering 15:30 - Skill #7: AI Ethics and Governance 17:00 - Skill #8: Human-AI Collaboration 18:15 - Skill #9: Continuous Learning and Adaptation 20:30 - The Bigger Picture 21:45 - Whiskered Wisdom</p> Strategies Shared <ol> <li> <p>AI Literacy Development Strategy </p> <ul> <li> <p>Daily 30-minute experimentation with AI tools</p> </li> <li> <p>Challenge AI responses and ask for reasoning</p> </li> <li> <p>Build intuition through hands-on practice</p> </li> </ul> </li> <li> <p>Prompt Engineering Mastery </p> <ul> <li> <p>Four-part formula: Role, Context, Command, Format</p> </li> <li> <p>Develop master prompts for recurring tasks</p> </li> <li> <p>Focus on one task type before expanding</p> </li> </ul> </li> <li> <p>Tool Proficiency Approach </p> <ul> <li> <p>Pick one AI tool and master it completely</p> </li> <li> <p>Depth over breadth strategy</p> </li> <li> <p>Integrate tools into existing workflows</p> </li> </ul> </li> <li> <p>Critical Evaluation Framework </p> <ul> <li> <p>Three-question system for every AI output</p> </li> <li> <p>Cross-reference important information</p> </li> <li> <p>Understand AI limitations and biases</p> </li> </ul> </li> <li> <p>Automation Implementation </p> <ul> <li> <p>Start with one repetitive task</p> </li> <li> <p>Use no-code platforms connected to AI services</p> </li> <li> <p>Build workflows that run independently</p> </li> </ul> </li> </ol> Resources Mentioned <p>AI Tools:</p> <ul> <li> <p>ChatGPT (OpenAI)</p> </li> <li> <p>Claude (Anthropic)</p> </li> <li> <p>Microsoft Copilot</p> </li> <li> <p>Google Gemini</p> </li> </ul> <p>Automation Platforms:</p> <ul> <li> <p>Zapier</p> </li> <li> <p>Make.com</p> </li> <li> <p>n8n</p> </li> <li> <p>Microsoft Power Automate</p> </li> </ul> <p>Learning Frameworks:</p> <ul> <li> <p>OECD AI Literacy Competencies</p> </li> <li> <p>Partnership for 21st Century Learning</p> </li> <li> <p>Pyramid Principle (referenced in style)</p> </li> </ul> <p>Research Sources:</p> <ul> <li> <p>World Economic Forum skills projection</p> </li> <li> <p>BBC AI accuracy study</p> </li> <li> <p>Stanford University collaboration research</p> </li> <li> <p>Microsoft Copilot productivity data</p> </li> </ul> Action Steps to Take <p>Immediate (This Week):</p> <ol> <li> <p>Choose one of the 9 AI skills that resonates with your situation</p> </li> <li> <p>Spend 30 minutes researching that specific skill</p> </li> <li> <p>Sign up for one AI tool (ChatGPT, Claude, or Copilot)</p> </li> <li> <p>Practice the three-question evaluation framework</p> </li> </ol> <p>Short-term (Next Month):</p> <ol> <li> <p>Develop your first master prompt for a recurring task</p> </li> <li> <p>Identify one repetitive workflow to automate</p> </li> <li> <p>Join AI communities and networks</p> </li> <li> <p>Create a learning schedule for skill development</p> </li> </ol> <p>Long-term (Next Quarter):</p> <ol> <li> <p>Master your chosen foundational skill completely</p> </li> <li> <p>Begin developing a second complementary skill</p> </li> <li> <p>Apply skills to create income-generating opportunities</p> </li> <li> <p>Document your progress and results</p> </li> </ol> <p>Subscribe to the AI Escape Plan newsletter for parents ready to break free from the 9-to-5 grind. Get praical, AI-powered strategies to start, grow, and streamline side hustles while protecting family time. <a href="http://darkhorseinsider.com">DarkHorseInsider.com</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 540 9 AI Skills to Replace Your Paycheck &amp; Keep Family Time | AI Side Hustles for Parents</itunes:title>
      <itunes:author>Tracy Brinkmann | Make Money Online &amp; AI Entrepreneur</itunes:author>
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      <itunes:duration>00:23:37</itunes:duration>
      <itunes:summary>Why 90% of organizations use AI but only 9% have mastered it — and how that gap is your golden ticket to freedom https://DarkHorseEntrepreneur.com Episode Summary Discover the 9 essential AI skills every digital entrepreneur and busy parent should master to create profitable side hustles and replace their paychecks. In this episode, we explore how AI-driven online entrepreneurship offers incredible marketing strategies and income opportunities. Learn why AI-skilled professionals earn significantly more and how this trend is reshaping the work-from-home landscape for parents seeking flexible, passive income streams. We&apos;ll guide you through step-by-step methods to develop these in-demand skills starting today, helping you balance entrepreneurship with family life. Tune in to gain insights into digital marketing tips, online business strategies, and how to harness AI for sustainable financial freedom while preserving precious family time.  Key Timestamps &amp; Insights 00:00 - Opening 01:15 - Episode Overview 05:00 - The Discovery 06:00 - Skill #1: AI Literacy 07:30 - Skill #2: Prompt Engineering 09:15 - Skill #3: AI Tool Proficiency 10:45 - Skill #4: Critical AI Evaluation 12:00 - Skill #5: AI-Powered Data Analysis 13:30 - Skill #6: AI Automation Engineering 15:30 - Skill #7: AI Ethics and Governance 17:00 - Skill #8: Human-AI Collaboration 18:15 - Skill #9: Continuous Learning and Adaptation 20:30 - The Bigger Picture 21:45 - Whiskered Wisdom  Strategies Shared   AI Literacy Development Strategy    Daily 30-minute experimentation with AI tools   Challenge AI responses and ask for reasoning   Build intuition through hands-on practice     Prompt Engineering Mastery    Four-part formula: Role, Context, Command, Format   Develop master prompts for recurring tasks   Focus on one task type before expanding     Tool Proficiency Approach    Pick one AI tool and master it completely   Depth over breadth strategy   Integrate tools into existing workflows     Critical Evaluation Framework    Three-question system for every AI output   Cross-reference important information   Understand AI limitations and biases     Automation Implementation    Start with one repetitive task   Use no-code platforms connected to AI services   Build workflows that run independently      Resources Mentioned AI Tools:   ChatGPT (OpenAI)   Claude (Anthropic)   Microsoft Copilot   Google Gemini   Automation Platforms:   Zapier   Make.com   n8n   Microsoft Power Automate   Learning Frameworks:   OECD AI Literacy Competencies   Partnership for 21st Century Learning   Pyramid Principle (referenced in style)   Research Sources:   World Economic Forum skills projection   BBC AI accuracy study   Stanford University collaboration research   Microsoft Copilot productivity data    Action Steps to Take Immediate (This Week):   Choose one of the 9 AI skills that resonates with your situation   Spend 30 minutes researching that specific skill   Sign up for one AI tool (ChatGPT, Claude, or Copilot)   Practice the three-question evaluation framework   Short-term (Next Month):   Develop your first master prompt for a recurring task   Identify one repetitive workflow to automate   Join AI communities and networks   Create a learning schedule for skill development   Long-term (Next Quarter):   Master your chosen foundational skill completely   Begin developing a second complementary skill   Apply skills to create income-generating opportunities   Document your progress and results    Subscribe to the AI Escape Plan newsletter for parents ready to break free from the 9-to-5 grind. Get praical, AI-powered strategies to start, grow, and streamline side hustles while protecting family time.   DarkHorseInsider.com</itunes:summary>
      <itunes:subtitle>Why 90% of organizations use AI but only 9% have mastered it — and how that gap is your golden ticket to freedom https://DarkHorseEntrepreneur.com Episode Summary Discover the 9 essential AI skills every digital entrepreneur and busy parent should master to create profitable side hustles and replace their paychecks. In this episode, we explore how AI-driven online entrepreneurship offers incredible marketing strategies and income opportunities. Learn why AI-skilled professionals earn significantly more and how this trend is reshaping the work-from-home landscape for parents seeking flexible, passive income streams. We&apos;ll guide you through step-by-step methods to develop these in-demand skills starting today, helping you balance entrepreneurship with family life. Tune in to gain insights into digital marketing tips, online business strategies, and how to harness AI for sustainable financial freedom while preserving precious family time.  Key Timestamps &amp; Insights 00:00 - Opening 01:15 - Episode Overview 05:00 - The Discovery 06:00 - Skill #1: AI Literacy 07:30 - Skill #2: Prompt Engineering 09:15 - Skill #3: AI Tool Proficiency 10:45 - Skill #4: Critical AI Evaluation 12:00 - Skill #5: AI-Powered Data Analysis 13:30 - Skill #6: AI Automation Engineering 15:30 - Skill #7: AI Ethics and Governance 17:00 - Skill #8: Human-AI Collaboration 18:15 - Skill #9: Continuous Learning and Adaptation 20:30 - The Bigger Picture 21:45 - Whiskered Wisdom  Strategies Shared   AI Literacy Development Strategy    Daily 30-minute experimentation with AI tools   Challenge AI responses and ask for reasoning   Build intuition through hands-on practice     Prompt Engineering Mastery    Four-part formula: Role, Context, Command, Format   Develop master prompts for recurring tasks   Focus on one task type before expanding     Tool Proficiency Approach    Pick one AI tool and master it completely   Depth over breadth strategy   Integrate tools into existing workflows     Critical Evaluation Framework    Three-question system for every AI output   Cross-reference important information   Understand AI limitations and biases     Automation Implementation    Start with one repetitive task   Use no-code platforms connected to AI services   Build workflows that run independently      Resources Mentioned AI Tools:   ChatGPT (OpenAI)   Claude (Anthropic)   Microsoft Copilot   Google Gemini   Automation Platforms:   Zapier   Make.com   n8n   Microsoft Power Automate   Learning Frameworks:   OECD AI Literacy Competencies   Partnership for 21st Century Learning   Pyramid Principle (referenced in style)   Research Sources:   World Economic Forum skills projection   BBC AI accuracy study   Stanford University collaboration research   Microsoft Copilot productivity data    Action Steps to Take Immediate (This Week):   Choose one of the 9 AI skills that resonates with your situation   Spend 30 minutes researching that specific skill   Sign up for one AI tool (ChatGPT, Claude, or Copilot)   Practice the three-question evaluation framework   Short-term (Next Month):   Develop your first master prompt for a recurring task   Identify one repetitive workflow to automate   Join AI communities and networks   Create a learning schedule for skill development   Long-term (Next Quarter):   Master your chosen foundational skill completely   Begin developing a second complementary skill   Apply skills to create income-generating opportunities   Document your progress and results    Subscribe to the AI Escape Plan newsletter for parents ready to break free from the 9-to-5 grind. Get praical, AI-powered strategies to start, grow, and streamline side hustles while protecting family time.   DarkHorseInsider.com</itunes:subtitle>
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      <title>EP 539 The 18-Minute AI Crash Course Every Parent Entrepreneur Needs: Master AI for Online Entrepreneurship</title>
      <description><![CDATA[<p>Stop scrolling at bedtime and start building your family's AI-powered escape plan tonight</p> Summary <p>Unlock the power of AI with this 18-minute crash course tailored specifically for busy parent entrepreneurs navigating online entrepreneurship and digital marketing. In this episode, Ace Allan reveals practical AI mastery techniques designed to dramatically improve your email marketing and digital product creation, leading to higher conversion rates and increased passive income. Busy parents and digital entrepreneurs will learn how to harness AI effectively with a proven 4-part prompting formula, transforming AI from a frustrating tool into your most profitable team member.</p> <p> </p> <p>Discover how to pick the right AI tools, craft master prompts, and apply pull versus push techniques to streamline your online business. Ace illustrates these tactics through real-world success stories, including a Denver mom's leap from a 2% to 23% email conversion in just seconds. This episode is packed with actionable marketing strategies, email marketing tips, and digital marketing insights tailored for parent entrepreneurs looking to build digital products and side hustles that fit their lifestyle.</p> <p> </p> <p>Join us and start building your AI-powered escape plan today. Whether you're a podcast entrepreneur, digital course creator, or looking to make money online with smart marketing strategies, this episode offers clear, practical guidance. Subscribe to the AI Escape Plan Newsletter for ongoing digital marketing tips and entrepreneurial advice to help you grow your online opportunities while protecting precious family time.</p> <p> </p> <p> </p> Key Timestamps <p>00:00 - Opening - The 10:47 PM reality 00:50 - Episode Overview - The AI crash course roadmap 01:20 - The Brutal Truth - Why you're NOT actually behind on AI 02:05 - Denver mom goes from 2% to 23% email conversion in 12 seconds 03:30 - The Parent Entrepreneur's AI Mastery Framework Introduction 04:50 - Step 1: Pick Your AI Tool and Stick With It - Why tool hopping kills progress 06:20 - Step 2: The 4-Part Prompting Formula (Role, Context, Command, Format) 09:00 - Step 3: Mastering Pull vs Push Technique - Let AI do the heavy lifting 10:50 - Step 4: Create Your Master Prompt - The secret weapon of AI masters 14:30 - The Bigger Picture - Why this matters beyond tactics (Industrial Revolution comparison) 16:35 - Whiskered Wisdom - Your immediate 18-minute action plan</p> <p> </p> <p> </p> Key Insights & Strategies Shared The AI Reality Check <ul> <li> <p>90% of people using AI are doing it wrong and getting mediocre results</p> </li> </ul> Tracy's Transformation Case Study <ul> <li> <p>Denver mom, 2 kids under 8, project manager at mid-size tech company</p> </li> </ul> The Parent Entrepreneur's AI Mastery Framework <p>Step 1: Pick Your AI Tool and Stick With It</p> <ul> <li> <p>Stop tool hopping between ChatGPT, Claude, and Gemini</p> </li> <li> <p>Masters go deep before they go wide</p> </li> <li> <p>Recommended: Start with ChatGPT (most integrations, biggest community, most forgiving)</p> </li> </ul> <p>Step 2: The 4-Part Prompting Formula Every prompt needs four elements:</p> <ol> <li> <p>ROLE - Tell AI what to be </p> </li> <li> <p>CONTEXT - Give background information </p> </li> <li> <p>COMMAND - Be specific about what you want </p> </li> <li> <p>FORMAT - Tell it what you want the output to be </p> </li> </ol> <p>Before vs After Example:</p> <ul> <li> <p>Before: "Write me a marketing email" (4 words)</p> </li> <li> <p>After: "Act like a world-class email marketing expert specializing in busy parent audiences. Here's my previous email that converted well [attach context]. Write me a 150-word email that creates urgency around my time management course for working moms, focusing on the fear of missing their kids' milestones due to work overwhelm, and format it as a ready-to-send email including subject line."</p> </li> </ul> <p>Step 3: Mastering Pull vs Push Technique</p> <ul> <li> <p>Push Prompting: You do 80% of work, AI finishes last 20%</p> </li> <li> <p>Pull Prompting: Give AI an outcome, have it figure out how to get there</p> </li> <li> <p>Instead of: "Here's my outline, write my blog post"</p> </li> <li> <p>Try: "I need a blog post that converts cold traffic to email subscribers for my parent productivity newsletter. Ask me all the questions you need to create this for me, then give it back in ready-to-publish format."</p> </li> </ul> <p>Step 4: Create Your Master Prompt</p> <ul> <li> <p>The secret weapon separating AI amateurs from masters</p> </li> <li> <p>Give AI your personal manual</p> </li> <li> <p>Say: "I want to create a master prompt for my role as a parent entrepreneur building digital products and online courses. Ask me all the questions you need to create it for me."</p> </li> <li> <p>AI will ask about: business, audience, goals, constraints, voice, offers</p> </li> <li> <p>Answer using voice-to-text, save result as PDF/Google Doc</p> </li> </ul> <p> </p> Resources Mentioned AI Tools <ul> <li> <p>ChatGPT Plus ($20/month) - Recommended starting point</p> </li> <li> <p>Claude - Alternative AI tool</p> </li> <li> <p>Gemini - Google's AI platform</p> </li> </ul> Automation Platforms <ul> <li> <p>Zapier - Workflow automation</p> </li> <li> <p>Make.com - No-code automation platform</p> </li> <li> <p>HighLevel ($97/month) - All-in-one marketing platform</p> </li> </ul> Productivity Tools <ul> <li> <p>Voice-to-text functionality (phone/laptop/computer)</p> </li> <li> <p>Google Docs for saving master prompts</p> </li> <li> <p>PDF creation for master prompt storage</p> </li> </ul> Newsletter Announcement <ul> <li> <p>AI Escape Plan Newsletter - Moving to 2 newsletters per week</p> </li> <li> <p><a href="http://darkhorseinsider.com">DarkHorseInsider.com</a></p> </li> <li> <p>Structured journey from beginning to end over the course of a year</p> </li> <li> <p>Designed for busy parents with limited time</p> </li> <li> <p>Focus: Start, grow, and streamline side hustles while protecting family time</p> </li> </ul> <p> </p> Action Steps to Take Immediate Action (Right After This Episode) <ol> <li> <p>Open ChatGPT (or chosen AI tool)</p> </li> <li> <p>Create your first master prompt using this exact phrase: "Help me create a master prompt for my role as a parent entrepreneur. Ask me the questions you need."</p> </li> <li> <p>Hit enter and answer the questions (use voice mode if available)</p> </li> <li> <p>Save the result as PDF or Google Doc</p> </li> <li> <p>Use it tomorrow - don't try to do everything in one session</p> </li> </ol> <p> </p> <p>Subscribe to the AI Escape Plan Newsletter - Now featuring 2 newsletters per week taking you on a complete journey from "I don't know what to do" to "Look at all the things I've done."</p> <p>Specifically designed for busy parents ready to break free from the 9-to-5 grind. Each issue delivers practical, AI-powered strategies to start, grow, and streamline side hustles - all designed to protect your family time while boosting your income.</p> <p>Visit: <a href="https://darkhorseinsider.com/">DarkHorseInsider.com</a></p> <p>Your roadmap to more money, more freedom, and more of what truly matters.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Sun, 15 Mar 2026 18:42:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann | Make Money Online &amp; AI Entrepreneur)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Stop scrolling at bedtime and start building your family's AI-powered escape plan tonight</p> Summary <p>Unlock the power of AI with this 18-minute crash course tailored specifically for busy parent entrepreneurs navigating online entrepreneurship and digital marketing. In this episode, Ace Allan reveals practical AI mastery techniques designed to dramatically improve your email marketing and digital product creation, leading to higher conversion rates and increased passive income. Busy parents and digital entrepreneurs will learn how to harness AI effectively with a proven 4-part prompting formula, transforming AI from a frustrating tool into your most profitable team member.</p> <p> </p> <p>Discover how to pick the right AI tools, craft master prompts, and apply pull versus push techniques to streamline your online business. Ace illustrates these tactics through real-world success stories, including a Denver mom's leap from a 2% to 23% email conversion in just seconds. This episode is packed with actionable marketing strategies, email marketing tips, and digital marketing insights tailored for parent entrepreneurs looking to build digital products and side hustles that fit their lifestyle.</p> <p> </p> <p>Join us and start building your AI-powered escape plan today. Whether you're a podcast entrepreneur, digital course creator, or looking to make money online with smart marketing strategies, this episode offers clear, practical guidance. Subscribe to the AI Escape Plan Newsletter for ongoing digital marketing tips and entrepreneurial advice to help you grow your online opportunities while protecting precious family time.</p> <p> </p> <p> </p> Key Timestamps <p>00:00 - Opening - The 10:47 PM reality 00:50 - Episode Overview - The AI crash course roadmap 01:20 - The Brutal Truth - Why you're NOT actually behind on AI 02:05 - Denver mom goes from 2% to 23% email conversion in 12 seconds 03:30 - The Parent Entrepreneur's AI Mastery Framework Introduction 04:50 - Step 1: Pick Your AI Tool and Stick With It - Why tool hopping kills progress 06:20 - Step 2: The 4-Part Prompting Formula (Role, Context, Command, Format) 09:00 - Step 3: Mastering Pull vs Push Technique - Let AI do the heavy lifting 10:50 - Step 4: Create Your Master Prompt - The secret weapon of AI masters 14:30 - The Bigger Picture - Why this matters beyond tactics (Industrial Revolution comparison) 16:35 - Whiskered Wisdom - Your immediate 18-minute action plan</p> <p> </p> <p> </p> Key Insights & Strategies Shared The AI Reality Check <ul> <li> <p>90% of people using AI are doing it wrong and getting mediocre results</p> </li> </ul> Tracy's Transformation Case Study <ul> <li> <p>Denver mom, 2 kids under 8, project manager at mid-size tech company</p> </li> </ul> The Parent Entrepreneur's AI Mastery Framework <p>Step 1: Pick Your AI Tool and Stick With It</p> <ul> <li> <p>Stop tool hopping between ChatGPT, Claude, and Gemini</p> </li> <li> <p>Masters go deep before they go wide</p> </li> <li> <p>Recommended: Start with ChatGPT (most integrations, biggest community, most forgiving)</p> </li> </ul> <p>Step 2: The 4-Part Prompting Formula Every prompt needs four elements:</p> <ol> <li> <p>ROLE - Tell AI what to be </p> </li> <li> <p>CONTEXT - Give background information </p> </li> <li> <p>COMMAND - Be specific about what you want </p> </li> <li> <p>FORMAT - Tell it what you want the output to be </p> </li> </ol> <p>Before vs After Example:</p> <ul> <li> <p>Before: "Write me a marketing email" (4 words)</p> </li> <li> <p>After: "Act like a world-class email marketing expert specializing in busy parent audiences. Here's my previous email that converted well [attach context]. Write me a 150-word email that creates urgency around my time management course for working moms, focusing on the fear of missing their kids' milestones due to work overwhelm, and format it as a ready-to-send email including subject line."</p> </li> </ul> <p>Step 3: Mastering Pull vs Push Technique</p> <ul> <li> <p>Push Prompting: You do 80% of work, AI finishes last 20%</p> </li> <li> <p>Pull Prompting: Give AI an outcome, have it figure out how to get there</p> </li> <li> <p>Instead of: "Here's my outline, write my blog post"</p> </li> <li> <p>Try: "I need a blog post that converts cold traffic to email subscribers for my parent productivity newsletter. Ask me all the questions you need to create this for me, then give it back in ready-to-publish format."</p> </li> </ul> <p>Step 4: Create Your Master Prompt</p> <ul> <li> <p>The secret weapon separating AI amateurs from masters</p> </li> <li> <p>Give AI your personal manual</p> </li> <li> <p>Say: "I want to create a master prompt for my role as a parent entrepreneur building digital products and online courses. Ask me all the questions you need to create it for me."</p> </li> <li> <p>AI will ask about: business, audience, goals, constraints, voice, offers</p> </li> <li> <p>Answer using voice-to-text, save result as PDF/Google Doc</p> </li> </ul> <p> </p> Resources Mentioned AI Tools <ul> <li> <p>ChatGPT Plus ($20/month) - Recommended starting point</p> </li> <li> <p>Claude - Alternative AI tool</p> </li> <li> <p>Gemini - Google's AI platform</p> </li> </ul> Automation Platforms <ul> <li> <p>Zapier - Workflow automation</p> </li> <li> <p>Make.com - No-code automation platform</p> </li> <li> <p>HighLevel ($97/month) - All-in-one marketing platform</p> </li> </ul> Productivity Tools <ul> <li> <p>Voice-to-text functionality (phone/laptop/computer)</p> </li> <li> <p>Google Docs for saving master prompts</p> </li> <li> <p>PDF creation for master prompt storage</p> </li> </ul> Newsletter Announcement <ul> <li> <p>AI Escape Plan Newsletter - Moving to 2 newsletters per week</p> </li> <li> <p><a href="http://darkhorseinsider.com">DarkHorseInsider.com</a></p> </li> <li> <p>Structured journey from beginning to end over the course of a year</p> </li> <li> <p>Designed for busy parents with limited time</p> </li> <li> <p>Focus: Start, grow, and streamline side hustles while protecting family time</p> </li> </ul> <p> </p> Action Steps to Take Immediate Action (Right After This Episode) <ol> <li> <p>Open ChatGPT (or chosen AI tool)</p> </li> <li> <p>Create your first master prompt using this exact phrase: "Help me create a master prompt for my role as a parent entrepreneur. Ask me the questions you need."</p> </li> <li> <p>Hit enter and answer the questions (use voice mode if available)</p> </li> <li> <p>Save the result as PDF or Google Doc</p> </li> <li> <p>Use it tomorrow - don't try to do everything in one session</p> </li> </ol> <p> </p> <p>Subscribe to the AI Escape Plan Newsletter - Now featuring 2 newsletters per week taking you on a complete journey from "I don't know what to do" to "Look at all the things I've done."</p> <p>Specifically designed for busy parents ready to break free from the 9-to-5 grind. Each issue delivers practical, AI-powered strategies to start, grow, and streamline side hustles - all designed to protect your family time while boosting your income.</p> <p>Visit: <a href="https://darkhorseinsider.com/">DarkHorseInsider.com</a></p> <p>Your roadmap to more money, more freedom, and more of what truly matters.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 539 The 18-Minute AI Crash Course Every Parent Entrepreneur Needs: Master AI for Online Entrepreneurship</itunes:title>
      <itunes:author>Tracy Brinkmann | Make Money Online &amp; AI Entrepreneur</itunes:author>
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      <itunes:duration>00:21:18</itunes:duration>
      <itunes:summary>Stop scrolling at bedtime and start building your family&apos;s AI-powered escape plan tonight Summary Unlock the power of AI with this 18-minute crash course tailored specifically for busy parent entrepreneurs navigating online entrepreneurship and digital marketing. In this episode, Ace Allan reveals practical AI mastery techniques designed to dramatically improve your email marketing and digital product creation, leading to higher conversion rates and increased passive income. Busy parents and digital entrepreneurs will learn how to harness AI effectively with a proven 4-part prompting formula, transforming AI from a frustrating tool into your most profitable team member.   Discover how to pick the right AI tools, craft master prompts, and apply pull versus push techniques to streamline your online business. Ace illustrates these tactics through real-world success stories, including a Denver mom&apos;s leap from a 2% to 23% email conversion in just seconds. This episode is packed with actionable marketing strategies, email marketing tips, and digital marketing insights tailored for parent entrepreneurs looking to build digital products and side hustles that fit their lifestyle.   Join us and start building your AI-powered escape plan today. Whether you&apos;re a podcast entrepreneur, digital course creator, or looking to make money online with smart marketing strategies, this episode offers clear, practical guidance. Subscribe to the AI Escape Plan Newsletter for ongoing digital marketing tips and entrepreneurial advice to help you grow your online opportunities while protecting precious family time.     Key Timestamps 00:00 - Opening - The 10:47 PM reality 00:50 - Episode Overview - The AI crash course roadmap 01:20 - The Brutal Truth - Why you&apos;re NOT actually behind on AI 02:05 - Denver mom goes from 2% to 23% email conversion in 12 seconds 03:30 - The Parent Entrepreneur&apos;s AI Mastery Framework Introduction 04:50 - Step 1: Pick Your AI Tool and Stick With It - Why tool hopping kills progress 06:20 - Step 2: The 4-Part Prompting Formula (Role, Context, Command, Format) 09:00 - Step 3: Mastering Pull vs Push Technique - Let AI do the heavy lifting 10:50 - Step 4: Create Your Master Prompt - The secret weapon of AI masters 14:30 - The Bigger Picture - Why this matters beyond tactics (Industrial Revolution comparison) 16:35 - Whiskered Wisdom - Your immediate 18-minute action plan     Key Insights &amp; Strategies Shared The AI Reality Check   90% of people using AI are doing it wrong and getting mediocre results   Tracy&apos;s Transformation Case Study   Denver mom, 2 kids under 8, project manager at mid-size tech company   The Parent Entrepreneur&apos;s AI Mastery Framework Step 1: Pick Your AI Tool and Stick With It   Stop tool hopping between ChatGPT, Claude, and Gemini   Masters go deep before they go wide   Recommended: Start with ChatGPT (most integrations, biggest community, most forgiving)   Step 2: The 4-Part Prompting Formula Every prompt needs four elements:   ROLE - Tell AI what to be    CONTEXT - Give background information    COMMAND - Be specific about what you want    FORMAT - Tell it what you want the output to be    Before vs After Example:   Before: &quot;Write me a marketing email&quot; (4 words)   After: &quot;Act like a world-class email marketing expert specializing in busy parent audiences. Here&apos;s my previous email that converted well [attach context]. Write me a 150-word email that creates urgency around my time management course for working moms, focusing on the fear of missing their kids&apos; milestones due to work overwhelm, and format it as a ready-to-send email including subject line.&quot;   Step 3: Mastering Pull vs Push Technique   Push Prompting: You do 80% of work, AI finishes last 20%   Pull Prompting: Give AI an outcome, have it figure out how to get there   Instead of: &quot;Here&apos;s my outline, write my blog post&quot;   Try: &quot;I need a blog post that converts cold traffic to email subscribers for my parent productivity newsletter. Ask me all the questions you need to create this for me, then give it back in ready-to-publish format.&quot;   Step 4: Create Your Master Prompt   The secret weapon separating AI amateurs from masters   Give AI your personal manual   Say: &quot;I want to create a master prompt for my role as a parent entrepreneur building digital products and online courses. Ask me all the questions you need to create it for me.&quot;   AI will ask about: business, audience, goals, constraints, voice, offers   Answer using voice-to-text, save result as PDF/Google Doc     Resources Mentioned AI Tools   ChatGPT Plus ($20/month) - Recommended starting point   Claude - Alternative AI tool   Gemini - Google&apos;s AI platform   Automation Platforms   Zapier - Workflow automation   Make.com - No-code automation platform   HighLevel ($97/month) - All-in-one marketing platform   Productivity Tools   Voice-to-text functionality (phone/laptop/computer)   Google Docs for saving master prompts   PDF creation for master prompt storage   Newsletter Announcement   AI Escape Plan Newsletter - Moving to 2 newsletters per week   DarkHorseInsider.com   Structured journey from beginning to end over the course of a year   Designed for busy parents with limited time   Focus: Start, grow, and streamline side hustles while protecting family time     Action Steps to Take Immediate Action (Right After This Episode)   Open ChatGPT (or chosen AI tool)   Create your first master prompt using this exact phrase: &quot;Help me create a master prompt for my role as a parent entrepreneur. Ask me the questions you need.&quot;   Hit enter and answer the questions (use voice mode if available)   Save the result as PDF or Google Doc   Use it tomorrow - don&apos;t try to do everything in one session     Subscribe to the AI Escape Plan Newsletter - Now featuring 2 newsletters per week taking you on a complete journey from &quot;I don&apos;t know what to do&quot; to &quot;Look at all the things I&apos;ve done.&quot; Specifically designed for busy parents ready to break free from the 9-to-5 grind. Each issue delivers practical, AI-powered strategies to start, grow, and streamline side hustles - all designed to protect your family time while boosting your income. Visit: DarkHorseInsider.com Your roadmap to more money, more freedom, and more of what truly matters.</itunes:summary>
      <itunes:subtitle>Stop scrolling at bedtime and start building your family&apos;s AI-powered escape plan tonight Summary Unlock the power of AI with this 18-minute crash course tailored specifically for busy parent entrepreneurs navigating online entrepreneurship and digital marketing. In this episode, Ace Allan reveals practical AI mastery techniques designed to dramatically improve your email marketing and digital product creation, leading to higher conversion rates and increased passive income. Busy parents and digital entrepreneurs will learn how to harness AI effectively with a proven 4-part prompting formula, transforming AI from a frustrating tool into your most profitable team member.   Discover how to pick the right AI tools, craft master prompts, and apply pull versus push techniques to streamline your online business. Ace illustrates these tactics through real-world success stories, including a Denver mom&apos;s leap from a 2% to 23% email conversion in just seconds. This episode is packed with actionable marketing strategies, email marketing tips, and digital marketing insights tailored for parent entrepreneurs looking to build digital products and side hustles that fit their lifestyle.   Join us and start building your AI-powered escape plan today. Whether you&apos;re a podcast entrepreneur, digital course creator, or looking to make money online with smart marketing strategies, this episode offers clear, practical guidance. Subscribe to the AI Escape Plan Newsletter for ongoing digital marketing tips and entrepreneurial advice to help you grow your online opportunities while protecting precious family time.     Key Timestamps 00:00 - Opening - The 10:47 PM reality 00:50 - Episode Overview - The AI crash course roadmap 01:20 - The Brutal Truth - Why you&apos;re NOT actually behind on AI 02:05 - Denver mom goes from 2% to 23% email conversion in 12 seconds 03:30 - The Parent Entrepreneur&apos;s AI Mastery Framework Introduction 04:50 - Step 1: Pick Your AI Tool and Stick With It - Why tool hopping kills progress 06:20 - Step 2: The 4-Part Prompting Formula (Role, Context, Command, Format) 09:00 - Step 3: Mastering Pull vs Push Technique - Let AI do the heavy lifting 10:50 - Step 4: Create Your Master Prompt - The secret weapon of AI masters 14:30 - The Bigger Picture - Why this matters beyond tactics (Industrial Revolution comparison) 16:35 - Whiskered Wisdom - Your immediate 18-minute action plan     Key Insights &amp; Strategies Shared The AI Reality Check   90% of people using AI are doing it wrong and getting mediocre results   Tracy&apos;s Transformation Case Study   Denver mom, 2 kids under 8, project manager at mid-size tech company   The Parent Entrepreneur&apos;s AI Mastery Framework Step 1: Pick Your AI Tool and Stick With It   Stop tool hopping between ChatGPT, Claude, and Gemini   Masters go deep before they go wide   Recommended: Start with ChatGPT (most integrations, biggest community, most forgiving)   Step 2: The 4-Part Prompting Formula Every prompt needs four elements:   ROLE - Tell AI what to be    CONTEXT - Give background information    COMMAND - Be specific about what you want    FORMAT - Tell it what you want the output to be    Before vs After Example:   Before: &quot;Write me a marketing email&quot; (4 words)   After: &quot;Act like a world-class email marketing expert specializing in busy parent audiences. Here&apos;s my previous email that converted well [attach context]. Write me a 150-word email that creates urgency around my time management course for working moms, focusing on the fear of missing their kids&apos; milestones due to work overwhelm, and format it as a ready-to-send email including subject line.&quot;   Step 3: Mastering Pull vs Push Technique   Push Prompting: You do 80% of work, AI finishes last 20%   Pull Prompting: Give AI an outcome, have it figure out how to get there   Instead of: &quot;Here&apos;s my outline, write my blog post&quot;   Try: &quot;I need a blog post that converts cold traffic to email subscribers for my parent productivity newsletter. Ask me all the questions you need to create this for me, then give it back in ready-to-publish format.&quot;   Step 4: Create Your Master Prompt   The secret weapon separating AI amateurs from masters   Give AI your personal manual   Say: &quot;I want to create a master prompt for my role as a parent entrepreneur building digital products and online courses. Ask me all the questions you need to create it for me.&quot;   AI will ask about: business, audience, goals, constraints, voice, offers   Answer using voice-to-text, save result as PDF/Google Doc     Resources Mentioned AI Tools   ChatGPT Plus ($20/month) - Recommended starting point   Claude - Alternative AI tool   Gemini - Google&apos;s AI platform   Automation Platforms   Zapier - Workflow automation   Make.com - No-code automation platform   HighLevel ($97/month) - All-in-one marketing platform   Productivity Tools   Voice-to-text functionality (phone/laptop/computer)   Google Docs for saving master prompts   PDF creation for master prompt storage   Newsletter Announcement   AI Escape Plan Newsletter - Moving to 2 newsletters per week   DarkHorseInsider.com   Structured journey from beginning to end over the course of a year   Designed for busy parents with limited time   Focus: Start, grow, and streamline side hustles while protecting family time     Action Steps to Take Immediate Action (Right After This Episode)   Open ChatGPT (or chosen AI tool)   Create your first master prompt using this exact phrase: &quot;Help me create a master prompt for my role as a parent entrepreneur. Ask me the questions you need.&quot;   Hit enter and answer the questions (use voice mode if available)   Save the result as PDF or Google Doc   Use it tomorrow - don&apos;t try to do everything in one session     Subscribe to the AI Escape Plan Newsletter - Now featuring 2 newsletters per week taking you on a complete journey from &quot;I don&apos;t know what to do&quot; to &quot;Look at all the things I&apos;ve done.&quot; Specifically designed for busy parents ready to break free from the 9-to-5 grind. Each issue delivers practical, AI-powered strategies to start, grow, and streamline side hustles - all designed to protect your family time while boosting your income. Visit: DarkHorseInsider.com Your roadmap to more money, more freedom, and more of what truly matters.</itunes:subtitle>
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      <title>EP 538 8 Side Hustles Replacing 9-to-5 Jobs in 2026: Top Online Opportunities for Digital Entrepreneurs</title>
      <description><![CDATA[<p>Why 87 Million Americans Are Ditching Traditional Employment (And How You Can Too)</p> Summary <p>Discover why millions of Americans are quitting their traditional 9-to-5 jobs and transitioning into lucrative side hustles in 2026. In this episode, Tracy Brinkmann dives into the top 8 side hustles open to digital entrepreneurs and online entrepreneurs, highlighting opportunities to make money online with six-figure income potentials. From AI automation services and experience-based consulting to digital products for beginners and specialized tutoring, learn proven marketing strategies and tips for entrepreneurs to build passive income and replace your day job. Tracy breaks down startup costs, realistic earnings, and practical email marketing tips to help you grow your email list and boost sales. Whether you're looking for side hustles for busy parents or innovative digital marketing tactics, this episode equips you with actionable advice and digital product ideas. Subscribe to the AI Escape Plan Newsletter for weekly insights and start your journey toward online entrepreneurship and financial freedom today.</p> Key Timestamps <p>00:00 Opening - The 2 AM bank account reality check 00:45 Episode Overview 01:50 The Foundation Shift 02:45 Carter Osborne Case Study 04:05 Side Hustle #1: AI Automation Services - $200/hour with zero coding experience 05:15 Side Hustle #2: Experience-Based Consulting - Package your expertise 06:00 Side Hustle #3: Digital Products - Create once sell forever 07:25 Side Hustle #4: Specialized Tutoring - Steven Menking's $1,000/hour strategy 08:20 Side Hustle #5: User-Generated Content - Kelly Rocklein's 6-figure UGC business 09:05 Side Hustle #6: Skilled Trades - AI-proof income up to $300/hour 10:35 Side Hustle #7: Content Creation & Podcasting - Anonymous income with AI tools 11:15 Side Hustle #8: Remote Healthcare Support - 70% growth opportunity 12:25 The Reality Check - Why most side hustles fail and what 2026 changes 13:30 The Bigger Picture - Death of industrial employment model 15:05 Whiskered Wisdom - Your specific action step for this week</p> Key Insights & Strategies Shared The Economic Reality <ul> <li> <p>95% of workers say income hasn't kept up with cost of living</p> </li> <li> <p>Global gig economy hit $674 billion in 2026</p> </li> <li> <p>87 million Americans will be freelancing by 2027 (nearly half the workforce)</p> </li> <li> <p>One in four adults already runs a side business</p> </li> </ul> The Carter Osborne Blueprint <ul> <li> <p>Started tutoring as side hustle in 2017</p> </li> <li> <p>Quit PR director job by 2024 to earn $220K working 10 hours/week</p> </li> <li> <p>Most income from digital products, not direct tutoring</p> </li> <li> <p>$37 Google Doc made $800 in first week</p> </li> </ul> The 8 High-Earning Opportunities <p>1. AI Automation Services</p> <ul> <li> <p>$60-200/hour rates on Upwork/Fiverr</p> </li> <li> <p>Projects range $2,000-15,000</p> </li> <li> <p>Startup cost: $117/month (ChatGPT Plus + HighLevel)</p> </li> <li> <p>Example: Austin wellness studio paid $400/month for 10-minute ChatGPT bot</p> </li> </ul> <p>2. Experience-Based Consulting</p> <ul> <li> <p>$75-150/hour for specialized knowledge</p> </li> <li> <p>Focus on specificity (customer retention specialist vs. business consultant)</p> </li> <li> <p>Mid-to-late career professionals excel with battle-tested solutions</p> </li> </ul> <p>3. Digital Products</p> <ul> <li> <p>90% profit margins after fees</p> </li> <li> <p>E-learning market racing toward $370 billion by 2026</p> </li> <li> <p>Earnings: $1,000-50,000 monthly depending on niche</p> </li> <li> <p>Sell transformation, not just information</p> </li> </ul> <p>4. Specialized Tutoring</p> <ul> <li> <p>Market hit $10.4 billion in 2024, growing 14.5% annually</p> </li> <li> <p>Steven Menking: up to $1,000/hour private tutoring</p> </li> <li> <p>Platforms: iTalki ($30-60/hour), Preply, Wyzant</p> </li> <li> <p>Focus on specialization, not competing on price</p> </li> </ul> <p>5. User-Generated Content</p> <ul> <li> <p>Kelly Rocklein: six-figure business while keeping corporate job</p> </li> <li> <p>$200-500 per video through Billo, Insense, #paid</p> </li> <li> <p>Social media management: $50/hour once ROI proven</p> </li> <li> <p>No massive following required</p> </li> </ul> <p>6. Skilled Trades</p> <ul> <li> <p>AI-proof income streams</p> </li> <li> <p>Marisa Risden: $4,500/month via TaskRabbit/Thumbtack</p> </li> <li> <p>Independent contractors: up to $300/hour specialized work</p> </li> <li> <p>Recession-resistant demand</p> </li> </ul> <p>7. Content Creation & Podcasting</p> <ul> <li> <p>Ginni Saraswati-Cook: $50K monthly, doubled yearly</p> </li> <li> <p>2026 twist: Anonymous channels using AI tools</p> </li> <li> <p>ElevenLabs (voice), Runway (editing), ChatGPT (scripts)</p> </li> <li> <p>Top podcasters: $30K-100K through multiple streams</p> </li> </ul> <p>8. Remote Healthcare Support</p> <ul> <li> <p>70% year-over-year growth</p> </li> <li> <p>Medical coders: nearly $40/hour average</p> </li> <li> <p>Lower barrier to entry than expected</p> </li> <li> <p>Certification requires organization skills, not medical degree</p> </li> </ul> Resources Mentioned AI Automation Platforms <ul> <li> <p>ChatGPT Plus ($20/month)</p> </li> <li> <p>HighLevel ($97/month)</p> </li> <li> <p>Zapier (workflow automation)</p> </li> <li> <p>Make.com (no-code automation)</p> </li> <li> <p>Upwork & Fiverr (freelance marketplaces)</p> </li> </ul> Digital Product Platforms <ul> <li> <p>Teachable (course creation)</p> </li> <li> <p>Thinkific (online courses)</p> </li> <li> <p>Etsy (template marketplace)</p> </li> <li> <p>Shopify (e-commerce store)</p> </li> <li> <p>Gumroad (digital downloads)</p> </li> </ul> Tutoring Platforms <ul> <li> <p>iTalki (language learning)</p> </li> <li> <p>Preply (conversational practice)</p> </li> <li> <p>Wyzant (academic subjects)</p> </li> </ul> UGC & Social Media <ul> <li> <p>Billo (UGC platform)</p> </li> <li> <p>Insense (brand collaborations)</p> </li> <li> <p>#paid (influencer marketing)</p> </li> </ul> Skilled Trades <ul> <li> <p>TaskRabbit (home services)</p> </li> <li> <p>Thumbtack (local services)</p> </li> </ul> Content Creation Tools <ul> <li> <p>ElevenLabs (AI voice generation)</p> </li> <li> <p>Runway (video editing)</p> </li> <li> <p>ChatGPT (script writing)</p> </li> </ul> Action Steps to Take This Week's Specific Action <p>Pick ONE of the eight side hustles and spend 30 minutes researching the first step:</p> <ul> <li> <p>AI Automation: Sign up for ChatGPT Plus</p> </li> <li> <p>Consulting: Write down 3 specific problems you've solved in your current job</p> </li> <li> <p>Digital Products: Identify one thing you know that others struggle with</p> </li> <li> <p>Tutoring: Research rates in your expertise area on iTalki or Wyzant</p> </li> <li> <p>UGC: Create sample content and research brand collaboration platforms</p> </li> <li> <p>Skilled Trades: List your practical skills and research local demand</p> </li> <li> <p>Content Creation: Experiment with AI tools for anonymous content</p> </li> <li> <p>Healthcare Support: Research certification requirements in your area</p> </li> </ul> Financial Preparation <ul> <li> <p>Research quarterly estimated tax requirements for 1099 income</p> </li> <li> <p>Consider forming an LLC if scaling toward full-time</p> </li> <li> <p>Don't let tax considerations stop you from starting</p> </li> </ul> Mindset Shifts Required <ul> <li> <p>Security comes from diversification, not dependence</p> </li> <li> <p>Focus on solving real problems, not chasing trends</p> </li> <li> <p>Start with proof of concept before major investments</p> </li> </ul> Call To Action <p>Ready to stop trading hours for dollars and start building income streams that work around your family schedule?</p> <p>Subscribe to the AI Escape Plan Newsletter - specifically designed for parents ready to break free from the 9-to-5 grind. Each issue delivers practical, AI-powered strategies to start, grow, and streamline side hustles, all designed to protect your family time while boosting your income.</p> <p>Your roadmap to more money, more freedom, and more of what truly matters.</p> <p>Visit: <a href="https://darkhorseinsider.com/">DarkHorseInsider.com</a></p> <p> </p> Key Quotes <p>"The side hustle economy isn't a backup plan anymore - it's become the foundation of American work."</p> <p>"People pay for solutions to their problems, and you don't need thousands of subscribers to make money."</p> <p>"There are no prerequisites to starting a successful side hustle."</p> <p>"The side hustle economy is no longer coming. It's here. And it's waiting for you to claim your piece of it."</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 10 Mar 2026 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann | Make Money Online &amp; AI Entrepreneur)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Why 87 Million Americans Are Ditching Traditional Employment (And How You Can Too)</p> Summary <p>Discover why millions of Americans are quitting their traditional 9-to-5 jobs and transitioning into lucrative side hustles in 2026. In this episode, Tracy Brinkmann dives into the top 8 side hustles open to digital entrepreneurs and online entrepreneurs, highlighting opportunities to make money online with six-figure income potentials. From AI automation services and experience-based consulting to digital products for beginners and specialized tutoring, learn proven marketing strategies and tips for entrepreneurs to build passive income and replace your day job. Tracy breaks down startup costs, realistic earnings, and practical email marketing tips to help you grow your email list and boost sales. Whether you're looking for side hustles for busy parents or innovative digital marketing tactics, this episode equips you with actionable advice and digital product ideas. Subscribe to the AI Escape Plan Newsletter for weekly insights and start your journey toward online entrepreneurship and financial freedom today.</p> Key Timestamps <p>00:00 Opening - The 2 AM bank account reality check 00:45 Episode Overview 01:50 The Foundation Shift 02:45 Carter Osborne Case Study 04:05 Side Hustle #1: AI Automation Services - $200/hour with zero coding experience 05:15 Side Hustle #2: Experience-Based Consulting - Package your expertise 06:00 Side Hustle #3: Digital Products - Create once sell forever 07:25 Side Hustle #4: Specialized Tutoring - Steven Menking's $1,000/hour strategy 08:20 Side Hustle #5: User-Generated Content - Kelly Rocklein's 6-figure UGC business 09:05 Side Hustle #6: Skilled Trades - AI-proof income up to $300/hour 10:35 Side Hustle #7: Content Creation & Podcasting - Anonymous income with AI tools 11:15 Side Hustle #8: Remote Healthcare Support - 70% growth opportunity 12:25 The Reality Check - Why most side hustles fail and what 2026 changes 13:30 The Bigger Picture - Death of industrial employment model 15:05 Whiskered Wisdom - Your specific action step for this week</p> Key Insights & Strategies Shared The Economic Reality <ul> <li> <p>95% of workers say income hasn't kept up with cost of living</p> </li> <li> <p>Global gig economy hit $674 billion in 2026</p> </li> <li> <p>87 million Americans will be freelancing by 2027 (nearly half the workforce)</p> </li> <li> <p>One in four adults already runs a side business</p> </li> </ul> The Carter Osborne Blueprint <ul> <li> <p>Started tutoring as side hustle in 2017</p> </li> <li> <p>Quit PR director job by 2024 to earn $220K working 10 hours/week</p> </li> <li> <p>Most income from digital products, not direct tutoring</p> </li> <li> <p>$37 Google Doc made $800 in first week</p> </li> </ul> The 8 High-Earning Opportunities <p>1. AI Automation Services</p> <ul> <li> <p>$60-200/hour rates on Upwork/Fiverr</p> </li> <li> <p>Projects range $2,000-15,000</p> </li> <li> <p>Startup cost: $117/month (ChatGPT Plus + HighLevel)</p> </li> <li> <p>Example: Austin wellness studio paid $400/month for 10-minute ChatGPT bot</p> </li> </ul> <p>2. Experience-Based Consulting</p> <ul> <li> <p>$75-150/hour for specialized knowledge</p> </li> <li> <p>Focus on specificity (customer retention specialist vs. business consultant)</p> </li> <li> <p>Mid-to-late career professionals excel with battle-tested solutions</p> </li> </ul> <p>3. Digital Products</p> <ul> <li> <p>90% profit margins after fees</p> </li> <li> <p>E-learning market racing toward $370 billion by 2026</p> </li> <li> <p>Earnings: $1,000-50,000 monthly depending on niche</p> </li> <li> <p>Sell transformation, not just information</p> </li> </ul> <p>4. Specialized Tutoring</p> <ul> <li> <p>Market hit $10.4 billion in 2024, growing 14.5% annually</p> </li> <li> <p>Steven Menking: up to $1,000/hour private tutoring</p> </li> <li> <p>Platforms: iTalki ($30-60/hour), Preply, Wyzant</p> </li> <li> <p>Focus on specialization, not competing on price</p> </li> </ul> <p>5. User-Generated Content</p> <ul> <li> <p>Kelly Rocklein: six-figure business while keeping corporate job</p> </li> <li> <p>$200-500 per video through Billo, Insense, #paid</p> </li> <li> <p>Social media management: $50/hour once ROI proven</p> </li> <li> <p>No massive following required</p> </li> </ul> <p>6. Skilled Trades</p> <ul> <li> <p>AI-proof income streams</p> </li> <li> <p>Marisa Risden: $4,500/month via TaskRabbit/Thumbtack</p> </li> <li> <p>Independent contractors: up to $300/hour specialized work</p> </li> <li> <p>Recession-resistant demand</p> </li> </ul> <p>7. Content Creation & Podcasting</p> <ul> <li> <p>Ginni Saraswati-Cook: $50K monthly, doubled yearly</p> </li> <li> <p>2026 twist: Anonymous channels using AI tools</p> </li> <li> <p>ElevenLabs (voice), Runway (editing), ChatGPT (scripts)</p> </li> <li> <p>Top podcasters: $30K-100K through multiple streams</p> </li> </ul> <p>8. Remote Healthcare Support</p> <ul> <li> <p>70% year-over-year growth</p> </li> <li> <p>Medical coders: nearly $40/hour average</p> </li> <li> <p>Lower barrier to entry than expected</p> </li> <li> <p>Certification requires organization skills, not medical degree</p> </li> </ul> Resources Mentioned AI Automation Platforms <ul> <li> <p>ChatGPT Plus ($20/month)</p> </li> <li> <p>HighLevel ($97/month)</p> </li> <li> <p>Zapier (workflow automation)</p> </li> <li> <p>Make.com (no-code automation)</p> </li> <li> <p>Upwork & Fiverr (freelance marketplaces)</p> </li> </ul> Digital Product Platforms <ul> <li> <p>Teachable (course creation)</p> </li> <li> <p>Thinkific (online courses)</p> </li> <li> <p>Etsy (template marketplace)</p> </li> <li> <p>Shopify (e-commerce store)</p> </li> <li> <p>Gumroad (digital downloads)</p> </li> </ul> Tutoring Platforms <ul> <li> <p>iTalki (language learning)</p> </li> <li> <p>Preply (conversational practice)</p> </li> <li> <p>Wyzant (academic subjects)</p> </li> </ul> UGC & Social Media <ul> <li> <p>Billo (UGC platform)</p> </li> <li> <p>Insense (brand collaborations)</p> </li> <li> <p>#paid (influencer marketing)</p> </li> </ul> Skilled Trades <ul> <li> <p>TaskRabbit (home services)</p> </li> <li> <p>Thumbtack (local services)</p> </li> </ul> Content Creation Tools <ul> <li> <p>ElevenLabs (AI voice generation)</p> </li> <li> <p>Runway (video editing)</p> </li> <li> <p>ChatGPT (script writing)</p> </li> </ul> Action Steps to Take This Week's Specific Action <p>Pick ONE of the eight side hustles and spend 30 minutes researching the first step:</p> <ul> <li> <p>AI Automation: Sign up for ChatGPT Plus</p> </li> <li> <p>Consulting: Write down 3 specific problems you've solved in your current job</p> </li> <li> <p>Digital Products: Identify one thing you know that others struggle with</p> </li> <li> <p>Tutoring: Research rates in your expertise area on iTalki or Wyzant</p> </li> <li> <p>UGC: Create sample content and research brand collaboration platforms</p> </li> <li> <p>Skilled Trades: List your practical skills and research local demand</p> </li> <li> <p>Content Creation: Experiment with AI tools for anonymous content</p> </li> <li> <p>Healthcare Support: Research certification requirements in your area</p> </li> </ul> Financial Preparation <ul> <li> <p>Research quarterly estimated tax requirements for 1099 income</p> </li> <li> <p>Consider forming an LLC if scaling toward full-time</p> </li> <li> <p>Don't let tax considerations stop you from starting</p> </li> </ul> Mindset Shifts Required <ul> <li> <p>Security comes from diversification, not dependence</p> </li> <li> <p>Focus on solving real problems, not chasing trends</p> </li> <li> <p>Start with proof of concept before major investments</p> </li> </ul> Call To Action <p>Ready to stop trading hours for dollars and start building income streams that work around your family schedule?</p> <p>Subscribe to the AI Escape Plan Newsletter - specifically designed for parents ready to break free from the 9-to-5 grind. Each issue delivers practical, AI-powered strategies to start, grow, and streamline side hustles, all designed to protect your family time while boosting your income.</p> <p>Your roadmap to more money, more freedom, and more of what truly matters.</p> <p>Visit: <a href="https://darkhorseinsider.com/">DarkHorseInsider.com</a></p> <p> </p> Key Quotes <p>"The side hustle economy isn't a backup plan anymore - it's become the foundation of American work."</p> <p>"People pay for solutions to their problems, and you don't need thousands of subscribers to make money."</p> <p>"There are no prerequisites to starting a successful side hustle."</p> <p>"The side hustle economy is no longer coming. It's here. And it's waiting for you to claim your piece of it."</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 538 8 Side Hustles Replacing 9-to-5 Jobs in 2026: Top Online Opportunities for Digital Entrepreneurs</itunes:title>
      <itunes:author>Tracy Brinkmann | Make Money Online &amp; AI Entrepreneur</itunes:author>
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      <itunes:duration>00:17:59</itunes:duration>
      <itunes:summary>Why 87 Million Americans Are Ditching Traditional Employment (And How You Can Too) Summary Discover why millions of Americans are quitting their traditional 9-to-5 jobs and transitioning into lucrative side hustles in 2026. In this episode, Tracy Brinkmann dives into the top 8 side hustles open to digital entrepreneurs and online entrepreneurs, highlighting opportunities to make money online with six-figure income potentials. From AI automation services and experience-based consulting to digital products for beginners and specialized tutoring, learn proven marketing strategies and tips for entrepreneurs to build passive income and replace your day job. Tracy breaks down startup costs, realistic earnings, and practical email marketing tips to help you grow your email list and boost sales. Whether you&apos;re looking for side hustles for busy parents or innovative digital marketing tactics, this episode equips you with actionable advice and digital product ideas. Subscribe to the AI Escape Plan Newsletter for weekly insights and start your journey toward online entrepreneurship and financial freedom today.  Key Timestamps 00:00 Opening  - The 2 AM bank account reality check 00:45 Episode Overview 01:50 The Foundation Shift 02:45 Carter Osborne Case Study 04:05 Side Hustle #1: AI Automation Services - $200/hour with zero coding experience 05:15 Side Hustle #2: Experience-Based Consulting - Package your expertise 06:00 Side Hustle #3: Digital Products - Create once sell forever 07:25 Side Hustle #4: Specialized Tutoring - Steven Menking&apos;s $1,000/hour strategy 08:20 Side Hustle #5: User-Generated Content - Kelly Rocklein&apos;s 6-figure UGC business 09:05 Side Hustle #6: Skilled Trades - AI-proof income up to $300/hour 10:35 Side Hustle #7: Content Creation &amp; Podcasting - Anonymous income with AI tools 11:15 Side Hustle #8: Remote Healthcare Support - 70% growth opportunity 12:25 The Reality Check - Why most side hustles fail and what 2026 changes 13:30 The Bigger Picture - Death of industrial employment model 15:05 Whiskered Wisdom - Your specific action step for this week  Key Insights &amp; Strategies Shared The Economic Reality   95% of workers say income hasn&apos;t kept up with cost of living   Global gig economy hit $674 billion in 2026   87 million Americans will be freelancing by 2027 (nearly half the workforce)   One in four adults already runs a side business   The Carter Osborne Blueprint   Started tutoring as side hustle in 2017   Quit PR director job by 2024 to earn $220K working 10 hours/week   Most income from digital products, not direct tutoring   $37 Google Doc made $800 in first week   The 8 High-Earning Opportunities 1. AI Automation Services   $60-200/hour rates on Upwork/Fiverr   Projects range $2,000-15,000   Startup cost: $117/month (ChatGPT Plus + HighLevel)   Example: Austin wellness studio paid $400/month for 10-minute ChatGPT bot   2. Experience-Based Consulting   $75-150/hour for specialized knowledge   Focus on specificity (customer retention specialist vs. business consultant)   Mid-to-late career professionals excel with battle-tested solutions   3. Digital Products   90% profit margins after fees   E-learning market racing toward $370 billion by 2026   Earnings: $1,000-50,000 monthly depending on niche   Sell transformation, not just information   4. Specialized Tutoring   Market hit $10.4 billion in 2024, growing 14.5% annually   Steven Menking: up to $1,000/hour private tutoring   Platforms: iTalki ($30-60/hour), Preply, Wyzant   Focus on specialization, not competing on price   5. User-Generated Content   Kelly Rocklein: six-figure business while keeping corporate job   $200-500 per video through Billo, Insense, #paid   Social media management: $50/hour once ROI proven   No massive following required   6. Skilled Trades   AI-proof income streams   Marisa Risden: $4,500/month via TaskRabbit/Thumbtack   Independent contractors: up to $300/hour specialized work   Recession-resistant demand   7. Content Creation &amp; Podcasting   Ginni Saraswati-Cook: $50K monthly, doubled yearly   2026 twist: Anonymous channels using AI tools   ElevenLabs (voice), Runway (editing), ChatGPT (scripts)   Top podcasters: $30K-100K through multiple streams   8. Remote Healthcare Support   70% year-over-year growth   Medical coders: nearly $40/hour average   Lower barrier to entry than expected   Certification requires organization skills, not medical degree    Resources Mentioned AI Automation Platforms   ChatGPT Plus ($20/month)   HighLevel ($97/month)   Zapier (workflow automation)   Make.com (no-code automation)   Upwork &amp; Fiverr (freelance marketplaces)   Digital Product Platforms   Teachable (course creation)   Thinkific (online courses)   Etsy (template marketplace)   Shopify (e-commerce store)   Gumroad (digital downloads)   Tutoring Platforms   iTalki (language learning)   Preply (conversational practice)   Wyzant (academic subjects)   UGC &amp; Social Media   Billo (UGC platform)   Insense (brand collaborations)   #paid (influencer marketing)   Skilled Trades   TaskRabbit (home services)   Thumbtack (local services)   Content Creation Tools   ElevenLabs (AI voice generation)   Runway (video editing)   ChatGPT (script writing)    Action Steps to Take This Week&apos;s Specific Action Pick ONE of the eight side hustles and spend 30 minutes researching the first step:   AI Automation: Sign up for ChatGPT Plus   Consulting: Write down 3 specific problems you&apos;ve solved in your current job   Digital Products: Identify one thing you know that others struggle with   Tutoring: Research rates in your expertise area on iTalki or Wyzant   UGC: Create sample content and research brand collaboration platforms   Skilled Trades: List your practical skills and research local demand   Content Creation: Experiment with AI tools for anonymous content   Healthcare Support: Research certification requirements in your area   Financial Preparation   Research quarterly estimated tax requirements for 1099 income   Consider forming an LLC if scaling toward full-time   Don&apos;t let tax considerations stop you from starting   Mindset Shifts Required   Security comes from diversification, not dependence   Focus on solving real problems, not chasing trends   Start with proof of concept before major investments    Call To Action Ready to stop trading hours for dollars and start building income streams that work around your family schedule? Subscribe to the AI Escape Plan Newsletter - specifically designed for parents ready to break free from the 9-to-5 grind. Each issue delivers practical, AI-powered strategies to start, grow, and streamline side hustles, all designed to protect your family time while boosting your income. Your roadmap to more money, more freedom, and more of what truly matters. Visit: DarkHorseInsider.com    Key Quotes &quot;The side hustle economy isn&apos;t a backup plan anymore - it&apos;s become the foundation of American work.&quot; &quot;People pay for solutions to their problems, and you don&apos;t need thousands of subscribers to make money.&quot; &quot;There are no prerequisites to starting a successful side hustle.&quot; &quot;The side hustle economy is no longer coming. It&apos;s here. And it&apos;s waiting for you to claim your piece of it.&quot;</itunes:summary>
      <itunes:subtitle>Why 87 Million Americans Are Ditching Traditional Employment (And How You Can Too) Summary Discover why millions of Americans are quitting their traditional 9-to-5 jobs and transitioning into lucrative side hustles in 2026. In this episode, Tracy Brinkmann dives into the top 8 side hustles open to digital entrepreneurs and online entrepreneurs, highlighting opportunities to make money online with six-figure income potentials. From AI automation services and experience-based consulting to digital products for beginners and specialized tutoring, learn proven marketing strategies and tips for entrepreneurs to build passive income and replace your day job. Tracy breaks down startup costs, realistic earnings, and practical email marketing tips to help you grow your email list and boost sales. Whether you&apos;re looking for side hustles for busy parents or innovative digital marketing tactics, this episode equips you with actionable advice and digital product ideas. Subscribe to the AI Escape Plan Newsletter for weekly insights and start your journey toward online entrepreneurship and financial freedom today.  Key Timestamps 00:00 Opening  - The 2 AM bank account reality check 00:45 Episode Overview 01:50 The Foundation Shift 02:45 Carter Osborne Case Study 04:05 Side Hustle #1: AI Automation Services - $200/hour with zero coding experience 05:15 Side Hustle #2: Experience-Based Consulting - Package your expertise 06:00 Side Hustle #3: Digital Products - Create once sell forever 07:25 Side Hustle #4: Specialized Tutoring - Steven Menking&apos;s $1,000/hour strategy 08:20 Side Hustle #5: User-Generated Content - Kelly Rocklein&apos;s 6-figure UGC business 09:05 Side Hustle #6: Skilled Trades - AI-proof income up to $300/hour 10:35 Side Hustle #7: Content Creation &amp; Podcasting - Anonymous income with AI tools 11:15 Side Hustle #8: Remote Healthcare Support - 70% growth opportunity 12:25 The Reality Check - Why most side hustles fail and what 2026 changes 13:30 The Bigger Picture - Death of industrial employment model 15:05 Whiskered Wisdom - Your specific action step for this week  Key Insights &amp; Strategies Shared The Economic Reality   95% of workers say income hasn&apos;t kept up with cost of living   Global gig economy hit $674 billion in 2026   87 million Americans will be freelancing by 2027 (nearly half the workforce)   One in four adults already runs a side business   The Carter Osborne Blueprint   Started tutoring as side hustle in 2017   Quit PR director job by 2024 to earn $220K working 10 hours/week   Most income from digital products, not direct tutoring   $37 Google Doc made $800 in first week   The 8 High-Earning Opportunities 1. AI Automation Services   $60-200/hour rates on Upwork/Fiverr   Projects range $2,000-15,000   Startup cost: $117/month (ChatGPT Plus + HighLevel)   Example: Austin wellness studio paid $400/month for 10-minute ChatGPT bot   2. Experience-Based Consulting   $75-150/hour for specialized knowledge   Focus on specificity (customer retention specialist vs. business consultant)   Mid-to-late career professionals excel with battle-tested solutions   3. Digital Products   90% profit margins after fees   E-learning market racing toward $370 billion by 2026   Earnings: $1,000-50,000 monthly depending on niche   Sell transformation, not just information   4. Specialized Tutoring   Market hit $10.4 billion in 2024, growing 14.5% annually   Steven Menking: up to $1,000/hour private tutoring   Platforms: iTalki ($30-60/hour), Preply, Wyzant   Focus on specialization, not competing on price   5. User-Generated Content   Kelly Rocklein: six-figure business while keeping corporate job   $200-500 per video through Billo, Insense, #paid   Social media management: $50/hour once ROI proven   No massive following required   6. Skilled Trades   AI-proof income streams   Marisa Risden: $4,500/month via TaskRabbit/Thumbtack   Independent contractors: up to $300/hour specialized work   Recession-resistant demand   7. Content Creation &amp; Podcasting   Ginni Saraswati-Cook: $50K monthly, doubled yearly   2026 twist: Anonymous channels using AI tools   ElevenLabs (voice), Runway (editing), ChatGPT (scripts)   Top podcasters: $30K-100K through multiple streams   8. Remote Healthcare Support   70% year-over-year growth   Medical coders: nearly $40/hour average   Lower barrier to entry than expected   Certification requires organization skills, not medical degree    Resources Mentioned AI Automation Platforms   ChatGPT Plus ($20/month)   HighLevel ($97/month)   Zapier (workflow automation)   Make.com (no-code automation)   Upwork &amp; Fiverr (freelance marketplaces)   Digital Product Platforms   Teachable (course creation)   Thinkific (online courses)   Etsy (template marketplace)   Shopify (e-commerce store)   Gumroad (digital downloads)   Tutoring Platforms   iTalki (language learning)   Preply (conversational practice)   Wyzant (academic subjects)   UGC &amp; Social Media   Billo (UGC platform)   Insense (brand collaborations)   #paid (influencer marketing)   Skilled Trades   TaskRabbit (home services)   Thumbtack (local services)   Content Creation Tools   ElevenLabs (AI voice generation)   Runway (video editing)   ChatGPT (script writing)    Action Steps to Take This Week&apos;s Specific Action Pick ONE of the eight side hustles and spend 30 minutes researching the first step:   AI Automation: Sign up for ChatGPT Plus   Consulting: Write down 3 specific problems you&apos;ve solved in your current job   Digital Products: Identify one thing you know that others struggle with   Tutoring: Research rates in your expertise area on iTalki or Wyzant   UGC: Create sample content and research brand collaboration platforms   Skilled Trades: List your practical skills and research local demand   Content Creation: Experiment with AI tools for anonymous content   Healthcare Support: Research certification requirements in your area   Financial Preparation   Research quarterly estimated tax requirements for 1099 income   Consider forming an LLC if scaling toward full-time   Don&apos;t let tax considerations stop you from starting   Mindset Shifts Required   Security comes from diversification, not dependence   Focus on solving real problems, not chasing trends   Start with proof of concept before major investments    Call To Action Ready to stop trading hours for dollars and start building income streams that work around your family schedule? Subscribe to the AI Escape Plan Newsletter - specifically designed for parents ready to break free from the 9-to-5 grind. Each issue delivers practical, AI-powered strategies to start, grow, and streamline side hustles, all designed to protect your family time while boosting your income. Your roadmap to more money, more freedom, and more of what truly matters. Visit: DarkHorseInsider.com    Key Quotes &quot;The side hustle economy isn&apos;t a backup plan anymore - it&apos;s become the foundation of American work.&quot; &quot;People pay for solutions to their problems, and you don&apos;t need thousands of subscribers to make money.&quot; &quot;There are no prerequisites to starting a successful side hustle.&quot; &quot;The side hustle economy is no longer coming. It&apos;s here. And it&apos;s waiting for you to claim your piece of it.&quot;</itunes:subtitle>
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      <title>EP 537 Stop Using AI Ineffectively in Your Side Hustle: Smart Strategies for Busy Parent Entrepreneurs</title>
      <description><![CDATA[<p><a href="http://darkhorseentrepreneur.com">DarkHorseEntrepreneur.com</a> Why 82% of Parents Are Using ChatGPT Wrong (And How the Smart Ones Save 20 Hours Weekly)</p> Episode Summary <p>In this episode, Tracy Brinkmann dives deep into how parent entrepreneurs can leverage AI tools like ChatGPT and Claude to boost productivity and streamline their online entrepreneurship journey. Discover proven AI strategies designed specifically for busy parents juggling side hustles and family life. Learn how smart marketing strategies and digital marketing tips can help you make money online efficiently.</p> <p> </p> <p>Tracy breaks down four core AI principles that transform this technology from a basic search tool into a powerful automation engine that works while your kids sleep. Whether you're new to AI or struggling with generic AI responses, this episode will change the way you approach AI for your digital products, marketing efforts, and overall business growth.</p> <p> </p> <p>Stay tuned for actionable entrepreneur tips on strategic AI prompting, email strategy automation, and digital courses creation that help build passive income streams. This episode is essential listening for anyone focused on balancing side hustles with parenting, online business development, and effective email marketing tips.</p> <p> </p> Key Timestamps & Insights <p>00:00 - The 10 PM Reality Check 00:50 - Episode Overview 01:15 - The Uncomfortable Truth 02:25 - Principle #1: Context Is Everything 04:10 - Principle #2: Use AI's Memory Features Properly 06:05 - Principle #3: Master Chain-of-Thought Prompting 07:20 - Principle #4: Choose Tools Strategically, Not Emotionally 09:35 - The Bigger Picture 11:00 - Whiskered Wisdom</p> Strategies Shared The Four Core AI Principles: <ol> <li> <p>Context-Rich Prompting </p> <ul> <li> <p>Include who you are, what you're selling, target audience, constraints, and desired outcomes</p> </li> <li> <p>Transform questions into detailed briefings</p> </li> <li> <p>Give AI everything it needs to help you specifically</p> </li> </ul> </li> <li> <p>Strategic Memory Usage </p> <ul> <li> <p>Spend 15 minutes teaching AI about your business, style, and goals</p> </li> <li> <p>Save key processes, templates, and constraints</p> </li> <li> <p>Build compound knowledge instead of starting fresh each time</p> </li> </ul> </li> <li> <p>Chain-of-Thought Implementation </p> <ul> <li> <p>Break complex projects into logical sequential steps</p> </li> <li> <p>Refine each step before moving to the next</p> </li> <li> <p>Create compound results through systematic progression</p> </li> </ul> </li> <li> <p>Strategic Tool Selection </p> <ul> <li> <p>Identify your biggest bottleneck first</p> </li> <li> <p>Master one tool completely before adding others</p> </li> <li> <p>Match tools to specific workflow needs, not emotional appeal</p> </li> </ul> </li> </ol> The Briefing Framework: <ul> <li> <p>Who you are (role/business type)</p> </li> <li> <p>What you're selling/offering</p> </li> <li> <p>Target audience specifics</p> </li> <li> <p>Budget/time constraints</p> </li> <li> <p>Desired outcome definition</p> </li> <li> <p>Success metrics</p> </li> </ul> Resources Mentioned <ul> <li> <p>ChatGPT-4 - For customer communications and general business tasks</p> </li> <li> <p>Anthropic's Claude - For content creation and detailed writing</p> </li> <li> <p>Perplexity AI - For market research and competitive analysis</p> </li> <li> <p>AI Escape Plan Newsletter - Weekly practical strategies at <a href="http://darkhorseinsider.com">DarkHorseInsider.com</a></p> </li> <li> <p>Yale University Research - Referenced study on AI productivity gains</p> </li> </ul> Action Steps to Take Immediate Actions (Tonight): <ol> <li> <p>Pick one regular side hustle task (social media posts, competitor research, email drafting)</p> </li> <li> <p>Write a detailed brief including your role, audience, constraints, and desired outcome</p> </li> <li> <p>Test your old vague approach vs. the new briefing method</p> </li> <li> <p>Compare the quality and relevance of results</p> </li> </ol> This Week: <ol> <li> <p>Choose your biggest time bottleneck (research, content, or communication)</p> </li> <li> <p>Select the appropriate AI tool for that specific bottleneck</p> </li> <li> <p>Spend 15 minutes teaching that tool about your business context</p> </li> <li> <p>Set up memory features with your processes and preferences</p> </li> </ol> This Month: <ol> <li> <p>Implement chain-of-thought prompting for one complex project</p> </li> <li> <p>Build templates for your most common AI requests</p> </li> <li> <p>Track time saved and quality improvements</p> </li> <li> <p>Gradually automate additional workflow components</p> </li> </ol> Key Quotes <p>"Your side hustle is competing against parents who've figured out how to make AI work 10 times harder than you have."</p> <p>"AI isn't a search engine – it's a machine you program with words."</p> <p>"The people making real money with AI aren't using more tools – they're using the right tools better."</p> <p>"The parents who learn to work with AI effectively won't just build better businesses – they'll reclaim time that seemed impossible to find."</p> <p>"The question isn't whether AI will change how work gets done. That's already happening. The question is whether you'll be among the people driving that change or getting left behind by it."</p> <p> </p> <p>AI side hustles, entrepreneur AI tools, make money online with AI, AI productivity, ChatGPT for side hustles, AI automation, parent entrepreneur productivity, AI prompting strategies, ChatGPT, GPT-4, Large Language Model, OpenAI, Anthropic, Claude AI, AI tools, side hustle automation</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 24 Feb 2026 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann | Make Money Online &amp; AI Entrepreneur)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p><a href="http://darkhorseentrepreneur.com">DarkHorseEntrepreneur.com</a> Why 82% of Parents Are Using ChatGPT Wrong (And How the Smart Ones Save 20 Hours Weekly)</p> Episode Summary <p>In this episode, Tracy Brinkmann dives deep into how parent entrepreneurs can leverage AI tools like ChatGPT and Claude to boost productivity and streamline their online entrepreneurship journey. Discover proven AI strategies designed specifically for busy parents juggling side hustles and family life. Learn how smart marketing strategies and digital marketing tips can help you make money online efficiently.</p> <p> </p> <p>Tracy breaks down four core AI principles that transform this technology from a basic search tool into a powerful automation engine that works while your kids sleep. Whether you're new to AI or struggling with generic AI responses, this episode will change the way you approach AI for your digital products, marketing efforts, and overall business growth.</p> <p> </p> <p>Stay tuned for actionable entrepreneur tips on strategic AI prompting, email strategy automation, and digital courses creation that help build passive income streams. This episode is essential listening for anyone focused on balancing side hustles with parenting, online business development, and effective email marketing tips.</p> <p> </p> Key Timestamps & Insights <p>00:00 - The 10 PM Reality Check 00:50 - Episode Overview 01:15 - The Uncomfortable Truth 02:25 - Principle #1: Context Is Everything 04:10 - Principle #2: Use AI's Memory Features Properly 06:05 - Principle #3: Master Chain-of-Thought Prompting 07:20 - Principle #4: Choose Tools Strategically, Not Emotionally 09:35 - The Bigger Picture 11:00 - Whiskered Wisdom</p> Strategies Shared The Four Core AI Principles: <ol> <li> <p>Context-Rich Prompting </p> <ul> <li> <p>Include who you are, what you're selling, target audience, constraints, and desired outcomes</p> </li> <li> <p>Transform questions into detailed briefings</p> </li> <li> <p>Give AI everything it needs to help you specifically</p> </li> </ul> </li> <li> <p>Strategic Memory Usage </p> <ul> <li> <p>Spend 15 minutes teaching AI about your business, style, and goals</p> </li> <li> <p>Save key processes, templates, and constraints</p> </li> <li> <p>Build compound knowledge instead of starting fresh each time</p> </li> </ul> </li> <li> <p>Chain-of-Thought Implementation </p> <ul> <li> <p>Break complex projects into logical sequential steps</p> </li> <li> <p>Refine each step before moving to the next</p> </li> <li> <p>Create compound results through systematic progression</p> </li> </ul> </li> <li> <p>Strategic Tool Selection </p> <ul> <li> <p>Identify your biggest bottleneck first</p> </li> <li> <p>Master one tool completely before adding others</p> </li> <li> <p>Match tools to specific workflow needs, not emotional appeal</p> </li> </ul> </li> </ol> The Briefing Framework: <ul> <li> <p>Who you are (role/business type)</p> </li> <li> <p>What you're selling/offering</p> </li> <li> <p>Target audience specifics</p> </li> <li> <p>Budget/time constraints</p> </li> <li> <p>Desired outcome definition</p> </li> <li> <p>Success metrics</p> </li> </ul> Resources Mentioned <ul> <li> <p>ChatGPT-4 - For customer communications and general business tasks</p> </li> <li> <p>Anthropic's Claude - For content creation and detailed writing</p> </li> <li> <p>Perplexity AI - For market research and competitive analysis</p> </li> <li> <p>AI Escape Plan Newsletter - Weekly practical strategies at <a href="http://darkhorseinsider.com">DarkHorseInsider.com</a></p> </li> <li> <p>Yale University Research - Referenced study on AI productivity gains</p> </li> </ul> Action Steps to Take Immediate Actions (Tonight): <ol> <li> <p>Pick one regular side hustle task (social media posts, competitor research, email drafting)</p> </li> <li> <p>Write a detailed brief including your role, audience, constraints, and desired outcome</p> </li> <li> <p>Test your old vague approach vs. the new briefing method</p> </li> <li> <p>Compare the quality and relevance of results</p> </li> </ol> This Week: <ol> <li> <p>Choose your biggest time bottleneck (research, content, or communication)</p> </li> <li> <p>Select the appropriate AI tool for that specific bottleneck</p> </li> <li> <p>Spend 15 minutes teaching that tool about your business context</p> </li> <li> <p>Set up memory features with your processes and preferences</p> </li> </ol> This Month: <ol> <li> <p>Implement chain-of-thought prompting for one complex project</p> </li> <li> <p>Build templates for your most common AI requests</p> </li> <li> <p>Track time saved and quality improvements</p> </li> <li> <p>Gradually automate additional workflow components</p> </li> </ol> Key Quotes <p>"Your side hustle is competing against parents who've figured out how to make AI work 10 times harder than you have."</p> <p>"AI isn't a search engine – it's a machine you program with words."</p> <p>"The people making real money with AI aren't using more tools – they're using the right tools better."</p> <p>"The parents who learn to work with AI effectively won't just build better businesses – they'll reclaim time that seemed impossible to find."</p> <p>"The question isn't whether AI will change how work gets done. That's already happening. The question is whether you'll be among the people driving that change or getting left behind by it."</p> <p> </p> <p>AI side hustles, entrepreneur AI tools, make money online with AI, AI productivity, ChatGPT for side hustles, AI automation, parent entrepreneur productivity, AI prompting strategies, ChatGPT, GPT-4, Large Language Model, OpenAI, Anthropic, Claude AI, AI tools, side hustle automation</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 537 Stop Using AI Ineffectively in Your Side Hustle: Smart Strategies for Busy Parent Entrepreneurs</itunes:title>
      <itunes:author>Tracy Brinkmann | Make Money Online &amp; AI Entrepreneur</itunes:author>
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      <itunes:duration>00:12:28</itunes:duration>
      <itunes:summary>DarkHorseEntrepreneur.com Why 82% of Parents Are Using ChatGPT Wrong (And How the Smart Ones Save 20 Hours Weekly) Episode Summary In this episode, Tracy Brinkmann dives deep into how parent entrepreneurs can leverage AI tools like ChatGPT and Claude to boost productivity and streamline their online entrepreneurship journey. Discover proven AI strategies designed specifically for busy parents juggling side hustles and family life. Learn how smart marketing strategies and digital marketing tips can help you make money online efficiently.   Tracy breaks down four core AI principles that transform this technology from a basic search tool into a powerful automation engine that works while your kids sleep. Whether you&apos;re new to AI or struggling with generic AI responses, this episode will change the way you approach AI for your digital products, marketing efforts, and overall business growth.   Stay tuned for actionable entrepreneur tips on strategic AI prompting, email strategy automation, and digital courses creation that help build passive income streams. This episode is essential listening for anyone focused on balancing side hustles with parenting, online business development, and effective email marketing tips.   Key Timestamps &amp; Insights 00:00 - The 10 PM Reality Check 00:50 - Episode Overview 01:15 - The Uncomfortable Truth 02:25 - Principle #1: Context Is Everything 04:10 - Principle #2: Use AI&apos;s Memory Features Properly 06:05 - Principle #3: Master Chain-of-Thought Prompting 07:20 - Principle #4: Choose Tools Strategically, Not Emotionally 09:35 - The Bigger Picture 11:00 - Whiskered Wisdom  Strategies Shared The Four Core AI Principles:   Context-Rich Prompting    Include who you are, what you&apos;re selling, target audience, constraints, and desired outcomes   Transform questions into detailed briefings   Give AI everything it needs to help you specifically     Strategic Memory Usage    Spend 15 minutes teaching AI about your business, style, and goals   Save key processes, templates, and constraints   Build compound knowledge instead of starting fresh each time     Chain-of-Thought Implementation    Break complex projects into logical sequential steps   Refine each step before moving to the next   Create compound results through systematic progression     Strategic Tool Selection    Identify your biggest bottleneck first   Master one tool completely before adding others   Match tools to specific workflow needs, not emotional appeal     The Briefing Framework:   Who you are (role/business type)   What you&apos;re selling/offering   Target audience specifics   Budget/time constraints   Desired outcome definition   Success metrics    Resources Mentioned   ChatGPT-4 - For customer communications and general business tasks   Anthropic&apos;s Claude - For content creation and detailed writing   Perplexity AI - For market research and competitive analysis   AI Escape Plan Newsletter - Weekly practical strategies at DarkHorseInsider.com   Yale University Research - Referenced study on AI productivity gains    Action Steps to Take Immediate Actions (Tonight):   Pick one regular side hustle task (social media posts, competitor research, email drafting)   Write a detailed brief including your role, audience, constraints, and desired outcome   Test your old vague approach vs. the new briefing method   Compare the quality and relevance of results   This Week:   Choose your biggest time bottleneck (research, content, or communication)   Select the appropriate AI tool for that specific bottleneck   Spend 15 minutes teaching that tool about your business context   Set up memory features with your processes and preferences   This Month:   Implement chain-of-thought prompting for one complex project   Build templates for your most common AI requests   Track time saved and quality improvements   Gradually automate additional workflow components    Key Quotes &quot;Your side hustle is competing against parents who&apos;ve figured out how to make AI work 10 times harder than you have.&quot; &quot;AI isn&apos;t a search engine – it&apos;s a machine you program with words.&quot; &quot;The people making real money with AI aren&apos;t using more tools – they&apos;re using the right tools better.&quot; &quot;The parents who learn to work with AI effectively won&apos;t just build better businesses – they&apos;ll reclaim time that seemed impossible to find.&quot; &quot;The question isn&apos;t whether AI will change how work gets done. That&apos;s already happening. The question is whether you&apos;ll be among the people driving that change or getting left behind by it.&quot;   AI side hustles, entrepreneur AI tools, make money online with AI, AI productivity, ChatGPT for side hustles, AI automation, parent entrepreneur productivity, AI prompting strategies, ChatGPT, GPT-4, Large Language Model, OpenAI, Anthropic, Claude AI, AI tools, side hustle automation</itunes:summary>
      <itunes:subtitle>DarkHorseEntrepreneur.com Why 82% of Parents Are Using ChatGPT Wrong (And How the Smart Ones Save 20 Hours Weekly) Episode Summary In this episode, Tracy Brinkmann dives deep into how parent entrepreneurs can leverage AI tools like ChatGPT and Claude to boost productivity and streamline their online entrepreneurship journey. Discover proven AI strategies designed specifically for busy parents juggling side hustles and family life. Learn how smart marketing strategies and digital marketing tips can help you make money online efficiently.   Tracy breaks down four core AI principles that transform this technology from a basic search tool into a powerful automation engine that works while your kids sleep. Whether you&apos;re new to AI or struggling with generic AI responses, this episode will change the way you approach AI for your digital products, marketing efforts, and overall business growth.   Stay tuned for actionable entrepreneur tips on strategic AI prompting, email strategy automation, and digital courses creation that help build passive income streams. This episode is essential listening for anyone focused on balancing side hustles with parenting, online business development, and effective email marketing tips.   Key Timestamps &amp; Insights 00:00 - The 10 PM Reality Check 00:50 - Episode Overview 01:15 - The Uncomfortable Truth 02:25 - Principle #1: Context Is Everything 04:10 - Principle #2: Use AI&apos;s Memory Features Properly 06:05 - Principle #3: Master Chain-of-Thought Prompting 07:20 - Principle #4: Choose Tools Strategically, Not Emotionally 09:35 - The Bigger Picture 11:00 - Whiskered Wisdom  Strategies Shared The Four Core AI Principles:   Context-Rich Prompting    Include who you are, what you&apos;re selling, target audience, constraints, and desired outcomes   Transform questions into detailed briefings   Give AI everything it needs to help you specifically     Strategic Memory Usage    Spend 15 minutes teaching AI about your business, style, and goals   Save key processes, templates, and constraints   Build compound knowledge instead of starting fresh each time     Chain-of-Thought Implementation    Break complex projects into logical sequential steps   Refine each step before moving to the next   Create compound results through systematic progression     Strategic Tool Selection    Identify your biggest bottleneck first   Master one tool completely before adding others   Match tools to specific workflow needs, not emotional appeal     The Briefing Framework:   Who you are (role/business type)   What you&apos;re selling/offering   Target audience specifics   Budget/time constraints   Desired outcome definition   Success metrics    Resources Mentioned   ChatGPT-4 - For customer communications and general business tasks   Anthropic&apos;s Claude - For content creation and detailed writing   Perplexity AI - For market research and competitive analysis   AI Escape Plan Newsletter - Weekly practical strategies at DarkHorseInsider.com   Yale University Research - Referenced study on AI productivity gains    Action Steps to Take Immediate Actions (Tonight):   Pick one regular side hustle task (social media posts, competitor research, email drafting)   Write a detailed brief including your role, audience, constraints, and desired outcome   Test your old vague approach vs. the new briefing method   Compare the quality and relevance of results   This Week:   Choose your biggest time bottleneck (research, content, or communication)   Select the appropriate AI tool for that specific bottleneck   Spend 15 minutes teaching that tool about your business context   Set up memory features with your processes and preferences   This Month:   Implement chain-of-thought prompting for one complex project   Build templates for your most common AI requests   Track time saved and quality improvements   Gradually automate additional workflow components    Key Quotes &quot;Your side hustle is competing against parents who&apos;ve figured out how to make AI work 10 times harder than you have.&quot; &quot;AI isn&apos;t a search engine – it&apos;s a machine you program with words.&quot; &quot;The people making real money with AI aren&apos;t using more tools – they&apos;re using the right tools better.&quot; &quot;The parents who learn to work with AI effectively won&apos;t just build better businesses – they&apos;ll reclaim time that seemed impossible to find.&quot; &quot;The question isn&apos;t whether AI will change how work gets done. That&apos;s already happening. The question is whether you&apos;ll be among the people driving that change or getting left behind by it.&quot;   AI side hustles, entrepreneur AI tools, make money online with AI, AI productivity, ChatGPT for side hustles, AI automation, parent entrepreneur productivity, AI prompting strategies, ChatGPT, GPT-4, Large Language Model, OpenAI, Anthropic, Claude AI, AI tools, side hustle automation</itunes:subtitle>
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      <title>EP 536 Why I Might Be the Worst Source of Success Mindset Advice — Challenging Authentic Success Habits</title>
      <description><![CDATA[<p>5 brutal truths about why you should ignore everything I say (and why that makes me the right mentor for your escape plan)</p> <p><a href="https://DarkHorseEntrepreneur.com/s6e536">https://DarkHorseEntrepreneur.com/s6e536</a> </p> Summary <p>In this episode, Tracy breaks the mold of typical success podcasts by revealing why listeners should question conventional success mindset habits. He shares 5 compelling reasons to ignore his advice, from lacking a classic rags-to-riches story to his ongoing struggles with productive mindset habits. This candid approach exposes the manufactured authenticity pervasive in the personal development industry, offering honest insights for corporate professionals planning their entrepreneurial escape. Through his personal failures and hard-won lessons, Allan illustrates how imperfect mentors can provide more valuable guidance than polished gurus flaunting impossible success stories. Tune in for a fresh perspective on authentic success habits and self improvement habits that can truly transform your approach to achieving success.</p> Time Stamps of Key Insights <p>00:00 - The problem with origin stories in personal development 00:30 - Introduction and Episode Overview 01:05 - The Truth Bomb: Personal Development as Fantasy 02:25 - The Pivotal Moment Story 04:20 - Reason #1: No Rags-to-Riches Story 05:20 - Reason #2: Failed More Than Succeeded 06:25 - Reason #3: Still Has a Day Job 07:20 - Reason #4: Doesn't Always Follow Own Advice 08:20 - Reason #5: Can't Promise Riches 09:40 - Intelligent Elevation: Manufactured Authenticity 11:20 - Whiskered Wisdom: Stop Looking for Perfect Mentors</p> Strategies Shared The Anti-Guru Framework <ul> <li> <p>Challenge the Origin Story Myth: Question polished success narratives that seem too perfect</p> </li> <li> <p>Embrace Failure as Education: View setbacks as expensive but necessary learning experiences</p> </li> <li> <p>Value Transition Experience: Seek mentors who understand building while still employed</p> </li> <li> <p>Accept Imperfection: Recognize that consistency isn't about perfection, but about recovery</p> </li> <li> <p>Redefine Success Metrics: Focus on alignment and freedom over just financial outcomes</p> </li> </ul> The Five Disqualifications That Actually Qualify <ol> <li> <p>No Dramatic Backstory: Relates better to professionals transitioning from success to meaning</p> </li> <li> <p>Multiple Failures: Provides real-world education that success stories can't teach</p> </li> <li> <p>Current Employment: Understands the practical challenges of transition</p> </li> <li> <p>Personal Struggles: Demonstrates humanity and relatability over superhuman discipline</p> </li> <li> <p>Realistic Promises: Offers authentic expectations over false guarantees</p> </li> </ol> Mindset Shifts for Escapees <ul> <li> <p>From Rags-to-Riches to Riches-to-Meaning: Reframe the entrepreneurial journey for already-successful professionals</p> </li> <li> <p>Golden Handcuffs Recognition: Acknowledge that comfort can be its own prison</p> </li> <li> <p>Failure Reframing: See business failures as education investments, not personal defeats</p> </li> <li> <p>Imperfection Acceptance: Understand that temporary setbacks don't equal permanent failure</p> </li> <li> <p>Authentic Mentorship: Choose guides based on honesty and relatability, not just achievements</p> </li> </ul> Resources Mentioned Newsletter <ul> <li> <p>AI Escape Plan: Weekly newsletter for aspiring entrepreneurs and 9-to-5 escapees</p> </li> <li> <p>Sign-up: <a href="https://DarkHorseInsider.com">https://DarkHorseInsider.com</a></p> </li> <li> <p>Content Promise: Real strategies, honest failures, hard-won insights without hype</p> </li> </ul> Action Steps to Take Immediate Actions (This Week) <ol> <li> <p>Identify Your Perfect Advice Trap: Recognize one area where you've been seeking "perfect" advice or waiting for the "right" mentor</p> </li> <li> <p>Find an Honest Guide: Locate someone 1-3 steps ahead of you who's willing to share real experiences, including failures</p> </li> <li> <p>Reframe Your Story: If you're successful but unfulfilled, shift from seeking rags-to-riches inspiration to riches-to-meaning guidance</p> </li> </ol> Ongoing Practices <ul> <li> <p>Question Polished Success Stories: Apply healthy skepticism to overly perfect narratives</p> </li> <li> <p>Embrace Your Imperfections: Stop using temporary setbacks as evidence of permanent inadequacy</p> </li> <li> <p>Seek Authentic Community: Connect with others building meaningful work while managing real-world constraints</p> </li> <li> <p>Practice Honest Self-Assessment: Regularly evaluate alignment between your work and your values</p> </li> </ul> Mindset Shifts to Adopt <ul> <li> <p>Failure as Education: View setbacks as expensive but necessary learning experiences</p> </li> <li> <p>Progress Over Perfection: Focus on consistent forward movement rather than flawless execution</p> </li> <li> <p>Authentic Success Definition: Define success by alignment and freedom, not just financial metrics</p> </li> </ul> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 19 Feb 2026 21:03:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>5 brutal truths about why you should ignore everything I say (and why that makes me the right mentor for your escape plan)</p> <p><a href="https://DarkHorseEntrepreneur.com/s6e536">https://DarkHorseEntrepreneur.com/s6e536</a> </p> Summary <p>In this episode, Tracy breaks the mold of typical success podcasts by revealing why listeners should question conventional success mindset habits. He shares 5 compelling reasons to ignore his advice, from lacking a classic rags-to-riches story to his ongoing struggles with productive mindset habits. This candid approach exposes the manufactured authenticity pervasive in the personal development industry, offering honest insights for corporate professionals planning their entrepreneurial escape. Through his personal failures and hard-won lessons, Allan illustrates how imperfect mentors can provide more valuable guidance than polished gurus flaunting impossible success stories. Tune in for a fresh perspective on authentic success habits and self improvement habits that can truly transform your approach to achieving success.</p> Time Stamps of Key Insights <p>00:00 - The problem with origin stories in personal development 00:30 - Introduction and Episode Overview 01:05 - The Truth Bomb: Personal Development as Fantasy 02:25 - The Pivotal Moment Story 04:20 - Reason #1: No Rags-to-Riches Story 05:20 - Reason #2: Failed More Than Succeeded 06:25 - Reason #3: Still Has a Day Job 07:20 - Reason #4: Doesn't Always Follow Own Advice 08:20 - Reason #5: Can't Promise Riches 09:40 - Intelligent Elevation: Manufactured Authenticity 11:20 - Whiskered Wisdom: Stop Looking for Perfect Mentors</p> Strategies Shared The Anti-Guru Framework <ul> <li> <p>Challenge the Origin Story Myth: Question polished success narratives that seem too perfect</p> </li> <li> <p>Embrace Failure as Education: View setbacks as expensive but necessary learning experiences</p> </li> <li> <p>Value Transition Experience: Seek mentors who understand building while still employed</p> </li> <li> <p>Accept Imperfection: Recognize that consistency isn't about perfection, but about recovery</p> </li> <li> <p>Redefine Success Metrics: Focus on alignment and freedom over just financial outcomes</p> </li> </ul> The Five Disqualifications That Actually Qualify <ol> <li> <p>No Dramatic Backstory: Relates better to professionals transitioning from success to meaning</p> </li> <li> <p>Multiple Failures: Provides real-world education that success stories can't teach</p> </li> <li> <p>Current Employment: Understands the practical challenges of transition</p> </li> <li> <p>Personal Struggles: Demonstrates humanity and relatability over superhuman discipline</p> </li> <li> <p>Realistic Promises: Offers authentic expectations over false guarantees</p> </li> </ol> Mindset Shifts for Escapees <ul> <li> <p>From Rags-to-Riches to Riches-to-Meaning: Reframe the entrepreneurial journey for already-successful professionals</p> </li> <li> <p>Golden Handcuffs Recognition: Acknowledge that comfort can be its own prison</p> </li> <li> <p>Failure Reframing: See business failures as education investments, not personal defeats</p> </li> <li> <p>Imperfection Acceptance: Understand that temporary setbacks don't equal permanent failure</p> </li> <li> <p>Authentic Mentorship: Choose guides based on honesty and relatability, not just achievements</p> </li> </ul> Resources Mentioned Newsletter <ul> <li> <p>AI Escape Plan: Weekly newsletter for aspiring entrepreneurs and 9-to-5 escapees</p> </li> <li> <p>Sign-up: <a href="https://DarkHorseInsider.com">https://DarkHorseInsider.com</a></p> </li> <li> <p>Content Promise: Real strategies, honest failures, hard-won insights without hype</p> </li> </ul> Action Steps to Take Immediate Actions (This Week) <ol> <li> <p>Identify Your Perfect Advice Trap: Recognize one area where you've been seeking "perfect" advice or waiting for the "right" mentor</p> </li> <li> <p>Find an Honest Guide: Locate someone 1-3 steps ahead of you who's willing to share real experiences, including failures</p> </li> <li> <p>Reframe Your Story: If you're successful but unfulfilled, shift from seeking rags-to-riches inspiration to riches-to-meaning guidance</p> </li> </ol> Ongoing Practices <ul> <li> <p>Question Polished Success Stories: Apply healthy skepticism to overly perfect narratives</p> </li> <li> <p>Embrace Your Imperfections: Stop using temporary setbacks as evidence of permanent inadequacy</p> </li> <li> <p>Seek Authentic Community: Connect with others building meaningful work while managing real-world constraints</p> </li> <li> <p>Practice Honest Self-Assessment: Regularly evaluate alignment between your work and your values</p> </li> </ul> Mindset Shifts to Adopt <ul> <li> <p>Failure as Education: View setbacks as expensive but necessary learning experiences</p> </li> <li> <p>Progress Over Perfection: Focus on consistent forward movement rather than flawless execution</p> </li> <li> <p>Authentic Success Definition: Define success by alignment and freedom, not just financial metrics</p> </li> </ul> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 536 Why I Might Be the Worst Source of Success Mindset Advice — Challenging Authentic Success Habits</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:13:49</itunes:duration>
      <itunes:summary>5 brutal truths about why you should ignore everything I say (and why that makes me the right mentor for your escape plan) https://DarkHorseEntrepreneur.com/s6e536  Summary In this episode, Tracy breaks the mold of typical success podcasts by revealing why listeners should question conventional success mindset habits. He shares 5 compelling reasons to ignore his advice, from lacking a classic rags-to-riches story to his ongoing struggles with productive mindset habits. This candid approach exposes the manufactured authenticity pervasive in the personal development industry, offering honest insights for corporate professionals planning their entrepreneurial escape. Through his personal failures and hard-won lessons, Allan illustrates how imperfect mentors can provide more valuable guidance than polished gurus flaunting impossible success stories. Tune in for a fresh perspective on authentic success habits and self improvement habits that can truly transform your approach to achieving success.  Time Stamps of Key Insights 00:00 - The problem with origin stories in personal development 00:30 - Introduction and Episode Overview 01:05 - The Truth Bomb: Personal Development as Fantasy 02:25 - The Pivotal Moment Story 04:20 - Reason #1: No Rags-to-Riches Story 05:20 - Reason #2: Failed More Than Succeeded 06:25 - Reason #3: Still Has a Day Job 07:20 - Reason #4: Doesn&apos;t Always Follow Own Advice 08:20 - Reason #5: Can&apos;t Promise Riches 09:40 - Intelligent Elevation: Manufactured Authenticity 11:20 - Whiskered Wisdom: Stop Looking for Perfect Mentors  Strategies Shared The Anti-Guru Framework   Challenge the Origin Story Myth: Question polished success narratives that seem too perfect   Embrace Failure as Education: View setbacks as expensive but necessary learning experiences   Value Transition Experience: Seek mentors who understand building while still employed   Accept Imperfection: Recognize that consistency isn&apos;t about perfection, but about recovery   Redefine Success Metrics: Focus on alignment and freedom over just financial outcomes   The Five Disqualifications That Actually Qualify   No Dramatic Backstory: Relates better to professionals transitioning from success to meaning   Multiple Failures: Provides real-world education that success stories can&apos;t teach   Current Employment: Understands the practical challenges of transition   Personal Struggles: Demonstrates humanity and relatability over superhuman discipline   Realistic Promises: Offers authentic expectations over false guarantees   Mindset Shifts for Escapees   From Rags-to-Riches to Riches-to-Meaning: Reframe the entrepreneurial journey for already-successful professionals   Golden Handcuffs Recognition: Acknowledge that comfort can be its own prison   Failure Reframing: See business failures as education investments, not personal defeats   Imperfection Acceptance: Understand that temporary setbacks don&apos;t equal permanent failure   Authentic Mentorship: Choose guides based on honesty and relatability, not just achievements    Resources Mentioned Newsletter   AI Escape Plan: Weekly newsletter for aspiring entrepreneurs and 9-to-5 escapees   Sign-up: https://DarkHorseInsider.com   Content Promise: Real strategies, honest failures, hard-won insights without hype    Action Steps to Take Immediate Actions (This Week)   Identify Your Perfect Advice Trap: Recognize one area where you&apos;ve been seeking &quot;perfect&quot; advice or waiting for the &quot;right&quot; mentor   Find an Honest Guide: Locate someone 1-3 steps ahead of you who&apos;s willing to share real experiences, including failures   Reframe Your Story: If you&apos;re successful but unfulfilled, shift from seeking rags-to-riches inspiration to riches-to-meaning guidance   Ongoing Practices   Question Polished Success Stories: Apply healthy skepticism to overly perfect narratives   Embrace Your Imperfections: Stop using temporary setbacks as evidence of permanent inadequacy   Seek Authentic Community: Connect with others building meaningful work while managing real-world constraints   Practice Honest Self-Assessment: Regularly evaluate alignment between your work and your values   Mindset Shifts to Adopt   Failure as Education: View setbacks as expensive but necessary learning experiences   Progress Over Perfection: Focus on consistent forward movement rather than flawless execution   Authentic Success Definition: Define success by alignment and freedom, not just financial metrics    </itunes:summary>
      <itunes:subtitle>5 brutal truths about why you should ignore everything I say (and why that makes me the right mentor for your escape plan) https://DarkHorseEntrepreneur.com/s6e536  Summary In this episode, Tracy breaks the mold of typical success podcasts by revealing why listeners should question conventional success mindset habits. He shares 5 compelling reasons to ignore his advice, from lacking a classic rags-to-riches story to his ongoing struggles with productive mindset habits. This candid approach exposes the manufactured authenticity pervasive in the personal development industry, offering honest insights for corporate professionals planning their entrepreneurial escape. Through his personal failures and hard-won lessons, Allan illustrates how imperfect mentors can provide more valuable guidance than polished gurus flaunting impossible success stories. Tune in for a fresh perspective on authentic success habits and self improvement habits that can truly transform your approach to achieving success.  Time Stamps of Key Insights 00:00 - The problem with origin stories in personal development 00:30 - Introduction and Episode Overview 01:05 - The Truth Bomb: Personal Development as Fantasy 02:25 - The Pivotal Moment Story 04:20 - Reason #1: No Rags-to-Riches Story 05:20 - Reason #2: Failed More Than Succeeded 06:25 - Reason #3: Still Has a Day Job 07:20 - Reason #4: Doesn&apos;t Always Follow Own Advice 08:20 - Reason #5: Can&apos;t Promise Riches 09:40 - Intelligent Elevation: Manufactured Authenticity 11:20 - Whiskered Wisdom: Stop Looking for Perfect Mentors  Strategies Shared The Anti-Guru Framework   Challenge the Origin Story Myth: Question polished success narratives that seem too perfect   Embrace Failure as Education: View setbacks as expensive but necessary learning experiences   Value Transition Experience: Seek mentors who understand building while still employed   Accept Imperfection: Recognize that consistency isn&apos;t about perfection, but about recovery   Redefine Success Metrics: Focus on alignment and freedom over just financial outcomes   The Five Disqualifications That Actually Qualify   No Dramatic Backstory: Relates better to professionals transitioning from success to meaning   Multiple Failures: Provides real-world education that success stories can&apos;t teach   Current Employment: Understands the practical challenges of transition   Personal Struggles: Demonstrates humanity and relatability over superhuman discipline   Realistic Promises: Offers authentic expectations over false guarantees   Mindset Shifts for Escapees   From Rags-to-Riches to Riches-to-Meaning: Reframe the entrepreneurial journey for already-successful professionals   Golden Handcuffs Recognition: Acknowledge that comfort can be its own prison   Failure Reframing: See business failures as education investments, not personal defeats   Imperfection Acceptance: Understand that temporary setbacks don&apos;t equal permanent failure   Authentic Mentorship: Choose guides based on honesty and relatability, not just achievements    Resources Mentioned Newsletter   AI Escape Plan: Weekly newsletter for aspiring entrepreneurs and 9-to-5 escapees   Sign-up: https://DarkHorseInsider.com   Content Promise: Real strategies, honest failures, hard-won insights without hype    Action Steps to Take Immediate Actions (This Week)   Identify Your Perfect Advice Trap: Recognize one area where you&apos;ve been seeking &quot;perfect&quot; advice or waiting for the &quot;right&quot; mentor   Find an Honest Guide: Locate someone 1-3 steps ahead of you who&apos;s willing to share real experiences, including failures   Reframe Your Story: If you&apos;re successful but unfulfilled, shift from seeking rags-to-riches inspiration to riches-to-meaning guidance   Ongoing Practices   Question Polished Success Stories: Apply healthy skepticism to overly perfect narratives   Embrace Your Imperfections: Stop using temporary setbacks as evidence of permanent inadequacy   Seek Authentic Community: Connect with others building meaningful work while managing real-world constraints   Practice Honest Self-Assessment: Regularly evaluate alignment between your work and your values   Mindset Shifts to Adopt   Failure as Education: View setbacks as expensive but necessary learning experiences   Progress Over Perfection: Focus on consistent forward movement rather than flawless execution   Authentic Success Definition: Define success by alignment and freedom, not just financial metrics    </itunes:subtitle>
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      <title>EP 535 AI Automation Side Hustles for Busy Parents: Make $1,500+ in 90 Minutes</title>
      <description><![CDATA[<p>5 Simple Systems That Turn Evening Hours Into Recurring Revenue Streams <p> </p> Episode Summary <p>Discover how digital entrepreneurs, especially busy parents, are leveraging AI automation to create profitable side hustles that fit into just 90-minute evening blocks. This episode dives deep into five &quot;boring&quot; but lucrative AI automation systems that require no coding skills, generating $1,500 to $5,000 in sales each. From email categorization to podcast repurposing, these digital marketing strategies solve real business problems while helping you build recurring income streams. Whether you're new to digital products or looking to enhance your online entrepreneurship journey, this guide is packed with tips for entrepreneurs aiming to make money online without sacrificing family time. Tune in to learn actionable email marketing tips, automation workflows, and other digital product ideas perfect for parents striving to balance business and life.</p> Key Timestamps &amp; Insights <p>00:00 - Opening 00:55 - Episode Overview 01:25 - The Parent Advantage 02:45 - Immersive Success Story 06:20 - The 5 Profitable Automation Systems 14:25 - Newsletter CTA 15:00 - Intelligent Elevation 16:20 - Whiskered Wisdom</p> Strategies Shared <ol> <li> <p>The 90-Minute Build Strategy </p> <ul> <li> <p>Leverage limited evening time for focused automation building</p> </li> <li> <p>Use constraints to force clarity and essential features only</p> </li> </ul> </li> <li> <p>The Boring Beats Brilliant Approach </p> <ul> <li> <p>Focus on simple, linear workflows over complex AI agents</p> </li> <li> <p>Solve obvious problems for obvious money</p> </li> </ul> </li> <li> <p>The Local Network Launch </p> <ul> <li> <p>Start with businesses you know personally (dentist, daycare, coffee shop)</p> </li> <li> <p>Observe repetitive manual tasks before proposing solutions</p> </li> </ul> </li> <li> <p>The Referral Multiplication Method </p> <ul> <li> <p>One satisfied client becomes your best sales force</p> </li> <li> <p>Same system, different clients, recurring revenue</p> </li> </ul> </li> <li> <p>The Problem-First Framework </p> <ul> <li> <p>Identify pain points before building solutions</p> </li> <li> <p>Focus on time-saving value over impressive technology</p> </li> </ul> </li> </ol> Resources Mentioned <ul> <li> <p>Make.com - Visual automation platform (no coding required)</p> </li> <li> <p>Apify - Data scraping service for lead research</p> </li> <li> <p>OpenAI - AI processing for email categorization and content</p> </li> <li> <p>N8N - Alternative automation platform</p> </li> <li> <p>AI Escape Plan Newsletter - Step-by-step automation guides for parents</p> </li> </ul> Action Steps to Take <ol> <li> <p>Immediate Action (This Week) </p> <ul> <li> <p>Pick one small business in your network</p> </li> <li> <p>Spend 15 minutes observing their repetitive manual tasks</p> </li> <li> <p>Write down potential automation opportunities</p> </li> </ul> </li> <li> <p>Learning Phase (Next 30 Days) </p> <ul> <li> <p>Create free Make.com account</p> </li> <li> <p>Build simple email sorting system for yourself</p> </li> <li> <p>Document your learning process</p> </li> </ul> </li> <li> <p>Validation Phase (Month 2) </p> <ul> <li> <p>Approach one business owner with observed problem</p> </li> <li> <p>Calculate time/cost savings of automation solution</p> </li> <li> <p>Propose pilot project with clear ROI</p> </li> </ul> </li> <li> <p>Scale Phase (Month 3+) </p> <ul> <li> <p>Refine successful system for replication</p> </li> <li> <p>Build referral network through satisfied clients</p> </li> <li> <p>Develop recurring maintenance contracts</p> </li> </ul> </li> </ol> <p>Subscribe to the AI Escape Plan Newsletter - <a href="http://darkhorseinsider.com">DarkHorseInsider.com</a> - Get practical, AI-powered strategies to start, grow, and streamline side hustles designed to protect family time while boosting income. Next issue includes step-by-step automation building guide with screenshots and parent-tested workflows. </p> Episode Quote <p>&quot;Boring beats brilliant when it comes to building wealth. While everyone else is chasing the latest AI agent or complex chatbot, you're going to focus on simple, linear workflows that solve obvious problems for obvious money.&quot;</p> <p> </p> <p> </p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 11 Feb 2026 21:04:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann | Make Money Online &amp; AI Entrepreneur)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>5 Simple Systems That Turn Evening Hours Into Recurring Revenue Streams <p> </p> Episode Summary <p>Discover how digital entrepreneurs, especially busy parents, are leveraging AI automation to create profitable side hustles that fit into just 90-minute evening blocks. This episode dives deep into five &quot;boring&quot; but lucrative AI automation systems that require no coding skills, generating $1,500 to $5,000 in sales each. From email categorization to podcast repurposing, these digital marketing strategies solve real business problems while helping you build recurring income streams. Whether you're new to digital products or looking to enhance your online entrepreneurship journey, this guide is packed with tips for entrepreneurs aiming to make money online without sacrificing family time. Tune in to learn actionable email marketing tips, automation workflows, and other digital product ideas perfect for parents striving to balance business and life.</p> Key Timestamps &amp; Insights <p>00:00 - Opening 00:55 - Episode Overview 01:25 - The Parent Advantage 02:45 - Immersive Success Story 06:20 - The 5 Profitable Automation Systems 14:25 - Newsletter CTA 15:00 - Intelligent Elevation 16:20 - Whiskered Wisdom</p> Strategies Shared <ol> <li> <p>The 90-Minute Build Strategy </p> <ul> <li> <p>Leverage limited evening time for focused automation building</p> </li> <li> <p>Use constraints to force clarity and essential features only</p> </li> </ul> </li> <li> <p>The Boring Beats Brilliant Approach </p> <ul> <li> <p>Focus on simple, linear workflows over complex AI agents</p> </li> <li> <p>Solve obvious problems for obvious money</p> </li> </ul> </li> <li> <p>The Local Network Launch </p> <ul> <li> <p>Start with businesses you know personally (dentist, daycare, coffee shop)</p> </li> <li> <p>Observe repetitive manual tasks before proposing solutions</p> </li> </ul> </li> <li> <p>The Referral Multiplication Method </p> <ul> <li> <p>One satisfied client becomes your best sales force</p> </li> <li> <p>Same system, different clients, recurring revenue</p> </li> </ul> </li> <li> <p>The Problem-First Framework </p> <ul> <li> <p>Identify pain points before building solutions</p> </li> <li> <p>Focus on time-saving value over impressive technology</p> </li> </ul> </li> </ol> Resources Mentioned <ul> <li> <p>Make.com - Visual automation platform (no coding required)</p> </li> <li> <p>Apify - Data scraping service for lead research</p> </li> <li> <p>OpenAI - AI processing for email categorization and content</p> </li> <li> <p>N8N - Alternative automation platform</p> </li> <li> <p>AI Escape Plan Newsletter - Step-by-step automation guides for parents</p> </li> </ul> Action Steps to Take <ol> <li> <p>Immediate Action (This Week) </p> <ul> <li> <p>Pick one small business in your network</p> </li> <li> <p>Spend 15 minutes observing their repetitive manual tasks</p> </li> <li> <p>Write down potential automation opportunities</p> </li> </ul> </li> <li> <p>Learning Phase (Next 30 Days) </p> <ul> <li> <p>Create free Make.com account</p> </li> <li> <p>Build simple email sorting system for yourself</p> </li> <li> <p>Document your learning process</p> </li> </ul> </li> <li> <p>Validation Phase (Month 2) </p> <ul> <li> <p>Approach one business owner with observed problem</p> </li> <li> <p>Calculate time/cost savings of automation solution</p> </li> <li> <p>Propose pilot project with clear ROI</p> </li> </ul> </li> <li> <p>Scale Phase (Month 3+) </p> <ul> <li> <p>Refine successful system for replication</p> </li> <li> <p>Build referral network through satisfied clients</p> </li> <li> <p>Develop recurring maintenance contracts</p> </li> </ul> </li> </ol> <p>Subscribe to the AI Escape Plan Newsletter - <a href="http://darkhorseinsider.com">DarkHorseInsider.com</a> - Get practical, AI-powered strategies to start, grow, and streamline side hustles designed to protect family time while boosting income. Next issue includes step-by-step automation building guide with screenshots and parent-tested workflows. </p> Episode Quote <p>&quot;Boring beats brilliant when it comes to building wealth. While everyone else is chasing the latest AI agent or complex chatbot, you're going to focus on simple, linear workflows that solve obvious problems for obvious money.&quot;</p> <p> </p> <p> </p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 535 AI Automation Side Hustles for Busy Parents: Make $1,500+ in 90 Minutes</itunes:title>
      <itunes:author>Tracy Brinkmann | Make Money Online &amp; AI Entrepreneur</itunes:author>
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      <itunes:summary>5 Simple Systems That Turn Evening Hours Into Recurring Revenue Streams   Episode Summary Discover how digital entrepreneurs, especially busy parents, are leveraging AI automation to create profitable side hustles that fit into just 90-minute evening blocks. This episode dives deep into five &quot;boring&quot; but lucrative AI automation systems that require no coding skills, generating $1,500 to $5,000 in sales each. From email categorization to podcast repurposing, these digital marketing strategies solve real business problems while helping you build recurring income streams. Whether you&apos;re new to digital products or looking to enhance your online entrepreneurship journey, this guide is packed with tips for entrepreneurs aiming to make money online without sacrificing family time. Tune in to learn actionable email marketing tips, automation workflows, and other digital product ideas perfect for parents striving to balance business and life.  Key Timestamps &amp; Insights 00:00 - Opening 00:55 - Episode Overview 01:25 - The Parent Advantage 02:45 - Immersive Success Story 06:20 - The 5 Profitable Automation Systems 14:25 - Newsletter CTA 15:00 - Intelligent Elevation 16:20 - Whiskered Wisdom  Strategies Shared   The 90-Minute Build Strategy    Leverage limited evening time for focused automation building   Use constraints to force clarity and essential features only     The Boring Beats Brilliant Approach    Focus on simple, linear workflows over complex AI agents   Solve obvious problems for obvious money     The Local Network Launch    Start with businesses you know personally (dentist, daycare, coffee shop)   Observe repetitive manual tasks before proposing solutions     The Referral Multiplication Method    One satisfied client becomes your best sales force   Same system, different clients, recurring revenue     The Problem-First Framework    Identify pain points before building solutions   Focus on time-saving value over impressive technology      Resources Mentioned   Make.com - Visual automation platform (no coding required)   Apify - Data scraping service for lead research   OpenAI - AI processing for email categorization and content   N8N - Alternative automation platform   AI Escape Plan Newsletter - Step-by-step automation guides for parents    Action Steps to Take   Immediate Action (This Week)    Pick one small business in your network   Spend 15 minutes observing their repetitive manual tasks   Write down potential automation opportunities     Learning Phase (Next 30 Days)    Create free Make.com account   Build simple email sorting system for yourself   Document your learning process     Validation Phase (Month 2)    Approach one business owner with observed problem   Calculate time/cost savings of automation solution   Propose pilot project with clear ROI     Scale Phase (Month 3+)    Refine successful system for replication   Build referral network through satisfied clients   Develop recurring maintenance contracts      Subscribe to the AI Escape Plan Newsletter - DarkHorseInsider.com - Get practical, AI-powered strategies to start, grow, and streamline side hustles designed to protect family time while boosting income. Next issue includes step-by-step automation building guide with screenshots and parent-tested workflows.    Episode Quote &quot;Boring beats brilliant when it comes to building wealth. While everyone else is chasing the latest AI agent or complex chatbot, you&apos;re going to focus on simple, linear workflows that solve obvious problems for obvious money.&quot;     </itunes:summary>
      <itunes:subtitle>5 Simple Systems That Turn Evening Hours Into Recurring Revenue Streams   Episode Summary Discover how digital entrepreneurs, especially busy parents, are leveraging AI automation to create profitable side hustles that fit into just 90-minute evening blocks. This episode dives deep into five &quot;boring&quot; but lucrative AI automation systems that require no coding skills, generating $1,500 to $5,000 in sales each. From email categorization to podcast repurposing, these digital marketing strategies solve real business problems while helping you build recurring income streams. Whether you&apos;re new to digital products or looking to enhance your online entrepreneurship journey, this guide is packed with tips for entrepreneurs aiming to make money online without sacrificing family time. Tune in to learn actionable email marketing tips, automation workflows, and other digital product ideas perfect for parents striving to balance business and life.  Key Timestamps &amp; Insights 00:00 - Opening 00:55 - Episode Overview 01:25 - The Parent Advantage 02:45 - Immersive Success Story 06:20 - The 5 Profitable Automation Systems 14:25 - Newsletter CTA 15:00 - Intelligent Elevation 16:20 - Whiskered Wisdom  Strategies Shared   The 90-Minute Build Strategy    Leverage limited evening time for focused automation building   Use constraints to force clarity and essential features only     The Boring Beats Brilliant Approach    Focus on simple, linear workflows over complex AI agents   Solve obvious problems for obvious money     The Local Network Launch    Start with businesses you know personally (dentist, daycare, coffee shop)   Observe repetitive manual tasks before proposing solutions     The Referral Multiplication Method    One satisfied client becomes your best sales force   Same system, different clients, recurring revenue     The Problem-First Framework    Identify pain points before building solutions   Focus on time-saving value over impressive technology      Resources Mentioned   Make.com - Visual automation platform (no coding required)   Apify - Data scraping service for lead research   OpenAI - AI processing for email categorization and content   N8N - Alternative automation platform   AI Escape Plan Newsletter - Step-by-step automation guides for parents    Action Steps to Take   Immediate Action (This Week)    Pick one small business in your network   Spend 15 minutes observing their repetitive manual tasks   Write down potential automation opportunities     Learning Phase (Next 30 Days)    Create free Make.com account   Build simple email sorting system for yourself   Document your learning process     Validation Phase (Month 2)    Approach one business owner with observed problem   Calculate time/cost savings of automation solution   Propose pilot project with clear ROI     Scale Phase (Month 3+)    Refine successful system for replication   Build referral network through satisfied clients   Develop recurring maintenance contracts      Subscribe to the AI Escape Plan Newsletter - DarkHorseInsider.com - Get practical, AI-powered strategies to start, grow, and streamline side hustles designed to protect family time while boosting income. Next issue includes step-by-step automation building guide with screenshots and parent-tested workflows.    Episode Quote &quot;Boring beats brilliant when it comes to building wealth. While everyone else is chasing the latest AI agent or complex chatbot, you&apos;re going to focus on simple, linear workflows that solve obvious problems for obvious money.&quot;     </itunes:subtitle>
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      <title>EP 534 5 AI Side Hustles That Actually Work – No Tech Skills Needed for Busy Parents</title>
      <description><![CDATA[<p>Episode Summary <p>Explore 5 proven AI side hustles perfect for busy parents seeking to enter the world of digital entrepreneurship without any tech skills. In this episode, discover actionable marketing strategies, AI tools, and online entrepreneurship tips that help parents build profitable work-from-home businesses earning $5K-$20K monthly. Whether it's quick website flips or AI consulting, learn how you can leverage simple digital products and create passive income streams while balancing family life. This episode is ideal for digital entrepreneurs and anyone looking to grow their email list and master marketing strategies to make money online in 2025. Tune in and start your journey toward financial freedom and flexible entrepreneurial success today!</p> Key Timestamps &amp; Insights <p>00:00 - Opening</p> <p>01:05 - Episode Overview</p> <p>02:25 - The Reality Check</p> <p>05:15 - Method 1: Weekend Website Flipper</p> <p>08:45 - Method 2: AI Detective Approach</p> <p>12:10 - Method 3: Invisible Creative Studio</p> <p>15:25 - Method 4: AI Voice Agent Builder</p> <p>18:00 - Method 5: AI Training Workshop Leader</p> <p>20:25 - The Bigger Picture</p> <p>22:00 - Whiskered Wisdom</p> Strategies Shared <ol> <li> <p>Local Business Website Auditing</p> <ul> <li> <p>Identify businesses with outdated websites</p> </li> <li> <p>Use AI tools to create modern alternatives</p> </li> <li> <p>Present solutions with visual before/after comparisons</p> </li> </ul> </li> <li> <p>AI Tools Consulting</p> <ul> <li> <p>Conduct discovery calls to identify business bottlenecks</p> </li> <li> <p>Research appropriate AI solutions using curated databases</p> </li> <li> <p>Deliver simple reports with implementation recommendations</p> </li> </ul> </li> <li> <p>AI-Powered Content Creation</p> <ul> <li> <p>Generate professional visual content using AI platforms</p> </li> <li> <p>Offer monthly retainer packages for ongoing creative needs</p> </li> <li> <p>Scale through template creation and process optimization</p> </li> </ul> </li> <li> <p>Automated Customer Service Systems</p> <ul> <li> <p>Build AI voice agents for 24/7 customer support</p> </li> <li> <p>Demonstrate value through live testing sessions</p> </li> <li> <p>Create recurring revenue through ongoing management</p> </li> </ul> </li> <li> <p>AI Education and Training</p> <ul> <li> <p>Teach practical AI implementation to business teams</p> </li> <li> <p>Convert free workshops into paid consulting relationships</p> </li> <li> <p>Focus on real-world applications over theoretical concepts</p> </li> </ul> </li> </ol> Resources Mentioned <p>AI Website Building:</p> <ul> <li> <p>Aura.build - AI website creation platform</p> </li> </ul> <p>AI Tool Research:</p> <ul> <li> <p>TheresAnAIForThat.com - Comprehensive AI tool database</p> </li> </ul> <p>Content Creation:</p> <ul> <li> <p>Invideo - AI video creation platform</p> </li> <li> <p>Midjourney - AI image generation tool</p> </li> </ul> <p>Voice Technology:</p> <ul> <li> <p>ElevenLabs - AI voice agent creation</p> </li> <li> <p>Go High Level - Business automation platform</p> </li> </ul> <p>General Platforms:</p> <ul> <li> <p>Upwork - Freelancer marketplace for outsourcing implementation</p> </li> <li> <p>Google Sheets - Database management for client tracking</p> </li> </ul> Action Steps to Take <p>Immediate Actions (This Week):</p> <ol> <li> <p>Choose one method that resonates with your skills and schedule</p> </li> <li> <p>Research the specific tools mentioned for your chosen method</p> </li> <li> <p>Identify 5-10 local businesses that could benefit from your services</p> </li> </ol> <p>Weekend Project:</p> <ol> <li> <p>Build your first demo or example using AI tools</p> </li> <li> <p>Create before/after comparisons or sample outputs</p> </li> <li> <p>Practice your pitch or presentation approach</p> </li> </ol> <p>Week 2-3 Implementation:</p> <ol> <li> <p>Approach your first potential client with demo materials</p> </li> <li> <p>Conduct discovery conversations to understand their needs</p> </li> <li> <p>Deliver your first project or consultation</p> </li> </ol> <p>Scaling Strategy:</p> <ol> <li> <p>Document your successful processes and create templates</p> </li> <li> <p>Build a portfolio of completed work for future presentations</p> </li> <li> <p>Develop systems that work within your family schedule constraints</p> </li> </ol> <p>Subscribe to the AI Escape Plan newsletter - specifically designed for parents ready to break free from the 9-to-5 grind. Each issue delivers practical, AI-powered strategies to start, grow, and streamline side hustles while protecting family time. Your roadmap to more money, more freedom, and more of what truly matters. <a href="http://darkhorseinsider.com">DarkHorseInsider.com</a></p> Episode Quote <p>&quot;The AI gold rush isn't coming – it's here. But unlike the California gold rush, you don't need to leave your family behind to strike it rich.&quot;</p> <p> </p> <p> </p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 3 Feb 2026 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann | AI Side Hustle | make money online | entrepreneur tips | ai entrepreneur)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Episode Summary <p>Explore 5 proven AI side hustles perfect for busy parents seeking to enter the world of digital entrepreneurship without any tech skills. In this episode, discover actionable marketing strategies, AI tools, and online entrepreneurship tips that help parents build profitable work-from-home businesses earning $5K-$20K monthly. Whether it's quick website flips or AI consulting, learn how you can leverage simple digital products and create passive income streams while balancing family life. This episode is ideal for digital entrepreneurs and anyone looking to grow their email list and master marketing strategies to make money online in 2025. Tune in and start your journey toward financial freedom and flexible entrepreneurial success today!</p> Key Timestamps &amp; Insights <p>00:00 - Opening</p> <p>01:05 - Episode Overview</p> <p>02:25 - The Reality Check</p> <p>05:15 - Method 1: Weekend Website Flipper</p> <p>08:45 - Method 2: AI Detective Approach</p> <p>12:10 - Method 3: Invisible Creative Studio</p> <p>15:25 - Method 4: AI Voice Agent Builder</p> <p>18:00 - Method 5: AI Training Workshop Leader</p> <p>20:25 - The Bigger Picture</p> <p>22:00 - Whiskered Wisdom</p> Strategies Shared <ol> <li> <p>Local Business Website Auditing</p> <ul> <li> <p>Identify businesses with outdated websites</p> </li> <li> <p>Use AI tools to create modern alternatives</p> </li> <li> <p>Present solutions with visual before/after comparisons</p> </li> </ul> </li> <li> <p>AI Tools Consulting</p> <ul> <li> <p>Conduct discovery calls to identify business bottlenecks</p> </li> <li> <p>Research appropriate AI solutions using curated databases</p> </li> <li> <p>Deliver simple reports with implementation recommendations</p> </li> </ul> </li> <li> <p>AI-Powered Content Creation</p> <ul> <li> <p>Generate professional visual content using AI platforms</p> </li> <li> <p>Offer monthly retainer packages for ongoing creative needs</p> </li> <li> <p>Scale through template creation and process optimization</p> </li> </ul> </li> <li> <p>Automated Customer Service Systems</p> <ul> <li> <p>Build AI voice agents for 24/7 customer support</p> </li> <li> <p>Demonstrate value through live testing sessions</p> </li> <li> <p>Create recurring revenue through ongoing management</p> </li> </ul> </li> <li> <p>AI Education and Training</p> <ul> <li> <p>Teach practical AI implementation to business teams</p> </li> <li> <p>Convert free workshops into paid consulting relationships</p> </li> <li> <p>Focus on real-world applications over theoretical concepts</p> </li> </ul> </li> </ol> Resources Mentioned <p>AI Website Building:</p> <ul> <li> <p>Aura.build - AI website creation platform</p> </li> </ul> <p>AI Tool Research:</p> <ul> <li> <p>TheresAnAIForThat.com - Comprehensive AI tool database</p> </li> </ul> <p>Content Creation:</p> <ul> <li> <p>Invideo - AI video creation platform</p> </li> <li> <p>Midjourney - AI image generation tool</p> </li> </ul> <p>Voice Technology:</p> <ul> <li> <p>ElevenLabs - AI voice agent creation</p> </li> <li> <p>Go High Level - Business automation platform</p> </li> </ul> <p>General Platforms:</p> <ul> <li> <p>Upwork - Freelancer marketplace for outsourcing implementation</p> </li> <li> <p>Google Sheets - Database management for client tracking</p> </li> </ul> Action Steps to Take <p>Immediate Actions (This Week):</p> <ol> <li> <p>Choose one method that resonates with your skills and schedule</p> </li> <li> <p>Research the specific tools mentioned for your chosen method</p> </li> <li> <p>Identify 5-10 local businesses that could benefit from your services</p> </li> </ol> <p>Weekend Project:</p> <ol> <li> <p>Build your first demo or example using AI tools</p> </li> <li> <p>Create before/after comparisons or sample outputs</p> </li> <li> <p>Practice your pitch or presentation approach</p> </li> </ol> <p>Week 2-3 Implementation:</p> <ol> <li> <p>Approach your first potential client with demo materials</p> </li> <li> <p>Conduct discovery conversations to understand their needs</p> </li> <li> <p>Deliver your first project or consultation</p> </li> </ol> <p>Scaling Strategy:</p> <ol> <li> <p>Document your successful processes and create templates</p> </li> <li> <p>Build a portfolio of completed work for future presentations</p> </li> <li> <p>Develop systems that work within your family schedule constraints</p> </li> </ol> <p>Subscribe to the AI Escape Plan newsletter - specifically designed for parents ready to break free from the 9-to-5 grind. Each issue delivers practical, AI-powered strategies to start, grow, and streamline side hustles while protecting family time. Your roadmap to more money, more freedom, and more of what truly matters. <a href="http://darkhorseinsider.com">DarkHorseInsider.com</a></p> Episode Quote <p>&quot;The AI gold rush isn't coming – it's here. But unlike the California gold rush, you don't need to leave your family behind to strike it rich.&quot;</p> <p> </p> <p> </p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 534 5 AI Side Hustles That Actually Work – No Tech Skills Needed for Busy Parents</itunes:title>
      <itunes:author>Tracy Brinkmann | AI Side Hustle | make money online | entrepreneur tips | ai entrepreneur</itunes:author>
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      <itunes:duration>00:25:33</itunes:duration>
      <itunes:summary>Episode Summary Explore 5 proven AI side hustles perfect for busy parents seeking to enter the world of digital entrepreneurship without any tech skills. In this episode, discover actionable marketing strategies, AI tools, and online entrepreneurship tips that help parents build profitable work-from-home businesses earning $5K-$20K monthly. Whether it&apos;s quick website flips or AI consulting, learn how you can leverage simple digital products and create passive income streams while balancing family life. This episode is ideal for digital entrepreneurs and anyone looking to grow their email list and master marketing strategies to make money online in 2025. Tune in and start your journey toward financial freedom and flexible entrepreneurial success today!  Key Timestamps &amp; Insights 00:00 - Opening 01:05 - Episode Overview 02:25 - The Reality Check 05:15 - Method 1: Weekend Website Flipper 08:45 - Method 2: AI Detective Approach 12:10 - Method 3: Invisible Creative Studio 15:25 - Method 4: AI Voice Agent Builder 18:00 - Method 5: AI Training Workshop Leader 20:25 - The Bigger Picture 22:00 - Whiskered Wisdom  Strategies Shared   Local Business Website Auditing   Identify businesses with outdated websites   Use AI tools to create modern alternatives   Present solutions with visual before/after comparisons     AI Tools Consulting   Conduct discovery calls to identify business bottlenecks   Research appropriate AI solutions using curated databases   Deliver simple reports with implementation recommendations     AI-Powered Content Creation   Generate professional visual content using AI platforms   Offer monthly retainer packages for ongoing creative needs   Scale through template creation and process optimization     Automated Customer Service Systems   Build AI voice agents for 24/7 customer support   Demonstrate value through live testing sessions   Create recurring revenue through ongoing management     AI Education and Training   Teach practical AI implementation to business teams   Convert free workshops into paid consulting relationships   Focus on real-world applications over theoretical concepts      Resources Mentioned AI Website Building:   Aura.build - AI website creation platform   AI Tool Research:   TheresAnAIForThat.com - Comprehensive AI tool database   Content Creation:   Invideo - AI video creation platform   Midjourney - AI image generation tool   Voice Technology:   ElevenLabs - AI voice agent creation   Go High Level - Business automation platform   General Platforms:   Upwork - Freelancer marketplace for outsourcing implementation   Google Sheets - Database management for client tracking    Action Steps to Take Immediate Actions (This Week):   Choose one method that resonates with your skills and schedule   Research the specific tools mentioned for your chosen method   Identify 5-10 local businesses that could benefit from your services   Weekend Project:   Build your first demo or example using AI tools   Create before/after comparisons or sample outputs   Practice your pitch or presentation approach   Week 2-3 Implementation:   Approach your first potential client with demo materials   Conduct discovery conversations to understand their needs   Deliver your first project or consultation   Scaling Strategy:   Document your successful processes and create templates   Build a portfolio of completed work for future presentations   Develop systems that work within your family schedule constraints    Subscribe to the AI Escape Plan newsletter - specifically designed for parents ready to break free from the 9-to-5 grind. Each issue delivers practical, AI-powered strategies to start, grow, and streamline side hustles while protecting family time. Your roadmap to more money, more freedom, and more of what truly matters. DarkHorseInsider.com  Episode Quote &quot;The AI gold rush isn&apos;t coming – it&apos;s here. But unlike the California gold rush, you don&apos;t need to leave your family behind to strike it rich.&quot;     </itunes:summary>
      <itunes:subtitle>Episode Summary Explore 5 proven AI side hustles perfect for busy parents seeking to enter the world of digital entrepreneurship without any tech skills. In this episode, discover actionable marketing strategies, AI tools, and online entrepreneurship tips that help parents build profitable work-from-home businesses earning $5K-$20K monthly. Whether it&apos;s quick website flips or AI consulting, learn how you can leverage simple digital products and create passive income streams while balancing family life. This episode is ideal for digital entrepreneurs and anyone looking to grow their email list and master marketing strategies to make money online in 2025. Tune in and start your journey toward financial freedom and flexible entrepreneurial success today!  Key Timestamps &amp; Insights 00:00 - Opening 01:05 - Episode Overview 02:25 - The Reality Check 05:15 - Method 1: Weekend Website Flipper 08:45 - Method 2: AI Detective Approach 12:10 - Method 3: Invisible Creative Studio 15:25 - Method 4: AI Voice Agent Builder 18:00 - Method 5: AI Training Workshop Leader 20:25 - The Bigger Picture 22:00 - Whiskered Wisdom  Strategies Shared   Local Business Website Auditing   Identify businesses with outdated websites   Use AI tools to create modern alternatives   Present solutions with visual before/after comparisons     AI Tools Consulting   Conduct discovery calls to identify business bottlenecks   Research appropriate AI solutions using curated databases   Deliver simple reports with implementation recommendations     AI-Powered Content Creation   Generate professional visual content using AI platforms   Offer monthly retainer packages for ongoing creative needs   Scale through template creation and process optimization     Automated Customer Service Systems   Build AI voice agents for 24/7 customer support   Demonstrate value through live testing sessions   Create recurring revenue through ongoing management     AI Education and Training   Teach practical AI implementation to business teams   Convert free workshops into paid consulting relationships   Focus on real-world applications over theoretical concepts      Resources Mentioned AI Website Building:   Aura.build - AI website creation platform   AI Tool Research:   TheresAnAIForThat.com - Comprehensive AI tool database   Content Creation:   Invideo - AI video creation platform   Midjourney - AI image generation tool   Voice Technology:   ElevenLabs - AI voice agent creation   Go High Level - Business automation platform   General Platforms:   Upwork - Freelancer marketplace for outsourcing implementation   Google Sheets - Database management for client tracking    Action Steps to Take Immediate Actions (This Week):   Choose one method that resonates with your skills and schedule   Research the specific tools mentioned for your chosen method   Identify 5-10 local businesses that could benefit from your services   Weekend Project:   Build your first demo or example using AI tools   Create before/after comparisons or sample outputs   Practice your pitch or presentation approach   Week 2-3 Implementation:   Approach your first potential client with demo materials   Conduct discovery conversations to understand their needs   Deliver your first project or consultation   Scaling Strategy:   Document your successful processes and create templates   Build a portfolio of completed work for future presentations   Develop systems that work within your family schedule constraints    Subscribe to the AI Escape Plan newsletter - specifically designed for parents ready to break free from the 9-to-5 grind. Each issue delivers practical, AI-powered strategies to start, grow, and streamline side hustles while protecting family time. Your roadmap to more money, more freedom, and more of what truly matters. DarkHorseInsider.com  Episode Quote &quot;The AI gold rush isn&apos;t coming – it&apos;s here. But unlike the California gold rush, you don&apos;t need to leave your family behind to strike it rich.&quot;     </itunes:subtitle>
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      <title>EP 533 The Weekend Course Creator: How Busy Parents Build Passive Income with AI Side Hustles</title>
      <description><![CDATA[<p>How Busy Parents Are Building Passive Income Teaching What They Know <p>The shocking truth about why your parenting experience is worth more than your college degree</p> EPISODE SUMMARY <p>Discover how busy parents are leveraging AI to transform their parenting knowledge into profitable digital products and online courses in just 15 minutes. Host Ace Allan shares the TEACH method—a simple, step-by-step framework to create, package, and market your expertise, turning everyday parenting victories into passive income streams ranging from $500 to $5,000 monthly. Learn why your real-world experience is more valuable than formal credentials and find out how to balance course creation with family life. This episode offers actionable marketing strategies and tips for entrepreneurs looking to build digital products for beginners, grow their email list, and capitalize on online entrepreneurship opportunities. Tune in to unlock your potential as a digital entrepreneur and start making money online while prioritizing what matters most: your family.</p> KEY TIMESTAMPS &amp; INSIGHTS 00:00 - The Silent Revolution 00:50 - The Three Core Promises 01:55 - The Kitchen Table Visualization 02:40 - The Success Vision 04:00 - TEACH Method 08:00 - Historical Context 09:00 - Experience as Expertise 10:00 - Whiskered Wisdom STRATEGIES SHARED 1. The TEACH Method Framework <ul> <li> <p>Target your expertise using AI prompts (3 min)</p> </li> <li> <p>Extract your framework with AI assistance (5 min)</p> </li> <li> <p>Automate content creation through AI (4 min)</p> </li> <li> <p>Create your course package (2 min)</p> </li> <li> <p>Host and sell on simple platforms (1 min)</p> </li> </ul> 2. Knowledge Validation Strategy <ul> <li> <p>Use AI to identify 10 specific problems you can solve</p> </li> <li> <p>Pick topics that make you think &quot;I could help with that&quot;</p> </li> <li> <p>Focus on 30-60 minute course solutions</p> </li> </ul> 3. Family-First Implementation <ul> <li> <p>Build during kids' downtime (cartoons, naps, bedtime)</p> </li> <li> <p>No 4 AM wake-ups or missed family moments</p> </li> <li> <p>Weekend sprint approach for maximum efficiency</p> </li> </ul> 4. AI-Powered Content Creation <ul> <li> <p>ChatGPT for framework development and lesson planning</p> </li> <li> <p>Real-world examples and common mistakes inclusion</p> </li> <li> <p>Quick wins for immediate implementation</p> </li> </ul> RESOURCES MENTIONED AI Tools: <ul> <li> <p>ChatGPT - Primary tool for content creation and framework development</p> </li> <li> <p>Specific prompts provided for each step of the TEACH method</p> </li> </ul> Course Platforms: <ul> <li> <p>Teachable - Recommended hosting platform</p> </li> <li> <p>Gumroad - Alternative simple selling platform</p> </li> <li> <p>Thinkific - Additional course hosting option</p> </li> </ul> Newsletter: <ul> <li> <p>AI Escape Plan Newsletter - Weekly strategies for parent entrepreneurs</p> </li> <li> <p>Focus on AI-powered side hustles that protect family time</p> </li> <li> <p>Available at <a href="https://darkhorseinsider.com">https://DarkHorseInsider.com</a></p> </li> </ul></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 20 Jan 2026 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann | Make Money Online &amp; AI Entrepreneur)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>How Busy Parents Are Building Passive Income Teaching What They Know <p>The shocking truth about why your parenting experience is worth more than your college degree</p> EPISODE SUMMARY <p>Discover how busy parents are leveraging AI to transform their parenting knowledge into profitable digital products and online courses in just 15 minutes. Host Ace Allan shares the TEACH method—a simple, step-by-step framework to create, package, and market your expertise, turning everyday parenting victories into passive income streams ranging from $500 to $5,000 monthly. Learn why your real-world experience is more valuable than formal credentials and find out how to balance course creation with family life. This episode offers actionable marketing strategies and tips for entrepreneurs looking to build digital products for beginners, grow their email list, and capitalize on online entrepreneurship opportunities. Tune in to unlock your potential as a digital entrepreneur and start making money online while prioritizing what matters most: your family.</p> KEY TIMESTAMPS &amp; INSIGHTS 00:00 - The Silent Revolution 00:50 - The Three Core Promises 01:55 - The Kitchen Table Visualization 02:40 - The Success Vision 04:00 - TEACH Method 08:00 - Historical Context 09:00 - Experience as Expertise 10:00 - Whiskered Wisdom STRATEGIES SHARED 1. The TEACH Method Framework <ul> <li> <p>Target your expertise using AI prompts (3 min)</p> </li> <li> <p>Extract your framework with AI assistance (5 min)</p> </li> <li> <p>Automate content creation through AI (4 min)</p> </li> <li> <p>Create your course package (2 min)</p> </li> <li> <p>Host and sell on simple platforms (1 min)</p> </li> </ul> 2. Knowledge Validation Strategy <ul> <li> <p>Use AI to identify 10 specific problems you can solve</p> </li> <li> <p>Pick topics that make you think &quot;I could help with that&quot;</p> </li> <li> <p>Focus on 30-60 minute course solutions</p> </li> </ul> 3. Family-First Implementation <ul> <li> <p>Build during kids' downtime (cartoons, naps, bedtime)</p> </li> <li> <p>No 4 AM wake-ups or missed family moments</p> </li> <li> <p>Weekend sprint approach for maximum efficiency</p> </li> </ul> 4. AI-Powered Content Creation <ul> <li> <p>ChatGPT for framework development and lesson planning</p> </li> <li> <p>Real-world examples and common mistakes inclusion</p> </li> <li> <p>Quick wins for immediate implementation</p> </li> </ul> RESOURCES MENTIONED AI Tools: <ul> <li> <p>ChatGPT - Primary tool for content creation and framework development</p> </li> <li> <p>Specific prompts provided for each step of the TEACH method</p> </li> </ul> Course Platforms: <ul> <li> <p>Teachable - Recommended hosting platform</p> </li> <li> <p>Gumroad - Alternative simple selling platform</p> </li> <li> <p>Thinkific - Additional course hosting option</p> </li> </ul> Newsletter: <ul> <li> <p>AI Escape Plan Newsletter - Weekly strategies for parent entrepreneurs</p> </li> <li> <p>Focus on AI-powered side hustles that protect family time</p> </li> <li> <p>Available at <a href="https://darkhorseinsider.com">https://DarkHorseInsider.com</a></p> </li> </ul></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 533 The Weekend Course Creator: How Busy Parents Build Passive Income with AI Side Hustles</itunes:title>
      <itunes:author>Tracy Brinkmann | Make Money Online &amp; AI Entrepreneur</itunes:author>
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      <itunes:duration>00:12:16</itunes:duration>
      <itunes:summary>How Busy Parents Are Building Passive Income Teaching What They Know The shocking truth about why your parenting experience is worth more than your college degree  EPISODE SUMMARY Discover how busy parents are leveraging AI to transform their parenting knowledge into profitable digital products and online courses in just 15 minutes. Host Ace Allan shares the TEACH method—a simple, step-by-step framework to create, package, and market your expertise, turning everyday parenting victories into passive income streams ranging from $500 to $5,000 monthly. Learn why your real-world experience is more valuable than formal credentials and find out how to balance course creation with family life. This episode offers actionable marketing strategies and tips for entrepreneurs looking to build digital products for beginners, grow their email list, and capitalize on online entrepreneurship opportunities. Tune in to unlock your potential as a digital entrepreneur and start making money online while prioritizing what matters most: your family.  KEY TIMESTAMPS &amp; INSIGHTS 00:00 - The Silent Revolution 00:50 - The Three Core Promises 01:55 - The Kitchen Table Visualization 02:40 - The Success Vision 04:00 - TEACH Method 08:00 - Historical Context 09:00 - Experience as Expertise 10:00 - Whiskered Wisdom  STRATEGIES SHARED 1. The TEACH Method Framework   Target your expertise using AI prompts (3 min)   Extract your framework with AI assistance (5 min)   Automate content creation through AI (4 min)   Create your course package (2 min)   Host and sell on simple platforms (1 min)   2. Knowledge Validation Strategy   Use AI to identify 10 specific problems you can solve   Pick topics that make you think &quot;I could help with that&quot;   Focus on 30-60 minute course solutions   3. Family-First Implementation   Build during kids&apos; downtime (cartoons, naps, bedtime)   No 4 AM wake-ups or missed family moments   Weekend sprint approach for maximum efficiency   4. AI-Powered Content Creation   ChatGPT for framework development and lesson planning   Real-world examples and common mistakes inclusion   Quick wins for immediate implementation    RESOURCES MENTIONED AI Tools:   ChatGPT - Primary tool for content creation and framework development   Specific prompts provided for each step of the TEACH method   Course Platforms:   Teachable - Recommended hosting platform   Gumroad - Alternative simple selling platform   Thinkific - Additional course hosting option   Newsletter:   AI Escape Plan Newsletter - Weekly strategies for parent entrepreneurs   Focus on AI-powered side hustles that protect family time   Available at https://DarkHorseInsider.com  </itunes:summary>
      <itunes:subtitle>How Busy Parents Are Building Passive Income Teaching What They Know The shocking truth about why your parenting experience is worth more than your college degree  EPISODE SUMMARY Discover how busy parents are leveraging AI to transform their parenting knowledge into profitable digital products and online courses in just 15 minutes. Host Ace Allan shares the TEACH method—a simple, step-by-step framework to create, package, and market your expertise, turning everyday parenting victories into passive income streams ranging from $500 to $5,000 monthly. Learn why your real-world experience is more valuable than formal credentials and find out how to balance course creation with family life. This episode offers actionable marketing strategies and tips for entrepreneurs looking to build digital products for beginners, grow their email list, and capitalize on online entrepreneurship opportunities. Tune in to unlock your potential as a digital entrepreneur and start making money online while prioritizing what matters most: your family.  KEY TIMESTAMPS &amp; INSIGHTS 00:00 - The Silent Revolution 00:50 - The Three Core Promises 01:55 - The Kitchen Table Visualization 02:40 - The Success Vision 04:00 - TEACH Method 08:00 - Historical Context 09:00 - Experience as Expertise 10:00 - Whiskered Wisdom  STRATEGIES SHARED 1. The TEACH Method Framework   Target your expertise using AI prompts (3 min)   Extract your framework with AI assistance (5 min)   Automate content creation through AI (4 min)   Create your course package (2 min)   Host and sell on simple platforms (1 min)   2. Knowledge Validation Strategy   Use AI to identify 10 specific problems you can solve   Pick topics that make you think &quot;I could help with that&quot;   Focus on 30-60 minute course solutions   3. Family-First Implementation   Build during kids&apos; downtime (cartoons, naps, bedtime)   No 4 AM wake-ups or missed family moments   Weekend sprint approach for maximum efficiency   4. AI-Powered Content Creation   ChatGPT for framework development and lesson planning   Real-world examples and common mistakes inclusion   Quick wins for immediate implementation    RESOURCES MENTIONED AI Tools:   ChatGPT - Primary tool for content creation and framework development   Specific prompts provided for each step of the TEACH method   Course Platforms:   Teachable - Recommended hosting platform   Gumroad - Alternative simple selling platform   Thinkific - Additional course hosting option   Newsletter:   AI Escape Plan Newsletter - Weekly strategies for parent entrepreneurs   Focus on AI-powered side hustles that protect family time   Available at https://DarkHorseInsider.com  </itunes:subtitle>
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      <title>EP 532 How Parents Are Stealing Clients From $50K Marketing Agencies (Using Free AI) | AI content agency | AI Side Hustle | make money online | entrepreneur tips | ai entrepreneur</title>
      <description><![CDATA[<p>The underground content system that works in nap time and pays like a full-time salary</p> EPISODE SUMMARY <p>This episode explores how busy parents can leverage their limited evening hours (as little as 73 minutes) to build profitable AI content agencies generating $5,000+ monthly without employees or office overhead. Host Tracy Brinkmann reveals the exact system working for parents right now, including the three-tool foundation, service packaging strategies, and the Weekend Launch Method to land your first $500 client in 72 hours.</p> TIMESTAMPS & KEY INSIGHTS <p>00:00 The 73-Minute Parent Revolution 01:05 Episode Overview 02:05 Controversial Truth 02:45 Success Story 05:10 Three-Tool Foundation 07:40 Service Package Framework 08:30 Weekend Launch Method 09:55 Scaling System 11:15 Pricing Psychology 13:40 The Bigger Picture 16:20 Whiskered Wisdom</p> STRATEGIES SHARED The Three-Tool AI Content Stack <ol> <li> <p>Content Creation: ChatGPT Plus for all written content</p> </li> <li> <p>Visual Design: Canva Pro for graphics and templates</p> </li> <li> <p>Automation: <a href="https://blotato.com/?ref=DarkHorse">Blotato</a> for publishing and client management</p> </li> </ol> Service Packaging Strategy <ul> <li> <p>Tiered pricing model with clear value propositions</p> </li> <li> <p>Monthly recurring revenue focus</p> </li> <li> <p>Scalable deliverables that don't require constant manual work</p> </li> </ul> Weekend Launch Method <ul> <li> <p>Friday: Research and identify prospects</p> </li> <li> <p>Saturday: Create proof-of-concept content</p> </li> <li> <p>Sunday: Outreach with value-first approach</p> </li> </ul> Scaling Without Burnout <ul> <li> <p>Batch content creation using AI</p> </li> <li> <p>Automated publishing schedules</p> </li> <li> <p>Single dashboard client management</p> </li> <li> <p>Evening/weekend work schedule</p> </li> </ul> RESOURCES MENTIONED Essential Tools <ul> <li> <p>ChatGPT Plus ($20/month) - Content creation</p> </li> <li> <p>Canva Pro ($15/month) - Visual design</p> </li> <li> <p><a href="https://blotato.com/?ref=DarkHorse">Blotato.com</a> ($29/month) - Publishing automation</p> </li> </ul> Newsletter & Community <ul> <li> <p>AI Escape Plan Newsletter - DarkHorseSchooling.com</p> </li> <li> <p>Practical AI strategies for parent entrepreneurs</p> </li> <li> <p>Family-time-protecting side hustle systems</p> </li> </ul> Pricing Packages <ul> <li> <p>Content Starter: $1,500/month</p> </li> <li> <p>Content Pro: $2,500/month</p> </li> <li> <p>Content Authority: $4,000/month</p> </li> </ul> ACTION STEPS TO TAKE Immediate Actions (This Week) <ol> <li> <p>Research Local Businesses: Identify 10 businesses with poor social media presence</p> </li> <li> <p>Set Up Tools: Get ChatGPT Plus, Canva Pro accounts</p> </li> <li> <p>Create Sample Content: Make 3 social media posts for one business</p> </li> <li> <p>Practice Pitch: Develop your value proposition statement</p> </li> </ol> Short-Term Goals (Next 30 Days) <ol> <li> <p>Launch Weekend Method: Execute the 72-hour client acquisition process</p> </li> <li> <p>Refine Service Packages: Finalize your three-tier offering structure</p> </li> <li> <p>Build Content Templates: Create reusable frameworks for efficiency</p> </li> <li> <p>Test <a href="https://blotato.com/?ref=DarkHorse">Blotato.com</a>: Explore automation platform capabilities</p> </li> </ol> Long-Term Vision (3-6 Months) <ol> <li> <p>Scale to $5K Monthly: Acquire 3-4 clients at different package levels</p> </li> <li> <p>Systematize Operations: Full automation of content creation and publishing</p> </li> <li> <p>Expand Service Area: Consider additional local markets or service types</p> </li> <li> <p>Build Referral System: Leverage satisfied clients for growth</p> </li> </ol> CALL TO ACTION SECTIONS <p>Sign up for the AI Escape Plan newsletter at <a href="http://darkhorseinsider.com">DarkHorseInsider.com</a> - your roadmap to more money, more freedom, and more of what truly matters.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 14 Jan 2026 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann | AI Side Hustle | make money online | entrepreneur tips | ai entrepreneur)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>The underground content system that works in nap time and pays like a full-time salary</p> EPISODE SUMMARY <p>This episode explores how busy parents can leverage their limited evening hours (as little as 73 minutes) to build profitable AI content agencies generating $5,000+ monthly without employees or office overhead. Host Tracy Brinkmann reveals the exact system working for parents right now, including the three-tool foundation, service packaging strategies, and the Weekend Launch Method to land your first $500 client in 72 hours.</p> TIMESTAMPS & KEY INSIGHTS <p>00:00 The 73-Minute Parent Revolution 01:05 Episode Overview 02:05 Controversial Truth 02:45 Success Story 05:10 Three-Tool Foundation 07:40 Service Package Framework 08:30 Weekend Launch Method 09:55 Scaling System 11:15 Pricing Psychology 13:40 The Bigger Picture 16:20 Whiskered Wisdom</p> STRATEGIES SHARED The Three-Tool AI Content Stack <ol> <li> <p>Content Creation: ChatGPT Plus for all written content</p> </li> <li> <p>Visual Design: Canva Pro for graphics and templates</p> </li> <li> <p>Automation: <a href="https://blotato.com/?ref=DarkHorse">Blotato</a> for publishing and client management</p> </li> </ol> Service Packaging Strategy <ul> <li> <p>Tiered pricing model with clear value propositions</p> </li> <li> <p>Monthly recurring revenue focus</p> </li> <li> <p>Scalable deliverables that don't require constant manual work</p> </li> </ul> Weekend Launch Method <ul> <li> <p>Friday: Research and identify prospects</p> </li> <li> <p>Saturday: Create proof-of-concept content</p> </li> <li> <p>Sunday: Outreach with value-first approach</p> </li> </ul> Scaling Without Burnout <ul> <li> <p>Batch content creation using AI</p> </li> <li> <p>Automated publishing schedules</p> </li> <li> <p>Single dashboard client management</p> </li> <li> <p>Evening/weekend work schedule</p> </li> </ul> RESOURCES MENTIONED Essential Tools <ul> <li> <p>ChatGPT Plus ($20/month) - Content creation</p> </li> <li> <p>Canva Pro ($15/month) - Visual design</p> </li> <li> <p><a href="https://blotato.com/?ref=DarkHorse">Blotato.com</a> ($29/month) - Publishing automation</p> </li> </ul> Newsletter & Community <ul> <li> <p>AI Escape Plan Newsletter - DarkHorseSchooling.com</p> </li> <li> <p>Practical AI strategies for parent entrepreneurs</p> </li> <li> <p>Family-time-protecting side hustle systems</p> </li> </ul> Pricing Packages <ul> <li> <p>Content Starter: $1,500/month</p> </li> <li> <p>Content Pro: $2,500/month</p> </li> <li> <p>Content Authority: $4,000/month</p> </li> </ul> ACTION STEPS TO TAKE Immediate Actions (This Week) <ol> <li> <p>Research Local Businesses: Identify 10 businesses with poor social media presence</p> </li> <li> <p>Set Up Tools: Get ChatGPT Plus, Canva Pro accounts</p> </li> <li> <p>Create Sample Content: Make 3 social media posts for one business</p> </li> <li> <p>Practice Pitch: Develop your value proposition statement</p> </li> </ol> Short-Term Goals (Next 30 Days) <ol> <li> <p>Launch Weekend Method: Execute the 72-hour client acquisition process</p> </li> <li> <p>Refine Service Packages: Finalize your three-tier offering structure</p> </li> <li> <p>Build Content Templates: Create reusable frameworks for efficiency</p> </li> <li> <p>Test <a href="https://blotato.com/?ref=DarkHorse">Blotato.com</a>: Explore automation platform capabilities</p> </li> </ol> Long-Term Vision (3-6 Months) <ol> <li> <p>Scale to $5K Monthly: Acquire 3-4 clients at different package levels</p> </li> <li> <p>Systematize Operations: Full automation of content creation and publishing</p> </li> <li> <p>Expand Service Area: Consider additional local markets or service types</p> </li> <li> <p>Build Referral System: Leverage satisfied clients for growth</p> </li> </ol> CALL TO ACTION SECTIONS <p>Sign up for the AI Escape Plan newsletter at <a href="http://darkhorseinsider.com">DarkHorseInsider.com</a> - your roadmap to more money, more freedom, and more of what truly matters.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 532 How Parents Are Stealing Clients From $50K Marketing Agencies (Using Free AI) | AI content agency | AI Side Hustle | make money online | entrepreneur tips | ai entrepreneur</itunes:title>
      <itunes:author>Tracy Brinkmann | AI Side Hustle | make money online | entrepreneur tips | ai entrepreneur</itunes:author>
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      <itunes:duration>00:19:52</itunes:duration>
      <itunes:summary>The underground content system that works in nap time and pays like a full-time salary EPISODE SUMMARY This episode explores how busy parents can leverage their limited evening hours (as little as 73 minutes) to build profitable AI content agencies generating $5,000+ monthly without employees or office overhead. Host Tracy Brinkmann reveals the exact system working for parents right now, including the three-tool foundation, service packaging strategies, and the Weekend Launch Method to land your first $500 client in 72 hours. TIMESTAMPS &amp; KEY INSIGHTS 00:00 The 73-Minute Parent Revolution 01:05 Episode Overview 02:05 Controversial Truth 02:45 Success Story 05:10 Three-Tool Foundation 07:40 Service Package Framework 08:30 Weekend Launch Method 09:55 Scaling System 11:15 Pricing Psychology 13:40 The Bigger Picture 16:20 Whiskered Wisdom STRATEGIES SHARED The Three-Tool AI Content Stack   Content Creation: ChatGPT Plus for all written content   Visual Design: Canva Pro for graphics and templates   Automation: Blotato for publishing and client management   Service Packaging Strategy   Tiered pricing model with clear value propositions   Monthly recurring revenue focus   Scalable deliverables that don&apos;t require constant manual work   Weekend Launch Method   Friday: Research and identify prospects   Saturday: Create proof-of-concept content   Sunday: Outreach with value-first approach   Scaling Without Burnout   Batch content creation using AI   Automated publishing schedules   Single dashboard client management   Evening/weekend work schedule   RESOURCES MENTIONED Essential Tools   ChatGPT Plus ($20/month) - Content creation   Canva Pro ($15/month) - Visual design   Blotato.com ($29/month) - Publishing automation   Newsletter &amp; Community   AI Escape Plan Newsletter - DarkHorseSchooling.com   Practical AI strategies for parent entrepreneurs   Family-time-protecting side hustle systems   Pricing Packages   Content Starter: $1,500/month   Content Pro: $2,500/month   Content Authority: $4,000/month   ACTION STEPS TO TAKE Immediate Actions (This Week)   Research Local Businesses: Identify 10 businesses with poor social media presence   Set Up Tools: Get ChatGPT Plus, Canva Pro accounts   Create Sample Content: Make 3 social media posts for one business   Practice Pitch: Develop your value proposition statement   Short-Term Goals (Next 30 Days)   Launch Weekend Method: Execute the 72-hour client acquisition process   Refine Service Packages: Finalize your three-tier offering structure   Build Content Templates: Create reusable frameworks for efficiency   Test Blotato.com: Explore automation platform capabilities   Long-Term Vision (3-6 Months)   Scale to $5K Monthly: Acquire 3-4 clients at different package levels   Systematize Operations: Full automation of content creation and publishing   Expand Service Area: Consider additional local markets or service types   Build Referral System: Leverage satisfied clients for growth   CALL TO ACTION SECTIONS Sign up for the AI Escape Plan newsletter at DarkHorseInsider.com - your roadmap to more money, more freedom, and more of what truly matters.  </itunes:summary>
      <itunes:subtitle>The underground content system that works in nap time and pays like a full-time salary EPISODE SUMMARY This episode explores how busy parents can leverage their limited evening hours (as little as 73 minutes) to build profitable AI content agencies generating $5,000+ monthly without employees or office overhead. Host Tracy Brinkmann reveals the exact system working for parents right now, including the three-tool foundation, service packaging strategies, and the Weekend Launch Method to land your first $500 client in 72 hours. TIMESTAMPS &amp; KEY INSIGHTS 00:00 The 73-Minute Parent Revolution 01:05 Episode Overview 02:05 Controversial Truth 02:45 Success Story 05:10 Three-Tool Foundation 07:40 Service Package Framework 08:30 Weekend Launch Method 09:55 Scaling System 11:15 Pricing Psychology 13:40 The Bigger Picture 16:20 Whiskered Wisdom STRATEGIES SHARED The Three-Tool AI Content Stack   Content Creation: ChatGPT Plus for all written content   Visual Design: Canva Pro for graphics and templates   Automation: Blotato for publishing and client management   Service Packaging Strategy   Tiered pricing model with clear value propositions   Monthly recurring revenue focus   Scalable deliverables that don&apos;t require constant manual work   Weekend Launch Method   Friday: Research and identify prospects   Saturday: Create proof-of-concept content   Sunday: Outreach with value-first approach   Scaling Without Burnout   Batch content creation using AI   Automated publishing schedules   Single dashboard client management   Evening/weekend work schedule   RESOURCES MENTIONED Essential Tools   ChatGPT Plus ($20/month) - Content creation   Canva Pro ($15/month) - Visual design   Blotato.com ($29/month) - Publishing automation   Newsletter &amp; Community   AI Escape Plan Newsletter - DarkHorseSchooling.com   Practical AI strategies for parent entrepreneurs   Family-time-protecting side hustle systems   Pricing Packages   Content Starter: $1,500/month   Content Pro: $2,500/month   Content Authority: $4,000/month   ACTION STEPS TO TAKE Immediate Actions (This Week)   Research Local Businesses: Identify 10 businesses with poor social media presence   Set Up Tools: Get ChatGPT Plus, Canva Pro accounts   Create Sample Content: Make 3 social media posts for one business   Practice Pitch: Develop your value proposition statement   Short-Term Goals (Next 30 Days)   Launch Weekend Method: Execute the 72-hour client acquisition process   Refine Service Packages: Finalize your three-tier offering structure   Build Content Templates: Create reusable frameworks for efficiency   Test Blotato.com: Explore automation platform capabilities   Long-Term Vision (3-6 Months)   Scale to $5K Monthly: Acquire 3-4 clients at different package levels   Systematize Operations: Full automation of content creation and publishing   Expand Service Area: Consider additional local markets or service types   Build Referral System: Leverage satisfied clients for growth   CALL TO ACTION SECTIONS Sign up for the AI Escape Plan newsletter at DarkHorseInsider.com - your roadmap to more money, more freedom, and more of what truly matters.  </itunes:subtitle>
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      <title>EP 531 The 5 AI Prompts Every Parent Should Know (But Most Will Ignore) | ChatGPT Prompts | AI Side Hustle | make money online | entrepreneur tips | ai entrepreneur</title>
      <description><![CDATA[<p>Episode 531 Show Notes: The 5 AI Prompts Every Parent Should Know</p> <p>How to turn your lunch break into a six-figure business blueprint using questions everyone has access to</p> <p>Episode Summary</p> <p>Discover the 5 specific ChatGPT prompts that are helping parents build AI-powered side hustles without sacrificing family time. Host Ace Allan reveals the exact questions that turn lunch breaks into business breakthroughs and shows why the biggest AI goldmine isn't in fancy tools—it's in asking better questions.</p> <p>Key Timestamps & Insights</p> <p>00:00 - Opening 00:35 - Overview 01:15 - The Paradigm Shift 02:50 - Prompt #1: The Market Detective</p> <ul> <li> <p>Prompt: "I'm a parent with [X hours] available per week. Analyze the top 5 problems that [target audience] are actively paying to solve right now. For each problem, tell me: the average price people pay for solutions, how saturated the market is, what skills I need to serve this market, what solutions have they already tried and failed, and rank them by opportunity for a beginner.</p> </li> </ul> <p>04:25 - Prompt #2: The Business Blueprint</p> <ul> <li> <p>Prompt: "Create a detailed business plan for a [service/product] targeting [specific audience]. Include startup costs under $500, time commitment of [X hours/week], step-by-step launch sequence, pricing strategy, and first 90-day action plan. Make this realistic for someone with no prior business experience."</p> </li> </ul> <p>05:55 - Prompt #3: The Content Machine</p> <ul> <li> <p>Prompt: "Generate 30 days of content ideas for [your business niche]. For each idea, provide: the main topic, 3 key points to cover, a compelling headline, a specific problem it solves for my audience, and format this as a content calendar that I can batch create in one weekend."</p> </li> </ul> <p>07:15 - Prompt #4: The Problem Solver</p> <ul> <li> <p>Prompt: "I want to solve [specific problem] for [target market]. Give me 5 different business models I could use, ranging from low effort/low income to high effort/high income. For each model, explain how it works, what I would charge, how to get my first customer, and realistic income potential in months 1, 6, and 12."</p> </li> </ul> <p>08:35 - Prompt #5: The Launch Accelerator</p> <ul> <li> <p>Exact Prompt: "Create a 30-day launch plan for [your business idea]. Include daily tasks that take maximum [X hours per day], what to post on social media, how to find my first 10 clients, what tools I need (free options preferred), and how to validate my idea before investing a single dollar. Make this actionable for a busy parent."</p> </li> </ul> <p>10:35 - Why This Matters 11:20 - Whiskered Wisdom</p> <p>Strategies Shared The 5 Core AI Prompts</p> <ol> <li> <p>Market Detective - Rapid market research and opportunity identification</p> </li> <li> <p>Business Blueprint - Comprehensive business planning with realistic constraints</p> </li> <li> <p>Content Machine - Systematic content creation and calendar planning</p> </li> <li> <p>Problem Solver - Multiple business model exploration and validation</p> </li> <li> <p>Launch Accelerator - Step-by-step 30-day implementation plan</p> </li> </ol> <p>Implementation Framework</p> <ul> <li> <p>Use during lunch breaks, naptime, or evening "side hustle mode"</p> </li> <li> <p>Start with constraints: available time, budget, family commitments</p> </li> <li> <p>Focus on problems you already understand as a parent</p> </li> <li> <p>Validate before investing significant time or money</p> </li> </ul> <p>Parent-Specific Advantages</p> <ul> <li> <p>Parenting experience provides unique market insights</p> </li> <li> <p>Time constraints force efficiency and focus</p> </li> <li> <p>Family-first values align with sustainable business models</p> </li> <li> <p>Existing problem-solving skills transfer to entrepreneurship</p> </li> </ul> <p>Episode On Deep AI Deep Research</p> <ul> <li> <p><a href="https://DarkHorseSchooling.com/EP513">DarkHorseSchooling.com/EP513</a></p> </li> </ul> <p>Resources Mentioned Primary Resource</p> <ul> <li> <p>AI Escape Plan Newsletter - Weekly practical AI strategies for parents. <a href="http://darkhorseinsider.com">DarkHorseInsider.com</a></p> </li> <li> <p>ChatGPT Toolkit - Advanced versions of all 5 prompts plus templates</p> </li> <li> <p>Upcoming 50 AI Prompts Collection - Specific side hustle prompts for beginners (joint the newsletter to get 1st access)</p> </li> </ul> <p>Tools Referenced</p> <ul> <li> <p>ChatGPT - Primary AI tool for all prompts</p> </li> <li> <p>Deep Research Mode - Enhanced research capabilities (separate episode referenced)</p> </li> <li> <p>Any LLM model (Claude, Gemini, Perplexity) - Alternative AI platforms</p> </li> </ul> <p>Action Steps to Take Immediate Actions (Tonight)</p> <ol> <li> <p>Choose one prompt that resonated most during the episode</p> </li> <li> <p>Open ChatGPT (or preferred AI tool)</p> </li> <li> <p>Customize the prompt for your specific situation, available time, and target audience</p> </li> <li> <p>Hit enter and start the conversation - don't overthink it</p> </li> <li> <p>Ask follow-up questions to refine and improve the output</p> </li> </ol> <p>This Week</p> <ol> <li> <p>Test the Market Detective prompt with 2-3 different target audiences</p> </li> <li> <p>Run the Business Blueprint prompt for your most promising opportunity</p> </li> <li> <p>Sign up for AI Escape Plan newsletter for ongoing strategies and community</p> </li> </ol> <p>Next 30 Days</p> <ol> <li> <p>Implement the Launch Accelerator prompt for systematic business development</p> </li> <li> <p>Use Content Machine prompt to plan and batch-create marketing content</p> </li> <li> <p>Apply Problem Solver prompt to validate and refine your business model</p> </li> </ol> <p>Join the AI Escape Plan newsletter - your weekly dose of practical, AI-powered strategies designed specifically for parents who refuse to choose between family time and financial freedom. Join here -> <a href="http://darkhorseinsider.com">DarkHorseInsider.com</a></p> <p>Sign up now and get the complete "ChatGPT Toolkit" including:</p> <ul> <li> <p>Advanced versions of all 5 prompts</p> </li> <li> <p>Exact templates used by successful parent entrepreneurs</p> </li> <li> <p>Early access to the upcoming 50 AI Prompts collection</p> </li> </ul> <p>Your roadmap to more money, more freedom, and more of what truly matters starts here.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 1 Jan 2026 20:29:10 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann | AI Side Hustle | make money online | entrepreneur tips | ai entrepreneur)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Episode 531 Show Notes: The 5 AI Prompts Every Parent Should Know</p> <p>How to turn your lunch break into a six-figure business blueprint using questions everyone has access to</p> <p>Episode Summary</p> <p>Discover the 5 specific ChatGPT prompts that are helping parents build AI-powered side hustles without sacrificing family time. Host Ace Allan reveals the exact questions that turn lunch breaks into business breakthroughs and shows why the biggest AI goldmine isn't in fancy tools—it's in asking better questions.</p> <p>Key Timestamps & Insights</p> <p>00:00 - Opening 00:35 - Overview 01:15 - The Paradigm Shift 02:50 - Prompt #1: The Market Detective</p> <ul> <li> <p>Prompt: "I'm a parent with [X hours] available per week. Analyze the top 5 problems that [target audience] are actively paying to solve right now. For each problem, tell me: the average price people pay for solutions, how saturated the market is, what skills I need to serve this market, what solutions have they already tried and failed, and rank them by opportunity for a beginner.</p> </li> </ul> <p>04:25 - Prompt #2: The Business Blueprint</p> <ul> <li> <p>Prompt: "Create a detailed business plan for a [service/product] targeting [specific audience]. Include startup costs under $500, time commitment of [X hours/week], step-by-step launch sequence, pricing strategy, and first 90-day action plan. Make this realistic for someone with no prior business experience."</p> </li> </ul> <p>05:55 - Prompt #3: The Content Machine</p> <ul> <li> <p>Prompt: "Generate 30 days of content ideas for [your business niche]. For each idea, provide: the main topic, 3 key points to cover, a compelling headline, a specific problem it solves for my audience, and format this as a content calendar that I can batch create in one weekend."</p> </li> </ul> <p>07:15 - Prompt #4: The Problem Solver</p> <ul> <li> <p>Prompt: "I want to solve [specific problem] for [target market]. Give me 5 different business models I could use, ranging from low effort/low income to high effort/high income. For each model, explain how it works, what I would charge, how to get my first customer, and realistic income potential in months 1, 6, and 12."</p> </li> </ul> <p>08:35 - Prompt #5: The Launch Accelerator</p> <ul> <li> <p>Exact Prompt: "Create a 30-day launch plan for [your business idea]. Include daily tasks that take maximum [X hours per day], what to post on social media, how to find my first 10 clients, what tools I need (free options preferred), and how to validate my idea before investing a single dollar. Make this actionable for a busy parent."</p> </li> </ul> <p>10:35 - Why This Matters 11:20 - Whiskered Wisdom</p> <p>Strategies Shared The 5 Core AI Prompts</p> <ol> <li> <p>Market Detective - Rapid market research and opportunity identification</p> </li> <li> <p>Business Blueprint - Comprehensive business planning with realistic constraints</p> </li> <li> <p>Content Machine - Systematic content creation and calendar planning</p> </li> <li> <p>Problem Solver - Multiple business model exploration and validation</p> </li> <li> <p>Launch Accelerator - Step-by-step 30-day implementation plan</p> </li> </ol> <p>Implementation Framework</p> <ul> <li> <p>Use during lunch breaks, naptime, or evening "side hustle mode"</p> </li> <li> <p>Start with constraints: available time, budget, family commitments</p> </li> <li> <p>Focus on problems you already understand as a parent</p> </li> <li> <p>Validate before investing significant time or money</p> </li> </ul> <p>Parent-Specific Advantages</p> <ul> <li> <p>Parenting experience provides unique market insights</p> </li> <li> <p>Time constraints force efficiency and focus</p> </li> <li> <p>Family-first values align with sustainable business models</p> </li> <li> <p>Existing problem-solving skills transfer to entrepreneurship</p> </li> </ul> <p>Episode On Deep AI Deep Research</p> <ul> <li> <p><a href="https://DarkHorseSchooling.com/EP513">DarkHorseSchooling.com/EP513</a></p> </li> </ul> <p>Resources Mentioned Primary Resource</p> <ul> <li> <p>AI Escape Plan Newsletter - Weekly practical AI strategies for parents. <a href="http://darkhorseinsider.com">DarkHorseInsider.com</a></p> </li> <li> <p>ChatGPT Toolkit - Advanced versions of all 5 prompts plus templates</p> </li> <li> <p>Upcoming 50 AI Prompts Collection - Specific side hustle prompts for beginners (joint the newsletter to get 1st access)</p> </li> </ul> <p>Tools Referenced</p> <ul> <li> <p>ChatGPT - Primary AI tool for all prompts</p> </li> <li> <p>Deep Research Mode - Enhanced research capabilities (separate episode referenced)</p> </li> <li> <p>Any LLM model (Claude, Gemini, Perplexity) - Alternative AI platforms</p> </li> </ul> <p>Action Steps to Take Immediate Actions (Tonight)</p> <ol> <li> <p>Choose one prompt that resonated most during the episode</p> </li> <li> <p>Open ChatGPT (or preferred AI tool)</p> </li> <li> <p>Customize the prompt for your specific situation, available time, and target audience</p> </li> <li> <p>Hit enter and start the conversation - don't overthink it</p> </li> <li> <p>Ask follow-up questions to refine and improve the output</p> </li> </ol> <p>This Week</p> <ol> <li> <p>Test the Market Detective prompt with 2-3 different target audiences</p> </li> <li> <p>Run the Business Blueprint prompt for your most promising opportunity</p> </li> <li> <p>Sign up for AI Escape Plan newsletter for ongoing strategies and community</p> </li> </ol> <p>Next 30 Days</p> <ol> <li> <p>Implement the Launch Accelerator prompt for systematic business development</p> </li> <li> <p>Use Content Machine prompt to plan and batch-create marketing content</p> </li> <li> <p>Apply Problem Solver prompt to validate and refine your business model</p> </li> </ol> <p>Join the AI Escape Plan newsletter - your weekly dose of practical, AI-powered strategies designed specifically for parents who refuse to choose between family time and financial freedom. Join here -> <a href="http://darkhorseinsider.com">DarkHorseInsider.com</a></p> <p>Sign up now and get the complete "ChatGPT Toolkit" including:</p> <ul> <li> <p>Advanced versions of all 5 prompts</p> </li> <li> <p>Exact templates used by successful parent entrepreneurs</p> </li> <li> <p>Early access to the upcoming 50 AI Prompts collection</p> </li> </ul> <p>Your roadmap to more money, more freedom, and more of what truly matters starts here.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 531 The 5 AI Prompts Every Parent Should Know (But Most Will Ignore) | ChatGPT Prompts | AI Side Hustle | make money online | entrepreneur tips | ai entrepreneur</itunes:title>
      <itunes:author>Tracy Brinkmann | AI Side Hustle | make money online | entrepreneur tips | ai entrepreneur</itunes:author>
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      <itunes:summary>Episode 531 Show Notes: The 5 AI Prompts Every Parent Should Know How to turn your lunch break into a six-figure business blueprint using questions everyone has access to Episode Summary Discover the 5 specific ChatGPT prompts that are helping parents build AI-powered side hustles without sacrificing family time. Host Ace Allan reveals the exact questions that turn lunch breaks into business breakthroughs and shows why the biggest AI goldmine isn&apos;t in fancy tools—it&apos;s in asking better questions. Key Timestamps &amp; Insights 00:00 - Opening 00:35 - Overview 01:15 - The Paradigm Shift 02:50 - Prompt #1: The Market Detective   Prompt: &quot;I&apos;m a parent with [X hours] available per week. Analyze the top 5 problems that [target audience] are actively paying to solve right now. For each problem, tell me: the average price people pay for solutions, how saturated the market is, what skills I need to serve this market, what solutions have they already tried and failed, and rank them by opportunity for a beginner.   04:25 - Prompt #2: The Business Blueprint   Prompt: &quot;Create a detailed business plan for a [service/product] targeting [specific audience]. Include startup costs under $500, time commitment of [X hours/week], step-by-step launch sequence, pricing strategy, and first 90-day action plan. Make this realistic for someone with no prior business experience.&quot;   05:55 - Prompt #3: The Content Machine   Prompt: &quot;Generate 30 days of content ideas for [your business niche]. For each idea, provide: the main topic, 3 key points to cover, a compelling headline, a specific problem it solves for my audience, and format this as a content calendar that I can batch create in one weekend.&quot;   07:15 - Prompt #4: The Problem Solver   Prompt: &quot;I want to solve [specific problem] for [target market]. Give me 5 different business models I could use, ranging from low effort/low income to high effort/high income. For each model, explain how it works, what I would charge, how to get my first customer, and realistic income potential in months 1, 6, and 12.&quot;   08:35 - Prompt #5: The Launch Accelerator   Exact Prompt: &quot;Create a 30-day launch plan for [your business idea]. Include daily tasks that take maximum [X hours per day], what to post on social media, how to find my first 10 clients, what tools I need (free options preferred), and how to validate my idea before investing a single dollar. Make this actionable for a busy parent.&quot;   10:35 - Why This Matters 11:20 - Whiskered Wisdom Strategies Shared The 5 Core AI Prompts   Market Detective - Rapid market research and opportunity identification   Business Blueprint - Comprehensive business planning with realistic constraints   Content Machine - Systematic content creation and calendar planning   Problem Solver - Multiple business model exploration and validation   Launch Accelerator - Step-by-step 30-day implementation plan   Implementation Framework   Use during lunch breaks, naptime, or evening &quot;side hustle mode&quot;   Start with constraints: available time, budget, family commitments   Focus on problems you already understand as a parent   Validate before investing significant time or money   Parent-Specific Advantages   Parenting experience provides unique market insights   Time constraints force efficiency and focus   Family-first values align with sustainable business models   Existing problem-solving skills transfer to entrepreneurship   Episode On Deep AI Deep Research   DarkHorseSchooling.com/EP513   Resources Mentioned Primary Resource   AI Escape Plan Newsletter - Weekly practical AI strategies for parents. DarkHorseInsider.com   ChatGPT Toolkit - Advanced versions of all 5 prompts plus templates   Upcoming 50 AI Prompts Collection - Specific side hustle prompts for beginners (joint the newsletter to get 1st access)   Tools Referenced   ChatGPT - Primary AI tool for all prompts   Deep Research Mode - Enhanced research capabilities (separate episode referenced)   Any LLM model (Claude, Gemini, Perplexity) - Alternative AI platforms   Action Steps to Take Immediate Actions (Tonight)   Choose one prompt that resonated most during the episode   Open ChatGPT (or preferred AI tool)   Customize the prompt for your specific situation, available time, and target audience   Hit enter and start the conversation - don&apos;t overthink it   Ask follow-up questions to refine and improve the output   This Week   Test the Market Detective prompt with 2-3 different target audiences   Run the Business Blueprint prompt for your most promising opportunity   Sign up for AI Escape Plan newsletter for ongoing strategies and community   Next 30 Days   Implement the Launch Accelerator prompt for systematic business development   Use Content Machine prompt to plan and batch-create marketing content   Apply Problem Solver prompt to validate and refine your business model   Join the AI Escape Plan newsletter - your weekly dose of practical, AI-powered strategies designed specifically for parents who refuse to choose between family time and financial freedom. Join here -&gt; ï½¿ DarkHorseInsider.com Sign up now and get the complete &quot;ChatGPT Toolkit&quot; including:   Advanced versions of all 5 prompts   Exact templates used by successful parent entrepreneurs   Early access to the upcoming 50 AI Prompts collection   Your roadmap to more money, more freedom, and more of what truly matters starts here.</itunes:summary>
      <itunes:subtitle>Episode 531 Show Notes: The 5 AI Prompts Every Parent Should Know How to turn your lunch break into a six-figure business blueprint using questions everyone has access to Episode Summary Discover the 5 specific ChatGPT prompts that are helping parents build AI-powered side hustles without sacrificing family time. Host Ace Allan reveals the exact questions that turn lunch breaks into business breakthroughs and shows why the biggest AI goldmine isn&apos;t in fancy tools—it&apos;s in asking better questions. Key Timestamps &amp; Insights 00:00 - Opening 00:35 - Overview 01:15 - The Paradigm Shift 02:50 - Prompt #1: The Market Detective   Prompt: &quot;I&apos;m a parent with [X hours] available per week. Analyze the top 5 problems that [target audience] are actively paying to solve right now. For each problem, tell me: the average price people pay for solutions, how saturated the market is, what skills I need to serve this market, what solutions have they already tried and failed, and rank them by opportunity for a beginner.   04:25 - Prompt #2: The Business Blueprint   Prompt: &quot;Create a detailed business plan for a [service/product] targeting [specific audience]. Include startup costs under $500, time commitment of [X hours/week], step-by-step launch sequence, pricing strategy, and first 90-day action plan. Make this realistic for someone with no prior business experience.&quot;   05:55 - Prompt #3: The Content Machine   Prompt: &quot;Generate 30 days of content ideas for [your business niche]. For each idea, provide: the main topic, 3 key points to cover, a compelling headline, a specific problem it solves for my audience, and format this as a content calendar that I can batch create in one weekend.&quot;   07:15 - Prompt #4: The Problem Solver   Prompt: &quot;I want to solve [specific problem] for [target market]. Give me 5 different business models I could use, ranging from low effort/low income to high effort/high income. For each model, explain how it works, what I would charge, how to get my first customer, and realistic income potential in months 1, 6, and 12.&quot;   08:35 - Prompt #5: The Launch Accelerator   Exact Prompt: &quot;Create a 30-day launch plan for [your business idea]. Include daily tasks that take maximum [X hours per day], what to post on social media, how to find my first 10 clients, what tools I need (free options preferred), and how to validate my idea before investing a single dollar. Make this actionable for a busy parent.&quot;   10:35 - Why This Matters 11:20 - Whiskered Wisdom Strategies Shared The 5 Core AI Prompts   Market Detective - Rapid market research and opportunity identification   Business Blueprint - Comprehensive business planning with realistic constraints   Content Machine - Systematic content creation and calendar planning   Problem Solver - Multiple business model exploration and validation   Launch Accelerator - Step-by-step 30-day implementation plan   Implementation Framework   Use during lunch breaks, naptime, or evening &quot;side hustle mode&quot;   Start with constraints: available time, budget, family commitments   Focus on problems you already understand as a parent   Validate before investing significant time or money   Parent-Specific Advantages   Parenting experience provides unique market insights   Time constraints force efficiency and focus   Family-first values align with sustainable business models   Existing problem-solving skills transfer to entrepreneurship   Episode On Deep AI Deep Research   DarkHorseSchooling.com/EP513   Resources Mentioned Primary Resource   AI Escape Plan Newsletter - Weekly practical AI strategies for parents. DarkHorseInsider.com   ChatGPT Toolkit - Advanced versions of all 5 prompts plus templates   Upcoming 50 AI Prompts Collection - Specific side hustle prompts for beginners (joint the newsletter to get 1st access)   Tools Referenced   ChatGPT - Primary AI tool for all prompts   Deep Research Mode - Enhanced research capabilities (separate episode referenced)   Any LLM model (Claude, Gemini, Perplexity) - Alternative AI platforms   Action Steps to Take Immediate Actions (Tonight)   Choose one prompt that resonated most during the episode   Open ChatGPT (or preferred AI tool)   Customize the prompt for your specific situation, available time, and target audience   Hit enter and start the conversation - don&apos;t overthink it   Ask follow-up questions to refine and improve the output   This Week   Test the Market Detective prompt with 2-3 different target audiences   Run the Business Blueprint prompt for your most promising opportunity   Sign up for AI Escape Plan newsletter for ongoing strategies and community   Next 30 Days   Implement the Launch Accelerator prompt for systematic business development   Use Content Machine prompt to plan and batch-create marketing content   Apply Problem Solver prompt to validate and refine your business model   Join the AI Escape Plan newsletter - your weekly dose of practical, AI-powered strategies designed specifically for parents who refuse to choose between family time and financial freedom. Join here -&gt; ï½¿ DarkHorseInsider.com Sign up now and get the complete &quot;ChatGPT Toolkit&quot; including:   Advanced versions of all 5 prompts   Exact templates used by successful parent entrepreneurs   Early access to the upcoming 50 AI Prompts collection   Your roadmap to more money, more freedom, and more of what truly matters starts here.</itunes:subtitle>
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      <title>EP 530 The Identity Audit That Changes Everything (Most Parents Skip This) | Identity Audit | AI Side Hustle | make money online | entrepreneur tips | ai entrepreneur</title>
      <description><![CDATA[<p>Why Your 2026 Success Starts With Who You Really Are, Not What You Want</p> Episode Summary <p>In this powerful year-end episode, Ace Allan reveals the Identity Audit Framework - a three-part system that helps parent entrepreneurs stop building businesses for someone else's life and start creating ventures aligned with their authentic values. Through real-world application and tactical exercises, listeners discover how to identify whose voice is driving their goals, uncover what they actually care about, and bridge the gap between where they're heading and where they want to be using AI tools.</p> Key Timestamps & Insights <p>00:00 - Opening 00:35 - Episode Preview 01:40 - The Core Problem Revealed 02:56 - The School Parking Lot Story 04:45 - The Identity Audit Framework 08:56 - Intelligent Elevation: The Bigger Picture 10:16 - Whiskered Wisdom: The Dangerous Person</p> Strategies Shared The Mirror Test Strategy <ul> <li> <p>Write down all current goals for 2025</p> </li> <li> <p>Identify whose voice influences each goal</p> </li> <li> <p>Recognize external vs. internal motivation sources</p> </li> <li> <p>Spot when building someone else's life with your energy</p> </li> </ul> Values Archaeology Method <ul> <li> <p>Recall moments of peak energy and fulfillment</p> </li> <li> <p>Identify moments of drain and resentment</p> </li> <li> <p>Connect energy patterns to underlying values</p> </li> <li> <p>Understand that energy follows values, not goals</p> </li> </ul> Trajectory Awareness Technique <ul> <li> <p>Honest projection of current path's 5-year outcome</p> </li> <li> <p>Define authentic desired destination</p> </li> <li> <p>Identify the gap requiring intentional change</p> </li> <li> <p>Use AI to bridge the gap faster than previous generations</p> </li> </ul> AI Amplification Approach <ul> <li> <p>Use technology to become more of your authentic self</p> </li> <li> <p>Avoid using AI to become someone else</p> </li> <li> <p>Align AI tools with discovered values and identity</p> </li> <li> <p>Create competitive advantage through authenticity</p> </li> </ul> Resources Mentioned <ul> <li> <p>AI Escape Plan Newsletter - Weekly practical strategies for parent entrepreneurs DarkHorseInsider.com</p> </li> <li> <p>Identity Audit Framework - Complete 45-minute self-assessment process</p> </li> <li> <p>DarkHorseSchooling.com/EP530 - Full episode and additional resources</p> </li> </ul> Action Steps to Take Immediate Actions (This Week) <ol> <li> <p>Complete the Identity Audit Framework - Set aside 45 minutes for all three parts</p> </li> <li> <p>Write down current goals - List everything you're working toward in 2025</p> </li> <li> <p>Identify voice sources - Note whose influence shaped each goal</p> </li> <li> <p>Assess current projects - Ask "Am I building for who I really am or who I think I should be?"</p> </li> </ol> Ongoing Implementation <ol> <li> <p>Values-based decision making - Filter future opportunities through discovered values</p> </li> <li> <p>Regular trajectory checks - Monthly assessment of current path vs. desired destination</p> </li> <li> <p>AI tool alignment - Choose technology that amplifies authentic self rather than creating false persona</p> </li> <li> <p>Energy monitoring - Track which activities energize vs. drain based on values alignment</p> </li> </ol> Long-term Strategy <ol> <li> <p>Build identity-first business model - Structure ventures around authentic values</p> </li> <li> <p>Create family-integrated success - Design business that enhances rather than competes with family life</p> </li> <li> <p>Develop authentic competitive advantage - Use self-knowledge as differentiation in AI economy</p> </li> </ol> <p><a href="http://darkhorseinsider.com">DarkHorseInsider.com</a> - Subscribe to the AI Escape Plan Newsletter for weekly practical strategies that help parent entrepreneurs build meaningful businesses without sacrificing family time.</p> <p>Complete the Identity Audit Framework this week - don't just think about it, actually write it down and discover who you're really building for.</p> <p>Know a parent entrepreneur who's working hard but feeling empty? Forward this episode to help them discover if they're building someone else's dream life.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 23 Dec 2025 21:34:07 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Why Your 2026 Success Starts With Who You Really Are, Not What You Want</p> Episode Summary <p>In this powerful year-end episode, Ace Allan reveals the Identity Audit Framework - a three-part system that helps parent entrepreneurs stop building businesses for someone else's life and start creating ventures aligned with their authentic values. Through real-world application and tactical exercises, listeners discover how to identify whose voice is driving their goals, uncover what they actually care about, and bridge the gap between where they're heading and where they want to be using AI tools.</p> Key Timestamps & Insights <p>00:00 - Opening 00:35 - Episode Preview 01:40 - The Core Problem Revealed 02:56 - The School Parking Lot Story 04:45 - The Identity Audit Framework 08:56 - Intelligent Elevation: The Bigger Picture 10:16 - Whiskered Wisdom: The Dangerous Person</p> Strategies Shared The Mirror Test Strategy <ul> <li> <p>Write down all current goals for 2025</p> </li> <li> <p>Identify whose voice influences each goal</p> </li> <li> <p>Recognize external vs. internal motivation sources</p> </li> <li> <p>Spot when building someone else's life with your energy</p> </li> </ul> Values Archaeology Method <ul> <li> <p>Recall moments of peak energy and fulfillment</p> </li> <li> <p>Identify moments of drain and resentment</p> </li> <li> <p>Connect energy patterns to underlying values</p> </li> <li> <p>Understand that energy follows values, not goals</p> </li> </ul> Trajectory Awareness Technique <ul> <li> <p>Honest projection of current path's 5-year outcome</p> </li> <li> <p>Define authentic desired destination</p> </li> <li> <p>Identify the gap requiring intentional change</p> </li> <li> <p>Use AI to bridge the gap faster than previous generations</p> </li> </ul> AI Amplification Approach <ul> <li> <p>Use technology to become more of your authentic self</p> </li> <li> <p>Avoid using AI to become someone else</p> </li> <li> <p>Align AI tools with discovered values and identity</p> </li> <li> <p>Create competitive advantage through authenticity</p> </li> </ul> Resources Mentioned <ul> <li> <p>AI Escape Plan Newsletter - Weekly practical strategies for parent entrepreneurs DarkHorseInsider.com</p> </li> <li> <p>Identity Audit Framework - Complete 45-minute self-assessment process</p> </li> <li> <p>DarkHorseSchooling.com/EP530 - Full episode and additional resources</p> </li> </ul> Action Steps to Take Immediate Actions (This Week) <ol> <li> <p>Complete the Identity Audit Framework - Set aside 45 minutes for all three parts</p> </li> <li> <p>Write down current goals - List everything you're working toward in 2025</p> </li> <li> <p>Identify voice sources - Note whose influence shaped each goal</p> </li> <li> <p>Assess current projects - Ask "Am I building for who I really am or who I think I should be?"</p> </li> </ol> Ongoing Implementation <ol> <li> <p>Values-based decision making - Filter future opportunities through discovered values</p> </li> <li> <p>Regular trajectory checks - Monthly assessment of current path vs. desired destination</p> </li> <li> <p>AI tool alignment - Choose technology that amplifies authentic self rather than creating false persona</p> </li> <li> <p>Energy monitoring - Track which activities energize vs. drain based on values alignment</p> </li> </ol> Long-term Strategy <ol> <li> <p>Build identity-first business model - Structure ventures around authentic values</p> </li> <li> <p>Create family-integrated success - Design business that enhances rather than competes with family life</p> </li> <li> <p>Develop authentic competitive advantage - Use self-knowledge as differentiation in AI economy</p> </li> </ol> <p><a href="http://darkhorseinsider.com">DarkHorseInsider.com</a> - Subscribe to the AI Escape Plan Newsletter for weekly practical strategies that help parent entrepreneurs build meaningful businesses without sacrificing family time.</p> <p>Complete the Identity Audit Framework this week - don't just think about it, actually write it down and discover who you're really building for.</p> <p>Know a parent entrepreneur who's working hard but feeling empty? Forward this episode to help them discover if they're building someone else's dream life.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 530 The Identity Audit That Changes Everything (Most Parents Skip This) | Identity Audit | AI Side Hustle | make money online | entrepreneur tips | ai entrepreneur</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:summary>Why Your 2026 Success Starts With Who You Really Are, Not What You Want Episode Summary In this powerful year-end episode, Ace Allan reveals the Identity Audit Framework - a three-part system that helps parent entrepreneurs stop building businesses for someone else&apos;s life and start creating ventures aligned with their authentic values. Through real-world application and tactical exercises, listeners discover how to identify whose voice is driving their goals, uncover what they actually care about, and bridge the gap between where they&apos;re heading and where they want to be using AI tools. Key Timestamps &amp; Insights 00:00 - Opening 00:35 - Episode Preview 01:40 - The Core Problem Revealed 02:56 - The School Parking Lot Story 04:45 - The Identity Audit Framework 08:56 - Intelligent Elevation: The Bigger Picture 10:16 - Whiskered Wisdom: The Dangerous Person Strategies Shared The Mirror Test Strategy   Write down all current goals for 2025   Identify whose voice influences each goal   Recognize external vs. internal motivation sources   Spot when building someone else&apos;s life with your energy   Values Archaeology Method   Recall moments of peak energy and fulfillment   Identify moments of drain and resentment   Connect energy patterns to underlying values   Understand that energy follows values, not goals   Trajectory Awareness Technique   Honest projection of current path&apos;s 5-year outcome   Define authentic desired destination   Identify the gap requiring intentional change   Use AI to bridge the gap faster than previous generations   AI Amplification Approach   Use technology to become more of your authentic self   Avoid using AI to become someone else   Align AI tools with discovered values and identity   Create competitive advantage through authenticity   Resources Mentioned   AI Escape Plan Newsletter - Weekly practical strategies for parent entrepreneurs DarkHorseInsider.com   Identity Audit Framework - Complete 45-minute self-assessment process   DarkHorseSchooling.com/EP530 - Full episode and additional resources   Action Steps to Take Immediate Actions (This Week)   Complete the Identity Audit Framework - Set aside 45 minutes for all three parts   Write down current goals - List everything you&apos;re working toward in 2025   Identify voice sources - Note whose influence shaped each goal   Assess current projects - Ask &quot;Am I building for who I really am or who I think I should be?&quot;   Ongoing Implementation   Values-based decision making - Filter future opportunities through discovered values   Regular trajectory checks - Monthly assessment of current path vs. desired destination   AI tool alignment - Choose technology that amplifies authentic self rather than creating false persona   Energy monitoring - Track which activities energize vs. drain based on values alignment   Long-term Strategy   Build identity-first business model - Structure ventures around authentic values   Create family-integrated success - Design business that enhances rather than competes with family life   Develop authentic competitive advantage - Use self-knowledge as differentiation in AI economy   DarkHorseInsider.com - Subscribe to the AI Escape Plan Newsletter for weekly practical strategies that help parent entrepreneurs build meaningful businesses without sacrificing family time. Complete the Identity Audit Framework this week - don&apos;t just think about it, actually write it down and discover who you&apos;re really building for. Know a parent entrepreneur who&apos;s working hard but feeling empty? Forward this episode to help them discover if they&apos;re building someone else&apos;s dream life.</itunes:summary>
      <itunes:subtitle>Why Your 2026 Success Starts With Who You Really Are, Not What You Want Episode Summary In this powerful year-end episode, Ace Allan reveals the Identity Audit Framework - a three-part system that helps parent entrepreneurs stop building businesses for someone else&apos;s life and start creating ventures aligned with their authentic values. Through real-world application and tactical exercises, listeners discover how to identify whose voice is driving their goals, uncover what they actually care about, and bridge the gap between where they&apos;re heading and where they want to be using AI tools. Key Timestamps &amp; Insights 00:00 - Opening 00:35 - Episode Preview 01:40 - The Core Problem Revealed 02:56 - The School Parking Lot Story 04:45 - The Identity Audit Framework 08:56 - Intelligent Elevation: The Bigger Picture 10:16 - Whiskered Wisdom: The Dangerous Person Strategies Shared The Mirror Test Strategy   Write down all current goals for 2025   Identify whose voice influences each goal   Recognize external vs. internal motivation sources   Spot when building someone else&apos;s life with your energy   Values Archaeology Method   Recall moments of peak energy and fulfillment   Identify moments of drain and resentment   Connect energy patterns to underlying values   Understand that energy follows values, not goals   Trajectory Awareness Technique   Honest projection of current path&apos;s 5-year outcome   Define authentic desired destination   Identify the gap requiring intentional change   Use AI to bridge the gap faster than previous generations   AI Amplification Approach   Use technology to become more of your authentic self   Avoid using AI to become someone else   Align AI tools with discovered values and identity   Create competitive advantage through authenticity   Resources Mentioned   AI Escape Plan Newsletter - Weekly practical strategies for parent entrepreneurs DarkHorseInsider.com   Identity Audit Framework - Complete 45-minute self-assessment process   DarkHorseSchooling.com/EP530 - Full episode and additional resources   Action Steps to Take Immediate Actions (This Week)   Complete the Identity Audit Framework - Set aside 45 minutes for all three parts   Write down current goals - List everything you&apos;re working toward in 2025   Identify voice sources - Note whose influence shaped each goal   Assess current projects - Ask &quot;Am I building for who I really am or who I think I should be?&quot;   Ongoing Implementation   Values-based decision making - Filter future opportunities through discovered values   Regular trajectory checks - Monthly assessment of current path vs. desired destination   AI tool alignment - Choose technology that amplifies authentic self rather than creating false persona   Energy monitoring - Track which activities energize vs. drain based on values alignment   Long-term Strategy   Build identity-first business model - Structure ventures around authentic values   Create family-integrated success - Design business that enhances rather than competes with family life   Develop authentic competitive advantage - Use self-knowledge as differentiation in AI economy   DarkHorseInsider.com - Subscribe to the AI Escape Plan Newsletter for weekly practical strategies that help parent entrepreneurs build meaningful businesses without sacrificing family time. Complete the Identity Audit Framework this week - don&apos;t just think about it, actually write it down and discover who you&apos;re really building for. Know a parent entrepreneur who&apos;s working hard but feeling empty? Forward this episode to help them discover if they&apos;re building someone else&apos;s dream life.</itunes:subtitle>
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      <title>EP 529 The Secret Santa Business That Has  Nothing to Do With Gift-Giving | AI Side Hustle | make money online | entrepreneur tips | ai entrepreneur</title>
      <description><![CDATA[<p>How AI-Powered Holiday Magic Is Making Parents $75 Per 15-Minute Video Episode Summary <p>Tracy Brinkmann reveals how parents are using AI to create personalized Santa videos and earn $2,000+ before New Year's. Drawing from his own experience running this exact business model in the 1990s with dial-up internet, Tracy shows how modern AI tools make this seasonal opportunity 10x easier and more profitable. This episode provides the complete system for transforming yourself into Santa using AI face-swap technology and charging premium prices for magical personalized messages.</p> Key Timestamps &amp; Insights <p>00:00 - Opening 00:33 - Episode Overview 00:50 - The Market Reality Check 01:31 - The Personal Story Setup 03:35 - Tracy's 1990s Credibility Story ⭐ KEY INSIGHT 05:35 - The Modern AI System Overview 07:25 - Video Creation Process ⭐ KEY STRATEGY 09:00 - Pricing Strategy ⭐ CRITICAL SUCCESS FACTOR 10:40 - System Building &amp; Templates 12:25 - Why This Matters ⭐ BIG PICTURE 14:45 - Personal Christmas Memory Story 16:45 - Whiskered Wisdom &amp; Action Step</p> Key Strategies Shared The Complete AI Santa System: <ol> <li> <p>Script Generation: Use ChatGPT with specific prompt formula</p> </li> <li> <p>Video Creation: AI face-swap technology + festive backgrounds</p> </li> <li> <p>Pricing Structure: $75-$125 base, premium add-ons</p> </li> <li> <p>Platform Distribution: Fiverr, Etsy, Facebook groups</p> </li> <li> <p>Template Development: Create reusable scripts for efficiency</p> </li> </ol> Historical Proof of Concept: <ul> <li> <p>Tracy successfully ran this business model in 1998</p> </li> <li> <p>Parents paid $20-$50 per call with primitive technology</p> </li> <li> <p>Modern AI tools make the process 10x easier and more profitable</p> </li> </ul> Market Psychology: <ul> <li> <p>Families pay for Christmas morning magic, not technical services</p> </li> <li> <p>Personalization creates emotional value worth premium pricing</p> </li> <li> <p>Local parent networks provide built-in trust and referral systems</p> </li> </ul> Resources Mentioned AI Tools for Script Creation: <ul> <li> <p>ChatGPT</p> </li> <li> <p>Claude</p> </li> </ul> Video Creation Tools: <ul> <li> <p>Face Swap</p> </li> <li> <p>Reface</p> </li> <li> <p>Polo AI</p> </li> <li> <p>Creator Kit</p> </li> <li> <p>Runway (backgrounds)</p> </li> <li> <p>PIKA (backgrounds)</p> </li> </ul> Editing Tools: <ul> <li> <p>CapCut</p> </li> <li> <p>Simple phone video editors</p> </li> </ul> Distribution Platforms: <ul> <li> <p>Fiverr</p> </li> <li> <p>Etsy</p> </li> <li> <p>Facebook Marketplace</p> </li> <li> <p>Local parent Facebook groups</p> </li> </ul> Newsletter: <ul> <li> <p>AI Escape Plan Newsletter - practical AI strategies for parents DarkHorseInsider.com</p> </li> </ul> Action Steps to Take Immediate (This Week): <ol> <li> <p>Research Local Demand: Spend 30 minutes checking Facebook groups, Nextdoor, parenting forums for holiday service requests</p> </li> <li> <p>Test AI Tools: Download and experiment with face-swap apps</p> </li> <li> <p>Create First Script: Use the ChatGPT prompt formula for a sample Santa message</p> </li> </ol> Implementation (Next 7 Days): <ol> <li> <p>Set Up Accounts: Create profiles on Fiverr, Etsy, or local Facebook groups</p> </li> <li> <p>Create Sample Video: Record your first Santa message using AI tools</p> </li> <li> <p>Price Testing: List your service with the suggested pricing structure</p> </li> </ol> Scale (Ongoing): <ol> <li> <p>Template Development: Create reusable scripts for different child types</p> </li> <li> <p>Process Optimization: Streamline your 15-minute creation process</p> </li> <li> <p>Expand Offerings: Consider year-round character opportunities</p> </li> </ol> Key Quotes <p>&quot;What took me hours of recording and phone coordination in 1998, you can do in 15 minutes with AI and a smartphone.&quot;</p> <p>&quot;You're not selling a video. You're selling Christmas morning magic.&quot;</p> <p>&quot;The biggest opportunities hide in plain sight, disguised as other people's holiday stress.&quot;</p> <p>&quot;AI doesn't replace human connection — it amplifies it.&quot;</p> Call to Action <p>Ready to turn this holiday season into your family's financial breakthrough? The AI Escape Plan newsletter delivers practical, AI-powered strategies that work around family life. Get step-by-step systems, real case studies, and support that turns &quot;what if&quot; into &quot;I did it.&quot;</p> <p>Subscribe at: <a href="https://darkhorseschooling.com/EP529"></a><a href="http://darkhorseinsider.com">DarkHorseInsider.com</a></p> <p>Episode URL: <a href="https://darkhorseschooling.com/EP529">DarkHorseSchooling.com/EP529</a></p> <p>Think Successfully &amp; Take Action!</p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 16 Dec 2025 21:26:27 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>How AI-Powered Holiday Magic Is Making Parents $75 Per 15-Minute Video Episode Summary <p>Tracy Brinkmann reveals how parents are using AI to create personalized Santa videos and earn $2,000+ before New Year's. Drawing from his own experience running this exact business model in the 1990s with dial-up internet, Tracy shows how modern AI tools make this seasonal opportunity 10x easier and more profitable. This episode provides the complete system for transforming yourself into Santa using AI face-swap technology and charging premium prices for magical personalized messages.</p> Key Timestamps &amp; Insights <p>00:00 - Opening 00:33 - Episode Overview 00:50 - The Market Reality Check 01:31 - The Personal Story Setup 03:35 - Tracy's 1990s Credibility Story ⭐ KEY INSIGHT 05:35 - The Modern AI System Overview 07:25 - Video Creation Process ⭐ KEY STRATEGY 09:00 - Pricing Strategy ⭐ CRITICAL SUCCESS FACTOR 10:40 - System Building &amp; Templates 12:25 - Why This Matters ⭐ BIG PICTURE 14:45 - Personal Christmas Memory Story 16:45 - Whiskered Wisdom &amp; Action Step</p> Key Strategies Shared The Complete AI Santa System: <ol> <li> <p>Script Generation: Use ChatGPT with specific prompt formula</p> </li> <li> <p>Video Creation: AI face-swap technology + festive backgrounds</p> </li> <li> <p>Pricing Structure: $75-$125 base, premium add-ons</p> </li> <li> <p>Platform Distribution: Fiverr, Etsy, Facebook groups</p> </li> <li> <p>Template Development: Create reusable scripts for efficiency</p> </li> </ol> Historical Proof of Concept: <ul> <li> <p>Tracy successfully ran this business model in 1998</p> </li> <li> <p>Parents paid $20-$50 per call with primitive technology</p> </li> <li> <p>Modern AI tools make the process 10x easier and more profitable</p> </li> </ul> Market Psychology: <ul> <li> <p>Families pay for Christmas morning magic, not technical services</p> </li> <li> <p>Personalization creates emotional value worth premium pricing</p> </li> <li> <p>Local parent networks provide built-in trust and referral systems</p> </li> </ul> Resources Mentioned AI Tools for Script Creation: <ul> <li> <p>ChatGPT</p> </li> <li> <p>Claude</p> </li> </ul> Video Creation Tools: <ul> <li> <p>Face Swap</p> </li> <li> <p>Reface</p> </li> <li> <p>Polo AI</p> </li> <li> <p>Creator Kit</p> </li> <li> <p>Runway (backgrounds)</p> </li> <li> <p>PIKA (backgrounds)</p> </li> </ul> Editing Tools: <ul> <li> <p>CapCut</p> </li> <li> <p>Simple phone video editors</p> </li> </ul> Distribution Platforms: <ul> <li> <p>Fiverr</p> </li> <li> <p>Etsy</p> </li> <li> <p>Facebook Marketplace</p> </li> <li> <p>Local parent Facebook groups</p> </li> </ul> Newsletter: <ul> <li> <p>AI Escape Plan Newsletter - practical AI strategies for parents DarkHorseInsider.com</p> </li> </ul> Action Steps to Take Immediate (This Week): <ol> <li> <p>Research Local Demand: Spend 30 minutes checking Facebook groups, Nextdoor, parenting forums for holiday service requests</p> </li> <li> <p>Test AI Tools: Download and experiment with face-swap apps</p> </li> <li> <p>Create First Script: Use the ChatGPT prompt formula for a sample Santa message</p> </li> </ol> Implementation (Next 7 Days): <ol> <li> <p>Set Up Accounts: Create profiles on Fiverr, Etsy, or local Facebook groups</p> </li> <li> <p>Create Sample Video: Record your first Santa message using AI tools</p> </li> <li> <p>Price Testing: List your service with the suggested pricing structure</p> </li> </ol> Scale (Ongoing): <ol> <li> <p>Template Development: Create reusable scripts for different child types</p> </li> <li> <p>Process Optimization: Streamline your 15-minute creation process</p> </li> <li> <p>Expand Offerings: Consider year-round character opportunities</p> </li> </ol> Key Quotes <p>&quot;What took me hours of recording and phone coordination in 1998, you can do in 15 minutes with AI and a smartphone.&quot;</p> <p>&quot;You're not selling a video. You're selling Christmas morning magic.&quot;</p> <p>&quot;The biggest opportunities hide in plain sight, disguised as other people's holiday stress.&quot;</p> <p>&quot;AI doesn't replace human connection — it amplifies it.&quot;</p> Call to Action <p>Ready to turn this holiday season into your family's financial breakthrough? The AI Escape Plan newsletter delivers practical, AI-powered strategies that work around family life. Get step-by-step systems, real case studies, and support that turns &quot;what if&quot; into &quot;I did it.&quot;</p> <p>Subscribe at: <a href="https://darkhorseschooling.com/EP529"></a><a href="http://darkhorseinsider.com">DarkHorseInsider.com</a></p> <p>Episode URL: <a href="https://darkhorseschooling.com/EP529">DarkHorseSchooling.com/EP529</a></p> <p>Think Successfully &amp; Take Action!</p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 529 The Secret Santa Business That Has  Nothing to Do With Gift-Giving | AI Side Hustle | make money online | entrepreneur tips | ai entrepreneur</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:18:45</itunes:duration>
      <itunes:summary>How AI-Powered Holiday Magic Is Making Parents $75 Per 15-Minute Video Episode Summary Tracy Brinkmann reveals how parents are using AI to create personalized Santa videos and earn $2,000+ before New Year&apos;s. Drawing from his own experience running this exact business model in the 1990s with dial-up internet, Tracy shows how modern AI tools make this seasonal opportunity 10x easier and more profitable. This episode provides the complete system for transforming yourself into Santa using AI face-swap technology and charging premium prices for magical personalized messages. Key Timestamps &amp; Insights 00:00 - Opening 00:33 - Episode Overview 00:50 - The Market Reality Check 01:31 - The Personal Story Setup 03:35 - Tracy&apos;s 1990s Credibility Story ⭐ KEY INSIGHT 05:35 - The Modern AI System Overview 07:25 - Video Creation Process ⭐ KEY STRATEGY 09:00 - Pricing Strategy ⭐ CRITICAL SUCCESS FACTOR 10:40 - System Building &amp; Templates 12:25 - Why This Matters ⭐ BIG PICTURE 14:45 - Personal Christmas Memory Story 16:45 - Whiskered Wisdom &amp; Action Step Key Strategies Shared The Complete AI Santa System:   Script Generation: Use ChatGPT with specific prompt formula   Video Creation: AI face-swap technology + festive backgrounds   Pricing Structure: $75-$125 base, premium add-ons   Platform Distribution: Fiverr, Etsy, Facebook groups   Template Development: Create reusable scripts for efficiency   Historical Proof of Concept:   Tracy successfully ran this business model in 1998   Parents paid $20-$50 per call with primitive technology   Modern AI tools make the process 10x easier and more profitable   Market Psychology:   Families pay for Christmas morning magic, not technical services   Personalization creates emotional value worth premium pricing   Local parent networks provide built-in trust and referral systems   Resources Mentioned AI Tools for Script Creation:   ChatGPT   Claude   Video Creation Tools:   Face Swap   Reface   Polo AI   Creator Kit   Runway (backgrounds)   PIKA (backgrounds)   Editing Tools:   CapCut   Simple phone video editors   Distribution Platforms:   Fiverr   Etsy   Facebook Marketplace   Local parent Facebook groups   Newsletter:   AI Escape Plan Newsletter - practical AI strategies for parents DarkHorseInsider.com   Action Steps to Take Immediate (This Week):   Research Local Demand: Spend 30 minutes checking Facebook groups, Nextdoor, parenting forums for holiday service requests   Test AI Tools: Download and experiment with face-swap apps   Create First Script: Use the ChatGPT prompt formula for a sample Santa message   Implementation (Next 7 Days):   Set Up Accounts: Create profiles on Fiverr, Etsy, or local Facebook groups   Create Sample Video: Record your first Santa message using AI tools   Price Testing: List your service with the suggested pricing structure   Scale (Ongoing):   Template Development: Create reusable scripts for different child types   Process Optimization: Streamline your 15-minute creation process   Expand Offerings: Consider year-round character opportunities   Key Quotes &quot;What took me hours of recording and phone coordination in 1998, you can do in 15 minutes with AI and a smartphone.&quot; &quot;You&apos;re not selling a video. You&apos;re selling Christmas morning magic.&quot; &quot;The biggest opportunities hide in plain sight, disguised as other people&apos;s holiday stress.&quot; &quot;AI doesn&apos;t replace human connection — it amplifies it.&quot; Call to Action Ready to turn this holiday season into your family&apos;s financial breakthrough? The AI Escape Plan newsletter delivers practical, AI-powered strategies that work around family life. Get step-by-step systems, real case studies, and support that turns &quot;what if&quot; into &quot;I did it.&quot; Subscribe at: DarkHorseInsider.com Episode URL: DarkHorseSchooling.com/EP529 Think Successfully &amp; Take Action!</itunes:summary>
      <itunes:subtitle>How AI-Powered Holiday Magic Is Making Parents $75 Per 15-Minute Video Episode Summary Tracy Brinkmann reveals how parents are using AI to create personalized Santa videos and earn $2,000+ before New Year&apos;s. Drawing from his own experience running this exact business model in the 1990s with dial-up internet, Tracy shows how modern AI tools make this seasonal opportunity 10x easier and more profitable. This episode provides the complete system for transforming yourself into Santa using AI face-swap technology and charging premium prices for magical personalized messages. Key Timestamps &amp; Insights 00:00 - Opening 00:33 - Episode Overview 00:50 - The Market Reality Check 01:31 - The Personal Story Setup 03:35 - Tracy&apos;s 1990s Credibility Story ⭐ KEY INSIGHT 05:35 - The Modern AI System Overview 07:25 - Video Creation Process ⭐ KEY STRATEGY 09:00 - Pricing Strategy ⭐ CRITICAL SUCCESS FACTOR 10:40 - System Building &amp; Templates 12:25 - Why This Matters ⭐ BIG PICTURE 14:45 - Personal Christmas Memory Story 16:45 - Whiskered Wisdom &amp; Action Step Key Strategies Shared The Complete AI Santa System:   Script Generation: Use ChatGPT with specific prompt formula   Video Creation: AI face-swap technology + festive backgrounds   Pricing Structure: $75-$125 base, premium add-ons   Platform Distribution: Fiverr, Etsy, Facebook groups   Template Development: Create reusable scripts for efficiency   Historical Proof of Concept:   Tracy successfully ran this business model in 1998   Parents paid $20-$50 per call with primitive technology   Modern AI tools make the process 10x easier and more profitable   Market Psychology:   Families pay for Christmas morning magic, not technical services   Personalization creates emotional value worth premium pricing   Local parent networks provide built-in trust and referral systems   Resources Mentioned AI Tools for Script Creation:   ChatGPT   Claude   Video Creation Tools:   Face Swap   Reface   Polo AI   Creator Kit   Runway (backgrounds)   PIKA (backgrounds)   Editing Tools:   CapCut   Simple phone video editors   Distribution Platforms:   Fiverr   Etsy   Facebook Marketplace   Local parent Facebook groups   Newsletter:   AI Escape Plan Newsletter - practical AI strategies for parents DarkHorseInsider.com   Action Steps to Take Immediate (This Week):   Research Local Demand: Spend 30 minutes checking Facebook groups, Nextdoor, parenting forums for holiday service requests   Test AI Tools: Download and experiment with face-swap apps   Create First Script: Use the ChatGPT prompt formula for a sample Santa message   Implementation (Next 7 Days):   Set Up Accounts: Create profiles on Fiverr, Etsy, or local Facebook groups   Create Sample Video: Record your first Santa message using AI tools   Price Testing: List your service with the suggested pricing structure   Scale (Ongoing):   Template Development: Create reusable scripts for different child types   Process Optimization: Streamline your 15-minute creation process   Expand Offerings: Consider year-round character opportunities   Key Quotes &quot;What took me hours of recording and phone coordination in 1998, you can do in 15 minutes with AI and a smartphone.&quot; &quot;You&apos;re not selling a video. You&apos;re selling Christmas morning magic.&quot; &quot;The biggest opportunities hide in plain sight, disguised as other people&apos;s holiday stress.&quot; &quot;AI doesn&apos;t replace human connection — it amplifies it.&quot; Call to Action Ready to turn this holiday season into your family&apos;s financial breakthrough? The AI Escape Plan newsletter delivers practical, AI-powered strategies that work around family life. Get step-by-step systems, real case studies, and support that turns &quot;what if&quot; into &quot;I did it.&quot; Subscribe at: DarkHorseInsider.com Episode URL: DarkHorseSchooling.com/EP529 Think Successfully &amp; Take Action!</itunes:subtitle>
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      <title>EP 528 Get Paid To Solve The Overlooked Business Problem Every Local Business Has | AI Automation | make money online | entrepreneur tips | ai entrepreneur</title>
      <description><![CDATA[<p>Get Paid To Solve The Overlooked Business Problem Every Local Business Has Episode Summary <p>Discover the hidden goldmine sitting in your local community that most parents completely overlook. While everyone debates remote work and worries about AI replacing jobs, smart parents are quietly building $2,000-5,000 monthly income streams by solving simple problems for local businesses using AI tools. This episode reveals the exact three-step system to find, pitch, and deliver AI services that local business owners desperately need - all while working just 10-15 hours per week around your family schedule.</p> <a href="https://youtu.be/FiIyx6zIjII" target="_blank" rel="noopener">Click Here To Watch The Full Episode On YouTube</a> Key Timestamps &amp; Insights <p>00:00 - Opening 00:42 - Introduction &amp; Episode Overview 01:47 - Why Local Businesses Need Your Help 02:34 - The Dance Recital 04:54 - The Local AI Service Blueprint - Step 1: Pick Your Lane 07:02 - Step 2: The 15-Minute Client Finder Method 08:54 - Step 3: Parent-Friendly Delivery System 12:33 - Why This Matters 13:16 - Whiskered Wisdom: Opportunities Hide in Plain Sight</p> Strategies Shared <ol> <li> <p>The Local AI Service Blueprint</p> <ul> <li> <p>Pick one service lane and master it before expanding</p> </li> <li> <p>Focus on recurring revenue models when possible</p> </li> <li> <p>Start with businesses you already know and frequent</p> </li> </ul> </li> <li> <p>The 15-Minute Client Finder Method</p> <ul> <li> <p>No cold calling required</p> </li> <li> <p>Lead with value by creating sample work first</p> </li> <li> <p>Position yourself as a local parent, not a faceless agency</p> </li> </ul> </li> <li> <p>Parent-Friendly Delivery System</p> <ul> <li> <p>Batch work into family-friendly time blocks</p> </li> <li> <p>Use AI templates to maximize efficiency</p> </li> <li> <p>Set clear boundaries about family-first schedule</p> </li> </ul> </li> <li> <p>The &quot;Problems as Opportunities&quot; Mindset</p> <ul> <li> <p>Train yourself to see struggling businesses as income opportunities</p> </li> <li> <p>Focus on obvious, fixable problems rather than complex solutions</p> </li> <li> <p>Remember that business owners want reliability over perfection</p> </li> </ul> </li> </ol> Resources Mentioned <ul> <li> <p>ChatGPT - Primary AI tool for content creation and copywriting</p> </li> <li> <p>Canva - For creating visual social media content</p> </li> <li> <p>AI Escape Plan Newsletter - Weekly strategies for parent entrepreneurs - DarkHorseInsider.com</p> </li> <li> <p>Previous episode on email campaigns https://DarkHorseSchooling.com/EP516</p> </li> </ul> Action Steps to Take <ol> <li> <p>This Week: Pick 5 local businesses and spend 15 minutes researching their online presence</p> </li> <li> <p>Choose Your Lane: Decide which of the three AI services (social media, website copy, or email automation) fits your interests and local market</p> </li> <li> <p>Create Sample Work: Before approaching any business, create 1-2 sample pieces that demonstrate your capabilities</p> </li> <li> <p>Set Your Schedule: Block out 2-3 hour time periods twice weekly when you can work uninterrupted</p> </li> <li> <p>Start Local: Begin with businesses you already frequent or have connections with</p> </li> </ol> Call to Action <p>Ready to stop waiting for permission and start building your own AI-powered income stream? Subscribe to the AI Escape Plan Newsletter for the complete roadmap, including exact scripts, templates, and pricing guides designed specifically for parents who want to break free from the 9-to-5 grind while protecting their family time. https://DarkHorseInsider.com</p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 8 Dec 2025 22:37:59 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Get Paid To Solve The Overlooked Business Problem Every Local Business Has Episode Summary <p>Discover the hidden goldmine sitting in your local community that most parents completely overlook. While everyone debates remote work and worries about AI replacing jobs, smart parents are quietly building $2,000-5,000 monthly income streams by solving simple problems for local businesses using AI tools. This episode reveals the exact three-step system to find, pitch, and deliver AI services that local business owners desperately need - all while working just 10-15 hours per week around your family schedule.</p> <a href="https://youtu.be/FiIyx6zIjII" target="_blank" rel="noopener">Click Here To Watch The Full Episode On YouTube</a> Key Timestamps &amp; Insights <p>00:00 - Opening 00:42 - Introduction &amp; Episode Overview 01:47 - Why Local Businesses Need Your Help 02:34 - The Dance Recital 04:54 - The Local AI Service Blueprint - Step 1: Pick Your Lane 07:02 - Step 2: The 15-Minute Client Finder Method 08:54 - Step 3: Parent-Friendly Delivery System 12:33 - Why This Matters 13:16 - Whiskered Wisdom: Opportunities Hide in Plain Sight</p> Strategies Shared <ol> <li> <p>The Local AI Service Blueprint</p> <ul> <li> <p>Pick one service lane and master it before expanding</p> </li> <li> <p>Focus on recurring revenue models when possible</p> </li> <li> <p>Start with businesses you already know and frequent</p> </li> </ul> </li> <li> <p>The 15-Minute Client Finder Method</p> <ul> <li> <p>No cold calling required</p> </li> <li> <p>Lead with value by creating sample work first</p> </li> <li> <p>Position yourself as a local parent, not a faceless agency</p> </li> </ul> </li> <li> <p>Parent-Friendly Delivery System</p> <ul> <li> <p>Batch work into family-friendly time blocks</p> </li> <li> <p>Use AI templates to maximize efficiency</p> </li> <li> <p>Set clear boundaries about family-first schedule</p> </li> </ul> </li> <li> <p>The &quot;Problems as Opportunities&quot; Mindset</p> <ul> <li> <p>Train yourself to see struggling businesses as income opportunities</p> </li> <li> <p>Focus on obvious, fixable problems rather than complex solutions</p> </li> <li> <p>Remember that business owners want reliability over perfection</p> </li> </ul> </li> </ol> Resources Mentioned <ul> <li> <p>ChatGPT - Primary AI tool for content creation and copywriting</p> </li> <li> <p>Canva - For creating visual social media content</p> </li> <li> <p>AI Escape Plan Newsletter - Weekly strategies for parent entrepreneurs - DarkHorseInsider.com</p> </li> <li> <p>Previous episode on email campaigns https://DarkHorseSchooling.com/EP516</p> </li> </ul> Action Steps to Take <ol> <li> <p>This Week: Pick 5 local businesses and spend 15 minutes researching their online presence</p> </li> <li> <p>Choose Your Lane: Decide which of the three AI services (social media, website copy, or email automation) fits your interests and local market</p> </li> <li> <p>Create Sample Work: Before approaching any business, create 1-2 sample pieces that demonstrate your capabilities</p> </li> <li> <p>Set Your Schedule: Block out 2-3 hour time periods twice weekly when you can work uninterrupted</p> </li> <li> <p>Start Local: Begin with businesses you already frequent or have connections with</p> </li> </ol> Call to Action <p>Ready to stop waiting for permission and start building your own AI-powered income stream? Subscribe to the AI Escape Plan Newsletter for the complete roadmap, including exact scripts, templates, and pricing guides designed specifically for parents who want to break free from the 9-to-5 grind while protecting their family time. https://DarkHorseInsider.com</p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 528 Get Paid To Solve The Overlooked Business Problem Every Local Business Has | AI Automation | make money online | entrepreneur tips | ai entrepreneur</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:summary>Get Paid To Solve The Overlooked Business Problem Every Local Business Has Episode Summary Discover the hidden goldmine sitting in your local community that most parents completely overlook. While everyone debates remote work and worries about AI replacing jobs, smart parents are quietly building $2,000-5,000 monthly income streams by solving simple problems for local businesses using AI tools. This episode reveals the exact three-step system to find, pitch, and deliver AI services that local business owners desperately need - all while working just 10-15 hours per week around your family schedule. Click Here To Watch The Full Episode On YouTube Key Timestamps &amp; Insights 00:00 - Opening 00:42 - Introduction &amp; Episode Overview 01:47 - Why Local Businesses Need Your Help 02:34 - The Dance Recital 04:54 - The Local AI Service Blueprint - Step 1: Pick Your Lane 07:02 - Step 2: The 15-Minute Client Finder Method 08:54 - Step 3: Parent-Friendly Delivery System 12:33 - Why This Matters 13:16 - Whiskered Wisdom: Opportunities Hide in Plain Sight Strategies Shared   The Local AI Service Blueprint   Pick one service lane and master it before expanding   Focus on recurring revenue models when possible   Start with businesses you already know and frequent     The 15-Minute Client Finder Method   No cold calling required   Lead with value by creating sample work first   Position yourself as a local parent, not a faceless agency     Parent-Friendly Delivery System   Batch work into family-friendly time blocks   Use AI templates to maximize efficiency   Set clear boundaries about family-first schedule     The &quot;Problems as Opportunities&quot; Mindset   Train yourself to see struggling businesses as income opportunities   Focus on obvious, fixable problems rather than complex solutions   Remember that business owners want reliability over perfection     Resources Mentioned   ChatGPT - Primary AI tool for content creation and copywriting   Canva - For creating visual social media content   AI Escape Plan Newsletter - Weekly strategies for parent entrepreneurs - DarkHorseInsider.com   Previous episode on email campaigns https://DarkHorseSchooling.com/EP516   Action Steps to Take   This Week: Pick 5 local businesses and spend 15 minutes researching their online presence   Choose Your Lane: Decide which of the three AI services (social media, website copy, or email automation) fits your interests and local market   Create Sample Work: Before approaching any business, create 1-2 sample pieces that demonstrate your capabilities   Set Your Schedule: Block out 2-3 hour time periods twice weekly when you can work uninterrupted   Start Local: Begin with businesses you already frequent or have connections with   Call to Action Ready to stop waiting for permission and start building your own AI-powered income stream? Subscribe to the AI Escape Plan Newsletter for the complete roadmap, including exact scripts, templates, and pricing guides designed specifically for parents who want to break free from the 9-to-5 grind while protecting their family time. https://DarkHorseInsider.com</itunes:summary>
      <itunes:subtitle>Get Paid To Solve The Overlooked Business Problem Every Local Business Has Episode Summary Discover the hidden goldmine sitting in your local community that most parents completely overlook. While everyone debates remote work and worries about AI replacing jobs, smart parents are quietly building $2,000-5,000 monthly income streams by solving simple problems for local businesses using AI tools. This episode reveals the exact three-step system to find, pitch, and deliver AI services that local business owners desperately need - all while working just 10-15 hours per week around your family schedule. Click Here To Watch The Full Episode On YouTube Key Timestamps &amp; Insights 00:00 - Opening 00:42 - Introduction &amp; Episode Overview 01:47 - Why Local Businesses Need Your Help 02:34 - The Dance Recital 04:54 - The Local AI Service Blueprint - Step 1: Pick Your Lane 07:02 - Step 2: The 15-Minute Client Finder Method 08:54 - Step 3: Parent-Friendly Delivery System 12:33 - Why This Matters 13:16 - Whiskered Wisdom: Opportunities Hide in Plain Sight Strategies Shared   The Local AI Service Blueprint   Pick one service lane and master it before expanding   Focus on recurring revenue models when possible   Start with businesses you already know and frequent     The 15-Minute Client Finder Method   No cold calling required   Lead with value by creating sample work first   Position yourself as a local parent, not a faceless agency     Parent-Friendly Delivery System   Batch work into family-friendly time blocks   Use AI templates to maximize efficiency   Set clear boundaries about family-first schedule     The &quot;Problems as Opportunities&quot; Mindset   Train yourself to see struggling businesses as income opportunities   Focus on obvious, fixable problems rather than complex solutions   Remember that business owners want reliability over perfection     Resources Mentioned   ChatGPT - Primary AI tool for content creation and copywriting   Canva - For creating visual social media content   AI Escape Plan Newsletter - Weekly strategies for parent entrepreneurs - DarkHorseInsider.com   Previous episode on email campaigns https://DarkHorseSchooling.com/EP516   Action Steps to Take   This Week: Pick 5 local businesses and spend 15 minutes researching their online presence   Choose Your Lane: Decide which of the three AI services (social media, website copy, or email automation) fits your interests and local market   Create Sample Work: Before approaching any business, create 1-2 sample pieces that demonstrate your capabilities   Set Your Schedule: Block out 2-3 hour time periods twice weekly when you can work uninterrupted   Start Local: Begin with businesses you already frequent or have connections with   Call to Action Ready to stop waiting for permission and start building your own AI-powered income stream? Subscribe to the AI Escape Plan Newsletter for the complete roadmap, including exact scripts, templates, and pricing guides designed specifically for parents who want to break free from the 9-to-5 grind while protecting their family time. https://DarkHorseInsider.com</itunes:subtitle>
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      <title>EP 527 Agentic AI Revolution: How Smart Parents Are Building Business Automation Empires | AI Automation | make money online | entrepreneur tips | ai entrepreneur</title>
      <description><![CDATA[<p>Agentic AI Revolution: How Smart Parents Are Building Business Automation Empires Episode Summary <p>Tracy Brinkmann reveals the $50 billion agentic AI revolution that's creating a new class of parent entrepreneurs who build &quot;ghost businesses&quot; - income streams that run themselves, make decisions without human input, and generate real money while the owner is completely offline. This isn't basic automation; it's AI agents that think, decide, and execute entire business workflows. Tracy breaks down his Weekend Warrior Blueprint showing exactly how to build your first profitable AI agent in 48 hours, even with zero coding experience.</p> Key Timestamps &amp; Insights <p>00:00 - Opening 00:45 - Episode Overview 01:55 - The Age of Doing vs Orchestrating 04:25 - Weekend Warrior Blueprint - Complete System</p> <ul> <li> <p>Phase 1 Foundation Agent setup</p> </li> <li> <p>Phase 2 Intelligence Layer</p> </li> <li> <p>Phase 3 Profit Engine implementation</p> </li> </ul> <p>05:05 - Five Best Business Verticals for Parents 06:10 - No-Code Platforms 06:25 - Decision Trees Explained 07:26 - Intelligence Layer Strategy 09:00 - Profit Engine Implementation 10:30 - Monitoring and Optimization 12:45 - The Bigger Picture: Democratization of Business 14:00 - The Psychological Barrier 14:45 - Whiskered Wisdom: Tonight's Action Step</p> Strategies Shared The Weekend Warrior Blueprint (Complete 3-Phase System) <p>Phase 1: Foundation Agent (Saturday Morning - 2 hours)</p> <ol> <li> <p>Choose business vertical from the five best opportunities</p> </li> <li> <p>Set up infrastructure using Make.com or Zapier</p> </li> <li> <p>Create decision trees for automated choices</p> </li> </ol> <p>Phase 2: Intelligence Layer (Saturday Afternoon - 3 hours)</p> <ol> <li> <p>Connect to multiple AI models (Claude, GPT-4, specialized tools)</p> </li> <li> <p>Build memory systems using Notion or Airtable</p> </li> <li> <p>Create feedback loops for continuous learning</p> </li> </ol> <p>Phase 3: Profit Engine (Sunday - 4 hours)</p> <ol> <li> <p>Implement revenue-generating workflows</p> </li> <li> <p>Set up automated upselling and dynamic pricing</p> </li> <li> <p>Create monitoring and optimization systems</p> </li> <li> <p>Plan horizontal scaling strategy</p> </li> </ol> The Three-Tier Automation Empire <ul> <li> <p>Tier 1: Simple task agents</p> </li> <li> <p>Tier 2: Decision-making agents</p> </li> <li> <p>Tier 3: Full business orchestration systems</p> </li> </ul> Key Success Principles <ul> <li> <p>Focus on orchestrating, not doing</p> </li> <li> <p>Start with one automated task, master it, then scale</p> </li> <li> <p>Use AI agents that get smarter over time</p> </li> <li> <p>Build systems that work 90% without human intervention</p> </li> </ul> Resources Mentioned Platforms &amp; Tools <ul> <li> <p>Make.com - No-code AI agent platform</p> </li> <li> <p>Zapier - Automation platform with AI capabilities</p> </li> <li> <p>Notion - AI memory system and database</p> </li> <li> <p>Airtable - Alternative database for AI memory</p> </li> <li> <p>Claude - AI for complex reasoning and analysis</p> </li> <li> <p>GPT-4 - AI for creative content generation</p> </li> </ul> Business Verticals for Parents <ol> <li> <p>Content creation and social media management</p> </li> <li> <p>Customer service and support</p> </li> <li> <p>E-commerce order processing and inventory management</p> </li> <li> <p>Lead generation and email marketing</p> </li> <li> <p>Data analysis and reporting</p> </li> </ol> Action Steps to Take Immediate Actions (Tonight) <ol> <li> <p>Write down three repetitive tasks you do in your business or side hustle</p> </li> <li> <p>Research automation for ONE task using Make.com or Zapier's AI features</p> </li> <li> <p>Don't overthink - pick the task that resonated most when you heard the list</p> </li> </ol> This Weekend Actions <ol> <li> <p>Saturday Morning (2 hours): Set up your Foundation Agent</p> <ul> <li> <p>Choose your business vertical</p> </li> <li> <p>Create Make.com or Zapier account</p> </li> <li> <p>Build your first decision tree</p> </li> </ul> </li> <li> <p>Saturday Afternoon (3 hours): Build Intelligence Layer</p> <ul> <li> <p>Connect multiple AI models</p> </li> <li> <p>Set up memory system</p> </li> <li> <p>Create feedback loops</p> </li> </ul> </li> <li> <p>Sunday (4 hours): Launch Profit Engine</p> <ul> <li> <p>Implement revenue workflows</p> </li> <li> <p>Set up monitoring systems</p> </li> <li> <p>Plan scaling strategy</p> </li> </ul> </li> </ol> Long-term Strategy <ul> <li> <p>Master one agent before adding another</p> </li> <li> <p>Focus on 90% automation, 10% human intervention</p> </li> <li> <p>Scale horizontally once profitable</p> </li> <li> <p>Consider teaching others as additional revenue stream</p> </li> </ul> Call to Action Primary CTA: AI Escape Plan Newsletter <p><a href="https://darkhorseinsider.com">https://DarkHorseInsider.com</a> - Join the AI Escape Plan newsletter - your twice-weekly roadmap for parents ready to break free from the 9-to-5 grind. Each issue delivers practical, AI-powered strategies to start, grow, and streamline side hustles, all designed to protect your family time while boosting your income. Your roadmap to more money, more freedom, and more of what truly matters.</p> Secondary CTA: Take Action Tonight <p>Don't wait for the &quot;perfect time.&quot; The 18-month window for maximum advantage is open now. Start with one task automation tonight and begin building your escape from trading hours for dollars.</p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 2 Dec 2025 23:59:17 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Agentic AI Revolution: How Smart Parents Are Building Business Automation Empires Episode Summary <p>Tracy Brinkmann reveals the $50 billion agentic AI revolution that's creating a new class of parent entrepreneurs who build &quot;ghost businesses&quot; - income streams that run themselves, make decisions without human input, and generate real money while the owner is completely offline. This isn't basic automation; it's AI agents that think, decide, and execute entire business workflows. Tracy breaks down his Weekend Warrior Blueprint showing exactly how to build your first profitable AI agent in 48 hours, even with zero coding experience.</p> Key Timestamps &amp; Insights <p>00:00 - Opening 00:45 - Episode Overview 01:55 - The Age of Doing vs Orchestrating 04:25 - Weekend Warrior Blueprint - Complete System</p> <ul> <li> <p>Phase 1 Foundation Agent setup</p> </li> <li> <p>Phase 2 Intelligence Layer</p> </li> <li> <p>Phase 3 Profit Engine implementation</p> </li> </ul> <p>05:05 - Five Best Business Verticals for Parents 06:10 - No-Code Platforms 06:25 - Decision Trees Explained 07:26 - Intelligence Layer Strategy 09:00 - Profit Engine Implementation 10:30 - Monitoring and Optimization 12:45 - The Bigger Picture: Democratization of Business 14:00 - The Psychological Barrier 14:45 - Whiskered Wisdom: Tonight's Action Step</p> Strategies Shared The Weekend Warrior Blueprint (Complete 3-Phase System) <p>Phase 1: Foundation Agent (Saturday Morning - 2 hours)</p> <ol> <li> <p>Choose business vertical from the five best opportunities</p> </li> <li> <p>Set up infrastructure using Make.com or Zapier</p> </li> <li> <p>Create decision trees for automated choices</p> </li> </ol> <p>Phase 2: Intelligence Layer (Saturday Afternoon - 3 hours)</p> <ol> <li> <p>Connect to multiple AI models (Claude, GPT-4, specialized tools)</p> </li> <li> <p>Build memory systems using Notion or Airtable</p> </li> <li> <p>Create feedback loops for continuous learning</p> </li> </ol> <p>Phase 3: Profit Engine (Sunday - 4 hours)</p> <ol> <li> <p>Implement revenue-generating workflows</p> </li> <li> <p>Set up automated upselling and dynamic pricing</p> </li> <li> <p>Create monitoring and optimization systems</p> </li> <li> <p>Plan horizontal scaling strategy</p> </li> </ol> The Three-Tier Automation Empire <ul> <li> <p>Tier 1: Simple task agents</p> </li> <li> <p>Tier 2: Decision-making agents</p> </li> <li> <p>Tier 3: Full business orchestration systems</p> </li> </ul> Key Success Principles <ul> <li> <p>Focus on orchestrating, not doing</p> </li> <li> <p>Start with one automated task, master it, then scale</p> </li> <li> <p>Use AI agents that get smarter over time</p> </li> <li> <p>Build systems that work 90% without human intervention</p> </li> </ul> Resources Mentioned Platforms &amp; Tools <ul> <li> <p>Make.com - No-code AI agent platform</p> </li> <li> <p>Zapier - Automation platform with AI capabilities</p> </li> <li> <p>Notion - AI memory system and database</p> </li> <li> <p>Airtable - Alternative database for AI memory</p> </li> <li> <p>Claude - AI for complex reasoning and analysis</p> </li> <li> <p>GPT-4 - AI for creative content generation</p> </li> </ul> Business Verticals for Parents <ol> <li> <p>Content creation and social media management</p> </li> <li> <p>Customer service and support</p> </li> <li> <p>E-commerce order processing and inventory management</p> </li> <li> <p>Lead generation and email marketing</p> </li> <li> <p>Data analysis and reporting</p> </li> </ol> Action Steps to Take Immediate Actions (Tonight) <ol> <li> <p>Write down three repetitive tasks you do in your business or side hustle</p> </li> <li> <p>Research automation for ONE task using Make.com or Zapier's AI features</p> </li> <li> <p>Don't overthink - pick the task that resonated most when you heard the list</p> </li> </ol> This Weekend Actions <ol> <li> <p>Saturday Morning (2 hours): Set up your Foundation Agent</p> <ul> <li> <p>Choose your business vertical</p> </li> <li> <p>Create Make.com or Zapier account</p> </li> <li> <p>Build your first decision tree</p> </li> </ul> </li> <li> <p>Saturday Afternoon (3 hours): Build Intelligence Layer</p> <ul> <li> <p>Connect multiple AI models</p> </li> <li> <p>Set up memory system</p> </li> <li> <p>Create feedback loops</p> </li> </ul> </li> <li> <p>Sunday (4 hours): Launch Profit Engine</p> <ul> <li> <p>Implement revenue workflows</p> </li> <li> <p>Set up monitoring systems</p> </li> <li> <p>Plan scaling strategy</p> </li> </ul> </li> </ol> Long-term Strategy <ul> <li> <p>Master one agent before adding another</p> </li> <li> <p>Focus on 90% automation, 10% human intervention</p> </li> <li> <p>Scale horizontally once profitable</p> </li> <li> <p>Consider teaching others as additional revenue stream</p> </li> </ul> Call to Action Primary CTA: AI Escape Plan Newsletter <p><a href="https://darkhorseinsider.com">https://DarkHorseInsider.com</a> - Join the AI Escape Plan newsletter - your twice-weekly roadmap for parents ready to break free from the 9-to-5 grind. Each issue delivers practical, AI-powered strategies to start, grow, and streamline side hustles, all designed to protect your family time while boosting your income. Your roadmap to more money, more freedom, and more of what truly matters.</p> Secondary CTA: Take Action Tonight <p>Don't wait for the &quot;perfect time.&quot; The 18-month window for maximum advantage is open now. Start with one task automation tonight and begin building your escape from trading hours for dollars.</p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 527 Agentic AI Revolution: How Smart Parents Are Building Business Automation Empires | AI Automation | make money online | entrepreneur tips | ai entrepreneur</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:summary>Agentic AI Revolution: How Smart Parents Are Building Business Automation Empires Episode Summary Tracy Brinkmann reveals the $50 billion agentic AI revolution that&apos;s creating a new class of parent entrepreneurs who build &quot;ghost businesses&quot; - income streams that run themselves, make decisions without human input, and generate real money while the owner is completely offline. This isn&apos;t basic automation; it&apos;s AI agents that think, decide, and execute entire business workflows. Tracy breaks down his Weekend Warrior Blueprint showing exactly how to build your first profitable AI agent in 48 hours, even with zero coding experience. Key Timestamps &amp; Insights 00:00 - Opening 00:45 - Episode Overview 01:55 - The Age of Doing vs Orchestrating 04:25 - Weekend Warrior Blueprint - Complete System   Phase 1 Foundation Agent setup   Phase 2 Intelligence Layer   Phase 3 Profit Engine implementation   05:05 - Five Best Business Verticals for Parents 06:10 - No-Code Platforms 06:25 - Decision Trees Explained 07:26 - Intelligence Layer Strategy 09:00 - Profit Engine Implementation 10:30 - Monitoring and Optimization 12:45 - The Bigger Picture: Democratization of Business 14:00 - The Psychological Barrier 14:45 - Whiskered Wisdom: Tonight&apos;s Action Step Strategies Shared The Weekend Warrior Blueprint (Complete 3-Phase System) Phase 1: Foundation Agent (Saturday Morning - 2 hours)   Choose business vertical from the five best opportunities   Set up infrastructure using Make.com or Zapier   Create decision trees for automated choices   Phase 2: Intelligence Layer (Saturday Afternoon - 3 hours)   Connect to multiple AI models (Claude, GPT-4, specialized tools)   Build memory systems using Notion or Airtable   Create feedback loops for continuous learning   Phase 3: Profit Engine (Sunday - 4 hours)   Implement revenue-generating workflows   Set up automated upselling and dynamic pricing   Create monitoring and optimization systems   Plan horizontal scaling strategy   The Three-Tier Automation Empire   Tier 1: Simple task agents   Tier 2: Decision-making agents   Tier 3: Full business orchestration systems   Key Success Principles   Focus on orchestrating, not doing   Start with one automated task, master it, then scale   Use AI agents that get smarter over time   Build systems that work 90% without human intervention   Resources Mentioned Platforms &amp; Tools   Make.com - No-code AI agent platform   Zapier - Automation platform with AI capabilities   Notion - AI memory system and database   Airtable - Alternative database for AI memory   Claude - AI for complex reasoning and analysis   GPT-4 - AI for creative content generation   Business Verticals for Parents   Content creation and social media management   Customer service and support   E-commerce order processing and inventory management   Lead generation and email marketing   Data analysis and reporting   Action Steps to Take Immediate Actions (Tonight)   Write down three repetitive tasks you do in your business or side hustle   Research automation for ONE task using Make.com or Zapier&apos;s AI features   Don&apos;t overthink - pick the task that resonated most when you heard the list   This Weekend Actions   Saturday Morning (2 hours): Set up your Foundation Agent   Choose your business vertical   Create Make.com or Zapier account   Build your first decision tree     Saturday Afternoon (3 hours): Build Intelligence Layer   Connect multiple AI models   Set up memory system   Create feedback loops     Sunday (4 hours): Launch Profit Engine   Implement revenue workflows   Set up monitoring systems   Plan scaling strategy     Long-term Strategy   Master one agent before adding another   Focus on 90% automation, 10% human intervention   Scale horizontally once profitable   Consider teaching others as additional revenue stream   Call to Action Primary CTA: AI Escape Plan Newsletter https://DarkHorseInsider.com - Join the AI Escape Plan newsletter - your twice-weekly roadmap for parents ready to break free from the 9-to-5 grind. Each issue delivers practical, AI-powered strategies to start, grow, and streamline side hustles, all designed to protect your family time while boosting your income. Your roadmap to more money, more freedom, and more of what truly matters. Secondary CTA: Take Action Tonight Don&apos;t wait for the &quot;perfect time.&quot; The 18-month window for maximum advantage is open now. Start with one task automation tonight and begin building your escape from trading hours for dollars.</itunes:summary>
      <itunes:subtitle>Agentic AI Revolution: How Smart Parents Are Building Business Automation Empires Episode Summary Tracy Brinkmann reveals the $50 billion agentic AI revolution that&apos;s creating a new class of parent entrepreneurs who build &quot;ghost businesses&quot; - income streams that run themselves, make decisions without human input, and generate real money while the owner is completely offline. This isn&apos;t basic automation; it&apos;s AI agents that think, decide, and execute entire business workflows. Tracy breaks down his Weekend Warrior Blueprint showing exactly how to build your first profitable AI agent in 48 hours, even with zero coding experience. Key Timestamps &amp; Insights 00:00 - Opening 00:45 - Episode Overview 01:55 - The Age of Doing vs Orchestrating 04:25 - Weekend Warrior Blueprint - Complete System   Phase 1 Foundation Agent setup   Phase 2 Intelligence Layer   Phase 3 Profit Engine implementation   05:05 - Five Best Business Verticals for Parents 06:10 - No-Code Platforms 06:25 - Decision Trees Explained 07:26 - Intelligence Layer Strategy 09:00 - Profit Engine Implementation 10:30 - Monitoring and Optimization 12:45 - The Bigger Picture: Democratization of Business 14:00 - The Psychological Barrier 14:45 - Whiskered Wisdom: Tonight&apos;s Action Step Strategies Shared The Weekend Warrior Blueprint (Complete 3-Phase System) Phase 1: Foundation Agent (Saturday Morning - 2 hours)   Choose business vertical from the five best opportunities   Set up infrastructure using Make.com or Zapier   Create decision trees for automated choices   Phase 2: Intelligence Layer (Saturday Afternoon - 3 hours)   Connect to multiple AI models (Claude, GPT-4, specialized tools)   Build memory systems using Notion or Airtable   Create feedback loops for continuous learning   Phase 3: Profit Engine (Sunday - 4 hours)   Implement revenue-generating workflows   Set up automated upselling and dynamic pricing   Create monitoring and optimization systems   Plan horizontal scaling strategy   The Three-Tier Automation Empire   Tier 1: Simple task agents   Tier 2: Decision-making agents   Tier 3: Full business orchestration systems   Key Success Principles   Focus on orchestrating, not doing   Start with one automated task, master it, then scale   Use AI agents that get smarter over time   Build systems that work 90% without human intervention   Resources Mentioned Platforms &amp; Tools   Make.com - No-code AI agent platform   Zapier - Automation platform with AI capabilities   Notion - AI memory system and database   Airtable - Alternative database for AI memory   Claude - AI for complex reasoning and analysis   GPT-4 - AI for creative content generation   Business Verticals for Parents   Content creation and social media management   Customer service and support   E-commerce order processing and inventory management   Lead generation and email marketing   Data analysis and reporting   Action Steps to Take Immediate Actions (Tonight)   Write down three repetitive tasks you do in your business or side hustle   Research automation for ONE task using Make.com or Zapier&apos;s AI features   Don&apos;t overthink - pick the task that resonated most when you heard the list   This Weekend Actions   Saturday Morning (2 hours): Set up your Foundation Agent   Choose your business vertical   Create Make.com or Zapier account   Build your first decision tree     Saturday Afternoon (3 hours): Build Intelligence Layer   Connect multiple AI models   Set up memory system   Create feedback loops     Sunday (4 hours): Launch Profit Engine   Implement revenue workflows   Set up monitoring systems   Plan scaling strategy     Long-term Strategy   Master one agent before adding another   Focus on 90% automation, 10% human intervention   Scale horizontally once profitable   Consider teaching others as additional revenue stream   Call to Action Primary CTA: AI Escape Plan Newsletter https://DarkHorseInsider.com - Join the AI Escape Plan newsletter - your twice-weekly roadmap for parents ready to break free from the 9-to-5 grind. Each issue delivers practical, AI-powered strategies to start, grow, and streamline side hustles, all designed to protect your family time while boosting your income. Your roadmap to more money, more freedom, and more of what truly matters. Secondary CTA: Take Action Tonight Don&apos;t wait for the &quot;perfect time.&quot; The 18-month window for maximum advantage is open now. Start with one task automation tonight and begin building your escape from trading hours for dollars.</itunes:subtitle>
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      <title>EP 526 The AI Side Hustle Every Parent Needs to Know About | Custom GPTs | make money online | entrepreneur tips | ai entrepreneur</title>
      <description><![CDATA[<p>Episode Summary <p>Host Tracy Brinkmann reveals how a Phoenix mom of three built a $2,847/month income stream by creating custom GPTs during her kids' naptime. This episode breaks down the exact 3-step system for turning parental pain points into profitable AI solutions, featuring real strategies that work around family schedules without sacrificing precious time with kids.</p> Key Timestamps &amp; Insights <p>00:00 - Opening</p> <p>00:51 - Podcast Introduction &amp; Episode Overview</p> <p>01:20 - The Naptime Entrepreneur Revolution</p> <p>02:42 - Lisa's Breakthrough Story</p> <p>04:15 - Step 1: The Pain Point Audit (15 minutes)</p> <p>06:05 - Step 2: The Naptime Build (45-90 minutes)</p> <p>06:25 - Step 3: The Family-Proof Launch (30 minutes setup)</p> <p>08:20 - The Bigger Picture: AI Democratization</p> <p>09:40 - Whiskered Wisdom: 15-Minute Pain Point Inventory</p> <p>Episode on using AI for Deep Research - https://DarkHorseSchooling.com/EP513</p> Strategies Shared The 3-Step Parent GPT System <ol> <li> <p>Pain Point Audit (15 minutes during morning coffee)</p> </li> <li> <p>Naptime Build (45-90 minutes focused time)</p> </li> <li> <p>Family-Proof Launch (30 minutes setup, then runs itself)</p> </li> </ol> Profitable Niches Parents Are Dominating <ul> <li> <p>Birthday party planning</p> </li> <li> <p>Meal planning for picky eaters</p> </li> <li> <p>Youth sports team organization</p> </li> <li> <p>School fundraiser coordination</p> </li> <li> <p>Family budget tracking</p> </li> </ul> The Family-Proof Monetization Strategy <ul> <li> <p>Start pricing at $3-5 per conversation</p> </li> <li> <p>Upload to ChatGPT store</p> </li> <li> <p>Share in relevant parent communities</p> </li> <li> <p>Let word-of-mouth drive growth</p> </li> </ul> Resources Mentioned <ul> <li> <p>OpenAI GPT Store - Platform for selling custom GPTs</p> </li> <li> <p>AI Escape Plan Newsletter - Weekly strategies for parent entrepreneurs https://DarkHorseInsider.com</p> </li> <li> <p>Facebook Groups - Primary distribution channel for parent-focused GPTs</p> </li> <li> <p>Parenting Forums - Secondary distribution for validation and sales</p> </li> </ul> Action Steps to Take Immediate Action (Tonight) <ul> <li> <p>15-Minute Pain Point Inventory: Set timer, brain dump every frustrating task you've Googled as a parent in past month</p> </li> <li> <p>Circle the 3 most frustrating problems</p> </li> <li> <p>These become your first 3 custom GPT ideas</p> </li> </ul> This Week <ul> <li> <p>Choose your most frustrating pain point</p> </li> <li> <p>Validate demand in 3 relevant Facebook groups</p> </li> <li> <p>Block out 90 minutes for your first GPT build</p> </li> </ul> This Month <ul> <li> <p>Build and launch your first custom GPT</p> </li> <li> <p>Price at $3-5 per conversation</p> </li> <li> <p>Share in parent communities where your audience gathers</p> </li> </ul> Call to Action <p>Join the AI Escape Plan Newsletter - Your weekly roadmap for parents ready to break free from the 9-to-5 grind. Each issue delivers practical, AI-powered strategies to start, grow, and streamline side hustles—all designed to protect your family time while boosting your income. https://DarkHorseInsider.com</p> <p>Key Message: Your goal isn't to become an AI expert—it's to use AI to get your life back.</p> Episode Quotes <p>&quot;The custom GPT market isn't being dominated by tech bros in Silicon Valley. It's being conquered by soccer moms in suburbia.&quot;</p> <p>&quot;Your pain points are your profit points. If you're struggling with it, thousands of others are too.&quot;</p> <p>&quot;The parents who take action on this simple exercise will be the ones building their first GPT next week.&quot;</p> <p>&quot;Stop waiting for the perfect time. Start building during naptime. Your future self and your family will thank you.&quot;</p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 24 Nov 2025 20:54:15 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Episode Summary <p>Host Tracy Brinkmann reveals how a Phoenix mom of three built a $2,847/month income stream by creating custom GPTs during her kids' naptime. This episode breaks down the exact 3-step system for turning parental pain points into profitable AI solutions, featuring real strategies that work around family schedules without sacrificing precious time with kids.</p> Key Timestamps &amp; Insights <p>00:00 - Opening</p> <p>00:51 - Podcast Introduction &amp; Episode Overview</p> <p>01:20 - The Naptime Entrepreneur Revolution</p> <p>02:42 - Lisa's Breakthrough Story</p> <p>04:15 - Step 1: The Pain Point Audit (15 minutes)</p> <p>06:05 - Step 2: The Naptime Build (45-90 minutes)</p> <p>06:25 - Step 3: The Family-Proof Launch (30 minutes setup)</p> <p>08:20 - The Bigger Picture: AI Democratization</p> <p>09:40 - Whiskered Wisdom: 15-Minute Pain Point Inventory</p> <p>Episode on using AI for Deep Research - https://DarkHorseSchooling.com/EP513</p> Strategies Shared The 3-Step Parent GPT System <ol> <li> <p>Pain Point Audit (15 minutes during morning coffee)</p> </li> <li> <p>Naptime Build (45-90 minutes focused time)</p> </li> <li> <p>Family-Proof Launch (30 minutes setup, then runs itself)</p> </li> </ol> Profitable Niches Parents Are Dominating <ul> <li> <p>Birthday party planning</p> </li> <li> <p>Meal planning for picky eaters</p> </li> <li> <p>Youth sports team organization</p> </li> <li> <p>School fundraiser coordination</p> </li> <li> <p>Family budget tracking</p> </li> </ul> The Family-Proof Monetization Strategy <ul> <li> <p>Start pricing at $3-5 per conversation</p> </li> <li> <p>Upload to ChatGPT store</p> </li> <li> <p>Share in relevant parent communities</p> </li> <li> <p>Let word-of-mouth drive growth</p> </li> </ul> Resources Mentioned <ul> <li> <p>OpenAI GPT Store - Platform for selling custom GPTs</p> </li> <li> <p>AI Escape Plan Newsletter - Weekly strategies for parent entrepreneurs https://DarkHorseInsider.com</p> </li> <li> <p>Facebook Groups - Primary distribution channel for parent-focused GPTs</p> </li> <li> <p>Parenting Forums - Secondary distribution for validation and sales</p> </li> </ul> Action Steps to Take Immediate Action (Tonight) <ul> <li> <p>15-Minute Pain Point Inventory: Set timer, brain dump every frustrating task you've Googled as a parent in past month</p> </li> <li> <p>Circle the 3 most frustrating problems</p> </li> <li> <p>These become your first 3 custom GPT ideas</p> </li> </ul> This Week <ul> <li> <p>Choose your most frustrating pain point</p> </li> <li> <p>Validate demand in 3 relevant Facebook groups</p> </li> <li> <p>Block out 90 minutes for your first GPT build</p> </li> </ul> This Month <ul> <li> <p>Build and launch your first custom GPT</p> </li> <li> <p>Price at $3-5 per conversation</p> </li> <li> <p>Share in parent communities where your audience gathers</p> </li> </ul> Call to Action <p>Join the AI Escape Plan Newsletter - Your weekly roadmap for parents ready to break free from the 9-to-5 grind. Each issue delivers practical, AI-powered strategies to start, grow, and streamline side hustles—all designed to protect your family time while boosting your income. https://DarkHorseInsider.com</p> <p>Key Message: Your goal isn't to become an AI expert—it's to use AI to get your life back.</p> Episode Quotes <p>&quot;The custom GPT market isn't being dominated by tech bros in Silicon Valley. It's being conquered by soccer moms in suburbia.&quot;</p> <p>&quot;Your pain points are your profit points. If you're struggling with it, thousands of others are too.&quot;</p> <p>&quot;The parents who take action on this simple exercise will be the ones building their first GPT next week.&quot;</p> <p>&quot;Stop waiting for the perfect time. Start building during naptime. Your future self and your family will thank you.&quot;</p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 526 The AI Side Hustle Every Parent Needs to Know About | Custom GPTs | make money online | entrepreneur tips | ai entrepreneur</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:12:52</itunes:duration>
      <itunes:summary>Episode Summary Host Tracy Brinkmann reveals how a Phoenix mom of three built a $2,847/month income stream by creating custom GPTs during her kids&apos; naptime. This episode breaks down the exact 3-step system for turning parental pain points into profitable AI solutions, featuring real strategies that work around family schedules without sacrificing precious time with kids. Key Timestamps &amp; Insights 00:00 - Opening 00:51 - Podcast Introduction &amp; Episode Overview 01:20 - The Naptime Entrepreneur Revolution 02:42 - Lisa&apos;s Breakthrough Story 04:15 - Step 1: The Pain Point Audit (15 minutes) 06:05 - Step 2: The Naptime Build (45-90 minutes) 06:25 - Step 3: The Family-Proof Launch (30 minutes setup) 08:20 - The Bigger Picture: AI Democratization 09:40 - Whiskered Wisdom: 15-Minute Pain Point Inventory Episode on using AI for Deep Research - https://DarkHorseSchooling.com/EP513 Strategies Shared The 3-Step Parent GPT System   Pain Point Audit (15 minutes during morning coffee)   Naptime Build (45-90 minutes focused time)   Family-Proof Launch (30 minutes setup, then runs itself)   Profitable Niches Parents Are Dominating   Birthday party planning   Meal planning for picky eaters   Youth sports team organization   School fundraiser coordination   Family budget tracking   The Family-Proof Monetization Strategy   Start pricing at $3-5 per conversation   Upload to ChatGPT store   Share in relevant parent communities   Let word-of-mouth drive growth   Resources Mentioned   OpenAI GPT Store - Platform for selling custom GPTs   AI Escape Plan Newsletter - Weekly strategies for parent entrepreneurs https://DarkHorseInsider.com   Facebook Groups - Primary distribution channel for parent-focused GPTs   Parenting Forums - Secondary distribution for validation and sales   Action Steps to Take Immediate Action (Tonight)   15-Minute Pain Point Inventory: Set timer, brain dump every frustrating task you&apos;ve Googled as a parent in past month   Circle the 3 most frustrating problems   These become your first 3 custom GPT ideas   This Week   Choose your most frustrating pain point   Validate demand in 3 relevant Facebook groups   Block out 90 minutes for your first GPT build   This Month   Build and launch your first custom GPT   Price at $3-5 per conversation   Share in parent communities where your audience gathers   Call to Action Join the AI Escape Plan Newsletter - Your weekly roadmap for parents ready to break free from the 9-to-5 grind. Each issue delivers practical, AI-powered strategies to start, grow, and streamline side hustles—all designed to protect your family time while boosting your income. https://DarkHorseInsider.com Key Message: Your goal isn&apos;t to become an AI expert—it&apos;s to use AI to get your life back. Episode Quotes &quot;The custom GPT market isn&apos;t being dominated by tech bros in Silicon Valley. It&apos;s being conquered by soccer moms in suburbia.&quot; &quot;Your pain points are your profit points. If you&apos;re struggling with it, thousands of others are too.&quot; &quot;The parents who take action on this simple exercise will be the ones building their first GPT next week.&quot; &quot;Stop waiting for the perfect time. Start building during naptime. Your future self and your family will thank you.&quot;</itunes:summary>
      <itunes:subtitle>Episode Summary Host Tracy Brinkmann reveals how a Phoenix mom of three built a $2,847/month income stream by creating custom GPTs during her kids&apos; naptime. This episode breaks down the exact 3-step system for turning parental pain points into profitable AI solutions, featuring real strategies that work around family schedules without sacrificing precious time with kids. Key Timestamps &amp; Insights 00:00 - Opening 00:51 - Podcast Introduction &amp; Episode Overview 01:20 - The Naptime Entrepreneur Revolution 02:42 - Lisa&apos;s Breakthrough Story 04:15 - Step 1: The Pain Point Audit (15 minutes) 06:05 - Step 2: The Naptime Build (45-90 minutes) 06:25 - Step 3: The Family-Proof Launch (30 minutes setup) 08:20 - The Bigger Picture: AI Democratization 09:40 - Whiskered Wisdom: 15-Minute Pain Point Inventory Episode on using AI for Deep Research - https://DarkHorseSchooling.com/EP513 Strategies Shared The 3-Step Parent GPT System   Pain Point Audit (15 minutes during morning coffee)   Naptime Build (45-90 minutes focused time)   Family-Proof Launch (30 minutes setup, then runs itself)   Profitable Niches Parents Are Dominating   Birthday party planning   Meal planning for picky eaters   Youth sports team organization   School fundraiser coordination   Family budget tracking   The Family-Proof Monetization Strategy   Start pricing at $3-5 per conversation   Upload to ChatGPT store   Share in relevant parent communities   Let word-of-mouth drive growth   Resources Mentioned   OpenAI GPT Store - Platform for selling custom GPTs   AI Escape Plan Newsletter - Weekly strategies for parent entrepreneurs https://DarkHorseInsider.com   Facebook Groups - Primary distribution channel for parent-focused GPTs   Parenting Forums - Secondary distribution for validation and sales   Action Steps to Take Immediate Action (Tonight)   15-Minute Pain Point Inventory: Set timer, brain dump every frustrating task you&apos;ve Googled as a parent in past month   Circle the 3 most frustrating problems   These become your first 3 custom GPT ideas   This Week   Choose your most frustrating pain point   Validate demand in 3 relevant Facebook groups   Block out 90 minutes for your first GPT build   This Month   Build and launch your first custom GPT   Price at $3-5 per conversation   Share in parent communities where your audience gathers   Call to Action Join the AI Escape Plan Newsletter - Your weekly roadmap for parents ready to break free from the 9-to-5 grind. Each issue delivers practical, AI-powered strategies to start, grow, and streamline side hustles—all designed to protect your family time while boosting your income. https://DarkHorseInsider.com Key Message: Your goal isn&apos;t to become an AI expert—it&apos;s to use AI to get your life back. Episode Quotes &quot;The custom GPT market isn&apos;t being dominated by tech bros in Silicon Valley. It&apos;s being conquered by soccer moms in suburbia.&quot; &quot;Your pain points are your profit points. If you&apos;re struggling with it, thousands of others are too.&quot; &quot;The parents who take action on this simple exercise will be the ones building their first GPT next week.&quot; &quot;Stop waiting for the perfect time. Start building during naptime. Your future self and your family will thank you.&quot;</itunes:subtitle>
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      <title>EP 525 The AI Productivity Lie Thats Destroying Parent Entrepreneurs | AI burnout | entrepreneur tips | ai entrepreneur</title>
      <description><![CDATA[<p>Episode Summary <p>Tracy exposes the uncomfortable truth about AI productivity tools: they're creating more burnout than breakthrough for parent entrepreneurs. Through real client stories and practical frameworks, he reveals why having more AI tools is making parents more exhausted and provides the 3-2-1 Digital Minimalism Framework to reclaim mental space, family time, and actual productivity.</p> Key Timestamps &amp; Insights <p>00:00 Opening</p> <p>00:51 Episode Overview</p> <p>01:45 The Maria Case Study</p> <p>04:00 The 3-2-1 Digital Minimalism Framework</p> <ul> <li> <p>3-Tool Rule: ChatGPT/Claude, Zapier/Make, Notion/ClickUp only</p> </li> <li> <p>2-Hour AI Window: 30 minutes morning planning + 90 minutes execution</p> </li> <li> <p>1-Week Digital Detox: Monthly recalibration period</p> </li> <li> <p>4-week implementation timeline</p> </li> </ul> <p>07:10 The Bigger Picture</p> <p>08:30 Whiskered Wisdom - Tonight's Action</p> <ul> <li> <p>The AI Tool Audit: List every AI tool used in past week</p> </li> <li> <p>Tomorrow's reflection questions about time saved vs. feeling busy</p> </li> <li> <p>Awareness as first step toward digital freedom</p> </li> </ul> Strategies Shared The 3-2-1 Digital Minimalism Framework <ol> <li> <p>Limit to 3 AI tools maximum</p> <ul> <li> <p>One AI writing assistant</p> </li> <li> <p>One automation platform</p> </li> <li> <p>One organization system</p> </li> </ul> </li> <li> <p>Restrict AI interaction to 2 hours daily</p> <ul> <li> <p>30-minute morning block for planning/content</p> </li> <li> <p>90-minute execution block during work time</p> </li> <li> <p>No AI interaction outside these windows</p> </li> </ul> </li> <li> <p>Take 1 week off monthly</p> <ul> <li> <p>Complete digital detox from all AI tools</p> </li> <li> <p>Manual planning, writing, and thinking</p> </li> <li> <p>Brain recalibration and dependency prevention</p> </li> </ul> </li> </ol> 4-Week Implementation Plan <ul> <li> <p>Week 1: Audit current AI tool stack</p> </li> <li> <p>Week 2: Cut ruthlessly to 3 essential tools</p> </li> <li> <p>Week 3: Implement 2-hour AI windows with alarms</p> </li> <li> <p>Week 4: First digital detox week</p> </li> </ul> Resources Mentioned <ul> <li> <p>AI Escape Plan Newsletter (family-tested AI strategies) https://DarkHorseInsider.com</p> </li> <li> <p>ChatGPT and Claude (AI writing assistants)</p> </li> <li> <p>Zapier and Make.com (automation platforms)</p> </li> <li> <p>Notion and ClickUp (organization systems)</p> </li> </ul> Action Steps to Take Tonight's Immediate Action: The AI Tool Audit <ol> <li> <p>Open notes app on your phone</p> </li> <li> <p>List every single AI tool used in the past week</p> </li> <li> <p>Don't judge yourself - just document everything</p> </li> </ol> Tomorrow Morning's Reflection <p>Ask yourself for each tool:</p> <ul> <li> <p>Did this actually save me time?</p> </li> <li> <p>Did this make me feel busier or more scattered?</p> </li> <li> <p>Use this awareness to identify which tools serve vs. overwhelm you</p> </li> </ul> This Week's Challenge <p>Begin Week 1 of the 4-week implementation:</p> <ul> <li> <p>Complete comprehensive audit of all AI tools</p> </li> <li> <p>Prepare mentally for the &quot;cutting&quot; phase</p> </li> <li> <p>Start noticing your current AI interaction patterns</p> </li> </ul> Call to Action <p>Join the AI Escape Plan Newsletter - <a href="https://darkhorseinsider.com">https://DarkHorseInsider.com</a> - Weekly roadmap for parents ready to break free from digital overwhelm and build sustainable income streams using AI the right way. Focus on protecting mental energy while boosting income, designed for more money, more freedom, and more peace of mind.</p> <p>Key Message: The goal isn't to use more AI tools—it's to use the right ones, the right way, so you can actually live your life.</p> Quotable Moments <ul> <li> <p>&quot;You're not using AI tools—they're using you.&quot;</p> </li> <li> <p>&quot;The most productive parents aren't the ones using the most AI tools—they're the ones who've learned to say no to digital noise so they can say yes to what actually matters.&quot;</p> </li> <li> <p>&quot;Your kids need you present, not productive. Your family needs you peaceful, not optimized.&quot;</p> </li> <li> <p>&quot;Stop collecting AI tools like they're Pokemon cards and start using them like the precision instruments they're designed to be.&quot;</p> </li> </ul></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 18 Nov 2025 23:54:13 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Episode Summary <p>Tracy exposes the uncomfortable truth about AI productivity tools: they're creating more burnout than breakthrough for parent entrepreneurs. Through real client stories and practical frameworks, he reveals why having more AI tools is making parents more exhausted and provides the 3-2-1 Digital Minimalism Framework to reclaim mental space, family time, and actual productivity.</p> Key Timestamps &amp; Insights <p>00:00 Opening</p> <p>00:51 Episode Overview</p> <p>01:45 The Maria Case Study</p> <p>04:00 The 3-2-1 Digital Minimalism Framework</p> <ul> <li> <p>3-Tool Rule: ChatGPT/Claude, Zapier/Make, Notion/ClickUp only</p> </li> <li> <p>2-Hour AI Window: 30 minutes morning planning + 90 minutes execution</p> </li> <li> <p>1-Week Digital Detox: Monthly recalibration period</p> </li> <li> <p>4-week implementation timeline</p> </li> </ul> <p>07:10 The Bigger Picture</p> <p>08:30 Whiskered Wisdom - Tonight's Action</p> <ul> <li> <p>The AI Tool Audit: List every AI tool used in past week</p> </li> <li> <p>Tomorrow's reflection questions about time saved vs. feeling busy</p> </li> <li> <p>Awareness as first step toward digital freedom</p> </li> </ul> Strategies Shared The 3-2-1 Digital Minimalism Framework <ol> <li> <p>Limit to 3 AI tools maximum</p> <ul> <li> <p>One AI writing assistant</p> </li> <li> <p>One automation platform</p> </li> <li> <p>One organization system</p> </li> </ul> </li> <li> <p>Restrict AI interaction to 2 hours daily</p> <ul> <li> <p>30-minute morning block for planning/content</p> </li> <li> <p>90-minute execution block during work time</p> </li> <li> <p>No AI interaction outside these windows</p> </li> </ul> </li> <li> <p>Take 1 week off monthly</p> <ul> <li> <p>Complete digital detox from all AI tools</p> </li> <li> <p>Manual planning, writing, and thinking</p> </li> <li> <p>Brain recalibration and dependency prevention</p> </li> </ul> </li> </ol> 4-Week Implementation Plan <ul> <li> <p>Week 1: Audit current AI tool stack</p> </li> <li> <p>Week 2: Cut ruthlessly to 3 essential tools</p> </li> <li> <p>Week 3: Implement 2-hour AI windows with alarms</p> </li> <li> <p>Week 4: First digital detox week</p> </li> </ul> Resources Mentioned <ul> <li> <p>AI Escape Plan Newsletter (family-tested AI strategies) https://DarkHorseInsider.com</p> </li> <li> <p>ChatGPT and Claude (AI writing assistants)</p> </li> <li> <p>Zapier and Make.com (automation platforms)</p> </li> <li> <p>Notion and ClickUp (organization systems)</p> </li> </ul> Action Steps to Take Tonight's Immediate Action: The AI Tool Audit <ol> <li> <p>Open notes app on your phone</p> </li> <li> <p>List every single AI tool used in the past week</p> </li> <li> <p>Don't judge yourself - just document everything</p> </li> </ol> Tomorrow Morning's Reflection <p>Ask yourself for each tool:</p> <ul> <li> <p>Did this actually save me time?</p> </li> <li> <p>Did this make me feel busier or more scattered?</p> </li> <li> <p>Use this awareness to identify which tools serve vs. overwhelm you</p> </li> </ul> This Week's Challenge <p>Begin Week 1 of the 4-week implementation:</p> <ul> <li> <p>Complete comprehensive audit of all AI tools</p> </li> <li> <p>Prepare mentally for the &quot;cutting&quot; phase</p> </li> <li> <p>Start noticing your current AI interaction patterns</p> </li> </ul> Call to Action <p>Join the AI Escape Plan Newsletter - <a href="https://darkhorseinsider.com">https://DarkHorseInsider.com</a> - Weekly roadmap for parents ready to break free from digital overwhelm and build sustainable income streams using AI the right way. Focus on protecting mental energy while boosting income, designed for more money, more freedom, and more peace of mind.</p> <p>Key Message: The goal isn't to use more AI tools—it's to use the right ones, the right way, so you can actually live your life.</p> Quotable Moments <ul> <li> <p>&quot;You're not using AI tools—they're using you.&quot;</p> </li> <li> <p>&quot;The most productive parents aren't the ones using the most AI tools—they're the ones who've learned to say no to digital noise so they can say yes to what actually matters.&quot;</p> </li> <li> <p>&quot;Your kids need you present, not productive. Your family needs you peaceful, not optimized.&quot;</p> </li> <li> <p>&quot;Stop collecting AI tools like they're Pokemon cards and start using them like the precision instruments they're designed to be.&quot;</p> </li> </ul></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 525 The AI Productivity Lie Thats Destroying Parent Entrepreneurs | AI burnout | entrepreneur tips | ai entrepreneur</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:10:55</itunes:duration>
      <itunes:summary>Episode Summary Tracy exposes the uncomfortable truth about AI productivity tools: they&apos;re creating more burnout than breakthrough for parent entrepreneurs. Through real client stories and practical frameworks, he reveals why having more AI tools is making parents more exhausted and provides the 3-2-1 Digital Minimalism Framework to reclaim mental space, family time, and actual productivity. Key Timestamps &amp; Insights 00:00 Opening 00:51 Episode Overview 01:45 The Maria Case Study 04:00 The 3-2-1 Digital Minimalism Framework   3-Tool Rule: ChatGPT/Claude, Zapier/Make, Notion/ClickUp only   2-Hour AI Window: 30 minutes morning planning + 90 minutes execution   1-Week Digital Detox: Monthly recalibration period   4-week implementation timeline   07:10 The Bigger Picture 08:30 Whiskered Wisdom - Tonight&apos;s Action   The AI Tool Audit: List every AI tool used in past week   Tomorrow&apos;s reflection questions about time saved vs. feeling busy   Awareness as first step toward digital freedom   Strategies Shared The 3-2-1 Digital Minimalism Framework   Limit to 3 AI tools maximum   One AI writing assistant   One automation platform   One organization system     Restrict AI interaction to 2 hours daily   30-minute morning block for planning/content   90-minute execution block during work time   No AI interaction outside these windows     Take 1 week off monthly   Complete digital detox from all AI tools   Manual planning, writing, and thinking   Brain recalibration and dependency prevention     4-Week Implementation Plan   Week 1: Audit current AI tool stack   Week 2: Cut ruthlessly to 3 essential tools   Week 3: Implement 2-hour AI windows with alarms   Week 4: First digital detox week   Resources Mentioned   AI Escape Plan Newsletter (family-tested AI strategies) https://DarkHorseInsider.com   ChatGPT and Claude (AI writing assistants)   Zapier and Make.com (automation platforms)   Notion and ClickUp (organization systems)   Action Steps to Take Tonight&apos;s Immediate Action: The AI Tool Audit   Open notes app on your phone   List every single AI tool used in the past week   Don&apos;t judge yourself - just document everything   Tomorrow Morning&apos;s Reflection Ask yourself for each tool:   Did this actually save me time?   Did this make me feel busier or more scattered?   Use this awareness to identify which tools serve vs. overwhelm you   This Week&apos;s Challenge Begin Week 1 of the 4-week implementation:   Complete comprehensive audit of all AI tools   Prepare mentally for the &quot;cutting&quot; phase   Start noticing your current AI interaction patterns   Call to Action Join the AI Escape Plan Newsletter - https://DarkHorseInsider.com - Weekly roadmap for parents ready to break free from digital overwhelm and build sustainable income streams using AI the right way. Focus on protecting mental energy while boosting income, designed for more money, more freedom, and more peace of mind. Key Message: The goal isn&apos;t to use more AI tools—it&apos;s to use the right ones, the right way, so you can actually live your life. Quotable Moments   &quot;You&apos;re not using AI tools—they&apos;re using you.&quot;   &quot;The most productive parents aren&apos;t the ones using the most AI tools—they&apos;re the ones who&apos;ve learned to say no to digital noise so they can say yes to what actually matters.&quot;   &quot;Your kids need you present, not productive. Your family needs you peaceful, not optimized.&quot;   &quot;Stop collecting AI tools like they&apos;re Pokemon cards and start using them like the precision instruments they&apos;re designed to be.&quot;  </itunes:summary>
      <itunes:subtitle>Episode Summary Tracy exposes the uncomfortable truth about AI productivity tools: they&apos;re creating more burnout than breakthrough for parent entrepreneurs. Through real client stories and practical frameworks, he reveals why having more AI tools is making parents more exhausted and provides the 3-2-1 Digital Minimalism Framework to reclaim mental space, family time, and actual productivity. Key Timestamps &amp; Insights 00:00 Opening 00:51 Episode Overview 01:45 The Maria Case Study 04:00 The 3-2-1 Digital Minimalism Framework   3-Tool Rule: ChatGPT/Claude, Zapier/Make, Notion/ClickUp only   2-Hour AI Window: 30 minutes morning planning + 90 minutes execution   1-Week Digital Detox: Monthly recalibration period   4-week implementation timeline   07:10 The Bigger Picture 08:30 Whiskered Wisdom - Tonight&apos;s Action   The AI Tool Audit: List every AI tool used in past week   Tomorrow&apos;s reflection questions about time saved vs. feeling busy   Awareness as first step toward digital freedom   Strategies Shared The 3-2-1 Digital Minimalism Framework   Limit to 3 AI tools maximum   One AI writing assistant   One automation platform   One organization system     Restrict AI interaction to 2 hours daily   30-minute morning block for planning/content   90-minute execution block during work time   No AI interaction outside these windows     Take 1 week off monthly   Complete digital detox from all AI tools   Manual planning, writing, and thinking   Brain recalibration and dependency prevention     4-Week Implementation Plan   Week 1: Audit current AI tool stack   Week 2: Cut ruthlessly to 3 essential tools   Week 3: Implement 2-hour AI windows with alarms   Week 4: First digital detox week   Resources Mentioned   AI Escape Plan Newsletter (family-tested AI strategies) https://DarkHorseInsider.com   ChatGPT and Claude (AI writing assistants)   Zapier and Make.com (automation platforms)   Notion and ClickUp (organization systems)   Action Steps to Take Tonight&apos;s Immediate Action: The AI Tool Audit   Open notes app on your phone   List every single AI tool used in the past week   Don&apos;t judge yourself - just document everything   Tomorrow Morning&apos;s Reflection Ask yourself for each tool:   Did this actually save me time?   Did this make me feel busier or more scattered?   Use this awareness to identify which tools serve vs. overwhelm you   This Week&apos;s Challenge Begin Week 1 of the 4-week implementation:   Complete comprehensive audit of all AI tools   Prepare mentally for the &quot;cutting&quot; phase   Start noticing your current AI interaction patterns   Call to Action Join the AI Escape Plan Newsletter - https://DarkHorseInsider.com - Weekly roadmap for parents ready to break free from digital overwhelm and build sustainable income streams using AI the right way. Focus on protecting mental energy while boosting income, designed for more money, more freedom, and more peace of mind. Key Message: The goal isn&apos;t to use more AI tools—it&apos;s to use the right ones, the right way, so you can actually live your life. Quotable Moments   &quot;You&apos;re not using AI tools—they&apos;re using you.&quot;   &quot;The most productive parents aren&apos;t the ones using the most AI tools—they&apos;re the ones who&apos;ve learned to say no to digital noise so they can say yes to what actually matters.&quot;   &quot;Your kids need you present, not productive. Your family needs you peaceful, not optimized.&quot;   &quot;Stop collecting AI tools like they&apos;re Pokemon cards and start using them like the precision instruments they&apos;re designed to be.&quot;  </itunes:subtitle>
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      <itunes:episode>525</itunes:episode>
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      <title>Episode 524 The Bedtime Story Millionaire Method |make money online | entrepreneur tips | ai entrepreneur</title>
      <description><![CDATA[<p>How one simple test separates AI strategies that work from time-stealing scams <p></p> Episode Summary <p>In this powerful episode, Ace Allan exposes the dark truth about AI side hustles designed by people without kids and reveals his game-changing Family-First AI Framework. Through the heartbreaking story of Sarah - a mom who almost quit her AI journey when her daughter asked &quot;why do you love your laptop more than me?&quot; - Ace demonstrates how parents can build sustainable AI income streams without sacrificing precious family moments. Learn the revolutionary Bedtime Story Test, the One-System Rule, and the 90-10 Automation Split that transformed Sarah from an overwhelmed parent entrepreneur to earning $3,200/month in just 10 hours per week.</p> <p></p> Key Timestamps &amp; Insights <p>00:00 - The Family Time Paradox</p> <p>00:45 - Welcome</p> <p>01:15 - The Controversial Truth</p> <p>02:30 - Sarah's Breaking Point Story</p> <p>04:05 - The Family-First AI Framework: Three Pillars</p> <p>07:30 - Tactical Applications</p> <p>11:45 - Bigger Picture: Wealth Transformation</p> <p>12:45 - Whiskered Wisdom: The Non-Negotiable Truth</p> <p></p> Key Strategies Shared The Bedtime Story Test The One-System Rule The 90-10 Automation Split Sacred Time Protection The 15-Minute Automation Rule <p></p> Resources Mentioned <ul> <li> <p>AI Escape Plan Newsletter - Weekly roadmap for parents using family-friendly AI strategies. https://DarkHorseInsider.com</p> </li> <li> <p>Sarah's Success Story - $3,200/month working 10 hours/week case study</p> </li> <li> <p>Family-First AI Framework - Complete system for parent entrepreneurs</p> </li> <li> <p>Dark Horse Entrepreneur AI Escape Plan Podcast - Main show for parent entrepreneurs. https://DarkHorseEntrepreneur.com</p> </li> </ul> <p></p> Action Steps to Take Immediate Action (Tonight): <ol> <li> <p>Read one bedtime story without rushing or thinking about your to-do list</p> </li> <li> <p>Be completely present during this time</p> </li> <li> <p>Ask yourself: &quot;How can I build my AI business to protect more moments like this?&quot;</p> </li> </ol> This Week: <ol> <li> <p>Write down your family's &quot;sacred times&quot; - moments you refuse to sacrifice for business</p> </li> <li> <p>Choose your ONE AI system to focus on for the next 90 days</p> </li> <li> <p>Audit your current AI activities against the Bedtime Story Test</p> </li> </ol> Next 30 Days: <ol> <li> <p>Map your current AI workflow and identify tasks taking more than 15 minutes</p> </li> <li> <p>Implement the 90-10 Automation Split in your chosen system</p> </li> <li> <p>Protect your sacred times by saying no to conflicting opportunities</p> </li> </ol> <p></p> Call to Action <p>Join the AI Escape Plan Newsletter - <a href="https://darkhorseinsider.com">https://DarkHorseInsider.com</a> - Your weekly roadmap to more money, more freedom, and more of what truly matters. Get practical, AI-powered strategies to start, grow, and streamline side hustles designed to protect your family time while boosting your income.</p> <p>Remember: Your kids won't remember how many hours you worked, but they will remember whether you were there for the moments that mattered. Build your escape plan, but build it the right way.</p> <p>Think Successfully &amp; Take Action!</p> <p>Tracy Brinkmann</p> <p>make money online | entrepreneur tips | ai entrepreneur</p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 13 Nov 2025 22:57:17 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>How one simple test separates AI strategies that work from time-stealing scams <p></p> Episode Summary <p>In this powerful episode, Ace Allan exposes the dark truth about AI side hustles designed by people without kids and reveals his game-changing Family-First AI Framework. Through the heartbreaking story of Sarah - a mom who almost quit her AI journey when her daughter asked &quot;why do you love your laptop more than me?&quot; - Ace demonstrates how parents can build sustainable AI income streams without sacrificing precious family moments. Learn the revolutionary Bedtime Story Test, the One-System Rule, and the 90-10 Automation Split that transformed Sarah from an overwhelmed parent entrepreneur to earning $3,200/month in just 10 hours per week.</p> <p></p> Key Timestamps &amp; Insights <p>00:00 - The Family Time Paradox</p> <p>00:45 - Welcome</p> <p>01:15 - The Controversial Truth</p> <p>02:30 - Sarah's Breaking Point Story</p> <p>04:05 - The Family-First AI Framework: Three Pillars</p> <p>07:30 - Tactical Applications</p> <p>11:45 - Bigger Picture: Wealth Transformation</p> <p>12:45 - Whiskered Wisdom: The Non-Negotiable Truth</p> <p></p> Key Strategies Shared The Bedtime Story Test The One-System Rule The 90-10 Automation Split Sacred Time Protection The 15-Minute Automation Rule <p></p> Resources Mentioned <ul> <li> <p>AI Escape Plan Newsletter - Weekly roadmap for parents using family-friendly AI strategies. https://DarkHorseInsider.com</p> </li> <li> <p>Sarah's Success Story - $3,200/month working 10 hours/week case study</p> </li> <li> <p>Family-First AI Framework - Complete system for parent entrepreneurs</p> </li> <li> <p>Dark Horse Entrepreneur AI Escape Plan Podcast - Main show for parent entrepreneurs. https://DarkHorseEntrepreneur.com</p> </li> </ul> <p></p> Action Steps to Take Immediate Action (Tonight): <ol> <li> <p>Read one bedtime story without rushing or thinking about your to-do list</p> </li> <li> <p>Be completely present during this time</p> </li> <li> <p>Ask yourself: &quot;How can I build my AI business to protect more moments like this?&quot;</p> </li> </ol> This Week: <ol> <li> <p>Write down your family's &quot;sacred times&quot; - moments you refuse to sacrifice for business</p> </li> <li> <p>Choose your ONE AI system to focus on for the next 90 days</p> </li> <li> <p>Audit your current AI activities against the Bedtime Story Test</p> </li> </ol> Next 30 Days: <ol> <li> <p>Map your current AI workflow and identify tasks taking more than 15 minutes</p> </li> <li> <p>Implement the 90-10 Automation Split in your chosen system</p> </li> <li> <p>Protect your sacred times by saying no to conflicting opportunities</p> </li> </ol> <p></p> Call to Action <p>Join the AI Escape Plan Newsletter - <a href="https://darkhorseinsider.com">https://DarkHorseInsider.com</a> - Your weekly roadmap to more money, more freedom, and more of what truly matters. Get practical, AI-powered strategies to start, grow, and streamline side hustles designed to protect your family time while boosting your income.</p> <p>Remember: Your kids won't remember how many hours you worked, but they will remember whether you were there for the moments that mattered. Build your escape plan, but build it the right way.</p> <p>Think Successfully &amp; Take Action!</p> <p>Tracy Brinkmann</p> <p>make money online | entrepreneur tips | ai entrepreneur</p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>Episode 524 The Bedtime Story Millionaire Method |make money online | entrepreneur tips | ai entrepreneur</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:summary>How one simple test separates AI strategies that work from time-stealing scams  Episode Summary In this powerful episode, Ace Allan exposes the dark truth about AI side hustles designed by people without kids and reveals his game-changing Family-First AI Framework. Through the heartbreaking story of Sarah - a mom who almost quit her AI journey when her daughter asked &quot;why do you love your laptop more than me?&quot; - Ace demonstrates how parents can build sustainable AI income streams without sacrificing precious family moments. Learn the revolutionary Bedtime Story Test, the One-System Rule, and the 90-10 Automation Split that transformed Sarah from an overwhelmed parent entrepreneur to earning $3,200/month in just 10 hours per week.  Key Timestamps &amp; Insights 00:00 - The Family Time Paradox 00:45 - Welcome 01:15 - The Controversial Truth 02:30 - Sarah&apos;s Breaking Point Story 04:05 - The Family-First AI Framework: Three Pillars 07:30 - Tactical Applications 11:45 - Bigger Picture: Wealth Transformation 12:45 - Whiskered Wisdom: The Non-Negotiable Truth  Key Strategies Shared The Bedtime Story Test The One-System Rule The 90-10 Automation Split Sacred Time Protection The 15-Minute Automation Rule  Resources Mentioned   AI Escape Plan Newsletter - Weekly roadmap for parents using family-friendly AI strategies. https://DarkHorseInsider.com   Sarah&apos;s Success Story - $3,200/month working 10 hours/week case study   Family-First AI Framework - Complete system for parent entrepreneurs   Dark Horse Entrepreneur AI Escape Plan Podcast - Main show for parent entrepreneurs. https://DarkHorseEntrepreneur.com    Action Steps to Take Immediate Action (Tonight):   Read one bedtime story without rushing or thinking about your to-do list   Be completely present during this time   Ask yourself: &quot;How can I build my AI business to protect more moments like this?&quot;   This Week:   Write down your family&apos;s &quot;sacred times&quot; - moments you refuse to sacrifice for business   Choose your ONE AI system to focus on for the next 90 days   Audit your current AI activities against the Bedtime Story Test   Next 30 Days:   Map your current AI workflow and identify tasks taking more than 15 minutes   Implement the 90-10 Automation Split in your chosen system   Protect your sacred times by saying no to conflicting opportunities    Call to Action Join the AI Escape Plan Newsletter - https://DarkHorseInsider.com - Your weekly roadmap to more money, more freedom, and more of what truly matters. Get practical, AI-powered strategies to start, grow, and streamline side hustles designed to protect your family time while boosting your income. Remember: Your kids won&apos;t remember how many hours you worked, but they will remember whether you were there for the moments that mattered. Build your escape plan, but build it the right way. Think Successfully &amp; Take Action! Tracy Brinkmann make money online | entrepreneur tips | ai entrepreneur</itunes:summary>
      <itunes:subtitle>How one simple test separates AI strategies that work from time-stealing scams  Episode Summary In this powerful episode, Ace Allan exposes the dark truth about AI side hustles designed by people without kids and reveals his game-changing Family-First AI Framework. Through the heartbreaking story of Sarah - a mom who almost quit her AI journey when her daughter asked &quot;why do you love your laptop more than me?&quot; - Ace demonstrates how parents can build sustainable AI income streams without sacrificing precious family moments. Learn the revolutionary Bedtime Story Test, the One-System Rule, and the 90-10 Automation Split that transformed Sarah from an overwhelmed parent entrepreneur to earning $3,200/month in just 10 hours per week.  Key Timestamps &amp; Insights 00:00 - The Family Time Paradox 00:45 - Welcome 01:15 - The Controversial Truth 02:30 - Sarah&apos;s Breaking Point Story 04:05 - The Family-First AI Framework: Three Pillars 07:30 - Tactical Applications 11:45 - Bigger Picture: Wealth Transformation 12:45 - Whiskered Wisdom: The Non-Negotiable Truth  Key Strategies Shared The Bedtime Story Test The One-System Rule The 90-10 Automation Split Sacred Time Protection The 15-Minute Automation Rule  Resources Mentioned   AI Escape Plan Newsletter - Weekly roadmap for parents using family-friendly AI strategies. https://DarkHorseInsider.com   Sarah&apos;s Success Story - $3,200/month working 10 hours/week case study   Family-First AI Framework - Complete system for parent entrepreneurs   Dark Horse Entrepreneur AI Escape Plan Podcast - Main show for parent entrepreneurs. https://DarkHorseEntrepreneur.com    Action Steps to Take Immediate Action (Tonight):   Read one bedtime story without rushing or thinking about your to-do list   Be completely present during this time   Ask yourself: &quot;How can I build my AI business to protect more moments like this?&quot;   This Week:   Write down your family&apos;s &quot;sacred times&quot; - moments you refuse to sacrifice for business   Choose your ONE AI system to focus on for the next 90 days   Audit your current AI activities against the Bedtime Story Test   Next 30 Days:   Map your current AI workflow and identify tasks taking more than 15 minutes   Implement the 90-10 Automation Split in your chosen system   Protect your sacred times by saying no to conflicting opportunities    Call to Action Join the AI Escape Plan Newsletter - https://DarkHorseInsider.com - Your weekly roadmap to more money, more freedom, and more of what truly matters. Get practical, AI-powered strategies to start, grow, and streamline side hustles designed to protect your family time while boosting your income. Remember: Your kids won&apos;t remember how many hours you worked, but they will remember whether you were there for the moments that mattered. Build your escape plan, but build it the right way. Think Successfully &amp; Take Action! Tracy Brinkmann make money online | entrepreneur tips | ai entrepreneur</itunes:subtitle>
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      <title>EP 523 Sell It Before You Make It</title>
      <description><![CDATA[<p>🧭 Episode Overview <p>What if you could know before you build whether people would actually buy?</p> <p>In this episode, Tracy Brinkmann dismantles the myth of &quot;build it and they will come&quot; and reveals the new model smart parent entrepreneurs are using — sell it before you make it. Learn how to test side hustle ideas using AI-generated prototypes, gather real proof of demand, and protect your most valuable resource: time with your family.</p> <p>You'll discover:</p> <ul> <li> <p>Why &quot;build first&quot; is the biggest lie holding parents back.</p> </li> <li> <p>How one mom sold 42 planners she hadn't even made yet — thanks to AI.</p> </li> <li> <p>The 5-step &quot;Sell It Before You Make It&quot; framework for testing ideas in days, not months.</p> </li> <li> <p>The mental shift that turns uncertainty into freedom.</p> </li> </ul> <p></p> 🧩 Key Takeaways <p>1. Build Blind vs. Build Smart &quot;Build it and they will come&quot; is outdated. Testing before you build lets you see demand before you pour in your time, money, or sanity.</p> <p>2. AI Is Your New Business Partner AI tools like Canva AI, Midjourney, and ChatGPT make it easy to generate mockups, visuals, and landing page copy in a few hours — not weeks.</p> <p>3. The 5-Step Framework</p> <ol> <li> <p>Generate your prototype with AI. Make mockups, visuals, or previews.</p> </li> <li> <p>Build a simple landing page. Use Carrd, Gumroad, or Leadpages.</p> </li> <li> <p>Put it in front of real people. Run small ads or share in parent groups.</p> </li> <li> <p>Measure reactions. Track clicks, signups, and pre-orders.</p> </li> <li> <p>Deliver or pivot. Build what works. Scrap what doesn't.</p> </li> </ol> <p>4. Proof Beats Perfection Validation matters more than polish. A single $20 test can save you hundreds of wasted hours.</p> <p>5. Your Ideas Aren't the Risk — Wasted Time Is Every hour saved from guesswork is an hour you can give back to your family, health, and peace of mind.</p> <p></p> 🧠 Quotes from the Episode <p>&quot;They told you to 'build it and they will come.' That's a lie. The winners test demand before they ever build it.&quot;</p> <p>&quot;Your ideas aren't the risk — wasted time is.&quot;</p> <p>&quot;Freedom doesn't come from perfection. Freedom comes from testing, learning, and moving fast.&quot;</p> <p>&quot;You don't need a finished product. You need proof.&quot;</p> <p></p> 🛠 Tools Mentioned <ul> <li> <p>Canva AI – for creating digital product mockups</p> </li> <li> <p>Midjourney / Leonardo AI – for generating visuals</p> </li> <li> <p>ChatGPT (Custom GPTs) – for writing sales copy and descriptions</p> </li> <li> <p>Carrd, Leadpages, or Gumroad – for building simple pre-order or waitlist pages</p> </li> </ul> <p></p> 🧭 Why This Episode Matters <p>This episode isn't just about saving time. It's about reclaiming control. AI has flipped the old business model — now, one parent at the kitchen table can test a side hustle idea in a weekend instead of spending months guessing.</p> <p>Selling before you make it isn't cutting corners; it's cutting waste.</p> <p></p> 🎧 Listen Now <p>Ready to test your next idea the smart way? 👉 Listen to the full episode: https://DarkHorseSchooling.com/EP523 👉 Subscribe to the AI Escape Plan Newsletter: https://DarkHorseSchooling.com/Newsletter</p> <p>Get weekly (and often twice-weekly) strategies on how to start, grow, and streamline your AI-powered side hustle — all while protecting your family time.</p> <p></p> 📣 Episode Hashtags <p>#SellBeforeYouBuild #AIEscapePlan #ParentEntrepreneur #SideHustleFreedom #AIPrototyping #FamilyFirstHustle #MomsWithAI #MakeMoneyWithAI #NoFluffSideHustle #ThinkSuccessfullyTakeAction</p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 5 Nov 2025 19:58:49 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>🧭 Episode Overview <p>What if you could know before you build whether people would actually buy?</p> <p>In this episode, Tracy Brinkmann dismantles the myth of &quot;build it and they will come&quot; and reveals the new model smart parent entrepreneurs are using — sell it before you make it. Learn how to test side hustle ideas using AI-generated prototypes, gather real proof of demand, and protect your most valuable resource: time with your family.</p> <p>You'll discover:</p> <ul> <li> <p>Why &quot;build first&quot; is the biggest lie holding parents back.</p> </li> <li> <p>How one mom sold 42 planners she hadn't even made yet — thanks to AI.</p> </li> <li> <p>The 5-step &quot;Sell It Before You Make It&quot; framework for testing ideas in days, not months.</p> </li> <li> <p>The mental shift that turns uncertainty into freedom.</p> </li> </ul> <p></p> 🧩 Key Takeaways <p>1. Build Blind vs. Build Smart &quot;Build it and they will come&quot; is outdated. Testing before you build lets you see demand before you pour in your time, money, or sanity.</p> <p>2. AI Is Your New Business Partner AI tools like Canva AI, Midjourney, and ChatGPT make it easy to generate mockups, visuals, and landing page copy in a few hours — not weeks.</p> <p>3. The 5-Step Framework</p> <ol> <li> <p>Generate your prototype with AI. Make mockups, visuals, or previews.</p> </li> <li> <p>Build a simple landing page. Use Carrd, Gumroad, or Leadpages.</p> </li> <li> <p>Put it in front of real people. Run small ads or share in parent groups.</p> </li> <li> <p>Measure reactions. Track clicks, signups, and pre-orders.</p> </li> <li> <p>Deliver or pivot. Build what works. Scrap what doesn't.</p> </li> </ol> <p>4. Proof Beats Perfection Validation matters more than polish. A single $20 test can save you hundreds of wasted hours.</p> <p>5. Your Ideas Aren't the Risk — Wasted Time Is Every hour saved from guesswork is an hour you can give back to your family, health, and peace of mind.</p> <p></p> 🧠 Quotes from the Episode <p>&quot;They told you to 'build it and they will come.' That's a lie. The winners test demand before they ever build it.&quot;</p> <p>&quot;Your ideas aren't the risk — wasted time is.&quot;</p> <p>&quot;Freedom doesn't come from perfection. Freedom comes from testing, learning, and moving fast.&quot;</p> <p>&quot;You don't need a finished product. You need proof.&quot;</p> <p></p> 🛠 Tools Mentioned <ul> <li> <p>Canva AI – for creating digital product mockups</p> </li> <li> <p>Midjourney / Leonardo AI – for generating visuals</p> </li> <li> <p>ChatGPT (Custom GPTs) – for writing sales copy and descriptions</p> </li> <li> <p>Carrd, Leadpages, or Gumroad – for building simple pre-order or waitlist pages</p> </li> </ul> <p></p> 🧭 Why This Episode Matters <p>This episode isn't just about saving time. It's about reclaiming control. AI has flipped the old business model — now, one parent at the kitchen table can test a side hustle idea in a weekend instead of spending months guessing.</p> <p>Selling before you make it isn't cutting corners; it's cutting waste.</p> <p></p> 🎧 Listen Now <p>Ready to test your next idea the smart way? 👉 Listen to the full episode: https://DarkHorseSchooling.com/EP523 👉 Subscribe to the AI Escape Plan Newsletter: https://DarkHorseSchooling.com/Newsletter</p> <p>Get weekly (and often twice-weekly) strategies on how to start, grow, and streamline your AI-powered side hustle — all while protecting your family time.</p> <p></p> 📣 Episode Hashtags <p>#SellBeforeYouBuild #AIEscapePlan #ParentEntrepreneur #SideHustleFreedom #AIPrototyping #FamilyFirstHustle #MomsWithAI #MakeMoneyWithAI #NoFluffSideHustle #ThinkSuccessfullyTakeAction</p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 523 Sell It Before You Make It</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:09:01</itunes:duration>
      <itunes:summary>🧭 Episode Overview What if you could know before you build whether people would actually buy? In this episode, Tracy Brinkmann dismantles the myth of &quot;build it and they will come&quot; and reveals the new model smart parent entrepreneurs are using — sell it before you make it. Learn how to test side hustle ideas using AI-generated prototypes, gather real proof of demand, and protect your most valuable resource: time with your family. You&apos;ll discover:   Why &quot;build first&quot; is the biggest lie holding parents back.   How one mom sold 42 planners she hadn&apos;t even made yet — thanks to AI.   The 5-step &quot;Sell It Before You Make It&quot; framework for testing ideas in days, not months.   The mental shift that turns uncertainty into freedom.    🧩 Key Takeaways 1. Build Blind vs. Build Smart &quot;Build it and they will come&quot; is outdated. Testing before you build lets you see demand before you pour in your time, money, or sanity. 2. AI Is Your New Business Partner AI tools like Canva AI, Midjourney, and ChatGPT make it easy to generate mockups, visuals, and landing page copy in a few hours — not weeks. 3. The 5-Step Framework   Generate your prototype with AI. Make mockups, visuals, or previews.   Build a simple landing page. Use Carrd, Gumroad, or Leadpages.   Put it in front of real people. Run small ads or share in parent groups.   Measure reactions. Track clicks, signups, and pre-orders.   Deliver or pivot. Build what works. Scrap what doesn&apos;t.   4. Proof Beats Perfection Validation matters more than polish. A single $20 test can save you hundreds of wasted hours. 5. Your Ideas Aren&apos;t the Risk — Wasted Time Is Every hour saved from guesswork is an hour you can give back to your family, health, and peace of mind.  🧠 Quotes from the Episode &quot;They told you to &apos;build it and they will come.&apos; That&apos;s a lie. The winners test demand before they ever build it.&quot; &quot;Your ideas aren&apos;t the risk — wasted time is.&quot; &quot;Freedom doesn&apos;t come from perfection. Freedom comes from testing, learning, and moving fast.&quot; &quot;You don&apos;t need a finished product. You need proof.&quot;  🛠 Tools Mentioned   Canva AI – for creating digital product mockups   Midjourney / Leonardo AI – for generating visuals   ChatGPT (Custom GPTs) – for writing sales copy and descriptions   Carrd, Leadpages, or Gumroad – for building simple pre-order or waitlist pages    🧭 Why This Episode Matters This episode isn&apos;t just about saving time. It&apos;s about reclaiming control. AI has flipped the old business model — now, one parent at the kitchen table can test a side hustle idea in a weekend instead of spending months guessing. Selling before you make it isn&apos;t cutting corners; it&apos;s cutting waste.  🎧 Listen Now Ready to test your next idea the smart way? 👉 Listen to the full episode: https://DarkHorseSchooling.com/EP523 👉 Subscribe to the AI Escape Plan Newsletter: https://DarkHorseSchooling.com/Newsletter Get weekly (and often twice-weekly) strategies on how to start, grow, and streamline your AI-powered side hustle — all while protecting your family time.  📣 Episode Hashtags #SellBeforeYouBuild #AIEscapePlan #ParentEntrepreneur #SideHustleFreedom #AIPrototyping #FamilyFirstHustle #MomsWithAI #MakeMoneyWithAI #NoFluffSideHustle #ThinkSuccessfullyTakeAction</itunes:summary>
      <itunes:subtitle>🧭 Episode Overview What if you could know before you build whether people would actually buy? In this episode, Tracy Brinkmann dismantles the myth of &quot;build it and they will come&quot; and reveals the new model smart parent entrepreneurs are using — sell it before you make it. Learn how to test side hustle ideas using AI-generated prototypes, gather real proof of demand, and protect your most valuable resource: time with your family. You&apos;ll discover:   Why &quot;build first&quot; is the biggest lie holding parents back.   How one mom sold 42 planners she hadn&apos;t even made yet — thanks to AI.   The 5-step &quot;Sell It Before You Make It&quot; framework for testing ideas in days, not months.   The mental shift that turns uncertainty into freedom.    🧩 Key Takeaways 1. Build Blind vs. Build Smart &quot;Build it and they will come&quot; is outdated. Testing before you build lets you see demand before you pour in your time, money, or sanity. 2. AI Is Your New Business Partner AI tools like Canva AI, Midjourney, and ChatGPT make it easy to generate mockups, visuals, and landing page copy in a few hours — not weeks. 3. The 5-Step Framework   Generate your prototype with AI. Make mockups, visuals, or previews.   Build a simple landing page. Use Carrd, Gumroad, or Leadpages.   Put it in front of real people. Run small ads or share in parent groups.   Measure reactions. Track clicks, signups, and pre-orders.   Deliver or pivot. Build what works. Scrap what doesn&apos;t.   4. Proof Beats Perfection Validation matters more than polish. A single $20 test can save you hundreds of wasted hours. 5. Your Ideas Aren&apos;t the Risk — Wasted Time Is Every hour saved from guesswork is an hour you can give back to your family, health, and peace of mind.  🧠 Quotes from the Episode &quot;They told you to &apos;build it and they will come.&apos; That&apos;s a lie. The winners test demand before they ever build it.&quot; &quot;Your ideas aren&apos;t the risk — wasted time is.&quot; &quot;Freedom doesn&apos;t come from perfection. Freedom comes from testing, learning, and moving fast.&quot; &quot;You don&apos;t need a finished product. You need proof.&quot;  🛠 Tools Mentioned   Canva AI – for creating digital product mockups   Midjourney / Leonardo AI – for generating visuals   ChatGPT (Custom GPTs) – for writing sales copy and descriptions   Carrd, Leadpages, or Gumroad – for building simple pre-order or waitlist pages    🧭 Why This Episode Matters This episode isn&apos;t just about saving time. It&apos;s about reclaiming control. AI has flipped the old business model — now, one parent at the kitchen table can test a side hustle idea in a weekend instead of spending months guessing. Selling before you make it isn&apos;t cutting corners; it&apos;s cutting waste.  🎧 Listen Now Ready to test your next idea the smart way? 👉 Listen to the full episode: https://DarkHorseSchooling.com/EP523 👉 Subscribe to the AI Escape Plan Newsletter: https://DarkHorseSchooling.com/Newsletter Get weekly (and often twice-weekly) strategies on how to start, grow, and streamline your AI-powered side hustle — all while protecting your family time.  📣 Episode Hashtags #SellBeforeYouBuild #AIEscapePlan #ParentEntrepreneur #SideHustleFreedom #AIPrototyping #FamilyFirstHustle #MomsWithAI #MakeMoneyWithAI #NoFluffSideHustle #ThinkSuccessfullyTakeAction</itunes:subtitle>
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      <title>EP 522 The $500 Weekend AI Side Hustles That Start Earning in Hours</title>
      <description><![CDATA[<p>Summary <p>In this episode of The Dark Horse Entrepreneur: AI Escape Plan, host Tracy Brinkmann pulls back the curtain on three AI-powered side hustles parents can start tonight—no coding, no courses, no late nights. From content repurposing to AI data training, Tracy reveals real-life examples (including how one Texas mom made $8,000 in three weeks) and a proven process to turn AI into income without sacrificing family time.</p> <p>This episode breaks through the hype and delivers practical, family-friendly AI strategies for parents ready to break free from the 9-to-5 grind.</p> ⏱ Key Points &amp; Time Stamps <p>00:00 – The AI Side Hustle Promise 01:04 – Why Most People Fail at AI Side Hustles 02:38 – Three AI Side Hustles You Can Start Tonight 06:05 – Why This Matters Now 06:55 – Whiskered Wisdom: Pick One and Start Tonight 07:45 – Closing: AI Is Your Lever, Not Your Lottery Ticket</p> 💥 Quote of the Episode <p>&quot;AI isn't your lottery ticket—it's your lever. Pick it up tonight and start pulling.&quot; — Tracy Brinkmann</p> 📣 Call to Action <p>Ready to build your escape plan? Join The AI Escape Plan Newsletter—the roadmap for parents ready to make money online with AI without sacrificing family time.</p> <p>👉 Sign up now at <a href="https://darkhorseschooling.com/newsletter">DarkHorseSchooling.com/Newsletter</a></p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 28 Oct 2025 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Summary <p>In this episode of The Dark Horse Entrepreneur: AI Escape Plan, host Tracy Brinkmann pulls back the curtain on three AI-powered side hustles parents can start tonight—no coding, no courses, no late nights. From content repurposing to AI data training, Tracy reveals real-life examples (including how one Texas mom made $8,000 in three weeks) and a proven process to turn AI into income without sacrificing family time.</p> <p>This episode breaks through the hype and delivers practical, family-friendly AI strategies for parents ready to break free from the 9-to-5 grind.</p> ⏱ Key Points &amp; Time Stamps <p>00:00 – The AI Side Hustle Promise 01:04 – Why Most People Fail at AI Side Hustles 02:38 – Three AI Side Hustles You Can Start Tonight 06:05 – Why This Matters Now 06:55 – Whiskered Wisdom: Pick One and Start Tonight 07:45 – Closing: AI Is Your Lever, Not Your Lottery Ticket</p> 💥 Quote of the Episode <p>&quot;AI isn't your lottery ticket—it's your lever. Pick it up tonight and start pulling.&quot; — Tracy Brinkmann</p> 📣 Call to Action <p>Ready to build your escape plan? Join The AI Escape Plan Newsletter—the roadmap for parents ready to make money online with AI without sacrificing family time.</p> <p>👉 Sign up now at <a href="https://darkhorseschooling.com/newsletter">DarkHorseSchooling.com/Newsletter</a></p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 522 The $500 Weekend AI Side Hustles That Start Earning in Hours</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:08:47</itunes:duration>
      <itunes:summary>Summary In this episode of The Dark Horse Entrepreneur: AI Escape Plan, host Tracy Brinkmann pulls back the curtain on three AI-powered side hustles parents can start tonight—no coding, no courses, no late nights. From content repurposing to AI data training, Tracy reveals real-life examples (including how one Texas mom made $8,000 in three weeks) and a proven process to turn AI into income without sacrificing family time. This episode breaks through the hype and delivers practical, family-friendly AI strategies for parents ready to break free from the 9-to-5 grind. ⏱ Key Points &amp; Time Stamps 00:00 – The AI Side Hustle Promise 01:04 – Why Most People Fail at AI Side Hustles 02:38 – Three AI Side Hustles You Can Start Tonight 06:05 – Why This Matters Now 06:55 – Whiskered Wisdom: Pick One and Start Tonight 07:45 – Closing: AI Is Your Lever, Not Your Lottery Ticket 💥 Quote of the Episode &quot;AI isn&apos;t your lottery ticket—it&apos;s your lever. Pick it up tonight and start pulling.&quot; — Tracy Brinkmann 📣 Call to Action Ready to build your escape plan? Join The AI Escape Plan Newsletter—the roadmap for parents ready to make money online with AI without sacrificing family time. 👉 Sign up now at DarkHorseSchooling.com/Newsletter</itunes:summary>
      <itunes:subtitle>Summary In this episode of The Dark Horse Entrepreneur: AI Escape Plan, host Tracy Brinkmann pulls back the curtain on three AI-powered side hustles parents can start tonight—no coding, no courses, no late nights. From content repurposing to AI data training, Tracy reveals real-life examples (including how one Texas mom made $8,000 in three weeks) and a proven process to turn AI into income without sacrificing family time. This episode breaks through the hype and delivers practical, family-friendly AI strategies for parents ready to break free from the 9-to-5 grind. ⏱ Key Points &amp; Time Stamps 00:00 – The AI Side Hustle Promise 01:04 – Why Most People Fail at AI Side Hustles 02:38 – Three AI Side Hustles You Can Start Tonight 06:05 – Why This Matters Now 06:55 – Whiskered Wisdom: Pick One and Start Tonight 07:45 – Closing: AI Is Your Lever, Not Your Lottery Ticket 💥 Quote of the Episode &quot;AI isn&apos;t your lottery ticket—it&apos;s your lever. Pick it up tonight and start pulling.&quot; — Tracy Brinkmann 📣 Call to Action Ready to build your escape plan? Join The AI Escape Plan Newsletter—the roadmap for parents ready to make money online with AI without sacrificing family time. 👉 Sign up now at DarkHorseSchooling.com/Newsletter</itunes:subtitle>
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      <itunes:episode>522</itunes:episode>
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      <title>EP 521 The Faceless Fortune Make Money Online With AI</title>
      <description><![CDATA[<p>🧭 Summary <p>In this empowering episode of The Dark Horse Entrepreneur AI Escape Plan, Tracy Brinkmann breaks down how parents can use AI to create faceless income streams that earn money quietly in the background. No personal branding. No social media grind. No lost family time. Just smart systems and digital products powered by AI.</p> <p>Through relatable stories and step-by-step strategies, Tracy shows how anyone — even tech-averse parents — can launch profitable AI printables, prompt packs, faceless YouTube channels, and digital asset packs from home.</p> <p><a title="Click Here to Watch on YouTube" href="https://youtu.be/smJxSxm5vKI" target="_blank" rel="noopener">Click Here to Watch on YouTube</a></p> ⏱ Timestamps &amp; Key Insights <p>00:00 – 01:00 The Pancake Promise 01:00 – 02:30 The Faceless Revolution 02:30 – 03:10 The $4.99 Printable That Changed Everything 03:10 – 06:00 Four Faceless Income Streams You Can Start This Weekend</p> <p>06:00 – 07:15 The Bigger Picture 07:15 – 08:20 Whiskered Wisdom (Action Step) 08:20 – End Final Motivation</p> ⚙️ Strategies Shared <ul> <li> <p>Start Small, Scale Smart: Begin with one printable or prompt pack — test, refine, and expand.</p> </li> <li> <p>Bundle for Value: Group assets into packs to increase average order value.</p> </li> <li> <p>Automate &amp; Systemize: Use email lists and AI tools for hands-off growth.</p> </li> <li> <p>Leverage Existing Platforms: Sell where people already shop (Etsy, Gumroad, YouTube).</p> </li> <li> <p>Consistency Over Perfection: Uploading 2–3 videos per week compounds visibility fast.</p> </li> </ul> 🧰 Resources Mentioned <ul> <li> <p>AI Tools:</p> </li> <ul> <li> <p>ChatGPT – for idea generation &amp; scriptwriting</p> </li> <li> <p>Canva / Kittl – for design and templates</p> </li> <li> <p>ElevenLabs / Play.ht – for AI voiceovers</p> </li> <li> <p>Pictory / Runway / CapCut – for faceless video creation</p> </li> </ul> <li> <p>Marketplaces:</p> </li> <ul> <li> <p>Etsy, Teachers Pay Teachers, Gumroad, Creative Market – for digital assets</p> </li> <li> <p>PromptBase, PromptSea – for selling AI prompt packs</p> </li> </ul> </ul> 🚀 Action Step <p>Tonight, spend just 10 minutes exploring printables on Etsy or Gumroad. Then ask ChatGPT:</p> <p>&quot;Give me 10 printable ideas for parents like me.&quot; That's the spark. Build one. Upload it. Watch what happens next.</p> 📣 Call to Action <p>If this episode inspired you to finally start your own faceless AI side hustle, make sure to: 👉 Subscribe to the AI Escape Plan Newsletter. Get weekly, practical AI-powered strategies to start, grow, and automate side hustles — all designed for parents who want more income and more time.</p> <p>Your roadmap to more money, more freedom, and more of what truly matters. 📬 Join the Newsletter: https://DarkHorseSchooling.com/Newsletter</p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 20 Oct 2025 00:10:46 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>🧭 Summary <p>In this empowering episode of The Dark Horse Entrepreneur AI Escape Plan, Tracy Brinkmann breaks down how parents can use AI to create faceless income streams that earn money quietly in the background. No personal branding. No social media grind. No lost family time. Just smart systems and digital products powered by AI.</p> <p>Through relatable stories and step-by-step strategies, Tracy shows how anyone — even tech-averse parents — can launch profitable AI printables, prompt packs, faceless YouTube channels, and digital asset packs from home.</p> <p><a title="Click Here to Watch on YouTube" href="https://youtu.be/smJxSxm5vKI" target="_blank" rel="noopener">Click Here to Watch on YouTube</a></p> ⏱ Timestamps &amp; Key Insights <p>00:00 – 01:00 The Pancake Promise 01:00 – 02:30 The Faceless Revolution 02:30 – 03:10 The $4.99 Printable That Changed Everything 03:10 – 06:00 Four Faceless Income Streams You Can Start This Weekend</p> <p>06:00 – 07:15 The Bigger Picture 07:15 – 08:20 Whiskered Wisdom (Action Step) 08:20 – End Final Motivation</p> ⚙️ Strategies Shared <ul> <li> <p>Start Small, Scale Smart: Begin with one printable or prompt pack — test, refine, and expand.</p> </li> <li> <p>Bundle for Value: Group assets into packs to increase average order value.</p> </li> <li> <p>Automate &amp; Systemize: Use email lists and AI tools for hands-off growth.</p> </li> <li> <p>Leverage Existing Platforms: Sell where people already shop (Etsy, Gumroad, YouTube).</p> </li> <li> <p>Consistency Over Perfection: Uploading 2–3 videos per week compounds visibility fast.</p> </li> </ul> 🧰 Resources Mentioned <ul> <li> <p>AI Tools:</p> </li> <ul> <li> <p>ChatGPT – for idea generation &amp; scriptwriting</p> </li> <li> <p>Canva / Kittl – for design and templates</p> </li> <li> <p>ElevenLabs / Play.ht – for AI voiceovers</p> </li> <li> <p>Pictory / Runway / CapCut – for faceless video creation</p> </li> </ul> <li> <p>Marketplaces:</p> </li> <ul> <li> <p>Etsy, Teachers Pay Teachers, Gumroad, Creative Market – for digital assets</p> </li> <li> <p>PromptBase, PromptSea – for selling AI prompt packs</p> </li> </ul> </ul> 🚀 Action Step <p>Tonight, spend just 10 minutes exploring printables on Etsy or Gumroad. Then ask ChatGPT:</p> <p>&quot;Give me 10 printable ideas for parents like me.&quot; That's the spark. Build one. Upload it. Watch what happens next.</p> 📣 Call to Action <p>If this episode inspired you to finally start your own faceless AI side hustle, make sure to: 👉 Subscribe to the AI Escape Plan Newsletter. Get weekly, practical AI-powered strategies to start, grow, and automate side hustles — all designed for parents who want more income and more time.</p> <p>Your roadmap to more money, more freedom, and more of what truly matters. 📬 Join the Newsletter: https://DarkHorseSchooling.com/Newsletter</p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 521 The Faceless Fortune Make Money Online With AI</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:09:35</itunes:duration>
      <itunes:summary>🧭 Summary In this empowering episode of The Dark Horse Entrepreneur AI Escape Plan, Tracy Brinkmann breaks down how parents can use AI to create faceless income streams that earn money quietly in the background. No personal branding. No social media grind. No lost family time. Just smart systems and digital products powered by AI. Through relatable stories and step-by-step strategies, Tracy shows how anyone — even tech-averse parents — can launch profitable AI printables, prompt packs, faceless YouTube channels, and digital asset packs from home. Click Here to Watch on YouTube ⏱ Timestamps &amp; Key Insights 00:00 – 01:00 The Pancake Promise 01:00 – 02:30 The Faceless Revolution 02:30 – 03:10 The $4.99 Printable That Changed Everything 03:10 – 06:00 Four Faceless Income Streams You Can Start This Weekend 06:00 – 07:15 The Bigger Picture 07:15 – 08:20 Whiskered Wisdom (Action Step) 08:20 – End Final Motivation ⚙️ Strategies Shared   Start Small, Scale Smart: Begin with one printable or prompt pack — test, refine, and expand.   Bundle for Value: Group assets into packs to increase average order value.   Automate &amp; Systemize: Use email lists and AI tools for hands-off growth.   Leverage Existing Platforms: Sell where people already shop (Etsy, Gumroad, YouTube).   Consistency Over Perfection: Uploading 2–3 videos per week compounds visibility fast.   🧰 Resources Mentioned   AI Tools:    ChatGPT – for idea generation &amp; scriptwriting   Canva / Kittl – for design and templates   ElevenLabs / Play.ht – for AI voiceovers   Pictory / Runway / CapCut – for faceless video creation    Marketplaces:    Etsy, Teachers Pay Teachers, Gumroad, Creative Market – for digital assets   PromptBase, PromptSea – for selling AI prompt packs    🚀 Action Step Tonight, spend just 10 minutes exploring printables on Etsy or Gumroad. Then ask ChatGPT: &quot;Give me 10 printable ideas for parents like me.&quot; That&apos;s the spark. Build one. Upload it. Watch what happens next. 📣 Call to Action If this episode inspired you to finally start your own faceless AI side hustle, make sure to: 👉 Subscribe to the AI Escape Plan Newsletter. Get weekly, practical AI-powered strategies to start, grow, and automate side hustles — all designed for parents who want more income and more time. Your roadmap to more money, more freedom, and more of what truly matters. 📬 Join the Newsletter: https://DarkHorseSchooling.com/Newsletter</itunes:summary>
      <itunes:subtitle>🧭 Summary In this empowering episode of The Dark Horse Entrepreneur AI Escape Plan, Tracy Brinkmann breaks down how parents can use AI to create faceless income streams that earn money quietly in the background. No personal branding. No social media grind. No lost family time. Just smart systems and digital products powered by AI. Through relatable stories and step-by-step strategies, Tracy shows how anyone — even tech-averse parents — can launch profitable AI printables, prompt packs, faceless YouTube channels, and digital asset packs from home. Click Here to Watch on YouTube ⏱ Timestamps &amp; Key Insights 00:00 – 01:00 The Pancake Promise 01:00 – 02:30 The Faceless Revolution 02:30 – 03:10 The $4.99 Printable That Changed Everything 03:10 – 06:00 Four Faceless Income Streams You Can Start This Weekend 06:00 – 07:15 The Bigger Picture 07:15 – 08:20 Whiskered Wisdom (Action Step) 08:20 – End Final Motivation ⚙️ Strategies Shared   Start Small, Scale Smart: Begin with one printable or prompt pack — test, refine, and expand.   Bundle for Value: Group assets into packs to increase average order value.   Automate &amp; Systemize: Use email lists and AI tools for hands-off growth.   Leverage Existing Platforms: Sell where people already shop (Etsy, Gumroad, YouTube).   Consistency Over Perfection: Uploading 2–3 videos per week compounds visibility fast.   🧰 Resources Mentioned   AI Tools:    ChatGPT – for idea generation &amp; scriptwriting   Canva / Kittl – for design and templates   ElevenLabs / Play.ht – for AI voiceovers   Pictory / Runway / CapCut – for faceless video creation    Marketplaces:    Etsy, Teachers Pay Teachers, Gumroad, Creative Market – for digital assets   PromptBase, PromptSea – for selling AI prompt packs    🚀 Action Step Tonight, spend just 10 minutes exploring printables on Etsy or Gumroad. Then ask ChatGPT: &quot;Give me 10 printable ideas for parents like me.&quot; That&apos;s the spark. Build one. Upload it. Watch what happens next. 📣 Call to Action If this episode inspired you to finally start your own faceless AI side hustle, make sure to: 👉 Subscribe to the AI Escape Plan Newsletter. Get weekly, practical AI-powered strategies to start, grow, and automate side hustles — all designed for parents who want more income and more time. Your roadmap to more money, more freedom, and more of what truly matters. 📬 Join the Newsletter: https://DarkHorseSchooling.com/Newsletter</itunes:subtitle>
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      <itunes:episode>521</itunes:episode>
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      <title>EP 520 Weekend Builders Using No-Code AI to Escape the Grind</title>
      <description><![CDATA[<p>🎧 Episode Summary <p>In this episode of The Dark Horse Entrepreneur AI Escape Plan, host Tracy Brinkmann reveals how parents are building AI-powered side hustles without writing a single line of code. He dismantles the myth that AI is only for &quot;tech people&quot; and shows that the future of AI income belongs to everyday problem-solvers — not programmers.</p> <p>Through the story of Maria, an HR mom who built an AI-powered payroll automation system in one weekend and now earns $500/month, Tracy proves that anyone can harness no-code AI tools like Zapier, Airtable, ChatGPT, and Canva to design workflows that save time and make money.</p> <p>Listeners walk away with a step-by-step blueprint to build their first AI system, plus a motivational reminder that creativity and action — not technical skill — are the real superpowers.</p> <p></p> 🧭 Key Insights <ul> <li> <p>The &quot;you must be a coder&quot; myth keeps parents from leveraging AI's potential.</p> </li> <li> <p>No-code AI tools like Zapier, Airtable, and ChatGPT let anyone automate and monetize workflows.</p> </li> <li> <p>The future of AI belongs to problem-solvers, not programmers.</p> </li> <li> <p>The no-code movement is democratizing AI — just as Shopify once democratized online business.</p> </li> <li> <p>Building small automations is proof that AI belongs to you, not just big corporations.</p> </li> <li> <p>Start messy, start small, start now — perfection isn't required to create value.</p> </li> </ul> <p></p> ⏱ Time Stamps <p>00:00:00 – Mom Built it 00:01:12 – Three Key Takeaways 00:01:30 – The Future Belongs to Problem Solvers: 00:02:21 – Maria's Story - HR Mom to $500/month 00:04:01 – The 5-Step Weekend Blueprint: 00:06:43 – The AI Escape Plan Newsletter 00:07:14 – Why This Matters (The Power Transfer) 00:08:47 – Whiskered Wisdom: The One Small Action: 00:09:48 – Closing</p> ⚙️ Strategies Shared <ol> <li> <p>Identify Everyday Pain Points – Look at recurring problems in your work or parenting life.</p> </li> <li> <p>Leverage No-Code Stacks – Combine simple tools like Zapier, Airtable, and ChatGPT to automate tasks.</p> </li> <li> <p>Create Micro-Workflows – Even one automation can prove value and save hours weekly.</p> </li> <li> <p>Package and Sell – Turn your workflow into a service, template, or subscription.</p> </li> <li> <p>Iterate and Expand – Start with one client or task, then improve as you learn.</p> </li> <li> <p>Validate Quickly – Use real-world feedback instead of waiting for perfection.</p> </li> </ol> <p></p> 🧰 Resources Mentioned <ul> <li> <p>Zapier – Connects apps and automates workflows.</p> </li> <li> <p>Make.com – Alternative automation platform.</p> </li> <li> <p>Airtable / Notion AI – Organize and enhance data visually.</p> </li> <li> <p>ChatGPT / Claude / Gemini – AI brains for processing, summarizing, or generating text.</p> </li> <li> <p>Glide / Bubble – Create no-code apps from your workflows.</p> </li> <li> <p>Canva + AI – Add polish to visuals and presentations.</p> </li> <li> <p>Carrd – Quick, no-code landing page builder.</p> </li> <li> <p>AI Escape Plan Newsletter – Ongoing resource for AI-powered parent entrepreneurs.</p> </li> </ul> <p></p> 🧩 Action Step to Take <p>Tonight, choose one repetitive task that eats your time — maybe it's writing emails, sorting files, or scheduling. Open Zapier or Make.com, connect it to ChatGPT, and build a small automation that handles that job. Even if it saves just ten minutes, that's proof you can do this.</p> <p></p> 📢 Call to Action (CTA) <p>If you're ready to design your own freedom, subscribe to the AI Escape Plan Newsletter — the go-to guide for parent entrepreneurs ready to break free from the 9-to-5 without missing bedtime stories.</p> <p>👉 DarkHorseSchooling.com/Newsletter — Your roadmap to more money, more freedom, and more of what truly matters.</p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 13 Oct 2025 22:38:42 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>🎧 Episode Summary <p>In this episode of The Dark Horse Entrepreneur AI Escape Plan, host Tracy Brinkmann reveals how parents are building AI-powered side hustles without writing a single line of code. He dismantles the myth that AI is only for &quot;tech people&quot; and shows that the future of AI income belongs to everyday problem-solvers — not programmers.</p> <p>Through the story of Maria, an HR mom who built an AI-powered payroll automation system in one weekend and now earns $500/month, Tracy proves that anyone can harness no-code AI tools like Zapier, Airtable, ChatGPT, and Canva to design workflows that save time and make money.</p> <p>Listeners walk away with a step-by-step blueprint to build their first AI system, plus a motivational reminder that creativity and action — not technical skill — are the real superpowers.</p> <p></p> 🧭 Key Insights <ul> <li> <p>The &quot;you must be a coder&quot; myth keeps parents from leveraging AI's potential.</p> </li> <li> <p>No-code AI tools like Zapier, Airtable, and ChatGPT let anyone automate and monetize workflows.</p> </li> <li> <p>The future of AI belongs to problem-solvers, not programmers.</p> </li> <li> <p>The no-code movement is democratizing AI — just as Shopify once democratized online business.</p> </li> <li> <p>Building small automations is proof that AI belongs to you, not just big corporations.</p> </li> <li> <p>Start messy, start small, start now — perfection isn't required to create value.</p> </li> </ul> <p></p> ⏱ Time Stamps <p>00:00:00 – Mom Built it 00:01:12 – Three Key Takeaways 00:01:30 – The Future Belongs to Problem Solvers: 00:02:21 – Maria's Story - HR Mom to $500/month 00:04:01 – The 5-Step Weekend Blueprint: 00:06:43 – The AI Escape Plan Newsletter 00:07:14 – Why This Matters (The Power Transfer) 00:08:47 – Whiskered Wisdom: The One Small Action: 00:09:48 – Closing</p> ⚙️ Strategies Shared <ol> <li> <p>Identify Everyday Pain Points – Look at recurring problems in your work or parenting life.</p> </li> <li> <p>Leverage No-Code Stacks – Combine simple tools like Zapier, Airtable, and ChatGPT to automate tasks.</p> </li> <li> <p>Create Micro-Workflows – Even one automation can prove value and save hours weekly.</p> </li> <li> <p>Package and Sell – Turn your workflow into a service, template, or subscription.</p> </li> <li> <p>Iterate and Expand – Start with one client or task, then improve as you learn.</p> </li> <li> <p>Validate Quickly – Use real-world feedback instead of waiting for perfection.</p> </li> </ol> <p></p> 🧰 Resources Mentioned <ul> <li> <p>Zapier – Connects apps and automates workflows.</p> </li> <li> <p>Make.com – Alternative automation platform.</p> </li> <li> <p>Airtable / Notion AI – Organize and enhance data visually.</p> </li> <li> <p>ChatGPT / Claude / Gemini – AI brains for processing, summarizing, or generating text.</p> </li> <li> <p>Glide / Bubble – Create no-code apps from your workflows.</p> </li> <li> <p>Canva + AI – Add polish to visuals and presentations.</p> </li> <li> <p>Carrd – Quick, no-code landing page builder.</p> </li> <li> <p>AI Escape Plan Newsletter – Ongoing resource for AI-powered parent entrepreneurs.</p> </li> </ul> <p></p> 🧩 Action Step to Take <p>Tonight, choose one repetitive task that eats your time — maybe it's writing emails, sorting files, or scheduling. Open Zapier or Make.com, connect it to ChatGPT, and build a small automation that handles that job. Even if it saves just ten minutes, that's proof you can do this.</p> <p></p> 📢 Call to Action (CTA) <p>If you're ready to design your own freedom, subscribe to the AI Escape Plan Newsletter — the go-to guide for parent entrepreneurs ready to break free from the 9-to-5 without missing bedtime stories.</p> <p>👉 DarkHorseSchooling.com/Newsletter — Your roadmap to more money, more freedom, and more of what truly matters.</p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 520 Weekend Builders Using No-Code AI to Escape the Grind</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:11:06</itunes:duration>
      <itunes:summary>🎧 Episode Summary In this episode of The Dark Horse Entrepreneur AI Escape Plan, host Tracy Brinkmann reveals how parents are building AI-powered side hustles without writing a single line of code. He dismantles the myth that AI is only for &quot;tech people&quot; and shows that the future of AI income belongs to everyday problem-solvers — not programmers. Through the story of Maria, an HR mom who built an AI-powered payroll automation system in one weekend and now earns $500/month, Tracy proves that anyone can harness no-code AI tools like Zapier, Airtable, ChatGPT, and Canva to design workflows that save time and make money. Listeners walk away with a step-by-step blueprint to build their first AI system, plus a motivational reminder that creativity and action — not technical skill — are the real superpowers.  🧭 Key Insights   The &quot;you must be a coder&quot; myth keeps parents from leveraging AI&apos;s potential.   No-code AI tools like Zapier, Airtable, and ChatGPT let anyone automate and monetize workflows.   The future of AI belongs to problem-solvers, not programmers.   The no-code movement is democratizing AI — just as Shopify once democratized online business.   Building small automations is proof that AI belongs to you, not just big corporations.   Start messy, start small, start now — perfection isn&apos;t required to create value.    ⏱ Time Stamps 00:00:00 – Mom Built it 00:01:12 – Three Key Takeaways 00:01:30 – The Future Belongs to Problem Solvers: 00:02:21 – Maria&apos;s Story - HR Mom to $500/month 00:04:01 – The 5-Step Weekend Blueprint: 00:06:43 – The AI Escape Plan Newsletter 00:07:14 – Why This Matters (The Power Transfer) 00:08:47 – Whiskered Wisdom: The One Small Action: 00:09:48 – Closing ⚙️ Strategies Shared   Identify Everyday Pain Points – Look at recurring problems in your work or parenting life.   Leverage No-Code Stacks – Combine simple tools like Zapier, Airtable, and ChatGPT to automate tasks.   Create Micro-Workflows – Even one automation can prove value and save hours weekly.   Package and Sell – Turn your workflow into a service, template, or subscription.   Iterate and Expand – Start with one client or task, then improve as you learn.   Validate Quickly – Use real-world feedback instead of waiting for perfection.    🧰 Resources Mentioned   Zapier – Connects apps and automates workflows.   Make.com – Alternative automation platform.   Airtable / Notion AI – Organize and enhance data visually.   ChatGPT / Claude / Gemini – AI brains for processing, summarizing, or generating text.   Glide / Bubble – Create no-code apps from your workflows.   Canva + AI – Add polish to visuals and presentations.   Carrd – Quick, no-code landing page builder.   AI Escape Plan Newsletter – Ongoing resource for AI-powered parent entrepreneurs.    🧩 Action Step to Take Tonight, choose one repetitive task that eats your time — maybe it&apos;s writing emails, sorting files, or scheduling. Open Zapier or Make.com, connect it to ChatGPT, and build a small automation that handles that job. Even if it saves just ten minutes, that&apos;s proof you can do this.  📢 Call to Action (CTA) If you&apos;re ready to design your own freedom, subscribe to the AI Escape Plan Newsletter — the go-to guide for parent entrepreneurs ready to break free from the 9-to-5 without missing bedtime stories. 👉 DarkHorseSchooling.com/Newsletter — Your roadmap to more money, more freedom, and more of what truly matters.</itunes:summary>
      <itunes:subtitle>🎧 Episode Summary In this episode of The Dark Horse Entrepreneur AI Escape Plan, host Tracy Brinkmann reveals how parents are building AI-powered side hustles without writing a single line of code. He dismantles the myth that AI is only for &quot;tech people&quot; and shows that the future of AI income belongs to everyday problem-solvers — not programmers. Through the story of Maria, an HR mom who built an AI-powered payroll automation system in one weekend and now earns $500/month, Tracy proves that anyone can harness no-code AI tools like Zapier, Airtable, ChatGPT, and Canva to design workflows that save time and make money. Listeners walk away with a step-by-step blueprint to build their first AI system, plus a motivational reminder that creativity and action — not technical skill — are the real superpowers.  🧭 Key Insights   The &quot;you must be a coder&quot; myth keeps parents from leveraging AI&apos;s potential.   No-code AI tools like Zapier, Airtable, and ChatGPT let anyone automate and monetize workflows.   The future of AI belongs to problem-solvers, not programmers.   The no-code movement is democratizing AI — just as Shopify once democratized online business.   Building small automations is proof that AI belongs to you, not just big corporations.   Start messy, start small, start now — perfection isn&apos;t required to create value.    ⏱ Time Stamps 00:00:00 – Mom Built it 00:01:12 – Three Key Takeaways 00:01:30 – The Future Belongs to Problem Solvers: 00:02:21 – Maria&apos;s Story - HR Mom to $500/month 00:04:01 – The 5-Step Weekend Blueprint: 00:06:43 – The AI Escape Plan Newsletter 00:07:14 – Why This Matters (The Power Transfer) 00:08:47 – Whiskered Wisdom: The One Small Action: 00:09:48 – Closing ⚙️ Strategies Shared   Identify Everyday Pain Points – Look at recurring problems in your work or parenting life.   Leverage No-Code Stacks – Combine simple tools like Zapier, Airtable, and ChatGPT to automate tasks.   Create Micro-Workflows – Even one automation can prove value and save hours weekly.   Package and Sell – Turn your workflow into a service, template, or subscription.   Iterate and Expand – Start with one client or task, then improve as you learn.   Validate Quickly – Use real-world feedback instead of waiting for perfection.    🧰 Resources Mentioned   Zapier – Connects apps and automates workflows.   Make.com – Alternative automation platform.   Airtable / Notion AI – Organize and enhance data visually.   ChatGPT / Claude / Gemini – AI brains for processing, summarizing, or generating text.   Glide / Bubble – Create no-code apps from your workflows.   Canva + AI – Add polish to visuals and presentations.   Carrd – Quick, no-code landing page builder.   AI Escape Plan Newsletter – Ongoing resource for AI-powered parent entrepreneurs.    🧩 Action Step to Take Tonight, choose one repetitive task that eats your time — maybe it&apos;s writing emails, sorting files, or scheduling. Open Zapier or Make.com, connect it to ChatGPT, and build a small automation that handles that job. Even if it saves just ten minutes, that&apos;s proof you can do this.  📢 Call to Action (CTA) If you&apos;re ready to design your own freedom, subscribe to the AI Escape Plan Newsletter — the go-to guide for parent entrepreneurs ready to break free from the 9-to-5 without missing bedtime stories. 👉 DarkHorseSchooling.com/Newsletter — Your roadmap to more money, more freedom, and more of what truly matters.</itunes:subtitle>
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      <title>EP 519 Reflexive AI: The Secret to Making Side Hustles Automatic For Entrepreneurs</title>
      <description><![CDATA[<p>What if using AI felt as automatic as brushing your teeth?</p> <p>In this short but power-packed episode, host Tracy Brinkmann introduces the concept of Reflexive AI — a revolutionary mindset shift where AI becomes second nature in your daily life.</p> <p>Instead of feeling like "one more tool to learn," Reflexive AI turns technology into instinct. Parents and entrepreneurs can finally stop fighting to find time for AI and start letting it work for them — automatically, naturally, and effortlessly.</p> <p>You'll discover the three reflexes that change everything:</p> <ul> <li> <p>The Decision Reflex that ends blank-screen anxiety.</p> </li> <li> <p>The Time Reflex that collapses hours into minutes.</p> </li> <li> <p>The Pattern Reflex that weaves AI into everyday life.</p> </li> </ul> <p>Reflexive AI isn't about adding tasks — it's about embedding freedom into your routines.</p> 🧠 Key Insights from This Episode <ul> <li> <p>AI fatigue comes from mental overload, not tech failure. Most parents give up on AI because they treat it as an "extra step."</p> </li> <li> <p>Reflexive AI transforms work habits. It's the difference between thinking "I should use AI" and simply doing it instinctively.</p> </li> <li> <p>True freedom is reflexive. When AI becomes your second nature, you save hours every week without sacrificing family time.</p> </li> </ul> 🕒 Episode Timestamps <p>Time Stamp</p> <p>Segment</p> <p>00:00 – 00:31</p> <p>Opening Hook</p> <p>00:34 – 01:20</p> <p>Welcome & Setup</p> <p>01:21 – 02:35</p> <p>The Power of Reflex (Story)</p> <p>02:55 – 04:10</p> <p>Three Practical Entry Points</p> <p>04:13 – 04:45</p> <p>Newsletter CTA</p> <p>04:48 – 05:45</p> <p>Why Reflexive AI Matters</p> <p>05:56 – 07:00</p> <p>Whiskered Wisdom</p> <p>07:05 – End</p> <p>Closing Message</p> <p></p> ⚙️ Strategies Shared in This Episode 1. Decision Reflex — "AI First" <p>Whenever you face a blank screen, your reflex should be: Ask AI first. Let it draft ideas, headlines, or scripts — then you edit.</p> 2. Time Reflex — "Collapse the Grind" <p>When any task looks like it'll take more than 10 minutes, stop and ask: Can AI collapse this? You'll turn 2-hour grinds into quick edits.</p> 3. Pattern Reflex — "Stack AI on Habits" <p>Layer AI into routines you already have:</p> <ul> <li> <p>While coffee brews → brainstorm posts.</p> </li> <li> <p>While pasta boils → draft tomorrow's captions.</p> </li> <li> <p>Before bed → summarize your day's notes.</p> </li> </ul> <p>These small integrations compound into major freedom.</p> 🧩 Why Reflexive AI Matters for Parent Entrepreneurs <p>Reflexive AI isn't about replacing humans — it's about rewiring our relationship with work.</p> <p>Parents live in short bursts of time. Reflexive AI helps you reclaim those micro-moments to create, build, and grow your business without burnout.</p> <p>This shift removes cognitive load — the constant "Should I use AI for this?" debate that drains your brainpower. Instead, you just do.</p> <p>It's not about tools. It's about mental freedom.</p> 🧰 Resources & Mentions <ul> <li> <p>💌 AI Escape Plan Newsletter: Practical, AI-powered systems for parents ready to break free from the 9-to-5 grind. 👉 https://DarkHorseSchooling.com/Newsletter</p> </li> <li> <p>🧠 AI Tools Mentioned: ChatGPT | Canva Magic Write | Google Gemini</p> </li> </ul> ✅ Action Step to Take This Week <p>Pick one recurring task that you dread. Instead of grinding through it, say this phrase out loud:</p> <p>"AI drafts, I edit."</p> <p>Let AI take the first swing. That's the beginning of your Reflexive AI habit — and the start of getting your evenings back.</p> 📣 Call to Action <p>🔥 Subscribe to the AI Escape Plan Newsletter Join hundreds of parents building side hustles with smart, family-friendly AI strategies. Each issue delivers step-by-step systems to start, grow, and streamline your business — without losing your family time.</p> <p>👉 https://DarkHorseSchooling.com/Newsletter</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 9 Oct 2025 19:36:42 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>What if using AI felt as automatic as brushing your teeth?</p> <p>In this short but power-packed episode, host Tracy Brinkmann introduces the concept of Reflexive AI — a revolutionary mindset shift where AI becomes second nature in your daily life.</p> <p>Instead of feeling like "one more tool to learn," Reflexive AI turns technology into instinct. Parents and entrepreneurs can finally stop fighting to find time for AI and start letting it work for them — automatically, naturally, and effortlessly.</p> <p>You'll discover the three reflexes that change everything:</p> <ul> <li> <p>The Decision Reflex that ends blank-screen anxiety.</p> </li> <li> <p>The Time Reflex that collapses hours into minutes.</p> </li> <li> <p>The Pattern Reflex that weaves AI into everyday life.</p> </li> </ul> <p>Reflexive AI isn't about adding tasks — it's about embedding freedom into your routines.</p> 🧠 Key Insights from This Episode <ul> <li> <p>AI fatigue comes from mental overload, not tech failure. Most parents give up on AI because they treat it as an "extra step."</p> </li> <li> <p>Reflexive AI transforms work habits. It's the difference between thinking "I should use AI" and simply doing it instinctively.</p> </li> <li> <p>True freedom is reflexive. When AI becomes your second nature, you save hours every week without sacrificing family time.</p> </li> </ul> 🕒 Episode Timestamps <p>Time Stamp</p> <p>Segment</p> <p>00:00 – 00:31</p> <p>Opening Hook</p> <p>00:34 – 01:20</p> <p>Welcome & Setup</p> <p>01:21 – 02:35</p> <p>The Power of Reflex (Story)</p> <p>02:55 – 04:10</p> <p>Three Practical Entry Points</p> <p>04:13 – 04:45</p> <p>Newsletter CTA</p> <p>04:48 – 05:45</p> <p>Why Reflexive AI Matters</p> <p>05:56 – 07:00</p> <p>Whiskered Wisdom</p> <p>07:05 – End</p> <p>Closing Message</p> <p></p> ⚙️ Strategies Shared in This Episode 1. Decision Reflex — "AI First" <p>Whenever you face a blank screen, your reflex should be: Ask AI first. Let it draft ideas, headlines, or scripts — then you edit.</p> 2. Time Reflex — "Collapse the Grind" <p>When any task looks like it'll take more than 10 minutes, stop and ask: Can AI collapse this? You'll turn 2-hour grinds into quick edits.</p> 3. Pattern Reflex — "Stack AI on Habits" <p>Layer AI into routines you already have:</p> <ul> <li> <p>While coffee brews → brainstorm posts.</p> </li> <li> <p>While pasta boils → draft tomorrow's captions.</p> </li> <li> <p>Before bed → summarize your day's notes.</p> </li> </ul> <p>These small integrations compound into major freedom.</p> 🧩 Why Reflexive AI Matters for Parent Entrepreneurs <p>Reflexive AI isn't about replacing humans — it's about rewiring our relationship with work.</p> <p>Parents live in short bursts of time. Reflexive AI helps you reclaim those micro-moments to create, build, and grow your business without burnout.</p> <p>This shift removes cognitive load — the constant "Should I use AI for this?" debate that drains your brainpower. Instead, you just do.</p> <p>It's not about tools. It's about mental freedom.</p> 🧰 Resources & Mentions <ul> <li> <p>💌 AI Escape Plan Newsletter: Practical, AI-powered systems for parents ready to break free from the 9-to-5 grind. 👉 https://DarkHorseSchooling.com/Newsletter</p> </li> <li> <p>🧠 AI Tools Mentioned: ChatGPT | Canva Magic Write | Google Gemini</p> </li> </ul> ✅ Action Step to Take This Week <p>Pick one recurring task that you dread. Instead of grinding through it, say this phrase out loud:</p> <p>"AI drafts, I edit."</p> <p>Let AI take the first swing. That's the beginning of your Reflexive AI habit — and the start of getting your evenings back.</p> 📣 Call to Action <p>🔥 Subscribe to the AI Escape Plan Newsletter Join hundreds of parents building side hustles with smart, family-friendly AI strategies. Each issue delivers step-by-step systems to start, grow, and streamline your business — without losing your family time.</p> <p>👉 https://DarkHorseSchooling.com/Newsletter</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 519 Reflexive AI: The Secret to Making Side Hustles Automatic For Entrepreneurs</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:summary>What if using AI felt as automatic as brushing your teeth? In this short but power-packed episode, host Tracy Brinkmann introduces the concept of Reflexive AI — a revolutionary mindset shift where AI becomes second nature in your daily life. Instead of feeling like &quot;one more tool to learn,&quot; Reflexive AI turns technology into instinct. Parents and entrepreneurs can finally stop fighting to find time for AI and start letting it work for them — automatically, naturally, and effortlessly. You&apos;ll discover the three reflexes that change everything:   The Decision Reflex that ends blank-screen anxiety.   The Time Reflex that collapses hours into minutes.   The Pattern Reflex that weaves AI into everyday life.   Reflexive AI isn&apos;t about adding tasks — it&apos;s about embedding freedom into your routines. 🧠 Key Insights from This Episode   AI fatigue comes from mental overload, not tech failure. Most parents give up on AI because they treat it as an &quot;extra step.&quot;   Reflexive AI transforms work habits. It&apos;s the difference between thinking &quot;I should use AI&quot; and simply doing it instinctively.   True freedom is reflexive. When AI becomes your second nature, you save hours every week without sacrificing family time.   🕒 Episode Timestamps Time Stamp Segment 00:00 – 00:31 Opening Hook 00:34 – 01:20 Welcome &amp; Setup 01:21 – 02:35 The Power of Reflex (Story) 02:55 – 04:10 Three Practical Entry Points 04:13 – 04:45 Newsletter CTA 04:48 – 05:45 Why Reflexive AI Matters 05:56 – 07:00 Whiskered Wisdom 07:05 – End Closing Message  ⚙️ Strategies Shared in This Episode 1. Decision Reflex — &quot;AI First&quot; Whenever you face a blank screen, your reflex should be: Ask AI first. Let it draft ideas, headlines, or scripts — then you edit. 2. Time Reflex — &quot;Collapse the Grind&quot; When any task looks like it&apos;ll take more than 10 minutes, stop and ask: Can AI collapse this? You&apos;ll turn 2-hour grinds into quick edits. 3. Pattern Reflex — &quot;Stack AI on Habits&quot; Layer AI into routines you already have:   While coffee brews → brainstorm posts.   While pasta boils → draft tomorrow&apos;s captions.   Before bed → summarize your day&apos;s notes.   These small integrations compound into major freedom. 🧩 Why Reflexive AI Matters for Parent Entrepreneurs Reflexive AI isn&apos;t about replacing humans — it&apos;s about rewiring our relationship with work. Parents live in short bursts of time. Reflexive AI helps you reclaim those micro-moments to create, build, and grow your business without burnout. This shift removes cognitive load — the constant &quot;Should I use AI for this?&quot; debate that drains your brainpower. Instead, you just do. It&apos;s not about tools. It&apos;s about mental freedom. 🧰 Resources &amp; Mentions   💌 AI Escape Plan Newsletter: Practical, AI-powered systems for parents ready to break free from the 9-to-5 grind. 👉 https://DarkHorseSchooling.com/Newsletter   🧠 AI Tools Mentioned: ChatGPT | Canva Magic Write | Google Gemini   ✅ Action Step to Take This Week Pick one recurring task that you dread. Instead of grinding through it, say this phrase out loud: &quot;AI drafts, I edit.&quot; Let AI take the first swing. That&apos;s the beginning of your Reflexive AI habit — and the start of getting your evenings back. 📣 Call to Action 🔥 Subscribe to the AI Escape Plan Newsletter Join hundreds of parents building side hustles with smart, family-friendly AI strategies. Each issue delivers step-by-step systems to start, grow, and streamline your business — without losing your family time. 👉 https://DarkHorseSchooling.com/Newsletter</itunes:summary>
      <itunes:subtitle>What if using AI felt as automatic as brushing your teeth? In this short but power-packed episode, host Tracy Brinkmann introduces the concept of Reflexive AI — a revolutionary mindset shift where AI becomes second nature in your daily life. Instead of feeling like &quot;one more tool to learn,&quot; Reflexive AI turns technology into instinct. Parents and entrepreneurs can finally stop fighting to find time for AI and start letting it work for them — automatically, naturally, and effortlessly. You&apos;ll discover the three reflexes that change everything:   The Decision Reflex that ends blank-screen anxiety.   The Time Reflex that collapses hours into minutes.   The Pattern Reflex that weaves AI into everyday life.   Reflexive AI isn&apos;t about adding tasks — it&apos;s about embedding freedom into your routines. 🧠 Key Insights from This Episode   AI fatigue comes from mental overload, not tech failure. Most parents give up on AI because they treat it as an &quot;extra step.&quot;   Reflexive AI transforms work habits. It&apos;s the difference between thinking &quot;I should use AI&quot; and simply doing it instinctively.   True freedom is reflexive. When AI becomes your second nature, you save hours every week without sacrificing family time.   🕒 Episode Timestamps Time Stamp Segment 00:00 – 00:31 Opening Hook 00:34 – 01:20 Welcome &amp; Setup 01:21 – 02:35 The Power of Reflex (Story) 02:55 – 04:10 Three Practical Entry Points 04:13 – 04:45 Newsletter CTA 04:48 – 05:45 Why Reflexive AI Matters 05:56 – 07:00 Whiskered Wisdom 07:05 – End Closing Message  ⚙️ Strategies Shared in This Episode 1. Decision Reflex — &quot;AI First&quot; Whenever you face a blank screen, your reflex should be: Ask AI first. Let it draft ideas, headlines, or scripts — then you edit. 2. Time Reflex — &quot;Collapse the Grind&quot; When any task looks like it&apos;ll take more than 10 minutes, stop and ask: Can AI collapse this? You&apos;ll turn 2-hour grinds into quick edits. 3. Pattern Reflex — &quot;Stack AI on Habits&quot; Layer AI into routines you already have:   While coffee brews → brainstorm posts.   While pasta boils → draft tomorrow&apos;s captions.   Before bed → summarize your day&apos;s notes.   These small integrations compound into major freedom. 🧩 Why Reflexive AI Matters for Parent Entrepreneurs Reflexive AI isn&apos;t about replacing humans — it&apos;s about rewiring our relationship with work. Parents live in short bursts of time. Reflexive AI helps you reclaim those micro-moments to create, build, and grow your business without burnout. This shift removes cognitive load — the constant &quot;Should I use AI for this?&quot; debate that drains your brainpower. Instead, you just do. It&apos;s not about tools. It&apos;s about mental freedom. 🧰 Resources &amp; Mentions   💌 AI Escape Plan Newsletter: Practical, AI-powered systems for parents ready to break free from the 9-to-5 grind. 👉 https://DarkHorseSchooling.com/Newsletter   🧠 AI Tools Mentioned: ChatGPT | Canva Magic Write | Google Gemini   ✅ Action Step to Take This Week Pick one recurring task that you dread. Instead of grinding through it, say this phrase out loud: &quot;AI drafts, I edit.&quot; Let AI take the first swing. That&apos;s the beginning of your Reflexive AI habit — and the start of getting your evenings back. 📣 Call to Action 🔥 Subscribe to the AI Escape Plan Newsletter Join hundreds of parents building side hustles with smart, family-friendly AI strategies. Each issue delivers step-by-step systems to start, grow, and streamline your business — without losing your family time. 👉 https://DarkHorseSchooling.com/Newsletter</itunes:subtitle>
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      <title>EP 518 REACH 100+ Newsletter Subscribers Daily</title>
      <description><![CDATA[<p>Summary <p>In this final episode of the C.A.R. Framework series, Tracy Brinkmann completes the newsletter empire blueprint with the REACH system - your subscriber growth engine. After building your foundation (CREATE) and authority (AUTHORITY), this episode reveals how to attract 100+ subscribers daily using a 3-question survey strategy, implement cold-to-warm email sequences that feel like conversations, and set up engagement filters that keep your metrics clean and income growing. Tracy emphasizes that the best marketing doesn't feel like marketing - when you lead with curiosity instead of sales pitches, people actually want to engage.</p> <p>Click here to Listen EP 516 Create - https://DarkHorseSchooling.com/EP516</p> <p>Click Here To Listen To EP 517 Authority - <a href="https://darkhorseschooling.com/EP517">https://DarkHorseSchooling.com/EP517</a></p> Key Insights with Timestamps <p>00:00 The Newsletter Growth Problem</p> <p>01:50] What is the REACH System?</p> <p>04:24] The Three Question Survey Strategy</p> <p>[05:54] The Three Strategic Questions</p> <p>[07:18] 10-Minute Survey Setup Process</p> <p>[10:01] Cold to Warm Email Outreach</p> <p>[11:56] The Three Email Sequence</p> <p>[15:20] 15-Minute Daily Outreach Routine</p> <p>[17:19] Engagement Filter System</p> <p>[19:33] Deleting Non-Engaged Subscribers</p> <p>[21:04] Tracking Performance by Source</p> <p>[24:23] The Weekly Review Ritual</p> <p>[25:27] Whiskered Wisdom - The best marketing doesn't feel like marketing</p> Strategies Shared 1. The 3-Question Survey Strategy 2. Cold-to-Warm Email Sequence 3. Engagement Filter System Resources Mentioned AI Tools for Survey Creation <ul> <li> <p>ChatGPT: Generate survey questions with prompts like &quot;Create 3 survey questions for busy parents starting online businesses&quot;</p> </li> <li> <p>Typeform AI: Create beautiful, mobile-friendly surveys that feel like conversations</p> </li> </ul> Email Validation and Outreach Tools <ul> <li> <p>Hunter.io: Verify email addresses and remove invalid ones</p> </li> <li> <p>ZeroBounce: Alternative email validation option</p> </li> <li> <p>LinkedIn Sales Navigator: Export targeted prospect lists</p> </li> <li> <p>ChatGPT: Craft email sequences with prompts for authentic, parent-focused outreach</p> </li> </ul> Automation and Tracking Tools <ul> <li> <p>Zapier AI: Set up automated workflows for tagging, list management, and re-engagement campaigns</p> </li> <li> <p>ChatGPT: Create tracking prompts like &quot;Help me create a system to track subscriber sources and engagement rates&quot;</p> </li> </ul> Action Steps to Take <ol> <li> <p>Create Your 3-Question Survey (10 minutes)</p> </li> <li> <p>Start Your Daily Outreach Routine (15 minutes daily)</p> </li> <li> <p>Implement Engagement Filters</p> </li> <li> <p>Establish Weekly Review Process (10 minutes weekly)</p> </li> </ol> Call to Action <p>After hearing this complete C.A.R. system, what's the biggest challenge you're facing in getting started? Is it finding your voice, building that welcome sequence, or reaching out to people you don't know yet?</p> <p>Join the Dark Horse Insider AI Escape Plan Newsletter - Tracy's real-time laboratory where he tests every strategy he teaches. Get behind-the-scenes strategies, AI tools that actually work, and real results from parent entrepreneurs building their escape plans. You'll see the wins, failures, pivots, and breakthroughs as these systems work in the wild.</p> <p>Join thousands of parent entrepreneurs turning side hustles into main hustles: <a href="https://darkhorseschooling.com/Newsletter">https://DarkHorseSchooling.com/Newsletter</a></p> <p></p> <p>You've got the complete C.A.R. system - CREATE, AUTHORITY, and REACH. The only thing left is to put it in drive. Your newsletter empire starts with the first email you send.</p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 6 Oct 2025 23:46:16 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Summary <p>In this final episode of the C.A.R. Framework series, Tracy Brinkmann completes the newsletter empire blueprint with the REACH system - your subscriber growth engine. After building your foundation (CREATE) and authority (AUTHORITY), this episode reveals how to attract 100+ subscribers daily using a 3-question survey strategy, implement cold-to-warm email sequences that feel like conversations, and set up engagement filters that keep your metrics clean and income growing. Tracy emphasizes that the best marketing doesn't feel like marketing - when you lead with curiosity instead of sales pitches, people actually want to engage.</p> <p>Click here to Listen EP 516 Create - https://DarkHorseSchooling.com/EP516</p> <p>Click Here To Listen To EP 517 Authority - <a href="https://darkhorseschooling.com/EP517">https://DarkHorseSchooling.com/EP517</a></p> Key Insights with Timestamps <p>00:00 The Newsletter Growth Problem</p> <p>01:50] What is the REACH System?</p> <p>04:24] The Three Question Survey Strategy</p> <p>[05:54] The Three Strategic Questions</p> <p>[07:18] 10-Minute Survey Setup Process</p> <p>[10:01] Cold to Warm Email Outreach</p> <p>[11:56] The Three Email Sequence</p> <p>[15:20] 15-Minute Daily Outreach Routine</p> <p>[17:19] Engagement Filter System</p> <p>[19:33] Deleting Non-Engaged Subscribers</p> <p>[21:04] Tracking Performance by Source</p> <p>[24:23] The Weekly Review Ritual</p> <p>[25:27] Whiskered Wisdom - The best marketing doesn't feel like marketing</p> Strategies Shared 1. The 3-Question Survey Strategy 2. Cold-to-Warm Email Sequence 3. Engagement Filter System Resources Mentioned AI Tools for Survey Creation <ul> <li> <p>ChatGPT: Generate survey questions with prompts like &quot;Create 3 survey questions for busy parents starting online businesses&quot;</p> </li> <li> <p>Typeform AI: Create beautiful, mobile-friendly surveys that feel like conversations</p> </li> </ul> Email Validation and Outreach Tools <ul> <li> <p>Hunter.io: Verify email addresses and remove invalid ones</p> </li> <li> <p>ZeroBounce: Alternative email validation option</p> </li> <li> <p>LinkedIn Sales Navigator: Export targeted prospect lists</p> </li> <li> <p>ChatGPT: Craft email sequences with prompts for authentic, parent-focused outreach</p> </li> </ul> Automation and Tracking Tools <ul> <li> <p>Zapier AI: Set up automated workflows for tagging, list management, and re-engagement campaigns</p> </li> <li> <p>ChatGPT: Create tracking prompts like &quot;Help me create a system to track subscriber sources and engagement rates&quot;</p> </li> </ul> Action Steps to Take <ol> <li> <p>Create Your 3-Question Survey (10 minutes)</p> </li> <li> <p>Start Your Daily Outreach Routine (15 minutes daily)</p> </li> <li> <p>Implement Engagement Filters</p> </li> <li> <p>Establish Weekly Review Process (10 minutes weekly)</p> </li> </ol> Call to Action <p>After hearing this complete C.A.R. system, what's the biggest challenge you're facing in getting started? Is it finding your voice, building that welcome sequence, or reaching out to people you don't know yet?</p> <p>Join the Dark Horse Insider AI Escape Plan Newsletter - Tracy's real-time laboratory where he tests every strategy he teaches. Get behind-the-scenes strategies, AI tools that actually work, and real results from parent entrepreneurs building their escape plans. You'll see the wins, failures, pivots, and breakthroughs as these systems work in the wild.</p> <p>Join thousands of parent entrepreneurs turning side hustles into main hustles: <a href="https://darkhorseschooling.com/Newsletter">https://DarkHorseSchooling.com/Newsletter</a></p> <p></p> <p>You've got the complete C.A.R. system - CREATE, AUTHORITY, and REACH. The only thing left is to put it in drive. Your newsletter empire starts with the first email you send.</p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 518 REACH 100+ Newsletter Subscribers Daily</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:33:15</itunes:duration>
      <itunes:summary>Summary In this final episode of the C.A.R. Framework series, Tracy Brinkmann completes the newsletter empire blueprint with the REACH system - your subscriber growth engine. After building your foundation (CREATE) and authority (AUTHORITY), this episode reveals how to attract 100+ subscribers daily using a 3-question survey strategy, implement cold-to-warm email sequences that feel like conversations, and set up engagement filters that keep your metrics clean and income growing. Tracy emphasizes that the best marketing doesn&apos;t feel like marketing - when you lead with curiosity instead of sales pitches, people actually want to engage. Click here to Listen EP 516 Create - https://DarkHorseSchooling.com/EP516 Click Here To Listen To EP 517 Authority - https://DarkHorseSchooling.com/EP517 Key Insights with Timestamps 00:00 The Newsletter Growth Problem 01:50] What is the REACH System? 04:24] The Three Question Survey Strategy [05:54] The Three Strategic Questions [07:18] 10-Minute Survey Setup Process [10:01] Cold to Warm Email Outreach [11:56] The Three Email Sequence [15:20] 15-Minute Daily Outreach Routine [17:19] Engagement Filter System [19:33] Deleting Non-Engaged Subscribers [21:04] Tracking Performance by Source [24:23] The Weekly Review Ritual [25:27] Whiskered Wisdom - The best marketing doesn&apos;t feel like marketing Strategies Shared 1. The 3-Question Survey Strategy 2. Cold-to-Warm Email Sequence 3. Engagement Filter System Resources Mentioned AI Tools for Survey Creation   ChatGPT: Generate survey questions with prompts like &quot;Create 3 survey questions for busy parents starting online businesses&quot;   Typeform AI: Create beautiful, mobile-friendly surveys that feel like conversations   Email Validation and Outreach Tools   Hunter.io: Verify email addresses and remove invalid ones   ZeroBounce: Alternative email validation option   LinkedIn Sales Navigator: Export targeted prospect lists   ChatGPT: Craft email sequences with prompts for authentic, parent-focused outreach   Automation and Tracking Tools   Zapier AI: Set up automated workflows for tagging, list management, and re-engagement campaigns   ChatGPT: Create tracking prompts like &quot;Help me create a system to track subscriber sources and engagement rates&quot;   Action Steps to Take   Create Your 3-Question Survey (10 minutes)   Start Your Daily Outreach Routine (15 minutes daily)   Implement Engagement Filters   Establish Weekly Review Process (10 minutes weekly)   Call to Action After hearing this complete C.A.R. system, what&apos;s the biggest challenge you&apos;re facing in getting started? Is it finding your voice, building that welcome sequence, or reaching out to people you don&apos;t know yet? Join the Dark Horse Insider AI Escape Plan Newsletter - Tracy&apos;s real-time laboratory where he tests every strategy he teaches. Get behind-the-scenes strategies, AI tools that actually work, and real results from parent entrepreneurs building their escape plans. You&apos;ll see the wins, failures, pivots, and breakthroughs as these systems work in the wild. Join thousands of parent entrepreneurs turning side hustles into main hustles: https://DarkHorseSchooling.com/Newsletter  You&apos;ve got the complete C.A.R. system - CREATE, AUTHORITY, and REACH. The only thing left is to put it in drive. Your newsletter empire starts with the first email you send.</itunes:summary>
      <itunes:subtitle>Summary In this final episode of the C.A.R. Framework series, Tracy Brinkmann completes the newsletter empire blueprint with the REACH system - your subscriber growth engine. After building your foundation (CREATE) and authority (AUTHORITY), this episode reveals how to attract 100+ subscribers daily using a 3-question survey strategy, implement cold-to-warm email sequences that feel like conversations, and set up engagement filters that keep your metrics clean and income growing. Tracy emphasizes that the best marketing doesn&apos;t feel like marketing - when you lead with curiosity instead of sales pitches, people actually want to engage. Click here to Listen EP 516 Create - https://DarkHorseSchooling.com/EP516 Click Here To Listen To EP 517 Authority - https://DarkHorseSchooling.com/EP517 Key Insights with Timestamps 00:00 The Newsletter Growth Problem 01:50] What is the REACH System? 04:24] The Three Question Survey Strategy [05:54] The Three Strategic Questions [07:18] 10-Minute Survey Setup Process [10:01] Cold to Warm Email Outreach [11:56] The Three Email Sequence [15:20] 15-Minute Daily Outreach Routine [17:19] Engagement Filter System [19:33] Deleting Non-Engaged Subscribers [21:04] Tracking Performance by Source [24:23] The Weekly Review Ritual [25:27] Whiskered Wisdom - The best marketing doesn&apos;t feel like marketing Strategies Shared 1. The 3-Question Survey Strategy 2. Cold-to-Warm Email Sequence 3. Engagement Filter System Resources Mentioned AI Tools for Survey Creation   ChatGPT: Generate survey questions with prompts like &quot;Create 3 survey questions for busy parents starting online businesses&quot;   Typeform AI: Create beautiful, mobile-friendly surveys that feel like conversations   Email Validation and Outreach Tools   Hunter.io: Verify email addresses and remove invalid ones   ZeroBounce: Alternative email validation option   LinkedIn Sales Navigator: Export targeted prospect lists   ChatGPT: Craft email sequences with prompts for authentic, parent-focused outreach   Automation and Tracking Tools   Zapier AI: Set up automated workflows for tagging, list management, and re-engagement campaigns   ChatGPT: Create tracking prompts like &quot;Help me create a system to track subscriber sources and engagement rates&quot;   Action Steps to Take   Create Your 3-Question Survey (10 minutes)   Start Your Daily Outreach Routine (15 minutes daily)   Implement Engagement Filters   Establish Weekly Review Process (10 minutes weekly)   Call to Action After hearing this complete C.A.R. system, what&apos;s the biggest challenge you&apos;re facing in getting started? Is it finding your voice, building that welcome sequence, or reaching out to people you don&apos;t know yet? Join the Dark Horse Insider AI Escape Plan Newsletter - Tracy&apos;s real-time laboratory where he tests every strategy he teaches. Get behind-the-scenes strategies, AI tools that actually work, and real results from parent entrepreneurs building their escape plans. You&apos;ll see the wins, failures, pivots, and breakthroughs as these systems work in the wild. Join thousands of parent entrepreneurs turning side hustles into main hustles: https://DarkHorseSchooling.com/Newsletter  You&apos;ve got the complete C.A.R. system - CREATE, AUTHORITY, and REACH. The only thing left is to put it in drive. Your newsletter empire starts with the first email you send.</itunes:subtitle>
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      <title>EP 517 AUTHORITY Building Secrets: How Parent Entrepreneurs Use AI to Create 4-Email Sequences</title>
      <description><![CDATA[<p>Summary <p>In this second episode of the C.A.R. Framework series, Tracy Brinkmann focuses on building your newsletter's AUTHORITY engine. After establishing your foundation with CREATE in EP 516, this episode reveals how to transform strangers into raving fans using a 4-part welcome sequence, create a 12-month content calendar with the &quot;Seasonal Parent&quot; approach, and implement a monetization ladder from affiliate marketing to comprehensive courses. Tracy emphasizes that authority isn't built overnight, but it is built one email at a time through consistency, authenticity, and genuine service.</p> Key Insights with Timestamps <p>00:00 The Brutal Truth About Newsletters</p> <p>03:24 The Heart of the Authority Engine</p> <p>04:02 The 4-Part Welcome Sequence</p> <p>09:09 The Seasonal Parent Approach</p> <p>13:04 The Monetization Ladder</p> <p>18:31 The Newsletter Native Approach</p> <p>23:27 Whiskered Wisdom</p> <p></p> Strategies Shared 1. Trust-Building Welcome Sequence <ul> <li> <p>Lead with vulnerability in your origin story</p> </li> <li> <p>Share transformation lessons as immediately applicable insights</p> </li> <li> <p>Establish authority through simplicity, not complexity</p> </li> <li> <p>End with invitation, not obligation</p> </li> </ul> 2. Seasonal Parent Content Planning <ul> <li> <p>Align content with your audience's real-world rhythm</p> </li> <li> <p>Monthly themes: January (New Goals) through December (Holiday Hustle)</p> </li> <li> <p>Break monthly themes into 4 weekly topics</p> </li> <li> <p>Use AI to generate content ideas for each season</p> </li> </ul> 3. Progressive Monetization Strategy <ul> <li> <p>Start with affiliate marketing (easiest entry point)</p> </li> <li> <p>Progress through coaching, digital products, to full courses</p> </li> <li> <p>Focus on alignment between content and offers</p> </li> <li> <p>Use the &quot;Newsletter Native&quot; approach for natural integration</p> </li> </ul> Resources Mentioned AI Tools for Email Sequences <ul> <li> <p>ChatGPT: Create welcome sequences with specific prompts</p> </li> <li> <p>Copy.ai: Generate multiple email variations to choose from</p> </li> </ul> AI Tools for Content Planning <ul> <li> <p>ChatGPT: Generate monthly content ideas and weekly topics</p> </li> <li> <p>Notion AI: Organize content calendars and track ideas</p> </li> </ul> AI Tools for Monetization <ul> <li> <p>ChatGPT: Offer ideation with prompts like &quot;What digital products could I create for busy parents?&quot;</p> </li> <li> <p>Claude: Write sales copy that feels conversational rather than promotional</p> </li> </ul> Email Validation Tools <ul> <li> <p>Hunter.io: Verify email addresses and remove invalid ones</p> </li> <li> <p>ZeroBounce: Additional email validation option</p> </li> </ul> Action Steps to Take <ol> <li> <p>Build Your 4-Part Welcome Sequence (15 minutes)</p> </li> <li> <p>Map Out Your Content Calendar (10 minutes monthly)</p> </li> <li> <p>Choose Your First Monetization Level</p> </li> </ol> Call to Action <p>Want to see these authority-building strategies in action? The Dark Horse Entrepreneur AI Escape Plan Newsletter is Tracy's testing ground where he implements every tactic he teaches. Join thousands of parent entrepreneurs getting AI-powered strategies delivered weekly—fresh insights for turning your side hustle into your main hustle, tested first then delivered to you.</p> <p>You'll get behind-the-scenes access to exact AI prompts, templates, and see firsthand how to structure emails, weave in offers naturally, and create content that feels personal at scale.</p> <p>Join the AI Escape Plan: <a href="https://darkhorseschooling.com/Newsletter">https://DarkHorseSchooling.com/Newsletter</a></p> <p>Authority isn't built overnight, but it is built one email at a time. Every newsletter you send is another brick in the foundation of your expertise.</p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 19 Sep 2025 23:57:14 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Summary <p>In this second episode of the C.A.R. Framework series, Tracy Brinkmann focuses on building your newsletter's AUTHORITY engine. After establishing your foundation with CREATE in EP 516, this episode reveals how to transform strangers into raving fans using a 4-part welcome sequence, create a 12-month content calendar with the &quot;Seasonal Parent&quot; approach, and implement a monetization ladder from affiliate marketing to comprehensive courses. Tracy emphasizes that authority isn't built overnight, but it is built one email at a time through consistency, authenticity, and genuine service.</p> Key Insights with Timestamps <p>00:00 The Brutal Truth About Newsletters</p> <p>03:24 The Heart of the Authority Engine</p> <p>04:02 The 4-Part Welcome Sequence</p> <p>09:09 The Seasonal Parent Approach</p> <p>13:04 The Monetization Ladder</p> <p>18:31 The Newsletter Native Approach</p> <p>23:27 Whiskered Wisdom</p> <p></p> Strategies Shared 1. Trust-Building Welcome Sequence <ul> <li> <p>Lead with vulnerability in your origin story</p> </li> <li> <p>Share transformation lessons as immediately applicable insights</p> </li> <li> <p>Establish authority through simplicity, not complexity</p> </li> <li> <p>End with invitation, not obligation</p> </li> </ul> 2. Seasonal Parent Content Planning <ul> <li> <p>Align content with your audience's real-world rhythm</p> </li> <li> <p>Monthly themes: January (New Goals) through December (Holiday Hustle)</p> </li> <li> <p>Break monthly themes into 4 weekly topics</p> </li> <li> <p>Use AI to generate content ideas for each season</p> </li> </ul> 3. Progressive Monetization Strategy <ul> <li> <p>Start with affiliate marketing (easiest entry point)</p> </li> <li> <p>Progress through coaching, digital products, to full courses</p> </li> <li> <p>Focus on alignment between content and offers</p> </li> <li> <p>Use the &quot;Newsletter Native&quot; approach for natural integration</p> </li> </ul> Resources Mentioned AI Tools for Email Sequences <ul> <li> <p>ChatGPT: Create welcome sequences with specific prompts</p> </li> <li> <p>Copy.ai: Generate multiple email variations to choose from</p> </li> </ul> AI Tools for Content Planning <ul> <li> <p>ChatGPT: Generate monthly content ideas and weekly topics</p> </li> <li> <p>Notion AI: Organize content calendars and track ideas</p> </li> </ul> AI Tools for Monetization <ul> <li> <p>ChatGPT: Offer ideation with prompts like &quot;What digital products could I create for busy parents?&quot;</p> </li> <li> <p>Claude: Write sales copy that feels conversational rather than promotional</p> </li> </ul> Email Validation Tools <ul> <li> <p>Hunter.io: Verify email addresses and remove invalid ones</p> </li> <li> <p>ZeroBounce: Additional email validation option</p> </li> </ul> Action Steps to Take <ol> <li> <p>Build Your 4-Part Welcome Sequence (15 minutes)</p> </li> <li> <p>Map Out Your Content Calendar (10 minutes monthly)</p> </li> <li> <p>Choose Your First Monetization Level</p> </li> </ol> Call to Action <p>Want to see these authority-building strategies in action? The Dark Horse Entrepreneur AI Escape Plan Newsletter is Tracy's testing ground where he implements every tactic he teaches. Join thousands of parent entrepreneurs getting AI-powered strategies delivered weekly—fresh insights for turning your side hustle into your main hustle, tested first then delivered to you.</p> <p>You'll get behind-the-scenes access to exact AI prompts, templates, and see firsthand how to structure emails, weave in offers naturally, and create content that feels personal at scale.</p> <p>Join the AI Escape Plan: <a href="https://darkhorseschooling.com/Newsletter">https://DarkHorseSchooling.com/Newsletter</a></p> <p>Authority isn't built overnight, but it is built one email at a time. Every newsletter you send is another brick in the foundation of your expertise.</p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 517 AUTHORITY Building Secrets: How Parent Entrepreneurs Use AI to Create 4-Email Sequences</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:27:24</itunes:duration>
      <itunes:summary>Summary In this second episode of the C.A.R. Framework series, Tracy Brinkmann focuses on building your newsletter&apos;s AUTHORITY engine. After establishing your foundation with CREATE in EP 516, this episode reveals how to transform strangers into raving fans using a 4-part welcome sequence, create a 12-month content calendar with the &quot;Seasonal Parent&quot; approach, and implement a monetization ladder from affiliate marketing to comprehensive courses. Tracy emphasizes that authority isn&apos;t built overnight, but it is built one email at a time through consistency, authenticity, and genuine service. Key Insights with Timestamps 00:00 The Brutal Truth About Newsletters 03:24 The Heart of the Authority Engine 04:02 The 4-Part Welcome Sequence 09:09 The Seasonal Parent Approach 13:04 The Monetization Ladder 18:31 The Newsletter Native Approach 23:27 Whiskered Wisdom  Strategies Shared 1. Trust-Building Welcome Sequence   Lead with vulnerability in your origin story   Share transformation lessons as immediately applicable insights   Establish authority through simplicity, not complexity   End with invitation, not obligation   2. Seasonal Parent Content Planning   Align content with your audience&apos;s real-world rhythm   Monthly themes: January (New Goals) through December (Holiday Hustle)   Break monthly themes into 4 weekly topics   Use AI to generate content ideas for each season   3. Progressive Monetization Strategy   Start with affiliate marketing (easiest entry point)   Progress through coaching, digital products, to full courses   Focus on alignment between content and offers   Use the &quot;Newsletter Native&quot; approach for natural integration   Resources Mentioned AI Tools for Email Sequences   ChatGPT: Create welcome sequences with specific prompts   Copy.ai: Generate multiple email variations to choose from   AI Tools for Content Planning   ChatGPT: Generate monthly content ideas and weekly topics   Notion AI: Organize content calendars and track ideas   AI Tools for Monetization   ChatGPT: Offer ideation with prompts like &quot;What digital products could I create for busy parents?&quot;   Claude: Write sales copy that feels conversational rather than promotional   Email Validation Tools   Hunter.io: Verify email addresses and remove invalid ones   ZeroBounce: Additional email validation option   Action Steps to Take   Build Your 4-Part Welcome Sequence (15 minutes)   Map Out Your Content Calendar (10 minutes monthly)   Choose Your First Monetization Level   Call to Action Want to see these authority-building strategies in action? The Dark Horse Entrepreneur AI Escape Plan Newsletter is Tracy&apos;s testing ground where he implements every tactic he teaches. Join thousands of parent entrepreneurs getting AI-powered strategies delivered weekly—fresh insights for turning your side hustle into your main hustle, tested first then delivered to you. You&apos;ll get behind-the-scenes access to exact AI prompts, templates, and see firsthand how to structure emails, weave in offers naturally, and create content that feels personal at scale. Join the AI Escape Plan: https://DarkHorseSchooling.com/Newsletter Authority isn&apos;t built overnight, but it is built one email at a time. Every newsletter you send is another brick in the foundation of your expertise.</itunes:summary>
      <itunes:subtitle>Summary In this second episode of the C.A.R. Framework series, Tracy Brinkmann focuses on building your newsletter&apos;s AUTHORITY engine. After establishing your foundation with CREATE in EP 516, this episode reveals how to transform strangers into raving fans using a 4-part welcome sequence, create a 12-month content calendar with the &quot;Seasonal Parent&quot; approach, and implement a monetization ladder from affiliate marketing to comprehensive courses. Tracy emphasizes that authority isn&apos;t built overnight, but it is built one email at a time through consistency, authenticity, and genuine service. Key Insights with Timestamps 00:00 The Brutal Truth About Newsletters 03:24 The Heart of the Authority Engine 04:02 The 4-Part Welcome Sequence 09:09 The Seasonal Parent Approach 13:04 The Monetization Ladder 18:31 The Newsletter Native Approach 23:27 Whiskered Wisdom  Strategies Shared 1. Trust-Building Welcome Sequence   Lead with vulnerability in your origin story   Share transformation lessons as immediately applicable insights   Establish authority through simplicity, not complexity   End with invitation, not obligation   2. Seasonal Parent Content Planning   Align content with your audience&apos;s real-world rhythm   Monthly themes: January (New Goals) through December (Holiday Hustle)   Break monthly themes into 4 weekly topics   Use AI to generate content ideas for each season   3. Progressive Monetization Strategy   Start with affiliate marketing (easiest entry point)   Progress through coaching, digital products, to full courses   Focus on alignment between content and offers   Use the &quot;Newsletter Native&quot; approach for natural integration   Resources Mentioned AI Tools for Email Sequences   ChatGPT: Create welcome sequences with specific prompts   Copy.ai: Generate multiple email variations to choose from   AI Tools for Content Planning   ChatGPT: Generate monthly content ideas and weekly topics   Notion AI: Organize content calendars and track ideas   AI Tools for Monetization   ChatGPT: Offer ideation with prompts like &quot;What digital products could I create for busy parents?&quot;   Claude: Write sales copy that feels conversational rather than promotional   Email Validation Tools   Hunter.io: Verify email addresses and remove invalid ones   ZeroBounce: Additional email validation option   Action Steps to Take   Build Your 4-Part Welcome Sequence (15 minutes)   Map Out Your Content Calendar (10 minutes monthly)   Choose Your First Monetization Level   Call to Action Want to see these authority-building strategies in action? The Dark Horse Entrepreneur AI Escape Plan Newsletter is Tracy&apos;s testing ground where he implements every tactic he teaches. Join thousands of parent entrepreneurs getting AI-powered strategies delivered weekly—fresh insights for turning your side hustle into your main hustle, tested first then delivered to you. You&apos;ll get behind-the-scenes access to exact AI prompts, templates, and see firsthand how to structure emails, weave in offers naturally, and create content that feels personal at scale. Join the AI Escape Plan: https://DarkHorseSchooling.com/Newsletter Authority isn&apos;t built overnight, but it is built one email at a time. Every newsletter you send is another brick in the foundation of your expertise.</itunes:subtitle>
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      <title>EP 516 CREATE Your AI-Powered Newsletter Empire in Just 15 Minutes Daily</title>
      <description><![CDATA[<p>Summary <p>In this episode, Tracy Brinkmann kicks off the 3-part C.A.R. Framework series (CREATE, AUTHORITY, REACH) designed to help busy parent entrepreneurs build profitable newsletters using AI tools. This first episode focuses on the CREATE foundation: identifying your target audience through the Parent Pain Point Method, clarifying your authentic voice using three Parent Entrepreneur Archetypes, and crafting compelling content with the Monday Morning Magic template. Tracy emphasizes that being a parent isn't a limitation—it's your competitive advantage in the newsletter world.</p> <p><a title="Click Here To Watch On YouTube" href="https://youtu.be/n-OVRzZeda4" target="_blank" rel="noopener">Click Here To Watch On YouTube</a></p> Key Insights with Timestamps <p>[03:30] The Parent Pain Point Method</p> <p>[05:50] The Coffee Shop Test</p> <p>[07:45] The Three Parent Entrepreneur Archetypes</p> <ul> <li> <p>The Motivator: Sees silver linings, turns challenges into productivity hacks</p> </li> <li> <p>The Mentor: Everyone comes to for advice, practical and experienced</p> </li> <li> <p>The Rebel: Questions everything, shows others there's another way</p> </li> </ul> <p>[09:25] The 5-Minute Voice Finder Exercise</p> <p>[11:15] The Naptime Newsletter Format</p> <p>[12:30] Monday Morning Magic Template</p> <ul> <li> <p>Problem → Story → Solution → Action</p> </li> </ul> <p>[14:45] Whiskered Wisdom</p> <ul> <li> <p>Your newsletter competes with inbox chaos, not the New York Times</p> </li> <li> <p>Make it personal, useful, and feel like a text from their most successful friend</p> </li> <li> <p>Use AI to amplify your voice, not replace it</p> </li> </ul> Strategies Shared 1. Parent Pain Point Method <ul> <li> <p>Identify problems you solve daily that other parents struggle with</p> </li> <li> <p>Use the Coffee Shop Test to brainstorm audience challenges</p> </li> <li> <p>Focus on specific problems where your expertise meets their desperation</p> </li> </ul> 2. Voice Identification System <ul> <li> <p>Determine which of the three archetypes you are (Motivator, Mentor, Rebel)</p> </li> <li> <p>Record yourself naturally explaining a parenting win</p> </li> <li> <p>Listen for your natural tone, humor, and storytelling style</p> </li> </ul> 3. Content Framework Development <ul> <li> <p>Implement the Naptime Newsletter format (weekly, 3-minute reads)</p> </li> <li> <p>Use the Monday Morning Magic template for consistent structure</p> </li> <li> <p>Leverage your daily parenting experiences as endless content material</p> </li> </ul> Resources Mentioned AI Tools for Audience Research <ul> <li> <p>ChatGPT: Generate audience research prompts and develop detailed personas</p> </li> <li> <p>Claude: Help with persona development and audience insights</p> </li> </ul> AI Tools for Voice Analysis <ul> <li> <p>ChatGPT: Analyze your writing and identify natural tone patterns</p> </li> <li> <p>Jasper: Help maintain consistency across all content</p> </li> </ul> AI Tools for Content Creation <ul> <li> <p>ChatGPT: Generate content calendars for months in advance</p> </li> <li> <p>Notion AI: Organize ideas and keep everything streamlined</p> </li> </ul> Action Steps to Take <ol> <li> <p>Complete the Coffee Shop Test (10 minutes)</p> <ul> <li> <p>Write down what you'd overhear parents complaining about</p> </li> <li> <p>Identify 2-3 problems you've personally solved</p> </li> </ul> </li> <li> <p>Record Your Voice Finder Exercise (5 minutes)</p> <ul> <li> <p>Explain your biggest parenting win like you're telling your best friend</p> </li> <li> <p>Listen back to identify your natural voice and tone</p> </li> </ul> </li> <li> <p>Choose Your Content Framework</p> <ul> <li> <p>Decide on the Naptime Newsletter format</p> </li> <li> <p>Practice the Monday Morning Magic template with one piece of content</p> </li> </ul> </li> <li> <p>Start This Week</p> <ul> <li> <p>Don't overthink or perfect—just begin</p> </li> <li> <p>Pick your audience, find your voice, choose your framework</p> </li> </ul> </li> </ol> Call to Action <p>Ready to turn these strategies into your escape plan? Join the Dark Horse Insider Newsletter where Tracy tests every tactic he teaches and delivers AI-powered strategies directly to your inbox. Get fresh insights for transforming your side hustle into your main hustle, whether you're starting, restarting, or kickstarting your entrepreneurial dreams.</p> <p>Join fellow parent entrepreneurs building their escape plans: <a href="https://darkhorseschooling.com/newsletter">https://DarkHorseSchooling.com/newsletter</a></p> <p>Remember: Every newsletter empire started with a single subscriber—you. Your family's freedom is waiting on the other side of your first email.</p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 8 Sep 2025 22:10:29 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Summary <p>In this episode, Tracy Brinkmann kicks off the 3-part C.A.R. Framework series (CREATE, AUTHORITY, REACH) designed to help busy parent entrepreneurs build profitable newsletters using AI tools. This first episode focuses on the CREATE foundation: identifying your target audience through the Parent Pain Point Method, clarifying your authentic voice using three Parent Entrepreneur Archetypes, and crafting compelling content with the Monday Morning Magic template. Tracy emphasizes that being a parent isn't a limitation—it's your competitive advantage in the newsletter world.</p> <p><a title="Click Here To Watch On YouTube" href="https://youtu.be/n-OVRzZeda4" target="_blank" rel="noopener">Click Here To Watch On YouTube</a></p> Key Insights with Timestamps <p>[03:30] The Parent Pain Point Method</p> <p>[05:50] The Coffee Shop Test</p> <p>[07:45] The Three Parent Entrepreneur Archetypes</p> <ul> <li> <p>The Motivator: Sees silver linings, turns challenges into productivity hacks</p> </li> <li> <p>The Mentor: Everyone comes to for advice, practical and experienced</p> </li> <li> <p>The Rebel: Questions everything, shows others there's another way</p> </li> </ul> <p>[09:25] The 5-Minute Voice Finder Exercise</p> <p>[11:15] The Naptime Newsletter Format</p> <p>[12:30] Monday Morning Magic Template</p> <ul> <li> <p>Problem → Story → Solution → Action</p> </li> </ul> <p>[14:45] Whiskered Wisdom</p> <ul> <li> <p>Your newsletter competes with inbox chaos, not the New York Times</p> </li> <li> <p>Make it personal, useful, and feel like a text from their most successful friend</p> </li> <li> <p>Use AI to amplify your voice, not replace it</p> </li> </ul> Strategies Shared 1. Parent Pain Point Method <ul> <li> <p>Identify problems you solve daily that other parents struggle with</p> </li> <li> <p>Use the Coffee Shop Test to brainstorm audience challenges</p> </li> <li> <p>Focus on specific problems where your expertise meets their desperation</p> </li> </ul> 2. Voice Identification System <ul> <li> <p>Determine which of the three archetypes you are (Motivator, Mentor, Rebel)</p> </li> <li> <p>Record yourself naturally explaining a parenting win</p> </li> <li> <p>Listen for your natural tone, humor, and storytelling style</p> </li> </ul> 3. Content Framework Development <ul> <li> <p>Implement the Naptime Newsletter format (weekly, 3-minute reads)</p> </li> <li> <p>Use the Monday Morning Magic template for consistent structure</p> </li> <li> <p>Leverage your daily parenting experiences as endless content material</p> </li> </ul> Resources Mentioned AI Tools for Audience Research <ul> <li> <p>ChatGPT: Generate audience research prompts and develop detailed personas</p> </li> <li> <p>Claude: Help with persona development and audience insights</p> </li> </ul> AI Tools for Voice Analysis <ul> <li> <p>ChatGPT: Analyze your writing and identify natural tone patterns</p> </li> <li> <p>Jasper: Help maintain consistency across all content</p> </li> </ul> AI Tools for Content Creation <ul> <li> <p>ChatGPT: Generate content calendars for months in advance</p> </li> <li> <p>Notion AI: Organize ideas and keep everything streamlined</p> </li> </ul> Action Steps to Take <ol> <li> <p>Complete the Coffee Shop Test (10 minutes)</p> <ul> <li> <p>Write down what you'd overhear parents complaining about</p> </li> <li> <p>Identify 2-3 problems you've personally solved</p> </li> </ul> </li> <li> <p>Record Your Voice Finder Exercise (5 minutes)</p> <ul> <li> <p>Explain your biggest parenting win like you're telling your best friend</p> </li> <li> <p>Listen back to identify your natural voice and tone</p> </li> </ul> </li> <li> <p>Choose Your Content Framework</p> <ul> <li> <p>Decide on the Naptime Newsletter format</p> </li> <li> <p>Practice the Monday Morning Magic template with one piece of content</p> </li> </ul> </li> <li> <p>Start This Week</p> <ul> <li> <p>Don't overthink or perfect—just begin</p> </li> <li> <p>Pick your audience, find your voice, choose your framework</p> </li> </ul> </li> </ol> Call to Action <p>Ready to turn these strategies into your escape plan? Join the Dark Horse Insider Newsletter where Tracy tests every tactic he teaches and delivers AI-powered strategies directly to your inbox. Get fresh insights for transforming your side hustle into your main hustle, whether you're starting, restarting, or kickstarting your entrepreneurial dreams.</p> <p>Join fellow parent entrepreneurs building their escape plans: <a href="https://darkhorseschooling.com/newsletter">https://DarkHorseSchooling.com/newsletter</a></p> <p>Remember: Every newsletter empire started with a single subscriber—you. Your family's freedom is waiting on the other side of your first email.</p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 516 CREATE Your AI-Powered Newsletter Empire in Just 15 Minutes Daily</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:19:50</itunes:duration>
      <itunes:summary>Summary In this episode, Tracy Brinkmann kicks off the 3-part C.A.R. Framework series (CREATE, AUTHORITY, REACH) designed to help busy parent entrepreneurs build profitable newsletters using AI tools. This first episode focuses on the CREATE foundation: identifying your target audience through the Parent Pain Point Method, clarifying your authentic voice using three Parent Entrepreneur Archetypes, and crafting compelling content with the Monday Morning Magic template. Tracy emphasizes that being a parent isn&apos;t a limitation—it&apos;s your competitive advantage in the newsletter world. Click Here To Watch On YouTube Key Insights with Timestamps [03:30] The Parent Pain Point Method [05:50] The Coffee Shop Test [07:45] The Three Parent Entrepreneur Archetypes   The Motivator: Sees silver linings, turns challenges into productivity hacks   The Mentor: Everyone comes to for advice, practical and experienced   The Rebel: Questions everything, shows others there&apos;s another way   [09:25] The 5-Minute Voice Finder Exercise [11:15] The Naptime Newsletter Format [12:30] Monday Morning Magic Template   Problem → Story → Solution → Action   [14:45] Whiskered Wisdom   Your newsletter competes with inbox chaos, not the New York Times   Make it personal, useful, and feel like a text from their most successful friend   Use AI to amplify your voice, not replace it   Strategies Shared 1. Parent Pain Point Method   Identify problems you solve daily that other parents struggle with   Use the Coffee Shop Test to brainstorm audience challenges   Focus on specific problems where your expertise meets their desperation   2. Voice Identification System   Determine which of the three archetypes you are (Motivator, Mentor, Rebel)   Record yourself naturally explaining a parenting win   Listen for your natural tone, humor, and storytelling style   3. Content Framework Development   Implement the Naptime Newsletter format (weekly, 3-minute reads)   Use the Monday Morning Magic template for consistent structure   Leverage your daily parenting experiences as endless content material   Resources Mentioned AI Tools for Audience Research   ChatGPT: Generate audience research prompts and develop detailed personas   Claude: Help with persona development and audience insights   AI Tools for Voice Analysis   ChatGPT: Analyze your writing and identify natural tone patterns   Jasper: Help maintain consistency across all content   AI Tools for Content Creation   ChatGPT: Generate content calendars for months in advance   Notion AI: Organize ideas and keep everything streamlined   Action Steps to Take   Complete the Coffee Shop Test (10 minutes)   Write down what you&apos;d overhear parents complaining about   Identify 2-3 problems you&apos;ve personally solved     Record Your Voice Finder Exercise (5 minutes)   Explain your biggest parenting win like you&apos;re telling your best friend   Listen back to identify your natural voice and tone     Choose Your Content Framework   Decide on the Naptime Newsletter format   Practice the Monday Morning Magic template with one piece of content     Start This Week   Don&apos;t overthink or perfect—just begin   Pick your audience, find your voice, choose your framework     Call to Action Ready to turn these strategies into your escape plan? Join the Dark Horse Insider Newsletter where Tracy tests every tactic he teaches and delivers AI-powered strategies directly to your inbox. Get fresh insights for transforming your side hustle into your main hustle, whether you&apos;re starting, restarting, or kickstarting your entrepreneurial dreams. Join fellow parent entrepreneurs building their escape plans: https://DarkHorseSchooling.com/newsletter Remember: Every newsletter empire started with a single subscriber—you. Your family&apos;s freedom is waiting on the other side of your first email.</itunes:summary>
      <itunes:subtitle>Summary In this episode, Tracy Brinkmann kicks off the 3-part C.A.R. Framework series (CREATE, AUTHORITY, REACH) designed to help busy parent entrepreneurs build profitable newsletters using AI tools. This first episode focuses on the CREATE foundation: identifying your target audience through the Parent Pain Point Method, clarifying your authentic voice using three Parent Entrepreneur Archetypes, and crafting compelling content with the Monday Morning Magic template. Tracy emphasizes that being a parent isn&apos;t a limitation—it&apos;s your competitive advantage in the newsletter world. Click Here To Watch On YouTube Key Insights with Timestamps [03:30] The Parent Pain Point Method [05:50] The Coffee Shop Test [07:45] The Three Parent Entrepreneur Archetypes   The Motivator: Sees silver linings, turns challenges into productivity hacks   The Mentor: Everyone comes to for advice, practical and experienced   The Rebel: Questions everything, shows others there&apos;s another way   [09:25] The 5-Minute Voice Finder Exercise [11:15] The Naptime Newsletter Format [12:30] Monday Morning Magic Template   Problem → Story → Solution → Action   [14:45] Whiskered Wisdom   Your newsletter competes with inbox chaos, not the New York Times   Make it personal, useful, and feel like a text from their most successful friend   Use AI to amplify your voice, not replace it   Strategies Shared 1. Parent Pain Point Method   Identify problems you solve daily that other parents struggle with   Use the Coffee Shop Test to brainstorm audience challenges   Focus on specific problems where your expertise meets their desperation   2. Voice Identification System   Determine which of the three archetypes you are (Motivator, Mentor, Rebel)   Record yourself naturally explaining a parenting win   Listen for your natural tone, humor, and storytelling style   3. Content Framework Development   Implement the Naptime Newsletter format (weekly, 3-minute reads)   Use the Monday Morning Magic template for consistent structure   Leverage your daily parenting experiences as endless content material   Resources Mentioned AI Tools for Audience Research   ChatGPT: Generate audience research prompts and develop detailed personas   Claude: Help with persona development and audience insights   AI Tools for Voice Analysis   ChatGPT: Analyze your writing and identify natural tone patterns   Jasper: Help maintain consistency across all content   AI Tools for Content Creation   ChatGPT: Generate content calendars for months in advance   Notion AI: Organize ideas and keep everything streamlined   Action Steps to Take   Complete the Coffee Shop Test (10 minutes)   Write down what you&apos;d overhear parents complaining about   Identify 2-3 problems you&apos;ve personally solved     Record Your Voice Finder Exercise (5 minutes)   Explain your biggest parenting win like you&apos;re telling your best friend   Listen back to identify your natural voice and tone     Choose Your Content Framework   Decide on the Naptime Newsletter format   Practice the Monday Morning Magic template with one piece of content     Start This Week   Don&apos;t overthink or perfect—just begin   Pick your audience, find your voice, choose your framework     Call to Action Ready to turn these strategies into your escape plan? Join the Dark Horse Insider Newsletter where Tracy tests every tactic he teaches and delivers AI-powered strategies directly to your inbox. Get fresh insights for transforming your side hustle into your main hustle, whether you&apos;re starting, restarting, or kickstarting your entrepreneurial dreams. Join fellow parent entrepreneurs building their escape plans: https://DarkHorseSchooling.com/newsletter Remember: Every newsletter empire started with a single subscriber—you. Your family&apos;s freedom is waiting on the other side of your first email.</itunes:subtitle>
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      <itunes:episode>516</itunes:episode>
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      <title>EP 515 Hidden AI Feature Most Dont Know About Could Make You Money</title>
      <description><![CDATA[<p>Tracy Brinkmann reveals a game-changing AI business opportunity discovered through Chris Koerner's story of using ChatGPT's hidden video feature to diagnose home repairs. When Chris's HVAC system broke during a family vacation, he used ChatGPT's video chat capability to get expert-level diagnostic help, saving thousands in repair costs. This episode explores how 93% of people don't know this feature exists, creating a massive business opportunity for parent entrepreneurs who can turn this into an "AI Handyman Mentor" service. Tracy breaks down the target market, business model, and implementation strategy for capitalizing on this hidden AI capability.</p> Key Insights & Timestamps The Discovery Story <p>00:25 Chris HVAC breakdown during family vacation and the innovative solution 02:30 How parent entrepreneurs constantly face home repair emergencies at the worst times</p> The ChatGPT Video Feature Revelation <p>04:45 Step-by-step breakdown of Chris's FaceTime session with ChatGPT for HVAC diagnosis 06:00The sprinkler system success story and 30-second problem solving 07:35The shocking statistic: 93% of Americans don't know this video feature exists</p> The Business Opportunity <p>08:05 "AI Handyman Mentor" app concept and why it's a massive opportunity 10:05 Target market analysis: busy parents, millennials, rural homeowners, single parents 12:05 Simple business models: $10-25/month or $200-300 lifetime access</p> Parent Entrepreneur Advantages <p>13:35 Why parent entrepreneurs are perfectly positioned for this opportunity 16:05 How parenting skills translate to business advantages in this space 18:05 The skilled trades shortage creating perfect market timing</p> Implementation Strategy <p>19:35 Start simple approach: landing page + manual $20 consultations 21:05 Learning from customers before building the full app</p> Whiskered Wisdom <p>23:00 Key takeaway about paying attention to problems you're already solving 24:05 Action step: Keep a problem-solution note for one week</p> Strategies Shared The Hidden Opportunity Framework <ol> <li> <p>Identify the Gap - Look for powerful technology that people don't know exists</p> </li> <li> <p>Validate the Need - Confirm there's a real problem this technology solves</p> </li> <li> <p>Create the Bridge - Build a simple interface between technology and users</p> </li> <li> <p>Start Manual - Begin with personal service before building automation</p> </li> </ol> The Parent Entrepreneur Advantage Strategy <ol> <li> <p>Live the Problem - Use your personal experience with the pain point</p> </li> <li> <p>Understand the Customer - You ARE the customer, so you know what features matter</p> </li> <li> <p>Leverage Time Constraints - Your limited time forces creative, efficient solutions</p> </li> <li> <p>Build for Your Schedule - Create solutions that work around family life</p> </li> </ol> The Market Entry Approach <ol> <li> <p>Start with Manual Service - Offer $20 consultations to learn the market</p> </li> <li> <p>Gather Intelligence - Use early customers to understand real needs</p> </li> <li> <p>Iterate Based on Feedback - Build features customers actually want</p> </li> <li> <p>Scale Gradually - Move from manual to automated as you understand the process</p> </li> </ol> Resources Mentioned <ul> <li> <p>ChatGPT Video Feature - The hidden capability most people don't know exists</p> </li> <li> <p>Chris Koerner - The entrepreneur who discovered this opportunity (@thekoerneroffice)</p> </li> <li> <p>Home Depot/Lowe's - Suggested locations for finding retired handyman mentors</p> </li> <li> <p>Lovable, Replit, Bolt - Platforms mentioned for building app wrappers</p> </li> <li> <p>AI Escape Plan Newsletter - Free resource for digital marketing strategies</p> </li> </ul> Action Steps to Take Immediate Actions <ol> <li> <p>Test the ChatGPT Video Feature - Try it yourself with a home repair question</p> </li> <li> <p>Start Your Problem Log - Keep a note on your phone for one week documenting every problem you solve</p> </li> <li> <p>Research Your Market - Identify if this opportunity exists in your area</p> </li> </ol> Implementation Steps <ol> <li> <p>Create a Simple Landing Page - Explain the AI handyman concept</p> </li> <li> <p>Offer Manual Consultations - Start with $20 sessions to help people use ChatGPT's video feature</p> </li> <li> <p>Learn from Early Customers - Gather feedback on what features would be most valuable</p> </li> <li> <p>Build Based on Real Needs - Use customer insights to guide product development</p> </li> </ol> Market Research Actions <ol> <li> <p>Visit Home Improvement Stores - Talk to retired employees about handyman needs</p> </li> <li> <p>Survey Your Network - Ask friends about their home repair challenges</p> </li> <li> <p>Test the Concept - Offer free sessions to validate the idea</p> </li> </ol> Call to Action <p>Ready to discover more hidden AI opportunities like this one? Join the AI Escape Plan Newsletter where Ace shares the latest AI tools, strategies, and business opportunities that most entrepreneurs are missing.</p> <p>Sign up now at: <a href="https://darkhorseschooling.com/newsletter">https://DarkHorseSchooling.com/newsletter</a></p> <p>Get weekly insights on:</p> <ul> <li> <p>Hidden AI features and capabilities</p> </li> <li> <p>Step-by-step implementation guides</p> </li> <li> <p>Real-world AI business opportunities</p> </li> <li> <p>Parent entrepreneur success strategies</p> </li> <li> <p>Tools and resources that actually work</p> </li> </ul> <p>Don't let another million-dollar opportunity pass you by while 93% of people remain unaware. Join the newsletter and stay ahead of the curve.</p> <p></p> <p>"That, my friends, is how Dark Horses find their winning opportunities - not by waiting for lightning to strike, but by paying attention to the sparks that are already flying around us every day." - Tracy Brinkmann</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 28 Aug 2025 17:27:39 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy Brinkmann reveals a game-changing AI business opportunity discovered through Chris Koerner's story of using ChatGPT's hidden video feature to diagnose home repairs. When Chris's HVAC system broke during a family vacation, he used ChatGPT's video chat capability to get expert-level diagnostic help, saving thousands in repair costs. This episode explores how 93% of people don't know this feature exists, creating a massive business opportunity for parent entrepreneurs who can turn this into an "AI Handyman Mentor" service. Tracy breaks down the target market, business model, and implementation strategy for capitalizing on this hidden AI capability.</p> Key Insights & Timestamps The Discovery Story <p>00:25 Chris HVAC breakdown during family vacation and the innovative solution 02:30 How parent entrepreneurs constantly face home repair emergencies at the worst times</p> The ChatGPT Video Feature Revelation <p>04:45 Step-by-step breakdown of Chris's FaceTime session with ChatGPT for HVAC diagnosis 06:00The sprinkler system success story and 30-second problem solving 07:35The shocking statistic: 93% of Americans don't know this video feature exists</p> The Business Opportunity <p>08:05 "AI Handyman Mentor" app concept and why it's a massive opportunity 10:05 Target market analysis: busy parents, millennials, rural homeowners, single parents 12:05 Simple business models: $10-25/month or $200-300 lifetime access</p> Parent Entrepreneur Advantages <p>13:35 Why parent entrepreneurs are perfectly positioned for this opportunity 16:05 How parenting skills translate to business advantages in this space 18:05 The skilled trades shortage creating perfect market timing</p> Implementation Strategy <p>19:35 Start simple approach: landing page + manual $20 consultations 21:05 Learning from customers before building the full app</p> Whiskered Wisdom <p>23:00 Key takeaway about paying attention to problems you're already solving 24:05 Action step: Keep a problem-solution note for one week</p> Strategies Shared The Hidden Opportunity Framework <ol> <li> <p>Identify the Gap - Look for powerful technology that people don't know exists</p> </li> <li> <p>Validate the Need - Confirm there's a real problem this technology solves</p> </li> <li> <p>Create the Bridge - Build a simple interface between technology and users</p> </li> <li> <p>Start Manual - Begin with personal service before building automation</p> </li> </ol> The Parent Entrepreneur Advantage Strategy <ol> <li> <p>Live the Problem - Use your personal experience with the pain point</p> </li> <li> <p>Understand the Customer - You ARE the customer, so you know what features matter</p> </li> <li> <p>Leverage Time Constraints - Your limited time forces creative, efficient solutions</p> </li> <li> <p>Build for Your Schedule - Create solutions that work around family life</p> </li> </ol> The Market Entry Approach <ol> <li> <p>Start with Manual Service - Offer $20 consultations to learn the market</p> </li> <li> <p>Gather Intelligence - Use early customers to understand real needs</p> </li> <li> <p>Iterate Based on Feedback - Build features customers actually want</p> </li> <li> <p>Scale Gradually - Move from manual to automated as you understand the process</p> </li> </ol> Resources Mentioned <ul> <li> <p>ChatGPT Video Feature - The hidden capability most people don't know exists</p> </li> <li> <p>Chris Koerner - The entrepreneur who discovered this opportunity (@thekoerneroffice)</p> </li> <li> <p>Home Depot/Lowe's - Suggested locations for finding retired handyman mentors</p> </li> <li> <p>Lovable, Replit, Bolt - Platforms mentioned for building app wrappers</p> </li> <li> <p>AI Escape Plan Newsletter - Free resource for digital marketing strategies</p> </li> </ul> Action Steps to Take Immediate Actions <ol> <li> <p>Test the ChatGPT Video Feature - Try it yourself with a home repair question</p> </li> <li> <p>Start Your Problem Log - Keep a note on your phone for one week documenting every problem you solve</p> </li> <li> <p>Research Your Market - Identify if this opportunity exists in your area</p> </li> </ol> Implementation Steps <ol> <li> <p>Create a Simple Landing Page - Explain the AI handyman concept</p> </li> <li> <p>Offer Manual Consultations - Start with $20 sessions to help people use ChatGPT's video feature</p> </li> <li> <p>Learn from Early Customers - Gather feedback on what features would be most valuable</p> </li> <li> <p>Build Based on Real Needs - Use customer insights to guide product development</p> </li> </ol> Market Research Actions <ol> <li> <p>Visit Home Improvement Stores - Talk to retired employees about handyman needs</p> </li> <li> <p>Survey Your Network - Ask friends about their home repair challenges</p> </li> <li> <p>Test the Concept - Offer free sessions to validate the idea</p> </li> </ol> Call to Action <p>Ready to discover more hidden AI opportunities like this one? Join the AI Escape Plan Newsletter where Ace shares the latest AI tools, strategies, and business opportunities that most entrepreneurs are missing.</p> <p>Sign up now at: <a href="https://darkhorseschooling.com/newsletter">https://DarkHorseSchooling.com/newsletter</a></p> <p>Get weekly insights on:</p> <ul> <li> <p>Hidden AI features and capabilities</p> </li> <li> <p>Step-by-step implementation guides</p> </li> <li> <p>Real-world AI business opportunities</p> </li> <li> <p>Parent entrepreneur success strategies</p> </li> <li> <p>Tools and resources that actually work</p> </li> </ul> <p>Don't let another million-dollar opportunity pass you by while 93% of people remain unaware. Join the newsletter and stay ahead of the curve.</p> <p></p> <p>"That, my friends, is how Dark Horses find their winning opportunities - not by waiting for lightning to strike, but by paying attention to the sparks that are already flying around us every day." - Tracy Brinkmann</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 515 Hidden AI Feature Most Dont Know About Could Make You Money</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:29:20</itunes:duration>
      <itunes:summary>Tracy Brinkmann reveals a game-changing AI business opportunity discovered through Chris Koerner&apos;s story of using ChatGPT&apos;s hidden video feature to diagnose home repairs. When Chris&apos;s HVAC system broke during a family vacation, he used ChatGPT&apos;s video chat capability to get expert-level diagnostic help, saving thousands in repair costs. This episode explores how 93% of people don&apos;t know this feature exists, creating a massive business opportunity for parent entrepreneurs who can turn this into an &quot;AI Handyman Mentor&quot; service. Tracy breaks down the target market, business model, and implementation strategy for capitalizing on this hidden AI capability. Key Insights &amp; Timestamps The Discovery Story 00:25 Chris HVAC breakdown during family vacation and the innovative solution 02:30 How parent entrepreneurs constantly face home repair emergencies at the worst times The ChatGPT Video Feature Revelation 04:45 Step-by-step breakdown of Chris&apos;s FaceTime session with ChatGPT for HVAC diagnosis 06:00The sprinkler system success story and 30-second problem solving 07:35The shocking statistic: 93% of Americans don&apos;t know this video feature exists The Business Opportunity 08:05 &quot;AI Handyman Mentor&quot; app concept and why it&apos;s a massive opportunity 10:05 Target market analysis: busy parents, millennials, rural homeowners, single parents 12:05 Simple business models: $10-25/month or $200-300 lifetime access Parent Entrepreneur Advantages 13:35 Why parent entrepreneurs are perfectly positioned for this opportunity 16:05 How parenting skills translate to business advantages in this space 18:05 The skilled trades shortage creating perfect market timing Implementation Strategy 19:35 Start simple approach: landing page + manual $20 consultations 21:05 Learning from customers before building the full app Whiskered Wisdom 23:00 Key takeaway about paying attention to problems you&apos;re already solving 24:05 Action step: Keep a problem-solution note for one week Strategies Shared The Hidden Opportunity Framework   Identify the Gap - Look for powerful technology that people don&apos;t know exists   Validate the Need - Confirm there&apos;s a real problem this technology solves   Create the Bridge - Build a simple interface between technology and users   Start Manual - Begin with personal service before building automation   The Parent Entrepreneur Advantage Strategy   Live the Problem - Use your personal experience with the pain point   Understand the Customer - You ARE the customer, so you know what features matter   Leverage Time Constraints - Your limited time forces creative, efficient solutions   Build for Your Schedule - Create solutions that work around family life   The Market Entry Approach   Start with Manual Service - Offer $20 consultations to learn the market   Gather Intelligence - Use early customers to understand real needs   Iterate Based on Feedback - Build features customers actually want   Scale Gradually - Move from manual to automated as you understand the process   Resources Mentioned   ChatGPT Video Feature - The hidden capability most people don&apos;t know exists   Chris Koerner - The entrepreneur who discovered this opportunity (@thekoerneroffice)   Home Depot/Lowe&apos;s - Suggested locations for finding retired handyman mentors   Lovable, Replit, Bolt - Platforms mentioned for building app wrappers   AI Escape Plan Newsletter - Free resource for digital marketing strategies   Action Steps to Take Immediate Actions   Test the ChatGPT Video Feature - Try it yourself with a home repair question   Start Your Problem Log - Keep a note on your phone for one week documenting every problem you solve   Research Your Market - Identify if this opportunity exists in your area   Implementation Steps   Create a Simple Landing Page - Explain the AI handyman concept   Offer Manual Consultations - Start with $20 sessions to help people use ChatGPT&apos;s video feature   Learn from Early Customers - Gather feedback on what features would be most valuable   Build Based on Real Needs - Use customer insights to guide product development   Market Research Actions   Visit Home Improvement Stores - Talk to retired employees about handyman needs   Survey Your Network - Ask friends about their home repair challenges   Test the Concept - Offer free sessions to validate the idea   Call to Action Ready to discover more hidden AI opportunities like this one? Join the AI Escape Plan Newsletter where Ace shares the latest AI tools, strategies, and business opportunities that most entrepreneurs are missing. Sign up now at: https://DarkHorseSchooling.com/newsletter Get weekly insights on:   Hidden AI features and capabilities   Step-by-step implementation guides   Real-world AI business opportunities   Parent entrepreneur success strategies   Tools and resources that actually work   Don&apos;t let another million-dollar opportunity pass you by while 93% of people remain unaware. Join the newsletter and stay ahead of the curve.  &quot;That, my friends, is how Dark Horses find their winning opportunities - not by waiting for lightning to strike, but by paying attention to the sparks that are already flying around us every day.&quot; - Tracy Brinkmann</itunes:summary>
      <itunes:subtitle>Tracy Brinkmann reveals a game-changing AI business opportunity discovered through Chris Koerner&apos;s story of using ChatGPT&apos;s hidden video feature to diagnose home repairs. When Chris&apos;s HVAC system broke during a family vacation, he used ChatGPT&apos;s video chat capability to get expert-level diagnostic help, saving thousands in repair costs. This episode explores how 93% of people don&apos;t know this feature exists, creating a massive business opportunity for parent entrepreneurs who can turn this into an &quot;AI Handyman Mentor&quot; service. Tracy breaks down the target market, business model, and implementation strategy for capitalizing on this hidden AI capability. Key Insights &amp; Timestamps The Discovery Story 00:25 Chris HVAC breakdown during family vacation and the innovative solution 02:30 How parent entrepreneurs constantly face home repair emergencies at the worst times The ChatGPT Video Feature Revelation 04:45 Step-by-step breakdown of Chris&apos;s FaceTime session with ChatGPT for HVAC diagnosis 06:00The sprinkler system success story and 30-second problem solving 07:35The shocking statistic: 93% of Americans don&apos;t know this video feature exists The Business Opportunity 08:05 &quot;AI Handyman Mentor&quot; app concept and why it&apos;s a massive opportunity 10:05 Target market analysis: busy parents, millennials, rural homeowners, single parents 12:05 Simple business models: $10-25/month or $200-300 lifetime access Parent Entrepreneur Advantages 13:35 Why parent entrepreneurs are perfectly positioned for this opportunity 16:05 How parenting skills translate to business advantages in this space 18:05 The skilled trades shortage creating perfect market timing Implementation Strategy 19:35 Start simple approach: landing page + manual $20 consultations 21:05 Learning from customers before building the full app Whiskered Wisdom 23:00 Key takeaway about paying attention to problems you&apos;re already solving 24:05 Action step: Keep a problem-solution note for one week Strategies Shared The Hidden Opportunity Framework   Identify the Gap - Look for powerful technology that people don&apos;t know exists   Validate the Need - Confirm there&apos;s a real problem this technology solves   Create the Bridge - Build a simple interface between technology and users   Start Manual - Begin with personal service before building automation   The Parent Entrepreneur Advantage Strategy   Live the Problem - Use your personal experience with the pain point   Understand the Customer - You ARE the customer, so you know what features matter   Leverage Time Constraints - Your limited time forces creative, efficient solutions   Build for Your Schedule - Create solutions that work around family life   The Market Entry Approach   Start with Manual Service - Offer $20 consultations to learn the market   Gather Intelligence - Use early customers to understand real needs   Iterate Based on Feedback - Build features customers actually want   Scale Gradually - Move from manual to automated as you understand the process   Resources Mentioned   ChatGPT Video Feature - The hidden capability most people don&apos;t know exists   Chris Koerner - The entrepreneur who discovered this opportunity (@thekoerneroffice)   Home Depot/Lowe&apos;s - Suggested locations for finding retired handyman mentors   Lovable, Replit, Bolt - Platforms mentioned for building app wrappers   AI Escape Plan Newsletter - Free resource for digital marketing strategies   Action Steps to Take Immediate Actions   Test the ChatGPT Video Feature - Try it yourself with a home repair question   Start Your Problem Log - Keep a note on your phone for one week documenting every problem you solve   Research Your Market - Identify if this opportunity exists in your area   Implementation Steps   Create a Simple Landing Page - Explain the AI handyman concept   Offer Manual Consultations - Start with $20 sessions to help people use ChatGPT&apos;s video feature   Learn from Early Customers - Gather feedback on what features would be most valuable   Build Based on Real Needs - Use customer insights to guide product development   Market Research Actions   Visit Home Improvement Stores - Talk to retired employees about handyman needs   Survey Your Network - Ask friends about their home repair challenges   Test the Concept - Offer free sessions to validate the idea   Call to Action Ready to discover more hidden AI opportunities like this one? Join the AI Escape Plan Newsletter where Ace shares the latest AI tools, strategies, and business opportunities that most entrepreneurs are missing. Sign up now at: https://DarkHorseSchooling.com/newsletter Get weekly insights on:   Hidden AI features and capabilities   Step-by-step implementation guides   Real-world AI business opportunities   Parent entrepreneur success strategies   Tools and resources that actually work   Don&apos;t let another million-dollar opportunity pass you by while 93% of people remain unaware. Join the newsletter and stay ahead of the curve.  &quot;That, my friends, is how Dark Horses find their winning opportunities - not by waiting for lightning to strike, but by paying attention to the sparks that are already flying around us every day.&quot; - Tracy Brinkmann</itunes:subtitle>
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      <title>EP 514 Get Your Private Entrepreneurial Breakthrough Call</title>
      <description><![CDATA[<p>Exclusive One-on-One Strategy Sessions with Tracy Brinkmann - No Sales, Just Pure Guidance for Your Entrepreneurial AI Journey</p> <p>Summary</p> <p>Tracy Brinkmann announces an unprecedented opportunity for Dark Horse Entrepreneur listeners: personal 20-minute "Escape Plan Calls" with zero sales pitch. Limited to only 50 entrepreneurs, these free strategy sessions provide personalized guidance for escaping the 9-to-5 grind or enhancing current revenue streams. Tracy explains why community matters in entrepreneurship, how personalized mentorship accelerates success, and shares his vision for building the Dark Horse Insider Escape Plan Community based on real listener needs rather than assumptions.</p> <p>https://DarkHorseSchooling.com/EscapeCall</p> <p>Key Insights</p> <p>The Power of Personalized Guidance</p> <ul> <li>Generic business advice creates generic results</li> <li>The fastest way to accelerate success is getting guidance from someone who's walked your path</li> <li>One 20-minute conversation with the right person can provide more clarity than months of research</li> </ul> <p>The Community Building Philosophy</p> <ul> <li>Real transformation comes from personalized application of information to unique circumstances</li> <li>Building community requires understanding actual needs, not assumed needs</li> <li>Limitation can be a strategic advantage when providing genuine value</li> </ul> <p>The Entrepreneurial Isolation Problem</p> <ul> <li>Most entrepreneurs make expensive mistakes that could be avoided with one conversation</li> <li>Taking advice from people who haven't achieved what you're trying to achieve is counterproductive</li> <li>Success accelerates when you stop crowdsourcing advice from unqualified sources</li> </ul> <p>Key Timestamps</p> <p>00:00 - Opening hook and introduction to the unprecedented offer</p> <p>01:05 - The pattern Tracy noticed in listener emails and the need for personalized guidance</p> <p>02:15 - Why community matters and Tracy's personal experience with isolation</p> <p>03:45 - Details of the 20-minute Escape Plan Call offer and what makes it different</p> <p>05:30 - Why Tracy is offering his time for free and the community building vision</p> <p>07:05 - The Dark Horse Insider Escape Plan Community vision and listener input request</p> <p>08:30 - Call to action and urgency around the 50-spot limitation</p> <p>Strategies Shared</p> <p>The Personalized Guidance Framework</p> <ol> <li>Identify the Right Mentor - Find someone who's actually built what you're trying to build</li> <li>Focus on Specific Situations - Move beyond generic advice to situation-specific guidance</li> <li>Prioritize Quality Over Quantity - Better to help fewer people exceptionally well than many people poorly</li> </ol> <p>Community Building Strategy</p> <ol> <li>Listen Before Creating - Understand actual needs through direct conversations</li> <li>Build Based on Real Feedback - Create content and resources based on genuine challenges</li> <li>Maintain Personal Connection - Keep the human element even as you scale</li> </ol> <p>The Anti-Scaling Approach</p> <ol> <li>Embrace Limitations - Use constraints to provide better service</li> <li>Quality Over Reach - Focus on transformation rather than audience size</li> <li>Direct Feedback Loop - Use personal interactions to inform broader content strategy</li> </ol> <p>Action Steps to Take</p> <p>Immediate Actions</p> <ol> <li>Schedule Your Escape Plan Call - Visit https://DarkHorseSchooling.com/EscapeCall if you want personalized guidance</li> <li>Identify Your Specific Challenge - Get clear on your biggest obstacle before any strategy session</li> <li>Stop Taking Generic Advice - Evaluate your current advice sources and their qualifications</li> </ol> <p>Ongoing Implementation</p> <ol> <li>Find Qualified Mentors - Seek guidance from people who've achieved what you want to achieve</li> <li>Get Specific About Your Situation - Move beyond generic business planning to situation-specific strategy</li> <li>Join the Community Conversation - Engage with the Dark Horse community to share challenges and insights</li> </ol> <p>Call to Action</p> <p>Primary CTA: Schedule your free 20-minute Escape Plan Call at https://DarkHorseSchooling.com/EscapeCall (Limited to 50 people)</p> <p>Secondary CTA: Share your input on what you'd want in the Dark Horse Insider Escape Plan Community https://DarkHorseSchooling.com/Escape</p> <p><em>"Let's build something amazing together. Let's create the community that actually serves your needs and helps you achieve your escape plan. Until next time, think successfully and take action."</em> - Tracy Brinkmann</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 25 Jul 2025 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Exclusive One-on-One Strategy Sessions with Tracy Brinkmann - No Sales, Just Pure Guidance for Your Entrepreneurial AI Journey</p> <p>Summary</p> <p>Tracy Brinkmann announces an unprecedented opportunity for Dark Horse Entrepreneur listeners: personal 20-minute "Escape Plan Calls" with zero sales pitch. Limited to only 50 entrepreneurs, these free strategy sessions provide personalized guidance for escaping the 9-to-5 grind or enhancing current revenue streams. Tracy explains why community matters in entrepreneurship, how personalized mentorship accelerates success, and shares his vision for building the Dark Horse Insider Escape Plan Community based on real listener needs rather than assumptions.</p> <p>https://DarkHorseSchooling.com/EscapeCall</p> <p>Key Insights</p> <p>The Power of Personalized Guidance</p> <ul> <li>Generic business advice creates generic results</li> <li>The fastest way to accelerate success is getting guidance from someone who's walked your path</li> <li>One 20-minute conversation with the right person can provide more clarity than months of research</li> </ul> <p>The Community Building Philosophy</p> <ul> <li>Real transformation comes from personalized application of information to unique circumstances</li> <li>Building community requires understanding actual needs, not assumed needs</li> <li>Limitation can be a strategic advantage when providing genuine value</li> </ul> <p>The Entrepreneurial Isolation Problem</p> <ul> <li>Most entrepreneurs make expensive mistakes that could be avoided with one conversation</li> <li>Taking advice from people who haven't achieved what you're trying to achieve is counterproductive</li> <li>Success accelerates when you stop crowdsourcing advice from unqualified sources</li> </ul> <p>Key Timestamps</p> <p>00:00 - Opening hook and introduction to the unprecedented offer</p> <p>01:05 - The pattern Tracy noticed in listener emails and the need for personalized guidance</p> <p>02:15 - Why community matters and Tracy's personal experience with isolation</p> <p>03:45 - Details of the 20-minute Escape Plan Call offer and what makes it different</p> <p>05:30 - Why Tracy is offering his time for free and the community building vision</p> <p>07:05 - The Dark Horse Insider Escape Plan Community vision and listener input request</p> <p>08:30 - Call to action and urgency around the 50-spot limitation</p> <p>Strategies Shared</p> <p>The Personalized Guidance Framework</p> <ol> <li>Identify the Right Mentor - Find someone who's actually built what you're trying to build</li> <li>Focus on Specific Situations - Move beyond generic advice to situation-specific guidance</li> <li>Prioritize Quality Over Quantity - Better to help fewer people exceptionally well than many people poorly</li> </ol> <p>Community Building Strategy</p> <ol> <li>Listen Before Creating - Understand actual needs through direct conversations</li> <li>Build Based on Real Feedback - Create content and resources based on genuine challenges</li> <li>Maintain Personal Connection - Keep the human element even as you scale</li> </ol> <p>The Anti-Scaling Approach</p> <ol> <li>Embrace Limitations - Use constraints to provide better service</li> <li>Quality Over Reach - Focus on transformation rather than audience size</li> <li>Direct Feedback Loop - Use personal interactions to inform broader content strategy</li> </ol> <p>Action Steps to Take</p> <p>Immediate Actions</p> <ol> <li>Schedule Your Escape Plan Call - Visit https://DarkHorseSchooling.com/EscapeCall if you want personalized guidance</li> <li>Identify Your Specific Challenge - Get clear on your biggest obstacle before any strategy session</li> <li>Stop Taking Generic Advice - Evaluate your current advice sources and their qualifications</li> </ol> <p>Ongoing Implementation</p> <ol> <li>Find Qualified Mentors - Seek guidance from people who've achieved what you want to achieve</li> <li>Get Specific About Your Situation - Move beyond generic business planning to situation-specific strategy</li> <li>Join the Community Conversation - Engage with the Dark Horse community to share challenges and insights</li> </ol> <p>Call to Action</p> <p>Primary CTA: Schedule your free 20-minute Escape Plan Call at https://DarkHorseSchooling.com/EscapeCall (Limited to 50 people)</p> <p>Secondary CTA: Share your input on what you'd want in the Dark Horse Insider Escape Plan Community https://DarkHorseSchooling.com/Escape</p> <p><em>"Let's build something amazing together. Let's create the community that actually serves your needs and helps you achieve your escape plan. Until next time, think successfully and take action."</em> - Tracy Brinkmann</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 514 Get Your Private Entrepreneurial Breakthrough Call</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:summary>Exclusive One-on-One Strategy Sessions with Tracy Brinkmann - No Sales, Just Pure Guidance for Your Entrepreneurial AI Journey Summary Tracy Brinkmann announces an unprecedented opportunity for Dark Horse Entrepreneur listeners: personal 20-minute &quot;Escape Plan Calls&quot; with zero sales pitch. Limited to only 50 entrepreneurs, these free strategy sessions provide personalized guidance for escaping the 9-to-5 grind or enhancing current revenue streams. Tracy explains why community matters in entrepreneurship, how personalized mentorship accelerates success, and shares his vision for building the Dark Horse Insider Escape Plan Community based on real listener needs rather than assumptions. https://DarkHorseSchooling.com/EscapeCall Key Insights The Power of Personalized Guidance  Generic business advice creates generic results The fastest way to accelerate success is getting guidance from someone who&apos;s walked your path One 20-minute conversation with the right person can provide more clarity than months of research  The Community Building Philosophy  Real transformation comes from personalized application of information to unique circumstances Building community requires understanding actual needs, not assumed needs Limitation can be a strategic advantage when providing genuine value  The Entrepreneurial Isolation Problem  Most entrepreneurs make expensive mistakes that could be avoided with one conversation Taking advice from people who haven&apos;t achieved what you&apos;re trying to achieve is counterproductive Success accelerates when you stop crowdsourcing advice from unqualified sources  Key Timestamps 00:00 - Opening hook and introduction to the unprecedented offer 01:05 - The pattern Tracy noticed in listener emails and the need for personalized guidance 02:15 - Why community matters and Tracy&apos;s personal experience with isolation 03:45 - Details of the 20-minute Escape Plan Call offer and what makes it different 05:30 - Why Tracy is offering his time for free and the community building vision 07:05 - The Dark Horse Insider Escape Plan Community vision and listener input request 08:30 - Call to action and urgency around the 50-spot limitation Strategies Shared The Personalized Guidance Framework  Identify the Right Mentor - Find someone who&apos;s actually built what you&apos;re trying to build Focus on Specific Situations - Move beyond generic advice to situation-specific guidance Prioritize Quality Over Quantity - Better to help fewer people exceptionally well than many people poorly  Community Building Strategy  Listen Before Creating - Understand actual needs through direct conversations Build Based on Real Feedback - Create content and resources based on genuine challenges Maintain Personal Connection - Keep the human element even as you scale  The Anti-Scaling Approach  Embrace Limitations - Use constraints to provide better service Quality Over Reach - Focus on transformation rather than audience size Direct Feedback Loop - Use personal interactions to inform broader content strategy  Action Steps to Take Immediate Actions  Schedule Your Escape Plan Call - Visit https://DarkHorseSchooling.com/EscapeCall if you want personalized guidance Identify Your Specific Challenge - Get clear on your biggest obstacle before any strategy session Stop Taking Generic Advice - Evaluate your current advice sources and their qualifications  Ongoing Implementation  Find Qualified Mentors - Seek guidance from people who&apos;ve achieved what you want to achieve Get Specific About Your Situation - Move beyond generic business planning to situation-specific strategy Join the Community Conversation - Engage with the Dark Horse community to share challenges and insights  Call to Action Primary CTA: Schedule your free 20-minute Escape Plan Call at https://DarkHorseSchooling.com/EscapeCall (Limited to 50 people) Secondary CTA: Share your input on what you&apos;d want in the Dark Horse Insider Escape Plan Community https://DarkHorseSchooling.com/Escape &quot;Let&apos;s build something amazing together. Let&apos;s create the community that actually serves your needs and helps you achieve your escape plan. Until next time, think successfully and take action.&quot; - Tracy Brinkmann</itunes:summary>
      <itunes:subtitle>Exclusive One-on-One Strategy Sessions with Tracy Brinkmann - No Sales, Just Pure Guidance for Your Entrepreneurial AI Journey Summary Tracy Brinkmann announces an unprecedented opportunity for Dark Horse Entrepreneur listeners: personal 20-minute &quot;Escape Plan Calls&quot; with zero sales pitch. Limited to only 50 entrepreneurs, these free strategy sessions provide personalized guidance for escaping the 9-to-5 grind or enhancing current revenue streams. Tracy explains why community matters in entrepreneurship, how personalized mentorship accelerates success, and shares his vision for building the Dark Horse Insider Escape Plan Community based on real listener needs rather than assumptions. https://DarkHorseSchooling.com/EscapeCall Key Insights The Power of Personalized Guidance  Generic business advice creates generic results The fastest way to accelerate success is getting guidance from someone who&apos;s walked your path One 20-minute conversation with the right person can provide more clarity than months of research  The Community Building Philosophy  Real transformation comes from personalized application of information to unique circumstances Building community requires understanding actual needs, not assumed needs Limitation can be a strategic advantage when providing genuine value  The Entrepreneurial Isolation Problem  Most entrepreneurs make expensive mistakes that could be avoided with one conversation Taking advice from people who haven&apos;t achieved what you&apos;re trying to achieve is counterproductive Success accelerates when you stop crowdsourcing advice from unqualified sources  Key Timestamps 00:00 - Opening hook and introduction to the unprecedented offer 01:05 - The pattern Tracy noticed in listener emails and the need for personalized guidance 02:15 - Why community matters and Tracy&apos;s personal experience with isolation 03:45 - Details of the 20-minute Escape Plan Call offer and what makes it different 05:30 - Why Tracy is offering his time for free and the community building vision 07:05 - The Dark Horse Insider Escape Plan Community vision and listener input request 08:30 - Call to action and urgency around the 50-spot limitation Strategies Shared The Personalized Guidance Framework  Identify the Right Mentor - Find someone who&apos;s actually built what you&apos;re trying to build Focus on Specific Situations - Move beyond generic advice to situation-specific guidance Prioritize Quality Over Quantity - Better to help fewer people exceptionally well than many people poorly  Community Building Strategy  Listen Before Creating - Understand actual needs through direct conversations Build Based on Real Feedback - Create content and resources based on genuine challenges Maintain Personal Connection - Keep the human element even as you scale  The Anti-Scaling Approach  Embrace Limitations - Use constraints to provide better service Quality Over Reach - Focus on transformation rather than audience size Direct Feedback Loop - Use personal interactions to inform broader content strategy  Action Steps to Take Immediate Actions  Schedule Your Escape Plan Call - Visit https://DarkHorseSchooling.com/EscapeCall if you want personalized guidance Identify Your Specific Challenge - Get clear on your biggest obstacle before any strategy session Stop Taking Generic Advice - Evaluate your current advice sources and their qualifications  Ongoing Implementation  Find Qualified Mentors - Seek guidance from people who&apos;ve achieved what you want to achieve Get Specific About Your Situation - Move beyond generic business planning to situation-specific strategy Join the Community Conversation - Engage with the Dark Horse community to share challenges and insights  Call to Action Primary CTA: Schedule your free 20-minute Escape Plan Call at https://DarkHorseSchooling.com/EscapeCall (Limited to 50 people) Secondary CTA: Share your input on what you&apos;d want in the Dark Horse Insider Escape Plan Community https://DarkHorseSchooling.com/Escape &quot;Let&apos;s build something amazing together. Let&apos;s create the community that actually serves your needs and helps you achieve your escape plan. Until next time, think successfully and take action.&quot; - Tracy Brinkmann</itunes:subtitle>
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      <itunes:episode>514</itunes:episode>
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      <title>EP 513 How AI Customer Research Gives Parent Entrepreneurs an Unfair Advantage</title>
      <description><![CDATA[<p>Summary</p> <p>In this episode, Tracy reveals how parent entrepreneurs can stop guessing what their customers want and start knowing with scary accuracy. Using ChatGPT's Deep Research tool, busy parents can uncover hidden customer insights in just 30 minutes - the same time it takes to watch a Netflix episode. Tracy shares his personal failure story of creating a course nobody wanted, then walks through the exact AI Customer Detective method that transforms time constraints into competitive advantages. Learn the three essential research reports every parent entrepreneur needs and discover how to serve both your own business and local business clients with intelligence that typically takes weeks to compile.</p> <p>Key Insights</p> <p>The Guessing Game Problem</p> <ul> <li>Most parent entrepreneurs create products based on assumptions rather than actual customer needs</li> <li>The "time trap" excuse of not having time for research actually costs more time in the long run</li> <li>Local business owners make the same research mistakes, creating opportunities for service providers</li> </ul> <p>The AI Advantage</p> <ul> <li>ChatGPT's Deep Research tool can compress weeks of market research into 30-40 minutes</li> <li>Limited time actually makes parent entrepreneurs better at focused research than full-time competitors</li> <li>AI can research multiple audiences simultaneously (your customers + your clients' customers)</li> </ul> <p>Intelligence Over Time</p> <ul> <li>Successful parent entrepreneurs don't have more time - they have better intelligence</li> <li>Creating the wrong thing is the biggest time-waster in business</li> <li>Customer intelligence transforms you from service provider to indispensable consultant</li> </ul> <p>Key Timestamps</p> <p>00:00 The Problem Of Business Guesswork</p> <p>01:50 Tracy's $10,000 course failure story and lesson learned</p> <p>03:30 Time Constrains as a Secret Weapon</p> <p>04:24 Why parent entrepreneurs are flying blind (the problem)</p> <p>06:23 Importance Of Customer Research</p> <p>08:19 Chat GPT's Deep Research Tool (the solution)</p> <p>13:46 4 Steps to Effective Research</p> <p>16:04 3 Essential Research Reports</p> <p>22:56 Whiskered Wisdom - Success Through Intelligence</p> <p>26:10 Dark Horse Insider Community - https://DarkHorseInsider.com/escape</p> <p>29:20 Closing Thoughts</p> <p>Strategies Shared</p> <p>The AI Customer Detective Method</p> <ol> <li>Setup: Use ChatGPT Plus with GPT-4 or O1 model for Deep Research capability</li> <li>Prompt Crafting: Be specific about what to research, where to look, and how to format results</li> <li>AI Processing: Let the tool spend 30-40 minutes analyzing thousands of posts and discussions</li> <li>Results Analysis: Review comprehensive reports with direct quotes and sources</li> </ol> <p>Three Essential Research Reports</p> <p>Report #1: Your Own Audience Deep Dive</p> <ul> <li>Identify frequently asked questions in your expertise area</li> <li>Discover real pain points from social media discussions</li> <li>Find solutions customers tried that didn't work</li> </ul> <p>Report #2: Local Business Customer Intelligence</p> <ul> <li>Research customers of restaurants, salons, fitness centers, etc.</li> <li>Identify gaps in current marketing approaches</li> <li>Discover untapped opportunities for service providers</li> </ul> <p>Report #3: Competitor Weakness Analysis</p> <ul> <li>Find customer complaints about competitors</li> <li>Identify services people want but can't find</li> <li>Discover differentiation opportunities</li> </ul> <p>The Parent Entrepreneur Advantage</p> <ul> <li>Use research during naptime, after bedtime, or during kids' activities</li> <li>Two-for-one strategy: research your audience AND client audiences simultaneously</li> <li>Time constraints force laser focus on what matters most</li> </ul> <p>Resources Mentioned</p> <p>AI Tools</p> <ul> <li>ChatGPT Plus - Required for Deep Research functionality</li> <li>GPT-4 Model - Recommended for comprehensive research</li> <li>O1 Model - Advanced option for deeper analysis</li> </ul> <p>Research Sources</p> <ul> <li>Reddit forums and discussions</li> <li>Facebook groups and social media platforms</li> <li>Industry-specific forums and communities</li> <li>Review sites and local business discussions</li> </ul> <p>Example Prompts</p> <ul> <li>"Identify the most frequently asked questions that parent entrepreneurs are asking about [expertise area]. Source from Reddit, forums, and social media. Include solutions they tried that didn't work and format with direct quotes and sources."</li> <li>"Research customer experience and pain points for [local business type]. Find what customers love, what frustrates them, and what they wish businesses offered."</li> <li>"Analyze customer complaints and unmet needs related to [industry]. Focus on gaps in the market and differentiation opportunities."</li> </ul> <p>Action Steps to Take</p> <p>Tonight's 30-Minute Challenge</p> <ol> <li>Set a timer for 30 minutes after kids are in bed</li> <li>Choose one of the three research reports to run</li> <li>Craft a specific research prompt using the templates provided</li> <li>Submit to ChatGPT's Deep Research and let it work</li> <li>Review results by bedtime - you'll know more about customers than most entrepreneurs learn in months</li> </ol> <p>Implementation Strategy</p> <ul> <li>Start with your own audience research if you have an existing business</li> <li>Focus on local business customer intelligence if you're targeting service opportunities</li> <li>Use competitor analysis to find market gaps and differentiation opportunities</li> </ul> <p>Follow-Up Actions</p> <ul> <li>Ask follow-up questions to dig deeper into specific findings</li> <li>Use exact customer language in your marketing and content</li> <li>Apply insights to create products/services that solve real problems</li> <li>Approach local businesses with specific customer intelligence</li> </ul> <p>Call to Action</p> <p>Ready to turn this knowledge into action? Join the Dark Horse Insider Escape Plan Community for just $7/month and get:</p> <ul> <li>Step-by-step implementation guides broken into parent-sized action steps</li> <li>Done-for-you email templates and business outreach scripts</li> <li>Weekly group coaching calls to tackle specific challenges</li> <li>Access to latest AI tools and training</li> <li>Community of like-minded parent entrepreneurs who understand your journey</li> </ul> <p>This isn't just a business investment - it's an investment in your family's future. Show your kids what's possible when you refuse to settle for "someday."</p> <p>Join now at https://DarkHorseInsider.com/escape</p> <p>The businesses in your town won't wait forever. While you're thinking about it, someone else is already taking action. Don't let your competition get there first.</p> <p><em>Remember: The most successful parent entrepreneurs don't have more time - they have better intelligence. Your 30-minute research session tonight could change everything.</em></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 15 Jul 2025 23:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Summary</p> <p>In this episode, Tracy reveals how parent entrepreneurs can stop guessing what their customers want and start knowing with scary accuracy. Using ChatGPT's Deep Research tool, busy parents can uncover hidden customer insights in just 30 minutes - the same time it takes to watch a Netflix episode. Tracy shares his personal failure story of creating a course nobody wanted, then walks through the exact AI Customer Detective method that transforms time constraints into competitive advantages. Learn the three essential research reports every parent entrepreneur needs and discover how to serve both your own business and local business clients with intelligence that typically takes weeks to compile.</p> <p>Key Insights</p> <p>The Guessing Game Problem</p> <ul> <li>Most parent entrepreneurs create products based on assumptions rather than actual customer needs</li> <li>The "time trap" excuse of not having time for research actually costs more time in the long run</li> <li>Local business owners make the same research mistakes, creating opportunities for service providers</li> </ul> <p>The AI Advantage</p> <ul> <li>ChatGPT's Deep Research tool can compress weeks of market research into 30-40 minutes</li> <li>Limited time actually makes parent entrepreneurs better at focused research than full-time competitors</li> <li>AI can research multiple audiences simultaneously (your customers + your clients' customers)</li> </ul> <p>Intelligence Over Time</p> <ul> <li>Successful parent entrepreneurs don't have more time - they have better intelligence</li> <li>Creating the wrong thing is the biggest time-waster in business</li> <li>Customer intelligence transforms you from service provider to indispensable consultant</li> </ul> <p>Key Timestamps</p> <p>00:00 The Problem Of Business Guesswork</p> <p>01:50 Tracy's $10,000 course failure story and lesson learned</p> <p>03:30 Time Constrains as a Secret Weapon</p> <p>04:24 Why parent entrepreneurs are flying blind (the problem)</p> <p>06:23 Importance Of Customer Research</p> <p>08:19 Chat GPT's Deep Research Tool (the solution)</p> <p>13:46 4 Steps to Effective Research</p> <p>16:04 3 Essential Research Reports</p> <p>22:56 Whiskered Wisdom - Success Through Intelligence</p> <p>26:10 Dark Horse Insider Community - https://DarkHorseInsider.com/escape</p> <p>29:20 Closing Thoughts</p> <p>Strategies Shared</p> <p>The AI Customer Detective Method</p> <ol> <li>Setup: Use ChatGPT Plus with GPT-4 or O1 model for Deep Research capability</li> <li>Prompt Crafting: Be specific about what to research, where to look, and how to format results</li> <li>AI Processing: Let the tool spend 30-40 minutes analyzing thousands of posts and discussions</li> <li>Results Analysis: Review comprehensive reports with direct quotes and sources</li> </ol> <p>Three Essential Research Reports</p> <p>Report #1: Your Own Audience Deep Dive</p> <ul> <li>Identify frequently asked questions in your expertise area</li> <li>Discover real pain points from social media discussions</li> <li>Find solutions customers tried that didn't work</li> </ul> <p>Report #2: Local Business Customer Intelligence</p> <ul> <li>Research customers of restaurants, salons, fitness centers, etc.</li> <li>Identify gaps in current marketing approaches</li> <li>Discover untapped opportunities for service providers</li> </ul> <p>Report #3: Competitor Weakness Analysis</p> <ul> <li>Find customer complaints about competitors</li> <li>Identify services people want but can't find</li> <li>Discover differentiation opportunities</li> </ul> <p>The Parent Entrepreneur Advantage</p> <ul> <li>Use research during naptime, after bedtime, or during kids' activities</li> <li>Two-for-one strategy: research your audience AND client audiences simultaneously</li> <li>Time constraints force laser focus on what matters most</li> </ul> <p>Resources Mentioned</p> <p>AI Tools</p> <ul> <li>ChatGPT Plus - Required for Deep Research functionality</li> <li>GPT-4 Model - Recommended for comprehensive research</li> <li>O1 Model - Advanced option for deeper analysis</li> </ul> <p>Research Sources</p> <ul> <li>Reddit forums and discussions</li> <li>Facebook groups and social media platforms</li> <li>Industry-specific forums and communities</li> <li>Review sites and local business discussions</li> </ul> <p>Example Prompts</p> <ul> <li>"Identify the most frequently asked questions that parent entrepreneurs are asking about [expertise area]. Source from Reddit, forums, and social media. Include solutions they tried that didn't work and format with direct quotes and sources."</li> <li>"Research customer experience and pain points for [local business type]. Find what customers love, what frustrates them, and what they wish businesses offered."</li> <li>"Analyze customer complaints and unmet needs related to [industry]. Focus on gaps in the market and differentiation opportunities."</li> </ul> <p>Action Steps to Take</p> <p>Tonight's 30-Minute Challenge</p> <ol> <li>Set a timer for 30 minutes after kids are in bed</li> <li>Choose one of the three research reports to run</li> <li>Craft a specific research prompt using the templates provided</li> <li>Submit to ChatGPT's Deep Research and let it work</li> <li>Review results by bedtime - you'll know more about customers than most entrepreneurs learn in months</li> </ol> <p>Implementation Strategy</p> <ul> <li>Start with your own audience research if you have an existing business</li> <li>Focus on local business customer intelligence if you're targeting service opportunities</li> <li>Use competitor analysis to find market gaps and differentiation opportunities</li> </ul> <p>Follow-Up Actions</p> <ul> <li>Ask follow-up questions to dig deeper into specific findings</li> <li>Use exact customer language in your marketing and content</li> <li>Apply insights to create products/services that solve real problems</li> <li>Approach local businesses with specific customer intelligence</li> </ul> <p>Call to Action</p> <p>Ready to turn this knowledge into action? Join the Dark Horse Insider Escape Plan Community for just $7/month and get:</p> <ul> <li>Step-by-step implementation guides broken into parent-sized action steps</li> <li>Done-for-you email templates and business outreach scripts</li> <li>Weekly group coaching calls to tackle specific challenges</li> <li>Access to latest AI tools and training</li> <li>Community of like-minded parent entrepreneurs who understand your journey</li> </ul> <p>This isn't just a business investment - it's an investment in your family's future. Show your kids what's possible when you refuse to settle for "someday."</p> <p>Join now at https://DarkHorseInsider.com/escape</p> <p>The businesses in your town won't wait forever. While you're thinking about it, someone else is already taking action. Don't let your competition get there first.</p> <p><em>Remember: The most successful parent entrepreneurs don't have more time - they have better intelligence. Your 30-minute research session tonight could change everything.</em></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 513 How AI Customer Research Gives Parent Entrepreneurs an Unfair Advantage</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:31:24</itunes:duration>
      <itunes:summary>Summary In this episode, Tracy reveals how parent entrepreneurs can stop guessing what their customers want and start knowing with scary accuracy. Using ChatGPT&apos;s Deep Research tool, busy parents can uncover hidden customer insights in just 30 minutes - the same time it takes to watch a Netflix episode. Tracy shares his personal failure story of creating a course nobody wanted, then walks through the exact AI Customer Detective method that transforms time constraints into competitive advantages. Learn the three essential research reports every parent entrepreneur needs and discover how to serve both your own business and local business clients with intelligence that typically takes weeks to compile. Key Insights The Guessing Game Problem  Most parent entrepreneurs create products based on assumptions rather than actual customer needs The &quot;time trap&quot; excuse of not having time for research actually costs more time in the long run Local business owners make the same research mistakes, creating opportunities for service providers  The AI Advantage  ChatGPT&apos;s Deep Research tool can compress weeks of market research into 30-40 minutes Limited time actually makes parent entrepreneurs better at focused research than full-time competitors AI can research multiple audiences simultaneously (your customers + your clients&apos; customers)  Intelligence Over Time  Successful parent entrepreneurs don&apos;t have more time - they have better intelligence Creating the wrong thing is the biggest time-waster in business Customer intelligence transforms you from service provider to indispensable consultant  Key Timestamps 00:00 The Problem Of Business Guesswork 01:50 Tracy&apos;s $10,000 course failure story and lesson learned 03:30 Time Constrains as a Secret Weapon 04:24 Why parent entrepreneurs are flying blind (the problem) 06:23 Importance Of Customer Research 08:19 Chat GPT&apos;s Deep Research Tool (the solution) 13:46 4 Steps to Effective Research 16:04 3 Essential Research Reports 22:56 Whiskered Wisdom - Success Through Intelligence 26:10 Dark Horse Insider Community - https://DarkHorseInsider.com/escape 29:20 Closing Thoughts Strategies Shared The AI Customer Detective Method  Setup: Use ChatGPT Plus with GPT-4 or O1 model for Deep Research capability Prompt Crafting: Be specific about what to research, where to look, and how to format results AI Processing: Let the tool spend 30-40 minutes analyzing thousands of posts and discussions Results Analysis: Review comprehensive reports with direct quotes and sources  Three Essential Research Reports Report #1: Your Own Audience Deep Dive  Identify frequently asked questions in your expertise area Discover real pain points from social media discussions Find solutions customers tried that didn&apos;t work  Report #2: Local Business Customer Intelligence  Research customers of restaurants, salons, fitness centers, etc. Identify gaps in current marketing approaches Discover untapped opportunities for service providers  Report #3: Competitor Weakness Analysis  Find customer complaints about competitors Identify services people want but can&apos;t find Discover differentiation opportunities  The Parent Entrepreneur Advantage  Use research during naptime, after bedtime, or during kids&apos; activities Two-for-one strategy: research your audience AND client audiences simultaneously Time constraints force laser focus on what matters most  Resources Mentioned AI Tools  ChatGPT Plus - Required for Deep Research functionality GPT-4 Model - Recommended for comprehensive research O1 Model - Advanced option for deeper analysis  Research Sources  Reddit forums and discussions Facebook groups and social media platforms Industry-specific forums and communities Review sites and local business discussions  Example Prompts  &quot;Identify the most frequently asked questions that parent entrepreneurs are asking about [expertise area]. Source from Reddit, forums, and social media. Include solutions they tried that didn&apos;t work and format with direct quotes and sources.&quot; &quot;Research customer experience and pain points for [local business type]. Find what customers love, what frustrates them, and what they wish businesses offered.&quot; &quot;Analyze customer complaints and unmet needs related to [industry]. Focus on gaps in the market and differentiation opportunities.&quot;  Action Steps to Take Tonight&apos;s 30-Minute Challenge  Set a timer for 30 minutes after kids are in bed Choose one of the three research reports to run Craft a specific research prompt using the templates provided Submit to ChatGPT&apos;s Deep Research and let it work Review results by bedtime - you&apos;ll know more about customers than most entrepreneurs learn in months  Implementation Strategy  Start with your own audience research if you have an existing business Focus on local business customer intelligence if you&apos;re targeting service opportunities Use competitor analysis to find market gaps and differentiation opportunities  Follow-Up Actions  Ask follow-up questions to dig deeper into specific findings Use exact customer language in your marketing and content Apply insights to create products/services that solve real problems Approach local businesses with specific customer intelligence  Call to Action Ready to turn this knowledge into action? Join the Dark Horse Insider Escape Plan Community for just $7/month and get:  Step-by-step implementation guides broken into parent-sized action steps Done-for-you email templates and business outreach scripts Weekly group coaching calls to tackle specific challenges Access to latest AI tools and training Community of like-minded parent entrepreneurs who understand your journey  This isn&apos;t just a business investment - it&apos;s an investment in your family&apos;s future. Show your kids what&apos;s possible when you refuse to settle for &quot;someday.&quot; Join now at https://DarkHorseInsider.com/escape The businesses in your town won&apos;t wait forever. While you&apos;re thinking about it, someone else is already taking action. Don&apos;t let your competition get there first. Remember: The most successful parent entrepreneurs don&apos;t have more time - they have better intelligence. Your 30-minute research session tonight could change everything.</itunes:summary>
      <itunes:subtitle>Summary In this episode, Tracy reveals how parent entrepreneurs can stop guessing what their customers want and start knowing with scary accuracy. Using ChatGPT&apos;s Deep Research tool, busy parents can uncover hidden customer insights in just 30 minutes - the same time it takes to watch a Netflix episode. Tracy shares his personal failure story of creating a course nobody wanted, then walks through the exact AI Customer Detective method that transforms time constraints into competitive advantages. Learn the three essential research reports every parent entrepreneur needs and discover how to serve both your own business and local business clients with intelligence that typically takes weeks to compile. Key Insights The Guessing Game Problem  Most parent entrepreneurs create products based on assumptions rather than actual customer needs The &quot;time trap&quot; excuse of not having time for research actually costs more time in the long run Local business owners make the same research mistakes, creating opportunities for service providers  The AI Advantage  ChatGPT&apos;s Deep Research tool can compress weeks of market research into 30-40 minutes Limited time actually makes parent entrepreneurs better at focused research than full-time competitors AI can research multiple audiences simultaneously (your customers + your clients&apos; customers)  Intelligence Over Time  Successful parent entrepreneurs don&apos;t have more time - they have better intelligence Creating the wrong thing is the biggest time-waster in business Customer intelligence transforms you from service provider to indispensable consultant  Key Timestamps 00:00 The Problem Of Business Guesswork 01:50 Tracy&apos;s $10,000 course failure story and lesson learned 03:30 Time Constrains as a Secret Weapon 04:24 Why parent entrepreneurs are flying blind (the problem) 06:23 Importance Of Customer Research 08:19 Chat GPT&apos;s Deep Research Tool (the solution) 13:46 4 Steps to Effective Research 16:04 3 Essential Research Reports 22:56 Whiskered Wisdom - Success Through Intelligence 26:10 Dark Horse Insider Community - https://DarkHorseInsider.com/escape 29:20 Closing Thoughts Strategies Shared The AI Customer Detective Method  Setup: Use ChatGPT Plus with GPT-4 or O1 model for Deep Research capability Prompt Crafting: Be specific about what to research, where to look, and how to format results AI Processing: Let the tool spend 30-40 minutes analyzing thousands of posts and discussions Results Analysis: Review comprehensive reports with direct quotes and sources  Three Essential Research Reports Report #1: Your Own Audience Deep Dive  Identify frequently asked questions in your expertise area Discover real pain points from social media discussions Find solutions customers tried that didn&apos;t work  Report #2: Local Business Customer Intelligence  Research customers of restaurants, salons, fitness centers, etc. Identify gaps in current marketing approaches Discover untapped opportunities for service providers  Report #3: Competitor Weakness Analysis  Find customer complaints about competitors Identify services people want but can&apos;t find Discover differentiation opportunities  The Parent Entrepreneur Advantage  Use research during naptime, after bedtime, or during kids&apos; activities Two-for-one strategy: research your audience AND client audiences simultaneously Time constraints force laser focus on what matters most  Resources Mentioned AI Tools  ChatGPT Plus - Required for Deep Research functionality GPT-4 Model - Recommended for comprehensive research O1 Model - Advanced option for deeper analysis  Research Sources  Reddit forums and discussions Facebook groups and social media platforms Industry-specific forums and communities Review sites and local business discussions  Example Prompts  &quot;Identify the most frequently asked questions that parent entrepreneurs are asking about [expertise area]. Source from Reddit, forums, and social media. Include solutions they tried that didn&apos;t work and format with direct quotes and sources.&quot; &quot;Research customer experience and pain points for [local business type]. Find what customers love, what frustrates them, and what they wish businesses offered.&quot; &quot;Analyze customer complaints and unmet needs related to [industry]. Focus on gaps in the market and differentiation opportunities.&quot;  Action Steps to Take Tonight&apos;s 30-Minute Challenge  Set a timer for 30 minutes after kids are in bed Choose one of the three research reports to run Craft a specific research prompt using the templates provided Submit to ChatGPT&apos;s Deep Research and let it work Review results by bedtime - you&apos;ll know more about customers than most entrepreneurs learn in months  Implementation Strategy  Start with your own audience research if you have an existing business Focus on local business customer intelligence if you&apos;re targeting service opportunities Use competitor analysis to find market gaps and differentiation opportunities  Follow-Up Actions  Ask follow-up questions to dig deeper into specific findings Use exact customer language in your marketing and content Apply insights to create products/services that solve real problems Approach local businesses with specific customer intelligence  Call to Action Ready to turn this knowledge into action? Join the Dark Horse Insider Escape Plan Community for just $7/month and get:  Step-by-step implementation guides broken into parent-sized action steps Done-for-you email templates and business outreach scripts Weekly group coaching calls to tackle specific challenges Access to latest AI tools and training Community of like-minded parent entrepreneurs who understand your journey  This isn&apos;t just a business investment - it&apos;s an investment in your family&apos;s future. Show your kids what&apos;s possible when you refuse to settle for &quot;someday.&quot; Join now at https://DarkHorseInsider.com/escape The businesses in your town won&apos;t wait forever. While you&apos;re thinking about it, someone else is already taking action. Don&apos;t let your competition get there first. Remember: The most successful parent entrepreneurs don&apos;t have more time - they have better intelligence. Your 30-minute research session tonight could change everything.</itunes:subtitle>
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      <itunes:episode>513</itunes:episode>
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      <title>EP 512 Local Business AI Goldmine Exposed How Parent Entrepreneurs Are Making $1k+ Monthly With Email</title>
      <description><![CDATA[<p>In this episode, Tracy Brinkmann reveals a hidden goldmine opportunity that exists at virtually every local business - unused customer email lists worth thousands in potential revenue. He shares his personal discovery story from a local gymnastics academy and walks parent entrepreneurs through a complete 4-step system for identifying these opportunities, using AI tools to create professional email campaigns, and building a recurring revenue business that fits perfectly into busy parent schedules. This isn't theory - it's a proven strategy that can generate $1,000+ monthly income working just 15-minute windows between family obligations.</p> <p>Key Insights</p> <p>The Hidden Goldmine Reality</p> <ul> <li>99% of local businesses collect customer emails but never use them for marketing</li> <li>Existing customers are 14x more likely to buy than new prospects</li> <li>Most businesses spend money on ads to attract strangers while ignoring their loyal customer base</li> <li>Every contact form, online booking system, and customer account creates valuable email assets</li> </ul> <p>The AI Advantage for Parents</p> <ul> <li>AI tools like ChatGPT can create professional email campaigns in 8 minutes vs. 8 hours manually</li> <li>Perfect for parent entrepreneurs who only have 15-minute windows between chaos</li> <li>No copywriting skills required - AI handles the psychology and persuasion</li> <li>Campaigns can be created during school pickup, while kids are at practice, or during naptime</li> </ul> <p>The Recurring Revenue Opportunity</p> <ul> <li>Businesses happily pay $1,000+ monthly for campaigns that generate $3,000-$5,000 in revenue</li> <li>Scalable model: 5 clients = $5,000/month, 10 clients = $10,000/month</li> <li>Time investment: 10 minutes per client per month once systems are established</li> <li>Happy clients refer other businesses, creating compound growth</li> </ul> <p>Key Timestamps (Estimated)</p> <p>[00:00 - 02:00] Opening Hook - The school pickup goldmine discovery</p> <p>[02:00 - 03:30] Welcome & Podcast Intro</p> <p>[03:30 - 08:30] Discovery Story - Elite Gymnastics Academy revelation</p> <p>[08:30 - 14:30] Step 1: The Goldmine Detection Method</p> <p>[14:30 - 22:30] Step 2: The AI Campaign Creation System</p> <p>[22:30 - 27:30] Step 3: The Gentle Approach Method</p> <p>[27:30 - 31:30] Step 4: The Recurring Revenue Reality</p> <p>[31:30 - 33:30] Whiskered Wisdom - Your action step</p> <p>[33:30 - 35:30] Call to Action - Dark Horse Insider Escape Plan</p> <p>[35:30 - 36:30] Closing - Your next 30 days</p> <p>Strategies Shared</p> <p>The 5-Minute Goldmine Detection Method</p> <ul> <li>Look for contact forms, online booking systems, and customer accounts</li> <li>Verify active customer base through Google reviews and social media engagement</li> <li>Check business longevity (3+ years indicates established customer database)</li> <li>Research during parent downtime: school pickup, waiting at practice, lunch breaks</li> </ul> <p>The AI Campaign Creation Process</p> <ul> <li>Input business information and website URL</li> <li>Let AI analyze services, pricing, and brand voice</li> <li>Generate complete 7-email campaigns in minutes</li> <li>Use free tools like ChatGPT with proven prompts and frameworks</li> </ul> <p>The Helper Mindset Approach</p> <ul> <li>Position as problem-solver, not salesperson</li> <li>Use script: "I noticed you have customers but aren't staying in touch with them..."</li> <li>Focus on business owner's pain: missed revenue and expensive advertising</li> <li>Offer test campaigns to prove value before asking for payment</li> </ul> <p>The Recurring Revenue Model</p> <ul> <li>Start with one-time test campaigns to prove concept</li> <li>Transition to monthly retainer agreements ($1,000+ per client)</li> <li>Scale through referrals from satisfied clients</li> <li>Build systems for 10-minute monthly campaign creation</li> </ul> <p>Resources Mentioned</p> <p>AI Tools</p> <ul> <li>ChatGPT - Primary tool for email campaign creation</li> <li>Free AI copywriting prompts - Available in Dark Horse Insider community</li> <li>Advanced AI training - Included in Escape Plan membership</li> </ul> <p>Business Research Tools</p> <ul> <li>Google Reviews - Verify active customer base</li> <li>Business websites - Identify goldmine indicators</li> <li>Social media platforms - Check customer engagement levels</li> </ul> <p>Implementation Resources</p> <ul> <li>Dark Horse Insider Escape Plan Community - Complete implementation system</li> <li>Done-for-you email templates - Proven campaign frameworks</li> <li>Business outreach scripts - Conversation starters and objection handlers</li> <li>Weekly group coaching calls - Live support and feedback</li> </ul> <p>Action Steps to Take</p> <p>This Week's Mission</p> <ol> <li>Identify 3 local businesses that fit the goldmine profile</li> <li>Research their websites for contact forms, booking systems, and customer accounts</li> <li>Verify customer activity through reviews and social media engagement</li> <li>Create your prospect list with business details and goldmine indicators</li> </ol> <p>Research Criteria Checklist</p> <ul> <li>✅ Business collects customer emails (contact forms, booking systems)</li> <li>✅ Evidence of repeat customers (reviews mentioning loyalty, return visits)</li> <li>✅ Minimal current email marketing (only transactional emails)</li> <li>✅ Service-based business with regular customer interaction</li> </ul> <p>Don't Do This Week</p> <ul> <li>❌ Don't approach businesses yet - focus only on research</li> <li>❌ Don't overthink the process - simple observation is enough</li> <li>❌ Don't try to analyze every business - just find your first 3 prospects</li> </ul> <p>Call to Action</p> <p>Join the Dark Horse Insider Escape Plan Community</p> <p>Investment: Just $7 to get started</p> <p>Website: <a href="https://DarkHorseSchooling.com/escape" target="_blank">DarkHorseSchooling.com/escape</a></p> <p>What You Get</p> <ul> <li>Step-by-step implementation guides - Complete roadmap from research to revenue</li> <li>Done-for-you email templates - Proven campaigns for any local business type</li> <li>Business outreach scripts - Exact words to use in initial conversations</li> <li>Weekly group coaching calls - Premium-level support and feedback</li> <li>AI tools and training - Advanced techniques beyond basic ChatGPT</li> <li>Parent entrepreneur community - Connect with like-minded business builders</li> </ul> <p>Why Join Now</p> <ul> <li>First-mover advantage in your local market</li> <li>Businesses won't wait forever to discover this opportunity</li> <li>Complete system removes guesswork and accelerates results</li> <li>Community support bridges the gap between knowing and doing</li> </ul> <p>Remember: Knowledge without action is just entertainment. Take that first step this week and identify your three goldmine prospects. Your family's financial future could depend on the action you take today.</p> <p>Until next time, think successfully and take action!</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Sat, 5 Jul 2025 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>In this episode, Tracy Brinkmann reveals a hidden goldmine opportunity that exists at virtually every local business - unused customer email lists worth thousands in potential revenue. He shares his personal discovery story from a local gymnastics academy and walks parent entrepreneurs through a complete 4-step system for identifying these opportunities, using AI tools to create professional email campaigns, and building a recurring revenue business that fits perfectly into busy parent schedules. This isn't theory - it's a proven strategy that can generate $1,000+ monthly income working just 15-minute windows between family obligations.</p> <p>Key Insights</p> <p>The Hidden Goldmine Reality</p> <ul> <li>99% of local businesses collect customer emails but never use them for marketing</li> <li>Existing customers are 14x more likely to buy than new prospects</li> <li>Most businesses spend money on ads to attract strangers while ignoring their loyal customer base</li> <li>Every contact form, online booking system, and customer account creates valuable email assets</li> </ul> <p>The AI Advantage for Parents</p> <ul> <li>AI tools like ChatGPT can create professional email campaigns in 8 minutes vs. 8 hours manually</li> <li>Perfect for parent entrepreneurs who only have 15-minute windows between chaos</li> <li>No copywriting skills required - AI handles the psychology and persuasion</li> <li>Campaigns can be created during school pickup, while kids are at practice, or during naptime</li> </ul> <p>The Recurring Revenue Opportunity</p> <ul> <li>Businesses happily pay $1,000+ monthly for campaigns that generate $3,000-$5,000 in revenue</li> <li>Scalable model: 5 clients = $5,000/month, 10 clients = $10,000/month</li> <li>Time investment: 10 minutes per client per month once systems are established</li> <li>Happy clients refer other businesses, creating compound growth</li> </ul> <p>Key Timestamps (Estimated)</p> <p>[00:00 - 02:00] Opening Hook - The school pickup goldmine discovery</p> <p>[02:00 - 03:30] Welcome & Podcast Intro</p> <p>[03:30 - 08:30] Discovery Story - Elite Gymnastics Academy revelation</p> <p>[08:30 - 14:30] Step 1: The Goldmine Detection Method</p> <p>[14:30 - 22:30] Step 2: The AI Campaign Creation System</p> <p>[22:30 - 27:30] Step 3: The Gentle Approach Method</p> <p>[27:30 - 31:30] Step 4: The Recurring Revenue Reality</p> <p>[31:30 - 33:30] Whiskered Wisdom - Your action step</p> <p>[33:30 - 35:30] Call to Action - Dark Horse Insider Escape Plan</p> <p>[35:30 - 36:30] Closing - Your next 30 days</p> <p>Strategies Shared</p> <p>The 5-Minute Goldmine Detection Method</p> <ul> <li>Look for contact forms, online booking systems, and customer accounts</li> <li>Verify active customer base through Google reviews and social media engagement</li> <li>Check business longevity (3+ years indicates established customer database)</li> <li>Research during parent downtime: school pickup, waiting at practice, lunch breaks</li> </ul> <p>The AI Campaign Creation Process</p> <ul> <li>Input business information and website URL</li> <li>Let AI analyze services, pricing, and brand voice</li> <li>Generate complete 7-email campaigns in minutes</li> <li>Use free tools like ChatGPT with proven prompts and frameworks</li> </ul> <p>The Helper Mindset Approach</p> <ul> <li>Position as problem-solver, not salesperson</li> <li>Use script: "I noticed you have customers but aren't staying in touch with them..."</li> <li>Focus on business owner's pain: missed revenue and expensive advertising</li> <li>Offer test campaigns to prove value before asking for payment</li> </ul> <p>The Recurring Revenue Model</p> <ul> <li>Start with one-time test campaigns to prove concept</li> <li>Transition to monthly retainer agreements ($1,000+ per client)</li> <li>Scale through referrals from satisfied clients</li> <li>Build systems for 10-minute monthly campaign creation</li> </ul> <p>Resources Mentioned</p> <p>AI Tools</p> <ul> <li>ChatGPT - Primary tool for email campaign creation</li> <li>Free AI copywriting prompts - Available in Dark Horse Insider community</li> <li>Advanced AI training - Included in Escape Plan membership</li> </ul> <p>Business Research Tools</p> <ul> <li>Google Reviews - Verify active customer base</li> <li>Business websites - Identify goldmine indicators</li> <li>Social media platforms - Check customer engagement levels</li> </ul> <p>Implementation Resources</p> <ul> <li>Dark Horse Insider Escape Plan Community - Complete implementation system</li> <li>Done-for-you email templates - Proven campaign frameworks</li> <li>Business outreach scripts - Conversation starters and objection handlers</li> <li>Weekly group coaching calls - Live support and feedback</li> </ul> <p>Action Steps to Take</p> <p>This Week's Mission</p> <ol> <li>Identify 3 local businesses that fit the goldmine profile</li> <li>Research their websites for contact forms, booking systems, and customer accounts</li> <li>Verify customer activity through reviews and social media engagement</li> <li>Create your prospect list with business details and goldmine indicators</li> </ol> <p>Research Criteria Checklist</p> <ul> <li>✅ Business collects customer emails (contact forms, booking systems)</li> <li>✅ Evidence of repeat customers (reviews mentioning loyalty, return visits)</li> <li>✅ Minimal current email marketing (only transactional emails)</li> <li>✅ Service-based business with regular customer interaction</li> </ul> <p>Don't Do This Week</p> <ul> <li>❌ Don't approach businesses yet - focus only on research</li> <li>❌ Don't overthink the process - simple observation is enough</li> <li>❌ Don't try to analyze every business - just find your first 3 prospects</li> </ul> <p>Call to Action</p> <p>Join the Dark Horse Insider Escape Plan Community</p> <p>Investment: Just $7 to get started</p> <p>Website: <a href="https://DarkHorseSchooling.com/escape" target="_blank">DarkHorseSchooling.com/escape</a></p> <p>What You Get</p> <ul> <li>Step-by-step implementation guides - Complete roadmap from research to revenue</li> <li>Done-for-you email templates - Proven campaigns for any local business type</li> <li>Business outreach scripts - Exact words to use in initial conversations</li> <li>Weekly group coaching calls - Premium-level support and feedback</li> <li>AI tools and training - Advanced techniques beyond basic ChatGPT</li> <li>Parent entrepreneur community - Connect with like-minded business builders</li> </ul> <p>Why Join Now</p> <ul> <li>First-mover advantage in your local market</li> <li>Businesses won't wait forever to discover this opportunity</li> <li>Complete system removes guesswork and accelerates results</li> <li>Community support bridges the gap between knowing and doing</li> </ul> <p>Remember: Knowledge without action is just entertainment. Take that first step this week and identify your three goldmine prospects. Your family's financial future could depend on the action you take today.</p> <p>Until next time, think successfully and take action!</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 512 Local Business AI Goldmine Exposed How Parent Entrepreneurs Are Making $1k+ Monthly With Email</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:52:58</itunes:duration>
      <itunes:summary>In this episode, Tracy Brinkmann reveals a hidden goldmine opportunity that exists at virtually every local business - unused customer email lists worth thousands in potential revenue. He shares his personal discovery story from a local gymnastics academy and walks parent entrepreneurs through a complete 4-step system for identifying these opportunities, using AI tools to create professional email campaigns, and building a recurring revenue business that fits perfectly into busy parent schedules. This isn&apos;t theory - it&apos;s a proven strategy that can generate $1,000+ monthly income working just 15-minute windows between family obligations. Key Insights The Hidden Goldmine Reality  99% of local businesses collect customer emails but never use them for marketing Existing customers are 14x more likely to buy than new prospects Most businesses spend money on ads to attract strangers while ignoring their loyal customer base Every contact form, online booking system, and customer account creates valuable email assets  The AI Advantage for Parents  AI tools like ChatGPT can create professional email campaigns in 8 minutes vs. 8 hours manually Perfect for parent entrepreneurs who only have 15-minute windows between chaos No copywriting skills required - AI handles the psychology and persuasion Campaigns can be created during school pickup, while kids are at practice, or during naptime  The Recurring Revenue Opportunity  Businesses happily pay $1,000+ monthly for campaigns that generate $3,000-$5,000 in revenue Scalable model: 5 clients = $5,000/month, 10 clients = $10,000/month Time investment: 10 minutes per client per month once systems are established Happy clients refer other businesses, creating compound growth  Key Timestamps (Estimated) [00:00 - 02:00] Opening Hook - The school pickup goldmine discovery [02:00 - 03:30] Welcome &amp; Podcast Intro [03:30 - 08:30] Discovery Story - Elite Gymnastics Academy revelation [08:30 - 14:30] Step 1: The Goldmine Detection Method [14:30 - 22:30] Step 2: The AI Campaign Creation System [22:30 - 27:30] Step 3: The Gentle Approach Method [27:30 - 31:30] Step 4: The Recurring Revenue Reality [31:30 - 33:30] Whiskered Wisdom - Your action step [33:30 - 35:30] Call to Action - Dark Horse Insider Escape Plan [35:30 - 36:30] Closing - Your next 30 days Strategies Shared The 5-Minute Goldmine Detection Method  Look for contact forms, online booking systems, and customer accounts Verify active customer base through Google reviews and social media engagement Check business longevity (3+ years indicates established customer database) Research during parent downtime: school pickup, waiting at practice, lunch breaks  The AI Campaign Creation Process  Input business information and website URL Let AI analyze services, pricing, and brand voice Generate complete 7-email campaigns in minutes Use free tools like ChatGPT with proven prompts and frameworks  The Helper Mindset Approach  Position as problem-solver, not salesperson Use script: &quot;I noticed you have customers but aren&apos;t staying in touch with them...&quot; Focus on business owner&apos;s pain: missed revenue and expensive advertising Offer test campaigns to prove value before asking for payment  The Recurring Revenue Model  Start with one-time test campaigns to prove concept Transition to monthly retainer agreements ($1,000+ per client) Scale through referrals from satisfied clients Build systems for 10-minute monthly campaign creation  Resources Mentioned AI Tools  ChatGPT - Primary tool for email campaign creation Free AI copywriting prompts - Available in Dark Horse Insider community Advanced AI training - Included in Escape Plan membership  Business Research Tools  Google Reviews - Verify active customer base Business websites - Identify goldmine indicators Social media platforms - Check customer engagement levels  Implementation Resources  Dark Horse Insider Escape Plan Community - Complete implementation system Done-for-you email templates - Proven campaign frameworks Business outreach scripts - Conversation starters and objection handlers Weekly group coaching calls - Live support and feedback  Action Steps to Take This Week&apos;s Mission  Identify 3 local businesses that fit the goldmine profile Research their websites for contact forms, booking systems, and customer accounts Verify customer activity through reviews and social media engagement Create your prospect list with business details and goldmine indicators  Research Criteria Checklist  ✅ Business collects customer emails (contact forms, booking systems) ✅ Evidence of repeat customers (reviews mentioning loyalty, return visits) ✅ Minimal current email marketing (only transactional emails) ✅ Service-based business with regular customer interaction  Don&apos;t Do This Week  ❌ Don&apos;t approach businesses yet - focus only on research ❌ Don&apos;t overthink the process - simple observation is enough ❌ Don&apos;t try to analyze every business - just find your first 3 prospects  Call to Action Join the Dark Horse Insider Escape Plan Community Investment: Just $7 to get started Website: DarkHorseSchooling.com/escape What You Get  Step-by-step implementation guides - Complete roadmap from research to revenue Done-for-you email templates - Proven campaigns for any local business type Business outreach scripts - Exact words to use in initial conversations Weekly group coaching calls - Premium-level support and feedback AI tools and training - Advanced techniques beyond basic ChatGPT Parent entrepreneur community - Connect with like-minded business builders  Why Join Now  First-mover advantage in your local market Businesses won&apos;t wait forever to discover this opportunity Complete system removes guesswork and accelerates results Community support bridges the gap between knowing and doing  Remember: Knowledge without action is just entertainment. Take that first step this week and identify your three goldmine prospects. Your family&apos;s financial future could depend on the action you take today. Until next time, think successfully and take action!</itunes:summary>
      <itunes:subtitle>In this episode, Tracy Brinkmann reveals a hidden goldmine opportunity that exists at virtually every local business - unused customer email lists worth thousands in potential revenue. He shares his personal discovery story from a local gymnastics academy and walks parent entrepreneurs through a complete 4-step system for identifying these opportunities, using AI tools to create professional email campaigns, and building a recurring revenue business that fits perfectly into busy parent schedules. This isn&apos;t theory - it&apos;s a proven strategy that can generate $1,000+ monthly income working just 15-minute windows between family obligations. Key Insights The Hidden Goldmine Reality  99% of local businesses collect customer emails but never use them for marketing Existing customers are 14x more likely to buy than new prospects Most businesses spend money on ads to attract strangers while ignoring their loyal customer base Every contact form, online booking system, and customer account creates valuable email assets  The AI Advantage for Parents  AI tools like ChatGPT can create professional email campaigns in 8 minutes vs. 8 hours manually Perfect for parent entrepreneurs who only have 15-minute windows between chaos No copywriting skills required - AI handles the psychology and persuasion Campaigns can be created during school pickup, while kids are at practice, or during naptime  The Recurring Revenue Opportunity  Businesses happily pay $1,000+ monthly for campaigns that generate $3,000-$5,000 in revenue Scalable model: 5 clients = $5,000/month, 10 clients = $10,000/month Time investment: 10 minutes per client per month once systems are established Happy clients refer other businesses, creating compound growth  Key Timestamps (Estimated) [00:00 - 02:00] Opening Hook - The school pickup goldmine discovery [02:00 - 03:30] Welcome &amp; Podcast Intro [03:30 - 08:30] Discovery Story - Elite Gymnastics Academy revelation [08:30 - 14:30] Step 1: The Goldmine Detection Method [14:30 - 22:30] Step 2: The AI Campaign Creation System [22:30 - 27:30] Step 3: The Gentle Approach Method [27:30 - 31:30] Step 4: The Recurring Revenue Reality [31:30 - 33:30] Whiskered Wisdom - Your action step [33:30 - 35:30] Call to Action - Dark Horse Insider Escape Plan [35:30 - 36:30] Closing - Your next 30 days Strategies Shared The 5-Minute Goldmine Detection Method  Look for contact forms, online booking systems, and customer accounts Verify active customer base through Google reviews and social media engagement Check business longevity (3+ years indicates established customer database) Research during parent downtime: school pickup, waiting at practice, lunch breaks  The AI Campaign Creation Process  Input business information and website URL Let AI analyze services, pricing, and brand voice Generate complete 7-email campaigns in minutes Use free tools like ChatGPT with proven prompts and frameworks  The Helper Mindset Approach  Position as problem-solver, not salesperson Use script: &quot;I noticed you have customers but aren&apos;t staying in touch with them...&quot; Focus on business owner&apos;s pain: missed revenue and expensive advertising Offer test campaigns to prove value before asking for payment  The Recurring Revenue Model  Start with one-time test campaigns to prove concept Transition to monthly retainer agreements ($1,000+ per client) Scale through referrals from satisfied clients Build systems for 10-minute monthly campaign creation  Resources Mentioned AI Tools  ChatGPT - Primary tool for email campaign creation Free AI copywriting prompts - Available in Dark Horse Insider community Advanced AI training - Included in Escape Plan membership  Business Research Tools  Google Reviews - Verify active customer base Business websites - Identify goldmine indicators Social media platforms - Check customer engagement levels  Implementation Resources  Dark Horse Insider Escape Plan Community - Complete implementation system Done-for-you email templates - Proven campaign frameworks Business outreach scripts - Conversation starters and objection handlers Weekly group coaching calls - Live support and feedback  Action Steps to Take This Week&apos;s Mission  Identify 3 local businesses that fit the goldmine profile Research their websites for contact forms, booking systems, and customer accounts Verify customer activity through reviews and social media engagement Create your prospect list with business details and goldmine indicators  Research Criteria Checklist  ✅ Business collects customer emails (contact forms, booking systems) ✅ Evidence of repeat customers (reviews mentioning loyalty, return visits) ✅ Minimal current email marketing (only transactional emails) ✅ Service-based business with regular customer interaction  Don&apos;t Do This Week  ❌ Don&apos;t approach businesses yet - focus only on research ❌ Don&apos;t overthink the process - simple observation is enough ❌ Don&apos;t try to analyze every business - just find your first 3 prospects  Call to Action Join the Dark Horse Insider Escape Plan Community Investment: Just $7 to get started Website: DarkHorseSchooling.com/escape What You Get  Step-by-step implementation guides - Complete roadmap from research to revenue Done-for-you email templates - Proven campaigns for any local business type Business outreach scripts - Exact words to use in initial conversations Weekly group coaching calls - Premium-level support and feedback AI tools and training - Advanced techniques beyond basic ChatGPT Parent entrepreneur community - Connect with like-minded business builders  Why Join Now  First-mover advantage in your local market Businesses won&apos;t wait forever to discover this opportunity Complete system removes guesswork and accelerates results Community support bridges the gap between knowing and doing  Remember: Knowledge without action is just entertainment. Take that first step this week and identify your three goldmine prospects. Your family&apos;s financial future could depend on the action you take today. Until next time, think successfully and take action!</itunes:subtitle>
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      <itunes:episode>512</itunes:episode>
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      <title>EP 511 Unlock Financial Freedom: 5 Proven Business Models for Busy Parents + The Ultimate AI-Powered Strategy</title>
      <description><![CDATA[<p>Summary</p> <p>In this game-changing episode, Tracy Brinkmann breaks down the 5 most profitable online business models specifically designed for time-constrained parents who refuse to choose between family time and financial freedom. Discover how AI is revolutionizing each model, making them more accessible than ever for busy parents. Learn the brutal truth about what works, what doesn't, and most importantly - the hybrid approach that's creating 6-figure parent entrepreneurs by strategically combining multiple income streams.</p> <p>Whether you're sitting at your kitchen table at 8 PM wondering how to escape the corporate grind, or you're ready to turn your parenting skills into profit, this episode provides the roadmap you've been searching for.</p> <p>Key Insights</p> <p>• The Business Model Trap: 90% of parents fail online not because they lack skills, but because they choose the wrong business model for their specific situation and constraints</p> <p>• AI as the Great Equalizer: Artificial intelligence tools are leveling the playing field, allowing parents to compete with full teams while working in 15-minute increments</p> <p>• The Hybrid Advantage: Successful parent entrepreneurs don't rely on one income stream - they strategically build multiple models that support and amplify each other</p> <p>• Time vs. Strategy: You don't need more hours in the day; you need smarter strategies that work WITH your parenting reality, not against it</p> <p>• The Compound Effect: Each business model becomes more powerful when combined with others, creating a recession-proof income ecosystem</p> <p>Key Moments</p> <p>00:00 The Parent Entrepreneur's Challenge</p> <p>01:45 5 Business Models For Parents</p> <p>03:15 Business Model #1: Freelancing</p> <p>07:33 Business Model #2: Drop Shipping</p> <p>12:14 Business Model #3: Affiliate Marketing</p> <p>19:12 Business Model #4: Online Course Creation</p> <p>27:36 Business Model #5: Membership Sites</p> <p>34:44 Whiskered Wisdom: The Secret Approach</p> <p>40:52 Call to Action & Close</p> <p>Strategies Shared</p> <p>Freelancing Strategy</p> <ul> <li>Immediate Cash Flow Method: Use existing skills to generate income within 30 days</li> <li>AI Proposal System: Leverage ChatGPT for compelling client communications</li> <li>Flexible Scheduling Framework: Work during nap times and after bedtime</li> </ul> <p>Drop Shipping Strategy</p> <ul> <li>Zero Inventory Approach: Start e-commerce without upfront product costs</li> <li>AI Product Research: Use tools to identify winning products faster</li> <li>Automation Setup: Implement chatbots and automated fulfillment</li> </ul> <p>Affiliate Marketing Strategy</p> <ul> <li>Trust-First Approach: Only promote products you genuinely use and love</li> <li>AI Content Multiplication: Create reviews and comparisons efficiently</li> <li>Email Automation: Set up nurture sequences that sell while you sleep</li> </ul> <p>Course Creation Strategy</p> <ul> <li>Expertise Packaging: Turn existing knowledge into structured learning</li> <li>AI Course Development: Use AI for outlines, editing, and student support</li> <li>Market Validation: Test demand before full course creation</li> </ul> <p>Membership Site Strategy</p> <ul> <li>Community-Centric Model: Build recurring revenue through ongoing value</li> <li>AI Content Engine: Maintain consistent posting with AI assistance</li> <li>Multiple Monetization: Layer courses, coaching, and affiliates</li> </ul> <p>The Hybrid Blueprint</p> <ol> <li>Start with freelancing for immediate cash flow</li> <li>Package expertise into online courses</li> <li>Build membership site housing courses + community</li> <li>Add affiliate marketing for additional revenue</li> <li>Scale everything with AI automation</li> </ol> <p>Resources Mentioned</p> <p>AI Tools for Business</p> <ul> <li>ChatGPT (OpenAI.com) - Content creation, proposals, customer communication</li> <li>Canva AI - Graphic design and visual content creation</li> <li>Grammarly - Writing enhancement and editing</li> </ul> <p>Business Platforms</p> <ul> <li>Jungle Scout - Product research for drop shipping</li> <li>Helium 10 - Amazon and e-commerce analytics</li> </ul> <p>Success Examples Referenced</p> <ul> <li>Pat Flynn (Smart Passive Income) - Niche-focused business building</li> <li>Amy Porterfield - Online course creation expertise</li> <li>John Lee Dumas (Entrepreneurs on Fire) - Daily podcast format success</li> </ul> <p>Action Steps to Take</p> <p>Immediate Action (This Week)</p> <p>Pick ONE AI tool and spend 15 minutes exploring how it could solve your biggest constraint as a parent entrepreneur:</p> <p>Option 1: ChatGPT</p> <ul> <li>Create free account at OpenAI.com</li> <li>Ask it to brainstorm 10 business ideas based on your skills</li> <li>Practice having detailed conversations about implementation</li> </ul> <p>Option 2: Canva AI</p> <ul> <li>Use AI features to create social media graphics or marketing materials</li> <li>Compare time spent vs. traditional design methods</li> </ul> <p>Option 3: Grammarly</p> <ul> <li>Polish an important email or social media post</li> <li>Notice the improvement in clarity and engagement</li> </ul> <p>Strategic Action (This Month)</p> <ol> <li>Choose Your Starting Model: Based on your current situation, pick ONE business model to focus on first</li> <li>Document Your Process: As you work, note what could become course content or membership value</li> <li>Plan Your Hybrid Expansion: Map out how you'll add the second model in 3-6 months</li> </ol> <p>Measurement Challenge</p> <p>Time how long tasks normally take you vs. how long they take with AI assistance. This will be your first taste of what's possible with strategic AI implementation.</p> <p>Call to Action</p> <p>Ready to stop choosing between family time and financial freedom?</p> <p>Join the AI Escape Plan for just $7 - our membership site where busy parents are using AI to build these exact business models.</p> <p>What You Get:</p> <ul> <li>Step-by-step guides for each business model</li> <li>AI tool tutorials and automation strategies</li> <li>Community of parents escaping the 9-to-5 grind</li> <li>Exact blueprints and AI prompts that are working now</li> <li>7-day money-back guarantee</li> </ul> <p>👉 Join Now: <a href="https://darkhorseschooling.com/escape" target="_blank">DarkHorseSchooling.com/escape</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 24 Jun 2025 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Summary</p> <p>In this game-changing episode, Tracy Brinkmann breaks down the 5 most profitable online business models specifically designed for time-constrained parents who refuse to choose between family time and financial freedom. Discover how AI is revolutionizing each model, making them more accessible than ever for busy parents. Learn the brutal truth about what works, what doesn't, and most importantly - the hybrid approach that's creating 6-figure parent entrepreneurs by strategically combining multiple income streams.</p> <p>Whether you're sitting at your kitchen table at 8 PM wondering how to escape the corporate grind, or you're ready to turn your parenting skills into profit, this episode provides the roadmap you've been searching for.</p> <p>Key Insights</p> <p>• The Business Model Trap: 90% of parents fail online not because they lack skills, but because they choose the wrong business model for their specific situation and constraints</p> <p>• AI as the Great Equalizer: Artificial intelligence tools are leveling the playing field, allowing parents to compete with full teams while working in 15-minute increments</p> <p>• The Hybrid Advantage: Successful parent entrepreneurs don't rely on one income stream - they strategically build multiple models that support and amplify each other</p> <p>• Time vs. Strategy: You don't need more hours in the day; you need smarter strategies that work WITH your parenting reality, not against it</p> <p>• The Compound Effect: Each business model becomes more powerful when combined with others, creating a recession-proof income ecosystem</p> <p>Key Moments</p> <p>00:00 The Parent Entrepreneur's Challenge</p> <p>01:45 5 Business Models For Parents</p> <p>03:15 Business Model #1: Freelancing</p> <p>07:33 Business Model #2: Drop Shipping</p> <p>12:14 Business Model #3: Affiliate Marketing</p> <p>19:12 Business Model #4: Online Course Creation</p> <p>27:36 Business Model #5: Membership Sites</p> <p>34:44 Whiskered Wisdom: The Secret Approach</p> <p>40:52 Call to Action & Close</p> <p>Strategies Shared</p> <p>Freelancing Strategy</p> <ul> <li>Immediate Cash Flow Method: Use existing skills to generate income within 30 days</li> <li>AI Proposal System: Leverage ChatGPT for compelling client communications</li> <li>Flexible Scheduling Framework: Work during nap times and after bedtime</li> </ul> <p>Drop Shipping Strategy</p> <ul> <li>Zero Inventory Approach: Start e-commerce without upfront product costs</li> <li>AI Product Research: Use tools to identify winning products faster</li> <li>Automation Setup: Implement chatbots and automated fulfillment</li> </ul> <p>Affiliate Marketing Strategy</p> <ul> <li>Trust-First Approach: Only promote products you genuinely use and love</li> <li>AI Content Multiplication: Create reviews and comparisons efficiently</li> <li>Email Automation: Set up nurture sequences that sell while you sleep</li> </ul> <p>Course Creation Strategy</p> <ul> <li>Expertise Packaging: Turn existing knowledge into structured learning</li> <li>AI Course Development: Use AI for outlines, editing, and student support</li> <li>Market Validation: Test demand before full course creation</li> </ul> <p>Membership Site Strategy</p> <ul> <li>Community-Centric Model: Build recurring revenue through ongoing value</li> <li>AI Content Engine: Maintain consistent posting with AI assistance</li> <li>Multiple Monetization: Layer courses, coaching, and affiliates</li> </ul> <p>The Hybrid Blueprint</p> <ol> <li>Start with freelancing for immediate cash flow</li> <li>Package expertise into online courses</li> <li>Build membership site housing courses + community</li> <li>Add affiliate marketing for additional revenue</li> <li>Scale everything with AI automation</li> </ol> <p>Resources Mentioned</p> <p>AI Tools for Business</p> <ul> <li>ChatGPT (OpenAI.com) - Content creation, proposals, customer communication</li> <li>Canva AI - Graphic design and visual content creation</li> <li>Grammarly - Writing enhancement and editing</li> </ul> <p>Business Platforms</p> <ul> <li>Jungle Scout - Product research for drop shipping</li> <li>Helium 10 - Amazon and e-commerce analytics</li> </ul> <p>Success Examples Referenced</p> <ul> <li>Pat Flynn (Smart Passive Income) - Niche-focused business building</li> <li>Amy Porterfield - Online course creation expertise</li> <li>John Lee Dumas (Entrepreneurs on Fire) - Daily podcast format success</li> </ul> <p>Action Steps to Take</p> <p>Immediate Action (This Week)</p> <p>Pick ONE AI tool and spend 15 minutes exploring how it could solve your biggest constraint as a parent entrepreneur:</p> <p>Option 1: ChatGPT</p> <ul> <li>Create free account at OpenAI.com</li> <li>Ask it to brainstorm 10 business ideas based on your skills</li> <li>Practice having detailed conversations about implementation</li> </ul> <p>Option 2: Canva AI</p> <ul> <li>Use AI features to create social media graphics or marketing materials</li> <li>Compare time spent vs. traditional design methods</li> </ul> <p>Option 3: Grammarly</p> <ul> <li>Polish an important email or social media post</li> <li>Notice the improvement in clarity and engagement</li> </ul> <p>Strategic Action (This Month)</p> <ol> <li>Choose Your Starting Model: Based on your current situation, pick ONE business model to focus on first</li> <li>Document Your Process: As you work, note what could become course content or membership value</li> <li>Plan Your Hybrid Expansion: Map out how you'll add the second model in 3-6 months</li> </ol> <p>Measurement Challenge</p> <p>Time how long tasks normally take you vs. how long they take with AI assistance. This will be your first taste of what's possible with strategic AI implementation.</p> <p>Call to Action</p> <p>Ready to stop choosing between family time and financial freedom?</p> <p>Join the AI Escape Plan for just $7 - our membership site where busy parents are using AI to build these exact business models.</p> <p>What You Get:</p> <ul> <li>Step-by-step guides for each business model</li> <li>AI tool tutorials and automation strategies</li> <li>Community of parents escaping the 9-to-5 grind</li> <li>Exact blueprints and AI prompts that are working now</li> <li>7-day money-back guarantee</li> </ul> <p>👉 Join Now: <a href="https://darkhorseschooling.com/escape" target="_blank">DarkHorseSchooling.com/escape</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 511 Unlock Financial Freedom: 5 Proven Business Models for Busy Parents + The Ultimate AI-Powered Strategy</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:44:24</itunes:duration>
      <itunes:summary>Summary In this game-changing episode, Tracy Brinkmann breaks down the 5 most profitable online business models specifically designed for time-constrained parents who refuse to choose between family time and financial freedom. Discover how AI is revolutionizing each model, making them more accessible than ever for busy parents. Learn the brutal truth about what works, what doesn&apos;t, and most importantly - the hybrid approach that&apos;s creating 6-figure parent entrepreneurs by strategically combining multiple income streams. Whether you&apos;re sitting at your kitchen table at 8 PM wondering how to escape the corporate grind, or you&apos;re ready to turn your parenting skills into profit, this episode provides the roadmap you&apos;ve been searching for. Key Insights • The Business Model Trap: 90% of parents fail online not because they lack skills, but because they choose the wrong business model for their specific situation and constraints • AI as the Great Equalizer: Artificial intelligence tools are leveling the playing field, allowing parents to compete with full teams while working in 15-minute increments • The Hybrid Advantage: Successful parent entrepreneurs don&apos;t rely on one income stream - they strategically build multiple models that support and amplify each other • Time vs. Strategy: You don&apos;t need more hours in the day; you need smarter strategies that work WITH your parenting reality, not against it • The Compound Effect: Each business model becomes more powerful when combined with others, creating a recession-proof income ecosystem Key Moments 00:00 The Parent Entrepreneur&apos;s Challenge 01:45 5 Business Models For Parents 03:15 Business Model #1: Freelancing 07:33 Business Model #2: Drop Shipping 12:14 Business Model #3: Affiliate Marketing 19:12 Business Model #4: Online Course Creation 27:36 Business Model #5: Membership Sites 34:44 Whiskered Wisdom: The Secret Approach 40:52 Call to Action &amp; Close Strategies Shared Freelancing Strategy  Immediate Cash Flow Method: Use existing skills to generate income within 30 days AI Proposal System: Leverage ChatGPT for compelling client communications Flexible Scheduling Framework: Work during nap times and after bedtime  Drop Shipping Strategy  Zero Inventory Approach: Start e-commerce without upfront product costs AI Product Research: Use tools to identify winning products faster Automation Setup: Implement chatbots and automated fulfillment  Affiliate Marketing Strategy  Trust-First Approach: Only promote products you genuinely use and love AI Content Multiplication: Create reviews and comparisons efficiently Email Automation: Set up nurture sequences that sell while you sleep  Course Creation Strategy  Expertise Packaging: Turn existing knowledge into structured learning AI Course Development: Use AI for outlines, editing, and student support Market Validation: Test demand before full course creation  Membership Site Strategy  Community-Centric Model: Build recurring revenue through ongoing value AI Content Engine: Maintain consistent posting with AI assistance Multiple Monetization: Layer courses, coaching, and affiliates  The Hybrid Blueprint  Start with freelancing for immediate cash flow Package expertise into online courses Build membership site housing courses + community Add affiliate marketing for additional revenue Scale everything with AI automation  Resources Mentioned AI Tools for Business  ChatGPT (OpenAI.com) - Content creation, proposals, customer communication Canva AI - Graphic design and visual content creation Grammarly - Writing enhancement and editing  Business Platforms  Jungle Scout - Product research for drop shipping Helium 10 - Amazon and e-commerce analytics  Success Examples Referenced  Pat Flynn (Smart Passive Income) - Niche-focused business building Amy Porterfield - Online course creation expertise John Lee Dumas (Entrepreneurs on Fire) - Daily podcast format success  Action Steps to Take Immediate Action (This Week) Pick ONE AI tool and spend 15 minutes exploring how it could solve your biggest constraint as a parent entrepreneur: Option 1: ChatGPT  Create free account at OpenAI.com Ask it to brainstorm 10 business ideas based on your skills Practice having detailed conversations about implementation  Option 2: Canva AI  Use AI features to create social media graphics or marketing materials Compare time spent vs. traditional design methods  Option 3: Grammarly  Polish an important email or social media post Notice the improvement in clarity and engagement  Strategic Action (This Month)  Choose Your Starting Model: Based on your current situation, pick ONE business model to focus on first Document Your Process: As you work, note what could become course content or membership value Plan Your Hybrid Expansion: Map out how you&apos;ll add the second model in 3-6 months  Measurement Challenge Time how long tasks normally take you vs. how long they take with AI assistance. This will be your first taste of what&apos;s possible with strategic AI implementation. Call to Action Ready to stop choosing between family time and financial freedom? Join the AI Escape Plan for just $7 - our membership site where busy parents are using AI to build these exact business models. What You Get:  Step-by-step guides for each business model AI tool tutorials and automation strategies Community of parents escaping the 9-to-5 grind Exact blueprints and AI prompts that are working now 7-day money-back guarantee  👉 Join Now: DarkHorseSchooling.com/escape</itunes:summary>
      <itunes:subtitle>Summary In this game-changing episode, Tracy Brinkmann breaks down the 5 most profitable online business models specifically designed for time-constrained parents who refuse to choose between family time and financial freedom. Discover how AI is revolutionizing each model, making them more accessible than ever for busy parents. Learn the brutal truth about what works, what doesn&apos;t, and most importantly - the hybrid approach that&apos;s creating 6-figure parent entrepreneurs by strategically combining multiple income streams. Whether you&apos;re sitting at your kitchen table at 8 PM wondering how to escape the corporate grind, or you&apos;re ready to turn your parenting skills into profit, this episode provides the roadmap you&apos;ve been searching for. Key Insights • The Business Model Trap: 90% of parents fail online not because they lack skills, but because they choose the wrong business model for their specific situation and constraints • AI as the Great Equalizer: Artificial intelligence tools are leveling the playing field, allowing parents to compete with full teams while working in 15-minute increments • The Hybrid Advantage: Successful parent entrepreneurs don&apos;t rely on one income stream - they strategically build multiple models that support and amplify each other • Time vs. Strategy: You don&apos;t need more hours in the day; you need smarter strategies that work WITH your parenting reality, not against it • The Compound Effect: Each business model becomes more powerful when combined with others, creating a recession-proof income ecosystem Key Moments 00:00 The Parent Entrepreneur&apos;s Challenge 01:45 5 Business Models For Parents 03:15 Business Model #1: Freelancing 07:33 Business Model #2: Drop Shipping 12:14 Business Model #3: Affiliate Marketing 19:12 Business Model #4: Online Course Creation 27:36 Business Model #5: Membership Sites 34:44 Whiskered Wisdom: The Secret Approach 40:52 Call to Action &amp; Close Strategies Shared Freelancing Strategy  Immediate Cash Flow Method: Use existing skills to generate income within 30 days AI Proposal System: Leverage ChatGPT for compelling client communications Flexible Scheduling Framework: Work during nap times and after bedtime  Drop Shipping Strategy  Zero Inventory Approach: Start e-commerce without upfront product costs AI Product Research: Use tools to identify winning products faster Automation Setup: Implement chatbots and automated fulfillment  Affiliate Marketing Strategy  Trust-First Approach: Only promote products you genuinely use and love AI Content Multiplication: Create reviews and comparisons efficiently Email Automation: Set up nurture sequences that sell while you sleep  Course Creation Strategy  Expertise Packaging: Turn existing knowledge into structured learning AI Course Development: Use AI for outlines, editing, and student support Market Validation: Test demand before full course creation  Membership Site Strategy  Community-Centric Model: Build recurring revenue through ongoing value AI Content Engine: Maintain consistent posting with AI assistance Multiple Monetization: Layer courses, coaching, and affiliates  The Hybrid Blueprint  Start with freelancing for immediate cash flow Package expertise into online courses Build membership site housing courses + community Add affiliate marketing for additional revenue Scale everything with AI automation  Resources Mentioned AI Tools for Business  ChatGPT (OpenAI.com) - Content creation, proposals, customer communication Canva AI - Graphic design and visual content creation Grammarly - Writing enhancement and editing  Business Platforms  Jungle Scout - Product research for drop shipping Helium 10 - Amazon and e-commerce analytics  Success Examples Referenced  Pat Flynn (Smart Passive Income) - Niche-focused business building Amy Porterfield - Online course creation expertise John Lee Dumas (Entrepreneurs on Fire) - Daily podcast format success  Action Steps to Take Immediate Action (This Week) Pick ONE AI tool and spend 15 minutes exploring how it could solve your biggest constraint as a parent entrepreneur: Option 1: ChatGPT  Create free account at OpenAI.com Ask it to brainstorm 10 business ideas based on your skills Practice having detailed conversations about implementation  Option 2: Canva AI  Use AI features to create social media graphics or marketing materials Compare time spent vs. traditional design methods  Option 3: Grammarly  Polish an important email or social media post Notice the improvement in clarity and engagement  Strategic Action (This Month)  Choose Your Starting Model: Based on your current situation, pick ONE business model to focus on first Document Your Process: As you work, note what could become course content or membership value Plan Your Hybrid Expansion: Map out how you&apos;ll add the second model in 3-6 months  Measurement Challenge Time how long tasks normally take you vs. how long they take with AI assistance. This will be your first taste of what&apos;s possible with strategic AI implementation. Call to Action Ready to stop choosing between family time and financial freedom? Join the AI Escape Plan for just $7 - our membership site where busy parents are using AI to build these exact business models. What You Get:  Step-by-step guides for each business model AI tool tutorials and automation strategies Community of parents escaping the 9-to-5 grind Exact blueprints and AI prompts that are working now 7-day money-back guarantee  👉 Join Now: DarkHorseSchooling.com/escape</itunes:subtitle>
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      <title>EP 510 Why We&apos;re Niching Down …Again: The AI Revolution</title>
      <description><![CDATA[<p>Discover the strategic shift that's transforming busy parents into profitable AI-powered entrepreneurs - plus the exact tools you need to start your escape plan today</p> <p>Summary</p> <p>In this pivotal episode, Tracy Brinkmann announces a major strategic shift for the Dark Horse Entrepreneur podcast. After recognizing that trying to serve everyone means serving no one well, Tracy reveals the new focused mission: helping parent entrepreneurs use AI tools to escape their 9-to-5 jobs. Learn why scattered focus kills entrepreneurial dreams, discover the science behind successful niching, and get your first actionable step into the AI revolution that's specifically designed for time-starved parents. This episode includes real client stories, the psychology behind why parents have a competitive advantage with AI, and practical tools you can implement immediately.</p> <p>Key Insights</p> <p>00:00 - The Helping Everyone Paradox: Trying to help everyone actually helps no one</p> <p>01:25 - The Jennifer Case Study: Real story of a mom who consumed 3 years of business education but made $0</p> <p>06:35 - Tracy's Personal Journey: How trying to serve all entrepreneurs led to generic content and confused audience</p> <p>08:00 - The Wake-Up Call: Wife's honest feedback that sparked the realization about lack of clear positioning</p> <p>10:10 - The Niche-Down Science: Research showing specialists are trusted over generalists</p> <p>16:25 - The AI Revolution for Parents: How AI tools are democratizing entrepreneurship and why NOW is the perfect time</p> <p>26:40 - Parent Competitive Advantages: Why parenting skills are exactly what AI rewards in the new economy</p> <p>24:45 - The Big Announcement: Official pivot to serving parent entrepreneurs using AI to escape 9-to-5 jobs</p> <p>29:30 - What This Means: Impact for current listeners, new audience, and content direction moving forward</p> <p>34:27 - Whiskered Wisdom: 15-minute AI challenge with specific tool recommendations</p> <p>38:20 - Call to Action: How to join the focused journey</p> <p>Strategies Shared</p> <ol> <li>The Focus Audit Framework: Write down every business strategy you're pursuing, then circle only ONE to focus on for 90 days</li> <li>AI-First Approach: Use artificial intelligence to handle time-consuming tasks while focusing on strategy and direction</li> <li>Parent Skill Translation: Leverage existing parenting skills (project management, crisis handling, multitasking) for business success</li> <li>Early Adopter Advantage: Embrace AI tools now while most people are intimidated or unaware</li> <li>Niche-Down Strategy: Go narrow and deep rather than broad and shallow to become the obvious choice in your market</li> <li>Time Constraint Leverage: Work within limitations rather than trying to find more time - constraints force efficiency</li> </ol> <p>Resources Mentioned</p> <ul> <li>ChatGPT (OpenAI.com) - AI tool for brainstorming business ideas and content creation</li> <li>Canva AI Features - AI-powered graphic design for social media and marketing materials</li> <li>Grammarly - AI writing assistant for polishing content and emails</li> <li>The Dark Horse Insider Newsletter (DarkHorseInsider.com) - Weekly AI tools and strategies for parent entrepreneurs</li> <li>Pat Flynn (Smart Passive Income) - Example of successful niche-down strategy</li> <li>Amy Porterfield - Example of focusing on online course creation</li> <li>John Lee Dumas (Entrepreneurs on Fire) - Example of daily interview format success</li> </ul> <p>Action Step to Take</p> <p>Your 15-Minute AI Challenge: Pick ONE AI tool (ChatGPT, Canva AI, or Grammarly) and spend exactly 15 minutes this week exploring how it could solve your biggest time constraint as a parent entrepreneur. Don't just explore - actually use it to solve a real problem you have right now. Time how long the task takes with AI versus doing it manually, and write down that time difference. This gives you your first taste of what's possible when you leverage these tools strategically.</p> <p>Call to Action</p> <ol> <li>Join The Dark Horse Insider Newsletter at DarkHorseInsider.com for weekly AI tools, strategies, and the free AI toolkit for parent entrepreneurs</li> <li>Share this episode with other parent entrepreneurs who are stuck in the 9-to-5 grind and need to hear this message</li> <li>Email Tracy at tracy@darkhorseschooling.com with your biggest challenge as a parent entrepreneur and which AI tool you're going to explore</li> <li>Leave a 5-star review on Apple Podcasts, Spotify, or your preferred platform to help reach more parents who need this content</li> <li>Subscribe and mark your calendar for next week's episode: "The Parent Entrepreneur's AI Toolkit" - featuring the five essential AI tools that can replace an entire marketing team</li> </ol> <p>Connect With Us</p> <ul> <li>Website: <a href="http://DarkHorseSchooling.com" target="_blank">DarkHorseSchooling.com</a></li> <li>Newsletter: <a href="http://DarkHorseInsider.com" target="_blank">DarkHorseInsider.com</a></li> </ul> <p>Podcast: Search "Dark Horse Entrepreneur" on any podcast platform</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 11 Jun 2025 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Discover the strategic shift that's transforming busy parents into profitable AI-powered entrepreneurs - plus the exact tools you need to start your escape plan today</p> <p>Summary</p> <p>In this pivotal episode, Tracy Brinkmann announces a major strategic shift for the Dark Horse Entrepreneur podcast. After recognizing that trying to serve everyone means serving no one well, Tracy reveals the new focused mission: helping parent entrepreneurs use AI tools to escape their 9-to-5 jobs. Learn why scattered focus kills entrepreneurial dreams, discover the science behind successful niching, and get your first actionable step into the AI revolution that's specifically designed for time-starved parents. This episode includes real client stories, the psychology behind why parents have a competitive advantage with AI, and practical tools you can implement immediately.</p> <p>Key Insights</p> <p>00:00 - The Helping Everyone Paradox: Trying to help everyone actually helps no one</p> <p>01:25 - The Jennifer Case Study: Real story of a mom who consumed 3 years of business education but made $0</p> <p>06:35 - Tracy's Personal Journey: How trying to serve all entrepreneurs led to generic content and confused audience</p> <p>08:00 - The Wake-Up Call: Wife's honest feedback that sparked the realization about lack of clear positioning</p> <p>10:10 - The Niche-Down Science: Research showing specialists are trusted over generalists</p> <p>16:25 - The AI Revolution for Parents: How AI tools are democratizing entrepreneurship and why NOW is the perfect time</p> <p>26:40 - Parent Competitive Advantages: Why parenting skills are exactly what AI rewards in the new economy</p> <p>24:45 - The Big Announcement: Official pivot to serving parent entrepreneurs using AI to escape 9-to-5 jobs</p> <p>29:30 - What This Means: Impact for current listeners, new audience, and content direction moving forward</p> <p>34:27 - Whiskered Wisdom: 15-minute AI challenge with specific tool recommendations</p> <p>38:20 - Call to Action: How to join the focused journey</p> <p>Strategies Shared</p> <ol> <li>The Focus Audit Framework: Write down every business strategy you're pursuing, then circle only ONE to focus on for 90 days</li> <li>AI-First Approach: Use artificial intelligence to handle time-consuming tasks while focusing on strategy and direction</li> <li>Parent Skill Translation: Leverage existing parenting skills (project management, crisis handling, multitasking) for business success</li> <li>Early Adopter Advantage: Embrace AI tools now while most people are intimidated or unaware</li> <li>Niche-Down Strategy: Go narrow and deep rather than broad and shallow to become the obvious choice in your market</li> <li>Time Constraint Leverage: Work within limitations rather than trying to find more time - constraints force efficiency</li> </ol> <p>Resources Mentioned</p> <ul> <li>ChatGPT (OpenAI.com) - AI tool for brainstorming business ideas and content creation</li> <li>Canva AI Features - AI-powered graphic design for social media and marketing materials</li> <li>Grammarly - AI writing assistant for polishing content and emails</li> <li>The Dark Horse Insider Newsletter (DarkHorseInsider.com) - Weekly AI tools and strategies for parent entrepreneurs</li> <li>Pat Flynn (Smart Passive Income) - Example of successful niche-down strategy</li> <li>Amy Porterfield - Example of focusing on online course creation</li> <li>John Lee Dumas (Entrepreneurs on Fire) - Example of daily interview format success</li> </ul> <p>Action Step to Take</p> <p>Your 15-Minute AI Challenge: Pick ONE AI tool (ChatGPT, Canva AI, or Grammarly) and spend exactly 15 minutes this week exploring how it could solve your biggest time constraint as a parent entrepreneur. Don't just explore - actually use it to solve a real problem you have right now. Time how long the task takes with AI versus doing it manually, and write down that time difference. This gives you your first taste of what's possible when you leverage these tools strategically.</p> <p>Call to Action</p> <ol> <li>Join The Dark Horse Insider Newsletter at DarkHorseInsider.com for weekly AI tools, strategies, and the free AI toolkit for parent entrepreneurs</li> <li>Share this episode with other parent entrepreneurs who are stuck in the 9-to-5 grind and need to hear this message</li> <li>Email Tracy at tracy@darkhorseschooling.com with your biggest challenge as a parent entrepreneur and which AI tool you're going to explore</li> <li>Leave a 5-star review on Apple Podcasts, Spotify, or your preferred platform to help reach more parents who need this content</li> <li>Subscribe and mark your calendar for next week's episode: "The Parent Entrepreneur's AI Toolkit" - featuring the five essential AI tools that can replace an entire marketing team</li> </ol> <p>Connect With Us</p> <ul> <li>Website: <a href="http://DarkHorseSchooling.com" target="_blank">DarkHorseSchooling.com</a></li> <li>Newsletter: <a href="http://DarkHorseInsider.com" target="_blank">DarkHorseInsider.com</a></li> </ul> <p>Podcast: Search "Dark Horse Entrepreneur" on any podcast platform</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 510 Why We&apos;re Niching Down …Again: The AI Revolution</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:41:38</itunes:duration>
      <itunes:summary>Discover the strategic shift that&apos;s transforming busy parents into profitable AI-powered entrepreneurs - plus the exact tools you need to start your escape plan today Summary In this pivotal episode, Tracy Brinkmann announces a major strategic shift for the Dark Horse Entrepreneur podcast. After recognizing that trying to serve everyone means serving no one well, Tracy reveals the new focused mission: helping parent entrepreneurs use AI tools to escape their 9-to-5 jobs. Learn why scattered focus kills entrepreneurial dreams, discover the science behind successful niching, and get your first actionable step into the AI revolution that&apos;s specifically designed for time-starved parents. This episode includes real client stories, the psychology behind why parents have a competitive advantage with AI, and practical tools you can implement immediately. Key Insights 00:00 - The Helping Everyone Paradox: Trying to help everyone actually helps no one 01:25 - The Jennifer Case Study: Real story of a mom who consumed 3 years of business education but made $0 06:35 - Tracy&apos;s Personal Journey: How trying to serve all entrepreneurs led to generic content and confused audience 08:00 - The Wake-Up Call: Wife&apos;s honest feedback that sparked the realization about lack of clear positioning 10:10 - The Niche-Down Science: Research showing specialists are trusted over generalists 16:25 - The AI Revolution for Parents: How AI tools are democratizing entrepreneurship and why NOW is the perfect time 26:40 - Parent Competitive Advantages: Why parenting skills are exactly what AI rewards in the new economy 24:45 - The Big Announcement: Official pivot to serving parent entrepreneurs using AI to escape 9-to-5 jobs 29:30 - What This Means: Impact for current listeners, new audience, and content direction moving forward 34:27 - Whiskered Wisdom: 15-minute AI challenge with specific tool recommendations 38:20 - Call to Action: How to join the focused journey Strategies Shared  The Focus Audit Framework: Write down every business strategy you&apos;re pursuing, then circle only ONE to focus on for 90 days AI-First Approach: Use artificial intelligence to handle time-consuming tasks while focusing on strategy and direction Parent Skill Translation: Leverage existing parenting skills (project management, crisis handling, multitasking) for business success Early Adopter Advantage: Embrace AI tools now while most people are intimidated or unaware Niche-Down Strategy: Go narrow and deep rather than broad and shallow to become the obvious choice in your market Time Constraint Leverage: Work within limitations rather than trying to find more time - constraints force efficiency  Resources Mentioned  ChatGPT (OpenAI.com) - AI tool for brainstorming business ideas and content creation Canva AI Features - AI-powered graphic design for social media and marketing materials Grammarly - AI writing assistant for polishing content and emails The Dark Horse Insider Newsletter (DarkHorseInsider.com) - Weekly AI tools and strategies for parent entrepreneurs Pat Flynn (Smart Passive Income) - Example of successful niche-down strategy Amy Porterfield - Example of focusing on online course creation John Lee Dumas (Entrepreneurs on Fire) - Example of daily interview format success  Action Step to Take Your 15-Minute AI Challenge: Pick ONE AI tool (ChatGPT, Canva AI, or Grammarly) and spend exactly 15 minutes this week exploring how it could solve your biggest time constraint as a parent entrepreneur. Don&apos;t just explore - actually use it to solve a real problem you have right now. Time how long the task takes with AI versus doing it manually, and write down that time difference. This gives you your first taste of what&apos;s possible when you leverage these tools strategically. Call to Action  Join The Dark Horse Insider Newsletter at DarkHorseInsider.com for weekly AI tools, strategies, and the free AI toolkit for parent entrepreneurs Share this episode with other parent entrepreneurs who are stuck in the 9-to-5 grind and need to hear this message Email Tracy at tracy@darkhorseschooling.com with your biggest challenge as a parent entrepreneur and which AI tool you&apos;re going to explore Leave a 5-star review on Apple Podcasts, Spotify, or your preferred platform to help reach more parents who need this content Subscribe and mark your calendar for next week&apos;s episode: &quot;The Parent Entrepreneur&apos;s AI Toolkit&quot; - featuring the five essential AI tools that can replace an entire marketing team  Connect With Us  Website: DarkHorseSchooling.com Newsletter: DarkHorseInsider.com  Podcast: Search &quot;Dark Horse Entrepreneur&quot; on any podcast platform</itunes:summary>
      <itunes:subtitle>Discover the strategic shift that&apos;s transforming busy parents into profitable AI-powered entrepreneurs - plus the exact tools you need to start your escape plan today Summary In this pivotal episode, Tracy Brinkmann announces a major strategic shift for the Dark Horse Entrepreneur podcast. After recognizing that trying to serve everyone means serving no one well, Tracy reveals the new focused mission: helping parent entrepreneurs use AI tools to escape their 9-to-5 jobs. Learn why scattered focus kills entrepreneurial dreams, discover the science behind successful niching, and get your first actionable step into the AI revolution that&apos;s specifically designed for time-starved parents. This episode includes real client stories, the psychology behind why parents have a competitive advantage with AI, and practical tools you can implement immediately. Key Insights 00:00 - The Helping Everyone Paradox: Trying to help everyone actually helps no one 01:25 - The Jennifer Case Study: Real story of a mom who consumed 3 years of business education but made $0 06:35 - Tracy&apos;s Personal Journey: How trying to serve all entrepreneurs led to generic content and confused audience 08:00 - The Wake-Up Call: Wife&apos;s honest feedback that sparked the realization about lack of clear positioning 10:10 - The Niche-Down Science: Research showing specialists are trusted over generalists 16:25 - The AI Revolution for Parents: How AI tools are democratizing entrepreneurship and why NOW is the perfect time 26:40 - Parent Competitive Advantages: Why parenting skills are exactly what AI rewards in the new economy 24:45 - The Big Announcement: Official pivot to serving parent entrepreneurs using AI to escape 9-to-5 jobs 29:30 - What This Means: Impact for current listeners, new audience, and content direction moving forward 34:27 - Whiskered Wisdom: 15-minute AI challenge with specific tool recommendations 38:20 - Call to Action: How to join the focused journey Strategies Shared  The Focus Audit Framework: Write down every business strategy you&apos;re pursuing, then circle only ONE to focus on for 90 days AI-First Approach: Use artificial intelligence to handle time-consuming tasks while focusing on strategy and direction Parent Skill Translation: Leverage existing parenting skills (project management, crisis handling, multitasking) for business success Early Adopter Advantage: Embrace AI tools now while most people are intimidated or unaware Niche-Down Strategy: Go narrow and deep rather than broad and shallow to become the obvious choice in your market Time Constraint Leverage: Work within limitations rather than trying to find more time - constraints force efficiency  Resources Mentioned  ChatGPT (OpenAI.com) - AI tool for brainstorming business ideas and content creation Canva AI Features - AI-powered graphic design for social media and marketing materials Grammarly - AI writing assistant for polishing content and emails The Dark Horse Insider Newsletter (DarkHorseInsider.com) - Weekly AI tools and strategies for parent entrepreneurs Pat Flynn (Smart Passive Income) - Example of successful niche-down strategy Amy Porterfield - Example of focusing on online course creation John Lee Dumas (Entrepreneurs on Fire) - Example of daily interview format success  Action Step to Take Your 15-Minute AI Challenge: Pick ONE AI tool (ChatGPT, Canva AI, or Grammarly) and spend exactly 15 minutes this week exploring how it could solve your biggest time constraint as a parent entrepreneur. Don&apos;t just explore - actually use it to solve a real problem you have right now. Time how long the task takes with AI versus doing it manually, and write down that time difference. This gives you your first taste of what&apos;s possible when you leverage these tools strategically. Call to Action  Join The Dark Horse Insider Newsletter at DarkHorseInsider.com for weekly AI tools, strategies, and the free AI toolkit for parent entrepreneurs Share this episode with other parent entrepreneurs who are stuck in the 9-to-5 grind and need to hear this message Email Tracy at tracy@darkhorseschooling.com with your biggest challenge as a parent entrepreneur and which AI tool you&apos;re going to explore Leave a 5-star review on Apple Podcasts, Spotify, or your preferred platform to help reach more parents who need this content Subscribe and mark your calendar for next week&apos;s episode: &quot;The Parent Entrepreneur&apos;s AI Toolkit&quot; - featuring the five essential AI tools that can replace an entire marketing team  Connect With Us  Website: DarkHorseSchooling.com Newsletter: DarkHorseInsider.com  Podcast: Search &quot;Dark Horse Entrepreneur&quot; on any podcast platform</itunes:subtitle>
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      <title>EP 509 What is an Entrepreneur? Uncommon Truths About the Entrepreneurial Mindset That Will Unlock Your Potential</title>
      <description><![CDATA[<p>Discover the Urgent, Unique, and Ultra-specific Traits That Separate True Entrepreneurs From Business Owners</p> <p>Episode Summary</p> <p>In this deep-dive episode, Tracy Brinkmann goes beyond the surface-level definition of entrepreneurship to explore what truly makes an entrepreneur tick. Drawing from personal experience and years of working with successful business owners, Tracy reveals the mindset, motivations, and methods that separate true entrepreneurs from mere business owners. Whether you're considering your first side hustle or looking to recapture your entrepreneurial spirit, this episode provides actionable insights into developing your entrepreneurial edge and embracing your Dark Horse advantage.</p> <p>Key Insights</p> <ul> <li>Entrepreneurship is more about mindset than business ownership</li> <li>True entrepreneurs are driven by more than just financial gain</li> <li>The entrepreneurial DNA includes specific traits that can be developed</li> <li>Being a "Dark Horse" can actually be an advantage in entrepreneurship</li> <li>The entrepreneurial journey transforms not just your business, but who you are</li> </ul> <p>Key Timestamps</p> <p>00:00 Introduction and personal entrepreneurial journey</p> <p>01:00 Redefining entrepreneurship beyond business ownership</p> <p>04:00 The entrepreneurial core traits</p> <p>04:54 Misconceptions about entrepreneurship</p> <p>07:43 Entrepreneur vs. Business Owner Mindset</p> <p>09:20 Evolution Of Entrepreneurship</p> <p>12:57 Entrepreneurial DNA Core Traits</p> <p>22:36 What Drives Entrepreneurs</p> <p>32:25 Are You Built For Entrepreneurship</p> <p>38:23 Common Entrepreneurial Origin Stories</p> <p>42:02 Developing Entrepreneurial Traits And Mindset</p> <p>47:23 Practical Exercises To Build Entrepreneurial Capabilities</p> <p>52:24 Dark Horse Advantage</p> <p>53:28 Whiskered Wisdom & Recap</p> <p>59:31 Final Encouragement</p> <p>Strategies Shared</p> <ol> <li>Problem-Solving Orientation Development</li> </ol> <ul> <li>Practice the "One Problem, Ten Solutions" exercise</li> <li>Train yourself to see problems as opportunities</li> <li>Regularly brainstorm improvements for existing products/services</li> </ul> <ol> <li>Entrepreneurial Mindset Shifts</li> </ol> <ul> <li>Shift from consumer to creator</li> <li>Adopt owner thinking even as an employee</li> <li>Move from perfectionism to iteration</li> <li>Transform "I can't because..." to "How can I?"</li> </ul> <ol> <li>Entrepreneurial Skill Building</li> </ol> <ul> <li>Create artificial constraints to build resourcefulness</li> <li>Practice the "Value Proposition Challenge"</li> <li>Engage in "Opportunity Spotting" exercises</li> <li>Start with "Micro-Entrepreneurship" projects</li> </ul> <ol> <li>Dark Horse Advantage Leveraging</li> </ol> <ul> <li>Use underdog status to develop unique strengths</li> <li>See opportunities others miss by taking unconventional paths</li> <li>Turn limitations into creative advantages</li> <li>Use being underestimated as a strategic advantage</li> </ul> <p>Resources Mentioned</p> <ul> <li>Books:</li> <li>"The Lean Startup" by Eric Ries</li> <li>"The E-Myth Revisited" by Michael Gerber</li> <li>Podcasts:</li> <li>"How I Built This"</li> <li>"Masters of Scale"</li> <li>Learning Platforms:</li> <li>Udemy</li> <li>Coursera</li> <li>Skillshare</li> <li>Dark Horse Entrepreneur Resources:</li> <li>The Dark Horse Insider Newsletter https://DarkHorseInsider.com</li> <li>ProPodLaunch Course</li> <li>Dark Horse Course Creator</li> </ul> <p>Action Steps to Take</p> <ol> <li>Identify one area where your entrepreneurial journey is challenging you to grow</li> <li>Commit to intentionally leaning into that growth this week</li> <li>Practice the "One Problem, Ten Solutions" exercise with a current challenge</li> <li>Begin a daily habit of "Opportunity Spotting" in your everyday life</li> <li>Connect with other entrepreneurs through communities or mastermind groups</li> </ol> <p>Call to Action</p> <p>Sign up for the Dark Horse Insider Newsletter at <a href="https://darkhorseinsider.com/" target="_blank">DarkHorseInsider.com</a> to receive weekly digital marketing strategies and entrepreneurial insights specifically designed for busy parent entrepreneurs.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 21 May 2025 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Discover the Urgent, Unique, and Ultra-specific Traits That Separate True Entrepreneurs From Business Owners</p> <p>Episode Summary</p> <p>In this deep-dive episode, Tracy Brinkmann goes beyond the surface-level definition of entrepreneurship to explore what truly makes an entrepreneur tick. Drawing from personal experience and years of working with successful business owners, Tracy reveals the mindset, motivations, and methods that separate true entrepreneurs from mere business owners. Whether you're considering your first side hustle or looking to recapture your entrepreneurial spirit, this episode provides actionable insights into developing your entrepreneurial edge and embracing your Dark Horse advantage.</p> <p>Key Insights</p> <ul> <li>Entrepreneurship is more about mindset than business ownership</li> <li>True entrepreneurs are driven by more than just financial gain</li> <li>The entrepreneurial DNA includes specific traits that can be developed</li> <li>Being a "Dark Horse" can actually be an advantage in entrepreneurship</li> <li>The entrepreneurial journey transforms not just your business, but who you are</li> </ul> <p>Key Timestamps</p> <p>00:00 Introduction and personal entrepreneurial journey</p> <p>01:00 Redefining entrepreneurship beyond business ownership</p> <p>04:00 The entrepreneurial core traits</p> <p>04:54 Misconceptions about entrepreneurship</p> <p>07:43 Entrepreneur vs. Business Owner Mindset</p> <p>09:20 Evolution Of Entrepreneurship</p> <p>12:57 Entrepreneurial DNA Core Traits</p> <p>22:36 What Drives Entrepreneurs</p> <p>32:25 Are You Built For Entrepreneurship</p> <p>38:23 Common Entrepreneurial Origin Stories</p> <p>42:02 Developing Entrepreneurial Traits And Mindset</p> <p>47:23 Practical Exercises To Build Entrepreneurial Capabilities</p> <p>52:24 Dark Horse Advantage</p> <p>53:28 Whiskered Wisdom & Recap</p> <p>59:31 Final Encouragement</p> <p>Strategies Shared</p> <ol> <li>Problem-Solving Orientation Development</li> </ol> <ul> <li>Practice the "One Problem, Ten Solutions" exercise</li> <li>Train yourself to see problems as opportunities</li> <li>Regularly brainstorm improvements for existing products/services</li> </ul> <ol> <li>Entrepreneurial Mindset Shifts</li> </ol> <ul> <li>Shift from consumer to creator</li> <li>Adopt owner thinking even as an employee</li> <li>Move from perfectionism to iteration</li> <li>Transform "I can't because..." to "How can I?"</li> </ul> <ol> <li>Entrepreneurial Skill Building</li> </ol> <ul> <li>Create artificial constraints to build resourcefulness</li> <li>Practice the "Value Proposition Challenge"</li> <li>Engage in "Opportunity Spotting" exercises</li> <li>Start with "Micro-Entrepreneurship" projects</li> </ul> <ol> <li>Dark Horse Advantage Leveraging</li> </ol> <ul> <li>Use underdog status to develop unique strengths</li> <li>See opportunities others miss by taking unconventional paths</li> <li>Turn limitations into creative advantages</li> <li>Use being underestimated as a strategic advantage</li> </ul> <p>Resources Mentioned</p> <ul> <li>Books:</li> <li>"The Lean Startup" by Eric Ries</li> <li>"The E-Myth Revisited" by Michael Gerber</li> <li>Podcasts:</li> <li>"How I Built This"</li> <li>"Masters of Scale"</li> <li>Learning Platforms:</li> <li>Udemy</li> <li>Coursera</li> <li>Skillshare</li> <li>Dark Horse Entrepreneur Resources:</li> <li>The Dark Horse Insider Newsletter https://DarkHorseInsider.com</li> <li>ProPodLaunch Course</li> <li>Dark Horse Course Creator</li> </ul> <p>Action Steps to Take</p> <ol> <li>Identify one area where your entrepreneurial journey is challenging you to grow</li> <li>Commit to intentionally leaning into that growth this week</li> <li>Practice the "One Problem, Ten Solutions" exercise with a current challenge</li> <li>Begin a daily habit of "Opportunity Spotting" in your everyday life</li> <li>Connect with other entrepreneurs through communities or mastermind groups</li> </ol> <p>Call to Action</p> <p>Sign up for the Dark Horse Insider Newsletter at <a href="https://darkhorseinsider.com/" target="_blank">DarkHorseInsider.com</a> to receive weekly digital marketing strategies and entrepreneurial insights specifically designed for busy parent entrepreneurs.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 509 What is an Entrepreneur? Uncommon Truths About the Entrepreneurial Mindset That Will Unlock Your Potential</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:summary>Discover the Urgent, Unique, and Ultra-specific Traits That Separate True Entrepreneurs From Business Owners Episode Summary In this deep-dive episode, Tracy Brinkmann goes beyond the surface-level definition of entrepreneurship to explore what truly makes an entrepreneur tick. Drawing from personal experience and years of working with successful business owners, Tracy reveals the mindset, motivations, and methods that separate true entrepreneurs from mere business owners. Whether you&apos;re considering your first side hustle or looking to recapture your entrepreneurial spirit, this episode provides actionable insights into developing your entrepreneurial edge and embracing your Dark Horse advantage. Key Insights  Entrepreneurship is more about mindset than business ownership True entrepreneurs are driven by more than just financial gain The entrepreneurial DNA includes specific traits that can be developed Being a &quot;Dark Horse&quot; can actually be an advantage in entrepreneurship The entrepreneurial journey transforms not just your business, but who you are  Key Timestamps 00:00 Introduction and personal entrepreneurial journey 01:00 Redefining entrepreneurship beyond business ownership 04:00 The entrepreneurial core traits 04:54 Misconceptions about entrepreneurship 07:43 Entrepreneur vs. Business Owner Mindset 09:20 Evolution Of Entrepreneurship 12:57 Entrepreneurial DNA Core Traits 22:36 What Drives Entrepreneurs 32:25 Are You Built For Entrepreneurship 38:23 Common Entrepreneurial Origin Stories 42:02 Developing Entrepreneurial Traits And Mindset 47:23 Practical Exercises To Build Entrepreneurial Capabilities 52:24 Dark Horse Advantage 53:28 Whiskered Wisdom &amp; Recap 59:31 Final Encouragement Strategies Shared  Problem-Solving Orientation Development   Practice the &quot;One Problem, Ten Solutions&quot; exercise Train yourself to see problems as opportunities Regularly brainstorm improvements for existing products/services   Entrepreneurial Mindset Shifts   Shift from consumer to creator Adopt owner thinking even as an employee Move from perfectionism to iteration Transform &quot;I can&apos;t because...&quot; to &quot;How can I?&quot;   Entrepreneurial Skill Building   Create artificial constraints to build resourcefulness Practice the &quot;Value Proposition Challenge&quot; Engage in &quot;Opportunity Spotting&quot; exercises Start with &quot;Micro-Entrepreneurship&quot; projects   Dark Horse Advantage Leveraging   Use underdog status to develop unique strengths See opportunities others miss by taking unconventional paths Turn limitations into creative advantages Use being underestimated as a strategic advantage  Resources Mentioned  Books: &quot;The Lean Startup&quot; by Eric Ries &quot;The E-Myth Revisited&quot; by Michael Gerber Podcasts: &quot;How I Built This&quot; &quot;Masters of Scale&quot; Learning Platforms: Udemy Coursera Skillshare Dark Horse Entrepreneur Resources: The Dark Horse Insider Newsletter https://DarkHorseInsider.com ProPodLaunch Course Dark Horse Course Creator  Action Steps to Take  Identify one area where your entrepreneurial journey is challenging you to grow Commit to intentionally leaning into that growth this week Practice the &quot;One Problem, Ten Solutions&quot; exercise with a current challenge Begin a daily habit of &quot;Opportunity Spotting&quot; in your everyday life Connect with other entrepreneurs through communities or mastermind groups  Call to Action Sign up for the Dark Horse Insider Newsletter at DarkHorseInsider.com to receive weekly digital marketing strategies and entrepreneurial insights specifically designed for busy parent entrepreneurs.</itunes:summary>
      <itunes:subtitle>Discover the Urgent, Unique, and Ultra-specific Traits That Separate True Entrepreneurs From Business Owners Episode Summary In this deep-dive episode, Tracy Brinkmann goes beyond the surface-level definition of entrepreneurship to explore what truly makes an entrepreneur tick. Drawing from personal experience and years of working with successful business owners, Tracy reveals the mindset, motivations, and methods that separate true entrepreneurs from mere business owners. Whether you&apos;re considering your first side hustle or looking to recapture your entrepreneurial spirit, this episode provides actionable insights into developing your entrepreneurial edge and embracing your Dark Horse advantage. Key Insights  Entrepreneurship is more about mindset than business ownership True entrepreneurs are driven by more than just financial gain The entrepreneurial DNA includes specific traits that can be developed Being a &quot;Dark Horse&quot; can actually be an advantage in entrepreneurship The entrepreneurial journey transforms not just your business, but who you are  Key Timestamps 00:00 Introduction and personal entrepreneurial journey 01:00 Redefining entrepreneurship beyond business ownership 04:00 The entrepreneurial core traits 04:54 Misconceptions about entrepreneurship 07:43 Entrepreneur vs. Business Owner Mindset 09:20 Evolution Of Entrepreneurship 12:57 Entrepreneurial DNA Core Traits 22:36 What Drives Entrepreneurs 32:25 Are You Built For Entrepreneurship 38:23 Common Entrepreneurial Origin Stories 42:02 Developing Entrepreneurial Traits And Mindset 47:23 Practical Exercises To Build Entrepreneurial Capabilities 52:24 Dark Horse Advantage 53:28 Whiskered Wisdom &amp; Recap 59:31 Final Encouragement Strategies Shared  Problem-Solving Orientation Development   Practice the &quot;One Problem, Ten Solutions&quot; exercise Train yourself to see problems as opportunities Regularly brainstorm improvements for existing products/services   Entrepreneurial Mindset Shifts   Shift from consumer to creator Adopt owner thinking even as an employee Move from perfectionism to iteration Transform &quot;I can&apos;t because...&quot; to &quot;How can I?&quot;   Entrepreneurial Skill Building   Create artificial constraints to build resourcefulness Practice the &quot;Value Proposition Challenge&quot; Engage in &quot;Opportunity Spotting&quot; exercises Start with &quot;Micro-Entrepreneurship&quot; projects   Dark Horse Advantage Leveraging   Use underdog status to develop unique strengths See opportunities others miss by taking unconventional paths Turn limitations into creative advantages Use being underestimated as a strategic advantage  Resources Mentioned  Books: &quot;The Lean Startup&quot; by Eric Ries &quot;The E-Myth Revisited&quot; by Michael Gerber Podcasts: &quot;How I Built This&quot; &quot;Masters of Scale&quot; Learning Platforms: Udemy Coursera Skillshare Dark Horse Entrepreneur Resources: The Dark Horse Insider Newsletter https://DarkHorseInsider.com ProPodLaunch Course Dark Horse Course Creator  Action Steps to Take  Identify one area where your entrepreneurial journey is challenging you to grow Commit to intentionally leaning into that growth this week Practice the &quot;One Problem, Ten Solutions&quot; exercise with a current challenge Begin a daily habit of &quot;Opportunity Spotting&quot; in your everyday life Connect with other entrepreneurs through communities or mastermind groups  Call to Action Sign up for the Dark Horse Insider Newsletter at DarkHorseInsider.com to receive weekly digital marketing strategies and entrepreneurial insights specifically designed for busy parent entrepreneurs.</itunes:subtitle>
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      <title>EP 508 From Food Stamps to Freedom How A Mom Built a Multi-Million Dollar Business While Raising 6 Children</title>
      <description><![CDATA[<p>Urgent Strategies for Parent Entrepreneurs to Transform Their Limited Time into Unlimited Influence</p> <p>SUMMARY</p> <p>In this powerful episode, speaking powerhouse Marianne Hickman reveals her journey from being on food stamps to building a multi-million dollar business while raising six children. She shares the unconventional strategies that transformed her from invisible to influential, including her "10 Seconds of Bravery" technique that can help any parent entrepreneur overcome fear and take action. Marianne challenges conventional wisdom about public speaking, time management, and leveraging your personal story, providing a blueprint for building authentic influence without sacrificing family time.</p> <p>KEY INSIGHTS</p> <ul> <li>The difference between "selfish nerves" and "service-oriented nerves" when public speaking</li> <li>Why sharing from "scars" rather than "wounds" builds credibility while maintaining authenticity</li> <li>How social media metrics can mislead entrepreneurs about true business success</li> <li>The power of replacing work-life balance with work-life harmony</li> <li>Why side-by-side leadership is more effective than top-down direction</li> <li>How to integrate your children into your business journey</li> <li>The "10 Seconds of Bravery" technique for overcoming entrepreneurial fear</li> </ul> <p>KEY TIMESTAMPS</p> <ul> <li>00:00:00 - Introduction to Marianne Hickman's journey</li> <li>00:02:00 - The psychology of public speaking and overcoming fear</li> <li>00:03:00 - Marianne on speaking nerves and service-oriented approach</li> <li>00:05:58 - The energy exchange of public speaking</li> <li>00:08:00 - From invisible to influential: Marianne's origin story</li> <li>00:12:00 - The glass walking experience that changed everything</li> <li>00:15:00 - Vulnerability vs. Credibility: the balance for entrepreneurs</li> <li>00:17:00 - Marianne's food stamps story and being discerning</li> <li>00:19:00 - What entrepreneurs obsess about that doesn't matter</li> <li>00:21:00 - The $5,000 lesson about social media metrics</li> <li>00:24:00 - The rock climbing story: leadership from the side</li> <li>00:27:00 - Parenting and entrepreneurship integration</li> <li>00:29:30 - The orchestra metaphor for life integration</li> <li>00:30:30 - Involving children in your business journey</li> <li>00:32:00 - Special message to mom entrepreneurs</li> <li>00:37:00 - Authentic parenting and leadership approaches</li> <li>00:39:00 - Divergent leadership: shifting between tender and firm</li> <li>00:42:00 - Whiskered Wisdom 10 Second Of Bravery</li> <li>00:47:30 - Free resource: Database of 1,000+ podcasts seeking guests</li> <li>00:48:00 - Closing thoughts and call to action</li> </ul> <p>STRATEGIES SHARED</p> <ol> <li>Service-Oriented Speaking: Approach public speaking from a place of service rather than self-focus to transform nerves into positive energy</li> <li>The Fire Principle: "A fire is the only thing that grows when you share it" - approach speaking as an energy exchange that feeds rather than drains you</li> <li>Scars vs. Wounds Framework: Share your story from healed experiences (scars) rather than unresolved trauma (wounds)</li> <li>Impact Measurement Experiment: Count unsolicited positive feedback for 30 days instead of focusing on vanity metrics</li> <li>Side-by-Side Leadership: Stay next to those you're guiding rather than racing ahead and shouting instructions from above</li> <li>Work-Life Harmony Model: Think of your life like an orchestra where different instruments take the lead at different times</li> <li>Family Business Integration: Ask your children how they want to be involved in what you're building</li> <li>Divergent Leadership Approach: Shift between tender and firm based on what others need, not what's comfortable for you</li> <li>10 Seconds of Bravery Technique: Break down intimidating actions into 10-second bursts of courage</li> <li>Pinky Toe Comfort Zone Expansion: Gradually expand your comfort zone with small, manageable steps rather than giant leaps</li> </ol> <p>RESOURCES MENTIONED</p> <ul> <li>Marianne's Free Podcast Database: <a href="https://mariannehickman.com/database" target="_blank">mariannehickman.com/database</a></li> <li>The Dark Horse Insider Newsletter: <a href="https://darkhorseinsider.com/" target="_blank">darkhorseinsider.com</a></li> <li>Marianne's speaking and coaching programs</li> <li>The "Bishop storehouse" food assistance program</li> </ul> <p>ACTION STEP TO TAKE</p> <p>Identify one small brave action you've been avoiding that would move your business forward. Commit to just 10 seconds of bravery to take that action today. Remember: you can do anything for 10 seconds, and that small step will expand your comfort zone, making the next brave action easier.</p> <p>SPECIAL OFFER</p> <p>Get free access to Marianne Hickman's database of over 1,000 podcasts actively seeking guests at <a href="https://mariannehickman.com/database" target="_blank">mariannehickman.com/database</a>. Perfect for implementing your "10 Seconds of Bravery" by applying to be a podcast guest!</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 8 May 2025 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Urgent Strategies for Parent Entrepreneurs to Transform Their Limited Time into Unlimited Influence</p> <p>SUMMARY</p> <p>In this powerful episode, speaking powerhouse Marianne Hickman reveals her journey from being on food stamps to building a multi-million dollar business while raising six children. She shares the unconventional strategies that transformed her from invisible to influential, including her "10 Seconds of Bravery" technique that can help any parent entrepreneur overcome fear and take action. Marianne challenges conventional wisdom about public speaking, time management, and leveraging your personal story, providing a blueprint for building authentic influence without sacrificing family time.</p> <p>KEY INSIGHTS</p> <ul> <li>The difference between "selfish nerves" and "service-oriented nerves" when public speaking</li> <li>Why sharing from "scars" rather than "wounds" builds credibility while maintaining authenticity</li> <li>How social media metrics can mislead entrepreneurs about true business success</li> <li>The power of replacing work-life balance with work-life harmony</li> <li>Why side-by-side leadership is more effective than top-down direction</li> <li>How to integrate your children into your business journey</li> <li>The "10 Seconds of Bravery" technique for overcoming entrepreneurial fear</li> </ul> <p>KEY TIMESTAMPS</p> <ul> <li>00:00:00 - Introduction to Marianne Hickman's journey</li> <li>00:02:00 - The psychology of public speaking and overcoming fear</li> <li>00:03:00 - Marianne on speaking nerves and service-oriented approach</li> <li>00:05:58 - The energy exchange of public speaking</li> <li>00:08:00 - From invisible to influential: Marianne's origin story</li> <li>00:12:00 - The glass walking experience that changed everything</li> <li>00:15:00 - Vulnerability vs. Credibility: the balance for entrepreneurs</li> <li>00:17:00 - Marianne's food stamps story and being discerning</li> <li>00:19:00 - What entrepreneurs obsess about that doesn't matter</li> <li>00:21:00 - The $5,000 lesson about social media metrics</li> <li>00:24:00 - The rock climbing story: leadership from the side</li> <li>00:27:00 - Parenting and entrepreneurship integration</li> <li>00:29:30 - The orchestra metaphor for life integration</li> <li>00:30:30 - Involving children in your business journey</li> <li>00:32:00 - Special message to mom entrepreneurs</li> <li>00:37:00 - Authentic parenting and leadership approaches</li> <li>00:39:00 - Divergent leadership: shifting between tender and firm</li> <li>00:42:00 - Whiskered Wisdom 10 Second Of Bravery</li> <li>00:47:30 - Free resource: Database of 1,000+ podcasts seeking guests</li> <li>00:48:00 - Closing thoughts and call to action</li> </ul> <p>STRATEGIES SHARED</p> <ol> <li>Service-Oriented Speaking: Approach public speaking from a place of service rather than self-focus to transform nerves into positive energy</li> <li>The Fire Principle: "A fire is the only thing that grows when you share it" - approach speaking as an energy exchange that feeds rather than drains you</li> <li>Scars vs. Wounds Framework: Share your story from healed experiences (scars) rather than unresolved trauma (wounds)</li> <li>Impact Measurement Experiment: Count unsolicited positive feedback for 30 days instead of focusing on vanity metrics</li> <li>Side-by-Side Leadership: Stay next to those you're guiding rather than racing ahead and shouting instructions from above</li> <li>Work-Life Harmony Model: Think of your life like an orchestra where different instruments take the lead at different times</li> <li>Family Business Integration: Ask your children how they want to be involved in what you're building</li> <li>Divergent Leadership Approach: Shift between tender and firm based on what others need, not what's comfortable for you</li> <li>10 Seconds of Bravery Technique: Break down intimidating actions into 10-second bursts of courage</li> <li>Pinky Toe Comfort Zone Expansion: Gradually expand your comfort zone with small, manageable steps rather than giant leaps</li> </ol> <p>RESOURCES MENTIONED</p> <ul> <li>Marianne's Free Podcast Database: <a href="https://mariannehickman.com/database" target="_blank">mariannehickman.com/database</a></li> <li>The Dark Horse Insider Newsletter: <a href="https://darkhorseinsider.com/" target="_blank">darkhorseinsider.com</a></li> <li>Marianne's speaking and coaching programs</li> <li>The "Bishop storehouse" food assistance program</li> </ul> <p>ACTION STEP TO TAKE</p> <p>Identify one small brave action you've been avoiding that would move your business forward. Commit to just 10 seconds of bravery to take that action today. Remember: you can do anything for 10 seconds, and that small step will expand your comfort zone, making the next brave action easier.</p> <p>SPECIAL OFFER</p> <p>Get free access to Marianne Hickman's database of over 1,000 podcasts actively seeking guests at <a href="https://mariannehickman.com/database" target="_blank">mariannehickman.com/database</a>. Perfect for implementing your "10 Seconds of Bravery" by applying to be a podcast guest!</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 508 From Food Stamps to Freedom How A Mom Built a Multi-Million Dollar Business While Raising 6 Children</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:53:35</itunes:duration>
      <itunes:summary>Urgent Strategies for Parent Entrepreneurs to Transform Their Limited Time into Unlimited Influence SUMMARY In this powerful episode, speaking powerhouse Marianne Hickman reveals her journey from being on food stamps to building a multi-million dollar business while raising six children. She shares the unconventional strategies that transformed her from invisible to influential, including her &quot;10 Seconds of Bravery&quot; technique that can help any parent entrepreneur overcome fear and take action. Marianne challenges conventional wisdom about public speaking, time management, and leveraging your personal story, providing a blueprint for building authentic influence without sacrificing family time. KEY INSIGHTS  The difference between &quot;selfish nerves&quot; and &quot;service-oriented nerves&quot; when public speaking Why sharing from &quot;scars&quot; rather than &quot;wounds&quot; builds credibility while maintaining authenticity How social media metrics can mislead entrepreneurs about true business success The power of replacing work-life balance with work-life harmony Why side-by-side leadership is more effective than top-down direction How to integrate your children into your business journey The &quot;10 Seconds of Bravery&quot; technique for overcoming entrepreneurial fear  KEY TIMESTAMPS  00:00:00 - Introduction to Marianne Hickman&apos;s journey 00:02:00 - The psychology of public speaking and overcoming fear 00:03:00 - Marianne on speaking nerves and service-oriented approach 00:05:58 - The energy exchange of public speaking 00:08:00 - From invisible to influential: Marianne&apos;s origin story 00:12:00 - The glass walking experience that changed everything 00:15:00 - Vulnerability vs. Credibility: the balance for entrepreneurs 00:17:00 - Marianne&apos;s food stamps story and being discerning 00:19:00 - What entrepreneurs obsess about that doesn&apos;t matter 00:21:00 - The $5,000 lesson about social media metrics 00:24:00 - The rock climbing story: leadership from the side 00:27:00 - Parenting and entrepreneurship integration 00:29:30 - The orchestra metaphor for life integration 00:30:30 - Involving children in your business journey 00:32:00 - Special message to mom entrepreneurs 00:37:00 - Authentic parenting and leadership approaches 00:39:00 - Divergent leadership: shifting between tender and firm 00:42:00 - Whiskered Wisdom 10 Second Of Bravery 00:47:30 - Free resource: Database of 1,000+ podcasts seeking guests 00:48:00 - Closing thoughts and call to action  STRATEGIES SHARED  Service-Oriented Speaking: Approach public speaking from a place of service rather than self-focus to transform nerves into positive energy The Fire Principle: &quot;A fire is the only thing that grows when you share it&quot; - approach speaking as an energy exchange that feeds rather than drains you Scars vs. Wounds Framework: Share your story from healed experiences (scars) rather than unresolved trauma (wounds) Impact Measurement Experiment: Count unsolicited positive feedback for 30 days instead of focusing on vanity metrics Side-by-Side Leadership: Stay next to those you&apos;re guiding rather than racing ahead and shouting instructions from above Work-Life Harmony Model: Think of your life like an orchestra where different instruments take the lead at different times Family Business Integration: Ask your children how they want to be involved in what you&apos;re building Divergent Leadership Approach: Shift between tender and firm based on what others need, not what&apos;s comfortable for you 10 Seconds of Bravery Technique: Break down intimidating actions into 10-second bursts of courage Pinky Toe Comfort Zone Expansion: Gradually expand your comfort zone with small, manageable steps rather than giant leaps  RESOURCES MENTIONED  Marianne&apos;s Free Podcast Database: mariannehickman.com/database The Dark Horse Insider Newsletter: darkhorseinsider.com Marianne&apos;s speaking and coaching programs The &quot;Bishop storehouse&quot; food assistance program  ACTION STEP TO TAKE Identify one small brave action you&apos;ve been avoiding that would move your business forward. Commit to just 10 seconds of bravery to take that action today. Remember: you can do anything for 10 seconds, and that small step will expand your comfort zone, making the next brave action easier. SPECIAL OFFER Get free access to Marianne Hickman&apos;s database of over 1,000 podcasts actively seeking guests at mariannehickman.com/database. Perfect for implementing your &quot;10 Seconds of Bravery&quot; by applying to be a podcast guest!</itunes:summary>
      <itunes:subtitle>Urgent Strategies for Parent Entrepreneurs to Transform Their Limited Time into Unlimited Influence SUMMARY In this powerful episode, speaking powerhouse Marianne Hickman reveals her journey from being on food stamps to building a multi-million dollar business while raising six children. She shares the unconventional strategies that transformed her from invisible to influential, including her &quot;10 Seconds of Bravery&quot; technique that can help any parent entrepreneur overcome fear and take action. Marianne challenges conventional wisdom about public speaking, time management, and leveraging your personal story, providing a blueprint for building authentic influence without sacrificing family time. KEY INSIGHTS  The difference between &quot;selfish nerves&quot; and &quot;service-oriented nerves&quot; when public speaking Why sharing from &quot;scars&quot; rather than &quot;wounds&quot; builds credibility while maintaining authenticity How social media metrics can mislead entrepreneurs about true business success The power of replacing work-life balance with work-life harmony Why side-by-side leadership is more effective than top-down direction How to integrate your children into your business journey The &quot;10 Seconds of Bravery&quot; technique for overcoming entrepreneurial fear  KEY TIMESTAMPS  00:00:00 - Introduction to Marianne Hickman&apos;s journey 00:02:00 - The psychology of public speaking and overcoming fear 00:03:00 - Marianne on speaking nerves and service-oriented approach 00:05:58 - The energy exchange of public speaking 00:08:00 - From invisible to influential: Marianne&apos;s origin story 00:12:00 - The glass walking experience that changed everything 00:15:00 - Vulnerability vs. Credibility: the balance for entrepreneurs 00:17:00 - Marianne&apos;s food stamps story and being discerning 00:19:00 - What entrepreneurs obsess about that doesn&apos;t matter 00:21:00 - The $5,000 lesson about social media metrics 00:24:00 - The rock climbing story: leadership from the side 00:27:00 - Parenting and entrepreneurship integration 00:29:30 - The orchestra metaphor for life integration 00:30:30 - Involving children in your business journey 00:32:00 - Special message to mom entrepreneurs 00:37:00 - Authentic parenting and leadership approaches 00:39:00 - Divergent leadership: shifting between tender and firm 00:42:00 - Whiskered Wisdom 10 Second Of Bravery 00:47:30 - Free resource: Database of 1,000+ podcasts seeking guests 00:48:00 - Closing thoughts and call to action  STRATEGIES SHARED  Service-Oriented Speaking: Approach public speaking from a place of service rather than self-focus to transform nerves into positive energy The Fire Principle: &quot;A fire is the only thing that grows when you share it&quot; - approach speaking as an energy exchange that feeds rather than drains you Scars vs. Wounds Framework: Share your story from healed experiences (scars) rather than unresolved trauma (wounds) Impact Measurement Experiment: Count unsolicited positive feedback for 30 days instead of focusing on vanity metrics Side-by-Side Leadership: Stay next to those you&apos;re guiding rather than racing ahead and shouting instructions from above Work-Life Harmony Model: Think of your life like an orchestra where different instruments take the lead at different times Family Business Integration: Ask your children how they want to be involved in what you&apos;re building Divergent Leadership Approach: Shift between tender and firm based on what others need, not what&apos;s comfortable for you 10 Seconds of Bravery Technique: Break down intimidating actions into 10-second bursts of courage Pinky Toe Comfort Zone Expansion: Gradually expand your comfort zone with small, manageable steps rather than giant leaps  RESOURCES MENTIONED  Marianne&apos;s Free Podcast Database: mariannehickman.com/database The Dark Horse Insider Newsletter: darkhorseinsider.com Marianne&apos;s speaking and coaching programs The &quot;Bishop storehouse&quot; food assistance program  ACTION STEP TO TAKE Identify one small brave action you&apos;ve been avoiding that would move your business forward. Commit to just 10 seconds of bravery to take that action today. Remember: you can do anything for 10 seconds, and that small step will expand your comfort zone, making the next brave action easier. SPECIAL OFFER Get free access to Marianne Hickman&apos;s database of over 1,000 podcasts actively seeking guests at mariannehickman.com/database. Perfect for implementing your &quot;10 Seconds of Bravery&quot; by applying to be a podcast guest!</itunes:subtitle>
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      <title>EP 507 The VIP Club Strategy: How to Generate $30K+ in Just 1 Week for Your Business</title>
      <description><![CDATA[<p>Summary</p> <p>In this power-packed episode, Tracy Brinkmann reveals the VIP Club strategy—a proven method for generating thousands of dollars in just days without requiring new skills. Learn how one entrepreneur made $100,000 in less than a week using this approach, and how you can adapt it for any business, online or offline. Perfect for busy parent entrepreneurs needing a quick cash injection, this episode delivers a step-by-step breakdown of creating exclusive memberships with premium perks that customers eagerly pay for.</p> <p>Key Insights</p> <ul> <li>Create scarcity by limiting membership to drive demand</li> <li>Package existing services and perks at premium pricing</li> <li>Leverage the strategy for both immediate cash and recurring revenue</li> <li>Apply this method across various business types, from online marketing to restaurants</li> <li>Use the strategy to help other businesses and earn additional income</li> </ul> <p>Key Timestamps</p> <ul> <li>00:00 - Introduction to the quick cash injection strategy</li> <li>01:09 - Overview of the VIP Club concept</li> <li>02:22 - Real-life success story: How Vinny made $100,000 in one week</li> <li>03:38 - Applying the strategy to different business types</li> <li>05:23 - Marketing your VIP Club effectively</li> <li>06:41 - Creating a highly desirable package</li> <li>08:55 - Implementation tips and considerations</li> <li>10:48 - Connection to previous episode on SMS marketing</li> </ul> <p>Strategies Shared</p> <ol> <li>The VIP Club Framework: Create an exclusive membership with premium perks and benefits at a premium price point.</li> <li>Scarcity Principle: Limit the number of available memberships to drive urgency and demand.</li> <li>Value Packaging: Bundle existing services, products, and exclusive experiences into a high-value offering.</li> <li>Restaurant Application: Create VIP memberships offering free meals, private dinners, and custom dishes named after members.</li> <li>Marketing Approaches:</li> </ol> <ul> <li>Leverage existing social media following</li> <li>Partner with local charities</li> <li>Create affiliate relationships with complementary businesses</li> <li>Offer early-bird discounts</li> </ul> <ol> <li>Affiliate Strategy: Turn early adopters into affiliates who earn commissions for referrals.</li> <li>Recurring Implementation: Use the strategy periodically to generate cash injections when needed.</li> </ol> <p>Resources Mentioned</p> <ul> <li>Previous episode (EP 417) on building SMS lists through birthday captures</li> <li>Dark Horse Insider newsletter <a href="https://darkhorseinsider.com" target="_blank">https://DarkHorseInsider.com</a></li> </ul> <p>Action Steps to Take</p> <ol> <li>Identify your most valuable services, products, or experiences</li> <li>Create a premium package with exclusive perks</li> <li>Set a limited number of available memberships</li> <li>Determine your pricing strategy (consider early-bird discounts)</li> <li>Plan your marketing approach (social media, affiliates, local partnerships)</li> <li>Launch with urgency and track results</li> <li>Consider teaching this strategy to other businesses for additional income</li> </ol> <p>Call to Action</p> <p>Ready to turn those small pockets of time into profitable momentum? Head over to https://DarkHorseInsider.com and join our free newsletter. Because Dark Horses don't just run the race—we change how the race is won.</p> <p><em>The VIP Club strategy is a powerful approach for generating quick cash in your business. By creating exclusive, limited-membership programs with premium perks, you can tap into customers' desire for special treatment and experiences. Whether you need funds for an investment, emergency, or opportunity, this strategy can help you generate significant revenue in a short time frame.</em></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 30 Apr 2025 23:42:07 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Summary</p> <p>In this power-packed episode, Tracy Brinkmann reveals the VIP Club strategy—a proven method for generating thousands of dollars in just days without requiring new skills. Learn how one entrepreneur made $100,000 in less than a week using this approach, and how you can adapt it for any business, online or offline. Perfect for busy parent entrepreneurs needing a quick cash injection, this episode delivers a step-by-step breakdown of creating exclusive memberships with premium perks that customers eagerly pay for.</p> <p>Key Insights</p> <ul> <li>Create scarcity by limiting membership to drive demand</li> <li>Package existing services and perks at premium pricing</li> <li>Leverage the strategy for both immediate cash and recurring revenue</li> <li>Apply this method across various business types, from online marketing to restaurants</li> <li>Use the strategy to help other businesses and earn additional income</li> </ul> <p>Key Timestamps</p> <ul> <li>00:00 - Introduction to the quick cash injection strategy</li> <li>01:09 - Overview of the VIP Club concept</li> <li>02:22 - Real-life success story: How Vinny made $100,000 in one week</li> <li>03:38 - Applying the strategy to different business types</li> <li>05:23 - Marketing your VIP Club effectively</li> <li>06:41 - Creating a highly desirable package</li> <li>08:55 - Implementation tips and considerations</li> <li>10:48 - Connection to previous episode on SMS marketing</li> </ul> <p>Strategies Shared</p> <ol> <li>The VIP Club Framework: Create an exclusive membership with premium perks and benefits at a premium price point.</li> <li>Scarcity Principle: Limit the number of available memberships to drive urgency and demand.</li> <li>Value Packaging: Bundle existing services, products, and exclusive experiences into a high-value offering.</li> <li>Restaurant Application: Create VIP memberships offering free meals, private dinners, and custom dishes named after members.</li> <li>Marketing Approaches:</li> </ol> <ul> <li>Leverage existing social media following</li> <li>Partner with local charities</li> <li>Create affiliate relationships with complementary businesses</li> <li>Offer early-bird discounts</li> </ul> <ol> <li>Affiliate Strategy: Turn early adopters into affiliates who earn commissions for referrals.</li> <li>Recurring Implementation: Use the strategy periodically to generate cash injections when needed.</li> </ol> <p>Resources Mentioned</p> <ul> <li>Previous episode (EP 417) on building SMS lists through birthday captures</li> <li>Dark Horse Insider newsletter <a href="https://darkhorseinsider.com" target="_blank">https://DarkHorseInsider.com</a></li> </ul> <p>Action Steps to Take</p> <ol> <li>Identify your most valuable services, products, or experiences</li> <li>Create a premium package with exclusive perks</li> <li>Set a limited number of available memberships</li> <li>Determine your pricing strategy (consider early-bird discounts)</li> <li>Plan your marketing approach (social media, affiliates, local partnerships)</li> <li>Launch with urgency and track results</li> <li>Consider teaching this strategy to other businesses for additional income</li> </ol> <p>Call to Action</p> <p>Ready to turn those small pockets of time into profitable momentum? Head over to https://DarkHorseInsider.com and join our free newsletter. Because Dark Horses don't just run the race—we change how the race is won.</p> <p><em>The VIP Club strategy is a powerful approach for generating quick cash in your business. By creating exclusive, limited-membership programs with premium perks, you can tap into customers' desire for special treatment and experiences. Whether you need funds for an investment, emergency, or opportunity, this strategy can help you generate significant revenue in a short time frame.</em></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 507 The VIP Club Strategy: How to Generate $30K+ in Just 1 Week for Your Business</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:12:37</itunes:duration>
      <itunes:summary>Summary In this power-packed episode, Tracy Brinkmann reveals the VIP Club strategy—a proven method for generating thousands of dollars in just days without requiring new skills. Learn how one entrepreneur made $100,000 in less than a week using this approach, and how you can adapt it for any business, online or offline. Perfect for busy parent entrepreneurs needing a quick cash injection, this episode delivers a step-by-step breakdown of creating exclusive memberships with premium perks that customers eagerly pay for. Key Insights  Create scarcity by limiting membership to drive demand Package existing services and perks at premium pricing Leverage the strategy for both immediate cash and recurring revenue Apply this method across various business types, from online marketing to restaurants Use the strategy to help other businesses and earn additional income  Key Timestamps  00:00 - Introduction to the quick cash injection strategy 01:09 - Overview of the VIP Club concept 02:22 - Real-life success story: How Vinny made $100,000 in one week 03:38 - Applying the strategy to different business types 05:23 - Marketing your VIP Club effectively 06:41 - Creating a highly desirable package 08:55 - Implementation tips and considerations 10:48 - Connection to previous episode on SMS marketing  Strategies Shared  The VIP Club Framework: Create an exclusive membership with premium perks and benefits at a premium price point. Scarcity Principle: Limit the number of available memberships to drive urgency and demand. Value Packaging: Bundle existing services, products, and exclusive experiences into a high-value offering. Restaurant Application: Create VIP memberships offering free meals, private dinners, and custom dishes named after members. Marketing Approaches:   Leverage existing social media following Partner with local charities Create affiliate relationships with complementary businesses Offer early-bird discounts   Affiliate Strategy: Turn early adopters into affiliates who earn commissions for referrals. Recurring Implementation: Use the strategy periodically to generate cash injections when needed.  Resources Mentioned  Previous episode (EP 417) on building SMS lists through birthday captures Dark Horse Insider newsletter https://DarkHorseInsider.com  Action Steps to Take  Identify your most valuable services, products, or experiences Create a premium package with exclusive perks Set a limited number of available memberships Determine your pricing strategy (consider early-bird discounts) Plan your marketing approach (social media, affiliates, local partnerships) Launch with urgency and track results Consider teaching this strategy to other businesses for additional income  Call to Action Ready to turn those small pockets of time into profitable momentum? Head over to https://DarkHorseInsider.com and join our free newsletter. Because Dark Horses don&apos;t just run the race—we change how the race is won. The VIP Club strategy is a powerful approach for generating quick cash in your business. By creating exclusive, limited-membership programs with premium perks, you can tap into customers&apos; desire for special treatment and experiences. Whether you need funds for an investment, emergency, or opportunity, this strategy can help you generate significant revenue in a short time frame.</itunes:summary>
      <itunes:subtitle>Summary In this power-packed episode, Tracy Brinkmann reveals the VIP Club strategy—a proven method for generating thousands of dollars in just days without requiring new skills. Learn how one entrepreneur made $100,000 in less than a week using this approach, and how you can adapt it for any business, online or offline. Perfect for busy parent entrepreneurs needing a quick cash injection, this episode delivers a step-by-step breakdown of creating exclusive memberships with premium perks that customers eagerly pay for. Key Insights  Create scarcity by limiting membership to drive demand Package existing services and perks at premium pricing Leverage the strategy for both immediate cash and recurring revenue Apply this method across various business types, from online marketing to restaurants Use the strategy to help other businesses and earn additional income  Key Timestamps  00:00 - Introduction to the quick cash injection strategy 01:09 - Overview of the VIP Club concept 02:22 - Real-life success story: How Vinny made $100,000 in one week 03:38 - Applying the strategy to different business types 05:23 - Marketing your VIP Club effectively 06:41 - Creating a highly desirable package 08:55 - Implementation tips and considerations 10:48 - Connection to previous episode on SMS marketing  Strategies Shared  The VIP Club Framework: Create an exclusive membership with premium perks and benefits at a premium price point. Scarcity Principle: Limit the number of available memberships to drive urgency and demand. Value Packaging: Bundle existing services, products, and exclusive experiences into a high-value offering. Restaurant Application: Create VIP memberships offering free meals, private dinners, and custom dishes named after members. Marketing Approaches:   Leverage existing social media following Partner with local charities Create affiliate relationships with complementary businesses Offer early-bird discounts   Affiliate Strategy: Turn early adopters into affiliates who earn commissions for referrals. Recurring Implementation: Use the strategy periodically to generate cash injections when needed.  Resources Mentioned  Previous episode (EP 417) on building SMS lists through birthday captures Dark Horse Insider newsletter https://DarkHorseInsider.com  Action Steps to Take  Identify your most valuable services, products, or experiences Create a premium package with exclusive perks Set a limited number of available memberships Determine your pricing strategy (consider early-bird discounts) Plan your marketing approach (social media, affiliates, local partnerships) Launch with urgency and track results Consider teaching this strategy to other businesses for additional income  Call to Action Ready to turn those small pockets of time into profitable momentum? Head over to https://DarkHorseInsider.com and join our free newsletter. Because Dark Horses don&apos;t just run the race—we change how the race is won. The VIP Club strategy is a powerful approach for generating quick cash in your business. By creating exclusive, limited-membership programs with premium perks, you can tap into customers&apos; desire for special treatment and experiences. Whether you need funds for an investment, emergency, or opportunity, this strategy can help you generate significant revenue in a short time frame.</itunes:subtitle>
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      <itunes:episode>507</itunes:episode>
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      <title>EP 506 The Transparency Advantage: How Giving Away Your Expertise Builds a Stronger Business</title>
      <description><![CDATA[<p>Dr. Jennifer Shells reveals how vulnerability and radical transparency transformed her health practice and business</p> <p>Summary</p> <p>In this eye-opening episode, Dr. Jennifer Shells reveals how giving away her expertise and embracing her vulnerabilities transformed her health practice and business success. With 23 years as a chiropractor, Dr. Shells shares her journey of overcoming a vocal cord condition (spasmodic dysphonia) and how this challenge became her greatest business advantage. Learn practical strategies for parent entrepreneurs, the power of daily journaling, and why setting non-negotiable time for your business is essential for success. Discover how turning limitations into strengths can differentiate you in a crowded marketplace.</p> <p>Key Insights</p> <ul> <li>Giving away your expertise freely can build stronger client relationships than guarding your knowledge</li> <li>Personal limitations can become your greatest business advantages when embraced authentically</li> <li>Setting non-negotiable time for your business is crucial for parent entrepreneurs</li> <li>Daily journaling and visualization create clarity and help manifest business goals</li> <li>Building trust through education rather than dictation creates stronger relationships</li> <li>Challenging conventional wisdom can lead to unexpected success paths</li> </ul> <p>Key Timestamps</p> <ul> <li>00:00 - Introduction to the concept of balancing business and health</li> <li>01:30 - Power Of Radical Transparency</li> <li>03:44 - Root Causes Over Symptoms</li> <li>05:41 - Embracing Vulnerability In Business</li> <li>07:53 - Overcoming Personal Challenges</li> <li>13:59 - Challenging Conventional Wisdom</li> <li>16:57 - Power Of Journaling For Clarity</li> <li>21:02 - Building Trust Through Education</li> <li>23:17 - Effective Communication Strategies</li> <li>28:33 - Balancing Parenthood & Entrepreneurship</li> <li>31:25 - 5 Second Rule For Overcoming Resistance</li> <li>33:24 - Whiskered Wisdom: Transparency For Strength</li> <li>36:10 - Final Thoughts & Next Steps</li> </ul> <p>Strategies Shared</p> <ol> <li>The Transparency Advantage: Share your expertise freely to build trust and attract ideal clients</li> <li>Limitation to Leverage: Transform personal challenges into unique business differentiators</li> <li>Non-Negotiable Time Blocking: Set sacred time for your business and communicate its importance to family</li> <li>Daily Journaling Practice: Mind dump daily and write down what you want your life to look like</li> <li>Education-Based Trust Building: Explain "why" instead of just saying "no" or making claims</li> <li>The Five Second Rule: Count down 5-4-3-2-1 to overcome mental resistance and take action</li> <li>Start With 15 Minutes: Begin with short, focused work sessions to build momentum</li> </ol> <p>Resources Mentioned</p> <ul> <li>The Go Giver (Book) - Mentioned at 02:55</li> <li>The Five Second Rule by Mel Robbins (Book) - Mentioned at 37:55</li> <li>The 12 Week Year (Book) - Mentioned at 29:15</li> <li>Dr. Jennifer Shells' Instagram: food.to.the.rescue (with periods between words)</li> </ul> <p>Action Step to Take</p> <p>Identify your biggest perceived limitation or challenge and write down how it has actually made you better at what you do. Then, share this insight with your audience this week - whether in a social media post, email newsletter, or client conversation. Track the responses and notice how authentic vulnerability creates stronger connections than polished perfection.</p> <p>Connect With Us</p> <ul> <li>Instagram: @darkhorsepodcast</li> <li>Newsletter: DarkHorseInsider.com</li> </ul> <p>Connect With Dr. Jennifer Shells</p> <ul> <li>Instagram: food.to.the.rescue (with periods between words)</li> <li>Additional links available in the show notes</li> </ul><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 23 Apr 2025 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Dr. Jennifer Shells reveals how vulnerability and radical transparency transformed her health practice and business</p> <p>Summary</p> <p>In this eye-opening episode, Dr. Jennifer Shells reveals how giving away her expertise and embracing her vulnerabilities transformed her health practice and business success. With 23 years as a chiropractor, Dr. Shells shares her journey of overcoming a vocal cord condition (spasmodic dysphonia) and how this challenge became her greatest business advantage. Learn practical strategies for parent entrepreneurs, the power of daily journaling, and why setting non-negotiable time for your business is essential for success. Discover how turning limitations into strengths can differentiate you in a crowded marketplace.</p> <p>Key Insights</p> <ul> <li>Giving away your expertise freely can build stronger client relationships than guarding your knowledge</li> <li>Personal limitations can become your greatest business advantages when embraced authentically</li> <li>Setting non-negotiable time for your business is crucial for parent entrepreneurs</li> <li>Daily journaling and visualization create clarity and help manifest business goals</li> <li>Building trust through education rather than dictation creates stronger relationships</li> <li>Challenging conventional wisdom can lead to unexpected success paths</li> </ul> <p>Key Timestamps</p> <ul> <li>00:00 - Introduction to the concept of balancing business and health</li> <li>01:30 - Power Of Radical Transparency</li> <li>03:44 - Root Causes Over Symptoms</li> <li>05:41 - Embracing Vulnerability In Business</li> <li>07:53 - Overcoming Personal Challenges</li> <li>13:59 - Challenging Conventional Wisdom</li> <li>16:57 - Power Of Journaling For Clarity</li> <li>21:02 - Building Trust Through Education</li> <li>23:17 - Effective Communication Strategies</li> <li>28:33 - Balancing Parenthood & Entrepreneurship</li> <li>31:25 - 5 Second Rule For Overcoming Resistance</li> <li>33:24 - Whiskered Wisdom: Transparency For Strength</li> <li>36:10 - Final Thoughts & Next Steps</li> </ul> <p>Strategies Shared</p> <ol> <li>The Transparency Advantage: Share your expertise freely to build trust and attract ideal clients</li> <li>Limitation to Leverage: Transform personal challenges into unique business differentiators</li> <li>Non-Negotiable Time Blocking: Set sacred time for your business and communicate its importance to family</li> <li>Daily Journaling Practice: Mind dump daily and write down what you want your life to look like</li> <li>Education-Based Trust Building: Explain "why" instead of just saying "no" or making claims</li> <li>The Five Second Rule: Count down 5-4-3-2-1 to overcome mental resistance and take action</li> <li>Start With 15 Minutes: Begin with short, focused work sessions to build momentum</li> </ol> <p>Resources Mentioned</p> <ul> <li>The Go Giver (Book) - Mentioned at 02:55</li> <li>The Five Second Rule by Mel Robbins (Book) - Mentioned at 37:55</li> <li>The 12 Week Year (Book) - Mentioned at 29:15</li> <li>Dr. Jennifer Shells' Instagram: food.to.the.rescue (with periods between words)</li> </ul> <p>Action Step to Take</p> <p>Identify your biggest perceived limitation or challenge and write down how it has actually made you better at what you do. Then, share this insight with your audience this week - whether in a social media post, email newsletter, or client conversation. Track the responses and notice how authentic vulnerability creates stronger connections than polished perfection.</p> <p>Connect With Us</p> <ul> <li>Instagram: @darkhorsepodcast</li> <li>Newsletter: DarkHorseInsider.com</li> </ul> <p>Connect With Dr. Jennifer Shells</p> <ul> <li>Instagram: food.to.the.rescue (with periods between words)</li> <li>Additional links available in the show notes</li> </ul><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 506 The Transparency Advantage: How Giving Away Your Expertise Builds a Stronger Business</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:39:04</itunes:duration>
      <itunes:summary>Dr. Jennifer Shells reveals how vulnerability and radical transparency transformed her health practice and business Summary In this eye-opening episode, Dr. Jennifer Shells reveals how giving away her expertise and embracing her vulnerabilities transformed her health practice and business success. With 23 years as a chiropractor, Dr. Shells shares her journey of overcoming a vocal cord condition (spasmodic dysphonia) and how this challenge became her greatest business advantage. Learn practical strategies for parent entrepreneurs, the power of daily journaling, and why setting non-negotiable time for your business is essential for success. Discover how turning limitations into strengths can differentiate you in a crowded marketplace. Key Insights  Giving away your expertise freely can build stronger client relationships than guarding your knowledge Personal limitations can become your greatest business advantages when embraced authentically Setting non-negotiable time for your business is crucial for parent entrepreneurs Daily journaling and visualization create clarity and help manifest business goals Building trust through education rather than dictation creates stronger relationships Challenging conventional wisdom can lead to unexpected success paths  Key Timestamps  00:00 - Introduction to the concept of balancing business and health 01:30 - Power Of Radical Transparency 03:44 - Root Causes Over Symptoms 05:41 - Embracing Vulnerability In Business 07:53 - Overcoming Personal Challenges 13:59 - Challenging Conventional Wisdom 16:57 - Power Of Journaling For Clarity 21:02 - Building Trust Through Education 23:17 - Effective Communication Strategies 28:33 - Balancing Parenthood &amp; Entrepreneurship 31:25 - 5 Second Rule For Overcoming Resistance 33:24 - Whiskered Wisdom: Transparency For Strength 36:10 - Final Thoughts &amp; Next Steps  Strategies Shared  The Transparency Advantage: Share your expertise freely to build trust and attract ideal clients Limitation to Leverage: Transform personal challenges into unique business differentiators Non-Negotiable Time Blocking: Set sacred time for your business and communicate its importance to family Daily Journaling Practice: Mind dump daily and write down what you want your life to look like Education-Based Trust Building: Explain &quot;why&quot; instead of just saying &quot;no&quot; or making claims The Five Second Rule: Count down 5-4-3-2-1 to overcome mental resistance and take action Start With 15 Minutes: Begin with short, focused work sessions to build momentum  Resources Mentioned  The Go Giver (Book) - Mentioned at 02:55 The Five Second Rule by Mel Robbins (Book) - Mentioned at 37:55 The 12 Week Year (Book) - Mentioned at 29:15 Dr. Jennifer Shells&apos; Instagram: food.to.the.rescue (with periods between words)  Action Step to Take Identify your biggest perceived limitation or challenge and write down how it has actually made you better at what you do. Then, share this insight with your audience this week - whether in a social media post, email newsletter, or client conversation. Track the responses and notice how authentic vulnerability creates stronger connections than polished perfection. Connect With Us  Instagram: @darkhorsepodcast Newsletter: DarkHorseInsider.com  Connect With Dr. Jennifer Shells  Instagram: food.to.the.rescue (with periods between words) Additional links available in the show notes </itunes:summary>
      <itunes:subtitle>Dr. Jennifer Shells reveals how vulnerability and radical transparency transformed her health practice and business Summary In this eye-opening episode, Dr. Jennifer Shells reveals how giving away her expertise and embracing her vulnerabilities transformed her health practice and business success. With 23 years as a chiropractor, Dr. Shells shares her journey of overcoming a vocal cord condition (spasmodic dysphonia) and how this challenge became her greatest business advantage. Learn practical strategies for parent entrepreneurs, the power of daily journaling, and why setting non-negotiable time for your business is essential for success. Discover how turning limitations into strengths can differentiate you in a crowded marketplace. Key Insights  Giving away your expertise freely can build stronger client relationships than guarding your knowledge Personal limitations can become your greatest business advantages when embraced authentically Setting non-negotiable time for your business is crucial for parent entrepreneurs Daily journaling and visualization create clarity and help manifest business goals Building trust through education rather than dictation creates stronger relationships Challenging conventional wisdom can lead to unexpected success paths  Key Timestamps  00:00 - Introduction to the concept of balancing business and health 01:30 - Power Of Radical Transparency 03:44 - Root Causes Over Symptoms 05:41 - Embracing Vulnerability In Business 07:53 - Overcoming Personal Challenges 13:59 - Challenging Conventional Wisdom 16:57 - Power Of Journaling For Clarity 21:02 - Building Trust Through Education 23:17 - Effective Communication Strategies 28:33 - Balancing Parenthood &amp; Entrepreneurship 31:25 - 5 Second Rule For Overcoming Resistance 33:24 - Whiskered Wisdom: Transparency For Strength 36:10 - Final Thoughts &amp; Next Steps  Strategies Shared  The Transparency Advantage: Share your expertise freely to build trust and attract ideal clients Limitation to Leverage: Transform personal challenges into unique business differentiators Non-Negotiable Time Blocking: Set sacred time for your business and communicate its importance to family Daily Journaling Practice: Mind dump daily and write down what you want your life to look like Education-Based Trust Building: Explain &quot;why&quot; instead of just saying &quot;no&quot; or making claims The Five Second Rule: Count down 5-4-3-2-1 to overcome mental resistance and take action Start With 15 Minutes: Begin with short, focused work sessions to build momentum  Resources Mentioned  The Go Giver (Book) - Mentioned at 02:55 The Five Second Rule by Mel Robbins (Book) - Mentioned at 37:55 The 12 Week Year (Book) - Mentioned at 29:15 Dr. Jennifer Shells&apos; Instagram: food.to.the.rescue (with periods between words)  Action Step to Take Identify your biggest perceived limitation or challenge and write down how it has actually made you better at what you do. Then, share this insight with your audience this week - whether in a social media post, email newsletter, or client conversation. Track the responses and notice how authentic vulnerability creates stronger connections than polished perfection. Connect With Us  Instagram: @darkhorsepodcast Newsletter: DarkHorseInsider.com  Connect With Dr. Jennifer Shells  Instagram: food.to.the.rescue (with periods between words) Additional links available in the show notes </itunes:subtitle>
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      <itunes:episode>506</itunes:episode>
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      <title>EP 505 Email Marketing Mastery 5 Urgent Steps to Build Your List and Drive Conversions</title>
      <description><![CDATA[<p>Summary</p> <p>In this episode of the Dark Horse Entrepreneur podcast, Tracy Brinkmann dives deep into the power of email marketing for busy parent entrepreneurs. Discover the five essential steps to create successful email campaigns that engage subscribers and drive conversions. From building your list to staying compliant with regulations, this comprehensive guide provides actionable strategies to help you achieve the impressive 38:1 ROI that email marketing offers. Perfect for digital marketing beginners looking to maximize results in minimal time between soccer practice and bedtime stories.</p> <p>Key Insights</p> <ul> <li>Email marketing delivers an impressive 38:1 return on investment when done correctly</li> <li>Building a strong email list is the foundation of successful email marketing</li> <li>Personalization and segmentation dramatically improve engagement rates</li> <li>A/B testing is crucial for optimizing your email campaigns</li> <li>Compliance with email regulations protects your brand reputation</li> </ul> <p>Key Timestamps</p> <p>[00:00:00] Introduction to email marketing</p> <p>[00:01:24] Overview of the 5 essential steps for successful email campaigns</p> <p>[00:02:38] Step 1: Building and growing your email list</p> <p>[00:06:06] Step 2: Developing a strong email marketing strategy</p> <p>[00:11:22] Step 3: Creating engaging and valuable content</p> <p>[00:15:19] Step 4: Testing and optimizing your campaigns</p> <p>[00:19:25] Step 5: Ensuring compliance with email regulations</p> <p>[00:21:33] Conclusion and series recap</p> <p>[00:24:05] Final thoughts and call to action</p> <p>Strategies Shared</p> <p>1. Building Your Email List</p> <ul> <li>Create prominent opt-in forms on your website</li> <li>Offer valuable lead magnets (ebooks, webinars, discounts)</li> <li>Leverage social media to promote your email list</li> <li>Implement referral programs to encourage sharing</li> <li>Consider paid advertising to accelerate list growth</li> </ul> <p>2. Developing Your Email Strategy</p> <ul> <li>Define clear goals for your email campaigns</li> <li>Create a content strategy aligned with your objectives</li> <li>Segment your list based on demographics, behavior, and interests</li> <li>Personalize emails using subscriber information</li> <li>Implement automation for triggered emails (welcome series, abandoned carts)</li> </ul> <p>3. Creating Engaging Content</p> <ul> <li>Craft attention-grabbing subject lines</li> <li>Use clear, concise language that aligns with your brand voice</li> <li>Structure emails with paragraphs, bullet points, and subheadings</li> <li>Include valuable content that educates, entertains, or solves problems</li> <li>Implement one clear call-to-action per email</li> </ul> <p>4. Testing and Optimizing</p> <ul> <li>Conduct A/B testing on subject lines, CTAs, and images</li> <li>Monitor key metrics (open rates, click-through rates, conversions)</li> <li>Optimize for mobile viewing</li> <li>Refine personalization and segmentation strategies</li> <li>Make data-driven decisions about content, timing, and frequency</li> </ul> <p>5. Ensuring Compliance</p> <ul> <li>Understand key regulations (CAN-SPAM Act, GDPR, CASL, CCPA)</li> <li>Always obtain consent before sending emails</li> <li>Provide transparency about how you'll use subscriber information</li> <li>Include an unsubscribe link in every email</li> <li>Maintain accurate records of subscriber consent</li> </ul> <p>Resources Mentioned</p> <ul> <li>Dark Horse Insider newsletter at <a href="https://darkhorseschooling.com/" target="_blank">DarkHorseInsider.com</a></li> <li>Previous episodes on digital marketing (Episodes 407-413)</li> <li>Email marketing platforms (mentioned indirectly)</li> <li>Email compliance regulations:</li> <li>CAN-SPAM Act (US)</li> <li>GDPR (Europe)</li> <li>CASL (Canada)</li> <li>CCPA (California)</li> </ul> <p>Action Steps to Take</p> <ol> <li>Audit your current email marketing strategy against the 5 steps outlined</li> <li>Create or improve your lead magnet to attract more subscribers</li> <li>Segment your existing email list based on behavior or demographics</li> <li>Set up an A/B test for your next email campaign</li> <li>Ensure your emails are compliant with relevant regulations</li> <li>Implement an abandoned cart email series if you sell products online</li> </ol> <p>Connect With Us</p> <ul> <li>Website: <a href="https://darkhorseschooling.com/" target="_blank">DarkHorseSchooling.com</a></li> <li>Email Newsletter: <a href="https://darkhorseschooling.com/" target="_blank">DarkHorseInsider.com</a></li> <li>Social Media: Follow Tracy Brinkmann on all major platforms</li> </ul> <p>CTA</p> <p>Ready to transform your email marketing strategy? Join the Dark Horse Insider newsletter for weekly digital marketing strategies designed specifically for busy parent entrepreneurs. Visit <a href="https://darkhorseschooling.com/" target="_blank">DarkHorseInsider.com</a> today and turn those small pockets of time into profitable momentum. Because Dark Horses don't just run the race—we change how the race is won.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 16 Apr 2025 21:20:19 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Summary</p> <p>In this episode of the Dark Horse Entrepreneur podcast, Tracy Brinkmann dives deep into the power of email marketing for busy parent entrepreneurs. Discover the five essential steps to create successful email campaigns that engage subscribers and drive conversions. From building your list to staying compliant with regulations, this comprehensive guide provides actionable strategies to help you achieve the impressive 38:1 ROI that email marketing offers. Perfect for digital marketing beginners looking to maximize results in minimal time between soccer practice and bedtime stories.</p> <p>Key Insights</p> <ul> <li>Email marketing delivers an impressive 38:1 return on investment when done correctly</li> <li>Building a strong email list is the foundation of successful email marketing</li> <li>Personalization and segmentation dramatically improve engagement rates</li> <li>A/B testing is crucial for optimizing your email campaigns</li> <li>Compliance with email regulations protects your brand reputation</li> </ul> <p>Key Timestamps</p> <p>[00:00:00] Introduction to email marketing</p> <p>[00:01:24] Overview of the 5 essential steps for successful email campaigns</p> <p>[00:02:38] Step 1: Building and growing your email list</p> <p>[00:06:06] Step 2: Developing a strong email marketing strategy</p> <p>[00:11:22] Step 3: Creating engaging and valuable content</p> <p>[00:15:19] Step 4: Testing and optimizing your campaigns</p> <p>[00:19:25] Step 5: Ensuring compliance with email regulations</p> <p>[00:21:33] Conclusion and series recap</p> <p>[00:24:05] Final thoughts and call to action</p> <p>Strategies Shared</p> <p>1. Building Your Email List</p> <ul> <li>Create prominent opt-in forms on your website</li> <li>Offer valuable lead magnets (ebooks, webinars, discounts)</li> <li>Leverage social media to promote your email list</li> <li>Implement referral programs to encourage sharing</li> <li>Consider paid advertising to accelerate list growth</li> </ul> <p>2. Developing Your Email Strategy</p> <ul> <li>Define clear goals for your email campaigns</li> <li>Create a content strategy aligned with your objectives</li> <li>Segment your list based on demographics, behavior, and interests</li> <li>Personalize emails using subscriber information</li> <li>Implement automation for triggered emails (welcome series, abandoned carts)</li> </ul> <p>3. Creating Engaging Content</p> <ul> <li>Craft attention-grabbing subject lines</li> <li>Use clear, concise language that aligns with your brand voice</li> <li>Structure emails with paragraphs, bullet points, and subheadings</li> <li>Include valuable content that educates, entertains, or solves problems</li> <li>Implement one clear call-to-action per email</li> </ul> <p>4. Testing and Optimizing</p> <ul> <li>Conduct A/B testing on subject lines, CTAs, and images</li> <li>Monitor key metrics (open rates, click-through rates, conversions)</li> <li>Optimize for mobile viewing</li> <li>Refine personalization and segmentation strategies</li> <li>Make data-driven decisions about content, timing, and frequency</li> </ul> <p>5. Ensuring Compliance</p> <ul> <li>Understand key regulations (CAN-SPAM Act, GDPR, CASL, CCPA)</li> <li>Always obtain consent before sending emails</li> <li>Provide transparency about how you'll use subscriber information</li> <li>Include an unsubscribe link in every email</li> <li>Maintain accurate records of subscriber consent</li> </ul> <p>Resources Mentioned</p> <ul> <li>Dark Horse Insider newsletter at <a href="https://darkhorseschooling.com/" target="_blank">DarkHorseInsider.com</a></li> <li>Previous episodes on digital marketing (Episodes 407-413)</li> <li>Email marketing platforms (mentioned indirectly)</li> <li>Email compliance regulations:</li> <li>CAN-SPAM Act (US)</li> <li>GDPR (Europe)</li> <li>CASL (Canada)</li> <li>CCPA (California)</li> </ul> <p>Action Steps to Take</p> <ol> <li>Audit your current email marketing strategy against the 5 steps outlined</li> <li>Create or improve your lead magnet to attract more subscribers</li> <li>Segment your existing email list based on behavior or demographics</li> <li>Set up an A/B test for your next email campaign</li> <li>Ensure your emails are compliant with relevant regulations</li> <li>Implement an abandoned cart email series if you sell products online</li> </ol> <p>Connect With Us</p> <ul> <li>Website: <a href="https://darkhorseschooling.com/" target="_blank">DarkHorseSchooling.com</a></li> <li>Email Newsletter: <a href="https://darkhorseschooling.com/" target="_blank">DarkHorseInsider.com</a></li> <li>Social Media: Follow Tracy Brinkmann on all major platforms</li> </ul> <p>CTA</p> <p>Ready to transform your email marketing strategy? Join the Dark Horse Insider newsletter for weekly digital marketing strategies designed specifically for busy parent entrepreneurs. Visit <a href="https://darkhorseschooling.com/" target="_blank">DarkHorseInsider.com</a> today and turn those small pockets of time into profitable momentum. Because Dark Horses don't just run the race—we change how the race is won.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 505 Email Marketing Mastery 5 Urgent Steps to Build Your List and Drive Conversions</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:25:16</itunes:duration>
      <itunes:summary>Summary In this episode of the Dark Horse Entrepreneur podcast, Tracy Brinkmann dives deep into the power of email marketing for busy parent entrepreneurs. Discover the five essential steps to create successful email campaigns that engage subscribers and drive conversions. From building your list to staying compliant with regulations, this comprehensive guide provides actionable strategies to help you achieve the impressive 38:1 ROI that email marketing offers. Perfect for digital marketing beginners looking to maximize results in minimal time between soccer practice and bedtime stories. Key Insights  Email marketing delivers an impressive 38:1 return on investment when done correctly Building a strong email list is the foundation of successful email marketing Personalization and segmentation dramatically improve engagement rates A/B testing is crucial for optimizing your email campaigns Compliance with email regulations protects your brand reputation  Key Timestamps [00:00:00] Introduction to email marketing [00:01:24] Overview of the 5 essential steps for successful email campaigns [00:02:38] Step 1: Building and growing your email list [00:06:06] Step 2: Developing a strong email marketing strategy [00:11:22] Step 3: Creating engaging and valuable content [00:15:19] Step 4: Testing and optimizing your campaigns [00:19:25] Step 5: Ensuring compliance with email regulations [00:21:33] Conclusion and series recap [00:24:05] Final thoughts and call to action Strategies Shared 1. Building Your Email List  Create prominent opt-in forms on your website Offer valuable lead magnets (ebooks, webinars, discounts) Leverage social media to promote your email list Implement referral programs to encourage sharing Consider paid advertising to accelerate list growth  2. Developing Your Email Strategy  Define clear goals for your email campaigns Create a content strategy aligned with your objectives Segment your list based on demographics, behavior, and interests Personalize emails using subscriber information Implement automation for triggered emails (welcome series, abandoned carts)  3. Creating Engaging Content  Craft attention-grabbing subject lines Use clear, concise language that aligns with your brand voice Structure emails with paragraphs, bullet points, and subheadings Include valuable content that educates, entertains, or solves problems Implement one clear call-to-action per email  4. Testing and Optimizing  Conduct A/B testing on subject lines, CTAs, and images Monitor key metrics (open rates, click-through rates, conversions) Optimize for mobile viewing Refine personalization and segmentation strategies Make data-driven decisions about content, timing, and frequency  5. Ensuring Compliance  Understand key regulations (CAN-SPAM Act, GDPR, CASL, CCPA) Always obtain consent before sending emails Provide transparency about how you&apos;ll use subscriber information Include an unsubscribe link in every email Maintain accurate records of subscriber consent  Resources Mentioned  Dark Horse Insider newsletter at DarkHorseInsider.com Previous episodes on digital marketing (Episodes 407-413) Email marketing platforms (mentioned indirectly) Email compliance regulations: CAN-SPAM Act (US) GDPR (Europe) CASL (Canada) CCPA (California)  Action Steps to Take  Audit your current email marketing strategy against the 5 steps outlined Create or improve your lead magnet to attract more subscribers Segment your existing email list based on behavior or demographics Set up an A/B test for your next email campaign Ensure your emails are compliant with relevant regulations Implement an abandoned cart email series if you sell products online  Connect With Us  Website: DarkHorseSchooling.com Email Newsletter: DarkHorseInsider.com Social Media: Follow Tracy Brinkmann on all major platforms  CTA Ready to transform your email marketing strategy? Join the Dark Horse Insider newsletter for weekly digital marketing strategies designed specifically for busy parent entrepreneurs. Visit DarkHorseInsider.com today and turn those small pockets of time into profitable momentum. Because Dark Horses don&apos;t just run the race—we change how the race is won.</itunes:summary>
      <itunes:subtitle>Summary In this episode of the Dark Horse Entrepreneur podcast, Tracy Brinkmann dives deep into the power of email marketing for busy parent entrepreneurs. Discover the five essential steps to create successful email campaigns that engage subscribers and drive conversions. From building your list to staying compliant with regulations, this comprehensive guide provides actionable strategies to help you achieve the impressive 38:1 ROI that email marketing offers. Perfect for digital marketing beginners looking to maximize results in minimal time between soccer practice and bedtime stories. Key Insights  Email marketing delivers an impressive 38:1 return on investment when done correctly Building a strong email list is the foundation of successful email marketing Personalization and segmentation dramatically improve engagement rates A/B testing is crucial for optimizing your email campaigns Compliance with email regulations protects your brand reputation  Key Timestamps [00:00:00] Introduction to email marketing [00:01:24] Overview of the 5 essential steps for successful email campaigns [00:02:38] Step 1: Building and growing your email list [00:06:06] Step 2: Developing a strong email marketing strategy [00:11:22] Step 3: Creating engaging and valuable content [00:15:19] Step 4: Testing and optimizing your campaigns [00:19:25] Step 5: Ensuring compliance with email regulations [00:21:33] Conclusion and series recap [00:24:05] Final thoughts and call to action Strategies Shared 1. Building Your Email List  Create prominent opt-in forms on your website Offer valuable lead magnets (ebooks, webinars, discounts) Leverage social media to promote your email list Implement referral programs to encourage sharing Consider paid advertising to accelerate list growth  2. Developing Your Email Strategy  Define clear goals for your email campaigns Create a content strategy aligned with your objectives Segment your list based on demographics, behavior, and interests Personalize emails using subscriber information Implement automation for triggered emails (welcome series, abandoned carts)  3. Creating Engaging Content  Craft attention-grabbing subject lines Use clear, concise language that aligns with your brand voice Structure emails with paragraphs, bullet points, and subheadings Include valuable content that educates, entertains, or solves problems Implement one clear call-to-action per email  4. Testing and Optimizing  Conduct A/B testing on subject lines, CTAs, and images Monitor key metrics (open rates, click-through rates, conversions) Optimize for mobile viewing Refine personalization and segmentation strategies Make data-driven decisions about content, timing, and frequency  5. Ensuring Compliance  Understand key regulations (CAN-SPAM Act, GDPR, CASL, CCPA) Always obtain consent before sending emails Provide transparency about how you&apos;ll use subscriber information Include an unsubscribe link in every email Maintain accurate records of subscriber consent  Resources Mentioned  Dark Horse Insider newsletter at DarkHorseInsider.com Previous episodes on digital marketing (Episodes 407-413) Email marketing platforms (mentioned indirectly) Email compliance regulations: CAN-SPAM Act (US) GDPR (Europe) CASL (Canada) CCPA (California)  Action Steps to Take  Audit your current email marketing strategy against the 5 steps outlined Create or improve your lead magnet to attract more subscribers Segment your existing email list based on behavior or demographics Set up an A/B test for your next email campaign Ensure your emails are compliant with relevant regulations Implement an abandoned cart email series if you sell products online  Connect With Us  Website: DarkHorseSchooling.com Email Newsletter: DarkHorseInsider.com Social Media: Follow Tracy Brinkmann on all major platforms  CTA Ready to transform your email marketing strategy? Join the Dark Horse Insider newsletter for weekly digital marketing strategies designed specifically for busy parent entrepreneurs. Visit DarkHorseInsider.com today and turn those small pockets of time into profitable momentum. Because Dark Horses don&apos;t just run the race—we change how the race is won.</itunes:subtitle>
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      <itunes:episode>505</itunes:episode>
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      <title>EP 504 Emotional Intelligence The Unexpected Secret Weapon That Unlocks Unstoppable Business Success</title>
      <description><![CDATA[<p>Key Insights</p> <ul> <li>Emotional intelligence often matters more than IQ for business success</li> <li>The workaholic trap creates dangerous blind spots in entrepreneurs' lives</li> <li>The four pillars of emotional intelligence: intrapersonal skills, interpersonal skills, stress management, and general mood</li> <li>Simple gratitude practices can transform your business mindset</li> <li>Envy "makes bones rot" by deteriorating your purpose and blinding you to your unique value</li> <li>Studying villains and failures provides more valuable lessons than only studying success</li> <li>Empathy isn't a weakness but a strategic advantage that provides better information for decision-making</li> </ul> <p>Key Timestamps</p> <ul> <li>00:00:00 - Introduction: Murderers and Corporate Leaders</li> <li>00:44:40 - Meet Rhonda Parker Taylor: The Emotional Intelligence Expert</li> <li>00:01:20 - The Villain's Journey: Emotional Intelligence In Business</li> <li>00:02:10 - Challenging Conventional Business Wisdom</li> <li>00:03:49 - The Power Of Emotional Intelligence</li> <li>00:08:20 - The Four Pillars Of Emotional Intelligence</li> <li>00:13:09 - Practical Tips For Entrepreneurs</li> <li>00:16:59 - Dangers Of Envy</li> <li>00:21:25 - The Value Of Studying Villans</li> <li>00:26:51 - Empathy The Overlooked Skill</li> <li>00:31:50 - Whiskered Wisdom: The Emotional Intelligence Audit</li> </ul> <p>Strategies Shared</p> <ol> <li>The Four Pillars Framework - Master intrapersonal skills, interpersonal skills, stress management, and general mood to enhance business decision-making</li> <li>The Daily Gratitude Practice - Take moments throughout your day to acknowledge three things you're grateful for to counteract negativity bias</li> <li>The Comparison vs. Envy Distinction - Use strategic comparison for growth while avoiding toxic envy that "makes bones rot"</li> <li>The Villain-Centered Learning Approach - Study failures and mistakes to identify warning signs before they become catastrophic in your business</li> <li>The Emotional Intelligence Audit - A 15-minute exercise with five questions to immediately raise your emotional intelligence awareness</li> </ol> <p>Resources Mentioned</p> <ul> <li>Daniel Goleman's book on Emotional Intelligence</li> <li>Rhonda Parker Taylor's psychological thriller "Crossroads"</li> <li>The Lion King (as an example of perspective shift in understanding villains)</li> <li>Enron case study (learning from business villains)</li> <li>Golden Globe-nominated actress Mariel Hemingway (who endorsed Rhonda's book)</li> </ul> <p>Action Step to Take</p> <p>Implement the 15-minute Emotional Intelligence Audit by asking yourself these five questions:</p> <ol> <li>When was the last time I checked in with myself about how I'm really feeling about my business? (Intrapersonal)</li> <li>When was the last time I asked my team or customers how they feel about a decision I made? (Interpersonal)</li> <li>What's my current stress level on a scale of 1-10, and what's one thing I could do to reduce it? (Stress Management)</li> <li>What's the general mood in my business right now, and how is it affecting our results? (General Mood)</li> <li>Who am I envious of in my industry, and what can I learn from them instead of resenting them? (Envy Management)</li> </ol> <p>Call to Action</p> <p>Ready to transform your business with emotional intelligence? Join The Dark Horse Marketing Newsletter for the latest strategies on turning your side hustle into your main hustle. Whether you're just starting, restarting, or kickstarting your entrepreneurial dreams, this newsletter delivers actionable insights directly to your inbox. Head over to DarkHorseEntrepreneur.com/newsletter</p> <p>Connect With Us</p> <ul> <li>Guest: Connect with Rhonda Parker Taylor at RhondaParkerTaylor.com</li> <li>Host: Follow Tracy Brinkmann on social media @DarkHorseSchooling</li> <li>Podcast: Subscribe to The Dark Horse Entrepreneur Podcast on your favorite platform</li> <li>Community: Join our Facebook group at Facebook.com/groups/DarkHorseEntrepreneur</li> <li>Newsletter: Sign up at DarkHorseEntrepreneur.com/newsletter</li> <li>Website: Visit https://DarkHorseSchooling.com for courses, coaching, and resources</li> </ul> <p>Remember, emotional intelligence isn't just a nice-to-have soft skill—it's the competitive edge that can help you outmaneuver bigger, more established competitors. Think successfully and take action!</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 9 Apr 2025 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Key Insights</p> <ul> <li>Emotional intelligence often matters more than IQ for business success</li> <li>The workaholic trap creates dangerous blind spots in entrepreneurs' lives</li> <li>The four pillars of emotional intelligence: intrapersonal skills, interpersonal skills, stress management, and general mood</li> <li>Simple gratitude practices can transform your business mindset</li> <li>Envy "makes bones rot" by deteriorating your purpose and blinding you to your unique value</li> <li>Studying villains and failures provides more valuable lessons than only studying success</li> <li>Empathy isn't a weakness but a strategic advantage that provides better information for decision-making</li> </ul> <p>Key Timestamps</p> <ul> <li>00:00:00 - Introduction: Murderers and Corporate Leaders</li> <li>00:44:40 - Meet Rhonda Parker Taylor: The Emotional Intelligence Expert</li> <li>00:01:20 - The Villain's Journey: Emotional Intelligence In Business</li> <li>00:02:10 - Challenging Conventional Business Wisdom</li> <li>00:03:49 - The Power Of Emotional Intelligence</li> <li>00:08:20 - The Four Pillars Of Emotional Intelligence</li> <li>00:13:09 - Practical Tips For Entrepreneurs</li> <li>00:16:59 - Dangers Of Envy</li> <li>00:21:25 - The Value Of Studying Villans</li> <li>00:26:51 - Empathy The Overlooked Skill</li> <li>00:31:50 - Whiskered Wisdom: The Emotional Intelligence Audit</li> </ul> <p>Strategies Shared</p> <ol> <li>The Four Pillars Framework - Master intrapersonal skills, interpersonal skills, stress management, and general mood to enhance business decision-making</li> <li>The Daily Gratitude Practice - Take moments throughout your day to acknowledge three things you're grateful for to counteract negativity bias</li> <li>The Comparison vs. Envy Distinction - Use strategic comparison for growth while avoiding toxic envy that "makes bones rot"</li> <li>The Villain-Centered Learning Approach - Study failures and mistakes to identify warning signs before they become catastrophic in your business</li> <li>The Emotional Intelligence Audit - A 15-minute exercise with five questions to immediately raise your emotional intelligence awareness</li> </ol> <p>Resources Mentioned</p> <ul> <li>Daniel Goleman's book on Emotional Intelligence</li> <li>Rhonda Parker Taylor's psychological thriller "Crossroads"</li> <li>The Lion King (as an example of perspective shift in understanding villains)</li> <li>Enron case study (learning from business villains)</li> <li>Golden Globe-nominated actress Mariel Hemingway (who endorsed Rhonda's book)</li> </ul> <p>Action Step to Take</p> <p>Implement the 15-minute Emotional Intelligence Audit by asking yourself these five questions:</p> <ol> <li>When was the last time I checked in with myself about how I'm really feeling about my business? (Intrapersonal)</li> <li>When was the last time I asked my team or customers how they feel about a decision I made? (Interpersonal)</li> <li>What's my current stress level on a scale of 1-10, and what's one thing I could do to reduce it? (Stress Management)</li> <li>What's the general mood in my business right now, and how is it affecting our results? (General Mood)</li> <li>Who am I envious of in my industry, and what can I learn from them instead of resenting them? (Envy Management)</li> </ol> <p>Call to Action</p> <p>Ready to transform your business with emotional intelligence? Join The Dark Horse Marketing Newsletter for the latest strategies on turning your side hustle into your main hustle. Whether you're just starting, restarting, or kickstarting your entrepreneurial dreams, this newsletter delivers actionable insights directly to your inbox. Head over to DarkHorseEntrepreneur.com/newsletter</p> <p>Connect With Us</p> <ul> <li>Guest: Connect with Rhonda Parker Taylor at RhondaParkerTaylor.com</li> <li>Host: Follow Tracy Brinkmann on social media @DarkHorseSchooling</li> <li>Podcast: Subscribe to The Dark Horse Entrepreneur Podcast on your favorite platform</li> <li>Community: Join our Facebook group at Facebook.com/groups/DarkHorseEntrepreneur</li> <li>Newsletter: Sign up at DarkHorseEntrepreneur.com/newsletter</li> <li>Website: Visit https://DarkHorseSchooling.com for courses, coaching, and resources</li> </ul> <p>Remember, emotional intelligence isn't just a nice-to-have soft skill—it's the competitive edge that can help you outmaneuver bigger, more established competitors. Think successfully and take action!</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 504 Emotional Intelligence The Unexpected Secret Weapon That Unlocks Unstoppable Business Success</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:38:44</itunes:duration>
      <itunes:summary>Key Insights  Emotional intelligence often matters more than IQ for business success The workaholic trap creates dangerous blind spots in entrepreneurs&apos; lives The four pillars of emotional intelligence: intrapersonal skills, interpersonal skills, stress management, and general mood Simple gratitude practices can transform your business mindset Envy &quot;makes bones rot&quot; by deteriorating your purpose and blinding you to your unique value Studying villains and failures provides more valuable lessons than only studying success Empathy isn&apos;t a weakness but a strategic advantage that provides better information for decision-making  Key Timestamps  00:00:00 - Introduction: Murderers and Corporate Leaders 00:44:40 - Meet Rhonda Parker Taylor: The Emotional Intelligence Expert 00:01:20 - The Villain&apos;s Journey: Emotional Intelligence In Business 00:02:10 - Challenging Conventional Business Wisdom 00:03:49 - The Power Of Emotional Intelligence 00:08:20 - The Four Pillars Of Emotional Intelligence 00:13:09 - Practical Tips For Entrepreneurs 00:16:59 - Dangers Of Envy 00:21:25 - The Value Of Studying Villans 00:26:51 - Empathy The Overlooked Skill 00:31:50 - Whiskered Wisdom: The Emotional Intelligence Audit  Strategies Shared  The Four Pillars Framework - Master intrapersonal skills, interpersonal skills, stress management, and general mood to enhance business decision-making The Daily Gratitude Practice - Take moments throughout your day to acknowledge three things you&apos;re grateful for to counteract negativity bias The Comparison vs. Envy Distinction - Use strategic comparison for growth while avoiding toxic envy that &quot;makes bones rot&quot; The Villain-Centered Learning Approach - Study failures and mistakes to identify warning signs before they become catastrophic in your business The Emotional Intelligence Audit - A 15-minute exercise with five questions to immediately raise your emotional intelligence awareness  Resources Mentioned  Daniel Goleman&apos;s book on Emotional Intelligence Rhonda Parker Taylor&apos;s psychological thriller &quot;Crossroads&quot; The Lion King (as an example of perspective shift in understanding villains) Enron case study (learning from business villains) Golden Globe-nominated actress Mariel Hemingway (who endorsed Rhonda&apos;s book)  Action Step to Take Implement the 15-minute Emotional Intelligence Audit by asking yourself these five questions:  When was the last time I checked in with myself about how I&apos;m really feeling about my business? (Intrapersonal) When was the last time I asked my team or customers how they feel about a decision I made? (Interpersonal) What&apos;s my current stress level on a scale of 1-10, and what&apos;s one thing I could do to reduce it? (Stress Management) What&apos;s the general mood in my business right now, and how is it affecting our results? (General Mood) Who am I envious of in my industry, and what can I learn from them instead of resenting them? (Envy Management)  Call to Action Ready to transform your business with emotional intelligence? Join The Dark Horse Marketing Newsletter for the latest strategies on turning your side hustle into your main hustle. Whether you&apos;re just starting, restarting, or kickstarting your entrepreneurial dreams, this newsletter delivers actionable insights directly to your inbox. Head over to DarkHorseEntrepreneur.com/newsletter Connect With Us  Guest: Connect with Rhonda Parker Taylor at RhondaParkerTaylor.com Host: Follow Tracy Brinkmann on social media @DarkHorseSchooling Podcast: Subscribe to The Dark Horse Entrepreneur Podcast on your favorite platform Community: Join our Facebook group at Facebook.com/groups/DarkHorseEntrepreneur Newsletter: Sign up at DarkHorseEntrepreneur.com/newsletter Website: Visit https://DarkHorseSchooling.com for courses, coaching, and resources  Remember, emotional intelligence isn&apos;t just a nice-to-have soft skill—it&apos;s the competitive edge that can help you outmaneuver bigger, more established competitors. Think successfully and take action!</itunes:summary>
      <itunes:subtitle>Key Insights  Emotional intelligence often matters more than IQ for business success The workaholic trap creates dangerous blind spots in entrepreneurs&apos; lives The four pillars of emotional intelligence: intrapersonal skills, interpersonal skills, stress management, and general mood Simple gratitude practices can transform your business mindset Envy &quot;makes bones rot&quot; by deteriorating your purpose and blinding you to your unique value Studying villains and failures provides more valuable lessons than only studying success Empathy isn&apos;t a weakness but a strategic advantage that provides better information for decision-making  Key Timestamps  00:00:00 - Introduction: Murderers and Corporate Leaders 00:44:40 - Meet Rhonda Parker Taylor: The Emotional Intelligence Expert 00:01:20 - The Villain&apos;s Journey: Emotional Intelligence In Business 00:02:10 - Challenging Conventional Business Wisdom 00:03:49 - The Power Of Emotional Intelligence 00:08:20 - The Four Pillars Of Emotional Intelligence 00:13:09 - Practical Tips For Entrepreneurs 00:16:59 - Dangers Of Envy 00:21:25 - The Value Of Studying Villans 00:26:51 - Empathy The Overlooked Skill 00:31:50 - Whiskered Wisdom: The Emotional Intelligence Audit  Strategies Shared  The Four Pillars Framework - Master intrapersonal skills, interpersonal skills, stress management, and general mood to enhance business decision-making The Daily Gratitude Practice - Take moments throughout your day to acknowledge three things you&apos;re grateful for to counteract negativity bias The Comparison vs. Envy Distinction - Use strategic comparison for growth while avoiding toxic envy that &quot;makes bones rot&quot; The Villain-Centered Learning Approach - Study failures and mistakes to identify warning signs before they become catastrophic in your business The Emotional Intelligence Audit - A 15-minute exercise with five questions to immediately raise your emotional intelligence awareness  Resources Mentioned  Daniel Goleman&apos;s book on Emotional Intelligence Rhonda Parker Taylor&apos;s psychological thriller &quot;Crossroads&quot; The Lion King (as an example of perspective shift in understanding villains) Enron case study (learning from business villains) Golden Globe-nominated actress Mariel Hemingway (who endorsed Rhonda&apos;s book)  Action Step to Take Implement the 15-minute Emotional Intelligence Audit by asking yourself these five questions:  When was the last time I checked in with myself about how I&apos;m really feeling about my business? (Intrapersonal) When was the last time I asked my team or customers how they feel about a decision I made? (Interpersonal) What&apos;s my current stress level on a scale of 1-10, and what&apos;s one thing I could do to reduce it? (Stress Management) What&apos;s the general mood in my business right now, and how is it affecting our results? (General Mood) Who am I envious of in my industry, and what can I learn from them instead of resenting them? (Envy Management)  Call to Action Ready to transform your business with emotional intelligence? Join The Dark Horse Marketing Newsletter for the latest strategies on turning your side hustle into your main hustle. Whether you&apos;re just starting, restarting, or kickstarting your entrepreneurial dreams, this newsletter delivers actionable insights directly to your inbox. Head over to DarkHorseEntrepreneur.com/newsletter Connect With Us  Guest: Connect with Rhonda Parker Taylor at RhondaParkerTaylor.com Host: Follow Tracy Brinkmann on social media @DarkHorseSchooling Podcast: Subscribe to The Dark Horse Entrepreneur Podcast on your favorite platform Community: Join our Facebook group at Facebook.com/groups/DarkHorseEntrepreneur Newsletter: Sign up at DarkHorseEntrepreneur.com/newsletter Website: Visit https://DarkHorseSchooling.com for courses, coaching, and resources  Remember, emotional intelligence isn&apos;t just a nice-to-have soft skill—it&apos;s the competitive edge that can help you outmaneuver bigger, more established competitors. Think successfully and take action!</itunes:subtitle>
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      <title>EP 503 AI Marketing Blueprint Create Viral Content in 37 Minutes</title>
      <description><![CDATA[<p>The Parent Entrepreneur's Guide to Building Engaged Audiences Using AI Marketing Automation SUMMARY:</p> <p>Discover how to use AI to create viral marketing content and build engaged audiences in record time. Learn the exact ChatGPT prompts and automation strategies that help busy parents generate consistent sales while maintaining family balance. Final part of the Dark Horse AI Side Hustle Blueprint series.</p> <p>🎯 CATCH UP ON THE SERIES:</p> <p>Part 1 - Niche Selection: <a href="https://darkhorseschooling.com/ep501" target="_blank" rel="noopener">https://DarkHorseSchooling.com/ep501</a> Part 2 - Course Creation: <a href="https://darkhorseschooling.com/ep502" target="_blank" rel="noopener">https://DarkHorseSchooling.com/ep502</a></p> <p>KEY TIMESTAMPS:</p> <p>00:00 - Marketing Myths Exposed 00:43 - Recap Of Previous 2 AI Side Hustle Episodes 01:07 - Challenge Of Marketing for Parent Entrepreneurs 01:37 - AI Tools for Effortless Content Creation 03:11 - Crafting Your Marketing Strategy with AI 06:08 - Parent Friendly Posting Framework 07:28 - Content Multiplication Method 08:38 - Quick Win Content Generator 10:39 - Building An Engaged Audience 12:11 - Community Automation And Engagement 16:42 - Retention Strategies 17:44 - Whiskered Wisdom 19:19 - Series Wrap-up</p> <p>KEY INSIGHTS:</p> <p>• 91% of content gets zero traffic • AI cuts marketing time from 12 hours to 37 minutes • Parent-specific challenges become marketing advantages • Authentic chaos creates stronger connections</p> <p>STRATEGIES SHARED:</p> <ul> <li>AI Content Strategy Framework <ul> <li>Content calendar automation</li> <li>Platform-specific optimization</li> <li>Parent-friendly posting schedule</li> </ul> </li> <li>Community Building System <ul> <li>Audience analysis automation</li> <li>Engagement optimization</li> <li>Relationship scaling framework</li> </ul> </li> </ul> <p>CHATGPT PROMPTS SHARED:</p> <ul> <li>Content Calendar Prompt:</li> </ul> <p>I'm a parent entrepreneur selling [your product]. My target audience is [ideal customer]. Please create:</p> <p>1. A 30-day content calendar with daily topics</p> <p>2. Platform-specific variations for each topic</p> <p>3. Engagement triggers for each post</p> <p>4. Best times to post for busy parents</p> <ul> <li>Community Building Prompt:</li> </ul> <p>Analyze my target audience of [ideal customer] and identify:</p> <p>1. Peak engagement times for parents</p> <p>2. Common conversation triggers</p> <p>3. Shared emotional touchpoints</p> <p>4. Community building opportunities</p> <p>RESOURCES MENTIONED:</p> <p>• ChatGPT • Dark Horse Insider Newsletter • AI Marketing Automation Tools • Content Multiplication Framework • Engagement Optimization System</p> <p>ACTION STEPS TO TAKE:</p> <ul> <li>Use provided AI prompts for content creation</li> <li>Set up automation systems</li> <li>Create engagement triggers</li> <li>Implement community building framework</li> <li>Track and optimize performance</li> </ul> <p>CALL TO ACTION:</p> <p>Join the Dark Horse Insider newsletter at <a href="https://darkhorseinsider.com" target="_blank" rel="noopener">https://DarkHorseInsider.com</a> to receive: • Complete AI prompt vault • Marketing automation templates • Early access to AI Side Hustle Implementation Challenge • Weekly strategy updates</p> <p>🎧 LISTEN TO THIS EPISODE: <a href="https://darkhorseschooling.com/ep503" target="_blank" rel="noopener">https://DarkHorseSchooling.com/ep503</a></p> <p>DISCLAIMER: The information contained in this podcast is for general information purposes only. While we endeavor to keep the information up to date and correct, we make no representations or warranties of any kind about the completeness, accuracy, reliability, suitability, or availability of the information.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 2 Apr 2025 17:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>The Parent Entrepreneur's Guide to Building Engaged Audiences Using AI Marketing Automation SUMMARY:</p> <p>Discover how to use AI to create viral marketing content and build engaged audiences in record time. Learn the exact ChatGPT prompts and automation strategies that help busy parents generate consistent sales while maintaining family balance. Final part of the Dark Horse AI Side Hustle Blueprint series.</p> <p>🎯 CATCH UP ON THE SERIES:</p> <p>Part 1 - Niche Selection: <a href="https://darkhorseschooling.com/ep501" target="_blank" rel="noopener">https://DarkHorseSchooling.com/ep501</a> Part 2 - Course Creation: <a href="https://darkhorseschooling.com/ep502" target="_blank" rel="noopener">https://DarkHorseSchooling.com/ep502</a></p> <p>KEY TIMESTAMPS:</p> <p>00:00 - Marketing Myths Exposed 00:43 - Recap Of Previous 2 AI Side Hustle Episodes 01:07 - Challenge Of Marketing for Parent Entrepreneurs 01:37 - AI Tools for Effortless Content Creation 03:11 - Crafting Your Marketing Strategy with AI 06:08 - Parent Friendly Posting Framework 07:28 - Content Multiplication Method 08:38 - Quick Win Content Generator 10:39 - Building An Engaged Audience 12:11 - Community Automation And Engagement 16:42 - Retention Strategies 17:44 - Whiskered Wisdom 19:19 - Series Wrap-up</p> <p>KEY INSIGHTS:</p> <p>• 91% of content gets zero traffic • AI cuts marketing time from 12 hours to 37 minutes • Parent-specific challenges become marketing advantages • Authentic chaos creates stronger connections</p> <p>STRATEGIES SHARED:</p> <ul> <li>AI Content Strategy Framework <ul> <li>Content calendar automation</li> <li>Platform-specific optimization</li> <li>Parent-friendly posting schedule</li> </ul> </li> <li>Community Building System <ul> <li>Audience analysis automation</li> <li>Engagement optimization</li> <li>Relationship scaling framework</li> </ul> </li> </ul> <p>CHATGPT PROMPTS SHARED:</p> <ul> <li>Content Calendar Prompt:</li> </ul> <p>I'm a parent entrepreneur selling [your product]. My target audience is [ideal customer]. Please create:</p> <p>1. A 30-day content calendar with daily topics</p> <p>2. Platform-specific variations for each topic</p> <p>3. Engagement triggers for each post</p> <p>4. Best times to post for busy parents</p> <ul> <li>Community Building Prompt:</li> </ul> <p>Analyze my target audience of [ideal customer] and identify:</p> <p>1. Peak engagement times for parents</p> <p>2. Common conversation triggers</p> <p>3. Shared emotional touchpoints</p> <p>4. Community building opportunities</p> <p>RESOURCES MENTIONED:</p> <p>• ChatGPT • Dark Horse Insider Newsletter • AI Marketing Automation Tools • Content Multiplication Framework • Engagement Optimization System</p> <p>ACTION STEPS TO TAKE:</p> <ul> <li>Use provided AI prompts for content creation</li> <li>Set up automation systems</li> <li>Create engagement triggers</li> <li>Implement community building framework</li> <li>Track and optimize performance</li> </ul> <p>CALL TO ACTION:</p> <p>Join the Dark Horse Insider newsletter at <a href="https://darkhorseinsider.com" target="_blank" rel="noopener">https://DarkHorseInsider.com</a> to receive: • Complete AI prompt vault • Marketing automation templates • Early access to AI Side Hustle Implementation Challenge • Weekly strategy updates</p> <p>🎧 LISTEN TO THIS EPISODE: <a href="https://darkhorseschooling.com/ep503" target="_blank" rel="noopener">https://DarkHorseSchooling.com/ep503</a></p> <p>DISCLAIMER: The information contained in this podcast is for general information purposes only. While we endeavor to keep the information up to date and correct, we make no representations or warranties of any kind about the completeness, accuracy, reliability, suitability, or availability of the information.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 503 AI Marketing Blueprint Create Viral Content in 37 Minutes</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:23:28</itunes:duration>
      <itunes:summary>The Parent Entrepreneur&apos;s Guide to Building Engaged Audiences Using AI Marketing Automation SUMMARY: Discover how to use AI to create viral marketing content and build engaged audiences in record time. Learn the exact ChatGPT prompts and automation strategies that help busy parents generate consistent sales while maintaining family balance. Final part of the Dark Horse AI Side Hustle Blueprint series. 🎯 CATCH UP ON THE SERIES: Part 1 - Niche Selection: https://DarkHorseSchooling.com/ep501 Part 2 - Course Creation: https://DarkHorseSchooling.com/ep502 KEY TIMESTAMPS: 00:00 - Marketing Myths Exposed 00:43 - Recap Of Previous 2 AI Side Hustle Episodes 01:07 - Challenge Of Marketing for Parent Entrepreneurs 01:37 - AI Tools for Effortless Content Creation 03:11 - Crafting Your Marketing Strategy with AI 06:08 - Parent Friendly Posting Framework 07:28 - Content Multiplication Method 08:38 - Quick Win Content Generator 10:39 - Building An Engaged Audience 12:11 - Community Automation And Engagement 16:42 - Retention Strategies 17:44 - Whiskered Wisdom 19:19 - Series Wrap-up KEY INSIGHTS: • 91% of content gets zero traffic • AI cuts marketing time from 12 hours to 37 minutes • Parent-specific challenges become marketing advantages • Authentic chaos creates stronger connections STRATEGIES SHARED:  AI Content Strategy Framework  Content calendar automation Platform-specific optimization Parent-friendly posting schedule   Community Building System  Audience analysis automation Engagement optimization Relationship scaling framework    CHATGPT PROMPTS SHARED:  Content Calendar Prompt:  I&apos;m a parent entrepreneur selling [your product]. My target audience is [ideal customer]. Please create: 1. A 30-day content calendar with daily topics 2. Platform-specific variations for each topic 3. Engagement triggers for each post 4. Best times to post for busy parents  Community Building Prompt:  Analyze my target audience of [ideal customer] and identify: 1. Peak engagement times for parents 2. Common conversation triggers 3. Shared emotional touchpoints 4. Community building opportunities RESOURCES MENTIONED: • ChatGPT • Dark Horse Insider Newsletter • AI Marketing Automation Tools • Content Multiplication Framework • Engagement Optimization System ACTION STEPS TO TAKE:  Use provided AI prompts for content creation Set up automation systems Create engagement triggers Implement community building framework Track and optimize performance  CALL TO ACTION: Join the Dark Horse Insider newsletter at https://DarkHorseInsider.com to receive: • Complete AI prompt vault • Marketing automation templates • Early access to AI Side Hustle Implementation Challenge • Weekly strategy updates 🎧 LISTEN TO THIS EPISODE: https://DarkHorseSchooling.com/ep503 DISCLAIMER: The information contained in this podcast is for general information purposes only. While we endeavor to keep the information up to date and correct, we make no representations or warranties of any kind about the completeness, accuracy, reliability, suitability, or availability of the information.</itunes:summary>
      <itunes:subtitle>The Parent Entrepreneur&apos;s Guide to Building Engaged Audiences Using AI Marketing Automation SUMMARY: Discover how to use AI to create viral marketing content and build engaged audiences in record time. Learn the exact ChatGPT prompts and automation strategies that help busy parents generate consistent sales while maintaining family balance. Final part of the Dark Horse AI Side Hustle Blueprint series. 🎯 CATCH UP ON THE SERIES: Part 1 - Niche Selection: https://DarkHorseSchooling.com/ep501 Part 2 - Course Creation: https://DarkHorseSchooling.com/ep502 KEY TIMESTAMPS: 00:00 - Marketing Myths Exposed 00:43 - Recap Of Previous 2 AI Side Hustle Episodes 01:07 - Challenge Of Marketing for Parent Entrepreneurs 01:37 - AI Tools for Effortless Content Creation 03:11 - Crafting Your Marketing Strategy with AI 06:08 - Parent Friendly Posting Framework 07:28 - Content Multiplication Method 08:38 - Quick Win Content Generator 10:39 - Building An Engaged Audience 12:11 - Community Automation And Engagement 16:42 - Retention Strategies 17:44 - Whiskered Wisdom 19:19 - Series Wrap-up KEY INSIGHTS: • 91% of content gets zero traffic • AI cuts marketing time from 12 hours to 37 minutes • Parent-specific challenges become marketing advantages • Authentic chaos creates stronger connections STRATEGIES SHARED:  AI Content Strategy Framework  Content calendar automation Platform-specific optimization Parent-friendly posting schedule   Community Building System  Audience analysis automation Engagement optimization Relationship scaling framework    CHATGPT PROMPTS SHARED:  Content Calendar Prompt:  I&apos;m a parent entrepreneur selling [your product]. My target audience is [ideal customer]. Please create: 1. A 30-day content calendar with daily topics 2. Platform-specific variations for each topic 3. Engagement triggers for each post 4. Best times to post for busy parents  Community Building Prompt:  Analyze my target audience of [ideal customer] and identify: 1. Peak engagement times for parents 2. Common conversation triggers 3. Shared emotional touchpoints 4. Community building opportunities RESOURCES MENTIONED: • ChatGPT • Dark Horse Insider Newsletter • AI Marketing Automation Tools • Content Multiplication Framework • Engagement Optimization System ACTION STEPS TO TAKE:  Use provided AI prompts for content creation Set up automation systems Create engagement triggers Implement community building framework Track and optimize performance  CALL TO ACTION: Join the Dark Horse Insider newsletter at https://DarkHorseInsider.com to receive: • Complete AI prompt vault • Marketing automation templates • Early access to AI Side Hustle Implementation Challenge • Weekly strategy updates 🎧 LISTEN TO THIS EPISODE: https://DarkHorseSchooling.com/ep503 DISCLAIMER: The information contained in this podcast is for general information purposes only. While we endeavor to keep the information up to date and correct, we make no representations or warranties of any kind about the completeness, accuracy, reliability, suitability, or availability of the information.</itunes:subtitle>
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      <title>EP 502 AI Course Creation: Build Your Digital Product in 17 Minutes</title>
      <description><![CDATA[<p>SUMMARY: <p>Discover how to transform your expertise into a profitable digital course using AI automation. Learn the exact ChatGPT prompts and frameworks that help busy parents create high-value digital products in record time. Part 2 of the Dark Horse AI Side Hustle Blueprint series.</p> <p>🎯 MISSED PART 1? Listen here: <a href="https://darkhorseschooling.com/ep501" target="_blank">https://DarkHorseSchooling.com/ep501</a></p> KEY TIMESTAMPS: <p>00:00 - Introduction 00:45 - Recap of Previous Episode: Finding Your Niche with AI 02:50 - Step 3: Designing Your Digital Product Framework 10:09 - Step 4: Using AI to Create Course Content 12:05 - Ensuring Content Engagement and Quality 17:39 - Whiskered Wisdom</p> KEY INSIGHTS: <p>• 79% of course creators never finish due to planning paralysis • AI can map entire courses in under 17 minutes • Parent-specific challenges become course advantages • Implementation beats perfection</p> STRATEGIES SHARED: <li>AI Course Framework Development <ul> <li>Module planning system</li> <li>Learning outcome mapping</li> <li>Parent-friendly structure design</li> </ul> </li> <li>Content Creation Strategy <ul> <li>Content Multiplication Method</li> <li>Resource Amplifier technique</li> <li>Implementation Insurance system</li> </ul> </li> CHATGPT PROMPTS SHARED: <li>Course Structure Prompt:</li> <p>I want to create a course about [your topic]. My target audience is [your ideal student]. Please create:</p> <p>1. A course outline with 5-7 modules</p> <p>2. Clear learning outcomes for each module</p> <p>3. A logical progression from beginner to implementation</p> <p>Consider that my students are busy parents with limited time.</p> <li>Content Catalyst Prompt:</li> <p>For [specific module topic], please create:</p> <p>1. A detailed lesson outline</p> <p>2. Key teaching points</p> <p>3. Real-world examples</p> <p>4. Action steps for implementation</p> RESOURCES MENTIONED: <p>• ChatGPT • Dark Horse Insider Newsletter • AI Course Creator Challenge • Content Multiplication Templates • Implementation Insurance Checklist</p> ACTION STEPS TO TAKE: <li>Use provided AI prompts to outline your course</li> <li>Create your transformation roadmap</li> <li>Develop initial content framework</li> <li>Test implementation timeline</li> <li>Prepare for next week's marketing strategy</li> CALL TO ACTION: <p>Join the Dark Horse Insider newsletter at DarkHorseInsider.com to receive: • Private vault of AI prompts • Course creation templates • Early access to AI Course Creator Challenge • Weekly strategy updates</p> COMING UP NEXT: <p>Episode 503 - Steps 5 &amp; 6 of the AI Side Hustle Blueprint: • Marketing your digital product • Building your audience using AI</p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 26 Mar 2025 00:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>SUMMARY: <p>Discover how to transform your expertise into a profitable digital course using AI automation. Learn the exact ChatGPT prompts and frameworks that help busy parents create high-value digital products in record time. Part 2 of the Dark Horse AI Side Hustle Blueprint series.</p> <p>🎯 MISSED PART 1? Listen here: <a href="https://darkhorseschooling.com/ep501" target="_blank">https://DarkHorseSchooling.com/ep501</a></p> KEY TIMESTAMPS: <p>00:00 - Introduction 00:45 - Recap of Previous Episode: Finding Your Niche with AI 02:50 - Step 3: Designing Your Digital Product Framework 10:09 - Step 4: Using AI to Create Course Content 12:05 - Ensuring Content Engagement and Quality 17:39 - Whiskered Wisdom</p> KEY INSIGHTS: <p>• 79% of course creators never finish due to planning paralysis • AI can map entire courses in under 17 minutes • Parent-specific challenges become course advantages • Implementation beats perfection</p> STRATEGIES SHARED: <li>AI Course Framework Development <ul> <li>Module planning system</li> <li>Learning outcome mapping</li> <li>Parent-friendly structure design</li> </ul> </li> <li>Content Creation Strategy <ul> <li>Content Multiplication Method</li> <li>Resource Amplifier technique</li> <li>Implementation Insurance system</li> </ul> </li> CHATGPT PROMPTS SHARED: <li>Course Structure Prompt:</li> <p>I want to create a course about [your topic]. My target audience is [your ideal student]. Please create:</p> <p>1. A course outline with 5-7 modules</p> <p>2. Clear learning outcomes for each module</p> <p>3. A logical progression from beginner to implementation</p> <p>Consider that my students are busy parents with limited time.</p> <li>Content Catalyst Prompt:</li> <p>For [specific module topic], please create:</p> <p>1. A detailed lesson outline</p> <p>2. Key teaching points</p> <p>3. Real-world examples</p> <p>4. Action steps for implementation</p> RESOURCES MENTIONED: <p>• ChatGPT • Dark Horse Insider Newsletter • AI Course Creator Challenge • Content Multiplication Templates • Implementation Insurance Checklist</p> ACTION STEPS TO TAKE: <li>Use provided AI prompts to outline your course</li> <li>Create your transformation roadmap</li> <li>Develop initial content framework</li> <li>Test implementation timeline</li> <li>Prepare for next week's marketing strategy</li> CALL TO ACTION: <p>Join the Dark Horse Insider newsletter at DarkHorseInsider.com to receive: • Private vault of AI prompts • Course creation templates • Early access to AI Course Creator Challenge • Weekly strategy updates</p> COMING UP NEXT: <p>Episode 503 - Steps 5 &amp; 6 of the AI Side Hustle Blueprint: • Marketing your digital product • Building your audience using AI</p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 502 AI Course Creation: Build Your Digital Product in 17 Minutes</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:22:10</itunes:duration>
      <itunes:summary>SUMMARY: Discover how to transform your expertise into a profitable digital course using AI automation. Learn the exact ChatGPT prompts and frameworks that help busy parents create high-value digital products in record time. Part 2 of the Dark Horse AI Side Hustle Blueprint series. 🎯 MISSED PART 1? Listen here: https://DarkHorseSchooling.com/ep501 KEY TIMESTAMPS: 00:00 - Introduction 00:45 - Recap of Previous Episode: Finding Your Niche with AI 02:50 - Step 3: Designing Your Digital Product Framework 10:09 - Step 4: Using AI to Create Course Content 12:05 - Ensuring Content Engagement and Quality 17:39 - Whiskered Wisdom KEY INSIGHTS: • 79% of course creators never finish due to planning paralysis • AI can map entire courses in under 17 minutes • Parent-specific challenges become course advantages • Implementation beats perfection STRATEGIES SHARED: AI Course Framework Development  Module planning system Learning outcome mapping Parent-friendly structure design   Content Creation Strategy  Content Multiplication Method Resource Amplifier technique Implementation Insurance system   CHATGPT PROMPTS SHARED: Course Structure Prompt: I want to create a course about [your topic]. My target audience is [your ideal student]. Please create: 1. A course outline with 5-7 modules 2. Clear learning outcomes for each module 3. A logical progression from beginner to implementation Consider that my students are busy parents with limited time. Content Catalyst Prompt: For [specific module topic], please create: 1. A detailed lesson outline 2. Key teaching points 3. Real-world examples 4. Action steps for implementation RESOURCES MENTIONED: • ChatGPT • Dark Horse Insider Newsletter • AI Course Creator Challenge • Content Multiplication Templates • Implementation Insurance Checklist ACTION STEPS TO TAKE: Use provided AI prompts to outline your course Create your transformation roadmap Develop initial content framework Test implementation timeline Prepare for next week&apos;s marketing strategy CALL TO ACTION: Join the Dark Horse Insider newsletter at DarkHorseInsider.com to receive: • Private vault of AI prompts • Course creation templates • Early access to AI Course Creator Challenge • Weekly strategy updates COMING UP NEXT: Episode 503 - Steps 5 &amp; 6 of the AI Side Hustle Blueprint: • Marketing your digital product • Building your audience using AI</itunes:summary>
      <itunes:subtitle>SUMMARY: Discover how to transform your expertise into a profitable digital course using AI automation. Learn the exact ChatGPT prompts and frameworks that help busy parents create high-value digital products in record time. Part 2 of the Dark Horse AI Side Hustle Blueprint series. 🎯 MISSED PART 1? Listen here: https://DarkHorseSchooling.com/ep501 KEY TIMESTAMPS: 00:00 - Introduction 00:45 - Recap of Previous Episode: Finding Your Niche with AI 02:50 - Step 3: Designing Your Digital Product Framework 10:09 - Step 4: Using AI to Create Course Content 12:05 - Ensuring Content Engagement and Quality 17:39 - Whiskered Wisdom KEY INSIGHTS: • 79% of course creators never finish due to planning paralysis • AI can map entire courses in under 17 minutes • Parent-specific challenges become course advantages • Implementation beats perfection STRATEGIES SHARED: AI Course Framework Development  Module planning system Learning outcome mapping Parent-friendly structure design   Content Creation Strategy  Content Multiplication Method Resource Amplifier technique Implementation Insurance system   CHATGPT PROMPTS SHARED: Course Structure Prompt: I want to create a course about [your topic]. My target audience is [your ideal student]. Please create: 1. A course outline with 5-7 modules 2. Clear learning outcomes for each module 3. A logical progression from beginner to implementation Consider that my students are busy parents with limited time. Content Catalyst Prompt: For [specific module topic], please create: 1. A detailed lesson outline 2. Key teaching points 3. Real-world examples 4. Action steps for implementation RESOURCES MENTIONED: • ChatGPT • Dark Horse Insider Newsletter • AI Course Creator Challenge • Content Multiplication Templates • Implementation Insurance Checklist ACTION STEPS TO TAKE: Use provided AI prompts to outline your course Create your transformation roadmap Develop initial content framework Test implementation timeline Prepare for next week&apos;s marketing strategy CALL TO ACTION: Join the Dark Horse Insider newsletter at DarkHorseInsider.com to receive: • Private vault of AI prompts • Course creation templates • Early access to AI Course Creator Challenge • Weekly strategy updates COMING UP NEXT: Episode 503 - Steps 5 &amp; 6 of the AI Side Hustle Blueprint: • Marketing your digital product • Building your audience using AI</itunes:subtitle>
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      <title>EP 501 AI Niche Finder 2-Hour Blueprint for Digital Course Success</title>
      <description><![CDATA[<p>Discover How Busy Parents Are Using AI to Find Profitable Digital Course Niches in Under 2 HoursSUMMARY:</p> <p>Discover how to leverage artificial intelligence to identify and validate your perfect digital course niche in under 2 hours. Learn the exact ChatGPT prompts and strategies that successful digital entrepreneurs use to find profitable opportunities, even with limited time. Part 1 of the Dark Horse AI Side Hustle Blueprint series.</p> <p>KEY TIMESTAMPS:</p> <p>00:00 - Episode Introduction 02:25 - The Problem with Traditional Niche Selection 03:27 - Step 1: Identifying Your Dark Horse Advantage 04:32 - Using AI to Identify Unique Skills 10:14 - Step 2: AI-Powered Market Validation 13:31 - Real World Validation Techniques 16:38 - Recap & Next Steps 17:31 - Whiskered Wisdom 18:40 - Join The Dark Horse Insider</p> <p>KEY INSIGHTS:</p> <p>• The average entrepreneur wastes 127 hours trying to find their perfect niche • Top 1% of digital entrepreneurs use AI to identify profitable niches in under 2 hours • Parent-specific challenges can become unique market advantages • AI can rapidly validate market potential and identify underserved sub-niches</p> <p>STRATEGIES SHARED:</p> <ul> <li>Dark Horse Advantage Framework <ul> <li>Personal Experience + Market Pain Points = Unique Solution</li> <li>Limited Time + Efficiency Skills = Relatable Teaching</li> <li>Real-Life Challenges + Success Strategies = Authentic Authority</li> </ul> </li> <li>AI-Powered Niche Validation Process <ul> <li>Market gap analysis</li> <li>Competition assessment</li> <li>Sub-niche identification</li> <li>Monetization potential evaluation</li> </ul> </li> </ul> <p>CHATGPT PROMPTS SHARED:</p> <ul> <li>Unique Advantage Identification Prompt:</li> </ul> <p>I want to identify my unique advantages for starting a digital business. Please analyze my background with these questions:</p> <p>1. What unusual combinations of experience do I have?</p> <p>2. What challenges have I overcome that others might be facing?</p> <p>3. What skills do I use so naturally that I take them for granted?</p> <ul> <li>Market Analysis Prompt:</li> </ul> <p>Analyze the market potential for teaching [your unique skill] to [your target audience]. Include:</p> <p>1. Current market trends</p> <p>2. Main competitors and their approaches</p> <p>3. Underserved segments of this market</p> <p>4. Potential monetization strategies</p> <p>RESOURCES MENTIONED:</p> <p>• ChatGPT • Facebook Groups for market research • Dark Horse Insider Newsletter • Side Hustler's Blueprint • Dark Horse AI Prompt Library</p> <p>ACTION STEPS TO TAKE:</p> <ul> <li>Use provided ChatGPT prompts to identify your unique advantage</li> <li>Complete the Dark Horse Validation Checklist</li> <li>Research 3 Facebook groups where your target audience hangs out</li> <li>Test your niche idea using the 5-minute validation technique</li> <li>Document all insights for use in next week's episode</li> </ul> <p>CALL TO ACTION:</p> <p>Join the Dark Horse Insider newsletter at <a href="https://DarkHorseInsider.com" target="_blank" rel="noopener">https://DarkHorseInsider.com</a> to receive: • Exclusive AI prompts • Validation templates • Weekly strategy updates • Early access to new resources</p> <p>COMING UP NEXT:</p> <p>Episode 502 - Steps 3 & 4 of the AI Side Hustle Blueprint: • Designing your digital product framework • Developing high-value content using AI tools</p> <p>DISCLAIMER:</p> <p>The information contained in this podcast is for general information purposes only. While we endeavor to keep the information up to date and correct, we make no representations or warranties of any kind about the completeness, accuracy, reliability, suitability, or availability of the information.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 20 Mar 2025 22:30:57 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Discover How Busy Parents Are Using AI to Find Profitable Digital Course Niches in Under 2 HoursSUMMARY:</p> <p>Discover how to leverage artificial intelligence to identify and validate your perfect digital course niche in under 2 hours. Learn the exact ChatGPT prompts and strategies that successful digital entrepreneurs use to find profitable opportunities, even with limited time. Part 1 of the Dark Horse AI Side Hustle Blueprint series.</p> <p>KEY TIMESTAMPS:</p> <p>00:00 - Episode Introduction 02:25 - The Problem with Traditional Niche Selection 03:27 - Step 1: Identifying Your Dark Horse Advantage 04:32 - Using AI to Identify Unique Skills 10:14 - Step 2: AI-Powered Market Validation 13:31 - Real World Validation Techniques 16:38 - Recap & Next Steps 17:31 - Whiskered Wisdom 18:40 - Join The Dark Horse Insider</p> <p>KEY INSIGHTS:</p> <p>• The average entrepreneur wastes 127 hours trying to find their perfect niche • Top 1% of digital entrepreneurs use AI to identify profitable niches in under 2 hours • Parent-specific challenges can become unique market advantages • AI can rapidly validate market potential and identify underserved sub-niches</p> <p>STRATEGIES SHARED:</p> <ul> <li>Dark Horse Advantage Framework <ul> <li>Personal Experience + Market Pain Points = Unique Solution</li> <li>Limited Time + Efficiency Skills = Relatable Teaching</li> <li>Real-Life Challenges + Success Strategies = Authentic Authority</li> </ul> </li> <li>AI-Powered Niche Validation Process <ul> <li>Market gap analysis</li> <li>Competition assessment</li> <li>Sub-niche identification</li> <li>Monetization potential evaluation</li> </ul> </li> </ul> <p>CHATGPT PROMPTS SHARED:</p> <ul> <li>Unique Advantage Identification Prompt:</li> </ul> <p>I want to identify my unique advantages for starting a digital business. Please analyze my background with these questions:</p> <p>1. What unusual combinations of experience do I have?</p> <p>2. What challenges have I overcome that others might be facing?</p> <p>3. What skills do I use so naturally that I take them for granted?</p> <ul> <li>Market Analysis Prompt:</li> </ul> <p>Analyze the market potential for teaching [your unique skill] to [your target audience]. Include:</p> <p>1. Current market trends</p> <p>2. Main competitors and their approaches</p> <p>3. Underserved segments of this market</p> <p>4. Potential monetization strategies</p> <p>RESOURCES MENTIONED:</p> <p>• ChatGPT • Facebook Groups for market research • Dark Horse Insider Newsletter • Side Hustler's Blueprint • Dark Horse AI Prompt Library</p> <p>ACTION STEPS TO TAKE:</p> <ul> <li>Use provided ChatGPT prompts to identify your unique advantage</li> <li>Complete the Dark Horse Validation Checklist</li> <li>Research 3 Facebook groups where your target audience hangs out</li> <li>Test your niche idea using the 5-minute validation technique</li> <li>Document all insights for use in next week's episode</li> </ul> <p>CALL TO ACTION:</p> <p>Join the Dark Horse Insider newsletter at <a href="https://DarkHorseInsider.com" target="_blank" rel="noopener">https://DarkHorseInsider.com</a> to receive: • Exclusive AI prompts • Validation templates • Weekly strategy updates • Early access to new resources</p> <p>COMING UP NEXT:</p> <p>Episode 502 - Steps 3 & 4 of the AI Side Hustle Blueprint: • Designing your digital product framework • Developing high-value content using AI tools</p> <p>DISCLAIMER:</p> <p>The information contained in this podcast is for general information purposes only. While we endeavor to keep the information up to date and correct, we make no representations or warranties of any kind about the completeness, accuracy, reliability, suitability, or availability of the information.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 501 AI Niche Finder 2-Hour Blueprint for Digital Course Success</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:20:43</itunes:duration>
      <itunes:summary>Discover How Busy Parents Are Using AI to Find Profitable Digital Course Niches in Under 2 HoursSUMMARY: Discover how to leverage artificial intelligence to identify and validate your perfect digital course niche in under 2 hours. Learn the exact ChatGPT prompts and strategies that successful digital entrepreneurs use to find profitable opportunities, even with limited time. Part 1 of the Dark Horse AI Side Hustle Blueprint series. KEY TIMESTAMPS: 00:00 - Episode Introduction 02:25 - The Problem with Traditional Niche Selection 03:27 - Step 1: Identifying Your Dark Horse Advantage 04:32 - Using AI to Identify Unique Skills 10:14 - Step 2: AI-Powered Market Validation 13:31 - Real World Validation Techniques 16:38 - Recap &amp; Next Steps 17:31 - Whiskered Wisdom 18:40 - Join The Dark Horse Insider KEY INSIGHTS: • The average entrepreneur wastes 127 hours trying to find their perfect niche • Top 1% of digital entrepreneurs use AI to identify profitable niches in under 2 hours • Parent-specific challenges can become unique market advantages • AI can rapidly validate market potential and identify underserved sub-niches STRATEGIES SHARED:  Dark Horse Advantage Framework  Personal Experience + Market Pain Points = Unique Solution Limited Time + Efficiency Skills = Relatable Teaching Real-Life Challenges + Success Strategies = Authentic Authority   AI-Powered Niche Validation Process  Market gap analysis Competition assessment Sub-niche identification Monetization potential evaluation    CHATGPT PROMPTS SHARED:  Unique Advantage Identification Prompt:  I want to identify my unique advantages for starting a digital business. Please analyze my background with these questions: 1. What unusual combinations of experience do I have? 2. What challenges have I overcome that others might be facing? 3. What skills do I use so naturally that I take them for granted?  Market Analysis Prompt:  Analyze the market potential for teaching [your unique skill] to [your target audience]. Include: 1. Current market trends 2. Main competitors and their approaches 3. Underserved segments of this market 4. Potential monetization strategies RESOURCES MENTIONED: • ChatGPT • Facebook Groups for market research • Dark Horse Insider Newsletter • Side Hustler&apos;s Blueprint • Dark Horse AI Prompt Library ACTION STEPS TO TAKE:  Use provided ChatGPT prompts to identify your unique advantage Complete the Dark Horse Validation Checklist Research 3 Facebook groups where your target audience hangs out Test your niche idea using the 5-minute validation technique Document all insights for use in next week&apos;s episode  CALL TO ACTION: Join the Dark Horse Insider newsletter at https://DarkHorseInsider.com to receive: • Exclusive AI prompts • Validation templates • Weekly strategy updates • Early access to new resources COMING UP NEXT: Episode 502 - Steps 3 &amp; 4 of the AI Side Hustle Blueprint: • Designing your digital product framework • Developing high-value content using AI tools DISCLAIMER: The information contained in this podcast is for general information purposes only. While we endeavor to keep the information up to date and correct, we make no representations or warranties of any kind about the completeness, accuracy, reliability, suitability, or availability of the information.</itunes:summary>
      <itunes:subtitle>Discover How Busy Parents Are Using AI to Find Profitable Digital Course Niches in Under 2 HoursSUMMARY: Discover how to leverage artificial intelligence to identify and validate your perfect digital course niche in under 2 hours. Learn the exact ChatGPT prompts and strategies that successful digital entrepreneurs use to find profitable opportunities, even with limited time. Part 1 of the Dark Horse AI Side Hustle Blueprint series. KEY TIMESTAMPS: 00:00 - Episode Introduction 02:25 - The Problem with Traditional Niche Selection 03:27 - Step 1: Identifying Your Dark Horse Advantage 04:32 - Using AI to Identify Unique Skills 10:14 - Step 2: AI-Powered Market Validation 13:31 - Real World Validation Techniques 16:38 - Recap &amp; Next Steps 17:31 - Whiskered Wisdom 18:40 - Join The Dark Horse Insider KEY INSIGHTS: • The average entrepreneur wastes 127 hours trying to find their perfect niche • Top 1% of digital entrepreneurs use AI to identify profitable niches in under 2 hours • Parent-specific challenges can become unique market advantages • AI can rapidly validate market potential and identify underserved sub-niches STRATEGIES SHARED:  Dark Horse Advantage Framework  Personal Experience + Market Pain Points = Unique Solution Limited Time + Efficiency Skills = Relatable Teaching Real-Life Challenges + Success Strategies = Authentic Authority   AI-Powered Niche Validation Process  Market gap analysis Competition assessment Sub-niche identification Monetization potential evaluation    CHATGPT PROMPTS SHARED:  Unique Advantage Identification Prompt:  I want to identify my unique advantages for starting a digital business. Please analyze my background with these questions: 1. What unusual combinations of experience do I have? 2. What challenges have I overcome that others might be facing? 3. What skills do I use so naturally that I take them for granted?  Market Analysis Prompt:  Analyze the market potential for teaching [your unique skill] to [your target audience]. Include: 1. Current market trends 2. Main competitors and their approaches 3. Underserved segments of this market 4. Potential monetization strategies RESOURCES MENTIONED: • ChatGPT • Facebook Groups for market research • Dark Horse Insider Newsletter • Side Hustler&apos;s Blueprint • Dark Horse AI Prompt Library ACTION STEPS TO TAKE:  Use provided ChatGPT prompts to identify your unique advantage Complete the Dark Horse Validation Checklist Research 3 Facebook groups where your target audience hangs out Test your niche idea using the 5-minute validation technique Document all insights for use in next week&apos;s episode  CALL TO ACTION: Join the Dark Horse Insider newsletter at https://DarkHorseInsider.com to receive: • Exclusive AI prompts • Validation templates • Weekly strategy updates • Early access to new resources COMING UP NEXT: Episode 502 - Steps 3 &amp; 4 of the AI Side Hustle Blueprint: • Designing your digital product framework • Developing high-value content using AI tools DISCLAIMER: The information contained in this podcast is for general information purposes only. While we endeavor to keep the information up to date and correct, we make no representations or warranties of any kind about the completeness, accuracy, reliability, suitability, or availability of the information.</itunes:subtitle>
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      <title>EP 500 500 Episodes of Digital Marketing Success: From Side Hustle Podcast to Parent Empire Builder</title>
      <description><![CDATA[<p>How Finding Our True Purpose Transformed a General Business Podcast into the Voice of Parent Digital Entrepreneurs https://DarkHorseSchooling.com</p> SUMMARY: <p>Join us for this milestone 500th episode where Tracy shares the transformational journey of Dark Horse Entrepreneur. Discover how finding our true purpose - serving parent entrepreneurs - revolutionized our impact and created a movement. Learn key insights from 200 guest interviews and see how our evolution mirrors the entrepreneurial journey itself.</p> KEY INSIGHTS: <p>• The power of niching down to serve a specific audience • How authenticity trumps perfection in digital business • Why parent skills are actually business advantages • The evolution of practical, family-friendly strategies • The importance of community in entrepreneurial success</p> TIME STAMPS: <p>[00:00] - Special 500th Episode Introduction [00:23] - The Evolution of the Podcast [01:34] - Finding the True Audience [03:27] - Lessons from Parent Entrepreneurs [09:26] - The Stable Framework and Practical Strategies [13:57] - Authenticity and Community [17:07] - Key Takeaways and Future Plans [23:11] - Whiskered Wisdom and Final Thoughts</p> JOURNEY HIGHLIGHTS: <li>The Three Major Pivots • General entrepreneurship • Digital marketing focus • Parent entrepreneur specialization</li> <li>Content Evolution • STABLE Framework development • Time Pocket Strategies • Parent-First Approach • Family-Integrated Business Models</li> <li>Community Impact • Success stories • Implementation strategies • Family-business balance • Legacy building</li> RESOURCES MENTIONED: <p>• Dark Horse Insider Newsletter • STABLE Framework Series (Episodes 497-499) • Parent Entrepreneur Success Stories • Time Pocket Strategy Guide • Digital Marketing Frameworks</p> ACTION STEP TO TAKE: <p>Apply our "persistence principle" to your entrepreneurial journey: Start before you're ready, pivot when necessary, but never stop moving forward. Document your own entrepreneurial journey and identify where you might need to make strategic pivots.</p> CALL TO ACTION: <p>Join the Dark Horse Insider Newsletter at <a href="https://DarkHorseInsider.com" target="_blank">https://DarkHorseInsider.com</a> for weekly digital marketing strategies designed specifically for busy parent entrepreneurs.</p> CONNECT WITH US: <p>• Website: <a href="https://DarkHorseSchooling.com" target="_blank">https://DarkHorseSchooling.com</a> • Facebook: <a href="https://www.facebook.com/DarkHorseEntrepreneur" target="_blank">https://www.facebook.com/DarkHorseEntrepreneur</a> • LinkedIn: <a href="https://www.linkedin.com/in/tracybrinkmann/" target="_blank">https://www.linkedin.com/in/tracybrinkmann/</a> • Twitter: <a href="https://x.com/DarkHorseEntre1" target="_blank">https://x.com/DarkHorseEntre1</a> • YouTube: <a href="https://www.youtube.com/@DarkHorseEntrepreneur" target="_blank">https://www.youtube.com/@DarkHorseEntrepreneur</a></p> <p>SHARE THE EPISODE: If this milestone episode inspired you, please share it with another parent entrepreneur who needs to hear this message. Together, we can build a community of successful parent entrepreneurs.</p> <p>#DarkHorseEntrepreneur #ParentEntrepreneur #DigitalMarketing #BusinessPodcast #OnlineBusiness #SideHustle #CourseCreation #WorkingParent #FamilyBusiness #EntrepreneurJourney</p> <p>SPECIAL THANKS: To our amazing community of entrepreneurs who have made these 500 episodes possible. Your success is our success.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 12 Mar 2025 00:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>How Finding Our True Purpose Transformed a General Business Podcast into the Voice of Parent Digital Entrepreneurs https://DarkHorseSchooling.com</p> SUMMARY: <p>Join us for this milestone 500th episode where Tracy shares the transformational journey of Dark Horse Entrepreneur. Discover how finding our true purpose - serving parent entrepreneurs - revolutionized our impact and created a movement. Learn key insights from 200 guest interviews and see how our evolution mirrors the entrepreneurial journey itself.</p> KEY INSIGHTS: <p>• The power of niching down to serve a specific audience • How authenticity trumps perfection in digital business • Why parent skills are actually business advantages • The evolution of practical, family-friendly strategies • The importance of community in entrepreneurial success</p> TIME STAMPS: <p>[00:00] - Special 500th Episode Introduction [00:23] - The Evolution of the Podcast [01:34] - Finding the True Audience [03:27] - Lessons from Parent Entrepreneurs [09:26] - The Stable Framework and Practical Strategies [13:57] - Authenticity and Community [17:07] - Key Takeaways and Future Plans [23:11] - Whiskered Wisdom and Final Thoughts</p> JOURNEY HIGHLIGHTS: <li>The Three Major Pivots • General entrepreneurship • Digital marketing focus • Parent entrepreneur specialization</li> <li>Content Evolution • STABLE Framework development • Time Pocket Strategies • Parent-First Approach • Family-Integrated Business Models</li> <li>Community Impact • Success stories • Implementation strategies • Family-business balance • Legacy building</li> RESOURCES MENTIONED: <p>• Dark Horse Insider Newsletter • STABLE Framework Series (Episodes 497-499) • Parent Entrepreneur Success Stories • Time Pocket Strategy Guide • Digital Marketing Frameworks</p> ACTION STEP TO TAKE: <p>Apply our "persistence principle" to your entrepreneurial journey: Start before you're ready, pivot when necessary, but never stop moving forward. Document your own entrepreneurial journey and identify where you might need to make strategic pivots.</p> CALL TO ACTION: <p>Join the Dark Horse Insider Newsletter at <a href="https://DarkHorseInsider.com" target="_blank">https://DarkHorseInsider.com</a> for weekly digital marketing strategies designed specifically for busy parent entrepreneurs.</p> CONNECT WITH US: <p>• Website: <a href="https://DarkHorseSchooling.com" target="_blank">https://DarkHorseSchooling.com</a> • Facebook: <a href="https://www.facebook.com/DarkHorseEntrepreneur" target="_blank">https://www.facebook.com/DarkHorseEntrepreneur</a> • LinkedIn: <a href="https://www.linkedin.com/in/tracybrinkmann/" target="_blank">https://www.linkedin.com/in/tracybrinkmann/</a> • Twitter: <a href="https://x.com/DarkHorseEntre1" target="_blank">https://x.com/DarkHorseEntre1</a> • YouTube: <a href="https://www.youtube.com/@DarkHorseEntrepreneur" target="_blank">https://www.youtube.com/@DarkHorseEntrepreneur</a></p> <p>SHARE THE EPISODE: If this milestone episode inspired you, please share it with another parent entrepreneur who needs to hear this message. Together, we can build a community of successful parent entrepreneurs.</p> <p>#DarkHorseEntrepreneur #ParentEntrepreneur #DigitalMarketing #BusinessPodcast #OnlineBusiness #SideHustle #CourseCreation #WorkingParent #FamilyBusiness #EntrepreneurJourney</p> <p>SPECIAL THANKS: To our amazing community of entrepreneurs who have made these 500 episodes possible. Your success is our success.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 500 500 Episodes of Digital Marketing Success: From Side Hustle Podcast to Parent Empire Builder</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:26:51</itunes:duration>
      <itunes:summary>How Finding Our True Purpose Transformed a General Business Podcast into the Voice of Parent Digital Entrepreneurs https://DarkHorseSchooling.com SUMMARY: Join us for this milestone 500th episode where Tracy shares the transformational journey of Dark Horse Entrepreneur. Discover how finding our true purpose - serving parent entrepreneurs - revolutionized our impact and created a movement. Learn key insights from 200 guest interviews and see how our evolution mirrors the entrepreneurial journey itself. KEY INSIGHTS: • The power of niching down to serve a specific audience • How authenticity trumps perfection in digital business • Why parent skills are actually business advantages • The evolution of practical, family-friendly strategies • The importance of community in entrepreneurial success TIME STAMPS: [00:00] - Special 500th Episode Introduction [00:23] - The Evolution of the Podcast [01:34] - Finding the True Audience [03:27] - Lessons from Parent Entrepreneurs [09:26] - The Stable Framework and Practical Strategies [13:57] - Authenticity and Community [17:07] - Key Takeaways and Future Plans [23:11] - Whiskered Wisdom and Final Thoughts JOURNEY HIGHLIGHTS: The Three Major Pivots • General entrepreneurship • Digital marketing focus • Parent entrepreneur specialization Content Evolution • STABLE Framework development • Time Pocket Strategies • Parent-First Approach • Family-Integrated Business Models Community Impact • Success stories • Implementation strategies • Family-business balance • Legacy building RESOURCES MENTIONED: • Dark Horse Insider Newsletter • STABLE Framework Series (Episodes 497-499) • Parent Entrepreneur Success Stories • Time Pocket Strategy Guide • Digital Marketing Frameworks ACTION STEP TO TAKE: Apply our &quot;persistence principle&quot; to your entrepreneurial journey: Start before you&apos;re ready, pivot when necessary, but never stop moving forward. Document your own entrepreneurial journey and identify where you might need to make strategic pivots. CALL TO ACTION: Join the Dark Horse Insider Newsletter at https://DarkHorseInsider.com for weekly digital marketing strategies designed specifically for busy parent entrepreneurs. CONNECT WITH US: • Website: https://DarkHorseSchooling.com • Facebook: https://www.facebook.com/DarkHorseEntrepreneur • LinkedIn: https://www.linkedin.com/in/tracybrinkmann/ • Twitter: https://x.com/DarkHorseEntre1 • YouTube: https://www.youtube.com/@DarkHorseEntrepreneur SHARE THE EPISODE: If this milestone episode inspired you, please share it with another parent entrepreneur who needs to hear this message. Together, we can build a community of successful parent entrepreneurs. #DarkHorseEntrepreneur #ParentEntrepreneur #DigitalMarketing #BusinessPodcast #OnlineBusiness #SideHustle #CourseCreation #WorkingParent #FamilyBusiness #EntrepreneurJourney SPECIAL THANKS: To our amazing community of entrepreneurs who have made these 500 episodes possible. Your success is our success.</itunes:summary>
      <itunes:subtitle>How Finding Our True Purpose Transformed a General Business Podcast into the Voice of Parent Digital Entrepreneurs https://DarkHorseSchooling.com SUMMARY: Join us for this milestone 500th episode where Tracy shares the transformational journey of Dark Horse Entrepreneur. Discover how finding our true purpose - serving parent entrepreneurs - revolutionized our impact and created a movement. Learn key insights from 200 guest interviews and see how our evolution mirrors the entrepreneurial journey itself. KEY INSIGHTS: • The power of niching down to serve a specific audience • How authenticity trumps perfection in digital business • Why parent skills are actually business advantages • The evolution of practical, family-friendly strategies • The importance of community in entrepreneurial success TIME STAMPS: [00:00] - Special 500th Episode Introduction [00:23] - The Evolution of the Podcast [01:34] - Finding the True Audience [03:27] - Lessons from Parent Entrepreneurs [09:26] - The Stable Framework and Practical Strategies [13:57] - Authenticity and Community [17:07] - Key Takeaways and Future Plans [23:11] - Whiskered Wisdom and Final Thoughts JOURNEY HIGHLIGHTS: The Three Major Pivots • General entrepreneurship • Digital marketing focus • Parent entrepreneur specialization Content Evolution • STABLE Framework development • Time Pocket Strategies • Parent-First Approach • Family-Integrated Business Models Community Impact • Success stories • Implementation strategies • Family-business balance • Legacy building RESOURCES MENTIONED: • Dark Horse Insider Newsletter • STABLE Framework Series (Episodes 497-499) • Parent Entrepreneur Success Stories • Time Pocket Strategy Guide • Digital Marketing Frameworks ACTION STEP TO TAKE: Apply our &quot;persistence principle&quot; to your entrepreneurial journey: Start before you&apos;re ready, pivot when necessary, but never stop moving forward. Document your own entrepreneurial journey and identify where you might need to make strategic pivots. CALL TO ACTION: Join the Dark Horse Insider Newsletter at https://DarkHorseInsider.com for weekly digital marketing strategies designed specifically for busy parent entrepreneurs. CONNECT WITH US: • Website: https://DarkHorseSchooling.com • Facebook: https://www.facebook.com/DarkHorseEntrepreneur • LinkedIn: https://www.linkedin.com/in/tracybrinkmann/ • Twitter: https://x.com/DarkHorseEntre1 • YouTube: https://www.youtube.com/@DarkHorseEntrepreneur SHARE THE EPISODE: If this milestone episode inspired you, please share it with another parent entrepreneur who needs to hear this message. Together, we can build a community of successful parent entrepreneurs. #DarkHorseEntrepreneur #ParentEntrepreneur #DigitalMarketing #BusinessPodcast #OnlineBusiness #SideHustle #CourseCreation #WorkingParent #FamilyBusiness #EntrepreneurJourney SPECIAL THANKS: To our amazing community of entrepreneurs who have made these 500 episodes possible. Your success is our success.</itunes:subtitle>
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      <title>EP 499 Launch &amp; Scale Your Course Empire: STABLE Framework Final Steps</title>
      <description><![CDATA[<p>Turn Naptime Content Into Consistent Course Sales: Launch Strategies & Scaling Secrets for Busy Parents</p> <p>SUMMARY</p> <p>In this final episode of our STABLE Framework series, Tracy reveals how to launch and scale your course empire without sacrificing family time. Learn the "Naptime Marketing Method" for launching your course and discover automation strategies that generate income while you maintain family balance. Perfect for busy parent entrepreneurs ready to turn their expertise into sustainable profit.</p> <p>KEY INSIGHTS</p> <p>• Launch success depends on authenticity, not perfection • Scaling doesn't require more time, just smarter systems • Your family schedule can become your marketing advantage • Automation should support family life, not compete with it • Legacy building starts with sustainable systems</p> <p>ESTIMATED TIME STAMPS</p> <p>[00:00] - Episode Lead-in [01:15] - STABLE Framework recap [03:20] - Launch Strategy Design introduction [06:45] - The Naptime Marketing Method [09:30] - Automation strategies [12:15] - Legacy building techniques [14:45] - Whiskered Wisdom segment [15:45] - Call to Action and series wrap-up</p> <p>STRATEGIES SHARED:</p> <ul> <li>The Naptime Marketing Method • Time-block marketing activities • Leverage existing routines • Create during natural breaks • Maximize parent moments</li> <li>Toddler-Proof Tech Stack • Simple landing page • Reliable email platform • One primary social channel • Streamlined payment system</li> <li>The Bedtime Story System • Community building • Automated nurturing • Scheduled engagement • Legacy planning</li> <li>The Playground Principle • Clear boundaries • Safe exploration spaces • Peer support systems • Strategic intervention points</li> </ul> <p>RESOURCES MENTIONED:</p> <p>• The STABLE Framework Complete Guide • Dark Horse Insider Newsletter • Naptime Marketing Method Template • Launch Planning Calendar • Automation Tools Checklist</p> <p>ACTION STEP TO TAKE:</p> <p>Block out 20 minutes tomorrow to record an unscripted video explaining your course's biggest transformation - as if talking to a friend. This authentic content will become your most powerful marketing asset.</p> <p>CALL TO ACTION:</p> <p>Join the Dark Horse Insider Newsletter at <a href="http://darkhorseinsider.com" target="_blank" rel="noopener">DarkHorseInsider.com</a> for weekly digital marketing strategies designed specifically for busy parent entrepreneurs.</p> <p>COMPLETE STABLE FRAMEWORK SERIES:</p> <p>• Episode 497: Story & Solution Mapping and Target Research <a href="https://DarkHorseSchooling.com/ep497" target="_blank" rel="noopener">https://DarkHorseSchooling.com/ep497</a> • Episode 498: Action Plan Development and Beta Testing <a href="https://DarkHorseSchooling.com/ep498" target="_blank" rel="noopener">https://DarkHorseSchooling.com/ep498</a> • Episode 499: Launch Strategy and Scaling (This Episode)</p> <p>#CourseLaunch #ParentEntrepreneur #DarkHorseEntrepreneur #CourseMarketing #PassiveIncome #AutomatedBusiness #WorkingParent #CourseScaling #FamilyBusiness #DigitalEmpire</p> <p>SHARE THE EPISODE:</p> <p>If you found value in this episode, please share it with another parent entrepreneur who needs to hear this message. Together, we can build a community of successful parent entrepreneurs.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 28 Feb 2025 01:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Turn Naptime Content Into Consistent Course Sales: Launch Strategies & Scaling Secrets for Busy Parents</p> <p>SUMMARY</p> <p>In this final episode of our STABLE Framework series, Tracy reveals how to launch and scale your course empire without sacrificing family time. Learn the "Naptime Marketing Method" for launching your course and discover automation strategies that generate income while you maintain family balance. Perfect for busy parent entrepreneurs ready to turn their expertise into sustainable profit.</p> <p>KEY INSIGHTS</p> <p>• Launch success depends on authenticity, not perfection • Scaling doesn't require more time, just smarter systems • Your family schedule can become your marketing advantage • Automation should support family life, not compete with it • Legacy building starts with sustainable systems</p> <p>ESTIMATED TIME STAMPS</p> <p>[00:00] - Episode Lead-in [01:15] - STABLE Framework recap [03:20] - Launch Strategy Design introduction [06:45] - The Naptime Marketing Method [09:30] - Automation strategies [12:15] - Legacy building techniques [14:45] - Whiskered Wisdom segment [15:45] - Call to Action and series wrap-up</p> <p>STRATEGIES SHARED:</p> <ul> <li>The Naptime Marketing Method • Time-block marketing activities • Leverage existing routines • Create during natural breaks • Maximize parent moments</li> <li>Toddler-Proof Tech Stack • Simple landing page • Reliable email platform • One primary social channel • Streamlined payment system</li> <li>The Bedtime Story System • Community building • Automated nurturing • Scheduled engagement • Legacy planning</li> <li>The Playground Principle • Clear boundaries • Safe exploration spaces • Peer support systems • Strategic intervention points</li> </ul> <p>RESOURCES MENTIONED:</p> <p>• The STABLE Framework Complete Guide • Dark Horse Insider Newsletter • Naptime Marketing Method Template • Launch Planning Calendar • Automation Tools Checklist</p> <p>ACTION STEP TO TAKE:</p> <p>Block out 20 minutes tomorrow to record an unscripted video explaining your course's biggest transformation - as if talking to a friend. This authentic content will become your most powerful marketing asset.</p> <p>CALL TO ACTION:</p> <p>Join the Dark Horse Insider Newsletter at <a href="http://darkhorseinsider.com" target="_blank" rel="noopener">DarkHorseInsider.com</a> for weekly digital marketing strategies designed specifically for busy parent entrepreneurs.</p> <p>COMPLETE STABLE FRAMEWORK SERIES:</p> <p>• Episode 497: Story & Solution Mapping and Target Research <a href="https://DarkHorseSchooling.com/ep497" target="_blank" rel="noopener">https://DarkHorseSchooling.com/ep497</a> • Episode 498: Action Plan Development and Beta Testing <a href="https://DarkHorseSchooling.com/ep498" target="_blank" rel="noopener">https://DarkHorseSchooling.com/ep498</a> • Episode 499: Launch Strategy and Scaling (This Episode)</p> <p>#CourseLaunch #ParentEntrepreneur #DarkHorseEntrepreneur #CourseMarketing #PassiveIncome #AutomatedBusiness #WorkingParent #CourseScaling #FamilyBusiness #DigitalEmpire</p> <p>SHARE THE EPISODE:</p> <p>If you found value in this episode, please share it with another parent entrepreneur who needs to hear this message. Together, we can build a community of successful parent entrepreneurs.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 499 Launch &amp; Scale Your Course Empire: STABLE Framework Final Steps</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:20:49</itunes:duration>
      <itunes:summary>Turn Naptime Content Into Consistent Course Sales: Launch Strategies &amp; Scaling Secrets for Busy Parents SUMMARY In this final episode of our STABLE Framework series, Tracy reveals how to launch and scale your course empire without sacrificing family time. Learn the &quot;Naptime Marketing Method&quot; for launching your course and discover automation strategies that generate income while you maintain family balance. Perfect for busy parent entrepreneurs ready to turn their expertise into sustainable profit. KEY INSIGHTS • Launch success depends on authenticity, not perfection • Scaling doesn&apos;t require more time, just smarter systems • Your family schedule can become your marketing advantage • Automation should support family life, not compete with it • Legacy building starts with sustainable systems ESTIMATED TIME STAMPS [00:00] - Episode Lead-in [01:15] - STABLE Framework recap [03:20] - Launch Strategy Design introduction [06:45] - The Naptime Marketing Method [09:30] - Automation strategies [12:15] - Legacy building techniques [14:45] - Whiskered Wisdom segment [15:45] - Call to Action and series wrap-up STRATEGIES SHARED:  The Naptime Marketing Method • Time-block marketing activities • Leverage existing routines • Create during natural breaks • Maximize parent moments Toddler-Proof Tech Stack • Simple landing page • Reliable email platform • One primary social channel • Streamlined payment system The Bedtime Story System • Community building • Automated nurturing • Scheduled engagement • Legacy planning The Playground Principle • Clear boundaries • Safe exploration spaces • Peer support systems • Strategic intervention points  RESOURCES MENTIONED: • The STABLE Framework Complete Guide • Dark Horse Insider Newsletter • Naptime Marketing Method Template • Launch Planning Calendar • Automation Tools Checklist ACTION STEP TO TAKE: Block out 20 minutes tomorrow to record an unscripted video explaining your course&apos;s biggest transformation - as if talking to a friend. This authentic content will become your most powerful marketing asset. CALL TO ACTION: Join the Dark Horse Insider Newsletter at DarkHorseInsider.com for weekly digital marketing strategies designed specifically for busy parent entrepreneurs. COMPLETE STABLE FRAMEWORK SERIES: • Episode 497: Story &amp; Solution Mapping and Target Research https://DarkHorseSchooling.com/ep497 • Episode 498: Action Plan Development and Beta Testing https://DarkHorseSchooling.com/ep498 • Episode 499: Launch Strategy and Scaling (This Episode) #CourseLaunch #ParentEntrepreneur #DarkHorseEntrepreneur #CourseMarketing #PassiveIncome #AutomatedBusiness #WorkingParent #CourseScaling #FamilyBusiness #DigitalEmpire SHARE THE EPISODE: If you found value in this episode, please share it with another parent entrepreneur who needs to hear this message. Together, we can build a community of successful parent entrepreneurs.</itunes:summary>
      <itunes:subtitle>Turn Naptime Content Into Consistent Course Sales: Launch Strategies &amp; Scaling Secrets for Busy Parents SUMMARY In this final episode of our STABLE Framework series, Tracy reveals how to launch and scale your course empire without sacrificing family time. Learn the &quot;Naptime Marketing Method&quot; for launching your course and discover automation strategies that generate income while you maintain family balance. Perfect for busy parent entrepreneurs ready to turn their expertise into sustainable profit. KEY INSIGHTS • Launch success depends on authenticity, not perfection • Scaling doesn&apos;t require more time, just smarter systems • Your family schedule can become your marketing advantage • Automation should support family life, not compete with it • Legacy building starts with sustainable systems ESTIMATED TIME STAMPS [00:00] - Episode Lead-in [01:15] - STABLE Framework recap [03:20] - Launch Strategy Design introduction [06:45] - The Naptime Marketing Method [09:30] - Automation strategies [12:15] - Legacy building techniques [14:45] - Whiskered Wisdom segment [15:45] - Call to Action and series wrap-up STRATEGIES SHARED:  The Naptime Marketing Method • Time-block marketing activities • Leverage existing routines • Create during natural breaks • Maximize parent moments Toddler-Proof Tech Stack • Simple landing page • Reliable email platform • One primary social channel • Streamlined payment system The Bedtime Story System • Community building • Automated nurturing • Scheduled engagement • Legacy planning The Playground Principle • Clear boundaries • Safe exploration spaces • Peer support systems • Strategic intervention points  RESOURCES MENTIONED: • The STABLE Framework Complete Guide • Dark Horse Insider Newsletter • Naptime Marketing Method Template • Launch Planning Calendar • Automation Tools Checklist ACTION STEP TO TAKE: Block out 20 minutes tomorrow to record an unscripted video explaining your course&apos;s biggest transformation - as if talking to a friend. This authentic content will become your most powerful marketing asset. CALL TO ACTION: Join the Dark Horse Insider Newsletter at DarkHorseInsider.com for weekly digital marketing strategies designed specifically for busy parent entrepreneurs. COMPLETE STABLE FRAMEWORK SERIES: • Episode 497: Story &amp; Solution Mapping and Target Research https://DarkHorseSchooling.com/ep497 • Episode 498: Action Plan Development and Beta Testing https://DarkHorseSchooling.com/ep498 • Episode 499: Launch Strategy and Scaling (This Episode) #CourseLaunch #ParentEntrepreneur #DarkHorseEntrepreneur #CourseMarketing #PassiveIncome #AutomatedBusiness #WorkingParent #CourseScaling #FamilyBusiness #DigitalEmpire SHARE THE EPISODE: If you found value in this episode, please share it with another parent entrepreneur who needs to hear this message. Together, we can build a community of successful parent entrepreneurs.</itunes:subtitle>
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      <title>EP 498 Transform Your Parent Teaching Skills Into Course Content: STABLE Framework Steps 3 &amp; 4</title>
      <description><![CDATA[<p>SUMMARY:</p> <p>In this episode, Tracy reveals how to transform your natural parent teaching abilities into profitable course content. Learn the "Parent Teaching Method" for structuring your course and discover how to test your content during everyday parent activities. This episode covers steps 3 & 4 of the STABLE Framework: Action Plan Development and Beta Testing.</p> <p>KEY INSIGHTS:</p> <p>• Your natural parent teaching style is a valuable course creation asset • Perfect course structure mirrors how we teach our children • Beta testing can be done during regular parent activities • Quick wins are crucial for student success • Feedback gathering should be simple and actionable</p> <p>TIME STAMPS:</p> <p>[00:00] - Episode Lead-in [01:15] - Quick recap of previous steps [03:20] - Introduction to Action Plan Development [06:45] - The Parent Teaching Method explained [09:30] - Creating nap-time sized modules [12:15] - Beta Testing strategies [14:45] - Whiskered Wisdom segment [15:45] - Call to Action and next episode preview</p> <p>STRATEGIES SHARED:</p> <ul> <li>The Parent Teaching Method • Break down complex topics • Create progressive learning steps • Build in quick wins • Structure clear checkpoints</li> <li>The Chore Chart Method • Start with end result • Break into categories • Create simple action steps • Add check-off points • Build in rewards</li> <li>The Playground Pivot • Notice struggle points • Adjust explanations • Test new approaches • Gather immediate feedback</li> </ul> <p>RESOURCES MENTIONED:</p> <p>• The STABLE Framework Overview • Dark Horse Insider Newsletter • Parent Teaching Method Template • Nap-Time Module Planner • Three Question Feedback Framework</p> <p>ACTION STEP TO TAKE:</p> <p>Document your child's learning process for their favorite activity. Use this natural teaching progression as a template for structuring your course modules.</p> <p>CALL TO ACTION:</p> <p>Join the Dark Horse Insider Newsletter at <a href="https://DarkHorseInsider.com" target="_blank" rel="noopener">https://DarkHorseInsider.com</a> for weekly digital marketing strategies designed specifically for busy parent entrepreneurs.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 27 Feb 2025 01:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>SUMMARY:</p> <p>In this episode, Tracy reveals how to transform your natural parent teaching abilities into profitable course content. Learn the "Parent Teaching Method" for structuring your course and discover how to test your content during everyday parent activities. This episode covers steps 3 & 4 of the STABLE Framework: Action Plan Development and Beta Testing.</p> <p>KEY INSIGHTS:</p> <p>• Your natural parent teaching style is a valuable course creation asset • Perfect course structure mirrors how we teach our children • Beta testing can be done during regular parent activities • Quick wins are crucial for student success • Feedback gathering should be simple and actionable</p> <p>TIME STAMPS:</p> <p>[00:00] - Episode Lead-in [01:15] - Quick recap of previous steps [03:20] - Introduction to Action Plan Development [06:45] - The Parent Teaching Method explained [09:30] - Creating nap-time sized modules [12:15] - Beta Testing strategies [14:45] - Whiskered Wisdom segment [15:45] - Call to Action and next episode preview</p> <p>STRATEGIES SHARED:</p> <ul> <li>The Parent Teaching Method • Break down complex topics • Create progressive learning steps • Build in quick wins • Structure clear checkpoints</li> <li>The Chore Chart Method • Start with end result • Break into categories • Create simple action steps • Add check-off points • Build in rewards</li> <li>The Playground Pivot • Notice struggle points • Adjust explanations • Test new approaches • Gather immediate feedback</li> </ul> <p>RESOURCES MENTIONED:</p> <p>• The STABLE Framework Overview • Dark Horse Insider Newsletter • Parent Teaching Method Template • Nap-Time Module Planner • Three Question Feedback Framework</p> <p>ACTION STEP TO TAKE:</p> <p>Document your child's learning process for their favorite activity. Use this natural teaching progression as a template for structuring your course modules.</p> <p>CALL TO ACTION:</p> <p>Join the Dark Horse Insider Newsletter at <a href="https://DarkHorseInsider.com" target="_blank" rel="noopener">https://DarkHorseInsider.com</a> for weekly digital marketing strategies designed specifically for busy parent entrepreneurs.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 498 Transform Your Parent Teaching Skills Into Course Content: STABLE Framework Steps 3 &amp; 4</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:15:07</itunes:duration>
      <itunes:summary>SUMMARY: In this episode, Tracy reveals how to transform your natural parent teaching abilities into profitable course content. Learn the &quot;Parent Teaching Method&quot; for structuring your course and discover how to test your content during everyday parent activities. This episode covers steps 3 &amp; 4 of the STABLE Framework: Action Plan Development and Beta Testing. KEY INSIGHTS: • Your natural parent teaching style is a valuable course creation asset • Perfect course structure mirrors how we teach our children • Beta testing can be done during regular parent activities • Quick wins are crucial for student success • Feedback gathering should be simple and actionable TIME STAMPS: [00:00] - Episode Lead-in [01:15] - Quick recap of previous steps [03:20] - Introduction to Action Plan Development [06:45] - The Parent Teaching Method explained [09:30] - Creating nap-time sized modules [12:15] - Beta Testing strategies [14:45] - Whiskered Wisdom segment [15:45] - Call to Action and next episode preview STRATEGIES SHARED:  The Parent Teaching Method • Break down complex topics • Create progressive learning steps • Build in quick wins • Structure clear checkpoints The Chore Chart Method • Start with end result • Break into categories • Create simple action steps • Add check-off points • Build in rewards The Playground Pivot • Notice struggle points • Adjust explanations • Test new approaches • Gather immediate feedback  RESOURCES MENTIONED: • The STABLE Framework Overview • Dark Horse Insider Newsletter • Parent Teaching Method Template • Nap-Time Module Planner • Three Question Feedback Framework ACTION STEP TO TAKE: Document your child&apos;s learning process for their favorite activity. Use this natural teaching progression as a template for structuring your course modules. CALL TO ACTION: Join the Dark Horse Insider Newsletter at https://DarkHorseInsider.com for weekly digital marketing strategies designed specifically for busy parent entrepreneurs.</itunes:summary>
      <itunes:subtitle>SUMMARY: In this episode, Tracy reveals how to transform your natural parent teaching abilities into profitable course content. Learn the &quot;Parent Teaching Method&quot; for structuring your course and discover how to test your content during everyday parent activities. This episode covers steps 3 &amp; 4 of the STABLE Framework: Action Plan Development and Beta Testing. KEY INSIGHTS: • Your natural parent teaching style is a valuable course creation asset • Perfect course structure mirrors how we teach our children • Beta testing can be done during regular parent activities • Quick wins are crucial for student success • Feedback gathering should be simple and actionable TIME STAMPS: [00:00] - Episode Lead-in [01:15] - Quick recap of previous steps [03:20] - Introduction to Action Plan Development [06:45] - The Parent Teaching Method explained [09:30] - Creating nap-time sized modules [12:15] - Beta Testing strategies [14:45] - Whiskered Wisdom segment [15:45] - Call to Action and next episode preview STRATEGIES SHARED:  The Parent Teaching Method • Break down complex topics • Create progressive learning steps • Build in quick wins • Structure clear checkpoints The Chore Chart Method • Start with end result • Break into categories • Create simple action steps • Add check-off points • Build in rewards The Playground Pivot • Notice struggle points • Adjust explanations • Test new approaches • Gather immediate feedback  RESOURCES MENTIONED: • The STABLE Framework Overview • Dark Horse Insider Newsletter • Parent Teaching Method Template • Nap-Time Module Planner • Three Question Feedback Framework ACTION STEP TO TAKE: Document your child&apos;s learning process for their favorite activity. Use this natural teaching progression as a template for structuring your course modules. CALL TO ACTION: Join the Dark Horse Insider Newsletter at https://DarkHorseInsider.com for weekly digital marketing strategies designed specifically for busy parent entrepreneurs.</itunes:subtitle>
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      <title>EP 497 Create a Profitable Online Course Using Parent Skills: STABLE Framework Steps 1 &amp; 2</title>
      <description><![CDATA[<p>SUMMARY: In this episode, Tracy introduces the STABLE Framework for course creation, specifically designed for busy parent entrepreneurs. Learn how to transform your daily parenting moments into valuable course content and discover why being a busy parent is actually your secret advantage in the course creation world.</p> <p>KEY INSIGHTS: • Being a busy parent gives you unique advantages in course creation • Your daily parenting skills translate directly to course creation • The $375 billion online course market is accessible to parent entrepreneurs • Your struggles and solutions are valuable course content • Research can be done during regular parenting activities</p> <p>ESTIMATED TIME STAMPS: [00:00] - Episode Lead-in [00:17] - Welcome [00:43] - The Unfair Advantage - Being a Parent [01:49] - Introduction to the STABLE Framework [03:06] - Step 1: S - Story & Solution Mapping [07:19] - Step 2: T - Target Audience Research [11:52] - Whiskered Wisdom segment [13:31] - Recap & Next Steps</p> <p>STRATEGIES SHARED:</p> <ul> <li>Zero to Hero Mapping • Identify your transformation journey • Document your shortcuts • List common questions people ask you</li> <li>The "Playground Method" for Research • Convert casual conversations into research • Listen for pattern complaints • Validate ideas during daily activities</li> <li>Voice Note Content Creation • Capture ideas during parent activities • Record solutions as they happen • Build content bank effortlessly</li> </ul> <p>RESOURCES MENTIONED: • The STABLE Framework Overview • Dark Horse Insider Newsletter • Voice Recording Apps • Facebook Parent Groups (for research)</p> <p>ACTION STEP TO TAKE: Set a daily 9pm reminder to record one thing you helped someone with that day. Use voice notes to capture these moments and build your course content bank.</p> <p>CALL TO ACTION: Join the Dark Horse Insider Newsletter at https://DarkHorseInsider.com for weekly digital marketing strategies designed specifically for busy parent entrepreneurs.</p> <p>CONNECT WITH US: • Website: DarkHorseSchooling.com • Instagram: @DarkHorseSchooling • Facebook: https://www.facebook.com/DarkHorseEntrepreneur • LinkedIn: Tracy Brinkmann • Twitter: @DarkHorseEntre1 • YouTube: https://www.youtube.com/@DarkHorseEntrepreneur</p> <p>NEXT EPISODE: Don't miss Episode 498 where we dive into the "A" and "B" of the STABLE Framework - Action Plan Development and Beta Testing. Learn how to structure your course content and test it with real students while managing your busy family life.</p> <p>EPISODE HASHTAGS: #ParentEntrepreneur #OnlineCourseCreation #DarkHorseEntrepreneur #MomPreneur #DadPreneur #ParentBusiness #CourseCreator #WorkingParent #FamilyBusiness #DigitalCourse</p> <p>SHARE THE EPISODE:</p> <p>If you found value in this episode, please share it with another parent entrepreneur who needs to hear this message. Together, we can build a community of successful parent entrepreneurs.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 26 Feb 2025 01:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>SUMMARY: In this episode, Tracy introduces the STABLE Framework for course creation, specifically designed for busy parent entrepreneurs. Learn how to transform your daily parenting moments into valuable course content and discover why being a busy parent is actually your secret advantage in the course creation world.</p> <p>KEY INSIGHTS: • Being a busy parent gives you unique advantages in course creation • Your daily parenting skills translate directly to course creation • The $375 billion online course market is accessible to parent entrepreneurs • Your struggles and solutions are valuable course content • Research can be done during regular parenting activities</p> <p>ESTIMATED TIME STAMPS: [00:00] - Episode Lead-in [00:17] - Welcome [00:43] - The Unfair Advantage - Being a Parent [01:49] - Introduction to the STABLE Framework [03:06] - Step 1: S - Story & Solution Mapping [07:19] - Step 2: T - Target Audience Research [11:52] - Whiskered Wisdom segment [13:31] - Recap & Next Steps</p> <p>STRATEGIES SHARED:</p> <ul> <li>Zero to Hero Mapping • Identify your transformation journey • Document your shortcuts • List common questions people ask you</li> <li>The "Playground Method" for Research • Convert casual conversations into research • Listen for pattern complaints • Validate ideas during daily activities</li> <li>Voice Note Content Creation • Capture ideas during parent activities • Record solutions as they happen • Build content bank effortlessly</li> </ul> <p>RESOURCES MENTIONED: • The STABLE Framework Overview • Dark Horse Insider Newsletter • Voice Recording Apps • Facebook Parent Groups (for research)</p> <p>ACTION STEP TO TAKE: Set a daily 9pm reminder to record one thing you helped someone with that day. Use voice notes to capture these moments and build your course content bank.</p> <p>CALL TO ACTION: Join the Dark Horse Insider Newsletter at https://DarkHorseInsider.com for weekly digital marketing strategies designed specifically for busy parent entrepreneurs.</p> <p>CONNECT WITH US: • Website: DarkHorseSchooling.com • Instagram: @DarkHorseSchooling • Facebook: https://www.facebook.com/DarkHorseEntrepreneur • LinkedIn: Tracy Brinkmann • Twitter: @DarkHorseEntre1 • YouTube: https://www.youtube.com/@DarkHorseEntrepreneur</p> <p>NEXT EPISODE: Don't miss Episode 498 where we dive into the "A" and "B" of the STABLE Framework - Action Plan Development and Beta Testing. Learn how to structure your course content and test it with real students while managing your busy family life.</p> <p>EPISODE HASHTAGS: #ParentEntrepreneur #OnlineCourseCreation #DarkHorseEntrepreneur #MomPreneur #DadPreneur #ParentBusiness #CourseCreator #WorkingParent #FamilyBusiness #DigitalCourse</p> <p>SHARE THE EPISODE:</p> <p>If you found value in this episode, please share it with another parent entrepreneur who needs to hear this message. Together, we can build a community of successful parent entrepreneurs.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 497 Create a Profitable Online Course Using Parent Skills: STABLE Framework Steps 1 &amp; 2</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:16:31</itunes:duration>
      <itunes:summary>SUMMARY: In this episode, Tracy introduces the STABLE Framework for course creation, specifically designed for busy parent entrepreneurs. Learn how to transform your daily parenting moments into valuable course content and discover why being a busy parent is actually your secret advantage in the course creation world. KEY INSIGHTS: • Being a busy parent gives you unique advantages in course creation • Your daily parenting skills translate directly to course creation • The $375 billion online course market is accessible to parent entrepreneurs • Your struggles and solutions are valuable course content • Research can be done during regular parenting activities ESTIMATED TIME STAMPS: [00:00] - Episode Lead-in [00:17] - Welcome [00:43] - The Unfair Advantage - Being a Parent [01:49] - Introduction to the STABLE Framework [03:06] - Step 1: S - Story &amp; Solution Mapping [07:19] - Step 2: T - Target Audience Research [11:52] - Whiskered Wisdom segment [13:31] - Recap &amp; Next Steps STRATEGIES SHARED:  Zero to Hero Mapping • Identify your transformation journey • Document your shortcuts • List common questions people ask you The &quot;Playground Method&quot; for Research • Convert casual conversations into research • Listen for pattern complaints • Validate ideas during daily activities Voice Note Content Creation • Capture ideas during parent activities • Record solutions as they happen • Build content bank effortlessly  RESOURCES MENTIONED: • The STABLE Framework Overview • Dark Horse Insider Newsletter • Voice Recording Apps • Facebook Parent Groups (for research) ACTION STEP TO TAKE: Set a daily 9pm reminder to record one thing you helped someone with that day. Use voice notes to capture these moments and build your course content bank. CALL TO ACTION: Join the Dark Horse Insider Newsletter at https://DarkHorseInsider.com for weekly digital marketing strategies designed specifically for busy parent entrepreneurs. CONNECT WITH US: • Website: DarkHorseSchooling.com • Instagram: @DarkHorseSchooling • Facebook: https://www.facebook.com/DarkHorseEntrepreneur • LinkedIn: Tracy Brinkmann • Twitter: @DarkHorseEntre1 • YouTube: https://www.youtube.com/@DarkHorseEntrepreneur NEXT EPISODE: Don&apos;t miss Episode 498 where we dive into the &quot;A&quot; and &quot;B&quot; of the STABLE Framework - Action Plan Development and Beta Testing. Learn how to structure your course content and test it with real students while managing your busy family life. EPISODE HASHTAGS: #ParentEntrepreneur #OnlineCourseCreation #DarkHorseEntrepreneur #MomPreneur #DadPreneur #ParentBusiness #CourseCreator #WorkingParent #FamilyBusiness #DigitalCourse SHARE THE EPISODE: If you found value in this episode, please share it with another parent entrepreneur who needs to hear this message. Together, we can build a community of successful parent entrepreneurs.</itunes:summary>
      <itunes:subtitle>SUMMARY: In this episode, Tracy introduces the STABLE Framework for course creation, specifically designed for busy parent entrepreneurs. Learn how to transform your daily parenting moments into valuable course content and discover why being a busy parent is actually your secret advantage in the course creation world. KEY INSIGHTS: • Being a busy parent gives you unique advantages in course creation • Your daily parenting skills translate directly to course creation • The $375 billion online course market is accessible to parent entrepreneurs • Your struggles and solutions are valuable course content • Research can be done during regular parenting activities ESTIMATED TIME STAMPS: [00:00] - Episode Lead-in [00:17] - Welcome [00:43] - The Unfair Advantage - Being a Parent [01:49] - Introduction to the STABLE Framework [03:06] - Step 1: S - Story &amp; Solution Mapping [07:19] - Step 2: T - Target Audience Research [11:52] - Whiskered Wisdom segment [13:31] - Recap &amp; Next Steps STRATEGIES SHARED:  Zero to Hero Mapping • Identify your transformation journey • Document your shortcuts • List common questions people ask you The &quot;Playground Method&quot; for Research • Convert casual conversations into research • Listen for pattern complaints • Validate ideas during daily activities Voice Note Content Creation • Capture ideas during parent activities • Record solutions as they happen • Build content bank effortlessly  RESOURCES MENTIONED: • The STABLE Framework Overview • Dark Horse Insider Newsletter • Voice Recording Apps • Facebook Parent Groups (for research) ACTION STEP TO TAKE: Set a daily 9pm reminder to record one thing you helped someone with that day. Use voice notes to capture these moments and build your course content bank. CALL TO ACTION: Join the Dark Horse Insider Newsletter at https://DarkHorseInsider.com for weekly digital marketing strategies designed specifically for busy parent entrepreneurs. CONNECT WITH US: • Website: DarkHorseSchooling.com • Instagram: @DarkHorseSchooling • Facebook: https://www.facebook.com/DarkHorseEntrepreneur • LinkedIn: Tracy Brinkmann • Twitter: @DarkHorseEntre1 • YouTube: https://www.youtube.com/@DarkHorseEntrepreneur NEXT EPISODE: Don&apos;t miss Episode 498 where we dive into the &quot;A&quot; and &quot;B&quot; of the STABLE Framework - Action Plan Development and Beta Testing. Learn how to structure your course content and test it with real students while managing your busy family life. EPISODE HASHTAGS: #ParentEntrepreneur #OnlineCourseCreation #DarkHorseEntrepreneur #MomPreneur #DadPreneur #ParentBusiness #CourseCreator #WorkingParent #FamilyBusiness #DigitalCourse SHARE THE EPISODE: If you found value in this episode, please share it with another parent entrepreneur who needs to hear this message. Together, we can build a community of successful parent entrepreneurs.</itunes:subtitle>
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      <itunes:episode>497</itunes:episode>
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      <title>EP 496 13 Online Business Models Ranked: The Ultimate Guide for Busy Parent Entrepreneurs</title>
      <description><![CDATA[<p>Summary</p> <p>In this value-packed episode, Tracy breaks down every online business model from worst to best for busy parent entrepreneurs. After discovering that 82% of parent entrepreneurs are wasting their precious time on the wrong business models, Tracy shares his comprehensive ranking system based on real-world experience and community success stories.</p> <p>KEY INSIGHTS</p> <p>• Why traditional "guru" business advice fails busy parents • How to turn limited time into unlimited potential • Converting parenting challenges into business advantages • The surprising truth about "trading time for money"</p> <p><a href="https://youtu.be/smHCNyCjqdQ" target="_blank" rel="noopener">Click here to watch the episode on YouTube</a></p> <p>TIMESTAMPS</p> <p>[00:00:00] – Hook: The truth about parent entrepreneur business models [00:01:20] – Introduction and community member story (Sarah's 47-minute window) [00:02:27] – D-Tier Business – Models (The Dream Crushers) – Writing books (personal experience with missed bedtime stories) – Product invention (The SwitchPod story) [00:06:00] – C-Tier Business Models (Shiny Object Syndrome) – Software development ($20K lesson) – Live events (The chaos of coordination) – Merchandise (The Instagram illusion) [00:13:00] – B-Tier Business Models (Hidden Gems) – Newsletters ($4,700/month success story) – Virtual events (Parent-friendly advantages) – Speaking (From PTA to paid keynotes) [00:22:00] – A-Tier Business Models (Money in the Bank) – Done-for-you services – Sponsorships/Brand deals – Affiliate marketing [00:32:00] – S-Tier Business Models (Legacy Builders) – Online courses – Coaching – Digital products – Community building [00:37:00] – Action steps and Dark Horse Decision Framework [00:38:00] – Whiskered Wisdom segment [00:40:00] – Special announcement: AI Passive Income Accelerator</p> <p>STRATEGIES SHARED</p> <ul> <li>The Dark Horse Decision Framework</li> <li>Reality Check Exercise</li> <li>Quick Win Strategy</li> <li>Implementation Timeline</li> <li>Parent-Friendly Course Creation Method</li> <li>Digital Product Launch Plan</li> <li>Community Building Start Small Strategy</li> <li>Time Maximization Framework</li> </ul> <p>SUCCESS STORIES FEATURED</p> <p>• Newsletter Mom: $4,700/month during naptime • Speaking Success: $2,500 for virtual keynotes • Digital Product Creator: 50-100 sales monthly • Virtual Event Host: Successful summit during family chaos</p> <p>RESOURCES MENTIONED</p> <p>• Stan – Digital product delivery platform • Circle – Community building platform (14-day free trial) • Zoom – Video conferencing tool • Canva – Design tool (free version recommended) • AI Passive Income Accelerator (pre-launch announcement) • Dark Horse Insider Newsletter</p> <p>ACTION STEPS TO TAKE</p> <ul> <li>Complete the Reality Check exercise</li> <li>Document available hours</li> <li>Identify consistent time blocks</li> <li>List current resources</li> <li>Define income timeline</li> <li>Choose ONE model from A or S tier</li> <li>Set up basic tool stack</li> <li>Take first action within 24 hours</li> <li>Transform your biggest parenting challenge into a business opportunity</li> </ul> <p>WHISKERED WISDOM KEY TAKEAWAY</p> <p>"The most successful parent entrepreneurs didn't succeed despite being parents – they succeeded because they were parents. Your parenting challenges aren't obstacles to your business success – they're your business boot camp."</p> <p>CALL TO ACTION</p> <p>Join the Dark Horse Insider newsletter at <a href="https://DarkHorseInsider.com" target="_blank" rel="noopener">https://DarkHorseInsider.com</a> to: • Get weekly parent entrepreneur strategies • Receive the AI Quick Wins guide • Get first access to AI Passive Income Accelerator • Secure special pre-launch pricing</p> <p>Listen to full episode: <a href="https://darkhorseschooling.com/496" target="_blank" rel="noopener">https://DarkHorseSchooling.com/496</a></p> <p>SUPPORT THE SHOW</p> <p>• Subscribe to the podcast • Leave a 5-star rating and review • Share with another parent entrepreneur • Join the Dark Horse Insider newsletter</p> <p>EPISODE SPONSORS This episode is brought to you by the <a href="https://beheardpodcasting.com/" target="_blank" rel="noopener">Be Heard Podcasting</a> Podcast Production Services. DISCLAIMER The information provided in this episode is for educational purposes only. Please consult with appropriate professionals before making business decisions.</p> <p>The post <a href="https://darkhorseschooling.com/episode/ep-496-13-online-business-models-ranked-the-ultimate-guide-for-busy-parent-entrepreneurs/" target="_blank" rel="noopener">EP 496 13 Online Business Models Ranked: The Ultimate Guide for Busy Parent Entrepreneurs</a> appeared first on <a href="https://darkhorseschooling.com" target="_blank" rel="noopener">Dark Horse Entrepreneur Schooling</a>.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 19 Feb 2025 11:44:10 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Summary</p> <p>In this value-packed episode, Tracy breaks down every online business model from worst to best for busy parent entrepreneurs. After discovering that 82% of parent entrepreneurs are wasting their precious time on the wrong business models, Tracy shares his comprehensive ranking system based on real-world experience and community success stories.</p> <p>KEY INSIGHTS</p> <p>• Why traditional "guru" business advice fails busy parents • How to turn limited time into unlimited potential • Converting parenting challenges into business advantages • The surprising truth about "trading time for money"</p> <p><a href="https://youtu.be/smHCNyCjqdQ" target="_blank" rel="noopener">Click here to watch the episode on YouTube</a></p> <p>TIMESTAMPS</p> <p>[00:00:00] – Hook: The truth about parent entrepreneur business models [00:01:20] – Introduction and community member story (Sarah's 47-minute window) [00:02:27] – D-Tier Business – Models (The Dream Crushers) – Writing books (personal experience with missed bedtime stories) – Product invention (The SwitchPod story) [00:06:00] – C-Tier Business Models (Shiny Object Syndrome) – Software development ($20K lesson) – Live events (The chaos of coordination) – Merchandise (The Instagram illusion) [00:13:00] – B-Tier Business Models (Hidden Gems) – Newsletters ($4,700/month success story) – Virtual events (Parent-friendly advantages) – Speaking (From PTA to paid keynotes) [00:22:00] – A-Tier Business Models (Money in the Bank) – Done-for-you services – Sponsorships/Brand deals – Affiliate marketing [00:32:00] – S-Tier Business Models (Legacy Builders) – Online courses – Coaching – Digital products – Community building [00:37:00] – Action steps and Dark Horse Decision Framework [00:38:00] – Whiskered Wisdom segment [00:40:00] – Special announcement: AI Passive Income Accelerator</p> <p>STRATEGIES SHARED</p> <ul> <li>The Dark Horse Decision Framework</li> <li>Reality Check Exercise</li> <li>Quick Win Strategy</li> <li>Implementation Timeline</li> <li>Parent-Friendly Course Creation Method</li> <li>Digital Product Launch Plan</li> <li>Community Building Start Small Strategy</li> <li>Time Maximization Framework</li> </ul> <p>SUCCESS STORIES FEATURED</p> <p>• Newsletter Mom: $4,700/month during naptime • Speaking Success: $2,500 for virtual keynotes • Digital Product Creator: 50-100 sales monthly • Virtual Event Host: Successful summit during family chaos</p> <p>RESOURCES MENTIONED</p> <p>• Stan – Digital product delivery platform • Circle – Community building platform (14-day free trial) • Zoom – Video conferencing tool • Canva – Design tool (free version recommended) • AI Passive Income Accelerator (pre-launch announcement) • Dark Horse Insider Newsletter</p> <p>ACTION STEPS TO TAKE</p> <ul> <li>Complete the Reality Check exercise</li> <li>Document available hours</li> <li>Identify consistent time blocks</li> <li>List current resources</li> <li>Define income timeline</li> <li>Choose ONE model from A or S tier</li> <li>Set up basic tool stack</li> <li>Take first action within 24 hours</li> <li>Transform your biggest parenting challenge into a business opportunity</li> </ul> <p>WHISKERED WISDOM KEY TAKEAWAY</p> <p>"The most successful parent entrepreneurs didn't succeed despite being parents – they succeeded because they were parents. Your parenting challenges aren't obstacles to your business success – they're your business boot camp."</p> <p>CALL TO ACTION</p> <p>Join the Dark Horse Insider newsletter at <a href="https://DarkHorseInsider.com" target="_blank" rel="noopener">https://DarkHorseInsider.com</a> to: • Get weekly parent entrepreneur strategies • Receive the AI Quick Wins guide • Get first access to AI Passive Income Accelerator • Secure special pre-launch pricing</p> <p>Listen to full episode: <a href="https://darkhorseschooling.com/496" target="_blank" rel="noopener">https://DarkHorseSchooling.com/496</a></p> <p>SUPPORT THE SHOW</p> <p>• Subscribe to the podcast • Leave a 5-star rating and review • Share with another parent entrepreneur • Join the Dark Horse Insider newsletter</p> <p>EPISODE SPONSORS This episode is brought to you by the <a href="https://beheardpodcasting.com/" target="_blank" rel="noopener">Be Heard Podcasting</a> Podcast Production Services. DISCLAIMER The information provided in this episode is for educational purposes only. Please consult with appropriate professionals before making business decisions.</p> <p>The post <a href="https://darkhorseschooling.com/episode/ep-496-13-online-business-models-ranked-the-ultimate-guide-for-busy-parent-entrepreneurs/" target="_blank" rel="noopener">EP 496 13 Online Business Models Ranked: The Ultimate Guide for Busy Parent Entrepreneurs</a> appeared first on <a href="https://darkhorseschooling.com" target="_blank" rel="noopener">Dark Horse Entrepreneur Schooling</a>.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 496 13 Online Business Models Ranked: The Ultimate Guide for Busy Parent Entrepreneurs</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:40:35</itunes:duration>
      <itunes:summary>Summary In this value-packed episode, Tracy breaks down every online business model from worst to best for busy parent entrepreneurs. After discovering that 82% of parent entrepreneurs are wasting their precious time on the wrong business models, Tracy shares his comprehensive ranking system based on real-world experience and community success stories. KEY INSIGHTS • Why traditional &quot;guru&quot; business advice fails busy parents • How to turn limited time into unlimited potential • Converting parenting challenges into business advantages • The surprising truth about &quot;trading time for money&quot; Click here to watch the episode on YouTube TIMESTAMPS [00:00:00] – Hook: The truth about parent entrepreneur business models [00:01:20] – Introduction and community member story (Sarah&apos;s 47-minute window) [00:02:27] – D-Tier Business – Models (The Dream Crushers) – Writing books (personal experience with missed bedtime stories) – Product invention (The SwitchPod story) [00:06:00] – C-Tier Business Models (Shiny Object Syndrome) – Software development ($20K lesson) – Live events (The chaos of coordination) – Merchandise (The Instagram illusion) [00:13:00] – B-Tier Business Models (Hidden Gems) – Newsletters ($4,700/month success story) – Virtual events (Parent-friendly advantages) – Speaking (From PTA to paid keynotes) [00:22:00] – A-Tier Business Models (Money in the Bank) – Done-for-you services – Sponsorships/Brand deals – Affiliate marketing [00:32:00] – S-Tier Business Models (Legacy Builders) – Online courses – Coaching – Digital products – Community building [00:37:00] – Action steps and Dark Horse Decision Framework [00:38:00] – Whiskered Wisdom segment [00:40:00] – Special announcement: AI Passive Income Accelerator STRATEGIES SHARED  The Dark Horse Decision Framework Reality Check Exercise Quick Win Strategy Implementation Timeline Parent-Friendly Course Creation Method Digital Product Launch Plan Community Building Start Small Strategy Time Maximization Framework  SUCCESS STORIES FEATURED • Newsletter Mom: $4,700/month during naptime • Speaking Success: $2,500 for virtual keynotes • Digital Product Creator: 50-100 sales monthly • Virtual Event Host: Successful summit during family chaos RESOURCES MENTIONED • Stan – Digital product delivery platform • Circle – Community building platform (14-day free trial) • Zoom – Video conferencing tool • Canva – Design tool (free version recommended) • AI Passive Income Accelerator (pre-launch announcement) • Dark Horse Insider Newsletter ACTION STEPS TO TAKE  Complete the Reality Check exercise Document available hours Identify consistent time blocks List current resources Define income timeline Choose ONE model from A or S tier Set up basic tool stack Take first action within 24 hours Transform your biggest parenting challenge into a business opportunity  WHISKERED WISDOM KEY TAKEAWAY &quot;The most successful parent entrepreneurs didn&apos;t succeed despite being parents – they succeeded because they were parents. Your parenting challenges aren&apos;t obstacles to your business success – they&apos;re your business boot camp.&quot; CALL TO ACTION Join the Dark Horse Insider newsletter at https://DarkHorseInsider.com to: • Get weekly parent entrepreneur strategies • Receive the AI Quick Wins guide • Get first access to AI Passive Income Accelerator • Secure special pre-launch pricing Listen to full episode: https://DarkHorseSchooling.com/496 SUPPORT THE SHOW • Subscribe to the podcast • Leave a 5-star rating and review • Share with another parent entrepreneur • Join the Dark Horse Insider newsletter EPISODE SPONSORS This episode is brought to you by the Be Heard Podcasting Podcast Production Services. DISCLAIMER The information provided in this episode is for educational purposes only. Please consult with appropriate professionals before making business decisions. The post EP 496 13 Online Business Models Ranked: The Ultimate Guide for Busy Parent Entrepreneurs appeared first on Dark Horse Entrepreneur Schooling.</itunes:summary>
      <itunes:subtitle>Summary In this value-packed episode, Tracy breaks down every online business model from worst to best for busy parent entrepreneurs. After discovering that 82% of parent entrepreneurs are wasting their precious time on the wrong business models, Tracy shares his comprehensive ranking system based on real-world experience and community success stories. KEY INSIGHTS • Why traditional &quot;guru&quot; business advice fails busy parents • How to turn limited time into unlimited potential • Converting parenting challenges into business advantages • The surprising truth about &quot;trading time for money&quot; Click here to watch the episode on YouTube TIMESTAMPS [00:00:00] – Hook: The truth about parent entrepreneur business models [00:01:20] – Introduction and community member story (Sarah&apos;s 47-minute window) [00:02:27] – D-Tier Business – Models (The Dream Crushers) – Writing books (personal experience with missed bedtime stories) – Product invention (The SwitchPod story) [00:06:00] – C-Tier Business Models (Shiny Object Syndrome) – Software development ($20K lesson) – Live events (The chaos of coordination) – Merchandise (The Instagram illusion) [00:13:00] – B-Tier Business Models (Hidden Gems) – Newsletters ($4,700/month success story) – Virtual events (Parent-friendly advantages) – Speaking (From PTA to paid keynotes) [00:22:00] – A-Tier Business Models (Money in the Bank) – Done-for-you services – Sponsorships/Brand deals – Affiliate marketing [00:32:00] – S-Tier Business Models (Legacy Builders) – Online courses – Coaching – Digital products – Community building [00:37:00] – Action steps and Dark Horse Decision Framework [00:38:00] – Whiskered Wisdom segment [00:40:00] – Special announcement: AI Passive Income Accelerator STRATEGIES SHARED  The Dark Horse Decision Framework Reality Check Exercise Quick Win Strategy Implementation Timeline Parent-Friendly Course Creation Method Digital Product Launch Plan Community Building Start Small Strategy Time Maximization Framework  SUCCESS STORIES FEATURED • Newsletter Mom: $4,700/month during naptime • Speaking Success: $2,500 for virtual keynotes • Digital Product Creator: 50-100 sales monthly • Virtual Event Host: Successful summit during family chaos RESOURCES MENTIONED • Stan – Digital product delivery platform • Circle – Community building platform (14-day free trial) • Zoom – Video conferencing tool • Canva – Design tool (free version recommended) • AI Passive Income Accelerator (pre-launch announcement) • Dark Horse Insider Newsletter ACTION STEPS TO TAKE  Complete the Reality Check exercise Document available hours Identify consistent time blocks List current resources Define income timeline Choose ONE model from A or S tier Set up basic tool stack Take first action within 24 hours Transform your biggest parenting challenge into a business opportunity  WHISKERED WISDOM KEY TAKEAWAY &quot;The most successful parent entrepreneurs didn&apos;t succeed despite being parents – they succeeded because they were parents. Your parenting challenges aren&apos;t obstacles to your business success – they&apos;re your business boot camp.&quot; CALL TO ACTION Join the Dark Horse Insider newsletter at https://DarkHorseInsider.com to: • Get weekly parent entrepreneur strategies • Receive the AI Quick Wins guide • Get first access to AI Passive Income Accelerator • Secure special pre-launch pricing Listen to full episode: https://DarkHorseSchooling.com/496 SUPPORT THE SHOW • Subscribe to the podcast • Leave a 5-star rating and review • Share with another parent entrepreneur • Join the Dark Horse Insider newsletter EPISODE SPONSORS This episode is brought to you by the Be Heard Podcasting Podcast Production Services. DISCLAIMER The information provided in this episode is for educational purposes only. Please consult with appropriate professionals before making business decisions. The post EP 496 13 Online Business Models Ranked: The Ultimate Guide for Busy Parent Entrepreneurs appeared first on Dark Horse Entrepreneur Schooling.</itunes:subtitle>
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      <title>EP 495 Mastering Visual Storytelling: How a Mom Built a 6-Figure Business with PowerPoint</title>
      <description><![CDATA[<p>Discover how a busy mom turned simple presentation principles into a thriving six-figure business, and learn her proven framework for creating engaging presentations that convert - even if you only have 15 minutes between soccer practice and bedtime.</p> <p>EPISODE SUMMARY:</p> <p>In this value-packed episode, presentation design expert Emily Schneider reveals how she built a six-figure business helping others tell better stories through PowerPoint. Learn her three core principles for creating engaging presentations, get an emergency framework for last-minute slides, and discover how to balance client work with family life. Perfect for busy parent entrepreneurs who want to transform their business presentations from boring to brilliant.</p> <p>KEY MOMENTS:</p> <p>KEY MOMENTS: [00:00:00] - Opening hook about killing business opportunities with boring presentations [00:00:36] - Introduction to visual storytelling and presentation transformation [00:03:21] - What all human are looking for [00:04:18] - Where do real connections begin? [00:06:03] - The three core principles of effective presentations [00:06:52] - Why/How To keep it simple [00:08:42] - Why Some Of Your Audience Will Tune Out [00:12:43] - Brainstorming & Using Post-It Notes [00:13:44] - Limit Your Headlines [00:14:35] - Trim Your Bullets [00:16:35] - Balance Business & Family [00:17:22] - Learning To Prioritize [00:18:30] - Setting Boundaries [00:19:18] - Customers Want Boundaries [00:20:42] - Whiskered Wisdom - 333 Rule For Presentations [00:26:51] - Connect With Emily</p> <p>KEY TAKEAWAYS:</p> <p>• The three core principles for effective presentations:</p> <ul> <li>Consistency in design and messaging</li> <li>Simplicity in content delivery</li> <li>Intentionality in every element</li> </ul> <p>• Emergency Presentation Framework:</p> <ul> <li>Start with post-it notes for brainstorming</li> <li>Focus on headline clarity</li> <li>Simplify bullet points ruthlessly</li> </ul> <p>• The 3-3-3 Rule for Presentations:</p> <ul> <li>3 key messages per presentation</li> <li>3 supporting points per message</li> <li>3 minutes to explain each point</li> </ul> <p>RESOURCES MENTIONED:</p> <p>• Emily's One-Pager Resource • PowerPoint • Post-it Notes for presentation planning • Chat GPT for headline creation •</p> <p>CONNECT WITH EMILY:</p> <p>• Website: iamilyschneider.com • LinkedIn: https://www.linkedin.com/in/emilyschneider719/ • Free Resources: Visit Emily's website resources tab • Masterclass Recording: Available on Emily's website</p> <p>CONNECT WITH US:</p> <p>• Website: darkhorseschooling.com • Instagram: @darkhorseentrepreneur • Facebook: Dark Horse Entrepreneur</p> <p>GET MORE DARK HORSE ENTREPRENEUR:</p> <p>• Subscribe to the Dark Horse Insider Newsletter: <a href="https://DarkHorseInsider.com" target="_blank" rel="noopener">darkhorseinsider.com</a> • Watch the full video version on YouTube: [Insert YouTube Link] • Follow us on social media for frequent tips and inspiration</p> <p>SPECIAL OFFER:</p> <p>Sign up for the Dark Horse Insider digital marketing newsletter for exclusive tips, strategies, and resources to help you level up your digital marketing game. Visit <a href="https://DarkHorseInsider.com" target="_blank" rel="noopener">darkhorseinsider.com</a> or click the link in the show notes.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 12 Feb 2025 01:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Discover how a busy mom turned simple presentation principles into a thriving six-figure business, and learn her proven framework for creating engaging presentations that convert - even if you only have 15 minutes between soccer practice and bedtime.</p> <p>EPISODE SUMMARY:</p> <p>In this value-packed episode, presentation design expert Emily Schneider reveals how she built a six-figure business helping others tell better stories through PowerPoint. Learn her three core principles for creating engaging presentations, get an emergency framework for last-minute slides, and discover how to balance client work with family life. Perfect for busy parent entrepreneurs who want to transform their business presentations from boring to brilliant.</p> <p>KEY MOMENTS:</p> <p>KEY MOMENTS: [00:00:00] - Opening hook about killing business opportunities with boring presentations [00:00:36] - Introduction to visual storytelling and presentation transformation [00:03:21] - What all human are looking for [00:04:18] - Where do real connections begin? [00:06:03] - The three core principles of effective presentations [00:06:52] - Why/How To keep it simple [00:08:42] - Why Some Of Your Audience Will Tune Out [00:12:43] - Brainstorming & Using Post-It Notes [00:13:44] - Limit Your Headlines [00:14:35] - Trim Your Bullets [00:16:35] - Balance Business & Family [00:17:22] - Learning To Prioritize [00:18:30] - Setting Boundaries [00:19:18] - Customers Want Boundaries [00:20:42] - Whiskered Wisdom - 333 Rule For Presentations [00:26:51] - Connect With Emily</p> <p>KEY TAKEAWAYS:</p> <p>• The three core principles for effective presentations:</p> <ul> <li>Consistency in design and messaging</li> <li>Simplicity in content delivery</li> <li>Intentionality in every element</li> </ul> <p>• Emergency Presentation Framework:</p> <ul> <li>Start with post-it notes for brainstorming</li> <li>Focus on headline clarity</li> <li>Simplify bullet points ruthlessly</li> </ul> <p>• The 3-3-3 Rule for Presentations:</p> <ul> <li>3 key messages per presentation</li> <li>3 supporting points per message</li> <li>3 minutes to explain each point</li> </ul> <p>RESOURCES MENTIONED:</p> <p>• Emily's One-Pager Resource • PowerPoint • Post-it Notes for presentation planning • Chat GPT for headline creation •</p> <p>CONNECT WITH EMILY:</p> <p>• Website: iamilyschneider.com • LinkedIn: https://www.linkedin.com/in/emilyschneider719/ • Free Resources: Visit Emily's website resources tab • Masterclass Recording: Available on Emily's website</p> <p>CONNECT WITH US:</p> <p>• Website: darkhorseschooling.com • Instagram: @darkhorseentrepreneur • Facebook: Dark Horse Entrepreneur</p> <p>GET MORE DARK HORSE ENTREPRENEUR:</p> <p>• Subscribe to the Dark Horse Insider Newsletter: <a href="https://DarkHorseInsider.com" target="_blank" rel="noopener">darkhorseinsider.com</a> • Watch the full video version on YouTube: [Insert YouTube Link] • Follow us on social media for frequent tips and inspiration</p> <p>SPECIAL OFFER:</p> <p>Sign up for the Dark Horse Insider digital marketing newsletter for exclusive tips, strategies, and resources to help you level up your digital marketing game. Visit <a href="https://DarkHorseInsider.com" target="_blank" rel="noopener">darkhorseinsider.com</a> or click the link in the show notes.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 495 Mastering Visual Storytelling: How a Mom Built a 6-Figure Business with PowerPoint</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:29:15</itunes:duration>
      <itunes:summary>Discover how a busy mom turned simple presentation principles into a thriving six-figure business, and learn her proven framework for creating engaging presentations that convert - even if you only have 15 minutes between soccer practice and bedtime. EPISODE SUMMARY: In this value-packed episode, presentation design expert Emily Schneider reveals how she built a six-figure business helping others tell better stories through PowerPoint. Learn her three core principles for creating engaging presentations, get an emergency framework for last-minute slides, and discover how to balance client work with family life. Perfect for busy parent entrepreneurs who want to transform their business presentations from boring to brilliant. KEY MOMENTS: KEY MOMENTS: [00:00:00] - Opening hook about killing business opportunities with boring presentations [00:00:36] - Introduction to visual storytelling and presentation transformation [00:03:21] - What all human are looking for [00:04:18] - Where do real connections begin? [00:06:03] - The three core principles of effective presentations [00:06:52] - Why/How To keep it simple [00:08:42] - Why Some Of Your Audience Will Tune Out [00:12:43] - Brainstorming &amp; Using Post-It Notes [00:13:44] - Limit Your Headlines [00:14:35] - Trim Your Bullets [00:16:35] - Balance Business &amp; Family [00:17:22] - Learning To Prioritize [00:18:30] - Setting Boundaries [00:19:18] - Customers Want Boundaries [00:20:42] - Whiskered Wisdom - 333 Rule For Presentations [00:26:51] - Connect With Emily KEY TAKEAWAYS: • The three core principles for effective presentations:  Consistency in design and messaging Simplicity in content delivery Intentionality in every element  • Emergency Presentation Framework:  Start with post-it notes for brainstorming Focus on headline clarity Simplify bullet points ruthlessly  • The 3-3-3 Rule for Presentations:  3 key messages per presentation 3 supporting points per message 3 minutes to explain each point  RESOURCES MENTIONED: • Emily&apos;s One-Pager Resource • PowerPoint • Post-it Notes for presentation planning • Chat GPT for headline creation • CONNECT WITH EMILY: • Website: iamilyschneider.com • LinkedIn: https://www.linkedin.com/in/emilyschneider719/ • Free Resources: Visit Emily&apos;s website resources tab • Masterclass Recording: Available on Emily&apos;s website CONNECT WITH US: • Website: darkhorseschooling.com • Instagram: @darkhorseentrepreneur • Facebook: Dark Horse Entrepreneur GET MORE DARK HORSE ENTREPRENEUR: • Subscribe to the Dark Horse Insider Newsletter: darkhorseinsider.com • Watch the full video version on YouTube: [Insert YouTube Link] • Follow us on social media for frequent tips and inspiration SPECIAL OFFER: Sign up for the Dark Horse Insider digital marketing newsletter for exclusive tips, strategies, and resources to help you level up your digital marketing game. Visit darkhorseinsider.com or click the link in the show notes.</itunes:summary>
      <itunes:subtitle>Discover how a busy mom turned simple presentation principles into a thriving six-figure business, and learn her proven framework for creating engaging presentations that convert - even if you only have 15 minutes between soccer practice and bedtime. EPISODE SUMMARY: In this value-packed episode, presentation design expert Emily Schneider reveals how she built a six-figure business helping others tell better stories through PowerPoint. Learn her three core principles for creating engaging presentations, get an emergency framework for last-minute slides, and discover how to balance client work with family life. Perfect for busy parent entrepreneurs who want to transform their business presentations from boring to brilliant. KEY MOMENTS: KEY MOMENTS: [00:00:00] - Opening hook about killing business opportunities with boring presentations [00:00:36] - Introduction to visual storytelling and presentation transformation [00:03:21] - What all human are looking for [00:04:18] - Where do real connections begin? [00:06:03] - The three core principles of effective presentations [00:06:52] - Why/How To keep it simple [00:08:42] - Why Some Of Your Audience Will Tune Out [00:12:43] - Brainstorming &amp; Using Post-It Notes [00:13:44] - Limit Your Headlines [00:14:35] - Trim Your Bullets [00:16:35] - Balance Business &amp; Family [00:17:22] - Learning To Prioritize [00:18:30] - Setting Boundaries [00:19:18] - Customers Want Boundaries [00:20:42] - Whiskered Wisdom - 333 Rule For Presentations [00:26:51] - Connect With Emily KEY TAKEAWAYS: • The three core principles for effective presentations:  Consistency in design and messaging Simplicity in content delivery Intentionality in every element  • Emergency Presentation Framework:  Start with post-it notes for brainstorming Focus on headline clarity Simplify bullet points ruthlessly  • The 3-3-3 Rule for Presentations:  3 key messages per presentation 3 supporting points per message 3 minutes to explain each point  RESOURCES MENTIONED: • Emily&apos;s One-Pager Resource • PowerPoint • Post-it Notes for presentation planning • Chat GPT for headline creation • CONNECT WITH EMILY: • Website: iamilyschneider.com • LinkedIn: https://www.linkedin.com/in/emilyschneider719/ • Free Resources: Visit Emily&apos;s website resources tab • Masterclass Recording: Available on Emily&apos;s website CONNECT WITH US: • Website: darkhorseschooling.com • Instagram: @darkhorseentrepreneur • Facebook: Dark Horse Entrepreneur GET MORE DARK HORSE ENTREPRENEUR: • Subscribe to the Dark Horse Insider Newsletter: darkhorseinsider.com • Watch the full video version on YouTube: [Insert YouTube Link] • Follow us on social media for frequent tips and inspiration SPECIAL OFFER: Sign up for the Dark Horse Insider digital marketing newsletter for exclusive tips, strategies, and resources to help you level up your digital marketing game. Visit darkhorseinsider.com or click the link in the show notes.</itunes:subtitle>
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      <itunes:episode>495</itunes:episode>
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      <title>EP 494 The Profitable Prison: Why Your Business Success Is Secretly Destroying Your Life</title>
      <description><![CDATA[<p>EPISODE SUMMARY: <p>In this revealing episode, we dive deep into the dark side of entrepreneurial success with systems expert Eric Williams. Drawing from his experience with over 300 entrepreneurs, Eric exposes how the very systems meant to free you might be creating a prison, and why 82% of CEOs are experiencing burnout. Learn how to recognize the signs of a &quot;profitable prison&quot; and discover practical strategies to break free while maintaining your success.</p> KEY MOMENTS: <p>[00:00:00] - Opening hook about systems making you miserable </p> <p>[00:00:48] - Introduction of Eric Williams and CEO burnout statistics </p> <p>[00:02:25] - Eric's insights on systematization and its dark side </p> <p>[00:03:06] - Detailed discussion of over-systematization problems </p> <p>[00:06:28] - The &quot;secret sauce&quot; problem and founder's control issues </p> <p>[00:10:00] - Psychological barriers and emotional baggage in business </p> <p>[00:15:44] - Impact on family relationships and work-life balance </p> <p>[00:17:51] - Whiskered Wisdom: The Three Circle Audit exercise </p> <p>[00:21:02] - Call to action for Dark Horse Insider Digital Marketing Newsletter </p> <p>[00:21:47] - Episode conclusion</p> RESOURCES MENTIONED: <ul> <li> <p>The Dark Horse Insider Digital Marketing Newsletter Link: <a href="https://darkhorseschooling.com/newsletter">https://DarkHorseSchooling.com/newsletter</a></p> </li> </ul> KEY TAKEAWAYS: <ol> <li> <p>The Three Circle Audit Exercise:</p> <ul> <li> <p>Circle 1: Tasks only you can do</p> </li> <li> <p>Circle 2: Tasks you love doing</p> </li> <li> <p>Circle 3: Highest value activities</p> </li> <li> <p>Focus on where all three overlap</p> </li> </ul> </li> <li> <p>Warning Signs You're Building a Prison:</p> <ul> <li> <p>Working 60-80 hour weeks</p> </li> <li> <p>Unable to delegate effectively</p> </li> <li> <p>Systems that stifle creativity</p> </li> <li> <p>Deteriorating personal relationships</p> </li> </ul> </li> <li> <p>Action Steps:</p> <ul> <li> <p>Identify one task to delegate within 30 days</p> </li> <li> <p>Review your systems for flexibility</p> </li> <li> <p>Assess impact on family relationships</p> </li> <li> <p>Implement the Three Circle Audit</p> </li> </ul> </li> </ol> CONNECT WITH US: <ul> <li> <p>Full Interview on YouTube: Link in show notes</p> </li> </ul> <p>Newsletter: <a href="https://darkhorseschooling.com/newsletter">https://DarkHorseSchooling.com/newsletter</a></p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 5 Feb 2025 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>EPISODE SUMMARY: <p>In this revealing episode, we dive deep into the dark side of entrepreneurial success with systems expert Eric Williams. Drawing from his experience with over 300 entrepreneurs, Eric exposes how the very systems meant to free you might be creating a prison, and why 82% of CEOs are experiencing burnout. Learn how to recognize the signs of a &quot;profitable prison&quot; and discover practical strategies to break free while maintaining your success.</p> KEY MOMENTS: <p>[00:00:00] - Opening hook about systems making you miserable </p> <p>[00:00:48] - Introduction of Eric Williams and CEO burnout statistics </p> <p>[00:02:25] - Eric's insights on systematization and its dark side </p> <p>[00:03:06] - Detailed discussion of over-systematization problems </p> <p>[00:06:28] - The &quot;secret sauce&quot; problem and founder's control issues </p> <p>[00:10:00] - Psychological barriers and emotional baggage in business </p> <p>[00:15:44] - Impact on family relationships and work-life balance </p> <p>[00:17:51] - Whiskered Wisdom: The Three Circle Audit exercise </p> <p>[00:21:02] - Call to action for Dark Horse Insider Digital Marketing Newsletter </p> <p>[00:21:47] - Episode conclusion</p> RESOURCES MENTIONED: <ul> <li> <p>The Dark Horse Insider Digital Marketing Newsletter Link: <a href="https://darkhorseschooling.com/newsletter">https://DarkHorseSchooling.com/newsletter</a></p> </li> </ul> KEY TAKEAWAYS: <ol> <li> <p>The Three Circle Audit Exercise:</p> <ul> <li> <p>Circle 1: Tasks only you can do</p> </li> <li> <p>Circle 2: Tasks you love doing</p> </li> <li> <p>Circle 3: Highest value activities</p> </li> <li> <p>Focus on where all three overlap</p> </li> </ul> </li> <li> <p>Warning Signs You're Building a Prison:</p> <ul> <li> <p>Working 60-80 hour weeks</p> </li> <li> <p>Unable to delegate effectively</p> </li> <li> <p>Systems that stifle creativity</p> </li> <li> <p>Deteriorating personal relationships</p> </li> </ul> </li> <li> <p>Action Steps:</p> <ul> <li> <p>Identify one task to delegate within 30 days</p> </li> <li> <p>Review your systems for flexibility</p> </li> <li> <p>Assess impact on family relationships</p> </li> <li> <p>Implement the Three Circle Audit</p> </li> </ul> </li> </ol> CONNECT WITH US: <ul> <li> <p>Full Interview on YouTube: Link in show notes</p> </li> </ul> <p>Newsletter: <a href="https://darkhorseschooling.com/newsletter">https://DarkHorseSchooling.com/newsletter</a></p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 494 The Profitable Prison: Why Your Business Success Is Secretly Destroying Your Life</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:22:50</itunes:duration>
      <itunes:summary>EPISODE SUMMARY:  In this revealing episode, we dive deep into the dark side of entrepreneurial success with systems expert Eric Williams. Drawing from his experience with over 300 entrepreneurs, Eric exposes how the very systems meant to free you might be creating a prison, and why 82% of CEOs are experiencing burnout. Learn how to recognize the signs of a &quot;profitable prison&quot; and discover practical strategies to break free while maintaining your success. KEY MOMENTS:  [00:00:00] - Opening hook about systems making you miserable  [00:00:48] - Introduction of Eric Williams and CEO burnout statistics  [00:02:25] - Eric&apos;s insights on systematization and its dark side  [00:03:06] - Detailed discussion of over-systematization problems  [00:06:28] - The &quot;secret sauce&quot; problem and founder&apos;s control issues  [00:10:00] - Psychological barriers and emotional baggage in business  [00:15:44] - Impact on family relationships and work-life balance  [00:17:51] - Whiskered Wisdom: The Three Circle Audit exercise  [00:21:02] - Call to action for Dark Horse Insider Digital Marketing Newsletter  [00:21:47] - Episode conclusion RESOURCES MENTIONED:   The Dark Horse Insider Digital Marketing Newsletter Link: https://DarkHorseSchooling.com/newsletter   KEY TAKEAWAYS:   The Three Circle Audit Exercise:   Circle 1: Tasks only you can do   Circle 2: Tasks you love doing   Circle 3: Highest value activities   Focus on where all three overlap     Warning Signs You&apos;re Building a Prison:   Working 60-80 hour weeks   Unable to delegate effectively   Systems that stifle creativity   Deteriorating personal relationships     Action Steps:   Identify one task to delegate within 30 days   Review your systems for flexibility   Assess impact on family relationships   Implement the Three Circle Audit     CONNECT WITH US:   Full Interview on YouTube: Link in show notes   Newsletter: https://DarkHorseSchooling.com/newsletter</itunes:summary>
      <itunes:subtitle>EPISODE SUMMARY:  In this revealing episode, we dive deep into the dark side of entrepreneurial success with systems expert Eric Williams. Drawing from his experience with over 300 entrepreneurs, Eric exposes how the very systems meant to free you might be creating a prison, and why 82% of CEOs are experiencing burnout. Learn how to recognize the signs of a &quot;profitable prison&quot; and discover practical strategies to break free while maintaining your success. KEY MOMENTS:  [00:00:00] - Opening hook about systems making you miserable  [00:00:48] - Introduction of Eric Williams and CEO burnout statistics  [00:02:25] - Eric&apos;s insights on systematization and its dark side  [00:03:06] - Detailed discussion of over-systematization problems  [00:06:28] - The &quot;secret sauce&quot; problem and founder&apos;s control issues  [00:10:00] - Psychological barriers and emotional baggage in business  [00:15:44] - Impact on family relationships and work-life balance  [00:17:51] - Whiskered Wisdom: The Three Circle Audit exercise  [00:21:02] - Call to action for Dark Horse Insider Digital Marketing Newsletter  [00:21:47] - Episode conclusion RESOURCES MENTIONED:   The Dark Horse Insider Digital Marketing Newsletter Link: https://DarkHorseSchooling.com/newsletter   KEY TAKEAWAYS:   The Three Circle Audit Exercise:   Circle 1: Tasks only you can do   Circle 2: Tasks you love doing   Circle 3: Highest value activities   Focus on where all three overlap     Warning Signs You&apos;re Building a Prison:   Working 60-80 hour weeks   Unable to delegate effectively   Systems that stifle creativity   Deteriorating personal relationships     Action Steps:   Identify one task to delegate within 30 days   Review your systems for flexibility   Assess impact on family relationships   Implement the Three Circle Audit     CONNECT WITH US:   Full Interview on YouTube: Link in show notes   Newsletter: https://DarkHorseSchooling.com/newsletter</itunes:subtitle>
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      <itunes:episode>494</itunes:episode>
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      <title>EP 493 Personal Brand Profits: Why Perfect Personal Brands Fail in 2025</title>
      <description><![CDATA[<p>In this paradigm-shifting episode, discover why entrepreneurs with strong personal brands earn 412% more than those without - and why waiting for perfection is killing your profit potential. Tracy Brinkmann reveals how parent entrepreneurs can leverage their authentic experiences to build profitable personal brands without sacrificing family time.</p> KEY TIMESTAMPS: <p> [00:00:00] - Opening Hook: 412% Income Disparity Statistic</p> <p>[00:00:17] - Introduction to Personal Branding Myths</p> <p>[00:00:27] - Welcome and Episode Setup</p> <p>[00:05:38] - First Personal Brand Myth: Perfection</p> <p>[00:08:24] - The Fame Game Fallacy</p> <p>[00:13:47] - Personal Branding Beyond Self-Promotion</p> <p>[00:23:15] - Legacy Content Strategy Implementation</p> <p>[00:29:45] - Parent-Friendly Approach</p> <p>[00:34:37] - Whiskered Wisdom: 15-Minute Content Sprint</p> <p>[00:41:15] - Call to Action: Dark Horse Insider Newsletter</p> <p> </p> KEY INSIGHTS: <ul> <li> <p>Why authenticity outperforms perfection in personal branding </p> </li> <li> <p>How local influence generates more profit than global recognition </p> </li> <li> <p>The power of turning family moments into brand assets </p> </li> <li> <p>Why serving others builds your brand faster than self-promotion</p> </li> </ul> FRAMEWORKS SHARED: <ol> <li> <p>The Legacy Content Strategy</p> </li> </ol> <ul> <li> <p>Content Multiplication System</p> </li> <li> <p>Time-Block Technique</p> </li> <li> <p>Power Pockets Approach</p> </li> </ul> <ol> <li> <p>Brand Boundary Blueprint</p> </li> </ol> <ul> <li> <p>Family Guidelines</p> </li> <li> <p>Content Containers</p> </li> <li> <p>Intentional Sharing Framework</p> </li> </ul> <ol> <li> <p>15-Minute Content Sprint</p> </li> </ol> <ul> <li> <p>2-minute setup</p> </li> <li> <p>10-minute creation</p> </li> <li> <p>3-minute sharing</p> </li> </ul> PRACTICAL STRATEGIES: <ol> <li> <p>Content Multiplication System </p> <ol> <li> <p>Turn one piece of content into multiple assets </p> </li> <li> <p>Leverage existing family moments </p> </li> <li> <p>Create systematic sharing schedules</p> </li> </ol> </li> <li> <p>Parent-Friendly Approach </p> <ol> <li> <p>Integration over separation </p> </li> <li> <p>Family involvement opportunities </p> </li> <li> <p>Daily content capture system</p> </li> </ol> </li> <li> <p>Implementation Timeline </p> <ol> <li> <p>Weeks 1-2: Habit building </p> </li> <li> <p>Weeks 3-4: Engagement growth </p> </li> <li> <p>Weeks 5-6: Opportunity generation</p> </li> </ol> </li> </ol> RESOURCES MENTIONED: <ul> <li> <p>Legacy Content Strategy Template</p> </li> <li> <p>Brand Boundary Blueprint</p> </li> <li> <p>Personal Brand Profit Calculator</p> </li> <li> <p>15-Minute Content Sprint Guide</p> </li> </ul> QUOTABLE MOMENTS: <p>"Perfect personal brands don't inspire people. Real ones do." </p> <p>"Your kids aren't a distraction from your personal brand - they're the most authentic part of it." </p> <p>"Stop trying to be interesting and start being interested."</p> ACTION STEPS: <ol> <li> <p>Implement the 15-Minute Content Sprint</p> </li> <li> <p>Create your Brand Boundary Blueprint</p> </li> <li> <p>Start documenting daily wins and lessons</p> </li> <li> <p>Begin building your Content Multiplication System</p> </li> </ol> CALL TO ACTION: <p>Ready to build a personal brand that generates income while creating legacy? Join the Dark Horse Insider Newsletter for weekly strategies on authentic brand building. Get Tracy's complete "Personal Brand Blueprint" - the exact framework for building a profitable personal brand while managing family life.</p> <p>Sign up at: <a href="https://darkhorseschooling.com/Newsletter">https://DarkHorseSchooling.com/Newsletter</a></p> CONNECT WITH US: <p>Website: <a href="https://darkhorseschooling.com/">https://DarkHorseSchooling.com</a> Podcast: The Dark Horse Entrepreneur YouTube: <a href="https://www.youtube.com/@DarkHorseEntrepreneur/videos">https://www.youtube.com/@DarkHorseEntrepreneur/videos</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 27 Jan 2025 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>In this paradigm-shifting episode, discover why entrepreneurs with strong personal brands earn 412% more than those without - and why waiting for perfection is killing your profit potential. Tracy Brinkmann reveals how parent entrepreneurs can leverage their authentic experiences to build profitable personal brands without sacrificing family time.</p> KEY TIMESTAMPS: <p> [00:00:00] - Opening Hook: 412% Income Disparity Statistic</p> <p>[00:00:17] - Introduction to Personal Branding Myths</p> <p>[00:00:27] - Welcome and Episode Setup</p> <p>[00:05:38] - First Personal Brand Myth: Perfection</p> <p>[00:08:24] - The Fame Game Fallacy</p> <p>[00:13:47] - Personal Branding Beyond Self-Promotion</p> <p>[00:23:15] - Legacy Content Strategy Implementation</p> <p>[00:29:45] - Parent-Friendly Approach</p> <p>[00:34:37] - Whiskered Wisdom: 15-Minute Content Sprint</p> <p>[00:41:15] - Call to Action: Dark Horse Insider Newsletter</p> <p> </p> KEY INSIGHTS: <ul> <li> <p>Why authenticity outperforms perfection in personal branding </p> </li> <li> <p>How local influence generates more profit than global recognition </p> </li> <li> <p>The power of turning family moments into brand assets </p> </li> <li> <p>Why serving others builds your brand faster than self-promotion</p> </li> </ul> FRAMEWORKS SHARED: <ol> <li> <p>The Legacy Content Strategy</p> </li> </ol> <ul> <li> <p>Content Multiplication System</p> </li> <li> <p>Time-Block Technique</p> </li> <li> <p>Power Pockets Approach</p> </li> </ul> <ol> <li> <p>Brand Boundary Blueprint</p> </li> </ol> <ul> <li> <p>Family Guidelines</p> </li> <li> <p>Content Containers</p> </li> <li> <p>Intentional Sharing Framework</p> </li> </ul> <ol> <li> <p>15-Minute Content Sprint</p> </li> </ol> <ul> <li> <p>2-minute setup</p> </li> <li> <p>10-minute creation</p> </li> <li> <p>3-minute sharing</p> </li> </ul> PRACTICAL STRATEGIES: <ol> <li> <p>Content Multiplication System </p> <ol> <li> <p>Turn one piece of content into multiple assets </p> </li> <li> <p>Leverage existing family moments </p> </li> <li> <p>Create systematic sharing schedules</p> </li> </ol> </li> <li> <p>Parent-Friendly Approach </p> <ol> <li> <p>Integration over separation </p> </li> <li> <p>Family involvement opportunities </p> </li> <li> <p>Daily content capture system</p> </li> </ol> </li> <li> <p>Implementation Timeline </p> <ol> <li> <p>Weeks 1-2: Habit building </p> </li> <li> <p>Weeks 3-4: Engagement growth </p> </li> <li> <p>Weeks 5-6: Opportunity generation</p> </li> </ol> </li> </ol> RESOURCES MENTIONED: <ul> <li> <p>Legacy Content Strategy Template</p> </li> <li> <p>Brand Boundary Blueprint</p> </li> <li> <p>Personal Brand Profit Calculator</p> </li> <li> <p>15-Minute Content Sprint Guide</p> </li> </ul> QUOTABLE MOMENTS: <p>"Perfect personal brands don't inspire people. Real ones do." </p> <p>"Your kids aren't a distraction from your personal brand - they're the most authentic part of it." </p> <p>"Stop trying to be interesting and start being interested."</p> ACTION STEPS: <ol> <li> <p>Implement the 15-Minute Content Sprint</p> </li> <li> <p>Create your Brand Boundary Blueprint</p> </li> <li> <p>Start documenting daily wins and lessons</p> </li> <li> <p>Begin building your Content Multiplication System</p> </li> </ol> CALL TO ACTION: <p>Ready to build a personal brand that generates income while creating legacy? Join the Dark Horse Insider Newsletter for weekly strategies on authentic brand building. Get Tracy's complete "Personal Brand Blueprint" - the exact framework for building a profitable personal brand while managing family life.</p> <p>Sign up at: <a href="https://darkhorseschooling.com/Newsletter">https://DarkHorseSchooling.com/Newsletter</a></p> CONNECT WITH US: <p>Website: <a href="https://darkhorseschooling.com/">https://DarkHorseSchooling.com</a> Podcast: The Dark Horse Entrepreneur YouTube: <a href="https://www.youtube.com/@DarkHorseEntrepreneur/videos">https://www.youtube.com/@DarkHorseEntrepreneur/videos</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 493 Personal Brand Profits: Why Perfect Personal Brands Fail in 2025</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:44:14</itunes:duration>
      <itunes:summary>In this paradigm-shifting episode, discover why entrepreneurs with strong personal brands earn 412% more than those without - and why waiting for perfection is killing your profit potential. Tracy Brinkmann reveals how parent entrepreneurs can leverage their authentic experiences to build profitable personal brands without sacrificing family time. KEY TIMESTAMPS:   [00:00:00] - Opening Hook: 412% Income Disparity Statistic [00:00:17] - Introduction to Personal Branding Myths [00:00:27] - Welcome and Episode Setup [00:05:38] - First Personal Brand Myth: Perfection [00:08:24] - The Fame Game Fallacy [00:13:47] - Personal Branding Beyond Self-Promotion [00:23:15] - Legacy Content Strategy Implementation [00:29:45] - Parent-Friendly Approach [00:34:37] - Whiskered Wisdom: 15-Minute Content Sprint [00:41:15] - Call to Action: Dark Horse Insider Newsletter   KEY INSIGHTS:    Why authenticity outperforms perfection in personal branding    How local influence generates more profit than global recognition    The power of turning family moments into brand assets    Why serving others builds your brand faster than self-promotion   FRAMEWORKS SHARED:   The Legacy Content Strategy     Content Multiplication System   Time-Block Technique   Power Pockets Approach     Brand Boundary Blueprint     Family Guidelines   Content Containers   Intentional Sharing Framework     15-Minute Content Sprint     2-minute setup   10-minute creation   3-minute sharing   PRACTICAL STRATEGIES:   Content Multiplication System    Turn one piece of content into multiple assets    Leverage existing family moments    Create systematic sharing schedules     Parent-Friendly Approach    Integration over separation    Family involvement opportunities    Daily content capture system     Implementation Timeline    Weeks 1-2: Habit building    Weeks 3-4: Engagement growth    Weeks 5-6: Opportunity generation     RESOURCES MENTIONED:   Legacy Content Strategy Template   Brand Boundary Blueprint   Personal Brand Profit Calculator   15-Minute Content Sprint Guide   QUOTABLE MOMENTS:  &quot;Perfect personal brands don&apos;t inspire people. Real ones do.&quot;  &quot;Your kids aren&apos;t a distraction from your personal brand - they&apos;re the most authentic part of it.&quot;  &quot;Stop trying to be interesting and start being interested.&quot; ACTION STEPS:   Implement the 15-Minute Content Sprint   Create your Brand Boundary Blueprint   Start documenting daily wins and lessons   Begin building your Content Multiplication System   CALL TO ACTION:  Ready to build a personal brand that generates income while creating legacy? Join the Dark Horse Insider Newsletter for weekly strategies on authentic brand building. Get Tracy&apos;s complete &quot;Personal Brand Blueprint&quot; - the exact framework for building a profitable personal brand while managing family life. Sign up at: https://DarkHorseSchooling.com/Newsletter CONNECT WITH US:  Website: https://DarkHorseSchooling.com  Podcast: The Dark Horse Entrepreneur YouTube: https://www.youtube.com/@DarkHorseEntrepreneur/videos</itunes:summary>
      <itunes:subtitle>In this paradigm-shifting episode, discover why entrepreneurs with strong personal brands earn 412% more than those without - and why waiting for perfection is killing your profit potential. Tracy Brinkmann reveals how parent entrepreneurs can leverage their authentic experiences to build profitable personal brands without sacrificing family time. KEY TIMESTAMPS:   [00:00:00] - Opening Hook: 412% Income Disparity Statistic [00:00:17] - Introduction to Personal Branding Myths [00:00:27] - Welcome and Episode Setup [00:05:38] - First Personal Brand Myth: Perfection [00:08:24] - The Fame Game Fallacy [00:13:47] - Personal Branding Beyond Self-Promotion [00:23:15] - Legacy Content Strategy Implementation [00:29:45] - Parent-Friendly Approach [00:34:37] - Whiskered Wisdom: 15-Minute Content Sprint [00:41:15] - Call to Action: Dark Horse Insider Newsletter   KEY INSIGHTS:    Why authenticity outperforms perfection in personal branding    How local influence generates more profit than global recognition    The power of turning family moments into brand assets    Why serving others builds your brand faster than self-promotion   FRAMEWORKS SHARED:   The Legacy Content Strategy     Content Multiplication System   Time-Block Technique   Power Pockets Approach     Brand Boundary Blueprint     Family Guidelines   Content Containers   Intentional Sharing Framework     15-Minute Content Sprint     2-minute setup   10-minute creation   3-minute sharing   PRACTICAL STRATEGIES:   Content Multiplication System    Turn one piece of content into multiple assets    Leverage existing family moments    Create systematic sharing schedules     Parent-Friendly Approach    Integration over separation    Family involvement opportunities    Daily content capture system     Implementation Timeline    Weeks 1-2: Habit building    Weeks 3-4: Engagement growth    Weeks 5-6: Opportunity generation     RESOURCES MENTIONED:   Legacy Content Strategy Template   Brand Boundary Blueprint   Personal Brand Profit Calculator   15-Minute Content Sprint Guide   QUOTABLE MOMENTS:  &quot;Perfect personal brands don&apos;t inspire people. Real ones do.&quot;  &quot;Your kids aren&apos;t a distraction from your personal brand - they&apos;re the most authentic part of it.&quot;  &quot;Stop trying to be interesting and start being interested.&quot; ACTION STEPS:   Implement the 15-Minute Content Sprint   Create your Brand Boundary Blueprint   Start documenting daily wins and lessons   Begin building your Content Multiplication System   CALL TO ACTION:  Ready to build a personal brand that generates income while creating legacy? Join the Dark Horse Insider Newsletter for weekly strategies on authentic brand building. Get Tracy&apos;s complete &quot;Personal Brand Blueprint&quot; - the exact framework for building a profitable personal brand while managing family life. Sign up at: https://DarkHorseSchooling.com/Newsletter CONNECT WITH US:  Website: https://DarkHorseSchooling.com  Podcast: The Dark Horse Entrepreneur YouTube: https://www.youtube.com/@DarkHorseEntrepreneur/videos</itunes:subtitle>
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      <title>EP 492 Stay Small, Succeed Big: Why Most Entrepreneurs Are Building Prisons Instead of Profits</title>
      <description><![CDATA[<p>In this eye-opening episode, successful agency owner Lorraine Ball reveals why she deliberately kept her business small for 19 years - and how that decision led to a profitable exit. Learn why the common "grow or die" mentality might be killing your business, and discover how staying small can actually increase your profitability and freedom. Perfect for entrepreneurs feeling pressured to scale, this episode challenges conventional wisdom and provides practical strategies for building a more valuable, systematic business without sacrificing your life in the process.</p> <p>https://DarkHorseSchooling.com/Newsletter</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 16 Jan 2025 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>In this eye-opening episode, successful agency owner Lorraine Ball reveals why she deliberately kept her business small for 19 years - and how that decision led to a profitable exit. Learn why the common "grow or die" mentality might be killing your business, and discover how staying small can actually increase your profitability and freedom. Perfect for entrepreneurs feeling pressured to scale, this episode challenges conventional wisdom and provides practical strategies for building a more valuable, systematic business without sacrificing your life in the process.</p> <p>https://DarkHorseSchooling.com/Newsletter</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 492 Stay Small, Succeed Big: Why Most Entrepreneurs Are Building Prisons Instead of Profits</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:24:53</itunes:duration>
      <itunes:summary>In this eye-opening episode, successful agency owner Lorraine Ball reveals why she deliberately kept her business small for 19 years - and how that decision led to a profitable exit. Learn why the common &quot;grow or die&quot; mentality might be killing your business, and discover how staying small can actually increase your profitability and freedom. Perfect for entrepreneurs feeling pressured to scale, this episode challenges conventional wisdom and provides practical strategies for building a more valuable, systematic business without sacrificing your life in the process. https://DarkHorseSchooling.com/Newsletter</itunes:summary>
      <itunes:subtitle>In this eye-opening episode, successful agency owner Lorraine Ball reveals why she deliberately kept her business small for 19 years - and how that decision led to a profitable exit. Learn why the common &quot;grow or die&quot; mentality might be killing your business, and discover how staying small can actually increase your profitability and freedom. Perfect for entrepreneurs feeling pressured to scale, this episode challenges conventional wisdom and provides practical strategies for building a more valuable, systematic business without sacrificing your life in the process. https://DarkHorseSchooling.com/Newsletter</itunes:subtitle>
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      <title>EP 491 The Hidden Costs of Ignoring Your Side Hustle Dreams: A Parent Entrepreneur&apos;s Wake-Up Call</title>
      <description><![CDATA[<p>In this eye-opening episode, Tracy Brinkmann reveals the true costs of postponing your entrepreneurial dreams. Perfect for busy parents juggling family responsibilities while harboring business ambitions, this episode breaks down four critical hidden costs of waiting to start your side hustle. Learn practical, family-friendly strategies to break free from the waiting cycle, including the innovative P.A.C.E. Method and the transformative 'Non-Negotiable Fifteen' approach. Discover how to turn limited time into maximum impact while building a legacy your children can learn from. Features real success stories from parent entrepreneurs and actionable steps you can implement today.</p> <p>https://DarkHorseSchooling.com/Newsletter</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 9 Jan 2025 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>In this eye-opening episode, Tracy Brinkmann reveals the true costs of postponing your entrepreneurial dreams. Perfect for busy parents juggling family responsibilities while harboring business ambitions, this episode breaks down four critical hidden costs of waiting to start your side hustle. Learn practical, family-friendly strategies to break free from the waiting cycle, including the innovative P.A.C.E. Method and the transformative 'Non-Negotiable Fifteen' approach. Discover how to turn limited time into maximum impact while building a legacy your children can learn from. Features real success stories from parent entrepreneurs and actionable steps you can implement today.</p> <p>https://DarkHorseSchooling.com/Newsletter</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 491 The Hidden Costs of Ignoring Your Side Hustle Dreams: A Parent Entrepreneur&apos;s Wake-Up Call</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:34:19</itunes:duration>
      <itunes:summary>In this eye-opening episode, Tracy Brinkmann reveals the true costs of postponing your entrepreneurial dreams. Perfect for busy parents juggling family responsibilities while harboring business ambitions, this episode breaks down four critical hidden costs of waiting to start your side hustle. Learn practical, family-friendly strategies to break free from the waiting cycle, including the innovative P.A.C.E. Method and the transformative &apos;Non-Negotiable Fifteen&apos; approach. Discover how to turn limited time into maximum impact while building a legacy your children can learn from. Features real success stories from parent entrepreneurs and actionable steps you can implement today. https://DarkHorseSchooling.com/Newsletter</itunes:summary>
      <itunes:subtitle>In this eye-opening episode, Tracy Brinkmann reveals the true costs of postponing your entrepreneurial dreams. Perfect for busy parents juggling family responsibilities while harboring business ambitions, this episode breaks down four critical hidden costs of waiting to start your side hustle. Learn practical, family-friendly strategies to break free from the waiting cycle, including the innovative P.A.C.E. Method and the transformative &apos;Non-Negotiable Fifteen&apos; approach. Discover how to turn limited time into maximum impact while building a legacy your children can learn from. Features real success stories from parent entrepreneurs and actionable steps you can implement today. https://DarkHorseSchooling.com/Newsletter</itunes:subtitle>
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      <title>EP 490 Millionaire&apos;s Warning: Your Authority Building Strategy Is Backwards | Expert Reveals Why</title>
      <description><![CDATA[<p>Tired of endless posting with no real results? This episode reveals why most entrepreneurs are working too hard at being visible and not hard enough at being valuable. Marketing expert Mitch Carson, who sold his first business for seven figures at age 28, shares his counterintuitive approach to building real authority. Learn why traditional media still trumps social media for credibility, how to leverage your past experience for future authority, and the strategic reinvention framework that's helping entrepreneurs build lasting influence. Perfect for business owners who want to stop chasing social media fame and start building real authority.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Sat, 4 Jan 2025 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tired of endless posting with no real results? This episode reveals why most entrepreneurs are working too hard at being visible and not hard enough at being valuable. Marketing expert Mitch Carson, who sold his first business for seven figures at age 28, shares his counterintuitive approach to building real authority. Learn why traditional media still trumps social media for credibility, how to leverage your past experience for future authority, and the strategic reinvention framework that's helping entrepreneurs build lasting influence. Perfect for business owners who want to stop chasing social media fame and start building real authority.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 490 Millionaire&apos;s Warning: Your Authority Building Strategy Is Backwards | Expert Reveals Why</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:31:36</itunes:duration>
      <itunes:summary>Tired of endless posting with no real results? This episode reveals why most entrepreneurs are working too hard at being visible and not hard enough at being valuable. Marketing expert Mitch Carson, who sold his first business for seven figures at age 28, shares his counterintuitive approach to building real authority. Learn why traditional media still trumps social media for credibility, how to leverage your past experience for future authority, and the strategic reinvention framework that&apos;s helping entrepreneurs build lasting influence. Perfect for business owners who want to stop chasing social media fame and start building real authority.</itunes:summary>
      <itunes:subtitle>Tired of endless posting with no real results? This episode reveals why most entrepreneurs are working too hard at being visible and not hard enough at being valuable. Marketing expert Mitch Carson, who sold his first business for seven figures at age 28, shares his counterintuitive approach to building real authority. Learn why traditional media still trumps social media for credibility, how to leverage your past experience for future authority, and the strategic reinvention framework that&apos;s helping entrepreneurs build lasting influence. Perfect for business owners who want to stop chasing social media fame and start building real authority.</itunes:subtitle>
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      <title>The $40 ROI Email Marketing Secret Big Tech Doesn&apos;t Want You to Know</title>
      <description><![CDATA[<p>Forget everything you think you know about email marketing. In this game-changing episode, email expert Tonya Brody reveals why the most powerful marketing tool isn't social media, paid ads, or even your website. Learn how she built a nationwide following with just paper and pen before social media existed, and now helps entrepreneurs create genuine connections that convert to sales. Plus, discover why your authenticity is your biggest advantage in the age of AI marketing.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 27 Dec 2024 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
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      <content:encoded><![CDATA[<p>Forget everything you think you know about email marketing. In this game-changing episode, email expert Tonya Brody reveals why the most powerful marketing tool isn't social media, paid ads, or even your website. Learn how she built a nationwide following with just paper and pen before social media existed, and now helps entrepreneurs create genuine connections that convert to sales. Plus, discover why your authenticity is your biggest advantage in the age of AI marketing.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>The $40 ROI Email Marketing Secret Big Tech Doesn&apos;t Want You to Know</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:summary>Forget everything you think you know about email marketing. In this game-changing episode, email expert Tonya Brody reveals why the most powerful marketing tool isn&apos;t social media, paid ads, or even your website. Learn how she built a nationwide following with just paper and pen before social media existed, and now helps entrepreneurs create genuine connections that convert to sales. Plus, discover why your authenticity is your biggest advantage in the age of AI marketing.  </itunes:summary>
      <itunes:subtitle>Forget everything you think you know about email marketing. In this game-changing episode, email expert Tonya Brody reveals why the most powerful marketing tool isn&apos;t social media, paid ads, or even your website. Learn how she built a nationwide following with just paper and pen before social media existed, and now helps entrepreneurs create genuine connections that convert to sales. Plus, discover why your authenticity is your biggest advantage in the age of AI marketing.  </itunes:subtitle>
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      <title>EP 488 Turn 5 Minutes into a Month of Marketing | Content Multiplication Strategy</title>
      <description><![CDATA[<p>Tired of creating fresh content every day? This episode reveals why that's actually hurting your marketing. Marketing expert Emanuel Rose shares his revolutionary "Content Multiplication Strategy" that turns a single 5-minute piece of content into a month's worth of marketing material. Learn why Generation Z craves authentic connection over perfect production, and how this changes everything about modern marketing. Plus, discover why chasing new clients might be costing you more than you think. Perfect for entrepreneurs who want to work smarter, not harder, in their marketing efforts. Stop creating endless content - this episode shows you how to make your content work harder for you.</p> <p>https://DarkHorseSchooling.com/Newsletter</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 19 Dec 2024 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tired of creating fresh content every day? This episode reveals why that's actually hurting your marketing. Marketing expert Emanuel Rose shares his revolutionary "Content Multiplication Strategy" that turns a single 5-minute piece of content into a month's worth of marketing material. Learn why Generation Z craves authentic connection over perfect production, and how this changes everything about modern marketing. Plus, discover why chasing new clients might be costing you more than you think. Perfect for entrepreneurs who want to work smarter, not harder, in their marketing efforts. Stop creating endless content - this episode shows you how to make your content work harder for you.</p> <p>https://DarkHorseSchooling.com/Newsletter</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 488 Turn 5 Minutes into a Month of Marketing | Content Multiplication Strategy</itunes:title>
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      <itunes:subtitle>Tired of creating fresh content every day? This episode reveals why that&apos;s actually hurting your marketing. Marketing expert Emanuel Rose shares his revolutionary &quot;Content Multiplication Strategy&quot; that turns a single 5-minute piece of content into a month&apos;s worth of marketing material. Learn why Generation Z craves authentic connection over perfect production, and how this changes everything about modern marketing. Plus, discover why chasing new clients might be costing you more than you think. Perfect for entrepreneurs who want to work smarter, not harder, in their marketing efforts. Stop creating endless content - this episode shows you how to make your content work harder for you. https://DarkHorseSchooling.com/Newsletter</itunes:subtitle>
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      <title>EP 487 Why Parent Entrepreneurs Create Better Online Courses</title>
      <description><![CDATA[<p>Struggling to create an online course between soccer practice and bedtime stories? This episode reveals why being a busy parent is actually your secret weapon in course creation. Learn the "Parent-Preneur Course Creation Method" that turns your daily routines into profitable course content. Discover why traditional course creation advice fails, and how successful parent entrepreneurs are using the "Nap Time Strategy" to build six-figure courses during school hours. Plus, get the exact three-step framework for validating, creating, and launching your course without missing a single family dinner. Perfect for busy parents ready to turn their expertise into income without sacrificing their family time. Stop waiting for the "perfect time" to create your course - this episode shows you how to succeed because of your parent life, not despite it.</p> <p>https://DarkHorseSchooling.com/newsletter</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 9 Dec 2024 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Struggling to create an online course between soccer practice and bedtime stories? This episode reveals why being a busy parent is actually your secret weapon in course creation. Learn the "Parent-Preneur Course Creation Method" that turns your daily routines into profitable course content. Discover why traditional course creation advice fails, and how successful parent entrepreneurs are using the "Nap Time Strategy" to build six-figure courses during school hours. Plus, get the exact three-step framework for validating, creating, and launching your course without missing a single family dinner. Perfect for busy parents ready to turn their expertise into income without sacrificing their family time. Stop waiting for the "perfect time" to create your course - this episode shows you how to succeed because of your parent life, not despite it.</p> <p>https://DarkHorseSchooling.com/newsletter</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 487 Why Parent Entrepreneurs Create Better Online Courses</itunes:title>
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      <itunes:subtitle>Struggling to create an online course between soccer practice and bedtime stories? This episode reveals why being a busy parent is actually your secret weapon in course creation. Learn the &quot;Parent-Preneur Course Creation Method&quot; that turns your daily routines into profitable course content. Discover why traditional course creation advice fails, and how successful parent entrepreneurs are using the &quot;Nap Time Strategy&quot; to build six-figure courses during school hours. Plus, get the exact three-step framework for validating, creating, and launching your course without missing a single family dinner. Perfect for busy parents ready to turn their expertise into income without sacrificing their family time. Stop waiting for the &quot;perfect time&quot; to create your course - this episode shows you how to succeed because of your parent life, not despite it. https://DarkHorseSchooling.com/newsletter</itunes:subtitle>
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      <title>EP 486 Single Parent Entrepreneurs: 3 Hidden Advantages That Turn Your Daily Struggles Into Business Success</title>
      <description><![CDATA[<p>Struggling to balance single parenthood with entrepreneurial dreams? This episode reveals the Strategic Success Triangle that turns your daily parenting challenges into business advantages. Learn how successful single parent entrepreneurs are building profitable businesses using the Power of Parallel Progress technique. Plus, discover the exact flexible business models that work around your family schedule, not against it. Stop choosing between being a great parent and a successful entrepreneur - this episode shows you how to be both. Perfect for single parents ready to transform their time management superpowers into business success.</p> <p>https://DarkHorseSchooling.com/newsletter</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 3 Dec 2024 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Struggling to balance single parenthood with entrepreneurial dreams? This episode reveals the Strategic Success Triangle that turns your daily parenting challenges into business advantages. Learn how successful single parent entrepreneurs are building profitable businesses using the Power of Parallel Progress technique. Plus, discover the exact flexible business models that work around your family schedule, not against it. Stop choosing between being a great parent and a successful entrepreneur - this episode shows you how to be both. Perfect for single parents ready to transform their time management superpowers into business success.</p> <p>https://DarkHorseSchooling.com/newsletter</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 486 Single Parent Entrepreneurs: 3 Hidden Advantages That Turn Your Daily Struggles Into Business Success</itunes:title>
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      <title>EP 485 Unlock Your Success The Psychology of Habits and the Power of Transformation</title>
      <description><![CDATA[<p>Dive into the urgent and transformative world of habit psychology. Discover the unique habit loops that govern our actions and learn practical, ultra-specific techniques like behavior modification and habit stacking to break free from destructive patterns. With engaging insights into the power of small changes and their compounding effects, you'll equip yourself with useful strategies to unlock profound personal and professional success. Don't miss your chance to redefine your path one powerful habit at a time and learn about building patience for growth in our upcoming episode.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 28 Nov 2024 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Dive into the urgent and transformative world of habit psychology. Discover the unique habit loops that govern our actions and learn practical, ultra-specific techniques like behavior modification and habit stacking to break free from destructive patterns. With engaging insights into the power of small changes and their compounding effects, you'll equip yourself with useful strategies to unlock profound personal and professional success. Don't miss your chance to redefine your path one powerful habit at a time and learn about building patience for growth in our upcoming episode.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 485 Unlock Your Success The Psychology of Habits and the Power of Transformation</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:subtitle>Dive into the urgent and transformative world of habit psychology. Discover the unique habit loops that govern our actions and learn practical, ultra-specific techniques like behavior modification and habit stacking to break free from destructive patterns. With engaging insights into the power of small changes and their compounding effects, you&apos;ll equip yourself with useful strategies to unlock profound personal and professional success. Don&apos;t miss your chance to redefine your path one powerful habit at a time and learn about building patience for growth in our upcoming episode.  </itunes:subtitle>
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      <title>EP 484 Mastering the Art of Incremental Change</title>
      <description><![CDATA[<p>Are you ready to unlock a game-changing strategy often overlooked in today's fast-paced market? Join host Tracy Brinkmann in this episode of The Dark Horse Entrepreneur Podcast as we delve into the transformative power of incremental change. Learn how adopting small, deliberate steps can lead to monumental improvements in both your business and personal life. Featuring compelling case studies and actionable strategies, this episode offers unique insights into creating systems for continuous improvement. Plus, don't miss our exclusive invitation to join the Dark Horse Marketing Newsletter for more valuable tips to elevate your side hustle to main hustle dreams. Tune in now and start your journey towards sustainable success! </p> <p>https://DarkHorseSchooling.com/newsletter</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Sun, 17 Nov 2024 14:23:37 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Are you ready to unlock a game-changing strategy often overlooked in today's fast-paced market? Join host Tracy Brinkmann in this episode of The Dark Horse Entrepreneur Podcast as we delve into the transformative power of incremental change. Learn how adopting small, deliberate steps can lead to monumental improvements in both your business and personal life. Featuring compelling case studies and actionable strategies, this episode offers unique insights into creating systems for continuous improvement. Plus, don't miss our exclusive invitation to join the Dark Horse Marketing Newsletter for more valuable tips to elevate your side hustle to main hustle dreams. Tune in now and start your journey towards sustainable success! </p> <p>https://DarkHorseSchooling.com/newsletter</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 484 Mastering the Art of Incremental Change</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:subtitle>Are you ready to unlock a game-changing strategy often overlooked in today&apos;s fast-paced market? Join host Tracy Brinkmann in this episode of The Dark Horse Entrepreneur Podcast as we delve into the transformative power of incremental change. Learn how adopting small, deliberate steps can lead to monumental improvements in both your business and personal life. Featuring compelling case studies and actionable strategies, this episode offers unique insights into creating systems for continuous improvement. Plus, don&apos;t miss our exclusive invitation to join the Dark Horse Marketing Newsletter for more valuable tips to elevate your side hustle to main hustle dreams. Tune in now and start your journey towards sustainable success!  https://DarkHorseSchooling.com/newsletter</itunes:subtitle>
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      <title>EP 483 Unlock Extraordinary Growth: Master the Transformative Power of Compounding in Life and Business Today!</title>
      <description><![CDATA[<p>Join us in an urgent exploration of the often overlooked yet extraordinary power of compounding. This unique episode reveals how small, consistent actions can lead to exponential growth in every aspect of your life. Learn why patience and persistence are key, and delve into useful strategies for avoiding negative compounding trends. Plus, get ultra-specific, actionable tools to immediately enhance your business and personal development journey. Are you ready to harness the power of compounding and achieve lasting success? Dive in now and transform the way you grow!</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 12 Nov 2024 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Join us in an urgent exploration of the often overlooked yet extraordinary power of compounding. This unique episode reveals how small, consistent actions can lead to exponential growth in every aspect of your life. Learn why patience and persistence are key, and delve into useful strategies for avoiding negative compounding trends. Plus, get ultra-specific, actionable tools to immediately enhance your business and personal development journey. Are you ready to harness the power of compounding and achieve lasting success? Dive in now and transform the way you grow!</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 483 Unlock Extraordinary Growth: Master the Transformative Power of Compounding in Life and Business Today!</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:59:47</itunes:duration>
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      <itunes:subtitle>Join us in an urgent exploration of the often overlooked yet extraordinary power of compounding. This unique episode reveals how small, consistent actions can lead to exponential growth in every aspect of your life. Learn why patience and persistence are key, and delve into useful strategies for avoiding negative compounding trends. Plus, get ultra-specific, actionable tools to immediately enhance your business and personal development journey. Are you ready to harness the power of compounding and achieve lasting success? Dive in now and transform the way you grow!</itunes:subtitle>
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      <title>EP 482 Leveraging Content Marketing to Amplify Your Core Offer</title>
      <description><![CDATA[<p>In Episode 482 of The Dark Horse Entrepreneur, host Tracy Brinkmann shares the secrets to leveraging content marketing for amplifying your core offer. Learn about different content types, from blog posts to podcasts, and discover steps to build a cohesive content strategy that resonates with your audience. Explore essential tips for content creation, scheduling, and tracking performance metrics, ensuring your content marketing efforts effectively drive conversions. Tune in to gain invaluable insights and start amplifying your core offer with compelling content today!</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 14 Oct 2024 05:00:00 +0000</pubDate>
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      <content:encoded><![CDATA[<p>In Episode 482 of The Dark Horse Entrepreneur, host Tracy Brinkmann shares the secrets to leveraging content marketing for amplifying your core offer. Learn about different content types, from blog posts to podcasts, and discover steps to build a cohesive content strategy that resonates with your audience. Explore essential tips for content creation, scheduling, and tracking performance metrics, ensuring your content marketing efforts effectively drive conversions. Tune in to gain invaluable insights and start amplifying your core offer with compelling content today!</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:subtitle>In Episode 482 of The Dark Horse Entrepreneur, host Tracy Brinkmann shares the secrets to leveraging content marketing for amplifying your core offer. Learn about different content types, from blog posts to podcasts, and discover steps to build a cohesive content strategy that resonates with your audience. Explore essential tips for content creation, scheduling, and tracking performance metrics, ensuring your content marketing efforts effectively drive conversions. Tune in to gain invaluable insights and start amplifying your core offer with compelling content today!</itunes:subtitle>
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      <title>EP 481 The Psychology Behind Pricing: Make Your Core Offer Irresistible</title>
      <description><![CDATA[<p>In Episode 481 of The Dark Horse Entrepreneur, Tracy Brinkmann reveals the crucial psychological principles behind effective pricing strategies. Dive deep into concepts like Anchoring, Price Sensitivity, and Perceived Value, and discover how to apply these principles to make your core offer irresistibly attractive. With practical tips for setting and testing prices, and refining strategies based on real feedback, this episode equips you with the tools to boost your sales and ensure customer satisfaction. Listen in and start transforming your approach to pricing today!</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 19 Sep 2024 05:00:00 +0000</pubDate>
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      <content:encoded><![CDATA[<p>In Episode 481 of The Dark Horse Entrepreneur, Tracy Brinkmann reveals the crucial psychological principles behind effective pricing strategies. Dive deep into concepts like Anchoring, Price Sensitivity, and Perceived Value, and discover how to apply these principles to make your core offer irresistibly attractive. With practical tips for setting and testing prices, and refining strategies based on real feedback, this episode equips you with the tools to boost your sales and ensure customer satisfaction. Listen in and start transforming your approach to pricing today!</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 481 The Psychology Behind Pricing: Make Your Core Offer Irresistible</itunes:title>
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      <itunes:subtitle>In Episode 481 of The Dark Horse Entrepreneur, Tracy Brinkmann reveals the crucial psychological principles behind effective pricing strategies. Dive deep into concepts like Anchoring, Price Sensitivity, and Perceived Value, and discover how to apply these principles to make your core offer irresistibly attractive. With practical tips for setting and testing prices, and refining strategies based on real feedback, this episode equips you with the tools to boost your sales and ensure customer satisfaction. Listen in and start transforming your approach to pricing today!</itunes:subtitle>
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      <description><![CDATA[<p>In Episode 480 of The Dark Horse Entrepreneur, host Tracy Brinkmann explores the power of effective customer journey mapping. Understand the five critical stages—Awareness, Consideration, Purchase, Retention, Advocacy—and learn key techniques to optimize each touchpoint. With actionable tips and essential tools, this episode guides you to create a seamless customer experience, transforming visitors into loyal advocates. Don't miss out on discovering strategies that can skyrocket your customer retention and satisfaction!</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 18 Sep 2024 05:00:00 +0000</pubDate>
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      <title>EP 479 Building a Value Ladder From Core Offer to Upsells and Downsells</title>
      <description><![CDATA[<p>In Episode 479 of The Dark Horse Entrepreneur, Tracy Brinkmann delves into the transformative strategy of building a value ladder to boost your business growth. Learn how to align upsells and downsells with your core offer, follow real-world examples, and get actionable steps for creating a strategic value ladder that maximizes your customer lifetime value. Tune in to discover how to enhance every step of your customer's journey today!</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 17 Sep 2024 05:00:00 +0000</pubDate>
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      <content:encoded><![CDATA[<p>In Episode 479 of The Dark Horse Entrepreneur, Tracy Brinkmann delves into the transformative strategy of building a value ladder to boost your business growth. Learn how to align upsells and downsells with your core offer, follow real-world examples, and get actionable steps for creating a strategic value ladder that maximizes your customer lifetime value. Tune in to discover how to enhance every step of your customer's journey today!</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 478 Unlock the Power of Your Core Offer: The Key to Rapid Business Growth</title>
      <description><![CDATA[<p>Discover how a well-crafted core offer can simplify marketing, boost customer satisfaction, and drive explosive growth. Join host Tracy as he explores the significance of core offers, shares real-world examples, and provides actionable insights to help you define your own compelling offer. Listen now to transform your business!</p> <p> </p> <p>In this episode of The Dark Horse Entrepreneur, join host Tracy as he dives deep into the concept of a core offer and why it's the cornerstone of successful businesses. Learn what makes a core offer unique and compelling, and hear real-world examples of brands that transformed their industries with a powerful core offering. Tracy shares actionable insights and practical steps to help you refine your own core offer, ensuring it resonates deeply with your audience and propels your business toward rapid growth. Don't miss this essential episode filled with useful tips and urgent advice, guaranteed to make your core offer irresistible!</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 16 Sep 2024 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
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      <content:encoded><![CDATA[<p>Discover how a well-crafted core offer can simplify marketing, boost customer satisfaction, and drive explosive growth. Join host Tracy as he explores the significance of core offers, shares real-world examples, and provides actionable insights to help you define your own compelling offer. Listen now to transform your business!</p> <p> </p> <p>In this episode of The Dark Horse Entrepreneur, join host Tracy as he dives deep into the concept of a core offer and why it's the cornerstone of successful businesses. Learn what makes a core offer unique and compelling, and hear real-world examples of brands that transformed their industries with a powerful core offering. Tracy shares actionable insights and practical steps to help you refine your own core offer, ensuring it resonates deeply with your audience and propels your business toward rapid growth. Don't miss this essential episode filled with useful tips and urgent advice, guaranteed to make your core offer irresistible!</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 477 Unlock Millions: The Unique Top 100 Marketing Strategy Revealed</title>
      <description><![CDATA[<p>In this urgent and actionable episode of 'The Dark Horse Entrepreneur Podcast,' host Tracy Brinkmann unveils the unique 'Top 100 Strategy' by Russel Brunson – a powerful method that's helping entrepreneurs earn millions. Learn how to craft your ideal customer avatar, connect with key influencers, and transition from an outsider to a trusted authority within your target market. This episode provides ultra-specific steps and practical tips to help you build trust and authority, ensuring you stand out in a crowded marketplace. Tune in now and start transforming your business today!</p> <p>https://DarkHorseSchooling.com/blueprint</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 9 Jul 2024 05:00:00 +0000</pubDate>
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      <title>EP 476 Stand Out with Simplicity: Doja Cat&apos;s Bold Move &amp; How to Use Authenticity to Get Noticed</title>
      <description><![CDATA[<p>In this episode of the Dark Horse Entrepreneur Podcast, host Tracy Brinkmann breaks down the power of simplicity and authenticity through the lens of Doja Cat's stunningly simple yet impactful look at the 2024 Met Gala. Learn how going against the grain and embracing your true self can cut through the noise and make a lasting impression. We discuss the Novelty Factor, questioning the status quo, and why sometimes the easiest path can also be the most effective. Plus, get a sneak peek into our exclusive 'Side Hustlers Blueprint' and a teaser for next week's episode on the top 100 million-dollar strategy. Don't miss out on these actionable insights that can help you stand out and succeed. Listen now and start your journey towards a more authentic and impactful entrepreneurial path.</p> <p>https://DarkHorseSchooling.com/BluePrint</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 2 Jul 2024 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
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      <content:encoded><![CDATA[<p>In this episode of the Dark Horse Entrepreneur Podcast, host Tracy Brinkmann breaks down the power of simplicity and authenticity through the lens of Doja Cat's stunningly simple yet impactful look at the 2024 Met Gala. Learn how going against the grain and embracing your true self can cut through the noise and make a lasting impression. We discuss the Novelty Factor, questioning the status quo, and why sometimes the easiest path can also be the most effective. Plus, get a sneak peek into our exclusive 'Side Hustlers Blueprint' and a teaser for next week's episode on the top 100 million-dollar strategy. Don't miss out on these actionable insights that can help you stand out and succeed. Listen now and start your journey towards a more authentic and impactful entrepreneurial path.</p> <p>https://DarkHorseSchooling.com/BluePrint</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 475 Beat Content Creation Burnout: 5 Proven Strategies for Consistent and Impactful Content</title>
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      <pubDate>Tue, 25 Jun 2024 05:00:00 +0000</pubDate>
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      <content:encoded><![CDATA[<p>Struggling with content creation burnout? In this episode of The Dark Horse Entrepreneur Podcast, host Tracy Brinkmann reveals five proven strategies to keep your content fresh, engaging, and impactful. Discover how to overcome creative blocks, streamline your workflow with tools like Asana, master content repurposing, and leverage AI tools such as ChatGPT. Plus, learn how to infuse your content with purpose and intention, ensuring it resonates with your audience. Don't miss these actionable tips designed to help you balance entrepreneurship with family life and turn your side hustle dreams into reality. Subscribe and listen now to transform your content creation process and achieve your entrepreneurial goals.</p> <p>https://DarkHorseSchooling.com/blueprint</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <description><![CDATA[<p>In this pivotal episode of the Dark Horse Entrepreneur Podcast, dive deep into the three critical questions that determine the success of every entrepreneur: Who are you serving? What problem are you solving? Why should customers choose your product? Host Tracy Brinkmann breaks down these foundational queries with actionable insights and real-world examples, providing parents with the tools they need to seamlessly transition from concept to reality. Whether you're a budding entrepreneur or looking to refine your business model, this episode offers tailored advice that speaks directly to the challenges of balancing entrepreneurship with family life. Tune in and take the first step towards a thriving side hustle with our exclusive audio series, 'The Side Hustlers Blueprint'.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 17 Jun 2024 05:00:00 +0000</pubDate>
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      <pubDate>Sun, 2 Jun 2024 23:34:26 +0000</pubDate>
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      <itunes:title>EP 473 10 Unmissable Steps to Unleash Your Entrepreneurial Potential and Build an Unstoppable Business</itunes:title>
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      <description><![CDATA[<p><a href="https://DarkHorseSchooling.com">https://DarkHorseSchooling.com</a></p> <p>In this enlightening episode of the Dark Horse Entrepreneur Podcast, we dive deep into the content marketing funnel, revealing how each stage—Awareness, Evaluation, Purchase, and Delight—can dramatically transform your marketing strategy and boost your business success. From initial awareness to final delight, learn actionable strategies that will capture your audience's attention, build trust, convert leads into sales, and turn customers into loyal advocates. Whether you're a budding entrepreneur or an established business owner, this episode will equip you with the tools to refine your content approach and create lasting relationships with your customers. Tune in and discover how to make your content work smarter, not harder. Text 'BLUEPRINT' to 484-514-5323 for an exclusive step-by-step guide on starting your profitable side hustle today!</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 16 May 2024 22:56:02 +0000</pubDate>
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      <content:encoded><![CDATA[<p><a href="https://DarkHorseSchooling.com">https://DarkHorseSchooling.com</a></p> <p>In this enlightening episode of the Dark Horse Entrepreneur Podcast, we dive deep into the content marketing funnel, revealing how each stage—Awareness, Evaluation, Purchase, and Delight—can dramatically transform your marketing strategy and boost your business success. From initial awareness to final delight, learn actionable strategies that will capture your audience's attention, build trust, convert leads into sales, and turn customers into loyal advocates. Whether you're a budding entrepreneur or an established business owner, this episode will equip you with the tools to refine your content approach and create lasting relationships with your customers. Tune in and discover how to make your content work smarter, not harder. Text 'BLUEPRINT' to 484-514-5323 for an exclusive step-by-step guide on starting your profitable side hustle today!</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <pubDate>Wed, 1 May 2024 21:16:50 +0000</pubDate>
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      <description><![CDATA[<p>Are you a student or teenager eager to escape the conventional income routes and earn $10,000 a month? This episode of 'The Dark Horse Entrepreneur' podcast dives deep into the realities of making substantial money online. Discover actionable strategies, debunk common myths, and learn how to choose the right business model to start your financial journey. Whether you're aiming to enhance your skills or launch your next big venture, this episode is packed with insights to transform your approach to online earning. Tune in now to move from dreaming to doing, and start building your path to $10K today!</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Sat, 20 Apr 2024 13:38:19 +0000</pubDate>
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      <content:encoded><![CDATA[<p>Are you a student or teenager eager to escape the conventional income routes and earn $10,000 a month? This episode of 'The Dark Horse Entrepreneur' podcast dives deep into the realities of making substantial money online. Discover actionable strategies, debunk common myths, and learn how to choose the right business model to start your financial journey. Whether you're aiming to enhance your skills or launch your next big venture, this episode is packed with insights to transform your approach to online earning. Tune in now to move from dreaming to doing, and start building your path to $10K today!</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 470 Unlock $10K Month as a Student: Proven Strategies to Boost Your Income Now!</itunes:title>
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      <itunes:subtitle>Are you a student or teenager eager to escape the conventional income routes and earn $10,000 a month? This episode of &apos;The Dark Horse Entrepreneur&apos; podcast dives deep into the realities of making substantial money online. Discover actionable strategies, debunk common myths, and learn how to choose the right business model to start your financial journey. Whether you&apos;re aiming to enhance your skills or launch your next big venture, this episode is packed with insights to transform your approach to online earning. Tune in now to move from dreaming to doing, and start building your path to $10K today!  </itunes:subtitle>
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      <title>EP 469 Unveiling the Perfect Side Hustle: What Side Hustle Can I Do</title>
      <description><![CDATA[<p>In this enlightening episode of the Dark Horse Entrepreneur Podcast, we dive deep into the heart of side hustling, unveiling a practical roadmap for hardworking parents and aspiring entrepreneurs. Join us as we explore the vast spectrum of side hustles, tailor the perfect hustle to your unique lifestyle, and share inspiring success stories and cautionary tales from the hustle frontlines. Gain actionable insights from our Whiskered Wisdom segment, where we reveal the key to starting small yet dreaming big to nurture your side hustle into a thriving legacy. Whether you're pondering the question, "What side hustle can I do?" or ready to elevate your existing venture, this episode is packed with invaluable advice, laughter, and the motivation to transform your entrepreneurial dreams into reality. Subscribe, share, and ignite your hustle spirit with the Dark Horse Entrepreneur Podcast. Plus, don't miss the exclusive offer to access the Side Hustlers Blueprint by texting BLUEPRINT to 484 514-5323, your gateway to sidestepping pitfalls and confidently marching towards success. https://DarkHorseSchooling.com</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 25 Mar 2024 05:00:00 +0000</pubDate>
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      <content:encoded><![CDATA[<p>In this enlightening episode of the Dark Horse Entrepreneur Podcast, we dive deep into the heart of side hustling, unveiling a practical roadmap for hardworking parents and aspiring entrepreneurs. Join us as we explore the vast spectrum of side hustles, tailor the perfect hustle to your unique lifestyle, and share inspiring success stories and cautionary tales from the hustle frontlines. Gain actionable insights from our Whiskered Wisdom segment, where we reveal the key to starting small yet dreaming big to nurture your side hustle into a thriving legacy. Whether you're pondering the question, "What side hustle can I do?" or ready to elevate your existing venture, this episode is packed with invaluable advice, laughter, and the motivation to transform your entrepreneurial dreams into reality. Subscribe, share, and ignite your hustle spirit with the Dark Horse Entrepreneur Podcast. Plus, don't miss the exclusive offer to access the Side Hustlers Blueprint by texting BLUEPRINT to 484 514-5323, your gateway to sidestepping pitfalls and confidently marching towards success. https://DarkHorseSchooling.com</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 469 Unveiling the Perfect Side Hustle: What Side Hustle Can I Do</itunes:title>
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      <itunes:summary>In this enlightening episode of the Dark Horse Entrepreneur Podcast, we dive deep into the heart of side hustling, unveiling a practical roadmap for hardworking parents and aspiring entrepreneurs. Join us as we explore the vast spectrum of side hustles, tailor the perfect hustle to your unique lifestyle, and share inspiring success stories and cautionary tales from the hustle frontlines. Gain actionable insights from our Whiskered Wisdom segment, where we reveal the key to starting small yet dreaming big to nurture your side hustle into a thriving legacy. Whether you&apos;re pondering the question, &quot;What side hustle can I do?&quot; or ready to elevate your existing venture, this episode is packed with invaluable advice, laughter, and the motivation to transform your entrepreneurial dreams into reality. Subscribe, share, and ignite your hustle spirit with the Dark Horse Entrepreneur Podcast. Plus, don&apos;t miss the exclusive offer to access the Side Hustlers Blueprint by texting BLUEPRINT to 484 514-5323, your gateway to sidestepping pitfalls and confidently marching towards success. https://DarkHorseSchooling.com</itunes:summary>
      <itunes:subtitle>In this enlightening episode of the Dark Horse Entrepreneur Podcast, we dive deep into the heart of side hustling, unveiling a practical roadmap for hardworking parents and aspiring entrepreneurs. Join us as we explore the vast spectrum of side hustles, tailor the perfect hustle to your unique lifestyle, and share inspiring success stories and cautionary tales from the hustle frontlines. Gain actionable insights from our Whiskered Wisdom segment, where we reveal the key to starting small yet dreaming big to nurture your side hustle into a thriving legacy. Whether you&apos;re pondering the question, &quot;What side hustle can I do?&quot; or ready to elevate your existing venture, this episode is packed with invaluable advice, laughter, and the motivation to transform your entrepreneurial dreams into reality. Subscribe, share, and ignite your hustle spirit with the Dark Horse Entrepreneur Podcast. Plus, don&apos;t miss the exclusive offer to access the Side Hustlers Blueprint by texting BLUEPRINT to 484 514-5323, your gateway to sidestepping pitfalls and confidently marching towards success. https://DarkHorseSchooling.com</itunes:subtitle>
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      <title>EP 468 Unlock Your Entrepreneurial Spirit: Master Quizzes for Growth</title>
      <description><![CDATA[<p>In this compelling episode of the Dark Horse Entrepreneur, host Tracy Brinkmann takes you on a journey through the innovative world of quizzes for lead generation with the guidance of marketing maven Tai Goodwin. Dive deep into the unique approach that transformed Tai's business landscape and how it can revolutionize yours. Uncover the secrets to personalizing marketing strategies, embracing resilience, and the critical decision-making that defines true entrepreneurship. Whether you're a seasoned entrepreneur or just starting your side hustle, this episode is packed with ultra-specific insights and useful strategies to propel your business forward. Don't miss the chance to learn from Tai's journey and apply these game-changing tactics to your own entrepreneurial endeavors. Plus, get exclusive access to the Side Hustlers Blueprint by texting BLUEPRINT to 484 514-5323 – your guide to sidestepping pitfalls and confidently stepping into success. Tune in now and transform your business approach with the power of quizzes and resilient entrepreneurship.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 18 Mar 2024 05:00:00 +0000</pubDate>
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      <content:encoded><![CDATA[<p>In this compelling episode of the Dark Horse Entrepreneur, host Tracy Brinkmann takes you on a journey through the innovative world of quizzes for lead generation with the guidance of marketing maven Tai Goodwin. Dive deep into the unique approach that transformed Tai's business landscape and how it can revolutionize yours. Uncover the secrets to personalizing marketing strategies, embracing resilience, and the critical decision-making that defines true entrepreneurship. Whether you're a seasoned entrepreneur or just starting your side hustle, this episode is packed with ultra-specific insights and useful strategies to propel your business forward. Don't miss the chance to learn from Tai's journey and apply these game-changing tactics to your own entrepreneurial endeavors. Plus, get exclusive access to the Side Hustlers Blueprint by texting BLUEPRINT to 484 514-5323 – your guide to sidestepping pitfalls and confidently stepping into success. Tune in now and transform your business approach with the power of quizzes and resilient entrepreneurship.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:subtitle>In this compelling episode of the Dark Horse Entrepreneur, host Tracy Brinkmann takes you on a journey through the innovative world of quizzes for lead generation with the guidance of marketing maven Tai Goodwin. Dive deep into the unique approach that transformed Tai&apos;s business landscape and how it can revolutionize yours. Uncover the secrets to personalizing marketing strategies, embracing resilience, and the critical decision-making that defines true entrepreneurship. Whether you&apos;re a seasoned entrepreneur or just starting your side hustle, this episode is packed with ultra-specific insights and useful strategies to propel your business forward. Don&apos;t miss the chance to learn from Tai&apos;s journey and apply these game-changing tactics to your own entrepreneurial endeavors. Plus, get exclusive access to the Side Hustlers Blueprint by texting BLUEPRINT to 484 514-5323 – your guide to sidestepping pitfalls and confidently stepping into success. Tune in now and transform your business approach with the power of quizzes and resilient entrepreneurship.</itunes:subtitle>
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      <title>EP 467 Turn Side Hustle Setbacks into Success: Mastering the Art of Resilience</title>
      <description><![CDATA[<p>Dive into an eye-opening journey through the most common yet overlooked side hustle mistakes that every entrepreneur faces. This episode of The Dark Horse Entrepreneur doesn't just highlight the blunders; it transforms them into beacons of wisdom and stepping stones towards success. From the infamous domain name debacle to the cautionary tales of giants like Blockbuster and Sears, learn how to navigate the pitfalls of rebranding, innovation, and more. Gain invaluable insights and actionable strategies to turn potential setbacks into powerful surges forward in your entrepreneurial journey. Tune in and discover how to pivot with purpose, ensuring that every misstep becomes a milestone in your side hustle saga.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 11 Mar 2024 05:00:00 +0000</pubDate>
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      <content:encoded><![CDATA[<p>Dive into an eye-opening journey through the most common yet overlooked side hustle mistakes that every entrepreneur faces. This episode of The Dark Horse Entrepreneur doesn't just highlight the blunders; it transforms them into beacons of wisdom and stepping stones towards success. From the infamous domain name debacle to the cautionary tales of giants like Blockbuster and Sears, learn how to navigate the pitfalls of rebranding, innovation, and more. Gain invaluable insights and actionable strategies to turn potential setbacks into powerful surges forward in your entrepreneurial journey. Tune in and discover how to pivot with purpose, ensuring that every misstep becomes a milestone in your side hustle saga.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:summary>Dive into an eye-opening journey through the most common yet overlooked side hustle mistakes that every entrepreneur faces. This episode of The Dark Horse Entrepreneur doesn&apos;t just highlight the blunders; it transforms them into beacons of wisdom and stepping stones towards success. From the infamous domain name debacle to the cautionary tales of giants like Blockbuster and Sears, learn how to navigate the pitfalls of rebranding, innovation, and more. Gain invaluable insights and actionable strategies to turn potential setbacks into powerful surges forward in your entrepreneurial journey. Tune in and discover how to pivot with purpose, ensuring that every misstep becomes a milestone in your side hustle saga.  </itunes:summary>
      <itunes:subtitle>Dive into an eye-opening journey through the most common yet overlooked side hustle mistakes that every entrepreneur faces. This episode of The Dark Horse Entrepreneur doesn&apos;t just highlight the blunders; it transforms them into beacons of wisdom and stepping stones towards success. From the infamous domain name debacle to the cautionary tales of giants like Blockbuster and Sears, learn how to navigate the pitfalls of rebranding, innovation, and more. Gain invaluable insights and actionable strategies to turn potential setbacks into powerful surges forward in your entrepreneurial journey. Tune in and discover how to pivot with purpose, ensuring that every misstep becomes a milestone in your side hustle saga.  </itunes:subtitle>
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      <title>EP 466 Unlocking Your Entrepreneurial Focus: Master the Art of Choosing Wisely</title>
      <description><![CDATA[<p>In this transformative episode of "The Dark Horse Entrepreneur Podcast," dive deep into the art of honing your entrepreneurial focus amidst the overwhelming sea of online money-making methods. Discover the power of the three critical filters—proven effectiveness, alignment with personal capabilities, and true passion—to sift through the noise and pinpoint the path that resonates with your core. Learn the psychological strategy behind 'Closing the Doors' to other opportunities, ensuring your undivided commitment and focus on your chosen venture. This episode is not just a guide; it's a beacon for those ready to transition from dreamer to doer, offering actionable insights and the compelling narrative needed to navigate the complexities of entrepreneurship. Embrace the Whiskered Wisdom segment's top tip: "Embrace the power of singular focus. Let your chosen path be your only path until it leads you to success," and unlock the doors to your entrepreneurial journey with unmatched clarity and purpose. Whether you're an aspiring digital nomad, a budding infopreneur, or a parent striving for financial independence, this episode is your compass in the vast sea of possibilities, guiding you to the island of success that awaits your focused endeavor.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 4 Mar 2024 06:00:00 +0000</pubDate>
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      <itunes:title>EP 466 Unlocking Your Entrepreneurial Focus: Master the Art of Choosing Wisely</itunes:title>
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      <itunes:summary>In this transformative episode of &quot;The Dark Horse Entrepreneur Podcast,&quot; dive deep into the art of honing your entrepreneurial focus amidst the overwhelming sea of online money-making methods. Discover the power of the three critical filters—proven effectiveness, alignment with personal capabilities, and true passion—to sift through the noise and pinpoint the path that resonates with your core. Learn the psychological strategy behind &apos;Closing the Doors&apos; to other opportunities, ensuring your undivided commitment and focus on your chosen venture. This episode is not just a guide; it&apos;s a beacon for those ready to transition from dreamer to doer, offering actionable insights and the compelling narrative needed to navigate the complexities of entrepreneurship. Embrace the Whiskered Wisdom segment&apos;s top tip: &quot;Embrace the power of singular focus. Let your chosen path be your only path until it leads you to success,&quot; and unlock the doors to your entrepreneurial journey with unmatched clarity and purpose. Whether you&apos;re an aspiring digital nomad, a budding infopreneur, or a parent striving for financial independence, this episode is your compass in the vast sea of possibilities, guiding you to the island of success that awaits your focused endeavor.</itunes:summary>
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      <title>EP 465 Winning the Entrepreneurial Race: Unleashing Motivation &amp; Mastering Goals</title>
      <description><![CDATA[<p>Dive into the heart of entrepreneurial ad life challenges with "Winning the Entrepreneurial Race," a riveting episode of The Dark Horse Entrepreneur podcast. This episode unravels the complexities of motivation and goal-setting through an engaging race analogy, offering unique insights and actionable strategies tailored for aspiring entrepreneurs and side hustlers. Discover how to overcome indifference, doubt, and fear, and learn to set clear, achievable goals that pave your path to success. Whether you're looking to reignite your passion or carve a roadmap to your dreams, this episode is your beacon. Tune in, transform your aspirations into action, and join the ranks of champions in the marathon of life. Don't miss this ultra-specific guide to turning your side hustle into your main hustle — subscribe now to "The Side Hustlers Blueprint" and embark on your journey to greatness with The Dark Horse Entrepreneur.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 26 Feb 2024 06:00:00 +0000</pubDate>
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      <content:encoded><![CDATA[<p>Dive into the heart of entrepreneurial ad life challenges with "Winning the Entrepreneurial Race," a riveting episode of The Dark Horse Entrepreneur podcast. This episode unravels the complexities of motivation and goal-setting through an engaging race analogy, offering unique insights and actionable strategies tailored for aspiring entrepreneurs and side hustlers. Discover how to overcome indifference, doubt, and fear, and learn to set clear, achievable goals that pave your path to success. Whether you're looking to reignite your passion or carve a roadmap to your dreams, this episode is your beacon. Tune in, transform your aspirations into action, and join the ranks of champions in the marathon of life. Don't miss this ultra-specific guide to turning your side hustle into your main hustle — subscribe now to "The Side Hustlers Blueprint" and embark on your journey to greatness with The Dark Horse Entrepreneur.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 465 Winning the Entrepreneurial Race: Unleashing Motivation &amp; Mastering Goals</itunes:title>
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      <description><![CDATA[<p>Explore the unwritten rules of becoming a billionaire in this captivating episode. From the power of focused relationships to the art of resilience, each insight offers a step towards personal and financial freedom. Discover how to use criticism as fuel, maintain privacy for progress, and harness the transformative power of just six months. Join us for actionable wisdom designed to inspire and transform, setting the stage for our next journey: "The Side Hustlers Blueprint.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 19 Feb 2024 06:00:00 +0000</pubDate>
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      <itunes:title>EP 464 Unlocking Billionaire Secrets: Transform Your Life in 6 Months</itunes:title>
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      <title>EP 463 Redefine Success: Unleash Your Inner Maverick with Dark Horse Strategies</title>
      <description><![CDATA[<p>In this pivotal episode of the podcast. Why you should not listen to this podcast, we embark on a journey that defies the conventional, urging you to question the norms and carve your own path to success. Discover why the usual advice might not be your ticket to success and how embracing your unique journey with our "Whiskered Wisdom" can lead to unparalleled achievements. Dive deep into actionable insights and join a community of mavericks who thrive on innovation. Whether you're kickstarting a side hustle or scaling new entrepreneurial heights, this episode is your compass. Get ready to challenge the status quo and redefine what success means to you. Stay tuned for our exclusive series, "The Side Hustlers Blueprint," designed to revolutionize your entrepreneurial journey.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 12 Feb 2024 06:00:00 +0000</pubDate>
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      <itunes:title>EP 463 Redefine Success: Unleash Your Inner Maverick with Dark Horse Strategies</itunes:title>
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      <description><![CDATA[<p><a href="https://DarkHorseSchooling.com/21days">https://DarkHorseSchooling.com/21days</a> In this pivotal episode of the Dark Horse Entrepreneur, Tracy Brinkmann tackles the urgent and dynamic shifts reshaping social media marketing in 2024. Dive deep into the evolving digital landscape where traditional customer service paradigms are upended, content creators reign supreme, and social platforms become the primary discovery channels. Discover why short-form video content is capturing hearts and minds, and learn the art of tailoring your message for each unique social platform. This episode not only highlights the urgency of adapting to these changes but also offers unique, ultra-specific insights and useful strategies for entrepreneurs looking to harness the full potential of social media marketing. Whether you're refining your digital strategy or building a side hustle, this episode is your guide to thriving in the fast-paced world of social media. Join Tracy and embark on a transformative journey to authenticity, engagement, and digital marketing success. Don't miss out on this essential guide to staying ahead in the digital game – tune in now and take the first step towards a profitable side hustle with our exclusive email course, '21 Days to a Profitable Side Hustle'.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 29 Jan 2024 06:00:00 +0000</pubDate>
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      <title>EP 460 Unlocking Side Hustle Success: Transform Your Passions into Profit</title>
      <description><![CDATA[<p>In this game-changing episode of the Dark Horse Entrepreneur Podcast, we delve into the dynamic world of side hustles that are not just profitable but perfectly tailored for busy parents striving for work-life balance. Discover unique, lesser-known side hustles that can fit seamlessly into your busy schedule, from virtual event planning to remote interior design consulting. Hear the inspiring story of Sarah, a full-time accountant and part-time graphic designer, who has mastered the art of juggling her career, passion project, and family life. Gain invaluable insights on time management and efficiency with practical tips and tools to balance your side hustle without compromising your job or family time. Whether you're an aspiring entrepreneur or looking to add an exciting dimension to your life, this episode is packed with actionable advice and motivational anecdotes to help you turn your dreams into reality. Join us in exploring how to make your side hustle work for you, and take the first step towards achieving financial independence and personal fulfillment.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 23 Jan 2024 20:29:32 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
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      <content:encoded><![CDATA[<p>In this game-changing episode of the Dark Horse Entrepreneur Podcast, we delve into the dynamic world of side hustles that are not just profitable but perfectly tailored for busy parents striving for work-life balance. Discover unique, lesser-known side hustles that can fit seamlessly into your busy schedule, from virtual event planning to remote interior design consulting. Hear the inspiring story of Sarah, a full-time accountant and part-time graphic designer, who has mastered the art of juggling her career, passion project, and family life. Gain invaluable insights on time management and efficiency with practical tips and tools to balance your side hustle without compromising your job or family time. Whether you're an aspiring entrepreneur or looking to add an exciting dimension to your life, this episode is packed with actionable advice and motivational anecdotes to help you turn your dreams into reality. Join us in exploring how to make your side hustle work for you, and take the first step towards achieving financial independence and personal fulfillment.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:subtitle>In this game-changing episode of the Dark Horse Entrepreneur Podcast, we delve into the dynamic world of side hustles that are not just profitable but perfectly tailored for busy parents striving for work-life balance. Discover unique, lesser-known side hustles that can fit seamlessly into your busy schedule, from virtual event planning to remote interior design consulting. Hear the inspiring story of Sarah, a full-time accountant and part-time graphic designer, who has mastered the art of juggling her career, passion project, and family life. Gain invaluable insights on time management and efficiency with practical tips and tools to balance your side hustle without compromising your job or family time. Whether you&apos;re an aspiring entrepreneur or looking to add an exciting dimension to your life, this episode is packed with actionable advice and motivational anecdotes to help you turn your dreams into reality. Join us in exploring how to make your side hustle work for you, and take the first step towards achieving financial independence and personal fulfillment.  </itunes:subtitle>
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      <title>EP 461 Unlocking Digital Wealth: Transform Your Side Hustle with Evergreen Strategies</title>
      <description><![CDATA[<p>Explore the enthralling journey of Stacy Caprio, who transitioned from a conventional job to a digital entrepreneurship powerhouse. This episode unveils her strategic approach to selecting profitable online businesses, focusing on evergreen content and verified revenue streams. Discover actionable insights and learn the importance of resilience and adaptability in the digital marketplace. Perfect for aspiring entrepreneurs ready to turn their side hustle dreams into reality.</p> <p>https://DarkHorseSchooling.com/21days</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 22 Jan 2024 06:00:00 +0000</pubDate>
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      <content:encoded><![CDATA[<p>Explore the enthralling journey of Stacy Caprio, who transitioned from a conventional job to a digital entrepreneurship powerhouse. This episode unveils her strategic approach to selecting profitable online businesses, focusing on evergreen content and verified revenue streams. Discover actionable insights and learn the importance of resilience and adaptability in the digital marketplace. Perfect for aspiring entrepreneurs ready to turn their side hustle dreams into reality.</p> <p>https://DarkHorseSchooling.com/21days</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 461 Unlocking Digital Wealth: Transform Your Side Hustle with Evergreen Strategies</itunes:title>
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      <itunes:duration>00:23:24</itunes:duration>
      <itunes:summary>Explore the enthralling journey of Stacy Caprio, who transitioned from a conventional job to a digital entrepreneurship powerhouse. This episode unveils her strategic approach to selecting profitable online businesses, focusing on evergreen content and verified revenue streams. Discover actionable insights and learn the importance of resilience and adaptability in the digital marketplace. Perfect for aspiring entrepreneurs ready to turn their side hustle dreams into reality. https://DarkHorseSchooling.com/21days</itunes:summary>
      <itunes:subtitle>Explore the enthralling journey of Stacy Caprio, who transitioned from a conventional job to a digital entrepreneurship powerhouse. This episode unveils her strategic approach to selecting profitable online businesses, focusing on evergreen content and verified revenue streams. Discover actionable insights and learn the importance of resilience and adaptability in the digital marketplace. Perfect for aspiring entrepreneurs ready to turn their side hustle dreams into reality. https://DarkHorseSchooling.com/21days</itunes:subtitle>
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      <title>EP 459 Unlock the Secret of True Connection: Master the Art of Empathy in Your Conversations</title>
      <description><![CDATA[<p>In this insightful episode of the podcast, join Tracy Brinkmann as we explore the essential art of connecting with others. Discover the urgent need to understand personal narratives and how our self-serving actions influence daily interactions. Learn unique and ultra-specific strategies to step into others' stories, creating a shared narrative that fosters genuine connection and empathy. This episode not only delves into the psychological reasons behind our perception as the heroes of our own stories but also offers practical advice on how to apply this understanding in real-life conversations. Whether you're an entrepreneur, a business professional, or anyone looking to enrich your communication skills, this episode provides useful tips and quotable insights that will transform the way you interact with those around you. Don't miss out on this opportunity to enhance your conversational skills and build more meaningful relationships. Tune in, share, and apply these transformative strategies in your daily life.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 8 Jan 2024 06:00:00 +0000</pubDate>
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      <content:encoded><![CDATA[<p>In this insightful episode of the podcast, join Tracy Brinkmann as we explore the essential art of connecting with others. Discover the urgent need to understand personal narratives and how our self-serving actions influence daily interactions. Learn unique and ultra-specific strategies to step into others' stories, creating a shared narrative that fosters genuine connection and empathy. This episode not only delves into the psychological reasons behind our perception as the heroes of our own stories but also offers practical advice on how to apply this understanding in real-life conversations. Whether you're an entrepreneur, a business professional, or anyone looking to enrich your communication skills, this episode provides useful tips and quotable insights that will transform the way you interact with those around you. Don't miss out on this opportunity to enhance your conversational skills and build more meaningful relationships. Tune in, share, and apply these transformative strategies in your daily life.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 458 Unlocking Online Success: Why Investing Beats Penny-Pinching in Digital Entrepreneurship</title>
      <description><![CDATA[<p>In this eye-opening episode of the Dark Horse Entrepreneur Podcast, we delve into the crucial importance of investing in yourself for achieving online success. We debunk the common fallacies of free resources and mentorship in the digital marketing world, emphasizing why paying for quality is a game-changer. Learn from personal anecdotes and expert insights why clear communication and continuous learning are non-negotiable in your entrepreneurial journey. This episode is a must-listen for aspiring digital marketers and online entrepreneurs who are ready to shift their mindset from saving pennies to making strategic investments. Tune in to discover actionable strategies and the transformative power of investing in your growth and success.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 1 Jan 2024 06:00:00 +0000</pubDate>
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      <content:encoded><![CDATA[<p>In this eye-opening episode of the Dark Horse Entrepreneur Podcast, we delve into the crucial importance of investing in yourself for achieving online success. We debunk the common fallacies of free resources and mentorship in the digital marketing world, emphasizing why paying for quality is a game-changer. Learn from personal anecdotes and expert insights why clear communication and continuous learning are non-negotiable in your entrepreneurial journey. This episode is a must-listen for aspiring digital marketers and online entrepreneurs who are ready to shift their mindset from saving pennies to making strategic investments. Tune in to discover actionable strategies and the transformative power of investing in your growth and success.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 458 Unlocking Online Success: Why Investing Beats Penny-Pinching in Digital Entrepreneurship</itunes:title>
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      <title>EP 457 Maximize Your Email Inbox: Unlocking 10.5 Key Marketing and Life Lessons Today</title>
      <description><![CDATA[<p>In this engaging episode of "The Dark Horse Entrepreneur Podcast," dive into the unexpected wisdom gleaned from a day's emails. Discover urgent and unique insights ranging from the crucial art of email testing to the innovative use of AI in content creation. Uncover ultra-specific strategies for crafting effective subject lines, the importance of pricing transparency, and the intriguing potential of print-on-demand journals. This episode is not just a roundup of tips; it's a treasure trove of useful lessons for entrepreneurs and digital marketers looking to navigate the complexities of modern business. Tune in to learn how everyday emails can offer profound lessons in marketing, legal pitfalls, storytelling, and much more. Perfect for those seeking actionable advice and fresh perspectives on both life and digital marketing. Don't miss these insights – transform your inbox into a learning hub today!</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 25 Dec 2023 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
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      <content:encoded><![CDATA[<p>In this engaging episode of "The Dark Horse Entrepreneur Podcast," dive into the unexpected wisdom gleaned from a day's emails. Discover urgent and unique insights ranging from the crucial art of email testing to the innovative use of AI in content creation. Uncover ultra-specific strategies for crafting effective subject lines, the importance of pricing transparency, and the intriguing potential of print-on-demand journals. This episode is not just a roundup of tips; it's a treasure trove of useful lessons for entrepreneurs and digital marketers looking to navigate the complexities of modern business. Tune in to learn how everyday emails can offer profound lessons in marketing, legal pitfalls, storytelling, and much more. Perfect for those seeking actionable advice and fresh perspectives on both life and digital marketing. Don't miss these insights – transform your inbox into a learning hub today!</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 457 Maximize Your Email Inbox: Unlocking 10.5 Key Marketing and Life Lessons Today</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <title>EP 456 Unlock the Buyer&apos;s Brain: Mastering the Art of Emotional Pricing</title>
      <description><![CDATA[<p>Discover the groundbreaking insights of the Stanford University experiment in our latest episode of 'The Dark Horse Entrepreneur'. Dive deep into the neuroscience of buying and selling as we unravel how the brain's intricate dance of pleasure and pain impacts every purchasing decision. This episode is a must-listen for entrepreneurs, marketers, and savvy consumers seeking to understand the emotional triggers behind pricing strategies. Learn how to tip the scales towards reward in your business and make each price tag a key to customer happiness. Don't miss this unique opportunity to transform your approach to marketing and sales with actionable tips and thought-provoking revelations. Tune in now and revolutionize the way you perceive value and price!</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 18 Dec 2023 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Discover the groundbreaking insights of the Stanford University experiment in our latest episode of 'The Dark Horse Entrepreneur'. Dive deep into the neuroscience of buying and selling as we unravel how the brain's intricate dance of pleasure and pain impacts every purchasing decision. This episode is a must-listen for entrepreneurs, marketers, and savvy consumers seeking to understand the emotional triggers behind pricing strategies. Learn how to tip the scales towards reward in your business and make each price tag a key to customer happiness. Don't miss this unique opportunity to transform your approach to marketing and sales with actionable tips and thought-provoking revelations. Tune in now and revolutionize the way you perceive value and price!</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 456 Unlock the Buyer&apos;s Brain: Mastering the Art of Emotional Pricing</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <title>EP 455 Unlock Your Life&apos;s Thrill: Mastering the Anticipation Engine</title>
      <description><![CDATA[<p>In this electrifying episode of the podcast, Tracy takes you on a journey back to the heart-pounding excitement of childhood anticipation and shows you how to harness that energy for your daily life. Dive into the concept of the Anticipation Engine – a unique strategy that fuels your drive with joyful expectancy. Learn ultra-specific steps to create a future so fun you can't help but be energized. This isn't just about looking forward to the big milestones; it's about sprinkling your calendar with delightful events that transform your outlook and keep the excitement alive. Tune in now to rediscover the magic of anticipation and make every day an adventure. Don't miss out – subscribe, share, and start building your own Anticipation Engine today!</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 11 Dec 2023 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>In this electrifying episode of the podcast, Tracy takes you on a journey back to the heart-pounding excitement of childhood anticipation and shows you how to harness that energy for your daily life. Dive into the concept of the Anticipation Engine – a unique strategy that fuels your drive with joyful expectancy. Learn ultra-specific steps to create a future so fun you can't help but be energized. This isn't just about looking forward to the big milestones; it's about sprinkling your calendar with delightful events that transform your outlook and keep the excitement alive. Tune in now to rediscover the magic of anticipation and make every day an adventure. Don't miss out – subscribe, share, and start building your own Anticipation Engine today!</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 455 Unlock Your Life&apos;s Thrill: Mastering the Anticipation Engine</itunes:title>
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      <title>EP 454 Unlock Sales Success Now: Mastering Gamification in Business</title>
      <description><![CDATA[<p><a href="https://DarkHorseSchooling.com">https://DarkHorseSchooling.com</a></p> <p>In this must-listen episode of 'Game On: Unlocking Sales Through Gamification,' dive into the high-stakes world of business gamification. We explore five ultra-specific and highly effective strategies – from Limited-Time Challenges to Scavenger Hunts – that will instantly elevate your customer engagement and boost sales. Whether you're a seasoned entrepreneur or a budding digital marketer, this episode is packed with unique insights and practical tips to transform your sales approach. Plus, don't miss our Whiskered Wisdom segment for a top tip that balances fun with functionality, and learn about '365 Days Of Dominance,' the transformative guide to mastering personal and professional success. Tune in now and start reshaping your sales strategy with the excitement of a game!</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 4 Dec 2023 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
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      <content:encoded><![CDATA[<p><a href="https://DarkHorseSchooling.com">https://DarkHorseSchooling.com</a></p> <p>In this must-listen episode of 'Game On: Unlocking Sales Through Gamification,' dive into the high-stakes world of business gamification. We explore five ultra-specific and highly effective strategies – from Limited-Time Challenges to Scavenger Hunts – that will instantly elevate your customer engagement and boost sales. Whether you're a seasoned entrepreneur or a budding digital marketer, this episode is packed with unique insights and practical tips to transform your sales approach. Plus, don't miss our Whiskered Wisdom segment for a top tip that balances fun with functionality, and learn about '365 Days Of Dominance,' the transformative guide to mastering personal and professional success. Tune in now and start reshaping your sales strategy with the excitement of a game!</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 454 Unlock Sales Success Now: Mastering Gamification in Business</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:summary>https://DarkHorseSchooling.com In this must-listen episode of &apos;Game On: Unlocking Sales Through Gamification,&apos; dive into the high-stakes world of business gamification. We explore five ultra-specific and highly effective strategies – from Limited-Time Challenges to Scavenger Hunts – that will instantly elevate your customer engagement and boost sales. Whether you&apos;re a seasoned entrepreneur or a budding digital marketer, this episode is packed with unique insights and practical tips to transform your sales approach. Plus, don&apos;t miss our Whiskered Wisdom segment for a top tip that balances fun with functionality, and learn about &apos;365 Days Of Dominance,&apos; the transformative guide to mastering personal and professional success. Tune in now and start reshaping your sales strategy with the excitement of a game!</itunes:summary>
      <itunes:subtitle>https://DarkHorseSchooling.com In this must-listen episode of &apos;Game On: Unlocking Sales Through Gamification,&apos; dive into the high-stakes world of business gamification. We explore five ultra-specific and highly effective strategies – from Limited-Time Challenges to Scavenger Hunts – that will instantly elevate your customer engagement and boost sales. Whether you&apos;re a seasoned entrepreneur or a budding digital marketer, this episode is packed with unique insights and practical tips to transform your sales approach. Plus, don&apos;t miss our Whiskered Wisdom segment for a top tip that balances fun with functionality, and learn about &apos;365 Days Of Dominance,&apos; the transformative guide to mastering personal and professional success. Tune in now and start reshaping your sales strategy with the excitement of a game!</itunes:subtitle>
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      <title>EP 453 Unlock the Secrets of &apos;How-To&apos; Content: Transform Readers into Loyal Fans</title>
      <description><![CDATA[<p>Mastering the Art of 'How-To' Content Creation <p><a href="https://DarkHorseEntrepreneur.com">https://DarkHorseEntrepreneur.com</a></p> <p>In the latest episode of the Dark Horse Entrepreneur Podcast, we delve into the compelling and often underestimated world of 'how-to' content creation. This form of content has become a cornerstone in the realms of digital marketing and content strategy, providing immense value to both creators and consumers.</p> <p> </p> Why 'How-To' Content is a Game-Changer <p>'How-to' content transcends the traditional boundaries of instructional writing. In this digital era, it stands as a beacon of knowledge, authority, and engagement. Such content not only addresses specific queries of an audience but also establishes the creator as a trusted expert in their field. The Dark Horse Entrepreneur Podcast episode emphasizes how creating high-quality 'how-to' guides can significantly elevate your digital presence and business.</p> <p> </p> Crafting Your 'How-To' Piece: A Step-by-Step Guide <p>Creating impactful 'how-to' content involves more than just listing steps. It requires a deep understanding of your audience's needs, a well-researched topic, and the ability to present complex information in an accessible and engaging way.</p> <p> </p> Teaching Mindset and Topic Selection <p>The first step is to adopt a teaching mindset. As the podcast suggests, think of yourself as a mentor guiding your readers through a journey of discovery and learning. This approach will not only make your content more relatable but also more digestible. When it comes to topic selection, the key is to identify and understand the problems your audience faces and provide solutions through your content.</p> <p> </p> Balancing SEO and Audience Research <p>SEO is a crucial component in ensuring your content reaches its intended audience. The episode highlights the importance of keyword research and SEO optimization without sacrificing the quality and relevance of the content. It's a delicate balance between being search engine friendly and audience-centric.</p> <p> </p> Incorporating Unique Angles and Visual Enhancements <p>To stand out in the crowded space of online content, it's essential to infuse your 'how-to' guides with unique angles and personal experiences. Adding visual elements like images, infographics, and videos can significantly enhance the comprehensibility and appeal of your content.</p> <p> </p> Conclusion <p>The Dark Horse Entrepreneur Podcast episode on 'how-to' content creation is a treasure trove of insights and tips for content creators and digital marketers. It's not just about filling a page; it's about filling a need and igniting a spark of curiosity and learning. This approach to content creation is not just beneficial for audience engagement but is also crucial for building long-term authority and trust.</p> <p> </p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 27 Nov 2023 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Mastering the Art of 'How-To' Content Creation <p><a href="https://DarkHorseEntrepreneur.com">https://DarkHorseEntrepreneur.com</a></p> <p>In the latest episode of the Dark Horse Entrepreneur Podcast, we delve into the compelling and often underestimated world of 'how-to' content creation. This form of content has become a cornerstone in the realms of digital marketing and content strategy, providing immense value to both creators and consumers.</p> <p> </p> Why 'How-To' Content is a Game-Changer <p>'How-to' content transcends the traditional boundaries of instructional writing. In this digital era, it stands as a beacon of knowledge, authority, and engagement. Such content not only addresses specific queries of an audience but also establishes the creator as a trusted expert in their field. The Dark Horse Entrepreneur Podcast episode emphasizes how creating high-quality 'how-to' guides can significantly elevate your digital presence and business.</p> <p> </p> Crafting Your 'How-To' Piece: A Step-by-Step Guide <p>Creating impactful 'how-to' content involves more than just listing steps. It requires a deep understanding of your audience's needs, a well-researched topic, and the ability to present complex information in an accessible and engaging way.</p> <p> </p> Teaching Mindset and Topic Selection <p>The first step is to adopt a teaching mindset. As the podcast suggests, think of yourself as a mentor guiding your readers through a journey of discovery and learning. This approach will not only make your content more relatable but also more digestible. When it comes to topic selection, the key is to identify and understand the problems your audience faces and provide solutions through your content.</p> <p> </p> Balancing SEO and Audience Research <p>SEO is a crucial component in ensuring your content reaches its intended audience. The episode highlights the importance of keyword research and SEO optimization without sacrificing the quality and relevance of the content. It's a delicate balance between being search engine friendly and audience-centric.</p> <p> </p> Incorporating Unique Angles and Visual Enhancements <p>To stand out in the crowded space of online content, it's essential to infuse your 'how-to' guides with unique angles and personal experiences. Adding visual elements like images, infographics, and videos can significantly enhance the comprehensibility and appeal of your content.</p> <p> </p> Conclusion <p>The Dark Horse Entrepreneur Podcast episode on 'how-to' content creation is a treasure trove of insights and tips for content creators and digital marketers. It's not just about filling a page; it's about filling a need and igniting a spark of curiosity and learning. This approach to content creation is not just beneficial for audience engagement but is also crucial for building long-term authority and trust.</p> <p> </p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 453 Unlock the Secrets of &apos;How-To&apos; Content: Transform Readers into Loyal Fans</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:summary>Mastering the Art of &apos;How-To&apos; Content Creation https://DarkHorseEntrepreneur.com In the latest episode of the Dark Horse Entrepreneur Podcast, we delve into the compelling and often underestimated world of &apos;how-to&apos; content creation. This form of content has become a cornerstone in the realms of digital marketing and content strategy, providing immense value to both creators and consumers.   Why &apos;How-To&apos; Content is a Game-Changer &apos;How-to&apos; content transcends the traditional boundaries of instructional writing. In this digital era, it stands as a beacon of knowledge, authority, and engagement. Such content not only addresses specific queries of an audience but also establishes the creator as a trusted expert in their field. The Dark Horse Entrepreneur Podcast episode emphasizes how creating high-quality &apos;how-to&apos; guides can significantly elevate your digital presence and business.   Crafting Your &apos;How-To&apos; Piece: A Step-by-Step Guide Creating impactful &apos;how-to&apos; content involves more than just listing steps. It requires a deep understanding of your audience&apos;s needs, a well-researched topic, and the ability to present complex information in an accessible and engaging way.   Teaching Mindset and Topic Selection The first step is to adopt a teaching mindset. As the podcast suggests, think of yourself as a mentor guiding your readers through a journey of discovery and learning. This approach will not only make your content more relatable but also more digestible. When it comes to topic selection, the key is to identify and understand the problems your audience faces and provide solutions through your content.   Balancing SEO and Audience Research SEO is a crucial component in ensuring your content reaches its intended audience. The episode highlights the importance of keyword research and SEO optimization without sacrificing the quality and relevance of the content. It&apos;s a delicate balance between being search engine friendly and audience-centric.   Incorporating Unique Angles and Visual Enhancements To stand out in the crowded space of online content, it&apos;s essential to infuse your &apos;how-to&apos; guides with unique angles and personal experiences. Adding visual elements like images, infographics, and videos can significantly enhance the comprehensibility and appeal of your content.   Conclusion The Dark Horse Entrepreneur Podcast episode on &apos;how-to&apos; content creation is a treasure trove of insights and tips for content creators and digital marketers. It&apos;s not just about filling a page; it&apos;s about filling a need and igniting a spark of curiosity and learning. This approach to content creation is not just beneficial for audience engagement but is also crucial for building long-term authority and trust.  </itunes:summary>
      <itunes:subtitle>Mastering the Art of &apos;How-To&apos; Content Creation https://DarkHorseEntrepreneur.com In the latest episode of the Dark Horse Entrepreneur Podcast, we delve into the compelling and often underestimated world of &apos;how-to&apos; content creation. This form of content has become a cornerstone in the realms of digital marketing and content strategy, providing immense value to both creators and consumers.   Why &apos;How-To&apos; Content is a Game-Changer &apos;How-to&apos; content transcends the traditional boundaries of instructional writing. In this digital era, it stands as a beacon of knowledge, authority, and engagement. Such content not only addresses specific queries of an audience but also establishes the creator as a trusted expert in their field. The Dark Horse Entrepreneur Podcast episode emphasizes how creating high-quality &apos;how-to&apos; guides can significantly elevate your digital presence and business.   Crafting Your &apos;How-To&apos; Piece: A Step-by-Step Guide Creating impactful &apos;how-to&apos; content involves more than just listing steps. It requires a deep understanding of your audience&apos;s needs, a well-researched topic, and the ability to present complex information in an accessible and engaging way.   Teaching Mindset and Topic Selection The first step is to adopt a teaching mindset. As the podcast suggests, think of yourself as a mentor guiding your readers through a journey of discovery and learning. This approach will not only make your content more relatable but also more digestible. When it comes to topic selection, the key is to identify and understand the problems your audience faces and provide solutions through your content.   Balancing SEO and Audience Research SEO is a crucial component in ensuring your content reaches its intended audience. The episode highlights the importance of keyword research and SEO optimization without sacrificing the quality and relevance of the content. It&apos;s a delicate balance between being search engine friendly and audience-centric.   Incorporating Unique Angles and Visual Enhancements To stand out in the crowded space of online content, it&apos;s essential to infuse your &apos;how-to&apos; guides with unique angles and personal experiences. Adding visual elements like images, infographics, and videos can significantly enhance the comprehensibility and appeal of your content.   Conclusion The Dark Horse Entrepreneur Podcast episode on &apos;how-to&apos; content creation is a treasure trove of insights and tips for content creators and digital marketers. It&apos;s not just about filling a page; it&apos;s about filling a need and igniting a spark of curiosity and learning. This approach to content creation is not just beneficial for audience engagement but is also crucial for building long-term authority and trust.  </itunes:subtitle>
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      <title>EP 452 Instagram Mastery Unlocked: Elevate Your Brand&apos;s Digital Marketing Presence</title>
      <description><![CDATA[<p>In the latest episode of The Dark Horse Entrepreneur Podcast, we delve deep into the realm of Instagram marketing, unveiling strategies that promise to elevate your brand's digital presence. Instagram, with its billion-plus user base, is not just a social platform; it's a vital tool for digital entrepreneurs keen on harnessing the power of social media for brand growth and engagement.</p> <p> </p> Optimizing Your Instagram Profile for Maximum Impact Key Strategies for Instagram Profile Optimization <p> </p> <p>Your Instagram journey begins with your profile – it's the first impression you make. We explore how a high-quality profile picture, a clear and memorable username, and a compelling bio can set the tone for your digital identity. The episode emphasizes the importance of a clickable link in your bio, turning your profile into a gateway that leads followers to your website or featured content.</p> <p> </p> Crafting a Consistent Brand Voice on Instagram The Art of Storytelling on Instagram <p> </p> <p>In this segment, we discuss the significance of maintaining a consistent brand voice. This consistency in your posts, stories, and overall aesthetic shapes how your audience perceives and remembers your brand. "Instagram is not just a platform; it's a canvas for your brand's story," we learn, highlighting the importance of every post in painting your brand's bigger picture.</p> <p> </p> Strategic Posting: Timing and Hashtags How to Choose Effective Hashtags <p> </p> <p>Timing and hashtags play a pivotal role in your Instagram strategy. The episode outlines the best practices for post frequency and the timing of your content, emphasizing that "in the world of Instagram, timing isn't just everything; it's the only thing." Moreover, we delve into how to effectively use hashtags to increase your content's reach and engagement.</p> <p> </p> Engaging Your Audience with Instagram Stories and Reels Tips for Creating Compelling Instagram Reels <p> </p> <p>The power of Instagram Stories and Reels is undeniable in creating an authentic connection with your audience. This section covers how to leverage these features to showcase behind-the-scenes content and creative showcases, enabling your brand's personality to shine through.</p> <p> </p> Mastering Influencer Collaborations on Instagram Building Successful Influencer Partnerships <p> </p> <p>The podcast episode also explores the nuances of influencer collaborations, an essential aspect of modern Instagram marketing. We discuss how to choose the right influencer for your brand and how to create mutually beneficial partnerships. "Collaborating with influencers is not just about reach; it's about connecting stories," we learn.</p> <p> </p> Conclusion: <p>The episode of The Dark Horse Entrepreneur Podcast, titled 'Instagram Mastery Unlocked,' serves as an invaluable resource for anyone looking to harness the power of Instagram for brand growth and engagement. By focusing on these strategic aspects, businesses and entrepreneurs can craft an Instagram presence that not only attracts but also retains a loyal audience.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 20 Nov 2023 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>In the latest episode of The Dark Horse Entrepreneur Podcast, we delve deep into the realm of Instagram marketing, unveiling strategies that promise to elevate your brand's digital presence. Instagram, with its billion-plus user base, is not just a social platform; it's a vital tool for digital entrepreneurs keen on harnessing the power of social media for brand growth and engagement.</p> <p> </p> Optimizing Your Instagram Profile for Maximum Impact Key Strategies for Instagram Profile Optimization <p> </p> <p>Your Instagram journey begins with your profile – it's the first impression you make. We explore how a high-quality profile picture, a clear and memorable username, and a compelling bio can set the tone for your digital identity. The episode emphasizes the importance of a clickable link in your bio, turning your profile into a gateway that leads followers to your website or featured content.</p> <p> </p> Crafting a Consistent Brand Voice on Instagram The Art of Storytelling on Instagram <p> </p> <p>In this segment, we discuss the significance of maintaining a consistent brand voice. This consistency in your posts, stories, and overall aesthetic shapes how your audience perceives and remembers your brand. "Instagram is not just a platform; it's a canvas for your brand's story," we learn, highlighting the importance of every post in painting your brand's bigger picture.</p> <p> </p> Strategic Posting: Timing and Hashtags How to Choose Effective Hashtags <p> </p> <p>Timing and hashtags play a pivotal role in your Instagram strategy. The episode outlines the best practices for post frequency and the timing of your content, emphasizing that "in the world of Instagram, timing isn't just everything; it's the only thing." Moreover, we delve into how to effectively use hashtags to increase your content's reach and engagement.</p> <p> </p> Engaging Your Audience with Instagram Stories and Reels Tips for Creating Compelling Instagram Reels <p> </p> <p>The power of Instagram Stories and Reels is undeniable in creating an authentic connection with your audience. This section covers how to leverage these features to showcase behind-the-scenes content and creative showcases, enabling your brand's personality to shine through.</p> <p> </p> Mastering Influencer Collaborations on Instagram Building Successful Influencer Partnerships <p> </p> <p>The podcast episode also explores the nuances of influencer collaborations, an essential aspect of modern Instagram marketing. We discuss how to choose the right influencer for your brand and how to create mutually beneficial partnerships. "Collaborating with influencers is not just about reach; it's about connecting stories," we learn.</p> <p> </p> Conclusion: <p>The episode of The Dark Horse Entrepreneur Podcast, titled 'Instagram Mastery Unlocked,' serves as an invaluable resource for anyone looking to harness the power of Instagram for brand growth and engagement. By focusing on these strategic aspects, businesses and entrepreneurs can craft an Instagram presence that not only attracts but also retains a loyal audience.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 452 Instagram Mastery Unlocked: Elevate Your Brand&apos;s Digital Marketing Presence</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:28:39</itunes:duration>
      <itunes:summary>In the latest episode of The Dark Horse Entrepreneur Podcast, we delve deep into the realm of Instagram marketing, unveiling strategies that promise to elevate your brand&apos;s digital presence. Instagram, with its billion-plus user base, is not just a social platform; it&apos;s a vital tool for digital entrepreneurs keen on harnessing the power of social media for brand growth and engagement.   Optimizing Your Instagram Profile for Maximum Impact Key Strategies for Instagram Profile Optimization   Your Instagram journey begins with your profile – it&apos;s the first impression you make. We explore how a high-quality profile picture, a clear and memorable username, and a compelling bio can set the tone for your digital identity. The episode emphasizes the importance of a clickable link in your bio, turning your profile into a gateway that leads followers to your website or featured content.   Crafting a Consistent Brand Voice on Instagram The Art of Storytelling on Instagram   In this segment, we discuss the significance of maintaining a consistent brand voice. This consistency in your posts, stories, and overall aesthetic shapes how your audience perceives and remembers your brand. &quot;Instagram is not just a platform; it&apos;s a canvas for your brand&apos;s story,&quot; we learn, highlighting the importance of every post in painting your brand&apos;s bigger picture.   Strategic Posting: Timing and Hashtags How to Choose Effective Hashtags   Timing and hashtags play a pivotal role in your Instagram strategy. The episode outlines the best practices for post frequency and the timing of your content, emphasizing that &quot;in the world of Instagram, timing isn&apos;t just everything; it&apos;s the only thing.&quot; Moreover, we delve into how to effectively use hashtags to increase your content&apos;s reach and engagement.   Engaging Your Audience with Instagram Stories and Reels Tips for Creating Compelling Instagram Reels   The power of Instagram Stories and Reels is undeniable in creating an authentic connection with your audience. This section covers how to leverage these features to showcase behind-the-scenes content and creative showcases, enabling your brand&apos;s personality to shine through.   Mastering Influencer Collaborations on Instagram Building Successful Influencer Partnerships   The podcast episode also explores the nuances of influencer collaborations, an essential aspect of modern Instagram marketing. We discuss how to choose the right influencer for your brand and how to create mutually beneficial partnerships. &quot;Collaborating with influencers is not just about reach; it&apos;s about connecting stories,&quot; we learn.   Conclusion: The episode of The Dark Horse Entrepreneur Podcast, titled &apos;Instagram Mastery Unlocked,&apos; serves as an invaluable resource for anyone looking to harness the power of Instagram for brand growth and engagement. By focusing on these strategic aspects, businesses and entrepreneurs can craft an Instagram presence that not only attracts but also retains a loyal audience.  </itunes:summary>
      <itunes:subtitle>In the latest episode of The Dark Horse Entrepreneur Podcast, we delve deep into the realm of Instagram marketing, unveiling strategies that promise to elevate your brand&apos;s digital presence. Instagram, with its billion-plus user base, is not just a social platform; it&apos;s a vital tool for digital entrepreneurs keen on harnessing the power of social media for brand growth and engagement.   Optimizing Your Instagram Profile for Maximum Impact Key Strategies for Instagram Profile Optimization   Your Instagram journey begins with your profile – it&apos;s the first impression you make. We explore how a high-quality profile picture, a clear and memorable username, and a compelling bio can set the tone for your digital identity. The episode emphasizes the importance of a clickable link in your bio, turning your profile into a gateway that leads followers to your website or featured content.   Crafting a Consistent Brand Voice on Instagram The Art of Storytelling on Instagram   In this segment, we discuss the significance of maintaining a consistent brand voice. This consistency in your posts, stories, and overall aesthetic shapes how your audience perceives and remembers your brand. &quot;Instagram is not just a platform; it&apos;s a canvas for your brand&apos;s story,&quot; we learn, highlighting the importance of every post in painting your brand&apos;s bigger picture.   Strategic Posting: Timing and Hashtags How to Choose Effective Hashtags   Timing and hashtags play a pivotal role in your Instagram strategy. The episode outlines the best practices for post frequency and the timing of your content, emphasizing that &quot;in the world of Instagram, timing isn&apos;t just everything; it&apos;s the only thing.&quot; Moreover, we delve into how to effectively use hashtags to increase your content&apos;s reach and engagement.   Engaging Your Audience with Instagram Stories and Reels Tips for Creating Compelling Instagram Reels   The power of Instagram Stories and Reels is undeniable in creating an authentic connection with your audience. This section covers how to leverage these features to showcase behind-the-scenes content and creative showcases, enabling your brand&apos;s personality to shine through.   Mastering Influencer Collaborations on Instagram Building Successful Influencer Partnerships   The podcast episode also explores the nuances of influencer collaborations, an essential aspect of modern Instagram marketing. We discuss how to choose the right influencer for your brand and how to create mutually beneficial partnerships. &quot;Collaborating with influencers is not just about reach; it&apos;s about connecting stories,&quot; we learn.   Conclusion: The episode of The Dark Horse Entrepreneur Podcast, titled &apos;Instagram Mastery Unlocked,&apos; serves as an invaluable resource for anyone looking to harness the power of Instagram for brand growth and engagement. By focusing on these strategic aspects, businesses and entrepreneurs can craft an Instagram presence that not only attracts but also retains a loyal audience.  </itunes:subtitle>
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      <title>EP 451 Unlock Webinar Mastery Now: 6 Game-Changing Secrets for Sales Success</title>
      <description><![CDATA[<p>Unlock Webinar Mastery: 6 Secrets for Sales Success</p> From Audience Insight to Compelling Calls-to-Action: Transform Your Webinars into Profitable Sales Tools <p> </p> <p>In the latest episode of the Dark Horse Entrepreneur Podcast, we delve into the realm of webinars, exploring 9 game-changing secrets for achieving webinar mastery. This episode is a treasure trove for entrepreneurs and digital marketers looking to harness the power of webinars for sales success.</p> <p> </p> Understanding Your Webinar Audience The Importance of Audience Insight <p>The first secret to webinar success is deeply understanding your audience. It's about knowing their needs, preferences, and challenges. This insight allows you to tailor your webinar content, making it resonate more with your listeners. As we discuss in the podcast, "Speak as one of them, and lead them into action. If you can't walk in their shoes, you can't guide their steps."</p> <p> </p> Selecting the Right Webinar Topic Choosing Topics That Resonate <p>Selecting a relevant topic is crucial. It should align with both your objectives and your audience's interests. A well-chosen topic acts as a bridge, connecting your audience's needs with your webinar's goals.</p> <p> </p> Crafting Compelling Webinar Presentations Engagement and Visual Appeal in Webinars <p>A compelling presentation is key to keeping your audience engaged. This involves using storytelling, visual elements, and interactive content to make your webinar not just informative but also memorable. The podcast emphasizes, "Give them value that leaves them thinking, 'If this is free, what wonders await inside the paid content?'"</p> <p> </p> Focusing on Benefits in Your Webinar Benefits Over Features: The Sales Approach <p>Rather than focusing on the features of your product or service, highlight the benefits. This approach paints a vivid picture of how your solution can improve your audience's life or business. It's about showing the transformation your product can bring.</p> <p> </p> Creating an Effective Webinar Call-to-Action CTA: Your Webinar's Key to Conversion <p>A clear and compelling call-to-action (CTA) is crucial. It guides your audience on what to do next, turning their interest into action. The podcast guides you on how to craft a CTA that resonates and motivates your audience to take the desired action.</p> <p> </p> Leveraging Social Proof in Webinars Real Stories, Real Impact: Using Testimonials <p>Social proof, such as customer testimonials and success stories, adds credibility to your webinar. Sharing real-life examples of how your product or service has helped others can significantly boost your audience's trust and interest.</p> <p> </p> Conclusion <p>Webinars are an essential tool in today's digital marketing landscape. As discussed in this episode of the Dark Horse Entrepreneur Podcast, mastering webinars involves understanding your audience, selecting the right topic, crafting engaging content, focusing on benefits, creating an effective CTA, and using social proof. Implement these strategies to transform your webinars into effective sales tools.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 14 Nov 2023 00:26:23 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Unlock Webinar Mastery: 6 Secrets for Sales Success</p> From Audience Insight to Compelling Calls-to-Action: Transform Your Webinars into Profitable Sales Tools <p> </p> <p>In the latest episode of the Dark Horse Entrepreneur Podcast, we delve into the realm of webinars, exploring 9 game-changing secrets for achieving webinar mastery. This episode is a treasure trove for entrepreneurs and digital marketers looking to harness the power of webinars for sales success.</p> <p> </p> Understanding Your Webinar Audience The Importance of Audience Insight <p>The first secret to webinar success is deeply understanding your audience. It's about knowing their needs, preferences, and challenges. This insight allows you to tailor your webinar content, making it resonate more with your listeners. As we discuss in the podcast, "Speak as one of them, and lead them into action. If you can't walk in their shoes, you can't guide their steps."</p> <p> </p> Selecting the Right Webinar Topic Choosing Topics That Resonate <p>Selecting a relevant topic is crucial. It should align with both your objectives and your audience's interests. A well-chosen topic acts as a bridge, connecting your audience's needs with your webinar's goals.</p> <p> </p> Crafting Compelling Webinar Presentations Engagement and Visual Appeal in Webinars <p>A compelling presentation is key to keeping your audience engaged. This involves using storytelling, visual elements, and interactive content to make your webinar not just informative but also memorable. The podcast emphasizes, "Give them value that leaves them thinking, 'If this is free, what wonders await inside the paid content?'"</p> <p> </p> Focusing on Benefits in Your Webinar Benefits Over Features: The Sales Approach <p>Rather than focusing on the features of your product or service, highlight the benefits. This approach paints a vivid picture of how your solution can improve your audience's life or business. It's about showing the transformation your product can bring.</p> <p> </p> Creating an Effective Webinar Call-to-Action CTA: Your Webinar's Key to Conversion <p>A clear and compelling call-to-action (CTA) is crucial. It guides your audience on what to do next, turning their interest into action. The podcast guides you on how to craft a CTA that resonates and motivates your audience to take the desired action.</p> <p> </p> Leveraging Social Proof in Webinars Real Stories, Real Impact: Using Testimonials <p>Social proof, such as customer testimonials and success stories, adds credibility to your webinar. Sharing real-life examples of how your product or service has helped others can significantly boost your audience's trust and interest.</p> <p> </p> Conclusion <p>Webinars are an essential tool in today's digital marketing landscape. As discussed in this episode of the Dark Horse Entrepreneur Podcast, mastering webinars involves understanding your audience, selecting the right topic, crafting engaging content, focusing on benefits, creating an effective CTA, and using social proof. Implement these strategies to transform your webinars into effective sales tools.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 451 Unlock Webinar Mastery Now: 6 Game-Changing Secrets for Sales Success</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:summary>Unlock Webinar Mastery: 6 Secrets for Sales Success From Audience Insight to Compelling Calls-to-Action: Transform Your Webinars into Profitable Sales Tools   In the latest episode of the Dark Horse Entrepreneur Podcast, we delve into the realm of webinars, exploring 9 game-changing secrets for achieving webinar mastery. This episode is a treasure trove for entrepreneurs and digital marketers looking to harness the power of webinars for sales success.   Understanding Your Webinar Audience The Importance of Audience Insight The first secret to webinar success is deeply understanding your audience. It&apos;s about knowing their needs, preferences, and challenges. This insight allows you to tailor your webinar content, making it resonate more with your listeners. As we discuss in the podcast, &quot;Speak as one of them, and lead them into action. If you can&apos;t walk in their shoes, you can&apos;t guide their steps.&quot;   Selecting the Right Webinar Topic Choosing Topics That Resonate Selecting a relevant topic is crucial. It should align with both your objectives and your audience&apos;s interests. A well-chosen topic acts as a bridge, connecting your audience&apos;s needs with your webinar&apos;s goals.   Crafting Compelling Webinar Presentations Engagement and Visual Appeal in Webinars A compelling presentation is key to keeping your audience engaged. This involves using storytelling, visual elements, and interactive content to make your webinar not just informative but also memorable. The podcast emphasizes, &quot;Give them value that leaves them thinking, &apos;If this is free, what wonders await inside the paid content?&apos;&quot;   Focusing on Benefits in Your Webinar Benefits Over Features: The Sales Approach Rather than focusing on the features of your product or service, highlight the benefits. This approach paints a vivid picture of how your solution can improve your audience&apos;s life or business. It&apos;s about showing the transformation your product can bring.   Creating an Effective Webinar Call-to-Action CTA: Your Webinar&apos;s Key to Conversion A clear and compelling call-to-action (CTA) is crucial. It guides your audience on what to do next, turning their interest into action. The podcast guides you on how to craft a CTA that resonates and motivates your audience to take the desired action.   Leveraging Social Proof in Webinars Real Stories, Real Impact: Using Testimonials Social proof, such as customer testimonials and success stories, adds credibility to your webinar. Sharing real-life examples of how your product or service has helped others can significantly boost your audience&apos;s trust and interest.   Conclusion Webinars are an essential tool in today&apos;s digital marketing landscape. As discussed in this episode of the Dark Horse Entrepreneur Podcast, mastering webinars involves understanding your audience, selecting the right topic, crafting engaging content, focusing on benefits, creating an effective CTA, and using social proof. Implement these strategies to transform your webinars into effective sales tools.  </itunes:summary>
      <itunes:subtitle>Unlock Webinar Mastery: 6 Secrets for Sales Success From Audience Insight to Compelling Calls-to-Action: Transform Your Webinars into Profitable Sales Tools   In the latest episode of the Dark Horse Entrepreneur Podcast, we delve into the realm of webinars, exploring 9 game-changing secrets for achieving webinar mastery. This episode is a treasure trove for entrepreneurs and digital marketers looking to harness the power of webinars for sales success.   Understanding Your Webinar Audience The Importance of Audience Insight The first secret to webinar success is deeply understanding your audience. It&apos;s about knowing their needs, preferences, and challenges. This insight allows you to tailor your webinar content, making it resonate more with your listeners. As we discuss in the podcast, &quot;Speak as one of them, and lead them into action. If you can&apos;t walk in their shoes, you can&apos;t guide their steps.&quot;   Selecting the Right Webinar Topic Choosing Topics That Resonate Selecting a relevant topic is crucial. It should align with both your objectives and your audience&apos;s interests. A well-chosen topic acts as a bridge, connecting your audience&apos;s needs with your webinar&apos;s goals.   Crafting Compelling Webinar Presentations Engagement and Visual Appeal in Webinars A compelling presentation is key to keeping your audience engaged. This involves using storytelling, visual elements, and interactive content to make your webinar not just informative but also memorable. The podcast emphasizes, &quot;Give them value that leaves them thinking, &apos;If this is free, what wonders await inside the paid content?&apos;&quot;   Focusing on Benefits in Your Webinar Benefits Over Features: The Sales Approach Rather than focusing on the features of your product or service, highlight the benefits. This approach paints a vivid picture of how your solution can improve your audience&apos;s life or business. It&apos;s about showing the transformation your product can bring.   Creating an Effective Webinar Call-to-Action CTA: Your Webinar&apos;s Key to Conversion A clear and compelling call-to-action (CTA) is crucial. It guides your audience on what to do next, turning their interest into action. The podcast guides you on how to craft a CTA that resonates and motivates your audience to take the desired action.   Leveraging Social Proof in Webinars Real Stories, Real Impact: Using Testimonials Social proof, such as customer testimonials and success stories, adds credibility to your webinar. Sharing real-life examples of how your product or service has helped others can significantly boost your audience&apos;s trust and interest.   Conclusion Webinars are an essential tool in today&apos;s digital marketing landscape. As discussed in this episode of the Dark Horse Entrepreneur Podcast, mastering webinars involves understanding your audience, selecting the right topic, crafting engaging content, focusing on benefits, creating an effective CTA, and using social proof. Implement these strategies to transform your webinars into effective sales tools.  </itunes:subtitle>
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      <title>EP 450 Unmasking Reality: Unleashing the Power of Healthy Skepticism in a World of Overcommunication</title>
      <description><![CDATA[<p><a href="https://DarkHorseEntrepreneur.com">https://DarkHorseEntrepreneur.com</a></p> Unmasking Reality: The Power of Healthy Skepticism in Today's World <p> </p> <p>In today's fast-paced, information-saturated society, it's more crucial than ever to cultivate a mindset of healthy skepticism. Tracy Brinkmann, your guide and mentor on the podcast, invites you on a transformative journey to explore the profound impact of questioning the world around us and seeking deeper understanding.</p> <p> </p> Navigating the Overcommunication Era: Why We Take Things at Face Value <p> </p> <p>We live in an era of overcommunication, where television, social media, and movies constantly bombard us with information. This constant stream of data can lead us to take things at face value, accepting information without question. Tracy delves into the human tendency to believe what we see and hear, highlighting the potential dangers and limitations of this inclination. He encourages listeners to fire up their curiosity and seek out the full story, emphasizing the importance of critical thinking in personal development and success.</p> <p> </p> The Journey to Deeper Understanding: Benefits of Seeing the Full Picture <p> </p> <p>Tracy shares his own experiences and the surprising, positive outcomes that can arise from considering the entire picture. He provides real-life examples of situations where looking beyond the surface provided greater understanding and benefits. The episode also touches on the importance of recognizing the masks people wear and the value of diving deeper to understand their core. This segment is a testament to the empowerment that comes from embracing a mindset of healthy skepticism.</p> <p> </p> The Human Tendency: Overcoming Our Default Beliefs <p> </p> <p>We all have a natural inclination to believe what we see and hear, a default setting that has been hardwired into our brains. Tracy challenges listeners to overcome these default beliefs, encouraging a shift in mindset towards curiosity and critical thinking.</p> <p> </p> Real-Life Transformations: Stories of Success Through Skepticism <p> </p> <p>Through inspiring stories and personal anecdotes, Tracy illustrates how adopting a healthy skepticism has led to success and transformation in his own life and career. He shares tales of individuals who have overcome adversity and achieved their goals by questioning the status quo and seeking a deeper understanding of their situations.</p> <p> </p> From Surface to Core: Strategies for Deeper Connections <p> </p> <p>The episode provides practical advice and strategies for applying healthy skepticism in daily life, emphasizing the importance of building deeper connections and understanding. Tracy offers tips on how to navigate through the noise of overcommunication and uncover the true stories that lie beneath the surface.</p> <p> </p> <p>In conclusion, "Unmasking Reality: The Power of Healthy Skepticism in Today's World" is a must-listen episode for anyone looking to enhance their personal development, build deeper connections, and achieve success on their terms. Tracy Brinkmann, with his engaging storytelling and insightful advice, guides listeners on a journey to unlock the power of healthy skepticism and transform their perception of the world. Don't miss out on this transformative experience – tune in, challenge your assumptions, and start seeing the world in a whole new light.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 6 Nov 2023 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p><a href="https://DarkHorseEntrepreneur.com">https://DarkHorseEntrepreneur.com</a></p> Unmasking Reality: The Power of Healthy Skepticism in Today's World <p> </p> <p>In today's fast-paced, information-saturated society, it's more crucial than ever to cultivate a mindset of healthy skepticism. Tracy Brinkmann, your guide and mentor on the podcast, invites you on a transformative journey to explore the profound impact of questioning the world around us and seeking deeper understanding.</p> <p> </p> Navigating the Overcommunication Era: Why We Take Things at Face Value <p> </p> <p>We live in an era of overcommunication, where television, social media, and movies constantly bombard us with information. This constant stream of data can lead us to take things at face value, accepting information without question. Tracy delves into the human tendency to believe what we see and hear, highlighting the potential dangers and limitations of this inclination. He encourages listeners to fire up their curiosity and seek out the full story, emphasizing the importance of critical thinking in personal development and success.</p> <p> </p> The Journey to Deeper Understanding: Benefits of Seeing the Full Picture <p> </p> <p>Tracy shares his own experiences and the surprising, positive outcomes that can arise from considering the entire picture. He provides real-life examples of situations where looking beyond the surface provided greater understanding and benefits. The episode also touches on the importance of recognizing the masks people wear and the value of diving deeper to understand their core. This segment is a testament to the empowerment that comes from embracing a mindset of healthy skepticism.</p> <p> </p> The Human Tendency: Overcoming Our Default Beliefs <p> </p> <p>We all have a natural inclination to believe what we see and hear, a default setting that has been hardwired into our brains. Tracy challenges listeners to overcome these default beliefs, encouraging a shift in mindset towards curiosity and critical thinking.</p> <p> </p> Real-Life Transformations: Stories of Success Through Skepticism <p> </p> <p>Through inspiring stories and personal anecdotes, Tracy illustrates how adopting a healthy skepticism has led to success and transformation in his own life and career. He shares tales of individuals who have overcome adversity and achieved their goals by questioning the status quo and seeking a deeper understanding of their situations.</p> <p> </p> From Surface to Core: Strategies for Deeper Connections <p> </p> <p>The episode provides practical advice and strategies for applying healthy skepticism in daily life, emphasizing the importance of building deeper connections and understanding. Tracy offers tips on how to navigate through the noise of overcommunication and uncover the true stories that lie beneath the surface.</p> <p> </p> <p>In conclusion, "Unmasking Reality: The Power of Healthy Skepticism in Today's World" is a must-listen episode for anyone looking to enhance their personal development, build deeper connections, and achieve success on their terms. Tracy Brinkmann, with his engaging storytelling and insightful advice, guides listeners on a journey to unlock the power of healthy skepticism and transform their perception of the world. Don't miss out on this transformative experience – tune in, challenge your assumptions, and start seeing the world in a whole new light.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 450 Unmasking Reality: Unleashing the Power of Healthy Skepticism in a World of Overcommunication</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:16:46</itunes:duration>
      <itunes:summary>https://DarkHorseEntrepreneur.com Unmasking Reality: The Power of Healthy Skepticism in Today&apos;s World   In today&apos;s fast-paced, information-saturated society, it&apos;s more crucial than ever to cultivate a mindset of healthy skepticism. Tracy Brinkmann, your guide and mentor on the podcast, invites you on a transformative journey to explore the profound impact of questioning the world around us and seeking deeper understanding.   Navigating the Overcommunication Era: Why We Take Things at Face Value   We live in an era of overcommunication, where television, social media, and movies constantly bombard us with information. This constant stream of data can lead us to take things at face value, accepting information without question. Tracy delves into the human tendency to believe what we see and hear, highlighting the potential dangers and limitations of this inclination. He encourages listeners to fire up their curiosity and seek out the full story, emphasizing the importance of critical thinking in personal development and success.   The Journey to Deeper Understanding: Benefits of Seeing the Full Picture   Tracy shares his own experiences and the surprising, positive outcomes that can arise from considering the entire picture. He provides real-life examples of situations where looking beyond the surface provided greater understanding and benefits. The episode also touches on the importance of recognizing the masks people wear and the value of diving deeper to understand their core. This segment is a testament to the empowerment that comes from embracing a mindset of healthy skepticism.   The Human Tendency: Overcoming Our Default Beliefs   We all have a natural inclination to believe what we see and hear, a default setting that has been hardwired into our brains. Tracy challenges listeners to overcome these default beliefs, encouraging a shift in mindset towards curiosity and critical thinking.   Real-Life Transformations: Stories of Success Through Skepticism   Through inspiring stories and personal anecdotes, Tracy illustrates how adopting a healthy skepticism has led to success and transformation in his own life and career. He shares tales of individuals who have overcome adversity and achieved their goals by questioning the status quo and seeking a deeper understanding of their situations.   From Surface to Core: Strategies for Deeper Connections   The episode provides practical advice and strategies for applying healthy skepticism in daily life, emphasizing the importance of building deeper connections and understanding. Tracy offers tips on how to navigate through the noise of overcommunication and uncover the true stories that lie beneath the surface.   In conclusion, &quot;Unmasking Reality: The Power of Healthy Skepticism in Today&apos;s World&quot; is a must-listen episode for anyone looking to enhance their personal development, build deeper connections, and achieve success on their terms. Tracy Brinkmann, with his engaging storytelling and insightful advice, guides listeners on a journey to unlock the power of healthy skepticism and transform their perception of the world. Don&apos;t miss out on this transformative experience – tune in, challenge your assumptions, and start seeing the world in a whole new light.  </itunes:summary>
      <itunes:subtitle>https://DarkHorseEntrepreneur.com Unmasking Reality: The Power of Healthy Skepticism in Today&apos;s World   In today&apos;s fast-paced, information-saturated society, it&apos;s more crucial than ever to cultivate a mindset of healthy skepticism. Tracy Brinkmann, your guide and mentor on the podcast, invites you on a transformative journey to explore the profound impact of questioning the world around us and seeking deeper understanding.   Navigating the Overcommunication Era: Why We Take Things at Face Value   We live in an era of overcommunication, where television, social media, and movies constantly bombard us with information. This constant stream of data can lead us to take things at face value, accepting information without question. Tracy delves into the human tendency to believe what we see and hear, highlighting the potential dangers and limitations of this inclination. He encourages listeners to fire up their curiosity and seek out the full story, emphasizing the importance of critical thinking in personal development and success.   The Journey to Deeper Understanding: Benefits of Seeing the Full Picture   Tracy shares his own experiences and the surprising, positive outcomes that can arise from considering the entire picture. He provides real-life examples of situations where looking beyond the surface provided greater understanding and benefits. The episode also touches on the importance of recognizing the masks people wear and the value of diving deeper to understand their core. This segment is a testament to the empowerment that comes from embracing a mindset of healthy skepticism.   The Human Tendency: Overcoming Our Default Beliefs   We all have a natural inclination to believe what we see and hear, a default setting that has been hardwired into our brains. Tracy challenges listeners to overcome these default beliefs, encouraging a shift in mindset towards curiosity and critical thinking.   Real-Life Transformations: Stories of Success Through Skepticism   Through inspiring stories and personal anecdotes, Tracy illustrates how adopting a healthy skepticism has led to success and transformation in his own life and career. He shares tales of individuals who have overcome adversity and achieved their goals by questioning the status quo and seeking a deeper understanding of their situations.   From Surface to Core: Strategies for Deeper Connections   The episode provides practical advice and strategies for applying healthy skepticism in daily life, emphasizing the importance of building deeper connections and understanding. Tracy offers tips on how to navigate through the noise of overcommunication and uncover the true stories that lie beneath the surface.   In conclusion, &quot;Unmasking Reality: The Power of Healthy Skepticism in Today&apos;s World&quot; is a must-listen episode for anyone looking to enhance their personal development, build deeper connections, and achieve success on their terms. Tracy Brinkmann, with his engaging storytelling and insightful advice, guides listeners on a journey to unlock the power of healthy skepticism and transform their perception of the world. Don&apos;t miss out on this transformative experience – tune in, challenge your assumptions, and start seeing the world in a whole new light.  </itunes:subtitle>
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      <title>EP 449 Unleashing Success Through Persistence: Small Wins, Big Triumphs</title>
      <description><![CDATA[<p><a href="https://DarkHorseEntrepreneur.com">https://DarkHorseEntrepreneur.com</a></p> Unlocking the Power of Persistence: A Journey from Humble Beginnings to Entrepreneurial Greatness <p>In today's fast-paced world, the journey to entrepreneurial success can often seem daunting and overwhelming. However, "Unleashing Success: Small Wins, Big Triumphs," the latest episode from the Dark Horse Entrepreneur Podcast, is here to change that narrative and guide you through a transformative journey of consistent growth and achievement.</p> <p> </p> The Journey of Entrepreneurial Success <p>Embarking on the entrepreneurial journey requires more than just a desire for success; it demands persistence, resilience, and a willingness to celebrate every small victory along the way. This episode delves deep into the myths surrounding instant success, debunking the allure of "get rich quick" schemes and emphasizing the monumental impact of small, consistent wins.</p> <p> </p> The Power of Persistence <p>Persistence is the backbone of any successful entrepreneurial endeavor. It's about showing up, day in and day out, and embracing the process, no matter how challenging it may seem. In this episode, we share real-life stories and personal anecdotes that highlight the importance of persistence, resilience, and celebrating every small victory.</p> <p> </p> Celebrating Small Wins: The Key to Consistent Growth <p>Small wins may seem insignificant in the moment, but they are the building blocks of long-term success. This episode encourages listeners to set achievable goals, maintain a steady pace, and find joy in the small wins that pave the way to success. By doing so, you create momentum, and momentum is a powerful force that propels you forward on your journey to success.</p> <p> </p> Strategies for Celebrating Small Victories <p>Celebrating small victories is crucial in maintaining motivation and focus on your entrepreneurial journey. This episode provides practical strategies and tips for recognizing and celebrating these wins, ensuring that you stay motivated and on track towards achieving your long-term goals.</p> <p> </p> Building Your Online Empire: A Step-by-Step Guide <p>Drawing parallels between the journey to success and the process of completing a college degree, this episode offers a step-by-step guide to building your online empire. From finding the best affiliate products to promote, to making money with your email list and creating your own products, this episode covers it all.</p> <p> </p> From Humble Beginnings to Greatness <p>Success is not a destination; it's a journey. And like any journey, it starts with a single step. This episode inspires listeners to take that step, to embrace the power of small wins, and to trust that they are on the path to greatness.</p> <p> </p> Conclusion <p>"Unleashing Success: Small Wins, Big Triumphs" is more than just a podcast episode; it's a roadmap to entrepreneurial success. So, whether you're an aspiring digital nomad, a parent navigating the challenges of entrepreneurship, or anyone in between, this episode is tailored to inspire, motivate, and propel you towards achieving your dreams. Subscribe, share, and join us on this journey of transformation with the Dark Horse Entrepreneur Podcast today.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 30 Oct 2023 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p><a href="https://DarkHorseEntrepreneur.com">https://DarkHorseEntrepreneur.com</a></p> Unlocking the Power of Persistence: A Journey from Humble Beginnings to Entrepreneurial Greatness <p>In today's fast-paced world, the journey to entrepreneurial success can often seem daunting and overwhelming. However, "Unleashing Success: Small Wins, Big Triumphs," the latest episode from the Dark Horse Entrepreneur Podcast, is here to change that narrative and guide you through a transformative journey of consistent growth and achievement.</p> <p> </p> The Journey of Entrepreneurial Success <p>Embarking on the entrepreneurial journey requires more than just a desire for success; it demands persistence, resilience, and a willingness to celebrate every small victory along the way. This episode delves deep into the myths surrounding instant success, debunking the allure of "get rich quick" schemes and emphasizing the monumental impact of small, consistent wins.</p> <p> </p> The Power of Persistence <p>Persistence is the backbone of any successful entrepreneurial endeavor. It's about showing up, day in and day out, and embracing the process, no matter how challenging it may seem. In this episode, we share real-life stories and personal anecdotes that highlight the importance of persistence, resilience, and celebrating every small victory.</p> <p> </p> Celebrating Small Wins: The Key to Consistent Growth <p>Small wins may seem insignificant in the moment, but they are the building blocks of long-term success. This episode encourages listeners to set achievable goals, maintain a steady pace, and find joy in the small wins that pave the way to success. By doing so, you create momentum, and momentum is a powerful force that propels you forward on your journey to success.</p> <p> </p> Strategies for Celebrating Small Victories <p>Celebrating small victories is crucial in maintaining motivation and focus on your entrepreneurial journey. This episode provides practical strategies and tips for recognizing and celebrating these wins, ensuring that you stay motivated and on track towards achieving your long-term goals.</p> <p> </p> Building Your Online Empire: A Step-by-Step Guide <p>Drawing parallels between the journey to success and the process of completing a college degree, this episode offers a step-by-step guide to building your online empire. From finding the best affiliate products to promote, to making money with your email list and creating your own products, this episode covers it all.</p> <p> </p> From Humble Beginnings to Greatness <p>Success is not a destination; it's a journey. And like any journey, it starts with a single step. This episode inspires listeners to take that step, to embrace the power of small wins, and to trust that they are on the path to greatness.</p> <p> </p> Conclusion <p>"Unleashing Success: Small Wins, Big Triumphs" is more than just a podcast episode; it's a roadmap to entrepreneurial success. So, whether you're an aspiring digital nomad, a parent navigating the challenges of entrepreneurship, or anyone in between, this episode is tailored to inspire, motivate, and propel you towards achieving your dreams. Subscribe, share, and join us on this journey of transformation with the Dark Horse Entrepreneur Podcast today.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 449 Unleashing Success Through Persistence: Small Wins, Big Triumphs</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:summary>https://DarkHorseEntrepreneur.com Unlocking the Power of Persistence: A Journey from Humble Beginnings to Entrepreneurial Greatness In today&apos;s fast-paced world, the journey to entrepreneurial success can often seem daunting and overwhelming. However, &quot;Unleashing Success: Small Wins, Big Triumphs,&quot; the latest episode from the Dark Horse Entrepreneur Podcast, is here to change that narrative and guide you through a transformative journey of consistent growth and achievement.   The Journey of Entrepreneurial Success Embarking on the entrepreneurial journey requires more than just a desire for success; it demands persistence, resilience, and a willingness to celebrate every small victory along the way. This episode delves deep into the myths surrounding instant success, debunking the allure of &quot;get rich quick&quot; schemes and emphasizing the monumental impact of small, consistent wins.   The Power of Persistence Persistence is the backbone of any successful entrepreneurial endeavor. It&apos;s about showing up, day in and day out, and embracing the process, no matter how challenging it may seem. In this episode, we share real-life stories and personal anecdotes that highlight the importance of persistence, resilience, and celebrating every small victory.   Celebrating Small Wins: The Key to Consistent Growth Small wins may seem insignificant in the moment, but they are the building blocks of long-term success. This episode encourages listeners to set achievable goals, maintain a steady pace, and find joy in the small wins that pave the way to success. By doing so, you create momentum, and momentum is a powerful force that propels you forward on your journey to success.   Strategies for Celebrating Small Victories Celebrating small victories is crucial in maintaining motivation and focus on your entrepreneurial journey. This episode provides practical strategies and tips for recognizing and celebrating these wins, ensuring that you stay motivated and on track towards achieving your long-term goals.   Building Your Online Empire: A Step-by-Step Guide Drawing parallels between the journey to success and the process of completing a college degree, this episode offers a step-by-step guide to building your online empire. From finding the best affiliate products to promote, to making money with your email list and creating your own products, this episode covers it all.   From Humble Beginnings to Greatness Success is not a destination; it&apos;s a journey. And like any journey, it starts with a single step. This episode inspires listeners to take that step, to embrace the power of small wins, and to trust that they are on the path to greatness.   Conclusion &quot;Unleashing Success: Small Wins, Big Triumphs&quot; is more than just a podcast episode; it&apos;s a roadmap to entrepreneurial success. So, whether you&apos;re an aspiring digital nomad, a parent navigating the challenges of entrepreneurship, or anyone in between, this episode is tailored to inspire, motivate, and propel you towards achieving your dreams. Subscribe, share, and join us on this journey of transformation with the Dark Horse Entrepreneur Podcast today.  </itunes:summary>
      <itunes:subtitle>https://DarkHorseEntrepreneur.com Unlocking the Power of Persistence: A Journey from Humble Beginnings to Entrepreneurial Greatness In today&apos;s fast-paced world, the journey to entrepreneurial success can often seem daunting and overwhelming. However, &quot;Unleashing Success: Small Wins, Big Triumphs,&quot; the latest episode from the Dark Horse Entrepreneur Podcast, is here to change that narrative and guide you through a transformative journey of consistent growth and achievement.   The Journey of Entrepreneurial Success Embarking on the entrepreneurial journey requires more than just a desire for success; it demands persistence, resilience, and a willingness to celebrate every small victory along the way. This episode delves deep into the myths surrounding instant success, debunking the allure of &quot;get rich quick&quot; schemes and emphasizing the monumental impact of small, consistent wins.   The Power of Persistence Persistence is the backbone of any successful entrepreneurial endeavor. It&apos;s about showing up, day in and day out, and embracing the process, no matter how challenging it may seem. In this episode, we share real-life stories and personal anecdotes that highlight the importance of persistence, resilience, and celebrating every small victory.   Celebrating Small Wins: The Key to Consistent Growth Small wins may seem insignificant in the moment, but they are the building blocks of long-term success. This episode encourages listeners to set achievable goals, maintain a steady pace, and find joy in the small wins that pave the way to success. By doing so, you create momentum, and momentum is a powerful force that propels you forward on your journey to success.   Strategies for Celebrating Small Victories Celebrating small victories is crucial in maintaining motivation and focus on your entrepreneurial journey. This episode provides practical strategies and tips for recognizing and celebrating these wins, ensuring that you stay motivated and on track towards achieving your long-term goals.   Building Your Online Empire: A Step-by-Step Guide Drawing parallels between the journey to success and the process of completing a college degree, this episode offers a step-by-step guide to building your online empire. From finding the best affiliate products to promote, to making money with your email list and creating your own products, this episode covers it all.   From Humble Beginnings to Greatness Success is not a destination; it&apos;s a journey. And like any journey, it starts with a single step. This episode inspires listeners to take that step, to embrace the power of small wins, and to trust that they are on the path to greatness.   Conclusion &quot;Unleashing Success: Small Wins, Big Triumphs&quot; is more than just a podcast episode; it&apos;s a roadmap to entrepreneurial success. So, whether you&apos;re an aspiring digital nomad, a parent navigating the challenges of entrepreneurship, or anyone in between, this episode is tailored to inspire, motivate, and propel you towards achieving your dreams. Subscribe, share, and join us on this journey of transformation with the Dark Horse Entrepreneur Podcast today.  </itunes:subtitle>
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      <title>EP 448 Transforming Challenges into Opportunities: Uncover Your Hidden Privileges</title>
      <description><![CDATA[<p><a href="https://DarkHorseEntrepreneur.com">https://DarkHorseEntrepreneur.com</a></p> <p>This episode with Tracy Brinkmann is a pivotal episode from the Your Success DNA Podcast that promises to shift your perspective and guide you towards a life filled with positivity and success.</p> <p> </p> Setting the Scene: A Night of Revelations <p>Host Tracy Brinkmann takes us back to a memorable night with fellow speakers, where a casual game of "Cards Against Humanity" led to a profound realization. The atmosphere was light, filled with laughter and camaraderie, until a comment about "first-world challenges" prompted Tracy to reframe the narrative, turning challenges into privileges. This moment of silence and reflection among a group of professional communicators underscored the episode's main theme: the power of perspective.</p> <p> </p> The Power of Focus: Shifting from Challenges to Privileges <p>Tracy delves deep into the concept of "What you focus on is what you get," sharing personal stories and examples of individuals who have successfully shifted their focus. He emphasizes that by viewing our challenges as privileges, we can cultivate a more positive outlook and set ourselves on the path to success.</p> <p> </p> Whiskered Wisdom: Tracy's Top Tips for a Positive Outlook <p>In the "Whiskered Wisdom" segment, Tracy shares practical advice and actionable steps to help listeners implement this perspective shift in their daily lives. He encourages everyone to start and end their day by acknowledging three privileges, fostering a sense of gratitude and abundance.</p> <p> </p> Take Action: Your Journey to Success Starts Here <p>The episode concludes with a powerful call to action, urging listeners to take control of their narrative and transform their challenges into opportunities. Tracy invites the audience to share their stories and questions, further fostering a community of growth and empowerment.</p> <p> </p> <p>In this transformative episode, Tracy Brinkmann not only shares insights and stories but also provides listeners with the tools they need to change their lives. By shifting our focus from challenges to privileges, we can all embark on a journey towards success and fulfillment.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 26 Oct 2023 21:54:55 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p><a href="https://DarkHorseEntrepreneur.com">https://DarkHorseEntrepreneur.com</a></p> <p>This episode with Tracy Brinkmann is a pivotal episode from the Your Success DNA Podcast that promises to shift your perspective and guide you towards a life filled with positivity and success.</p> <p> </p> Setting the Scene: A Night of Revelations <p>Host Tracy Brinkmann takes us back to a memorable night with fellow speakers, where a casual game of "Cards Against Humanity" led to a profound realization. The atmosphere was light, filled with laughter and camaraderie, until a comment about "first-world challenges" prompted Tracy to reframe the narrative, turning challenges into privileges. This moment of silence and reflection among a group of professional communicators underscored the episode's main theme: the power of perspective.</p> <p> </p> The Power of Focus: Shifting from Challenges to Privileges <p>Tracy delves deep into the concept of "What you focus on is what you get," sharing personal stories and examples of individuals who have successfully shifted their focus. He emphasizes that by viewing our challenges as privileges, we can cultivate a more positive outlook and set ourselves on the path to success.</p> <p> </p> Whiskered Wisdom: Tracy's Top Tips for a Positive Outlook <p>In the "Whiskered Wisdom" segment, Tracy shares practical advice and actionable steps to help listeners implement this perspective shift in their daily lives. He encourages everyone to start and end their day by acknowledging three privileges, fostering a sense of gratitude and abundance.</p> <p> </p> Take Action: Your Journey to Success Starts Here <p>The episode concludes with a powerful call to action, urging listeners to take control of their narrative and transform their challenges into opportunities. Tracy invites the audience to share their stories and questions, further fostering a community of growth and empowerment.</p> <p> </p> <p>In this transformative episode, Tracy Brinkmann not only shares insights and stories but also provides listeners with the tools they need to change their lives. By shifting our focus from challenges to privileges, we can all embark on a journey towards success and fulfillment.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 448 Transforming Challenges into Opportunities: Uncover Your Hidden Privileges</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:14:22</itunes:duration>
      <itunes:summary>https://DarkHorseEntrepreneur.com This episode with Tracy Brinkmann is a pivotal episode from the Your Success DNA Podcast that promises to shift your perspective and guide you towards a life filled with positivity and success.   Setting the Scene: A Night of Revelations Host Tracy Brinkmann takes us back to a memorable night with fellow speakers, where a casual game of &quot;Cards Against Humanity&quot; led to a profound realization. The atmosphere was light, filled with laughter and camaraderie, until a comment about &quot;first-world challenges&quot; prompted Tracy to reframe the narrative, turning challenges into privileges. This moment of silence and reflection among a group of professional communicators underscored the episode&apos;s main theme: the power of perspective.   The Power of Focus: Shifting from Challenges to Privileges Tracy delves deep into the concept of &quot;What you focus on is what you get,&quot; sharing personal stories and examples of individuals who have successfully shifted their focus. He emphasizes that by viewing our challenges as privileges, we can cultivate a more positive outlook and set ourselves on the path to success.   Whiskered Wisdom: Tracy&apos;s Top Tips for a Positive Outlook In the &quot;Whiskered Wisdom&quot; segment, Tracy shares practical advice and actionable steps to help listeners implement this perspective shift in their daily lives. He encourages everyone to start and end their day by acknowledging three privileges, fostering a sense of gratitude and abundance.   Take Action: Your Journey to Success Starts Here The episode concludes with a powerful call to action, urging listeners to take control of their narrative and transform their challenges into opportunities. Tracy invites the audience to share their stories and questions, further fostering a community of growth and empowerment.   In this transformative episode, Tracy Brinkmann not only shares insights and stories but also provides listeners with the tools they need to change their lives. By shifting our focus from challenges to privileges, we can all embark on a journey towards success and fulfillment.  </itunes:summary>
      <itunes:subtitle>https://DarkHorseEntrepreneur.com This episode with Tracy Brinkmann is a pivotal episode from the Your Success DNA Podcast that promises to shift your perspective and guide you towards a life filled with positivity and success.   Setting the Scene: A Night of Revelations Host Tracy Brinkmann takes us back to a memorable night with fellow speakers, where a casual game of &quot;Cards Against Humanity&quot; led to a profound realization. The atmosphere was light, filled with laughter and camaraderie, until a comment about &quot;first-world challenges&quot; prompted Tracy to reframe the narrative, turning challenges into privileges. This moment of silence and reflection among a group of professional communicators underscored the episode&apos;s main theme: the power of perspective.   The Power of Focus: Shifting from Challenges to Privileges Tracy delves deep into the concept of &quot;What you focus on is what you get,&quot; sharing personal stories and examples of individuals who have successfully shifted their focus. He emphasizes that by viewing our challenges as privileges, we can cultivate a more positive outlook and set ourselves on the path to success.   Whiskered Wisdom: Tracy&apos;s Top Tips for a Positive Outlook In the &quot;Whiskered Wisdom&quot; segment, Tracy shares practical advice and actionable steps to help listeners implement this perspective shift in their daily lives. He encourages everyone to start and end their day by acknowledging three privileges, fostering a sense of gratitude and abundance.   Take Action: Your Journey to Success Starts Here The episode concludes with a powerful call to action, urging listeners to take control of their narrative and transform their challenges into opportunities. Tracy invites the audience to share their stories and questions, further fostering a community of growth and empowerment.   In this transformative episode, Tracy Brinkmann not only shares insights and stories but also provides listeners with the tools they need to change their lives. By shifting our focus from challenges to privileges, we can all embark on a journey towards success and fulfillment.  </itunes:subtitle>
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      <title>EP 447 Unleashing Potential: 17 Side Hustles for Busy Parents Aiming for $5,000+ Monthly</title>
      <description><![CDATA[<p><a href="https://DarkHorseEntrepreneur.com">https://DarkHorseEntrepreneur.com</a> Unleashing Potential: 17 Side Hustles for Busy Parents Unlock the Secrets to Profitable Side Gigs: From Niche E-commerce to Social Media Mastery <p> </p> <p>In this empowering episode of the Dark Horse Entrepreneur Podcast, we delve into the world of side hustles, specifically tailored for busy parents aiming to earn an extra $5,000 or more each month. Hosted by a seasoned entrepreneur and digital marketing expert, this episode is packed with practical advice, inspiring stories, and actionable tips to help parents navigate the challenging balance of family life and entrepreneurial aspirations.</p> <p> </p> Setting the Stage for Side Hustles <p>We kick off the episode by addressing common misconceptions about side hustles and emphasize the diverse opportunities available, even for those skeptical of traditional online business models. A personal story is shared to inspire and set the tone for the episode.</p> <p> </p> The Side Hustle Breakdown <p>This segment serves as the meat of the episode, providing a comprehensive breakdown of various side hustles. From niche e-commerce stores and virtual interior design to social media management and online tutoring, each hustle is explored in detail, complete with success stories and expert tips.</p> <p> </p> Whiskered Wisdom with Tracy <p>Tracy, our resident expert, shares her top tip on choosing the right side hustle, emphasizing the importance of alignment between one's skills, passion, and market demand. A relatable story is shared to drive the point home.</p> <p> </p> The Roller Coaster of Entrepreneurship <p>Here, we address the common fears and doubts associated with starting a side hustle, providing motivational messages and stories of individuals who have overcome challenges to find success.</p> <p> </p> <p>Segment 5: Call to Action and Conclusion</p> <p>Listeners are encouraged to take the first step towards their side hustle journey, with an invitation to share their own stories and ideas. The episode concludes with a final piece of advice, a teaser for the next episode, and a heartfelt thank you to the listeners.</p> <p> </p> The episode further delves into specific side hustles, providing detailed insights and advice on each. <p>This episode is a must-listen for any parent looking to break into the world of side hustles, providing a wealth of information, inspiration, and practical advice to help them unleash their potential and achieve their entrepreneurial dreams.</p> <p> </p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 23 Oct 2023 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p><a href="https://DarkHorseEntrepreneur.com">https://DarkHorseEntrepreneur.com</a> Unleashing Potential: 17 Side Hustles for Busy Parents Unlock the Secrets to Profitable Side Gigs: From Niche E-commerce to Social Media Mastery <p> </p> <p>In this empowering episode of the Dark Horse Entrepreneur Podcast, we delve into the world of side hustles, specifically tailored for busy parents aiming to earn an extra $5,000 or more each month. Hosted by a seasoned entrepreneur and digital marketing expert, this episode is packed with practical advice, inspiring stories, and actionable tips to help parents navigate the challenging balance of family life and entrepreneurial aspirations.</p> <p> </p> Setting the Stage for Side Hustles <p>We kick off the episode by addressing common misconceptions about side hustles and emphasize the diverse opportunities available, even for those skeptical of traditional online business models. A personal story is shared to inspire and set the tone for the episode.</p> <p> </p> The Side Hustle Breakdown <p>This segment serves as the meat of the episode, providing a comprehensive breakdown of various side hustles. From niche e-commerce stores and virtual interior design to social media management and online tutoring, each hustle is explored in detail, complete with success stories and expert tips.</p> <p> </p> Whiskered Wisdom with Tracy <p>Tracy, our resident expert, shares her top tip on choosing the right side hustle, emphasizing the importance of alignment between one's skills, passion, and market demand. A relatable story is shared to drive the point home.</p> <p> </p> The Roller Coaster of Entrepreneurship <p>Here, we address the common fears and doubts associated with starting a side hustle, providing motivational messages and stories of individuals who have overcome challenges to find success.</p> <p> </p> <p>Segment 5: Call to Action and Conclusion</p> <p>Listeners are encouraged to take the first step towards their side hustle journey, with an invitation to share their own stories and ideas. The episode concludes with a final piece of advice, a teaser for the next episode, and a heartfelt thank you to the listeners.</p> <p> </p> The episode further delves into specific side hustles, providing detailed insights and advice on each. <p>This episode is a must-listen for any parent looking to break into the world of side hustles, providing a wealth of information, inspiration, and practical advice to help them unleash their potential and achieve their entrepreneurial dreams.</p> <p> </p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 447 Unleashing Potential: 17 Side Hustles for Busy Parents Aiming for $5,000+ Monthly</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:39:54</itunes:duration>
      <itunes:summary>https://DarkHorseEntrepreneur.com Unleashing Potential: 17 Side Hustles for Busy Parents Unlock the Secrets to Profitable Side Gigs: From Niche E-commerce to Social Media Mastery   In this empowering episode of the Dark Horse Entrepreneur Podcast, we delve into the world of side hustles, specifically tailored for busy parents aiming to earn an extra $5,000 or more each month. Hosted by a seasoned entrepreneur and digital marketing expert, this episode is packed with practical advice, inspiring stories, and actionable tips to help parents navigate the challenging balance of family life and entrepreneurial aspirations.   Setting the Stage for Side Hustles We kick off the episode by addressing common misconceptions about side hustles and emphasize the diverse opportunities available, even for those skeptical of traditional online business models. A personal story is shared to inspire and set the tone for the episode.   The Side Hustle Breakdown This segment serves as the meat of the episode, providing a comprehensive breakdown of various side hustles. From niche e-commerce stores and virtual interior design to social media management and online tutoring, each hustle is explored in detail, complete with success stories and expert tips.   Whiskered Wisdom with Tracy Tracy, our resident expert, shares her top tip on choosing the right side hustle, emphasizing the importance of alignment between one&apos;s skills, passion, and market demand. A relatable story is shared to drive the point home.   The Roller Coaster of Entrepreneurship Here, we address the common fears and doubts associated with starting a side hustle, providing motivational messages and stories of individuals who have overcome challenges to find success.   Segment 5: Call to Action and Conclusion Listeners are encouraged to take the first step towards their side hustle journey, with an invitation to share their own stories and ideas. The episode concludes with a final piece of advice, a teaser for the next episode, and a heartfelt thank you to the listeners.   The episode further delves into specific side hustles, providing detailed insights and advice on each. This episode is a must-listen for any parent looking to break into the world of side hustles, providing a wealth of information, inspiration, and practical advice to help them unleash their potential and achieve their entrepreneurial dreams.  </itunes:summary>
      <itunes:subtitle>https://DarkHorseEntrepreneur.com Unleashing Potential: 17 Side Hustles for Busy Parents Unlock the Secrets to Profitable Side Gigs: From Niche E-commerce to Social Media Mastery   In this empowering episode of the Dark Horse Entrepreneur Podcast, we delve into the world of side hustles, specifically tailored for busy parents aiming to earn an extra $5,000 or more each month. Hosted by a seasoned entrepreneur and digital marketing expert, this episode is packed with practical advice, inspiring stories, and actionable tips to help parents navigate the challenging balance of family life and entrepreneurial aspirations.   Setting the Stage for Side Hustles We kick off the episode by addressing common misconceptions about side hustles and emphasize the diverse opportunities available, even for those skeptical of traditional online business models. A personal story is shared to inspire and set the tone for the episode.   The Side Hustle Breakdown This segment serves as the meat of the episode, providing a comprehensive breakdown of various side hustles. From niche e-commerce stores and virtual interior design to social media management and online tutoring, each hustle is explored in detail, complete with success stories and expert tips.   Whiskered Wisdom with Tracy Tracy, our resident expert, shares her top tip on choosing the right side hustle, emphasizing the importance of alignment between one&apos;s skills, passion, and market demand. A relatable story is shared to drive the point home.   The Roller Coaster of Entrepreneurship Here, we address the common fears and doubts associated with starting a side hustle, providing motivational messages and stories of individuals who have overcome challenges to find success.   Segment 5: Call to Action and Conclusion Listeners are encouraged to take the first step towards their side hustle journey, with an invitation to share their own stories and ideas. The episode concludes with a final piece of advice, a teaser for the next episode, and a heartfelt thank you to the listeners.   The episode further delves into specific side hustles, providing detailed insights and advice on each. This episode is a must-listen for any parent looking to break into the world of side hustles, providing a wealth of information, inspiration, and practical advice to help them unleash their potential and achieve their entrepreneurial dreams.  </itunes:subtitle>
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      <title>EP 446 Breaking Free from Life&apos;s Holding Patterns: Unleash Your Success Now!</title>
      <description><![CDATA[<p>https://DarkHorseEntrepreneur.com Breaking Free from Life's Holding Patterns: A Journey Towards Proactive Living</p> <p>In the latest episode of the Your Success DNA Podcast, host Tracy Brinkmann invites listeners to embark on a transformative journey, exploring the metaphorical holding patterns that often stifle our true potential and hinder our paths to success.</p> <p> </p> The Skydiving Adventure: A Metaphor for Life's Holding Patterns <p>Tracy shares a compelling personal anecdote about a skydiving adventure, drawing a vivid parallel between the unexpected holding patterns in the sky and the stagnancies we often encounter in our personal and professional lives. The story unfolds as Tracy, stuck in a holding pattern, decides to take control, communicate with Air Traffic Control, and subsequently, finds himself free to navigate towards his destination. This metaphor serves as a powerful reminder that taking proactive steps and breaking free from our own holding patterns can pave the way for magical unfoldings in our lives.</p> <p> </p> Life's Holding Patterns: The Comfortable Trap of Stagnancy <p>Delving deeper, the episode explores various life scenarios where individuals find themselves circling in their own holding patterns. Whether it be in careers, personal growth, or relationships, these comfortable yet limiting loops often go unquestioned and unchallenged. Tracy draws a poignant parallel between the global holding pattern experienced during the pandemic and the personal stagnancies that many encounter, highlighting the urgency and relatability of breaking free and taking control of one's journey.</p> <p> </p> The Power of Taking Control: Stories of Transformation and Success <p>The episode further explores the psychological and emotional shifts that occur when one decides to break free from their holding patterns. Through inspiring stories of individuals who witnessed positive changes upon deciding to exit their holding patterns, listeners are introduced to the concept of the Ripple Effect. This principle illustrates how taking control in one area of life can cascade into other areas, creating a wave of proactive change and opening up a world of possibilities.</p> <p> </p> The Unexpected Delay: A Parallel with Life's Stagnancies The Pandemic Parallel: Global Holding Patterns and Personal Stagnancies The Ripple Effect: How Taking Control Can Cascade Positive Changes <p>Incorporating quotable moments, actionable advice, and a signature "Tracy's Top Tip" segment, the episode is not just a source of inspiration but also a practical guide for anyone looking to navigate through the clouds of hesitation and soar into the clear, boundless skies of proactive living and success.</p> <p> </p> <p>Listeners are left with clear takeaways, an empowering message, and a gentle nudge towards proactive action, ensuring they are equipped and inspired to take the reins of their life and career into their own hands. Engage, share, and soar with The Dark Horse Entrepreneur, and embark on a journey towards breaking free and unleashing your true potential.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 18 Oct 2023 23:06:58 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>https://DarkHorseEntrepreneur.com Breaking Free from Life's Holding Patterns: A Journey Towards Proactive Living</p> <p>In the latest episode of the Your Success DNA Podcast, host Tracy Brinkmann invites listeners to embark on a transformative journey, exploring the metaphorical holding patterns that often stifle our true potential and hinder our paths to success.</p> <p> </p> The Skydiving Adventure: A Metaphor for Life's Holding Patterns <p>Tracy shares a compelling personal anecdote about a skydiving adventure, drawing a vivid parallel between the unexpected holding patterns in the sky and the stagnancies we often encounter in our personal and professional lives. The story unfolds as Tracy, stuck in a holding pattern, decides to take control, communicate with Air Traffic Control, and subsequently, finds himself free to navigate towards his destination. This metaphor serves as a powerful reminder that taking proactive steps and breaking free from our own holding patterns can pave the way for magical unfoldings in our lives.</p> <p> </p> Life's Holding Patterns: The Comfortable Trap of Stagnancy <p>Delving deeper, the episode explores various life scenarios where individuals find themselves circling in their own holding patterns. Whether it be in careers, personal growth, or relationships, these comfortable yet limiting loops often go unquestioned and unchallenged. Tracy draws a poignant parallel between the global holding pattern experienced during the pandemic and the personal stagnancies that many encounter, highlighting the urgency and relatability of breaking free and taking control of one's journey.</p> <p> </p> The Power of Taking Control: Stories of Transformation and Success <p>The episode further explores the psychological and emotional shifts that occur when one decides to break free from their holding patterns. Through inspiring stories of individuals who witnessed positive changes upon deciding to exit their holding patterns, listeners are introduced to the concept of the Ripple Effect. This principle illustrates how taking control in one area of life can cascade into other areas, creating a wave of proactive change and opening up a world of possibilities.</p> <p> </p> The Unexpected Delay: A Parallel with Life's Stagnancies The Pandemic Parallel: Global Holding Patterns and Personal Stagnancies The Ripple Effect: How Taking Control Can Cascade Positive Changes <p>Incorporating quotable moments, actionable advice, and a signature "Tracy's Top Tip" segment, the episode is not just a source of inspiration but also a practical guide for anyone looking to navigate through the clouds of hesitation and soar into the clear, boundless skies of proactive living and success.</p> <p> </p> <p>Listeners are left with clear takeaways, an empowering message, and a gentle nudge towards proactive action, ensuring they are equipped and inspired to take the reins of their life and career into their own hands. Engage, share, and soar with The Dark Horse Entrepreneur, and embark on a journey towards breaking free and unleashing your true potential.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 446 Breaking Free from Life&apos;s Holding Patterns: Unleash Your Success Now!</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:summary>https://DarkHorseEntrepreneur.com Breaking Free from Life&apos;s Holding Patterns: A Journey Towards Proactive Living In the latest episode of the Your Success DNA Podcast, host Tracy Brinkmann invites listeners to embark on a transformative journey, exploring the metaphorical holding patterns that often stifle our true potential and hinder our paths to success.   The Skydiving Adventure: A Metaphor for Life&apos;s Holding Patterns Tracy shares a compelling personal anecdote about a skydiving adventure, drawing a vivid parallel between the unexpected holding patterns in the sky and the stagnancies we often encounter in our personal and professional lives. The story unfolds as Tracy, stuck in a holding pattern, decides to take control, communicate with Air Traffic Control, and subsequently, finds himself free to navigate towards his destination. This metaphor serves as a powerful reminder that taking proactive steps and breaking free from our own holding patterns can pave the way for magical unfoldings in our lives.   Life&apos;s Holding Patterns: The Comfortable Trap of Stagnancy Delving deeper, the episode explores various life scenarios where individuals find themselves circling in their own holding patterns. Whether it be in careers, personal growth, or relationships, these comfortable yet limiting loops often go unquestioned and unchallenged. Tracy draws a poignant parallel between the global holding pattern experienced during the pandemic and the personal stagnancies that many encounter, highlighting the urgency and relatability of breaking free and taking control of one&apos;s journey.   The Power of Taking Control: Stories of Transformation and Success The episode further explores the psychological and emotional shifts that occur when one decides to break free from their holding patterns. Through inspiring stories of individuals who witnessed positive changes upon deciding to exit their holding patterns, listeners are introduced to the concept of the Ripple Effect. This principle illustrates how taking control in one area of life can cascade into other areas, creating a wave of proactive change and opening up a world of possibilities.   The Unexpected Delay: A Parallel with Life&apos;s Stagnancies The Pandemic Parallel: Global Holding Patterns and Personal Stagnancies The Ripple Effect: How Taking Control Can Cascade Positive Changes Incorporating quotable moments, actionable advice, and a signature &quot;Tracy&apos;s Top Tip&quot; segment, the episode is not just a source of inspiration but also a practical guide for anyone looking to navigate through the clouds of hesitation and soar into the clear, boundless skies of proactive living and success.   Listeners are left with clear takeaways, an empowering message, and a gentle nudge towards proactive action, ensuring they are equipped and inspired to take the reins of their life and career into their own hands. Engage, share, and soar with The Dark Horse Entrepreneur, and embark on a journey towards breaking free and unleashing your true potential.  </itunes:summary>
      <itunes:subtitle>https://DarkHorseEntrepreneur.com Breaking Free from Life&apos;s Holding Patterns: A Journey Towards Proactive Living In the latest episode of the Your Success DNA Podcast, host Tracy Brinkmann invites listeners to embark on a transformative journey, exploring the metaphorical holding patterns that often stifle our true potential and hinder our paths to success.   The Skydiving Adventure: A Metaphor for Life&apos;s Holding Patterns Tracy shares a compelling personal anecdote about a skydiving adventure, drawing a vivid parallel between the unexpected holding patterns in the sky and the stagnancies we often encounter in our personal and professional lives. The story unfolds as Tracy, stuck in a holding pattern, decides to take control, communicate with Air Traffic Control, and subsequently, finds himself free to navigate towards his destination. This metaphor serves as a powerful reminder that taking proactive steps and breaking free from our own holding patterns can pave the way for magical unfoldings in our lives.   Life&apos;s Holding Patterns: The Comfortable Trap of Stagnancy Delving deeper, the episode explores various life scenarios where individuals find themselves circling in their own holding patterns. Whether it be in careers, personal growth, or relationships, these comfortable yet limiting loops often go unquestioned and unchallenged. Tracy draws a poignant parallel between the global holding pattern experienced during the pandemic and the personal stagnancies that many encounter, highlighting the urgency and relatability of breaking free and taking control of one&apos;s journey.   The Power of Taking Control: Stories of Transformation and Success The episode further explores the psychological and emotional shifts that occur when one decides to break free from their holding patterns. Through inspiring stories of individuals who witnessed positive changes upon deciding to exit their holding patterns, listeners are introduced to the concept of the Ripple Effect. This principle illustrates how taking control in one area of life can cascade into other areas, creating a wave of proactive change and opening up a world of possibilities.   The Unexpected Delay: A Parallel with Life&apos;s Stagnancies The Pandemic Parallel: Global Holding Patterns and Personal Stagnancies The Ripple Effect: How Taking Control Can Cascade Positive Changes Incorporating quotable moments, actionable advice, and a signature &quot;Tracy&apos;s Top Tip&quot; segment, the episode is not just a source of inspiration but also a practical guide for anyone looking to navigate through the clouds of hesitation and soar into the clear, boundless skies of proactive living and success.   Listeners are left with clear takeaways, an empowering message, and a gentle nudge towards proactive action, ensuring they are equipped and inspired to take the reins of their life and career into their own hands. Engage, share, and soar with The Dark Horse Entrepreneur, and embark on a journey towards breaking free and unleashing your true potential.  </itunes:subtitle>
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      <title>EP 445 Unlocking the Power of Transitional Relationships: Your Roadmap to Personal Growth</title>
      <description><![CDATA[<p>Unlocking the Power of Transitional Relationships: Your Roadmap to Personal Growth</p> <p> </p> Unlocking the Power of Transitional Relationships <p> </p> <p>In our latest podcast episode, "Unlocking the Power of Transitional Relationships," your host, Tracy Brinkmann, invites you on a transformative journey through the captivating landscape of relationships and personal growth.</p> <p> </p> Discover Socrates' Wisdom on Friendship Insights from Socrates on Friendship <p>We embark on this enlightening expedition by delving into the wisdom of Socrates on friendship, where he sagely advised, "Be slow to fall into friendship, but when thou art in, continue firm and constant." In this segment, we explore the profound implications of Socrates' age-old wisdom and its remarkable relevance in today's world.</p> <p> </p> The Role of Great Friends in Your Success Real-Life Stories of Great Friends <p>Moving forward, we soar to great heights as we celebrate the extraordinary role great friends play in your success journey. Through inspiring real-life stories, you'll witness the transformative power of these cherished relationships. These are the friends who serve as your life's rocket fuel, propelling you toward your goals and aspirations.</p> <p> </p> Understanding Transitional Relationships Defining Transitional Relationships <p>Our expedition takes an intriguing turn as we immerse ourselves in the world of transitional relationships. In this segment, we provide a clear definition of what these relationships are and the unique purpose they serve in your life's journey. Tracy Brinkmann sheds light on how transitional relationships are akin to crucial stepping stones, guiding you toward your goals and dreams.</p> <p> </p> The Purpose of Transitional Relationships The Role of Transitional Relationships <p> </p> <p>Continuing our exploration, we delve deeper into the purpose of transitional relationships. Tracy Brinkmann unveils how these connections act as pivotal catalysts in your journey. Through relatable stories, you'll witness the remarkable impact transitional relationships can have on your personal growth and success.</p> <p> </p> Embracing the Temporary Nature of Relationships Lessons from Evolving Relationships <p>The forest of transitional relationships, much like the seasons, undergoes a natural evolution. In this segment, we delve into the idea of relationships changing and evolving over time. Tracy Brinkmann provides valuable insights into the lessons left behind by relationships that have fulfilled their purpose. Through heartfelt stories, you'll gain a profound understanding of the beauty in embracing the impermanence of these connections.</p> <p> </p> Tracy's Top Tip for Relationship Growth <p>Before concluding our expedition, Tracy Brinkmann shares an invaluable top tip: "In every relationship, be it fleeting or lifelong, focus on extracting the maximum value. Treat every interaction as an opportunity to learn and grow." This empowering advice equips you with a mindset to make the most of every connection you encounter.</p> <p> </p> <p>Our journey of self-discovery through transitional relationships has been nothing short of exhilarating. In this episode, we've uncovered the wisdom of Socrates, celebrated the significance of great friends, and gained a profound understanding of transitional relationships' purpose and natural evolution.</p> <p> </p> <p>Remember to visit YourSuccessDNA.com to share your own stories about transitional relationships, ask questions, and suggest future podcast topics. Your voice matters, and we're here to listen.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 16 Oct 2023 23:11:29 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Unlocking the Power of Transitional Relationships: Your Roadmap to Personal Growth</p> <p> </p> Unlocking the Power of Transitional Relationships <p> </p> <p>In our latest podcast episode, "Unlocking the Power of Transitional Relationships," your host, Tracy Brinkmann, invites you on a transformative journey through the captivating landscape of relationships and personal growth.</p> <p> </p> Discover Socrates' Wisdom on Friendship Insights from Socrates on Friendship <p>We embark on this enlightening expedition by delving into the wisdom of Socrates on friendship, where he sagely advised, "Be slow to fall into friendship, but when thou art in, continue firm and constant." In this segment, we explore the profound implications of Socrates' age-old wisdom and its remarkable relevance in today's world.</p> <p> </p> The Role of Great Friends in Your Success Real-Life Stories of Great Friends <p>Moving forward, we soar to great heights as we celebrate the extraordinary role great friends play in your success journey. Through inspiring real-life stories, you'll witness the transformative power of these cherished relationships. These are the friends who serve as your life's rocket fuel, propelling you toward your goals and aspirations.</p> <p> </p> Understanding Transitional Relationships Defining Transitional Relationships <p>Our expedition takes an intriguing turn as we immerse ourselves in the world of transitional relationships. In this segment, we provide a clear definition of what these relationships are and the unique purpose they serve in your life's journey. Tracy Brinkmann sheds light on how transitional relationships are akin to crucial stepping stones, guiding you toward your goals and dreams.</p> <p> </p> The Purpose of Transitional Relationships The Role of Transitional Relationships <p> </p> <p>Continuing our exploration, we delve deeper into the purpose of transitional relationships. Tracy Brinkmann unveils how these connections act as pivotal catalysts in your journey. Through relatable stories, you'll witness the remarkable impact transitional relationships can have on your personal growth and success.</p> <p> </p> Embracing the Temporary Nature of Relationships Lessons from Evolving Relationships <p>The forest of transitional relationships, much like the seasons, undergoes a natural evolution. In this segment, we delve into the idea of relationships changing and evolving over time. Tracy Brinkmann provides valuable insights into the lessons left behind by relationships that have fulfilled their purpose. Through heartfelt stories, you'll gain a profound understanding of the beauty in embracing the impermanence of these connections.</p> <p> </p> Tracy's Top Tip for Relationship Growth <p>Before concluding our expedition, Tracy Brinkmann shares an invaluable top tip: "In every relationship, be it fleeting or lifelong, focus on extracting the maximum value. Treat every interaction as an opportunity to learn and grow." This empowering advice equips you with a mindset to make the most of every connection you encounter.</p> <p> </p> <p>Our journey of self-discovery through transitional relationships has been nothing short of exhilarating. In this episode, we've uncovered the wisdom of Socrates, celebrated the significance of great friends, and gained a profound understanding of transitional relationships' purpose and natural evolution.</p> <p> </p> <p>Remember to visit YourSuccessDNA.com to share your own stories about transitional relationships, ask questions, and suggest future podcast topics. Your voice matters, and we're here to listen.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 445 Unlocking the Power of Transitional Relationships: Your Roadmap to Personal Growth</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:summary>Unlocking the Power of Transitional Relationships: Your Roadmap to Personal Growth   Unlocking the Power of Transitional Relationships   In our latest podcast episode, &quot;Unlocking the Power of Transitional Relationships,&quot; your host, Tracy Brinkmann, invites you on a transformative journey through the captivating landscape of relationships and personal growth.   Discover Socrates&apos; Wisdom on Friendship Insights from Socrates on Friendship We embark on this enlightening expedition by delving into the wisdom of Socrates on friendship, where he sagely advised, &quot;Be slow to fall into friendship, but when thou art in, continue firm and constant.&quot; In this segment, we explore the profound implications of Socrates&apos; age-old wisdom and its remarkable relevance in today&apos;s world.   The Role of Great Friends in Your Success Real-Life Stories of Great Friends Moving forward, we soar to great heights as we celebrate the extraordinary role great friends play in your success journey. Through inspiring real-life stories, you&apos;ll witness the transformative power of these cherished relationships. These are the friends who serve as your life&apos;s rocket fuel, propelling you toward your goals and aspirations.   Understanding Transitional Relationships Defining Transitional Relationships Our expedition takes an intriguing turn as we immerse ourselves in the world of transitional relationships. In this segment, we provide a clear definition of what these relationships are and the unique purpose they serve in your life&apos;s journey. Tracy Brinkmann sheds light on how transitional relationships are akin to crucial stepping stones, guiding you toward your goals and dreams.   The Purpose of Transitional Relationships The Role of Transitional Relationships   Continuing our exploration, we delve deeper into the purpose of transitional relationships. Tracy Brinkmann unveils how these connections act as pivotal catalysts in your journey. Through relatable stories, you&apos;ll witness the remarkable impact transitional relationships can have on your personal growth and success.   Embracing the Temporary Nature of Relationships Lessons from Evolving Relationships The forest of transitional relationships, much like the seasons, undergoes a natural evolution. In this segment, we delve into the idea of relationships changing and evolving over time. Tracy Brinkmann provides valuable insights into the lessons left behind by relationships that have fulfilled their purpose. Through heartfelt stories, you&apos;ll gain a profound understanding of the beauty in embracing the impermanence of these connections.   Tracy&apos;s Top Tip for Relationship Growth Before concluding our expedition, Tracy Brinkmann shares an invaluable top tip: &quot;In every relationship, be it fleeting or lifelong, focus on extracting the maximum value. Treat every interaction as an opportunity to learn and grow.&quot; This empowering advice equips you with a mindset to make the most of every connection you encounter.   Our journey of self-discovery through transitional relationships has been nothing short of exhilarating. In this episode, we&apos;ve uncovered the wisdom of Socrates, celebrated the significance of great friends, and gained a profound understanding of transitional relationships&apos; purpose and natural evolution.   Remember to visit YourSuccessDNA.com to share your own stories about transitional relationships, ask questions, and suggest future podcast topics. Your voice matters, and we&apos;re here to listen.  </itunes:summary>
      <itunes:subtitle>Unlocking the Power of Transitional Relationships: Your Roadmap to Personal Growth   Unlocking the Power of Transitional Relationships   In our latest podcast episode, &quot;Unlocking the Power of Transitional Relationships,&quot; your host, Tracy Brinkmann, invites you on a transformative journey through the captivating landscape of relationships and personal growth.   Discover Socrates&apos; Wisdom on Friendship Insights from Socrates on Friendship We embark on this enlightening expedition by delving into the wisdom of Socrates on friendship, where he sagely advised, &quot;Be slow to fall into friendship, but when thou art in, continue firm and constant.&quot; In this segment, we explore the profound implications of Socrates&apos; age-old wisdom and its remarkable relevance in today&apos;s world.   The Role of Great Friends in Your Success Real-Life Stories of Great Friends Moving forward, we soar to great heights as we celebrate the extraordinary role great friends play in your success journey. Through inspiring real-life stories, you&apos;ll witness the transformative power of these cherished relationships. These are the friends who serve as your life&apos;s rocket fuel, propelling you toward your goals and aspirations.   Understanding Transitional Relationships Defining Transitional Relationships Our expedition takes an intriguing turn as we immerse ourselves in the world of transitional relationships. In this segment, we provide a clear definition of what these relationships are and the unique purpose they serve in your life&apos;s journey. Tracy Brinkmann sheds light on how transitional relationships are akin to crucial stepping stones, guiding you toward your goals and dreams.   The Purpose of Transitional Relationships The Role of Transitional Relationships   Continuing our exploration, we delve deeper into the purpose of transitional relationships. Tracy Brinkmann unveils how these connections act as pivotal catalysts in your journey. Through relatable stories, you&apos;ll witness the remarkable impact transitional relationships can have on your personal growth and success.   Embracing the Temporary Nature of Relationships Lessons from Evolving Relationships The forest of transitional relationships, much like the seasons, undergoes a natural evolution. In this segment, we delve into the idea of relationships changing and evolving over time. Tracy Brinkmann provides valuable insights into the lessons left behind by relationships that have fulfilled their purpose. Through heartfelt stories, you&apos;ll gain a profound understanding of the beauty in embracing the impermanence of these connections.   Tracy&apos;s Top Tip for Relationship Growth Before concluding our expedition, Tracy Brinkmann shares an invaluable top tip: &quot;In every relationship, be it fleeting or lifelong, focus on extracting the maximum value. Treat every interaction as an opportunity to learn and grow.&quot; This empowering advice equips you with a mindset to make the most of every connection you encounter.   Our journey of self-discovery through transitional relationships has been nothing short of exhilarating. In this episode, we&apos;ve uncovered the wisdom of Socrates, celebrated the significance of great friends, and gained a profound understanding of transitional relationships&apos; purpose and natural evolution.   Remember to visit YourSuccessDNA.com to share your own stories about transitional relationships, ask questions, and suggest future podcast topics. Your voice matters, and we&apos;re here to listen.  </itunes:subtitle>
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      <title>EP 444 Unlocking Resilient Entrepreneurship: Navigating Legacy, Happiness, and Robust Business Processes with Jen Perdew</title>
      <description><![CDATA[<p>https://DarkHorseSchooling.com/audit Unlocking Resilient Entrepreneurship: A Journey with Jen Perdew</p> <p>Embrace the Dance of Legacy and Innovation: How to Build a Business that Thrives Amidst Challenges and Aligns with Your Pursuit of Happiness</p> <p>In the latest episode of the Dark Horse Entrepreneur Podcast, we embark on a journey exploring the depths and breadths of resilient entrepreneurship with our esteemed guest, Jen Perdew.</p> <p> </p> Jen Perdew: Navigating Legacy and Innovation in Entrepreneurship <p>Jen, a beacon of authentic entrepreneurship, shares her story of navigating through the delicate balance of honoring a business legacy while simultaneously injecting her innovative spirit into the venture. Her insights delve into the concept of "Eating Your Own Dog Food," emphasizing the paramount importance of authenticity and credibility in business by being a genuine user of your own products and services.</p> <p> </p> Building a Business that Thrives Amidst Challenges <p>The episode unfolds Jen's narrative of how her business not only survived but thrived during her hiatus, revealing the robustness of the business processes in place. The discussion pivots around the significance of processes and systems in ensuring business continuity and providing a stable foundation that can weather unforeseen challenges and adversities.</p> <p> </p> The Pursuit of Happiness in the Entrepreneurial Hustle <p>Jen's journey is not merely a business tale but a personal one, where the pursuit of happiness takes center stage. The episode explores how the entrepreneurial hustle, often characterized by relentless grind and pursuit of metrics, is beautifully interwoven with the pursuit of personal happiness, fulfillment, and a life that resonates with one's values and aspirations.</p> <p> </p> Key Takeaways and Reflections <p>Host Tracy Brinkmann reflects on the profound insights and takeaways from Jen's story, exploring themes of resilience, authenticity, and the pursuit of happiness in the entrepreneurial journey. Tracy invites listeners to not only absorb these insights but to introspectively apply them in their own journeys, ensuring that their hustle is not just about business metrics but is also aligned with personal joy and fulfillment.</p> <p> </p> Unlock Your Entrepreneurial Potential <p>Listeners are invited to unlock their entrepreneurial potential with "The Ultimate Parentpreneur Audit," a specially crafted quiz designed to uncover their boss strengths and elevate their business endeavors. It's not just a call to action but an invitation to embark on a journey towards unlocking one's entrepreneurial potential and elevating their business to new heights.</p> <p> </p> In this episode, <p>"Unlocking Resilient Entrepreneurship with Jen Perdew," listeners are not merely audience members but are invited to become active participants in their entrepreneurial journey, ensuring that their path is not just successful but joyous, fulfilling, and profoundly impactful. Join us in this exploration of resilient entrepreneurship and embark on a journey towards business success and personal fulfillment.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 11 Oct 2023 00:01:26 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
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      <content:encoded><![CDATA[<p>https://DarkHorseSchooling.com/audit Unlocking Resilient Entrepreneurship: A Journey with Jen Perdew</p> <p>Embrace the Dance of Legacy and Innovation: How to Build a Business that Thrives Amidst Challenges and Aligns with Your Pursuit of Happiness</p> <p>In the latest episode of the Dark Horse Entrepreneur Podcast, we embark on a journey exploring the depths and breadths of resilient entrepreneurship with our esteemed guest, Jen Perdew.</p> <p> </p> Jen Perdew: Navigating Legacy and Innovation in Entrepreneurship <p>Jen, a beacon of authentic entrepreneurship, shares her story of navigating through the delicate balance of honoring a business legacy while simultaneously injecting her innovative spirit into the venture. Her insights delve into the concept of "Eating Your Own Dog Food," emphasizing the paramount importance of authenticity and credibility in business by being a genuine user of your own products and services.</p> <p> </p> Building a Business that Thrives Amidst Challenges <p>The episode unfolds Jen's narrative of how her business not only survived but thrived during her hiatus, revealing the robustness of the business processes in place. The discussion pivots around the significance of processes and systems in ensuring business continuity and providing a stable foundation that can weather unforeseen challenges and adversities.</p> <p> </p> The Pursuit of Happiness in the Entrepreneurial Hustle <p>Jen's journey is not merely a business tale but a personal one, where the pursuit of happiness takes center stage. The episode explores how the entrepreneurial hustle, often characterized by relentless grind and pursuit of metrics, is beautifully interwoven with the pursuit of personal happiness, fulfillment, and a life that resonates with one's values and aspirations.</p> <p> </p> Key Takeaways and Reflections <p>Host Tracy Brinkmann reflects on the profound insights and takeaways from Jen's story, exploring themes of resilience, authenticity, and the pursuit of happiness in the entrepreneurial journey. Tracy invites listeners to not only absorb these insights but to introspectively apply them in their own journeys, ensuring that their hustle is not just about business metrics but is also aligned with personal joy and fulfillment.</p> <p> </p> Unlock Your Entrepreneurial Potential <p>Listeners are invited to unlock their entrepreneurial potential with "The Ultimate Parentpreneur Audit," a specially crafted quiz designed to uncover their boss strengths and elevate their business endeavors. It's not just a call to action but an invitation to embark on a journey towards unlocking one's entrepreneurial potential and elevating their business to new heights.</p> <p> </p> In this episode, <p>"Unlocking Resilient Entrepreneurship with Jen Perdew," listeners are not merely audience members but are invited to become active participants in their entrepreneurial journey, ensuring that their path is not just successful but joyous, fulfilling, and profoundly impactful. Join us in this exploration of resilient entrepreneurship and embark on a journey towards business success and personal fulfillment.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 444 Unlocking Resilient Entrepreneurship: Navigating Legacy, Happiness, and Robust Business Processes with Jen Perdew</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:summary>https://DarkHorseSchooling.com/audit Unlocking Resilient Entrepreneurship: A Journey with Jen Perdew Embrace the Dance of Legacy and Innovation: How to Build a Business that Thrives Amidst Challenges and Aligns with Your Pursuit of Happiness In the latest episode of the Dark Horse Entrepreneur Podcast, we embark on a journey exploring the depths and breadths of resilient entrepreneurship with our esteemed guest, Jen Perdew.   Jen Perdew: Navigating Legacy and Innovation in Entrepreneurship Jen, a beacon of authentic entrepreneurship, shares her story of navigating through the delicate balance of honoring a business legacy while simultaneously injecting her innovative spirit into the venture. Her insights delve into the concept of &quot;Eating Your Own Dog Food,&quot; emphasizing the paramount importance of authenticity and credibility in business by being a genuine user of your own products and services.   Building a Business that Thrives Amidst Challenges The episode unfolds Jen&apos;s narrative of how her business not only survived but thrived during her hiatus, revealing the robustness of the business processes in place. The discussion pivots around the significance of processes and systems in ensuring business continuity and providing a stable foundation that can weather unforeseen challenges and adversities.   The Pursuit of Happiness in the Entrepreneurial Hustle Jen&apos;s journey is not merely a business tale but a personal one, where the pursuit of happiness takes center stage. The episode explores how the entrepreneurial hustle, often characterized by relentless grind and pursuit of metrics, is beautifully interwoven with the pursuit of personal happiness, fulfillment, and a life that resonates with one&apos;s values and aspirations.   Key Takeaways and Reflections Host Tracy Brinkmann reflects on the profound insights and takeaways from Jen&apos;s story, exploring themes of resilience, authenticity, and the pursuit of happiness in the entrepreneurial journey. Tracy invites listeners to not only absorb these insights but to introspectively apply them in their own journeys, ensuring that their hustle is not just about business metrics but is also aligned with personal joy and fulfillment.   Unlock Your Entrepreneurial Potential Listeners are invited to unlock their entrepreneurial potential with &quot;The Ultimate Parentpreneur Audit,&quot; a specially crafted quiz designed to uncover their boss strengths and elevate their business endeavors. It&apos;s not just a call to action but an invitation to embark on a journey towards unlocking one&apos;s entrepreneurial potential and elevating their business to new heights.   In this episode,  &quot;Unlocking Resilient Entrepreneurship with Jen Perdew,&quot; listeners are not merely audience members but are invited to become active participants in their entrepreneurial journey, ensuring that their path is not just successful but joyous, fulfilling, and profoundly impactful. Join us in this exploration of resilient entrepreneurship and embark on a journey towards business success and personal fulfillment.  </itunes:summary>
      <itunes:subtitle>https://DarkHorseSchooling.com/audit Unlocking Resilient Entrepreneurship: A Journey with Jen Perdew Embrace the Dance of Legacy and Innovation: How to Build a Business that Thrives Amidst Challenges and Aligns with Your Pursuit of Happiness In the latest episode of the Dark Horse Entrepreneur Podcast, we embark on a journey exploring the depths and breadths of resilient entrepreneurship with our esteemed guest, Jen Perdew.   Jen Perdew: Navigating Legacy and Innovation in Entrepreneurship Jen, a beacon of authentic entrepreneurship, shares her story of navigating through the delicate balance of honoring a business legacy while simultaneously injecting her innovative spirit into the venture. Her insights delve into the concept of &quot;Eating Your Own Dog Food,&quot; emphasizing the paramount importance of authenticity and credibility in business by being a genuine user of your own products and services.   Building a Business that Thrives Amidst Challenges The episode unfolds Jen&apos;s narrative of how her business not only survived but thrived during her hiatus, revealing the robustness of the business processes in place. The discussion pivots around the significance of processes and systems in ensuring business continuity and providing a stable foundation that can weather unforeseen challenges and adversities.   The Pursuit of Happiness in the Entrepreneurial Hustle Jen&apos;s journey is not merely a business tale but a personal one, where the pursuit of happiness takes center stage. The episode explores how the entrepreneurial hustle, often characterized by relentless grind and pursuit of metrics, is beautifully interwoven with the pursuit of personal happiness, fulfillment, and a life that resonates with one&apos;s values and aspirations.   Key Takeaways and Reflections Host Tracy Brinkmann reflects on the profound insights and takeaways from Jen&apos;s story, exploring themes of resilience, authenticity, and the pursuit of happiness in the entrepreneurial journey. Tracy invites listeners to not only absorb these insights but to introspectively apply them in their own journeys, ensuring that their hustle is not just about business metrics but is also aligned with personal joy and fulfillment.   Unlock Your Entrepreneurial Potential Listeners are invited to unlock their entrepreneurial potential with &quot;The Ultimate Parentpreneur Audit,&quot; a specially crafted quiz designed to uncover their boss strengths and elevate their business endeavors. It&apos;s not just a call to action but an invitation to embark on a journey towards unlocking one&apos;s entrepreneurial potential and elevating their business to new heights.   In this episode,  &quot;Unlocking Resilient Entrepreneurship with Jen Perdew,&quot; listeners are not merely audience members but are invited to become active participants in their entrepreneurial journey, ensuring that their path is not just successful but joyous, fulfilling, and profoundly impactful. Join us in this exploration of resilient entrepreneurship and embark on a journey towards business success and personal fulfillment.  </itunes:subtitle>
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      <title>EP 443 Unlock Your True Potential: Why Today Matters in Your Life&apos;s Journey</title>
      <description><![CDATA[<p>Unlock Your True Potential: Why Today Matters in Your Life's Journey</p> From Health to Hard Work: The Secrets to Becoming the Best Version of Yourself <p>Embark on a transformative journey with Tracy Brinkmann in the latest episode of the your favorite podcast, where we delve deep into the secrets of personal development and unlocking your true potential. Tracy, an entrepreneur, author, and success coach, guides listeners through a thought-provoking exploration of self-improvement, motivation, and success, ensuring that when you meet the person you could have become, you do so with pride and fulfillment.</p> <p> </p> The Foundation of Potential: Embracing a Healthy Lifestyle <p>We kickstart our journey with a focus on the foundation of all success - a good lifestyle. Tracy emphasizes that living a good lifestyle isn't merely about aesthetics but about nourishing your body and mind to chase your dreams effectively. With an engaging story about the pivotal role of health and well-being, the key point underscores that your physical state is the launchpad for all your aspirations. The actionable tip nudges listeners to initiate one healthy habit this week, be it a simple walk or choosing a nutritious meal.</p> <p> </p> The Visionary's Mindset: Crafting a Long-Term Vision <p>Navigating through the visionary's mindset, Tracy propels listeners to think long-term and stick with it. The episode illuminates the significance of having a direction, not just a plan, and persistently moving towards it. The actionable tip here encourages listeners to set a 10-year vision, breaking it down year by year, ensuring that the path to unlocking your true potential is consistently forward-moving.</p> <p> </p> The Game of Greatness: Daring to Dream Big <p>In the game of greatness, Tracy narrates a compelling tale of someone who dared to dream big and the monumental difference it made in their journey towards success. The key point is clear: playing small serves no one. The actionable tip challenges listeners to identify an area in their life where they're playing it safe and encourages them to take one bold step towards their dreams.</p> <p> </p> The Power of Accountability: Reclaiming Your Power <p>The episode doesn't shy away from the hard truths, as Tracy explores the power of accountability. Every excuse, Tracy points out, is a step away from your potential. The actionable tip is a challenge: for one week, catch yourself every time you make an excuse and replace it with a solution. It's a call to stop avoiding growth and start embracing empowerment.</p> <p> </p> The Dance of Adaptability: Navigating Through Life's Challenges <p>In the dance of adaptability, Tracy shares a humorous anecdote about the pitfalls of stubbornness and the doors that flexibility can open. The key point and actionable tip guide listeners to be more open-minded and to seek alternative paths in the face of resistance, ensuring the journey to unlock your true potential is versatile and resilient.</p> <p> </p> The Myth of the Magic Bullet: Debunking Shortcuts to Success <p>Finally, Tracy debunks the myth of the magic bullet, sharing a story about the long road that shortcuts often lead to. The key point emphasizes that true success and potential are unlocked through consistent hard work, and the actionable tip encourages listeners to identify areas where they're seeking a quick fix and instead, commit to the journey.</p> <p> In this episode, Tracy not only shares insights but also provides actionable tips to implement these insights into your life. Whether you're an entrepreneur, a professional, or someone seeking to live a more fulfilling life, this episode is your guide to navigating through the journey of becoming the person you were always destined to be.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Sat, 7 Oct 2023 20:15:45 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
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      <content:encoded><![CDATA[<p>Unlock Your True Potential: Why Today Matters in Your Life's Journey</p> From Health to Hard Work: The Secrets to Becoming the Best Version of Yourself <p>Embark on a transformative journey with Tracy Brinkmann in the latest episode of the your favorite podcast, where we delve deep into the secrets of personal development and unlocking your true potential. Tracy, an entrepreneur, author, and success coach, guides listeners through a thought-provoking exploration of self-improvement, motivation, and success, ensuring that when you meet the person you could have become, you do so with pride and fulfillment.</p> <p> </p> The Foundation of Potential: Embracing a Healthy Lifestyle <p>We kickstart our journey with a focus on the foundation of all success - a good lifestyle. Tracy emphasizes that living a good lifestyle isn't merely about aesthetics but about nourishing your body and mind to chase your dreams effectively. With an engaging story about the pivotal role of health and well-being, the key point underscores that your physical state is the launchpad for all your aspirations. The actionable tip nudges listeners to initiate one healthy habit this week, be it a simple walk or choosing a nutritious meal.</p> <p> </p> The Visionary's Mindset: Crafting a Long-Term Vision <p>Navigating through the visionary's mindset, Tracy propels listeners to think long-term and stick with it. The episode illuminates the significance of having a direction, not just a plan, and persistently moving towards it. The actionable tip here encourages listeners to set a 10-year vision, breaking it down year by year, ensuring that the path to unlocking your true potential is consistently forward-moving.</p> <p> </p> The Game of Greatness: Daring to Dream Big <p>In the game of greatness, Tracy narrates a compelling tale of someone who dared to dream big and the monumental difference it made in their journey towards success. The key point is clear: playing small serves no one. The actionable tip challenges listeners to identify an area in their life where they're playing it safe and encourages them to take one bold step towards their dreams.</p> <p> </p> The Power of Accountability: Reclaiming Your Power <p>The episode doesn't shy away from the hard truths, as Tracy explores the power of accountability. Every excuse, Tracy points out, is a step away from your potential. The actionable tip is a challenge: for one week, catch yourself every time you make an excuse and replace it with a solution. It's a call to stop avoiding growth and start embracing empowerment.</p> <p> </p> The Dance of Adaptability: Navigating Through Life's Challenges <p>In the dance of adaptability, Tracy shares a humorous anecdote about the pitfalls of stubbornness and the doors that flexibility can open. The key point and actionable tip guide listeners to be more open-minded and to seek alternative paths in the face of resistance, ensuring the journey to unlock your true potential is versatile and resilient.</p> <p> </p> The Myth of the Magic Bullet: Debunking Shortcuts to Success <p>Finally, Tracy debunks the myth of the magic bullet, sharing a story about the long road that shortcuts often lead to. The key point emphasizes that true success and potential are unlocked through consistent hard work, and the actionable tip encourages listeners to identify areas where they're seeking a quick fix and instead, commit to the journey.</p> <p> In this episode, Tracy not only shares insights but also provides actionable tips to implement these insights into your life. Whether you're an entrepreneur, a professional, or someone seeking to live a more fulfilling life, this episode is your guide to navigating through the journey of becoming the person you were always destined to be.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 443 Unlock Your True Potential: Why Today Matters in Your Life&apos;s Journey</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:summary>Unlock Your True Potential: Why Today Matters in Your Life&apos;s Journey From Health to Hard Work: The Secrets to Becoming the Best Version of Yourself Embark on a transformative journey with Tracy Brinkmann in the latest episode of the your favorite podcast, where we delve deep into the secrets of personal development and unlocking your true potential. Tracy, an entrepreneur, author, and success coach, guides listeners through a thought-provoking exploration of self-improvement, motivation, and success, ensuring that when you meet the person you could have become, you do so with pride and fulfillment.   The Foundation of Potential: Embracing a Healthy Lifestyle We kickstart our journey with a focus on the foundation of all success - a good lifestyle. Tracy emphasizes that living a good lifestyle isn&apos;t merely about aesthetics but about nourishing your body and mind to chase your dreams effectively. With an engaging story about the pivotal role of health and well-being, the key point underscores that your physical state is the launchpad for all your aspirations. The actionable tip nudges listeners to initiate one healthy habit this week, be it a simple walk or choosing a nutritious meal.   The Visionary&apos;s Mindset: Crafting a Long-Term Vision Navigating through the visionary&apos;s mindset, Tracy propels listeners to think long-term and stick with it. The episode illuminates the significance of having a direction, not just a plan, and persistently moving towards it. The actionable tip here encourages listeners to set a 10-year vision, breaking it down year by year, ensuring that the path to unlocking your true potential is consistently forward-moving.   The Game of Greatness: Daring to Dream Big In the game of greatness, Tracy narrates a compelling tale of someone who dared to dream big and the monumental difference it made in their journey towards success. The key point is clear: playing small serves no one. The actionable tip challenges listeners to identify an area in their life where they&apos;re playing it safe and encourages them to take one bold step towards their dreams.   The Power of Accountability: Reclaiming Your Power The episode doesn&apos;t shy away from the hard truths, as Tracy explores the power of accountability. Every excuse, Tracy points out, is a step away from your potential. The actionable tip is a challenge: for one week, catch yourself every time you make an excuse and replace it with a solution. It&apos;s a call to stop avoiding growth and start embracing empowerment.   The Dance of Adaptability: Navigating Through Life&apos;s Challenges In the dance of adaptability, Tracy shares a humorous anecdote about the pitfalls of stubbornness and the doors that flexibility can open. The key point and actionable tip guide listeners to be more open-minded and to seek alternative paths in the face of resistance, ensuring the journey to unlock your true potential is versatile and resilient.   The Myth of the Magic Bullet: Debunking Shortcuts to Success Finally, Tracy debunks the myth of the magic bullet, sharing a story about the long road that shortcuts often lead to. The key point emphasizes that true success and potential are unlocked through consistent hard work, and the actionable tip encourages listeners to identify areas where they&apos;re seeking a quick fix and instead, commit to the journey.  In this episode, Tracy not only shares insights but also provides actionable tips to implement these insights into your life. Whether you&apos;re an entrepreneur, a professional, or someone seeking to live a more fulfilling life, this episode is your guide to navigating through the journey of becoming the person you were always destined to be.</itunes:summary>
      <itunes:subtitle>Unlock Your True Potential: Why Today Matters in Your Life&apos;s Journey From Health to Hard Work: The Secrets to Becoming the Best Version of Yourself Embark on a transformative journey with Tracy Brinkmann in the latest episode of the your favorite podcast, where we delve deep into the secrets of personal development and unlocking your true potential. Tracy, an entrepreneur, author, and success coach, guides listeners through a thought-provoking exploration of self-improvement, motivation, and success, ensuring that when you meet the person you could have become, you do so with pride and fulfillment.   The Foundation of Potential: Embracing a Healthy Lifestyle We kickstart our journey with a focus on the foundation of all success - a good lifestyle. Tracy emphasizes that living a good lifestyle isn&apos;t merely about aesthetics but about nourishing your body and mind to chase your dreams effectively. With an engaging story about the pivotal role of health and well-being, the key point underscores that your physical state is the launchpad for all your aspirations. The actionable tip nudges listeners to initiate one healthy habit this week, be it a simple walk or choosing a nutritious meal.   The Visionary&apos;s Mindset: Crafting a Long-Term Vision Navigating through the visionary&apos;s mindset, Tracy propels listeners to think long-term and stick with it. The episode illuminates the significance of having a direction, not just a plan, and persistently moving towards it. The actionable tip here encourages listeners to set a 10-year vision, breaking it down year by year, ensuring that the path to unlocking your true potential is consistently forward-moving.   The Game of Greatness: Daring to Dream Big In the game of greatness, Tracy narrates a compelling tale of someone who dared to dream big and the monumental difference it made in their journey towards success. The key point is clear: playing small serves no one. The actionable tip challenges listeners to identify an area in their life where they&apos;re playing it safe and encourages them to take one bold step towards their dreams.   The Power of Accountability: Reclaiming Your Power The episode doesn&apos;t shy away from the hard truths, as Tracy explores the power of accountability. Every excuse, Tracy points out, is a step away from your potential. The actionable tip is a challenge: for one week, catch yourself every time you make an excuse and replace it with a solution. It&apos;s a call to stop avoiding growth and start embracing empowerment.   The Dance of Adaptability: Navigating Through Life&apos;s Challenges In the dance of adaptability, Tracy shares a humorous anecdote about the pitfalls of stubbornness and the doors that flexibility can open. The key point and actionable tip guide listeners to be more open-minded and to seek alternative paths in the face of resistance, ensuring the journey to unlock your true potential is versatile and resilient.   The Myth of the Magic Bullet: Debunking Shortcuts to Success Finally, Tracy debunks the myth of the magic bullet, sharing a story about the long road that shortcuts often lead to. The key point emphasizes that true success and potential are unlocked through consistent hard work, and the actionable tip encourages listeners to identify areas where they&apos;re seeking a quick fix and instead, commit to the journey.  In this episode, Tracy not only shares insights but also provides actionable tips to implement these insights into your life. Whether you&apos;re an entrepreneur, a professional, or someone seeking to live a more fulfilling life, this episode is your guide to navigating through the journey of becoming the person you were always destined to be.</itunes:subtitle>
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      <title>EP 442 Unlocking Goal Mastery: Navigating Through Distractions &amp; Staying Committed</title>
      <description><![CDATA[<p>In the latest episode of the Podcast, Tracy Brinkmann enlightens listeners on the intricate journey of achieving one's goals while navigating through the myriad of distractions that life presents. This episode, titled "Unlocking Goal Mastery with Tracy Brinkmann: Navigating Through Distractions to Achieve Success," delves deep into the essence of goal mastery, providing listeners with not just theoretical knowledge but practical insights derived from real-life stories.</p> <p><a href="https://DarkHorseSchooling.com/audit">Take The Parent Entrepreneur Quiz</a></p> The Nature of Goals and the Journey to Achieve Them <p> </p> <p>Goals, as Tracy articulates, come in various shapes and timelines. Some are achieved in a sprint, while others demand a marathon's patience and perseverance. The episode explores the emotional and psychological aspects of pursuing long-term goals, emphasizing the significance of staying true to one's path and the emotional rollercoaster that often accompanies the journey towards achieving them.</p> <p> </p> Sarah's Story: A Decade-long Journey to Culinary Success <p> </p> <p>Through compelling narratives like Sarah's decade-long journey to culinary success, Tracy underscores the pivotal role of patience and unwavering commitment in the face of challenges and delays. The story acts as a mirror, reflecting the trials and tribulations faced by many in their pursuit of success and mastery.</p> <p> </p> Avoiding the Trap of External Goals and Distractions <p> </p> <p>The episode also sheds light on the subtle, often unnoticed, influence of external goals. Tracy explores how these external influences can unknowingly divert us from our path, utilizing anecdotes to illustrate the potential consequences and how to safeguard against them.</p> <p> </p> Jake's Divergence: The Detour from Music to Tech <p> </p> <p>One such story is of Jake, a musician who got sidetracked by the glittering allure of a tech startup, showcasing the subtle manner in which external goals can infiltrate and alter our path, often leading us astray from our true passions and objectives.</p> <p> </p> Commitment: The Unseen Force Behind Every Achievement <p> </p> <p>Commitment, as discussed in the episode, is highlighted as the silent force that propels us forward, especially during times when the initial excitement has dimmed. Tracy introduces listeners to the concept of the guiding question, a tool to maintain focus and ensure every step taken is in alignment with one's ultimate goal.</p> <p> </p> Mia's Tale: The Writer Lost in External Allure <p> </p> <p>Through Mia's tale, a writer who lost years in the allure of an external goal, Tracy brings to light the importance of recognizing and staying true to one's own goals, even when other opportunities seem lucrative.</p> <p> </p> <p>In this episode, Tracy not only shares invaluable insights on goal mastery and commitment but also challenges listeners to introspect and reflect on their own journeys, ensuring the lessons shared are not just heard but truly imbibed and applied. It's a treasure trove of wisdom for anyone on the path of personal development and achievement, ensuring they navigate through the distractions and stay unwaveringly committed to their goals.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 5 Oct 2023 23:32:57 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
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      <content:encoded><![CDATA[<p>In the latest episode of the Podcast, Tracy Brinkmann enlightens listeners on the intricate journey of achieving one's goals while navigating through the myriad of distractions that life presents. This episode, titled "Unlocking Goal Mastery with Tracy Brinkmann: Navigating Through Distractions to Achieve Success," delves deep into the essence of goal mastery, providing listeners with not just theoretical knowledge but practical insights derived from real-life stories.</p> <p><a href="https://DarkHorseSchooling.com/audit">Take The Parent Entrepreneur Quiz</a></p> The Nature of Goals and the Journey to Achieve Them <p> </p> <p>Goals, as Tracy articulates, come in various shapes and timelines. Some are achieved in a sprint, while others demand a marathon's patience and perseverance. The episode explores the emotional and psychological aspects of pursuing long-term goals, emphasizing the significance of staying true to one's path and the emotional rollercoaster that often accompanies the journey towards achieving them.</p> <p> </p> Sarah's Story: A Decade-long Journey to Culinary Success <p> </p> <p>Through compelling narratives like Sarah's decade-long journey to culinary success, Tracy underscores the pivotal role of patience and unwavering commitment in the face of challenges and delays. The story acts as a mirror, reflecting the trials and tribulations faced by many in their pursuit of success and mastery.</p> <p> </p> Avoiding the Trap of External Goals and Distractions <p> </p> <p>The episode also sheds light on the subtle, often unnoticed, influence of external goals. Tracy explores how these external influences can unknowingly divert us from our path, utilizing anecdotes to illustrate the potential consequences and how to safeguard against them.</p> <p> </p> Jake's Divergence: The Detour from Music to Tech <p> </p> <p>One such story is of Jake, a musician who got sidetracked by the glittering allure of a tech startup, showcasing the subtle manner in which external goals can infiltrate and alter our path, often leading us astray from our true passions and objectives.</p> <p> </p> Commitment: The Unseen Force Behind Every Achievement <p> </p> <p>Commitment, as discussed in the episode, is highlighted as the silent force that propels us forward, especially during times when the initial excitement has dimmed. Tracy introduces listeners to the concept of the guiding question, a tool to maintain focus and ensure every step taken is in alignment with one's ultimate goal.</p> <p> </p> Mia's Tale: The Writer Lost in External Allure <p> </p> <p>Through Mia's tale, a writer who lost years in the allure of an external goal, Tracy brings to light the importance of recognizing and staying true to one's own goals, even when other opportunities seem lucrative.</p> <p> </p> <p>In this episode, Tracy not only shares invaluable insights on goal mastery and commitment but also challenges listeners to introspect and reflect on their own journeys, ensuring the lessons shared are not just heard but truly imbibed and applied. It's a treasure trove of wisdom for anyone on the path of personal development and achievement, ensuring they navigate through the distractions and stay unwaveringly committed to their goals.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 442 Unlocking Goal Mastery: Navigating Through Distractions &amp; Staying Committed</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:15:17</itunes:duration>
      <itunes:summary>In the latest episode of the Podcast, Tracy Brinkmann enlightens listeners on the intricate journey of achieving one&apos;s goals while navigating through the myriad of distractions that life presents. This episode, titled &quot;Unlocking Goal Mastery with Tracy Brinkmann: Navigating Through Distractions to Achieve Success,&quot; delves deep into the essence of goal mastery, providing listeners with not just theoretical knowledge but practical insights derived from real-life stories. Take The Parent Entrepreneur Quiz The Nature of Goals and the Journey to Achieve Them   Goals, as Tracy articulates, come in various shapes and timelines. Some are achieved in a sprint, while others demand a marathon&apos;s patience and perseverance. The episode explores the emotional and psychological aspects of pursuing long-term goals, emphasizing the significance of staying true to one&apos;s path and the emotional rollercoaster that often accompanies the journey towards achieving them.   Sarah&apos;s Story: A Decade-long Journey to Culinary Success   Through compelling narratives like Sarah&apos;s decade-long journey to culinary success, Tracy underscores the pivotal role of patience and unwavering commitment in the face of challenges and delays. The story acts as a mirror, reflecting the trials and tribulations faced by many in their pursuit of success and mastery.   Avoiding the Trap of External Goals and Distractions   The episode also sheds light on the subtle, often unnoticed, influence of external goals. Tracy explores how these external influences can unknowingly divert us from our path, utilizing anecdotes to illustrate the potential consequences and how to safeguard against them.   Jake&apos;s Divergence: The Detour from Music to Tech   One such story is of Jake, a musician who got sidetracked by the glittering allure of a tech startup, showcasing the subtle manner in which external goals can infiltrate and alter our path, often leading us astray from our true passions and objectives.   Commitment: The Unseen Force Behind Every Achievement   Commitment, as discussed in the episode, is highlighted as the silent force that propels us forward, especially during times when the initial excitement has dimmed. Tracy introduces listeners to the concept of the guiding question, a tool to maintain focus and ensure every step taken is in alignment with one&apos;s ultimate goal.   Mia&apos;s Tale: The Writer Lost in External Allure   Through Mia&apos;s tale, a writer who lost years in the allure of an external goal, Tracy brings to light the importance of recognizing and staying true to one&apos;s own goals, even when other opportunities seem lucrative.   In this episode, Tracy not only shares invaluable insights on goal mastery and commitment but also challenges listeners to introspect and reflect on their own journeys, ensuring the lessons shared are not just heard but truly imbibed and applied. It&apos;s a treasure trove of wisdom for anyone on the path of personal development and achievement, ensuring they navigate through the distractions and stay unwaveringly committed to their goals.  </itunes:summary>
      <itunes:subtitle>In the latest episode of the Podcast, Tracy Brinkmann enlightens listeners on the intricate journey of achieving one&apos;s goals while navigating through the myriad of distractions that life presents. This episode, titled &quot;Unlocking Goal Mastery with Tracy Brinkmann: Navigating Through Distractions to Achieve Success,&quot; delves deep into the essence of goal mastery, providing listeners with not just theoretical knowledge but practical insights derived from real-life stories. Take The Parent Entrepreneur Quiz The Nature of Goals and the Journey to Achieve Them   Goals, as Tracy articulates, come in various shapes and timelines. Some are achieved in a sprint, while others demand a marathon&apos;s patience and perseverance. The episode explores the emotional and psychological aspects of pursuing long-term goals, emphasizing the significance of staying true to one&apos;s path and the emotional rollercoaster that often accompanies the journey towards achieving them.   Sarah&apos;s Story: A Decade-long Journey to Culinary Success   Through compelling narratives like Sarah&apos;s decade-long journey to culinary success, Tracy underscores the pivotal role of patience and unwavering commitment in the face of challenges and delays. The story acts as a mirror, reflecting the trials and tribulations faced by many in their pursuit of success and mastery.   Avoiding the Trap of External Goals and Distractions   The episode also sheds light on the subtle, often unnoticed, influence of external goals. Tracy explores how these external influences can unknowingly divert us from our path, utilizing anecdotes to illustrate the potential consequences and how to safeguard against them.   Jake&apos;s Divergence: The Detour from Music to Tech   One such story is of Jake, a musician who got sidetracked by the glittering allure of a tech startup, showcasing the subtle manner in which external goals can infiltrate and alter our path, often leading us astray from our true passions and objectives.   Commitment: The Unseen Force Behind Every Achievement   Commitment, as discussed in the episode, is highlighted as the silent force that propels us forward, especially during times when the initial excitement has dimmed. Tracy introduces listeners to the concept of the guiding question, a tool to maintain focus and ensure every step taken is in alignment with one&apos;s ultimate goal.   Mia&apos;s Tale: The Writer Lost in External Allure   Through Mia&apos;s tale, a writer who lost years in the allure of an external goal, Tracy brings to light the importance of recognizing and staying true to one&apos;s own goals, even when other opportunities seem lucrative.   In this episode, Tracy not only shares invaluable insights on goal mastery and commitment but also challenges listeners to introspect and reflect on their own journeys, ensuring the lessons shared are not just heard but truly imbibed and applied. It&apos;s a treasure trove of wisdom for anyone on the path of personal development and achievement, ensuring they navigate through the distractions and stay unwaveringly committed to their goals.  </itunes:subtitle>
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      <title>EP 441 Embrace Your Next Chapter: Uncover the Power of Transitional Identities with Your Success</title>
      <description><![CDATA[<p>Delve into the uncharted territories of Transitional Identities, a concept pivotal for anyone undergoing significant life changes. This episode is not just a listen; it's an urgent call to action for anyone standing at life's crossroads, offering a unique perspective on managing the emotional and psychological aspects of major life decisions. We'll explore ultra-specific scenarios, from career leaps to personal life shifts, providing you with a practical guide on how to construct your own Transitional Identity. This is more than a podcast; it's a lifeline to navigating change with confidence, providing useful, actionable strategies to not only cope with but thrive amidst life's inevitable shifts. Don't just navigate change, master it, with insights from an episode that promises to be as enlightening as it is empowering. https://DarkHorseSchooling.com/audit</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 4 Oct 2023 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Delve into the uncharted territories of Transitional Identities, a concept pivotal for anyone undergoing significant life changes. This episode is not just a listen; it's an urgent call to action for anyone standing at life's crossroads, offering a unique perspective on managing the emotional and psychological aspects of major life decisions. We'll explore ultra-specific scenarios, from career leaps to personal life shifts, providing you with a practical guide on how to construct your own Transitional Identity. This is more than a podcast; it's a lifeline to navigating change with confidence, providing useful, actionable strategies to not only cope with but thrive amidst life's inevitable shifts. Don't just navigate change, master it, with insights from an episode that promises to be as enlightening as it is empowering. https://DarkHorseSchooling.com/audit</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 441 Embrace Your Next Chapter: Uncover the Power of Transitional Identities with Your Success</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:23:07</itunes:duration>
      <itunes:summary>Delve into the uncharted territories of Transitional Identities, a concept pivotal for anyone undergoing significant life changes. This episode is not just a listen; it&apos;s an urgent call to action for anyone standing at life&apos;s crossroads, offering a unique perspective on managing the emotional and psychological aspects of major life decisions. We&apos;ll explore ultra-specific scenarios, from career leaps to personal life shifts, providing you with a practical guide on how to construct your own Transitional Identity. This is more than a podcast; it&apos;s a lifeline to navigating change with confidence, providing useful, actionable strategies to not only cope with but thrive amidst life&apos;s inevitable shifts. Don&apos;t just navigate change, master it, with insights from an episode that promises to be as enlightening as it is empowering. https://DarkHorseSchooling.com/audit</itunes:summary>
      <itunes:subtitle>Delve into the uncharted territories of Transitional Identities, a concept pivotal for anyone undergoing significant life changes. This episode is not just a listen; it&apos;s an urgent call to action for anyone standing at life&apos;s crossroads, offering a unique perspective on managing the emotional and psychological aspects of major life decisions. We&apos;ll explore ultra-specific scenarios, from career leaps to personal life shifts, providing you with a practical guide on how to construct your own Transitional Identity. This is more than a podcast; it&apos;s a lifeline to navigating change with confidence, providing useful, actionable strategies to not only cope with but thrive amidst life&apos;s inevitable shifts. Don&apos;t just navigate change, master it, with insights from an episode that promises to be as enlightening as it is empowering. https://DarkHorseSchooling.com/audit</itunes:subtitle>
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      <title>EP 440 Unlock the Power of the One-Two Digital Marketing Punch: Virtual Dinners Meet Celebrity Endorsements!</title>
      <description><![CDATA[<p>Unlocking the Power of the One-Two Marketing Punch <p> </p> <p>In the latest episode of the Dark Horse Entrepreneur Podcast, we delve deep into the transformative world of business marketing, spotlighting a strategy that's taking the entrepreneurial realm by storm.</p> <p> </p> The Magic of Virtual Dinners <p>Virtual dinners are more than just online gatherings. They're a potent tool in the arsenal of modern business marketing. By creating intimate, engaging, and memorable experiences, virtual dinners offer businesses a unique way to connect with their audience. Benefits of Virtual Events (H3 Tag) highlight the ability to reach a global audience, foster genuine connections, and showcase a brand's unique selling points.</p> <p> </p> Amplifying with Celebrity Endorsements <p>But what happens when you combine the allure of virtual dinners with the star power of celebrity endorsements? You get a marketing strategy that's both powerful and innovative. </p> The Psychology Behind Celebrity Trust <p>The episode delves into why consumers are more likely to trust and engage with brands endorsed by their favorite celebrities.</p> <p> </p> Combining Forces for Maximum Impact <p>The episode emphasizes the synergy between virtual dinners and celebrity endorsements, illustrating how this &quot;One-Two Marketing Punch&quot; can skyrocket a business's visibility and sales potential.</p> <p> </p> Parent Entrepreneurs: Turning Strategy into Service <p>For parentpreneurs juggling family and ambition, this strategy isn't just about boosting their business. It's an opportunity. The episode explores how parents can turn this marketing strategy into a marketable service, offering it to local businesses and creating a new revenue stream. </p> The Dark Horse Challenge <p>Tracy encourages listeners to take actionable steps, harnessing the power of this revolutionary approach.</p> <p> </p> Conclusion: <p>Whether you're a seasoned entrepreneur or a parent looking to dive into the world of business marketing, this episode of the Dark Horse Entrepreneur Podcast offers insights, tips, and strategies that can redefine your entrepreneurial journey. Dive in and discover the power of the &quot;One-Two Marketing Punch&quot; today!</p> <p> </p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 2 Oct 2023 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Unlocking the Power of the One-Two Marketing Punch <p> </p> <p>In the latest episode of the Dark Horse Entrepreneur Podcast, we delve deep into the transformative world of business marketing, spotlighting a strategy that's taking the entrepreneurial realm by storm.</p> <p> </p> The Magic of Virtual Dinners <p>Virtual dinners are more than just online gatherings. They're a potent tool in the arsenal of modern business marketing. By creating intimate, engaging, and memorable experiences, virtual dinners offer businesses a unique way to connect with their audience. Benefits of Virtual Events (H3 Tag) highlight the ability to reach a global audience, foster genuine connections, and showcase a brand's unique selling points.</p> <p> </p> Amplifying with Celebrity Endorsements <p>But what happens when you combine the allure of virtual dinners with the star power of celebrity endorsements? You get a marketing strategy that's both powerful and innovative. </p> The Psychology Behind Celebrity Trust <p>The episode delves into why consumers are more likely to trust and engage with brands endorsed by their favorite celebrities.</p> <p> </p> Combining Forces for Maximum Impact <p>The episode emphasizes the synergy between virtual dinners and celebrity endorsements, illustrating how this &quot;One-Two Marketing Punch&quot; can skyrocket a business's visibility and sales potential.</p> <p> </p> Parent Entrepreneurs: Turning Strategy into Service <p>For parentpreneurs juggling family and ambition, this strategy isn't just about boosting their business. It's an opportunity. The episode explores how parents can turn this marketing strategy into a marketable service, offering it to local businesses and creating a new revenue stream. </p> The Dark Horse Challenge <p>Tracy encourages listeners to take actionable steps, harnessing the power of this revolutionary approach.</p> <p> </p> Conclusion: <p>Whether you're a seasoned entrepreneur or a parent looking to dive into the world of business marketing, this episode of the Dark Horse Entrepreneur Podcast offers insights, tips, and strategies that can redefine your entrepreneurial journey. Dive in and discover the power of the &quot;One-Two Marketing Punch&quot; today!</p> <p> </p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 440 Unlock the Power of the One-Two Digital Marketing Punch: Virtual Dinners Meet Celebrity Endorsements!</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:29:22</itunes:duration>
      <itunes:summary>Unlocking the Power of the One-Two Marketing Punch   In the latest episode of the Dark Horse Entrepreneur Podcast, we delve deep into the transformative world of business marketing, spotlighting a strategy that&apos;s taking the entrepreneurial realm by storm.   The Magic of Virtual Dinners Virtual dinners are more than just online gatherings. They&apos;re a potent tool in the arsenal of modern business marketing. By creating intimate, engaging, and memorable experiences, virtual dinners offer businesses a unique way to connect with their audience. Benefits of Virtual Events (H3 Tag) highlight the ability to reach a global audience, foster genuine connections, and showcase a brand&apos;s unique selling points.   Amplifying with Celebrity Endorsements But what happens when you combine the allure of virtual dinners with the star power of celebrity endorsements? You get a marketing strategy that&apos;s both powerful and innovative.  The Psychology Behind Celebrity Trust The episode delves into why consumers are more likely to trust and engage with brands endorsed by their favorite celebrities.   Combining Forces for Maximum Impact The episode emphasizes the synergy between virtual dinners and celebrity endorsements, illustrating how this &quot;One-Two Marketing Punch&quot; can skyrocket a business&apos;s visibility and sales potential.   Parent Entrepreneurs: Turning Strategy into Service For parentpreneurs juggling family and ambition, this strategy isn&apos;t just about boosting their business. It&apos;s an opportunity. The episode explores how parents can turn this marketing strategy into a marketable service, offering it to local businesses and creating a new revenue stream.  The Dark Horse Challenge Tracy encourages listeners to take actionable steps, harnessing the power of this revolutionary approach.   Conclusion: Whether you&apos;re a seasoned entrepreneur or a parent looking to dive into the world of business marketing, this episode of the Dark Horse Entrepreneur Podcast offers insights, tips, and strategies that can redefine your entrepreneurial journey. Dive in and discover the power of the &quot;One-Two Marketing Punch&quot; today!  </itunes:summary>
      <itunes:subtitle>Unlocking the Power of the One-Two Marketing Punch   In the latest episode of the Dark Horse Entrepreneur Podcast, we delve deep into the transformative world of business marketing, spotlighting a strategy that&apos;s taking the entrepreneurial realm by storm.   The Magic of Virtual Dinners Virtual dinners are more than just online gatherings. They&apos;re a potent tool in the arsenal of modern business marketing. By creating intimate, engaging, and memorable experiences, virtual dinners offer businesses a unique way to connect with their audience. Benefits of Virtual Events (H3 Tag) highlight the ability to reach a global audience, foster genuine connections, and showcase a brand&apos;s unique selling points.   Amplifying with Celebrity Endorsements But what happens when you combine the allure of virtual dinners with the star power of celebrity endorsements? You get a marketing strategy that&apos;s both powerful and innovative.  The Psychology Behind Celebrity Trust The episode delves into why consumers are more likely to trust and engage with brands endorsed by their favorite celebrities.   Combining Forces for Maximum Impact The episode emphasizes the synergy between virtual dinners and celebrity endorsements, illustrating how this &quot;One-Two Marketing Punch&quot; can skyrocket a business&apos;s visibility and sales potential.   Parent Entrepreneurs: Turning Strategy into Service For parentpreneurs juggling family and ambition, this strategy isn&apos;t just about boosting their business. It&apos;s an opportunity. The episode explores how parents can turn this marketing strategy into a marketable service, offering it to local businesses and creating a new revenue stream.  The Dark Horse Challenge Tracy encourages listeners to take actionable steps, harnessing the power of this revolutionary approach.   Conclusion: Whether you&apos;re a seasoned entrepreneur or a parent looking to dive into the world of business marketing, this episode of the Dark Horse Entrepreneur Podcast offers insights, tips, and strategies that can redefine your entrepreneurial journey. Dive in and discover the power of the &quot;One-Two Marketing Punch&quot; today!  </itunes:subtitle>
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      <title>EP 439 Unlocking Celebrity Power: Digital Marketing To Boost Your Local Business &amp; Side Hustle</title>
      <description><![CDATA[<p>Unlocking Celebrity Power: Boost Your Local Business &amp; Side Hustle <p> </p> <p>In the latest episode of the Dark Horse Entrepreneur Podcast, we delve deep into the transformative world of celebrity endorsements. This powerful marketing strategy is not just for global brands but can be a game-changer for local businesses and aspiring parentpreneurs.</p> <p> </p> The Power of Celebrity Endorsements <p>Celebrity endorsements have long been a staple in the marketing world. Their impact on brand growth, recognition, and trust is undeniable. By associating with well-known personalities, businesses can tap into their fan base, gaining instant credibility and attention.</p> <p> </p> How Local Businesses Can Secure Celebrity Endorsements <p>But how does a local business jump on this bandwagon? The key is to start local. Before aiming for Hollywood's A-listers, consider collaborating with local influencers or personalities. Crafting the perfect pitch and considering your budget are also crucial steps in this journey.</p> <p> </p> Risks &amp; Rewards of Celebrity Collaborations <p>Like all marketing strategies, celebrity endorsements come with their set of challenges. It's essential to weigh the risks and rewards, from managing the influx of attention to ensuring the collaboration feels genuine and resonates with the audience.</p> <p> </p> Parentpreneurs: Offering Celebrity Endorsement Services <p>For the parentpreneurs out there, this episode offers a unique perspective. Learn how you can spot opportunities in the celebrity endorsement arena, build a network, and offer these services to local businesses. It's a side hustle opportunity that's both lucrative and exciting.</p> <p> </p> <p>In conclusion, whether you're a business owner looking to boost your brand or a parentpreneur seeking the next big side hustle opportunity, this episode is packed with insights, tips, and actionable strategies. Dive in and discover the star-studded potential of celebrity endorsements.</p> <p>https://DarkHorseSchooling.com/audit</p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 25 Sep 2023 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Unlocking Celebrity Power: Boost Your Local Business &amp; Side Hustle <p> </p> <p>In the latest episode of the Dark Horse Entrepreneur Podcast, we delve deep into the transformative world of celebrity endorsements. This powerful marketing strategy is not just for global brands but can be a game-changer for local businesses and aspiring parentpreneurs.</p> <p> </p> The Power of Celebrity Endorsements <p>Celebrity endorsements have long been a staple in the marketing world. Their impact on brand growth, recognition, and trust is undeniable. By associating with well-known personalities, businesses can tap into their fan base, gaining instant credibility and attention.</p> <p> </p> How Local Businesses Can Secure Celebrity Endorsements <p>But how does a local business jump on this bandwagon? The key is to start local. Before aiming for Hollywood's A-listers, consider collaborating with local influencers or personalities. Crafting the perfect pitch and considering your budget are also crucial steps in this journey.</p> <p> </p> Risks &amp; Rewards of Celebrity Collaborations <p>Like all marketing strategies, celebrity endorsements come with their set of challenges. It's essential to weigh the risks and rewards, from managing the influx of attention to ensuring the collaboration feels genuine and resonates with the audience.</p> <p> </p> Parentpreneurs: Offering Celebrity Endorsement Services <p>For the parentpreneurs out there, this episode offers a unique perspective. Learn how you can spot opportunities in the celebrity endorsement arena, build a network, and offer these services to local businesses. It's a side hustle opportunity that's both lucrative and exciting.</p> <p> </p> <p>In conclusion, whether you're a business owner looking to boost your brand or a parentpreneur seeking the next big side hustle opportunity, this episode is packed with insights, tips, and actionable strategies. Dive in and discover the star-studded potential of celebrity endorsements.</p> <p>https://DarkHorseSchooling.com/audit</p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 439 Unlocking Celebrity Power: Digital Marketing To Boost Your Local Business &amp; Side Hustle</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:26:40</itunes:duration>
      <itunes:summary>Unlocking Celebrity Power: Boost Your Local Business &amp; Side Hustle   In the latest episode of the Dark Horse Entrepreneur Podcast, we delve deep into the transformative world of celebrity endorsements. This powerful marketing strategy is not just for global brands but can be a game-changer for local businesses and aspiring parentpreneurs.   The Power of Celebrity Endorsements Celebrity endorsements have long been a staple in the marketing world. Their impact on brand growth, recognition, and trust is undeniable. By associating with well-known personalities, businesses can tap into their fan base, gaining instant credibility and attention.   How Local Businesses Can Secure Celebrity Endorsements But how does a local business jump on this bandwagon? The key is to start local. Before aiming for Hollywood&apos;s A-listers, consider collaborating with local influencers or personalities. Crafting the perfect pitch and considering your budget are also crucial steps in this journey.   Risks &amp; Rewards of Celebrity Collaborations Like all marketing strategies, celebrity endorsements come with their set of challenges. It&apos;s essential to weigh the risks and rewards, from managing the influx of attention to ensuring the collaboration feels genuine and resonates with the audience.   Parentpreneurs: Offering Celebrity Endorsement Services For the parentpreneurs out there, this episode offers a unique perspective. Learn how you can spot opportunities in the celebrity endorsement arena, build a network, and offer these services to local businesses. It&apos;s a side hustle opportunity that&apos;s both lucrative and exciting.   In conclusion, whether you&apos;re a business owner looking to boost your brand or a parentpreneur seeking the next big side hustle opportunity, this episode is packed with insights, tips, and actionable strategies. Dive in and discover the star-studded potential of celebrity endorsements. https://DarkHorseSchooling.com/audit</itunes:summary>
      <itunes:subtitle>Unlocking Celebrity Power: Boost Your Local Business &amp; Side Hustle   In the latest episode of the Dark Horse Entrepreneur Podcast, we delve deep into the transformative world of celebrity endorsements. This powerful marketing strategy is not just for global brands but can be a game-changer for local businesses and aspiring parentpreneurs.   The Power of Celebrity Endorsements Celebrity endorsements have long been a staple in the marketing world. Their impact on brand growth, recognition, and trust is undeniable. By associating with well-known personalities, businesses can tap into their fan base, gaining instant credibility and attention.   How Local Businesses Can Secure Celebrity Endorsements But how does a local business jump on this bandwagon? The key is to start local. Before aiming for Hollywood&apos;s A-listers, consider collaborating with local influencers or personalities. Crafting the perfect pitch and considering your budget are also crucial steps in this journey.   Risks &amp; Rewards of Celebrity Collaborations Like all marketing strategies, celebrity endorsements come with their set of challenges. It&apos;s essential to weigh the risks and rewards, from managing the influx of attention to ensuring the collaboration feels genuine and resonates with the audience.   Parentpreneurs: Offering Celebrity Endorsement Services For the parentpreneurs out there, this episode offers a unique perspective. Learn how you can spot opportunities in the celebrity endorsement arena, build a network, and offer these services to local businesses. It&apos;s a side hustle opportunity that&apos;s both lucrative and exciting.   In conclusion, whether you&apos;re a business owner looking to boost your brand or a parentpreneur seeking the next big side hustle opportunity, this episode is packed with insights, tips, and actionable strategies. Dive in and discover the star-studded potential of celebrity endorsements. https://DarkHorseSchooling.com/audit</itunes:subtitle>
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      <title>EP 438 Virtual Dinners The Untapped Digital Marketing Goldmine for Local Businesses</title>
      <description><![CDATA[<p>Virtual Dinners: The New Frontier for Local Businesses and Digital Marketers <p>Discover how Virtual Dinners are not just a social novelty but a groundbreaking strategy for local businesses and digital marketers. This episode of the Dark Horse Entrepreneur Podcast dives deep into the untapped potential of Virtual Dinners, offering actionable insights for entrepreneurs, especially hardworking parents.</p> <p> </p> Why Virtual Dinners Are Revolutionary <p>Virtual Dinners are more than just a digital hangout; they're a disruptive force in the business world. They offer local businesses a unique opportunity to expand their customer base and go global. This isn't just a trend; it's a revolution.</p> <p> </p> How to Host a Virtual Dinner: A Step-by-Step Guide <p>Hosting a Virtual Dinner might seem daunting, but it's easier than you think. From the essential tech setup to crafting a memorable menu, we've got you covered. Learn how to avoid common pitfalls and ensure your Virtual Dinner is a hit.</p> <p> </p> The Tech Setup You Need Menu Selection: Making It Memorable Common Pitfalls to Avoid Monetizing Virtual Dinners: Turn Your Local Hustle into a Global Empire <p>Why stop at hosting? Learn how to monetize Virtual Dinners by offering them as a marketing service. Discover how to price your packages for maximum ROI and what metrics you should focus on for long-term success.</p> <p> </p> Pricing and Packages: Maximizing ROI Metrics for Success: The Ultimate KPIs <p> </p> <p>Ready to disrupt the status quo and take your local business global? Listen to this game-changing episode now!</p> <p> </p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 18 Sep 2023 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Virtual Dinners: The New Frontier for Local Businesses and Digital Marketers <p>Discover how Virtual Dinners are not just a social novelty but a groundbreaking strategy for local businesses and digital marketers. This episode of the Dark Horse Entrepreneur Podcast dives deep into the untapped potential of Virtual Dinners, offering actionable insights for entrepreneurs, especially hardworking parents.</p> <p> </p> Why Virtual Dinners Are Revolutionary <p>Virtual Dinners are more than just a digital hangout; they're a disruptive force in the business world. They offer local businesses a unique opportunity to expand their customer base and go global. This isn't just a trend; it's a revolution.</p> <p> </p> How to Host a Virtual Dinner: A Step-by-Step Guide <p>Hosting a Virtual Dinner might seem daunting, but it's easier than you think. From the essential tech setup to crafting a memorable menu, we've got you covered. Learn how to avoid common pitfalls and ensure your Virtual Dinner is a hit.</p> <p> </p> The Tech Setup You Need Menu Selection: Making It Memorable Common Pitfalls to Avoid Monetizing Virtual Dinners: Turn Your Local Hustle into a Global Empire <p>Why stop at hosting? Learn how to monetize Virtual Dinners by offering them as a marketing service. Discover how to price your packages for maximum ROI and what metrics you should focus on for long-term success.</p> <p> </p> Pricing and Packages: Maximizing ROI Metrics for Success: The Ultimate KPIs <p> </p> <p>Ready to disrupt the status quo and take your local business global? Listen to this game-changing episode now!</p> <p> </p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 438 Virtual Dinners The Untapped Digital Marketing Goldmine for Local Businesses</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:32:12</itunes:duration>
      <itunes:summary>Virtual Dinners: The New Frontier for Local Businesses and Digital Marketers Discover how Virtual Dinners are not just a social novelty but a groundbreaking strategy for local businesses and digital marketers. This episode of the Dark Horse Entrepreneur Podcast dives deep into the untapped potential of Virtual Dinners, offering actionable insights for entrepreneurs, especially hardworking parents.   Why Virtual Dinners Are Revolutionary Virtual Dinners are more than just a digital hangout; they&apos;re a disruptive force in the business world. They offer local businesses a unique opportunity to expand their customer base and go global. This isn&apos;t just a trend; it&apos;s a revolution.   How to Host a Virtual Dinner: A Step-by-Step Guide Hosting a Virtual Dinner might seem daunting, but it&apos;s easier than you think. From the essential tech setup to crafting a memorable menu, we&apos;ve got you covered. Learn how to avoid common pitfalls and ensure your Virtual Dinner is a hit.   The Tech Setup You Need Menu Selection: Making It Memorable Common Pitfalls to Avoid Monetizing Virtual Dinners: Turn Your Local Hustle into a Global Empire Why stop at hosting? Learn how to monetize Virtual Dinners by offering them as a marketing service. Discover how to price your packages for maximum ROI and what metrics you should focus on for long-term success.   Pricing and Packages: Maximizing ROI Metrics for Success: The Ultimate KPIs   Ready to disrupt the status quo and take your local business global? Listen to this game-changing episode now!  </itunes:summary>
      <itunes:subtitle>Virtual Dinners: The New Frontier for Local Businesses and Digital Marketers Discover how Virtual Dinners are not just a social novelty but a groundbreaking strategy for local businesses and digital marketers. This episode of the Dark Horse Entrepreneur Podcast dives deep into the untapped potential of Virtual Dinners, offering actionable insights for entrepreneurs, especially hardworking parents.   Why Virtual Dinners Are Revolutionary Virtual Dinners are more than just a digital hangout; they&apos;re a disruptive force in the business world. They offer local businesses a unique opportunity to expand their customer base and go global. This isn&apos;t just a trend; it&apos;s a revolution.   How to Host a Virtual Dinner: A Step-by-Step Guide Hosting a Virtual Dinner might seem daunting, but it&apos;s easier than you think. From the essential tech setup to crafting a memorable menu, we&apos;ve got you covered. Learn how to avoid common pitfalls and ensure your Virtual Dinner is a hit.   The Tech Setup You Need Menu Selection: Making It Memorable Common Pitfalls to Avoid Monetizing Virtual Dinners: Turn Your Local Hustle into a Global Empire Why stop at hosting? Learn how to monetize Virtual Dinners by offering them as a marketing service. Discover how to price your packages for maximum ROI and what metrics you should focus on for long-term success.   Pricing and Packages: Maximizing ROI Metrics for Success: The Ultimate KPIs   Ready to disrupt the status quo and take your local business global? Listen to this game-changing episode now!  </itunes:subtitle>
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      <title>EP 437 Virtual Dinners &amp; Celebrity Endorsements: Unconventional Guide to Digital Marketing for Small Local Businesses</title>
      <description><![CDATA[<p>Revolutionize Local Business Marketing: Virtual Dinner Parties and Celebrity Endorsements <p>In this game-changing episode of the Dark Horse Entrepreneur Podcast, we're tearing down the walls of traditional local business marketing. We introduce revolutionary strategies that can take any local business from hometown hero to global sensation.</p> <p> </p> Why Local Businesses Need Digital Marketing <p>The episode kicks off by challenging the traditional notion of &quot;local&quot; in business. We argue that in the age of digital marketing, being local is a mindset, not a market. If you're not online, you're invisible.</p> <p> </p> Virtual Dinner Parties: The New Frontier <p>We dive deep into the concept of Virtual Dinner Parties, a disruptive marketing strategy that transcends geographical boundaries. These aren't your average Zoom calls; they're highly engaging events that can attract customers from different states, countries, or even continents.</p> <p> </p> Maximize Impact with Celebrity Endorsements <p>The episode also explores the untapped potential of celebrity endorsements in local business marketing. We discuss how even small businesses can leverage the power and reach of celebrities to gain instant credibility and a broader audience.</p> <p> </p> How Parents Can Help Local Businesses <p>Lastly, we address parents who want to make a difference in their local business community. We outline how they can offer Virtual Dinner Parties and celebrity endorsements as a service, turning them into local business marketing superheroes.</p> <p> </p> The Myth of 'Local', What is a Virtual Dinner Party?, Creating a Viral Marketing Video, Making the Pitch to Local Businesses <p>Throughout the episode, we punctuate each segment with provocative thoughts and real-life case studies, challenging listeners to rethink their marketing strategies and take action.</p> <p> </p> <p>This episode is a must-listen for anyone interested in innovative marketing strategies, from business owners to parent entrepreneurs. Tune in to discover how you can revolutionize your approach to local business marketing.</p> <p>https://DarkHorseSchooling.com</p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 11 Sep 2023 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Revolutionize Local Business Marketing: Virtual Dinner Parties and Celebrity Endorsements <p>In this game-changing episode of the Dark Horse Entrepreneur Podcast, we're tearing down the walls of traditional local business marketing. We introduce revolutionary strategies that can take any local business from hometown hero to global sensation.</p> <p> </p> Why Local Businesses Need Digital Marketing <p>The episode kicks off by challenging the traditional notion of &quot;local&quot; in business. We argue that in the age of digital marketing, being local is a mindset, not a market. If you're not online, you're invisible.</p> <p> </p> Virtual Dinner Parties: The New Frontier <p>We dive deep into the concept of Virtual Dinner Parties, a disruptive marketing strategy that transcends geographical boundaries. These aren't your average Zoom calls; they're highly engaging events that can attract customers from different states, countries, or even continents.</p> <p> </p> Maximize Impact with Celebrity Endorsements <p>The episode also explores the untapped potential of celebrity endorsements in local business marketing. We discuss how even small businesses can leverage the power and reach of celebrities to gain instant credibility and a broader audience.</p> <p> </p> How Parents Can Help Local Businesses <p>Lastly, we address parents who want to make a difference in their local business community. We outline how they can offer Virtual Dinner Parties and celebrity endorsements as a service, turning them into local business marketing superheroes.</p> <p> </p> The Myth of 'Local', What is a Virtual Dinner Party?, Creating a Viral Marketing Video, Making the Pitch to Local Businesses <p>Throughout the episode, we punctuate each segment with provocative thoughts and real-life case studies, challenging listeners to rethink their marketing strategies and take action.</p> <p> </p> <p>This episode is a must-listen for anyone interested in innovative marketing strategies, from business owners to parent entrepreneurs. Tune in to discover how you can revolutionize your approach to local business marketing.</p> <p>https://DarkHorseSchooling.com</p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 437 Virtual Dinners &amp; Celebrity Endorsements: Unconventional Guide to Digital Marketing for Small Local Businesses</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:22:00</itunes:duration>
      <itunes:summary>Revolutionize Local Business Marketing: Virtual Dinner Parties and Celebrity Endorsements In this game-changing episode of the Dark Horse Entrepreneur Podcast, we&apos;re tearing down the walls of traditional local business marketing. We introduce revolutionary strategies that can take any local business from hometown hero to global sensation.   Why Local Businesses Need Digital Marketing The episode kicks off by challenging the traditional notion of &quot;local&quot; in business. We argue that in the age of digital marketing, being local is a mindset, not a market. If you&apos;re not online, you&apos;re invisible.   Virtual Dinner Parties: The New Frontier We dive deep into the concept of Virtual Dinner Parties, a disruptive marketing strategy that transcends geographical boundaries. These aren&apos;t your average Zoom calls; they&apos;re highly engaging events that can attract customers from different states, countries, or even continents.   Maximize Impact with Celebrity Endorsements The episode also explores the untapped potential of celebrity endorsements in local business marketing. We discuss how even small businesses can leverage the power and reach of celebrities to gain instant credibility and a broader audience.   How Parents Can Help Local Businesses Lastly, we address parents who want to make a difference in their local business community. We outline how they can offer Virtual Dinner Parties and celebrity endorsements as a service, turning them into local business marketing superheroes.   The Myth of &apos;Local&apos;, What is a Virtual Dinner Party?, Creating a Viral Marketing Video, Making the Pitch to Local Businesses Throughout the episode, we punctuate each segment with provocative thoughts and real-life case studies, challenging listeners to rethink their marketing strategies and take action.   This episode is a must-listen for anyone interested in innovative marketing strategies, from business owners to parent entrepreneurs. Tune in to discover how you can revolutionize your approach to local business marketing. https://DarkHorseSchooling.com</itunes:summary>
      <itunes:subtitle>Revolutionize Local Business Marketing: Virtual Dinner Parties and Celebrity Endorsements In this game-changing episode of the Dark Horse Entrepreneur Podcast, we&apos;re tearing down the walls of traditional local business marketing. We introduce revolutionary strategies that can take any local business from hometown hero to global sensation.   Why Local Businesses Need Digital Marketing The episode kicks off by challenging the traditional notion of &quot;local&quot; in business. We argue that in the age of digital marketing, being local is a mindset, not a market. If you&apos;re not online, you&apos;re invisible.   Virtual Dinner Parties: The New Frontier We dive deep into the concept of Virtual Dinner Parties, a disruptive marketing strategy that transcends geographical boundaries. These aren&apos;t your average Zoom calls; they&apos;re highly engaging events that can attract customers from different states, countries, or even continents.   Maximize Impact with Celebrity Endorsements The episode also explores the untapped potential of celebrity endorsements in local business marketing. We discuss how even small businesses can leverage the power and reach of celebrities to gain instant credibility and a broader audience.   How Parents Can Help Local Businesses Lastly, we address parents who want to make a difference in their local business community. We outline how they can offer Virtual Dinner Parties and celebrity endorsements as a service, turning them into local business marketing superheroes.   The Myth of &apos;Local&apos;, What is a Virtual Dinner Party?, Creating a Viral Marketing Video, Making the Pitch to Local Businesses Throughout the episode, we punctuate each segment with provocative thoughts and real-life case studies, challenging listeners to rethink their marketing strategies and take action.   This episode is a must-listen for anyone interested in innovative marketing strategies, from business owners to parent entrepreneurs. Tune in to discover how you can revolutionize your approach to local business marketing. https://DarkHorseSchooling.com</itunes:subtitle>
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      <title>EP 436 The Parentpreneur Paradox: Why Work-Life Balance is Killing Your Brand</title>
      <description><![CDATA[<p>What if I told you that being a parent could be your secret weapon in entrepreneurship? And what if I also told you that most parent entrepreneurs are doing it all wrong? Intrigued? Stick around, because today we're diving deep into the controversial and untold truths about being a 'parent entrepreneur.' You won't want to miss this. https://DarkHorseSchooling.com/tribe</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 4 Sep 2023 17:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>What if I told you that being a parent could be your secret weapon in entrepreneurship? And what if I also told you that most parent entrepreneurs are doing it all wrong? Intrigued? Stick around, because today we're diving deep into the controversial and untold truths about being a 'parent entrepreneur.' You won't want to miss this. https://DarkHorseSchooling.com/tribe</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 436 The Parentpreneur Paradox: Why Work-Life Balance is Killing Your Brand</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:23:38</itunes:duration>
      <itunes:summary>What if I told you that being a parent could be your secret weapon in entrepreneurship? And what if I also told you that most parent entrepreneurs are doing it all wrong? Intrigued? Stick around, because today we&apos;re diving deep into the controversial and untold truths about being a &apos;parent entrepreneur.&apos; You won&apos;t want to miss this. https://DarkHorseSchooling.com/tribe</itunes:summary>
      <itunes:subtitle>What if I told you that being a parent could be your secret weapon in entrepreneurship? And what if I also told you that most parent entrepreneurs are doing it all wrong? Intrigued? Stick around, because today we&apos;re diving deep into the controversial and untold truths about being a &apos;parent entrepreneur.&apos; You won&apos;t want to miss this. https://DarkHorseSchooling.com/tribe</itunes:subtitle>
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      <title>EP 435 Parentpreneur Showdown: The Choices That Can Make or Break Your Digital Nomad Dream</title>
      <description><![CDATA[<p>In this episode of the Dark Horse Entrepreneur Podcast, we explore the journey of two parents, Sarah and Mark, who aspire to be digital entrepreneurs. Using the "2 People 1 Difference" technique, we delve into how their choices in continuous learning, time management, and resource investment lead to contrasting outcomes. Sarah enjoys success and a balanced family life, while Mark faces struggles and overwhelm. Tune in for actionable tips and strategies to help you succeed in your own journey as a parentpreneur. https://DarkHorseSchooling.com/tribe</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 28 Aug 2023 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>In this episode of the Dark Horse Entrepreneur Podcast, we explore the journey of two parents, Sarah and Mark, who aspire to be digital entrepreneurs. Using the "2 People 1 Difference" technique, we delve into how their choices in continuous learning, time management, and resource investment lead to contrasting outcomes. Sarah enjoys success and a balanced family life, while Mark faces struggles and overwhelm. Tune in for actionable tips and strategies to help you succeed in your own journey as a parentpreneur. https://DarkHorseSchooling.com/tribe</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 435 Parentpreneur Showdown: The Choices That Can Make or Break Your Digital Nomad Dream</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:16:50</itunes:duration>
      <itunes:summary>In this episode of the Dark Horse Entrepreneur Podcast, we explore the journey of two parents, Sarah and Mark, who aspire to be digital entrepreneurs. Using the &quot;2 People 1 Difference&quot; technique, we delve into how their choices in continuous learning, time management, and resource investment lead to contrasting outcomes. Sarah enjoys success and a balanced family life, while Mark faces struggles and overwhelm. Tune in for actionable tips and strategies to help you succeed in your own journey as a parentpreneur. https://DarkHorseSchooling.com/tribe</itunes:summary>
      <itunes:subtitle>In this episode of the Dark Horse Entrepreneur Podcast, we explore the journey of two parents, Sarah and Mark, who aspire to be digital entrepreneurs. Using the &quot;2 People 1 Difference&quot; technique, we delve into how their choices in continuous learning, time management, and resource investment lead to contrasting outcomes. Sarah enjoys success and a balanced family life, while Mark faces struggles and overwhelm. Tune in for actionable tips and strategies to help you succeed in your own journey as a parentpreneur. https://DarkHorseSchooling.com/tribe</itunes:subtitle>
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      <title>EP 434 Why Most Entrepreneur Parents Fail at Business &amp; How YOU Can Succeed!</title>
      <description><![CDATA[<p>In this episode of the podcast, we are going to delve deep into the unique challenges and rewards of being a Parent Entrepreneur. Drawing inspiration from Michael Hyatt's insights, this episode is a clarion call for parents to embrace the entrepreneurial spirit and challenge the status quo.</p> The Dual Role Challenge <p>Navigating the dual roles of parenting and entrepreneurship is no small feat. We debunk common misconceptions and shine a light on the resilience and creativity required to juggle these responsibilities.</p> Drawing Inspiration from Michael Hyatt <p>Michael Hyatt's "Entrepreneurs Will Save The World" serves as a beacon, guiding us through the transformative power of entrepreneurship. We challenge some general assumptions and align Hyatt's message with our mission.</p> Thought Exercises to Ignite Your Entrepreneurial Spirit Conscious Consumerism <p>Reflect on the corporations you support and their alignment with your values.</p> Envisioning Your Entrepreneurial Utopia <p>Visualize a day in your dream life, balancing work and family seamlessly.</p> Your First Step to Entrepreneurial Greatness <p>Identify actionable steps to kickstart your entrepreneurial journey.</p> <p> In this episode, we not only discuss the importance of financial freedom but emphasize the legacy we're building for the next generation. Join us as we challenge the norm, celebrate the journey, and inspire a new wave of parent entrepreneurs.</p> <p>http://DarkHorseSchooling.com/tribe</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 21 Aug 2023 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>In this episode of the podcast, we are going to delve deep into the unique challenges and rewards of being a Parent Entrepreneur. Drawing inspiration from Michael Hyatt's insights, this episode is a clarion call for parents to embrace the entrepreneurial spirit and challenge the status quo.</p> The Dual Role Challenge <p>Navigating the dual roles of parenting and entrepreneurship is no small feat. We debunk common misconceptions and shine a light on the resilience and creativity required to juggle these responsibilities.</p> Drawing Inspiration from Michael Hyatt <p>Michael Hyatt's "Entrepreneurs Will Save The World" serves as a beacon, guiding us through the transformative power of entrepreneurship. We challenge some general assumptions and align Hyatt's message with our mission.</p> Thought Exercises to Ignite Your Entrepreneurial Spirit Conscious Consumerism <p>Reflect on the corporations you support and their alignment with your values.</p> Envisioning Your Entrepreneurial Utopia <p>Visualize a day in your dream life, balancing work and family seamlessly.</p> Your First Step to Entrepreneurial Greatness <p>Identify actionable steps to kickstart your entrepreneurial journey.</p> <p> In this episode, we not only discuss the importance of financial freedom but emphasize the legacy we're building for the next generation. Join us as we challenge the norm, celebrate the journey, and inspire a new wave of parent entrepreneurs.</p> <p>http://DarkHorseSchooling.com/tribe</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 434 Why Most Entrepreneur Parents Fail at Business &amp; How YOU Can Succeed!</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:37:29</itunes:duration>
      <itunes:summary>In this episode of the podcast, we are going to delve deep into the unique challenges and rewards of being a Parent Entrepreneur. Drawing inspiration from Michael Hyatt&apos;s insights, this episode is a clarion call for parents to embrace the entrepreneurial spirit and challenge the status quo. The Dual Role Challenge Navigating the dual roles of parenting and entrepreneurship is no small feat. We debunk common misconceptions and shine a light on the resilience and creativity required to juggle these responsibilities. Drawing Inspiration from Michael Hyatt Michael Hyatt&apos;s &quot;Entrepreneurs Will Save The World&quot; serves as a beacon, guiding us through the transformative power of entrepreneurship. We challenge some general assumptions and align Hyatt&apos;s message with our mission. Thought Exercises to Ignite Your Entrepreneurial Spirit Conscious Consumerism Reflect on the corporations you support and their alignment with your values. Envisioning Your Entrepreneurial Utopia Visualize a day in your dream life, balancing work and family seamlessly. Your First Step to Entrepreneurial Greatness  Identify actionable steps to kickstart your entrepreneurial journey.  In this episode, we not only discuss the importance of financial freedom but emphasize the legacy we&apos;re building for the next generation. Join us as we challenge the norm, celebrate the journey, and inspire a new wave of parent entrepreneurs. http://DarkHorseSchooling.com/tribe</itunes:summary>
      <itunes:subtitle>In this episode of the podcast, we are going to delve deep into the unique challenges and rewards of being a Parent Entrepreneur. Drawing inspiration from Michael Hyatt&apos;s insights, this episode is a clarion call for parents to embrace the entrepreneurial spirit and challenge the status quo. The Dual Role Challenge Navigating the dual roles of parenting and entrepreneurship is no small feat. We debunk common misconceptions and shine a light on the resilience and creativity required to juggle these responsibilities. Drawing Inspiration from Michael Hyatt Michael Hyatt&apos;s &quot;Entrepreneurs Will Save The World&quot; serves as a beacon, guiding us through the transformative power of entrepreneurship. We challenge some general assumptions and align Hyatt&apos;s message with our mission. Thought Exercises to Ignite Your Entrepreneurial Spirit Conscious Consumerism Reflect on the corporations you support and their alignment with your values. Envisioning Your Entrepreneurial Utopia Visualize a day in your dream life, balancing work and family seamlessly. Your First Step to Entrepreneurial Greatness  Identify actionable steps to kickstart your entrepreneurial journey.  In this episode, we not only discuss the importance of financial freedom but emphasize the legacy we&apos;re building for the next generation. Join us as we challenge the norm, celebrate the journey, and inspire a new wave of parent entrepreneurs. http://DarkHorseSchooling.com/tribe</itunes:subtitle>
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      <title>EP 433 Unlocking 60% More Potential: Navy Seal Secrets for Digital Nomad Parents!</title>
      <description><![CDATA[<p>Parent Looking For Side Hustles Lets Start Pushing Past Limits: How Jerry Itzler's Pull-Up Challenge Can Transform Your Side Hustle and Family Life Ever felt like you've hit your limit, only to discover you've barely scratched the surface of your potential? Dive into this episode of the Dark Horse Entrepreneur Podcast and uncover the transformative power of pushing past perceived boundaries.</p> <p> </p> <p>Discover the riveting story of Jerry Itzler and his unexpected lesson with a Navy Seal—a tale that challenges everything we believe about our own limits. Learn how this lesson isn't just about physical endurance but a masterclass in mental resilience.</p> <p> </p> <p>Explore how the principles from Jerry's experience can be seamlessly integrated into the digital nomad journey. From launching side hustles to navigating the unpredictable world of digital entrepreneurship, this episode offers invaluable insights for every aspiring digital nomad parent.</p> <p> </p> <p>And if you think that's all, wait until you hear about the surprising ways these lessons can redefine your approach to family life. A game-changing revelation awaits!</p> <p> </p> <p>Ready to unlock a world of untapped potential? Tune into this episode and embark on a journey that promises to transform your entrepreneurial endeavors and family dynamics. Listen now and redefine what's possible!</p> <p>https://DarkHorseSchooling.com/Tribe</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 7 Aug 2023 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Parent Looking For Side Hustles Lets Start Pushing Past Limits: How Jerry Itzler's Pull-Up Challenge Can Transform Your Side Hustle and Family Life Ever felt like you've hit your limit, only to discover you've barely scratched the surface of your potential? Dive into this episode of the Dark Horse Entrepreneur Podcast and uncover the transformative power of pushing past perceived boundaries.</p> <p> </p> <p>Discover the riveting story of Jerry Itzler and his unexpected lesson with a Navy Seal—a tale that challenges everything we believe about our own limits. Learn how this lesson isn't just about physical endurance but a masterclass in mental resilience.</p> <p> </p> <p>Explore how the principles from Jerry's experience can be seamlessly integrated into the digital nomad journey. From launching side hustles to navigating the unpredictable world of digital entrepreneurship, this episode offers invaluable insights for every aspiring digital nomad parent.</p> <p> </p> <p>And if you think that's all, wait until you hear about the surprising ways these lessons can redefine your approach to family life. A game-changing revelation awaits!</p> <p> </p> <p>Ready to unlock a world of untapped potential? Tune into this episode and embark on a journey that promises to transform your entrepreneurial endeavors and family dynamics. Listen now and redefine what's possible!</p> <p>https://DarkHorseSchooling.com/Tribe</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 433 Unlocking 60% More Potential: Navy Seal Secrets for Digital Nomad Parents!</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:20:36</itunes:duration>
      <itunes:summary>Parent Looking For Side Hustles Lets Start Pushing Past Limits: How Jerry Itzler&apos;s Pull-Up Challenge Can Transform Your Side Hustle and Family Life Ever felt like you&apos;ve hit your limit, only to discover you&apos;ve barely scratched the surface of your potential? Dive into this episode of the Dark Horse Entrepreneur Podcast and uncover the transformative power of pushing past perceived boundaries.   Discover the riveting story of Jerry Itzler and his unexpected lesson with a Navy Seal—a tale that challenges everything we believe about our own limits. Learn how this lesson isn&apos;t just about physical endurance but a masterclass in mental resilience.   Explore how the principles from Jerry&apos;s experience can be seamlessly integrated into the digital nomad journey. From launching side hustles to navigating the unpredictable world of digital entrepreneurship, this episode offers invaluable insights for every aspiring digital nomad parent.   And if you think that&apos;s all, wait until you hear about the surprising ways these lessons can redefine your approach to family life. A game-changing revelation awaits!   Ready to unlock a world of untapped potential? Tune into this episode and embark on a journey that promises to transform your entrepreneurial endeavors and family dynamics. Listen now and redefine what&apos;s possible! https://DarkHorseSchooling.com/Tribe</itunes:summary>
      <itunes:subtitle>Parent Looking For Side Hustles Lets Start Pushing Past Limits: How Jerry Itzler&apos;s Pull-Up Challenge Can Transform Your Side Hustle and Family Life Ever felt like you&apos;ve hit your limit, only to discover you&apos;ve barely scratched the surface of your potential? Dive into this episode of the Dark Horse Entrepreneur Podcast and uncover the transformative power of pushing past perceived boundaries.   Discover the riveting story of Jerry Itzler and his unexpected lesson with a Navy Seal—a tale that challenges everything we believe about our own limits. Learn how this lesson isn&apos;t just about physical endurance but a masterclass in mental resilience.   Explore how the principles from Jerry&apos;s experience can be seamlessly integrated into the digital nomad journey. From launching side hustles to navigating the unpredictable world of digital entrepreneurship, this episode offers invaluable insights for every aspiring digital nomad parent.   And if you think that&apos;s all, wait until you hear about the surprising ways these lessons can redefine your approach to family life. A game-changing revelation awaits!   Ready to unlock a world of untapped potential? Tune into this episode and embark on a journey that promises to transform your entrepreneurial endeavors and family dynamics. Listen now and redefine what&apos;s possible! https://DarkHorseSchooling.com/Tribe</itunes:subtitle>
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      <title>EP 432 The Digital Jungle: Mastering Online Collaboration</title>
      <description><![CDATA[<p>Unleash your inner digital nomad with today's episode of the Dark Horse Entrepreneur Podcast, 'The Digital Jungle: Mastering the Art of Online Collaboration and Fair Play.' Discover how the laws of the jungle apply to the world of digital marketing and learn to navigate this landscape like a pro.</p> <p> </p> <p>As, we delve into the importance of recognizing your role in the digital ecosystem. Whether you're the lion leading the hunt or the fox contributing to a larger cause, understanding your position is key to success. We also explore the art of rewarding fairly, a crucial strategy for building strong, successful collaborations in the digital world.</p> <p> </p> <p>But that's not all. We've got a third, game-changing insight that's guaranteed to revolutionize the way you approach your digital marketing efforts. Curious? You'll have to tune in to find out.</p> <p> </p> <p>So, are you ready to conquer the digital jungle? Listen to 'The Digital Jungle: Mastering the Art of Online Collaboration and Fair Play' now, and take the first step towards becoming the ultimate digital entrepreneur.</p> <p>#DigitalMarketing, #OnlineCollaboration, #FairPlay, #DigitalNomadLife, #RecognizeYourRole, #RewardFairly, #Entrepreneurship, #GlobalDigitalMarket, #CollaborationSuccess, #DigitalEcosystem</p> <p> </p> <p>#ParentEntrepreneurs #DigitalNomadLife #WealthCreation #DanKennedy #MindsetMatters #BusinessGrowth #SideHustles #WorkLifeBalance #FinancialIndependence #EntrepreneurialJourney #SuccessMindset #BusinessTips #Entrepreneurship #BusinessStrategy #EntrepreneurLife #BusinessSuccess #Motivation #Inspiration</p> <p> </p> <p>#makemoneyonline #businessideas #digitalnomad #passiveincome #escapethe9to5 #quityourjob #entrepreneurship #digitalmarketing #socialmediamarketing #contentmarketing</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 31 Jul 2023 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Unleash your inner digital nomad with today's episode of the Dark Horse Entrepreneur Podcast, 'The Digital Jungle: Mastering the Art of Online Collaboration and Fair Play.' Discover how the laws of the jungle apply to the world of digital marketing and learn to navigate this landscape like a pro.</p> <p> </p> <p>As, we delve into the importance of recognizing your role in the digital ecosystem. Whether you're the lion leading the hunt or the fox contributing to a larger cause, understanding your position is key to success. We also explore the art of rewarding fairly, a crucial strategy for building strong, successful collaborations in the digital world.</p> <p> </p> <p>But that's not all. We've got a third, game-changing insight that's guaranteed to revolutionize the way you approach your digital marketing efforts. Curious? You'll have to tune in to find out.</p> <p> </p> <p>So, are you ready to conquer the digital jungle? Listen to 'The Digital Jungle: Mastering the Art of Online Collaboration and Fair Play' now, and take the first step towards becoming the ultimate digital entrepreneur.</p> <p>#DigitalMarketing, #OnlineCollaboration, #FairPlay, #DigitalNomadLife, #RecognizeYourRole, #RewardFairly, #Entrepreneurship, #GlobalDigitalMarket, #CollaborationSuccess, #DigitalEcosystem</p> <p> </p> <p>#ParentEntrepreneurs #DigitalNomadLife #WealthCreation #DanKennedy #MindsetMatters #BusinessGrowth #SideHustles #WorkLifeBalance #FinancialIndependence #EntrepreneurialJourney #SuccessMindset #BusinessTips #Entrepreneurship #BusinessStrategy #EntrepreneurLife #BusinessSuccess #Motivation #Inspiration</p> <p> </p> <p>#makemoneyonline #businessideas #digitalnomad #passiveincome #escapethe9to5 #quityourjob #entrepreneurship #digitalmarketing #socialmediamarketing #contentmarketing</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 432 The Digital Jungle: Mastering Online Collaboration</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:17:04</itunes:duration>
      <itunes:summary>Unleash your inner digital nomad with today&apos;s episode of the Dark Horse Entrepreneur Podcast, &apos;The Digital Jungle: Mastering the Art of Online Collaboration and Fair Play.&apos; Discover how the laws of the jungle apply to the world of digital marketing and learn to navigate this landscape like a pro.   As, we delve into the importance of recognizing your role in the digital ecosystem. Whether you&apos;re the lion leading the hunt or the fox contributing to a larger cause, understanding your position is key to success. We also explore the art of rewarding fairly, a crucial strategy for building strong, successful collaborations in the digital world.   But that&apos;s not all. We&apos;ve got a third, game-changing insight that&apos;s guaranteed to revolutionize the way you approach your digital marketing efforts. Curious? You&apos;ll have to tune in to find out.   So, are you ready to conquer the digital jungle? Listen to &apos;The Digital Jungle: Mastering the Art of Online Collaboration and Fair Play&apos; now, and take the first step towards becoming the ultimate digital entrepreneur. #DigitalMarketing, #OnlineCollaboration, #FairPlay, #DigitalNomadLife, #RecognizeYourRole, #RewardFairly, #Entrepreneurship, #GlobalDigitalMarket, #CollaborationSuccess, #DigitalEcosystem   #ParentEntrepreneurs #DigitalNomadLife #WealthCreation #DanKennedy #MindsetMatters #BusinessGrowth #SideHustles #WorkLifeBalance #FinancialIndependence #EntrepreneurialJourney #SuccessMindset #BusinessTips #Entrepreneurship #BusinessStrategy #EntrepreneurLife #BusinessSuccess #Motivation #Inspiration   #makemoneyonline #businessideas #digitalnomad #passiveincome #escapethe9to5 #quityourjob #entrepreneurship #digitalmarketing #socialmediamarketing #contentmarketing  </itunes:summary>
      <itunes:subtitle>Unleash your inner digital nomad with today&apos;s episode of the Dark Horse Entrepreneur Podcast, &apos;The Digital Jungle: Mastering the Art of Online Collaboration and Fair Play.&apos; Discover how the laws of the jungle apply to the world of digital marketing and learn to navigate this landscape like a pro.   As, we delve into the importance of recognizing your role in the digital ecosystem. Whether you&apos;re the lion leading the hunt or the fox contributing to a larger cause, understanding your position is key to success. We also explore the art of rewarding fairly, a crucial strategy for building strong, successful collaborations in the digital world.   But that&apos;s not all. We&apos;ve got a third, game-changing insight that&apos;s guaranteed to revolutionize the way you approach your digital marketing efforts. Curious? You&apos;ll have to tune in to find out.   So, are you ready to conquer the digital jungle? Listen to &apos;The Digital Jungle: Mastering the Art of Online Collaboration and Fair Play&apos; now, and take the first step towards becoming the ultimate digital entrepreneur. #DigitalMarketing, #OnlineCollaboration, #FairPlay, #DigitalNomadLife, #RecognizeYourRole, #RewardFairly, #Entrepreneurship, #GlobalDigitalMarket, #CollaborationSuccess, #DigitalEcosystem   #ParentEntrepreneurs #DigitalNomadLife #WealthCreation #DanKennedy #MindsetMatters #BusinessGrowth #SideHustles #WorkLifeBalance #FinancialIndependence #EntrepreneurialJourney #SuccessMindset #BusinessTips #Entrepreneurship #BusinessStrategy #EntrepreneurLife #BusinessSuccess #Motivation #Inspiration   #makemoneyonline #businessideas #digitalnomad #passiveincome #escapethe9to5 #quityourjob #entrepreneurship #digitalmarketing #socialmediamarketing #contentmarketing  </itunes:subtitle>
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      <title>EP 431 The Art of Persuasion Part 2: How Parents Can Boost Their Side Hustle Success</title>
      <description><![CDATA[<p>Ready to unlock the secrets of persuasion and supercharge your entrepreneurial journey? Tune to this episode where we delve into the art of persuasion, a skill that's not just for salespeople, but for anyone looking to influence others - including parents guiding their children.</p> <p> </p> <p>In this episode, we reveal the power of three little words that can break sales records. We'll show you how a simple change in language can create a surge in sales, and how you can apply this strategy in your own business and even in your interactions with your kids. </p> <p> </p> <p>We also explore the magic of relatable testimonials. Discover why testimonials from people who mirror your target audience can be far more effective than those from high-profile figures. This insight could be a game-changer for your side hustle.</p> <p> </p> <p>But that's not all. We also delve into a third, surprising strategy that can help you sell more, even if people don't necessarily like you. Intrigued? You should be. </p> <p> </p> <p>So, if you're a parent dreaming of escaping the 9 to 5 grind and turning your side hustle into your main income stream, this episode is a must-listen. Tune in, take notes, and start transforming your entrepreneurial journey today. Your future self will thank you.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 17 Jul 2023 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Ready to unlock the secrets of persuasion and supercharge your entrepreneurial journey? Tune to this episode where we delve into the art of persuasion, a skill that's not just for salespeople, but for anyone looking to influence others - including parents guiding their children.</p> <p> </p> <p>In this episode, we reveal the power of three little words that can break sales records. We'll show you how a simple change in language can create a surge in sales, and how you can apply this strategy in your own business and even in your interactions with your kids. </p> <p> </p> <p>We also explore the magic of relatable testimonials. Discover why testimonials from people who mirror your target audience can be far more effective than those from high-profile figures. This insight could be a game-changer for your side hustle.</p> <p> </p> <p>But that's not all. We also delve into a third, surprising strategy that can help you sell more, even if people don't necessarily like you. Intrigued? You should be. </p> <p> </p> <p>So, if you're a parent dreaming of escaping the 9 to 5 grind and turning your side hustle into your main income stream, this episode is a must-listen. Tune in, take notes, and start transforming your entrepreneurial journey today. Your future self will thank you.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 431 The Art of Persuasion Part 2: How Parents Can Boost Their Side Hustle Success</itunes:title>
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      <itunes:subtitle>Ready to unlock the secrets of persuasion and supercharge your entrepreneurial journey? Tune to this episode where we delve into the art of persuasion, a skill that&apos;s not just for salespeople, but for anyone looking to influence others - including parents guiding their children.   In this episode, we reveal the power of three little words that can break sales records. We&apos;ll show you how a simple change in language can create a surge in sales, and how you can apply this strategy in your own business and even in your interactions with your kids.    We also explore the magic of relatable testimonials. Discover why testimonials from people who mirror your target audience can be far more effective than those from high-profile figures. This insight could be a game-changer for your side hustle.   But that&apos;s not all. We also delve into a third, surprising strategy that can help you sell more, even if people don&apos;t necessarily like you. Intrigued? You should be.    So, if you&apos;re a parent dreaming of escaping the 9 to 5 grind and turning your side hustle into your main income stream, this episode is a must-listen. Tune in, take notes, and start transforming your entrepreneurial journey today. Your future self will thank you.  </itunes:subtitle>
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      <title>EP 430 431 The Art of Persuasion: How Parents Can Boost Their Side Hustle Success</title>
      <description><![CDATA[<p>Ready to unlock the secrets of persuasion and supercharge your entrepreneurial journey? Tune to this episode where we delve into the art of persuasion, a skill that's not just for salespeople, but for anyone looking to influence others - including parents guiding their children.</p> <p> </p> <p>In this episode, we reveal the power of three little words that can break sales records. We'll show you how a simple change in language can create a surge in sales, and how you can apply this strategy in your own business and even in your interactions with your kids. </p> <p> </p> <p>We also explore the magic of relatable testimonials. Discover why testimonials from people who mirror your target audience can be far more effective than those from high-profile figures. This insight could be a game-changer for your side hustle.</p> <p> </p> <p>But that's not all. We also delve into a third, surprising strategy that can help you sell more, even if people don't necessarily like you. Intrigued? You should be. </p> <p> </p> <p>So, if you're a parent dreaming of escaping the 9 to 5 grind and turning your side hustle into your main income stream, this episode is a must-listen. Tune in, take notes, and start transforming your entrepreneurial journey today. Your future self will thank you.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 10 Jul 2023 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Ready to unlock the secrets of persuasion and supercharge your entrepreneurial journey? Tune to this episode where we delve into the art of persuasion, a skill that's not just for salespeople, but for anyone looking to influence others - including parents guiding their children.</p> <p> </p> <p>In this episode, we reveal the power of three little words that can break sales records. We'll show you how a simple change in language can create a surge in sales, and how you can apply this strategy in your own business and even in your interactions with your kids. </p> <p> </p> <p>We also explore the magic of relatable testimonials. Discover why testimonials from people who mirror your target audience can be far more effective than those from high-profile figures. This insight could be a game-changer for your side hustle.</p> <p> </p> <p>But that's not all. We also delve into a third, surprising strategy that can help you sell more, even if people don't necessarily like you. Intrigued? You should be. </p> <p> </p> <p>So, if you're a parent dreaming of escaping the 9 to 5 grind and turning your side hustle into your main income stream, this episode is a must-listen. Tune in, take notes, and start transforming your entrepreneurial journey today. Your future self will thank you.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 430 431 The Art of Persuasion: How Parents Can Boost Their Side Hustle Success</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:summary>Ready to unlock the secrets of persuasion and supercharge your entrepreneurial journey? Tune to this episode where we delve into the art of persuasion, a skill that&apos;s not just for salespeople, but for anyone looking to influence others - including parents guiding their children.   In this episode, we reveal the power of three little words that can break sales records. We&apos;ll show you how a simple change in language can create a surge in sales, and how you can apply this strategy in your own business and even in your interactions with your kids.    We also explore the magic of relatable testimonials. Discover why testimonials from people who mirror your target audience can be far more effective than those from high-profile figures. This insight could be a game-changer for your side hustle.   But that&apos;s not all. We also delve into a third, surprising strategy that can help you sell more, even if people don&apos;t necessarily like you. Intrigued? You should be.    So, if you&apos;re a parent dreaming of escaping the 9 to 5 grind and turning your side hustle into your main income stream, this episode is a must-listen. Tune in, take notes, and start transforming your entrepreneurial journey today. Your future self will thank you.  </itunes:summary>
      <itunes:subtitle>Ready to unlock the secrets of persuasion and supercharge your entrepreneurial journey? Tune to this episode where we delve into the art of persuasion, a skill that&apos;s not just for salespeople, but for anyone looking to influence others - including parents guiding their children.   In this episode, we reveal the power of three little words that can break sales records. We&apos;ll show you how a simple change in language can create a surge in sales, and how you can apply this strategy in your own business and even in your interactions with your kids.    We also explore the magic of relatable testimonials. Discover why testimonials from people who mirror your target audience can be far more effective than those from high-profile figures. This insight could be a game-changer for your side hustle.   But that&apos;s not all. We also delve into a third, surprising strategy that can help you sell more, even if people don&apos;t necessarily like you. Intrigued? You should be.    So, if you&apos;re a parent dreaming of escaping the 9 to 5 grind and turning your side hustle into your main income stream, this episode is a must-listen. Tune in, take notes, and start transforming your entrepreneurial journey today. Your future self will thank you.  </itunes:subtitle>
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      <title>EP 429 Unlocking Parental Wealth Creation: A Lesson from Dan Kennedy</title>
      <description><![CDATA[<p>Calling all parent entrepreneurs! In this compelling episode of The Dark Horse Entrepreneur Podcast, we're unlocking the secrets to wealth creation with a transformative lesson from marketing guru, Dan Kennedy. Discover how the attitudes of those around you can significantly impact your journey towards financial independence and the digital nomad life you yearn for.</p> <p> </p> <p>Learn how one strategic change in a team led to a 30% increase in profits, and how you can apply this wisdom to your own entrepreneurial journey. But that's not all. We're also sharing a third, game-changing insight that promises to revolutionize your approach to business.</p> <p> </p> <p>Are you ready to boost your income, regain control over your schedule, and build a life that aligns with your dreams? Then keep listening and let's navigate the path to wealth creation together. This episode is a wealth creation mini masterclass you won't want to miss!</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 3 Jul 2023 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Calling all parent entrepreneurs! In this compelling episode of The Dark Horse Entrepreneur Podcast, we're unlocking the secrets to wealth creation with a transformative lesson from marketing guru, Dan Kennedy. Discover how the attitudes of those around you can significantly impact your journey towards financial independence and the digital nomad life you yearn for.</p> <p> </p> <p>Learn how one strategic change in a team led to a 30% increase in profits, and how you can apply this wisdom to your own entrepreneurial journey. But that's not all. We're also sharing a third, game-changing insight that promises to revolutionize your approach to business.</p> <p> </p> <p>Are you ready to boost your income, regain control over your schedule, and build a life that aligns with your dreams? Then keep listening and let's navigate the path to wealth creation together. This episode is a wealth creation mini masterclass you won't want to miss!</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:summary>Calling all parent entrepreneurs! In this compelling episode of The Dark Horse Entrepreneur Podcast, we&apos;re unlocking the secrets to wealth creation with a transformative lesson from marketing guru, Dan Kennedy. Discover how the attitudes of those around you can significantly impact your journey towards financial independence and the digital nomad life you yearn for.   Learn how one strategic change in a team led to a 30% increase in profits, and how you can apply this wisdom to your own entrepreneurial journey. But that&apos;s not all. We&apos;re also sharing a third, game-changing insight that promises to revolutionize your approach to business.   Are you ready to boost your income, regain control over your schedule, and build a life that aligns with your dreams? Then keep listening and let&apos;s navigate the path to wealth creation together. This episode is a wealth creation mini masterclass you won&apos;t want to miss!  </itunes:summary>
      <itunes:subtitle>Calling all parent entrepreneurs! In this compelling episode of The Dark Horse Entrepreneur Podcast, we&apos;re unlocking the secrets to wealth creation with a transformative lesson from marketing guru, Dan Kennedy. Discover how the attitudes of those around you can significantly impact your journey towards financial independence and the digital nomad life you yearn for.   Learn how one strategic change in a team led to a 30% increase in profits, and how you can apply this wisdom to your own entrepreneurial journey. But that&apos;s not all. We&apos;re also sharing a third, game-changing insight that promises to revolutionize your approach to business.   Are you ready to boost your income, regain control over your schedule, and build a life that aligns with your dreams? Then keep listening and let&apos;s navigate the path to wealth creation together. This episode is a wealth creation mini masterclass you won&apos;t want to miss!  </itunes:subtitle>
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      <title>EP 428 Parents, Digital Nomads, and Side Hustles: Why We&apos;re Shifting Gears on the Podcast</title>
      <description><![CDATA[<p>Embracing Change: A New Chapter for Parents and Side Hustles on The Dark Horse Entrepreneur Podcast</p> <p>Welcome to a new chapter of The Dark Horse Entrepreneur Podcast, where we're shifting our focus towards parents eager to embark on the journey of becoming digital nomads via side hustles.</p> <p> </p> The Journey to Digital Nomadism: A New Focus <p>Our host, Tracy Brinkmann, draws on their personal experiences of juggling work, kids, and the arduous quest for a work-life balance. Realizing that a large part of our listeners share similar struggles and dreams, we've decided to gear our podcast to cater explicitly to hardworking parents.</p> <p> </p> Reasons for The Shift: Parents and Side Hustles <p>This shift in focus isn't just on a whim. We've narrowed down three compelling reasons why parents are the perfect candidates for starting a side hustle:</p> <p> </p> Financial Pressures Faced by Parents <p>Parents face unique financial pressures, such as daycare and education costs. A side hustle can alleviate these pressures by providing an extra income stream.</p> <p> </p> The Quest for Time Control <p>Parents yearn for control over their schedules to spend quality time with their kids. Side hustles offer the flexibility to achieve this.</p> <p> </p> Setting a Good Example for Your Kids <p>Parents aim to set good examples for their kids by demonstrating that hard work and creativity can lead to success. Side hustles are perfect platforms to demonstrate this.</p> <p> </p> Quick Tips for Parents Considering a Side Hustle <p>In this new chapter, we also share practical advice for parents ready to plunge into the world of side hustles. Here are three quick tips:</p> <p> </p> Passion Over Profit <p>Start with something you love. It's easier to find time for a hustle when it's something you're passionate about.</p> <p> </p> The Power of Starting Small <p>Start with achievable goals, celebrate small victories, and allow your hustle to grow organically.</p> <p> </p> The Importance of Patience <p>Remember, you're a parent, you're working, and you're starting a business. Take it slow and be patient with yourself.</p> <p> </p> <p>Join us in our new journey on The Dark Horse Entrepreneur Podcast, where we transform from hardworking parents to trailblazing digital nomads. Let's make the dream a reality, together!</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 26 Jun 2023 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Embracing Change: A New Chapter for Parents and Side Hustles on The Dark Horse Entrepreneur Podcast</p> <p>Welcome to a new chapter of The Dark Horse Entrepreneur Podcast, where we're shifting our focus towards parents eager to embark on the journey of becoming digital nomads via side hustles.</p> <p> </p> The Journey to Digital Nomadism: A New Focus <p>Our host, Tracy Brinkmann, draws on their personal experiences of juggling work, kids, and the arduous quest for a work-life balance. Realizing that a large part of our listeners share similar struggles and dreams, we've decided to gear our podcast to cater explicitly to hardworking parents.</p> <p> </p> Reasons for The Shift: Parents and Side Hustles <p>This shift in focus isn't just on a whim. We've narrowed down three compelling reasons why parents are the perfect candidates for starting a side hustle:</p> <p> </p> Financial Pressures Faced by Parents <p>Parents face unique financial pressures, such as daycare and education costs. A side hustle can alleviate these pressures by providing an extra income stream.</p> <p> </p> The Quest for Time Control <p>Parents yearn for control over their schedules to spend quality time with their kids. Side hustles offer the flexibility to achieve this.</p> <p> </p> Setting a Good Example for Your Kids <p>Parents aim to set good examples for their kids by demonstrating that hard work and creativity can lead to success. Side hustles are perfect platforms to demonstrate this.</p> <p> </p> Quick Tips for Parents Considering a Side Hustle <p>In this new chapter, we also share practical advice for parents ready to plunge into the world of side hustles. Here are three quick tips:</p> <p> </p> Passion Over Profit <p>Start with something you love. It's easier to find time for a hustle when it's something you're passionate about.</p> <p> </p> The Power of Starting Small <p>Start with achievable goals, celebrate small victories, and allow your hustle to grow organically.</p> <p> </p> The Importance of Patience <p>Remember, you're a parent, you're working, and you're starting a business. Take it slow and be patient with yourself.</p> <p> </p> <p>Join us in our new journey on The Dark Horse Entrepreneur Podcast, where we transform from hardworking parents to trailblazing digital nomads. Let's make the dream a reality, together!</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 428 Parents, Digital Nomads, and Side Hustles: Why We&apos;re Shifting Gears on the Podcast</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
      <itunes:duration>00:15:30</itunes:duration>
      <itunes:summary>Embracing Change: A New Chapter for Parents and Side Hustles on The Dark Horse Entrepreneur Podcast Welcome to a new chapter of The Dark Horse Entrepreneur Podcast, where we&apos;re shifting our focus towards parents eager to embark on the journey of becoming digital nomads via side hustles.   The Journey to Digital Nomadism: A New Focus Our host, Tracy Brinkmann, draws on their personal experiences of juggling work, kids, and the arduous quest for a work-life balance. Realizing that a large part of our listeners share similar struggles and dreams, we&apos;ve decided to gear our podcast to cater explicitly to hardworking parents.   Reasons for The Shift: Parents and Side Hustles This shift in focus isn&apos;t just on a whim. We&apos;ve narrowed down three compelling reasons why parents are the perfect candidates for starting a side hustle:   Financial Pressures Faced by Parents Parents face unique financial pressures, such as daycare and education costs. A side hustle can alleviate these pressures by providing an extra income stream.   The Quest for Time Control Parents yearn for control over their schedules to spend quality time with their kids. Side hustles offer the flexibility to achieve this.   Setting a Good Example for Your Kids Parents aim to set good examples for their kids by demonstrating that hard work and creativity can lead to success. Side hustles are perfect platforms to demonstrate this.   Quick Tips for Parents Considering a Side Hustle In this new chapter, we also share practical advice for parents ready to plunge into the world of side hustles. Here are three quick tips:   Passion Over Profit Start with something you love. It&apos;s easier to find time for a hustle when it&apos;s something you&apos;re passionate about.   The Power of Starting Small Start with achievable goals, celebrate small victories, and allow your hustle to grow organically.   The Importance of Patience Remember, you&apos;re a parent, you&apos;re working, and you&apos;re starting a business. Take it slow and be patient with yourself.   Join us in our new journey on The Dark Horse Entrepreneur Podcast, where we transform from hardworking parents to trailblazing digital nomads. Let&apos;s make the dream a reality, together!  </itunes:summary>
      <itunes:subtitle>Embracing Change: A New Chapter for Parents and Side Hustles on The Dark Horse Entrepreneur Podcast Welcome to a new chapter of The Dark Horse Entrepreneur Podcast, where we&apos;re shifting our focus towards parents eager to embark on the journey of becoming digital nomads via side hustles.   The Journey to Digital Nomadism: A New Focus Our host, Tracy Brinkmann, draws on their personal experiences of juggling work, kids, and the arduous quest for a work-life balance. Realizing that a large part of our listeners share similar struggles and dreams, we&apos;ve decided to gear our podcast to cater explicitly to hardworking parents.   Reasons for The Shift: Parents and Side Hustles This shift in focus isn&apos;t just on a whim. We&apos;ve narrowed down three compelling reasons why parents are the perfect candidates for starting a side hustle:   Financial Pressures Faced by Parents Parents face unique financial pressures, such as daycare and education costs. A side hustle can alleviate these pressures by providing an extra income stream.   The Quest for Time Control Parents yearn for control over their schedules to spend quality time with their kids. Side hustles offer the flexibility to achieve this.   Setting a Good Example for Your Kids Parents aim to set good examples for their kids by demonstrating that hard work and creativity can lead to success. Side hustles are perfect platforms to demonstrate this.   Quick Tips for Parents Considering a Side Hustle In this new chapter, we also share practical advice for parents ready to plunge into the world of side hustles. Here are three quick tips:   Passion Over Profit Start with something you love. It&apos;s easier to find time for a hustle when it&apos;s something you&apos;re passionate about.   The Power of Starting Small Start with achievable goals, celebrate small victories, and allow your hustle to grow organically.   The Importance of Patience Remember, you&apos;re a parent, you&apos;re working, and you&apos;re starting a business. Take it slow and be patient with yourself.   Join us in our new journey on The Dark Horse Entrepreneur Podcast, where we transform from hardworking parents to trailblazing digital nomads. Let&apos;s make the dream a reality, together!  </itunes:subtitle>
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      <title>EP 427 Growth Hacking: Building Successful Strategic Marketing Partnerships</title>
      <description><![CDATA[<p>Struggling to expand your customer base and enhance the traction for your offerings? Well, today's episode delves into a proven, yet underutilized strategy that's an absolute game-changer - Strategic Marketing Partnerships.</p> <p> </p> <p>We break down the process of forming a powerful alliance with non-competing businesses that share the same target audience. Discover the incredible potential these partnerships unlock in driving exponential growth and boosting customer retention. You'll learn how to identify prospective partners and integrate your services in a way that amplifies the value you deliver to your customers.</p> <p> </p> <p>And that's not all. We also discuss how to effectively leverage your partners' user bases to promote your product or service, resulting in unprecedented traffic to your offerings.</p> <p> </p> <p>But wait, there's a third point - a secret sauce if you will, that ties all of these strategies together. It's a game-changing insight you can't afford to miss.</p> <p> </p> <p>Ready to unlock massive growth for your business? Well listen closely and dive into a world of strategic alliances and the incredible potential they hold.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 19 Jun 2023 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Struggling to expand your customer base and enhance the traction for your offerings? Well, today's episode delves into a proven, yet underutilized strategy that's an absolute game-changer - Strategic Marketing Partnerships.</p> <p> </p> <p>We break down the process of forming a powerful alliance with non-competing businesses that share the same target audience. Discover the incredible potential these partnerships unlock in driving exponential growth and boosting customer retention. You'll learn how to identify prospective partners and integrate your services in a way that amplifies the value you deliver to your customers.</p> <p> </p> <p>And that's not all. We also discuss how to effectively leverage your partners' user bases to promote your product or service, resulting in unprecedented traffic to your offerings.</p> <p> </p> <p>But wait, there's a third point - a secret sauce if you will, that ties all of these strategies together. It's a game-changing insight you can't afford to miss.</p> <p> </p> <p>Ready to unlock massive growth for your business? Well listen closely and dive into a world of strategic alliances and the incredible potential they hold.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 427 Growth Hacking: Building Successful Strategic Marketing Partnerships</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:summary>Struggling to expand your customer base and enhance the traction for your offerings? Well, today&apos;s episode delves into a proven, yet underutilized strategy that&apos;s an absolute game-changer - Strategic Marketing Partnerships.   We break down the process of forming a powerful alliance with non-competing businesses that share the same target audience. Discover the incredible potential these partnerships unlock in driving exponential growth and boosting customer retention. You&apos;ll learn how to identify prospective partners and integrate your services in a way that amplifies the value you deliver to your customers.   And that&apos;s not all. We also discuss how to effectively leverage your partners&apos; user bases to promote your product or service, resulting in unprecedented traffic to your offerings.   But wait, there&apos;s a third point - a secret sauce if you will, that ties all of these strategies together. It&apos;s a game-changing insight you can&apos;t afford to miss.   Ready to unlock massive growth for your business? Well listen closely and dive into a world of strategic alliances and the incredible potential they hold.  </itunes:summary>
      <itunes:subtitle>Struggling to expand your customer base and enhance the traction for your offerings? Well, today&apos;s episode delves into a proven, yet underutilized strategy that&apos;s an absolute game-changer - Strategic Marketing Partnerships.   We break down the process of forming a powerful alliance with non-competing businesses that share the same target audience. Discover the incredible potential these partnerships unlock in driving exponential growth and boosting customer retention. You&apos;ll learn how to identify prospective partners and integrate your services in a way that amplifies the value you deliver to your customers.   And that&apos;s not all. We also discuss how to effectively leverage your partners&apos; user bases to promote your product or service, resulting in unprecedented traffic to your offerings.   But wait, there&apos;s a third point - a secret sauce if you will, that ties all of these strategies together. It&apos;s a game-changing insight you can&apos;t afford to miss.   Ready to unlock massive growth for your business? Well listen closely and dive into a world of strategic alliances and the incredible potential they hold.  </itunes:subtitle>
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      <title>EP 426 Mastering Sales: Unleashing the Power of Problem-Solving and Relationship-Building with Joe Graham</title>
      <description><![CDATA[<p>Get ready to revolutionize your sales strategy with Joe Graham, a three-time President's Circle award winner, in this enlightening episode of the Dark Horse Entrepreneur Podcast. Discover how Joe turned his initial fears and challenges in sales into a successful career by focusing on one simple truth: sales is about helping people. Dive deep into the art of problem-solving and the power of relationship-building in sales, two key elements that have defined Joe's success across various industries. But that's not all. Joe also shares a game-changing perspective on productivity in sales, a secret that has helped him maintain his peak performance. Tune in to uncover this hidden gem and more!</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 12 Jun 2023 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Get ready to revolutionize your sales strategy with Joe Graham, a three-time President's Circle award winner, in this enlightening episode of the Dark Horse Entrepreneur Podcast. Discover how Joe turned his initial fears and challenges in sales into a successful career by focusing on one simple truth: sales is about helping people. Dive deep into the art of problem-solving and the power of relationship-building in sales, two key elements that have defined Joe's success across various industries. But that's not all. Joe also shares a game-changing perspective on productivity in sales, a secret that has helped him maintain his peak performance. Tune in to uncover this hidden gem and more!</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 426 Mastering Sales: Unleashing the Power of Problem-Solving and Relationship-Building with Joe Graham</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:subtitle>Get ready to revolutionize your sales strategy with Joe Graham, a three-time President&apos;s Circle award winner, in this enlightening episode of the Dark Horse Entrepreneur Podcast. Discover how Joe turned his initial fears and challenges in sales into a successful career by focusing on one simple truth: sales is about helping people. Dive deep into the art of problem-solving and the power of relationship-building in sales, two key elements that have defined Joe&apos;s success across various industries. But that&apos;s not all. Joe also shares a game-changing perspective on productivity in sales, a secret that has helped him maintain his peak performance. Tune in to uncover this hidden gem and more!</itunes:subtitle>
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      <title>EP 426 Mastering the Art of Crafting Captivating Headlines: Your Key to Sales Success</title>
      <description><![CDATA[<p>Imagine the power of a single sentence. Just a few carefully chosen words that have the ability to captivate, persuade, and ignite action. That's the magic of a compelling headline. In the vast realm of content and sales copy, the headline is your golden ticket to grabbing attention, arousing curiosity, and driving conversions. Whether you're an aspiring marketer, an entrepreneur, or a seasoned professional, mastering the art of writing irresistible headlines is a skill that can supercharge your business and set you apart from the competition. So, if you're ready to uncover the secrets behind crafting headlines that command attention and unlock the door to explosive sales success, you've come to the right place. </p> <p> </p> <p>Get ready to dive into the world of headline alchemy and watch your business soar to new heights</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 5 Jun 2023 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Imagine the power of a single sentence. Just a few carefully chosen words that have the ability to captivate, persuade, and ignite action. That's the magic of a compelling headline. In the vast realm of content and sales copy, the headline is your golden ticket to grabbing attention, arousing curiosity, and driving conversions. Whether you're an aspiring marketer, an entrepreneur, or a seasoned professional, mastering the art of writing irresistible headlines is a skill that can supercharge your business and set you apart from the competition. So, if you're ready to uncover the secrets behind crafting headlines that command attention and unlock the door to explosive sales success, you've come to the right place. </p> <p> </p> <p>Get ready to dive into the world of headline alchemy and watch your business soar to new heights</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 426 Mastering the Art of Crafting Captivating Headlines: Your Key to Sales Success</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:20:21</itunes:duration>
      <itunes:summary>Imagine the power of a single sentence. Just a few carefully chosen words that have the ability to captivate, persuade, and ignite action. That&apos;s the magic of a compelling headline. In the vast realm of content and sales copy, the headline is your golden ticket to grabbing attention, arousing curiosity, and driving conversions. Whether you&apos;re an aspiring marketer, an entrepreneur, or a seasoned professional, mastering the art of writing irresistible headlines is a skill that can supercharge your business and set you apart from the competition. So, if you&apos;re ready to uncover the secrets behind crafting headlines that command attention and unlock the door to explosive sales success, you&apos;ve come to the right place.    Get ready to dive into the world of headline alchemy and watch your business soar to new heights  </itunes:summary>
      <itunes:subtitle>Imagine the power of a single sentence. Just a few carefully chosen words that have the ability to captivate, persuade, and ignite action. That&apos;s the magic of a compelling headline. In the vast realm of content and sales copy, the headline is your golden ticket to grabbing attention, arousing curiosity, and driving conversions. Whether you&apos;re an aspiring marketer, an entrepreneur, or a seasoned professional, mastering the art of writing irresistible headlines is a skill that can supercharge your business and set you apart from the competition. So, if you&apos;re ready to uncover the secrets behind crafting headlines that command attention and unlock the door to explosive sales success, you&apos;ve come to the right place.    Get ready to dive into the world of headline alchemy and watch your business soar to new heights  </itunes:subtitle>
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      <title>EP 424 Lauren Petrullo Digital Marketing Is Like Building a Chipotle Burrito</title>
      <description><![CDATA[<p> Dive into this enlightening conversation with Lauren Petrullo, the founder of Mongoose Media, as she shares her journey from working with Disney to establishing her own successful marketing agency. Discover how she leverages the power of referrals to grow her business and her unique approach to transparency in reporting. But that's not all - Lauren also reveals her fascinating views on a futuristic concept that could revolutionize content creation. Tune in to find out more!</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 29 May 2023 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p> Dive into this enlightening conversation with Lauren Petrullo, the founder of Mongoose Media, as she shares her journey from working with Disney to establishing her own successful marketing agency. Discover how she leverages the power of referrals to grow her business and her unique approach to transparency in reporting. But that's not all - Lauren also reveals her fascinating views on a futuristic concept that could revolutionize content creation. Tune in to find out more!</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 424 Lauren Petrullo Digital Marketing Is Like Building a Chipotle Burrito</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:summary> Dive into this enlightening conversation with Lauren Petrullo, the founder of Mongoose Media, as she shares her journey from working with Disney to establishing her own successful marketing agency. Discover how she leverages the power of referrals to grow her business and her unique approach to transparency in reporting. But that&apos;s not all - Lauren also reveals her fascinating views on a futuristic concept that could revolutionize content creation. Tune in to find out more!  </itunes:summary>
      <itunes:subtitle> Dive into this enlightening conversation with Lauren Petrullo, the founder of Mongoose Media, as she shares her journey from working with Disney to establishing her own successful marketing agency. Discover how she leverages the power of referrals to grow her business and her unique approach to transparency in reporting. But that&apos;s not all - Lauren also reveals her fascinating views on a futuristic concept that could revolutionize content creation. Tune in to find out more!  </itunes:subtitle>
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      <title>EP 423 Unleashing Financial Success: How to Make Money No Matter What the Market Does</title>
      <description><![CDATA[<p>Ever heard the saying "stand for something or you will fall for anything? That will mean a little more to you here in a few minutes…why? Well today we dive into the intriguing world of making money online no matter what direction the winds of the market are taking. Today, we have an exciting case study to share with you, one that may be considered clever and even a bit diabolical. But hey, sometimes unconventional approaches lead to extraordinary results. </p> <p>Discover powerful strategies to make money in any market! Join us in this engaging podcast episode as we explore the diabolically clever approach of our expert, Jill, who shares actionable tips and insights for financial success. From stocks to cryptocurrencies, commodities to digital products, learn how to navigate market fluctuations and unlock new opportunities for wealth creation. Tune in now to gain an edge in your financial journey. Don't miss Episode 416 for more income generation and entrepreneurial tips.</p> <p>#digitalmarketing #entrepreneurship #passiveincome #financialsuccess #marketinginsights #digitalproducts</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 22 May 2023 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Ever heard the saying "stand for something or you will fall for anything? That will mean a little more to you here in a few minutes…why? Well today we dive into the intriguing world of making money online no matter what direction the winds of the market are taking. Today, we have an exciting case study to share with you, one that may be considered clever and even a bit diabolical. But hey, sometimes unconventional approaches lead to extraordinary results. </p> <p>Discover powerful strategies to make money in any market! Join us in this engaging podcast episode as we explore the diabolically clever approach of our expert, Jill, who shares actionable tips and insights for financial success. From stocks to cryptocurrencies, commodities to digital products, learn how to navigate market fluctuations and unlock new opportunities for wealth creation. Tune in now to gain an edge in your financial journey. Don't miss Episode 416 for more income generation and entrepreneurial tips.</p> <p>#digitalmarketing #entrepreneurship #passiveincome #financialsuccess #marketinginsights #digitalproducts</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 423 Unleashing Financial Success: How to Make Money No Matter What the Market Does</itunes:title>
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      <itunes:summary>Ever heard the saying &quot;stand for something or you will fall for anything? That will mean a little more to you here in a few minutes…why?  Well today we dive into the intriguing world of making money online no matter what direction the winds of the market are taking. Today, we have an exciting case study to share with you, one that may be considered clever and even a bit diabolical. But hey, sometimes unconventional approaches lead to extraordinary results.  Discover powerful strategies to make money in any market! Join us in this engaging podcast episode as we explore the diabolically clever approach of our expert, Jill, who shares actionable tips and insights for financial success. From stocks to cryptocurrencies, commodities to digital products, learn how to navigate market fluctuations and unlock new opportunities for wealth creation. Tune in now to gain an edge in your financial journey. Don&apos;t miss Episode 416 for more income generation and entrepreneurial tips. #digitalmarketing #entrepreneurship #passiveincome #financialsuccess #marketinginsights #digitalproducts</itunes:summary>
      <itunes:subtitle>Ever heard the saying &quot;stand for something or you will fall for anything? That will mean a little more to you here in a few minutes…why?  Well today we dive into the intriguing world of making money online no matter what direction the winds of the market are taking. Today, we have an exciting case study to share with you, one that may be considered clever and even a bit diabolical. But hey, sometimes unconventional approaches lead to extraordinary results.  Discover powerful strategies to make money in any market! Join us in this engaging podcast episode as we explore the diabolically clever approach of our expert, Jill, who shares actionable tips and insights for financial success. From stocks to cryptocurrencies, commodities to digital products, learn how to navigate market fluctuations and unlock new opportunities for wealth creation. Tune in now to gain an edge in your financial journey. Don&apos;t miss Episode 416 for more income generation and entrepreneurial tips. #digitalmarketing #entrepreneurship #passiveincome #financialsuccess #marketinginsights #digitalproducts</itunes:subtitle>
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      <title>EP 422 Captivating Your Audience with the Art of Teasing As A Marketing Strategy</title>
      <description><![CDATA[<p>Are you ready to take your marketing to the next level and captivate your audience like never before? Join us in this compelling podcast episode as we dive deep into the world of teasing as a smart marketing strategy. Discover how the art of withholding just enough can make your customers crave more of what you have to offer. In this episode, we unveil the secrets behind the effectiveness of teasing and its profound impact on sales growth. Learn how to create an irresistible desire for your products or services, leaving your audience eagerly coming back for more. We'll share actionable tips on how to implement this strategy in various business scenarios, whether you sell memberships, ebooks, services, or consumed products. Don't miss out on this opportunity to revolutionize your marketing approach and witness a surge in customer engagement and sales. Tune in now and unleash the power of teasing to propel your business to new heights!</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 15 May 2023 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Are you ready to take your marketing to the next level and captivate your audience like never before? Join us in this compelling podcast episode as we dive deep into the world of teasing as a smart marketing strategy. Discover how the art of withholding just enough can make your customers crave more of what you have to offer. In this episode, we unveil the secrets behind the effectiveness of teasing and its profound impact on sales growth. Learn how to create an irresistible desire for your products or services, leaving your audience eagerly coming back for more. We'll share actionable tips on how to implement this strategy in various business scenarios, whether you sell memberships, ebooks, services, or consumed products. Don't miss out on this opportunity to revolutionize your marketing approach and witness a surge in customer engagement and sales. Tune in now and unleash the power of teasing to propel your business to new heights!</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 422 Captivating Your Audience with the Art of Teasing As A Marketing Strategy</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:14:32</itunes:duration>
      <itunes:summary>Are you ready to take your marketing to the next level and captivate your audience like never before? Join us in this compelling podcast episode as we dive deep into the world of teasing as a smart marketing strategy. Discover how the art of withholding just enough can make your customers crave more of what you have to offer. In this episode, we unveil the secrets behind the effectiveness of teasing and its profound impact on sales growth. Learn how to create an irresistible desire for your products or services, leaving your audience eagerly coming back for more. We&apos;ll share actionable tips on how to implement this strategy in various business scenarios, whether you sell memberships, ebooks, services, or consumed products. Don&apos;t miss out on this opportunity to revolutionize your marketing approach and witness a surge in customer engagement and sales. Tune in now and unleash the power of teasing to propel your business to new heights!</itunes:summary>
      <itunes:subtitle>Are you ready to take your marketing to the next level and captivate your audience like never before? Join us in this compelling podcast episode as we dive deep into the world of teasing as a smart marketing strategy. Discover how the art of withholding just enough can make your customers crave more of what you have to offer. In this episode, we unveil the secrets behind the effectiveness of teasing and its profound impact on sales growth. Learn how to create an irresistible desire for your products or services, leaving your audience eagerly coming back for more. We&apos;ll share actionable tips on how to implement this strategy in various business scenarios, whether you sell memberships, ebooks, services, or consumed products. Don&apos;t miss out on this opportunity to revolutionize your marketing approach and witness a surge in customer engagement and sales. Tune in now and unleash the power of teasing to propel your business to new heights!</itunes:subtitle>
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      <title>EP 421 The Surprising Truth Behind Why Some JVZoo Products Fail</title>
      <description><![CDATA[<p> Do you struggle with creating products that don't sell? Are you tired of feeling stuck in a cycle of failed product launches? In this episode of The Dark Horse Entrepreneur Podcast, we explore the #1 reason why JVzoo products fail and how to avoid this common mistake.</p> <p> </p> <p>First, we discuss the importance of solving a problem that customers are willing to pay to solve. It's not enough to simply solve a problem that you think needs solving - you must understand your target market and their pain points to create a product that truly resonates.</p> <p> </p> <p>Secondly, we delve into the power of market research and testing. By gathering feedback and data from your target market, you can ensure that your product solves a real need and has the potential to succeed.</p> <p> </p> <p>And finally, there is third key point that will revolutionize the way you approach product creation and launch.</p> <p> </p> <p>Don't miss out on this game-changing episode. Listen now to learn how to avoid the common mistake that causes JVzoo products to fail and take actionable steps towards launching successful products that solve real problems for your target market.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 8 May 2023 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p> Do you struggle with creating products that don't sell? Are you tired of feeling stuck in a cycle of failed product launches? In this episode of The Dark Horse Entrepreneur Podcast, we explore the #1 reason why JVzoo products fail and how to avoid this common mistake.</p> <p> </p> <p>First, we discuss the importance of solving a problem that customers are willing to pay to solve. It's not enough to simply solve a problem that you think needs solving - you must understand your target market and their pain points to create a product that truly resonates.</p> <p> </p> <p>Secondly, we delve into the power of market research and testing. By gathering feedback and data from your target market, you can ensure that your product solves a real need and has the potential to succeed.</p> <p> </p> <p>And finally, there is third key point that will revolutionize the way you approach product creation and launch.</p> <p> </p> <p>Don't miss out on this game-changing episode. Listen now to learn how to avoid the common mistake that causes JVzoo products to fail and take actionable steps towards launching successful products that solve real problems for your target market.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 421 The Surprising Truth Behind Why Some JVZoo Products Fail</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:summary> Do you struggle with creating products that don&apos;t sell? Are you tired of feeling stuck in a cycle of failed product launches? In this episode of The Dark Horse Entrepreneur Podcast, we explore the #1 reason why JVzoo products fail and how to avoid this common mistake.   First, we discuss the importance of solving a problem that customers are willing to pay to solve. It&apos;s not enough to simply solve a problem that you think needs solving - you must understand your target market and their pain points to create a product that truly resonates.   Secondly, we delve into the power of market research and testing. By gathering feedback and data from your target market, you can ensure that your product solves a real need and has the potential to succeed.   And finally, there is third key point that will revolutionize the way you approach product creation and launch.   Don&apos;t miss out on this game-changing episode. Listen now to learn how to avoid the common mistake that causes JVzoo products to fail and take actionable steps towards launching successful products that solve real problems for your target market.</itunes:summary>
      <itunes:subtitle> Do you struggle with creating products that don&apos;t sell? Are you tired of feeling stuck in a cycle of failed product launches? In this episode of The Dark Horse Entrepreneur Podcast, we explore the #1 reason why JVzoo products fail and how to avoid this common mistake.   First, we discuss the importance of solving a problem that customers are willing to pay to solve. It&apos;s not enough to simply solve a problem that you think needs solving - you must understand your target market and their pain points to create a product that truly resonates.   Secondly, we delve into the power of market research and testing. By gathering feedback and data from your target market, you can ensure that your product solves a real need and has the potential to succeed.   And finally, there is third key point that will revolutionize the way you approach product creation and launch.   Don&apos;t miss out on this game-changing episode. Listen now to learn how to avoid the common mistake that causes JVzoo products to fail and take actionable steps towards launching successful products that solve real problems for your target market.</itunes:subtitle>
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      <title>EP 420 How to Create Killer Landing Page Images That Boost Conversions Digital Marketing</title>
      <description><![CDATA[<p>Are you tired of lackluster landing page images that just don't convert? In this episode, we'll reveal the power of using the right images on your landing page. We'll show you how to showcase your product and evoke emotions that will make your visitors want to buy. Plus, we'll share a surprise tip that just might revolutionize your image strategy. Don't settle for subpar conversions - listen to this episode now and start optimizing your landing page images for maximum impact.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 1 May 2023 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Are you tired of lackluster landing page images that just don't convert? In this episode, we'll reveal the power of using the right images on your landing page. We'll show you how to showcase your product and evoke emotions that will make your visitors want to buy. Plus, we'll share a surprise tip that just might revolutionize your image strategy. Don't settle for subpar conversions - listen to this episode now and start optimizing your landing page images for maximum impact.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 420 How to Create Killer Landing Page Images That Boost Conversions Digital Marketing</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:15:25</itunes:duration>
      <itunes:summary>Are you tired of lackluster landing page images that just don&apos;t convert? In this episode, we&apos;ll reveal the power of using the right images on your landing page. We&apos;ll show you how to showcase your product and evoke emotions that will make your visitors want to buy. Plus, we&apos;ll share a surprise tip that just might revolutionize your image strategy. Don&apos;t settle for subpar conversions - listen to this episode now and start optimizing your landing page images for maximum impact.</itunes:summary>
      <itunes:subtitle>Are you tired of lackluster landing page images that just don&apos;t convert? In this episode, we&apos;ll reveal the power of using the right images on your landing page. We&apos;ll show you how to showcase your product and evoke emotions that will make your visitors want to buy. Plus, we&apos;ll share a surprise tip that just might revolutionize your image strategy. Don&apos;t settle for subpar conversions - listen to this episode now and start optimizing your landing page images for maximum impact.</itunes:subtitle>
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      <title>EP 419 Digital Marketing: How A Monthly Newsletter Can Skyrocket Revenue</title>
      <description><![CDATA[<p>Do you want to know how to generate a steady and reliable income as an entrepreneur? Well, in this episode, we'll reveal the secret weapon that helped Judy (not her real name) earn well over $50,000 a year while spending only about 10 hours on it per month. And the best part? You can do it too!</p> <p>The first key to Judy's success is promoting her newsletter as her flagship product. By doing this, she can build trust with her subscribers and sell more of her own and affiliate products. Plus, most of her coaching clients come from her newsletter, which pays her $1,000 a month for just two one-hour sessions. That's $500 an hour!</p> <p>The second key to Judy's success is using her newsletter to create and test new products. She asks her readers for feedback and uses the most popular articles to determine which products to create next. This saves her time and money by avoiding products that would have flopped. Plus, she repurposes her newsletter content into new products, like books and guest blog posts."</p> <p>But that's not all. In this episode, we'll also reveal a third key that's even more powerful. Hint: it's about how Judy leverages SMS messages to drive snap buying decisions and instant money. You don't want to miss it!</p> <p>Are you ready to unlock the power of newsletters and earn a steady income as an entrepreneur? Then listen to our full podcast episode to discover the third key to Judy's success and learn actionable tips on how to create, promote, and monetize your own newsletter. Click now to listen to 'EP 414: 17 Expert Methods to Grow Your Email List.'"</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 24 Apr 2023 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Do you want to know how to generate a steady and reliable income as an entrepreneur? Well, in this episode, we'll reveal the secret weapon that helped Judy (not her real name) earn well over $50,000 a year while spending only about 10 hours on it per month. And the best part? You can do it too!</p> <p>The first key to Judy's success is promoting her newsletter as her flagship product. By doing this, she can build trust with her subscribers and sell more of her own and affiliate products. Plus, most of her coaching clients come from her newsletter, which pays her $1,000 a month for just two one-hour sessions. That's $500 an hour!</p> <p>The second key to Judy's success is using her newsletter to create and test new products. She asks her readers for feedback and uses the most popular articles to determine which products to create next. This saves her time and money by avoiding products that would have flopped. Plus, she repurposes her newsletter content into new products, like books and guest blog posts."</p> <p>But that's not all. In this episode, we'll also reveal a third key that's even more powerful. Hint: it's about how Judy leverages SMS messages to drive snap buying decisions and instant money. You don't want to miss it!</p> <p>Are you ready to unlock the power of newsletters and earn a steady income as an entrepreneur? Then listen to our full podcast episode to discover the third key to Judy's success and learn actionable tips on how to create, promote, and monetize your own newsletter. Click now to listen to 'EP 414: 17 Expert Methods to Grow Your Email List.'"</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 419 Digital Marketing: How A Monthly Newsletter Can Skyrocket Revenue</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:summary>Do you want to know how to generate a steady and reliable income as an entrepreneur? Well, in this episode, we&apos;ll reveal the secret weapon that helped Judy (not her real name) earn well over $50,000 a year while spending only about 10 hours on it per month. And the best part? You can do it too! The first key to Judy&apos;s success is promoting her newsletter as her flagship product. By doing this, she can build trust with her subscribers and sell more of her own and affiliate products. Plus, most of her coaching clients come from her newsletter, which pays her $1,000 a month for just two one-hour sessions. That&apos;s $500 an hour! The second key to Judy&apos;s success is using her newsletter to create and test new products. She asks her readers for feedback and uses the most popular articles to determine which products to create next. This saves her time and money by avoiding products that would have flopped. Plus, she repurposes her newsletter content into new products, like books and guest blog posts.&quot; But that&apos;s not all. In this episode, we&apos;ll also reveal a third key that&apos;s even more powerful. Hint: it&apos;s about how Judy leverages SMS messages to drive snap buying decisions and instant money. You don&apos;t want to miss it! Are you ready to unlock the power of newsletters and earn a steady income as an entrepreneur? Then listen to our full podcast episode to discover the third key to Judy&apos;s success and learn actionable tips on how to create, promote, and monetize your own newsletter. Click now to listen to &apos;EP 414: 17 Expert Methods to Grow Your Email List.&apos;&quot;</itunes:summary>
      <itunes:subtitle>Do you want to know how to generate a steady and reliable income as an entrepreneur? Well, in this episode, we&apos;ll reveal the secret weapon that helped Judy (not her real name) earn well over $50,000 a year while spending only about 10 hours on it per month. And the best part? You can do it too! The first key to Judy&apos;s success is promoting her newsletter as her flagship product. By doing this, she can build trust with her subscribers and sell more of her own and affiliate products. Plus, most of her coaching clients come from her newsletter, which pays her $1,000 a month for just two one-hour sessions. That&apos;s $500 an hour! The second key to Judy&apos;s success is using her newsletter to create and test new products. She asks her readers for feedback and uses the most popular articles to determine which products to create next. This saves her time and money by avoiding products that would have flopped. Plus, she repurposes her newsletter content into new products, like books and guest blog posts.&quot; But that&apos;s not all. In this episode, we&apos;ll also reveal a third key that&apos;s even more powerful. Hint: it&apos;s about how Judy leverages SMS messages to drive snap buying decisions and instant money. You don&apos;t want to miss it! Are you ready to unlock the power of newsletters and earn a steady income as an entrepreneur? Then listen to our full podcast episode to discover the third key to Judy&apos;s success and learn actionable tips on how to create, promote, and monetize your own newsletter. Click now to listen to &apos;EP 414: 17 Expert Methods to Grow Your Email List.&apos;&quot;</itunes:subtitle>
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      <title>EP 418 The Ultimate Strategy for Making Quick Cash in Your Business</title>
      <description><![CDATA[<p>Looking for a quick cash injection? Look no further! In this episode, we're sharing a proven method that can help you make up to $100,000 in just one week.</p> <p> </p> <p>First, we'll reveal how Vinnie, an online marketer, made this happen using an exclusive VIP club limited to just 100 people. We'll explore the perks he included to make the membership highly desirable and how he sold it in less than five hours.</p> <p> </p> <p>Next, we'll share how you can use this same method to help a local business owner, such as a restaurant, and help them bring in more profits. We'll dive into the details of creating a VIP club and how to market it effectively.</p> <p> </p> <p>But wait, there's more! We have a third point to share, but you'll have to listen to the episode to find out what it is.</p> <p> </p> <p>Ready to take action and start making some serious cash? Remember to check out: </p> <p>EP 417 How To Earn 6 Figures By Capturing Birthdays </p> <p>#digitalmarketing #digitalmarketingagency #digitalmarketingtips #digitalmarketingtraining #digitalmarketingcourse #smallbusiness #marketingtips #entrepreneur #businessstrategy #cashflow</p> <p>#VIPclub #lumpsum #financialfreedom #businessgrowth #moneymanagement</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 17 Apr 2023 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Looking for a quick cash injection? Look no further! In this episode, we're sharing a proven method that can help you make up to $100,000 in just one week.</p> <p> </p> <p>First, we'll reveal how Vinnie, an online marketer, made this happen using an exclusive VIP club limited to just 100 people. We'll explore the perks he included to make the membership highly desirable and how he sold it in less than five hours.</p> <p> </p> <p>Next, we'll share how you can use this same method to help a local business owner, such as a restaurant, and help them bring in more profits. We'll dive into the details of creating a VIP club and how to market it effectively.</p> <p> </p> <p>But wait, there's more! We have a third point to share, but you'll have to listen to the episode to find out what it is.</p> <p> </p> <p>Ready to take action and start making some serious cash? Remember to check out: </p> <p>EP 417 How To Earn 6 Figures By Capturing Birthdays </p> <p>#digitalmarketing #digitalmarketingagency #digitalmarketingtips #digitalmarketingtraining #digitalmarketingcourse #smallbusiness #marketingtips #entrepreneur #businessstrategy #cashflow</p> <p>#VIPclub #lumpsum #financialfreedom #businessgrowth #moneymanagement</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 418 The Ultimate Strategy for Making Quick Cash in Your Business</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:12:49</itunes:duration>
      <itunes:summary>Looking for a quick cash injection? Look no further! In this episode, we&apos;re sharing a proven method that can help you make up to $100,000 in just one week.   First, we&apos;ll reveal how Vinnie, an online marketer, made this happen using an exclusive VIP club limited to just 100 people. We&apos;ll explore the perks he included to make the membership highly desirable and how he sold it in less than five hours.   Next, we&apos;ll share how you can use this same method to help a local business owner, such as a restaurant, and help them bring in more profits. We&apos;ll dive into the details of creating a VIP club and how to market it effectively.   But wait, there&apos;s more! We have a third point to share, but you&apos;ll have to listen to the episode to find out what it is.   Ready to take action and start making some serious cash? Remember to check out:  EP 417 How To Earn 6 Figures By Capturing Birthdays  #digitalmarketing #digitalmarketingagency #digitalmarketingtips #digitalmarketingtraining #digitalmarketingcourse #smallbusiness #marketingtips #entrepreneur #businessstrategy #cashflow #VIPclub #lumpsum #financialfreedom #businessgrowth #moneymanagement  </itunes:summary>
      <itunes:subtitle>Looking for a quick cash injection? Look no further! In this episode, we&apos;re sharing a proven method that can help you make up to $100,000 in just one week.   First, we&apos;ll reveal how Vinnie, an online marketer, made this happen using an exclusive VIP club limited to just 100 people. We&apos;ll explore the perks he included to make the membership highly desirable and how he sold it in less than five hours.   Next, we&apos;ll share how you can use this same method to help a local business owner, such as a restaurant, and help them bring in more profits. We&apos;ll dive into the details of creating a VIP club and how to market it effectively.   But wait, there&apos;s more! We have a third point to share, but you&apos;ll have to listen to the episode to find out what it is.   Ready to take action and start making some serious cash? Remember to check out:  EP 417 How To Earn 6 Figures By Capturing Birthdays  #digitalmarketing #digitalmarketingagency #digitalmarketingtips #digitalmarketingtraining #digitalmarketingcourse #smallbusiness #marketingtips #entrepreneur #businessstrategy #cashflow #VIPclub #lumpsum #financialfreedom #businessgrowth #moneymanagement  </itunes:subtitle>
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      <title>EP 417 How to Earn Six Figures by Capturing Birthdays: A Genius Marketing Strategy</title>
      <description><![CDATA[<p>Are you ready to discover a sneaky yet effective way to build an SMS list fast and increase profits for your small business? In this episode, we're going to dive into a case study of how a guy named Mark earned six figures by capturing birthdays and setting up SMS messaging for businesses. By the end of this episode, you'll have a step-by-step guide on how you can start providing this SMS service to business owners and see the same success as Mark. So grab a notebook and let's get started!</p> <p> </p> <p>Mark is a successful entrepreneur who has earned six figures by taking advantage of a creative, yet effective way to increase profits for his small business - capturing birthdays and setting up an SMS messaging service. This episode provides a step-by-step guide on how to provide this service to business owners and replicate Mark's success. It also provides advice to business owners who are looking for ways to increase their profits. Mark's story shows that entrepreneurs can be successful despite feeling overwhelmed by technology.</p> <p> </p> <p>Mark is an entrepreneur who works with businesses to implement an SMS messaging service that captures customers' phone numbers and birthdays. The businesses then send out a free birthday gift redeemable on the person's birthday. This strategy helps the businesses build an SMS list quickly, as well as increase their profits, as two birthdays a week can bring in an extra 200, and ten can bring in an extra thousand. To make it even more effective, Mark suggests creating a real tangible product to be shipped out to the birthday customers, which commands a higher price and results in more positive reviews. To get started, businesses must implement the SMS messaging service and then begin capturing customers' birthdays.</p> <p> </p> <p>Tracy Brinkmann explores the concept of using an SMS service to help businesses build their customer list and increase customer loyalty. It is a powerful tool for increasing revenue and foot traffic, as well as saving on marketing costs. The steps for entrepreneurs looking to provide this service to businesses are outlined: research SMS services, create a website to showcase the services, and use Groove Funnels to collect emails.</p> <p> </p> <p>Tracy talks about creating an SMS marketing service for businesses in the food and entertainment industry. The speaker suggests taking advantage of the free level of service for 30 or 60 days to get the service up and running. Potential clients should be identified, and customized SMS marketing campaigns should be created for each one. These campaigns should include personalized birthday greetings and incentives to encourage customers to visit the business. Staff should be trained on how to capture customer data and create an SMS calendar to include special promotions and offers for different times of the year. Tracy suggests leveraging special days of the month to build up to a big movie release or other promotional events. </p> <p> </p> <p>Timestamps</p> <p>0:00:00 "Unlock the Secrets to Building an SMS List and Increasing Profits for Your Small Business"</p> <p>0:01:17 "Unlock Six-Figure Profits with Birthday Capturing: An Interview with Mark, a Savvy Entrepreneur"</p> <p>0:03:46 "The Benefits of Using a Birthday SMS Service for Businesses"</p> <p>0:08:18 "Creating an Effective SMS Marketing Strategy for the Food and Entertainment Industry"</p> <p>0:09:47 Heading: Leveraging SMS Marketing to Increase Customer Loyalty and Profits</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 14 Apr 2023 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Are you ready to discover a sneaky yet effective way to build an SMS list fast and increase profits for your small business? In this episode, we're going to dive into a case study of how a guy named Mark earned six figures by capturing birthdays and setting up SMS messaging for businesses. By the end of this episode, you'll have a step-by-step guide on how you can start providing this SMS service to business owners and see the same success as Mark. So grab a notebook and let's get started!</p> <p> </p> <p>Mark is a successful entrepreneur who has earned six figures by taking advantage of a creative, yet effective way to increase profits for his small business - capturing birthdays and setting up an SMS messaging service. This episode provides a step-by-step guide on how to provide this service to business owners and replicate Mark's success. It also provides advice to business owners who are looking for ways to increase their profits. Mark's story shows that entrepreneurs can be successful despite feeling overwhelmed by technology.</p> <p> </p> <p>Mark is an entrepreneur who works with businesses to implement an SMS messaging service that captures customers' phone numbers and birthdays. The businesses then send out a free birthday gift redeemable on the person's birthday. This strategy helps the businesses build an SMS list quickly, as well as increase their profits, as two birthdays a week can bring in an extra 200, and ten can bring in an extra thousand. To make it even more effective, Mark suggests creating a real tangible product to be shipped out to the birthday customers, which commands a higher price and results in more positive reviews. To get started, businesses must implement the SMS messaging service and then begin capturing customers' birthdays.</p> <p> </p> <p>Tracy Brinkmann explores the concept of using an SMS service to help businesses build their customer list and increase customer loyalty. It is a powerful tool for increasing revenue and foot traffic, as well as saving on marketing costs. The steps for entrepreneurs looking to provide this service to businesses are outlined: research SMS services, create a website to showcase the services, and use Groove Funnels to collect emails.</p> <p> </p> <p>Tracy talks about creating an SMS marketing service for businesses in the food and entertainment industry. The speaker suggests taking advantage of the free level of service for 30 or 60 days to get the service up and running. Potential clients should be identified, and customized SMS marketing campaigns should be created for each one. These campaigns should include personalized birthday greetings and incentives to encourage customers to visit the business. Staff should be trained on how to capture customer data and create an SMS calendar to include special promotions and offers for different times of the year. Tracy suggests leveraging special days of the month to build up to a big movie release or other promotional events. </p> <p> </p> <p>Timestamps</p> <p>0:00:00 "Unlock the Secrets to Building an SMS List and Increasing Profits for Your Small Business"</p> <p>0:01:17 "Unlock Six-Figure Profits with Birthday Capturing: An Interview with Mark, a Savvy Entrepreneur"</p> <p>0:03:46 "The Benefits of Using a Birthday SMS Service for Businesses"</p> <p>0:08:18 "Creating an Effective SMS Marketing Strategy for the Food and Entertainment Industry"</p> <p>0:09:47 Heading: Leveraging SMS Marketing to Increase Customer Loyalty and Profits</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 417 How to Earn Six Figures by Capturing Birthdays: A Genius Marketing Strategy</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:11:08</itunes:duration>
      <itunes:summary>Are you ready to discover a sneaky yet effective way to build an SMS list fast and increase profits for your small business? In this episode, we&apos;re going to dive into a case study of how a guy named Mark earned six figures by capturing birthdays and setting up SMS messaging for businesses. By the end of this episode, you&apos;ll have a step-by-step guide on how you can start providing this SMS service to business owners and see the same success as Mark. So grab a notebook and let&apos;s get started!   Mark is a successful entrepreneur who has earned six figures by taking advantage of a creative, yet effective way to increase profits for his small business - capturing birthdays and setting up an SMS messaging service. This episode provides a step-by-step guide on how to provide this service to business owners and replicate Mark&apos;s success. It also provides advice to business owners who are looking for ways to increase their profits. Mark&apos;s story shows that entrepreneurs can be successful despite feeling overwhelmed by technology.   Mark is an entrepreneur who works with businesses to implement an SMS messaging service that captures customers&apos; phone numbers and birthdays. The businesses then send out a free birthday gift redeemable on the person&apos;s birthday. This strategy helps the businesses build an SMS list quickly, as well as increase their profits, as two birthdays a week can bring in an extra 200, and ten can bring in an extra thousand. To make it even more effective, Mark suggests creating a real tangible product to be shipped out to the birthday customers, which commands a higher price and results in more positive reviews. To get started, businesses must implement the SMS messaging service and then begin capturing customers&apos; birthdays.   Tracy Brinkmann explores the concept of using an SMS service to help businesses build their customer list and increase customer loyalty. It is a powerful tool for increasing revenue and foot traffic, as well as saving on marketing costs. The steps for entrepreneurs looking to provide this service to businesses are outlined: research SMS services, create a website to showcase the services, and use Groove Funnels to collect emails.   Tracy talks about creating an SMS marketing service for businesses in the food and entertainment industry. The speaker suggests taking advantage of the free level of service for 30 or 60 days to get the service up and running. Potential clients should be identified, and customized SMS marketing campaigns should be created for each one. These campaigns should include personalized birthday greetings and incentives to encourage customers to visit the business. Staff should be trained on how to capture customer data and create an SMS calendar to include special promotions and offers for different times of the year. Tracy suggests leveraging special days of the month to build up to a big movie release or other promotional events.    Timestamps 0:00:00 &quot;Unlock the Secrets to Building an SMS List and Increasing Profits for Your Small Business&quot; 0:01:17 &quot;Unlock Six-Figure Profits with Birthday Capturing: An Interview with Mark, a Savvy Entrepreneur&quot; 0:03:46 &quot;The Benefits of Using a Birthday SMS Service for Businesses&quot; 0:08:18 &quot;Creating an Effective SMS Marketing Strategy for the Food and Entertainment Industry&quot; 0:09:47 Heading: Leveraging SMS Marketing to Increase Customer Loyalty and Profits  </itunes:summary>
      <itunes:subtitle>Are you ready to discover a sneaky yet effective way to build an SMS list fast and increase profits for your small business? In this episode, we&apos;re going to dive into a case study of how a guy named Mark earned six figures by capturing birthdays and setting up SMS messaging for businesses. By the end of this episode, you&apos;ll have a step-by-step guide on how you can start providing this SMS service to business owners and see the same success as Mark. So grab a notebook and let&apos;s get started!   Mark is a successful entrepreneur who has earned six figures by taking advantage of a creative, yet effective way to increase profits for his small business - capturing birthdays and setting up an SMS messaging service. This episode provides a step-by-step guide on how to provide this service to business owners and replicate Mark&apos;s success. It also provides advice to business owners who are looking for ways to increase their profits. Mark&apos;s story shows that entrepreneurs can be successful despite feeling overwhelmed by technology.   Mark is an entrepreneur who works with businesses to implement an SMS messaging service that captures customers&apos; phone numbers and birthdays. The businesses then send out a free birthday gift redeemable on the person&apos;s birthday. This strategy helps the businesses build an SMS list quickly, as well as increase their profits, as two birthdays a week can bring in an extra 200, and ten can bring in an extra thousand. To make it even more effective, Mark suggests creating a real tangible product to be shipped out to the birthday customers, which commands a higher price and results in more positive reviews. To get started, businesses must implement the SMS messaging service and then begin capturing customers&apos; birthdays.   Tracy Brinkmann explores the concept of using an SMS service to help businesses build their customer list and increase customer loyalty. It is a powerful tool for increasing revenue and foot traffic, as well as saving on marketing costs. The steps for entrepreneurs looking to provide this service to businesses are outlined: research SMS services, create a website to showcase the services, and use Groove Funnels to collect emails.   Tracy talks about creating an SMS marketing service for businesses in the food and entertainment industry. The speaker suggests taking advantage of the free level of service for 30 or 60 days to get the service up and running. Potential clients should be identified, and customized SMS marketing campaigns should be created for each one. These campaigns should include personalized birthday greetings and incentives to encourage customers to visit the business. Staff should be trained on how to capture customer data and create an SMS calendar to include special promotions and offers for different times of the year. Tracy suggests leveraging special days of the month to build up to a big movie release or other promotional events.    Timestamps 0:00:00 &quot;Unlock the Secrets to Building an SMS List and Increasing Profits for Your Small Business&quot; 0:01:17 &quot;Unlock Six-Figure Profits with Birthday Capturing: An Interview with Mark, a Savvy Entrepreneur&quot; 0:03:46 &quot;The Benefits of Using a Birthday SMS Service for Businesses&quot; 0:08:18 &quot;Creating an Effective SMS Marketing Strategy for the Food and Entertainment Industry&quot; 0:09:47 Heading: Leveraging SMS Marketing to Increase Customer Loyalty and Profits  </itunes:subtitle>
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      <title>EP 416 Step by Step Way To Earn Thousands By Developing And Selling Digital Products</title>
      <description><![CDATA[<p>Are you ready to turn your passion into profit and earn thousands by developing and selling digital products? Look no further because this podcast episode has got you covered. Based on Neil Patel's million-dollar formula, we'll be taking you through a step-by-step process to help you create and sell digital products without the guesswork. Whether you're a seasoned entrepreneur or just starting out, this episode will provide valuable insights and practical tips to help you reach your earning potential. So tune in and learn how to turn your ideas into a successful digital product business.</p> <p>The podcast episode delves into the topic of creating and selling digital products using Neil Patel's million-dollar formula. The hosts provide a step-by-step guide to help entrepreneurs turn their ideas into successful digital products. They also aim to help those who are battling technology overwhelm, procrastination, and imposter syndrome.</p> <p> </p> <p>The conversation discusses the seven steps to making serious money online through selling information products. The first step is finding a niche where people are willing to spend money on info products. The conversation emphasizes that making money through this method requires work and effort, but the amount of money earned is up to the individual. The conversation also mentions Neil's success in selling info products and how he eventually transitioned to building bigger businesses. The process takes time and effort, but can lead to significant earnings.</p> <p> </p> <p>To find out what the audience is willing to pay for, the hosts suggest running surveys, reaching out to social media, and looking at best-selling products in the niche. They also emphasize the importance of paying attention to the main themes and pain points addressed in sales letters and testimonials. The ultimate goal is to create a product that solves the audience's issues and gets straight to the point.</p> <p> </p> <p>One way to make money is by offering an upgrade for people who don't want to do the work themselves. The podcast gives the example of offering a course on how to build an ideal website that converts visitors, with the option to upgrade to having the work done for them. The ideal product not only solves a problem, but it also gives the opportunity to offer an upgrade for many people who will want it. The conversation emphasizes that people are passionate about finding solutions to their problems and are eager to buy even before the product is created.</p> <p> </p> <p>Webinars are discussed as a way to sell high-ticket information products. To make a successful sales pitch during a webinar, the hosts suggest providing valuable information to the audience and keeping them engaged. They also emphasize the importance of offering a trial offer to reduce resistance and increase the number of people who will try the product. The speaker suggests making a sales pitch at the end of the webinar, offering an incentive to make a purchase right away. Follow-up emails can also be used to remind potential buyers of the benefits of the product.</p> <p> </p> <p>Step four highlights the importance of delivering ongoing updates, coaching, and training to customers after the sale. By doing this, entrepreneurs can increase customer satisfaction, reduce refund requests, and have a reason to stay in contact with them, which can lead to more sales. The conversation also suggests offering a $1 trial offer to increase sales and gain confidence in selling on webinars.</p> <p> </p> <p>Creating a community and staying in contact with customers after the sale is also important. By offering updates, group coaching, and other products, entrepreneurs can increase customer satisfaction, reduce refund requests, and create a tribe that people want to be a part of. The focus should be on helping customers achieve their goals and showing that entrepreneurs care about their success, which will lead to them being more receptive to future offers.</p> <p> </p> <p>To scale up revenue, the conversation suggests building a tribe and surveying them, using relationships with other movers and shakers in the niche to get their audiences on the webinar, and using paid ads for a continuous stream of new attendees. The speaker emphasizes the importance of perseverance and not quitting, even if you don't see immediate success. Paid advertising on platforms like YouTube and Facebook is also recommended as an effective tactic.</p> <p> </p> <p>The conversation concludes with advice on how to overcome the fear of failure and practice public speaking for webinars. The importance of monitoring metrics and identifying choke points to make necessary corrections is emphasized for a successful webinar. Strategies to keep attendees engaged, such as providing value and incentives, are also discussed. The conversation suggests creating a course and a funnel then holding the first webinar four to six weeks later. The speaker predicts that after two to three months, decent money can be earned, and after six months, one webinar with 1000 sign-ups can generate $15,000.</p> <p> </p> <p>[CHAPTERS]</p> <p> </p> <p>[0:00:00] "Learn How to Develop and Sell Digital Products with Neil Patel's Million Dollar Formula: A Step-by-Step Guide"</p> <p> </p> <p>[0:02:30] "Insights into the Online Marketing Strategies of Top Marketers"</p> <p>[0:04:34] "Seven Steps to Making Serious Money Online: A Professional Writer's Guide"</p> <p>[0:06:18] Tips for Finding Out What Your Audience is Willing to Pay For</p> <p>[0:10:11] Creating an Ideal Product: Solving Problems and Offering Upgrades</p> <p>[0:11:50] "Monetizing Your Expertise: Offering Courses and Services to Generate Income"</p> <p>[0:13:43] Tips for Selling High Ticket Information Products through Webinars</p> <p>[0:19:04] Tips for Selling on Webinars: Revealing Secrets, Creating Urgency, and Removing Risk</p> <p>[0:24:08] "Using Trial Offers to Increase Sales and Reduce Resistance: Insights from Neil"</p> <p>[0:26:18] Maximizing Sales on Webinars: Tips and Strategies for Entrepreneurs</p> <p>[0:28:33] "Importance of Customer Service in Increasing Customer Satisfaction and Sales"</p> <p>[0:30:27] Creating a Robust Community: The Power of Building a Tribe in Entrepreneurship</p> <p>[0:32:11] "6 Steps to Scale Up Your Revenue with Webinars: Tips from a Pro Writer"</p> <p>[0:34:22] Tips for Selling via Webinars: Strategies to Boost Your Sales and Audience Engagement</p> <p>[0:35:58] Tips for Improving Your Webinar Performance and Increasing Engagement</p> <p>[0:40:47] "Maximizing Webinar Results: Strategies for Increasing Sales and Engagement"</p> <p>[0:43:05] Transcript of "Step-by-Step Guide to Earning Thousands by Developing and Selling Digital Products" on the Dark Horse Entrepreneur Podcast.</p> digitalmarketing #digitalmarketingagency #digitalmarketingtips #digitalmarketingtraining #digitalmarketingcourse #digitalproduct #digitalproducts #onlineproduct #onlineproducts #neilpatel <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 10 Apr 2023 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Are you ready to turn your passion into profit and earn thousands by developing and selling digital products? Look no further because this podcast episode has got you covered. Based on Neil Patel's million-dollar formula, we'll be taking you through a step-by-step process to help you create and sell digital products without the guesswork. Whether you're a seasoned entrepreneur or just starting out, this episode will provide valuable insights and practical tips to help you reach your earning potential. So tune in and learn how to turn your ideas into a successful digital product business.</p> <p>The podcast episode delves into the topic of creating and selling digital products using Neil Patel's million-dollar formula. The hosts provide a step-by-step guide to help entrepreneurs turn their ideas into successful digital products. They also aim to help those who are battling technology overwhelm, procrastination, and imposter syndrome.</p> <p> </p> <p>The conversation discusses the seven steps to making serious money online through selling information products. The first step is finding a niche where people are willing to spend money on info products. The conversation emphasizes that making money through this method requires work and effort, but the amount of money earned is up to the individual. The conversation also mentions Neil's success in selling info products and how he eventually transitioned to building bigger businesses. The process takes time and effort, but can lead to significant earnings.</p> <p> </p> <p>To find out what the audience is willing to pay for, the hosts suggest running surveys, reaching out to social media, and looking at best-selling products in the niche. They also emphasize the importance of paying attention to the main themes and pain points addressed in sales letters and testimonials. The ultimate goal is to create a product that solves the audience's issues and gets straight to the point.</p> <p> </p> <p>One way to make money is by offering an upgrade for people who don't want to do the work themselves. The podcast gives the example of offering a course on how to build an ideal website that converts visitors, with the option to upgrade to having the work done for them. The ideal product not only solves a problem, but it also gives the opportunity to offer an upgrade for many people who will want it. The conversation emphasizes that people are passionate about finding solutions to their problems and are eager to buy even before the product is created.</p> <p> </p> <p>Webinars are discussed as a way to sell high-ticket information products. To make a successful sales pitch during a webinar, the hosts suggest providing valuable information to the audience and keeping them engaged. They also emphasize the importance of offering a trial offer to reduce resistance and increase the number of people who will try the product. The speaker suggests making a sales pitch at the end of the webinar, offering an incentive to make a purchase right away. Follow-up emails can also be used to remind potential buyers of the benefits of the product.</p> <p> </p> <p>Step four highlights the importance of delivering ongoing updates, coaching, and training to customers after the sale. By doing this, entrepreneurs can increase customer satisfaction, reduce refund requests, and have a reason to stay in contact with them, which can lead to more sales. The conversation also suggests offering a $1 trial offer to increase sales and gain confidence in selling on webinars.</p> <p> </p> <p>Creating a community and staying in contact with customers after the sale is also important. By offering updates, group coaching, and other products, entrepreneurs can increase customer satisfaction, reduce refund requests, and create a tribe that people want to be a part of. The focus should be on helping customers achieve their goals and showing that entrepreneurs care about their success, which will lead to them being more receptive to future offers.</p> <p> </p> <p>To scale up revenue, the conversation suggests building a tribe and surveying them, using relationships with other movers and shakers in the niche to get their audiences on the webinar, and using paid ads for a continuous stream of new attendees. The speaker emphasizes the importance of perseverance and not quitting, even if you don't see immediate success. Paid advertising on platforms like YouTube and Facebook is also recommended as an effective tactic.</p> <p> </p> <p>The conversation concludes with advice on how to overcome the fear of failure and practice public speaking for webinars. The importance of monitoring metrics and identifying choke points to make necessary corrections is emphasized for a successful webinar. Strategies to keep attendees engaged, such as providing value and incentives, are also discussed. The conversation suggests creating a course and a funnel then holding the first webinar four to six weeks later. The speaker predicts that after two to three months, decent money can be earned, and after six months, one webinar with 1000 sign-ups can generate $15,000.</p> <p> </p> <p>[CHAPTERS]</p> <p> </p> <p>[0:00:00] "Learn How to Develop and Sell Digital Products with Neil Patel's Million Dollar Formula: A Step-by-Step Guide"</p> <p> </p> <p>[0:02:30] "Insights into the Online Marketing Strategies of Top Marketers"</p> <p>[0:04:34] "Seven Steps to Making Serious Money Online: A Professional Writer's Guide"</p> <p>[0:06:18] Tips for Finding Out What Your Audience is Willing to Pay For</p> <p>[0:10:11] Creating an Ideal Product: Solving Problems and Offering Upgrades</p> <p>[0:11:50] "Monetizing Your Expertise: Offering Courses and Services to Generate Income"</p> <p>[0:13:43] Tips for Selling High Ticket Information Products through Webinars</p> <p>[0:19:04] Tips for Selling on Webinars: Revealing Secrets, Creating Urgency, and Removing Risk</p> <p>[0:24:08] "Using Trial Offers to Increase Sales and Reduce Resistance: Insights from Neil"</p> <p>[0:26:18] Maximizing Sales on Webinars: Tips and Strategies for Entrepreneurs</p> <p>[0:28:33] "Importance of Customer Service in Increasing Customer Satisfaction and Sales"</p> <p>[0:30:27] Creating a Robust Community: The Power of Building a Tribe in Entrepreneurship</p> <p>[0:32:11] "6 Steps to Scale Up Your Revenue with Webinars: Tips from a Pro Writer"</p> <p>[0:34:22] Tips for Selling via Webinars: Strategies to Boost Your Sales and Audience Engagement</p> <p>[0:35:58] Tips for Improving Your Webinar Performance and Increasing Engagement</p> <p>[0:40:47] "Maximizing Webinar Results: Strategies for Increasing Sales and Engagement"</p> <p>[0:43:05] Transcript of "Step-by-Step Guide to Earning Thousands by Developing and Selling Digital Products" on the Dark Horse Entrepreneur Podcast.</p> digitalmarketing #digitalmarketingagency #digitalmarketingtips #digitalmarketingtraining #digitalmarketingcourse #digitalproduct #digitalproducts #onlineproduct #onlineproducts #neilpatel <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 416 Step by Step Way To Earn Thousands By Developing And Selling Digital Products</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:44:13</itunes:duration>
      <itunes:summary>Are you ready to turn your passion into profit and earn thousands by developing and selling digital products? Look no further because this podcast episode has got you covered. Based on Neil Patel&apos;s million-dollar formula, we&apos;ll be taking you through a step-by-step process to help you create and sell digital products without the guesswork. Whether you&apos;re a seasoned entrepreneur or just starting out, this episode will provide valuable insights and practical tips to help you reach your earning potential. So tune in and learn how to turn your ideas into a successful digital product business. The podcast episode delves into the topic of creating and selling digital products using Neil Patel&apos;s million-dollar formula. The hosts provide a step-by-step guide to help entrepreneurs turn their ideas into successful digital products. They also aim to help those who are battling technology overwhelm, procrastination, and imposter syndrome.   The conversation discusses the seven steps to making serious money online through selling information products. The first step is finding a niche where people are willing to spend money on info products. The conversation emphasizes that making money through this method requires work and effort, but the amount of money earned is up to the individual. The conversation also mentions Neil&apos;s success in selling info products and how he eventually transitioned to building bigger businesses. The process takes time and effort, but can lead to significant earnings.   To find out what the audience is willing to pay for, the hosts suggest running surveys, reaching out to social media, and looking at best-selling products in the niche. They also emphasize the importance of paying attention to the main themes and pain points addressed in sales letters and testimonials. The ultimate goal is to create a product that solves the audience&apos;s issues and gets straight to the point.   One way to make money is by offering an upgrade for people who don&apos;t want to do the work themselves. The podcast gives the example of offering a course on how to build an ideal website that converts visitors, with the option to upgrade to having the work done for them. The ideal product not only solves a problem, but it also gives the opportunity to offer an upgrade for many people who will want it. The conversation emphasizes that people are passionate about finding solutions to their problems and are eager to buy even before the product is created.   Webinars are discussed as a way to sell high-ticket information products. To make a successful sales pitch during a webinar, the hosts suggest providing valuable information to the audience and keeping them engaged. They also emphasize the importance of offering a trial offer to reduce resistance and increase the number of people who will try the product. The speaker suggests making a sales pitch at the end of the webinar, offering an incentive to make a purchase right away. Follow-up emails can also be used to remind potential buyers of the benefits of the product.   Step four highlights the importance of delivering ongoing updates, coaching, and training to customers after the sale. By doing this, entrepreneurs can increase customer satisfaction, reduce refund requests, and have a reason to stay in contact with them, which can lead to more sales. The conversation also suggests offering a $1 trial offer to increase sales and gain confidence in selling on webinars.   Creating a community and staying in contact with customers after the sale is also important. By offering updates, group coaching, and other products, entrepreneurs can increase customer satisfaction, reduce refund requests, and create a tribe that people want to be a part of. The focus should be on helping customers achieve their goals and showing that entrepreneurs care about their success, which will lead to them being more receptive to future offers.   To scale up revenue, the conversation suggests building a tribe and surveying them, using relationships with other movers and shakers in the niche to get their audiences on the webinar, and using paid ads for a continuous stream of new attendees. The speaker emphasizes the importance of perseverance and not quitting, even if you don&apos;t see immediate success. Paid advertising on platforms like YouTube and Facebook is also recommended as an effective tactic.   The conversation concludes with advice on how to overcome the fear of failure and practice public speaking for webinars. The importance of monitoring metrics and identifying choke points to make necessary corrections is emphasized for a successful webinar. Strategies to keep attendees engaged, such as providing value and incentives, are also discussed. The conversation suggests creating a course and a funnel then holding the first webinar four to six weeks later. The speaker predicts that after two to three months, decent money can be earned, and after six months, one webinar with 1000 sign-ups can generate $15,000.   [CHAPTERS]   [0:00:00] &quot;Learn How to Develop and Sell Digital Products with Neil Patel&apos;s Million Dollar Formula: A Step-by-Step Guide&quot;   [0:02:30] &quot;Insights into the Online Marketing Strategies of Top Marketers&quot; [0:04:34] &quot;Seven Steps to Making Serious Money Online: A Professional Writer&apos;s Guide&quot; [0:06:18] Tips for Finding Out What Your Audience is Willing to Pay For [0:10:11] Creating an Ideal Product: Solving Problems and Offering Upgrades [0:11:50] &quot;Monetizing Your Expertise: Offering Courses and Services to Generate Income&quot; [0:13:43] Tips for Selling High Ticket Information Products through Webinars [0:19:04] Tips for Selling on Webinars: Revealing Secrets, Creating Urgency, and Removing Risk [0:24:08] &quot;Using Trial Offers to Increase Sales and Reduce Resistance: Insights from Neil&quot; [0:26:18] Maximizing Sales on Webinars: Tips and Strategies for Entrepreneurs [0:28:33] &quot;Importance of Customer Service in Increasing Customer Satisfaction and Sales&quot; [0:30:27] Creating a Robust Community: The Power of Building a Tribe in Entrepreneurship [0:32:11] &quot;6 Steps to Scale Up Your Revenue with Webinars: Tips from a Pro Writer&quot; [0:34:22] Tips for Selling via Webinars: Strategies to Boost Your Sales and Audience Engagement [0:35:58] Tips for Improving Your Webinar Performance and Increasing Engagement [0:40:47] &quot;Maximizing Webinar Results: Strategies for Increasing Sales and Engagement&quot; [0:43:05] Transcript of &quot;Step-by-Step Guide to Earning Thousands by Developing and Selling Digital Products&quot; on the Dark Horse Entrepreneur Podcast. digitalmarketing #digitalmarketingagency #digitalmarketingtips #digitalmarketingtraining #digitalmarketingcourse #digitalproduct #digitalproducts #onlineproduct #onlineproducts #neilpatel  </itunes:summary>
      <itunes:subtitle>Are you ready to turn your passion into profit and earn thousands by developing and selling digital products? Look no further because this podcast episode has got you covered. Based on Neil Patel&apos;s million-dollar formula, we&apos;ll be taking you through a step-by-step process to help you create and sell digital products without the guesswork. Whether you&apos;re a seasoned entrepreneur or just starting out, this episode will provide valuable insights and practical tips to help you reach your earning potential. So tune in and learn how to turn your ideas into a successful digital product business. The podcast episode delves into the topic of creating and selling digital products using Neil Patel&apos;s million-dollar formula. The hosts provide a step-by-step guide to help entrepreneurs turn their ideas into successful digital products. They also aim to help those who are battling technology overwhelm, procrastination, and imposter syndrome.   The conversation discusses the seven steps to making serious money online through selling information products. The first step is finding a niche where people are willing to spend money on info products. The conversation emphasizes that making money through this method requires work and effort, but the amount of money earned is up to the individual. The conversation also mentions Neil&apos;s success in selling info products and how he eventually transitioned to building bigger businesses. The process takes time and effort, but can lead to significant earnings.   To find out what the audience is willing to pay for, the hosts suggest running surveys, reaching out to social media, and looking at best-selling products in the niche. They also emphasize the importance of paying attention to the main themes and pain points addressed in sales letters and testimonials. The ultimate goal is to create a product that solves the audience&apos;s issues and gets straight to the point.   One way to make money is by offering an upgrade for people who don&apos;t want to do the work themselves. The podcast gives the example of offering a course on how to build an ideal website that converts visitors, with the option to upgrade to having the work done for them. The ideal product not only solves a problem, but it also gives the opportunity to offer an upgrade for many people who will want it. The conversation emphasizes that people are passionate about finding solutions to their problems and are eager to buy even before the product is created.   Webinars are discussed as a way to sell high-ticket information products. To make a successful sales pitch during a webinar, the hosts suggest providing valuable information to the audience and keeping them engaged. They also emphasize the importance of offering a trial offer to reduce resistance and increase the number of people who will try the product. The speaker suggests making a sales pitch at the end of the webinar, offering an incentive to make a purchase right away. Follow-up emails can also be used to remind potential buyers of the benefits of the product.   Step four highlights the importance of delivering ongoing updates, coaching, and training to customers after the sale. By doing this, entrepreneurs can increase customer satisfaction, reduce refund requests, and have a reason to stay in contact with them, which can lead to more sales. The conversation also suggests offering a $1 trial offer to increase sales and gain confidence in selling on webinars.   Creating a community and staying in contact with customers after the sale is also important. By offering updates, group coaching, and other products, entrepreneurs can increase customer satisfaction, reduce refund requests, and create a tribe that people want to be a part of. The focus should be on helping customers achieve their goals and showing that entrepreneurs care about their success, which will lead to them being more receptive to future offers.   To scale up revenue, the conversation suggests building a tribe and surveying them, using relationships with other movers and shakers in the niche to get their audiences on the webinar, and using paid ads for a continuous stream of new attendees. The speaker emphasizes the importance of perseverance and not quitting, even if you don&apos;t see immediate success. Paid advertising on platforms like YouTube and Facebook is also recommended as an effective tactic.   The conversation concludes with advice on how to overcome the fear of failure and practice public speaking for webinars. The importance of monitoring metrics and identifying choke points to make necessary corrections is emphasized for a successful webinar. Strategies to keep attendees engaged, such as providing value and incentives, are also discussed. The conversation suggests creating a course and a funnel then holding the first webinar four to six weeks later. The speaker predicts that after two to three months, decent money can be earned, and after six months, one webinar with 1000 sign-ups can generate $15,000.   [CHAPTERS]   [0:00:00] &quot;Learn How to Develop and Sell Digital Products with Neil Patel&apos;s Million Dollar Formula: A Step-by-Step Guide&quot;   [0:02:30] &quot;Insights into the Online Marketing Strategies of Top Marketers&quot; [0:04:34] &quot;Seven Steps to Making Serious Money Online: A Professional Writer&apos;s Guide&quot; [0:06:18] Tips for Finding Out What Your Audience is Willing to Pay For [0:10:11] Creating an Ideal Product: Solving Problems and Offering Upgrades [0:11:50] &quot;Monetizing Your Expertise: Offering Courses and Services to Generate Income&quot; [0:13:43] Tips for Selling High Ticket Information Products through Webinars [0:19:04] Tips for Selling on Webinars: Revealing Secrets, Creating Urgency, and Removing Risk [0:24:08] &quot;Using Trial Offers to Increase Sales and Reduce Resistance: Insights from Neil&quot; [0:26:18] Maximizing Sales on Webinars: Tips and Strategies for Entrepreneurs [0:28:33] &quot;Importance of Customer Service in Increasing Customer Satisfaction and Sales&quot; [0:30:27] Creating a Robust Community: The Power of Building a Tribe in Entrepreneurship [0:32:11] &quot;6 Steps to Scale Up Your Revenue with Webinars: Tips from a Pro Writer&quot; [0:34:22] Tips for Selling via Webinars: Strategies to Boost Your Sales and Audience Engagement [0:35:58] Tips for Improving Your Webinar Performance and Increasing Engagement [0:40:47] &quot;Maximizing Webinar Results: Strategies for Increasing Sales and Engagement&quot; [0:43:05] Transcript of &quot;Step-by-Step Guide to Earning Thousands by Developing and Selling Digital Products&quot; on the Dark Horse Entrepreneur Podcast. digitalmarketing #digitalmarketingagency #digitalmarketingtips #digitalmarketingtraining #digitalmarketingcourse #digitalproduct #digitalproducts #onlineproduct #onlineproducts #neilpatel  </itunes:subtitle>
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      <title>EP 415 10 Proven Page Tweaks To Massively Increase Website Conversions</title>
      <description><![CDATA[<p>This episode revolves around increasing conversions on landing pages and other website pages. Tracy Brinkmann shares ten proven tweaks that can help increase conversions, such as adding a call-to-action in each section, removing all navigation options except for the desired action, and making all text easy to read. They emphasize that these tweaks have been tested and proven to work, and encourage listeners to implement them to see increased results.</p> <p> </p> <p>Tracy discusses several tips to improve conversions on landing pages, including making the page visually appealing and easy to read, engaging readers with questions and customized results, using GEOIP to personalize content, adding calls to action within blog content, and making the landing page congruent with the ad that brought the traffic. Tracy also suggests using a GIF in exit pop-ups and recommends services that can help create interactive quizzes. These tips can increase conversions by up to 30% or more.</p> <p> </p> <p>One of the tips discussed is to add a call to action in each section of the landing page, while the second tip is to remove all options and navigation to go anywhere else. The third tip is to make all text easy to read. The speakers emphasize the importance of actually using these tips and testing them to see what works best for each individual business.</p> <p> </p> <p>Tracy advises making it difficult for customers to buy a product as it can increase conversions, by making them jump through a few hoops to qualify for the product. They suggest taking customers to a landing page that is congruent with the ad or page that sent them there as incongruencies can cause them to leave. Another tip is to add a checkout bump to the order page, offering a second product at a discounted price, which can increase profits. Tracy recommends pricing the checkout bump at 50% or lower than the main product and explaining the benefits in just a few sentences.</p> <p> </p> <p>Tracy Brinkman discusses the counterintuitive technique of making it difficult for prospects to buy a product in order to increase conversions. He suggests making the prospect jump through a couple of hoops to see if they qualify to buy the product, by asking them questions about their age, health, etc. This technique can be used to weed out customers who are not a good fit for the product or to make the prospect work to earn their right to buy the product. Brinkman advises testing this technique and all others to see what works best for each individual business.</p> <p> </p> <p>Tracy suggest adding calls to action inside blog content instead of just placing them in the sidebar or at the bottom of the blog. They also recommend using GEOIP to personalize landing pages with location-based language, which can bump conversions by 10 to 25%. Another tip is to make your landing page congruent with the page that visitors came from, to avoid incongruencies that could cause them to bail. Finally, adding checkout bumps to order pages can increase profits, and they should be priced at 50% or lower than the main product.</p> <p> </p> <p>In conclusion, this episode provides several tips to increase conversions on landing pages and other website pages. The speakers emphasize the importance of testing these techniques to see what works best for each individual business. They also promote the Dark Horse Entrepreneur Podcast as a resource for entrepreneurs struggling with technology overwhelm and imposter syndrome.</p> <p> </p> <p>[CHAPTERS]</p> <p> </p> <p>[0:00:00] "Boost Your Landing Page Conversions: 10 Proven Tweaks for Success"</p> <p>[0:01:48] "10 Proven Tips to Improve Your Landing Page Conversion Rates"</p> <p>[0:07:48] "8 Proven Strategies to Boost Your Website Conversions: Tips from a Professional Writer"</p> <p>[0:10:16] "10 Tips to Boost Your Online Sales and Increase Profits"</p> <p>[0:13:35] "Using Counterintuitive Strategies to Increase Conversions: Making it Difficult to Buy"</p> <p>[0:15:22] Podcast Episode: Boosting Conversions on Your Website with Tracy Brinkman</p> <p>Digital marketing, digital marketing agency, digital marketing tips, digital marketing training, digital marketing course, website conversions, how to increase website conversions,boost website conversions,conversion rate optimization,increase website conversions,conversion rate,conversion optimization,increase conversion rate,boost your website conversions,more website conversions,boosting website conversions, landing page optimization</p> <p> </p> <p>#digitalmarketing #digitalmarketingagency #digitalmarketingtips #digitalmarketingtraining #digitalmarketingcourse #searchengineoptimization #WebsiteConversion #websiteconversions #conversion #conversions #conversionrateoptimization #conversionrate #conversionoptimization #conversionmarketing #ConversionRates #landingPage #landingpages#LandingPageOptimization</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 6 Apr 2023 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>This episode revolves around increasing conversions on landing pages and other website pages. Tracy Brinkmann shares ten proven tweaks that can help increase conversions, such as adding a call-to-action in each section, removing all navigation options except for the desired action, and making all text easy to read. They emphasize that these tweaks have been tested and proven to work, and encourage listeners to implement them to see increased results.</p> <p> </p> <p>Tracy discusses several tips to improve conversions on landing pages, including making the page visually appealing and easy to read, engaging readers with questions and customized results, using GEOIP to personalize content, adding calls to action within blog content, and making the landing page congruent with the ad that brought the traffic. Tracy also suggests using a GIF in exit pop-ups and recommends services that can help create interactive quizzes. These tips can increase conversions by up to 30% or more.</p> <p> </p> <p>One of the tips discussed is to add a call to action in each section of the landing page, while the second tip is to remove all options and navigation to go anywhere else. The third tip is to make all text easy to read. The speakers emphasize the importance of actually using these tips and testing them to see what works best for each individual business.</p> <p> </p> <p>Tracy advises making it difficult for customers to buy a product as it can increase conversions, by making them jump through a few hoops to qualify for the product. They suggest taking customers to a landing page that is congruent with the ad or page that sent them there as incongruencies can cause them to leave. Another tip is to add a checkout bump to the order page, offering a second product at a discounted price, which can increase profits. Tracy recommends pricing the checkout bump at 50% or lower than the main product and explaining the benefits in just a few sentences.</p> <p> </p> <p>Tracy Brinkman discusses the counterintuitive technique of making it difficult for prospects to buy a product in order to increase conversions. He suggests making the prospect jump through a couple of hoops to see if they qualify to buy the product, by asking them questions about their age, health, etc. This technique can be used to weed out customers who are not a good fit for the product or to make the prospect work to earn their right to buy the product. Brinkman advises testing this technique and all others to see what works best for each individual business.</p> <p> </p> <p>Tracy suggest adding calls to action inside blog content instead of just placing them in the sidebar or at the bottom of the blog. They also recommend using GEOIP to personalize landing pages with location-based language, which can bump conversions by 10 to 25%. Another tip is to make your landing page congruent with the page that visitors came from, to avoid incongruencies that could cause them to bail. Finally, adding checkout bumps to order pages can increase profits, and they should be priced at 50% or lower than the main product.</p> <p> </p> <p>In conclusion, this episode provides several tips to increase conversions on landing pages and other website pages. The speakers emphasize the importance of testing these techniques to see what works best for each individual business. They also promote the Dark Horse Entrepreneur Podcast as a resource for entrepreneurs struggling with technology overwhelm and imposter syndrome.</p> <p> </p> <p>[CHAPTERS]</p> <p> </p> <p>[0:00:00] "Boost Your Landing Page Conversions: 10 Proven Tweaks for Success"</p> <p>[0:01:48] "10 Proven Tips to Improve Your Landing Page Conversion Rates"</p> <p>[0:07:48] "8 Proven Strategies to Boost Your Website Conversions: Tips from a Professional Writer"</p> <p>[0:10:16] "10 Tips to Boost Your Online Sales and Increase Profits"</p> <p>[0:13:35] "Using Counterintuitive Strategies to Increase Conversions: Making it Difficult to Buy"</p> <p>[0:15:22] Podcast Episode: Boosting Conversions on Your Website with Tracy Brinkman</p> <p>Digital marketing, digital marketing agency, digital marketing tips, digital marketing training, digital marketing course, website conversions, how to increase website conversions,boost website conversions,conversion rate optimization,increase website conversions,conversion rate,conversion optimization,increase conversion rate,boost your website conversions,more website conversions,boosting website conversions, landing page optimization</p> <p> </p> <p>#digitalmarketing #digitalmarketingagency #digitalmarketingtips #digitalmarketingtraining #digitalmarketingcourse #searchengineoptimization #WebsiteConversion #websiteconversions #conversion #conversions #conversionrateoptimization #conversionrate #conversionoptimization #conversionmarketing #ConversionRates #landingPage #landingpages#LandingPageOptimization</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 415 10 Proven Page Tweaks To Massively Increase Website Conversions</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:17:16</itunes:duration>
      <itunes:summary>This episode revolves around increasing conversions on landing pages and other website pages. Tracy Brinkmann shares ten proven tweaks that can help increase conversions, such as adding a call-to-action in each section, removing all navigation options except for the desired action, and making all text easy to read. They emphasize that these tweaks have been tested and proven to work, and encourage listeners to implement them to see increased results.   Tracy discusses several tips to improve conversions on landing pages, including making the page visually appealing and easy to read, engaging readers with questions and customized results, using GEOIP to personalize content, adding calls to action within blog content, and making the landing page congruent with the ad that brought the traffic. Tracy also suggests using a GIF in exit pop-ups and recommends services that can help create interactive quizzes. These tips can increase conversions by up to 30% or more.   One of the tips discussed is to add a call to action in each section of the landing page, while the second tip is to remove all options and navigation to go anywhere else. The third tip is to make all text easy to read. The speakers emphasize the importance of actually using these tips and testing them to see what works best for each individual business.   Tracy advises making it difficult for customers to buy a product as it can increase conversions, by making them jump through a few hoops to qualify for the product. They suggest taking customers to a landing page that is congruent with the ad or page that sent them there as incongruencies can cause them to leave. Another tip is to add a checkout bump to the order page, offering a second product at a discounted price, which can increase profits. Tracy recommends pricing the checkout bump at 50% or lower than the main product and explaining the benefits in just a few sentences.   Tracy Brinkman discusses the counterintuitive technique of making it difficult for prospects to buy a product in order to increase conversions. He suggests making the prospect jump through a couple of hoops to see if they qualify to buy the product, by asking them questions about their age, health, etc. This technique can be used to weed out customers who are not a good fit for the product or to make the prospect work to earn their right to buy the product. Brinkman advises testing this technique and all others to see what works best for each individual business.   Tracy suggest adding calls to action inside blog content instead of just placing them in the sidebar or at the bottom of the blog. They also recommend using GEOIP to personalize landing pages with location-based language, which can bump conversions by 10 to 25%. Another tip is to make your landing page congruent with the page that visitors came from, to avoid incongruencies that could cause them to bail. Finally, adding checkout bumps to order pages can increase profits, and they should be priced at 50% or lower than the main product.   In conclusion, this episode provides several tips to increase conversions on landing pages and other website pages. The speakers emphasize the importance of testing these techniques to see what works best for each individual business. They also promote the Dark Horse Entrepreneur Podcast as a resource for entrepreneurs struggling with technology overwhelm and imposter syndrome.   [CHAPTERS]   [0:00:00] &quot;Boost Your Landing Page Conversions: 10 Proven Tweaks for Success&quot; [0:01:48] &quot;10 Proven Tips to Improve Your Landing Page Conversion Rates&quot; [0:07:48] &quot;8 Proven Strategies to Boost Your Website Conversions: Tips from a Professional Writer&quot; [0:10:16] &quot;10 Tips to Boost Your Online Sales and Increase Profits&quot; [0:13:35] &quot;Using Counterintuitive Strategies to Increase Conversions: Making it Difficult to Buy&quot; [0:15:22] Podcast Episode: Boosting Conversions on Your Website with Tracy Brinkman Digital marketing,  digital marketing agency, digital marketing tips, digital marketing training, digital marketing course, website conversions, how to increase website conversions,boost website conversions,conversion rate optimization,increase website conversions,conversion rate,conversion optimization,increase conversion rate,boost your website conversions,more website conversions,boosting website conversions, landing page optimization   #digitalmarketing #digitalmarketingagency #digitalmarketingtips #digitalmarketingtraining #digitalmarketingcourse #searchengineoptimization #WebsiteConversion #websiteconversions #conversion #conversions #conversionrateoptimization #conversionrate #conversionoptimization #conversionmarketing #ConversionRates #landingPage #landingpages#LandingPageOptimization</itunes:summary>
      <itunes:subtitle>This episode revolves around increasing conversions on landing pages and other website pages. Tracy Brinkmann shares ten proven tweaks that can help increase conversions, such as adding a call-to-action in each section, removing all navigation options except for the desired action, and making all text easy to read. They emphasize that these tweaks have been tested and proven to work, and encourage listeners to implement them to see increased results.   Tracy discusses several tips to improve conversions on landing pages, including making the page visually appealing and easy to read, engaging readers with questions and customized results, using GEOIP to personalize content, adding calls to action within blog content, and making the landing page congruent with the ad that brought the traffic. Tracy also suggests using a GIF in exit pop-ups and recommends services that can help create interactive quizzes. These tips can increase conversions by up to 30% or more.   One of the tips discussed is to add a call to action in each section of the landing page, while the second tip is to remove all options and navigation to go anywhere else. The third tip is to make all text easy to read. The speakers emphasize the importance of actually using these tips and testing them to see what works best for each individual business.   Tracy advises making it difficult for customers to buy a product as it can increase conversions, by making them jump through a few hoops to qualify for the product. They suggest taking customers to a landing page that is congruent with the ad or page that sent them there as incongruencies can cause them to leave. Another tip is to add a checkout bump to the order page, offering a second product at a discounted price, which can increase profits. Tracy recommends pricing the checkout bump at 50% or lower than the main product and explaining the benefits in just a few sentences.   Tracy Brinkman discusses the counterintuitive technique of making it difficult for prospects to buy a product in order to increase conversions. He suggests making the prospect jump through a couple of hoops to see if they qualify to buy the product, by asking them questions about their age, health, etc. This technique can be used to weed out customers who are not a good fit for the product or to make the prospect work to earn their right to buy the product. Brinkman advises testing this technique and all others to see what works best for each individual business.   Tracy suggest adding calls to action inside blog content instead of just placing them in the sidebar or at the bottom of the blog. They also recommend using GEOIP to personalize landing pages with location-based language, which can bump conversions by 10 to 25%. Another tip is to make your landing page congruent with the page that visitors came from, to avoid incongruencies that could cause them to bail. Finally, adding checkout bumps to order pages can increase profits, and they should be priced at 50% or lower than the main product.   In conclusion, this episode provides several tips to increase conversions on landing pages and other website pages. The speakers emphasize the importance of testing these techniques to see what works best for each individual business. They also promote the Dark Horse Entrepreneur Podcast as a resource for entrepreneurs struggling with technology overwhelm and imposter syndrome.   [CHAPTERS]   [0:00:00] &quot;Boost Your Landing Page Conversions: 10 Proven Tweaks for Success&quot; [0:01:48] &quot;10 Proven Tips to Improve Your Landing Page Conversion Rates&quot; [0:07:48] &quot;8 Proven Strategies to Boost Your Website Conversions: Tips from a Professional Writer&quot; [0:10:16] &quot;10 Tips to Boost Your Online Sales and Increase Profits&quot; [0:13:35] &quot;Using Counterintuitive Strategies to Increase Conversions: Making it Difficult to Buy&quot; [0:15:22] Podcast Episode: Boosting Conversions on Your Website with Tracy Brinkman Digital marketing,  digital marketing agency, digital marketing tips, digital marketing training, digital marketing course, website conversions, how to increase website conversions,boost website conversions,conversion rate optimization,increase website conversions,conversion rate,conversion optimization,increase conversion rate,boost your website conversions,more website conversions,boosting website conversions, landing page optimization   #digitalmarketing #digitalmarketingagency #digitalmarketingtips #digitalmarketingtraining #digitalmarketingcourse #searchengineoptimization #WebsiteConversion #websiteconversions #conversion #conversions #conversionrateoptimization #conversionrate #conversionoptimization #conversionmarketing #ConversionRates #landingPage #landingpages#LandingPageOptimization</itunes:subtitle>
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      <itunes:episode>415</itunes:episode>
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      <title>EP 414 17 Expert Methods To Grow Your Email List</title>
      <description><![CDATA[<p>Tracy Brinkmann shares challenges of building and maintaining a profitable email list for entrepreneurs, coaches, and course creators. The emphasis was on continually adding new subscribers to the list and offering simple and effective methods for doing so. He also shared the importance of keeping subscribers engaged and loyal.</p> <p> </p> <p>Tracy discussed some simple and effective methods for building an email list faster. One strategy suggested was to encourage subscribers to forward emails by adding a button that says Email to a friend and including it in the call to action. Another strategy was to revive an old email list with an opt-in campaign, which involves creating a series of fun emails promising an awesome gift if they re-opt in. The third strategy was to add Easter eggs to your emails, such as hyperlinked words that lead to a surprise or clues to a special URL. Other methods include creating new lead magnets, free online tools, and unique email content.</p> <p> </p> <p>The importance of providing value to subscribers with each email and making a human connection was emphasized. Tracy also shared tips for email marketing, including segmenting email lists based on demographics and interests, hosting contests, and providing value to subscribers in every email. Tracy emphasizes the importance of making a human connection with subscribers and offering specific freebies or surveys to understand their interests better.</p> <p> </p> <p>This episode continues with various strategies to increase email list subscribers, such as segmenting the email list based on interests, demographics, and psychographics. Another strategy was to host giveaways that require contact information to be entered, and to offer something that only the target audience would love. Shortening lead capture forms, adding CTA buttons to social media pages, and sharing newsletter previews via social media were also suggested. Additionally, adding gated content to Facebook, asking for feedback on websites, and adding outros to YouTube videos with links to landing pages were recommended.</p> <p> </p> <p>Overall, the conversation provided 17 useful insights and practical tips on how to build and maintain a profitable email list. Whether it's encouraging subscribers to forward emails, adding Easter eggs to your emails, or segmenting email lists based on interests, it's important to make a human connection with subscribers and provide value with every email. By implementing these strategies consistently, entrepreneurs, coaches, and course creators can build a profitable email list and engage their audience effectively.</p> <p> </p> <p>[CHAPTERS]</p> <p> </p> <p>[0:00:00] "Effective Strategies for Building and Maintaining a Profitable Email List for Entrepreneurs"</p> <p>[0:01:58] "Effective Techniques for Building Your Email List Faster"</p> <p>[0:04:03] "6 Creative Ways to Boost Your Email List and Engagement"</p> <p>[0:09:04] Tips for Creating Valuable and Engaging Email Content for Subscribers</p> <p>[0:10:24] "Effective Email Marketing Strategies: Segmenting Lists and Hosting Contests"</p> <p>[0:12:38] Tips for Increasing Email List Subscribers through Social Media and Website Optimization</p> <p>[0:17:56] 17 Effective Strategies for Building Your Email List: A Professional Discussion.</p> <p>[0:19:48] "Tips for Building Your Email List: A Conversation with Tracy Brinkman"</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 3 Apr 2023 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy Brinkmann shares challenges of building and maintaining a profitable email list for entrepreneurs, coaches, and course creators. The emphasis was on continually adding new subscribers to the list and offering simple and effective methods for doing so. He also shared the importance of keeping subscribers engaged and loyal.</p> <p> </p> <p>Tracy discussed some simple and effective methods for building an email list faster. One strategy suggested was to encourage subscribers to forward emails by adding a button that says Email to a friend and including it in the call to action. Another strategy was to revive an old email list with an opt-in campaign, which involves creating a series of fun emails promising an awesome gift if they re-opt in. The third strategy was to add Easter eggs to your emails, such as hyperlinked words that lead to a surprise or clues to a special URL. Other methods include creating new lead magnets, free online tools, and unique email content.</p> <p> </p> <p>The importance of providing value to subscribers with each email and making a human connection was emphasized. Tracy also shared tips for email marketing, including segmenting email lists based on demographics and interests, hosting contests, and providing value to subscribers in every email. Tracy emphasizes the importance of making a human connection with subscribers and offering specific freebies or surveys to understand their interests better.</p> <p> </p> <p>This episode continues with various strategies to increase email list subscribers, such as segmenting the email list based on interests, demographics, and psychographics. Another strategy was to host giveaways that require contact information to be entered, and to offer something that only the target audience would love. Shortening lead capture forms, adding CTA buttons to social media pages, and sharing newsletter previews via social media were also suggested. Additionally, adding gated content to Facebook, asking for feedback on websites, and adding outros to YouTube videos with links to landing pages were recommended.</p> <p> </p> <p>Overall, the conversation provided 17 useful insights and practical tips on how to build and maintain a profitable email list. Whether it's encouraging subscribers to forward emails, adding Easter eggs to your emails, or segmenting email lists based on interests, it's important to make a human connection with subscribers and provide value with every email. By implementing these strategies consistently, entrepreneurs, coaches, and course creators can build a profitable email list and engage their audience effectively.</p> <p> </p> <p>[CHAPTERS]</p> <p> </p> <p>[0:00:00] "Effective Strategies for Building and Maintaining a Profitable Email List for Entrepreneurs"</p> <p>[0:01:58] "Effective Techniques for Building Your Email List Faster"</p> <p>[0:04:03] "6 Creative Ways to Boost Your Email List and Engagement"</p> <p>[0:09:04] Tips for Creating Valuable and Engaging Email Content for Subscribers</p> <p>[0:10:24] "Effective Email Marketing Strategies: Segmenting Lists and Hosting Contests"</p> <p>[0:12:38] Tips for Increasing Email List Subscribers through Social Media and Website Optimization</p> <p>[0:17:56] 17 Effective Strategies for Building Your Email List: A Professional Discussion.</p> <p>[0:19:48] "Tips for Building Your Email List: A Conversation with Tracy Brinkman"</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 414 17 Expert Methods To Grow Your Email List</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:21:31</itunes:duration>
      <itunes:summary>Tracy Brinkmann shares challenges of building and maintaining a profitable email list for entrepreneurs, coaches, and course creators. The emphasis was on continually adding new subscribers to the list and offering simple and effective methods for doing so.  He also shared the importance of keeping subscribers engaged and loyal.   Tracy discussed some simple and effective methods for building an email list faster. One strategy suggested was to encourage subscribers to forward emails by adding a button that says Email to a friend and including it in the call to action. Another strategy was to revive an old email list with an opt-in campaign, which involves creating a series of fun emails promising an awesome gift if they re-opt in. The third strategy was to add Easter eggs to your emails, such as hyperlinked words that lead to a surprise or clues to a special URL. Other methods include creating new lead magnets, free online tools, and unique email content.   The importance of providing value to subscribers with each email and making a human connection was emphasized. Tracy also shared tips for email marketing, including segmenting email lists based on demographics and interests, hosting contests, and providing value to subscribers in every email. Tracy  emphasizes the importance of making a human connection with subscribers and offering specific freebies or surveys to understand their interests better.   This episode continues with various strategies to increase email list subscribers, such as segmenting the email list based on interests, demographics, and psychographics. Another strategy was to host giveaways that require contact information to be entered, and to offer something that only the target audience would love. Shortening lead capture forms, adding CTA buttons to social media pages, and sharing newsletter previews via social media were also suggested. Additionally, adding gated content to Facebook, asking for feedback on websites, and adding outros to YouTube videos with links to landing pages were recommended.   Overall, the conversation provided 17 useful insights and practical tips on how to build and maintain a profitable email list. Whether it&apos;s encouraging subscribers to forward emails, adding Easter eggs to your emails, or segmenting email lists based on interests, it&apos;s important to make a human connection with subscribers and provide value with every email. By implementing these strategies consistently, entrepreneurs, coaches, and course creators can build a profitable email list and engage their audience effectively.   [CHAPTERS]   [0:00:00] &quot;Effective Strategies for Building and Maintaining a Profitable Email List for Entrepreneurs&quot; [0:01:58] &quot;Effective Techniques for Building Your Email List Faster&quot; [0:04:03] &quot;6 Creative Ways to Boost Your Email List and Engagement&quot; [0:09:04] Tips for Creating Valuable and Engaging Email Content for Subscribers [0:10:24] &quot;Effective Email Marketing Strategies: Segmenting Lists and Hosting Contests&quot; [0:12:38] Tips for Increasing Email List Subscribers through Social Media and Website Optimization [0:17:56] 17 Effective Strategies for Building Your Email List: A Professional Discussion. [0:19:48] &quot;Tips for Building Your Email List: A Conversation with Tracy Brinkman&quot;  </itunes:summary>
      <itunes:subtitle>Tracy Brinkmann shares challenges of building and maintaining a profitable email list for entrepreneurs, coaches, and course creators. The emphasis was on continually adding new subscribers to the list and offering simple and effective methods for doing so.  He also shared the importance of keeping subscribers engaged and loyal.   Tracy discussed some simple and effective methods for building an email list faster. One strategy suggested was to encourage subscribers to forward emails by adding a button that says Email to a friend and including it in the call to action. Another strategy was to revive an old email list with an opt-in campaign, which involves creating a series of fun emails promising an awesome gift if they re-opt in. The third strategy was to add Easter eggs to your emails, such as hyperlinked words that lead to a surprise or clues to a special URL. Other methods include creating new lead magnets, free online tools, and unique email content.   The importance of providing value to subscribers with each email and making a human connection was emphasized. Tracy also shared tips for email marketing, including segmenting email lists based on demographics and interests, hosting contests, and providing value to subscribers in every email. Tracy  emphasizes the importance of making a human connection with subscribers and offering specific freebies or surveys to understand their interests better.   This episode continues with various strategies to increase email list subscribers, such as segmenting the email list based on interests, demographics, and psychographics. Another strategy was to host giveaways that require contact information to be entered, and to offer something that only the target audience would love. Shortening lead capture forms, adding CTA buttons to social media pages, and sharing newsletter previews via social media were also suggested. Additionally, adding gated content to Facebook, asking for feedback on websites, and adding outros to YouTube videos with links to landing pages were recommended.   Overall, the conversation provided 17 useful insights and practical tips on how to build and maintain a profitable email list. Whether it&apos;s encouraging subscribers to forward emails, adding Easter eggs to your emails, or segmenting email lists based on interests, it&apos;s important to make a human connection with subscribers and provide value with every email. By implementing these strategies consistently, entrepreneurs, coaches, and course creators can build a profitable email list and engage their audience effectively.   [CHAPTERS]   [0:00:00] &quot;Effective Strategies for Building and Maintaining a Profitable Email List for Entrepreneurs&quot; [0:01:58] &quot;Effective Techniques for Building Your Email List Faster&quot; [0:04:03] &quot;6 Creative Ways to Boost Your Email List and Engagement&quot; [0:09:04] Tips for Creating Valuable and Engaging Email Content for Subscribers [0:10:24] &quot;Effective Email Marketing Strategies: Segmenting Lists and Hosting Contests&quot; [0:12:38] Tips for Increasing Email List Subscribers through Social Media and Website Optimization [0:17:56] 17 Effective Strategies for Building Your Email List: A Professional Discussion. [0:19:48] &quot;Tips for Building Your Email List: A Conversation with Tracy Brinkman&quot;  </itunes:subtitle>
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      <itunes:episode>414</itunes:episode>
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      <title>EP 413 Digital Marketing For Beginners Email Marketing</title>
      <description><![CDATA[<p>Email marketing is an essential tool for small business owners and marketers to connect with their audience, build relationships, and drive conversions. In this episode, Tracy Brinkmann provides five simple steps for successful email campaigns. These steps included building and growing an email list, having a strong email marketing strategy, creating engaging and valuable content, optimizing for mobile devices, and analyzing and refining campaigns.</p> <p> </p> Building An Email List <p> To build an email list, the speaker recommended offering lead magnets, using social media and referral programs, and leveraging paid advertising. Segmenting email lists based on demographics, behaviors, and interests is essential for creating targeted and relevant lists. Personalization and automation can be used to create targeted and relevant email lists for each segment, with dynamic content and merge tags used to personalize emails with subscriber information.</p> <p> </p> Have an Email Strategy <p> </p> <p>A strong email marketing strategy involves defining goals and objectives, developing a content strategy that aligns with those goals, testing and optimizing campaigns, and staying compliant with email regulations.</p> <p> </p> Using Email Automations <p> </p> <p>Tracy also discussed the importance of using automation to create triggered emails, such as abandoned cart emails and welcome email series. By sending targeted emails, businesses can increase their sales and nurture their subscribers. </p> <p> </p> Have Relevant & Engaging Email Content <p> </p> <p>Concise language and consistent brand voice are necessary in creating attention-grabbing headlines and engaging content. Additionally, using paragraphs, bullet points, and subheadings can help break up the text and make it scannable for subscribers.</p> <p> </p> Testing Email Campaigns <p> </p> <p>Testing and optimizing email campaigns can improve results and maximize return on investment. AB testing is a powerful strategy for testing different elements like subject lines, call-to-actions, or images. Compliance with email marketing regulations is also emphasized as an essential aspect.</p> <p> </p> <p>Stay In Compliance With Your Email Marketing</p> <p> </p> <p>Tracy discussed regulations like the Can Spam Act, GDPR, CASL, and CCPA. Compliance can be achieved by obtaining consent for email addresses, providing transparency on how the data will be used, including an unsubscribe link, optimizing for mobile devices, using personalization and segmentation, and ensuring compliance with regulations.</p> <p> </p> <p>In summary, email marketing is a powerful tool for small business owners and marketers to connect with their audience, build relationships, and drive conversions. By following the five steps outlined in this conversation, businesses can create successful email campaigns that engage subscribers, increase sales, and build a loyal customer base.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 30 Mar 2023 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Email marketing is an essential tool for small business owners and marketers to connect with their audience, build relationships, and drive conversions. In this episode, Tracy Brinkmann provides five simple steps for successful email campaigns. These steps included building and growing an email list, having a strong email marketing strategy, creating engaging and valuable content, optimizing for mobile devices, and analyzing and refining campaigns.</p> <p> </p> Building An Email List <p> To build an email list, the speaker recommended offering lead magnets, using social media and referral programs, and leveraging paid advertising. Segmenting email lists based on demographics, behaviors, and interests is essential for creating targeted and relevant lists. Personalization and automation can be used to create targeted and relevant email lists for each segment, with dynamic content and merge tags used to personalize emails with subscriber information.</p> <p> </p> Have an Email Strategy <p> </p> <p>A strong email marketing strategy involves defining goals and objectives, developing a content strategy that aligns with those goals, testing and optimizing campaigns, and staying compliant with email regulations.</p> <p> </p> Using Email Automations <p> </p> <p>Tracy also discussed the importance of using automation to create triggered emails, such as abandoned cart emails and welcome email series. By sending targeted emails, businesses can increase their sales and nurture their subscribers. </p> <p> </p> Have Relevant & Engaging Email Content <p> </p> <p>Concise language and consistent brand voice are necessary in creating attention-grabbing headlines and engaging content. Additionally, using paragraphs, bullet points, and subheadings can help break up the text and make it scannable for subscribers.</p> <p> </p> Testing Email Campaigns <p> </p> <p>Testing and optimizing email campaigns can improve results and maximize return on investment. AB testing is a powerful strategy for testing different elements like subject lines, call-to-actions, or images. Compliance with email marketing regulations is also emphasized as an essential aspect.</p> <p> </p> <p>Stay In Compliance With Your Email Marketing</p> <p> </p> <p>Tracy discussed regulations like the Can Spam Act, GDPR, CASL, and CCPA. Compliance can be achieved by obtaining consent for email addresses, providing transparency on how the data will be used, including an unsubscribe link, optimizing for mobile devices, using personalization and segmentation, and ensuring compliance with regulations.</p> <p> </p> <p>In summary, email marketing is a powerful tool for small business owners and marketers to connect with their audience, build relationships, and drive conversions. By following the five steps outlined in this conversation, businesses can create successful email campaigns that engage subscribers, increase sales, and build a loyal customer base.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 413 Digital Marketing For Beginners Email Marketing</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:25:52</itunes:duration>
      <itunes:summary>Email marketing is an essential tool for small business owners and marketers to connect with their audience, build relationships, and drive conversions. In this episode, Tracy Brinkmann provides five simple steps for successful email campaigns. These steps included building and growing an email list, having a strong email marketing strategy, creating engaging and valuable content, optimizing for mobile devices, and analyzing and refining campaigns.   Building An Email List  To build an email list, the speaker recommended offering lead magnets, using social media and referral programs, and leveraging paid advertising. Segmenting email lists based on demographics, behaviors, and interests is essential for creating targeted and relevant lists. Personalization and automation can be used to create targeted and relevant email lists for each segment, with dynamic content and merge tags used to personalize emails with subscriber information.   Have an Email Strategy   A strong email marketing strategy involves defining goals and objectives, developing a content strategy that aligns with those goals, testing and optimizing campaigns, and staying compliant with email regulations.   Using Email Automations   Tracy also discussed the importance of using automation to create triggered emails, such as abandoned cart emails and welcome email series. By sending targeted emails, businesses can increase their sales and nurture their subscribers.    Have Relevant &amp; Engaging Email Content   Concise language and consistent brand voice are necessary in creating attention-grabbing headlines and engaging content. Additionally, using paragraphs, bullet points, and subheadings can help break up the text and make it scannable for subscribers.   Testing Email Campaigns   Testing and optimizing email campaigns can improve results and maximize return on investment. AB testing is a powerful strategy for testing different elements like subject lines, call-to-actions, or images. Compliance with email marketing regulations is also emphasized as an essential aspect.   Stay In Compliance With Your Email Marketing   Tracy discussed regulations like the Can Spam Act, GDPR, CASL, and CCPA. Compliance can be achieved by obtaining consent for email addresses, providing transparency on how the data will be used, including an unsubscribe link, optimizing for mobile devices, using personalization and segmentation, and ensuring compliance with regulations.   In summary, email marketing is a powerful tool for small business owners and marketers to connect with their audience, build relationships, and drive conversions. By following the five steps outlined in this conversation, businesses can create successful email campaigns that engage subscribers, increase sales, and build a loyal customer base.  </itunes:summary>
      <itunes:subtitle>Email marketing is an essential tool for small business owners and marketers to connect with their audience, build relationships, and drive conversions. In this episode, Tracy Brinkmann provides five simple steps for successful email campaigns. These steps included building and growing an email list, having a strong email marketing strategy, creating engaging and valuable content, optimizing for mobile devices, and analyzing and refining campaigns.   Building An Email List  To build an email list, the speaker recommended offering lead magnets, using social media and referral programs, and leveraging paid advertising. Segmenting email lists based on demographics, behaviors, and interests is essential for creating targeted and relevant lists. Personalization and automation can be used to create targeted and relevant email lists for each segment, with dynamic content and merge tags used to personalize emails with subscriber information.   Have an Email Strategy   A strong email marketing strategy involves defining goals and objectives, developing a content strategy that aligns with those goals, testing and optimizing campaigns, and staying compliant with email regulations.   Using Email Automations   Tracy also discussed the importance of using automation to create triggered emails, such as abandoned cart emails and welcome email series. By sending targeted emails, businesses can increase their sales and nurture their subscribers.    Have Relevant &amp; Engaging Email Content   Concise language and consistent brand voice are necessary in creating attention-grabbing headlines and engaging content. Additionally, using paragraphs, bullet points, and subheadings can help break up the text and make it scannable for subscribers.   Testing Email Campaigns   Testing and optimizing email campaigns can improve results and maximize return on investment. AB testing is a powerful strategy for testing different elements like subject lines, call-to-actions, or images. Compliance with email marketing regulations is also emphasized as an essential aspect.   Stay In Compliance With Your Email Marketing   Tracy discussed regulations like the Can Spam Act, GDPR, CASL, and CCPA. Compliance can be achieved by obtaining consent for email addresses, providing transparency on how the data will be used, including an unsubscribe link, optimizing for mobile devices, using personalization and segmentation, and ensuring compliance with regulations.   In summary, email marketing is a powerful tool for small business owners and marketers to connect with their audience, build relationships, and drive conversions. By following the five steps outlined in this conversation, businesses can create successful email campaigns that engage subscribers, increase sales, and build a loyal customer base.  </itunes:subtitle>
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      <title>EP 412 Digital Marketing For Beginners SEO Search Engine Optimization</title>
      <description><![CDATA[<p>Boost Your Websites Online Visibility with These SEO Tips and Tricks <p> In this episode, Tracy Brinkmann discusses search engine optimization (SEO) and how it can help businesses rank higher in search engine results, driving more organic traffic to their websites. </p> <p> </p> The five components of SEO are: <p>1-keyword research</p> <p>2-online page optimization</p> <p>3-offline page optimization</p> <p>4-technical SEO</p> <p>5-content marketing. </p> <p> </p> <p>Tracy explains that keyword research involves identifying the keywords and phrases that your target audience is using to search for information. </p> <p> </p> <p>Online page optimization involves optimizing the content on your website to make it easier for search engines to understand and index. </p> <p> </p> <p>Offline page optimization involves optimizing external factors such as backlinks and social media presence. </p> <p> </p> <p>Technical SEO involves optimizing technical aspects of your website such as page speed and mobile responsiveness. </p> <p> </p> <p>Finally, content marketing involves creating high-quality, engaging content that is optimized for search engines and targeted towards your audience. By incorporating these strategies, businesses can improve their online visibility, attract more organic traffic, and ultimately drive more sales.</p> <p> </p> <p>Tracy discusses the key elements of search engine optimization (SEO) that can help businesses improve their website's ranking on search engine result pages. The first step is to identify high-value keywords using tools like Google Keyword Planner and Semrush. On-page optimization involves optimizing individual pages of a website, including page titles, meta descriptions, headings, content, images, and internal links. Off-page optimization involves building backlinks from other reputable websites, which helps improve a website's authority and relevance. The technical piece of SEO includes optimizing website speed, mobile responsiveness, architecture, security, and crawlers. Content marketing is also an essential part of SEO, as it attracts and engages the target audience with valuable content. It is crucial to ensure that the content is relevant and provides value to the audience, as search engines pay attention to user engagement and drive more traffic to websites that provide value. By implementing these SEO strategies, businesses can improve their website's visibility and attract more relevant traffic to their website.</p> <p> </p> <p>Tracy discusses the importance of keyword research in digital marketing. They emphasize that it is critical to identify the keywords and phrases that the target audience is using to search for information related to the business or service. </p> <p> </p> <p>Tracy explains that seed keywords, which are the broad keywords relevant to the industry, should be identified first. He suggests using tools like Google Keyword Planner and Semrush to expand the list of seed keywords and identify related keywords from the target audience. Tracy highlights the importance of analyzing competitor keywords to gain insights into their strategies and potentially identify gaps in the market. Overall, the Tracy emphasizes that keyword research is a crucial component of digital marketing and should not be overlooked.</p> <p> </p> <p>Tracy advises business' to analyze their competitors' keywords to identify gaps in their own keyword strategy and find new opportunities. By finding these gaps and filling them, it can help entrepreneurs achieve faster rankings and improve their overall SEO. </p> <p> </p> <p>It is important to understand the intent behind each keyword, whether they are searching for information or a specific product or service. By delivering the right kind of value, it can improve the relevance and lift up the value for the writer. High-value keywords are those with high search volume, low competition, and high relevance to the writer's business. The speaker emphasizes the importance of prioritizing these high-value keywords and doing research to identify which ones are in demand. By doing so, writers can improve their SEO and gain a competitive edge in the market.</p> <p>https://DarkHorseSchooling.com</p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 27 Mar 2023 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Boost Your Websites Online Visibility with These SEO Tips and Tricks <p> In this episode, Tracy Brinkmann discusses search engine optimization (SEO) and how it can help businesses rank higher in search engine results, driving more organic traffic to their websites. </p> <p> </p> The five components of SEO are: <p>1-keyword research</p> <p>2-online page optimization</p> <p>3-offline page optimization</p> <p>4-technical SEO</p> <p>5-content marketing. </p> <p> </p> <p>Tracy explains that keyword research involves identifying the keywords and phrases that your target audience is using to search for information. </p> <p> </p> <p>Online page optimization involves optimizing the content on your website to make it easier for search engines to understand and index. </p> <p> </p> <p>Offline page optimization involves optimizing external factors such as backlinks and social media presence. </p> <p> </p> <p>Technical SEO involves optimizing technical aspects of your website such as page speed and mobile responsiveness. </p> <p> </p> <p>Finally, content marketing involves creating high-quality, engaging content that is optimized for search engines and targeted towards your audience. By incorporating these strategies, businesses can improve their online visibility, attract more organic traffic, and ultimately drive more sales.</p> <p> </p> <p>Tracy discusses the key elements of search engine optimization (SEO) that can help businesses improve their website's ranking on search engine result pages. The first step is to identify high-value keywords using tools like Google Keyword Planner and Semrush. On-page optimization involves optimizing individual pages of a website, including page titles, meta descriptions, headings, content, images, and internal links. Off-page optimization involves building backlinks from other reputable websites, which helps improve a website's authority and relevance. The technical piece of SEO includes optimizing website speed, mobile responsiveness, architecture, security, and crawlers. Content marketing is also an essential part of SEO, as it attracts and engages the target audience with valuable content. It is crucial to ensure that the content is relevant and provides value to the audience, as search engines pay attention to user engagement and drive more traffic to websites that provide value. By implementing these SEO strategies, businesses can improve their website's visibility and attract more relevant traffic to their website.</p> <p> </p> <p>Tracy discusses the importance of keyword research in digital marketing. They emphasize that it is critical to identify the keywords and phrases that the target audience is using to search for information related to the business or service. </p> <p> </p> <p>Tracy explains that seed keywords, which are the broad keywords relevant to the industry, should be identified first. He suggests using tools like Google Keyword Planner and Semrush to expand the list of seed keywords and identify related keywords from the target audience. Tracy highlights the importance of analyzing competitor keywords to gain insights into their strategies and potentially identify gaps in the market. Overall, the Tracy emphasizes that keyword research is a crucial component of digital marketing and should not be overlooked.</p> <p> </p> <p>Tracy advises business' to analyze their competitors' keywords to identify gaps in their own keyword strategy and find new opportunities. By finding these gaps and filling them, it can help entrepreneurs achieve faster rankings and improve their overall SEO. </p> <p> </p> <p>It is important to understand the intent behind each keyword, whether they are searching for information or a specific product or service. By delivering the right kind of value, it can improve the relevance and lift up the value for the writer. High-value keywords are those with high search volume, low competition, and high relevance to the writer's business. The speaker emphasizes the importance of prioritizing these high-value keywords and doing research to identify which ones are in demand. By doing so, writers can improve their SEO and gain a competitive edge in the market.</p> <p>https://DarkHorseSchooling.com</p></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 412 Digital Marketing For Beginners SEO Search Engine Optimization</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:summary>Boost Your Websites Online Visibility with These SEO Tips and Tricks  In this episode, Tracy Brinkmann discusses search engine optimization (SEO) and how it can help businesses rank higher in search engine results, driving more organic traffic to their websites.    The five components of SEO are: 1-keyword research 2-online page optimization 3-offline page optimization 4-technical SEO 5-content marketing.    Tracy explains that keyword research involves identifying the keywords and phrases that your target audience is using to search for information.    Online page optimization involves optimizing the content on your website to make it easier for search engines to understand and index.    Offline page optimization involves optimizing external factors such as backlinks and social media presence.    Technical SEO involves optimizing technical aspects of your website such as page speed and mobile responsiveness.    Finally, content marketing involves creating high-quality, engaging content that is optimized for search engines and targeted towards your audience. By incorporating these strategies, businesses can improve their online visibility, attract more organic traffic, and ultimately drive more sales.   Tracy discusses the key elements of search engine optimization (SEO) that can help businesses improve their website&apos;s ranking on search engine result pages. The first step is to identify high-value keywords using tools like Google Keyword Planner and Semrush. On-page optimization involves optimizing individual pages of a website, including page titles, meta descriptions, headings, content, images, and internal links. Off-page optimization involves building backlinks from other reputable websites, which helps improve a website&apos;s authority and relevance. The technical piece of SEO includes optimizing website speed, mobile responsiveness, architecture, security, and crawlers. Content marketing is also an essential part of SEO, as it attracts and engages the target audience with valuable content. It is crucial to ensure that the content is relevant and provides value to the audience, as search engines pay attention to user engagement and drive more traffic to websites that provide value. By implementing these SEO strategies, businesses can improve their website&apos;s visibility and attract more relevant traffic to their website.   Tracy discusses the importance of keyword research in digital marketing. They emphasize that it is critical to identify the keywords and phrases that the target audience is using to search for information related to the business or service.    Tracy explains that seed keywords, which are the broad keywords relevant to the industry, should be identified first. He suggests using tools like Google Keyword Planner and Semrush to expand the list of seed keywords and identify related keywords from the target audience. Tracy  highlights the importance of analyzing competitor keywords to gain insights into their strategies and potentially identify gaps in the market. Overall, the Tracy emphasizes that keyword research is a crucial component of digital marketing and should not be overlooked.   Tracy advises business&apos; to analyze their competitors&apos; keywords to identify gaps in their own keyword strategy and find new opportunities. By finding these gaps and filling them, it can help entrepreneurs achieve faster rankings and improve their overall SEO.    It is important to understand the intent behind each keyword, whether they are searching for information or a specific product or service. By delivering the right kind of value, it can improve the relevance and lift up the value for the writer. High-value keywords are those with high search volume, low competition, and high relevance to the writer&apos;s business. The speaker emphasizes the importance of prioritizing these high-value keywords and doing research to identify which ones are in demand. By doing so, writers can improve their SEO and gain a competitive edge in the market. https://DarkHorseSchooling.com</itunes:summary>
      <itunes:subtitle>Boost Your Websites Online Visibility with These SEO Tips and Tricks  In this episode, Tracy Brinkmann discusses search engine optimization (SEO) and how it can help businesses rank higher in search engine results, driving more organic traffic to their websites.    The five components of SEO are: 1-keyword research 2-online page optimization 3-offline page optimization 4-technical SEO 5-content marketing.    Tracy explains that keyword research involves identifying the keywords and phrases that your target audience is using to search for information.    Online page optimization involves optimizing the content on your website to make it easier for search engines to understand and index.    Offline page optimization involves optimizing external factors such as backlinks and social media presence.    Technical SEO involves optimizing technical aspects of your website such as page speed and mobile responsiveness.    Finally, content marketing involves creating high-quality, engaging content that is optimized for search engines and targeted towards your audience. By incorporating these strategies, businesses can improve their online visibility, attract more organic traffic, and ultimately drive more sales.   Tracy discusses the key elements of search engine optimization (SEO) that can help businesses improve their website&apos;s ranking on search engine result pages. The first step is to identify high-value keywords using tools like Google Keyword Planner and Semrush. On-page optimization involves optimizing individual pages of a website, including page titles, meta descriptions, headings, content, images, and internal links. Off-page optimization involves building backlinks from other reputable websites, which helps improve a website&apos;s authority and relevance. The technical piece of SEO includes optimizing website speed, mobile responsiveness, architecture, security, and crawlers. Content marketing is also an essential part of SEO, as it attracts and engages the target audience with valuable content. It is crucial to ensure that the content is relevant and provides value to the audience, as search engines pay attention to user engagement and drive more traffic to websites that provide value. By implementing these SEO strategies, businesses can improve their website&apos;s visibility and attract more relevant traffic to their website.   Tracy discusses the importance of keyword research in digital marketing. They emphasize that it is critical to identify the keywords and phrases that the target audience is using to search for information related to the business or service.    Tracy explains that seed keywords, which are the broad keywords relevant to the industry, should be identified first. He suggests using tools like Google Keyword Planner and Semrush to expand the list of seed keywords and identify related keywords from the target audience. Tracy  highlights the importance of analyzing competitor keywords to gain insights into their strategies and potentially identify gaps in the market. Overall, the Tracy emphasizes that keyword research is a crucial component of digital marketing and should not be overlooked.   Tracy advises business&apos; to analyze their competitors&apos; keywords to identify gaps in their own keyword strategy and find new opportunities. By finding these gaps and filling them, it can help entrepreneurs achieve faster rankings and improve their overall SEO.    It is important to understand the intent behind each keyword, whether they are searching for information or a specific product or service. By delivering the right kind of value, it can improve the relevance and lift up the value for the writer. High-value keywords are those with high search volume, low competition, and high relevance to the writer&apos;s business. The speaker emphasizes the importance of prioritizing these high-value keywords and doing research to identify which ones are in demand. By doing so, writers can improve their SEO and gain a competitive edge in the market. https://DarkHorseSchooling.com</itunes:subtitle>
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      <title>EP 411 Digital Marketing For Beginners Social Media Marketing</title>
      <description><![CDATA[<p>https://DarkHorseSchooling.com</p> <p>In this episode, host Tracy Brinkmann discusses the importance of social media for digital entrepreneurs. He highlights the billions of users worldwide, providing unique opportunities to reach target audiences, build brand awareness, and drive engagement. Tracy offers tips and strategies for creating engaging content, building a following, and measuring results.</p> <p>Tracy emphasizes the crucial role social media marketing plays in a successful digital marketing strategy and provides helpful insights for beginners. Overall, the conversation aims to help entrepreneurs, coaches, and course creators build a business online by leveraging the power of social media. Tracy discusses the importance of social media marketing in a digital marketing strategy. He advises listeners to choose the right platforms based on their target audience and the type of content they need to create, and to create engaging content that adds value to their audience. Leveraging the power of influencers is another key point, as it can help businesses reach new audiences and drive traffic to their website. Paid social media advertising is also recommended as an effective way to generate leads and sales, and engaging with the audience is essential for building a loyal following. The host emphasizes the importance of measuring the results of social media marketing campaigns and making adjustments as needed. By implementing a strategic approach that includes these key points, businesses can create a powerful social media strategy that promotes their brand and drives engagement. </p> <p> </p> <p>Choosing the right social media platform is essential for reaching a target audience and promoting a brand effectively. Factors to consider when selecting a platform include the target audience, type of content, business goals, and competition. Different platforms attract different age groups, demographics, and interests. Instagram is popular amongst younger audiences, while LinkedIn is popular amongst more professional folks. Certain platforms are more visually focused on images and videos, while others are more text-based. Businesses should also consider their competition when it comes to choosing social media platforms. Facebook is great for building a loyal following and promoting a brand through targeted ads, while Instagram is ideal for showcasing products or services through images and videos. Ultimately, picking the right platform for a business's target audience will make building an audience a whole lot easier.</p> <p> </p> <p>The importance of choosing the right social media platform and creating engaging content for businesses was discussed in a recent podcast. Twitter was identified as a more tech-savvy platform, popular among professionals and journalists, while LinkedIn is a professional networking platform used by job seekers and sales professionals to promote their brand. Choosing the right platform can be critical to reaching the target audience and achieving business goals. It is also important to consider the type of content that the target audience wants to see and ensure that it is engaging to drive engagement on social media. Once engagement is established, more people will be exposed to the content. The speakers emphasized that while TikTok is a popular platform, it may not be the best choice for all businesses, and it is important to consider the target audience and their reasons for using a particular platform. Overall, businesses can benefit from considering their target audience, the type of content they want to create, and their competition when choosing the right social media platform and creating engaging content.</p> <p>By choosing the right platforms, by creating engaging content, by leveraging the power of influencers, by using paid advertising, by engaging with your audience and measuring your results, you can create a successful social media campaign that will drive engagement, promote your brand, and drive up sales we all want. At the end of the day, of course it is. But wait, don't leave me just yet. In our next episode, we're going to be discussing the importance of SEO yeah. Search engine optimization.</p> <p>Now, a B and test involves having two versions of a campaign and testing them against each other to determine which one of the two performs better, right? This can include testing different ad formats, different headlines, different call to actions. Some folks call them Ctas and determine which one is the best. And once you have figure out which one's the best, then you make that one your primary. And then you add another one. And then you change one thing.</p> <p>Okay? So before launching any digital marketing campaign of any type, it's important to set clear Achievable goals and objectives. Now, whether you're looking to generate leads, whether you're looking to increase sales, whether you're looking to build your following, build your email list, or drive more traffic to your website, have a clear goal in mind. This is going to help you determine the best approach in your campaign.. Grab your analytics tools. Make sure they're set up. Maybe it's Google Analytics. Maybe it's Facebook Insights. Twitter analytics. All of these can help you drive, track what's going on, track your website traffic, track your engagement rates, or any other key metrics that you need to monitor to reach the goal that you've set right. Use any of these tools. Use all of these tools to monitor the success of your campaign.</p> <p>Respond. Yeah. When they leave a comment, respond. Right. When they message you and messenger respond. Responding to comments and messages on social media is essential for showing your audience that you give a damn. Right. That you value their feedback and their opinions. Respond as promptly as possible and as thoughtfully as possible to the comments and the messages. Right? That's don't just copy and paste bullshit. How does that not aim to provide helpful information and helpful and heart centered responses?</p> <p>And then finally, and I've done this one before, brand ambassadors. Now, brand ambassadors are the influencers who kind of represent the brand on an ongoing basis. They attend events, they participate in product launches, they help create content on your behalf for your brand, or they act almost as this spokesperson of the brand. You see a lot of that out there, folks wearing other folks'gear and what have you. That helps show that influencer marketing is a powerful way to reach new audiences and promote your brand on social media. By choosing the right influencers and collaborating on content using and remember to use those micro influencers too. Don't always have to be the big guys. Measure results and build those relationships. You can create a super successful influencer campaign, drive engagement, and promote your brand. Now, we got two more here, right?</p> <p>Again, some of the metrics you want to look at are engagement rates, follower growth and website traffic to determine whether or not these folks are working or not. And then finally build relationships. Man, a relationship is going to build your sales a lot faster than anything else. So build relationships with influencers to create a long term success. Engaging with influencers by liking and commenting on their posts, sharing their content, and then inviting them into events or product launches that you have going on.</p> <p> </p> <p>[Quotes]</p> <p>When choosing influencers, it's really important to consider their audience, their engagement rate, and their alignment with your brands. Looking for influencers that have a genuine connection with their audience and aligned with your brand's value. And messaging is something you really want to look for. Before you say, hey, do you want to partner together with something because you might be getting folks into your following that really just end up being dead weight and end up leaving later on. Collaborate on Content collaborating with influencers on content is a great way to showcase your products and your services and again reach those new audiences. This could include some sponsored posts, some sponsored videos or stories that showcase your brands or products.</p> <p>There you go. And give folks a behind the scene peak. Use that in your content. Behind the scenes content gives your audience kind of this peek behind the curtain into your brand, into your mind, into your world. This is a great way to showcase your personality, your brand's personality, and really connect with your audience on a whole nother level. All right, so what are we talking about? Creating this engaging content again, is essential for building your following, driving your engagement on social media. So by knowing your audience and using visuals, keeping it short and sweet, providing value, using storytelling, and being consistent, you can create content that resonates with your audience that will help you drive that engagement.</p> <p> </p> <p>This includes providing tips, providing advice, giving industry insights, showcasing your customers success stories, showcasing their problems, showcasing some potential solutions, showcasing that, you know what, the pain points that they're having out there. And here's some ways to solve it. Give them the farm. Give it all away for free. Here's the thing. If you give it all away for free, 99.8% of the people are not going to take action.. They're going to need you to step in and help them. It's just facts and tell you what it is. Now, there is a small percentage of folks that will take your advice and integrate it into their life and go, oh, my God, it worked. Thank you so much. Which almost provide you with proof, social proof right there. Use storytelling. Storytelling is a powerful way to connect with your audience and create this emotional content, right? This emotional connection with them. They're like, even if they don't relate directly to the story, I'm leaning into the microphone so you'll hear me better.</p> <p> </p> <p>Talk about Facebook. With their 2.8 billion active monthly users, facebook is one of the most popular social media platforms out there. It's a great platform for businesses that want to build a loyal following and promote their brand more often through targeted ads. Right? Again, they don't have to be very expensive. We can talk Instagram, as I mentioned earlier, very visual platform, popular amongst a younger crowd, and I say younger than me. You can see the gray beard here, right? It's a great platform for businesses that want to showcase their products or services through images and videos.</p> <p> </p> <p>[CHAPTERS] [0:00:00] "Maximizing Social Media for Your Business: Tips and Strategies for Creating Engaging Content and Measuring Results" [0:02:58] "Maximizing Your Social Media Marketing Strategy: Key Points to Consider" [0:07:17] Choosing the Right Social Media Platforms for Your Business: Factors to Consider and Examples [0:11:24] Choosing the Right Social Media Platform and Creating Engaging Content for Business Success [0:13:21] Tips for Creating Content that Resonates with Your Audience: A Conversation with a Professional Writer [0:15:23] Tips for Creating Engaging Content: A Conversation with Joe Graham [0:19:04] Tips for Creating Engaging Content and Leveraging Influencer Marketing on Social Media [0:20:33] Tips for Successful Influencer Marketing and Paid Advertising on Social Media [0:26:10] Steps to Follow for a Successful Paid Advertising Campaign [0:28:16] Tips for Creating and Measuring the Effectiveness of Paid Advertising Campaigns and Engaging with Your Audience [0:29:55] Tips for Engaging with Your Audience on Social Media [0:33:25] Tips for Effective Social Media Marketing and Measuring Results [0:35:27] Tips for Monitoring and Improving the Success of Your Marketing Campaigns [0:36:56] Podcast Episode: Leveraging the Power of Social Media Marketing for Business Growth</p> <p> </p> <p>#digitalmarketing #digitalmarketingagency #digitalmarketingtips #digitalmarketingtraining #digitalmarketingcourse #socialmediamarketing #socialmediamarketingcourse #socialmedia marketingstrategy #howtodosocialmediamarketing #socialmediamarketingforbeginners #socialmedia</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 22 Mar 2023 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>https://DarkHorseSchooling.com</p> <p>In this episode, host Tracy Brinkmann discusses the importance of social media for digital entrepreneurs. He highlights the billions of users worldwide, providing unique opportunities to reach target audiences, build brand awareness, and drive engagement. Tracy offers tips and strategies for creating engaging content, building a following, and measuring results.</p> <p>Tracy emphasizes the crucial role social media marketing plays in a successful digital marketing strategy and provides helpful insights for beginners. Overall, the conversation aims to help entrepreneurs, coaches, and course creators build a business online by leveraging the power of social media. Tracy discusses the importance of social media marketing in a digital marketing strategy. He advises listeners to choose the right platforms based on their target audience and the type of content they need to create, and to create engaging content that adds value to their audience. Leveraging the power of influencers is another key point, as it can help businesses reach new audiences and drive traffic to their website. Paid social media advertising is also recommended as an effective way to generate leads and sales, and engaging with the audience is essential for building a loyal following. The host emphasizes the importance of measuring the results of social media marketing campaigns and making adjustments as needed. By implementing a strategic approach that includes these key points, businesses can create a powerful social media strategy that promotes their brand and drives engagement. </p> <p> </p> <p>Choosing the right social media platform is essential for reaching a target audience and promoting a brand effectively. Factors to consider when selecting a platform include the target audience, type of content, business goals, and competition. Different platforms attract different age groups, demographics, and interests. Instagram is popular amongst younger audiences, while LinkedIn is popular amongst more professional folks. Certain platforms are more visually focused on images and videos, while others are more text-based. Businesses should also consider their competition when it comes to choosing social media platforms. Facebook is great for building a loyal following and promoting a brand through targeted ads, while Instagram is ideal for showcasing products or services through images and videos. Ultimately, picking the right platform for a business's target audience will make building an audience a whole lot easier.</p> <p> </p> <p>The importance of choosing the right social media platform and creating engaging content for businesses was discussed in a recent podcast. Twitter was identified as a more tech-savvy platform, popular among professionals and journalists, while LinkedIn is a professional networking platform used by job seekers and sales professionals to promote their brand. Choosing the right platform can be critical to reaching the target audience and achieving business goals. It is also important to consider the type of content that the target audience wants to see and ensure that it is engaging to drive engagement on social media. Once engagement is established, more people will be exposed to the content. The speakers emphasized that while TikTok is a popular platform, it may not be the best choice for all businesses, and it is important to consider the target audience and their reasons for using a particular platform. Overall, businesses can benefit from considering their target audience, the type of content they want to create, and their competition when choosing the right social media platform and creating engaging content.</p> <p>By choosing the right platforms, by creating engaging content, by leveraging the power of influencers, by using paid advertising, by engaging with your audience and measuring your results, you can create a successful social media campaign that will drive engagement, promote your brand, and drive up sales we all want. At the end of the day, of course it is. But wait, don't leave me just yet. In our next episode, we're going to be discussing the importance of SEO yeah. Search engine optimization.</p> <p>Now, a B and test involves having two versions of a campaign and testing them against each other to determine which one of the two performs better, right? This can include testing different ad formats, different headlines, different call to actions. Some folks call them Ctas and determine which one is the best. And once you have figure out which one's the best, then you make that one your primary. And then you add another one. And then you change one thing.</p> <p>Okay? So before launching any digital marketing campaign of any type, it's important to set clear Achievable goals and objectives. Now, whether you're looking to generate leads, whether you're looking to increase sales, whether you're looking to build your following, build your email list, or drive more traffic to your website, have a clear goal in mind. This is going to help you determine the best approach in your campaign.. Grab your analytics tools. Make sure they're set up. Maybe it's Google Analytics. Maybe it's Facebook Insights. Twitter analytics. All of these can help you drive, track what's going on, track your website traffic, track your engagement rates, or any other key metrics that you need to monitor to reach the goal that you've set right. Use any of these tools. Use all of these tools to monitor the success of your campaign.</p> <p>Respond. Yeah. When they leave a comment, respond. Right. When they message you and messenger respond. Responding to comments and messages on social media is essential for showing your audience that you give a damn. Right. That you value their feedback and their opinions. Respond as promptly as possible and as thoughtfully as possible to the comments and the messages. Right? That's don't just copy and paste bullshit. How does that not aim to provide helpful information and helpful and heart centered responses?</p> <p>And then finally, and I've done this one before, brand ambassadors. Now, brand ambassadors are the influencers who kind of represent the brand on an ongoing basis. They attend events, they participate in product launches, they help create content on your behalf for your brand, or they act almost as this spokesperson of the brand. You see a lot of that out there, folks wearing other folks'gear and what have you. That helps show that influencer marketing is a powerful way to reach new audiences and promote your brand on social media. By choosing the right influencers and collaborating on content using and remember to use those micro influencers too. Don't always have to be the big guys. Measure results and build those relationships. You can create a super successful influencer campaign, drive engagement, and promote your brand. Now, we got two more here, right?</p> <p>Again, some of the metrics you want to look at are engagement rates, follower growth and website traffic to determine whether or not these folks are working or not. And then finally build relationships. Man, a relationship is going to build your sales a lot faster than anything else. So build relationships with influencers to create a long term success. Engaging with influencers by liking and commenting on their posts, sharing their content, and then inviting them into events or product launches that you have going on.</p> <p> </p> <p>[Quotes]</p> <p>When choosing influencers, it's really important to consider their audience, their engagement rate, and their alignment with your brands. Looking for influencers that have a genuine connection with their audience and aligned with your brand's value. And messaging is something you really want to look for. Before you say, hey, do you want to partner together with something because you might be getting folks into your following that really just end up being dead weight and end up leaving later on. Collaborate on Content collaborating with influencers on content is a great way to showcase your products and your services and again reach those new audiences. This could include some sponsored posts, some sponsored videos or stories that showcase your brands or products.</p> <p>There you go. And give folks a behind the scene peak. Use that in your content. Behind the scenes content gives your audience kind of this peek behind the curtain into your brand, into your mind, into your world. This is a great way to showcase your personality, your brand's personality, and really connect with your audience on a whole nother level. All right, so what are we talking about? Creating this engaging content again, is essential for building your following, driving your engagement on social media. So by knowing your audience and using visuals, keeping it short and sweet, providing value, using storytelling, and being consistent, you can create content that resonates with your audience that will help you drive that engagement.</p> <p> </p> <p>This includes providing tips, providing advice, giving industry insights, showcasing your customers success stories, showcasing their problems, showcasing some potential solutions, showcasing that, you know what, the pain points that they're having out there. And here's some ways to solve it. Give them the farm. Give it all away for free. Here's the thing. If you give it all away for free, 99.8% of the people are not going to take action.. They're going to need you to step in and help them. It's just facts and tell you what it is. Now, there is a small percentage of folks that will take your advice and integrate it into their life and go, oh, my God, it worked. Thank you so much. Which almost provide you with proof, social proof right there. Use storytelling. Storytelling is a powerful way to connect with your audience and create this emotional content, right? This emotional connection with them. They're like, even if they don't relate directly to the story, I'm leaning into the microphone so you'll hear me better.</p> <p> </p> <p>Talk about Facebook. With their 2.8 billion active monthly users, facebook is one of the most popular social media platforms out there. It's a great platform for businesses that want to build a loyal following and promote their brand more often through targeted ads. Right? Again, they don't have to be very expensive. We can talk Instagram, as I mentioned earlier, very visual platform, popular amongst a younger crowd, and I say younger than me. You can see the gray beard here, right? It's a great platform for businesses that want to showcase their products or services through images and videos.</p> <p> </p> <p>[CHAPTERS] [0:00:00] "Maximizing Social Media for Your Business: Tips and Strategies for Creating Engaging Content and Measuring Results" [0:02:58] "Maximizing Your Social Media Marketing Strategy: Key Points to Consider" [0:07:17] Choosing the Right Social Media Platforms for Your Business: Factors to Consider and Examples [0:11:24] Choosing the Right Social Media Platform and Creating Engaging Content for Business Success [0:13:21] Tips for Creating Content that Resonates with Your Audience: A Conversation with a Professional Writer [0:15:23] Tips for Creating Engaging Content: A Conversation with Joe Graham [0:19:04] Tips for Creating Engaging Content and Leveraging Influencer Marketing on Social Media [0:20:33] Tips for Successful Influencer Marketing and Paid Advertising on Social Media [0:26:10] Steps to Follow for a Successful Paid Advertising Campaign [0:28:16] Tips for Creating and Measuring the Effectiveness of Paid Advertising Campaigns and Engaging with Your Audience [0:29:55] Tips for Engaging with Your Audience on Social Media [0:33:25] Tips for Effective Social Media Marketing and Measuring Results [0:35:27] Tips for Monitoring and Improving the Success of Your Marketing Campaigns [0:36:56] Podcast Episode: Leveraging the Power of Social Media Marketing for Business Growth</p> <p> </p> <p>#digitalmarketing #digitalmarketingagency #digitalmarketingtips #digitalmarketingtraining #digitalmarketingcourse #socialmediamarketing #socialmediamarketingcourse #socialmedia marketingstrategy #howtodosocialmediamarketing #socialmediamarketingforbeginners #socialmedia</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 411 Digital Marketing For Beginners Social Media Marketing</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:39:18</itunes:duration>
      <itunes:summary>https://DarkHorseSchooling.com In this episode, host Tracy Brinkmann discusses the importance of social media for digital entrepreneurs. He highlights the billions of users worldwide, providing unique opportunities to reach target audiences, build brand awareness, and drive engagement. Tracy offers tips and strategies for creating engaging content, building a following, and measuring results. Tracy emphasizes the crucial role social media marketing plays in a successful digital marketing strategy and provides helpful insights for beginners. Overall, the conversation aims to help entrepreneurs, coaches, and course creators build a business online by leveraging the power of social media.  Tracy discusses the importance of social media marketing in a digital marketing strategy. He advises listeners to choose the right platforms based on their target audience and the type of content they need to create, and to create engaging content that adds value to their audience. Leveraging the power of influencers is another key point, as it can help businesses reach new audiences and drive traffic to their website. Paid social media advertising is also recommended as an effective way to generate leads and sales, and engaging with the audience is essential for building a loyal following. The host emphasizes the importance of measuring the results of social media marketing campaigns and making adjustments as needed. By implementing a strategic approach that includes these key points, businesses can create a powerful social media strategy that promotes their brand and drives engagement.    Choosing the right social media platform is essential for reaching a target audience and promoting a brand effectively. Factors to consider when selecting a platform include the target audience, type of content, business goals, and competition. Different platforms attract different age groups, demographics, and interests. Instagram is popular amongst younger audiences, while LinkedIn is popular amongst more professional folks. Certain platforms are more visually focused on images and videos, while others are more text-based. Businesses should also consider their competition when it comes to choosing social media platforms. Facebook is great for building a loyal following and promoting a brand through targeted ads, while Instagram is ideal for showcasing products or services through images and videos. Ultimately, picking the right platform for a business&apos;s target audience will make building an audience a whole lot easier.   The importance of choosing the right social media platform and creating engaging content for businesses was discussed in a recent podcast. Twitter was identified as a more tech-savvy platform, popular among professionals and journalists, while LinkedIn is a professional networking platform used by job seekers and sales professionals to promote their brand. Choosing the right platform can be critical to reaching the target audience and achieving business goals. It is also important to consider the type of content that the target audience wants to see and ensure that it is engaging to drive engagement on social media. Once engagement is established, more people will be exposed to the content. The speakers emphasized that while TikTok is a popular platform, it may not be the best choice for all businesses, and it is important to consider the target audience and their reasons for using a particular platform. Overall, businesses can benefit from considering their target audience, the type of content they want to create, and their competition when choosing the right social media platform and creating engaging content. By choosing the right platforms, by creating engaging content, by leveraging the power of influencers, by using paid advertising, by engaging with your audience and measuring your results, you can create a successful social media campaign that will drive engagement, promote your brand, and drive up sales we all want. At the end of the day, of course it is. But wait, don&apos;t leave me just yet. In our next episode, we&apos;re going to be discussing the importance of SEO yeah. Search engine optimization. Now, a B and test involves having two versions of a campaign and testing them against each other to determine which one of the two performs better, right? This can include testing different ad formats, different headlines, different call to actions. Some folks call them Ctas and determine which one is the best. And once you have figure out which one&apos;s the best, then you make that one your primary. And then you add another one. And then you change one thing. Okay? So before launching any digital marketing campaign of any type, it&apos;s important to set clear Achievable goals and objectives. Now, whether you&apos;re looking to generate leads, whether you&apos;re looking to increase sales, whether you&apos;re looking to build your following, build your email list, or drive more traffic to your website, have a clear goal in mind. This is going to help you determine the best approach in your campaign.. Grab your analytics tools. Make sure they&apos;re set up. Maybe it&apos;s Google Analytics. Maybe it&apos;s Facebook Insights. Twitter analytics. All of these can help you drive, track what&apos;s going on, track your website traffic, track your engagement rates, or any other key metrics that you need to monitor to reach the goal that you&apos;ve set right. Use any of these tools. Use all of these tools to monitor the success of your campaign. Respond. Yeah. When they leave a comment, respond. Right. When they message you and messenger respond. Responding to comments and messages on social media is essential for showing your audience that you give a damn. Right. That you value their feedback and their opinions. Respond as promptly as possible and as thoughtfully as possible to the comments and the messages. Right? That&apos;s don&apos;t just copy and paste bullshit. How does that not aim to provide helpful information and helpful and heart centered responses? And then finally, and I&apos;ve done this one before, brand ambassadors. Now, brand ambassadors are the influencers who kind of represent the brand on an ongoing basis. They attend events, they participate in product launches, they help create content on your behalf for your brand, or they act almost as this spokesperson of the brand. You see a lot of that out there, folks wearing other folks&apos;gear and what have you. That helps show that influencer marketing is a powerful way to reach new audiences and promote your brand on social media. By choosing the right influencers and collaborating on content using and remember to use those micro influencers too. Don&apos;t always have to be the big guys. Measure results and build those relationships. You can create a super successful influencer campaign, drive engagement, and promote your brand. Now, we got two more here, right? Again, some of the metrics you want to look at are engagement rates, follower growth and website traffic to determine whether or not these folks are working or not. And then finally build relationships. Man, a relationship is going to build your sales a lot faster than anything else. So build relationships with influencers to create a long term success. Engaging with influencers by liking and commenting on their posts, sharing their content, and then inviting them into events or product launches that you have going on.   [Quotes] When choosing influencers, it&apos;s really important to consider their audience, their engagement rate, and their alignment with your brands. Looking for influencers that have a genuine connection with their audience and aligned with your brand&apos;s value. And messaging is something you really want to look for. Before you say, hey, do you want to partner together with something because you might be getting folks into your following that really just end up being dead weight and end up leaving later on. Collaborate on Content collaborating with influencers on content is a great way to showcase your products and your services and again reach those new audiences. This could include some sponsored posts, some sponsored videos or stories that showcase your brands or products. There you go. And give folks a behind the scene peak. Use that in your content. Behind the scenes content gives your audience kind of this peek behind the curtain into your brand, into your mind, into your world. This is a great way to showcase your personality, your brand&apos;s personality, and really connect with your audience on a whole nother level. All right, so what are we talking about? Creating this engaging content again, is essential for building your following, driving your engagement on social media. So by knowing your audience and using visuals, keeping it short and sweet, providing value, using storytelling, and being consistent, you can create content that resonates with your audience that will help you drive that engagement.   This includes providing tips, providing advice, giving industry insights, showcasing your customers success stories, showcasing their problems, showcasing some potential solutions, showcasing that, you know what, the pain points that they&apos;re having out there. And here&apos;s some ways to solve it. Give them the farm. Give it all away for free. Here&apos;s the thing. If you give it all away for free, 99.8% of the people are not going to take action.. They&apos;re going to need you to step in and help them. It&apos;s just facts and tell you what it is. Now, there is a small percentage of folks that will take your advice and integrate it into their life and go, oh, my God, it worked. Thank you so much. Which almost provide you with proof, social proof right there. Use storytelling. Storytelling is a powerful way to connect with your audience and create this emotional content, right? This emotional connection with them. They&apos;re like, even if they don&apos;t relate directly to the story, I&apos;m leaning into the microphone so you&apos;ll hear me better.   Talk about Facebook. With their 2.8 billion active monthly users, facebook is one of the most popular social media platforms out there. It&apos;s a great platform for businesses that want to build a loyal following and promote their brand more often through targeted ads. Right? Again, they don&apos;t have to be very expensive. We can talk Instagram, as I mentioned earlier, very visual platform, popular amongst a younger crowd, and I say younger than me. You can see the gray beard here, right? It&apos;s a great platform for businesses that want to showcase their products or services through images and videos.   [CHAPTERS] [0:00:00] &quot;Maximizing Social Media for Your Business: Tips and Strategies for Creating Engaging Content and Measuring Results&quot; [0:02:58] &quot;Maximizing Your Social Media Marketing Strategy: Key Points to Consider&quot; [0:07:17] Choosing the Right Social Media Platforms for Your Business: Factors to Consider and Examples [0:11:24] Choosing the Right Social Media Platform and Creating Engaging Content for Business Success [0:13:21] Tips for Creating Content that Resonates with Your Audience: A Conversation with a Professional Writer [0:15:23] Tips for Creating Engaging Content: A Conversation with Joe Graham [0:19:04] Tips for Creating Engaging Content and Leveraging Influencer Marketing on Social Media [0:20:33] Tips for Successful Influencer Marketing and Paid Advertising on Social Media [0:26:10] Steps to Follow for a Successful Paid Advertising Campaign [0:28:16] Tips for Creating and Measuring the Effectiveness of Paid Advertising Campaigns and Engaging with Your Audience [0:29:55] Tips for Engaging with Your Audience on Social Media [0:33:25] Tips for Effective Social Media Marketing and Measuring Results [0:35:27] Tips for Monitoring and Improving the Success of Your Marketing Campaigns [0:36:56] Podcast Episode: Leveraging the Power of Social Media Marketing for Business Growth   #digitalmarketing #digitalmarketingagency #digitalmarketingtips #digitalmarketingtraining #digitalmarketingcourse #socialmediamarketing #socialmediamarketingcourse #socialmedia marketingstrategy #howtodosocialmediamarketing #socialmediamarketingforbeginners #socialmedia</itunes:summary>
      <itunes:subtitle>https://DarkHorseSchooling.com In this episode, host Tracy Brinkmann discusses the importance of social media for digital entrepreneurs. He highlights the billions of users worldwide, providing unique opportunities to reach target audiences, build brand awareness, and drive engagement. Tracy offers tips and strategies for creating engaging content, building a following, and measuring results. Tracy emphasizes the crucial role social media marketing plays in a successful digital marketing strategy and provides helpful insights for beginners. Overall, the conversation aims to help entrepreneurs, coaches, and course creators build a business online by leveraging the power of social media.  Tracy discusses the importance of social media marketing in a digital marketing strategy. He advises listeners to choose the right platforms based on their target audience and the type of content they need to create, and to create engaging content that adds value to their audience. Leveraging the power of influencers is another key point, as it can help businesses reach new audiences and drive traffic to their website. Paid social media advertising is also recommended as an effective way to generate leads and sales, and engaging with the audience is essential for building a loyal following. The host emphasizes the importance of measuring the results of social media marketing campaigns and making adjustments as needed. By implementing a strategic approach that includes these key points, businesses can create a powerful social media strategy that promotes their brand and drives engagement.    Choosing the right social media platform is essential for reaching a target audience and promoting a brand effectively. Factors to consider when selecting a platform include the target audience, type of content, business goals, and competition. Different platforms attract different age groups, demographics, and interests. Instagram is popular amongst younger audiences, while LinkedIn is popular amongst more professional folks. Certain platforms are more visually focused on images and videos, while others are more text-based. Businesses should also consider their competition when it comes to choosing social media platforms. Facebook is great for building a loyal following and promoting a brand through targeted ads, while Instagram is ideal for showcasing products or services through images and videos. Ultimately, picking the right platform for a business&apos;s target audience will make building an audience a whole lot easier.   The importance of choosing the right social media platform and creating engaging content for businesses was discussed in a recent podcast. Twitter was identified as a more tech-savvy platform, popular among professionals and journalists, while LinkedIn is a professional networking platform used by job seekers and sales professionals to promote their brand. Choosing the right platform can be critical to reaching the target audience and achieving business goals. It is also important to consider the type of content that the target audience wants to see and ensure that it is engaging to drive engagement on social media. Once engagement is established, more people will be exposed to the content. The speakers emphasized that while TikTok is a popular platform, it may not be the best choice for all businesses, and it is important to consider the target audience and their reasons for using a particular platform. Overall, businesses can benefit from considering their target audience, the type of content they want to create, and their competition when choosing the right social media platform and creating engaging content. By choosing the right platforms, by creating engaging content, by leveraging the power of influencers, by using paid advertising, by engaging with your audience and measuring your results, you can create a successful social media campaign that will drive engagement, promote your brand, and drive up sales we all want. At the end of the day, of course it is. But wait, don&apos;t leave me just yet. In our next episode, we&apos;re going to be discussing the importance of SEO yeah. Search engine optimization. Now, a B and test involves having two versions of a campaign and testing them against each other to determine which one of the two performs better, right? This can include testing different ad formats, different headlines, different call to actions. Some folks call them Ctas and determine which one is the best. And once you have figure out which one&apos;s the best, then you make that one your primary. And then you add another one. And then you change one thing. Okay? So before launching any digital marketing campaign of any type, it&apos;s important to set clear Achievable goals and objectives. Now, whether you&apos;re looking to generate leads, whether you&apos;re looking to increase sales, whether you&apos;re looking to build your following, build your email list, or drive more traffic to your website, have a clear goal in mind. This is going to help you determine the best approach in your campaign.. Grab your analytics tools. Make sure they&apos;re set up. Maybe it&apos;s Google Analytics. Maybe it&apos;s Facebook Insights. Twitter analytics. All of these can help you drive, track what&apos;s going on, track your website traffic, track your engagement rates, or any other key metrics that you need to monitor to reach the goal that you&apos;ve set right. Use any of these tools. Use all of these tools to monitor the success of your campaign. Respond. Yeah. When they leave a comment, respond. Right. When they message you and messenger respond. Responding to comments and messages on social media is essential for showing your audience that you give a damn. Right. That you value their feedback and their opinions. Respond as promptly as possible and as thoughtfully as possible to the comments and the messages. Right? That&apos;s don&apos;t just copy and paste bullshit. How does that not aim to provide helpful information and helpful and heart centered responses? And then finally, and I&apos;ve done this one before, brand ambassadors. Now, brand ambassadors are the influencers who kind of represent the brand on an ongoing basis. They attend events, they participate in product launches, they help create content on your behalf for your brand, or they act almost as this spokesperson of the brand. You see a lot of that out there, folks wearing other folks&apos;gear and what have you. That helps show that influencer marketing is a powerful way to reach new audiences and promote your brand on social media. By choosing the right influencers and collaborating on content using and remember to use those micro influencers too. Don&apos;t always have to be the big guys. Measure results and build those relationships. You can create a super successful influencer campaign, drive engagement, and promote your brand. Now, we got two more here, right? Again, some of the metrics you want to look at are engagement rates, follower growth and website traffic to determine whether or not these folks are working or not. And then finally build relationships. Man, a relationship is going to build your sales a lot faster than anything else. So build relationships with influencers to create a long term success. Engaging with influencers by liking and commenting on their posts, sharing their content, and then inviting them into events or product launches that you have going on.   [Quotes] When choosing influencers, it&apos;s really important to consider their audience, their engagement rate, and their alignment with your brands. Looking for influencers that have a genuine connection with their audience and aligned with your brand&apos;s value. And messaging is something you really want to look for. Before you say, hey, do you want to partner together with something because you might be getting folks into your following that really just end up being dead weight and end up leaving later on. Collaborate on Content collaborating with influencers on content is a great way to showcase your products and your services and again reach those new audiences. This could include some sponsored posts, some sponsored videos or stories that showcase your brands or products. There you go. And give folks a behind the scene peak. Use that in your content. Behind the scenes content gives your audience kind of this peek behind the curtain into your brand, into your mind, into your world. This is a great way to showcase your personality, your brand&apos;s personality, and really connect with your audience on a whole nother level. All right, so what are we talking about? Creating this engaging content again, is essential for building your following, driving your engagement on social media. So by knowing your audience and using visuals, keeping it short and sweet, providing value, using storytelling, and being consistent, you can create content that resonates with your audience that will help you drive that engagement.   This includes providing tips, providing advice, giving industry insights, showcasing your customers success stories, showcasing their problems, showcasing some potential solutions, showcasing that, you know what, the pain points that they&apos;re having out there. And here&apos;s some ways to solve it. Give them the farm. Give it all away for free. Here&apos;s the thing. If you give it all away for free, 99.8% of the people are not going to take action.. They&apos;re going to need you to step in and help them. It&apos;s just facts and tell you what it is. Now, there is a small percentage of folks that will take your advice and integrate it into their life and go, oh, my God, it worked. Thank you so much. Which almost provide you with proof, social proof right there. Use storytelling. Storytelling is a powerful way to connect with your audience and create this emotional content, right? This emotional connection with them. They&apos;re like, even if they don&apos;t relate directly to the story, I&apos;m leaning into the microphone so you&apos;ll hear me better.   Talk about Facebook. With their 2.8 billion active monthly users, facebook is one of the most popular social media platforms out there. It&apos;s a great platform for businesses that want to build a loyal following and promote their brand more often through targeted ads. Right? Again, they don&apos;t have to be very expensive. We can talk Instagram, as I mentioned earlier, very visual platform, popular amongst a younger crowd, and I say younger than me. You can see the gray beard here, right? It&apos;s a great platform for businesses that want to showcase their products or services through images and videos.   [CHAPTERS] [0:00:00] &quot;Maximizing Social Media for Your Business: Tips and Strategies for Creating Engaging Content and Measuring Results&quot; [0:02:58] &quot;Maximizing Your Social Media Marketing Strategy: Key Points to Consider&quot; [0:07:17] Choosing the Right Social Media Platforms for Your Business: Factors to Consider and Examples [0:11:24] Choosing the Right Social Media Platform and Creating Engaging Content for Business Success [0:13:21] Tips for Creating Content that Resonates with Your Audience: A Conversation with a Professional Writer [0:15:23] Tips for Creating Engaging Content: A Conversation with Joe Graham [0:19:04] Tips for Creating Engaging Content and Leveraging Influencer Marketing on Social Media [0:20:33] Tips for Successful Influencer Marketing and Paid Advertising on Social Media [0:26:10] Steps to Follow for a Successful Paid Advertising Campaign [0:28:16] Tips for Creating and Measuring the Effectiveness of Paid Advertising Campaigns and Engaging with Your Audience [0:29:55] Tips for Engaging with Your Audience on Social Media [0:33:25] Tips for Effective Social Media Marketing and Measuring Results [0:35:27] Tips for Monitoring and Improving the Success of Your Marketing Campaigns [0:36:56] Podcast Episode: Leveraging the Power of Social Media Marketing for Business Growth   #digitalmarketing #digitalmarketingagency #digitalmarketingtips #digitalmarketingtraining #digitalmarketingcourse #socialmediamarketing #socialmediamarketingcourse #socialmedia marketingstrategy #howtodosocialmediamarketing #socialmediamarketingforbeginners #socialmedia</itunes:subtitle>
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      <itunes:episode>411</itunes:episode>
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      <title>EP 410 Digital Marketing For Beginners Digital Marketing Strategy</title>
      <description><![CDATA[<p><a href="https://DarkHorseSchooling.com">https://DarkHorseSchooling.com</a></p> <p>Strategize Your Digital Marketing: Define Goals, Identify Your Audience, and Create Powerful Content.</p> <p>SUMMARY</p> <p>In this digital marketing tutorial, the host explains how to create a strategy that works. It is essential for businesses to have a plan in place to make the most of their marketing efforts. The host explains that a strategy should involve creating a plan to use tactics to reach business and marketing goals. Furthermore, the host explains that it is important to understand technology and take action to ensure success. The host also mentions that listening to the Dark Horse Entrepreneur podcast can help entrepreneurs, coaches, and course creators overcome overwhelmed feelings, procrastination, and imposter syndrome. Finally, the host emphasizes that setting up a digital marketing strategy is crucial for businesses to succeed in today's digital landscape.</p> <p> </p> <p>The conversation discussed five key components of a successful digital marketing strategy. The first step is defining goals, such as increasing website traffic, generating leads, and driving sales. The second step is identifying the target audience, which includes understanding their pain points and what kind of content they find valuable. The third step is choosing digital marketing tactics, such as social media marketing, SEO, email marketing, PPC advertising, and content marketing. The fourth step is developing a content strategy, which should be valuable, relevant, and engaging for the target audience. The fifth and final step is creating a plan to execute the strategy.</p> <p> </p> <p>This conversation discusses the key elements of a successful digital media strategy. It begins by outlining the four essential steps: setting goals, identifying target audiences, determining tactics, and creating content. The speaker then provides two examples of successful campaigns to illustrate these concepts. Nike's Just Do It campaign inspired people to be active, resulting in a 6% increase in sales. Dollar Shave Club's viral video went viral on social media and drove a significant amount of traffic to their website, resulting in a 600% increase in sales. Together, these examples demonstrate the effectiveness of a well-planned digital media strategy.</p> <p> </p> <p>Setting up an effective digital marketing strategy is essential for businesses looking to succeed. The key steps in creating a successful strategy include defining goals, identifying target audiences, choosing tactics, developing content strategies, and creating a plan of execution. Zig Ziglar used the metaphor of an archery range to emphasize the importance of having a clear target in mind. Goals should be specific, measurable, attainable, realistic, and time-bound and should align with overall business objectives. It is also essential to prioritize goals, taking into account resources, time frames, and potential returns. Finally, progress needs to be tracked with adjustments made as needed.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 Creating a Digital Marketing Strategy: Key Components and Examples</p> <p>0:02:34 Exploring the Key Components of a Successful Digital Marketing Strategy</p> <p>0:05:30 Creating a Successful Digital Media Strategy</p> <p>0:07:23 Creating an Effective Digital Marketing Strategy: Defining Goals, Prioritizing, and Tracking Progress</p> <p>0:11:02 "Creating a Digital Marketing Strategy: Setting Goals and Identifying Your Target Audience"</p> <p>0:13:20 Creating a Buyer Persona: Steps to Identify Your Target Audience</p> <p>0:15:34 "Targeting Your Audience: Strategies for Identifying and Engaging Your Ideal Customers"</p> <p>0:16:41 Digital Marketing Strategies: Identifying Your Target Audience and Choosing the Right Tactics</p> <p>0:20:09 Digital Marketing for Beginners: An Overview of Essential Strategies</p> <p>0:22:00 Creating an Effective Digital Marketing Strategy: Planning for Execution</p> <p>0:26:35 Creating a Plan of Execution: Building a Timeline, Allocating Resources, Setting a Budget, and Establishing KPIs</p> <p>0:29:02 "Monitoring and Adjusting Your Marketing Strategy for Optimal Results"</p> <p>0:30:57 Episode 410: Creating a Digital Marketing Plan for Success</p> <p> </p> <p>HIGHLIGHTS</p> <p>We have made it all the way through. Congratulations, ladies and gentlemen. Yeah. Now you have the tools to set up a digital marketing strategy that will help you achieve your goals. By defining your goal, identifying your target audience, choosing the right digital marketing tactics for that audience, developing a content strategy, and creating a plan of execution, you, my friend, will have created a roadmap for success in the digital landscape. But a journey is not over. Oh, no, it is not over yet.</p> <p> </p> <p>Look, when you create a plan for execution, it's important to prioritize your marketing tactics and allocate your resources, both financial and time bound. Effectively, you're going to need to adjust your plans as you go, depending on your results. Any results you're seeing are going to tell you, go this way because that way is not working. Or maybe that's not working. You're like, I want to go that way, so I've got to get that way to work. You've got to figure it out. You have to adjust and see, based on what you're seeing, the feedback you're getting from your audience. Overall, creating a plan for execution is yet another crucial piece of achieving your business goals through digital marketing. By developing a timeline, allocating your resources, creating a budget, setting KPIs, and monitoring your results, you can create a roadmap to success in the digital landscape. All right, there we go.</p> <p> </p> <p>Well there's a turnaround time with that. It's not instantaneous, right? So you've got to plan that all in. That leads to the next one, which is create a budget. And really all a budget is the financial version of creating your timeline, right? Because you got to budget your time. Now you're going to budget your money. The budget is going to help you allocate resources effectively and efficiently to ensure that you have the funds that you need to execute your marketing tactics. You've all planned out.</p> <p> </p> <p>By defining your objectives, by identifying your target audience, right? That target you need to see at first, choosing your content types and creating a content calendar and measuring your results. You can create content that resonates with your audience and drives engagement, which drives leads, which of course, drives sales. All right, here's the last one. What is it? Who remembers? Raise your hand. That's right.. Planning for execution, right? You want to create a plan of execution. Now, they're all critical. You can't take any one of these out and have this work. So I keep saying, it's a critical component of setting up your digital marketing strategy. Well, it's true. You pull any one of these out and your digital marketing strategy falls flat on its face, right? So this one here, the plan of execution is going to involve developing yourself a roadmap of how you will execute your marketing tactics to achieve your business results. How are you going to make them work together? Now, here's some steps you can use for creating your plan of execution.</p> <p> </p> <p>Here's the cool thing. You're going to start seeing a pattern develop here, because the first step in an effective content strategy is to identify your target audience. Well, if you're already done that for your digital marketing strategy, that step is done. Your content should be tailored to the needs and the interests of that target audience. If you're going after single men versus stay at home dads, your content should be vastly different. You feel me? Okay.. Their values are different. Their interests are different. By identifying who they are and what it is they need and what motivates them, you can create content that resonates with them, that they are going to engage with and that drives that engagement. You're going to choose your content types. There are different types to choose from. We've mentioned a few of them. Blog posts, videos, infographics, podcasts, so many more, right?</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 20 Mar 2023 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p><a href="https://DarkHorseSchooling.com">https://DarkHorseSchooling.com</a></p> <p>Strategize Your Digital Marketing: Define Goals, Identify Your Audience, and Create Powerful Content.</p> <p>SUMMARY</p> <p>In this digital marketing tutorial, the host explains how to create a strategy that works. It is essential for businesses to have a plan in place to make the most of their marketing efforts. The host explains that a strategy should involve creating a plan to use tactics to reach business and marketing goals. Furthermore, the host explains that it is important to understand technology and take action to ensure success. The host also mentions that listening to the Dark Horse Entrepreneur podcast can help entrepreneurs, coaches, and course creators overcome overwhelmed feelings, procrastination, and imposter syndrome. Finally, the host emphasizes that setting up a digital marketing strategy is crucial for businesses to succeed in today's digital landscape.</p> <p> </p> <p>The conversation discussed five key components of a successful digital marketing strategy. The first step is defining goals, such as increasing website traffic, generating leads, and driving sales. The second step is identifying the target audience, which includes understanding their pain points and what kind of content they find valuable. The third step is choosing digital marketing tactics, such as social media marketing, SEO, email marketing, PPC advertising, and content marketing. The fourth step is developing a content strategy, which should be valuable, relevant, and engaging for the target audience. The fifth and final step is creating a plan to execute the strategy.</p> <p> </p> <p>This conversation discusses the key elements of a successful digital media strategy. It begins by outlining the four essential steps: setting goals, identifying target audiences, determining tactics, and creating content. The speaker then provides two examples of successful campaigns to illustrate these concepts. Nike's Just Do It campaign inspired people to be active, resulting in a 6% increase in sales. Dollar Shave Club's viral video went viral on social media and drove a significant amount of traffic to their website, resulting in a 600% increase in sales. Together, these examples demonstrate the effectiveness of a well-planned digital media strategy.</p> <p> </p> <p>Setting up an effective digital marketing strategy is essential for businesses looking to succeed. The key steps in creating a successful strategy include defining goals, identifying target audiences, choosing tactics, developing content strategies, and creating a plan of execution. Zig Ziglar used the metaphor of an archery range to emphasize the importance of having a clear target in mind. Goals should be specific, measurable, attainable, realistic, and time-bound and should align with overall business objectives. It is also essential to prioritize goals, taking into account resources, time frames, and potential returns. Finally, progress needs to be tracked with adjustments made as needed.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 Creating a Digital Marketing Strategy: Key Components and Examples</p> <p>0:02:34 Exploring the Key Components of a Successful Digital Marketing Strategy</p> <p>0:05:30 Creating a Successful Digital Media Strategy</p> <p>0:07:23 Creating an Effective Digital Marketing Strategy: Defining Goals, Prioritizing, and Tracking Progress</p> <p>0:11:02 "Creating a Digital Marketing Strategy: Setting Goals and Identifying Your Target Audience"</p> <p>0:13:20 Creating a Buyer Persona: Steps to Identify Your Target Audience</p> <p>0:15:34 "Targeting Your Audience: Strategies for Identifying and Engaging Your Ideal Customers"</p> <p>0:16:41 Digital Marketing Strategies: Identifying Your Target Audience and Choosing the Right Tactics</p> <p>0:20:09 Digital Marketing for Beginners: An Overview of Essential Strategies</p> <p>0:22:00 Creating an Effective Digital Marketing Strategy: Planning for Execution</p> <p>0:26:35 Creating a Plan of Execution: Building a Timeline, Allocating Resources, Setting a Budget, and Establishing KPIs</p> <p>0:29:02 "Monitoring and Adjusting Your Marketing Strategy for Optimal Results"</p> <p>0:30:57 Episode 410: Creating a Digital Marketing Plan for Success</p> <p> </p> <p>HIGHLIGHTS</p> <p>We have made it all the way through. Congratulations, ladies and gentlemen. Yeah. Now you have the tools to set up a digital marketing strategy that will help you achieve your goals. By defining your goal, identifying your target audience, choosing the right digital marketing tactics for that audience, developing a content strategy, and creating a plan of execution, you, my friend, will have created a roadmap for success in the digital landscape. But a journey is not over. Oh, no, it is not over yet.</p> <p> </p> <p>Look, when you create a plan for execution, it's important to prioritize your marketing tactics and allocate your resources, both financial and time bound. Effectively, you're going to need to adjust your plans as you go, depending on your results. Any results you're seeing are going to tell you, go this way because that way is not working. Or maybe that's not working. You're like, I want to go that way, so I've got to get that way to work. You've got to figure it out. You have to adjust and see, based on what you're seeing, the feedback you're getting from your audience. Overall, creating a plan for execution is yet another crucial piece of achieving your business goals through digital marketing. By developing a timeline, allocating your resources, creating a budget, setting KPIs, and monitoring your results, you can create a roadmap to success in the digital landscape. All right, there we go.</p> <p> </p> <p>Well there's a turnaround time with that. It's not instantaneous, right? So you've got to plan that all in. That leads to the next one, which is create a budget. And really all a budget is the financial version of creating your timeline, right? Because you got to budget your time. Now you're going to budget your money. The budget is going to help you allocate resources effectively and efficiently to ensure that you have the funds that you need to execute your marketing tactics. You've all planned out.</p> <p> </p> <p>By defining your objectives, by identifying your target audience, right? That target you need to see at first, choosing your content types and creating a content calendar and measuring your results. You can create content that resonates with your audience and drives engagement, which drives leads, which of course, drives sales. All right, here's the last one. What is it? Who remembers? Raise your hand. That's right.. Planning for execution, right? You want to create a plan of execution. Now, they're all critical. You can't take any one of these out and have this work. So I keep saying, it's a critical component of setting up your digital marketing strategy. Well, it's true. You pull any one of these out and your digital marketing strategy falls flat on its face, right? So this one here, the plan of execution is going to involve developing yourself a roadmap of how you will execute your marketing tactics to achieve your business results. How are you going to make them work together? Now, here's some steps you can use for creating your plan of execution.</p> <p> </p> <p>Here's the cool thing. You're going to start seeing a pattern develop here, because the first step in an effective content strategy is to identify your target audience. Well, if you're already done that for your digital marketing strategy, that step is done. Your content should be tailored to the needs and the interests of that target audience. If you're going after single men versus stay at home dads, your content should be vastly different. You feel me? Okay.. Their values are different. Their interests are different. By identifying who they are and what it is they need and what motivates them, you can create content that resonates with them, that they are going to engage with and that drives that engagement. You're going to choose your content types. There are different types to choose from. We've mentioned a few of them. Blog posts, videos, infographics, podcasts, so many more, right?</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 410 Digital Marketing For Beginners Digital Marketing Strategy</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:summary>https://DarkHorseSchooling.com Strategize Your Digital Marketing: Define Goals, Identify Your Audience, and Create Powerful Content. SUMMARY In this digital marketing tutorial, the host explains how to create a strategy that works. It is essential for businesses to have a plan in place to make the most of their marketing efforts. The host explains that a strategy should involve creating a plan to use tactics to reach business and marketing goals. Furthermore, the host explains that it is important to understand technology and take action to ensure success. The host also mentions that listening to the Dark Horse Entrepreneur podcast can help entrepreneurs, coaches, and course creators overcome overwhelmed feelings, procrastination, and imposter syndrome. Finally, the host emphasizes that setting up a digital marketing strategy is crucial for businesses to succeed in today&apos;s digital landscape.   The conversation discussed five key components of a successful digital marketing strategy. The first step is defining goals, such as increasing website traffic, generating leads, and driving sales. The second step is identifying the target audience, which includes understanding their pain points and what kind of content they find valuable. The third step is choosing digital marketing tactics, such as social media marketing, SEO, email marketing, PPC advertising, and content marketing. The fourth step is developing a content strategy, which should be valuable, relevant, and engaging for the target audience. The fifth and final step is creating a plan to execute the strategy.   This conversation discusses the key elements of a successful digital media strategy. It begins by outlining the four essential steps: setting goals, identifying target audiences, determining tactics, and creating content. The speaker then provides two examples of successful campaigns to illustrate these concepts. Nike&apos;s Just Do It campaign inspired people to be active, resulting in a 6% increase in sales. Dollar Shave Club&apos;s viral video went viral on social media and drove a significant amount of traffic to their website, resulting in a 600% increase in sales. Together, these examples demonstrate the effectiveness of a well-planned digital media strategy.   Setting up an effective digital marketing strategy is essential for businesses looking to succeed. The key steps in creating a successful strategy include defining goals, identifying target audiences, choosing tactics, developing content strategies, and creating a plan of execution.  Zig Ziglar used the metaphor of an archery range to emphasize the importance of having a clear target in mind. Goals should be specific, measurable, attainable, realistic, and time-bound and should align with overall business objectives. It is also essential to prioritize goals, taking into account resources, time frames, and potential returns. Finally, progress needs to be tracked with adjustments made as needed.   TIMESTAMPS 0:00:00   Creating a Digital Marketing Strategy: Key Components and Examples 0:02:34   Exploring the Key Components of a Successful Digital Marketing Strategy 0:05:30   Creating a Successful Digital Media Strategy 0:07:23   Creating an Effective Digital Marketing Strategy: Defining Goals, Prioritizing, and Tracking Progress 0:11:02   &quot;Creating a Digital Marketing Strategy: Setting Goals and Identifying Your Target Audience&quot; 0:13:20   Creating a Buyer Persona: Steps to Identify Your Target Audience 0:15:34   &quot;Targeting Your Audience: Strategies for Identifying and Engaging Your Ideal Customers&quot; 0:16:41   Digital Marketing Strategies: Identifying Your Target Audience and Choosing the Right Tactics 0:20:09   Digital Marketing for Beginners: An Overview of Essential Strategies 0:22:00   Creating an Effective Digital Marketing Strategy: Planning for Execution 0:26:35   Creating a Plan of Execution: Building a Timeline, Allocating Resources, Setting a Budget, and Establishing KPIs 0:29:02   &quot;Monitoring and Adjusting Your Marketing Strategy for Optimal Results&quot; 0:30:57   Episode 410: Creating a Digital Marketing Plan for Success   HIGHLIGHTS We have made it all the way through. Congratulations, ladies and gentlemen. Yeah. Now you have the tools to set up a digital marketing strategy that will help you achieve your goals. By defining your goal, identifying your target audience, choosing the right digital marketing tactics for that audience, developing a content strategy, and creating a plan of execution, you, my friend, will have created a roadmap for success in the digital landscape. But a journey is not over. Oh, no, it is not over yet.   Look, when you create a plan for execution, it&apos;s important to prioritize your marketing tactics and allocate your resources, both financial and time bound. Effectively, you&apos;re going to need to adjust your plans as you go, depending on your results. Any results you&apos;re seeing are going to tell you, go this way because that way is not working. Or maybe that&apos;s not working. You&apos;re like, I want to go that way, so I&apos;ve got to get that way to work. You&apos;ve got to figure it out. You have to adjust and see, based on what you&apos;re seeing, the feedback you&apos;re getting from your audience. Overall, creating a plan for execution is yet another crucial piece of achieving your business goals through digital marketing. By developing a timeline, allocating your resources, creating a budget, setting KPIs, and monitoring your results, you can create a roadmap to success in the digital landscape. All right, there we go.   Well there&apos;s a turnaround time with that. It&apos;s not instantaneous, right? So you&apos;ve got to plan that all in. That leads to the next one, which is create a budget. And really all a budget is the financial version of creating your timeline, right? Because you got to budget your time. Now you&apos;re going to budget your money. The budget is going to help you allocate resources effectively and efficiently to ensure that you have the funds that you need to execute your marketing tactics. You&apos;ve all planned out.   By defining your objectives, by identifying your target audience, right? That target you need to see at first, choosing your content types and creating a content calendar and measuring your results. You can create content that resonates with your audience and drives engagement, which drives leads, which of course, drives sales. All right, here&apos;s the last one. What is it? Who remembers? Raise your hand. That&apos;s right.. Planning for execution, right? You want to create a plan of execution. Now, they&apos;re all critical. You can&apos;t take any one of these out and have this work. So I keep saying, it&apos;s a critical component of setting up your digital marketing strategy. Well, it&apos;s true. You pull any one of these out and your digital marketing strategy falls flat on its face, right? So this one here, the plan of execution is going to involve developing yourself a roadmap of how you will execute your marketing tactics to achieve your business results. How are you going to make them work together? Now, here&apos;s some steps you can use for creating your plan of execution.   Here&apos;s the cool thing. You&apos;re going to start seeing a pattern develop here, because the first step in an effective content strategy is to identify your target audience. Well, if you&apos;re already done that for your digital marketing strategy, that step is done. Your content should be tailored to the needs and the interests of that target audience. If you&apos;re going after single men versus stay at home dads, your content should be vastly different. You feel me? Okay.. Their values are different. Their interests are different. By identifying who they are and what it is they need and what motivates them, you can create content that resonates with them, that they are going to engage with and that drives that engagement. You&apos;re going to choose your content types. There are different types to choose from. We&apos;ve mentioned a few of them. Blog posts, videos, infographics, podcasts, so many more, right?</itunes:summary>
      <itunes:subtitle>https://DarkHorseSchooling.com Strategize Your Digital Marketing: Define Goals, Identify Your Audience, and Create Powerful Content. SUMMARY In this digital marketing tutorial, the host explains how to create a strategy that works. It is essential for businesses to have a plan in place to make the most of their marketing efforts. The host explains that a strategy should involve creating a plan to use tactics to reach business and marketing goals. Furthermore, the host explains that it is important to understand technology and take action to ensure success. The host also mentions that listening to the Dark Horse Entrepreneur podcast can help entrepreneurs, coaches, and course creators overcome overwhelmed feelings, procrastination, and imposter syndrome. Finally, the host emphasizes that setting up a digital marketing strategy is crucial for businesses to succeed in today&apos;s digital landscape.   The conversation discussed five key components of a successful digital marketing strategy. The first step is defining goals, such as increasing website traffic, generating leads, and driving sales. The second step is identifying the target audience, which includes understanding their pain points and what kind of content they find valuable. The third step is choosing digital marketing tactics, such as social media marketing, SEO, email marketing, PPC advertising, and content marketing. The fourth step is developing a content strategy, which should be valuable, relevant, and engaging for the target audience. The fifth and final step is creating a plan to execute the strategy.   This conversation discusses the key elements of a successful digital media strategy. It begins by outlining the four essential steps: setting goals, identifying target audiences, determining tactics, and creating content. The speaker then provides two examples of successful campaigns to illustrate these concepts. Nike&apos;s Just Do It campaign inspired people to be active, resulting in a 6% increase in sales. Dollar Shave Club&apos;s viral video went viral on social media and drove a significant amount of traffic to their website, resulting in a 600% increase in sales. Together, these examples demonstrate the effectiveness of a well-planned digital media strategy.   Setting up an effective digital marketing strategy is essential for businesses looking to succeed. The key steps in creating a successful strategy include defining goals, identifying target audiences, choosing tactics, developing content strategies, and creating a plan of execution.  Zig Ziglar used the metaphor of an archery range to emphasize the importance of having a clear target in mind. Goals should be specific, measurable, attainable, realistic, and time-bound and should align with overall business objectives. It is also essential to prioritize goals, taking into account resources, time frames, and potential returns. Finally, progress needs to be tracked with adjustments made as needed.   TIMESTAMPS 0:00:00   Creating a Digital Marketing Strategy: Key Components and Examples 0:02:34   Exploring the Key Components of a Successful Digital Marketing Strategy 0:05:30   Creating a Successful Digital Media Strategy 0:07:23   Creating an Effective Digital Marketing Strategy: Defining Goals, Prioritizing, and Tracking Progress 0:11:02   &quot;Creating a Digital Marketing Strategy: Setting Goals and Identifying Your Target Audience&quot; 0:13:20   Creating a Buyer Persona: Steps to Identify Your Target Audience 0:15:34   &quot;Targeting Your Audience: Strategies for Identifying and Engaging Your Ideal Customers&quot; 0:16:41   Digital Marketing Strategies: Identifying Your Target Audience and Choosing the Right Tactics 0:20:09   Digital Marketing for Beginners: An Overview of Essential Strategies 0:22:00   Creating an Effective Digital Marketing Strategy: Planning for Execution 0:26:35   Creating a Plan of Execution: Building a Timeline, Allocating Resources, Setting a Budget, and Establishing KPIs 0:29:02   &quot;Monitoring and Adjusting Your Marketing Strategy for Optimal Results&quot; 0:30:57   Episode 410: Creating a Digital Marketing Plan for Success   HIGHLIGHTS We have made it all the way through. Congratulations, ladies and gentlemen. Yeah. Now you have the tools to set up a digital marketing strategy that will help you achieve your goals. By defining your goal, identifying your target audience, choosing the right digital marketing tactics for that audience, developing a content strategy, and creating a plan of execution, you, my friend, will have created a roadmap for success in the digital landscape. But a journey is not over. Oh, no, it is not over yet.   Look, when you create a plan for execution, it&apos;s important to prioritize your marketing tactics and allocate your resources, both financial and time bound. Effectively, you&apos;re going to need to adjust your plans as you go, depending on your results. Any results you&apos;re seeing are going to tell you, go this way because that way is not working. Or maybe that&apos;s not working. You&apos;re like, I want to go that way, so I&apos;ve got to get that way to work. You&apos;ve got to figure it out. You have to adjust and see, based on what you&apos;re seeing, the feedback you&apos;re getting from your audience. Overall, creating a plan for execution is yet another crucial piece of achieving your business goals through digital marketing. By developing a timeline, allocating your resources, creating a budget, setting KPIs, and monitoring your results, you can create a roadmap to success in the digital landscape. All right, there we go.   Well there&apos;s a turnaround time with that. It&apos;s not instantaneous, right? So you&apos;ve got to plan that all in. That leads to the next one, which is create a budget. And really all a budget is the financial version of creating your timeline, right? Because you got to budget your time. Now you&apos;re going to budget your money. The budget is going to help you allocate resources effectively and efficiently to ensure that you have the funds that you need to execute your marketing tactics. You&apos;ve all planned out.   By defining your objectives, by identifying your target audience, right? That target you need to see at first, choosing your content types and creating a content calendar and measuring your results. You can create content that resonates with your audience and drives engagement, which drives leads, which of course, drives sales. All right, here&apos;s the last one. What is it? Who remembers? Raise your hand. That&apos;s right.. Planning for execution, right? You want to create a plan of execution. Now, they&apos;re all critical. You can&apos;t take any one of these out and have this work. So I keep saying, it&apos;s a critical component of setting up your digital marketing strategy. Well, it&apos;s true. You pull any one of these out and your digital marketing strategy falls flat on its face, right? So this one here, the plan of execution is going to involve developing yourself a roadmap of how you will execute your marketing tactics to achieve your business results. How are you going to make them work together? Now, here&apos;s some steps you can use for creating your plan of execution.   Here&apos;s the cool thing. You&apos;re going to start seeing a pattern develop here, because the first step in an effective content strategy is to identify your target audience. Well, if you&apos;re already done that for your digital marketing strategy, that step is done. Your content should be tailored to the needs and the interests of that target audience. If you&apos;re going after single men versus stay at home dads, your content should be vastly different. You feel me? Okay.. Their values are different. Their interests are different. By identifying who they are and what it is they need and what motivates them, you can create content that resonates with them, that they are going to engage with and that drives that engagement. You&apos;re going to choose your content types. There are different types to choose from. We&apos;ve mentioned a few of them. Blog posts, videos, infographics, podcasts, so many more, right?</itunes:subtitle>
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      <title>EP 409 Digital Marketing For Beginners What Is it Part 2</title>
      <description><![CDATA[<p>https://DarkHorseSchooling.com/podcast</p> <p>The episode is about digital marketing for beginners. It is a continuation of EP408 and goes further in depth about what digital marketing is. Digital marketing is the practice of promoting products and services using digital channels such as social media, search engines, email and other platforms. This episode covers social media marketing, search engine optimization (SEO), email marketing, pay-per-click (PPC) advertising and content marketing. Tracy Brinkmann, talks about how digital marketing can help entrepreneurs, coaches, and course creators build their businesses online. He discusses the importance of digital marketing in today's world and provide examples of how to use digital marketing tactics to reach and engage with their target audience.</p> <p> </p> <p>Search Engine Optimization (SEO) is a practice of optimizing a website and its content so that it ranks higher on the search engine results page. It is an important part of digital marketing as it can help increase visibility and drive organic traffic to the website. Key components of a successful SEO strategy include keyword research, which is the process of identifying the keywords and phrases that target audiences are searching for. On page optimization is another component which refers to elements in the website that can be optimized for the search engines. Additionally, businesses should always try to rank for their own name in order to increase visibility. SEO is an essential part of digital marketing as it helps to drive organic, free traffic to a website.</p> <p> </p> <p>SEO is a key component of digital marketing that can help increase visibility and drive organic traffic to a website. It encompasses elements like page titles, meta descriptions, headers, content, backlinks, social signals, brand mentions, page speed, mobile-friendliness, and website structure. Examples of successful SEO campaigns include Maas' Beginner's Guide to SEO, HubSpot's Blog, and Backlinko's Skyscraper Technique. Measuring results is essential in optimizing an SEO strategy, and understanding the key components is vital in achieving success.</p> <p> </p> <p>In this episode, Tracy discusses SEO and email marketing as two key components of digital marketing. SEO involves optimizing content and website structure to generate organic traffic, while email marketing involves sending targeted messages to subscribers to promote products and services, build relationships, and drive conversions. When it comes to email marketing, it is essential to build an email list, obtain consent from subscribers, and segment the list. The average ROI of email marketing is a very impressive 38 to 138 to one.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 "Exploring Digital Marketing Tactics: SEO, Email, PPC, and Content Marketing"</p> <p>0:02:28 "Search Engine Optimization (SEO): Key Components for a Successful Strategy"</p> <p>0:04:22 "Understanding the Key Components of a Successful SEO Strategy"</p> <p>0:08:40 "The Benefits of SEO and Email Marketing for Businesses"</p> <p>0:10:56 How to Segment Your Email List and Create Compelling Content</p> <p>0:12:21 "Measuring the Success of Email Marketing Campaigns"</p> <p>0:14:16 "Exploring the Benefits of Email Marketing, PPC Advertising, and Other Digital Marketing Strategies"</p> <p>0:16:38 PPC Advertising: Keyword Research, Ad Creation, Targeting, and Measuring Results</p> <p>0:19:01 Exploring the Benefits of PPC, Content Marketing, and Experiences Campaigns</p> <p>0:20:56 "Creating a Successful Content Marketing Strategy: Identifying Your Audience and Crafting Compelling Content"</p> <p>0:22:41 "Establishing Thought Leadership Through Content Marketing"</p> <p>0:28:01 Digital Marketing Strategies: Establishing Thought Leadership and Driving Conversions</p> <p> </p> <p>HIGHLIGHTS</p> <p>This will drive engagement and loyalty that no like and trust me, like, man, I know this person. I've been listening to their podcasts for a year now I've been watching them on social media, I trust them. Yeah, it's going to drive that engagement, it's going to build that loyalty and by creating valuable content that provides insights and advice to your audience you're going to build that trust you're going to build that know like and trust vector and you're going to establish a strong brand identity. Now, when you use each one of those independently, when you use them together, these tactics can create this cohesive digital marketing ecosystem that attracts, engages, and converts prospects into customers, into advocates, into Raving fans. For example, you could use your social media accounts to drive traffic to your website.</p> <p> </p> <p>You can build their brand awareness. You can create that authority and drive conversions. PPC well, this is advertising that allows you to target a very specific audience with highly relevant ads, driving traffic to your website, generating leads and or sales all by targeting specific keywords and demographics. You can reach the right people with the right message right at the right time. And then finally, we talked about content marketing, which helps establish you, your brand, your organization, your company as a thought leader in your space, in your niche, in your industry.</p> <p> </p> <p>I get these types of things. You could get them to in your niche. Social media marketing let's talk about that for a second can drive you traffic from your website and increase your brand awareness by creating engaging social media content that encourages that it can be shared and creates that engagement. Right? You can expand your reach and drive more traffic to your website there you go SEO we talked about that helps improve your website's visibility on the search engines driving more organic traffic to your site by optimizing your website's content and structure for relevant keywords what is your folks are searching for? Remember got to know your target audience.</p> <p> </p> <p>Okay? Again, social media marketing, SEO, email marketing, content marketing, these are all critical components of the successful overall digital marketing ecosystem. Each tactic plays a unique role in attracting, engaging, and converting potential customers into loyal advocates. Right? And then turn your loyal advocates into your raving fans. These are the people that are out there telling people about your services without you even asking them to.. I have one gentleman that this weekend actually was just yesterday, so it wasn't even the weekend. Yesterday sent me two referrals because I helped him start his podcast. He's like, oh, my God, tracy is so amazing. They were in a conversation they were like, I keep being told to start a podcast and he sent them my way, right? Just because I have established myself as the thought leader in that industry.</p> <p> </p> <p>The program also features a blog that provides tips and advice on beauty and skincare. The program has been such a huge success and has get this, 10 million members. Imagine if you even had 1% of that on your email list by sharing whatever content you have in a newsletter. Yeah, about that. Now, content marketing again, is a powerful tool for building a strong brand identity, a strong thought leadership identity. Establish yourself as that thought leader in your niche, in your area, in your industry, and drive profitable customer actions.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 15 Mar 2023 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>https://DarkHorseSchooling.com/podcast</p> <p>The episode is about digital marketing for beginners. It is a continuation of EP408 and goes further in depth about what digital marketing is. Digital marketing is the practice of promoting products and services using digital channels such as social media, search engines, email and other platforms. This episode covers social media marketing, search engine optimization (SEO), email marketing, pay-per-click (PPC) advertising and content marketing. Tracy Brinkmann, talks about how digital marketing can help entrepreneurs, coaches, and course creators build their businesses online. He discusses the importance of digital marketing in today's world and provide examples of how to use digital marketing tactics to reach and engage with their target audience.</p> <p> </p> <p>Search Engine Optimization (SEO) is a practice of optimizing a website and its content so that it ranks higher on the search engine results page. It is an important part of digital marketing as it can help increase visibility and drive organic traffic to the website. Key components of a successful SEO strategy include keyword research, which is the process of identifying the keywords and phrases that target audiences are searching for. On page optimization is another component which refers to elements in the website that can be optimized for the search engines. Additionally, businesses should always try to rank for their own name in order to increase visibility. SEO is an essential part of digital marketing as it helps to drive organic, free traffic to a website.</p> <p> </p> <p>SEO is a key component of digital marketing that can help increase visibility and drive organic traffic to a website. It encompasses elements like page titles, meta descriptions, headers, content, backlinks, social signals, brand mentions, page speed, mobile-friendliness, and website structure. Examples of successful SEO campaigns include Maas' Beginner's Guide to SEO, HubSpot's Blog, and Backlinko's Skyscraper Technique. Measuring results is essential in optimizing an SEO strategy, and understanding the key components is vital in achieving success.</p> <p> </p> <p>In this episode, Tracy discusses SEO and email marketing as two key components of digital marketing. SEO involves optimizing content and website structure to generate organic traffic, while email marketing involves sending targeted messages to subscribers to promote products and services, build relationships, and drive conversions. When it comes to email marketing, it is essential to build an email list, obtain consent from subscribers, and segment the list. The average ROI of email marketing is a very impressive 38 to 138 to one.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 "Exploring Digital Marketing Tactics: SEO, Email, PPC, and Content Marketing"</p> <p>0:02:28 "Search Engine Optimization (SEO): Key Components for a Successful Strategy"</p> <p>0:04:22 "Understanding the Key Components of a Successful SEO Strategy"</p> <p>0:08:40 "The Benefits of SEO and Email Marketing for Businesses"</p> <p>0:10:56 How to Segment Your Email List and Create Compelling Content</p> <p>0:12:21 "Measuring the Success of Email Marketing Campaigns"</p> <p>0:14:16 "Exploring the Benefits of Email Marketing, PPC Advertising, and Other Digital Marketing Strategies"</p> <p>0:16:38 PPC Advertising: Keyword Research, Ad Creation, Targeting, and Measuring Results</p> <p>0:19:01 Exploring the Benefits of PPC, Content Marketing, and Experiences Campaigns</p> <p>0:20:56 "Creating a Successful Content Marketing Strategy: Identifying Your Audience and Crafting Compelling Content"</p> <p>0:22:41 "Establishing Thought Leadership Through Content Marketing"</p> <p>0:28:01 Digital Marketing Strategies: Establishing Thought Leadership and Driving Conversions</p> <p> </p> <p>HIGHLIGHTS</p> <p>This will drive engagement and loyalty that no like and trust me, like, man, I know this person. I've been listening to their podcasts for a year now I've been watching them on social media, I trust them. Yeah, it's going to drive that engagement, it's going to build that loyalty and by creating valuable content that provides insights and advice to your audience you're going to build that trust you're going to build that know like and trust vector and you're going to establish a strong brand identity. Now, when you use each one of those independently, when you use them together, these tactics can create this cohesive digital marketing ecosystem that attracts, engages, and converts prospects into customers, into advocates, into Raving fans. For example, you could use your social media accounts to drive traffic to your website.</p> <p> </p> <p>You can build their brand awareness. You can create that authority and drive conversions. PPC well, this is advertising that allows you to target a very specific audience with highly relevant ads, driving traffic to your website, generating leads and or sales all by targeting specific keywords and demographics. You can reach the right people with the right message right at the right time. And then finally, we talked about content marketing, which helps establish you, your brand, your organization, your company as a thought leader in your space, in your niche, in your industry.</p> <p> </p> <p>I get these types of things. You could get them to in your niche. Social media marketing let's talk about that for a second can drive you traffic from your website and increase your brand awareness by creating engaging social media content that encourages that it can be shared and creates that engagement. Right? You can expand your reach and drive more traffic to your website there you go SEO we talked about that helps improve your website's visibility on the search engines driving more organic traffic to your site by optimizing your website's content and structure for relevant keywords what is your folks are searching for? Remember got to know your target audience.</p> <p> </p> <p>Okay? Again, social media marketing, SEO, email marketing, content marketing, these are all critical components of the successful overall digital marketing ecosystem. Each tactic plays a unique role in attracting, engaging, and converting potential customers into loyal advocates. Right? And then turn your loyal advocates into your raving fans. These are the people that are out there telling people about your services without you even asking them to.. I have one gentleman that this weekend actually was just yesterday, so it wasn't even the weekend. Yesterday sent me two referrals because I helped him start his podcast. He's like, oh, my God, tracy is so amazing. They were in a conversation they were like, I keep being told to start a podcast and he sent them my way, right? Just because I have established myself as the thought leader in that industry.</p> <p> </p> <p>The program also features a blog that provides tips and advice on beauty and skincare. The program has been such a huge success and has get this, 10 million members. Imagine if you even had 1% of that on your email list by sharing whatever content you have in a newsletter. Yeah, about that. Now, content marketing again, is a powerful tool for building a strong brand identity, a strong thought leadership identity. Establish yourself as that thought leader in your niche, in your area, in your industry, and drive profitable customer actions.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 409 Digital Marketing For Beginners What Is it Part 2</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:summary>https://DarkHorseSchooling.com/podcast The episode is about digital marketing for beginners. It is a continuation of EP408 and goes further in depth about what digital marketing is. Digital marketing is the practice of promoting products and services using digital channels such as social media, search engines, email and other platforms. This episode covers social media marketing, search engine optimization (SEO), email marketing, pay-per-click (PPC) advertising and content marketing. Tracy Brinkmann, talks about how digital marketing can help entrepreneurs, coaches, and course creators build their businesses online. He discusses the importance of digital marketing in today&apos;s world and provide examples of how to use digital marketing tactics to reach and engage with their target audience.   Search Engine Optimization (SEO) is a practice of optimizing a website and its content so that it ranks higher on the search engine results page. It is an important part of digital marketing as it can help increase visibility and drive organic traffic to the website. Key components of a successful SEO strategy include keyword research, which is the process of identifying the keywords and phrases that target audiences are searching for. On page optimization is another component which refers to elements in the website that can be optimized for the search engines. Additionally, businesses should always try to rank for their own name in order to increase visibility. SEO is an essential part of digital marketing as it helps to drive organic, free traffic to a website.   SEO is a key component of digital marketing that can help increase visibility and drive organic traffic to a website. It encompasses elements like page titles, meta descriptions, headers, content, backlinks, social signals, brand mentions, page speed, mobile-friendliness, and website structure. Examples of successful SEO campaigns include Maas&apos; Beginner&apos;s Guide to SEO, HubSpot&apos;s Blog, and Backlinko&apos;s Skyscraper Technique. Measuring results is essential in optimizing an SEO strategy, and understanding the key components is vital in achieving success.   In this episode, Tracy discusses SEO and email marketing as two key components of digital marketing. SEO involves optimizing content and website structure to generate organic traffic, while email marketing involves sending targeted messages to subscribers to promote products and services, build relationships, and drive conversions. When it comes to email marketing, it is essential to build an email list, obtain consent from subscribers, and segment the list. The average ROI of email marketing is a very impressive 38 to 138 to one.   TIMESTAMPS 0:00:00   &quot;Exploring Digital Marketing Tactics: SEO, Email, PPC, and Content Marketing&quot; 0:02:28   &quot;Search Engine Optimization (SEO): Key Components for a Successful Strategy&quot; 0:04:22   &quot;Understanding the Key Components of a Successful SEO Strategy&quot; 0:08:40   &quot;The Benefits of SEO and Email Marketing for Businesses&quot; 0:10:56   How to Segment Your Email List and Create Compelling Content 0:12:21   &quot;Measuring the Success of Email Marketing Campaigns&quot; 0:14:16   &quot;Exploring the Benefits of Email Marketing, PPC Advertising, and Other Digital Marketing Strategies&quot; 0:16:38   PPC Advertising: Keyword Research, Ad Creation, Targeting, and Measuring Results 0:19:01   Exploring the Benefits of PPC, Content Marketing, and Experiences Campaigns 0:20:56   &quot;Creating a Successful Content Marketing Strategy: Identifying Your Audience and Crafting Compelling Content&quot; 0:22:41   &quot;Establishing Thought Leadership Through Content Marketing&quot; 0:28:01   Digital Marketing Strategies: Establishing Thought Leadership and Driving Conversions   HIGHLIGHTS This will drive engagement and loyalty that no like and trust me, like, man, I know this person. I&apos;ve been listening to their podcasts for a year now I&apos;ve been watching them on social media, I trust them. Yeah, it&apos;s going to drive that engagement, it&apos;s going to build that loyalty and by creating valuable content that provides insights and advice to your audience you&apos;re going to build that trust you&apos;re going to build that know like and trust vector and you&apos;re going to establish a strong brand identity. Now, when you use each one of those independently, when you use them together, these tactics can create this cohesive digital marketing ecosystem that attracts, engages, and converts prospects into customers, into advocates, into Raving fans. For example, you could use your social media accounts to drive traffic to your website.   You can build their brand awareness. You can create that authority and drive conversions. PPC well, this is advertising that allows you to target a very specific audience with highly relevant ads, driving traffic to your website, generating leads and or sales all by targeting specific keywords and demographics. You can reach the right people with the right message right at the right time. And then finally, we talked about content marketing, which helps establish you, your brand, your organization, your company as a thought leader in your space, in your niche, in your industry.   I get these types of things. You could get them to in your niche. Social media marketing let&apos;s talk about that for a second can drive you traffic from your website and increase your brand awareness by creating engaging social media content that encourages that it can be shared and creates that engagement. Right? You can expand your reach and drive more traffic to your website there you go SEO we talked about that helps improve your website&apos;s visibility on the search engines driving more organic traffic to your site by optimizing your website&apos;s content and structure for relevant keywords what is your folks are searching for? Remember got to know your target audience.   Okay? Again, social media marketing, SEO, email marketing, content marketing, these are all critical components of the successful overall digital marketing ecosystem. Each tactic plays a unique role in attracting, engaging, and converting potential customers into loyal advocates. Right? And then turn your loyal advocates into your raving fans. These are the people that are out there telling people about your services without you even asking them to.. I have one gentleman that this weekend actually was just yesterday, so it wasn&apos;t even the weekend. Yesterday sent me two referrals because I helped him start his podcast. He&apos;s like, oh, my God, tracy is so amazing. They were in a conversation they were like, I keep being told to start a podcast and he sent them my way, right? Just because I have established myself as the thought leader in that industry.   The program also features a blog that provides tips and advice on beauty and skincare. The program has been such a huge success and has get this, 10 million members. Imagine if you even had 1% of that on your email list by sharing whatever content you have in a newsletter. Yeah, about that. Now, content marketing again, is a powerful tool for building a strong brand identity, a strong thought leadership identity. Establish yourself as that thought leader in your niche, in your area, in your industry, and drive profitable customer actions.</itunes:summary>
      <itunes:subtitle>https://DarkHorseSchooling.com/podcast The episode is about digital marketing for beginners. It is a continuation of EP408 and goes further in depth about what digital marketing is. Digital marketing is the practice of promoting products and services using digital channels such as social media, search engines, email and other platforms. This episode covers social media marketing, search engine optimization (SEO), email marketing, pay-per-click (PPC) advertising and content marketing. Tracy Brinkmann, talks about how digital marketing can help entrepreneurs, coaches, and course creators build their businesses online. He discusses the importance of digital marketing in today&apos;s world and provide examples of how to use digital marketing tactics to reach and engage with their target audience.   Search Engine Optimization (SEO) is a practice of optimizing a website and its content so that it ranks higher on the search engine results page. It is an important part of digital marketing as it can help increase visibility and drive organic traffic to the website. Key components of a successful SEO strategy include keyword research, which is the process of identifying the keywords and phrases that target audiences are searching for. On page optimization is another component which refers to elements in the website that can be optimized for the search engines. Additionally, businesses should always try to rank for their own name in order to increase visibility. SEO is an essential part of digital marketing as it helps to drive organic, free traffic to a website.   SEO is a key component of digital marketing that can help increase visibility and drive organic traffic to a website. It encompasses elements like page titles, meta descriptions, headers, content, backlinks, social signals, brand mentions, page speed, mobile-friendliness, and website structure. Examples of successful SEO campaigns include Maas&apos; Beginner&apos;s Guide to SEO, HubSpot&apos;s Blog, and Backlinko&apos;s Skyscraper Technique. Measuring results is essential in optimizing an SEO strategy, and understanding the key components is vital in achieving success.   In this episode, Tracy discusses SEO and email marketing as two key components of digital marketing. SEO involves optimizing content and website structure to generate organic traffic, while email marketing involves sending targeted messages to subscribers to promote products and services, build relationships, and drive conversions. When it comes to email marketing, it is essential to build an email list, obtain consent from subscribers, and segment the list. The average ROI of email marketing is a very impressive 38 to 138 to one.   TIMESTAMPS 0:00:00   &quot;Exploring Digital Marketing Tactics: SEO, Email, PPC, and Content Marketing&quot; 0:02:28   &quot;Search Engine Optimization (SEO): Key Components for a Successful Strategy&quot; 0:04:22   &quot;Understanding the Key Components of a Successful SEO Strategy&quot; 0:08:40   &quot;The Benefits of SEO and Email Marketing for Businesses&quot; 0:10:56   How to Segment Your Email List and Create Compelling Content 0:12:21   &quot;Measuring the Success of Email Marketing Campaigns&quot; 0:14:16   &quot;Exploring the Benefits of Email Marketing, PPC Advertising, and Other Digital Marketing Strategies&quot; 0:16:38   PPC Advertising: Keyword Research, Ad Creation, Targeting, and Measuring Results 0:19:01   Exploring the Benefits of PPC, Content Marketing, and Experiences Campaigns 0:20:56   &quot;Creating a Successful Content Marketing Strategy: Identifying Your Audience and Crafting Compelling Content&quot; 0:22:41   &quot;Establishing Thought Leadership Through Content Marketing&quot; 0:28:01   Digital Marketing Strategies: Establishing Thought Leadership and Driving Conversions   HIGHLIGHTS This will drive engagement and loyalty that no like and trust me, like, man, I know this person. I&apos;ve been listening to their podcasts for a year now I&apos;ve been watching them on social media, I trust them. Yeah, it&apos;s going to drive that engagement, it&apos;s going to build that loyalty and by creating valuable content that provides insights and advice to your audience you&apos;re going to build that trust you&apos;re going to build that know like and trust vector and you&apos;re going to establish a strong brand identity. Now, when you use each one of those independently, when you use them together, these tactics can create this cohesive digital marketing ecosystem that attracts, engages, and converts prospects into customers, into advocates, into Raving fans. For example, you could use your social media accounts to drive traffic to your website.   You can build their brand awareness. You can create that authority and drive conversions. PPC well, this is advertising that allows you to target a very specific audience with highly relevant ads, driving traffic to your website, generating leads and or sales all by targeting specific keywords and demographics. You can reach the right people with the right message right at the right time. And then finally, we talked about content marketing, which helps establish you, your brand, your organization, your company as a thought leader in your space, in your niche, in your industry.   I get these types of things. You could get them to in your niche. Social media marketing let&apos;s talk about that for a second can drive you traffic from your website and increase your brand awareness by creating engaging social media content that encourages that it can be shared and creates that engagement. Right? You can expand your reach and drive more traffic to your website there you go SEO we talked about that helps improve your website&apos;s visibility on the search engines driving more organic traffic to your site by optimizing your website&apos;s content and structure for relevant keywords what is your folks are searching for? Remember got to know your target audience.   Okay? Again, social media marketing, SEO, email marketing, content marketing, these are all critical components of the successful overall digital marketing ecosystem. Each tactic plays a unique role in attracting, engaging, and converting potential customers into loyal advocates. Right? And then turn your loyal advocates into your raving fans. These are the people that are out there telling people about your services without you even asking them to.. I have one gentleman that this weekend actually was just yesterday, so it wasn&apos;t even the weekend. Yesterday sent me two referrals because I helped him start his podcast. He&apos;s like, oh, my God, tracy is so amazing. They were in a conversation they were like, I keep being told to start a podcast and he sent them my way, right? Just because I have established myself as the thought leader in that industry.   The program also features a blog that provides tips and advice on beauty and skincare. The program has been such a huge success and has get this, 10 million members. Imagine if you even had 1% of that on your email list by sharing whatever content you have in a newsletter. Yeah, about that. Now, content marketing again, is a powerful tool for building a strong brand identity, a strong thought leadership identity. Establish yourself as that thought leader in your niche, in your area, in your industry, and drive profitable customer actions.</itunes:subtitle>
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      <title>EP 408 Digital Marketing For Beginners What Is it</title>
      <description><![CDATA[<p> <a href="https://DarkHorseSchooling.com/podcast">https://DarkHorseSchooling.com/podcast</a> In this episode, the host of the Dark Horse Entrepreneur Podcast, Tracy Brinkman, dives deep into the world of digital marketing. Explaining why it is essential for businesses today and provides examples of different tactics to reach and engage target audiences.</p> <p> </p> <p>He acknowledges the feeling of being overwhelmed with technology and provides tips from other entrepreneurs on the podcast to help business owners better understand digital marketing.</p> <p> </p> <p>In this episode and the next four or five, he breaks down the topic into five sections, including the basics of digital marketing, the various types of digital marketing, how to create an effective digital marketing strategy, and how to measure the success of digital marketing campaigns.</p> <p> </p> <p> Digital marketing is the practice of promoting products and services using digital channels like social media, search engines, and email. It allows businesses to reach their target audience and build relationships with them. In this conversation, the Tracy discusses five digital marketing tactics: What digital marketing is, setting up a digital marketing strategy, social media marketing, search engine optimization, and email marketing.</p> <p> </p> <p>He discusses how each tactic works and why it is important. Social media marketing involves creating engaging content and running targeted ads. Search engine optimization involves optimizing content on a website to rank higher in search engine results pages. Email marketing involves sending targeted messages to subscribers to promote products and services. Pay-per-click advertising involves placing ads on search engines and paying each time someone clicks on them. Content marketing involves creating and sharing valuable information to engage with target audiences.</p> <p> </p> <p> Digital marketing is an effective way for businesses to reach and engage their customers online. Social media marketing is one of the most popular forms of digital marketing, and it involves promoting products or services on social media platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok. To be effective with social media marketing, businesses need to understand their target audience, including their interests and the problems that their products or services can solve.</p> <p> </p> <p> Additionally, businesses need to create content that resonates with their audience and develop a cohesive brand identity that appeals to their target audience. Finally, businesses need to use analytics to track their progress and measure their success. With these steps, businesses can create a comprehensive digital marketing strategy to meet their goals and drive the results they desire.</p> <p> </p> <p>Tracy discusses the five steps necessary for successful social media marketing. The first step is to understand the audience, by learning what their interests and problems are. The second is to create engaging content, since social media is a highly visual medium. This could include eye-catching graphics, videos, and photos. The third step is to run targeted ads to the right audience. The fourth is to engage with followers, by responding to their likes and comments. Lastly, the fifth step is to measure and track results. With these steps, brands and businesses can successfully reach their desired audience and promote their products or services.</p> <p> Timestamps</p> 0:00:00 Digital Marketing for Beginners: Unlocking the Power of Digital Marketing 0:02:16 Digital Marketing: An Overview of Strategies and Tactics 0:09:23 Digital Marketing Strategies: Social Media Marketing 0:10:53 "5 Steps to Creating Engaging Social Media Content" 0:12:55 Social Media Marketing Strategies: Engaging Your Audience and Measuring Results 0:15:49 "Analyzing Engagement and Successful Social Media Marketing Campaigns" 0:17:21 Episode 4: Social Media Marketing, SEO, Email Marketing, and Pay Per Click - A Deep Dive into Digital Marketing Strategies <p> </p> <p> Highlights</p> In 2012, the Dollar Shave Club launched a hilarious video featuring their CEO, who was talking about the company's Ranger Blade. The video went viral, and the company gained over 12,000 customers in the first 48 hours after that video was released. 48 hours, 12,000 customers. Could you handle that volume? This is the magic of an effective social media campaign. Oh, social media marketing can be highly effective and a great way to reach out to engage with and build that know, like and trust factor with your target audience. Now, here are some of the key components of having a successful social media marketing strategy. Right? Grab your pencils and you're going to want to write this down. First things first. Let's understand our audience, shall we? Yeah. To be effective in any marketing, niche marketing, general buckshot marketing but to be effective in social media marketing, you're going to need to understand your target audience. That's all there is to it. You're going to need to know who they are, what their interests are, what problems do they have that your product or your service is going to solve. Now, there are some pluses and minuses here, which we'll talk about in that future episode. And then finally, we have content marketing. Now, content marketing involves creating and sharing valuable information, creating that valuable content so that you can interact and engage your target audience. Now, this could be podcasts, blog posts, videos, infographics, ebooks, lead magnets, all with the goal of building trust that know like and trust factor in establishing yourself or your business as the thought leadership in your niche, in your industry, in your space, whatever that might be. So overall, digital marketing offers businessmen and women and businesses of all types a range of tools and techniques to reach and engage with customers online. Now, the reason I want to do this little series of probably five or six episodes is that by understanding the different strategies and tactics available, businesses can create a comprehensive digital marketing strategy, which we're going to talk about in the next episode, to meet their goals, your goals, and drive the results that you desire. You've got PPC, right? Pay per click. That's advertising. PPC advertising involves placing ads on search engines or social media platforms and paying each time someone clicks on your ad, right? It's almost like a no lose scenario. All right, Mr. Platform, here's what I want you to do. I want you to display my ad on your platform 87,000 times, but I'm only going to pay you for every time someone clicks and comes over to my website. This allows businesses to reach highly target audiences and drive traffic to their website really fast. Yeah. So let's take a look at some examples of digital marketing. Now, I kind of mentioned them earlier. We're just going to do a brief overview here and then we're going to get into the meat for today's episode. Social media marketing. One of the most popular forms of digital marketing is social media marketing. It involves promoting your products and services on those social media platforms. So we're talking about the Facebooks, the Instagrams, the Twitters, the LinkedIn, Tiktoks, whatever it might be.<br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 13 Mar 2023 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p> <a href="https://DarkHorseSchooling.com/podcast">https://DarkHorseSchooling.com/podcast</a> In this episode, the host of the Dark Horse Entrepreneur Podcast, Tracy Brinkman, dives deep into the world of digital marketing. Explaining why it is essential for businesses today and provides examples of different tactics to reach and engage target audiences.</p> <p> </p> <p>He acknowledges the feeling of being overwhelmed with technology and provides tips from other entrepreneurs on the podcast to help business owners better understand digital marketing.</p> <p> </p> <p>In this episode and the next four or five, he breaks down the topic into five sections, including the basics of digital marketing, the various types of digital marketing, how to create an effective digital marketing strategy, and how to measure the success of digital marketing campaigns.</p> <p> </p> <p> Digital marketing is the practice of promoting products and services using digital channels like social media, search engines, and email. It allows businesses to reach their target audience and build relationships with them. In this conversation, the Tracy discusses five digital marketing tactics: What digital marketing is, setting up a digital marketing strategy, social media marketing, search engine optimization, and email marketing.</p> <p> </p> <p>He discusses how each tactic works and why it is important. Social media marketing involves creating engaging content and running targeted ads. Search engine optimization involves optimizing content on a website to rank higher in search engine results pages. Email marketing involves sending targeted messages to subscribers to promote products and services. Pay-per-click advertising involves placing ads on search engines and paying each time someone clicks on them. Content marketing involves creating and sharing valuable information to engage with target audiences.</p> <p> </p> <p> Digital marketing is an effective way for businesses to reach and engage their customers online. Social media marketing is one of the most popular forms of digital marketing, and it involves promoting products or services on social media platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok. To be effective with social media marketing, businesses need to understand their target audience, including their interests and the problems that their products or services can solve.</p> <p> </p> <p> Additionally, businesses need to create content that resonates with their audience and develop a cohesive brand identity that appeals to their target audience. Finally, businesses need to use analytics to track their progress and measure their success. With these steps, businesses can create a comprehensive digital marketing strategy to meet their goals and drive the results they desire.</p> <p> </p> <p>Tracy discusses the five steps necessary for successful social media marketing. The first step is to understand the audience, by learning what their interests and problems are. The second is to create engaging content, since social media is a highly visual medium. This could include eye-catching graphics, videos, and photos. The third step is to run targeted ads to the right audience. The fourth is to engage with followers, by responding to their likes and comments. Lastly, the fifth step is to measure and track results. With these steps, brands and businesses can successfully reach their desired audience and promote their products or services.</p> <p> Timestamps</p> 0:00:00 Digital Marketing for Beginners: Unlocking the Power of Digital Marketing 0:02:16 Digital Marketing: An Overview of Strategies and Tactics 0:09:23 Digital Marketing Strategies: Social Media Marketing 0:10:53 "5 Steps to Creating Engaging Social Media Content" 0:12:55 Social Media Marketing Strategies: Engaging Your Audience and Measuring Results 0:15:49 "Analyzing Engagement and Successful Social Media Marketing Campaigns" 0:17:21 Episode 4: Social Media Marketing, SEO, Email Marketing, and Pay Per Click - A Deep Dive into Digital Marketing Strategies <p> </p> <p> Highlights</p> In 2012, the Dollar Shave Club launched a hilarious video featuring their CEO, who was talking about the company's Ranger Blade. The video went viral, and the company gained over 12,000 customers in the first 48 hours after that video was released. 48 hours, 12,000 customers. Could you handle that volume? This is the magic of an effective social media campaign. Oh, social media marketing can be highly effective and a great way to reach out to engage with and build that know, like and trust factor with your target audience. Now, here are some of the key components of having a successful social media marketing strategy. Right? Grab your pencils and you're going to want to write this down. First things first. Let's understand our audience, shall we? Yeah. To be effective in any marketing, niche marketing, general buckshot marketing but to be effective in social media marketing, you're going to need to understand your target audience. That's all there is to it. You're going to need to know who they are, what their interests are, what problems do they have that your product or your service is going to solve. Now, there are some pluses and minuses here, which we'll talk about in that future episode. And then finally, we have content marketing. Now, content marketing involves creating and sharing valuable information, creating that valuable content so that you can interact and engage your target audience. Now, this could be podcasts, blog posts, videos, infographics, ebooks, lead magnets, all with the goal of building trust that know like and trust factor in establishing yourself or your business as the thought leadership in your niche, in your industry, in your space, whatever that might be. So overall, digital marketing offers businessmen and women and businesses of all types a range of tools and techniques to reach and engage with customers online. Now, the reason I want to do this little series of probably five or six episodes is that by understanding the different strategies and tactics available, businesses can create a comprehensive digital marketing strategy, which we're going to talk about in the next episode, to meet their goals, your goals, and drive the results that you desire. You've got PPC, right? Pay per click. That's advertising. PPC advertising involves placing ads on search engines or social media platforms and paying each time someone clicks on your ad, right? It's almost like a no lose scenario. All right, Mr. Platform, here's what I want you to do. I want you to display my ad on your platform 87,000 times, but I'm only going to pay you for every time someone clicks and comes over to my website. This allows businesses to reach highly target audiences and drive traffic to their website really fast. Yeah. So let's take a look at some examples of digital marketing. Now, I kind of mentioned them earlier. We're just going to do a brief overview here and then we're going to get into the meat for today's episode. Social media marketing. One of the most popular forms of digital marketing is social media marketing. It involves promoting your products and services on those social media platforms. So we're talking about the Facebooks, the Instagrams, the Twitters, the LinkedIn, Tiktoks, whatever it might be.<br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 408 Digital Marketing For Beginners What Is it</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:summary> https://DarkHorseSchooling.com/podcast  In this episode, the host of the Dark Horse Entrepreneur Podcast, Tracy Brinkman, dives deep into the world of digital marketing. Explaining why it is essential for businesses today and provides examples of different tactics to reach and engage target audiences.    He acknowledges the feeling of being overwhelmed with technology and provides tips from other entrepreneurs on the podcast to help business owners better understand digital marketing.    In this episode and the next four or five, he breaks down the topic into five sections, including the basics of digital marketing, the various types of digital marketing, how to create an effective digital marketing strategy, and how to measure the success of digital marketing campaigns.     Digital marketing is the practice of promoting products and services using digital channels like social media, search engines, and email. It allows businesses to reach their target audience and build relationships with them. In this conversation, the Tracy discusses five digital marketing tactics: What digital marketing is, setting up a digital marketing strategy, social media marketing, search engine optimization, and email marketing.    He discusses how each tactic works and why it is important. Social media marketing involves creating engaging content and running targeted ads. Search engine optimization involves optimizing content on a website to rank higher in search engine results pages. Email marketing involves sending targeted messages to subscribers to promote products and services. Pay-per-click advertising involves placing ads on search engines and paying each time someone clicks on them. Content marketing involves creating and sharing valuable information to engage with target audiences.     Digital marketing is an effective way for businesses to reach and engage their customers online. Social media marketing is one of the most popular forms of digital marketing, and it involves promoting products or services on social media platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok. To be effective with social media marketing, businesses need to understand their target audience, including their interests and the problems that their products or services can solve.     Additionally, businesses need to create content that resonates with their audience and develop a cohesive brand identity that appeals to their target audience. Finally, businesses need to use analytics to track their progress and measure their success. With these steps, businesses can create a comprehensive digital marketing strategy to meet their goals and drive the results they desire.    Tracy discusses the five steps necessary for successful social media marketing. The first step is to understand the audience, by learning what their interests and problems are. The second is to create engaging content, since social media is a highly visual medium. This could include eye-catching graphics, videos, and photos. The third step is to run targeted ads to the right audience. The fourth is to engage with followers, by responding to their likes and comments. Lastly, the fifth step is to measure and track results. With these steps, brands and businesses can successfully reach their desired audience and promote their products or services.    Timestamps    0:00:00 Digital Marketing for Beginners: Unlocking the Power of Digital Marketing      0:02:16 Digital Marketing: An Overview of Strategies and Tactics      0:09:23 Digital Marketing Strategies: Social Media Marketing      0:10:53 &quot;5 Steps to Creating Engaging Social Media Content&quot;      0:12:55 Social Media Marketing Strategies: Engaging Your Audience and Measuring Results      0:15:49 &quot;Analyzing Engagement and Successful Social Media Marketing Campaigns&quot;      0:17:21 Episode 4: Social Media Marketing, SEO, Email Marketing, and Pay Per Click - A Deep Dive into Digital Marketing Strategies         Highlights    In 2012, the Dollar Shave Club launched a hilarious video featuring their CEO, who was talking about the company&apos;s Ranger Blade. The video went viral, and the company gained over 12,000 customers in the first 48 hours after that video was released. 48 hours, 12,000 customers. Could you handle that volume? This is the magic of an effective social media campaign. Oh, social media marketing can be highly effective and a great way to reach out to engage with and build that know, like and trust factor with your target audience.         Now, here are some of the key components of having a successful social media marketing strategy. Right? Grab your pencils and you&apos;re going to want to write this down. First things first. Let&apos;s understand our audience, shall we? Yeah. To be effective in any marketing, niche marketing, general buckshot marketing but to be effective in social media marketing, you&apos;re going to need to understand your target audience. That&apos;s all there is to it. You&apos;re going to need to know who they are, what their interests are, what problems do they have that your product or your service is going to solve.         Now, there are some pluses and minuses here, which we&apos;ll talk about in that future episode. And then finally, we have content marketing. Now, content marketing involves creating and sharing valuable information, creating that valuable content so that you can interact and engage your target audience. Now, this could be podcasts, blog posts, videos, infographics, ebooks, lead magnets, all with the goal of building trust that know like and trust factor in establishing yourself or your business as the thought leadership in your niche, in your industry, in your space, whatever that might be. So overall, digital marketing offers businessmen and women and businesses of all types a range of tools and techniques to reach and engage with customers online. Now, the reason I want to do this little series of probably five or six episodes is that by understanding the different strategies and tactics available, businesses can create a comprehensive digital marketing strategy, which we&apos;re going to talk about in the next episode, to meet their goals, your goals, and drive the results that you desire.      You&apos;ve got PPC, right? Pay per click. That&apos;s advertising. PPC advertising involves placing ads on search engines or social media platforms and paying each time someone clicks on your ad, right? It&apos;s almost like a no lose scenario. All right, Mr. Platform, here&apos;s what I want you to do. I want you to display my ad on your platform 87,000 times, but I&apos;m only going to pay you for every time someone clicks and comes over to my website. This allows businesses to reach highly target audiences and drive traffic to their website really fast.         Yeah. So let&apos;s take a look at some examples of digital marketing. Now, I kind of mentioned them earlier. We&apos;re just going to do a brief overview here and then we&apos;re going to get into the meat for today&apos;s episode. Social media marketing. One of the most popular forms of digital marketing is social media marketing. It involves promoting your products and services on those social media platforms. So we&apos;re talking about the Facebooks, the Instagrams, the Twitters, the LinkedIn, Tiktoks, whatever it might be.   </itunes:summary>
      <itunes:subtitle> https://DarkHorseSchooling.com/podcast  In this episode, the host of the Dark Horse Entrepreneur Podcast, Tracy Brinkman, dives deep into the world of digital marketing. Explaining why it is essential for businesses today and provides examples of different tactics to reach and engage target audiences.    He acknowledges the feeling of being overwhelmed with technology and provides tips from other entrepreneurs on the podcast to help business owners better understand digital marketing.    In this episode and the next four or five, he breaks down the topic into five sections, including the basics of digital marketing, the various types of digital marketing, how to create an effective digital marketing strategy, and how to measure the success of digital marketing campaigns.     Digital marketing is the practice of promoting products and services using digital channels like social media, search engines, and email. It allows businesses to reach their target audience and build relationships with them. In this conversation, the Tracy discusses five digital marketing tactics: What digital marketing is, setting up a digital marketing strategy, social media marketing, search engine optimization, and email marketing.    He discusses how each tactic works and why it is important. Social media marketing involves creating engaging content and running targeted ads. Search engine optimization involves optimizing content on a website to rank higher in search engine results pages. Email marketing involves sending targeted messages to subscribers to promote products and services. Pay-per-click advertising involves placing ads on search engines and paying each time someone clicks on them. Content marketing involves creating and sharing valuable information to engage with target audiences.     Digital marketing is an effective way for businesses to reach and engage their customers online. Social media marketing is one of the most popular forms of digital marketing, and it involves promoting products or services on social media platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok. To be effective with social media marketing, businesses need to understand their target audience, including their interests and the problems that their products or services can solve.     Additionally, businesses need to create content that resonates with their audience and develop a cohesive brand identity that appeals to their target audience. Finally, businesses need to use analytics to track their progress and measure their success. With these steps, businesses can create a comprehensive digital marketing strategy to meet their goals and drive the results they desire.    Tracy discusses the five steps necessary for successful social media marketing. The first step is to understand the audience, by learning what their interests and problems are. The second is to create engaging content, since social media is a highly visual medium. This could include eye-catching graphics, videos, and photos. The third step is to run targeted ads to the right audience. The fourth is to engage with followers, by responding to their likes and comments. Lastly, the fifth step is to measure and track results. With these steps, brands and businesses can successfully reach their desired audience and promote their products or services.    Timestamps    0:00:00 Digital Marketing for Beginners: Unlocking the Power of Digital Marketing      0:02:16 Digital Marketing: An Overview of Strategies and Tactics      0:09:23 Digital Marketing Strategies: Social Media Marketing      0:10:53 &quot;5 Steps to Creating Engaging Social Media Content&quot;      0:12:55 Social Media Marketing Strategies: Engaging Your Audience and Measuring Results      0:15:49 &quot;Analyzing Engagement and Successful Social Media Marketing Campaigns&quot;      0:17:21 Episode 4: Social Media Marketing, SEO, Email Marketing, and Pay Per Click - A Deep Dive into Digital Marketing Strategies         Highlights    In 2012, the Dollar Shave Club launched a hilarious video featuring their CEO, who was talking about the company&apos;s Ranger Blade. The video went viral, and the company gained over 12,000 customers in the first 48 hours after that video was released. 48 hours, 12,000 customers. Could you handle that volume? This is the magic of an effective social media campaign. Oh, social media marketing can be highly effective and a great way to reach out to engage with and build that know, like and trust factor with your target audience.         Now, here are some of the key components of having a successful social media marketing strategy. Right? Grab your pencils and you&apos;re going to want to write this down. First things first. Let&apos;s understand our audience, shall we? Yeah. To be effective in any marketing, niche marketing, general buckshot marketing but to be effective in social media marketing, you&apos;re going to need to understand your target audience. That&apos;s all there is to it. You&apos;re going to need to know who they are, what their interests are, what problems do they have that your product or your service is going to solve.         Now, there are some pluses and minuses here, which we&apos;ll talk about in that future episode. And then finally, we have content marketing. Now, content marketing involves creating and sharing valuable information, creating that valuable content so that you can interact and engage your target audience. Now, this could be podcasts, blog posts, videos, infographics, ebooks, lead magnets, all with the goal of building trust that know like and trust factor in establishing yourself or your business as the thought leadership in your niche, in your industry, in your space, whatever that might be. So overall, digital marketing offers businessmen and women and businesses of all types a range of tools and techniques to reach and engage with customers online. Now, the reason I want to do this little series of probably five or six episodes is that by understanding the different strategies and tactics available, businesses can create a comprehensive digital marketing strategy, which we&apos;re going to talk about in the next episode, to meet their goals, your goals, and drive the results that you desire.      You&apos;ve got PPC, right? Pay per click. That&apos;s advertising. PPC advertising involves placing ads on search engines or social media platforms and paying each time someone clicks on your ad, right? It&apos;s almost like a no lose scenario. All right, Mr. Platform, here&apos;s what I want you to do. I want you to display my ad on your platform 87,000 times, but I&apos;m only going to pay you for every time someone clicks and comes over to my website. This allows businesses to reach highly target audiences and drive traffic to their website really fast.         Yeah. So let&apos;s take a look at some examples of digital marketing. Now, I kind of mentioned them earlier. We&apos;re just going to do a brief overview here and then we&apos;re going to get into the meat for today&apos;s episode. Social media marketing. One of the most popular forms of digital marketing is social media marketing. It involves promoting your products and services on those social media platforms. So we&apos;re talking about the Facebooks, the Instagrams, the Twitters, the LinkedIn, Tiktoks, whatever it might be.   </itunes:subtitle>
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      <title>EP 407 Secret to Making Those Stupid Affirmations Work</title>
      <description><![CDATA[<p>DarkHorseSchooling.com/podcast</p> <p>This episode is about how to use affirmations to help achieve success in the business world. The host, Tracy Brinkmann, is an experienced entrepreneur and coach who started the Dark Horse Entrepreneur Podcast to help entrepreneurs, coaches, and course creators battle technology overwhelmed procrastination and imposter syndrome. Tracy believes that driven entrepreneurs and those looking to start, restart, or Kickstart their business need to level up their marketing skills and take action in order to build their business into the empire it deserves to be. However, Tracy acknowledges that along the way, entrepreneurs will hit walls and will have to decide how to proceed in order to get past the obstacle. Tracy concludes by offering three secret steps plus a bonus secret to make affirmations into declarations of achievement.</p> <p> </p> <p>Tracy is giving three tips and one secret to make affirmations work effectively. The tips are to state the affirmations in the present tense, to believe in what you are saying, and to make them personal and specific. The secret is a tool for those who are uncomfortable reading the affirmations out loud which works every time. Affirmations are positive statements that focus on what you want to achieve and feel in your life and by stating them in the present tense and believing in them, they can help align your body and mind with the desired outcomes.</p> <p> </p> <p>Affirmations can be a powerful tool to create positive change in your life, but they are not a substitute for action. To make affirmations work effectively, you need to focus on three things. First, make sure the affirmation is stated in the present tense. Second, believe in the truth of the affirmation. Third, take action towards the goal. To reinforce the power of your affirmations, repeat them often and focus on the positive feelings they evoke. Taking action is key to making affirmations work as it brings them to life.</p> <p> </p> <p>Affirmations are a great tool for helping us manifest our desired outcomes, but it is important to craft them in the present tense. This is because our subconscious mind operates in the now, and is more receptive to suggestions that are framed in the present. Affirmations should be stated as if the desired outcome has already happened or is currently happening, for example, instead of saying I will be successful say I am successful. It is also important to believe in the affirmation and its possibility, as this will send a signal to your subconscious mind that it is something that is important to you and that you are committed to making it happen.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 "Unlock the Secret to Making Affirmations Work: 3 Steps Plus a Bonus Secret"</p> <p>0:02:37 "Using Affirmations to Achieve Your Goals"</p> <p>0:04:59 Using Affirmations to Create Positive Change in Your Life</p> <p>0:06:30 "The Power of Present Tense Affirmations: How to Make Them Work Effectively"</p> <p>0:11:42 "The Power of Affirmations and Visualization: Strengthening Your Beliefs"</p> <p>0:13:11 "The Power of Affirmations: How to Make Them Work for You"</p> <p>0:18:08 Heading: Making Affirmations Work Effectively for Business Success</p> <p>0:20:10 Conversation on the Power of Affirmations for Entrepreneurs</p> <p>0:22:20 "Using Affirmations to Achieve Your Goals: A Step-by-Step Guide"</p> <p>0:26:05 Episode Summary: Affirmations and Subscriber Ratings</p> <p> </p> <p>HIGHLIGHTS</p> <p>So his coach and his infinite wisdom patiently explained the three steps I just explained to you to making affirmations work effectively, stating, affirmations need to be in the president. You got to believe in what you're saying. You got to take some action. And then the entrepreneur getting this information from his coach was excited to put these steps into practice and boost their chances of success in business.. But as the discussion continued, the entrepreneur couldn't help but think of their business goals. They're like, wait a minute. I can use affirmations to make my business successful. Of course you can, the coach replied. You can create affirmations that focus on specific business goals, like increasing sales, increasing customer loyalty, and expanding your customer base. This isn't always about right how fat you are, how tall you are, how confident you are.</p> <p> </p> <p>So by staying open and flexible, you can take advantage of these opportunities and bring your affirmations to life, right? It's like a it's like J. R. Tolkien when he put pen in the paper and he brought all those characters in The Hobbit to life, not just up on the silver screen that we see nowadays, but if you've ever read the book, right? Those were his affirmations. He brought them to life. So what I'm saying, in summary, is that taking action is a critical component to making affirmations work effectively.</p> <p> </p> <p>These actions help to reinforce the belief and the truth of your affirmation that you are healthy and fit. And it makes it far more likely that you will see the results that you're looking for. Now, it's also important that you stay open to the opportunities that will arise. Because now your brain is saying, okay, this is important to you. You're paying attention to it, and you're taking action to it. So opportunities that are going to arise as you work toward your goals, sometimes the universe and its infinite intelligence will present you with an unexpected opportunity that can help you to achieve your desires far more quickly, way easier than you ever thought possible.</p> <p> </p> <p>Now, taking action doesn't necessarily mean taking those giant leaps towards your goals. It could even mean making those small daily changes, little tweaks to your daily routine that align the direction you're taking and the actions you're taking every single day to your desired outcome. Or it could help you in taking consistent steps towards your goal every single day. The important thing is to be proactive in moving towards your desired outcome.. Now, of course, you need to know what that desired outcome is, and I spent quite a bit of time talking about that. Oh, gosh way back in episode 176, the IChart Method of Goal Setting. And then episode 398, the I Chart Method for goal Setting and achievement. So I give it to you twice, a little differently each time. So go back and check those out. I don't want to belabor that particular topic again and make this episode an hour and a half long, but you get my point.</p> <p> </p> <p>When you believe in your affirmation, you're sending that signal back up to your subconscious mind. That amazing tool between your ears that this is something that is important to you and that you're not only committed to making it happen, but you desire to make it happen. As a result, your subconscious mind is going to work to align your thoughts, your beliefs, and your behaviors. Let me say that again.. Your thoughts, your beliefs, and your behaviors with the affirmation making it more likely to come into your life. You're going to start seeing things that you probably hadn't paid attention to before. You're going to start believing things that maybe you doubted before, and you're going to start doing things maybe you hadn't done. On the other hand, if you don't believe in the truth of the affirmation, it's this to be honest, this is not. Your subconscious mind is going to be less likely to even respond to it. And maybe that's why you're still listening to this about twelve minutes in.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 6 Mar 2023 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>DarkHorseSchooling.com/podcast</p> <p>This episode is about how to use affirmations to help achieve success in the business world. The host, Tracy Brinkmann, is an experienced entrepreneur and coach who started the Dark Horse Entrepreneur Podcast to help entrepreneurs, coaches, and course creators battle technology overwhelmed procrastination and imposter syndrome. Tracy believes that driven entrepreneurs and those looking to start, restart, or Kickstart their business need to level up their marketing skills and take action in order to build their business into the empire it deserves to be. However, Tracy acknowledges that along the way, entrepreneurs will hit walls and will have to decide how to proceed in order to get past the obstacle. Tracy concludes by offering three secret steps plus a bonus secret to make affirmations into declarations of achievement.</p> <p> </p> <p>Tracy is giving three tips and one secret to make affirmations work effectively. The tips are to state the affirmations in the present tense, to believe in what you are saying, and to make them personal and specific. The secret is a tool for those who are uncomfortable reading the affirmations out loud which works every time. Affirmations are positive statements that focus on what you want to achieve and feel in your life and by stating them in the present tense and believing in them, they can help align your body and mind with the desired outcomes.</p> <p> </p> <p>Affirmations can be a powerful tool to create positive change in your life, but they are not a substitute for action. To make affirmations work effectively, you need to focus on three things. First, make sure the affirmation is stated in the present tense. Second, believe in the truth of the affirmation. Third, take action towards the goal. To reinforce the power of your affirmations, repeat them often and focus on the positive feelings they evoke. Taking action is key to making affirmations work as it brings them to life.</p> <p> </p> <p>Affirmations are a great tool for helping us manifest our desired outcomes, but it is important to craft them in the present tense. This is because our subconscious mind operates in the now, and is more receptive to suggestions that are framed in the present. Affirmations should be stated as if the desired outcome has already happened or is currently happening, for example, instead of saying I will be successful say I am successful. It is also important to believe in the affirmation and its possibility, as this will send a signal to your subconscious mind that it is something that is important to you and that you are committed to making it happen.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 "Unlock the Secret to Making Affirmations Work: 3 Steps Plus a Bonus Secret"</p> <p>0:02:37 "Using Affirmations to Achieve Your Goals"</p> <p>0:04:59 Using Affirmations to Create Positive Change in Your Life</p> <p>0:06:30 "The Power of Present Tense Affirmations: How to Make Them Work Effectively"</p> <p>0:11:42 "The Power of Affirmations and Visualization: Strengthening Your Beliefs"</p> <p>0:13:11 "The Power of Affirmations: How to Make Them Work for You"</p> <p>0:18:08 Heading: Making Affirmations Work Effectively for Business Success</p> <p>0:20:10 Conversation on the Power of Affirmations for Entrepreneurs</p> <p>0:22:20 "Using Affirmations to Achieve Your Goals: A Step-by-Step Guide"</p> <p>0:26:05 Episode Summary: Affirmations and Subscriber Ratings</p> <p> </p> <p>HIGHLIGHTS</p> <p>So his coach and his infinite wisdom patiently explained the three steps I just explained to you to making affirmations work effectively, stating, affirmations need to be in the president. You got to believe in what you're saying. You got to take some action. And then the entrepreneur getting this information from his coach was excited to put these steps into practice and boost their chances of success in business.. But as the discussion continued, the entrepreneur couldn't help but think of their business goals. They're like, wait a minute. I can use affirmations to make my business successful. Of course you can, the coach replied. You can create affirmations that focus on specific business goals, like increasing sales, increasing customer loyalty, and expanding your customer base. This isn't always about right how fat you are, how tall you are, how confident you are.</p> <p> </p> <p>So by staying open and flexible, you can take advantage of these opportunities and bring your affirmations to life, right? It's like a it's like J. R. Tolkien when he put pen in the paper and he brought all those characters in The Hobbit to life, not just up on the silver screen that we see nowadays, but if you've ever read the book, right? Those were his affirmations. He brought them to life. So what I'm saying, in summary, is that taking action is a critical component to making affirmations work effectively.</p> <p> </p> <p>These actions help to reinforce the belief and the truth of your affirmation that you are healthy and fit. And it makes it far more likely that you will see the results that you're looking for. Now, it's also important that you stay open to the opportunities that will arise. Because now your brain is saying, okay, this is important to you. You're paying attention to it, and you're taking action to it. So opportunities that are going to arise as you work toward your goals, sometimes the universe and its infinite intelligence will present you with an unexpected opportunity that can help you to achieve your desires far more quickly, way easier than you ever thought possible.</p> <p> </p> <p>Now, taking action doesn't necessarily mean taking those giant leaps towards your goals. It could even mean making those small daily changes, little tweaks to your daily routine that align the direction you're taking and the actions you're taking every single day to your desired outcome. Or it could help you in taking consistent steps towards your goal every single day. The important thing is to be proactive in moving towards your desired outcome.. Now, of course, you need to know what that desired outcome is, and I spent quite a bit of time talking about that. Oh, gosh way back in episode 176, the IChart Method of Goal Setting. And then episode 398, the I Chart Method for goal Setting and achievement. So I give it to you twice, a little differently each time. So go back and check those out. I don't want to belabor that particular topic again and make this episode an hour and a half long, but you get my point.</p> <p> </p> <p>When you believe in your affirmation, you're sending that signal back up to your subconscious mind. That amazing tool between your ears that this is something that is important to you and that you're not only committed to making it happen, but you desire to make it happen. As a result, your subconscious mind is going to work to align your thoughts, your beliefs, and your behaviors. Let me say that again.. Your thoughts, your beliefs, and your behaviors with the affirmation making it more likely to come into your life. You're going to start seeing things that you probably hadn't paid attention to before. You're going to start believing things that maybe you doubted before, and you're going to start doing things maybe you hadn't done. On the other hand, if you don't believe in the truth of the affirmation, it's this to be honest, this is not. Your subconscious mind is going to be less likely to even respond to it. And maybe that's why you're still listening to this about twelve minutes in.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 407 Secret to Making Those Stupid Affirmations Work</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:28:14</itunes:duration>
      <itunes:summary>DarkHorseSchooling.com/podcast This episode is about how to use affirmations to help achieve success in the business world. The host, Tracy Brinkmann, is an experienced entrepreneur and coach who started the Dark Horse Entrepreneur Podcast to help entrepreneurs, coaches, and course creators battle technology overwhelmed procrastination and imposter syndrome. Tracy believes that driven entrepreneurs and those looking to start, restart, or Kickstart their business need to level up their marketing skills and take action in order to build their business into the empire it deserves to be. However, Tracy acknowledges that along the way, entrepreneurs will hit walls and will have to decide how to proceed in order to get past the obstacle. Tracy concludes by offering three secret steps plus a bonus secret to make affirmations into declarations of achievement.   Tracy is giving three tips and one secret to make affirmations work effectively. The tips are to state the affirmations in the present tense, to believe in what you are saying, and to make them personal and specific. The secret is a tool for those who are uncomfortable reading the affirmations out loud which works every time. Affirmations are positive statements that focus on what you want to achieve and feel in your life and by stating them in the present tense and believing in them, they can help align your body and mind with the desired outcomes.   Affirmations can be a powerful tool to create positive change in your life, but they are not a substitute for action. To make affirmations work effectively, you need to focus on three things. First, make sure the affirmation is stated in the present tense. Second, believe in the truth of the affirmation. Third, take action towards the goal. To reinforce the power of your affirmations, repeat them often and focus on the positive feelings they evoke. Taking action is key to making affirmations work as it brings them to life.   Affirmations are a great tool for helping us manifest our desired outcomes, but it is important to craft them in the present tense. This is because our subconscious mind operates in the now, and is more receptive to suggestions that are framed in the present. Affirmations should be stated as if the desired outcome has already happened or is currently happening, for example, instead of saying I will be successful say I am successful. It is also important to believe in the affirmation and its possibility, as this will send a signal to your subconscious mind that it is something that is important to you and that you are committed to making it happen.   TIMESTAMPS 0:00:00   &quot;Unlock the Secret to Making Affirmations Work: 3 Steps Plus a Bonus Secret&quot; 0:02:37   &quot;Using Affirmations to Achieve Your Goals&quot; 0:04:59   Using Affirmations to Create Positive Change in Your Life 0:06:30   &quot;The Power of Present Tense Affirmations: How to Make Them Work Effectively&quot; 0:11:42   &quot;The Power of Affirmations and Visualization: Strengthening Your Beliefs&quot; 0:13:11   &quot;The Power of Affirmations: How to Make Them Work for You&quot; 0:18:08   Heading: Making Affirmations Work Effectively for Business Success 0:20:10   Conversation on the Power of Affirmations for Entrepreneurs 0:22:20   &quot;Using Affirmations to Achieve Your Goals: A Step-by-Step Guide&quot; 0:26:05   Episode Summary: Affirmations and Subscriber Ratings   HIGHLIGHTS So his coach and his infinite wisdom patiently explained the three steps I just explained to you to making affirmations work effectively, stating, affirmations need to be in the president. You got to believe in what you&apos;re saying. You got to take some action. And then the entrepreneur getting this information from his coach was excited to put these steps into practice and boost their chances of success in business.. But as the discussion continued, the entrepreneur couldn&apos;t help but think of their business goals. They&apos;re like, wait a minute. I can use affirmations to make my business successful. Of course you can, the coach replied. You can create affirmations that focus on specific business goals, like increasing sales, increasing customer loyalty, and expanding your customer base. This isn&apos;t always about right how fat you are, how tall you are, how confident you are.   So by staying open and flexible, you can take advantage of these opportunities and bring your affirmations to life, right? It&apos;s like a it&apos;s like J. R. Tolkien when he put pen in the paper and he brought all those characters in The Hobbit to life, not just up on the silver screen that we see nowadays, but if you&apos;ve ever read the book, right? Those were his affirmations. He brought them to life. So what I&apos;m saying, in summary, is that taking action is a critical component to making affirmations work effectively.   These actions help to reinforce the belief and the truth of your affirmation that you are healthy and fit. And it makes it far more likely that you will see the results that you&apos;re looking for. Now, it&apos;s also important that you stay open to the opportunities that will arise. Because now your brain is saying, okay, this is important to you. You&apos;re paying attention to it, and you&apos;re taking action to it. So opportunities that are going to arise as you work toward your goals, sometimes the universe and its infinite intelligence will present you with an unexpected opportunity that can help you to achieve your desires far more quickly, way easier than you ever thought possible.   Now, taking action doesn&apos;t necessarily mean taking those giant leaps towards your goals. It could even mean making those small daily changes, little tweaks to your daily routine that align the direction you&apos;re taking and the actions you&apos;re taking every single day to your desired outcome. Or it could help you in taking consistent steps towards your goal every single day. The important thing is to be proactive in moving towards your desired outcome.. Now, of course, you need to know what that desired outcome is, and I spent quite a bit of time talking about that. Oh, gosh way back in episode 176, the IChart Method of Goal Setting. And then episode 398, the I Chart Method for goal Setting and achievement. So I give it to you twice, a little differently each time. So go back and check those out. I don&apos;t want to belabor that particular topic again and make this episode an hour and a half long, but you get my point.   When you believe in your affirmation, you&apos;re sending that signal back up to your subconscious mind. That amazing tool between your ears that this is something that is important to you and that you&apos;re not only committed to making it happen, but you desire to make it happen. As a result, your subconscious mind is going to work to align your thoughts, your beliefs, and your behaviors. Let me say that again.. Your thoughts, your beliefs, and your behaviors with the affirmation making it more likely to come into your life. You&apos;re going to start seeing things that you probably hadn&apos;t paid attention to before. You&apos;re going to start believing things that maybe you doubted before, and you&apos;re going to start doing things maybe you hadn&apos;t done. On the other hand, if you don&apos;t believe in the truth of the affirmation, it&apos;s this to be honest, this is not. Your subconscious mind is going to be less likely to even respond to it. And maybe that&apos;s why you&apos;re still listening to this about twelve minutes in.</itunes:summary>
      <itunes:subtitle>DarkHorseSchooling.com/podcast This episode is about how to use affirmations to help achieve success in the business world. The host, Tracy Brinkmann, is an experienced entrepreneur and coach who started the Dark Horse Entrepreneur Podcast to help entrepreneurs, coaches, and course creators battle technology overwhelmed procrastination and imposter syndrome. Tracy believes that driven entrepreneurs and those looking to start, restart, or Kickstart their business need to level up their marketing skills and take action in order to build their business into the empire it deserves to be. However, Tracy acknowledges that along the way, entrepreneurs will hit walls and will have to decide how to proceed in order to get past the obstacle. Tracy concludes by offering three secret steps plus a bonus secret to make affirmations into declarations of achievement.   Tracy is giving three tips and one secret to make affirmations work effectively. The tips are to state the affirmations in the present tense, to believe in what you are saying, and to make them personal and specific. The secret is a tool for those who are uncomfortable reading the affirmations out loud which works every time. Affirmations are positive statements that focus on what you want to achieve and feel in your life and by stating them in the present tense and believing in them, they can help align your body and mind with the desired outcomes.   Affirmations can be a powerful tool to create positive change in your life, but they are not a substitute for action. To make affirmations work effectively, you need to focus on three things. First, make sure the affirmation is stated in the present tense. Second, believe in the truth of the affirmation. Third, take action towards the goal. To reinforce the power of your affirmations, repeat them often and focus on the positive feelings they evoke. Taking action is key to making affirmations work as it brings them to life.   Affirmations are a great tool for helping us manifest our desired outcomes, but it is important to craft them in the present tense. This is because our subconscious mind operates in the now, and is more receptive to suggestions that are framed in the present. Affirmations should be stated as if the desired outcome has already happened or is currently happening, for example, instead of saying I will be successful say I am successful. It is also important to believe in the affirmation and its possibility, as this will send a signal to your subconscious mind that it is something that is important to you and that you are committed to making it happen.   TIMESTAMPS 0:00:00   &quot;Unlock the Secret to Making Affirmations Work: 3 Steps Plus a Bonus Secret&quot; 0:02:37   &quot;Using Affirmations to Achieve Your Goals&quot; 0:04:59   Using Affirmations to Create Positive Change in Your Life 0:06:30   &quot;The Power of Present Tense Affirmations: How to Make Them Work Effectively&quot; 0:11:42   &quot;The Power of Affirmations and Visualization: Strengthening Your Beliefs&quot; 0:13:11   &quot;The Power of Affirmations: How to Make Them Work for You&quot; 0:18:08   Heading: Making Affirmations Work Effectively for Business Success 0:20:10   Conversation on the Power of Affirmations for Entrepreneurs 0:22:20   &quot;Using Affirmations to Achieve Your Goals: A Step-by-Step Guide&quot; 0:26:05   Episode Summary: Affirmations and Subscriber Ratings   HIGHLIGHTS So his coach and his infinite wisdom patiently explained the three steps I just explained to you to making affirmations work effectively, stating, affirmations need to be in the president. You got to believe in what you&apos;re saying. You got to take some action. And then the entrepreneur getting this information from his coach was excited to put these steps into practice and boost their chances of success in business.. But as the discussion continued, the entrepreneur couldn&apos;t help but think of their business goals. They&apos;re like, wait a minute. I can use affirmations to make my business successful. Of course you can, the coach replied. You can create affirmations that focus on specific business goals, like increasing sales, increasing customer loyalty, and expanding your customer base. This isn&apos;t always about right how fat you are, how tall you are, how confident you are.   So by staying open and flexible, you can take advantage of these opportunities and bring your affirmations to life, right? It&apos;s like a it&apos;s like J. R. Tolkien when he put pen in the paper and he brought all those characters in The Hobbit to life, not just up on the silver screen that we see nowadays, but if you&apos;ve ever read the book, right? Those were his affirmations. He brought them to life. So what I&apos;m saying, in summary, is that taking action is a critical component to making affirmations work effectively.   These actions help to reinforce the belief and the truth of your affirmation that you are healthy and fit. And it makes it far more likely that you will see the results that you&apos;re looking for. Now, it&apos;s also important that you stay open to the opportunities that will arise. Because now your brain is saying, okay, this is important to you. You&apos;re paying attention to it, and you&apos;re taking action to it. So opportunities that are going to arise as you work toward your goals, sometimes the universe and its infinite intelligence will present you with an unexpected opportunity that can help you to achieve your desires far more quickly, way easier than you ever thought possible.   Now, taking action doesn&apos;t necessarily mean taking those giant leaps towards your goals. It could even mean making those small daily changes, little tweaks to your daily routine that align the direction you&apos;re taking and the actions you&apos;re taking every single day to your desired outcome. Or it could help you in taking consistent steps towards your goal every single day. The important thing is to be proactive in moving towards your desired outcome.. Now, of course, you need to know what that desired outcome is, and I spent quite a bit of time talking about that. Oh, gosh way back in episode 176, the IChart Method of Goal Setting. And then episode 398, the I Chart Method for goal Setting and achievement. So I give it to you twice, a little differently each time. So go back and check those out. I don&apos;t want to belabor that particular topic again and make this episode an hour and a half long, but you get my point.   When you believe in your affirmation, you&apos;re sending that signal back up to your subconscious mind. That amazing tool between your ears that this is something that is important to you and that you&apos;re not only committed to making it happen, but you desire to make it happen. As a result, your subconscious mind is going to work to align your thoughts, your beliefs, and your behaviors. Let me say that again.. Your thoughts, your beliefs, and your behaviors with the affirmation making it more likely to come into your life. You&apos;re going to start seeing things that you probably hadn&apos;t paid attention to before. You&apos;re going to start believing things that maybe you doubted before, and you&apos;re going to start doing things maybe you hadn&apos;t done. On the other hand, if you don&apos;t believe in the truth of the affirmation, it&apos;s this to be honest, this is not. Your subconscious mind is going to be less likely to even respond to it. And maybe that&apos;s why you&apos;re still listening to this about twelve minutes in.</itunes:subtitle>
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      <itunes:episode>407</itunes:episode>
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      <title>EP 406 7 Steps To Creating Cornerstone Evergreen Articles</title>
      <description><![CDATA[<p><a href="https://DarkHorseSchooling.com/podcat">https://DarkHorseSchooling.com/podcat</a></p> <p>This conversation is about the importance of Cornerstone Content on websites. The host of the Dark Horse Entrepreneur Podcast, Tracy Brinkman, provides seven easy steps to creating these anchor pieces of content. She then explains that she has been in the coaching, course creation and online space since the 90s and is still learning. Tracy then encourages entrepreneurs, coaches and course creators to take action and learn tips from the Dark Horse Entrepreneur Podcast. She believes that driven entrepreneurs should start or restart their businesses with great marketing, personal, or business tips and results.</p> <p> </p> <p> </p> <p>Cornerstone content is the key to growing a business into the empire it deserves to be. These articles provide the most important, complete information on the topic and should not be written with the goal of selling. They help to raise brand awareness, rank higher in search engine results, and attract prospects that can be nurtured into customers. Writing and publishing this content helps to position oneself as an authority in their industry and builds trust in the brand and its products. Ultimately, the goal is to help other people and build relationships.</p> <p> </p> <p> </p> <p>Creating Cornerstone Content can be intimidating, but it doesn't have to be. By following seven easy steps, anyone can create content that will attract their ideal customers. Step one is to choose a topic. When deciding on a topic, it is important to consider if it aligns with your business and will attract customers, if it is something that would make your customers life easier, and if it interests you. If you choose a topic that you are passionate about and have a bit of knowledge on, it will be easier to write and optimize the content.</p> <p> </p> <p>Creating content for your business can be an intimidating task, but with the right preparation and research, it doesn't have to be. The first step to creating great content is to do extra research which will help your prospects and customers. Research what your customers want to know, talk to existing customers, read posts, books, and interviews, and take copious notes to quote as sources. Once you have a plan, start outlining topics and subtopics, and then write the content. Make sure it is clear, concise, and genuinely helpful in solving one or more of your customer's problems. Also, include links from expert sources, build your keywords in naturally, use tools like Grammarly or Hemingway to make it easy to understand, and get a few people to read it in advance. Lastly, optimize your article with your primary keyword in the URL, title tag, and headline.</p> <p> </p> <p>TIMESTAMPS</p> <p> </p> <p>0:00:00 "Creating Core Content: 7 Easy Steps to Becoming an Authority in Your Field"</p> <p> </p> <p>0:02:10 "Unlock the Power of Cornerstone Content to Build Your Business Empire"</p> <p> </p> <p>0:04:17 "7 Steps to Creating Cornerstone Content for Your Business"</p> <p> </p> <p>0:06:10 "Tips for Writing Effective Content"</p> <p> </p> <p>0:12:08 "Optimizing Your Content for Search Engines: Tips for Improving SEO"</p> <p> </p> <p>0:13:50 "Six Tips for Promoting Your Cornerstone Content"</p> <p> </p> <p>0:16:39 Creating Cornerstone Content: 7 Tips for Successful SEO and Reader Engagement</p> <p> </p> <p>HIGHLIGHTS</p> <p> </p> <p>Contact every expert and website that you quoted inside your article and let them know about it. Some of them heck, many of them will tell others through their social media, right? Sometimes they'll even link to your content from whatever the article or whatever piece of content that you referenced that you used. They'll link them together. Now you're getting some of that Linked use. You might even consider investing a little paid promotion as well. You can reach a highly targeted audience this way and use the new traffic to further build your email list and becomes a self fulfilling prophecy. Make it simple for visitors to share your content with others by adding social media buttons, share me links, email, all the little tricks.</p> <p> </p> <p>Use your social media accounts to tell your followers about the article, right? Schedule social media posts several times a day for the first couple of days after you post that Cornerstone Content, and then periodiotically afterwards, re remind them. Use personalization whenever possible. Thank you, guys, all my sales folks. I did this amazing piece of content about handling objections, right? I drew blank there for a second. Whatever it might be, you can even take a snippet of this piece of content and use it as your social media content and say, hey, this is just one piece of this amazing piece of content. Put it out there, click the link down in the Show notes or whatever it is, and check out the full content, right?</p> <p> </p> <p>So wherever your keyword you're trying to tweak for, you're trying to optimize for. Make sure it's an url in the title tag and in the headline. Ideally, the title should answer an exact question being asked in Google, so it might be part of your research early on. What questions are being asked on this topic? Create subheadings that hold keywords as well as other keywords being populated throughout your text.. This will help your readers and the search engines alike to recognize the relevance of your content. This search engine have gotten really smart over the past couple of decades. And so make sure you don't know we're not talking about keyword stuffing here. We're just talking about make sure it's relevant to the content you're trying to the questions you're trying to answer and the content you're trying to share.</p> <p> </p> <p>Right? Tip number three plan your content. Now this is where the fun begins. You might be writing something called the Complete Guide to Blank whatever the Topic Is or everything you ever wanted to know about. Blank. Again, whatever your topic is or how to achieve blank whatever your topic is. Once you have a basic plan of what your article will achieve, start outlining your topics and your subtopics.. You might want to use a step by structure from beginning to end, or a list, like we talked about in episode 348, ways to Make Your Listicles Amazing. So you can create a listicle or whatever works best for the topic that you have chosen. Okay. By the way, you might want to go back to listen to episode 348 where we talked about listicles. Listicles are very popular. You see them all the time. Where it's like the top ten ways to X or the top whatever. Anyway, you know what I'm talking about. Anyway, I won't beat that one to death.</p> <p> </p> <p>Please do not be intimidated into thinking that it's beyond the scope of your abilities to create this kind of content. Why? Because I'm about to break it down into seven easy steps. Here we go. Step number one pick your topic. There are three questions that you're going to want to consider when choosing a topic. Does it align with your business and will it attract your ideal customers? Right. Does it align with your business and will it attract your ideal customers? For example, let's say you're in the niche of stock investing. You don't want to create some cornerstone Content about buying a home.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 27 Feb 2023 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p><a href="https://DarkHorseSchooling.com/podcat">https://DarkHorseSchooling.com/podcat</a></p> <p>This conversation is about the importance of Cornerstone Content on websites. The host of the Dark Horse Entrepreneur Podcast, Tracy Brinkman, provides seven easy steps to creating these anchor pieces of content. She then explains that she has been in the coaching, course creation and online space since the 90s and is still learning. Tracy then encourages entrepreneurs, coaches and course creators to take action and learn tips from the Dark Horse Entrepreneur Podcast. She believes that driven entrepreneurs should start or restart their businesses with great marketing, personal, or business tips and results.</p> <p> </p> <p> </p> <p>Cornerstone content is the key to growing a business into the empire it deserves to be. These articles provide the most important, complete information on the topic and should not be written with the goal of selling. They help to raise brand awareness, rank higher in search engine results, and attract prospects that can be nurtured into customers. Writing and publishing this content helps to position oneself as an authority in their industry and builds trust in the brand and its products. Ultimately, the goal is to help other people and build relationships.</p> <p> </p> <p> </p> <p>Creating Cornerstone Content can be intimidating, but it doesn't have to be. By following seven easy steps, anyone can create content that will attract their ideal customers. Step one is to choose a topic. When deciding on a topic, it is important to consider if it aligns with your business and will attract customers, if it is something that would make your customers life easier, and if it interests you. If you choose a topic that you are passionate about and have a bit of knowledge on, it will be easier to write and optimize the content.</p> <p> </p> <p>Creating content for your business can be an intimidating task, but with the right preparation and research, it doesn't have to be. The first step to creating great content is to do extra research which will help your prospects and customers. Research what your customers want to know, talk to existing customers, read posts, books, and interviews, and take copious notes to quote as sources. Once you have a plan, start outlining topics and subtopics, and then write the content. Make sure it is clear, concise, and genuinely helpful in solving one or more of your customer's problems. Also, include links from expert sources, build your keywords in naturally, use tools like Grammarly or Hemingway to make it easy to understand, and get a few people to read it in advance. Lastly, optimize your article with your primary keyword in the URL, title tag, and headline.</p> <p> </p> <p>TIMESTAMPS</p> <p> </p> <p>0:00:00 "Creating Core Content: 7 Easy Steps to Becoming an Authority in Your Field"</p> <p> </p> <p>0:02:10 "Unlock the Power of Cornerstone Content to Build Your Business Empire"</p> <p> </p> <p>0:04:17 "7 Steps to Creating Cornerstone Content for Your Business"</p> <p> </p> <p>0:06:10 "Tips for Writing Effective Content"</p> <p> </p> <p>0:12:08 "Optimizing Your Content for Search Engines: Tips for Improving SEO"</p> <p> </p> <p>0:13:50 "Six Tips for Promoting Your Cornerstone Content"</p> <p> </p> <p>0:16:39 Creating Cornerstone Content: 7 Tips for Successful SEO and Reader Engagement</p> <p> </p> <p>HIGHLIGHTS</p> <p> </p> <p>Contact every expert and website that you quoted inside your article and let them know about it. Some of them heck, many of them will tell others through their social media, right? Sometimes they'll even link to your content from whatever the article or whatever piece of content that you referenced that you used. They'll link them together. Now you're getting some of that Linked use. You might even consider investing a little paid promotion as well. You can reach a highly targeted audience this way and use the new traffic to further build your email list and becomes a self fulfilling prophecy. Make it simple for visitors to share your content with others by adding social media buttons, share me links, email, all the little tricks.</p> <p> </p> <p>Use your social media accounts to tell your followers about the article, right? Schedule social media posts several times a day for the first couple of days after you post that Cornerstone Content, and then periodiotically afterwards, re remind them. Use personalization whenever possible. Thank you, guys, all my sales folks. I did this amazing piece of content about handling objections, right? I drew blank there for a second. Whatever it might be, you can even take a snippet of this piece of content and use it as your social media content and say, hey, this is just one piece of this amazing piece of content. Put it out there, click the link down in the Show notes or whatever it is, and check out the full content, right?</p> <p> </p> <p>So wherever your keyword you're trying to tweak for, you're trying to optimize for. Make sure it's an url in the title tag and in the headline. Ideally, the title should answer an exact question being asked in Google, so it might be part of your research early on. What questions are being asked on this topic? Create subheadings that hold keywords as well as other keywords being populated throughout your text.. This will help your readers and the search engines alike to recognize the relevance of your content. This search engine have gotten really smart over the past couple of decades. And so make sure you don't know we're not talking about keyword stuffing here. We're just talking about make sure it's relevant to the content you're trying to the questions you're trying to answer and the content you're trying to share.</p> <p> </p> <p>Right? Tip number three plan your content. Now this is where the fun begins. You might be writing something called the Complete Guide to Blank whatever the Topic Is or everything you ever wanted to know about. Blank. Again, whatever your topic is or how to achieve blank whatever your topic is. Once you have a basic plan of what your article will achieve, start outlining your topics and your subtopics.. You might want to use a step by structure from beginning to end, or a list, like we talked about in episode 348, ways to Make Your Listicles Amazing. So you can create a listicle or whatever works best for the topic that you have chosen. Okay. By the way, you might want to go back to listen to episode 348 where we talked about listicles. Listicles are very popular. You see them all the time. Where it's like the top ten ways to X or the top whatever. Anyway, you know what I'm talking about. Anyway, I won't beat that one to death.</p> <p> </p> <p>Please do not be intimidated into thinking that it's beyond the scope of your abilities to create this kind of content. Why? Because I'm about to break it down into seven easy steps. Here we go. Step number one pick your topic. There are three questions that you're going to want to consider when choosing a topic. Does it align with your business and will it attract your ideal customers? Right. Does it align with your business and will it attract your ideal customers? For example, let's say you're in the niche of stock investing. You don't want to create some cornerstone Content about buying a home.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 406 7 Steps To Creating Cornerstone Evergreen Articles</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:summary>https://DarkHorseSchooling.com/podcat This conversation is about the importance of Cornerstone Content on websites. The host of the Dark Horse Entrepreneur Podcast, Tracy Brinkman, provides seven easy steps to creating these anchor pieces of content. She then explains that she has been in the coaching, course creation and online space since the 90s and is still learning. Tracy then encourages entrepreneurs, coaches and course creators to take action and learn tips from the Dark Horse Entrepreneur Podcast. She believes that driven entrepreneurs should start or restart their businesses with great marketing, personal, or business tips and results.     Cornerstone content is the key to growing a business into the empire it deserves to be. These articles provide the most important, complete information on the topic and should not be written with the goal of selling. They help to raise brand awareness, rank higher in search engine results, and attract prospects that can be nurtured into customers. Writing and publishing this content helps to position oneself as an authority in their industry and builds trust in the brand and its products. Ultimately, the goal is to help other people and build relationships.     Creating Cornerstone Content can be intimidating, but it doesn&apos;t have to be. By following seven easy steps, anyone can create content that will attract their ideal customers. Step one is to choose a topic. When deciding on a topic, it is important to consider if it aligns with your business and will attract customers, if it is something that would make your customers life easier, and if it interests you. If you choose a topic that you are passionate about and have a bit of knowledge on, it will be easier to write and optimize the content.   Creating content for your business can be an intimidating task, but with the right preparation and research, it doesn&apos;t have to be. The first step to creating great content is to do extra research which will help your prospects and customers. Research what your customers want to know, talk to existing customers, read posts, books, and interviews, and take copious notes to quote as sources. Once you have a plan, start outlining topics and subtopics, and then write the content. Make sure it is clear, concise, and genuinely helpful in solving one or more of your customer&apos;s problems. Also, include links from expert sources, build your keywords in naturally, use tools like Grammarly or Hemingway to make it easy to understand, and get a few people to read it in advance. Lastly, optimize your article with your primary keyword in the URL, title tag, and headline.   TIMESTAMPS   0:00:00   &quot;Creating Core Content: 7 Easy Steps to Becoming an Authority in Your Field&quot;   0:02:10   &quot;Unlock the Power of Cornerstone Content to Build Your Business Empire&quot;   0:04:17   &quot;7 Steps to Creating Cornerstone Content for Your Business&quot;   0:06:10   &quot;Tips for Writing Effective Content&quot;   0:12:08   &quot;Optimizing Your Content for Search Engines: Tips for Improving SEO&quot;   0:13:50   &quot;Six Tips for Promoting Your Cornerstone Content&quot;   0:16:39   Creating Cornerstone Content: 7 Tips for Successful SEO and Reader Engagement   HIGHLIGHTS   Contact every expert and website that you quoted inside your article and let them know about it. Some of them heck, many of them will tell others through their social media, right? Sometimes they&apos;ll even link to your content from whatever the article or whatever piece of content that you referenced that you used. They&apos;ll link them together. Now you&apos;re getting some of that Linked use. You might even consider investing a little paid promotion as well. You can reach a highly targeted audience this way and use the new traffic to further build your email list and becomes a self fulfilling prophecy. Make it simple for visitors to share your content with others by adding social media buttons, share me links, email, all the little tricks.   Use your social media accounts to tell your followers about the article, right? Schedule social media posts several times a day for the first couple of days after you post that Cornerstone Content, and then periodiotically afterwards, re remind them. Use personalization whenever possible. Thank you, guys, all my sales folks. I did this amazing piece of content about handling objections, right? I drew blank there for a second. Whatever it might be, you can even take a snippet of this piece of content and use it as your social media content and say, hey, this is just one piece of this amazing piece of content. Put it out there, click the link down in the Show notes or whatever it is, and check out the full content, right?   So wherever your keyword you&apos;re trying to tweak for, you&apos;re trying to optimize for. Make sure it&apos;s an url in the title tag and in the headline. Ideally, the title should answer an exact question being asked in Google, so it might be part of your research early on. What questions are being asked on this topic? Create subheadings that hold keywords as well as other keywords being populated throughout your text.. This will help your readers and the search engines alike to recognize the relevance of your content. This search engine have gotten really smart over the past couple of decades. And so make sure you don&apos;t know we&apos;re not talking about keyword stuffing here. We&apos;re just talking about make sure it&apos;s relevant to the content you&apos;re trying to the questions you&apos;re trying to answer and the content you&apos;re trying to share.   Right? Tip number three plan your content. Now this is where the fun begins. You might be writing something called the Complete Guide to Blank whatever the Topic Is or everything you ever wanted to know about. Blank. Again, whatever your topic is or how to achieve blank whatever your topic is. Once you have a basic plan of what your article will achieve, start outlining your topics and your subtopics.. You might want to use a step by structure from beginning to end, or a list, like we talked about in episode 348, ways to Make Your Listicles Amazing. So you can create a listicle or whatever works best for the topic that you have chosen. Okay. By the way, you might want to go back to listen to episode 348 where we talked about listicles. Listicles are very popular. You see them all the time. Where it&apos;s like the top ten ways to X or the top whatever. Anyway, you know what I&apos;m talking about. Anyway, I won&apos;t beat that one to death.   Please do not be intimidated into thinking that it&apos;s beyond the scope of your abilities to create this kind of content. Why? Because I&apos;m about to break it down into seven easy steps. Here we go. Step number one pick your topic. There are three questions that you&apos;re going to want to consider when choosing a topic. Does it align with your business and will it attract your ideal customers? Right. Does it align with your business and will it attract your ideal customers? For example, let&apos;s say you&apos;re in the niche of stock investing. You don&apos;t want to create some cornerstone Content about buying a home.</itunes:summary>
      <itunes:subtitle>https://DarkHorseSchooling.com/podcat This conversation is about the importance of Cornerstone Content on websites. The host of the Dark Horse Entrepreneur Podcast, Tracy Brinkman, provides seven easy steps to creating these anchor pieces of content. She then explains that she has been in the coaching, course creation and online space since the 90s and is still learning. Tracy then encourages entrepreneurs, coaches and course creators to take action and learn tips from the Dark Horse Entrepreneur Podcast. She believes that driven entrepreneurs should start or restart their businesses with great marketing, personal, or business tips and results.     Cornerstone content is the key to growing a business into the empire it deserves to be. These articles provide the most important, complete information on the topic and should not be written with the goal of selling. They help to raise brand awareness, rank higher in search engine results, and attract prospects that can be nurtured into customers. Writing and publishing this content helps to position oneself as an authority in their industry and builds trust in the brand and its products. Ultimately, the goal is to help other people and build relationships.     Creating Cornerstone Content can be intimidating, but it doesn&apos;t have to be. By following seven easy steps, anyone can create content that will attract their ideal customers. Step one is to choose a topic. When deciding on a topic, it is important to consider if it aligns with your business and will attract customers, if it is something that would make your customers life easier, and if it interests you. If you choose a topic that you are passionate about and have a bit of knowledge on, it will be easier to write and optimize the content.   Creating content for your business can be an intimidating task, but with the right preparation and research, it doesn&apos;t have to be. The first step to creating great content is to do extra research which will help your prospects and customers. Research what your customers want to know, talk to existing customers, read posts, books, and interviews, and take copious notes to quote as sources. Once you have a plan, start outlining topics and subtopics, and then write the content. Make sure it is clear, concise, and genuinely helpful in solving one or more of your customer&apos;s problems. Also, include links from expert sources, build your keywords in naturally, use tools like Grammarly or Hemingway to make it easy to understand, and get a few people to read it in advance. Lastly, optimize your article with your primary keyword in the URL, title tag, and headline.   TIMESTAMPS   0:00:00   &quot;Creating Core Content: 7 Easy Steps to Becoming an Authority in Your Field&quot;   0:02:10   &quot;Unlock the Power of Cornerstone Content to Build Your Business Empire&quot;   0:04:17   &quot;7 Steps to Creating Cornerstone Content for Your Business&quot;   0:06:10   &quot;Tips for Writing Effective Content&quot;   0:12:08   &quot;Optimizing Your Content for Search Engines: Tips for Improving SEO&quot;   0:13:50   &quot;Six Tips for Promoting Your Cornerstone Content&quot;   0:16:39   Creating Cornerstone Content: 7 Tips for Successful SEO and Reader Engagement   HIGHLIGHTS   Contact every expert and website that you quoted inside your article and let them know about it. Some of them heck, many of them will tell others through their social media, right? Sometimes they&apos;ll even link to your content from whatever the article or whatever piece of content that you referenced that you used. They&apos;ll link them together. Now you&apos;re getting some of that Linked use. You might even consider investing a little paid promotion as well. You can reach a highly targeted audience this way and use the new traffic to further build your email list and becomes a self fulfilling prophecy. Make it simple for visitors to share your content with others by adding social media buttons, share me links, email, all the little tricks.   Use your social media accounts to tell your followers about the article, right? Schedule social media posts several times a day for the first couple of days after you post that Cornerstone Content, and then periodiotically afterwards, re remind them. Use personalization whenever possible. Thank you, guys, all my sales folks. I did this amazing piece of content about handling objections, right? I drew blank there for a second. Whatever it might be, you can even take a snippet of this piece of content and use it as your social media content and say, hey, this is just one piece of this amazing piece of content. Put it out there, click the link down in the Show notes or whatever it is, and check out the full content, right?   So wherever your keyword you&apos;re trying to tweak for, you&apos;re trying to optimize for. Make sure it&apos;s an url in the title tag and in the headline. Ideally, the title should answer an exact question being asked in Google, so it might be part of your research early on. What questions are being asked on this topic? Create subheadings that hold keywords as well as other keywords being populated throughout your text.. This will help your readers and the search engines alike to recognize the relevance of your content. This search engine have gotten really smart over the past couple of decades. And so make sure you don&apos;t know we&apos;re not talking about keyword stuffing here. We&apos;re just talking about make sure it&apos;s relevant to the content you&apos;re trying to the questions you&apos;re trying to answer and the content you&apos;re trying to share.   Right? Tip number three plan your content. Now this is where the fun begins. You might be writing something called the Complete Guide to Blank whatever the Topic Is or everything you ever wanted to know about. Blank. Again, whatever your topic is or how to achieve blank whatever your topic is. Once you have a basic plan of what your article will achieve, start outlining your topics and your subtopics.. You might want to use a step by structure from beginning to end, or a list, like we talked about in episode 348, ways to Make Your Listicles Amazing. So you can create a listicle or whatever works best for the topic that you have chosen. Okay. By the way, you might want to go back to listen to episode 348 where we talked about listicles. Listicles are very popular. You see them all the time. Where it&apos;s like the top ten ways to X or the top whatever. Anyway, you know what I&apos;m talking about. Anyway, I won&apos;t beat that one to death.   Please do not be intimidated into thinking that it&apos;s beyond the scope of your abilities to create this kind of content. Why? Because I&apos;m about to break it down into seven easy steps. Here we go. Step number one pick your topic. There are three questions that you&apos;re going to want to consider when choosing a topic. Does it align with your business and will it attract your ideal customers? Right. Does it align with your business and will it attract your ideal customers? For example, let&apos;s say you&apos;re in the niche of stock investing. You don&apos;t want to create some cornerstone Content about buying a home.</itunes:subtitle>
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      <title>EP 405 3 Things That Make Your Website Convert</title>
      <description><![CDATA[<p>https://DarkHorseSchooling.com</p> <p>Tracy Brinkman is the host of the Dark Horse Entrepreneur Podcast, a show dedicated to helping entrepreneurs, coaches, and course creators build successful businesses online. In this episode, Tracy introduces the concept of website conversion and explains how having a website can be a powerful tool for any business. Tracy encourages listeners to take action and make their website more effective by tuning in to the Dark Horse Entrepreneur Podcast for tips from successful business owners.</p> <p> </p> <p>This conversation is about the three essential components to making a website successful. Tracy Brinkmann believes that every website should have a purpose and be designed to achieve this goal, whether it is to make sales, get subscribers, or drive traffic to other offers. They emphasize that without the three components discussed, the website will not be successful. These components include having an engaging and informative design, making sure that it is easy to navigate, and optimizing it for search engine visibility. With these three things in place, the speaker believes any website can be successful.</p> <p> </p> <p>Driving traffic to a website that isn't working is pointless. To make a website more effective, the first step is to change your thinking and relax. There is no perfect website and it is important to accept that there may always be flaws and typos. The best approach is to think of the website as a perpetual work in progress and to focus on testing and improving instead of aiming for perfection. An experienced website designer can be a great help in achieving this.</p> <p> </p> <p>Tracy Brinkmann discusses the importance of having a well-designed website for customers. They suggest that it is important to start with a head start and to keep adjusting, testing, and learning as you go. The speaker also recommends keeping the design simple and easy to use. They advise against using jargon and big words, and instead suggest talking to customers like you would a friend. Finally, they emphasize the importance of using your stats to make improvements and changes to your website.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 Welcome to the Dark Horse Entrepreneur Podcast: Learn Tips to Build a Successful Business Online"</p> <p>0:01:56 "3 Essential Tips to Make Your Website Convert Better"</p> <p>0:03:30 How to Drive Traffic to Your Website: 3 Tips for Improving Your Site's Effectiveness</p> <p>0:05:52 "3 Tips for Creating an Effective Website"</p> <p>0:11:09 Analyzing Website Engagement with Google Analytics</p> <p>0:13:27 Heading: Improving Your Website to Increase Traffic and Earnings</p> <p> </p> <p>HIGHLIGHTS</p> <p>Improving the average engagement time spend your money. Spend your time there before you start buying advertising. Now, what are people spending? Five minutes, ten minutes or more on your site, but you're still not getting that many visitors? Well, now it's time to flip the script and you start buying some advertising. Little Google Ads band, little Facebook ads, little ads to start finding a way to drive traffic to your site because you've already figured out how to get them to hang out while longer once they get there. Your goal with your website is to simply make consistent and steady improvements over time.</p> <p> </p> <p>So while you're even getting 50 people to pay attention to your website, how long are they paying attention? Remember, your website is a journey, not a destination. Yeah. It's a work in progress. And to know how to improve it, you're going to need to know how long those folks are staying on your page. Log into your analytics. Find the graph on the first page that shows you the average time they're spending on your page.</p> <p> </p> <p>Get a free Google account. The Google Analytics account. Right? Now you're going to look at two things. No, no, no, not the traffic. No, wait for me. The two things you're going to pay attention to is the average time users are spending on your page, which is also called the average engagement time. And of course, then the number of users, you probably want to look at them in that order because in the beginning, the number of users is going to be low.</p> <p> </p> <p>Number three, use your stats to make your improvements. Yeah, right. So we I kind of grazed over a B testing earlier because it gives you a test and you're going to test again. Your stats are going to be the things that tell you what it is you need to change. There are only two core sets of stats that you need to focus on in the beginning. Later, of course, as you get more experience, you'll start paying attention to other stats. But first, here's what you need to do.</p> <p> </p> <p>And if you make it difficult for them, they're going to exit and they're going to go to the next person down on the search results. Websites are about one thing communication. The overly complicated designs cost more money, take more time, and make it way more difficult to communicate with those who land on your website. Now, in the beginning, the core set of web pages you're typically going to need are your home page, an about page, a contact page, and maybe a page for your products and services.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 20 Feb 2023 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>https://DarkHorseSchooling.com</p> <p>Tracy Brinkman is the host of the Dark Horse Entrepreneur Podcast, a show dedicated to helping entrepreneurs, coaches, and course creators build successful businesses online. In this episode, Tracy introduces the concept of website conversion and explains how having a website can be a powerful tool for any business. Tracy encourages listeners to take action and make their website more effective by tuning in to the Dark Horse Entrepreneur Podcast for tips from successful business owners.</p> <p> </p> <p>This conversation is about the three essential components to making a website successful. Tracy Brinkmann believes that every website should have a purpose and be designed to achieve this goal, whether it is to make sales, get subscribers, or drive traffic to other offers. They emphasize that without the three components discussed, the website will not be successful. These components include having an engaging and informative design, making sure that it is easy to navigate, and optimizing it for search engine visibility. With these three things in place, the speaker believes any website can be successful.</p> <p> </p> <p>Driving traffic to a website that isn't working is pointless. To make a website more effective, the first step is to change your thinking and relax. There is no perfect website and it is important to accept that there may always be flaws and typos. The best approach is to think of the website as a perpetual work in progress and to focus on testing and improving instead of aiming for perfection. An experienced website designer can be a great help in achieving this.</p> <p> </p> <p>Tracy Brinkmann discusses the importance of having a well-designed website for customers. They suggest that it is important to start with a head start and to keep adjusting, testing, and learning as you go. The speaker also recommends keeping the design simple and easy to use. They advise against using jargon and big words, and instead suggest talking to customers like you would a friend. Finally, they emphasize the importance of using your stats to make improvements and changes to your website.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 Welcome to the Dark Horse Entrepreneur Podcast: Learn Tips to Build a Successful Business Online"</p> <p>0:01:56 "3 Essential Tips to Make Your Website Convert Better"</p> <p>0:03:30 How to Drive Traffic to Your Website: 3 Tips for Improving Your Site's Effectiveness</p> <p>0:05:52 "3 Tips for Creating an Effective Website"</p> <p>0:11:09 Analyzing Website Engagement with Google Analytics</p> <p>0:13:27 Heading: Improving Your Website to Increase Traffic and Earnings</p> <p> </p> <p>HIGHLIGHTS</p> <p>Improving the average engagement time spend your money. Spend your time there before you start buying advertising. Now, what are people spending? Five minutes, ten minutes or more on your site, but you're still not getting that many visitors? Well, now it's time to flip the script and you start buying some advertising. Little Google Ads band, little Facebook ads, little ads to start finding a way to drive traffic to your site because you've already figured out how to get them to hang out while longer once they get there. Your goal with your website is to simply make consistent and steady improvements over time.</p> <p> </p> <p>So while you're even getting 50 people to pay attention to your website, how long are they paying attention? Remember, your website is a journey, not a destination. Yeah. It's a work in progress. And to know how to improve it, you're going to need to know how long those folks are staying on your page. Log into your analytics. Find the graph on the first page that shows you the average time they're spending on your page.</p> <p> </p> <p>Get a free Google account. The Google Analytics account. Right? Now you're going to look at two things. No, no, no, not the traffic. No, wait for me. The two things you're going to pay attention to is the average time users are spending on your page, which is also called the average engagement time. And of course, then the number of users, you probably want to look at them in that order because in the beginning, the number of users is going to be low.</p> <p> </p> <p>Number three, use your stats to make your improvements. Yeah, right. So we I kind of grazed over a B testing earlier because it gives you a test and you're going to test again. Your stats are going to be the things that tell you what it is you need to change. There are only two core sets of stats that you need to focus on in the beginning. Later, of course, as you get more experience, you'll start paying attention to other stats. But first, here's what you need to do.</p> <p> </p> <p>And if you make it difficult for them, they're going to exit and they're going to go to the next person down on the search results. Websites are about one thing communication. The overly complicated designs cost more money, take more time, and make it way more difficult to communicate with those who land on your website. Now, in the beginning, the core set of web pages you're typically going to need are your home page, an about page, a contact page, and maybe a page for your products and services.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 405 3 Things That Make Your Website Convert</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:14:45</itunes:duration>
      <itunes:summary>https://DarkHorseSchooling.com Tracy Brinkman is the host of the Dark Horse Entrepreneur Podcast, a show dedicated to helping entrepreneurs, coaches, and course creators build successful businesses online. In this episode, Tracy introduces the concept of website conversion and explains how having a website can be a powerful tool for any business. Tracy encourages listeners to take action and make their website more effective by tuning in to the Dark Horse Entrepreneur Podcast for tips from successful business owners.   This conversation is about the three essential components to making a website successful. Tracy Brinkmann believes that every website should have a purpose and be designed to achieve this goal, whether it is to make sales, get subscribers, or drive traffic to other offers. They emphasize that without the three components discussed, the website will not be successful. These components include having an engaging and informative design, making sure that it is easy to navigate, and optimizing it for search engine visibility. With these three things in place, the speaker believes any website can be successful.   Driving traffic to a website that isn&apos;t working is pointless. To make a website more effective, the first step is to change your thinking and relax. There is no perfect website and it is important to accept that there may always be flaws and typos. The best approach is to think of the website as a perpetual work in progress and to focus on testing and improving instead of aiming for perfection. An experienced website designer can be a great help in achieving this.   Tracy Brinkmann discusses the importance of having a well-designed website for customers. They suggest that it is important to start with a head start and to keep adjusting, testing, and learning as you go. The speaker also recommends keeping the design simple and easy to use. They advise against using jargon and big words, and instead suggest talking to customers like you would a friend. Finally, they emphasize the importance of using your stats to make improvements and changes to your website.   TIMESTAMPS 0:00:00   Welcome to the Dark Horse Entrepreneur Podcast: Learn Tips to Build a Successful Business Online&quot; 0:01:56   &quot;3 Essential Tips to Make Your Website Convert Better&quot; 0:03:30   How to Drive Traffic to Your Website: 3 Tips for Improving Your Site&apos;s Effectiveness 0:05:52   &quot;3 Tips for Creating an Effective Website&quot; 0:11:09   Analyzing Website Engagement with Google Analytics 0:13:27   Heading: Improving Your Website to Increase Traffic and Earnings   HIGHLIGHTS Improving the average engagement time spend your money. Spend your time there before you start buying advertising. Now, what are people spending? Five minutes, ten minutes or more on your site, but you&apos;re still not getting that many visitors? Well, now it&apos;s time to flip the script and you start buying some advertising. Little Google Ads band, little Facebook ads, little ads to start finding a way to drive traffic to your site because you&apos;ve already figured out how to get them to hang out while longer once they get there. Your goal with your website is to simply make consistent and steady improvements over time.   So while you&apos;re even getting 50 people to pay attention to your website, how long are they paying attention? Remember, your website is a journey, not a destination. Yeah. It&apos;s a work in progress. And to know how to improve it, you&apos;re going to need to know how long those folks are staying on your page. Log into your analytics. Find the graph on the first page that shows you the average time they&apos;re spending on your page.   Get a free Google account. The Google Analytics account. Right? Now you&apos;re going to look at two things. No, no, no, not the traffic. No, wait for me. The two things you&apos;re going to pay attention to is the average time users are spending on your page, which is also called the average engagement time. And of course, then the number of users, you probably want to look at them in that order because in the beginning, the number of users is going to be low.   Number three, use your stats to make your improvements. Yeah, right. So we I kind of grazed over a B testing earlier because it gives you a test and you&apos;re going to test again. Your stats are going to be the things that tell you what it is you need to change. There are only two core sets of stats that you need to focus on in the beginning. Later, of course, as you get more experience, you&apos;ll start paying attention to other stats. But first, here&apos;s what you need to do.   And if you make it difficult for them, they&apos;re going to exit and they&apos;re going to go to the next person down on the search results. Websites are about one thing communication. The overly complicated designs cost more money, take more time, and make it way more difficult to communicate with those who land on your website. Now, in the beginning, the core set of web pages you&apos;re typically going to need are your home page, an about page, a contact page, and maybe a page for your products and services.</itunes:summary>
      <itunes:subtitle>https://DarkHorseSchooling.com Tracy Brinkman is the host of the Dark Horse Entrepreneur Podcast, a show dedicated to helping entrepreneurs, coaches, and course creators build successful businesses online. In this episode, Tracy introduces the concept of website conversion and explains how having a website can be a powerful tool for any business. Tracy encourages listeners to take action and make their website more effective by tuning in to the Dark Horse Entrepreneur Podcast for tips from successful business owners.   This conversation is about the three essential components to making a website successful. Tracy Brinkmann believes that every website should have a purpose and be designed to achieve this goal, whether it is to make sales, get subscribers, or drive traffic to other offers. They emphasize that without the three components discussed, the website will not be successful. These components include having an engaging and informative design, making sure that it is easy to navigate, and optimizing it for search engine visibility. With these three things in place, the speaker believes any website can be successful.   Driving traffic to a website that isn&apos;t working is pointless. To make a website more effective, the first step is to change your thinking and relax. There is no perfect website and it is important to accept that there may always be flaws and typos. The best approach is to think of the website as a perpetual work in progress and to focus on testing and improving instead of aiming for perfection. An experienced website designer can be a great help in achieving this.   Tracy Brinkmann discusses the importance of having a well-designed website for customers. They suggest that it is important to start with a head start and to keep adjusting, testing, and learning as you go. The speaker also recommends keeping the design simple and easy to use. They advise against using jargon and big words, and instead suggest talking to customers like you would a friend. Finally, they emphasize the importance of using your stats to make improvements and changes to your website.   TIMESTAMPS 0:00:00   Welcome to the Dark Horse Entrepreneur Podcast: Learn Tips to Build a Successful Business Online&quot; 0:01:56   &quot;3 Essential Tips to Make Your Website Convert Better&quot; 0:03:30   How to Drive Traffic to Your Website: 3 Tips for Improving Your Site&apos;s Effectiveness 0:05:52   &quot;3 Tips for Creating an Effective Website&quot; 0:11:09   Analyzing Website Engagement with Google Analytics 0:13:27   Heading: Improving Your Website to Increase Traffic and Earnings   HIGHLIGHTS Improving the average engagement time spend your money. Spend your time there before you start buying advertising. Now, what are people spending? Five minutes, ten minutes or more on your site, but you&apos;re still not getting that many visitors? Well, now it&apos;s time to flip the script and you start buying some advertising. Little Google Ads band, little Facebook ads, little ads to start finding a way to drive traffic to your site because you&apos;ve already figured out how to get them to hang out while longer once they get there. Your goal with your website is to simply make consistent and steady improvements over time.   So while you&apos;re even getting 50 people to pay attention to your website, how long are they paying attention? Remember, your website is a journey, not a destination. Yeah. It&apos;s a work in progress. And to know how to improve it, you&apos;re going to need to know how long those folks are staying on your page. Log into your analytics. Find the graph on the first page that shows you the average time they&apos;re spending on your page.   Get a free Google account. The Google Analytics account. Right? Now you&apos;re going to look at two things. No, no, no, not the traffic. No, wait for me. The two things you&apos;re going to pay attention to is the average time users are spending on your page, which is also called the average engagement time. And of course, then the number of users, you probably want to look at them in that order because in the beginning, the number of users is going to be low.   Number three, use your stats to make your improvements. Yeah, right. So we I kind of grazed over a B testing earlier because it gives you a test and you&apos;re going to test again. Your stats are going to be the things that tell you what it is you need to change. There are only two core sets of stats that you need to focus on in the beginning. Later, of course, as you get more experience, you&apos;ll start paying attention to other stats. But first, here&apos;s what you need to do.   And if you make it difficult for them, they&apos;re going to exit and they&apos;re going to go to the next person down on the search results. Websites are about one thing communication. The overly complicated designs cost more money, take more time, and make it way more difficult to communicate with those who land on your website. Now, in the beginning, the core set of web pages you&apos;re typically going to need are your home page, an about page, a contact page, and maybe a page for your products and services.</itunes:subtitle>
      <itunes:explicit>false</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>405</itunes:episode>
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      <title>EP 404 Is A Physical Product Right For Your Business?</title>
      <description><![CDATA[<p>https://DarkHorseSchooling.com</p> <p>Tracy Brinkman is the host of the Dark Horse Entrepreneur podcast, which provides helpful tips for entrepreneurs, coaches, and course creators who are feeling overwhelmed or unsure about the technology involved in building their business online. In this episode, Tracy discusses the viability of creating tangible products, like CDs and DVDs, to help entrepreneurs make money online. She explains that although it may seem outdated, creating physical products can still be a great way to supplement a business's income. Tracy encourages entrepreneurs to listen to the podcast to gain more knowledge and take action in order to successfully build their business.</p> <p> </p> <p>Tracy Brinkmann explains the importance of having tangible products to stand out from other businesses in the same niche and to be able to charge premium prices. They reference an example of when everyone used to be excited about creating tangible CDs or DVDs to distribute digital content. Tracy explains that tangible products can be the key to building a successful business and encourages the entrepreneur to consider including physical products in their strategy.</p> <p> </p> <p>The conversation discussed the benefits and advantages of physical products compared to digital ones. People tend to perceive physical products as having a higher value and are thus willing to pay more. With digital products, the higher the price point, the higher the refund request rate. To combat this, one suggestion was to drip feed the information gradually and provide a guarantee of a full refund within 60 days. The example given was of a podcast course that sent a surprise coffee cup with the logo on it to commemorate the completion of the course. This physical product was an unexpected surprise that the speaker still remembers and uses to this day.</p> <p> </p> <p>Tracy Brinkmann is offering advice on how to reduce refund requests as a product creator. They suggest creating a tangible product like a USB or CD and using a service like Kanaki to print and ship it out. Doing this will command a higher price and reduce refund requests because it is a pain to return a physical item. People are excited to receive a tangible item in the mail and they will provide more positive feedback and reviews because of the perceived value. Additionally, customers are more likely to consume digital products if they receive them as a tangible item, as they are more likely to dive right into a physical product than a digital one. Tracy also suggests using an insert with an online access code that can unlock exclusive content, as well as collecting consumer's addresses when they put in the code. This technique is similar to the one used by the music industry, where they include download codes with their physical products.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 "Exploring the Possibility of Creating Real Tangible CDs and DVDs with Konaki: A Discussion with Tracy Brinkman"</p> <p>0:01:38 "The Benefits of Physical Products for Entrepreneurs"</p> <p>0:03:17 The Benefits of Offering Tangible Products and Strategies to Combat Refund Requests</p> <p>0:05:27 "Exploring the Benefits of Creating a Tangible Product for Your Digital Content"</p> <p>0:11:59 Exploring the Benefits of Repurposing Digital Products into Physical Products</p> <p>0:13:25 Heading: Leveraging Physical Products to Increase Brand Awareness and Customer Loyalty</p> <p> </p> <p>HIGHLIGHTS</p> <p>The whole idea is that you sell your tangible product, have the service provider, in this case, the one I'm talking about, is Kanaki ship it out for you and then collect the consumer's address when they use the code. When they put that code in, they got to put in their email address. Now, you could even sell your products via other avenues. You could put it in a store. You can make it a part of someone else's program.</p> <p> </p> <p>But I want to talk to you specifically for a minute about Kinaki and here's for one reason. With Kanaki, right? Last time I looked at it, you can get an insert put inside the CD or DVD that you're sending out at no extra cost. And on this insert, you could include an online access code whereby they can unlock and watch the content online. Or you might even offer some exclusive content that they would gain access to via that code.</p> <p> </p> <p>But here's the thing in all of them that I looked for and I looked at, you. Simply upload your audio or your video files to the website by following their simple instructions. Click a couple of buttons, and bing, bang, boom, you're ready to start sending out products to anyone, anywhere in the world. Now, keep in mind that duplication and distribution services, that's what they give you. They don't master your product for you.</p> <p> </p> <p>Guilty. I've done it myself. Then a couple of weeks or a month goes by and they've forgotten all about it and why they bought your product. And all they know is they see some 97 to 97 charge in their credit card that they do not want to pay. Or maybe their spouse doesn't want to pay, right? So what do they do? They ask for a refund. In my experience, tangible products get used far more than digital products, and the product creator winds up with far less refunds.</p> <p> </p> <p>Well, they're still waiting. They're still waiting for week six in week eight and week ten, right? Your real customers, the ones that have zero intention of refunding, are frustrated because they're forced to wait is ridiculously long time for the very content and information they paid for in good faith. And they want it right now. So here's where I offer you a solution. Create a real tangible product that you can ship out.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 10 Feb 2023 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>https://DarkHorseSchooling.com</p> <p>Tracy Brinkman is the host of the Dark Horse Entrepreneur podcast, which provides helpful tips for entrepreneurs, coaches, and course creators who are feeling overwhelmed or unsure about the technology involved in building their business online. In this episode, Tracy discusses the viability of creating tangible products, like CDs and DVDs, to help entrepreneurs make money online. She explains that although it may seem outdated, creating physical products can still be a great way to supplement a business's income. Tracy encourages entrepreneurs to listen to the podcast to gain more knowledge and take action in order to successfully build their business.</p> <p> </p> <p>Tracy Brinkmann explains the importance of having tangible products to stand out from other businesses in the same niche and to be able to charge premium prices. They reference an example of when everyone used to be excited about creating tangible CDs or DVDs to distribute digital content. Tracy explains that tangible products can be the key to building a successful business and encourages the entrepreneur to consider including physical products in their strategy.</p> <p> </p> <p>The conversation discussed the benefits and advantages of physical products compared to digital ones. People tend to perceive physical products as having a higher value and are thus willing to pay more. With digital products, the higher the price point, the higher the refund request rate. To combat this, one suggestion was to drip feed the information gradually and provide a guarantee of a full refund within 60 days. The example given was of a podcast course that sent a surprise coffee cup with the logo on it to commemorate the completion of the course. This physical product was an unexpected surprise that the speaker still remembers and uses to this day.</p> <p> </p> <p>Tracy Brinkmann is offering advice on how to reduce refund requests as a product creator. They suggest creating a tangible product like a USB or CD and using a service like Kanaki to print and ship it out. Doing this will command a higher price and reduce refund requests because it is a pain to return a physical item. People are excited to receive a tangible item in the mail and they will provide more positive feedback and reviews because of the perceived value. Additionally, customers are more likely to consume digital products if they receive them as a tangible item, as they are more likely to dive right into a physical product than a digital one. Tracy also suggests using an insert with an online access code that can unlock exclusive content, as well as collecting consumer's addresses when they put in the code. This technique is similar to the one used by the music industry, where they include download codes with their physical products.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 "Exploring the Possibility of Creating Real Tangible CDs and DVDs with Konaki: A Discussion with Tracy Brinkman"</p> <p>0:01:38 "The Benefits of Physical Products for Entrepreneurs"</p> <p>0:03:17 The Benefits of Offering Tangible Products and Strategies to Combat Refund Requests</p> <p>0:05:27 "Exploring the Benefits of Creating a Tangible Product for Your Digital Content"</p> <p>0:11:59 Exploring the Benefits of Repurposing Digital Products into Physical Products</p> <p>0:13:25 Heading: Leveraging Physical Products to Increase Brand Awareness and Customer Loyalty</p> <p> </p> <p>HIGHLIGHTS</p> <p>The whole idea is that you sell your tangible product, have the service provider, in this case, the one I'm talking about, is Kanaki ship it out for you and then collect the consumer's address when they use the code. When they put that code in, they got to put in their email address. Now, you could even sell your products via other avenues. You could put it in a store. You can make it a part of someone else's program.</p> <p> </p> <p>But I want to talk to you specifically for a minute about Kinaki and here's for one reason. With Kanaki, right? Last time I looked at it, you can get an insert put inside the CD or DVD that you're sending out at no extra cost. And on this insert, you could include an online access code whereby they can unlock and watch the content online. Or you might even offer some exclusive content that they would gain access to via that code.</p> <p> </p> <p>But here's the thing in all of them that I looked for and I looked at, you. Simply upload your audio or your video files to the website by following their simple instructions. Click a couple of buttons, and bing, bang, boom, you're ready to start sending out products to anyone, anywhere in the world. Now, keep in mind that duplication and distribution services, that's what they give you. They don't master your product for you.</p> <p> </p> <p>Guilty. I've done it myself. Then a couple of weeks or a month goes by and they've forgotten all about it and why they bought your product. And all they know is they see some 97 to 97 charge in their credit card that they do not want to pay. Or maybe their spouse doesn't want to pay, right? So what do they do? They ask for a refund. In my experience, tangible products get used far more than digital products, and the product creator winds up with far less refunds.</p> <p> </p> <p>Well, they're still waiting. They're still waiting for week six in week eight and week ten, right? Your real customers, the ones that have zero intention of refunding, are frustrated because they're forced to wait is ridiculously long time for the very content and information they paid for in good faith. And they want it right now. So here's where I offer you a solution. Create a real tangible product that you can ship out.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 404 Is A Physical Product Right For Your Business?</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
      <itunes:duration>00:15:06</itunes:duration>
      <itunes:summary>https://DarkHorseSchooling.com Tracy Brinkman is the host of the Dark Horse Entrepreneur podcast, which provides helpful tips for entrepreneurs, coaches, and course creators who are feeling overwhelmed or unsure about the technology involved in building their business online. In this episode, Tracy discusses the viability of creating tangible products, like CDs and DVDs, to help entrepreneurs make money online. She explains that although it may seem outdated, creating physical products can still be a great way to supplement a business&apos;s income. Tracy encourages entrepreneurs to listen to the podcast to gain more knowledge and take action in order to successfully build their business.   Tracy Brinkmann explains the importance of having tangible products to stand out from other businesses in the same niche and to be able to charge premium prices. They reference an example of when everyone used to be excited about creating tangible CDs or DVDs to distribute digital content. Tracy explains that tangible products can be the key to building a successful business and encourages the entrepreneur to consider including physical products in their strategy.   The conversation discussed the benefits and advantages of physical products compared to digital ones. People tend to perceive physical products as having a higher value and are thus willing to pay more. With digital products, the higher the price point, the higher the refund request rate. To combat this, one suggestion was to drip feed the information gradually and provide a guarantee of a full refund within 60 days. The example given was of a podcast course that sent a surprise coffee cup with the logo on it to commemorate the completion of the course. This physical product was an unexpected surprise that the speaker still remembers and uses to this day.   Tracy Brinkmann is offering advice on how to reduce refund requests as a product creator. They suggest creating a tangible product like a USB or CD and using a service like Kanaki to print and ship it out. Doing this will command a higher price and reduce refund requests because it is a pain to return a physical item. People are excited to receive a tangible item in the mail and they will provide more positive feedback and reviews because of the perceived value. Additionally, customers are more likely to consume digital products if they receive them as a tangible item, as they are more likely to dive right into a physical product than a digital one. Tracy also suggests using an insert with an online access code that can unlock exclusive content, as well as collecting consumer&apos;s addresses when they put in the code. This technique is similar to the one used by the music industry, where they include download codes with their physical products.   TIMESTAMPS 0:00:00   &quot;Exploring the Possibility of Creating Real Tangible CDs and DVDs with Konaki: A Discussion with Tracy Brinkman&quot; 0:01:38   &quot;The Benefits of Physical Products for Entrepreneurs&quot; 0:03:17   The Benefits of Offering Tangible Products and Strategies to Combat Refund Requests 0:05:27   &quot;Exploring the Benefits of Creating a Tangible Product for Your Digital Content&quot; 0:11:59   Exploring the Benefits of Repurposing Digital Products into Physical Products 0:13:25   Heading: Leveraging Physical Products to Increase Brand Awareness and Customer Loyalty   HIGHLIGHTS The whole idea is that you sell your tangible product, have the service provider, in this case, the one I&apos;m talking about, is Kanaki ship it out for you and then collect the consumer&apos;s address when they use the code. When they put that code in, they got to put in their email address. Now, you could even sell your products via other avenues. You could put it in a store. You can make it a part of someone else&apos;s program.   But I want to talk to you specifically for a minute about Kinaki and here&apos;s for one reason. With Kanaki, right? Last time I looked at it, you can get an insert put inside the CD or DVD that you&apos;re sending out at no extra cost. And on this insert, you could include an online access code whereby they can unlock and watch the content online. Or you might even offer some exclusive content that they would gain access to via that code.   But here&apos;s the thing in all of them that I looked for and I looked at, you. Simply upload your audio or your video files to the website by following their simple instructions. Click a couple of buttons, and bing, bang, boom, you&apos;re ready to start sending out products to anyone, anywhere in the world. Now, keep in mind that duplication and distribution services, that&apos;s what they give you. They don&apos;t master your product for you.   Guilty. I&apos;ve done it myself. Then a couple of weeks or a month goes by and they&apos;ve forgotten all about it and why they bought your product. And all they know is they see some 97 to 97 charge in their credit card that they do not want to pay. Or maybe their spouse doesn&apos;t want to pay, right? So what do they do? They ask for a refund. In my experience, tangible products get used far more than digital products, and the product creator winds up with far less refunds.   Well, they&apos;re still waiting. They&apos;re still waiting for week six in week eight and week ten, right? Your real customers, the ones that have zero intention of refunding, are frustrated because they&apos;re forced to wait is ridiculously long time for the very content and information they paid for in good faith. And they want it right now. So here&apos;s where I offer you a solution. Create a real tangible product that you can ship out.</itunes:summary>
      <itunes:subtitle>https://DarkHorseSchooling.com Tracy Brinkman is the host of the Dark Horse Entrepreneur podcast, which provides helpful tips for entrepreneurs, coaches, and course creators who are feeling overwhelmed or unsure about the technology involved in building their business online. In this episode, Tracy discusses the viability of creating tangible products, like CDs and DVDs, to help entrepreneurs make money online. She explains that although it may seem outdated, creating physical products can still be a great way to supplement a business&apos;s income. Tracy encourages entrepreneurs to listen to the podcast to gain more knowledge and take action in order to successfully build their business.   Tracy Brinkmann explains the importance of having tangible products to stand out from other businesses in the same niche and to be able to charge premium prices. They reference an example of when everyone used to be excited about creating tangible CDs or DVDs to distribute digital content. Tracy explains that tangible products can be the key to building a successful business and encourages the entrepreneur to consider including physical products in their strategy.   The conversation discussed the benefits and advantages of physical products compared to digital ones. People tend to perceive physical products as having a higher value and are thus willing to pay more. With digital products, the higher the price point, the higher the refund request rate. To combat this, one suggestion was to drip feed the information gradually and provide a guarantee of a full refund within 60 days. The example given was of a podcast course that sent a surprise coffee cup with the logo on it to commemorate the completion of the course. This physical product was an unexpected surprise that the speaker still remembers and uses to this day.   Tracy Brinkmann is offering advice on how to reduce refund requests as a product creator. They suggest creating a tangible product like a USB or CD and using a service like Kanaki to print and ship it out. Doing this will command a higher price and reduce refund requests because it is a pain to return a physical item. People are excited to receive a tangible item in the mail and they will provide more positive feedback and reviews because of the perceived value. Additionally, customers are more likely to consume digital products if they receive them as a tangible item, as they are more likely to dive right into a physical product than a digital one. Tracy also suggests using an insert with an online access code that can unlock exclusive content, as well as collecting consumer&apos;s addresses when they put in the code. This technique is similar to the one used by the music industry, where they include download codes with their physical products.   TIMESTAMPS 0:00:00   &quot;Exploring the Possibility of Creating Real Tangible CDs and DVDs with Konaki: A Discussion with Tracy Brinkman&quot; 0:01:38   &quot;The Benefits of Physical Products for Entrepreneurs&quot; 0:03:17   The Benefits of Offering Tangible Products and Strategies to Combat Refund Requests 0:05:27   &quot;Exploring the Benefits of Creating a Tangible Product for Your Digital Content&quot; 0:11:59   Exploring the Benefits of Repurposing Digital Products into Physical Products 0:13:25   Heading: Leveraging Physical Products to Increase Brand Awareness and Customer Loyalty   HIGHLIGHTS The whole idea is that you sell your tangible product, have the service provider, in this case, the one I&apos;m talking about, is Kanaki ship it out for you and then collect the consumer&apos;s address when they use the code. When they put that code in, they got to put in their email address. Now, you could even sell your products via other avenues. You could put it in a store. You can make it a part of someone else&apos;s program.   But I want to talk to you specifically for a minute about Kinaki and here&apos;s for one reason. With Kanaki, right? Last time I looked at it, you can get an insert put inside the CD or DVD that you&apos;re sending out at no extra cost. And on this insert, you could include an online access code whereby they can unlock and watch the content online. Or you might even offer some exclusive content that they would gain access to via that code.   But here&apos;s the thing in all of them that I looked for and I looked at, you. Simply upload your audio or your video files to the website by following their simple instructions. Click a couple of buttons, and bing, bang, boom, you&apos;re ready to start sending out products to anyone, anywhere in the world. Now, keep in mind that duplication and distribution services, that&apos;s what they give you. They don&apos;t master your product for you.   Guilty. I&apos;ve done it myself. Then a couple of weeks or a month goes by and they&apos;ve forgotten all about it and why they bought your product. And all they know is they see some 97 to 97 charge in their credit card that they do not want to pay. Or maybe their spouse doesn&apos;t want to pay, right? So what do they do? They ask for a refund. In my experience, tangible products get used far more than digital products, and the product creator winds up with far less refunds.   Well, they&apos;re still waiting. They&apos;re still waiting for week six in week eight and week ten, right? Your real customers, the ones that have zero intention of refunding, are frustrated because they&apos;re forced to wait is ridiculously long time for the very content and information they paid for in good faith. And they want it right now. So here&apos;s where I offer you a solution. Create a real tangible product that you can ship out.</itunes:subtitle>
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      <itunes:episode>404</itunes:episode>
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      <title>EP 403 Why Your Storytelling Might Be Ruining Your Business</title>
      <description><![CDATA[<p><a href="https://DarkHorseSchooling.com">https://DarkHorseSchooling.com</a></p> <p>Tracy Brinkman is the host of the Dark Horse Entrepreneur podcast, which is designed to help entrepreneurs, coaches, and course creators who feel overwhelmed and uncertain about their business or technology skills in the online space.</p> <p>In this episode, Tracy talks about the importance of storytelling and how it can be used to build an empire. Storytelling, Tracy argues, is a great tool for entrepreneurs to reach their audience, build their brand, and create an unforgettable experience for their customers. By sharing their own stories and experiences, entrepreneurs can create a powerful connection with the people they are trying to reach, helping them to stand out from the competition. Storytelling can also help to inspire others, giving them the courage to take action and pursue their dreams. Tracy encourages entrepreneurs to use storytelling to connect with their audience and create an unforgettable experience.</p> <p> </p> <p>Tracy is advocating for the importance of storytelling, and is hosting a free summit on the topic. However, he believes that the same storytelling strategies that gurus use to gain followers can actually be detrimental to businesses. He gives an example of a story that is often used, where someone goes from being in debt to becoming successful. He argues that this type of story does not actually help customers because it does not provide actionable advice. Instead, he encourages businesses to focus on providing useful tips and strategies that can help customers.</p> <p>Tracy Brinkmann discusses how rags to riches stories work, and how they may not be the best option for attracting high-ticket customers. He advises using discounts, time-sensitive offers, and stories that illustrate how easy and fast a product will work to attract lower end customers. He suggests dampening the rags to riches stories in order to attract more high-end customers, and to use content that demonstrates results. He suggests doing an A/B test to compare the results of a rags to riches story with more powerful stories such as Here's how we increased our conversions by 93% in 8 weeks.</p> <p>Tracy shares the importance of using winning stories and messages when trying to increase conversions. Tracy gave examples of stories that could be used to better engage customers, such as earning free publicity and gaining subscribers, customers, and sales in a short period of time. He also suggested telling a story of building a business from $0 to generating revenue in 14 months. He also noted that it's important to make sure that any stories used are ones that have actually been experienced by the speaker. He made the example of a rags-to-riches story to a more effective one of living in a 1971 Vega car to a 442-room mansion in only four hours of work per week.</p> <p> </p> <p>TIMESTAMPS </p> <p>0:00:00 "Unlock Your Potential with Storytelling: How to Level Up Your Business with Dark Horse Entrepreneur"</p> <p>0:02:32 "The Dangers of Storytelling in Business: How It Could Be Ruining Your Profits"</p> <p>0:04:02 "The Power of Storytelling: How to Attract the Right Customers for Your Business"</p> <p>0:09:36 "How to Increase Conversions with Winning Messages and Stories"</p> <p>0:11:37 Heading: "Authenticity is Key: Proving Your Value to Your Customers"</p> <p> </p> <p>HIGHLIGHTS </p> <p>But keep in mind, you're going to have to continually focus on volume, volume, volume finding more and more and more of these customers to bring through your sales funnel to take them through your ascension letter.</p> <p> </p> <p>Now, when you want to attract customers on the lower end of this financial spectrum, it's great to use things like discounts, time sensitive offers and the sort of stories that illustrate how easy and how fast your product will work.</p> <p> </p> <p>I've been there, right? And simply maybe they're not as knowledgeable about the world of business and the world of marketing. Now, these folks, they'll easily spend $17, $47 on a product, but they will likely never shell out hundreds or preferably thousands for training, no matter how good the promise, know how great the product is, or know how bad they need the result that they could get on the other side of it.</p> <p> </p> <p>Your messaging, your story is going to determine what kind of client demographics you attract. Using a rag to riches story tends to attract the people on the lower end of the financial spectrum.</p> <p> </p> <p>I just start leveling up with some great marketing, personal, or business tips and results, man, we got to get those results in order to build that beautiful business of yours into the empire it absolutely deserves to be.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 6 Feb 2023 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p><a href="https://DarkHorseSchooling.com">https://DarkHorseSchooling.com</a></p> <p>Tracy Brinkman is the host of the Dark Horse Entrepreneur podcast, which is designed to help entrepreneurs, coaches, and course creators who feel overwhelmed and uncertain about their business or technology skills in the online space.</p> <p>In this episode, Tracy talks about the importance of storytelling and how it can be used to build an empire. Storytelling, Tracy argues, is a great tool for entrepreneurs to reach their audience, build their brand, and create an unforgettable experience for their customers. By sharing their own stories and experiences, entrepreneurs can create a powerful connection with the people they are trying to reach, helping them to stand out from the competition. Storytelling can also help to inspire others, giving them the courage to take action and pursue their dreams. Tracy encourages entrepreneurs to use storytelling to connect with their audience and create an unforgettable experience.</p> <p> </p> <p>Tracy is advocating for the importance of storytelling, and is hosting a free summit on the topic. However, he believes that the same storytelling strategies that gurus use to gain followers can actually be detrimental to businesses. He gives an example of a story that is often used, where someone goes from being in debt to becoming successful. He argues that this type of story does not actually help customers because it does not provide actionable advice. Instead, he encourages businesses to focus on providing useful tips and strategies that can help customers.</p> <p>Tracy Brinkmann discusses how rags to riches stories work, and how they may not be the best option for attracting high-ticket customers. He advises using discounts, time-sensitive offers, and stories that illustrate how easy and fast a product will work to attract lower end customers. He suggests dampening the rags to riches stories in order to attract more high-end customers, and to use content that demonstrates results. He suggests doing an A/B test to compare the results of a rags to riches story with more powerful stories such as Here's how we increased our conversions by 93% in 8 weeks.</p> <p>Tracy shares the importance of using winning stories and messages when trying to increase conversions. Tracy gave examples of stories that could be used to better engage customers, such as earning free publicity and gaining subscribers, customers, and sales in a short period of time. He also suggested telling a story of building a business from $0 to generating revenue in 14 months. He also noted that it's important to make sure that any stories used are ones that have actually been experienced by the speaker. He made the example of a rags-to-riches story to a more effective one of living in a 1971 Vega car to a 442-room mansion in only four hours of work per week.</p> <p> </p> <p>TIMESTAMPS </p> <p>0:00:00 "Unlock Your Potential with Storytelling: How to Level Up Your Business with Dark Horse Entrepreneur"</p> <p>0:02:32 "The Dangers of Storytelling in Business: How It Could Be Ruining Your Profits"</p> <p>0:04:02 "The Power of Storytelling: How to Attract the Right Customers for Your Business"</p> <p>0:09:36 "How to Increase Conversions with Winning Messages and Stories"</p> <p>0:11:37 Heading: "Authenticity is Key: Proving Your Value to Your Customers"</p> <p> </p> <p>HIGHLIGHTS </p> <p>But keep in mind, you're going to have to continually focus on volume, volume, volume finding more and more and more of these customers to bring through your sales funnel to take them through your ascension letter.</p> <p> </p> <p>Now, when you want to attract customers on the lower end of this financial spectrum, it's great to use things like discounts, time sensitive offers and the sort of stories that illustrate how easy and how fast your product will work.</p> <p> </p> <p>I've been there, right? And simply maybe they're not as knowledgeable about the world of business and the world of marketing. Now, these folks, they'll easily spend $17, $47 on a product, but they will likely never shell out hundreds or preferably thousands for training, no matter how good the promise, know how great the product is, or know how bad they need the result that they could get on the other side of it.</p> <p> </p> <p>Your messaging, your story is going to determine what kind of client demographics you attract. Using a rag to riches story tends to attract the people on the lower end of the financial spectrum.</p> <p> </p> <p>I just start leveling up with some great marketing, personal, or business tips and results, man, we got to get those results in order to build that beautiful business of yours into the empire it absolutely deserves to be.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 403 Why Your Storytelling Might Be Ruining Your Business</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:12:50</itunes:duration>
      <itunes:summary>https://DarkHorseSchooling.com Tracy Brinkman is the host of the Dark Horse Entrepreneur podcast, which is designed to help entrepreneurs, coaches, and course creators who feel overwhelmed and uncertain about their business or technology skills in the online space. In this episode, Tracy talks about the importance of storytelling and how it can be used to build an empire. Storytelling, Tracy argues, is a great tool for entrepreneurs to reach their audience, build their brand, and create an unforgettable experience for their customers. By sharing their own stories and experiences, entrepreneurs can create a powerful connection with the people they are trying to reach, helping them to stand out from the competition. Storytelling can also help to inspire others, giving them the courage to take action and pursue their dreams. Tracy encourages entrepreneurs to use storytelling to connect with their audience and create an unforgettable experience.   Tracy is advocating for the importance of storytelling, and is hosting a free summit on the topic. However, he believes that the same storytelling strategies that gurus use to gain followers can actually be detrimental to businesses. He gives an example of a story that is often used, where someone goes from being in debt to becoming successful. He argues that this type of story does not actually help customers because it does not provide actionable advice. Instead, he encourages businesses to focus on providing useful tips and strategies that can help customers. Tracy Brinkmann discusses how rags to riches stories work, and how they may not be the best option for attracting high-ticket customers. He advises using discounts, time-sensitive offers, and stories that illustrate how easy and fast a product will work to attract lower end customers. He suggests dampening the rags to riches stories in order to attract more high-end customers, and to use content that demonstrates results. He suggests doing an A/B test to compare the results of a rags to riches story with more powerful stories such as Here&apos;s how we increased our conversions by 93% in 8 weeks. Tracy shares the importance of using winning stories and messages when trying to increase conversions. Tracy gave examples of stories that could be used to better engage customers, such as earning free publicity and gaining subscribers, customers, and sales in a short period of time. He also suggested telling a story of building a business from $0 to generating revenue in 14 months. He also noted that it&apos;s important to make sure that any stories used are ones that have actually been experienced by the speaker. He made the example of a rags-to-riches story to a more effective one of living in a 1971 Vega car to a 442-room mansion in only four hours of work per week.   TIMESTAMPS  0:00:00   &quot;Unlock Your Potential with Storytelling: How to Level Up Your Business with Dark Horse Entrepreneur&quot; 0:02:32   &quot;The Dangers of Storytelling in Business: How It Could Be Ruining Your Profits&quot; 0:04:02   &quot;The Power of Storytelling: How to Attract the Right Customers for Your Business&quot; 0:09:36   &quot;How to Increase Conversions with Winning Messages and Stories&quot; 0:11:37   Heading: &quot;Authenticity is Key: Proving Your Value to Your Customers&quot;   HIGHLIGHTS  But keep in mind, you&apos;re going to have to continually focus on volume, volume, volume finding more and more and more of these customers to bring through your sales funnel to take them through your ascension letter.   Now, when you want to attract customers on the lower end of this financial spectrum, it&apos;s great to use things like discounts, time sensitive offers and the sort of stories that illustrate how easy and how fast your product will work.   I&apos;ve been there, right? And simply maybe they&apos;re not as knowledgeable about the world of business and the world of marketing. Now, these folks, they&apos;ll easily spend $17, $47 on a product, but they will likely never shell out hundreds or preferably thousands for training, no matter how good the promise, know how great the product is, or know how bad they need the result that they could get on the other side of it.   Your messaging, your story is going to determine what kind of client demographics you attract. Using a rag to riches story tends to attract the people on the lower end of the financial spectrum.   I just start leveling up with some great marketing, personal, or business tips and results, man, we got to get those results in order to build that beautiful business of yours into the empire it absolutely deserves to be.</itunes:summary>
      <itunes:subtitle>https://DarkHorseSchooling.com Tracy Brinkman is the host of the Dark Horse Entrepreneur podcast, which is designed to help entrepreneurs, coaches, and course creators who feel overwhelmed and uncertain about their business or technology skills in the online space. In this episode, Tracy talks about the importance of storytelling and how it can be used to build an empire. Storytelling, Tracy argues, is a great tool for entrepreneurs to reach their audience, build their brand, and create an unforgettable experience for their customers. By sharing their own stories and experiences, entrepreneurs can create a powerful connection with the people they are trying to reach, helping them to stand out from the competition. Storytelling can also help to inspire others, giving them the courage to take action and pursue their dreams. Tracy encourages entrepreneurs to use storytelling to connect with their audience and create an unforgettable experience.   Tracy is advocating for the importance of storytelling, and is hosting a free summit on the topic. However, he believes that the same storytelling strategies that gurus use to gain followers can actually be detrimental to businesses. He gives an example of a story that is often used, where someone goes from being in debt to becoming successful. He argues that this type of story does not actually help customers because it does not provide actionable advice. Instead, he encourages businesses to focus on providing useful tips and strategies that can help customers. Tracy Brinkmann discusses how rags to riches stories work, and how they may not be the best option for attracting high-ticket customers. He advises using discounts, time-sensitive offers, and stories that illustrate how easy and fast a product will work to attract lower end customers. He suggests dampening the rags to riches stories in order to attract more high-end customers, and to use content that demonstrates results. He suggests doing an A/B test to compare the results of a rags to riches story with more powerful stories such as Here&apos;s how we increased our conversions by 93% in 8 weeks. Tracy shares the importance of using winning stories and messages when trying to increase conversions. Tracy gave examples of stories that could be used to better engage customers, such as earning free publicity and gaining subscribers, customers, and sales in a short period of time. He also suggested telling a story of building a business from $0 to generating revenue in 14 months. He also noted that it&apos;s important to make sure that any stories used are ones that have actually been experienced by the speaker. He made the example of a rags-to-riches story to a more effective one of living in a 1971 Vega car to a 442-room mansion in only four hours of work per week.   TIMESTAMPS  0:00:00   &quot;Unlock Your Potential with Storytelling: How to Level Up Your Business with Dark Horse Entrepreneur&quot; 0:02:32   &quot;The Dangers of Storytelling in Business: How It Could Be Ruining Your Profits&quot; 0:04:02   &quot;The Power of Storytelling: How to Attract the Right Customers for Your Business&quot; 0:09:36   &quot;How to Increase Conversions with Winning Messages and Stories&quot; 0:11:37   Heading: &quot;Authenticity is Key: Proving Your Value to Your Customers&quot;   HIGHLIGHTS  But keep in mind, you&apos;re going to have to continually focus on volume, volume, volume finding more and more and more of these customers to bring through your sales funnel to take them through your ascension letter.   Now, when you want to attract customers on the lower end of this financial spectrum, it&apos;s great to use things like discounts, time sensitive offers and the sort of stories that illustrate how easy and how fast your product will work.   I&apos;ve been there, right? And simply maybe they&apos;re not as knowledgeable about the world of business and the world of marketing. Now, these folks, they&apos;ll easily spend $17, $47 on a product, but they will likely never shell out hundreds or preferably thousands for training, no matter how good the promise, know how great the product is, or know how bad they need the result that they could get on the other side of it.   Your messaging, your story is going to determine what kind of client demographics you attract. Using a rag to riches story tends to attract the people on the lower end of the financial spectrum.   I just start leveling up with some great marketing, personal, or business tips and results, man, we got to get those results in order to build that beautiful business of yours into the empire it absolutely deserves to be.</itunes:subtitle>
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      <title>EP 402 How To Improve Your Email CTAs by 202%</title>
      <description><![CDATA[<p><a href="https://DarkHorseSchooling.com/podcast">https://DarkHorseSchooling.com/podcast</a> Tracy Brinkman, host of the Dark Horse Entrepreneur Podcast, talks about the importance of entrepreneurs, coaches, and course creators who want to build a business online but are struggling with technology, overwhelmed, procrastination, and imposter syndrome.</p> <p>Tracy Brinkmann talks about a study done by HubSpot that revealed personalized CTAs (Calls to Action) in marketing emails can result in a 202% increase in clicks, conversions, and revenue. When people join a list, they are at various stages of their journey. For example, some may not even have a sales funnel, some may have a sales funnel but not have started advertising, and some may have started advertising but not gotten it to work. To create an effective CTA, it should be personalized to the person joining the list and the stage they are in their journey.</p> <p>In this episode, the conversation focuses on how to get the most out of your email marketing. Tracy suggests using personalized offers and segmenting your list in order to get a 202% response rate. Tracy suggests using a welcome email to segment the list by asking what problem they're trying to solve. They also suggest creating a series of emails to help guide subscribers along their journey and offering a bribe to encourage them to complete the segmentation process. Finally, Tracy stresses the importance of follow-up emails, as many subscribers won't respond to the first one.</p> <p>In this episode, Tracy Brinkmann is giving advice on how to offer bribes to potential customers. A Suggestion of creating four different free offers, each tailored to a different level of customer. The offers could be cheat sheets, learning videos, or anything else that the business chooses to create. When a customer chooses one of the offers, they will be tagged in the business's email list. The key is to give something first, and to ask the customer a question that offers three options, each with a different free offer. This will help the business better serve the customer by segmenting them down.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 Welcome</p> <p>0:02:00 How to Improve Your CTAs by 202%: A Step-by-Step Guide</p> <p>0:03:35 "Personalizing Your Offers to Maximize Your Results in Advertising and Social Media"</p> <p>0:08:41 "Creating Free Offers to Increase Social Media Advertising Performance"</p> <p>0:10:18 Heading: Taking Your Journey to the Next Level with the Dark Horse Entrepreneur Podcast</p> <p> </p> <p>HIGHLIGHTS</p> <p>Are you having troubles with your social media advertising? This free offer will help you. Is your social media advertising doing well, but you would like to do better?. This free offer will help you out.</p> <p> </p> <p>And here's where some of the magic is offering the right products and the right services to the right people to take them to the next level where you've already set up a series of emails and a series of products and services to help them get to the level after that.</p> <p> </p> <p>Creating a great sales funnel that's optimized for social media advertising, getting started in social media advertising, or fixing your social media advertising problems, or optimizing your current social media campaigns to maximize your return.</p> <p> </p> <p>Now, let's start with how to improve your CTAs by 202%. And I come up with this one because there was a study done in HubSpot which they, they analyzed over 300,000 marketing emails, all of which had Calls to Action or CTAs.</p> <p> </p> <p>And I believe the answer to that is you are a driven entrepreneur, perhaps even an infopreneur that's here because you're ready to start restart Kickstart, just start leveling up with some great personal marketing business tips and results.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 25 Jan 2023 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p><a href="https://DarkHorseSchooling.com/podcast">https://DarkHorseSchooling.com/podcast</a> Tracy Brinkman, host of the Dark Horse Entrepreneur Podcast, talks about the importance of entrepreneurs, coaches, and course creators who want to build a business online but are struggling with technology, overwhelmed, procrastination, and imposter syndrome.</p> <p>Tracy Brinkmann talks about a study done by HubSpot that revealed personalized CTAs (Calls to Action) in marketing emails can result in a 202% increase in clicks, conversions, and revenue. When people join a list, they are at various stages of their journey. For example, some may not even have a sales funnel, some may have a sales funnel but not have started advertising, and some may have started advertising but not gotten it to work. To create an effective CTA, it should be personalized to the person joining the list and the stage they are in their journey.</p> <p>In this episode, the conversation focuses on how to get the most out of your email marketing. Tracy suggests using personalized offers and segmenting your list in order to get a 202% response rate. Tracy suggests using a welcome email to segment the list by asking what problem they're trying to solve. They also suggest creating a series of emails to help guide subscribers along their journey and offering a bribe to encourage them to complete the segmentation process. Finally, Tracy stresses the importance of follow-up emails, as many subscribers won't respond to the first one.</p> <p>In this episode, Tracy Brinkmann is giving advice on how to offer bribes to potential customers. A Suggestion of creating four different free offers, each tailored to a different level of customer. The offers could be cheat sheets, learning videos, or anything else that the business chooses to create. When a customer chooses one of the offers, they will be tagged in the business's email list. The key is to give something first, and to ask the customer a question that offers three options, each with a different free offer. This will help the business better serve the customer by segmenting them down.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 Welcome</p> <p>0:02:00 How to Improve Your CTAs by 202%: A Step-by-Step Guide</p> <p>0:03:35 "Personalizing Your Offers to Maximize Your Results in Advertising and Social Media"</p> <p>0:08:41 "Creating Free Offers to Increase Social Media Advertising Performance"</p> <p>0:10:18 Heading: Taking Your Journey to the Next Level with the Dark Horse Entrepreneur Podcast</p> <p> </p> <p>HIGHLIGHTS</p> <p>Are you having troubles with your social media advertising? This free offer will help you. Is your social media advertising doing well, but you would like to do better?. This free offer will help you out.</p> <p> </p> <p>And here's where some of the magic is offering the right products and the right services to the right people to take them to the next level where you've already set up a series of emails and a series of products and services to help them get to the level after that.</p> <p> </p> <p>Creating a great sales funnel that's optimized for social media advertising, getting started in social media advertising, or fixing your social media advertising problems, or optimizing your current social media campaigns to maximize your return.</p> <p> </p> <p>Now, let's start with how to improve your CTAs by 202%. And I come up with this one because there was a study done in HubSpot which they, they analyzed over 300,000 marketing emails, all of which had Calls to Action or CTAs.</p> <p> </p> <p>And I believe the answer to that is you are a driven entrepreneur, perhaps even an infopreneur that's here because you're ready to start restart Kickstart, just start leveling up with some great personal marketing business tips and results.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 402 How To Improve Your Email CTAs by 202%</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:summary>https://DarkHorseSchooling.com/podcast  Tracy Brinkman, host of the Dark Horse Entrepreneur Podcast, talks about the importance of entrepreneurs, coaches, and course creators who want to build a business online but are struggling with technology, overwhelmed, procrastination, and imposter syndrome. Tracy Brinkmann talks about a study done by HubSpot that revealed personalized CTAs (Calls to Action) in marketing emails can result in a 202% increase in clicks, conversions, and revenue. When people join a list, they are at various stages of their journey. For example, some may not even have a sales funnel, some may have a sales funnel but not have started advertising, and some may have started advertising but not gotten it to work. To create an effective CTA, it should be personalized to the person joining the list and the stage they are in their journey. In this episode, the conversation focuses on how to get the most out of your email marketing. Tracy suggests using personalized offers and segmenting your list in order to get a 202% response rate. Tracy suggests using a welcome email to segment the list by asking what problem they&apos;re trying to solve. They also suggest creating a series of emails to help guide subscribers along their journey and offering a bribe to encourage them to complete the segmentation process. Finally, Tracy stresses the importance of follow-up emails, as many subscribers won&apos;t respond to the first one. In this episode, Tracy Brinkmann is giving advice on how to offer bribes to potential customers. A Suggestion of creating four different free offers, each tailored to a different level of customer. The offers could be cheat sheets, learning videos, or anything else that the business chooses to create. When a customer chooses one of the offers, they will be tagged in the business&apos;s email list. The key is to give something first, and to ask the customer a question that offers three options, each with a different free offer. This will help the business better serve the customer by segmenting them down.   TIMESTAMPS 0:00:00   Welcome 0:02:00   How to Improve Your CTAs by 202%: A Step-by-Step Guide 0:03:35   &quot;Personalizing Your Offers to Maximize Your Results in Advertising and Social Media&quot; 0:08:41   &quot;Creating Free Offers to Increase Social Media Advertising Performance&quot; 0:10:18   Heading: Taking Your Journey to the Next Level with the Dark Horse Entrepreneur Podcast   HIGHLIGHTS Are you having troubles with your social media advertising? This free offer will help you. Is your social media advertising doing well, but you would like to do better?. This free offer will help you out.   And here&apos;s where some of the magic is offering the right products and the right services to the right people to take them to the next level where you&apos;ve already set up a series of emails and a series of products and services to help them get to the level after that.   Creating a great sales funnel that&apos;s optimized for social media advertising, getting started in social media advertising, or fixing your social media advertising problems, or optimizing your current social media campaigns to maximize your return.   Now, let&apos;s start with how to improve your CTAs by 202%. And I come up with this one because there was a study done in HubSpot which they, they analyzed over 300,000 marketing emails, all of which had Calls to Action or CTAs.   And I believe the answer to that is you are a driven entrepreneur, perhaps even an infopreneur that&apos;s here because you&apos;re ready to start restart Kickstart, just start leveling up with some great personal marketing business tips and results.</itunes:summary>
      <itunes:subtitle>https://DarkHorseSchooling.com/podcast  Tracy Brinkman, host of the Dark Horse Entrepreneur Podcast, talks about the importance of entrepreneurs, coaches, and course creators who want to build a business online but are struggling with technology, overwhelmed, procrastination, and imposter syndrome. Tracy Brinkmann talks about a study done by HubSpot that revealed personalized CTAs (Calls to Action) in marketing emails can result in a 202% increase in clicks, conversions, and revenue. When people join a list, they are at various stages of their journey. For example, some may not even have a sales funnel, some may have a sales funnel but not have started advertising, and some may have started advertising but not gotten it to work. To create an effective CTA, it should be personalized to the person joining the list and the stage they are in their journey. In this episode, the conversation focuses on how to get the most out of your email marketing. Tracy suggests using personalized offers and segmenting your list in order to get a 202% response rate. Tracy suggests using a welcome email to segment the list by asking what problem they&apos;re trying to solve. They also suggest creating a series of emails to help guide subscribers along their journey and offering a bribe to encourage them to complete the segmentation process. Finally, Tracy stresses the importance of follow-up emails, as many subscribers won&apos;t respond to the first one. In this episode, Tracy Brinkmann is giving advice on how to offer bribes to potential customers. A Suggestion of creating four different free offers, each tailored to a different level of customer. The offers could be cheat sheets, learning videos, or anything else that the business chooses to create. When a customer chooses one of the offers, they will be tagged in the business&apos;s email list. The key is to give something first, and to ask the customer a question that offers three options, each with a different free offer. This will help the business better serve the customer by segmenting them down.   TIMESTAMPS 0:00:00   Welcome 0:02:00   How to Improve Your CTAs by 202%: A Step-by-Step Guide 0:03:35   &quot;Personalizing Your Offers to Maximize Your Results in Advertising and Social Media&quot; 0:08:41   &quot;Creating Free Offers to Increase Social Media Advertising Performance&quot; 0:10:18   Heading: Taking Your Journey to the Next Level with the Dark Horse Entrepreneur Podcast   HIGHLIGHTS Are you having troubles with your social media advertising? This free offer will help you. Is your social media advertising doing well, but you would like to do better?. This free offer will help you out.   And here&apos;s where some of the magic is offering the right products and the right services to the right people to take them to the next level where you&apos;ve already set up a series of emails and a series of products and services to help them get to the level after that.   Creating a great sales funnel that&apos;s optimized for social media advertising, getting started in social media advertising, or fixing your social media advertising problems, or optimizing your current social media campaigns to maximize your return.   Now, let&apos;s start with how to improve your CTAs by 202%. And I come up with this one because there was a study done in HubSpot which they, they analyzed over 300,000 marketing emails, all of which had Calls to Action or CTAs.   And I believe the answer to that is you are a driven entrepreneur, perhaps even an infopreneur that&apos;s here because you&apos;re ready to start restart Kickstart, just start leveling up with some great personal marketing business tips and results.</itunes:subtitle>
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      <title>EP 401 Paralysis To Entrepreneurship With Nick &amp; Karen Fitch</title>
      <description><![CDATA[<p>This conversation introduces the Dark Horse Entrepreneur Podcast, a show that helps entrepreneurs, coaches and course creators who want to build an online business but are struggling with technology, feeling overwhelmed, and battling imposter syndrome. The host, Tracy Brinkman, has been in the coaching, course creation and online space since the 90s, and is still learning new things. He believes that the listeners are driven entrepreneurs, ready to start or restart their business and kickstart their marketing, so they can build their business into the empire it deserves to be.</p> <p>Nick and Karen Fitch are a couple in their twenties who have purchased a farm and a heard of cows. One morning, Karen wakes up and is unable to move from the neck down. It is a devastating event, but the Fitches refuse to be held down by it. They have found ways to adapt and take on their challenges with optimism. The conversation is about how they have navigated their situation, started a business, and how others can find inspiration in their story.</p> <p>Nick and Karen are an amazing couple with an inspiring story of entrepreneurship. They started an online business selling pictures of their beloved cows via their website, CuddleCowCompany.com. They have overcome a lot of obstacles to reach the level of success they have today. The podcast is full of personal and business advice that can be taken away to help listeners become successful entrepreneurs. Nick and Karen shared a bit about their story and how they were able to start their own business.</p> <p>Three years ago, the Karen woke up paralyzed from the neck down and had to spend six months across three states and seven hospitals. She was closer to death multiple times during this period. In April of 2020, the Karen was sent home from the hospital as the doctor believed it was the best way to keep her safe from infection. The Karen, Nick returned to a small town in Iowa and were determined to pay forward the help they received during their hospital stay. Reflecting on their blessings, they wanted to do something to help others.</p> <p>TIMESTAMPS</p> <p>0:00:00 "Welcome to the Dark Horse Entrepreneur Podcast: Learn Tips from Business Owners to Build Your Empire"</p> <p>0:02:13 Interview with Nick and Karen Fitch: Overcoming Adversity and Creating a Life of Abundance</p> <p>0:04:28 Interview with Nick and Karen: Founders of Cuddle Cows</p> <p>0:06:02 Heading: Reflection on a Journey of Hospitalization and Recovery</p> <p>0:07:52 Heading: Conversation with Nick and Karen about Cuddles Out and Their Cow Farm in Nowhere, Iowa</p> <p>0:11:51 Conversation with Nick and Sarah about Starting a Business and Living with an AVM</p> <p>0:16:59 Heading: Neurosurgery Journey of a Kid with Spinal Cord Issues</p> <p>0:18:38 Heading: Spinal Cord Injury and Respiratory Failure: A Story of Recovery</p> <p>0:20:11 Heading: Reflection on Overcoming Adversity and Finding Purpose</p> <p>0:22:07 Conversation with Karen and Nick about Starting a Blanket Business</p> <p>0:25:50 Conversation Summary: Navigating Sales Tax as a Small Business Owner</p> <p>0:27:24 Conversation Summary: Starting a Business with Limited Knowledge</p> <p>0:29:33 Conversation Summary: Adapting to Life with a C6 Spinal Cord Injury</p> <p>0:31:14 "Entrepreneurial Journey: Nick and Karen's Experience with CuddleCowCompany.com"</p> <p>0:34:05 Interview with Entrepreneurs Karen and John on Spinal Cord Research and Bootstrapping a Business</p> <p>0:38:28 Interview with Karen and Nick of Cuddle Cows: Giving Back Through Cuddly Cows and Cute Shirts</p> <p>0:40:02 Conversation with Nick and Sarah of Cuddlecat Apparel: A Part of the Solution, Not the Problem</p> <p>0:44:47 Discussion on the Evolution of Marketing Strategies</p> <p>0:46:40 Interview with Nick Carryman: How to Start a Business for Free and Sell Your Products Without Ads</p> <p>0:48:11 Interview with Nick and Karen Fitch of Cuddle Cow: A Story of Overcoming Adversity and Achieving Success</p> <p> </p> <p>HIGHLIGHTS</p> <p>Be a part of the solution, not the problem. All right, so I want to be mindful of your time where I could sit here and pick your brain all day long because I'm like you.</p> <p>But spinal cord injury is just kind of an underfunded area where there's not a lot of funds going towards that. But actually, in the last year or so, there's actually been a few new drugs that have been invited and therapies that are going into like a testing phase with the FDA.</p> <p> </p> <p>And that's the bulk of our income through that. And then I also do a little bit of social media consulting and stuff with people on Facebook stuff because, I don't know, that's one of my passions.</p> <p> </p> <p>And then here they are given with cuddle cows. You guys got to check this out. The link will be down in the show notes, everybody. I'm going to put all your links, the Facebook link, the TikTok link is going to be down there.</p> <p> </p> <p>And if this business ends up becoming more part of our income, that would be great. But I would say we started this mainly for how we become part of the solution to find a cure for style for style burden.</p> <p>https://DarkHorseSchooling.com/</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 23 Jan 2023 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>This conversation introduces the Dark Horse Entrepreneur Podcast, a show that helps entrepreneurs, coaches and course creators who want to build an online business but are struggling with technology, feeling overwhelmed, and battling imposter syndrome. The host, Tracy Brinkman, has been in the coaching, course creation and online space since the 90s, and is still learning new things. He believes that the listeners are driven entrepreneurs, ready to start or restart their business and kickstart their marketing, so they can build their business into the empire it deserves to be.</p> <p>Nick and Karen Fitch are a couple in their twenties who have purchased a farm and a heard of cows. One morning, Karen wakes up and is unable to move from the neck down. It is a devastating event, but the Fitches refuse to be held down by it. They have found ways to adapt and take on their challenges with optimism. The conversation is about how they have navigated their situation, started a business, and how others can find inspiration in their story.</p> <p>Nick and Karen are an amazing couple with an inspiring story of entrepreneurship. They started an online business selling pictures of their beloved cows via their website, CuddleCowCompany.com. They have overcome a lot of obstacles to reach the level of success they have today. The podcast is full of personal and business advice that can be taken away to help listeners become successful entrepreneurs. Nick and Karen shared a bit about their story and how they were able to start their own business.</p> <p>Three years ago, the Karen woke up paralyzed from the neck down and had to spend six months across three states and seven hospitals. She was closer to death multiple times during this period. In April of 2020, the Karen was sent home from the hospital as the doctor believed it was the best way to keep her safe from infection. The Karen, Nick returned to a small town in Iowa and were determined to pay forward the help they received during their hospital stay. Reflecting on their blessings, they wanted to do something to help others.</p> <p>TIMESTAMPS</p> <p>0:00:00 "Welcome to the Dark Horse Entrepreneur Podcast: Learn Tips from Business Owners to Build Your Empire"</p> <p>0:02:13 Interview with Nick and Karen Fitch: Overcoming Adversity and Creating a Life of Abundance</p> <p>0:04:28 Interview with Nick and Karen: Founders of Cuddle Cows</p> <p>0:06:02 Heading: Reflection on a Journey of Hospitalization and Recovery</p> <p>0:07:52 Heading: Conversation with Nick and Karen about Cuddles Out and Their Cow Farm in Nowhere, Iowa</p> <p>0:11:51 Conversation with Nick and Sarah about Starting a Business and Living with an AVM</p> <p>0:16:59 Heading: Neurosurgery Journey of a Kid with Spinal Cord Issues</p> <p>0:18:38 Heading: Spinal Cord Injury and Respiratory Failure: A Story of Recovery</p> <p>0:20:11 Heading: Reflection on Overcoming Adversity and Finding Purpose</p> <p>0:22:07 Conversation with Karen and Nick about Starting a Blanket Business</p> <p>0:25:50 Conversation Summary: Navigating Sales Tax as a Small Business Owner</p> <p>0:27:24 Conversation Summary: Starting a Business with Limited Knowledge</p> <p>0:29:33 Conversation Summary: Adapting to Life with a C6 Spinal Cord Injury</p> <p>0:31:14 "Entrepreneurial Journey: Nick and Karen's Experience with CuddleCowCompany.com"</p> <p>0:34:05 Interview with Entrepreneurs Karen and John on Spinal Cord Research and Bootstrapping a Business</p> <p>0:38:28 Interview with Karen and Nick of Cuddle Cows: Giving Back Through Cuddly Cows and Cute Shirts</p> <p>0:40:02 Conversation with Nick and Sarah of Cuddlecat Apparel: A Part of the Solution, Not the Problem</p> <p>0:44:47 Discussion on the Evolution of Marketing Strategies</p> <p>0:46:40 Interview with Nick Carryman: How to Start a Business for Free and Sell Your Products Without Ads</p> <p>0:48:11 Interview with Nick and Karen Fitch of Cuddle Cow: A Story of Overcoming Adversity and Achieving Success</p> <p> </p> <p>HIGHLIGHTS</p> <p>Be a part of the solution, not the problem. All right, so I want to be mindful of your time where I could sit here and pick your brain all day long because I'm like you.</p> <p>But spinal cord injury is just kind of an underfunded area where there's not a lot of funds going towards that. But actually, in the last year or so, there's actually been a few new drugs that have been invited and therapies that are going into like a testing phase with the FDA.</p> <p> </p> <p>And that's the bulk of our income through that. And then I also do a little bit of social media consulting and stuff with people on Facebook stuff because, I don't know, that's one of my passions.</p> <p> </p> <p>And then here they are given with cuddle cows. You guys got to check this out. The link will be down in the show notes, everybody. I'm going to put all your links, the Facebook link, the TikTok link is going to be down there.</p> <p> </p> <p>And if this business ends up becoming more part of our income, that would be great. But I would say we started this mainly for how we become part of the solution to find a cure for style for style burden.</p> <p>https://DarkHorseSchooling.com/</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 401 Paralysis To Entrepreneurship With Nick &amp; Karen Fitch</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:51:23</itunes:duration>
      <itunes:summary>This conversation introduces the Dark Horse Entrepreneur Podcast, a show that helps entrepreneurs, coaches and course creators who want to build an online business but are struggling with technology, feeling overwhelmed, and battling imposter syndrome. The host, Tracy Brinkman, has been in the coaching, course creation and online space since the 90s, and is still learning new things. He believes that the listeners are driven entrepreneurs, ready to start or restart their business and kickstart their marketing, so they can build their business into the empire it deserves to be. Nick and Karen Fitch are a couple in their twenties who have purchased a farm and a heard of cows. One morning, Karen wakes up and is unable to move from the neck down. It is a devastating event, but the Fitches refuse to be held down by it. They have found ways to adapt and take on their challenges with optimism. The conversation is about how they have navigated their situation, started a business, and how others can find inspiration in their story. Nick and Karen are an amazing couple with an inspiring story of entrepreneurship. They started an online business selling pictures of their beloved cows via their website, CuddleCowCompany.com. They have overcome a lot of obstacles to reach the level of success they have today. The podcast is full of personal and business advice that can be taken away to help listeners become successful entrepreneurs. Nick and Karen shared a bit about their story and how they were able to start their own business. Three years ago, the Karen woke up paralyzed from the neck down and had to spend six months across three states and seven hospitals. She was closer to death multiple times during this period. In April of 2020, the Karen was sent home from the hospital as the doctor believed it was the best way to keep her safe from infection. The Karen, Nick returned to a small town in Iowa and were determined to pay forward the help they received during their hospital stay. Reflecting on their blessings, they wanted to do something to help others. TIMESTAMPS 0:00:00   &quot;Welcome to the Dark Horse Entrepreneur Podcast: Learn Tips from Business Owners to Build Your Empire&quot; 0:02:13   Interview with Nick and Karen Fitch: Overcoming Adversity and Creating a Life of Abundance 0:04:28   Interview with Nick and Karen: Founders of Cuddle Cows 0:06:02   Heading: Reflection on a Journey of Hospitalization and Recovery 0:07:52   Heading: Conversation with Nick and Karen about Cuddles Out and Their Cow Farm in Nowhere, Iowa 0:11:51   Conversation with Nick and Sarah about Starting a Business and Living with an AVM 0:16:59   Heading: Neurosurgery Journey of a Kid with Spinal Cord Issues 0:18:38   Heading: Spinal Cord Injury and Respiratory Failure: A Story of Recovery 0:20:11   Heading: Reflection on Overcoming Adversity and Finding Purpose 0:22:07   Conversation with Karen and Nick about Starting a Blanket Business 0:25:50   Conversation Summary: Navigating Sales Tax as a Small Business Owner 0:27:24   Conversation Summary: Starting a Business with Limited Knowledge 0:29:33   Conversation Summary: Adapting to Life with a C6 Spinal Cord Injury 0:31:14   &quot;Entrepreneurial Journey: Nick and Karen&apos;s Experience with CuddleCowCompany.com&quot; 0:34:05   Interview with Entrepreneurs Karen and John on Spinal Cord Research and Bootstrapping a Business 0:38:28   Interview with Karen and Nick of Cuddle Cows: Giving Back Through Cuddly Cows and Cute Shirts 0:40:02   Conversation with Nick and Sarah of Cuddlecat Apparel: A Part of the Solution, Not the Problem 0:44:47   Discussion on the Evolution of Marketing Strategies 0:46:40   Interview with Nick Carryman: How to Start a Business for Free and Sell Your Products Without Ads 0:48:11   Interview with Nick and Karen Fitch of Cuddle Cow: A Story of Overcoming Adversity and Achieving Success   HIGHLIGHTS Be a part of the solution, not the problem. All right, so I want to be mindful of your time where I could sit here and pick your brain all day long because I&apos;m like you. But spinal cord injury is just kind of an underfunded area where there&apos;s not a lot of funds going towards that. But actually, in the last year or so, there&apos;s actually been a few new drugs that have been invited and therapies that are going into like a testing phase with the FDA.   And that&apos;s the bulk of our income through that. And then I also do a little bit of social media consulting and stuff with people on Facebook stuff because, I don&apos;t know, that&apos;s one of my passions.   And then here they are given with cuddle cows. You guys got to check this out. The link will be down in the show notes, everybody. I&apos;m going to put all your links, the Facebook link, the TikTok link is going to be down there.   And if this business ends up becoming more part of our income, that would be great. But I would say we started this mainly for how we become part of the solution to find a cure for style for style burden. https://DarkHorseSchooling.com/</itunes:summary>
      <itunes:subtitle>This conversation introduces the Dark Horse Entrepreneur Podcast, a show that helps entrepreneurs, coaches and course creators who want to build an online business but are struggling with technology, feeling overwhelmed, and battling imposter syndrome. The host, Tracy Brinkman, has been in the coaching, course creation and online space since the 90s, and is still learning new things. He believes that the listeners are driven entrepreneurs, ready to start or restart their business and kickstart their marketing, so they can build their business into the empire it deserves to be. Nick and Karen Fitch are a couple in their twenties who have purchased a farm and a heard of cows. One morning, Karen wakes up and is unable to move from the neck down. It is a devastating event, but the Fitches refuse to be held down by it. They have found ways to adapt and take on their challenges with optimism. The conversation is about how they have navigated their situation, started a business, and how others can find inspiration in their story. Nick and Karen are an amazing couple with an inspiring story of entrepreneurship. They started an online business selling pictures of their beloved cows via their website, CuddleCowCompany.com. They have overcome a lot of obstacles to reach the level of success they have today. The podcast is full of personal and business advice that can be taken away to help listeners become successful entrepreneurs. Nick and Karen shared a bit about their story and how they were able to start their own business. Three years ago, the Karen woke up paralyzed from the neck down and had to spend six months across three states and seven hospitals. She was closer to death multiple times during this period. In April of 2020, the Karen was sent home from the hospital as the doctor believed it was the best way to keep her safe from infection. The Karen, Nick returned to a small town in Iowa and were determined to pay forward the help they received during their hospital stay. Reflecting on their blessings, they wanted to do something to help others. TIMESTAMPS 0:00:00   &quot;Welcome to the Dark Horse Entrepreneur Podcast: Learn Tips from Business Owners to Build Your Empire&quot; 0:02:13   Interview with Nick and Karen Fitch: Overcoming Adversity and Creating a Life of Abundance 0:04:28   Interview with Nick and Karen: Founders of Cuddle Cows 0:06:02   Heading: Reflection on a Journey of Hospitalization and Recovery 0:07:52   Heading: Conversation with Nick and Karen about Cuddles Out and Their Cow Farm in Nowhere, Iowa 0:11:51   Conversation with Nick and Sarah about Starting a Business and Living with an AVM 0:16:59   Heading: Neurosurgery Journey of a Kid with Spinal Cord Issues 0:18:38   Heading: Spinal Cord Injury and Respiratory Failure: A Story of Recovery 0:20:11   Heading: Reflection on Overcoming Adversity and Finding Purpose 0:22:07   Conversation with Karen and Nick about Starting a Blanket Business 0:25:50   Conversation Summary: Navigating Sales Tax as a Small Business Owner 0:27:24   Conversation Summary: Starting a Business with Limited Knowledge 0:29:33   Conversation Summary: Adapting to Life with a C6 Spinal Cord Injury 0:31:14   &quot;Entrepreneurial Journey: Nick and Karen&apos;s Experience with CuddleCowCompany.com&quot; 0:34:05   Interview with Entrepreneurs Karen and John on Spinal Cord Research and Bootstrapping a Business 0:38:28   Interview with Karen and Nick of Cuddle Cows: Giving Back Through Cuddly Cows and Cute Shirts 0:40:02   Conversation with Nick and Sarah of Cuddlecat Apparel: A Part of the Solution, Not the Problem 0:44:47   Discussion on the Evolution of Marketing Strategies 0:46:40   Interview with Nick Carryman: How to Start a Business for Free and Sell Your Products Without Ads 0:48:11   Interview with Nick and Karen Fitch of Cuddle Cow: A Story of Overcoming Adversity and Achieving Success   HIGHLIGHTS Be a part of the solution, not the problem. All right, so I want to be mindful of your time where I could sit here and pick your brain all day long because I&apos;m like you. But spinal cord injury is just kind of an underfunded area where there&apos;s not a lot of funds going towards that. But actually, in the last year or so, there&apos;s actually been a few new drugs that have been invited and therapies that are going into like a testing phase with the FDA.   And that&apos;s the bulk of our income through that. And then I also do a little bit of social media consulting and stuff with people on Facebook stuff because, I don&apos;t know, that&apos;s one of my passions.   And then here they are given with cuddle cows. You guys got to check this out. The link will be down in the show notes, everybody. I&apos;m going to put all your links, the Facebook link, the TikTok link is going to be down there.   And if this business ends up becoming more part of our income, that would be great. But I would say we started this mainly for how we become part of the solution to find a cure for style for style burden. https://DarkHorseSchooling.com/</itunes:subtitle>
      <itunes:explicit>false</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>401</itunes:episode>
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      <guid isPermaLink="false">37cb0cd3-3b74-42cc-9d08-1572530d46c8</guid>
      <title>EP 400 Make a Living From Podcasting with Adam Adams</title>
      <description><![CDATA[<p><a href="https://DarkHorseSchooling.com">https://DarkHorseSchooling.com</a> Adam Adams is the founder of Grow the Show, a company that helps podcasters get their message out to the world. In this conversation, Tracy and Adam discuss the importance of competition in the podcasting space, and how it can benefit both podcasters and their listeners. They also talk about the importance of marketing and personal branding, and how to grow a show without all the hard work and guesswork. In the conversation, Adam Adams discusses how he got into the podcasting business, and how it has benefited his real estate investing business. He also talks about how podcasting can be used to build an audience and how it can be used to serve that audience. Adam Adams talks about how he got into podcasting and why he decided to sell his show. He explains that he felt that real estate was getting heated in 2019 and that he wanted to pivot to something else. He launched a podcasting company and sold his show in 2020. He discusses how podcasting has become a big part of his life and how it has grown and changed over the years. The person being interviewed discusses some of the reasons why people start podcasts. These include wanting to be funny or entertain others, wanting to get paid through sponsorships, or wanting to attract new business. They also talk about how starting a podcast can be beneficial, such as providing value to listeners or growing a coaching business. 03:45 What led you into the podcasting arena? 09:49 Podcasting as a lead generation tool. 15:28 The power of podcasting and micro content. 19:08 The importance of understanding your audience's needs. 23:59 How can you help a passive investor? 28:48 How to stop telling and start asking people. 34:08 Engagement and the 8020 rule. 40:06 The power of sharing. 44:47 How to make sure you're doing all three. 51:33 The power of lead magnets. 55:11 Do something compelling to get listeners to take action. 1:00:15 How to sell the lead magnet. 1:04:38 How to create value for your audience. 1:08:58 Door-to-door sales. 1:12:29 Adam's podcast is a free resource. <a href="http://www.growyourshow.com">www.growyourshow.com</a> #Podcast #podcasts #podcasting #podcaster #podcasters #podcastlife #podcastshow #podcastlove #podcastaddict #podcasthost</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 16 Jan 2023 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p><a href="https://DarkHorseSchooling.com">https://DarkHorseSchooling.com</a> Adam Adams is the founder of Grow the Show, a company that helps podcasters get their message out to the world. In this conversation, Tracy and Adam discuss the importance of competition in the podcasting space, and how it can benefit both podcasters and their listeners. They also talk about the importance of marketing and personal branding, and how to grow a show without all the hard work and guesswork. In the conversation, Adam Adams discusses how he got into the podcasting business, and how it has benefited his real estate investing business. He also talks about how podcasting can be used to build an audience and how it can be used to serve that audience. Adam Adams talks about how he got into podcasting and why he decided to sell his show. He explains that he felt that real estate was getting heated in 2019 and that he wanted to pivot to something else. He launched a podcasting company and sold his show in 2020. He discusses how podcasting has become a big part of his life and how it has grown and changed over the years. The person being interviewed discusses some of the reasons why people start podcasts. These include wanting to be funny or entertain others, wanting to get paid through sponsorships, or wanting to attract new business. They also talk about how starting a podcast can be beneficial, such as providing value to listeners or growing a coaching business. 03:45 What led you into the podcasting arena? 09:49 Podcasting as a lead generation tool. 15:28 The power of podcasting and micro content. 19:08 The importance of understanding your audience's needs. 23:59 How can you help a passive investor? 28:48 How to stop telling and start asking people. 34:08 Engagement and the 8020 rule. 40:06 The power of sharing. 44:47 How to make sure you're doing all three. 51:33 The power of lead magnets. 55:11 Do something compelling to get listeners to take action. 1:00:15 How to sell the lead magnet. 1:04:38 How to create value for your audience. 1:08:58 Door-to-door sales. 1:12:29 Adam's podcast is a free resource. <a href="http://www.growyourshow.com">www.growyourshow.com</a> #Podcast #podcasts #podcasting #podcaster #podcasters #podcastlife #podcastshow #podcastlove #podcastaddict #podcasthost</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 400 Make a Living From Podcasting with Adam Adams</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>01:23:46</itunes:duration>
      <itunes:summary>https://DarkHorseSchooling.com   Adam Adams is the founder of Grow the Show, a company that helps podcasters get their message out to the world. In this conversation, Tracy and Adam discuss the importance of competition in the podcasting space, and how it can benefit both podcasters and their listeners. They also talk about the importance of marketing and personal branding, and how to grow a show without all the hard work and guesswork.   In the conversation, Adam Adams discusses how he got into the podcasting business, and how it has benefited his real estate investing business. He also talks about how podcasting can be used to build an audience and how it can be used to serve that audience.   Adam Adams talks about how he got into podcasting and why he decided to sell his show. He explains that he felt that real estate was getting heated in 2019 and that he wanted to pivot to something else. He launched a podcasting company and sold his show in 2020. He discusses how podcasting has become a big part of his life and how it has grown and changed over the years.   The person being interviewed discusses some of the reasons why people start podcasts. These include wanting to be funny or entertain others, wanting to get paid through sponsorships, or wanting to attract new business. They also talk about how starting a podcast can be beneficial, such as providing value to listeners or growing a coaching business.           03:45 What led you into the podcasting arena?  09:49 Podcasting as a lead generation tool.       15:28 The power of podcasting and micro content.       19:08 The importance of understanding your audience&apos;s needs.       23:59 How can you help a passive investor?       28:48 How to stop telling and start asking people.       34:08 Engagement and the 8020 rule.       40:06 The power of sharing.       44:47 How to make sure you&apos;re doing all three.       51:33 The power of lead magnets.       55:11 Do something compelling to get listeners to take action.       1:00:15 How to sell the lead magnet.       1:04:38 How to create value for your audience.       1:08:58 Door-to-door sales.       1:12:29 Adam&apos;s podcast is a free resource.       www.growyourshow.com   #Podcast #podcasts #podcasting #podcaster #podcasters #podcastlife #podcastshow #podcastlove #podcastaddict #podcasthost   </itunes:summary>
      <itunes:subtitle>https://DarkHorseSchooling.com   Adam Adams is the founder of Grow the Show, a company that helps podcasters get their message out to the world. In this conversation, Tracy and Adam discuss the importance of competition in the podcasting space, and how it can benefit both podcasters and their listeners. They also talk about the importance of marketing and personal branding, and how to grow a show without all the hard work and guesswork.   In the conversation, Adam Adams discusses how he got into the podcasting business, and how it has benefited his real estate investing business. He also talks about how podcasting can be used to build an audience and how it can be used to serve that audience.   Adam Adams talks about how he got into podcasting and why he decided to sell his show. He explains that he felt that real estate was getting heated in 2019 and that he wanted to pivot to something else. He launched a podcasting company and sold his show in 2020. He discusses how podcasting has become a big part of his life and how it has grown and changed over the years.   The person being interviewed discusses some of the reasons why people start podcasts. These include wanting to be funny or entertain others, wanting to get paid through sponsorships, or wanting to attract new business. They also talk about how starting a podcast can be beneficial, such as providing value to listeners or growing a coaching business.           03:45 What led you into the podcasting arena?  09:49 Podcasting as a lead generation tool.       15:28 The power of podcasting and micro content.       19:08 The importance of understanding your audience&apos;s needs.       23:59 How can you help a passive investor?       28:48 How to stop telling and start asking people.       34:08 Engagement and the 8020 rule.       40:06 The power of sharing.       44:47 How to make sure you&apos;re doing all three.       51:33 The power of lead magnets.       55:11 Do something compelling to get listeners to take action.       1:00:15 How to sell the lead magnet.       1:04:38 How to create value for your audience.       1:08:58 Door-to-door sales.       1:12:29 Adam&apos;s podcast is a free resource.       www.growyourshow.com   #Podcast #podcasts #podcasting #podcaster #podcasters #podcastlife #podcastshow #podcastlove #podcastaddict #podcasthost   </itunes:subtitle>
      <itunes:explicit>false</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>400</itunes:episode>
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    <item>
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      <title>EP 399 Idea To Make Money Online With Old Magazines</title>
      <description><![CDATA[<p> https://DarkHorseSchooling.com/podcast</p> <p> In this podcast, Tracy Brinkman discusses how to turn old magazines into valuable content that can be sold online in this unique side hustle idea. He explains that this can be a great way to make money while decluttering your home. He also offers tips on how to get started, including finding sources for cheap or free magazines, and choosing which ones to sell.</p> <p> In this conversation, Tracy talks about how entrepreneurs can take old magazines and turn them into valuable content or even make money online with them with this unique side hustle. He explains that if you have a collection of magazines, it likely means you have a passion for something, and that these magazines can take up a lot of space.</p> <p> Tracy discusses choosing the right magazines to turn into online content notes that it is important to carefully select magazines that will be most valuable to whatever audience is consuming the content. He advises to consider magazines that are still relevant today, and offer timeless tips in areas such as style, cooking, and DIY projects.</p> <p> Tracy discusses that to be successful with this side hustle there is an importance in finding old magazines that are still relevant today. They suggest looking for magazines with unique and hard to find information, as well as those with well-written and informative content.</p> <p> Timestamps</p> 0:00:00 How to Turn Old Magazines Into Money Online 0:01:46 How to Turn Old Magazines Into Valuable Content and Money 0:03:30 How to Choose the Right Magazines to Turn Into Your Online Content 0:05:10 3 Tips for Finding Valuable Vintage Magazines 0:07:00 How to Choose the Right Magazines to Turn Into Online Content 0:08:43 How to Make Money With Magazines: A Step-By-Step Guide 0:14:19 How to Create Engaging Social Media Content from Articles 0:16:18 How to Make Money by Reading Old Magazines 0:17:53 The Dark Horse Entrepreneur: How to Make Money from Old Magazines <p> Highlights</p> Tracy Brinkmann goes to the garage sales and buys up all the old magazines that he can find. Now, he says the older the better. And I would concur on this because obviously, the recent magazines, everyone's probably already read them, right? So if you can go back and find old magazines, like I said, I got some from the 70s here. Maybe you create a tutorial or how to video an article that contains the instruction tips on how to do something. Hey, you're going to do this, then you're going to do this, then you're going to do that. Do you want to learn how to make money with magazines? You're like what?. And now here you are listening to it. And then now you give the introduction, the hook. Content that you find valuable, that you think your readers will find valuable and relevant. And when you're doing that here, I want to give you a couple of tips here. So I want you to consider those four things as you try to choose the right magazines to turn into online content and ensure that content that you create brings value to your audience.<br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 9 Jan 2023 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p> https://DarkHorseSchooling.com/podcast</p> <p> In this podcast, Tracy Brinkman discusses how to turn old magazines into valuable content that can be sold online in this unique side hustle idea. He explains that this can be a great way to make money while decluttering your home. He also offers tips on how to get started, including finding sources for cheap or free magazines, and choosing which ones to sell.</p> <p> In this conversation, Tracy talks about how entrepreneurs can take old magazines and turn them into valuable content or even make money online with them with this unique side hustle. He explains that if you have a collection of magazines, it likely means you have a passion for something, and that these magazines can take up a lot of space.</p> <p> Tracy discusses choosing the right magazines to turn into online content notes that it is important to carefully select magazines that will be most valuable to whatever audience is consuming the content. He advises to consider magazines that are still relevant today, and offer timeless tips in areas such as style, cooking, and DIY projects.</p> <p> Tracy discusses that to be successful with this side hustle there is an importance in finding old magazines that are still relevant today. They suggest looking for magazines with unique and hard to find information, as well as those with well-written and informative content.</p> <p> Timestamps</p> 0:00:00 How to Turn Old Magazines Into Money Online 0:01:46 How to Turn Old Magazines Into Valuable Content and Money 0:03:30 How to Choose the Right Magazines to Turn Into Your Online Content 0:05:10 3 Tips for Finding Valuable Vintage Magazines 0:07:00 How to Choose the Right Magazines to Turn Into Online Content 0:08:43 How to Make Money With Magazines: A Step-By-Step Guide 0:14:19 How to Create Engaging Social Media Content from Articles 0:16:18 How to Make Money by Reading Old Magazines 0:17:53 The Dark Horse Entrepreneur: How to Make Money from Old Magazines <p> Highlights</p> Tracy Brinkmann goes to the garage sales and buys up all the old magazines that he can find. Now, he says the older the better. And I would concur on this because obviously, the recent magazines, everyone's probably already read them, right? So if you can go back and find old magazines, like I said, I got some from the 70s here. Maybe you create a tutorial or how to video an article that contains the instruction tips on how to do something. Hey, you're going to do this, then you're going to do this, then you're going to do that. Do you want to learn how to make money with magazines? You're like what?. And now here you are listening to it. And then now you give the introduction, the hook. Content that you find valuable, that you think your readers will find valuable and relevant. And when you're doing that here, I want to give you a couple of tips here. So I want you to consider those four things as you try to choose the right magazines to turn into online content and ensure that content that you create brings value to your audience.<br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
      <enclosure length="20379768" type="audio/mpeg" url="https://injector.simplecastaudio.com/ac0991a2-93ea-4cef-8a42-7ab764f276ab/episodes/b4a1d840-31f1-4bf5-b430-a72f75ee98df/audio/128/default.mp3?aid=rss_feed&amp;awCollectionId=ac0991a2-93ea-4cef-8a42-7ab764f276ab&amp;awEpisodeId=b4a1d840-31f1-4bf5-b430-a72f75ee98df&amp;feed=YdK42Ti2"/>
      <itunes:title>EP 399 Idea To Make Money Online With Old Magazines</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/ac0991/ac0991a2-93ea-4cef-8a42-7ab764f276ab/b4a1d840-31f1-4bf5-b430-a72f75ee98df/3000x3000/dark-horse-podcast-turn-old-magazines-into-cash.png?aid=rss_feed"/>
      <itunes:duration>00:20:25</itunes:duration>
      <itunes:summary> https://DarkHorseSchooling.com/podcast  In this podcast, Tracy Brinkman discusses how to turn old magazines into valuable content that can be sold online in this unique side hustle idea. He explains that this can be a great way to make money while decluttering your home. He also offers tips on how to get started, including finding sources for cheap or free magazines, and choosing which ones to sell.  In this conversation, Tracy talks about how entrepreneurs can take old magazines and turn them into valuable content or even make money online with them with this unique side hustle. He explains that if you have a collection of magazines, it likely means you have a passion for something, and that these magazines can take up a lot of space.  Tracy discusses choosing the right magazines to turn into online content notes that it is important to carefully select magazines that will be most valuable to whatever audience is consuming the content. He advises to consider magazines that are still relevant today, and offer timeless tips in areas such as style, cooking, and DIY projects.  Tracy discusses that to be successful with this side hustle there is an importance in finding old magazines that are still relevant today. They suggest looking for magazines with unique and hard to find information, as well as those with well-written and informative content.    Timestamps    0:00:00 How to Turn Old Magazines Into Money Online      0:01:46 How to Turn Old Magazines Into Valuable Content and Money      0:03:30 How to Choose the Right Magazines to Turn Into Your Online Content      0:05:10 3 Tips for Finding Valuable Vintage Magazines      0:07:00 How to Choose the Right Magazines to Turn Into Online Content      0:08:43 How to Make Money With Magazines: A Step-By-Step Guide      0:14:19 How to Create Engaging Social Media Content from Articles      0:16:18 How to Make Money by Reading Old Magazines      0:17:53 The Dark Horse Entrepreneur: How to Make Money from Old Magazines      Highlights    Tracy Brinkmann goes to the garage sales and buys up all the old magazines that he can find. Now, he says the older the better. And I would concur on this because obviously, the recent magazines, everyone&apos;s probably already read them, right? So if you can go back and find old magazines, like I said, I got some from the 70s here.         Maybe you create a tutorial or how to video an article that contains the instruction tips on how to do something. Hey, you&apos;re going to do this, then you&apos;re going to do this, then you&apos;re going to do that.         Do you want to learn how to make money with magazines? You&apos;re like what?. And now here you are listening to it. And then now you give the introduction, the hook.         Content that you find valuable, that you think your readers will find valuable and relevant. And when you&apos;re doing that here, I want to give you a couple of tips here.         So I want you to consider those four things as you try to choose the right magazines to turn into online content and ensure that content that you create brings value to your audience.   </itunes:summary>
      <itunes:subtitle> https://DarkHorseSchooling.com/podcast  In this podcast, Tracy Brinkman discusses how to turn old magazines into valuable content that can be sold online in this unique side hustle idea. He explains that this can be a great way to make money while decluttering your home. He also offers tips on how to get started, including finding sources for cheap or free magazines, and choosing which ones to sell.  In this conversation, Tracy talks about how entrepreneurs can take old magazines and turn them into valuable content or even make money online with them with this unique side hustle. He explains that if you have a collection of magazines, it likely means you have a passion for something, and that these magazines can take up a lot of space.  Tracy discusses choosing the right magazines to turn into online content notes that it is important to carefully select magazines that will be most valuable to whatever audience is consuming the content. He advises to consider magazines that are still relevant today, and offer timeless tips in areas such as style, cooking, and DIY projects.  Tracy discusses that to be successful with this side hustle there is an importance in finding old magazines that are still relevant today. They suggest looking for magazines with unique and hard to find information, as well as those with well-written and informative content.    Timestamps    0:00:00 How to Turn Old Magazines Into Money Online      0:01:46 How to Turn Old Magazines Into Valuable Content and Money      0:03:30 How to Choose the Right Magazines to Turn Into Your Online Content      0:05:10 3 Tips for Finding Valuable Vintage Magazines      0:07:00 How to Choose the Right Magazines to Turn Into Online Content      0:08:43 How to Make Money With Magazines: A Step-By-Step Guide      0:14:19 How to Create Engaging Social Media Content from Articles      0:16:18 How to Make Money by Reading Old Magazines      0:17:53 The Dark Horse Entrepreneur: How to Make Money from Old Magazines      Highlights    Tracy Brinkmann goes to the garage sales and buys up all the old magazines that he can find. Now, he says the older the better. And I would concur on this because obviously, the recent magazines, everyone&apos;s probably already read them, right? So if you can go back and find old magazines, like I said, I got some from the 70s here.         Maybe you create a tutorial or how to video an article that contains the instruction tips on how to do something. Hey, you&apos;re going to do this, then you&apos;re going to do this, then you&apos;re going to do that.         Do you want to learn how to make money with magazines? You&apos;re like what?. And now here you are listening to it. And then now you give the introduction, the hook.         Content that you find valuable, that you think your readers will find valuable and relevant. And when you&apos;re doing that here, I want to give you a couple of tips here.         So I want you to consider those four things as you try to choose the right magazines to turn into online content and ensure that content that you create brings value to your audience.   </itunes:subtitle>
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      <title>EP 398 The iChart Method For Goal Setting And Achievement</title>
      <description><![CDATA[<p>https://DarkHorseSchooling.com/podcast</p> <p>In this episode, host Tracy Brinkmann, introduces a five step method for goal setting and achieving New Year's resolutions. This method includes clarifying what you want, setting realistic goals, breaking down goals into actionable steps, staying accountable, and celebrating your accomplishments. In the next episode, Tracy will share a milieu check to help tie everything together.</p> <p> </p> <p>The first step in goal-setting and achieving success is to look back at what you have already accomplished, no matter how big or small. This will help you get into the right mindset and remind you of your own potential. Next, look forward to what you want to achieve, imagining it in as much detail as possible. Finally, take action towards your goals, review your results, and be persistent.</p> <p> </p> <p>Tracy Brinkmann urges the listener to choose a goal wisely, and to break it down into manageable chunks. They explain that it is important to think about what you want for your life, without worrying about what others will think. Once you have chosen a goal, the speaker suggests working on it one at a time.</p> <p> </p> <p>Tracy Brinkmann is discussing how to achieve goals. They say that it is important to work on one goal at a time, until it is completed. They also say that everyone needs help to achieve their goals, and that this help can come from other people, courses, or training.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 Introduction New Year's Resolutions</p> <p>0:02:00 The Five Steps to Achieving Your Goals</p> <p>0:06:09 The Power of Choice</p> <p>0:09:06 The Benefits of Focusing on a Single Goal</p> <p>0:10:08 The Power of Goal Setting</p> <p>0:11:47 The Importance of Taking Action on Your Goals</p> <p>0:13:20 The Importance of Feedback in Achieving Goals</p> <p>0:14:54 The Power of Time and Tenacity in Achieving Your Goals</p> <p>0:20:32 Setting and Achieving Goals: A Conversation on Time, Tenacity, and Review</p> <p>0:22:07 The Dark Horse Entrepreneur: How to Make Goals Happen</p> <p> </p> <p>HIGHLIGHTS</p> <p>When it comes to time and tenacity, you should be regularly reviewing your goals. You hear that? There's that R again. This is why I'm telling you the last two make the biggest difference.</p> <p> </p> <p>Take a new action, get new results until you get those results that are more in the positive, at least in a neutral sense, right? And then they'll start going towards the positive sense.</p> <p> </p> <p>And that help may be in the way of another person, a coach, a course, some training, right?. All these other opportunities that are out there, and you're going to go, okay, I need to learn salesmanship, or I need to hire a salesman, one of the two.</p> <p> </p> <p>Now, some of the other goals you may have may be subparts of your ultimate goal, and you have to put them in the right place. But you don't go working on those parts until it's the right time.</p> <p> </p> <p>Now, once you've chosen a goal, and I would urge you to work on one single goal at a time. So many people say, oh, I'm multitasking. I'm going to work on this goal.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 2 Jan 2023 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>https://DarkHorseSchooling.com/podcast</p> <p>In this episode, host Tracy Brinkmann, introduces a five step method for goal setting and achieving New Year's resolutions. This method includes clarifying what you want, setting realistic goals, breaking down goals into actionable steps, staying accountable, and celebrating your accomplishments. In the next episode, Tracy will share a milieu check to help tie everything together.</p> <p> </p> <p>The first step in goal-setting and achieving success is to look back at what you have already accomplished, no matter how big or small. This will help you get into the right mindset and remind you of your own potential. Next, look forward to what you want to achieve, imagining it in as much detail as possible. Finally, take action towards your goals, review your results, and be persistent.</p> <p> </p> <p>Tracy Brinkmann urges the listener to choose a goal wisely, and to break it down into manageable chunks. They explain that it is important to think about what you want for your life, without worrying about what others will think. Once you have chosen a goal, the speaker suggests working on it one at a time.</p> <p> </p> <p>Tracy Brinkmann is discussing how to achieve goals. They say that it is important to work on one goal at a time, until it is completed. They also say that everyone needs help to achieve their goals, and that this help can come from other people, courses, or training.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 Introduction New Year's Resolutions</p> <p>0:02:00 The Five Steps to Achieving Your Goals</p> <p>0:06:09 The Power of Choice</p> <p>0:09:06 The Benefits of Focusing on a Single Goal</p> <p>0:10:08 The Power of Goal Setting</p> <p>0:11:47 The Importance of Taking Action on Your Goals</p> <p>0:13:20 The Importance of Feedback in Achieving Goals</p> <p>0:14:54 The Power of Time and Tenacity in Achieving Your Goals</p> <p>0:20:32 Setting and Achieving Goals: A Conversation on Time, Tenacity, and Review</p> <p>0:22:07 The Dark Horse Entrepreneur: How to Make Goals Happen</p> <p> </p> <p>HIGHLIGHTS</p> <p>When it comes to time and tenacity, you should be regularly reviewing your goals. You hear that? There's that R again. This is why I'm telling you the last two make the biggest difference.</p> <p> </p> <p>Take a new action, get new results until you get those results that are more in the positive, at least in a neutral sense, right? And then they'll start going towards the positive sense.</p> <p> </p> <p>And that help may be in the way of another person, a coach, a course, some training, right?. All these other opportunities that are out there, and you're going to go, okay, I need to learn salesmanship, or I need to hire a salesman, one of the two.</p> <p> </p> <p>Now, some of the other goals you may have may be subparts of your ultimate goal, and you have to put them in the right place. But you don't go working on those parts until it's the right time.</p> <p> </p> <p>Now, once you've chosen a goal, and I would urge you to work on one single goal at a time. So many people say, oh, I'm multitasking. I'm going to work on this goal.</p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 398 The iChart Method For Goal Setting And Achievement</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:25:29</itunes:duration>
      <itunes:summary>https://DarkHorseSchooling.com/podcast In this episode, host Tracy Brinkmann, introduces a five step method for goal setting and achieving New Year&apos;s resolutions. This method includes clarifying what you want, setting realistic goals, breaking down goals into actionable steps, staying accountable, and celebrating your accomplishments. In the next episode, Tracy will share a milieu check to help tie everything together.   The first step in goal-setting and achieving success is to look back at what you have already accomplished, no matter how big or small. This will help you get into the right mindset and remind you of your own potential. Next, look forward to what you want to achieve, imagining it in as much detail as possible. Finally, take action towards your goals, review your results, and be persistent.   Tracy Brinkmann urges the listener to choose a goal wisely, and to break it down into manageable chunks. They explain that it is important to think about what you want for your life, without worrying about what others will think. Once you have chosen a goal, the speaker suggests working on it one at a time.   Tracy Brinkmann is discussing how to achieve goals. They say that it is important to work on one goal at a time, until it is completed. They also say that everyone needs help to achieve their goals, and that this help can come from other people, courses, or training.   TIMESTAMPS 0:00:00   Introduction New Year&apos;s Resolutions 0:02:00   The Five Steps to Achieving Your Goals 0:06:09   The Power of Choice 0:09:06   The Benefits of Focusing on a Single Goal 0:10:08   The Power of Goal Setting 0:11:47   The Importance of Taking Action on Your Goals 0:13:20   The Importance of Feedback in Achieving Goals 0:14:54   The Power of Time and Tenacity in Achieving Your Goals 0:20:32   Setting and Achieving Goals: A Conversation on Time, Tenacity, and Review 0:22:07   The Dark Horse Entrepreneur: How to Make Goals Happen   HIGHLIGHTS When it comes to time and tenacity, you should be regularly reviewing your goals. You hear that? There&apos;s that R again. This is why I&apos;m telling you the last two make the biggest difference.   Take a new action, get new results until you get those results that are more in the positive, at least in a neutral sense, right? And then they&apos;ll start going towards the positive sense.   And that help may be in the way of another person, a coach, a course, some training, right?. All these other opportunities that are out there, and you&apos;re going to go, okay, I need to learn salesmanship, or I need to hire a salesman, one of the two.   Now, some of the other goals you may have may be subparts of your ultimate goal, and you have to put them in the right place. But you don&apos;t go working on those parts until it&apos;s the right time.   Now, once you&apos;ve chosen a goal, and I would urge you to work on one single goal at a time. So many people say, oh, I&apos;m multitasking. I&apos;m going to work on this goal.  </itunes:summary>
      <itunes:subtitle>https://DarkHorseSchooling.com/podcast In this episode, host Tracy Brinkmann, introduces a five step method for goal setting and achieving New Year&apos;s resolutions. This method includes clarifying what you want, setting realistic goals, breaking down goals into actionable steps, staying accountable, and celebrating your accomplishments. In the next episode, Tracy will share a milieu check to help tie everything together.   The first step in goal-setting and achieving success is to look back at what you have already accomplished, no matter how big or small. This will help you get into the right mindset and remind you of your own potential. Next, look forward to what you want to achieve, imagining it in as much detail as possible. Finally, take action towards your goals, review your results, and be persistent.   Tracy Brinkmann urges the listener to choose a goal wisely, and to break it down into manageable chunks. They explain that it is important to think about what you want for your life, without worrying about what others will think. Once you have chosen a goal, the speaker suggests working on it one at a time.   Tracy Brinkmann is discussing how to achieve goals. They say that it is important to work on one goal at a time, until it is completed. They also say that everyone needs help to achieve their goals, and that this help can come from other people, courses, or training.   TIMESTAMPS 0:00:00   Introduction New Year&apos;s Resolutions 0:02:00   The Five Steps to Achieving Your Goals 0:06:09   The Power of Choice 0:09:06   The Benefits of Focusing on a Single Goal 0:10:08   The Power of Goal Setting 0:11:47   The Importance of Taking Action on Your Goals 0:13:20   The Importance of Feedback in Achieving Goals 0:14:54   The Power of Time and Tenacity in Achieving Your Goals 0:20:32   Setting and Achieving Goals: A Conversation on Time, Tenacity, and Review 0:22:07   The Dark Horse Entrepreneur: How to Make Goals Happen   HIGHLIGHTS When it comes to time and tenacity, you should be regularly reviewing your goals. You hear that? There&apos;s that R again. This is why I&apos;m telling you the last two make the biggest difference.   Take a new action, get new results until you get those results that are more in the positive, at least in a neutral sense, right? And then they&apos;ll start going towards the positive sense.   And that help may be in the way of another person, a coach, a course, some training, right?. All these other opportunities that are out there, and you&apos;re going to go, okay, I need to learn salesmanship, or I need to hire a salesman, one of the two.   Now, some of the other goals you may have may be subparts of your ultimate goal, and you have to put them in the right place. But you don&apos;t go working on those parts until it&apos;s the right time.   Now, once you&apos;ve chosen a goal, and I would urge you to work on one single goal at a time. So many people say, oh, I&apos;m multitasking. I&apos;m going to work on this goal.  </itunes:subtitle>
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      <title>EP 397 Huge Problem With SEO And The Simple Solution</title>
      <description><![CDATA[<p>DarkHorseSchooling.com/podcast</p> <p>The problem with SEO is that it can be difficult to get high quality backlinks. However, there is a simple solution!</p> <p> </p> <p>In this podcast episode, Tracy Brinkman talks about the importance of backlinks in SEO. He explains that backlinks are a crucial component of SEO and that they can help you get more traffic to your website or blog. He also gives some tips on how to get more backlinks, including guest blogging and creating great content.</p> <p> </p> <p>The secret to getting organic backlinks is to rank number one for low or no competition keywords. This is because as the top pages get more exposure, they get more backlinks.</p> <p> </p> <p>In order to get ahead of the competition, it is important to create quality content for terms that have little to no competition. This can be done by researching new terms that are being coined in your niche, or by creating content for terms that are already in use but don't have any definitive content. It is important to update your content regularly in order to maintain your position in Google.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 The Benefits and Power of Backlinks</p> <p>0:00:53 SEO Backlinking: The Key to Successful Digital Marketing</p> <p>0:02:36 The Secret to Getting Organic Backlinks: Rank Number One for Low or No Competition Keywords</p> <p>0:05:55 How to Rank on Page One of Google</p> <p>0:07:49 The Benefits of Creating Content for Low Use, Low Competition Keywords</p> <p> </p> <p>HIGHLIGHTS</p> <p>And so you're in the blue ocean creating the great content for those low use, low just up and coming red ocean keywords. And as your articles, your videos, your podcasts and content rank number one for these multiple keywords, you'll start to get your backlinks.</p> <p> </p> <p>Now, in the experiment that they did, pages on the top spot for low or no competition keywords earned an average of 24 backlinks every year. That's because as the top pages get more exposure, they get more backlinks.</p> <p> </p> <p>The secret to building organic backlinks is to rank number one for a low or no competition keywords. Yeah, let me say it again. The secret to getting organic backlinks, high quality organic backlinks, is to rank number one for low or no competition keywords, right?.</p> <p> </p> <p>According to this study, top pages in the top spot get the top number of backlinks. Yeah, okay, stick with me for a minute. I'm going to Roy you the rest way through this.</p> <p> </p> <p>Well, they're a crucial component of SEO. Now, you can't buy them in bulk well, you can, right? But you can't buy them in bulk and expect to get results.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 28 Dec 2022 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>DarkHorseSchooling.com/podcast</p> <p>The problem with SEO is that it can be difficult to get high quality backlinks. However, there is a simple solution!</p> <p> </p> <p>In this podcast episode, Tracy Brinkman talks about the importance of backlinks in SEO. He explains that backlinks are a crucial component of SEO and that they can help you get more traffic to your website or blog. He also gives some tips on how to get more backlinks, including guest blogging and creating great content.</p> <p> </p> <p>The secret to getting organic backlinks is to rank number one for low or no competition keywords. This is because as the top pages get more exposure, they get more backlinks.</p> <p> </p> <p>In order to get ahead of the competition, it is important to create quality content for terms that have little to no competition. This can be done by researching new terms that are being coined in your niche, or by creating content for terms that are already in use but don't have any definitive content. It is important to update your content regularly in order to maintain your position in Google.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 The Benefits and Power of Backlinks</p> <p>0:00:53 SEO Backlinking: The Key to Successful Digital Marketing</p> <p>0:02:36 The Secret to Getting Organic Backlinks: Rank Number One for Low or No Competition Keywords</p> <p>0:05:55 How to Rank on Page One of Google</p> <p>0:07:49 The Benefits of Creating Content for Low Use, Low Competition Keywords</p> <p> </p> <p>HIGHLIGHTS</p> <p>And so you're in the blue ocean creating the great content for those low use, low just up and coming red ocean keywords. And as your articles, your videos, your podcasts and content rank number one for these multiple keywords, you'll start to get your backlinks.</p> <p> </p> <p>Now, in the experiment that they did, pages on the top spot for low or no competition keywords earned an average of 24 backlinks every year. That's because as the top pages get more exposure, they get more backlinks.</p> <p> </p> <p>The secret to building organic backlinks is to rank number one for a low or no competition keywords. Yeah, let me say it again. The secret to getting organic backlinks, high quality organic backlinks, is to rank number one for low or no competition keywords, right?.</p> <p> </p> <p>According to this study, top pages in the top spot get the top number of backlinks. Yeah, okay, stick with me for a minute. I'm going to Roy you the rest way through this.</p> <p> </p> <p>Well, they're a crucial component of SEO. Now, you can't buy them in bulk well, you can, right? But you can't buy them in bulk and expect to get results.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 397 Huge Problem With SEO And The Simple Solution</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:09:37</itunes:duration>
      <itunes:summary>DarkHorseSchooling.com/podcast The problem with SEO is that it can be difficult to get high quality backlinks. However, there is a simple solution!   In this podcast episode, Tracy Brinkman talks about the importance of backlinks in SEO. He explains that backlinks are a crucial component of SEO and that they can help you get more traffic to your website or blog. He also gives some tips on how to get more backlinks, including guest blogging and creating great content.   The secret to getting organic backlinks is to rank number one for low or no competition keywords. This is because as the top pages get more exposure, they get more backlinks.   In order to get ahead of the competition, it is important to create quality content for terms that have little to no competition. This can be done by researching new terms that are being coined in your niche, or by creating content for terms that are already in use but don&apos;t have any definitive content. It is important to update your content regularly in order to maintain your position in Google.   TIMESTAMPS 0:00:00   The Benefits and Power of Backlinks 0:00:53   SEO Backlinking: The Key to Successful Digital Marketing 0:02:36   The Secret to Getting Organic Backlinks: Rank Number One for Low or No Competition Keywords 0:05:55   How to Rank on Page One of Google 0:07:49   The Benefits of Creating Content for Low Use, Low Competition Keywords   HIGHLIGHTS And so you&apos;re in the blue ocean creating the great content for those low use, low just up and coming red ocean keywords. And as your articles, your videos, your podcasts and content rank number one for these multiple keywords, you&apos;ll start to get your backlinks.   Now, in the experiment that they did, pages on the top spot for low or no competition keywords earned an average of 24 backlinks every year. That&apos;s because as the top pages get more exposure, they get more backlinks.   The secret to building organic backlinks is to rank number one for a low or no competition keywords. Yeah, let me say it again. The secret to getting organic backlinks, high quality organic backlinks, is to rank number one for low or no competition keywords, right?.   According to this study, top pages in the top spot get the top number of backlinks. Yeah, okay, stick with me for a minute. I&apos;m going to Roy you the rest way through this.   Well, they&apos;re a crucial component of SEO. Now, you can&apos;t buy them in bulk well, you can, right? But you can&apos;t buy them in bulk and expect to get results.</itunes:summary>
      <itunes:subtitle>DarkHorseSchooling.com/podcast The problem with SEO is that it can be difficult to get high quality backlinks. However, there is a simple solution!   In this podcast episode, Tracy Brinkman talks about the importance of backlinks in SEO. He explains that backlinks are a crucial component of SEO and that they can help you get more traffic to your website or blog. He also gives some tips on how to get more backlinks, including guest blogging and creating great content.   The secret to getting organic backlinks is to rank number one for low or no competition keywords. This is because as the top pages get more exposure, they get more backlinks.   In order to get ahead of the competition, it is important to create quality content for terms that have little to no competition. This can be done by researching new terms that are being coined in your niche, or by creating content for terms that are already in use but don&apos;t have any definitive content. It is important to update your content regularly in order to maintain your position in Google.   TIMESTAMPS 0:00:00   The Benefits and Power of Backlinks 0:00:53   SEO Backlinking: The Key to Successful Digital Marketing 0:02:36   The Secret to Getting Organic Backlinks: Rank Number One for Low or No Competition Keywords 0:05:55   How to Rank on Page One of Google 0:07:49   The Benefits of Creating Content for Low Use, Low Competition Keywords   HIGHLIGHTS And so you&apos;re in the blue ocean creating the great content for those low use, low just up and coming red ocean keywords. And as your articles, your videos, your podcasts and content rank number one for these multiple keywords, you&apos;ll start to get your backlinks.   Now, in the experiment that they did, pages on the top spot for low or no competition keywords earned an average of 24 backlinks every year. That&apos;s because as the top pages get more exposure, they get more backlinks.   The secret to building organic backlinks is to rank number one for a low or no competition keywords. Yeah, let me say it again. The secret to getting organic backlinks, high quality organic backlinks, is to rank number one for low or no competition keywords, right?.   According to this study, top pages in the top spot get the top number of backlinks. Yeah, okay, stick with me for a minute. I&apos;m going to Roy you the rest way through this.   Well, they&apos;re a crucial component of SEO. Now, you can&apos;t buy them in bulk well, you can, right? But you can&apos;t buy them in bulk and expect to get results.</itunes:subtitle>
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      <title>EP 396 5 Best Money Generating Niche Topics</title>
      <description><![CDATA[<p><a href="https://DarkHorseSchooling.com">https://DarkHorseSchooling.com</a> </p> <p>The Dark Horse Entrepreneur Podcast helps entrepreneurs, coaches, and course creators who want to build a business online but are struggling with technology, procrastination, and imposter syndrome. In this episode, Tracy Brinkman discusses five money-generating niches that entrepreneurs can focus on to build a successful business.</p> <p> </p> <p>Tracy Brinkmann shares that the topic of health is one of the best money generating topics out there. She explains that the health and fitness industry is growing rapidly and is worth billions of dollars. If you are passionate about the topic of health, you can carve out your own niche and make a lot of money.</p> <p> </p> <p>Tracy discusses how to become a successful fitness content creator by narrowing down your niche and providing value to your audience. They also talk about the importance of money in the fitness industry, and how to make and save money as a content creator within the fitness arena.</p> <p> </p> <p>Tracy discusses different ideas of possible blogging topics that could be profitable. The topics discussed were health, money, food, fitness and.. one other area of passion. It was noted that while not everybody is interested in every topic, there are ways to cater to different interests within each topic. For example, within the topic of food, one could blog about recipes, cooking classes, or the best places to eat in a certain city. It was also noted that food bloggers tend to make a higher median income than bloggers in other industries.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 The Five Best Money Generating Niches for Content</p> <p>0:02:21 The Best Money Making Topics in the Blogosphere</p> <p>0:03:59 How to Make Money in the Fitness Industry</p> <p>0:05:24 3 Profitable Blogging Niches to Start in 2021</p> <p>0:08:47 How to Make Money in the Food and Travel Niches</p> <p>0:10:21 How to Create a Travel Blog That Makes Money</p> <p>0:12:10 How to Choose a Niche for Your Blog, Video, or Podcast</p> <p>0:17:29 The Benefits of Leveraging Your Experience to Create Products</p> <p>0:19:03 The Dark Horse Entrepreneur Podcast: Episode #1 – Why These Five Passions Will Work For You</p> <p> </p> <p>HIGHLIGHTS</p> <p>You'll find it far easier to sustain your blog, your video, your podcast, whatever medium you're choosing to share your passion driven niche. You'll find it far easier to get over the hurdles, to crack through the barriers, to dig under the walls that are going to be placed between you and your goal, which is probably earning some money with it, right?.</p> <p> </p> <p>Heck, you could probably get the folks that come on to your videocast or your podcast or your blog to pay you via their marketing funds that they would use to pay for their advertising.</p> <p> </p> <p>One of the ladies I'm trying to get on the podcast has five of them (unique air BnBs) and they're all ones like a spaceship. One is like shaped like a dog crazy.</p> <p> </p> <p>Try creating a travel blog about the most unique airbnb's that are out there. Think about that for a moment, just for a moment, would you? There are a number of very unique B and B's out there.</p> <p> </p> <p>There are some of them out there that are in the travel industry. So you could get your travel paid for, most likely, and enjoy the process at the same time.</p> <p> </p> <p>A special thanks to ConspiracyMusicGuru.com for our new true solfeggio background music</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 26 Dec 2022 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p><a href="https://DarkHorseSchooling.com">https://DarkHorseSchooling.com</a> </p> <p>The Dark Horse Entrepreneur Podcast helps entrepreneurs, coaches, and course creators who want to build a business online but are struggling with technology, procrastination, and imposter syndrome. In this episode, Tracy Brinkman discusses five money-generating niches that entrepreneurs can focus on to build a successful business.</p> <p> </p> <p>Tracy Brinkmann shares that the topic of health is one of the best money generating topics out there. She explains that the health and fitness industry is growing rapidly and is worth billions of dollars. If you are passionate about the topic of health, you can carve out your own niche and make a lot of money.</p> <p> </p> <p>Tracy discusses how to become a successful fitness content creator by narrowing down your niche and providing value to your audience. They also talk about the importance of money in the fitness industry, and how to make and save money as a content creator within the fitness arena.</p> <p> </p> <p>Tracy discusses different ideas of possible blogging topics that could be profitable. The topics discussed were health, money, food, fitness and.. one other area of passion. It was noted that while not everybody is interested in every topic, there are ways to cater to different interests within each topic. For example, within the topic of food, one could blog about recipes, cooking classes, or the best places to eat in a certain city. It was also noted that food bloggers tend to make a higher median income than bloggers in other industries.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 The Five Best Money Generating Niches for Content</p> <p>0:02:21 The Best Money Making Topics in the Blogosphere</p> <p>0:03:59 How to Make Money in the Fitness Industry</p> <p>0:05:24 3 Profitable Blogging Niches to Start in 2021</p> <p>0:08:47 How to Make Money in the Food and Travel Niches</p> <p>0:10:21 How to Create a Travel Blog That Makes Money</p> <p>0:12:10 How to Choose a Niche for Your Blog, Video, or Podcast</p> <p>0:17:29 The Benefits of Leveraging Your Experience to Create Products</p> <p>0:19:03 The Dark Horse Entrepreneur Podcast: Episode #1 – Why These Five Passions Will Work For You</p> <p> </p> <p>HIGHLIGHTS</p> <p>You'll find it far easier to sustain your blog, your video, your podcast, whatever medium you're choosing to share your passion driven niche. You'll find it far easier to get over the hurdles, to crack through the barriers, to dig under the walls that are going to be placed between you and your goal, which is probably earning some money with it, right?.</p> <p> </p> <p>Heck, you could probably get the folks that come on to your videocast or your podcast or your blog to pay you via their marketing funds that they would use to pay for their advertising.</p> <p> </p> <p>One of the ladies I'm trying to get on the podcast has five of them (unique air BnBs) and they're all ones like a spaceship. One is like shaped like a dog crazy.</p> <p> </p> <p>Try creating a travel blog about the most unique airbnb's that are out there. Think about that for a moment, just for a moment, would you? There are a number of very unique B and B's out there.</p> <p> </p> <p>There are some of them out there that are in the travel industry. So you could get your travel paid for, most likely, and enjoy the process at the same time.</p> <p> </p> <p>A special thanks to ConspiracyMusicGuru.com for our new true solfeggio background music</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 396 5 Best Money Generating Niche Topics</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:21:46</itunes:duration>
      <itunes:summary>https://DarkHorseSchooling.com   The Dark Horse Entrepreneur Podcast helps entrepreneurs, coaches, and course creators who want to build a business online but are struggling with technology, procrastination, and imposter syndrome. In this episode, Tracy Brinkman discusses five money-generating niches that entrepreneurs can focus on to build a successful business.   Tracy Brinkmann shares that the topic of health is one of the best money generating topics out there. She explains that the health and fitness industry is growing rapidly and is worth billions of dollars. If you are passionate about the topic of health, you can carve out your own niche and make a lot of money.   Tracy discusses how to become a successful fitness content creator by narrowing down your niche and providing value to your audience. They also talk about the importance of money in the fitness industry, and how to make and save money as a content creator within the fitness arena.   Tracy discusses different ideas of possible blogging topics that could be profitable. The topics discussed were health, money, food, fitness and.. one other area of passion. It was noted that while not everybody is interested in every topic, there are ways to cater to different interests within each topic. For example, within the topic of food, one could blog about recipes, cooking classes, or the best places to eat in a certain city. It was also noted that food bloggers tend to make a higher median income than bloggers in other industries.   TIMESTAMPS 0:00:00   The Five Best Money Generating Niches for Content 0:02:21   The Best Money Making Topics in the Blogosphere 0:03:59   How to Make Money in the Fitness Industry 0:05:24   3 Profitable Blogging Niches to Start in 2021 0:08:47   How to Make Money in the Food and Travel Niches 0:10:21   How to Create a Travel Blog That Makes Money 0:12:10   How to Choose a Niche for Your Blog, Video, or Podcast 0:17:29   The Benefits of Leveraging Your Experience to Create Products 0:19:03   The Dark Horse Entrepreneur Podcast: Episode #1 – Why These Five Passions Will Work For You   HIGHLIGHTS You&apos;ll find it far easier to sustain your blog, your video, your podcast, whatever medium you&apos;re choosing to share your passion driven niche. You&apos;ll find it far easier to get over the hurdles, to crack through the barriers, to dig under the walls that are going to be placed between you and your goal, which is probably earning some money with it, right?.   Heck, you could probably get the folks that come on to your videocast or your podcast or your blog to pay you via their marketing funds that they would use to pay for their advertising.   One of the ladies I&apos;m trying to get on the podcast has five of them  (unique air BnBs) and they&apos;re all ones like a spaceship. One is like shaped like a dog crazy.   Try creating a travel blog about the most unique airbnb&apos;s that are out there. Think about that for a moment, just for a moment, would you? There are a number of very unique B and B&apos;s out there.   There are some of them out there that are in the travel industry. So you could get your travel paid for, most likely, and enjoy the process at the same time.   A special thanks to ConspiracyMusicGuru.com for our new true solfeggio background music</itunes:summary>
      <itunes:subtitle>https://DarkHorseSchooling.com   The Dark Horse Entrepreneur Podcast helps entrepreneurs, coaches, and course creators who want to build a business online but are struggling with technology, procrastination, and imposter syndrome. In this episode, Tracy Brinkman discusses five money-generating niches that entrepreneurs can focus on to build a successful business.   Tracy Brinkmann shares that the topic of health is one of the best money generating topics out there. She explains that the health and fitness industry is growing rapidly and is worth billions of dollars. If you are passionate about the topic of health, you can carve out your own niche and make a lot of money.   Tracy discusses how to become a successful fitness content creator by narrowing down your niche and providing value to your audience. They also talk about the importance of money in the fitness industry, and how to make and save money as a content creator within the fitness arena.   Tracy discusses different ideas of possible blogging topics that could be profitable. The topics discussed were health, money, food, fitness and.. one other area of passion. It was noted that while not everybody is interested in every topic, there are ways to cater to different interests within each topic. For example, within the topic of food, one could blog about recipes, cooking classes, or the best places to eat in a certain city. It was also noted that food bloggers tend to make a higher median income than bloggers in other industries.   TIMESTAMPS 0:00:00   The Five Best Money Generating Niches for Content 0:02:21   The Best Money Making Topics in the Blogosphere 0:03:59   How to Make Money in the Fitness Industry 0:05:24   3 Profitable Blogging Niches to Start in 2021 0:08:47   How to Make Money in the Food and Travel Niches 0:10:21   How to Create a Travel Blog That Makes Money 0:12:10   How to Choose a Niche for Your Blog, Video, or Podcast 0:17:29   The Benefits of Leveraging Your Experience to Create Products 0:19:03   The Dark Horse Entrepreneur Podcast: Episode #1 – Why These Five Passions Will Work For You   HIGHLIGHTS You&apos;ll find it far easier to sustain your blog, your video, your podcast, whatever medium you&apos;re choosing to share your passion driven niche. You&apos;ll find it far easier to get over the hurdles, to crack through the barriers, to dig under the walls that are going to be placed between you and your goal, which is probably earning some money with it, right?.   Heck, you could probably get the folks that come on to your videocast or your podcast or your blog to pay you via their marketing funds that they would use to pay for their advertising.   One of the ladies I&apos;m trying to get on the podcast has five of them  (unique air BnBs) and they&apos;re all ones like a spaceship. One is like shaped like a dog crazy.   Try creating a travel blog about the most unique airbnb&apos;s that are out there. Think about that for a moment, just for a moment, would you? There are a number of very unique B and B&apos;s out there.   There are some of them out there that are in the travel industry. So you could get your travel paid for, most likely, and enjoy the process at the same time.   A special thanks to ConspiracyMusicGuru.com for our new true solfeggio background music</itunes:subtitle>
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      <title>EP 395 10 Websites Are An Endless Source Of Content Ideas</title>
      <description><![CDATA[<p>https://DarkHorseSchooling.com</p> <p>SUMMARY: The Dark Horse Entrepreneur podcast helps entrepreneurs who are struggling with technology, procrastination, and imposter syndrome. In this episode, Tracy Brinkman discusses how to generate endless content ideas. He recommends ten websites that entrepreneurs can use to get ideas for their next piece of content. These websites include sites like BuzzSumo, Quora, and Reddit.</p> <p> </p> <p>Tracy discusses how important it is for experts in their field to come up with content ideas, and provides a list of ten websites that can help generate an endless stream of content ideas. The websites listed include: Quora, Reddit, Google Trends, and BuzzSumo. Tracy emphasizes that the purpose of the list is not to provide ideas that can be copied and pasted, but rather to give experts an idea of what their audience might be interested in.</p> <p> </p> <p>The conversation discusses the website Socrates which is a search engine designed to help you learn more about your target audience. You can use Socrates to find out what topics and keywords that are already popular inside your target audience as well as common problems they're facing and questions they're asking. The information from Socrates can be used to create content that is relevant and useful to your audience.</p> <p> </p> <p>Quora is a website where people can ask and answer questions on any topic. It is a great resource for finding content ideas, as you can easily find questions relevant to your niche or industry.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 10 Websites for Endless Content Ideas</p> <p>0:02:14 10 Websites to Help You Generate an Endless Stream of Content Ideas</p> <p>0:03:51 How to Use Socrates to Learn About Your Target Audience</p> <p>0:05:34 How to Use Quora and Answer the Public to Create an Endless Stream of Blog Post Ideas</p> <p>0:07:07 Quora: A Great Way to Generate Content Ideas</p> <p>0:08:28 How to Use Various Websites to Generate Content Ideas</p> <p>0:13:17 How to Use Various Online Platforms to Find Content Ideas for Your Life Coaching Business</p> <p>0:19:04 How to Use Google Trends to Find Out What's Being Talked About in the Coaching World</p> <p>0:20:36 10 Ways to Find Ideas for Your Life Coaching Business</p> <p>0:22:21 Ten Websites for an Endless Source of Content Ideas</p> <p> </p> <p>HIGHLIGHTS</p> <p>This is a great way to find some visual content that is relevant to your audience to help you come up with ideas that are both interesting as well as being visually appealing.</p> <p> </p> <p>Now in this particular example, it's actually the introduction to one of the people Twitter is trying to get me to follow. But if I click on their profile, they have a whole host of great pieces of content in here.</p> <p> </p> <p>And as you might expect, these conversations can be a great source of content ideas to get started. Once again, type in the keyword or phrase and see what people are tweeting about.</p> <p> </p> <p>How you can as a life coach to keep up with this example and I beat this one down the ground, could give your prospects, your clients, your customers some great ideas for motivational gifts for their loved ones on the holiday season.</p> <p> </p> <p>Reddit is one of the most popular websites in the world and it's also a great source of content ideas. Simply browse through all the various Reddits. Some of you may think of them as forums and see what people are talking about.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 21 Dec 2022 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>https://DarkHorseSchooling.com</p> <p>SUMMARY: The Dark Horse Entrepreneur podcast helps entrepreneurs who are struggling with technology, procrastination, and imposter syndrome. In this episode, Tracy Brinkman discusses how to generate endless content ideas. He recommends ten websites that entrepreneurs can use to get ideas for their next piece of content. These websites include sites like BuzzSumo, Quora, and Reddit.</p> <p> </p> <p>Tracy discusses how important it is for experts in their field to come up with content ideas, and provides a list of ten websites that can help generate an endless stream of content ideas. The websites listed include: Quora, Reddit, Google Trends, and BuzzSumo. Tracy emphasizes that the purpose of the list is not to provide ideas that can be copied and pasted, but rather to give experts an idea of what their audience might be interested in.</p> <p> </p> <p>The conversation discusses the website Socrates which is a search engine designed to help you learn more about your target audience. You can use Socrates to find out what topics and keywords that are already popular inside your target audience as well as common problems they're facing and questions they're asking. The information from Socrates can be used to create content that is relevant and useful to your audience.</p> <p> </p> <p>Quora is a website where people can ask and answer questions on any topic. It is a great resource for finding content ideas, as you can easily find questions relevant to your niche or industry.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 10 Websites for Endless Content Ideas</p> <p>0:02:14 10 Websites to Help You Generate an Endless Stream of Content Ideas</p> <p>0:03:51 How to Use Socrates to Learn About Your Target Audience</p> <p>0:05:34 How to Use Quora and Answer the Public to Create an Endless Stream of Blog Post Ideas</p> <p>0:07:07 Quora: A Great Way to Generate Content Ideas</p> <p>0:08:28 How to Use Various Websites to Generate Content Ideas</p> <p>0:13:17 How to Use Various Online Platforms to Find Content Ideas for Your Life Coaching Business</p> <p>0:19:04 How to Use Google Trends to Find Out What's Being Talked About in the Coaching World</p> <p>0:20:36 10 Ways to Find Ideas for Your Life Coaching Business</p> <p>0:22:21 Ten Websites for an Endless Source of Content Ideas</p> <p> </p> <p>HIGHLIGHTS</p> <p>This is a great way to find some visual content that is relevant to your audience to help you come up with ideas that are both interesting as well as being visually appealing.</p> <p> </p> <p>Now in this particular example, it's actually the introduction to one of the people Twitter is trying to get me to follow. But if I click on their profile, they have a whole host of great pieces of content in here.</p> <p> </p> <p>And as you might expect, these conversations can be a great source of content ideas to get started. Once again, type in the keyword or phrase and see what people are tweeting about.</p> <p> </p> <p>How you can as a life coach to keep up with this example and I beat this one down the ground, could give your prospects, your clients, your customers some great ideas for motivational gifts for their loved ones on the holiday season.</p> <p> </p> <p>Reddit is one of the most popular websites in the world and it's also a great source of content ideas. Simply browse through all the various Reddits. Some of you may think of them as forums and see what people are talking about.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:duration>00:24:55</itunes:duration>
      <itunes:summary>https://DarkHorseSchooling.com SUMMARY: The Dark Horse Entrepreneur podcast helps entrepreneurs who are struggling with technology, procrastination, and imposter syndrome. In this episode, Tracy Brinkman discusses how to generate endless content ideas. He recommends ten websites that entrepreneurs can use to get ideas for their next piece of content. These websites include sites like BuzzSumo, Quora, and Reddit.   Tracy discusses how important it is for experts in their field to come up with content ideas, and provides a list of ten websites that can help generate an endless stream of content ideas. The websites listed include: Quora, Reddit, Google Trends, and BuzzSumo. Tracy  emphasizes that the purpose of the list is not to provide ideas that can be copied and pasted, but rather to give experts an idea of what their audience might be interested in.   The conversation discusses the website Socrates which is a search engine designed to help you learn more about your target audience. You can use Socrates to find out what topics and keywords that are already popular inside your target audience as well as common problems they&apos;re facing and questions they&apos;re asking. The information from Socrates can be used to create content that is relevant and useful to your audience.   Quora is a website where people can ask and answer questions on any topic. It is a great resource for finding content ideas, as you can easily find questions relevant to your niche or industry.   TIMESTAMPS 0:00:00   10 Websites for Endless Content Ideas 0:02:14   10 Websites to Help You Generate an Endless Stream of Content Ideas 0:03:51   How to Use Socrates to Learn About Your Target Audience 0:05:34   How to Use Quora and Answer the Public to Create an Endless Stream of Blog Post Ideas 0:07:07   Quora: A Great Way to Generate Content Ideas 0:08:28   How to Use Various Websites to Generate Content Ideas 0:13:17   How to Use Various Online Platforms to Find Content Ideas for Your Life Coaching Business 0:19:04   How to Use Google Trends to Find Out What&apos;s Being Talked About in the Coaching World 0:20:36   10 Ways to Find Ideas for Your Life Coaching Business 0:22:21   Ten Websites for an Endless Source of Content Ideas   HIGHLIGHTS This is a great way to find some visual content that is relevant to your audience to help you come up with ideas that are both interesting as well as being visually appealing.   Now in this particular example, it&apos;s actually the introduction to one of the people Twitter is trying to get me to follow. But if I click on their profile, they have a whole host of great pieces of content in here.   And as you might expect, these conversations can be a great source of content ideas to get started. Once again, type in the keyword or phrase and see what people are tweeting about.   How you can as a life coach to keep up with this example and I beat this one down the ground, could give your prospects, your clients, your customers some great ideas for motivational gifts for their loved ones on the holiday season.   Reddit is one of the most popular websites in the world and it&apos;s also a great source of content ideas. Simply browse through all the various Reddits. Some of you may think of them as forums and see what people are talking about.</itunes:summary>
      <itunes:subtitle>https://DarkHorseSchooling.com SUMMARY: The Dark Horse Entrepreneur podcast helps entrepreneurs who are struggling with technology, procrastination, and imposter syndrome. In this episode, Tracy Brinkman discusses how to generate endless content ideas. He recommends ten websites that entrepreneurs can use to get ideas for their next piece of content. These websites include sites like BuzzSumo, Quora, and Reddit.   Tracy discusses how important it is for experts in their field to come up with content ideas, and provides a list of ten websites that can help generate an endless stream of content ideas. The websites listed include: Quora, Reddit, Google Trends, and BuzzSumo. Tracy  emphasizes that the purpose of the list is not to provide ideas that can be copied and pasted, but rather to give experts an idea of what their audience might be interested in.   The conversation discusses the website Socrates which is a search engine designed to help you learn more about your target audience. You can use Socrates to find out what topics and keywords that are already popular inside your target audience as well as common problems they&apos;re facing and questions they&apos;re asking. The information from Socrates can be used to create content that is relevant and useful to your audience.   Quora is a website where people can ask and answer questions on any topic. It is a great resource for finding content ideas, as you can easily find questions relevant to your niche or industry.   TIMESTAMPS 0:00:00   10 Websites for Endless Content Ideas 0:02:14   10 Websites to Help You Generate an Endless Stream of Content Ideas 0:03:51   How to Use Socrates to Learn About Your Target Audience 0:05:34   How to Use Quora and Answer the Public to Create an Endless Stream of Blog Post Ideas 0:07:07   Quora: A Great Way to Generate Content Ideas 0:08:28   How to Use Various Websites to Generate Content Ideas 0:13:17   How to Use Various Online Platforms to Find Content Ideas for Your Life Coaching Business 0:19:04   How to Use Google Trends to Find Out What&apos;s Being Talked About in the Coaching World 0:20:36   10 Ways to Find Ideas for Your Life Coaching Business 0:22:21   Ten Websites for an Endless Source of Content Ideas   HIGHLIGHTS This is a great way to find some visual content that is relevant to your audience to help you come up with ideas that are both interesting as well as being visually appealing.   Now in this particular example, it&apos;s actually the introduction to one of the people Twitter is trying to get me to follow. But if I click on their profile, they have a whole host of great pieces of content in here.   And as you might expect, these conversations can be a great source of content ideas to get started. Once again, type in the keyword or phrase and see what people are tweeting about.   How you can as a life coach to keep up with this example and I beat this one down the ground, could give your prospects, your clients, your customers some great ideas for motivational gifts for their loved ones on the holiday season.   Reddit is one of the most popular websites in the world and it&apos;s also a great source of content ideas. Simply browse through all the various Reddits. Some of you may think of them as forums and see what people are talking about.</itunes:subtitle>
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      <itunes:episode>395</itunes:episode>
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      <title>EP 394 Simple Trick For More Comments And Better Rankings</title>
      <description><![CDATA[<p><a href="https://DarkHorseSchooling.com">https://DarkHorseSchooling.com</a></p> <p>SUMMARY: The conversation is about a trick to get more people to leave comments on your blog or social media posts. The trick is to ask a question at the end of your post. Asking a question will encourage people to leave a comment because they will want to answer the question.</p> <p> </p> <p>Tracy is an entrepreneur who is still learning. He believes that it is more important to know who the person is that you are to get your content in order to get better rankings. The reason for this is because they are likely driven and want to build their business into an empire. The interviewee then shares a tip on how to get more people to interact with content, which in turn will improve the ranking of that content.</p> <p> </p> <p>The conversation is about how to get people to comment on your content, and the best way to do this is by asking them to do so. Tracy also mentions that he is going to be giving away a free copy of his new course to one lucky person who comments on the content.</p> <p> </p> <p>Tracy discusses the idea of using a contest to increase engagement on a video or article. The prize for the contest is a free, valuable gift that is related to the topic of the video or article. The contest can help to increase the average viewing time of the video or article, and the prize should be specifically targeted to the audience who would be interested in the topic.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 The Dark Horse Entrepreneur Podcast: How to Get More People to Interact with Your Content</p> <p>0:01:28 The Benefits of Getting More Comments on Your Content</p> <p>0:02:57 How to Get More Comments on Your Content</p> <p>0:04:26 How to Increase Engagement on Your Videos or Blog Posts</p> <p>0:07:52 How to Use Contests to Boost YouTube Views and Engagement</p> <p>0:09:22 The Dark Horse Entrepreneur Podcast: Free Course Giveaway</p> <p> </p> <p>HIGHLIGHTS</p> <p>You'll be seeing it announced here on the podcast and all the platforms that I publish on, but you will get your free copy if you're picked as one of the winners.</p> <p> </p> <p>Try doing this across a couple of posts, a couple of podcast episodes, a couple of videos on your YouTube and watch the magic happen in your comment section. So let's see if the magic works.</p> <p> </p> <p>And there's a couple of big metrics that YouTube uses to determine whether or not they show a video to additional people. Views in the first 24 hours are specifically important if we're talking about YouTube to help get your video seen by more people.</p> <p> </p> <p>The more comments you have, the higher your chance of you ranking higher in the searches. And when you get your readers and your viewers and your listeners to interact with your content, by leaving their own comment, you're increasing their perceived ownership of that content.</p> <p> </p> <p>Why do you want people to interact with your content?. Well, more often not, it's because it will quite often give you a better standing in the search. And you've talked about social media content.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 19 Dec 2022 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p><a href="https://DarkHorseSchooling.com">https://DarkHorseSchooling.com</a></p> <p>SUMMARY: The conversation is about a trick to get more people to leave comments on your blog or social media posts. The trick is to ask a question at the end of your post. Asking a question will encourage people to leave a comment because they will want to answer the question.</p> <p> </p> <p>Tracy is an entrepreneur who is still learning. He believes that it is more important to know who the person is that you are to get your content in order to get better rankings. The reason for this is because they are likely driven and want to build their business into an empire. The interviewee then shares a tip on how to get more people to interact with content, which in turn will improve the ranking of that content.</p> <p> </p> <p>The conversation is about how to get people to comment on your content, and the best way to do this is by asking them to do so. Tracy also mentions that he is going to be giving away a free copy of his new course to one lucky person who comments on the content.</p> <p> </p> <p>Tracy discusses the idea of using a contest to increase engagement on a video or article. The prize for the contest is a free, valuable gift that is related to the topic of the video or article. The contest can help to increase the average viewing time of the video or article, and the prize should be specifically targeted to the audience who would be interested in the topic.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 The Dark Horse Entrepreneur Podcast: How to Get More People to Interact with Your Content</p> <p>0:01:28 The Benefits of Getting More Comments on Your Content</p> <p>0:02:57 How to Get More Comments on Your Content</p> <p>0:04:26 How to Increase Engagement on Your Videos or Blog Posts</p> <p>0:07:52 How to Use Contests to Boost YouTube Views and Engagement</p> <p>0:09:22 The Dark Horse Entrepreneur Podcast: Free Course Giveaway</p> <p> </p> <p>HIGHLIGHTS</p> <p>You'll be seeing it announced here on the podcast and all the platforms that I publish on, but you will get your free copy if you're picked as one of the winners.</p> <p> </p> <p>Try doing this across a couple of posts, a couple of podcast episodes, a couple of videos on your YouTube and watch the magic happen in your comment section. So let's see if the magic works.</p> <p> </p> <p>And there's a couple of big metrics that YouTube uses to determine whether or not they show a video to additional people. Views in the first 24 hours are specifically important if we're talking about YouTube to help get your video seen by more people.</p> <p> </p> <p>The more comments you have, the higher your chance of you ranking higher in the searches. And when you get your readers and your viewers and your listeners to interact with your content, by leaving their own comment, you're increasing their perceived ownership of that content.</p> <p> </p> <p>Why do you want people to interact with your content?. Well, more often not, it's because it will quite often give you a better standing in the search. And you've talked about social media content.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 394 Simple Trick For More Comments And Better Rankings</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:12:22</itunes:duration>
      <itunes:summary>https://DarkHorseSchooling.com SUMMARY: The conversation is about a trick to get more people to leave comments on your blog or social media posts. The trick is to ask a question at the end of your post. Asking a question will encourage people to leave a comment because they will want to answer the question.   Tracy is an entrepreneur who is still learning. He believes that it is more important to know who the person is that you are to get your content in order to get better rankings. The reason for this is because they are likely driven and want to build their business into an empire. The interviewee then shares a tip on how to get more people to interact with content, which in turn will improve the ranking of that content.   The conversation is about how to get people to comment on your content, and the best way to do this is by asking them to do so. Tracy also mentions that he is going to be giving away a free copy of his new course to one lucky person who comments on the content.   Tracy discusses the idea of using a contest to increase engagement on a video or article. The prize for the contest is a free, valuable gift that is related to the topic of the video or article. The contest can help to increase the average viewing time of the video or article, and the prize should be specifically targeted to the audience who would be interested in the topic.   TIMESTAMPS 0:00:00   The Dark Horse Entrepreneur Podcast: How to Get More People to Interact with Your Content 0:01:28   The Benefits of Getting More Comments on Your Content 0:02:57   How to Get More Comments on Your Content 0:04:26   How to Increase Engagement on Your Videos or Blog Posts 0:07:52   How to Use Contests to Boost YouTube Views and Engagement 0:09:22   The Dark Horse Entrepreneur Podcast: Free Course Giveaway   HIGHLIGHTS You&apos;ll be seeing it announced here on the podcast and all the platforms that I publish on, but you will get your free copy if you&apos;re picked as one of the winners.   Try doing this across a couple of posts, a couple of podcast episodes, a couple of videos on your YouTube and watch the magic happen in your comment section. So let&apos;s see if the magic works.   And there&apos;s a couple of big metrics that YouTube uses to determine whether or not they show a video to additional people. Views in the first 24 hours are specifically important if we&apos;re talking about YouTube to help get your video seen by more people.   The more comments you have, the higher your chance of you ranking higher in the searches. And when you get your readers and your viewers and your listeners to interact with your content, by leaving their own comment, you&apos;re increasing their perceived ownership of that content.   Why do you want people to interact with your content?. Well, more often not, it&apos;s because it will quite often give you a better standing in the search. And you&apos;ve talked about social media content.</itunes:summary>
      <itunes:subtitle>https://DarkHorseSchooling.com SUMMARY: The conversation is about a trick to get more people to leave comments on your blog or social media posts. The trick is to ask a question at the end of your post. Asking a question will encourage people to leave a comment because they will want to answer the question.   Tracy is an entrepreneur who is still learning. He believes that it is more important to know who the person is that you are to get your content in order to get better rankings. The reason for this is because they are likely driven and want to build their business into an empire. The interviewee then shares a tip on how to get more people to interact with content, which in turn will improve the ranking of that content.   The conversation is about how to get people to comment on your content, and the best way to do this is by asking them to do so. Tracy also mentions that he is going to be giving away a free copy of his new course to one lucky person who comments on the content.   Tracy discusses the idea of using a contest to increase engagement on a video or article. The prize for the contest is a free, valuable gift that is related to the topic of the video or article. The contest can help to increase the average viewing time of the video or article, and the prize should be specifically targeted to the audience who would be interested in the topic.   TIMESTAMPS 0:00:00   The Dark Horse Entrepreneur Podcast: How to Get More People to Interact with Your Content 0:01:28   The Benefits of Getting More Comments on Your Content 0:02:57   How to Get More Comments on Your Content 0:04:26   How to Increase Engagement on Your Videos or Blog Posts 0:07:52   How to Use Contests to Boost YouTube Views and Engagement 0:09:22   The Dark Horse Entrepreneur Podcast: Free Course Giveaway   HIGHLIGHTS You&apos;ll be seeing it announced here on the podcast and all the platforms that I publish on, but you will get your free copy if you&apos;re picked as one of the winners.   Try doing this across a couple of posts, a couple of podcast episodes, a couple of videos on your YouTube and watch the magic happen in your comment section. So let&apos;s see if the magic works.   And there&apos;s a couple of big metrics that YouTube uses to determine whether or not they show a video to additional people. Views in the first 24 hours are specifically important if we&apos;re talking about YouTube to help get your video seen by more people.   The more comments you have, the higher your chance of you ranking higher in the searches. And when you get your readers and your viewers and your listeners to interact with your content, by leaving their own comment, you&apos;re increasing their perceived ownership of that content.   Why do you want people to interact with your content?. Well, more often not, it&apos;s because it will quite often give you a better standing in the search. And you&apos;ve talked about social media content.</itunes:subtitle>
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      <title>EP 393 5.5 Simple Steps To 3X Your Email Clicks</title>
      <description><![CDATA[<p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p>SUMMARY: The question is posed: does email marketing still work? The answer is a resounding yes - but times have changed, and so email marketing has to change as well. The key to successful email marketing in the current climate is to understand the needs and wants of your audience, and to craft emails that speak to those needs. This can be done by segmenting your audience and tailoring your message to each segment, or by using personalization to make each email feel like it was written just for the recipient. By staying up-to-date with the latest email marketing trends and techniques, you can ensure that your messages are always relevant and engaging, and that your business continues to thrive.</p> <p> </p> <p>Email marketing is still an effective way to reach and sell to customers, but the landscape has changed. Marketers need to be aware of how email promotion has changed in order to be successful.</p> <p> </p> <p>Tracy Brinkmann discusses how, in the past, people would write long emails that would often get lost in the shuffle and be forgotten about. However, they suggest that people update their workflow to send shorter emails instead. This way, people are more likely to read them and they can be easily incorporated into other pieces of content, such as articles.</p> <p> </p> <p>Tracy is talking about how to increase the open rate for emails. He suggests sending out a short email with a catchy subject line that directs the reader back to the website. He also suggests focusing on creating a database of content, encouraging discussions on the site, and using the phrase to continue reading in emails.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 Email Marketing: Does It Still Work?</p> <p>0:03:23 The Benefits of Updating Your Email Workflow</p> <p>0:04:54 The Benefits of Sending Short Emails</p> <p>0:08:49 5 Tips for Writing Better Email Subject Lines</p> <p>0:12:36 Email Marketing: How to Increase Your Click Through Rate</p> <p>0:14:03 Email Marketing: How to Write Emails Your Audience Will Love</p> <p> </p> <p>HIGHLIGHTS</p> <p> </p> <p>Use the to continue reading phrase in your emails that will click that will boost your clicks. You see, by using this method, you're likely to see your click through rates greatly increase over time.</p> <p> </p> <p>Step two is place your real efforts on creating a database of content. Here's what I mean by that. Instead of having to write articles and posts in addition to your emails.</p> <p> </p> <p>Then send your readers that super catchy email that lets them know if they want to continue reading. Well, here's the link to do that, right? It's like the episode I just shared with you not too long ago on how you can zygarnick your audience into submission.</p> <p> </p> <p>By sending out a short email, a short catchy email that directs your subscriber back to your website, you, my friend, are increasing the odds of that email will land in their personal folder, and they'll get to open it and they'll get to read it.</p> <p> </p> <p>Those long drawing on emails are a thing of the past. Write like when you write to a friend, right?. Are you usually sending them a thousand words?. I know a few of you who just said, yes, I do.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 14 Dec 2022 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p>SUMMARY: The question is posed: does email marketing still work? The answer is a resounding yes - but times have changed, and so email marketing has to change as well. The key to successful email marketing in the current climate is to understand the needs and wants of your audience, and to craft emails that speak to those needs. This can be done by segmenting your audience and tailoring your message to each segment, or by using personalization to make each email feel like it was written just for the recipient. By staying up-to-date with the latest email marketing trends and techniques, you can ensure that your messages are always relevant and engaging, and that your business continues to thrive.</p> <p> </p> <p>Email marketing is still an effective way to reach and sell to customers, but the landscape has changed. Marketers need to be aware of how email promotion has changed in order to be successful.</p> <p> </p> <p>Tracy Brinkmann discusses how, in the past, people would write long emails that would often get lost in the shuffle and be forgotten about. However, they suggest that people update their workflow to send shorter emails instead. This way, people are more likely to read them and they can be easily incorporated into other pieces of content, such as articles.</p> <p> </p> <p>Tracy is talking about how to increase the open rate for emails. He suggests sending out a short email with a catchy subject line that directs the reader back to the website. He also suggests focusing on creating a database of content, encouraging discussions on the site, and using the phrase to continue reading in emails.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 Email Marketing: Does It Still Work?</p> <p>0:03:23 The Benefits of Updating Your Email Workflow</p> <p>0:04:54 The Benefits of Sending Short Emails</p> <p>0:08:49 5 Tips for Writing Better Email Subject Lines</p> <p>0:12:36 Email Marketing: How to Increase Your Click Through Rate</p> <p>0:14:03 Email Marketing: How to Write Emails Your Audience Will Love</p> <p> </p> <p>HIGHLIGHTS</p> <p> </p> <p>Use the to continue reading phrase in your emails that will click that will boost your clicks. You see, by using this method, you're likely to see your click through rates greatly increase over time.</p> <p> </p> <p>Step two is place your real efforts on creating a database of content. Here's what I mean by that. Instead of having to write articles and posts in addition to your emails.</p> <p> </p> <p>Then send your readers that super catchy email that lets them know if they want to continue reading. Well, here's the link to do that, right? It's like the episode I just shared with you not too long ago on how you can zygarnick your audience into submission.</p> <p> </p> <p>By sending out a short email, a short catchy email that directs your subscriber back to your website, you, my friend, are increasing the odds of that email will land in their personal folder, and they'll get to open it and they'll get to read it.</p> <p> </p> <p>Those long drawing on emails are a thing of the past. Write like when you write to a friend, right?. Are you usually sending them a thousand words?. I know a few of you who just said, yes, I do.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 393 5.5 Simple Steps To 3X Your Email Clicks</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:16:18</itunes:duration>
      <itunes:summary>DarkHorseSchooling.com SUMMARY: The question is posed: does email marketing still work? The answer is a resounding yes - but times have changed, and so email marketing has to change as well. The key to successful email marketing in the current climate is to understand the needs and wants of your audience, and to craft emails that speak to those needs. This can be done by segmenting your audience and tailoring your message to each segment, or by using personalization to make each email feel like it was written just for the recipient. By staying up-to-date with the latest email marketing trends and techniques, you can ensure that your messages are always relevant and engaging, and that your business continues to thrive.   Email marketing is still an effective way to reach and sell to customers, but the landscape has changed. Marketers need to be aware of how email promotion has changed in order to be successful.   Tracy Brinkmann discusses how, in the past, people would write long emails that would often get lost in the shuffle and be forgotten about. However, they suggest that people update their workflow to send shorter emails instead. This way, people are more likely to read them and they can be easily incorporated into other pieces of content, such as articles.   Tracy is talking about how to increase the open rate for emails. He suggests sending out a short email with a catchy subject line that directs the reader back to the website. He also suggests focusing on creating a database of content, encouraging discussions on the site, and using the phrase to continue reading in emails.   TIMESTAMPS 0:00:00   Email Marketing: Does It Still Work? 0:03:23   The Benefits of Updating Your Email Workflow 0:04:54   The Benefits of Sending Short Emails 0:08:49   5 Tips for Writing Better Email Subject Lines 0:12:36   Email Marketing: How to Increase Your Click Through Rate 0:14:03   Email Marketing: How to Write Emails Your Audience Will Love   HIGHLIGHTS   Use the to continue reading phrase in your emails that will click that will boost your clicks. You see, by using this method, you&apos;re likely to see your click through rates greatly increase over time.   Step two is place your real efforts on creating a database of content. Here&apos;s what I mean by that. Instead of having to write articles and posts in addition to your emails.   Then send your readers that super catchy email that lets them know if they want to continue reading. Well, here&apos;s the link to do that, right? It&apos;s like the episode I just shared with you not too long ago on how you can zygarnick your audience into submission.   By sending out a short email, a short catchy email that directs your subscriber back to your website, you, my friend, are increasing the odds of that email will land in their personal folder, and they&apos;ll get to open it and they&apos;ll get to read it.   Those long drawing on emails are a thing of the past. Write like when you write to a friend, right?. Are you usually sending them a thousand words?. I know a few of you who just said, yes, I do.</itunes:summary>
      <itunes:subtitle>DarkHorseSchooling.com SUMMARY: The question is posed: does email marketing still work? The answer is a resounding yes - but times have changed, and so email marketing has to change as well. The key to successful email marketing in the current climate is to understand the needs and wants of your audience, and to craft emails that speak to those needs. This can be done by segmenting your audience and tailoring your message to each segment, or by using personalization to make each email feel like it was written just for the recipient. By staying up-to-date with the latest email marketing trends and techniques, you can ensure that your messages are always relevant and engaging, and that your business continues to thrive.   Email marketing is still an effective way to reach and sell to customers, but the landscape has changed. Marketers need to be aware of how email promotion has changed in order to be successful.   Tracy Brinkmann discusses how, in the past, people would write long emails that would often get lost in the shuffle and be forgotten about. However, they suggest that people update their workflow to send shorter emails instead. This way, people are more likely to read them and they can be easily incorporated into other pieces of content, such as articles.   Tracy is talking about how to increase the open rate for emails. He suggests sending out a short email with a catchy subject line that directs the reader back to the website. He also suggests focusing on creating a database of content, encouraging discussions on the site, and using the phrase to continue reading in emails.   TIMESTAMPS 0:00:00   Email Marketing: Does It Still Work? 0:03:23   The Benefits of Updating Your Email Workflow 0:04:54   The Benefits of Sending Short Emails 0:08:49   5 Tips for Writing Better Email Subject Lines 0:12:36   Email Marketing: How to Increase Your Click Through Rate 0:14:03   Email Marketing: How to Write Emails Your Audience Will Love   HIGHLIGHTS   Use the to continue reading phrase in your emails that will click that will boost your clicks. You see, by using this method, you&apos;re likely to see your click through rates greatly increase over time.   Step two is place your real efforts on creating a database of content. Here&apos;s what I mean by that. Instead of having to write articles and posts in addition to your emails.   Then send your readers that super catchy email that lets them know if they want to continue reading. Well, here&apos;s the link to do that, right? It&apos;s like the episode I just shared with you not too long ago on how you can zygarnick your audience into submission.   By sending out a short email, a short catchy email that directs your subscriber back to your website, you, my friend, are increasing the odds of that email will land in their personal folder, and they&apos;ll get to open it and they&apos;ll get to read it.   Those long drawing on emails are a thing of the past. Write like when you write to a friend, right?. Are you usually sending them a thousand words?. I know a few of you who just said, yes, I do.</itunes:subtitle>
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      <title>EP 392 99 December Marketing Ideas To Boost Sales</title>
      <description><![CDATA[<p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p>SUMMARY: The Dark Horse Entrepreneur podcast is all about helping entrepreneurs who want to build a business online but are feeling overwhelmed with technology, procrastination, and even imposter syndrome. In this episode, the focus is on helping those struggling to come up with sales ideas for their product or service. The conversation offers a few tips to get started.</p> <p> </p> <p>In this episode, Tracy Brinkman discusses how to take advantage of the many holidays in December to market your business. She recommends sending out two emails each day with a different holiday-themed campaign. For example, on Catherine's Day, you could offer a discount for people who send you a photo of their cat. This is a fun way to engage with your customers and promote your business at the same time.</p> <p> </p> <p>In this episode, the speaker discusses some of the unique opportunities for sales that are available in December. Christmas Lights Day, World AIDS Day, and Rosa Parks Day are just a few of the days that present opportunities for marketing campaigns. The speaker encourages listeners to have fun with their emails and to be tongue-in-cheek in order to engage their audience.</p> <p> </p> <p>Tracy lists different niche holidays that occur in December, and how businesses can take advantage of them to market their product or service. For example, International Volunteer Day or World Wildlife Conservation Day. The speaker also mentions how some of these days, like Christmas Card Day or Lost and Found Day, could be used to market products or services related to those topics.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 Sales Ideas for the Holiday Season</p> <p>0:01:21 How to Use December Festivals for Marketing Campaigns</p> <p>0:04:12 December Sales Opportunities</p> <p>0:05:43 Marketing Your Business with National Days</p> <p>0:09:20 December Marketing Ideas</p> <p>0:10:49 Marketing and Promotional Ideas for December</p> <p>0:12:27 99 Marketing Ideas for December</p> <p> </p> <p>HIGHLIGHTS</p> <p>On the 14th, easy Money Marketing right there. On the 15th, there it is, Catherine's Day. Rehifting Day, international Tea Day, and Cupcake Day the 16th. The 16th chocolate covered anything day.</p> <p> </p> <p>You have International Cheetah Day, right? Maybe your product is fast in its solutions. You have cookie day, santa's list day, and world wildlife confederation, the world wildlife conservation day.</p> <p> </p> <p>So if you're advocate of any of those, you can use them as part of your marketing campaigns. But now, let's go day by day, shall we, and talk about some of the unique opportunities that you have.</p> <p> </p> <p>And I think that's one of the key things about good marketing is to have fun with it. Let's say you send out two emails each day during the month of December.</p> <p> </p> <p>No matter what kind of how to product that you're selling this day, that particular day is tailor made for one of your sales campaigns. Then there's the app day or cookie day or ready for this one Catherine's day.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 12 Dec 2022 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p>SUMMARY: The Dark Horse Entrepreneur podcast is all about helping entrepreneurs who want to build a business online but are feeling overwhelmed with technology, procrastination, and even imposter syndrome. In this episode, the focus is on helping those struggling to come up with sales ideas for their product or service. The conversation offers a few tips to get started.</p> <p> </p> <p>In this episode, Tracy Brinkman discusses how to take advantage of the many holidays in December to market your business. She recommends sending out two emails each day with a different holiday-themed campaign. For example, on Catherine's Day, you could offer a discount for people who send you a photo of their cat. This is a fun way to engage with your customers and promote your business at the same time.</p> <p> </p> <p>In this episode, the speaker discusses some of the unique opportunities for sales that are available in December. Christmas Lights Day, World AIDS Day, and Rosa Parks Day are just a few of the days that present opportunities for marketing campaigns. The speaker encourages listeners to have fun with their emails and to be tongue-in-cheek in order to engage their audience.</p> <p> </p> <p>Tracy lists different niche holidays that occur in December, and how businesses can take advantage of them to market their product or service. For example, International Volunteer Day or World Wildlife Conservation Day. The speaker also mentions how some of these days, like Christmas Card Day or Lost and Found Day, could be used to market products or services related to those topics.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 Sales Ideas for the Holiday Season</p> <p>0:01:21 How to Use December Festivals for Marketing Campaigns</p> <p>0:04:12 December Sales Opportunities</p> <p>0:05:43 Marketing Your Business with National Days</p> <p>0:09:20 December Marketing Ideas</p> <p>0:10:49 Marketing and Promotional Ideas for December</p> <p>0:12:27 99 Marketing Ideas for December</p> <p> </p> <p>HIGHLIGHTS</p> <p>On the 14th, easy Money Marketing right there. On the 15th, there it is, Catherine's Day. Rehifting Day, international Tea Day, and Cupcake Day the 16th. The 16th chocolate covered anything day.</p> <p> </p> <p>You have International Cheetah Day, right? Maybe your product is fast in its solutions. You have cookie day, santa's list day, and world wildlife confederation, the world wildlife conservation day.</p> <p> </p> <p>So if you're advocate of any of those, you can use them as part of your marketing campaigns. But now, let's go day by day, shall we, and talk about some of the unique opportunities that you have.</p> <p> </p> <p>And I think that's one of the key things about good marketing is to have fun with it. Let's say you send out two emails each day during the month of December.</p> <p> </p> <p>No matter what kind of how to product that you're selling this day, that particular day is tailor made for one of your sales campaigns. Then there's the app day or cookie day or ready for this one Catherine's day.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 392 99 December Marketing Ideas To Boost Sales</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:14:20</itunes:duration>
      <itunes:summary>DarkHorseSchooling.com SUMMARY: The Dark Horse Entrepreneur podcast is all about helping entrepreneurs who want to build a business online but are feeling overwhelmed with technology, procrastination, and even imposter syndrome. In this episode, the focus is on helping those struggling to come up with sales ideas for their product or service. The conversation offers a few tips to get started.   In this episode, Tracy Brinkman discusses how to take advantage of the many holidays in December to market your business. She recommends sending out two emails each day with a different holiday-themed campaign. For example, on Catherine&apos;s Day, you could offer a discount for people who send you a photo of their cat. This is a fun way to engage with your customers and promote your business at the same time.   In this episode, the speaker discusses some of the unique opportunities for sales that are available in December. Christmas Lights Day, World AIDS Day, and Rosa Parks Day are just a few of the days that present opportunities for marketing campaigns. The speaker encourages listeners to have fun with their emails and to be tongue-in-cheek in order to engage their audience.   Tracy lists different niche holidays that occur in December, and how businesses can take advantage of them to market their product or service. For example, International Volunteer Day or World Wildlife Conservation Day. The speaker also mentions how some of these days, like Christmas Card Day or Lost and Found Day, could be used to market products or services related to those topics.   TIMESTAMPS 0:00:00   Sales Ideas for the Holiday Season 0:01:21   How to Use December Festivals for Marketing Campaigns 0:04:12   December Sales Opportunities 0:05:43   Marketing Your Business with National Days 0:09:20   December Marketing Ideas 0:10:49   Marketing and Promotional Ideas for December 0:12:27   99 Marketing Ideas for December   HIGHLIGHTS On the 14th, easy Money Marketing right there. On the 15th, there it is, Catherine&apos;s Day. Rehifting Day, international Tea Day, and Cupcake Day the 16th. The 16th chocolate covered anything day.   You have International Cheetah Day, right? Maybe your product is fast in its solutions. You have cookie day, santa&apos;s list day, and world wildlife confederation, the world wildlife conservation day.   So if you&apos;re advocate of any of those, you can use them as part of your marketing campaigns. But now, let&apos;s go day by day, shall we, and talk about some of the unique opportunities that you have.   And I think that&apos;s one of the key things about good marketing is to have fun with it. Let&apos;s say you send out two emails each day during the month of December.   No matter what kind of how to product that you&apos;re selling this day, that particular day is tailor made for one of your sales campaigns. Then there&apos;s the app day or cookie day or ready for this one Catherine&apos;s day.</itunes:summary>
      <itunes:subtitle>DarkHorseSchooling.com SUMMARY: The Dark Horse Entrepreneur podcast is all about helping entrepreneurs who want to build a business online but are feeling overwhelmed with technology, procrastination, and even imposter syndrome. In this episode, the focus is on helping those struggling to come up with sales ideas for their product or service. The conversation offers a few tips to get started.   In this episode, Tracy Brinkman discusses how to take advantage of the many holidays in December to market your business. She recommends sending out two emails each day with a different holiday-themed campaign. For example, on Catherine&apos;s Day, you could offer a discount for people who send you a photo of their cat. This is a fun way to engage with your customers and promote your business at the same time.   In this episode, the speaker discusses some of the unique opportunities for sales that are available in December. Christmas Lights Day, World AIDS Day, and Rosa Parks Day are just a few of the days that present opportunities for marketing campaigns. The speaker encourages listeners to have fun with their emails and to be tongue-in-cheek in order to engage their audience.   Tracy lists different niche holidays that occur in December, and how businesses can take advantage of them to market their product or service. For example, International Volunteer Day or World Wildlife Conservation Day. The speaker also mentions how some of these days, like Christmas Card Day or Lost and Found Day, could be used to market products or services related to those topics.   TIMESTAMPS 0:00:00   Sales Ideas for the Holiday Season 0:01:21   How to Use December Festivals for Marketing Campaigns 0:04:12   December Sales Opportunities 0:05:43   Marketing Your Business with National Days 0:09:20   December Marketing Ideas 0:10:49   Marketing and Promotional Ideas for December 0:12:27   99 Marketing Ideas for December   HIGHLIGHTS On the 14th, easy Money Marketing right there. On the 15th, there it is, Catherine&apos;s Day. Rehifting Day, international Tea Day, and Cupcake Day the 16th. The 16th chocolate covered anything day.   You have International Cheetah Day, right? Maybe your product is fast in its solutions. You have cookie day, santa&apos;s list day, and world wildlife confederation, the world wildlife conservation day.   So if you&apos;re advocate of any of those, you can use them as part of your marketing campaigns. But now, let&apos;s go day by day, shall we, and talk about some of the unique opportunities that you have.   And I think that&apos;s one of the key things about good marketing is to have fun with it. Let&apos;s say you send out two emails each day during the month of December.   No matter what kind of how to product that you&apos;re selling this day, that particular day is tailor made for one of your sales campaigns. Then there&apos;s the app day or cookie day or ready for this one Catherine&apos;s day.</itunes:subtitle>
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      <title>EP 391 How to Zeigarnik Your Audience Into Submission</title>
      <description><![CDATA[<p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p>In this episode, the formula for creating addictive, memorable, and attention-grabbing content is discussed. This formula can be used to make people want to read your content, watch your videos, and buy your products. The formula is simple and easy to use, and can help you create content that people will love.</p> <p> </p> <p>Tracy Brinkman explains that the Zeigarnik Effect states that people tend to remember unfinished tasks and incomplete tasks far better than they remember completed tasks. She gives the example of a waiter who is better at recalling orders that he has not yet delivered than the orders he has already fulfilled.</p> <p> </p> <p>The Zeigarnik Effect is a technique that entrepreneurs can use to keep their audience engaged by opening up loops that the audience desperately wants closed. An example of how to do this is by asking questions in social media posts and then providing regular updates on the story.</p> <p> </p> <p>The speaker explains how to use the Zeigarnik method to keep readers engaged in your content. This method involves teasing readers with something powerful, strange, or amazing that will be revealed later. However, the speaker warns against overusing this method, as it can anger readers and dissuade them from consuming your content.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 The Dark Horse Entrepreneur Podcast: A Formula for Addictive, Memorable, and Attention-Grabbing Content</p> <p>0:01:05 The Zeigarnik Effect: Why Incomplete Tasks are More Memorable</p> <p>0:02:56 The Zeigarnik Effect: How to Use Cliffhangers to Keep Your Audience Addicted</p> <p>0:04:35 The Benefits of Using the Zeigarnik Method in Your Content</p> <p>0:09:07 The Zeigarnik Effect: How to Use It in Your Sales Videos</p> <p>0:10:59 The Dark Horse Entrepreneur Podcast: How to Use Loops to Keep Your Audience Engaged</p> <p> </p> <p>HIGHLIGHTS</p> <p>I delivered on the promise I gave you the tip or technique to use and to get your audience to listen to more of your content, consume more of your videos and listen to more of the podcast.</p> <p> </p> <p>When you Zeigarnik your readers or your listeners or your viewers using this method, you'll find them far more happy to read all of your blog posts, all of your articles, listen to all of your podcasts, or listen to more of your podcasts and watch the full video that you post out there.</p> <p> </p> <p>How can I do this? Well, an example of how you could do this in social media is you can open loops between posts. You can do this by asking questions and then posting regular updates on a continuing story.</p> <p> </p> <p>Your goal in using the Zeigarnik Effect is to open loops that your audience desperately wants you to close. Think of the cliffhangers I previously mentioned and you'll know exactly what I mean now.</p> <p> </p> <p>The Zeigarnik Effect states something to the effect that people tend to remember unfinished tasks and incomplete tasks far better than they remember completed tasks. And I'll give you an example.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 9 Dec 2022 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p>In this episode, the formula for creating addictive, memorable, and attention-grabbing content is discussed. This formula can be used to make people want to read your content, watch your videos, and buy your products. The formula is simple and easy to use, and can help you create content that people will love.</p> <p> </p> <p>Tracy Brinkman explains that the Zeigarnik Effect states that people tend to remember unfinished tasks and incomplete tasks far better than they remember completed tasks. She gives the example of a waiter who is better at recalling orders that he has not yet delivered than the orders he has already fulfilled.</p> <p> </p> <p>The Zeigarnik Effect is a technique that entrepreneurs can use to keep their audience engaged by opening up loops that the audience desperately wants closed. An example of how to do this is by asking questions in social media posts and then providing regular updates on the story.</p> <p> </p> <p>The speaker explains how to use the Zeigarnik method to keep readers engaged in your content. This method involves teasing readers with something powerful, strange, or amazing that will be revealed later. However, the speaker warns against overusing this method, as it can anger readers and dissuade them from consuming your content.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 The Dark Horse Entrepreneur Podcast: A Formula for Addictive, Memorable, and Attention-Grabbing Content</p> <p>0:01:05 The Zeigarnik Effect: Why Incomplete Tasks are More Memorable</p> <p>0:02:56 The Zeigarnik Effect: How to Use Cliffhangers to Keep Your Audience Addicted</p> <p>0:04:35 The Benefits of Using the Zeigarnik Method in Your Content</p> <p>0:09:07 The Zeigarnik Effect: How to Use It in Your Sales Videos</p> <p>0:10:59 The Dark Horse Entrepreneur Podcast: How to Use Loops to Keep Your Audience Engaged</p> <p> </p> <p>HIGHLIGHTS</p> <p>I delivered on the promise I gave you the tip or technique to use and to get your audience to listen to more of your content, consume more of your videos and listen to more of the podcast.</p> <p> </p> <p>When you Zeigarnik your readers or your listeners or your viewers using this method, you'll find them far more happy to read all of your blog posts, all of your articles, listen to all of your podcasts, or listen to more of your podcasts and watch the full video that you post out there.</p> <p> </p> <p>How can I do this? Well, an example of how you could do this in social media is you can open loops between posts. You can do this by asking questions and then posting regular updates on a continuing story.</p> <p> </p> <p>Your goal in using the Zeigarnik Effect is to open loops that your audience desperately wants you to close. Think of the cliffhangers I previously mentioned and you'll know exactly what I mean now.</p> <p> </p> <p>The Zeigarnik Effect states something to the effect that people tend to remember unfinished tasks and incomplete tasks far better than they remember completed tasks. And I'll give you an example.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 391 How to Zeigarnik Your Audience Into Submission</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:12:24</itunes:duration>
      <itunes:summary>DarkHorseSchooling.com In this episode, the formula for creating addictive, memorable, and attention-grabbing content is discussed. This formula can be used to make people want to read your content, watch your videos, and buy your products. The formula is simple and easy to use, and can help you create content that people will love.   Tracy Brinkman explains that the Zeigarnik Effect states that people tend to remember unfinished tasks and incomplete tasks far better than they remember completed tasks. She gives the example of a waiter who is better at recalling orders that he has not yet delivered than the orders he has already fulfilled.   The Zeigarnik Effect is a technique that entrepreneurs can use to keep their audience engaged by opening up loops that the audience desperately wants closed. An example of how to do this is by asking questions in social media posts and then providing regular updates on the story.   The speaker explains how to use the Zeigarnik method to keep readers engaged in your content. This method involves teasing readers with something powerful, strange, or amazing that will be revealed later. However, the speaker warns against overusing this method, as it can anger readers and dissuade them from consuming your content.   TIMESTAMPS 0:00:00   The Dark Horse Entrepreneur Podcast: A Formula for Addictive, Memorable, and Attention-Grabbing Content 0:01:05   The Zeigarnik Effect: Why Incomplete Tasks are More Memorable 0:02:56   The Zeigarnik Effect: How to Use Cliffhangers to Keep Your Audience Addicted 0:04:35   The Benefits of Using the Zeigarnik Method in Your Content 0:09:07   The Zeigarnik Effect: How to Use It in Your Sales Videos 0:10:59   The Dark Horse Entrepreneur Podcast: How to Use Loops to Keep Your Audience Engaged   HIGHLIGHTS I delivered on the promise I gave you the tip or technique to use and to get your audience to listen to more of your content, consume more of your videos and listen to more of the podcast.   When you Zeigarnik your readers or your listeners or your viewers using this method, you&apos;ll find them far more happy to read all of your blog posts, all of your articles, listen to all of your podcasts, or listen to more of your podcasts and watch the full video that you post out there.   How can I do this? Well, an example of how you could do this in social media is you can open loops between posts. You can do this by asking questions and then posting regular updates on a continuing story.   Your goal in using the Zeigarnik Effect is to open loops that your audience desperately wants you to close. Think of the cliffhangers I previously mentioned and you&apos;ll know exactly what I mean now.   The Zeigarnik Effect states something to the effect that people tend to remember unfinished tasks and incomplete tasks far better than they remember completed tasks. And I&apos;ll give you an example.</itunes:summary>
      <itunes:subtitle>DarkHorseSchooling.com In this episode, the formula for creating addictive, memorable, and attention-grabbing content is discussed. This formula can be used to make people want to read your content, watch your videos, and buy your products. The formula is simple and easy to use, and can help you create content that people will love.   Tracy Brinkman explains that the Zeigarnik Effect states that people tend to remember unfinished tasks and incomplete tasks far better than they remember completed tasks. She gives the example of a waiter who is better at recalling orders that he has not yet delivered than the orders he has already fulfilled.   The Zeigarnik Effect is a technique that entrepreneurs can use to keep their audience engaged by opening up loops that the audience desperately wants closed. An example of how to do this is by asking questions in social media posts and then providing regular updates on the story.   The speaker explains how to use the Zeigarnik method to keep readers engaged in your content. This method involves teasing readers with something powerful, strange, or amazing that will be revealed later. However, the speaker warns against overusing this method, as it can anger readers and dissuade them from consuming your content.   TIMESTAMPS 0:00:00   The Dark Horse Entrepreneur Podcast: A Formula for Addictive, Memorable, and Attention-Grabbing Content 0:01:05   The Zeigarnik Effect: Why Incomplete Tasks are More Memorable 0:02:56   The Zeigarnik Effect: How to Use Cliffhangers to Keep Your Audience Addicted 0:04:35   The Benefits of Using the Zeigarnik Method in Your Content 0:09:07   The Zeigarnik Effect: How to Use It in Your Sales Videos 0:10:59   The Dark Horse Entrepreneur Podcast: How to Use Loops to Keep Your Audience Engaged   HIGHLIGHTS I delivered on the promise I gave you the tip or technique to use and to get your audience to listen to more of your content, consume more of your videos and listen to more of the podcast.   When you Zeigarnik your readers or your listeners or your viewers using this method, you&apos;ll find them far more happy to read all of your blog posts, all of your articles, listen to all of your podcasts, or listen to more of your podcasts and watch the full video that you post out there.   How can I do this? Well, an example of how you could do this in social media is you can open loops between posts. You can do this by asking questions and then posting regular updates on a continuing story.   Your goal in using the Zeigarnik Effect is to open loops that your audience desperately wants you to close. Think of the cliffhangers I previously mentioned and you&apos;ll know exactly what I mean now.   The Zeigarnik Effect states something to the effect that people tend to remember unfinished tasks and incomplete tasks far better than they remember completed tasks. And I&apos;ll give you an example.</itunes:subtitle>
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      <itunes:episode>391</itunes:episode>
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      <title>EP 390 How to Get Free Book Publicity With Dedication Contests</title>
      <description><![CDATA[<p><a href="https://DarkHorseSchooing.com">https://DarkHorseSchooing.com</a></p> <p>SUMMARY : The Dark Horse Entrepreneur Podcast is all about helping entrepreneurs who want to build a business online, but may be feeling overwhelmed by technology or unsure if they're cut out for it. In each episode, business owners share tips and advice on everything from overcoming procrastination to thinking bigger. If you're feeling stuck in your business journey, this podcast is definitely worth a listen!</p> <p> </p> <p>The Dark Horse host, Tracy Brinkman, discusses how to get free publicity using dedication contests for books. She shares her experience in the coaching course creation online space and how entrepreneurs can use this method to build their business.</p> <p> </p> <p>The conversation discusses the idea of running a dedication contest as a way to publicize a book. The prize for the contest would be a dedication in the book. The idea is that the contest would be a way to get people interested in the book and also to capture email addresses. The conversation also discusses the idea of using the contest as a way to build relationships.</p> <p> </p> <p>Tracy discusses how to get part of your book written for you by running a contest. The winner of the contest would write a chapter in the book. This would collect email addresses which could be marketed to later. The speakers also mention how this could be done for an online course.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 The Dark Horse Entrepreneur Podcast: A Novel Way to Get the Word Out</p> <p>0:01:00 How to Get Free Publicity for Your Book Using Dedication Contests</p> <p>0:02:36 Dedication Contests: A Great Way to Promote Your Book</p> <p>0:07:09 How to Get Part of Your Book Written for You</p> <p>0:08:41 How to Use Contests to Get Free Marketing for Your Book and Course</p> <p> </p> <p>HIGHLIGHTS</p> <p>How to get some free publicity for your book with some contests, specifically a dedication contest, or maybe write your own chapter contest, and also how you can use it for your course creation as well.</p> <p> </p> <p>That's where I got the idea for this particular episode. Because think about it, there's going to be a number of people out there going to go, oh, man, I didn't win.</p> <p> </p> <p>You get a great way to publicize your book even without seeming to be publicizing it. You're not all smarmy marmy salesy about it. And it's really, if you think about it, it's kind of a backdoor method or way of getting the word out there.</p> <p> </p> <p>So how about you run a contest on social media just as you would run any other contest and make the prize a dedication in your book?. I don't think I've seen many people do.</p> <p> </p> <p>You're writing a book, and you're ready to look for ways to get the word out. And I won't use the novel approach pun again. But what you can do is you can run what's called a dedication contest.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 7 Dec 2022 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p><a href="https://DarkHorseSchooing.com">https://DarkHorseSchooing.com</a></p> <p>SUMMARY : The Dark Horse Entrepreneur Podcast is all about helping entrepreneurs who want to build a business online, but may be feeling overwhelmed by technology or unsure if they're cut out for it. In each episode, business owners share tips and advice on everything from overcoming procrastination to thinking bigger. If you're feeling stuck in your business journey, this podcast is definitely worth a listen!</p> <p> </p> <p>The Dark Horse host, Tracy Brinkman, discusses how to get free publicity using dedication contests for books. She shares her experience in the coaching course creation online space and how entrepreneurs can use this method to build their business.</p> <p> </p> <p>The conversation discusses the idea of running a dedication contest as a way to publicize a book. The prize for the contest would be a dedication in the book. The idea is that the contest would be a way to get people interested in the book and also to capture email addresses. The conversation also discusses the idea of using the contest as a way to build relationships.</p> <p> </p> <p>Tracy discusses how to get part of your book written for you by running a contest. The winner of the contest would write a chapter in the book. This would collect email addresses which could be marketed to later. The speakers also mention how this could be done for an online course.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 The Dark Horse Entrepreneur Podcast: A Novel Way to Get the Word Out</p> <p>0:01:00 How to Get Free Publicity for Your Book Using Dedication Contests</p> <p>0:02:36 Dedication Contests: A Great Way to Promote Your Book</p> <p>0:07:09 How to Get Part of Your Book Written for You</p> <p>0:08:41 How to Use Contests to Get Free Marketing for Your Book and Course</p> <p> </p> <p>HIGHLIGHTS</p> <p>How to get some free publicity for your book with some contests, specifically a dedication contest, or maybe write your own chapter contest, and also how you can use it for your course creation as well.</p> <p> </p> <p>That's where I got the idea for this particular episode. Because think about it, there's going to be a number of people out there going to go, oh, man, I didn't win.</p> <p> </p> <p>You get a great way to publicize your book even without seeming to be publicizing it. You're not all smarmy marmy salesy about it. And it's really, if you think about it, it's kind of a backdoor method or way of getting the word out there.</p> <p> </p> <p>So how about you run a contest on social media just as you would run any other contest and make the prize a dedication in your book?. I don't think I've seen many people do.</p> <p> </p> <p>You're writing a book, and you're ready to look for ways to get the word out. And I won't use the novel approach pun again. But what you can do is you can run what's called a dedication contest.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 390 How to Get Free Book Publicity With Dedication Contests</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:11:41</itunes:duration>
      <itunes:summary>https://DarkHorseSchooing.com SUMMARY : The Dark Horse Entrepreneur Podcast is all about helping entrepreneurs who want to build a business online, but may be feeling overwhelmed by technology or unsure if they&apos;re cut out for it. In each episode, business owners share tips and advice on everything from overcoming procrastination to thinking bigger. If you&apos;re feeling stuck in your business journey, this podcast is definitely worth a listen!   The Dark Horse host, Tracy Brinkman, discusses how to get free publicity using dedication contests for books. She shares her experience in the coaching course creation online space and how entrepreneurs can use this method to build their business.   The conversation discusses the idea of running a dedication contest as a way to publicize a book. The prize for the contest would be a dedication in the book. The idea is that the contest would be a way to get people interested in the book and also to capture email addresses. The conversation also discusses the idea of using the contest as a way to build relationships.   Tracy discusses how to get part of your book written for you by running a contest. The winner of the contest would write a chapter in the book. This would collect email addresses which could be marketed to later. The speakers also mention how this could be done for an online course.   TIMESTAMPS 0:00:00   The Dark Horse Entrepreneur Podcast: A Novel Way to Get the Word Out 0:01:00   How to Get Free Publicity for Your Book Using Dedication Contests 0:02:36   Dedication Contests: A Great Way to Promote Your Book 0:07:09   How to Get Part of Your Book Written for You 0:08:41   How to Use Contests to Get Free Marketing for Your Book and Course   HIGHLIGHTS How to get some free publicity for your book with some contests, specifically a dedication contest, or maybe write your own chapter contest, and also how you can use it for your course creation as well.   That&apos;s where I got the idea for this particular episode. Because think about it, there&apos;s going to be a number of people out there going to go, oh, man, I didn&apos;t win.   You get a great way to publicize your book even without seeming to be publicizing it. You&apos;re not all smarmy marmy salesy about it. And it&apos;s really, if you think about it, it&apos;s kind of a backdoor method or way of getting the word out there.   So how about you run a contest on social media just as you would run any other contest and make the prize a dedication in your book?. I don&apos;t think I&apos;ve seen many people do.   You&apos;re writing a book, and you&apos;re ready to look for ways to get the word out. And I won&apos;t use the novel approach pun again. But what you can do is you can run what&apos;s called a dedication contest.</itunes:summary>
      <itunes:subtitle>https://DarkHorseSchooing.com SUMMARY : The Dark Horse Entrepreneur Podcast is all about helping entrepreneurs who want to build a business online, but may be feeling overwhelmed by technology or unsure if they&apos;re cut out for it. In each episode, business owners share tips and advice on everything from overcoming procrastination to thinking bigger. If you&apos;re feeling stuck in your business journey, this podcast is definitely worth a listen!   The Dark Horse host, Tracy Brinkman, discusses how to get free publicity using dedication contests for books. She shares her experience in the coaching course creation online space and how entrepreneurs can use this method to build their business.   The conversation discusses the idea of running a dedication contest as a way to publicize a book. The prize for the contest would be a dedication in the book. The idea is that the contest would be a way to get people interested in the book and also to capture email addresses. The conversation also discusses the idea of using the contest as a way to build relationships.   Tracy discusses how to get part of your book written for you by running a contest. The winner of the contest would write a chapter in the book. This would collect email addresses which could be marketed to later. The speakers also mention how this could be done for an online course.   TIMESTAMPS 0:00:00   The Dark Horse Entrepreneur Podcast: A Novel Way to Get the Word Out 0:01:00   How to Get Free Publicity for Your Book Using Dedication Contests 0:02:36   Dedication Contests: A Great Way to Promote Your Book 0:07:09   How to Get Part of Your Book Written for You 0:08:41   How to Use Contests to Get Free Marketing for Your Book and Course   HIGHLIGHTS How to get some free publicity for your book with some contests, specifically a dedication contest, or maybe write your own chapter contest, and also how you can use it for your course creation as well.   That&apos;s where I got the idea for this particular episode. Because think about it, there&apos;s going to be a number of people out there going to go, oh, man, I didn&apos;t win.   You get a great way to publicize your book even without seeming to be publicizing it. You&apos;re not all smarmy marmy salesy about it. And it&apos;s really, if you think about it, it&apos;s kind of a backdoor method or way of getting the word out there.   So how about you run a contest on social media just as you would run any other contest and make the prize a dedication in your book?. I don&apos;t think I&apos;ve seen many people do.   You&apos;re writing a book, and you&apos;re ready to look for ways to get the word out. And I won&apos;t use the novel approach pun again. But what you can do is you can run what&apos;s called a dedication contest.</itunes:subtitle>
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      <title>EP 389 3 Money Generating Campaigns You Need Right Now</title>
      <description><![CDATA[<p><a href="https://DarkHorseSchooling.com">https://DarkHorseSchooling.com</a></p> <p>SUMMARY: The Dark Horse Entrepreneur podcast is all about helping entrepreneurs who are feeling overwhelmed by technology and imposter syndrome. In this episode, Tracy and Jasmine discuss three old school marketing campaigns that are still relevant today. First, they talk about the importance of word-of-mouth marketing. Then they discuss the power of direct mail campaigns. Finally, they emphasize the importance of building relationships with influencers. These three campaigns may be old school, but they're still incredibly effective.</p> <p> </p> <p>Tracy Brinkmann explains that coupons and discounts are a great way to generate sales, but it is important to keep them on a schedule so that customers don't get used to them. He argues that this is an especially effective marketing tactic in a struggling economy.</p> <p> </p> <p>Tracy discusses the idea that offering a discount or coupon with a deadline can be an effective way to increase sales. They note that this strategy can be especially effective if the target audience is already interested in the product but may be hesitant to make a full purchase.</p> <p> </p> <p>Tracy explains that one way to increase sales is to offer a discount or coupon to new and existing customers. She notes that this offer can be continued indefinitely as long as new people are seeing it for the first time. She also suggests that another way to increase sales is to make customers qualify for your product or service. This campaign works better for higher price points, and it allows you to reset the sales dynamic.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 3 Old School Marketing Campaigns That Will Help You Succeed</p> <p>0:01:44 3 Old School Marketing Campaigns That Will Generate Sales</p> <p>0:03:31 The Power of Discounts and Coupons in Your Marketing Campaign</p> <p>0:04:58 How to Use Discounts and Qualifying Questions to Boost Sales</p> <p>0:09:09 3 Simple Sales Funnels That Will Help You Make More Money</p> <p>0:13:51 The Benefits of Giving Away Freebies to Qualified Prospects</p> <p> </p> <p>HIGHLIGHTS</p> <p>And here's one of the greatest things about being an entrepreneur, is you start watching sales and marketing pieces with a different eye, right? You're looking at this going, okay, that was pretty good.</p> <p> </p> <p>That paid offer makes enough sales to cover the cost of the advertising. The funnel is financially self liquidated, and the marketer is building a list for zero costs at the end of the day, right? So pay attention to some of these.</p> <p> </p> <p>It's a self liquidating offer, and many marketing sales funnels begin with this type of free offer or self liquidating offer if you're paying for something. But even the free offers and the self liquidating offers will be immediately followed by a paid offer.</p> <p> </p> <p>Yet sometimes we just tend to forget these bedrock campaigns that the marketing industry, let alone the online marketing industry, have been built upon. Think about someone as big as McDonald's does something like this several times a year.</p> <p> </p> <p>You're flipping the sales dynamic in this particular instance from convincing them to buy to qualifying to buy. And you'll be shocked at how this resets your own attitude, let alone the attitude of your prospective client.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 5 Dec 2022 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p><a href="https://DarkHorseSchooling.com">https://DarkHorseSchooling.com</a></p> <p>SUMMARY: The Dark Horse Entrepreneur podcast is all about helping entrepreneurs who are feeling overwhelmed by technology and imposter syndrome. In this episode, Tracy and Jasmine discuss three old school marketing campaigns that are still relevant today. First, they talk about the importance of word-of-mouth marketing. Then they discuss the power of direct mail campaigns. Finally, they emphasize the importance of building relationships with influencers. These three campaigns may be old school, but they're still incredibly effective.</p> <p> </p> <p>Tracy Brinkmann explains that coupons and discounts are a great way to generate sales, but it is important to keep them on a schedule so that customers don't get used to them. He argues that this is an especially effective marketing tactic in a struggling economy.</p> <p> </p> <p>Tracy discusses the idea that offering a discount or coupon with a deadline can be an effective way to increase sales. They note that this strategy can be especially effective if the target audience is already interested in the product but may be hesitant to make a full purchase.</p> <p> </p> <p>Tracy explains that one way to increase sales is to offer a discount or coupon to new and existing customers. She notes that this offer can be continued indefinitely as long as new people are seeing it for the first time. She also suggests that another way to increase sales is to make customers qualify for your product or service. This campaign works better for higher price points, and it allows you to reset the sales dynamic.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 3 Old School Marketing Campaigns That Will Help You Succeed</p> <p>0:01:44 3 Old School Marketing Campaigns That Will Generate Sales</p> <p>0:03:31 The Power of Discounts and Coupons in Your Marketing Campaign</p> <p>0:04:58 How to Use Discounts and Qualifying Questions to Boost Sales</p> <p>0:09:09 3 Simple Sales Funnels That Will Help You Make More Money</p> <p>0:13:51 The Benefits of Giving Away Freebies to Qualified Prospects</p> <p> </p> <p>HIGHLIGHTS</p> <p>And here's one of the greatest things about being an entrepreneur, is you start watching sales and marketing pieces with a different eye, right? You're looking at this going, okay, that was pretty good.</p> <p> </p> <p>That paid offer makes enough sales to cover the cost of the advertising. The funnel is financially self liquidated, and the marketer is building a list for zero costs at the end of the day, right? So pay attention to some of these.</p> <p> </p> <p>It's a self liquidating offer, and many marketing sales funnels begin with this type of free offer or self liquidating offer if you're paying for something. But even the free offers and the self liquidating offers will be immediately followed by a paid offer.</p> <p> </p> <p>Yet sometimes we just tend to forget these bedrock campaigns that the marketing industry, let alone the online marketing industry, have been built upon. Think about someone as big as McDonald's does something like this several times a year.</p> <p> </p> <p>You're flipping the sales dynamic in this particular instance from convincing them to buy to qualifying to buy. And you'll be shocked at how this resets your own attitude, let alone the attitude of your prospective client.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 389 3 Money Generating Campaigns You Need Right Now</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:17:26</itunes:duration>
      <itunes:summary>https://DarkHorseSchooling.com SUMMARY: The Dark Horse Entrepreneur podcast is all about helping entrepreneurs who are feeling overwhelmed by technology and imposter syndrome. In this episode, Tracy and Jasmine discuss three old school marketing campaigns that are still relevant today. First, they talk about the importance of word-of-mouth marketing. Then they discuss the power of direct mail campaigns. Finally, they emphasize the importance of building relationships with influencers. These three campaigns may be old school, but they&apos;re still incredibly effective.   Tracy Brinkmann explains that coupons and discounts are a great way to generate sales, but it is important to keep them on a schedule so that customers don&apos;t get used to them. He argues that this is an especially effective marketing tactic in a struggling economy.   Tracy discusses the idea that offering a discount or coupon with a deadline can be an effective way to increase sales. They note that this strategy can be especially effective if the target audience is already interested in the product but may be hesitant to make a full purchase.   Tracy explains that one way to increase sales is to offer a discount or coupon to new and existing customers. She notes that this offer can be continued indefinitely as long as new people are seeing it for the first time. She also suggests that another way to increase sales is to make customers qualify for your product or service. This campaign works better for higher price points, and it allows you to reset the sales dynamic.   TIMESTAMPS 0:00:00   3 Old School Marketing Campaigns That Will Help You Succeed 0:01:44   3 Old School Marketing Campaigns That Will Generate Sales 0:03:31   The Power of Discounts and Coupons in Your Marketing Campaign 0:04:58   How to Use Discounts and Qualifying Questions to Boost Sales 0:09:09   3 Simple Sales Funnels That Will Help You Make More Money 0:13:51   The Benefits of Giving Away Freebies to Qualified Prospects   HIGHLIGHTS And here&apos;s one of the greatest things about being an entrepreneur, is you start watching sales and marketing pieces with a different eye, right? You&apos;re looking at this going, okay, that was pretty good.   That paid offer makes enough sales to cover the cost of the advertising. The funnel is financially self liquidated, and the marketer is building a list for zero costs at the end of the day, right? So pay attention to some of these.   It&apos;s a self liquidating offer, and many marketing sales funnels begin with this type of free offer or self liquidating offer if you&apos;re paying for something. But even the free offers and the self liquidating offers will be immediately followed by a paid offer.   Yet sometimes we just tend to forget these bedrock campaigns that the marketing industry, let alone the online marketing industry, have been built upon. Think about someone as big as McDonald&apos;s does something like this several times a year.   You&apos;re flipping the sales dynamic in this particular instance from convincing them to buy to qualifying to buy. And you&apos;ll be shocked at how this resets your own attitude, let alone the attitude of your prospective client.</itunes:summary>
      <itunes:subtitle>https://DarkHorseSchooling.com SUMMARY: The Dark Horse Entrepreneur podcast is all about helping entrepreneurs who are feeling overwhelmed by technology and imposter syndrome. In this episode, Tracy and Jasmine discuss three old school marketing campaigns that are still relevant today. First, they talk about the importance of word-of-mouth marketing. Then they discuss the power of direct mail campaigns. Finally, they emphasize the importance of building relationships with influencers. These three campaigns may be old school, but they&apos;re still incredibly effective.   Tracy Brinkmann explains that coupons and discounts are a great way to generate sales, but it is important to keep them on a schedule so that customers don&apos;t get used to them. He argues that this is an especially effective marketing tactic in a struggling economy.   Tracy discusses the idea that offering a discount or coupon with a deadline can be an effective way to increase sales. They note that this strategy can be especially effective if the target audience is already interested in the product but may be hesitant to make a full purchase.   Tracy explains that one way to increase sales is to offer a discount or coupon to new and existing customers. She notes that this offer can be continued indefinitely as long as new people are seeing it for the first time. She also suggests that another way to increase sales is to make customers qualify for your product or service. This campaign works better for higher price points, and it allows you to reset the sales dynamic.   TIMESTAMPS 0:00:00   3 Old School Marketing Campaigns That Will Help You Succeed 0:01:44   3 Old School Marketing Campaigns That Will Generate Sales 0:03:31   The Power of Discounts and Coupons in Your Marketing Campaign 0:04:58   How to Use Discounts and Qualifying Questions to Boost Sales 0:09:09   3 Simple Sales Funnels That Will Help You Make More Money 0:13:51   The Benefits of Giving Away Freebies to Qualified Prospects   HIGHLIGHTS And here&apos;s one of the greatest things about being an entrepreneur, is you start watching sales and marketing pieces with a different eye, right? You&apos;re looking at this going, okay, that was pretty good.   That paid offer makes enough sales to cover the cost of the advertising. The funnel is financially self liquidated, and the marketer is building a list for zero costs at the end of the day, right? So pay attention to some of these.   It&apos;s a self liquidating offer, and many marketing sales funnels begin with this type of free offer or self liquidating offer if you&apos;re paying for something. But even the free offers and the self liquidating offers will be immediately followed by a paid offer.   Yet sometimes we just tend to forget these bedrock campaigns that the marketing industry, let alone the online marketing industry, have been built upon. Think about someone as big as McDonald&apos;s does something like this several times a year.   You&apos;re flipping the sales dynamic in this particular instance from convincing them to buy to qualifying to buy. And you&apos;ll be shocked at how this resets your own attitude, let alone the attitude of your prospective client.</itunes:subtitle>
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      <itunes:episode>389</itunes:episode>
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      <title>EP 388 3.5 Types Of Content You Need To Update NOW</title>
      <description><![CDATA[<p><a href="https://DarkHorseSchooling.com/podcast">https://DarkHorseSchooling.com/podcast</a></p> <p>SUMMARY: In this episode, host Tracy Brinkmann talks to business owners about how small updates to Evergreen content can lead to big increases in traffic. She also discusses which content is most likely to benefit from updates and how to go about making these changes.</p> <p> </p> <p>In this conversation, Tracy talks about the importance of updating old posts on a website in order to increase traffic. They mention that it can be difficult to know which posts to update, and suggest that the best posts to update are those that are evergreen, have received a lot of traffic in the past, or are outdated.</p> <p> </p> <p>You want to update the posts with the most traffic so that you can keep the traffic up and prevent any drops. You can use Google Analytics or other SEO tools to find out which posts are getting the most traffic. You also want to update the posts with the most impressions and the most backlinks. Updating these posts can help you rank better and attract more backlinks. Finally, you want to update your high conversion content so that you can keep the traffic and conversions up.</p> <p> </p> <p>The conversation is about how to keep a website updated in order to make money. Tracy says that it is important to refresh the page regularly and to keep the page up to date. He also says that it is important to have a page that is generating money.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 Helping Entrepreneurs Overcome Technology Overwhelm</p> <p>0:01:01 3.5 Types of Content That Need to Be Updated Regularly</p> <p>0:02:47 3.5 Ways to Update Your Old Content for More Traffic and Conversions</p> <p>0:08:25 Updating Your Website to Maximize Traffic and Revenue</p> <p>0:10:06 The Dark Horse Entrepreneur: How to Win the SEO Race</p> <p> </p> <p>HIGHLIGHTS</p> <p>Then I would go after the ones with the most backlinks, because that's going to keep your authority on Google going up. Then I would go after the ones with the most impressions, right? Go after the look, go look out during your Google console under performance and then the ones getting the most traffic.</p> <p> </p> <p>You might even be able to get these to rank for keywords and attract even more backlinks and improve your site's overall authority. When you update these, you can use again, another SEO tool to track those posts that have the most backlinks.</p> <p> </p> <p>So to prevent this from happening, you want to refresh that old content and keep it up to date for the best user experience. Now, how do I figure out which is the post with the most searches?.</p> <p> </p> <p>So what I wanted to do is come in here and give you the three and a half types of content that are on your site that you need to update regularly.</p> <p> </p> <p>Because I believe you are a driven entrepreneur, perhaps an infoener that is here because you're ready to start restart or kick start or just start leveling up with some great marketing, personal, or business tips and results in order to build that beautiful business of yours into the empire it absolutely deserves to be.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 2 Dec 2022 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p><a href="https://DarkHorseSchooling.com/podcast">https://DarkHorseSchooling.com/podcast</a></p> <p>SUMMARY: In this episode, host Tracy Brinkmann talks to business owners about how small updates to Evergreen content can lead to big increases in traffic. She also discusses which content is most likely to benefit from updates and how to go about making these changes.</p> <p> </p> <p>In this conversation, Tracy talks about the importance of updating old posts on a website in order to increase traffic. They mention that it can be difficult to know which posts to update, and suggest that the best posts to update are those that are evergreen, have received a lot of traffic in the past, or are outdated.</p> <p> </p> <p>You want to update the posts with the most traffic so that you can keep the traffic up and prevent any drops. You can use Google Analytics or other SEO tools to find out which posts are getting the most traffic. You also want to update the posts with the most impressions and the most backlinks. Updating these posts can help you rank better and attract more backlinks. Finally, you want to update your high conversion content so that you can keep the traffic and conversions up.</p> <p> </p> <p>The conversation is about how to keep a website updated in order to make money. Tracy says that it is important to refresh the page regularly and to keep the page up to date. He also says that it is important to have a page that is generating money.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 Helping Entrepreneurs Overcome Technology Overwhelm</p> <p>0:01:01 3.5 Types of Content That Need to Be Updated Regularly</p> <p>0:02:47 3.5 Ways to Update Your Old Content for More Traffic and Conversions</p> <p>0:08:25 Updating Your Website to Maximize Traffic and Revenue</p> <p>0:10:06 The Dark Horse Entrepreneur: How to Win the SEO Race</p> <p> </p> <p>HIGHLIGHTS</p> <p>Then I would go after the ones with the most backlinks, because that's going to keep your authority on Google going up. Then I would go after the ones with the most impressions, right? Go after the look, go look out during your Google console under performance and then the ones getting the most traffic.</p> <p> </p> <p>You might even be able to get these to rank for keywords and attract even more backlinks and improve your site's overall authority. When you update these, you can use again, another SEO tool to track those posts that have the most backlinks.</p> <p> </p> <p>So to prevent this from happening, you want to refresh that old content and keep it up to date for the best user experience. Now, how do I figure out which is the post with the most searches?.</p> <p> </p> <p>So what I wanted to do is come in here and give you the three and a half types of content that are on your site that you need to update regularly.</p> <p> </p> <p>Because I believe you are a driven entrepreneur, perhaps an infoener that is here because you're ready to start restart or kick start or just start leveling up with some great marketing, personal, or business tips and results in order to build that beautiful business of yours into the empire it absolutely deserves to be.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 388 3.5 Types Of Content You Need To Update NOW</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:11:32</itunes:duration>
      <itunes:summary>https://DarkHorseSchooling.com/podcast SUMMARY: In this episode, host Tracy Brinkmann talks to business owners about how small updates to Evergreen content can lead to big increases in traffic. She also discusses which content is most likely to benefit from updates and how to go about making these changes.   In this conversation, Tracy talks about the importance of updating old posts on a website in order to increase traffic. They mention that it can be difficult to know which posts to update, and suggest that the best posts to update are those that are evergreen, have received a lot of traffic in the past, or are outdated.   You want to update the posts with the most traffic so that you can keep the traffic up and prevent any drops. You can use Google Analytics or other SEO tools to find out which posts are getting the most traffic. You also want to update the posts with the most impressions and the most backlinks. Updating these posts can help you rank better and attract more backlinks. Finally, you want to update your high conversion content so that you can keep the traffic and conversions up.   The conversation is about how to keep a website updated in order to make money. Tracy says that it is important to refresh the page regularly and to keep the page up to date. He also says that it is important to have a page that is generating money.   TIMESTAMPS 0:00:00   Helping Entrepreneurs Overcome Technology Overwhelm 0:01:01   3.5 Types of Content That Need to Be Updated Regularly 0:02:47   3.5 Ways to Update Your Old Content for More Traffic and Conversions 0:08:25   Updating Your Website to Maximize Traffic and Revenue 0:10:06   The Dark Horse Entrepreneur: How to Win the SEO Race   HIGHLIGHTS Then I would go after the ones with the most backlinks, because that&apos;s going to keep your authority on Google going up. Then I would go after the ones with the most impressions, right? Go after the look, go look out during your Google console under performance and then the ones getting the most traffic.   You might even be able to get these to rank for keywords and attract even more backlinks and improve your site&apos;s overall authority. When you update these, you can use again, another SEO tool to track those posts that have the most backlinks.   So to prevent this from happening, you want to refresh that old content and keep it up to date for the best user experience. Now, how do I figure out which is the post with the most searches?.   So what I wanted to do is come in here and give you the three and a half types of content that are on your site that you need to update regularly.   Because I believe you are a driven entrepreneur, perhaps an infoener that is here because you&apos;re ready to start restart or kick start or just start leveling up with some great marketing, personal, or business tips and results in order to build that beautiful business of yours into the empire it absolutely deserves to be.</itunes:summary>
      <itunes:subtitle>https://DarkHorseSchooling.com/podcast SUMMARY: In this episode, host Tracy Brinkmann talks to business owners about how small updates to Evergreen content can lead to big increases in traffic. She also discusses which content is most likely to benefit from updates and how to go about making these changes.   In this conversation, Tracy talks about the importance of updating old posts on a website in order to increase traffic. They mention that it can be difficult to know which posts to update, and suggest that the best posts to update are those that are evergreen, have received a lot of traffic in the past, or are outdated.   You want to update the posts with the most traffic so that you can keep the traffic up and prevent any drops. You can use Google Analytics or other SEO tools to find out which posts are getting the most traffic. You also want to update the posts with the most impressions and the most backlinks. Updating these posts can help you rank better and attract more backlinks. Finally, you want to update your high conversion content so that you can keep the traffic and conversions up.   The conversation is about how to keep a website updated in order to make money. Tracy says that it is important to refresh the page regularly and to keep the page up to date. He also says that it is important to have a page that is generating money.   TIMESTAMPS 0:00:00   Helping Entrepreneurs Overcome Technology Overwhelm 0:01:01   3.5 Types of Content That Need to Be Updated Regularly 0:02:47   3.5 Ways to Update Your Old Content for More Traffic and Conversions 0:08:25   Updating Your Website to Maximize Traffic and Revenue 0:10:06   The Dark Horse Entrepreneur: How to Win the SEO Race   HIGHLIGHTS Then I would go after the ones with the most backlinks, because that&apos;s going to keep your authority on Google going up. Then I would go after the ones with the most impressions, right? Go after the look, go look out during your Google console under performance and then the ones getting the most traffic.   You might even be able to get these to rank for keywords and attract even more backlinks and improve your site&apos;s overall authority. When you update these, you can use again, another SEO tool to track those posts that have the most backlinks.   So to prevent this from happening, you want to refresh that old content and keep it up to date for the best user experience. Now, how do I figure out which is the post with the most searches?.   So what I wanted to do is come in here and give you the three and a half types of content that are on your site that you need to update regularly.   Because I believe you are a driven entrepreneur, perhaps an infoener that is here because you&apos;re ready to start restart or kick start or just start leveling up with some great marketing, personal, or business tips and results in order to build that beautiful business of yours into the empire it absolutely deserves to be.</itunes:subtitle>
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      <title>EP 387 Two Simple Steps To Selling Anything</title>
      <description><![CDATA[<p><a href="https://DarkHorseSchooling.com/podcast">https://DarkHorseSchooling.com/podcast</a></p> <p>SUMMARY: The Dark Horse Entrepreneur explains that there are two simple concepts that anyone can use to sell just about any product. The first concept is to identify the customer's problem and the second is to show the customer how your product can solve that problem. The entrepreneur goes on to say that being an entrepreneur can also be difficult, especially when you are feeling overwhelmed by technology or when you are doubting your ability to succeed. The Dark Horse Entrepreneur Podcast is designed to help entrepreneurs who are struggling with these issues.</p> <p> </p> <p>Tracy Brinkman discusses the two step selling process and how it can be used to sell anything. The first step is to determine what's in it for the customer, or WIIFM. The second step is to make an offer that the customer can't refuse.</p> <p> </p> <p>The customer is always wondering what's in it for me? and this question needs to be answered right away. Secondly, you need to join in on the conversation that the customer is already having in their head. This can be done by sharing your pain of their problem and how you searched for a solution. You're essentially taking them by the hand and walking with them right up to the edge of the problem and pointing it out. Finally, let them know that you understand how much it stinks to have that problem and that you have found the answer.</p> <p> </p> <p>The conversation is about how to best sell to potential customers by using the What's in it for me? (WIIFM) approach. The idea is that you should focus on what the potential customer stands to gain from your product or service, rather than trying to convince them that they have a problem that needs to be solved. This is known as Occam's Razor, and it's a way of simplifying the selling process by getting rid of unnecessary information.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 The Two Simple Steps to Selling Any Product</p> <p>0:00:55 The Two Simple Concepts That Will Allow You to Sell Anything on the Planet</p> <p>0:02:37 The Power of WIIFM and Entering the Conversation</p> <p>0:06:30 The Power of WIIFM: How to Sell Anything to Anyone</p> <p>0:08:36 The Three and a Half Types of Content You Need to Update Right Now</p> <p> </p> <p>HIGHLIGHTS</p> <p>And then you're taking them from the starting point through the process of realizing that your solution might be the one solution that really makes sense. And here's the thing, it's your solution.</p> <p> </p> <p>Enter the conversation that's already in the customer's head. Your customer is already talking to themselves, talking to their clients, talking to their spouses. So just go ahead and enter the conversation where they already are.</p> <p> </p> <p>Or you could just learn and practice two very simple concepts that will allow you to sell just about anything on the planet. You want to know what they are?.</p> <p> </p> <p>So as I mentioned at the onset of this particular episode, you could buy hundreds and hundreds of books on how to sell, hundreds of books on how to make conversions, how to people to do things, how to influence people, and so forth.</p> <p> </p> <p>That is here because you're ready to start restart Kickstart or just start leveling up with some great marketing, personal, or business tips and results in order to build that beautiful business of yours into the empire it absolutely deserves to be.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 30 Nov 2022 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p><a href="https://DarkHorseSchooling.com/podcast">https://DarkHorseSchooling.com/podcast</a></p> <p>SUMMARY: The Dark Horse Entrepreneur explains that there are two simple concepts that anyone can use to sell just about any product. The first concept is to identify the customer's problem and the second is to show the customer how your product can solve that problem. The entrepreneur goes on to say that being an entrepreneur can also be difficult, especially when you are feeling overwhelmed by technology or when you are doubting your ability to succeed. The Dark Horse Entrepreneur Podcast is designed to help entrepreneurs who are struggling with these issues.</p> <p> </p> <p>Tracy Brinkman discusses the two step selling process and how it can be used to sell anything. The first step is to determine what's in it for the customer, or WIIFM. The second step is to make an offer that the customer can't refuse.</p> <p> </p> <p>The customer is always wondering what's in it for me? and this question needs to be answered right away. Secondly, you need to join in on the conversation that the customer is already having in their head. This can be done by sharing your pain of their problem and how you searched for a solution. You're essentially taking them by the hand and walking with them right up to the edge of the problem and pointing it out. Finally, let them know that you understand how much it stinks to have that problem and that you have found the answer.</p> <p> </p> <p>The conversation is about how to best sell to potential customers by using the What's in it for me? (WIIFM) approach. The idea is that you should focus on what the potential customer stands to gain from your product or service, rather than trying to convince them that they have a problem that needs to be solved. This is known as Occam's Razor, and it's a way of simplifying the selling process by getting rid of unnecessary information.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 The Two Simple Steps to Selling Any Product</p> <p>0:00:55 The Two Simple Concepts That Will Allow You to Sell Anything on the Planet</p> <p>0:02:37 The Power of WIIFM and Entering the Conversation</p> <p>0:06:30 The Power of WIIFM: How to Sell Anything to Anyone</p> <p>0:08:36 The Three and a Half Types of Content You Need to Update Right Now</p> <p> </p> <p>HIGHLIGHTS</p> <p>And then you're taking them from the starting point through the process of realizing that your solution might be the one solution that really makes sense. And here's the thing, it's your solution.</p> <p> </p> <p>Enter the conversation that's already in the customer's head. Your customer is already talking to themselves, talking to their clients, talking to their spouses. So just go ahead and enter the conversation where they already are.</p> <p> </p> <p>Or you could just learn and practice two very simple concepts that will allow you to sell just about anything on the planet. You want to know what they are?.</p> <p> </p> <p>So as I mentioned at the onset of this particular episode, you could buy hundreds and hundreds of books on how to sell, hundreds of books on how to make conversions, how to people to do things, how to influence people, and so forth.</p> <p> </p> <p>That is here because you're ready to start restart Kickstart or just start leveling up with some great marketing, personal, or business tips and results in order to build that beautiful business of yours into the empire it absolutely deserves to be.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 387 Two Simple Steps To Selling Anything</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:10:13</itunes:duration>
      <itunes:summary>https://DarkHorseSchooling.com/podcast SUMMARY: The Dark Horse Entrepreneur explains that there are two simple concepts that anyone can use to sell just about any product. The first concept is to identify the customer&apos;s problem and the second is to show the customer how your product can solve that problem. The entrepreneur goes on to say that being an entrepreneur can also be difficult, especially when you are feeling overwhelmed by technology or when you are doubting your ability to succeed. The Dark Horse Entrepreneur Podcast is designed to help entrepreneurs who are struggling with these issues.   Tracy Brinkman discusses the two step selling process and how it can be used to sell anything. The first step is to determine what&apos;s in it for the customer, or WIIFM. The second step is to make an offer that the customer can&apos;t refuse.   The customer is always wondering what&apos;s in it for me? and this question needs to be answered right away. Secondly, you need to join in on the conversation that the customer is already having in their head. This can be done by sharing your pain of their problem and how you searched for a solution. You&apos;re essentially taking them by the hand and walking with them right up to the edge of the problem and pointing it out. Finally, let them know that you understand how much it stinks to have that problem and that you have found the answer.   The conversation is about how to best sell to potential customers by using the What&apos;s in it for me? (WIIFM) approach. The idea is that you should focus on what the potential customer stands to gain from your product or service, rather than trying to convince them that they have a problem that needs to be solved. This is known as Occam&apos;s Razor, and it&apos;s a way of simplifying the selling process by getting rid of unnecessary information.   TIMESTAMPS 0:00:00   The Two Simple Steps to Selling Any Product 0:00:55   The Two Simple Concepts That Will Allow You to Sell Anything on the Planet 0:02:37   The Power of WIIFM and Entering the Conversation 0:06:30   The Power of WIIFM: How to Sell Anything to Anyone 0:08:36   The Three and a Half Types of Content You Need to Update Right Now   HIGHLIGHTS And then you&apos;re taking them from the starting point through the process of realizing that your solution might be the one solution that really makes sense. And here&apos;s the thing, it&apos;s your solution.   Enter the conversation that&apos;s already in the customer&apos;s head. Your customer is already talking to themselves, talking to their clients, talking to their spouses. So just go ahead and enter the conversation where they already are.   Or you could just learn and practice two very simple concepts that will allow you to sell just about anything on the planet. You want to know what they are?.   So as I mentioned at the onset of this particular episode, you could buy hundreds and hundreds of books on how to sell, hundreds of books on how to make conversions, how to people to do things, how to influence people, and so forth.   That is here because you&apos;re ready to start restart Kickstart or just start leveling up with some great marketing, personal, or business tips and results in order to build that beautiful business of yours into the empire it absolutely deserves to be.</itunes:summary>
      <itunes:subtitle>https://DarkHorseSchooling.com/podcast SUMMARY: The Dark Horse Entrepreneur explains that there are two simple concepts that anyone can use to sell just about any product. The first concept is to identify the customer&apos;s problem and the second is to show the customer how your product can solve that problem. The entrepreneur goes on to say that being an entrepreneur can also be difficult, especially when you are feeling overwhelmed by technology or when you are doubting your ability to succeed. The Dark Horse Entrepreneur Podcast is designed to help entrepreneurs who are struggling with these issues.   Tracy Brinkman discusses the two step selling process and how it can be used to sell anything. The first step is to determine what&apos;s in it for the customer, or WIIFM. The second step is to make an offer that the customer can&apos;t refuse.   The customer is always wondering what&apos;s in it for me? and this question needs to be answered right away. Secondly, you need to join in on the conversation that the customer is already having in their head. This can be done by sharing your pain of their problem and how you searched for a solution. You&apos;re essentially taking them by the hand and walking with them right up to the edge of the problem and pointing it out. Finally, let them know that you understand how much it stinks to have that problem and that you have found the answer.   The conversation is about how to best sell to potential customers by using the What&apos;s in it for me? (WIIFM) approach. The idea is that you should focus on what the potential customer stands to gain from your product or service, rather than trying to convince them that they have a problem that needs to be solved. This is known as Occam&apos;s Razor, and it&apos;s a way of simplifying the selling process by getting rid of unnecessary information.   TIMESTAMPS 0:00:00   The Two Simple Steps to Selling Any Product 0:00:55   The Two Simple Concepts That Will Allow You to Sell Anything on the Planet 0:02:37   The Power of WIIFM and Entering the Conversation 0:06:30   The Power of WIIFM: How to Sell Anything to Anyone 0:08:36   The Three and a Half Types of Content You Need to Update Right Now   HIGHLIGHTS And then you&apos;re taking them from the starting point through the process of realizing that your solution might be the one solution that really makes sense. And here&apos;s the thing, it&apos;s your solution.   Enter the conversation that&apos;s already in the customer&apos;s head. Your customer is already talking to themselves, talking to their clients, talking to their spouses. So just go ahead and enter the conversation where they already are.   Or you could just learn and practice two very simple concepts that will allow you to sell just about anything on the planet. You want to know what they are?.   So as I mentioned at the onset of this particular episode, you could buy hundreds and hundreds of books on how to sell, hundreds of books on how to make conversions, how to people to do things, how to influence people, and so forth.   That is here because you&apos;re ready to start restart Kickstart or just start leveling up with some great marketing, personal, or business tips and results in order to build that beautiful business of yours into the empire it absolutely deserves to be.</itunes:subtitle>
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      <itunes:episode>387</itunes:episode>
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      <title>EP 386 7 Questions to Ask Before Creating an Online Course</title>
      <description><![CDATA[<p><a href="https://DarkHorseSchooling.com/podcast">https://DarkHorseSchooling.com/podcast</a></p> <p>SUMMARY: Tracy Brinkman, host of the Dark Horse Entrepreneur Podcast, believes that creating an online course can be a great way for entrepreneurs to level up their businesses. However, she stresses that it is important to ask oneself some questions before embarking on this journey, such as whether one has the time and effort to commit to creating a course, and whether their business is ready for this level of marketing.</p> <p> </p> <p>Before creating an online course, it is important to ask yourself seven questions in order to increase the chances of success. These questions include: who is your audience, what problem does your course solve, what are your goals for the course, what is your unique selling proposition, what is the format of your course, what is the delivery schedule, and how will you promote your course? By taking the time to answer these questions, you will be better prepared to create a course that meets the needs of your audience and achieves your goals.</p> <p> </p> <p>Tracy asks the audience if they have found market demand for their potential online course topic. They explain that it is important to solve other people's problems if they want to make money and that the best selling online courses meet a particular need. The speaker suggests that people do market research to determine if there is a demand for their potential course.</p> <p> </p> <p>Tracy asks if it is a good idea to create an online course and if they have enough knowledge to do so. They say that you should only create a course if you have enough people interested in it and if you have enough knowledge about the topic to discuss it. They say that if you put out crap content, people are going to bail on you and your long term earning potential will take a nosedive.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 Should You Create an Online Course?</p> <p>0:02:33 7 Questions to Ask Before Creating an Online Course</p> <p>0:04:13 The Benefits of Following Your Passion</p> <p>0:07:00 How to Create an Online Course That People Will Love</p> <p>0:08:48 The Benefits of Creating an Online Course</p> <p>0:12:27 The Benefits of Creating an Online Course</p> <p>0:13:23 The Different Types of Course Formats</p> <p>0:15:02 How to Create an Online Course: 6 Questions to Ask Yourself</p> <p>0:19:56 The Benefits of Hype-Building for Your Online Course Launch</p> <p>0:21:22 7 Questions to Ask Before Creating an Online Course</p> <p>0:22:44 The Dangers of Only Doing Things for the Money</p> <p> </p> <p>HIGHLIGHTS</p> <p>And if you want to launch an online course, entrepreneurs solve problems. I'm going to say it again. And people are going to see right through you if you're only doing things for the money.</p> <p> </p> <p>And if you run a business, the money is of course an important aspect. I'm mr capitalism here, right? I know. I have no problem paying somebody for their services.</p> <p> </p> <p>Keep an eye out for it and use all those platforms to collect the information that you need as part of building up that hype. And what I mean by that is, hey, I thought I got me to do this course.</p> <p> </p> <p>It's a great idea to do this, and you can do this via several methods as part of your launch of your online course. Social media is a great one.</p> <p> </p> <p>Most creators like myself are creating video modules which you can put in any number of the different platforms out there. The skillshares, the Udemys, the Think Ethics, the list goes on and on.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 28 Nov 2022 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p><a href="https://DarkHorseSchooling.com/podcast">https://DarkHorseSchooling.com/podcast</a></p> <p>SUMMARY: Tracy Brinkman, host of the Dark Horse Entrepreneur Podcast, believes that creating an online course can be a great way for entrepreneurs to level up their businesses. However, she stresses that it is important to ask oneself some questions before embarking on this journey, such as whether one has the time and effort to commit to creating a course, and whether their business is ready for this level of marketing.</p> <p> </p> <p>Before creating an online course, it is important to ask yourself seven questions in order to increase the chances of success. These questions include: who is your audience, what problem does your course solve, what are your goals for the course, what is your unique selling proposition, what is the format of your course, what is the delivery schedule, and how will you promote your course? By taking the time to answer these questions, you will be better prepared to create a course that meets the needs of your audience and achieves your goals.</p> <p> </p> <p>Tracy asks the audience if they have found market demand for their potential online course topic. They explain that it is important to solve other people's problems if they want to make money and that the best selling online courses meet a particular need. The speaker suggests that people do market research to determine if there is a demand for their potential course.</p> <p> </p> <p>Tracy asks if it is a good idea to create an online course and if they have enough knowledge to do so. They say that you should only create a course if you have enough people interested in it and if you have enough knowledge about the topic to discuss it. They say that if you put out crap content, people are going to bail on you and your long term earning potential will take a nosedive.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 Should You Create an Online Course?</p> <p>0:02:33 7 Questions to Ask Before Creating an Online Course</p> <p>0:04:13 The Benefits of Following Your Passion</p> <p>0:07:00 How to Create an Online Course That People Will Love</p> <p>0:08:48 The Benefits of Creating an Online Course</p> <p>0:12:27 The Benefits of Creating an Online Course</p> <p>0:13:23 The Different Types of Course Formats</p> <p>0:15:02 How to Create an Online Course: 6 Questions to Ask Yourself</p> <p>0:19:56 The Benefits of Hype-Building for Your Online Course Launch</p> <p>0:21:22 7 Questions to Ask Before Creating an Online Course</p> <p>0:22:44 The Dangers of Only Doing Things for the Money</p> <p> </p> <p>HIGHLIGHTS</p> <p>And if you want to launch an online course, entrepreneurs solve problems. I'm going to say it again. And people are going to see right through you if you're only doing things for the money.</p> <p> </p> <p>And if you run a business, the money is of course an important aspect. I'm mr capitalism here, right? I know. I have no problem paying somebody for their services.</p> <p> </p> <p>Keep an eye out for it and use all those platforms to collect the information that you need as part of building up that hype. And what I mean by that is, hey, I thought I got me to do this course.</p> <p> </p> <p>It's a great idea to do this, and you can do this via several methods as part of your launch of your online course. Social media is a great one.</p> <p> </p> <p>Most creators like myself are creating video modules which you can put in any number of the different platforms out there. The skillshares, the Udemys, the Think Ethics, the list goes on and on.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 386 7 Questions to Ask Before Creating an Online Course</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:27:27</itunes:duration>
      <itunes:summary>https://DarkHorseSchooling.com/podcast SUMMARY: Tracy Brinkman, host of the Dark Horse Entrepreneur Podcast, believes that creating an online course can be a great way for entrepreneurs to level up their businesses. However, she stresses that it is important to ask oneself some questions before embarking on this journey, such as whether one has the time and effort to commit to creating a course, and whether their business is ready for this level of marketing.   Before creating an online course, it is important to ask yourself seven questions in order to increase the chances of success. These questions include: who is your audience, what problem does your course solve, what are your goals for the course, what is your unique selling proposition, what is the format of your course, what is the delivery schedule, and how will you promote your course? By taking the time to answer these questions, you will be better prepared to create a course that meets the needs of your audience and achieves your goals.   Tracy asks the audience if they have found market demand for their potential online course topic. They explain that it is important to solve other people&apos;s problems if they want to make money and that the best selling online courses meet a particular need. The speaker suggests that people do market research to determine if there is a demand for their potential course.   Tracy asks if it is a good idea to create an online course and if they have enough knowledge to do so. They say that you should only create a course if you have enough people interested in it and if you have enough knowledge about the topic to discuss it. They say that if you put out crap content, people are going to bail on you and your long term earning potential will take a nosedive.   TIMESTAMPS 0:00:00   Should You Create an Online Course? 0:02:33   7 Questions to Ask Before Creating an Online Course 0:04:13   The Benefits of Following Your Passion 0:07:00   How to Create an Online Course That People Will Love 0:08:48   The Benefits of Creating an Online Course 0:12:27   The Benefits of Creating an Online Course 0:13:23   The Different Types of Course Formats 0:15:02   How to Create an Online Course: 6 Questions to Ask Yourself 0:19:56   The Benefits of Hype-Building for Your Online Course Launch 0:21:22   7 Questions to Ask Before Creating an Online Course 0:22:44   The Dangers of Only Doing Things for the Money   HIGHLIGHTS And if you want to launch an online course, entrepreneurs solve problems. I&apos;m going to say it again. And people are going to see right through you if you&apos;re only doing things for the money.   And if you run a business, the money is of course an important aspect. I&apos;m mr capitalism here, right? I know. I have no problem paying somebody for their services.   Keep an eye out for it and use all those platforms to collect the information that you need as part of building up that hype. And what I mean by that is, hey, I thought I got me to do this course.   It&apos;s a great idea to do this, and you can do this via several methods as part of your launch of your online course. Social media is a great one.   Most creators like myself are creating video modules which you can put in any number of the different platforms out there. The skillshares, the Udemys, the Think Ethics, the list goes on and on.</itunes:summary>
      <itunes:subtitle>https://DarkHorseSchooling.com/podcast SUMMARY: Tracy Brinkman, host of the Dark Horse Entrepreneur Podcast, believes that creating an online course can be a great way for entrepreneurs to level up their businesses. However, she stresses that it is important to ask oneself some questions before embarking on this journey, such as whether one has the time and effort to commit to creating a course, and whether their business is ready for this level of marketing.   Before creating an online course, it is important to ask yourself seven questions in order to increase the chances of success. These questions include: who is your audience, what problem does your course solve, what are your goals for the course, what is your unique selling proposition, what is the format of your course, what is the delivery schedule, and how will you promote your course? By taking the time to answer these questions, you will be better prepared to create a course that meets the needs of your audience and achieves your goals.   Tracy asks the audience if they have found market demand for their potential online course topic. They explain that it is important to solve other people&apos;s problems if they want to make money and that the best selling online courses meet a particular need. The speaker suggests that people do market research to determine if there is a demand for their potential course.   Tracy asks if it is a good idea to create an online course and if they have enough knowledge to do so. They say that you should only create a course if you have enough people interested in it and if you have enough knowledge about the topic to discuss it. They say that if you put out crap content, people are going to bail on you and your long term earning potential will take a nosedive.   TIMESTAMPS 0:00:00   Should You Create an Online Course? 0:02:33   7 Questions to Ask Before Creating an Online Course 0:04:13   The Benefits of Following Your Passion 0:07:00   How to Create an Online Course That People Will Love 0:08:48   The Benefits of Creating an Online Course 0:12:27   The Benefits of Creating an Online Course 0:13:23   The Different Types of Course Formats 0:15:02   How to Create an Online Course: 6 Questions to Ask Yourself 0:19:56   The Benefits of Hype-Building for Your Online Course Launch 0:21:22   7 Questions to Ask Before Creating an Online Course 0:22:44   The Dangers of Only Doing Things for the Money   HIGHLIGHTS And if you want to launch an online course, entrepreneurs solve problems. I&apos;m going to say it again. And people are going to see right through you if you&apos;re only doing things for the money.   And if you run a business, the money is of course an important aspect. I&apos;m mr capitalism here, right? I know. I have no problem paying somebody for their services.   Keep an eye out for it and use all those platforms to collect the information that you need as part of building up that hype. And what I mean by that is, hey, I thought I got me to do this course.   It&apos;s a great idea to do this, and you can do this via several methods as part of your launch of your online course. Social media is a great one.   Most creators like myself are creating video modules which you can put in any number of the different platforms out there. The skillshares, the Udemys, the Think Ethics, the list goes on and on.</itunes:subtitle>
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      <title>EP 385 Making Money Online From Watching VHS Tapes</title>
      <description><![CDATA[<p><a href="https://DarkHorseSchooling.com/podcast">https://DarkHorseSchooling.com/podcast</a></p> <p>SUMMARY : The Dark Horse Entrepreneur podcast discusses how to make money online from watching VHS tapes. The podcast features business owners who share tips on how to be successful in online businesses. The tips include overcoming technology overwhelm, procrastination, and imposter syndrome.</p> <p> </p> <p>In this conversation, the Tracy Brinkmann discusses how one can make money from watching VHS tapes. He explains that many people may have these tapes lying around their house, and that there is value in the content on the tapes. He talks about how one can monetize the tapes by finding local advertisements and news bulletins that people may be interested in.</p> <p> </p> <p>The internet has created opportunities for people to make money in unexpected ways, including by curating old VHS tapes. Peter Dylan Trishard is one such person, who scours storage facilities for old tapes and then posts them online with witty commentary. Other VHS curators focus on different types of tapes, including old religious programs and personal development programs.</p> <p> </p> <p>Tracy is talking about how they found someone who had old, televised versions of some content from Norman Vincent Peel. They say that this could be a lucrative hobby if done right, but there is a possibility of receiving a cease and desist notice if the content is still copyrighted. They end by talking about how old news bulletins could be compiled into a memorial for movie stars and other public figures who have passed away.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 VHS Tapes: How to Make Money Online</p> <p>0:01:25 VHS Tapes: A Lucrative Hobby?</p> <p>In this episode, we explore the idea of making money from watching VHS tapes. This may seem like a crazy idea, but there is actually a lot of money to be made from these old, obsolete tapes. If you are a driven entrepreneur, this</p> <p>0:04:54 VHS Curating as a Potential Money-Making Venture</p> <p>0:07:02 Nostalgia Marketing: A Lucrative Hobby?</p> <p>0:09:43 How to Make Money by Digitizing Old VHS Tapes</p> <p>0:11:41 The Dark Horse Entrepreneur Podcast - Episode 2: VHS Tapes and Other Obsolete Technology</p> <p> </p> <p>HIGHLIGHTS</p> <p>If you find something unique and a basket of old VHS tapes that you can bring to life and take people down memory lane once again, again, not operated content here, but sometimes you're like, wow, remember when, right?.</p> <p> </p> <p>Now, maybe there's some old stories out that have been long since forgotten, and you come across someone who has all these recordings on VHS of to o television news broadcasts.</p> <p> </p> <p>This particular business model, while it might not make you rich, it could be a lucrative hobby if you get enough followers and subscribers to tune into your broadcast to view your videos.</p> <p> </p> <p>Imagine getting paid to literally watch old VHS tapes, to find those hidden gems within. And Pete isn't only doing this, there are other VHS curators out there making money in various ways, including some turn the clips into stories, others who focus on old religious programs, others that focus on old personal development programs.</p> <p> </p> <p>Because this is a business model that might not make your edge, but could be a very lucrative hobby. Now, for those who are perhaps too young to remember, VHS tapes were the predecessors to your DVDs.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 23 Nov 2022 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p><a href="https://DarkHorseSchooling.com/podcast">https://DarkHorseSchooling.com/podcast</a></p> <p>SUMMARY : The Dark Horse Entrepreneur podcast discusses how to make money online from watching VHS tapes. The podcast features business owners who share tips on how to be successful in online businesses. The tips include overcoming technology overwhelm, procrastination, and imposter syndrome.</p> <p> </p> <p>In this conversation, the Tracy Brinkmann discusses how one can make money from watching VHS tapes. He explains that many people may have these tapes lying around their house, and that there is value in the content on the tapes. He talks about how one can monetize the tapes by finding local advertisements and news bulletins that people may be interested in.</p> <p> </p> <p>The internet has created opportunities for people to make money in unexpected ways, including by curating old VHS tapes. Peter Dylan Trishard is one such person, who scours storage facilities for old tapes and then posts them online with witty commentary. Other VHS curators focus on different types of tapes, including old religious programs and personal development programs.</p> <p> </p> <p>Tracy is talking about how they found someone who had old, televised versions of some content from Norman Vincent Peel. They say that this could be a lucrative hobby if done right, but there is a possibility of receiving a cease and desist notice if the content is still copyrighted. They end by talking about how old news bulletins could be compiled into a memorial for movie stars and other public figures who have passed away.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 VHS Tapes: How to Make Money Online</p> <p>0:01:25 VHS Tapes: A Lucrative Hobby?</p> <p>In this episode, we explore the idea of making money from watching VHS tapes. This may seem like a crazy idea, but there is actually a lot of money to be made from these old, obsolete tapes. If you are a driven entrepreneur, this</p> <p>0:04:54 VHS Curating as a Potential Money-Making Venture</p> <p>0:07:02 Nostalgia Marketing: A Lucrative Hobby?</p> <p>0:09:43 How to Make Money by Digitizing Old VHS Tapes</p> <p>0:11:41 The Dark Horse Entrepreneur Podcast - Episode 2: VHS Tapes and Other Obsolete Technology</p> <p> </p> <p>HIGHLIGHTS</p> <p>If you find something unique and a basket of old VHS tapes that you can bring to life and take people down memory lane once again, again, not operated content here, but sometimes you're like, wow, remember when, right?.</p> <p> </p> <p>Now, maybe there's some old stories out that have been long since forgotten, and you come across someone who has all these recordings on VHS of to o television news broadcasts.</p> <p> </p> <p>This particular business model, while it might not make you rich, it could be a lucrative hobby if you get enough followers and subscribers to tune into your broadcast to view your videos.</p> <p> </p> <p>Imagine getting paid to literally watch old VHS tapes, to find those hidden gems within. And Pete isn't only doing this, there are other VHS curators out there making money in various ways, including some turn the clips into stories, others who focus on old religious programs, others that focus on old personal development programs.</p> <p> </p> <p>Because this is a business model that might not make your edge, but could be a very lucrative hobby. Now, for those who are perhaps too young to remember, VHS tapes were the predecessors to your DVDs.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 385 Making Money Online From Watching VHS Tapes</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:13:49</itunes:duration>
      <itunes:summary>https://DarkHorseSchooling.com/podcast SUMMARY : The Dark Horse Entrepreneur podcast discusses how to make money online from watching VHS tapes. The podcast features business owners who share tips on how to be successful in online businesses. The tips include overcoming technology overwhelm, procrastination, and imposter syndrome.   In this conversation, the Tracy Brinkmann discusses how one can make money from watching VHS tapes. He explains that many people may have these tapes lying around their house, and that there is value in the content on the tapes. He talks about how one can monetize the tapes by finding local advertisements and news bulletins that people may be interested in.   The internet has created opportunities for people to make money in unexpected ways, including by curating old VHS tapes. Peter Dylan Trishard is one such person, who scours storage facilities for old tapes and then posts them online with witty commentary. Other VHS curators focus on different types of tapes, including old religious programs and personal development programs.   Tracy is talking about how they found someone who had old, televised versions of some content from Norman Vincent Peel. They say that this could be a lucrative hobby if done right, but there is a possibility of receiving a cease and desist notice if the content is still copyrighted. They end by talking about how old news bulletins could be compiled into a memorial for movie stars and other public figures who have passed away.   TIMESTAMPS 0:00:00   VHS Tapes: How to Make Money Online 0:01:25   VHS Tapes: A Lucrative Hobby? In this episode, we explore the idea of making money from watching VHS tapes. This may seem like a crazy idea, but there is actually a lot of money to be made from these old, obsolete tapes. If you are a driven entrepreneur, this 0:04:54   VHS Curating as a Potential Money-Making Venture 0:07:02   Nostalgia Marketing: A Lucrative Hobby? 0:09:43   How to Make Money by Digitizing Old VHS Tapes 0:11:41   The Dark Horse Entrepreneur Podcast - Episode 2: VHS Tapes and Other Obsolete Technology   HIGHLIGHTS If you find something unique and a basket of old VHS tapes that you can bring to life and take people down memory lane once again, again, not operated content here, but sometimes you&apos;re like, wow, remember when, right?.   Now, maybe there&apos;s some old stories out that have been long since forgotten, and you come across someone who has all these recordings on VHS of to o television news broadcasts.   This particular business model, while it might not make you rich, it could be a lucrative hobby if you get enough followers and subscribers to tune into your broadcast to view your videos.   Imagine getting paid to literally watch old VHS tapes, to find those hidden gems within. And Pete isn&apos;t only doing this, there are other VHS curators out there making money in various ways, including some turn the clips into stories, others who focus on old religious programs, others that focus on old personal development programs.   Because this is a business model that might not make your edge, but could be a very lucrative hobby. Now, for those who are perhaps too young to remember, VHS tapes were the predecessors to your DVDs.</itunes:summary>
      <itunes:subtitle>https://DarkHorseSchooling.com/podcast SUMMARY : The Dark Horse Entrepreneur podcast discusses how to make money online from watching VHS tapes. The podcast features business owners who share tips on how to be successful in online businesses. The tips include overcoming technology overwhelm, procrastination, and imposter syndrome.   In this conversation, the Tracy Brinkmann discusses how one can make money from watching VHS tapes. He explains that many people may have these tapes lying around their house, and that there is value in the content on the tapes. He talks about how one can monetize the tapes by finding local advertisements and news bulletins that people may be interested in.   The internet has created opportunities for people to make money in unexpected ways, including by curating old VHS tapes. Peter Dylan Trishard is one such person, who scours storage facilities for old tapes and then posts them online with witty commentary. Other VHS curators focus on different types of tapes, including old religious programs and personal development programs.   Tracy is talking about how they found someone who had old, televised versions of some content from Norman Vincent Peel. They say that this could be a lucrative hobby if done right, but there is a possibility of receiving a cease and desist notice if the content is still copyrighted. They end by talking about how old news bulletins could be compiled into a memorial for movie stars and other public figures who have passed away.   TIMESTAMPS 0:00:00   VHS Tapes: How to Make Money Online 0:01:25   VHS Tapes: A Lucrative Hobby? In this episode, we explore the idea of making money from watching VHS tapes. This may seem like a crazy idea, but there is actually a lot of money to be made from these old, obsolete tapes. If you are a driven entrepreneur, this 0:04:54   VHS Curating as a Potential Money-Making Venture 0:07:02   Nostalgia Marketing: A Lucrative Hobby? 0:09:43   How to Make Money by Digitizing Old VHS Tapes 0:11:41   The Dark Horse Entrepreneur Podcast - Episode 2: VHS Tapes and Other Obsolete Technology   HIGHLIGHTS If you find something unique and a basket of old VHS tapes that you can bring to life and take people down memory lane once again, again, not operated content here, but sometimes you&apos;re like, wow, remember when, right?.   Now, maybe there&apos;s some old stories out that have been long since forgotten, and you come across someone who has all these recordings on VHS of to o television news broadcasts.   This particular business model, while it might not make you rich, it could be a lucrative hobby if you get enough followers and subscribers to tune into your broadcast to view your videos.   Imagine getting paid to literally watch old VHS tapes, to find those hidden gems within. And Pete isn&apos;t only doing this, there are other VHS curators out there making money in various ways, including some turn the clips into stories, others who focus on old religious programs, others that focus on old personal development programs.   Because this is a business model that might not make your edge, but could be a very lucrative hobby. Now, for those who are perhaps too young to remember, VHS tapes were the predecessors to your DVDs.</itunes:subtitle>
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      <title>EP 384 More Things I Wish I Had Known Before I Started</title>
      <description><![CDATA[<p><a href="https://DarkHorseSchooling.com/podcast">https://DarkHorseSchooling.com/podcast</a></p> <p>SUMMARY : In the last episode, the Dark Horse Entrepreneur Podcast host Tracy Brinkman talked about the things she wishes he knew before she started her entrepreneurial journey. He said that being an entrepreneur can be tough, but it is worth it if you are driven and passionate. He also said that it is important to always be learning, even if you have been in the business for awhile.</p> <p> </p> <p>The conversation discuss seven things that the Tracy wish he knew before he started his entrepreneurial journey. The first seven tips are related to building a strong foundation for a successful business, including building a list of email subscribers and having something to sell from day one. The eighth tip is related to approaching possible guests or joint venture (JV) opportunities in a way that is less intimidating and more likely to result in a positive response.</p> <p> </p> <p>In order to get the attention of a celebrity or expert that you want to collaborate with, the best thing to do is buy their product and then use it. After you have implemented the advice in the product, write to the celebrity or expert and let them know your results. This is a great way to get their attention and show that you are a fan of their work.</p> <p> </p> <p>Tracy offers a tip for building relationships with experts or gurus in your field - reach out to them after you've used their product or implemented their advice, and let them know your results. This not only validates them as an expert, but also starts a dialogue that could lead to future work or opportunities.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 The Dark Horse Entrepreneur Podcast - Episode 2: The Things I Wish I Knew Before I Started</p> <p>0:02:13 7 Things I Wish I Knew Before I Started My Entrepreneurial Journey</p> <p>0:04:02 The Benefits of Buying a Product Before JV-ing With the Expert</p> <p>0:05:19 Building Relationships with Gurus in Your Field</p> <p>0:06:58 How to Get New Subscribers from Every Single Guest</p> <p>0:10:57 10 Ways to Make More Money from Podcast Interviews</p> <p>0:12:24 3 Ways to Make an Irresistible Offer to Your Podcast Guests</p> <p>0:15:58 How to Make Money from Podcast Interviews</p> <p>0:17:41 Podcasting Tips to Help You Grow Your Audience</p> <p>0:19:15 12 Tips for Launching Your Podcast</p> <p>0:22:10 The Benefits of Teasing Your Upcoming Online Course</p> <p>0:23:41 13 Tips for Marketing Your Next Product</p> <p>0:28:31 How to Make Your Podcast More Interesting to Listeners</p> <p>0:30:23 15 Ways to Create Better Content for Your Business</p> <p>0:32:02 How to Keep an Idea Log to Never Run Out of Content Ideas</p> <p>0:33:33 The Power of Paying Attention to Your Ideas</p> <p>0:35:55 Lead Magnet Ideas for Your Podcast</p> <p>0:39:41 17 Tips for Creating Engaging and Compelling Content</p> <p>0:41:11 The Dark Horse Entrepreneur: How to Be Consistent in Your Business</p> <p> </p> <p>HIGHLIGHTS</p> <p>I'll give you this great content about Internet marketing. Or if they pay for it, you give it to them once a week. If there's lots of niches where daily tips are great.</p> <p> </p> <p>You have lots of great content you want to get, and you're taking some of that content from the other experts, we talk about why I keep saying podcast interviews.</p> <p> </p> <p>All right, last two lead magnet ideas. Now, I did a whole episode on a free lead magnet that applied to just about any niche. It was about three episodes ago.</p> <p> </p> <p>And the way you're always going to have your brain on the lookout is to pay attention to the damn ideas you're getting in the first place. You get an idea, you don't write it down.</p> <p> </p> <p>That's why you need to keep some sort of idea log. Every single time you get an idea for a topic, every time you read something that gives you an idea for a topic, every time you hear someone talk about something for a topic or talk about something, you're like, oh, maybe a good guess to come on my show.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 21 Nov 2022 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p><a href="https://DarkHorseSchooling.com/podcast">https://DarkHorseSchooling.com/podcast</a></p> <p>SUMMARY : In the last episode, the Dark Horse Entrepreneur Podcast host Tracy Brinkman talked about the things she wishes he knew before she started her entrepreneurial journey. He said that being an entrepreneur can be tough, but it is worth it if you are driven and passionate. He also said that it is important to always be learning, even if you have been in the business for awhile.</p> <p> </p> <p>The conversation discuss seven things that the Tracy wish he knew before he started his entrepreneurial journey. The first seven tips are related to building a strong foundation for a successful business, including building a list of email subscribers and having something to sell from day one. The eighth tip is related to approaching possible guests or joint venture (JV) opportunities in a way that is less intimidating and more likely to result in a positive response.</p> <p> </p> <p>In order to get the attention of a celebrity or expert that you want to collaborate with, the best thing to do is buy their product and then use it. After you have implemented the advice in the product, write to the celebrity or expert and let them know your results. This is a great way to get their attention and show that you are a fan of their work.</p> <p> </p> <p>Tracy offers a tip for building relationships with experts or gurus in your field - reach out to them after you've used their product or implemented their advice, and let them know your results. This not only validates them as an expert, but also starts a dialogue that could lead to future work or opportunities.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 The Dark Horse Entrepreneur Podcast - Episode 2: The Things I Wish I Knew Before I Started</p> <p>0:02:13 7 Things I Wish I Knew Before I Started My Entrepreneurial Journey</p> <p>0:04:02 The Benefits of Buying a Product Before JV-ing With the Expert</p> <p>0:05:19 Building Relationships with Gurus in Your Field</p> <p>0:06:58 How to Get New Subscribers from Every Single Guest</p> <p>0:10:57 10 Ways to Make More Money from Podcast Interviews</p> <p>0:12:24 3 Ways to Make an Irresistible Offer to Your Podcast Guests</p> <p>0:15:58 How to Make Money from Podcast Interviews</p> <p>0:17:41 Podcasting Tips to Help You Grow Your Audience</p> <p>0:19:15 12 Tips for Launching Your Podcast</p> <p>0:22:10 The Benefits of Teasing Your Upcoming Online Course</p> <p>0:23:41 13 Tips for Marketing Your Next Product</p> <p>0:28:31 How to Make Your Podcast More Interesting to Listeners</p> <p>0:30:23 15 Ways to Create Better Content for Your Business</p> <p>0:32:02 How to Keep an Idea Log to Never Run Out of Content Ideas</p> <p>0:33:33 The Power of Paying Attention to Your Ideas</p> <p>0:35:55 Lead Magnet Ideas for Your Podcast</p> <p>0:39:41 17 Tips for Creating Engaging and Compelling Content</p> <p>0:41:11 The Dark Horse Entrepreneur: How to Be Consistent in Your Business</p> <p> </p> <p>HIGHLIGHTS</p> <p>I'll give you this great content about Internet marketing. Or if they pay for it, you give it to them once a week. If there's lots of niches where daily tips are great.</p> <p> </p> <p>You have lots of great content you want to get, and you're taking some of that content from the other experts, we talk about why I keep saying podcast interviews.</p> <p> </p> <p>All right, last two lead magnet ideas. Now, I did a whole episode on a free lead magnet that applied to just about any niche. It was about three episodes ago.</p> <p> </p> <p>And the way you're always going to have your brain on the lookout is to pay attention to the damn ideas you're getting in the first place. You get an idea, you don't write it down.</p> <p> </p> <p>That's why you need to keep some sort of idea log. Every single time you get an idea for a topic, every time you read something that gives you an idea for a topic, every time you hear someone talk about something for a topic or talk about something, you're like, oh, maybe a good guess to come on my show.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 384 More Things I Wish I Had Known Before I Started</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:43:54</itunes:duration>
      <itunes:summary>https://DarkHorseSchooling.com/podcast SUMMARY : In the last episode, the Dark Horse Entrepreneur Podcast host Tracy Brinkman talked about the things she wishes he knew before she started her entrepreneurial journey. He said that being an entrepreneur can be tough, but it is worth it if you are driven and passionate. He also said that it is important to always be learning, even if you have been in the business for awhile.   The conversation discuss seven things that the Tracy wish he knew before he started his entrepreneurial journey. The first seven tips are related to building a strong foundation for a successful business, including building a list of email subscribers and having something to sell from day one. The eighth tip is related to approaching possible guests or joint venture (JV) opportunities in a way that is less intimidating and more likely to result in a positive response.   In order to get the attention of a celebrity or expert that you want to collaborate with, the best thing to do is buy their product and then use it. After you have implemented the advice in the product, write to the celebrity or expert and let them know your results. This is a great way to get their attention and show that you are a fan of their work.   Tracy offers a tip for building relationships with experts or gurus in your field - reach out to them after you&apos;ve used their product or implemented their advice, and let them know your results. This not only validates them as an expert, but also starts a dialogue that could lead to future work or opportunities.   TIMESTAMPS 0:00:00   The Dark Horse Entrepreneur Podcast - Episode 2: The Things I Wish I Knew Before I Started 0:02:13   7 Things I Wish I Knew Before I Started My Entrepreneurial Journey 0:04:02   The Benefits of Buying a Product Before JV-ing With the Expert 0:05:19   Building Relationships with Gurus in Your Field 0:06:58   How to Get New Subscribers from Every Single Guest 0:10:57   10 Ways to Make More Money from Podcast Interviews 0:12:24   3 Ways to Make an Irresistible Offer to Your Podcast Guests 0:15:58   How to Make Money from Podcast Interviews 0:17:41   Podcasting Tips to Help You Grow Your Audience 0:19:15   12 Tips for Launching Your Podcast 0:22:10   The Benefits of Teasing Your Upcoming Online Course 0:23:41   13 Tips for Marketing Your Next Product 0:28:31   How to Make Your Podcast More Interesting to Listeners 0:30:23   15 Ways to Create Better Content for Your Business 0:32:02   How to Keep an Idea Log to Never Run Out of Content Ideas 0:33:33   The Power of Paying Attention to Your Ideas 0:35:55   Lead Magnet Ideas for Your Podcast 0:39:41   17 Tips for Creating Engaging and Compelling Content 0:41:11   The Dark Horse Entrepreneur: How to Be Consistent in Your Business   HIGHLIGHTS I&apos;ll give you this great content about Internet marketing. Or if they pay for it, you give it to them once a week. If there&apos;s lots of niches where daily tips are great.   You have lots of great content you want to get, and you&apos;re taking some of that content from the other experts, we talk about why I keep saying podcast interviews.   All right, last two lead magnet ideas. Now, I did a whole episode on a free lead magnet that applied to just about any niche. It was about three episodes ago.   And the way you&apos;re always going to have your brain on the lookout is to pay attention to the damn ideas you&apos;re getting in the first place. You get an idea, you don&apos;t write it down.   That&apos;s why you need to keep some sort of idea log. Every single time you get an idea for a topic, every time you read something that gives you an idea for a topic, every time you hear someone talk about something for a topic or talk about something, you&apos;re like, oh, maybe a good guess to come on my show.</itunes:summary>
      <itunes:subtitle>https://DarkHorseSchooling.com/podcast SUMMARY : In the last episode, the Dark Horse Entrepreneur Podcast host Tracy Brinkman talked about the things she wishes he knew before she started her entrepreneurial journey. He said that being an entrepreneur can be tough, but it is worth it if you are driven and passionate. He also said that it is important to always be learning, even if you have been in the business for awhile.   The conversation discuss seven things that the Tracy wish he knew before he started his entrepreneurial journey. The first seven tips are related to building a strong foundation for a successful business, including building a list of email subscribers and having something to sell from day one. The eighth tip is related to approaching possible guests or joint venture (JV) opportunities in a way that is less intimidating and more likely to result in a positive response.   In order to get the attention of a celebrity or expert that you want to collaborate with, the best thing to do is buy their product and then use it. After you have implemented the advice in the product, write to the celebrity or expert and let them know your results. This is a great way to get their attention and show that you are a fan of their work.   Tracy offers a tip for building relationships with experts or gurus in your field - reach out to them after you&apos;ve used their product or implemented their advice, and let them know your results. This not only validates them as an expert, but also starts a dialogue that could lead to future work or opportunities.   TIMESTAMPS 0:00:00   The Dark Horse Entrepreneur Podcast - Episode 2: The Things I Wish I Knew Before I Started 0:02:13   7 Things I Wish I Knew Before I Started My Entrepreneurial Journey 0:04:02   The Benefits of Buying a Product Before JV-ing With the Expert 0:05:19   Building Relationships with Gurus in Your Field 0:06:58   How to Get New Subscribers from Every Single Guest 0:10:57   10 Ways to Make More Money from Podcast Interviews 0:12:24   3 Ways to Make an Irresistible Offer to Your Podcast Guests 0:15:58   How to Make Money from Podcast Interviews 0:17:41   Podcasting Tips to Help You Grow Your Audience 0:19:15   12 Tips for Launching Your Podcast 0:22:10   The Benefits of Teasing Your Upcoming Online Course 0:23:41   13 Tips for Marketing Your Next Product 0:28:31   How to Make Your Podcast More Interesting to Listeners 0:30:23   15 Ways to Create Better Content for Your Business 0:32:02   How to Keep an Idea Log to Never Run Out of Content Ideas 0:33:33   The Power of Paying Attention to Your Ideas 0:35:55   Lead Magnet Ideas for Your Podcast 0:39:41   17 Tips for Creating Engaging and Compelling Content 0:41:11   The Dark Horse Entrepreneur: How to Be Consistent in Your Business   HIGHLIGHTS I&apos;ll give you this great content about Internet marketing. Or if they pay for it, you give it to them once a week. If there&apos;s lots of niches where daily tips are great.   You have lots of great content you want to get, and you&apos;re taking some of that content from the other experts, we talk about why I keep saying podcast interviews.   All right, last two lead magnet ideas. Now, I did a whole episode on a free lead magnet that applied to just about any niche. It was about three episodes ago.   And the way you&apos;re always going to have your brain on the lookout is to pay attention to the damn ideas you&apos;re getting in the first place. You get an idea, you don&apos;t write it down.   That&apos;s why you need to keep some sort of idea log. Every single time you get an idea for a topic, every time you read something that gives you an idea for a topic, every time you hear someone talk about something for a topic or talk about something, you&apos;re like, oh, maybe a good guess to come on my show.</itunes:subtitle>
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      <title>EP 383 Things I Wish I Had Known Before I Started</title>
      <description><![CDATA[<p><a href="https://DarkHorseSchooling.com/podcast">https://DarkHorseSchooling.com/podcast</a></p> <p>SUMMARY: In this episode of the Dark Horse Entrepreneur Podcast, Tracy Brickman helps entrepreneurs, coaches, and course creators who want to build a business online but are battling technology, overwhelmed procrastination, and even imposter syndrome. He shares tips and advice on how to successfully overcome these obstacles and build a successful business.</p> <p> </p> <p>Tracy discusses the reasons why someone might start podcasting or creating an online course, and shares some of the things she wishes she had known before she started doing either of them. He stresses the importance of knowing your audience and offers some tips on how to create content that will appeal to them.</p> <p> </p> <p>The best time to start a successful and popular podcast or online course is before you press the record button for the first time. However, it can be a hard slog for creators to learn what works and what doesn't. Fortunately, some tips can help you learn from the mistakes of others.</p> <p> </p> <p>Knowing what you want to get out of your course or podcast is important, as it will give you a clear reason for creating it. Additionally, your email list should come before your product, as it is a slow process to build one from scratch. Finally, social media can be a helpful tool for promoting your course or podcast to your target audience.</p> <p> </p> <p>Tracy explains that if you want to be successful in launching a podcast, it is important to have an email list, social media following, and something to sell from day one. Without these things, it will be difficult to get people to listen to your podcast and you will likely end up spending more money than you make.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 The Dark Horse Entrepreneur Podcast: Tips for Building a Successful Business Online</p> <p>0:01:52 The Benefits of Podcasting and Online Course Creation</p> <p>0:03:36 The Benefits of Knowing What You're Doing Before You Start a Podcast or Online Course</p> <p>0:07:00 3 Ways to Make Your Podcast More Successful</p> <p>0:09:03 The Benefits of Creating an Online Course</p> <p>0:12:15 5 Tips for Marketing Yourself as a Celebrity in Your Niche</p> <p>0:14:17 7 Ways to Make Your Podcast or Course More Attractive to Guests and Students</p> <p>0:18:49 7 Ways to Make an Impact as an Entrepreneur</p> <p> </p> <p>HIGHLIGHTS</p> <p>Interview some big shots in your niche, even go outside of your niche, but somehow relates to the theme of your course, of your podcast. I've had folks from way outside the entrepreneurial, the podcasting, and the online course realm, right? But I was always able to take their knowledge and relate it back.</p> <p> </p> <p>You need to choose to be a celebrity from day one, all right? You need to choose to be someone who is bigger than you are in real life, someone with a memorable name and a personality.</p> <p> </p> <p>What that means is whatever money you're spending on ads and the costs it takes to get a prospect turned into a paying customer, at the end of the day, the cost of the course pays for that ad.</p> <p> </p> <p>You'll be investing your time to create your episodes, to create your lessons, and to edit those episodes and added those lessons into marketing and finding people to come in and talk, doing everything else that needs to be done or you'll be hiring someone to do it.</p> <p> </p> <p>You're going to send your subscribers and your social media friends to your podcast to get that critical mass, that boost as soon as you hit itunes, to jump you up in the lists so that you can grab more listeners and more subscribers and then really start to build your email list.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 18 Nov 2022 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p><a href="https://DarkHorseSchooling.com/podcast">https://DarkHorseSchooling.com/podcast</a></p> <p>SUMMARY: In this episode of the Dark Horse Entrepreneur Podcast, Tracy Brickman helps entrepreneurs, coaches, and course creators who want to build a business online but are battling technology, overwhelmed procrastination, and even imposter syndrome. He shares tips and advice on how to successfully overcome these obstacles and build a successful business.</p> <p> </p> <p>Tracy discusses the reasons why someone might start podcasting or creating an online course, and shares some of the things she wishes she had known before she started doing either of them. He stresses the importance of knowing your audience and offers some tips on how to create content that will appeal to them.</p> <p> </p> <p>The best time to start a successful and popular podcast or online course is before you press the record button for the first time. However, it can be a hard slog for creators to learn what works and what doesn't. Fortunately, some tips can help you learn from the mistakes of others.</p> <p> </p> <p>Knowing what you want to get out of your course or podcast is important, as it will give you a clear reason for creating it. Additionally, your email list should come before your product, as it is a slow process to build one from scratch. Finally, social media can be a helpful tool for promoting your course or podcast to your target audience.</p> <p> </p> <p>Tracy explains that if you want to be successful in launching a podcast, it is important to have an email list, social media following, and something to sell from day one. Without these things, it will be difficult to get people to listen to your podcast and you will likely end up spending more money than you make.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 The Dark Horse Entrepreneur Podcast: Tips for Building a Successful Business Online</p> <p>0:01:52 The Benefits of Podcasting and Online Course Creation</p> <p>0:03:36 The Benefits of Knowing What You're Doing Before You Start a Podcast or Online Course</p> <p>0:07:00 3 Ways to Make Your Podcast More Successful</p> <p>0:09:03 The Benefits of Creating an Online Course</p> <p>0:12:15 5 Tips for Marketing Yourself as a Celebrity in Your Niche</p> <p>0:14:17 7 Ways to Make Your Podcast or Course More Attractive to Guests and Students</p> <p>0:18:49 7 Ways to Make an Impact as an Entrepreneur</p> <p> </p> <p>HIGHLIGHTS</p> <p>Interview some big shots in your niche, even go outside of your niche, but somehow relates to the theme of your course, of your podcast. I've had folks from way outside the entrepreneurial, the podcasting, and the online course realm, right? But I was always able to take their knowledge and relate it back.</p> <p> </p> <p>You need to choose to be a celebrity from day one, all right? You need to choose to be someone who is bigger than you are in real life, someone with a memorable name and a personality.</p> <p> </p> <p>What that means is whatever money you're spending on ads and the costs it takes to get a prospect turned into a paying customer, at the end of the day, the cost of the course pays for that ad.</p> <p> </p> <p>You'll be investing your time to create your episodes, to create your lessons, and to edit those episodes and added those lessons into marketing and finding people to come in and talk, doing everything else that needs to be done or you'll be hiring someone to do it.</p> <p> </p> <p>You're going to send your subscribers and your social media friends to your podcast to get that critical mass, that boost as soon as you hit itunes, to jump you up in the lists so that you can grab more listeners and more subscribers and then really start to build your email list.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 383 Things I Wish I Had Known Before I Started</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:20:54</itunes:duration>
      <itunes:summary>https://DarkHorseSchooling.com/podcast SUMMARY: In this episode of the Dark Horse Entrepreneur Podcast, Tracy Brickman helps entrepreneurs, coaches, and course creators who want to build a business online but are battling technology, overwhelmed procrastination, and even imposter syndrome. He shares tips and advice on how to successfully overcome these obstacles and build a successful business.   Tracy discusses the reasons why someone might start podcasting or creating an online course, and shares some of the things she wishes she had known before she started doing either of them. He stresses the importance of knowing your audience and offers some tips on how to create content that will appeal to them.   The best time to start a successful and popular podcast or online course is before you press the record button for the first time. However, it can be a hard slog for creators to learn what works and what doesn&apos;t. Fortunately, some tips can help you learn from the mistakes of others.   Knowing what you want to get out of your course or podcast is important, as it will give you a clear reason for creating it. Additionally, your email list should come before your product, as it is a slow process to build one from scratch. Finally, social media can be a helpful tool for promoting your course or podcast to your target audience.   Tracy explains that if you want to be successful in launching a podcast, it is important to have an email list, social media following, and something to sell from day one. Without these things, it will be difficult to get people to listen to your podcast and you will likely end up spending more money than you make.   TIMESTAMPS 0:00:00   The Dark Horse Entrepreneur Podcast: Tips for Building a Successful Business Online 0:01:52   The Benefits of Podcasting and Online Course Creation 0:03:36   The Benefits of Knowing What You&apos;re Doing Before You Start a Podcast or Online Course 0:07:00   3 Ways to Make Your Podcast More Successful 0:09:03   The Benefits of Creating an Online Course 0:12:15   5 Tips for Marketing Yourself as a Celebrity in Your Niche 0:14:17   7 Ways to Make Your Podcast or Course More Attractive to Guests and Students 0:18:49   7 Ways to Make an Impact as an Entrepreneur   HIGHLIGHTS Interview some big shots in your niche, even go outside of your niche, but somehow relates to the theme of your course, of your podcast. I&apos;ve had folks from way outside the entrepreneurial, the podcasting, and the online course realm, right? But I was always able to take their knowledge and relate it back.   You need to choose to be a celebrity from day one, all right? You need to choose to be someone who is bigger than you are in real life, someone with a memorable name and a personality.   What that means is whatever money you&apos;re spending on ads and the costs it takes to get a prospect turned into a paying customer, at the end of the day, the cost of the course pays for that ad.   You&apos;ll be investing your time to create your episodes, to create your lessons, and to edit those episodes and added those lessons into marketing and finding people to come in and talk, doing everything else that needs to be done or you&apos;ll be hiring someone to do it.   You&apos;re going to send your subscribers and your social media friends to your podcast to get that critical mass, that boost as soon as you hit itunes, to jump you up in the lists so that you can grab more listeners and more subscribers and then really start to build your email list.</itunes:summary>
      <itunes:subtitle>https://DarkHorseSchooling.com/podcast SUMMARY: In this episode of the Dark Horse Entrepreneur Podcast, Tracy Brickman helps entrepreneurs, coaches, and course creators who want to build a business online but are battling technology, overwhelmed procrastination, and even imposter syndrome. He shares tips and advice on how to successfully overcome these obstacles and build a successful business.   Tracy discusses the reasons why someone might start podcasting or creating an online course, and shares some of the things she wishes she had known before she started doing either of them. He stresses the importance of knowing your audience and offers some tips on how to create content that will appeal to them.   The best time to start a successful and popular podcast or online course is before you press the record button for the first time. However, it can be a hard slog for creators to learn what works and what doesn&apos;t. Fortunately, some tips can help you learn from the mistakes of others.   Knowing what you want to get out of your course or podcast is important, as it will give you a clear reason for creating it. Additionally, your email list should come before your product, as it is a slow process to build one from scratch. Finally, social media can be a helpful tool for promoting your course or podcast to your target audience.   Tracy explains that if you want to be successful in launching a podcast, it is important to have an email list, social media following, and something to sell from day one. Without these things, it will be difficult to get people to listen to your podcast and you will likely end up spending more money than you make.   TIMESTAMPS 0:00:00   The Dark Horse Entrepreneur Podcast: Tips for Building a Successful Business Online 0:01:52   The Benefits of Podcasting and Online Course Creation 0:03:36   The Benefits of Knowing What You&apos;re Doing Before You Start a Podcast or Online Course 0:07:00   3 Ways to Make Your Podcast More Successful 0:09:03   The Benefits of Creating an Online Course 0:12:15   5 Tips for Marketing Yourself as a Celebrity in Your Niche 0:14:17   7 Ways to Make Your Podcast or Course More Attractive to Guests and Students 0:18:49   7 Ways to Make an Impact as an Entrepreneur   HIGHLIGHTS Interview some big shots in your niche, even go outside of your niche, but somehow relates to the theme of your course, of your podcast. I&apos;ve had folks from way outside the entrepreneurial, the podcasting, and the online course realm, right? But I was always able to take their knowledge and relate it back.   You need to choose to be a celebrity from day one, all right? You need to choose to be someone who is bigger than you are in real life, someone with a memorable name and a personality.   What that means is whatever money you&apos;re spending on ads and the costs it takes to get a prospect turned into a paying customer, at the end of the day, the cost of the course pays for that ad.   You&apos;ll be investing your time to create your episodes, to create your lessons, and to edit those episodes and added those lessons into marketing and finding people to come in and talk, doing everything else that needs to be done or you&apos;ll be hiring someone to do it.   You&apos;re going to send your subscribers and your social media friends to your podcast to get that critical mass, that boost as soon as you hit itunes, to jump you up in the lists so that you can grab more listeners and more subscribers and then really start to build your email list.</itunes:subtitle>
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      <title>EP 382 How To Build a 4-Figure Sales Funnel In Under 24 Hours</title>
      <description><![CDATA[<p><a href="https://DarkHorseSchooling.com/podcat">https://DarkHorseSchooling.com/podcat</a></p> <p>SUMMARY: The conversation is about how to create a drop-dead simple way to bring in four figures quickly for entrepreneurs. Tracy talks about how he started the Dark Horse Entrepreneur podcast to help people who are struggling with technology, procrastination, and imposter syndrome. They advise people to think differently and take action to achieve success.</p> <p> </p> <p>In order to build a four figure sales funnel in under 24 hours, the driven entrepreneur must first pay attention and listen to all the way to the variants. Then, they should use a simple sales funnel that can yield them four figures per sale. Finally, they should hang around and get a couple of extra secrets.</p> <p> </p> <p>Tracy tells the listener to go to Clickbank and sort the results by average dollar conversion. The speaker then points out that the number one item on the list has an average conversion of $1,404.90. Tracy explains that gravity is the average commission and affiliate earns for each conversion to that offer.</p> <p> </p> <p>Tracy is talking about how to choose high paying offers on ClickBank in order to make more money. They recommend finding an offer that is recurring, as this will allow you to make money over a longer period of time. They also recommend choosing an offer in the same niche as the one you are promoting, but at a lower price.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 The Dark Horse Entrepreneur Podcast: Quick Revenue Funnel Learning</p> <p>0:01:19 How to Build a Four Figure Sales Funnel in Under 24 Hours</p> <p>0:03:00 How to Make Money with Clickbank in the Online Marketing Niche</p> <p>0:04:34 How to Make Money as an Affiliate Marketer</p> <p>0:06:07 How to Create a Profitable Sales Funnel in Less Than 24 Hours</p> <p>0:10:53 How to Build a Self-Liquidating Offer Funnel</p> <p>0:12:38 7 Ways to Make Money with Email Marketing</p> <p>0:14:00 The Dark Horse Entrepreneur Podcast - Episode 14: The Benefits of Being a Driven Entrepreneur</p> <p> </p> <p>HIGHLIGHTS</p> <p>So now you've built the funnel, you've started generating traffic, and then you start reselling a copy of that funnel to other new marketing folks out there. See, this is how you start putting your name out there as the expert in your community.</p> <p> </p> <p>You could also sell those funnels that you've built to new marketers as a done for you solution to get them started in online marketing. There's a little secret for you.</p> <p> </p> <p>Your goal is to make sure that the cost per lead is less than or equal to the profit you're going to make on that front end offer. That low, that low ticket item, that's, that very front part of your lead magnet excuse me, of your funnel.</p> <p> </p> <p>You're going to create yourself an email, a lead magnet so you can start gathering the email addresses on your screens page. Once again, don't agonize about it too much, right?.</p> <p> </p> <p>And for those of you that didn't listen to the previous episode, go back and listen to episode oh gosh, what was that? 381, where I talk about the two biggest mistakes are common new marketers are making when it comes to emails.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 16 Nov 2022 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p><a href="https://DarkHorseSchooling.com/podcat">https://DarkHorseSchooling.com/podcat</a></p> <p>SUMMARY: The conversation is about how to create a drop-dead simple way to bring in four figures quickly for entrepreneurs. Tracy talks about how he started the Dark Horse Entrepreneur podcast to help people who are struggling with technology, procrastination, and imposter syndrome. They advise people to think differently and take action to achieve success.</p> <p> </p> <p>In order to build a four figure sales funnel in under 24 hours, the driven entrepreneur must first pay attention and listen to all the way to the variants. Then, they should use a simple sales funnel that can yield them four figures per sale. Finally, they should hang around and get a couple of extra secrets.</p> <p> </p> <p>Tracy tells the listener to go to Clickbank and sort the results by average dollar conversion. The speaker then points out that the number one item on the list has an average conversion of $1,404.90. Tracy explains that gravity is the average commission and affiliate earns for each conversion to that offer.</p> <p> </p> <p>Tracy is talking about how to choose high paying offers on ClickBank in order to make more money. They recommend finding an offer that is recurring, as this will allow you to make money over a longer period of time. They also recommend choosing an offer in the same niche as the one you are promoting, but at a lower price.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 The Dark Horse Entrepreneur Podcast: Quick Revenue Funnel Learning</p> <p>0:01:19 How to Build a Four Figure Sales Funnel in Under 24 Hours</p> <p>0:03:00 How to Make Money with Clickbank in the Online Marketing Niche</p> <p>0:04:34 How to Make Money as an Affiliate Marketer</p> <p>0:06:07 How to Create a Profitable Sales Funnel in Less Than 24 Hours</p> <p>0:10:53 How to Build a Self-Liquidating Offer Funnel</p> <p>0:12:38 7 Ways to Make Money with Email Marketing</p> <p>0:14:00 The Dark Horse Entrepreneur Podcast - Episode 14: The Benefits of Being a Driven Entrepreneur</p> <p> </p> <p>HIGHLIGHTS</p> <p>So now you've built the funnel, you've started generating traffic, and then you start reselling a copy of that funnel to other new marketing folks out there. See, this is how you start putting your name out there as the expert in your community.</p> <p> </p> <p>You could also sell those funnels that you've built to new marketers as a done for you solution to get them started in online marketing. There's a little secret for you.</p> <p> </p> <p>Your goal is to make sure that the cost per lead is less than or equal to the profit you're going to make on that front end offer. That low, that low ticket item, that's, that very front part of your lead magnet excuse me, of your funnel.</p> <p> </p> <p>You're going to create yourself an email, a lead magnet so you can start gathering the email addresses on your screens page. Once again, don't agonize about it too much, right?.</p> <p> </p> <p>And for those of you that didn't listen to the previous episode, go back and listen to episode oh gosh, what was that? 381, where I talk about the two biggest mistakes are common new marketers are making when it comes to emails.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 382 How To Build a 4-Figure Sales Funnel In Under 24 Hours</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:15:40</itunes:duration>
      <itunes:summary>https://DarkHorseSchooling.com/podcat SUMMARY: The conversation is about how to create a drop-dead simple way to bring in four figures quickly for entrepreneurs. Tracy talks about how he started the Dark Horse Entrepreneur podcast to help people who are struggling with technology, procrastination, and imposter syndrome. They advise people to think differently and take action to achieve success.   In order to build a four figure sales funnel in under 24 hours, the driven entrepreneur must first pay attention and listen to all the way to the variants. Then, they should use a simple sales funnel that can yield them four figures per sale. Finally, they should hang around and get a couple of extra secrets.   Tracy tells the listener to go to Clickbank and sort the results by average dollar conversion. The speaker then points out that the number one item on the list has an average conversion of $1,404.90. Tracy explains that gravity is the average commission and affiliate earns for each conversion to that offer.   Tracy is talking about how to choose high paying offers on ClickBank in order to make more money. They recommend finding an offer that is recurring, as this will allow you to make money over a longer period of time. They also recommend choosing an offer in the same niche as the one you are promoting, but at a lower price.   TIMESTAMPS 0:00:00   The Dark Horse Entrepreneur Podcast: Quick Revenue Funnel Learning 0:01:19   How to Build a Four Figure Sales Funnel in Under 24 Hours 0:03:00   How to Make Money with Clickbank in the Online Marketing Niche 0:04:34   How to Make Money as an Affiliate Marketer 0:06:07   How to Create a Profitable Sales Funnel in Less Than 24 Hours 0:10:53   How to Build a Self-Liquidating Offer Funnel 0:12:38   7 Ways to Make Money with Email Marketing 0:14:00   The Dark Horse Entrepreneur Podcast - Episode 14: The Benefits of Being a Driven Entrepreneur   HIGHLIGHTS So now you&apos;ve built the funnel, you&apos;ve started generating traffic, and then you start reselling a copy of that funnel to other new marketing folks out there. See, this is how you start putting your name out there as the expert in your community.   You could also sell those funnels that you&apos;ve built to new marketers as a done for you solution to get them started in online marketing. There&apos;s a little secret for you.   Your goal is to make sure that the cost per lead is less than or equal to the profit you&apos;re going to make on that front end offer. That low, that low ticket item, that&apos;s, that very front part of your lead magnet excuse me, of your funnel.   You&apos;re going to create yourself an email, a lead magnet so you can start gathering the email addresses on your screens page. Once again, don&apos;t agonize about it too much, right?.   And for those of you that didn&apos;t listen to the previous episode, go back and listen to episode oh gosh, what was that? 381, where I talk about the two biggest mistakes are common new marketers are making when it comes to emails.</itunes:summary>
      <itunes:subtitle>https://DarkHorseSchooling.com/podcat SUMMARY: The conversation is about how to create a drop-dead simple way to bring in four figures quickly for entrepreneurs. Tracy talks about how he started the Dark Horse Entrepreneur podcast to help people who are struggling with technology, procrastination, and imposter syndrome. They advise people to think differently and take action to achieve success.   In order to build a four figure sales funnel in under 24 hours, the driven entrepreneur must first pay attention and listen to all the way to the variants. Then, they should use a simple sales funnel that can yield them four figures per sale. Finally, they should hang around and get a couple of extra secrets.   Tracy tells the listener to go to Clickbank and sort the results by average dollar conversion. The speaker then points out that the number one item on the list has an average conversion of $1,404.90. Tracy explains that gravity is the average commission and affiliate earns for each conversion to that offer.   Tracy is talking about how to choose high paying offers on ClickBank in order to make more money. They recommend finding an offer that is recurring, as this will allow you to make money over a longer period of time. They also recommend choosing an offer in the same niche as the one you are promoting, but at a lower price.   TIMESTAMPS 0:00:00   The Dark Horse Entrepreneur Podcast: Quick Revenue Funnel Learning 0:01:19   How to Build a Four Figure Sales Funnel in Under 24 Hours 0:03:00   How to Make Money with Clickbank in the Online Marketing Niche 0:04:34   How to Make Money as an Affiliate Marketer 0:06:07   How to Create a Profitable Sales Funnel in Less Than 24 Hours 0:10:53   How to Build a Self-Liquidating Offer Funnel 0:12:38   7 Ways to Make Money with Email Marketing 0:14:00   The Dark Horse Entrepreneur Podcast - Episode 14: The Benefits of Being a Driven Entrepreneur   HIGHLIGHTS So now you&apos;ve built the funnel, you&apos;ve started generating traffic, and then you start reselling a copy of that funnel to other new marketing folks out there. See, this is how you start putting your name out there as the expert in your community.   You could also sell those funnels that you&apos;ve built to new marketers as a done for you solution to get them started in online marketing. There&apos;s a little secret for you.   Your goal is to make sure that the cost per lead is less than or equal to the profit you&apos;re going to make on that front end offer. That low, that low ticket item, that&apos;s, that very front part of your lead magnet excuse me, of your funnel.   You&apos;re going to create yourself an email, a lead magnet so you can start gathering the email addresses on your screens page. Once again, don&apos;t agonize about it too much, right?.   And for those of you that didn&apos;t listen to the previous episode, go back and listen to episode oh gosh, what was that? 381, where I talk about the two biggest mistakes are common new marketers are making when it comes to emails.</itunes:subtitle>
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      <title>EP 381 Are You Making These 2 Email Marketing Mistakes?</title>
      <description><![CDATA[<p><a href="https://DarkHorseSchooling.com/podcast">https://DarkHorseSchooling.com/podcast</a></p> <p>SUMMARY: In this episode, Tracy Brinkmann discusses two common marketing mistakes that can prevent new marketers from being successful: failing to understand technology and being overwhelmed by it, and not having a clear target market. He offers tips on how to avoid these mistakes and be successful in marketing your business online.</p> <p> </p> <p>Tracy explains that new marketers often make the mistake of focusing on selling their product, rather than on who they are as a person. This is a mistake because people are more likely to buy from someone they know and trust than from someone who is just trying to sell them a product. Tracy goes on to say that successful online marketers focus on building relationships with their customers and on providing value, rather than on selling a product.</p> <p> </p> <p>In order to build a successful business, it is important to focus on selling visitors on joining your email list, rather than purchasing your product. It is also crucial to continually follow up with your subscribers from day one in order to nurture relationships and sell products.</p> <p> </p> <p>Tracy discusses how to use email segmentation to connect with your audience and build a relationship with them. He also discusses how to tag your audience based on what freebie they signed up for, so you can better understand what they're interested in. Finally, they talk about how to customize your message and products to your audience so they're more likely to be interested in what you have to say.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 The Dark Horse Entrepreneur Podcast: Common Marketing Mistakes</p> <p>0:01:34 The Two Biggest Mistakes New Marketers Make</p> <p>0:03:04 The Benefits of Building an Email List</p> <p>0:08:26 The Benefits of Email Segmentation</p> <p>0:11:33 How to Increase Your Email Open Rates</p> <p>0:13:11 The Dark Horse Entrepreneur Podcast: How to Get More Email Subscribers</p> <p> </p> <p>HIGHLIGHTS</p> <p>What this does for you is it helps your email provider make sure your emails get through because they see that you're sending out emails to 1000 people and over 50% of them are at least opening it.</p> <p> </p> <p>When you finally drop that podcast, how to create your own podcast freebie within clear. Do you have an idea of what it is they're interested in? Well, they would like to build a podcast.</p> <p> </p> <p>What's the second one? Well, the second place where many new marketers slip up is mistake number two, not continually following up from day one. Let me tell you, this one really blows my mind.</p> <p> </p> <p>Concentrate then on increasing the conversion rate of those opt in pages. How do you do that? Well, let me tell you. You could try different free offers. You could try different calls to the action for each one of those offers.</p> <p> </p> <p>That's why you need to place your energy and your focus on selling your visitors on joining your email list rather than purchasing your product. You need to put your focus on selling your visitors to join your email list rather than purchasing your product.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 14 Nov 2022 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p><a href="https://DarkHorseSchooling.com/podcast">https://DarkHorseSchooling.com/podcast</a></p> <p>SUMMARY: In this episode, Tracy Brinkmann discusses two common marketing mistakes that can prevent new marketers from being successful: failing to understand technology and being overwhelmed by it, and not having a clear target market. He offers tips on how to avoid these mistakes and be successful in marketing your business online.</p> <p> </p> <p>Tracy explains that new marketers often make the mistake of focusing on selling their product, rather than on who they are as a person. This is a mistake because people are more likely to buy from someone they know and trust than from someone who is just trying to sell them a product. Tracy goes on to say that successful online marketers focus on building relationships with their customers and on providing value, rather than on selling a product.</p> <p> </p> <p>In order to build a successful business, it is important to focus on selling visitors on joining your email list, rather than purchasing your product. It is also crucial to continually follow up with your subscribers from day one in order to nurture relationships and sell products.</p> <p> </p> <p>Tracy discusses how to use email segmentation to connect with your audience and build a relationship with them. He also discusses how to tag your audience based on what freebie they signed up for, so you can better understand what they're interested in. Finally, they talk about how to customize your message and products to your audience so they're more likely to be interested in what you have to say.</p> <p> </p> <p>TIMESTAMPS</p> <p>0:00:00 The Dark Horse Entrepreneur Podcast: Common Marketing Mistakes</p> <p>0:01:34 The Two Biggest Mistakes New Marketers Make</p> <p>0:03:04 The Benefits of Building an Email List</p> <p>0:08:26 The Benefits of Email Segmentation</p> <p>0:11:33 How to Increase Your Email Open Rates</p> <p>0:13:11 The Dark Horse Entrepreneur Podcast: How to Get More Email Subscribers</p> <p> </p> <p>HIGHLIGHTS</p> <p>What this does for you is it helps your email provider make sure your emails get through because they see that you're sending out emails to 1000 people and over 50% of them are at least opening it.</p> <p> </p> <p>When you finally drop that podcast, how to create your own podcast freebie within clear. Do you have an idea of what it is they're interested in? Well, they would like to build a podcast.</p> <p> </p> <p>What's the second one? Well, the second place where many new marketers slip up is mistake number two, not continually following up from day one. Let me tell you, this one really blows my mind.</p> <p> </p> <p>Concentrate then on increasing the conversion rate of those opt in pages. How do you do that? Well, let me tell you. You could try different free offers. You could try different calls to the action for each one of those offers.</p> <p> </p> <p>That's why you need to place your energy and your focus on selling your visitors on joining your email list rather than purchasing your product. You need to put your focus on selling your visitors to join your email list rather than purchasing your product.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 381 Are You Making These 2 Email Marketing Mistakes?</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:15:05</itunes:duration>
      <itunes:summary>https://DarkHorseSchooling.com/podcast SUMMARY: In this episode, Tracy Brinkmann discusses two common marketing mistakes that can prevent new marketers from being successful: failing to understand technology and being overwhelmed by it, and not having a clear target market. He offers tips on how to avoid these mistakes and be successful in marketing your business online.   Tracy explains that new marketers often make the mistake of focusing on selling their product, rather than on who they are as a person. This is a mistake because people are more likely to buy from someone they know and trust than from someone who is just trying to sell them a product. Tracy goes on to say that successful online marketers focus on building relationships with their customers and on providing value, rather than on selling a product.   In order to build a successful business, it is important to focus on selling visitors on joining your email list, rather than purchasing your product. It is also crucial to continually follow up with your subscribers from day one in order to nurture relationships and sell products.   Tracy discusses how to use email segmentation to connect with your audience and build a relationship with them. He also discusses how to tag your audience based on what freebie they signed up for, so you can better understand what they&apos;re interested in. Finally, they talk about how to customize your message and products to your audience so they&apos;re more likely to be interested in what you have to say.   TIMESTAMPS 0:00:00   The Dark Horse Entrepreneur Podcast: Common Marketing Mistakes 0:01:34   The Two Biggest Mistakes New Marketers Make 0:03:04   The Benefits of Building an Email List 0:08:26   The Benefits of Email Segmentation 0:11:33   How to Increase Your Email Open Rates 0:13:11   The Dark Horse Entrepreneur Podcast: How to Get More Email Subscribers   HIGHLIGHTS What this does for you is it helps your email provider make sure your emails get through because they see that you&apos;re sending out emails to 1000 people and over 50% of them are at least opening it.   When you finally drop that podcast, how to create your own podcast freebie within clear. Do you have an idea of what it is they&apos;re interested in? Well, they would like to build a podcast.   What&apos;s the second one? Well, the second place where many new marketers slip up is mistake number two, not continually following up from day one. Let me tell you, this one really blows my mind.   Concentrate then on increasing the conversion rate of those opt in pages. How do you do that? Well, let me tell you. You could try different free offers. You could try different calls to the action for each one of those offers.   That&apos;s why you need to place your energy and your focus on selling your visitors on joining your email list rather than purchasing your product. You need to put your focus on selling your visitors to join your email list rather than purchasing your product.</itunes:summary>
      <itunes:subtitle>https://DarkHorseSchooling.com/podcast SUMMARY: In this episode, Tracy Brinkmann discusses two common marketing mistakes that can prevent new marketers from being successful: failing to understand technology and being overwhelmed by it, and not having a clear target market. He offers tips on how to avoid these mistakes and be successful in marketing your business online.   Tracy explains that new marketers often make the mistake of focusing on selling their product, rather than on who they are as a person. This is a mistake because people are more likely to buy from someone they know and trust than from someone who is just trying to sell them a product. Tracy goes on to say that successful online marketers focus on building relationships with their customers and on providing value, rather than on selling a product.   In order to build a successful business, it is important to focus on selling visitors on joining your email list, rather than purchasing your product. It is also crucial to continually follow up with your subscribers from day one in order to nurture relationships and sell products.   Tracy discusses how to use email segmentation to connect with your audience and build a relationship with them. He also discusses how to tag your audience based on what freebie they signed up for, so you can better understand what they&apos;re interested in. Finally, they talk about how to customize your message and products to your audience so they&apos;re more likely to be interested in what you have to say.   TIMESTAMPS 0:00:00   The Dark Horse Entrepreneur Podcast: Common Marketing Mistakes 0:01:34   The Two Biggest Mistakes New Marketers Make 0:03:04   The Benefits of Building an Email List 0:08:26   The Benefits of Email Segmentation 0:11:33   How to Increase Your Email Open Rates 0:13:11   The Dark Horse Entrepreneur Podcast: How to Get More Email Subscribers   HIGHLIGHTS What this does for you is it helps your email provider make sure your emails get through because they see that you&apos;re sending out emails to 1000 people and over 50% of them are at least opening it.   When you finally drop that podcast, how to create your own podcast freebie within clear. Do you have an idea of what it is they&apos;re interested in? Well, they would like to build a podcast.   What&apos;s the second one? Well, the second place where many new marketers slip up is mistake number two, not continually following up from day one. Let me tell you, this one really blows my mind.   Concentrate then on increasing the conversion rate of those opt in pages. How do you do that? Well, let me tell you. You could try different free offers. You could try different calls to the action for each one of those offers.   That&apos;s why you need to place your energy and your focus on selling your visitors on joining your email list rather than purchasing your product. You need to put your focus on selling your visitors to join your email list rather than purchasing your product.</itunes:subtitle>
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      <title>EP 380 A Multi Purpose Lead Magnet For Nearly Any Niche</title>
      <description><![CDATA[<p>Tracy Shares A Multi Purpose Lead Magnet You Can Use For Nearly Any Niche</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p><a href="https://darkhorseschooling.com/Coaching">Start Restart KickStart Your Business Or Podcast Coaching</a></p> <p><a href="https://darkhorseschooling.com/darkhorsetribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 11 Nov 2022 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy Shares A Multi Purpose Lead Magnet You Can Use For Nearly Any Niche</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p><a href="https://darkhorseschooling.com/Coaching">Start Restart KickStart Your Business Or Podcast Coaching</a></p> <p><a href="https://darkhorseschooling.com/darkhorsetribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 380 A Multi Purpose Lead Magnet For Nearly Any Niche</itunes:title>
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      <title>EP 379 An Online Instagram Business Getting 6 Figures With Just Quotes</title>
      <description><![CDATA[<p>Tracy Shares A Case Study: How To Build An Online Instagram Business Getting 6 Figures With Just Quotes</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p><a href="https://darkhorseschooling.com/Coaching">Start Restart KickStart Your Business Or Podcast Coaching</a></p> <p><a href="https://darkhorseschooling.com/darkhorsetribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 9 Nov 2022 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy Shares A Case Study: How To Build An Online Instagram Business Getting 6 Figures With Just Quotes</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p><a href="https://darkhorseschooling.com/Coaching">Start Restart KickStart Your Business Or Podcast Coaching</a></p> <p><a href="https://darkhorseschooling.com/darkhorsetribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 379 An Online Instagram Business Getting 6 Figures With Just Quotes</itunes:title>
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      <title>EP 378 Tips For Success From Millionaire Entrepreneurs</title>
      <description><![CDATA[<p>Tracy Shares Tips For Success Learned From Millionaire Entrepreneurs</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p><a href="https://darkhorseschooling.com/Coaching">Start Restart KickStart Your Business Or Podcast Coaching</a></p> <p><a href="https://darkhorseschooling.com/darkhorsetribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 7 Nov 2022 06:00:00 +0000</pubDate>
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      <content:encoded><![CDATA[<p>Tracy Shares Tips For Success Learned From Millionaire Entrepreneurs</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p><a href="https://darkhorseschooling.com/Coaching">Start Restart KickStart Your Business Or Podcast Coaching</a></p> <p><a href="https://darkhorseschooling.com/darkhorsetribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 377 Dan Kennedy Method To Earning $1000 Per Email</title>
      <description><![CDATA[<p>Tracy Shares Tips On How You Can Earn Money With Email Marketing? (without spamming of course)</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p><a href="https://darkhorseschooling.com/Coaching">Start Restart KickStart Your Business Or Podcast Coaching</a></p> <p><a href="https://darkhorseschooling.com/darkhorsetribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 4 Nov 2022 05:00:00 +0000</pubDate>
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      <title>EP 376 The Coca-Cola And Skittles Guide To Free Publicity</title>
      <description><![CDATA[<p>Tracy Shares A Powerful Tip On How You Can Garner Free Publicity Like Coca-Cola And Skittles Have Done</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p><a href="https://darkhorseschooling.com/Coaching">Start Restart KickStart Your Business Or Podcast Coaching</a></p> <p><a href="https://darkhorseschooling.com/darkhorsetribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 2 Nov 2022 05:00:00 +0000</pubDate>
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      <title>EP 375 10.5 Ways To Fail Big - Which One Are You Doing?</title>
      <description><![CDATA[<p>Tracy Shares How To Be Successful By Failing Big? Hear Are 10.5 Ways You Are Failing All Of Which Are Things To Give Up</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p><a href="https://darkhorseschooling.com/Coaching">Start Restart KickStart Your Business Or Podcast Coaching</a></p> <p><a href="https://darkhorseschooling.com/darkhorsetribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 31 Oct 2022 05:00:00 +0000</pubDate>
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      <content:encoded><![CDATA[<p>Tracy Shares How To Be Successful By Failing Big? Hear Are 10.5 Ways You Are Failing All Of Which Are Things To Give Up</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p><a href="https://darkhorseschooling.com/Coaching">Start Restart KickStart Your Business Or Podcast Coaching</a></p> <p><a href="https://darkhorseschooling.com/darkhorsetribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <description><![CDATA[<p>Tracy Shares Product Ideation And Marketing Tips Learned From Cake Sprinkles And Trader Joes Grocery Store</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p><a href="https://darkhorseschooling.com/Coaching">Start Restart KickStart Your Business Or Podcast Coaching</a></p> <p><a href="https://darkhorseschooling.com/darkhorsetribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 28 Oct 2022 05:00:00 +0000</pubDate>
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      <content:encoded><![CDATA[<p>Tracy Shares Product Ideation And Marketing Tips Learned From Cake Sprinkles And Trader Joes Grocery Store</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p><a href="https://darkhorseschooling.com/Coaching">Start Restart KickStart Your Business Or Podcast Coaching</a></p> <p><a href="https://darkhorseschooling.com/darkhorsetribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <description><![CDATA[<p>Learn how to use Crafty Curiosity to create clicks in your marketing content. This technique will help you engage your audience and convert more visitors into leads. Crafty Curiosity is a powerful tool that can help you engage your audience and convert more visitors into leads. In this video,</p> <p>I'll show you how to use Crafty Curiosity to create engaging and interesting content that will get your website traffic clicking!</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p><a href="https://darkhorseschooling.com/Coaching">Start Restart KickStart Your Business Or Podcast Coaching</a></p> <p><a href="https://darkhorseschooling.com/darkhorsetribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 26 Oct 2022 05:00:00 +0000</pubDate>
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      <content:encoded><![CDATA[<p>Learn how to use Crafty Curiosity to create clicks in your marketing content. This technique will help you engage your audience and convert more visitors into leads. Crafty Curiosity is a powerful tool that can help you engage your audience and convert more visitors into leads. In this video,</p> <p>I'll show you how to use Crafty Curiosity to create engaging and interesting content that will get your website traffic clicking!</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p><a href="https://darkhorseschooling.com/Coaching">Start Restart KickStart Your Business Or Podcast Coaching</a></p> <p><a href="https://darkhorseschooling.com/darkhorsetribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 372 This Pricing Trick Doubled Our Sales</title>
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      <pubDate>Mon, 24 Oct 2022 05:00:00 +0000</pubDate>
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      <content:encoded><![CDATA[<p>Tracy Shares An Easily Pricing Trick That Double Has Double His Sales - PLUS he shares what we business people can learn from the fable of The Fox And The Stork</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p><a href="https://darkhorseschooling.com/Coaching">Start Restart KickStart Your Business Or Podcast Coaching</a></p> <p><a href="https://darkhorseschooling.com/darkhorsetribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <description><![CDATA[<p>Tracy Shares The #1 Discount Mistake Marketers Make & A Tip On Keeping Members Longer</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p><a href="https://darkhorseschooling.com/Coaching">Start Restart KickStart Your Business Or Podcast Coaching</a></p> <p><a href="https://darkhorseschooling.com/darkhorsetribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 21 Oct 2022 05:00:00 +0000</pubDate>
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      <content:encoded><![CDATA[<p>Tracy Shares The #1 Discount Mistake Marketers Make & A Tip On Keeping Members Longer</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p><a href="https://darkhorseschooling.com/Coaching">Start Restart KickStart Your Business Or Podcast Coaching</a></p> <p><a href="https://darkhorseschooling.com/darkhorsetribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <pubDate>Wed, 19 Oct 2022 05:00:00 +0000</pubDate>
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      <pubDate>Mon, 17 Oct 2022 05:00:00 +0000</pubDate>
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      <title>EP 368 How To Make People Pay You For The Privilege of Promoting YouEP 368 How To Make People Pay You For The Privilege of Promoting You</title>
      <description><![CDATA[<p>Tracy Shares How To Get People To Pay YOU To Promote YOUR Product</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p><a href="https://darkhorseschooling.com/Coaching">Start Restart KickStart Your Business Or Podcast Coaching</a></p> <p><a href="https://darkhorseschooling.com/darkhorsetribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 14 Oct 2022 05:00:00 +0000</pubDate>
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      <pubDate>Mon, 10 Oct 2022 05:00:00 +0000</pubDate>
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      <pubDate>Fri, 7 Oct 2022 05:00:00 +0000</pubDate>
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      <pubDate>Wed, 5 Oct 2022 05:00:00 +0000</pubDate>
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      <pubDate>Mon, 3 Oct 2022 05:00:00 +0000</pubDate>
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      <pubDate>Mon, 26 Sep 2022 05:00:00 +0000</pubDate>
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      <pubDate>Wed, 21 Sep 2022 05:00:00 +0000</pubDate>
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      <pubDate>Mon, 19 Sep 2022 05:00:00 +0000</pubDate>
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      <pubDate>Fri, 16 Sep 2022 05:00:00 +0000</pubDate>
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      <pubDate>Mon, 12 Sep 2022 05:00:00 +0000</pubDate>
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      <pubDate>Fri, 9 Sep 2022 05:00:00 +0000</pubDate>
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      <pubDate>Mon, 29 Aug 2022 05:00:00 +0000</pubDate>
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      <pubDate>Mon, 22 Aug 2022 05:00:00 +0000</pubDate>
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      <pubDate>Mon, 15 Aug 2022 05:00:00 +0000</pubDate>
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      <pubDate>Wed, 3 Aug 2022 05:00:00 +0000</pubDate>
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      <pubDate>Mon, 13 Jun 2022 05:00:00 +0000</pubDate>
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      <pubDate>Mon, 30 May 2022 19:18:08 +0000</pubDate>
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      <pubDate>Mon, 23 May 2022 05:00:00 +0000</pubDate>
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      <title>EP 331 Jeremy Gislason Play To Your Strengths</title>
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      <pubDate>Mon, 16 May 2022 05:00:00 +0000</pubDate>
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      <title>EP 330 Stacy Raske Are You Actually Feeling What You Are Doing?</title>
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      <pubDate>Mon, 9 May 2022 05:00:00 +0000</pubDate>
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      <title>EP 329 David Selinger In Life And Business You Should Eat What You Kill</title>
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      <pubDate>Mon, 2 May 2022 05:00:00 +0000</pubDate>
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      <itunes:title>EP 329 David Selinger In Life And Business You Should Eat What You Kill</itunes:title>
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      <title>EP 328 Edgar Blazona The Customer Experience Should Not Suck</title>
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      <pubDate>Mon, 25 Apr 2022 05:00:00 +0000</pubDate>
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      <title>EP 325 Christen Stovall The Power Of Your Emotions And Imagination</title>
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      <pubDate>Mon, 4 Apr 2022 05:00:00 +0000</pubDate>
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      <title>EP 322 Ashley Fernandez Open Your Mouth Use Your Voice</title>
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      <pubDate>Mon, 28 Mar 2022 05:00:00 +0000</pubDate>
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      <pubDate>Mon, 21 Mar 2022 10:36:46 +0000</pubDate>
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      <title>EP 317 Carl Gottlieb Words Were Always My Thing From Comedy To Jaws</title>
      <description><![CDATA[<p>Carl Gottlieb the man behind the movie Jaws shares Make Your Own Luck, Deal With What Is, Do What You Like, Sense Of Community and Practice To Work-In-Progress To Repertoire plus more!</p> <p><a href="https://bit.ly/EP317Carl">https://bit.ly/EP317Carl</a></p> <p><a href="https://darkhorseschooling.com">https://DarkHorseSchooling.com</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Sun, 13 Mar 2022 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
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      <title>EP 314 Rebecca Mahan Common Denominator In Entrepreneurship And Relationships</title>
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      <pubDate>Mon, 7 Mar 2022 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
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      <description><![CDATA[<p>KUTI mack shares about why one path, staying on vs off program, what is your goal and motivation, health lesson applied to your business</p> <p><a href="http://darkhorseschooling.com">http://DarkHorseSchooling.com</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 28 Feb 2022 06:00:00 +0000</pubDate>
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      <title>EP 308 Matt Bratschi Quibble Squabble And Bicker</title>
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      <pubDate>Mon, 21 Feb 2022 06:00:00 +0000</pubDate>
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      <title>EP 305 5 Things Successful Entrepreneurs Need</title>
      <description><![CDATA[<p>Tracy Shares The 5 Things Each Of Use Need To Be A Successful Entrepreneur</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p><a href="https://darkhorseschooling.com/Coaching">Start Restart KickStart Your Business Or Podcast Coaching</a></p> <p><a href="https://darkhorseschooling.com/darkhorsetribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 14 Feb 2022 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
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      <title>EP 281 David King Do Something Beyond You</title>
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      <pubDate>Mon, 29 Nov 2021 06:00:00 +0000</pubDate>
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      <pubDate>Mon, 22 Nov 2021 06:00:00 +0000</pubDate>
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      <title>EP 269 Justin Schmidtka How Do We Right The Ship</title>
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      <pubDate>Mon, 15 Nov 2021 06:00:00 +0000</pubDate>
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      <pubDate>Mon, 1 Nov 2021 05:00:00 +0000</pubDate>
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      <pubDate>Mon, 25 Oct 2021 05:00:00 +0000</pubDate>
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      <title>EP 257 Mark Stancil Know That It Will Take More</title>
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      <pubDate>Mon, 18 Oct 2021 05:00:00 +0000</pubDate>
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      <title>EP 254 Sam Mitchell You Have To Make Your Own Opportunities</title>
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      <pubDate>Mon, 11 Oct 2021 05:00:00 +0000</pubDate>
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      <title>EP 252 Go After What You Want Like A Kid</title>
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      <pubDate>Wed, 6 Oct 2021 10:49:23 +0000</pubDate>
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      <title>EP 251 Steve Phillips Satisfaction Guaranteed Or Double Your Garbage Back</title>
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      <pubDate>Mon, 4 Oct 2021 05:00:00 +0000</pubDate>
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      <pubDate>Mon, 27 Sep 2021 05:00:00 +0000</pubDate>
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      <pubDate>Fri, 24 Sep 2021 16:00:00 +0000</pubDate>
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      <pubDate>Mon, 13 Sep 2021 10:47:14 +0000</pubDate>
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      <pubDate>Wed, 8 Sep 2021 10:42:43 +0000</pubDate>
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      <pubDate>Fri, 3 Sep 2021 10:47:37 +0000</pubDate>
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      <pubDate>Mon, 30 Aug 2021 05:00:00 +0000</pubDate>
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      <pubDate>Fri, 27 Aug 2021 10:43:36 +0000</pubDate>
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      <pubDate>Wed, 25 Aug 2021 10:27:00 +0000</pubDate>
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      <pubDate>Mon, 23 Aug 2021 05:00:00 +0000</pubDate>
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      <pubDate>Fri, 20 Aug 2021 11:12:39 +0000</pubDate>
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      <pubDate>Wed, 18 Aug 2021 10:32:04 +0000</pubDate>
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      <pubDate>Mon, 16 Aug 2021 10:14:39 +0000</pubDate>
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      <pubDate>Fri, 13 Aug 2021 10:55:28 +0000</pubDate>
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      <pubDate>Wed, 11 Aug 2021 10:41:10 +0000</pubDate>
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      <content:encoded><![CDATA[<p>Tracy Chats About The Importance Of Finding And Leveraging Your Strengths In Business And In Life</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p><a href="https://darkhorseschooling.com/Coaching">Start Restart KickStart Your Business Or Podcast Coaching</a></p> <p><a href="https://darkhorseschooling.com/darkhorsetribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 231 Gina Suzanne Strengths Break Ups And Springboards</title>
      <description><![CDATA[<p>Gina Suzanne Chats About: Identify Your Strength; Break Ups Can Be Springboards; Create Loyalty; Dont Do It all Do Your Strengths</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p><a href="https://darkhorseschooling.com/Coaching">Start Restart KickStart Your Business Or Podcast Coaching</a></p> <p><a href="https://darkhorseschooling.com/darkhorsetribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 9 Aug 2021 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Gina Suzanne Chats About: Identify Your Strength; Break Ups Can Be Springboards; Create Loyalty; Dont Do It all Do Your Strengths</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p><a href="https://darkhorseschooling.com/Coaching">Start Restart KickStart Your Business Or Podcast Coaching</a></p> <p><a href="https://darkhorseschooling.com/darkhorsetribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <description><![CDATA[<p>Tracy Chats About The Importance Of And The Ways To Find Your Tribes Personal And Professional</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p><a href="https://darkhorseschooling.com/Coaching">Start Restart KickStart Your Business Or Podcast Coaching</a></p> <p><a href="https://darkhorseschooling.com/darkhorsetribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 6 Aug 2021 10:33:33 +0000</pubDate>
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      <content:encoded><![CDATA[<p>Tracy Chats About The Importance Of And The Ways To Find Your Tribes Personal And Professional</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p><a href="https://darkhorseschooling.com/Coaching">Start Restart KickStart Your Business Or Podcast Coaching</a></p> <p><a href="https://darkhorseschooling.com/darkhorsetribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <pubDate>Wed, 4 Aug 2021 10:36:42 +0000</pubDate>
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      <title>EP 228 Billy Batt Lessons From Gangs Oilfields And Your Energy For Business</title>
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      <pubDate>Mon, 2 Aug 2021 05:00:00 +0000</pubDate>
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      <title>EP 227 Ways That Stepping Back Can Move You Forward In Business</title>
      <description><![CDATA[<p>Tracy Chats About How Stepping Back Can Actually Help You Propel Yourself Forward In Business And In Life</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p><a href="https://darkhorseschooling.com/Coaching">Start Restart KickStart Your Business Or Podcast Coaching</a></p> <p><a href="https://darkhorseschooling.com/darkhorsetribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 30 Jul 2021 10:49:19 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
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      <content:encoded><![CDATA[<p>Tracy Chats About How Stepping Back Can Actually Help You Propel Yourself Forward In Business And In Life</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p><a href="https://darkhorseschooling.com/Coaching">Start Restart KickStart Your Business Or Podcast Coaching</a></p> <p><a href="https://darkhorseschooling.com/darkhorsetribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 226 Reasons Why Being A Dark Horse Is Your Secret Weapon</title>
      <description><![CDATA[<p>Tracy Chats About Reasons Why Being A Dark Horse Or Underdog Can Be A Huge Advantage In Business</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p><a href="https://darkhorseschooling.com/Coaching">Start Restart KickStart Your Business Or Podcast Coaching</a></p> <p><a href="https://darkhorseschooling.com/darkhorsetribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 28 Jul 2021 10:44:35 +0000</pubDate>
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      <content:encoded><![CDATA[<p>Tracy Chats About Reasons Why Being A Dark Horse Or Underdog Can Be A Huge Advantage In Business</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p><a href="https://darkhorseschooling.com/Coaching">Start Restart KickStart Your Business Or Podcast Coaching</a></p> <p><a href="https://darkhorseschooling.com/darkhorsetribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 226 Reasons Why Being A Dark Horse Is Your Secret Weapon</itunes:title>
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      <title>EP 225 Michael Stein Movies Tarps And The 6 Human Needs</title>
      <description><![CDATA[<p>Michael Stein Chats About; Long Shots, Who Inspires You, Stepping Back To Move Forward, Just Learning Vs Doing And The 6 Human Needs</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 26 Jul 2021 05:00:00 +0000</pubDate>
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      <title>EP 224 How To Turn The Negative Into Creativity</title>
      <description><![CDATA[<p>Tracy Chats About Ways You Can Turn Your Negative Emotions Into Creative Energy And Create Amazing Outcomes</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 23 Jul 2021 10:25:44 +0000</pubDate>
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      <title>EP 223 Habits And Roadblocks That Are Your Enemies Of Success</title>
      <description><![CDATA[<p>Tracy Chats About Some Of The Habits And Roadblocks We Put In Our Own Way Keeping Us From Success</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p><a href="https://darkhorseschooling.com/Coaching">Start Restart KickStart Your Business Or Podcast Coaching</a></p> <p><a href="https://darkhorseschooling.com/darkhorsetribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 21 Jul 2021 05:00:00 +0000</pubDate>
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      <title>EP 222 Matthew Griffin From The Battlefield To The Business Field</title>
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      <pubDate>Mon, 19 Jul 2021 05:00:00 +0000</pubDate>
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      <title>EP 220 Its Your Offer Stupid</title>
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      <pubDate>Wed, 14 Jul 2021 05:00:00 +0000</pubDate>
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      <pubDate>Mon, 12 Jul 2021 10:31:51 +0000</pubDate>
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      <description><![CDATA[<p>Tracy Chats About Finding The Right Niche And Knowing If You Are In The Wrong One</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p><a href="https://darkhorseschooling.com/Coaching">Start Restart KickStart Your Business Or Podcast Coaching</a></p> <p><a href="https://darkhorseschooling.com/darkhorsetribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 9 Jul 2021 10:35:55 +0000</pubDate>
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      <title>EP 217 How To Recognize Your Untapped Gifts And Abilities</title>
      <description><![CDATA[<p>Tracy Chats About Being Like The Mutants In The Movies By Discovering Your Hidden Gifts Abilities And Powers</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 7 Jul 2021 10:18:58 +0000</pubDate>
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      <title>EP 216 Artie Hoffman Angels And Answers Be Firm But Fair</title>
      <description><![CDATA[<p>Artie Hoffman Shares: Are You Using Your Gift? Focus Your Offering On Your Gift With Confidence; Create A Unique Offering; Turn your biggest critics into your biggest fan</p> <p>DarkHorseSchooling.com</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 5 Jul 2021 05:00:00 +0000</pubDate>
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      <pubDate>Fri, 2 Jul 2021 10:39:31 +0000</pubDate>
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      <description><![CDATA[<p>Tracy Chats About Why He Believes Entrepreneurship Can Help Solve The Worlds Problems</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p><a href="https://darkhorseschooling.com/Coaching">Start Restart KickStart Your Business Or Podcast Coaching</a></p> <p><a href="https://darkhorseschooling.com/darkhorsetribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 30 Jun 2021 05:00:00 +0000</pubDate>
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      <title>EP 213 Tracy Brinkmann Stand Up For What You Believe In</title>
      <description><![CDATA[<p>Tracy Chats About Why We Should Stand Up For What We Believe In, In Life And Business</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p><a href="https://darkhorseschooling.com/Coaching">Start Restart KickStart Your Business Or Podcast Coaching</a></p> <p><a href="https://darkhorseschooling.com/darkhorsetribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 28 Jun 2021 05:00:00 +0000</pubDate>
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      <content:encoded><![CDATA[<p>Tracy Chats About Why We Should Stand Up For What We Believe In, In Life And Business</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p><a href="https://darkhorseschooling.com/Coaching">Start Restart KickStart Your Business Or Podcast Coaching</a></p> <p><a href="https://darkhorseschooling.com/darkhorsetribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 212 Entrepreneurship Escape The Industrial Machine Matrix</title>
      <description><![CDATA[<p>Tracy Chats About Some Entrepreneurial Education Tips That You Can Employ Today To Improve Your Life And Your Business</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 25 Jun 2021 05:00:00 +0000</pubDate>
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      <content:encoded><![CDATA[<p>Tracy Chats About Some Entrepreneurial Education Tips That You Can Employ Today To Improve Your Life And Your Business</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 211 Should I Work Hard Or Work Smart</title>
      <description><![CDATA[<p>Tracy Chats About Why You Need To Work Smart AND Hard To Reach Your Personal and Entrepreneurial Dreams Faster</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p><a href="https://darkhorseschooling.com/Coaching">Start Restart KickStart Your Business Or Podcast Coaching</a></p> <p><a href="https://darkhorseschooling.com/darkhorsetribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 23 Jun 2021 05:00:00 +0000</pubDate>
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      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy Chats About Why You Need To Work Smart AND Hard To Reach Your Personal and Entrepreneurial Dreams Faster</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p><a href="https://darkhorseschooling.com/Coaching">Start Restart KickStart Your Business Or Podcast Coaching</a></p> <p><a href="https://darkhorseschooling.com/darkhorsetribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 210 Jackson Millan Get Comfortable Being Uncomfortable</title>
      <description><![CDATA[<p>Jackson Millan Shares On; Working Hard Alone Will Not Cut it; You Have Two Lives Don't You?; Anything You Can Perceive You Can Conceive ; Get Comfortable Being Uncomfortable To Escape The Matrix ; The F.I.R.E. Movement ; Goals Setting & Feedback Loop</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 21 Jun 2021 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Jackson Millan Shares On; Working Hard Alone Will Not Cut it; You Have Two Lives Don't You?; Anything You Can Perceive You Can Conceive ; Get Comfortable Being Uncomfortable To Escape The Matrix ; The F.I.R.E. Movement ; Goals Setting & Feedback Loop</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 209 6 Ironic Rules For Success In Entrepreneurship</title>
      <description><![CDATA[<p>Tracy Chats About Rules Of Entrepreneurship And Life That If Followed Too Rigidly Can Do More Harm Than Good</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p><a href="https://darkhorseschooling.com/Coaching">Start Restart KickStart Your Business Or Podcast Coaching</a></p> <p><a href="https://darkhorseschooling.com/darkhorsetribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 18 Jun 2021 10:43:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy Chats About Rules Of Entrepreneurship And Life That If Followed Too Rigidly Can Do More Harm Than Good</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p><a href="https://darkhorseschooling.com/Coaching">Start Restart KickStart Your Business Or Podcast Coaching</a></p> <p><a href="https://darkhorseschooling.com/darkhorsetribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 208 8 Key Steps To Mastering Your Entrepreneurial Skill</title>
      <description><![CDATA[<p>Tracy Chats About Entrepreneurial Skill Mastery And The 8 Steps You Need To Get There</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p><a href="https://darkhorseschooling.com/Coaching">Start Restart KickStart Your Business Or Podcast Coaching</a></p> <p><a href="https://darkhorseschooling.com/darkhorsetribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 16 Jun 2021 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy Chats About Entrepreneurial Skill Mastery And The 8 Steps You Need To Get There</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p><a href="https://darkhorseschooling.com/Coaching">Start Restart KickStart Your Business Or Podcast Coaching</a></p> <p><a href="https://darkhorseschooling.com/darkhorsetribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 207 Kenny Lee Lewis Fly Like An Entrepreneurial Eagle</title>
      <description><![CDATA[<p>Kenny Lee Lewis Of The Steve Miller Band Shares On ; Learning And Honing Your Craft; Learn From Pirates Not Just Mainstreamers ; Give Your Best Stuff For Great Opportunities ; Take Your Success Into A New Space And Know How To Hang</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p><a href="https://darkhorseschooling.com/Coaching">Start Restart KickStart Your Business Or Podcast Coaching</a></p> <p><a href="https://darkhorseschooling.com/darkhorsetribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 14 Jun 2021 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Kenny Lee Lewis Of The Steve Miller Band Shares On ; Learning And Honing Your Craft; Learn From Pirates Not Just Mainstreamers ; Give Your Best Stuff For Great Opportunities ; Take Your Success Into A New Space And Know How To Hang</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p><a href="https://darkhorseschooling.com/Coaching">Start Restart KickStart Your Business Or Podcast Coaching</a></p> <p><a href="https://darkhorseschooling.com/darkhorsetribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 206 Questions To Ask To Find Your Passion In Life And Business</title>
      <description><![CDATA[<p>Tracy Shares Tips And Thoughts On How You Can Avoid Being In The 75% Of People That Do Not Know Their Passion.</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p><a href="https://darkhorseschooling.com/Coaching">Start Restart KickStart Your Business Or Podcast Coaching</a></p> <p><a href="https://darkhorseschooling.com/darkhorsetribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 11 Jun 2021 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
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      <content:encoded><![CDATA[<p>Tracy Shares Tips And Thoughts On How You Can Avoid Being In The 75% Of People That Do Not Know Their Passion.</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p><a href="https://darkhorseschooling.com/Coaching">Start Restart KickStart Your Business Or Podcast Coaching</a></p> <p><a href="https://darkhorseschooling.com/darkhorsetribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 205 How To Avoid The Starting And Stopping Of Your Business</title>
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      <pubDate>Wed, 9 Jun 2021 05:00:00 +0000</pubDate>
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      <content:encoded><![CDATA[<p>Tracy Shares Tips And Thoughts On How To Avoid The Starting And Stopping Of Your Business Efforts</p> <p><a href="https://darkhorseschooling.com/podcast/">DarkHorseSchooling.com</a></p> <p><a href="https://darkhorseschooling.com/darkhorsetribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <pubDate>Mon, 7 Jun 2021 05:00:00 +0000</pubDate>
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      <content:encoded><![CDATA[<p>Curt Cuscino Shares About; Start And Start Now; Find Your Passion; Everything Has to Evolve; Know Not Just Who Your Targeting But Why</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <pubDate>Fri, 4 Jun 2021 05:00:00 +0000</pubDate>
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      <pubDate>Wed, 2 Jun 2021 05:00:00 +0000</pubDate>
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      <description><![CDATA[<p>Larry Hankin Shares On: Absorbing Things; Learning From Hard Times; Find Your Audience; Remember What Makes Them Laugh.</p> <p><a href="https://darkhorseschooling.com">DarkHorseSchooling.com</a></p> <p><a href="https://darkhorseschooling.com/DarkHorseTribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 31 May 2021 05:00:00 +0000</pubDate>
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      <content:encoded><![CDATA[<p>Larry Hankin Shares On: Absorbing Things; Learning From Hard Times; Find Your Audience; Remember What Makes Them Laugh.</p> <p><a href="https://darkhorseschooling.com">DarkHorseSchooling.com</a></p> <p><a href="https://darkhorseschooling.com/DarkHorseTribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <description><![CDATA[<p>Tracy Shares Some Key Patterns You Need To Follow To Be A Successful Entrepreneur </p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 28 May 2021 10:37:43 +0000</pubDate>
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      <description><![CDATA[<p>Tracy Shares How You Can Identify And Communicate Value To Your Prospects And Customers</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 26 May 2021 10:27:37 +0000</pubDate>
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      <content:encoded><![CDATA[<p>Tracy Shares How You Can Identify And Communicate Value To Your Prospects And Customers</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 198 Khaled Maziad What Is The Problem Your Are Solving?</title>
      <description><![CDATA[<p> </p> <p>Khaled Maziad shares: Its not enough to be good; Stop Focusing On The Product Focus On The Pain; Watch For Patterns; Be Clear On What Youre Doing</p> <p> </p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 24 May 2021 05:00:00 +0000</pubDate>
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      <content:encoded><![CDATA[<p> </p> <p>Khaled Maziad shares: Its not enough to be good; Stop Focusing On The Product Focus On The Pain; Watch For Patterns; Be Clear On What Youre Doing</p> <p> </p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <description><![CDATA[<p>Tracy Shares Things You Should Be Doing For And With Others To Be Successful</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 21 May 2021 05:00:00 +0000</pubDate>
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      <content:encoded><![CDATA[<p>Tracy Shares Things You Should Be Doing For And With Others To Be Successful</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 196 Ramping Up Your Creative Flow</title>
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      <pubDate>Wed, 19 May 2021 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
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      <pubDate>Mon, 17 May 2021 05:00:00 +0000</pubDate>
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      <pubDate>Fri, 14 May 2021 05:00:00 +0000</pubDate>
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      <pubDate>Wed, 12 May 2021 05:00:00 +0000</pubDate>
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      <pubDate>Mon, 10 May 2021 05:00:00 +0000</pubDate>
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      <description><![CDATA[<p>Tracy Shares Some Of The Things That Are Happening In Social Media That You Can Leverage In Your Business.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 7 May 2021 10:46:24 +0000</pubDate>
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      <content:encoded><![CDATA[<p>Tracy Shares Some Of The Things That Are Happening In Social Media That You Can Leverage In Your Business.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <description><![CDATA[<p>Tracy Shares A Number Of Great Tips And Exercises To Get The Most Out Of Your Email List.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 6 May 2021 10:23:26 +0000</pubDate>
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      <content:encoded><![CDATA[<p>Tracy Shares A Number Of Great Tips And Exercises To Get The Most Out Of Your Email List.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <pubDate>Thu, 6 May 2021 10:23:25 +0000</pubDate>
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      <pubDate>Wed, 5 May 2021 05:00:00 +0000</pubDate>
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      <title>EP 188 Do Something Valuable And Give It Away</title>
      <description><![CDATA[<p>Tracy Shares Why You Should Be Giving Away Your Best Content In Order To Attract Your Tribe?</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 4 May 2021 10:04:07 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy Shares Why You Should Be Giving Away Your Best Content In Order To Attract Your Tribe?</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 187 Tom Antion You Have To Give Before You Get</title>
      <description><![CDATA[<p>Tom Antion Shares About; Giving Before You Get; How To Make Resistance Walls Paper Thin; Building An Email List; Why Jump On New Features In Social Media</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 3 May 2021 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tom Antion Shares About; Giving Before You Get; How To Make Resistance Walls Paper Thin; Building An Email List; Why Jump On New Features In Social Media</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 186 Things You Can Do To Improve Your Perspective In Life And Business</title>
      <description><![CDATA[<p>Tracy Gives Tips You Can Put In Place Right Now To Improve Your Perspective On Life And Business.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 30 Apr 2021 10:38:51 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy Gives Tips You Can Put In Place Right Now To Improve Your Perspective On Life And Business.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 185 Why Perspective Will Always Be Important</title>
      <description><![CDATA[<p>Tracy Shares Some Thoughts On How Gaining Perspective On The Small Things In Life And Business Helps With The Big Things.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Entrepreneur Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 29 Apr 2021 10:05:27 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy Shares Some Thoughts On How Gaining Perspective On The Small Things In Life And Business Helps With The Big Things.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Entrepreneur Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <description><![CDATA[<p>Tracy Shares A Few Steps You Can Take To Turn Adversity To Your Advantage In Life And In Business.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 28 Apr 2021 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy Shares A Few Steps You Can Take To Turn Adversity To Your Advantage In Life And In Business.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 183 Why Your Business Needs You To Be A Storyteller</title>
      <description><![CDATA[<p>Tracy Shares Why Should Be Sure You Have A Good Understanding Of Storytelling & Why You Should Build That Skill?</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 27 Apr 2021 10:00:32 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy Shares Why Should Be Sure You Have A Good Understanding Of Storytelling & Why You Should Build That Skill?</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 182 Vera-Lee Curnow Turning Your Adversity Into Your Movement</title>
      <description><![CDATA[<ul> <li>Vera-lee Chats About; Turning Why Me Into Opportunity; An Empowered Perspective; Accept Your Experience vs. Reinventing Yourself; She Goes Deep With Us!</li> </ul> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 26 Apr 2021 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<ul> <li>Vera-lee Chats About; Turning Why Me Into Opportunity; An Empowered Perspective; Accept Your Experience vs. Reinventing Yourself; She Goes Deep With Us!</li> </ul> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 181 Which Came First The Product Or The Audience</title>
      <description><![CDATA[<p>Tracy Asks And Answers The Question Which Should You Build 1st Your Product Or Your Audience</p> <p><a href="DarkHorseSchooling.com">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 23 Apr 2021 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy Asks And Answers The Question Which Should You Build 1st Your Product Or Your Audience</p> <p><a href="DarkHorseSchooling.com">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <description><![CDATA[<p>Tracy Shares About Creating A Core Group Of People Whose Soul Focus Is The Growth Of Each Member And Their Goals</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 22 Apr 2021 10:03:36 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy Shares About Creating A Core Group Of People Whose Soul Focus Is The Growth Of Each Member And Their Goals</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <pubDate>Wed, 21 Apr 2021 10:15:00 +0000</pubDate>
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      <description><![CDATA[<p>Tracy Shares How And Why Should You Build A Safe Space For Your Prospects</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 20 Apr 2021 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
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      <content:encoded><![CDATA[<p>Tracy Shares How And Why Should You Build A Safe Space For Your Prospects</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 177 Gabe Helguera Growing A Side Hustle While Still Treating A Band As A Business</title>
      <description><![CDATA[<p>Gabe Helguera from iPrevail chats about; Supportive Community; Keep Working On Your Craft; Building Your Audience NOW; And To Win, Just Lean Out Of Your Comfort Zone Longer Than Others Will!</p> <p><a href="https://bit.ly/EP177GabeH" target="_blank" rel="noopener">Show Notes</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 19 Apr 2021 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
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      <content:encoded><![CDATA[<p>Gabe Helguera from iPrevail chats about; Supportive Community; Keep Working On Your Craft; Building Your Audience NOW; And To Win, Just Lean Out Of Your Comfort Zone Longer Than Others Will!</p> <p><a href="https://bit.ly/EP177GabeH" target="_blank" rel="noopener">Show Notes</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <pubDate>Fri, 16 Apr 2021 05:00:00 +0000</pubDate>
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      <title>EP 175 Elevate Your Business And Your Life With One Mindset Shift</title>
      <description><![CDATA[<p>Are You A Victim Of The Wantrepreneur's Dilemma? Tracy Shares Insights On Your Internal Thermostat (beliefs) That Can Be The Cause Of Your Limited or Unlimited Success In Life And Business. </p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 15 Apr 2021 10:04:47 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
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      <content:encoded><![CDATA[<p>Are You A Victim Of The Wantrepreneur's Dilemma? Tracy Shares Insights On Your Internal Thermostat (beliefs) That Can Be The Cause Of Your Limited or Unlimited Success In Life And Business. </p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <description><![CDATA[<p>Tracy Shares What A Comfort Zone Is Then Give Ideas On How You Can Be Successful By Growing Yours. </p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 14 Apr 2021 05:00:00 +0000</pubDate>
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      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy Shares What A Comfort Zone Is Then Give Ideas On How You Can Be Successful By Growing Yours. </p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <description><![CDATA[<p>Tracy Reminds Us That Not Everyone Is Going to Like You And Gives Ways You Can Get Focused On What Really Matters. <a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a> <a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 13 Apr 2021 10:21:12 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy Reminds Us That Not Everyone Is Going to Like You And Gives Ways You Can Get Focused On What Really Matters. <a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a> <a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 172 John Morley You Have To Be Open In Your Entrepreneurial Journey To Success</title>
      <description><![CDATA[<p>John Reminds Us To; Stop trying to please everyone; Challenge Yourself & Find Others That Will As Well; Harness The Power Of Your Mind; Become A Better Version Of Yourself</p> <p><a href="http://bit.ly/EP172JohnM" target="_blank" rel="noopener">Shownotes</a></p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkhorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 12 Apr 2021 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>John Reminds Us To; Stop trying to please everyone; Challenge Yourself & Find Others That Will As Well; Harness The Power Of Your Mind; Become A Better Version Of Yourself</p> <p><a href="http://bit.ly/EP172JohnM" target="_blank" rel="noopener">Shownotes</a></p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkhorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 171 Reach Your Goals Quicker With These Productivity Shifts</title>
      <description><![CDATA[<p>Tracy Shares A Number Of Productivity Shift You Need To Make To Reach Your Goals Quicker And More Efficiently. </p> <p>DarkHorseSchooling.com</p> <p>DarkHorseSchooling.com/DarkHorseTribe</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 9 Apr 2021 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
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      <content:encoded><![CDATA[<p>Tracy Shares A Number Of Productivity Shift You Need To Make To Reach Your Goals Quicker And More Efficiently. </p> <p>DarkHorseSchooling.com</p> <p>DarkHorseSchooling.com/DarkHorseTribe</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 171 Reach Your Goals Quicker With These Productivity Shifts</itunes:title>
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      <title>EP 170 Who Do You Need To Become To Be Successful?</title>
      <description><![CDATA[<p>Tracy Asks And Asks You To Ask The Question Who Do You Need To Become In Order To Be Successful. </p> <p>DarkHorseSchooling.com</p> <p>DarkHorseSchooling.com/DarkHorseTribe</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 8 Apr 2021 10:02:25 +0000</pubDate>
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      <content:encoded><![CDATA[<p>Tracy Asks And Asks You To Ask The Question Who Do You Need To Become In Order To Be Successful. </p> <p>DarkHorseSchooling.com</p> <p>DarkHorseSchooling.com/DarkHorseTribe</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <description><![CDATA[<p>Tracy Talks About The Remaining 7 Questions You Should Ask BEFORE Starting A Goal. </p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 7 Apr 2021 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
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      <content:encoded><![CDATA[<p>Tracy Talks About The Remaining 7 Questions You Should Ask BEFORE Starting A Goal. </p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <description><![CDATA[<p>Tracy Talks About Important Questions You Need To Ask BEFORE You Start That Goal You Want To Achieve So Badly. </p> <p>DarkHorseSchooling.com</p> <p>DarkHorseSchooling.com/DarkHorseTribe</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 6 Apr 2021 22:03:44 +0000</pubDate>
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      <content:encoded><![CDATA[<p>Tracy Talks About Important Questions You Need To Ask BEFORE You Start That Goal You Want To Achieve So Badly. </p> <p>DarkHorseSchooling.com</p> <p>DarkHorseSchooling.com/DarkHorseTribe</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <description><![CDATA[<p> </p> <p>Mike shares; how he had all the trappings but zero idea on how to be productive; how Stigmas, Beliefs & Standards Serve You Until They Don't; What is high performance and its five supporting pillars.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a> <a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 5 Apr 2021 05:00:00 +0000</pubDate>
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      <content:encoded><![CDATA[<p> </p> <p>Mike shares; how he had all the trappings but zero idea on how to be productive; how Stigmas, Beliefs & Standards Serve You Until They Don't; What is high performance and its five supporting pillars.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a> <a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <description><![CDATA[<p>Tracy Talks About And Give Examples Of Good Morning Routines For Successful Entrepreneurs. </p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 2 Apr 2021 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
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      <content:encoded><![CDATA[<p>Tracy Talks About And Give Examples Of Good Morning Routines For Successful Entrepreneurs. </p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <description><![CDATA[<p>Tracy Talks About Some Important Things You Should Do To Enhance Your Entrepreneurial Mindset Today.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 1 Apr 2021 05:00:00 +0000</pubDate>
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      <content:encoded><![CDATA[<p>Tracy Talks About Some Important Things You Should Do To Enhance Your Entrepreneurial Mindset Today.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 164 A Simple Routine Successful Entrepreneurs Use to Achieve Massive Success</title>
      <description><![CDATA[<p>Tracy Talks About 5 Important Habits Or Routines That Are Used By All Successful Entrepreneurs Today.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 31 Mar 2021 05:00:00 +0000</pubDate>
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      <description><![CDATA[<p>Tracy Talks About The Lessons Learned From The Military That Help Make For A Successful Entrepreneur.</p> <p>DarkHorseSchooling.com</p> <p>DarkHorseSchooling.com/DarkHorseTribe</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 30 Mar 2021 05:00:00 +0000</pubDate>
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      <title>EP162 Lisa Peranzo Tips For A Healthful Life And Business</title>
      <description><![CDATA[<ul> <li>Lisa Shares her amazing journey; thoughts on "you can't do it because.." mentality; engaging your clients point of view; asks "Why are you dreaming so small?"</li> </ul> <p><a href="https://darkhorseschooling.com/ep162-lisa-peranzo-tips-for-a-healthful-life-and-business/"> Show Notes</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 29 Mar 2021 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<ul> <li>Lisa Shares her amazing journey; thoughts on "you can't do it because.." mentality; engaging your clients point of view; asks "Why are you dreaming so small?"</li> </ul> <p><a href="https://darkhorseschooling.com/ep162-lisa-peranzo-tips-for-a-healthful-life-and-business/"> Show Notes</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <description><![CDATA[<p>Tracy Talks About The Need For Self Belief On Your Entrepreneurial Journey As Well As How To Improve It.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 26 Mar 2021 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy Talks About The Need For Self Belief On Your Entrepreneurial Journey As Well As How To Improve It.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <description><![CDATA[<p>Tracy Talks About Entrepreneurial Risk, Should You Dip Your Toe In Or Just Jump Off The Business Creation Cliff</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 25 Mar 2021 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy Talks About Entrepreneurial Risk, Should You Dip Your Toe In Or Just Jump Off The Business Creation Cliff</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 159 Create Business That You Care And Are Passionate About</title>
      <description><![CDATA[<p>Tracy Talks About Why You Should Create A Business That You Care For And Are Passionate About.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 24 Mar 2021 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy Talks About Why You Should Create A Business That You Care For And Are Passionate About.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <description><![CDATA[<p>Tracy Talks About And Give A Number Of Examples Of Challenging Yourself In Order To Improve Yourself And Your Business</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 23 Mar 2021 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy Talks About And Give A Number Of Examples Of Challenging Yourself In Order To Improve Yourself And Your Business</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 157 Paul Beam Creating A Camp For The Man Looking For Fulfillment</title>
      <description><![CDATA[<ul> <li>Lack of Integrity and Identity - Paul mentioned that early in life didn't know who he was, how to be a man, treat a spouse, run his life and finances etc. As a result of this lack of integrity and identity has made choices that were not the best for himself or his then family. Do you know who you are?</li> <li>Found A Gap & Gathered His Tribe Into An Event - Paul after finishing his education, pulled his core audience together into an event. He pulled them together to learn from them, but also felt that he had value to offer. </li> <li>We Are Creatures That Evolve - Be it in your wisdom, your beliefs, your knowledge, your faith or in so many other areas of life. We grow, we evolve and we refine who we are vs. who we were yesterday or yester-year or yester-decade. </li> </ul> <ul> <li>Establish Trust - Paul is tackling a very specific audience, in this case men. He knows that in order for them to come to his events and really get the most out of it, they will have to open up and communicate. </li> </ul> <p><a href="https://bit.ly/3tGsrFj" target="_blank" rel="noopener">Show Notes</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 22 Mar 2021 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<ul> <li>Lack of Integrity and Identity - Paul mentioned that early in life didn't know who he was, how to be a man, treat a spouse, run his life and finances etc. As a result of this lack of integrity and identity has made choices that were not the best for himself or his then family. Do you know who you are?</li> <li>Found A Gap & Gathered His Tribe Into An Event - Paul after finishing his education, pulled his core audience together into an event. He pulled them together to learn from them, but also felt that he had value to offer. </li> <li>We Are Creatures That Evolve - Be it in your wisdom, your beliefs, your knowledge, your faith or in so many other areas of life. We grow, we evolve and we refine who we are vs. who we were yesterday or yester-year or yester-decade. </li> </ul> <ul> <li>Establish Trust - Paul is tackling a very specific audience, in this case men. He knows that in order for them to come to his events and really get the most out of it, they will have to open up and communicate. </li> </ul> <p><a href="https://bit.ly/3tGsrFj" target="_blank" rel="noopener">Show Notes</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 157 Paul Beam Creating A Camp For The Man Looking For Fulfillment</itunes:title>
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      <itunes:summary> Lack of Integrity and Identity - Paul mentioned that early in life didn&apos;t know who he was, how to be a man, treat a spouse, run his life and finances etc.  As a result of this lack of integrity and identity has made choices that were not the best for himself or his then family.  Do you know who you are? Found A Gap &amp; Gathered His Tribe Into An Event - Paul after finishing his education, pulled his core audience together into an event.  He pulled them together to learn from them, but also felt that he had value to offer.   We Are Creatures That Evolve - Be it in your wisdom, your beliefs, your knowledge, your faith or in so many other areas of life.  We grow, we evolve and we refine who we are vs. who we were yesterday or yester-year or yester-decade.    Establish Trust - Paul is tackling a very specific audience, in this case men.  He knows that in order for them to come to his events and really get the most out of it, they will have to open up and communicate.   Show Notes</itunes:summary>
      <itunes:subtitle> Lack of Integrity and Identity - Paul mentioned that early in life didn&apos;t know who he was, how to be a man, treat a spouse, run his life and finances etc.  As a result of this lack of integrity and identity has made choices that were not the best for himself or his then family.  Do you know who you are? Found A Gap &amp; Gathered His Tribe Into An Event - Paul after finishing his education, pulled his core audience together into an event.  He pulled them together to learn from them, but also felt that he had value to offer.   We Are Creatures That Evolve - Be it in your wisdom, your beliefs, your knowledge, your faith or in so many other areas of life.  We grow, we evolve and we refine who we are vs. who we were yesterday or yester-year or yester-decade.    Establish Trust - Paul is tackling a very specific audience, in this case men.  He knows that in order for them to come to his events and really get the most out of it, they will have to open up and communicate.   Show Notes</itunes:subtitle>
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      <title>EP 156 Why Content Marketing Should Be At the Core Of Your Business</title>
      <description><![CDATA[<p>Tracy Shares Why It Is Important To Make Content Marketing A Focus For Your Business And Brand</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 19 Mar 2021 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy Shares Why It Is Important To Make Content Marketing A Focus For Your Business And Brand</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <description><![CDATA[<p>Tracy Shares Still MORE Small Business Marketing Tips You Need To Employ Right Now</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 18 Mar 2021 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy Shares Still MORE Small Business Marketing Tips You Need To Employ Right Now</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 154 5 MORE Small Business Marketing Tips You Need To Engage In Now</title>
      <description><![CDATA[<p>Tracy Shares 5 MORE Small Business Marketing Tips You Need To Employ Right Now</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 17 Mar 2021 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy Shares 5 MORE Small Business Marketing Tips You Need To Employ Right Now</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 154 5 MORE Small Business Marketing Tips You Need To Engage In Now</itunes:title>
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      <description><![CDATA[<p>Tracy Shares 5 Small Business Marketing Tips You Need To Employ Right Now</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 16 Mar 2021 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy Shares 5 Small Business Marketing Tips You Need To Employ Right Now</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 152 Alex Vonderhaar From Cleaning Flotation Pods To Neuromarketing Generating Millions</title>
      <description><![CDATA[<p> </p> <ul> <li>What we see isn't always what it is - Alex embarked upon his journey into neuro-science almost as a spite to his elders during his college career - but ended up liking it and clearly leveraged that knowledge into a pretty darn good career and business.</li> </ul> <ul> <li>You Don't Know What You Know Until - While working as the spa boy for his friend's float tank business, Alex offered to help him with his digital marketing. He started by researching the digital marketing landscape. Getting input from the real influencers that were having success at the time. To his surprise he realized this marketing 'stuff' was all his psychology and neuroscience classes rolled together to create a desired action a.k.a. Neuro marketing.</li> </ul> <ul> <li>If you can't beat them - join them - Alex gave some great examples of engaging your market where they are. If they are a 20 year user of a specific brand you are competing with, the odds of you converting them over to your brand is highly unlikely. So, instead ask how you can engage with that 20 year habit and insert yourself into that daily routine.</li> </ul> <p> </p> <ul> <li>Focus on the 6 Human Needs - Alex dropped some major knowledge here. We need to be focused on the 6 human needs in our copy. They are: Certainty, Novelty, Significance, Growth, Love & Connection, Contribution. You marketing should have all of these included.</li> </ul> <p><a href="https://darkhorseschooling.com/ep-152-alex-vonderhaar-neuromarketing-generating-millions/" target="_blank" rel="noopener">Episode Show Notes</a> <a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 15 Mar 2021 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p> </p> <ul> <li>What we see isn't always what it is - Alex embarked upon his journey into neuro-science almost as a spite to his elders during his college career - but ended up liking it and clearly leveraged that knowledge into a pretty darn good career and business.</li> </ul> <ul> <li>You Don't Know What You Know Until - While working as the spa boy for his friend's float tank business, Alex offered to help him with his digital marketing. He started by researching the digital marketing landscape. Getting input from the real influencers that were having success at the time. To his surprise he realized this marketing 'stuff' was all his psychology and neuroscience classes rolled together to create a desired action a.k.a. Neuro marketing.</li> </ul> <ul> <li>If you can't beat them - join them - Alex gave some great examples of engaging your market where they are. If they are a 20 year user of a specific brand you are competing with, the odds of you converting them over to your brand is highly unlikely. So, instead ask how you can engage with that 20 year habit and insert yourself into that daily routine.</li> </ul> <p> </p> <ul> <li>Focus on the 6 Human Needs - Alex dropped some major knowledge here. We need to be focused on the 6 human needs in our copy. They are: Certainty, Novelty, Significance, Growth, Love & Connection, Contribution. You marketing should have all of these included.</li> </ul> <p><a href="https://darkhorseschooling.com/ep-152-alex-vonderhaar-neuromarketing-generating-millions/" target="_blank" rel="noopener">Episode Show Notes</a> <a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 152 Alex Vonderhaar From Cleaning Flotation Pods To Neuromarketing Generating Millions</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:summary>   What we see isn&apos;t always what it is - Alex embarked upon his journey into neuro-science almost as a spite to his elders during his college career - but ended up liking it and clearly leveraged that knowledge into a pretty darn good career and business.   You Don&apos;t Know What You Know Until - While working as the spa boy for his friend&apos;s float tank business, Alex offered to help him with his digital marketing.  He started by researching the digital marketing landscape.  Getting input from the real influencers that were having success at the time.  To his surprise he realized this marketing &apos;stuff&apos; was all his psychology and neuroscience classes rolled together to create a desired action a.k.a. Neuro marketing.   If you can&apos;t beat them - join them -  Alex gave some great examples of engaging your market where they are.  If they are a 20 year user of a specific brand you are competing with, the odds of you converting them over to your brand is highly unlikely.  So, instead ask  how you can engage with that 20 year habit and insert yourself into that daily routine.     Focus on the 6 Human Needs - Alex dropped some major knowledge here.  We need to be focused on the 6 human needs in our copy.  They are: Certainty, Novelty, Significance, Growth, Love &amp; Connection, Contribution.  You marketing should have all of these included.  Episode Show Notes Join The Dark Horse Tribe Facebook Group</itunes:summary>
      <itunes:subtitle>   What we see isn&apos;t always what it is - Alex embarked upon his journey into neuro-science almost as a spite to his elders during his college career - but ended up liking it and clearly leveraged that knowledge into a pretty darn good career and business.   You Don&apos;t Know What You Know Until - While working as the spa boy for his friend&apos;s float tank business, Alex offered to help him with his digital marketing.  He started by researching the digital marketing landscape.  Getting input from the real influencers that were having success at the time.  To his surprise he realized this marketing &apos;stuff&apos; was all his psychology and neuroscience classes rolled together to create a desired action a.k.a. Neuro marketing.   If you can&apos;t beat them - join them -  Alex gave some great examples of engaging your market where they are.  If they are a 20 year user of a specific brand you are competing with, the odds of you converting them over to your brand is highly unlikely.  So, instead ask  how you can engage with that 20 year habit and insert yourself into that daily routine.     Focus on the 6 Human Needs - Alex dropped some major knowledge here.  We need to be focused on the 6 human needs in our copy.  They are: Certainty, Novelty, Significance, Growth, Love &amp; Connection, Contribution.  You marketing should have all of these included.  Episode Show Notes Join The Dark Horse Tribe Facebook Group</itunes:subtitle>
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      <title>EP 151 Marketing Tips From Kyle Wilson The Marketing Brilliance Behind Jim Rohn</title>
      <description><![CDATA[<p>Tracy Shares Marketing And Business Tips Gleaned From Kyle Wilson The Man Behind Jim Rohn's Marketing</p> <ul> <li>The Business Wheel</li> <li>Just A Teaser Please</li> <li>Your Secret Sauce</li> <li>And more...</li> </ul> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="https://DarkHorseSchooling.com/DarkHorseTribe">Join The Dark Horse Tribe Facebook Group</a></p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 12 Mar 2021 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy Shares Marketing And Business Tips Gleaned From Kyle Wilson The Man Behind Jim Rohn's Marketing</p> <ul> <li>The Business Wheel</li> <li>Just A Teaser Please</li> <li>Your Secret Sauce</li> <li>And more...</li> </ul> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="https://DarkHorseSchooling.com/DarkHorseTribe">Join The Dark Horse Tribe Facebook Group</a></p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 150 Digital Marketing Habits Geared For Your Success</title>
      <description><![CDATA[<p>Tracy Shares Digital Marketing Habits Geared For Your Success</p> <ul> <li>Know Who YOU Are & Who Your Audience Is</li> <li>Diversify</li> <li>Stay Consistent</li> <li>Quality vs. Quantity</li> <li>Boldly Go Where Your Competitors Won't Or Can't</li> </ul> <p> </p> <p>DarkHorseSchooling.com</p> <p>DarkHorseSchooling.com/DarkHorseTribe</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 11 Mar 2021 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy Shares Digital Marketing Habits Geared For Your Success</p> <ul> <li>Know Who YOU Are & Who Your Audience Is</li> <li>Diversify</li> <li>Stay Consistent</li> <li>Quality vs. Quantity</li> <li>Boldly Go Where Your Competitors Won't Or Can't</li> </ul> <p> </p> <p>DarkHorseSchooling.com</p> <p>DarkHorseSchooling.com/DarkHorseTribe</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 149 Why Content Marketing Should Be A Part Of Your Brand</title>
      <description><![CDATA[<p>Tracy Shares Why Content Marketing Should Be A Part Of Your Brand And Business Strategy</p> <ul> <li>Grow Your Audience</li> <li>Attract Ideal Clients</li> <li>Showcase Your Expertise</li> <li>Educate On Your Mission</li> <li>Become Microfamous</li> </ul> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 10 Mar 2021 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy Shares Why Content Marketing Should Be A Part Of Your Brand And Business Strategy</p> <ul> <li>Grow Your Audience</li> <li>Attract Ideal Clients</li> <li>Showcase Your Expertise</li> <li>Educate On Your Mission</li> <li>Become Microfamous</li> </ul> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 148 Marketing Tactics You Need To Stop Wasting Your Time On</title>
      <description><![CDATA[<p>Tracy Shares The Marketing Tactics You Need To Stop Doing Right Now</p> <ol> <li>Bring on all the networks</li> <li>Multiple account on each network</li> <li>Chasing low DA backlinks</li> <li>High #s and low value blog content</li> <li>Responding to EVERY comment</li> </ol> <p>DarkHorseSchooling.com</p> <p>DarkHorseSchooling.com/DarkHorseTribe</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 9 Mar 2021 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy Shares The Marketing Tactics You Need To Stop Doing Right Now</p> <ol> <li>Bring on all the networks</li> <li>Multiple account on each network</li> <li>Chasing low DA backlinks</li> <li>High #s and low value blog content</li> <li>Responding to EVERY comment</li> </ol> <p>DarkHorseSchooling.com</p> <p>DarkHorseSchooling.com/DarkHorseTribe</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 147 Jason Portnoy Marketing Your Business So People Know You Exist</title>
      <description><![CDATA[<p> </p> <ul> <li>March to the beat of YOUR drum - Jason talks about turning down law school, TWICE! Quitting a job he had in the recruitment industry to start an apparel company. All because he marched to the beat of his own drum. </li> <li>If you're not happy where you are - change it - your not a tree - Now mind you Jason did use those exact words. But, his wife did challenge him when she said "look you love marketing but you hate the clothing business. Figure something out!" </li> </ul> <ul> <li>Hacks vs. Stability - Jason brings up a GREAT point about using some current hacks or fad tactics to gain the upper hand on the various platforms out there. But instead of trying to game the system I am in the same camp as Jason here. Get in there and use the system to your LONG TERM benefit.</li> </ul> <ul> <li>Customer Value Journey - Jason shared his thoughts on the customer value journey and the touch points that need to occur to get someone from stranger to raving fan. </li> </ul> <ul> <li>If you fail, you're not starting over from zero - Jason brought up a great point that during your entrepreneurial journey when you fail and you noticed that I was when not if, when you fail, you are not starting over again from zero.</li> </ul> <p><a href="https://DarkHorsesSchooling.com" target="_blank" rel="noopener">Episode Shownotes</a></p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 8 Mar 2021 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p> </p> <ul> <li>March to the beat of YOUR drum - Jason talks about turning down law school, TWICE! Quitting a job he had in the recruitment industry to start an apparel company. All because he marched to the beat of his own drum. </li> <li>If you're not happy where you are - change it - your not a tree - Now mind you Jason did use those exact words. But, his wife did challenge him when she said "look you love marketing but you hate the clothing business. Figure something out!" </li> </ul> <ul> <li>Hacks vs. Stability - Jason brings up a GREAT point about using some current hacks or fad tactics to gain the upper hand on the various platforms out there. But instead of trying to game the system I am in the same camp as Jason here. Get in there and use the system to your LONG TERM benefit.</li> </ul> <ul> <li>Customer Value Journey - Jason shared his thoughts on the customer value journey and the touch points that need to occur to get someone from stranger to raving fan. </li> </ul> <ul> <li>If you fail, you're not starting over from zero - Jason brought up a great point that during your entrepreneurial journey when you fail and you noticed that I was when not if, when you fail, you are not starting over again from zero.</li> </ul> <p><a href="https://DarkHorsesSchooling.com" target="_blank" rel="noopener">Episode Shownotes</a></p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:summary>   March to the beat of YOUR drum - Jason talks about turning down law school, TWICE! Quitting a job he had in the recruitment industry to start an apparel company. All because he marched to the beat of his own drum.   If you&apos;re not happy where you are - change it - your not a tree - Now mind you Jason did use those exact words.  But, his wife did challenge him when she said &quot;look you love marketing but you hate the clothing business.  Figure something out!&quot;     Hacks vs. Stability - Jason brings up a GREAT point about using some current hacks or fad tactics to gain the upper hand on the various platforms out there.  But instead of trying to game the system I am in the same camp as Jason here.  Get in there and use the system to your LONG TERM benefit.   Customer Value Journey - Jason shared his thoughts on the customer value journey and the touch points that need to occur to get someone from stranger to raving fan.    If you fail, you&apos;re not starting over from zero - Jason brought up a great point that during your entrepreneurial journey when you fail and you noticed that I was when not if, when you fail, you are not starting over again from zero.  Episode Shownotes  </itunes:summary>
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      <title>EP 146 One Strategy To Help Make You As An Successful Entrepreneur</title>
      <description><![CDATA[<p>Tracy Shares The One Strategy The Can Help Insure Your Success As An Entrepreneur</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 5 Mar 2021 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy Shares The One Strategy The Can Help Insure Your Success As An Entrepreneur</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <description><![CDATA[<p>Tracy Shares About Becoming A Solopreneur And Leading An Independent Life</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 4 Mar 2021 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
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      <content:encoded><![CDATA[<p>Tracy Shares About Becoming A Solopreneur And Leading An Independent Life</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 144 6 Ways To Have An Impact On The World With Your Business</title>
      <description><![CDATA[<p>Tracy Shares 6 Ways You Can Impact The World With Your Business</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 3 Mar 2021 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
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      <content:encoded><![CDATA[<p>Tracy Shares 6 Ways You Can Impact The World With Your Business</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 143 4 Ways to Turn Your Passion Into An Online Business</title>
      <description><![CDATA[<p>Tracy Shares 4 Ways To Turn Your Passion Or Expertise Into An Online Business</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a> <a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a> <a href="https://groovepages.groovesell.com/a/FFOWmFk4zvPn" target="_blank" rel="noopener">Start Your Online Empire For Free</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 2 Mar 2021 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy Shares 4 Ways To Turn Your Passion Or Expertise Into An Online Business</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a> <a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a> <a href="https://groovepages.groovesell.com/a/FFOWmFk4zvPn" target="_blank" rel="noopener">Start Your Online Empire For Free</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 142 Jabari Butler Somebody Out There Needs Your Gift</title>
      <description><![CDATA[<p> </p> <ul> <li>Be the bumble bee that doesn't know you can't fly?? - Stop giving into those things that scare you or that you do not think you are able to do. Be the bumble that doesn't know it can't fly and just start flapping your wings. </li> </ul> <ul> <li>Who should you join forces with to magnify both of your missions? - Jabari and his business partner Karen both have completely different skill sets but matched passions. As Jabari said he "makes sure the tech is tight and his business partner Karen makes sure the journalism is tight." </li> </ul> <ul> <li>Hold yourself to a high standard - When you are out there in the true fashion of service you have to hold yourself and those under your command to a higher standard. After all, your tribe is looking to you for input, information and answers. So give it to them but give it to them honestly.</li> <li>Get energized by the vision of bringing someone else's dream to life - Be like my dark horse friends and family who are far more focused on serving their tribe. Helping their tribe bring their passions and their visions and dreams to life. But to do that they need your GIFT.</li> </ul> <p>DarkHorseSchooling.com</p> <p><a href="http://bit.ly/2PokiXt" target="_blank" rel="noopener">Show Notes</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 1 Mar 2021 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p> </p> <ul> <li>Be the bumble bee that doesn't know you can't fly?? - Stop giving into those things that scare you or that you do not think you are able to do. Be the bumble that doesn't know it can't fly and just start flapping your wings. </li> </ul> <ul> <li>Who should you join forces with to magnify both of your missions? - Jabari and his business partner Karen both have completely different skill sets but matched passions. As Jabari said he "makes sure the tech is tight and his business partner Karen makes sure the journalism is tight." </li> </ul> <ul> <li>Hold yourself to a high standard - When you are out there in the true fashion of service you have to hold yourself and those under your command to a higher standard. After all, your tribe is looking to you for input, information and answers. So give it to them but give it to them honestly.</li> <li>Get energized by the vision of bringing someone else's dream to life - Be like my dark horse friends and family who are far more focused on serving their tribe. Helping their tribe bring their passions and their visions and dreams to life. But to do that they need your GIFT.</li> </ul> <p>DarkHorseSchooling.com</p> <p><a href="http://bit.ly/2PokiXt" target="_blank" rel="noopener">Show Notes</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 141 3 Mindset Shifts To Help Grow Your Business</title>
      <description><![CDATA[<p>Tracy Shares 3 Mindset Shifts You Will Need To Put Into Place To Grow Your Business</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 26 Feb 2021 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy Shares 3 Mindset Shifts You Will Need To Put Into Place To Grow Your Business</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 140 Simple Mindset Hack To Get More Out Of Life And Business</title>
      <description><![CDATA[<p>Tracy Shares A Simple Mindset Hack That Will Help You Get Far More Out Of Life And Business</p> <p><a href="DarkHorseSchooling.com">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 25 Feb 2021 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy Shares A Simple Mindset Hack That Will Help You Get Far More Out Of Life And Business</p> <p><a href="DarkHorseSchooling.com">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <description><![CDATA[<p>Tracy Talks About How A Positive Attitude And Mindset Can Bring You Fortune</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 24 Feb 2021 06:00:00 +0000</pubDate>
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      <pubDate>Tue, 23 Feb 2021 06:00:00 +0000</pubDate>
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      <title>EP 137 Pam Christian The Right Mindset At The Right Time Changes Everything</title>
      <description><![CDATA[<ul> <li>They Only Person That Can And Will Change The Trajectory Of Your Life Is YOU - Look I get it you were dealt a bad hand, you ponied up to the bar of life and was given a glass full of something you found hard to swallow. Guess what, you are not alone. Drink it, don't drink it, it is all up to you. But here is where you can set yourself apart from the sheeple that are out there complaining about their life's and doing nothing about it. </li> <li>Who Are You Really - Okay so I mentioned sheeple a little bit ago. Perhaps that turned you off or perhaps you totally got what I meant. Either way here is the deal. So much of our world is set up to turn you into just that….sheeple. </li> <li>Find What Works For You - Discard The Rest - You have heard me mention this before. This was something I was lucky enough to learn as far back as a teenager from some of Bruce Lee's writings. It has served me VERY well across my 50+ years on the big blue spinning globe and can serve you well every single day.</li> </ul> <p><a href="https://bit.ly/3k6OjGw" target="_blank" rel="noopener">Pat Christian Show Notes & Transcript</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 22 Feb 2021 06:00:00 +0000</pubDate>
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      <content:encoded><![CDATA[<ul> <li>They Only Person That Can And Will Change The Trajectory Of Your Life Is YOU - Look I get it you were dealt a bad hand, you ponied up to the bar of life and was given a glass full of something you found hard to swallow. Guess what, you are not alone. Drink it, don't drink it, it is all up to you. But here is where you can set yourself apart from the sheeple that are out there complaining about their life's and doing nothing about it. </li> <li>Who Are You Really - Okay so I mentioned sheeple a little bit ago. Perhaps that turned you off or perhaps you totally got what I meant. Either way here is the deal. So much of our world is set up to turn you into just that….sheeple. </li> <li>Find What Works For You - Discard The Rest - You have heard me mention this before. This was something I was lucky enough to learn as far back as a teenager from some of Bruce Lee's writings. It has served me VERY well across my 50+ years on the big blue spinning globe and can serve you well every single day.</li> </ul> <p><a href="https://bit.ly/3k6OjGw" target="_blank" rel="noopener">Pat Christian Show Notes & Transcript</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 137 Pam Christian The Right Mindset At The Right Time Changes Everything</itunes:title>
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      <itunes:summary> They Only Person That Can And Will Change The Trajectory Of Your Life Is YOU - Look I get it you were dealt a bad hand, you ponied up to the bar of life and was given a glass full of something you found hard to swallow.  Guess what, you are not alone.  Drink it, don&apos;t drink it, it is all up to you.  But here is where you can set yourself apart from the sheeple that are out there complaining about their life&apos;s and doing nothing about it.   Who Are You Really - Okay so I mentioned sheeple a little bit ago.  Perhaps that turned you off or perhaps you totally got what I meant.  Either way here is the deal.  So much of our world is set up to turn you into just that….sheeple.   Find What Works For You - Discard The Rest - You have heard me mention this before.  This was something I was lucky enough to learn as far back as a teenager from some of Bruce Lee&apos;s writings.  It has served me VERY well across my 50+ years on the big blue spinning globe and can serve you well every single day.  Pat Christian Show Notes &amp; Transcript</itunes:summary>
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      <title>EP 136 More Tips To Improve Your Writing Now</title>
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      <pubDate>Fri, 19 Feb 2021 06:00:00 +0000</pubDate>
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      <pubDate>Thu, 18 Feb 2021 06:00:00 +0000</pubDate>
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      <title>EP 134 More Tips For Writing Content That Converts</title>
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      <pubDate>Wed, 17 Feb 2021 06:00:00 +0000</pubDate>
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      <pubDate>Tue, 16 Feb 2021 06:00:00 +0000</pubDate>
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      <link>http://darkhorseschooling.libsyn.com/website</link>
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      <title>EP 132 Colonel Carla Bass The Importance Of Writing Powerfully In Business And Life</title>
      <description><![CDATA[<ul> <li>Colonel Bass shares universal wisdom; how she saw a problem and solved it; and the importance of writing succinctly yet powerfully!</li> </ul> <p><a href="https://darkhorseschooling.com/ep-132-colonel-carla-bass-the-importance-of-work-sculpting-in-business-and-life/" target="_blank" rel="noopener">Click Here For Show Notes</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 15 Feb 2021 06:00:00 +0000</pubDate>
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      <pubDate>Fri, 12 Feb 2021 06:00:00 +0000</pubDate>
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      <pubDate>Thu, 11 Feb 2021 06:00:00 +0000</pubDate>
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      <pubDate>Wed, 10 Feb 2021 06:00:00 +0000</pubDate>
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      <pubDate>Tue, 9 Feb 2021 06:00:00 +0000</pubDate>
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      <description><![CDATA[<p>Rory Douglas shares how he turned setbacks into superpowers; reminds us that life offers opportunities, take them; How mentors are important & that You need to spend time with YOU first!</p> <p><a href="https://darkhorseschooling.com/ep-127-rory-douglas-are-you-working-to-fulfill-your-vision-or-someone-elses/" target="_blank" rel="noopener">Click Here For Show Notes</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 8 Feb 2021 06:00:00 +0000</pubDate>
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      <pubDate>Fri, 5 Feb 2021 06:00:00 +0000</pubDate>
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      <pubDate>Thu, 4 Feb 2021 06:00:00 +0000</pubDate>
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      <description><![CDATA[<p>Tracy Shares Ways To Be More Successful In Business During These Ever Changing Times We Are Encountering!</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 3 Feb 2021 06:00:00 +0000</pubDate>
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      <pubDate>Tue, 2 Feb 2021 06:00:00 +0000</pubDate>
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      <description><![CDATA[<ul> <li>Zach shares why it's YOUR fault; How he entered the college of entrepreneurship; Has a goal to make it cool to be yourself; How we need to embrace our dark side while developing character and skills!</li> </ul> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 1 Feb 2021 06:00:00 +0000</pubDate>
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      <description><![CDATA[<p>Tracy Talks About 10 Tips You Can Put In Place To Help Drive More Conversions Via Email Marketing</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 29 Jan 2021 06:00:00 +0000</pubDate>
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      <description><![CDATA[<p>Tracy Talks About 5 More Of The Best Practices You Should Be Doing In Your Email Marketing</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 28 Jan 2021 06:00:00 +0000</pubDate>
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      <pubDate>Wed, 27 Jan 2021 06:00:00 +0000</pubDate>
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      <description><![CDATA[<p>Tracy Talks About Asking Yourself The Right Questions To Insure You Are Feeling Right NOW And Getting To Your Goals As Quickly As Possible. DarkHorseSchooling.com DarkHorseSchooling.com/DarkHorseTribe</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 26 Jan 2021 06:00:00 +0000</pubDate>
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      <title>EP 117 Rich Rudzinski Leveraging Tools And Being 100% Yourself</title>
      <description><![CDATA[<ul> <li>Rich shares what he did when he hit growth ceilings. Are you hitting a growth challenge or ceiling? </li> <li>Rich share some great advice on working ON your business vs. working IN your business</li> <li>Rich talks about Leveraging tools to improve collaboration & communication</li> <li>Rich shares the benefits of being 100% yourself</li> <li>Rich reminds us to use the tools and coaches out there to make our entrepreneurial path far less bumpy.</li> </ul> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseschooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 25 Jan 2021 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<ul> <li>Rich shares what he did when he hit growth ceilings. Are you hitting a growth challenge or ceiling? </li> <li>Rich share some great advice on working ON your business vs. working IN your business</li> <li>Rich talks about Leveraging tools to improve collaboration & communication</li> <li>Rich shares the benefits of being 100% yourself</li> <li>Rich reminds us to use the tools and coaches out there to make our entrepreneurial path far less bumpy.</li> </ul> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseschooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 116 What Do Confident Successful People Do And Avoid Doing?</title>
      <description><![CDATA[<p>Tracy Talks About The Things That Confident Successful People Do Not Do In Life And Business.</p> <p>DarkHorseSchooling.com</p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 22 Jan 2021 06:00:00 +0000</pubDate>
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      <title>EP 115 A Child Is One Caring Adult Away From Success</title>
      <description><![CDATA[<p>Tracy Talks About How A Child Is Only One Caring Adult Away From Being A Success.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 21 Jan 2021 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
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      <content:encoded><![CDATA[<p>Tracy Talks About How A Child Is Only One Caring Adult Away From Being A Success.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:author>Tracy Brinkmann</itunes:author>
      <itunes:duration>00:14:06</itunes:duration>
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      <title>EP 114 5 More Things Successful People Do Differently</title>
      <description><![CDATA[<p>Tracy Talks About 5 More Things That Successful People Do Differently To Be Successful In Life And Business.</p> <p>DarkHorseSchooling.com</p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 20 Jan 2021 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy Talks About 5 More Things That Successful People Do Differently To Be Successful In Life And Business.</p> <p>DarkHorseSchooling.com</p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 114 5 More Things Successful People Do Differently</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
      <itunes:duration>00:13:55</itunes:duration>
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      <title>EP 113 5 Things Successful People Do Differently</title>
      <description><![CDATA[<p>Tracy Talks About 5 Things That Successful People Do Differently To Be Successful In Life And Business.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 19 Jan 2021 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy Talks About 5 Things That Successful People Do Differently To Be Successful In Life And Business.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 112 Nick Sotelo Transitioning To Your Entrepreneurial Dream</title>
      <description><![CDATA[<p>Nick talks about transitioning to your entrepreneurial dream; Learning different perspectives from those that raised him and how a coach can make all the difference in reaching your goals!</p> <p>DarkHorseSchooling.com</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 18 Jan 2021 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Nick talks about transitioning to your entrepreneurial dream; Learning different perspectives from those that raised him and how a coach can make all the difference in reaching your goals!</p> <p>DarkHorseSchooling.com</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 112 Nick Sotelo Transitioning To Your Entrepreneurial Dream</itunes:title>
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      <title>EP 111 Be A Decision Making Ninja With These 5 Mindset Shifts</title>
      <description><![CDATA[<p>Tracy Talks About 5 Mindset Shifts That Can Help You Become Decision Making Ninja In Life And Business.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 15 Jan 2021 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy Talks About 5 Mindset Shifts That Can Help You Become Decision Making Ninja In Life And Business.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 110 Create A Blockbuster Business With These Movie Mindset Shifts</title>
      <description><![CDATA[<p>Tracy Talk About 5 Mindset Shifts Learned From The Movies That You Can Use To Create A Blockbuster Business.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 14 Jan 2021 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy Talk About 5 Mindset Shifts Learned From The Movies That You Can Use To Create A Blockbuster Business.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 110 Create A Blockbuster Business With These Movie Mindset Shifts</itunes:title>
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      <itunes:duration>00:20:37</itunes:duration>
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      <title>EP 109 Setting Up A Winning Mindset For Your Life And Business</title>
      <description><![CDATA[<p>Tracy Asks Shares 5 Ways To Get The Mindset You Need In Order To Overcome Your Weaknesses And Leverage Your Strengths.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 13 Jan 2021 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy Asks Shares 5 Ways To Get The Mindset You Need In Order To Overcome Your Weaknesses And Leverage Your Strengths.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 108 Your Mindset And Scaling Your Business</title>
      <description><![CDATA[<p>Tracy Asks Do You Have A Fixed Or a Growth Mindset? Then Shares 5 Ways To Get The Mindset You Need To Scale Your Business.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 12 Jan 2021 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy Asks Do You Have A Fixed Or a Growth Mindset? Then Shares 5 Ways To Get The Mindset You Need To Scale Your Business.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 107 Jason Linett  Change Your Words Change Your Business and Change Your Life</title>
      <description><![CDATA[<ul> <li>Jason Talks About How You Only Have A Few Seconds So STAND OUT! </li> <li>Jason reminds us to Enhance Relationships Then Present Value</li> <li>Jason says that Explanations up front = education; Explanations afterward = excuses</li> <li>Jason Shares That You Should Get yourself into state before trying to get your audience into one</li> <li>Jason Reminds Us That Different is better than better</li> </ul> <p>DarkHorseSchooling.com</p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe FB Group</a></p> <p> </p> <p> </p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 11 Jan 2021 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<ul> <li>Jason Talks About How You Only Have A Few Seconds So STAND OUT! </li> <li>Jason reminds us to Enhance Relationships Then Present Value</li> <li>Jason says that Explanations up front = education; Explanations afterward = excuses</li> <li>Jason Shares That You Should Get yourself into state before trying to get your audience into one</li> <li>Jason Reminds Us That Different is better than better</li> </ul> <p>DarkHorseSchooling.com</p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe FB Group</a></p> <p> </p> <p> </p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 107 Jason Linett  Change Your Words Change Your Business and Change Your Life</itunes:title>
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      <title>EP 106 10 Ways To Stay Focused On Your Objectives</title>
      <description><![CDATA[<p>Tracy Shares 10 Ways To Stay Focused On Your Goal In Order To Get Them Accomplished Faster.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 8 Jan 2021 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy Shares 10 Ways To Stay Focused On Your Goal In Order To Get Them Accomplished Faster.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <description><![CDATA[<p>Tracy Shares A Number Of Tips To Help You Set Crystal Clear Goals For Your Life And Business.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 7 Jan 2021 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy Shares A Number Of Tips To Help You Set Crystal Clear Goals For Your Life And Business.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 104 Goal Setting Can You See The Forecast Or The Trees?</title>
      <description><![CDATA[<p>Tracy Share The Importance Of Seeing The Forest vs. The Tree When Striving For Your Goals In Life, Relationships And In Business.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 6 Jan 2021 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy Share The Importance Of Seeing The Forest vs. The Tree When Striving For Your Goals In Life, Relationships And In Business.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 103 Why Should I Set Goals Or Resolutions This Year?</title>
      <description><![CDATA[<p>Tracy Share 4 Reasons Why You Should Turn Your New Year's Resolutions Into A Goals</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 5 Jan 2021 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy Share 4 Reasons Why You Should Turn Your New Year's Resolutions Into A Goals</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 102 Ari Gronich From Deathbed To Healer Motivation Means Nothing Without Action</title>
      <description><![CDATA[<ul> <li>Ari shares that no matter the road, hard or easy, it is up to you! About the importance of learning from wherever you can, to stand up and fight for what you believe in and how motivation means nothing without action.</li> </ul> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 4 Jan 2021 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<ul> <li>Ari shares that no matter the road, hard or easy, it is up to you! About the importance of learning from wherever you can, to stand up and fight for what you believe in and how motivation means nothing without action.</li> </ul> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 101 8 Ways To Lose In Life And Business</title>
      <description><![CDATA[<p>Tracy shares The 8 Attitudes You Need To Avoid If You Want To Grow And Succeed In Business, Relationships And Life!</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join Us At The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 1 Jan 2021 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkman)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy shares The 8 Attitudes You Need To Avoid If You Want To Grow And Succeed In Business, Relationships And Life!</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join Us At The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 100 The Best Way To Get A No</title>
      <description><![CDATA[<p>Tracy shares how to avoid being labeled an email, phone, or messenger nuisance and avoid getting a NO by doing a couple simple things with your prospect.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 31 Dec 2020 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy shares how to avoid being labeled an email, phone, or messenger nuisance and avoid getting a NO by doing a couple simple things with your prospect.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 099 You Have To Remember To Close</title>
      <description><![CDATA[<p>Tracy shares how you can stop letting others cash in on all your hard earned marketing efforts, talks about your irresistible offer, the customer journey and why we need to remember to close.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 30 Dec 2020 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy shares how you can stop letting others cash in on all your hard earned marketing efforts, talks about your irresistible offer, the customer journey and why we need to remember to close.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 098 Improve Your Memory Recall Through Visualization Techniques</title>
      <description><![CDATA[<p>Tracy shares the LOCI memory recall technique and how you can use it to remember important speech content, dates and even recall peoples names quickly.</p> <p>DarkHorseSchooling.com</p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 29 Dec 2020 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy shares the LOCI memory recall technique and how you can use it to remember important speech content, dates and even recall peoples names quickly.</p> <p>DarkHorseSchooling.com</p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:duration>00:10:37</itunes:duration>
      <itunes:summary>Tracy shares the LOCI memory recall technique and how you can use it to remember important speech content, dates and even recall peoples names quickly. DarkHorseSchooling.com Join The Dark Horse Tribe Facebook Group</itunes:summary>
      <itunes:subtitle>Tracy shares the LOCI memory recall technique and how you can use it to remember important speech content, dates and even recall peoples names quickly. DarkHorseSchooling.com Join The Dark Horse Tribe Facebook Group</itunes:subtitle>
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      <title>EP 097 Sarah St. John Starting Running And Monetizing Your Business On A Budget</title>
      <description><![CDATA[<ul> <li>Sara the path she has taken like so many others going from working for other so working for herself trying multiple industries until she found what really resonated with her, teaching others how to start, run and monetize on a budget.</li> <li>Sarahs shared a number of great tips and resources on how to get your business up off the ground and running for a minimal amount of month initially and keep it running on a very small budget. </li> <li>Sarah and I discuss some of the many ways to monetize - Affiliate marketing, course creation, coaching one-on-one or to a group. Going from your first $1 online to creating an ongoing revenue stream. </li> <li>I repeat the importance of my mantra - Learn Do Teach - I have mentioned this one a few times here but it is that important to call out again. </li> </ul> <p>DarkHorseSchooling.com</p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 28 Dec 2020 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<ul> <li>Sara the path she has taken like so many others going from working for other so working for herself trying multiple industries until she found what really resonated with her, teaching others how to start, run and monetize on a budget.</li> <li>Sarahs shared a number of great tips and resources on how to get your business up off the ground and running for a minimal amount of month initially and keep it running on a very small budget. </li> <li>Sarah and I discuss some of the many ways to monetize - Affiliate marketing, course creation, coaching one-on-one or to a group. Going from your first $1 online to creating an ongoing revenue stream. </li> <li>I repeat the importance of my mantra - Learn Do Teach - I have mentioned this one a few times here but it is that important to call out again. </li> </ul> <p>DarkHorseSchooling.com</p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:subtitle> Sara the path she has taken like so many others going from working for other so working for herself trying multiple industries until she found what really resonated with her, teaching others how to start, run and monetize on a budget. Sarahs shared a number of great tips and resources on how to get your business up off the ground and running for a minimal amount of month initially and keep it running on a very small budget.   Sarah and I discuss some of the many ways to monetize - Affiliate marketing, course creation, coaching one-on-one or to a group.  Going from your first $1 online to creating an ongoing revenue stream.   I repeat the importance of my mantra - Learn Do Teach - I have mentioned this one a few times here but it is that important to call out again.   DarkHorseSchooling.com Join The Dark Horse Tribe Facebook Group</itunes:subtitle>
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      <title>EP 096 10 Ways To Stay Productive While Working From Home</title>
      <description><![CDATA[<p>Tracy shares 10 things you need to be doing in order to be more productive while working from home.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 25 Dec 2020 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy shares 10 things you need to be doing in order to be more productive while working from home.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <description><![CDATA[<p>Tracy shares 10 things you are going to have to do in order to dominate the next year in your business life and your personal life.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 24 Dec 2020 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy shares 10 things you are going to have to do in order to dominate the next year in your business life and your personal life.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 094 3 Ways To Step Into Your Discomfort Zone More Comfortably</title>
      <description><![CDATA[<p>Tracy shares 3 ways to step into your discomfort zone and make it a little more comfortable so you can reach your goals be they business or personal.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 23 Dec 2020 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy shares 3 ways to step into your discomfort zone and make it a little more comfortable so you can reach your goals be they business or personal.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 093 Goal Setting And The Domino Effect</title>
      <description><![CDATA[<p>Tracy shares two key lessons we can learn from dominos and how that can get us to reaching our business, personal, relationship or entrepreneurial goals.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 22 Dec 2020 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy shares two key lessons we can learn from dominos and how that can get us to reaching our business, personal, relationship or entrepreneurial goals.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 092 Annah Mitchell Hot Dogs And Food Trucks A Recipe For Success</title>
      <description><![CDATA[<p>Annah's story reminds us great ideas come from the simplest of moments and they do not have to be BRAND NEW ideas; that things won't always play out as hoped and that we should give back however possible. <a href="DarkHorseSchooling.com">DarkHorseSchooling.com</a> <a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 21 Dec 2020 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Annah's story reminds us great ideas come from the simplest of moments and they do not have to be BRAND NEW ideas; that things won't always play out as hoped and that we should give back however possible. <a href="DarkHorseSchooling.com">DarkHorseSchooling.com</a> <a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <description><![CDATA[<p>Tracy shares a number of social media lessons and tactics we can glean from those larger, more influential businesses out there.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Come Join The Dark Horse Tribe Facebook Community</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 18 Dec 2020 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy shares a number of social media lessons and tactics we can glean from those larger, more influential businesses out there.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Come Join The Dark Horse Tribe Facebook Community</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <description><![CDATA[<p>Tracy shares 6 smart ways to use social media to build hype for your product launches and relaunches.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 17 Dec 2020 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy shares 6 smart ways to use social media to build hype for your product launches and relaunches.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 089 Social Media Conflict Some Causes And How To Handle Them</title>
      <description><![CDATA[<p>Tracy talks about some of the causes of conflict on social media and how we can handle them.</p> <p><a href="DarkHorseSchooling.com">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 16 Dec 2020 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
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      <content:encoded><![CDATA[<p>Tracy talks about some of the causes of conflict on social media and how we can handle them.</p> <p><a href="DarkHorseSchooling.com">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 088 3 Easy Ways To Engage Your Social Media Audience</title>
      <description><![CDATA[<p>Tracy reminds us social media should be a dialogue not a monologue and shares 3 tips on building your know like and trust factor as well as your engagement online.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 15 Dec 2020 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy reminds us social media should be a dialogue not a monologue and shares 3 tips on building your know like and trust factor as well as your engagement online.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 087 Jess Jacobsen Social Media Mistakes You May Have Already Made</title>
      <description><![CDATA[<ul> <li>Jess reminds us to be mindful of those social media growth scams that can do more harm than good.</li> <li>Jess shares that we need to use social media wisely and stay connected to it and the business</li> <li>Jess tells us why we need to step up and GO BIG!</li> <li>Jess then shares a number of social media tips to build and grow our social media presence in the correct fashion!</li> <li>Jess also talks about the two different types of entrepreneurs out there - one of which is the Booty Call Entrepreneur</li> </ul> <p>Jess Jacobsen links</p> <p><a href="http://bit.ly/yournext7daysonsocial" target="_blank" rel="noopener">1st 7 days of social media content</a></p> <p><a href="https://www.instagram.com/jessjacobsen/" target="_blank" rel="noopener">Instagram</a></p> <p><a href="https://www.facebook.com/jessicajay02/" target="_blank" rel="noopener">Facebook</a></p> <p> </p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 14 Dec 2020 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<ul> <li>Jess reminds us to be mindful of those social media growth scams that can do more harm than good.</li> <li>Jess shares that we need to use social media wisely and stay connected to it and the business</li> <li>Jess tells us why we need to step up and GO BIG!</li> <li>Jess then shares a number of social media tips to build and grow our social media presence in the correct fashion!</li> <li>Jess also talks about the two different types of entrepreneurs out there - one of which is the Booty Call Entrepreneur</li> </ul> <p>Jess Jacobsen links</p> <p><a href="http://bit.ly/yournext7daysonsocial" target="_blank" rel="noopener">1st 7 days of social media content</a></p> <p><a href="https://www.instagram.com/jessjacobsen/" target="_blank" rel="noopener">Instagram</a></p> <p><a href="https://www.facebook.com/jessicajay02/" target="_blank" rel="noopener">Facebook</a></p> <p> </p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">Join The Dark Horse Tribe Facebook Group</a></p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 086 If You Want Sales You Have To Sell</title>
      <description><![CDATA[<p>Tracy shares that all leads are created equal and that it is more likely you and your sales process that is keeping you from making sales.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 11 Dec 2020 06:00:00 +0000</pubDate>
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      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy shares that all leads are created equal and that it is more likely you and your sales process that is keeping you from making sales.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <description><![CDATA[<p>Tracy shares 5 marketing tactics you should be considering to help insure your business marketing success in 2021.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 10 Dec 2020 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy shares 5 marketing tactics you should be considering to help insure your business marketing success in 2021.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <description><![CDATA[<p>Tracy shares lessons from three different business start ups that we can learn from in order to increase our chances of entrepreneurial success.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 9 Dec 2020 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy shares lessons from three different business start ups that we can learn from in order to increase our chances of entrepreneurial success.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <description><![CDATA[<p>Tracy shares seven things you do not want to do if you want to be successful as an entrepreneur in business.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 8 Dec 2020 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy shares seven things you do not want to do if you want to be successful as an entrepreneur in business.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 082 10 Start Ups you Can Build Right Now</title>
      <description><![CDATA[<p>Tracy shares a number of entrepreneurial business projects that you can start, market, advertise and profit from TODAY!</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 7 Dec 2020 06:05:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy shares a number of entrepreneurial business projects that you can start, market, advertise and profit from TODAY!</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 081 Tom Gaddis You Have To Be Producer To Be Successful</title>
      <description><![CDATA[<p>Tom shares why it is important to be a producer 1st ; why you have to show up and do the work EVERYDAY; discusses a minimum viable product's importance; shares his MILK method to success and finally Tom asks...are you a good person and why that answer is important.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p>Tom Gaddis links</p> <p><a href="https://tomgaddis.com/milk" target="_blank" rel="noopener">Milk Method Freebie</a></p> <p><a href="https://tomgaddis.com" target="_blank" rel="noopener">Website</a></p> <p><a href="Offlinesharks.com" target="_blank" rel="noopener">Website</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 7 Dec 2020 06:00:00 +0000</pubDate>
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      <pubDate>Fri, 4 Dec 2020 11:51:28 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
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      <title>EP 079 How To Serve As A Leader By Leading Through Service</title>
      <description><![CDATA[<p>Tracy talks about some key factors of leadership, how to lead through service, to serve as you lead and why sometimes as a leader you just need to get out of the way.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 3 Dec 2020 11:18:06 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
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      <title>EP 078 Networking Why It is Crucial For Entrepreneurial Success</title>
      <description><![CDATA[<p>Tracy talks about the importance of attending networking events. Gives 8 reasons why you should attend and how they could even save your business.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 2 Dec 2020 11:38:19 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
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      <title>EP 077 Fishing For Whales To Grow Your Business</title>
      <description><![CDATA[<p>Tracy talks about the benefits of finding whales for business, where to find them and what they are looking for before they will buy from you.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 1 Dec 2020 11:48:02 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
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      <title>EP 076 4 Simple Ways To Get Started For Business Success</title>
      <description><![CDATA[<p>Tracy talks about the reason 50% of new business' fail and the 4 things you need to be doing to be a part of the 50% that succeed in your entrepreneurial journey.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 30 Nov 2020 11:58:03 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
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      <title>EP 075 Jake Anderson Building Human Connections Will Grow Your Engagement and Business</title>
      <description><![CDATA[<ul> <li>Jake reminds us that vanity metrics don't always equal great coach</li> <li>Jake admit that he was not happy with his choices and why</li> <li>Jake shares thoughts on looking for a paradise you are already living in</li> <li>Jake share the importance of building those human connections</li> </ul> <p> Jake Anderson links<a href="http://www.GrowMyCore.com" target="_blank" rel="noopener">Facebook Group</a> <a href="https://www.jakeanderson.org/" target="_blank" rel="noopener">Website</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 30 Nov 2020 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
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      <title>EP 074 5 Things Necessary For A Successful Entrepreneurial Journey</title>
      <description><![CDATA[<p>Tracy talks about the 5 things you are going to find necessary to ensure your entrepreneurial journey is successful today and in the future.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 27 Nov 2020 17:22:14 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
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      <title>EP 073 Where Can Your Voice Take You In Life And Business</title>
      <description><![CDATA[<p>Tracy shares the importance of using your voice and asks where do you want your voice to take you in your life, business and marketing? Also where do you want to take your voice/message?</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 26 Nov 2020 13:45:16 +0000</pubDate>
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      <title>EP 072 3 Tips To Empower Your Voice And Presentations</title>
      <description><![CDATA[<p>Tracy shares the importance of using your voice sharing 3 tips to empower your voice for your success and the success of your business or movement.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 25 Nov 2020 11:18:13 +0000</pubDate>
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      <title>EP 071 The Power In Finding Your Voice</title>
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      <pubDate>Tue, 24 Nov 2020 12:01:32 +0000</pubDate>
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      <description><![CDATA[<p>Tracy shares six very important questions every entrepreneur should ask themselves in order to become and stay successful.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 23 Nov 2020 06:05:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy shares six very important questions every entrepreneur should ask themselves in order to become and stay successful.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 069 Angela Giles The 3 Cs of Business Connection Collaboration And Client</title>
      <description><![CDATA[<ul> <li>Angela talks about finding your motivator, that thing that moves you forward or whoops you upside the head to get your butt and moving</li> <li>Angela asks "Did you put in the time and the work" in order to get the results you had hoped to get from yourself, your business or that program you invested in.</li> <li>Angela asks a powerful question: "Do you want to be an expert or a pioneer?"</li> <li>Angela chat about tech, physical and digital and asks what is next</li> <li>Angela shares the three Cs of business and why they are so very important.</li> </ul> <p>Angela Giles links</p> <p><a href="simple-profit.com" target="_blank" rel="noopener">Website & Resources</a></p> <p><a href="angelagiles.com" target="_blank" rel="noopener">Website</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 23 Nov 2020 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<ul> <li>Angela talks about finding your motivator, that thing that moves you forward or whoops you upside the head to get your butt and moving</li> <li>Angela asks "Did you put in the time and the work" in order to get the results you had hoped to get from yourself, your business or that program you invested in.</li> <li>Angela asks a powerful question: "Do you want to be an expert or a pioneer?"</li> <li>Angela chat about tech, physical and digital and asks what is next</li> <li>Angela shares the three Cs of business and why they are so very important.</li> </ul> <p>Angela Giles links</p> <p><a href="simple-profit.com" target="_blank" rel="noopener">Website & Resources</a></p> <p><a href="angelagiles.com" target="_blank" rel="noopener">Website</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:subtitle> Angela talks about finding your motivator, that thing that moves you forward or whoops you upside the head to get your butt and moving Angela asks &quot;Did you put in the time and the work&quot; in order to get the results  you had hoped to get from yourself, your business or that program you invested in. Angela asks a powerful question: &quot;Do you want to be an expert or a pioneer?&quot; Angela chat about tech, physical and digital and asks what is next Angela shares the three Cs of business and why they are so very important.  Angela Giles links Website &amp; Resources Website</itunes:subtitle>
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      <title>EP 068 Leveraging Social Proof To Grow Your Business</title>
      <description><![CDATA[<p>Tracy shares not only the importance of social proof in growing your business but how your customers would be excited to give you that social proof.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 20 Nov 2020 11:28:50 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy shares not only the importance of social proof in growing your business but how your customers would be excited to give you that social proof.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 067 6 Foundational Tips To Grow Your Business</title>
      <description><![CDATA[<p>Tracy shares 6 foundational tips that you need to hear as they are critical in marketing and growing your entrepreneurial venture or business online and off?</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 19 Nov 2020 11:41:58 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
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      <title>EP 066 3 Key Leadership Traits Of Successful Entrepreneurs</title>
      <description><![CDATA[<p>Tracy shares what the 3 common traits amongst all successful entrepreneurs are and even gives you some homework to help you engage these traits now?</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 18 Nov 2020 11:33:44 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy shares what the 3 common traits amongst all successful entrepreneurs are and even gives you some homework to help you engage these traits now?</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 065 Humility And The Role It Plays In Your Success</title>
      <description><![CDATA[<p>Tracy asks and answers the question why is humility a vital entrepreneurial quality needed for success?</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 17 Nov 2020 10:52:54 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy asks and answers the question why is humility a vital entrepreneurial quality needed for success?</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 064 Success Can Not Rushed</title>
      <description><![CDATA[<p>Tracy reminds us that success cannot be rushed. Reminds us that even someone like Oprah Winfrey took 3 years to create a winning strategy and foundation for her network.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 16 Nov 2020 06:05:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy reminds us that success cannot be rushed. Reminds us that even someone like Oprah Winfrey took 3 years to create a winning strategy and foundation for her network.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 063 Peter Beattie What Are The Real Reasons Most Never Become Successful</title>
      <description><![CDATA[<ul> <li>Peter reminds us of the importance of the STICK is achieving our goals and dreams - how the carrot is not enough</li> <li>Peter talks about where we are getting our dopamine hits and how that can be keeping us from achieving our dreams.</li> <li>Peter shares a bit about the hero's journey and how business success, life and the movies both follow this path.</li> <li>Peter shares the importance of mentors and coaches in reaching your goals</li> </ul> <p>Peter Beattie links<a href="https://www.agencycopilot.com/" target="_blank" rel="noopener">Website</a> <a href="https://www.facebook.com/gopeterb" target="_blank" rel="noopener">Facebook</a> <a href="16personaltiies.com" target="_blank" rel="noopener">Personality Test</a></p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a> <a href="DarkHorseSChooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSChooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 16 Nov 2020 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<ul> <li>Peter reminds us of the importance of the STICK is achieving our goals and dreams - how the carrot is not enough</li> <li>Peter talks about where we are getting our dopamine hits and how that can be keeping us from achieving our dreams.</li> <li>Peter shares a bit about the hero's journey and how business success, life and the movies both follow this path.</li> <li>Peter shares the importance of mentors and coaches in reaching your goals</li> </ul> <p>Peter Beattie links<a href="https://www.agencycopilot.com/" target="_blank" rel="noopener">Website</a> <a href="https://www.facebook.com/gopeterb" target="_blank" rel="noopener">Facebook</a> <a href="16personaltiies.com" target="_blank" rel="noopener">Personality Test</a></p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a> <a href="DarkHorseSChooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSChooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 062 Your Going To Fall So Master The Bounce</title>
      <description><![CDATA[<p>Tracy asks you to look at your past stumbles, bumbles, trips, falls and faceplants. Then teaches you a four part process to turn those falls into opportunities to reach new heights through F-I-R-E.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 13 Nov 2020 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy asks you to look at your past stumbles, bumbles, trips, falls and faceplants. Then teaches you a four part process to turn those falls into opportunities to reach new heights through F-I-R-E.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 061 And 3 More Things You Should Give Up To Become Successful</title>
      <description><![CDATA[<p>Tracy continues to ask the question what do you have to give up to be successful then gives you three more things you will need to give up to reach your desired level of success.</p> <p><a href="DarkHorseSchooling.com">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 12 Nov 2020 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy continues to ask the question what do you have to give up to be successful then gives you three more things you will need to give up to reach your desired level of success.</p> <p><a href="DarkHorseSchooling.com">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 060 4 More Things You Should Give Up To Become Successful</title>
      <description><![CDATA[<p>Tracy continues to ask the question what do you have to give up to be successful then gives you four more things you will need to give up to reach your desired level of success.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 11 Nov 2020 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy continues to ask the question what do you have to give up to be successful then gives you four more things you will need to give up to reach your desired level of success.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 059 What Else Should You Give Up To Become Successful</title>
      <description><![CDATA[<p>Tracy continues to ask the question what do you have to give up to be successful then gives you three more things you will need to give up to reach your desired level of success.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 10 Nov 2020 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy continues to ask the question what do you have to give up to be successful then gives you three more things you will need to give up to reach your desired level of success.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 058 What Should You Give Up To Become Successful</title>
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      <pubDate>Mon, 9 Nov 2020 06:05:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy asks the question what do you have to give up to be successful then gives you three things you will need to give up to reach your desired level of success.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:subtitle>Tracy asks the question what do you have to give up to be successful then gives you three things you will need to give up to reach your desired level of success. DarkHorseSchooling.com DarkHorseSchooling.com/DarkHorseTribe</itunes:subtitle>
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      <title>EP 057 Larry Normile Who Do You Have To Become To Be Successful</title>
      <description><![CDATA[<ul> <li>Larry shares how setting two goals changed the direction of his life</li> <li>Larry reminds how we need to jump in and figure it out</li> <li>Larry share the importance to self care and caring for those around you</li> <li>Larry share how it is not about the money but that it is about the passion inside</li> </ul> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a> <a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p> <p>Larry links</p> <p><a href="http://www.artisticadditionstattoo.com" target="_blank" rel="noopener">Website</a></p> <p><a href="https://www.spreaker.com/show/billionaire-mindset-podcast_1" target="_blank" rel="noopener">Podcast</a></p> <p><a href="https://www.instagram.com/larry_normile/" target="_blank" rel="noopener">Instagram</a></p> <p><a href="https://www.linkedin.com/in/larry-normile-b7042a41/" target="_blank" rel="noopener">LinkedIn</a></p> <p><a href="https://www.youtube.com/channel/UCdgpv8OgA_hNfMPR35HSS2A" target="_blank" rel="noopener">YouTube</a></p> <p><a href="https://twitter.com/tattoosofdover" target="_blank" rel="noopener">Twitter</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 9 Nov 2020 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<ul> <li>Larry shares how setting two goals changed the direction of his life</li> <li>Larry reminds how we need to jump in and figure it out</li> <li>Larry share the importance to self care and caring for those around you</li> <li>Larry share how it is not about the money but that it is about the passion inside</li> </ul> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a> <a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p> <p>Larry links</p> <p><a href="http://www.artisticadditionstattoo.com" target="_blank" rel="noopener">Website</a></p> <p><a href="https://www.spreaker.com/show/billionaire-mindset-podcast_1" target="_blank" rel="noopener">Podcast</a></p> <p><a href="https://www.instagram.com/larry_normile/" target="_blank" rel="noopener">Instagram</a></p> <p><a href="https://www.linkedin.com/in/larry-normile-b7042a41/" target="_blank" rel="noopener">LinkedIn</a></p> <p><a href="https://www.youtube.com/channel/UCdgpv8OgA_hNfMPR35HSS2A" target="_blank" rel="noopener">YouTube</a></p> <p><a href="https://twitter.com/tattoosofdover" target="_blank" rel="noopener">Twitter</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:summary> Larry shares how setting two goals changed the direction of his life Larry reminds how we need to jump in and figure it out Larry share the importance to self care and caring for those around you Larry share how it is not about the money but that it is about the passion inside  DarkHorseSchooling.com DarkHorseSchooling.com/DarkHorseTribe Larry links Website Podcast Instagram LinkedIn YouTube Twitter</itunes:summary>
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      <title>EP 056 Are You A Player Or A Pretender And How Can You Tell</title>
      <description><![CDATA[<p>Tracy asks the key question: are you a player or a pretender? Then he goes on to give five core ways to determine which you are as a leader and an entrepreneur.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 6 Nov 2020 11:39:18 +0000</pubDate>
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      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy asks the key question: are you a player or a pretender? Then he goes on to give five core ways to determine which you are as a leader and an entrepreneur.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 055 Standing Out From The Crowd</title>
      <description><![CDATA[<p>Tracy shares four quick and easy tips on how you can get yourself, your product, your service and your company to stand out from the crowd!</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 5 Nov 2020 11:33:58 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy shares four quick and easy tips on how you can get yourself, your product, your service and your company to stand out from the crowd!</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 055 Standing Out From The Crowd</itunes:title>
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      <title>EP 054 5 Quick Steps To Recharge Your Inspiration</title>
      <description><![CDATA[<p>Tracy shares five quick tips to help us recharge our inspiration so we get back out there and get our important actions done!</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 4 Nov 2020 11:41:33 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy shares five quick tips to help us recharge our inspiration so we get back out there and get our important actions done!</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 053 What Is The Upside Of Saying NO</title>
      <description><![CDATA[<p>Tracy shares five questions we should ask ourselves when we consider a new task, project or client as he reminds us that there is an upside to saying no.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 3 Nov 2020 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy shares five questions we should ask ourselves when we consider a new task, project or client as he reminds us that there is an upside to saying no.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 052 Three Conflict Resolution Tips</title>
      <description><![CDATA[<p>Tracy share three important conflict resolution tips to help you stay happy at home as well as at work</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 2 Nov 2020 06:05:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy share three important conflict resolution tips to help you stay happy at home as well as at work</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 051 Andres Roaro Why Is Yesterdays Epiphany Is Todays Crutch</title>
      <description><![CDATA[<ul> <li>Andres discusses the importance of communicating with your audience</li> <li>Andres shares the importance of persuasion for business and for yourself</li> <li>Andres reminds why we should listen!</li> <li>Andres shared why we should take lessons from one part of our life and utilize them in other areas of life and in other business' as well.</li> </ul> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a> <a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p> <p>Andres Roaro links</p> <p><a href="https://www.linkedin.com/in/andresroaro/" target="_blank" rel="noopener">LinkedIn</a></p> <p><a href="https://www.facebook.com/andres.roaro" target="_blank" rel="noopener">Facebook</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 2 Nov 2020 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<ul> <li>Andres discusses the importance of communicating with your audience</li> <li>Andres shares the importance of persuasion for business and for yourself</li> <li>Andres reminds why we should listen!</li> <li>Andres shared why we should take lessons from one part of our life and utilize them in other areas of life and in other business' as well.</li> </ul> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a> <a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p> <p>Andres Roaro links</p> <p><a href="https://www.linkedin.com/in/andresroaro/" target="_blank" rel="noopener">LinkedIn</a></p> <p><a href="https://www.facebook.com/andres.roaro" target="_blank" rel="noopener">Facebook</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 051 Andres Roaro Why Is Yesterdays Epiphany Is Todays Crutch</itunes:title>
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      <itunes:summary> Andres discusses the importance of communicating with your audience Andres shares the importance of persuasion for business and for yourself Andres reminds why we should listen! Andres shared why we should take lessons from one part of our life and utilize them in other areas of life and in other business&apos; as well.  DarkHorseSchooling.com DarkHorseSchooling.com/DarkHorseTribe Andres Roaro links LinkedIn Facebook</itunes:summary>
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      <title>EP 050 Sell Sell Sell it is easier than you might think</title>
      <description><![CDATA[<p>Tracy shares about why you need to stop expanding your product or service lines and tells you what is the ONE thing you need to keep doing in your business to insure success!</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a> <a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 30 Oct 2020 10:34:53 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy shares about why you need to stop expanding your product or service lines and tells you what is the ONE thing you need to keep doing in your business to insure success!</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a> <a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 049 There Are No Small Roles In Business Or Life</title>
      <description><![CDATA[<p>Tracy shares why you should give 100% to every role? Every role has a huge impact on the outcome of so many things in life, business and your character</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a> <a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 29 Oct 2020 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy shares why you should give 100% to every role? Every role has a huge impact on the outcome of so many things in life, business and your character</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a> <a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <description><![CDATA[<p>Tracy Discusses perseverance's impact on your success as well as letting you in on the other two three key factors you need to insure your success in life and business.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 28 Oct 2020 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
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      <description><![CDATA[<p>Tracy discusses what four Strategies should you employ if your entrepreneurial dream is NOT your reality.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 27 Oct 2020 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy discusses what four Strategies should you employ if your entrepreneurial dream is NOT your reality.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 046 Using Profit Loops To Drive Your Business</title>
      <description><![CDATA[<p>Tracy discusses the 5 bottom line enhancing processes or loops that you HAVE to have in your business to maximize your profits from each prospect.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a> <a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 26 Oct 2020 05:05:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy discusses the 5 bottom line enhancing processes or loops that you HAVE to have in your business to maximize your profits from each prospect.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a> <a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 045 David Meltzer 3 Values And 5 Daily Steps To Improve Your Life And Business</title>
      <description><![CDATA[<ul> <li>David Meltzer shares the 5 things we need to do to completely change our life or business for the positive</li> <li>David discusses his relationship with money and how it has impacted him over the course of his life.</li> <li>David tells us why we all need to vote for what you want, to follow your dreams and passions.</li> <li>David reminds us what three values we should live in daily. Also, tells us why pain is an indicator that we should be paying attention to.</li> </ul> <p>David Meltzer links:<a href="https://dmeltzer.com/" target="_blank" rel="noopener">Website</a> <a href="https://twitter.com/davidmeltzer" target="_blank" rel="noopener">Twitter</a> <a href="https://www.instagram.com/davidmeltzer/" target="_blank" rel="noopener">Instagram</a> <a href="https://www.youtube.com/channel/UCflt1OopRWIApMOjVgZyJ6Q" target="_blank" rel="noopener">YouTube</a> <a href="https://www.facebook.com/davidmeltzer11/" target="_blank" rel="noopener">Facebook</a> <a href="https://www.linkedin.com/in/davidmeltzer2/" target="_blank" rel="noopener">LinkedIn</a> Text Community: (949) 298-2905</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a> <a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 26 Oct 2020 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<ul> <li>David Meltzer shares the 5 things we need to do to completely change our life or business for the positive</li> <li>David discusses his relationship with money and how it has impacted him over the course of his life.</li> <li>David tells us why we all need to vote for what you want, to follow your dreams and passions.</li> <li>David reminds us what three values we should live in daily. Also, tells us why pain is an indicator that we should be paying attention to.</li> </ul> <p>David Meltzer links:<a href="https://dmeltzer.com/" target="_blank" rel="noopener">Website</a> <a href="https://twitter.com/davidmeltzer" target="_blank" rel="noopener">Twitter</a> <a href="https://www.instagram.com/davidmeltzer/" target="_blank" rel="noopener">Instagram</a> <a href="https://www.youtube.com/channel/UCflt1OopRWIApMOjVgZyJ6Q" target="_blank" rel="noopener">YouTube</a> <a href="https://www.facebook.com/davidmeltzer11/" target="_blank" rel="noopener">Facebook</a> <a href="https://www.linkedin.com/in/davidmeltzer2/" target="_blank" rel="noopener">LinkedIn</a> Text Community: (949) 298-2905</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a> <a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <description><![CDATA[<p>Tracy chats about the power of the outrageously REAL satisfaction commitment and how it can be leveraged to increase your sales!</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a><a href="DarkHorseSchooling.com/DarkHorseTribe" target="_blank" rel="noopener">DarkHorseSchooling.com/DarkHorseTribe</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 23 Oct 2020 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
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      <title>EP 043 How Do You Create An irresistible Offer</title>
      <description><![CDATA[<p>Tracy chats about how you can and need to craft your irresistible offer first! How your offer does 85% of the selling. Giving a great example of how you CAN sell ice to Eskimos, with the right offer.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 22 Oct 2020 05:00:00 +0000</pubDate>
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      <link>http://darkhorseschooling.libsyn.com/website</link>
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      <itunes:duration>00:12:14</itunes:duration>
      <itunes:summary>Tracy chats about how you can and need to craft your irresistible offer first! How your offer does 85% of the selling. Giving a great example of how you CAN sell ice to Eskimos, with the right offer. DarkHorseSchooling.com</itunes:summary>
      <itunes:subtitle>Tracy chats about how you can and need to craft your irresistible offer first! How your offer does 85% of the selling. Giving a great example of how you CAN sell ice to Eskimos, with the right offer. DarkHorseSchooling.com</itunes:subtitle>
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      <title>EP 042 The 10 Rules In Using Humor Effectively</title>
      <description><![CDATA[<p>Tracy shares more about using humor and using it effectively. Giving us the 10 rules for using humor effectively in speeches, presentations, keynotes or just casual conversations.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 21 Oct 2020 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
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      <itunes:title>EP 042 The 10 Rules In Using Humor Effectively</itunes:title>
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      <title>EP 041 How To Effectively Use Humor</title>
      <description><![CDATA[<p>Tracy talks about using humor and using it effectively. Then he talks about the 7 different types of humor you can use in your content, presentations and talks.</p> <p>DarkHorseSchooling.com</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 20 Oct 2020 05:00:00 +0000</pubDate>
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      <itunes:title>EP 041 How To Effectively Use Humor</itunes:title>
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      <title>EP 040 Put Your Best Stuff Out There For Free</title>
      <description><![CDATA[<p>Tracy shares why you should be sharing your best content with your audience and your tribe for FREE? Why should you be giving away some best tips in order to build your know like and trust factor!</p> <p>DarkHorseSchooling.com</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 19 Oct 2020 05:05:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
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      <content:encoded><![CDATA[<p>Tracy shares why you should be sharing your best content with your audience and your tribe for FREE? Why should you be giving away some best tips in order to build your know like and trust factor!</p> <p>DarkHorseSchooling.com</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 040 Put Your Best Stuff Out There For Free</itunes:title>
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      <title>EP 039 Joey Yak What Are You Fantastic At That Has Become Familiar</title>
      <description><![CDATA[<ul> <li>Joey shares about putting music to your message and the power behind it</li> <li>Joey talks about the pitfalls of acting like the manager when you are still the janitor</li> <li>Joey share why you should open your mind and act without permission</li> </ul> <p>Joey Yaks links</p> <p><a href="https://joeyyak.com/" target="_blank" rel="noopener">Website</a></p> <p><a href="https://www.facebook.com/thestudioceo" target="_blank" rel="noopener">Facebook</a></p> <p><a href="https://www.youtube.com/channel/UCAWch6pyuUghw6x9uMAFNGQ" target="_blank" rel="noopener">YouTube</a></p> <p><a href="DarkHorseSchooling.com">DarkHorseSchooling.com</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 19 Oct 2020 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<ul> <li>Joey shares about putting music to your message and the power behind it</li> <li>Joey talks about the pitfalls of acting like the manager when you are still the janitor</li> <li>Joey share why you should open your mind and act without permission</li> </ul> <p>Joey Yaks links</p> <p><a href="https://joeyyak.com/" target="_blank" rel="noopener">Website</a></p> <p><a href="https://www.facebook.com/thestudioceo" target="_blank" rel="noopener">Facebook</a></p> <p><a href="https://www.youtube.com/channel/UCAWch6pyuUghw6x9uMAFNGQ" target="_blank" rel="noopener">YouTube</a></p> <p><a href="DarkHorseSchooling.com">DarkHorseSchooling.com</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 039 Joey Yak What Are You Fantastic At That Has Become Familiar</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <title>EP 038 Why You Need To Fire 80 Percent Of Your Customers</title>
      <description><![CDATA[<p>Tracy talks about why you probably need to fire 80% of your current customers in order to grow your business to the level you desire and deserve.</p> <p>DarkHorseSchooling.com</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 16 Oct 2020 10:43:31 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy talks about why you probably need to fire 80% of your current customers in order to grow your business to the level you desire and deserve.</p> <p>DarkHorseSchooling.com</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 038 Why You Need To Fire 80 Percent Of Your Customers</itunes:title>
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      <itunes:summary>Tracy talks about why you probably need to fire 80% of your current customers in order to grow  your business to the level you desire and deserve. DarkHorseSchooling.com</itunes:summary>
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      <title>EP 037 How PMA Can Bring A Giant Step Closer To Your Success</title>
      <description><![CDATA[<p>Tracy shares the importance of having a positive mental attitude to achieve the success you desire and shares three tips on how to get and grow your positivity.</p> <p>DarkHorseSchooling.com</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 15 Oct 2020 11:08:55 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy shares the importance of having a positive mental attitude to achieve the success you desire and shares three tips on how to get and grow your positivity.</p> <p>DarkHorseSchooling.com</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 037 How PMA Can Bring A Giant Step Closer To Your Success</itunes:title>
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      <title>EP 036 What Is the Secret To Insure The Success Of Your Online Speaking?</title>
      <description><![CDATA[<p>Tracy talks about the secrets of successful online speaking. Sharing the three things that online speaking success is not and one thing you HAVE to do to be successful speaking online.</p> <p>DarkHorseSchooling.com</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 14 Oct 2020 11:09:29 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy talks about the secrets of successful online speaking. Sharing the three things that online speaking success is not and one thing you HAVE to do to be successful speaking online.</p> <p>DarkHorseSchooling.com</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:duration>00:16:51</itunes:duration>
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      <title>EP 035 8 Ways To Get Your Butt Moving To Get Important Shit Done</title>
      <description><![CDATA[<p>Tracy shares 8 Ways To Motivate Yourself When You Just Want To Chill. 8 Ways On How To Get Your Butt Moving To Get Important Shit Done!</p> <p>DarkHorseSchooling.com</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 13 Oct 2020 11:04:10 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy shares 8 Ways To Motivate Yourself When You Just Want To Chill. 8 Ways On How To Get Your Butt Moving To Get Important Shit Done!</p> <p>DarkHorseSchooling.com</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 035 8 Ways To Get Your Butt Moving To Get Important Shit Done</itunes:title>
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      <itunes:duration>00:13:40</itunes:duration>
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      <title>EP 034 How Contribution Loops Can Build Your Business Faster</title>
      <description><![CDATA[<p>Tracy talks about how entrepreneurs that want to level up their business should do this ONE thing early on to create the momentum we all want in order to reach those high revenue goals like $500K and beyond!</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 12 Oct 2020 05:05:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy talks about how entrepreneurs that want to level up their business should do this ONE thing early on to create the momentum we all want in order to reach those high revenue goals like $500K and beyond!</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 034 How Contribution Loops Can Build Your Business Faster</itunes:title>
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      <title>EP 033 Tanya Stegman How You React To Tragedy And Change Matters</title>
      <description><![CDATA[<ul> <li>Tanya shares the varied path that brought her to the point of creating her very successful multi location business.</li> <li>Tanya shares the importance of learning when to stop working IN the business and start working ON the business.</li> <li>Tanya shares the story of how her business faces a tragedy that her entire industry had never faced before, and how her reaction to that was watched by everyone including the media.</li> <li>Tanya shares how she took all her learning and is not leveraging that expertise to others outside her industry and helping them grow their business as well.</li> <li>Tanya reminds us how and why is important to embrace the changes that happen, especially in 2020 with the impact of COVID</li> <li>Tanya drops so many other tips and ideas in this episode as well!</li> </ul> <p>Find all of Tanya's Links at: <a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 12 Oct 2020 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<ul> <li>Tanya shares the varied path that brought her to the point of creating her very successful multi location business.</li> <li>Tanya shares the importance of learning when to stop working IN the business and start working ON the business.</li> <li>Tanya shares the story of how her business faces a tragedy that her entire industry had never faced before, and how her reaction to that was watched by everyone including the media.</li> <li>Tanya shares how she took all her learning and is not leveraging that expertise to others outside her industry and helping them grow their business as well.</li> <li>Tanya reminds us how and why is important to embrace the changes that happen, especially in 2020 with the impact of COVID</li> <li>Tanya drops so many other tips and ideas in this episode as well!</li> </ul> <p>Find all of Tanya's Links at: <a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 033 Tanya Stegman How You React To Tragedy And Change Matters</itunes:title>
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      <itunes:summary> Tanya shares the varied path that brought her to the point of creating her very successful multi location business. Tanya shares the importance of learning when to stop working IN the business and start working ON the business. Tanya shares the story of how her business faces a tragedy that her entire industry had never faced before, and how her reaction to that was watched by everyone including the media. Tanya shares how she took all her learning and is not leveraging that expertise to others outside her industry and helping them grow their business as well. Tanya reminds us how and why is important to embrace the changes that happen, especially in 2020 with the impact of COVID Tanya drops so many other tips and ideas in this episode as well!  Find all of Tanya&apos;s Links at:  DarkHorseSchooling.com</itunes:summary>
      <itunes:subtitle> Tanya shares the varied path that brought her to the point of creating her very successful multi location business. Tanya shares the importance of learning when to stop working IN the business and start working ON the business. Tanya shares the story of how her business faces a tragedy that her entire industry had never faced before, and how her reaction to that was watched by everyone including the media. Tanya shares how she took all her learning and is not leveraging that expertise to others outside her industry and helping them grow their business as well. Tanya reminds us how and why is important to embrace the changes that happen, especially in 2020 with the impact of COVID Tanya drops so many other tips and ideas in this episode as well!  Find all of Tanya&apos;s Links at:  DarkHorseSchooling.com</itunes:subtitle>
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      <title>EP 032 The Magic Of Direct Response Marketing</title>
      <description><![CDATA[<p>Tracy talks about the two primary types of advertising, Direct Response and Institutional advertising and shares which one he thinks you should be focused on.</p> <p>DarkHorseSchooling.com</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 9 Oct 2020 11:52:17 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy talks about the two primary types of advertising, Direct Response and Institutional advertising and shares which one he thinks you should be focused on.</p> <p>DarkHorseSchooling.com</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 032 The Magic Of Direct Response Marketing</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <title>EP 031 What Is Your Overall Purpose?</title>
      <description><![CDATA[<ul> <li>Tracy shares three thoughts you should seriously consider when evaluating your overall life purpose then gives you the steps to take action and start on your road to life success.</li> </ul> <p>DarkHorseSchooling.com</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Thu, 8 Oct 2020 10:44:48 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<ul> <li>Tracy shares three thoughts you should seriously consider when evaluating your overall life purpose then gives you the steps to take action and start on your road to life success.</li> </ul> <p>DarkHorseSchooling.com</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 031 What Is Your Overall Purpose?</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:summary> Tracy shares three thoughts you should seriously consider when evaluating your overall life purpose then gives you the steps to take action and start on your road to life success.  DarkHorseSchooling.com</itunes:summary>
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      <title>EP 030 What Is The True Purpose Of An Objection</title>
      <description><![CDATA[<ul> <li>Tracy shares how and why objections are just questions. How to answer them and what you need to bring to the table in order to create a profitable business.</li> </ul> <p>DarkHorseSchooling.com</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Wed, 7 Oct 2020 10:53:30 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<ul> <li>Tracy shares how and why objections are just questions. How to answer them and what you need to bring to the table in order to create a profitable business.</li> </ul> <p>DarkHorseSchooling.com</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 030 What Is The True Purpose Of An Objection</itunes:title>
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      <itunes:duration>00:16:47</itunes:duration>
      <itunes:summary> Tracy shares how and why objections are just questions.  How to answer them and what you need to bring to the table in order to create a profitable business.  DarkHorseSchooling.com</itunes:summary>
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      <title>EP 029 Henry Ford Reminds Us What Success Is And Is Not</title>
      <description><![CDATA[<ul> <li>Tracy discusses the two things Success is NOT, and five things that Success IS and uses the history of Henry Ford to help solidify these points.</li> </ul> <p>DarkHorseSchooling.com</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Tue, 6 Oct 2020 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<ul> <li>Tracy discusses the two things Success is NOT, and five things that Success IS and uses the history of Henry Ford to help solidify these points.</li> </ul> <p>DarkHorseSchooling.com</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 029 Henry Ford Reminds Us What Success Is And Is Not</itunes:title>
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      <itunes:duration>00:08:26</itunes:duration>
      <itunes:summary> Tracy discusses the two things Success is NOT, and five things that Success IS and uses the history of Henry Ford to help solidify these points.  DarkHorseSchooling.com</itunes:summary>
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      <title>EP 028 What is Successful Marketing</title>
      <description><![CDATA[<p>Tracy discusses the mindset of sales and what successful marketing looks like and how to implement it in your business.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 5 Oct 2020 05:05:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Tracy discusses the mindset of sales and what successful marketing looks like and how to implement it in your business.</p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 028 What is Successful Marketing</itunes:title>
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      <title>EP 027 Ray Lane What Do You Need In Your Video Marketing</title>
      <description><![CDATA[<ul> <li>Ray shares his vast history in the video business world, the changes he has seen and even been a part of.</li> <li>Ray shares a number of innovative uses for video in business and marketing, past, present and on the horizon.</li> <li>Ray shares some great tips on using video in our business and marketing, even a new tool that all of us can use.</li> </ul> <p>Ray Lane Links</p> <p><a href="FreeVideoEditor.co" target="_blank" rel="noopener">FreeVideoEditor.co</a></p> <p><a href="https://www.facebook.com/RayTheVideoGuy1" target="_blank" rel="noopener">Facebook</a></p> <p><a href="https://www.youtube.com/user/RayTheVideoGuy" target="_blank" rel="noopener">YouTube</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 5 Oct 2020 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<ul> <li>Ray shares his vast history in the video business world, the changes he has seen and even been a part of.</li> <li>Ray shares a number of innovative uses for video in business and marketing, past, present and on the horizon.</li> <li>Ray shares some great tips on using video in our business and marketing, even a new tool that all of us can use.</li> </ul> <p>Ray Lane Links</p> <p><a href="FreeVideoEditor.co" target="_blank" rel="noopener">FreeVideoEditor.co</a></p> <p><a href="https://www.facebook.com/RayTheVideoGuy1" target="_blank" rel="noopener">Facebook</a></p> <p><a href="https://www.youtube.com/user/RayTheVideoGuy" target="_blank" rel="noopener">YouTube</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 027 Ray Lane What Do You Need In Your Video Marketing</itunes:title>
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      <itunes:duration>00:53:14</itunes:duration>
      <itunes:summary> Ray shares his vast history in the video business world, the changes he has seen and even been a part of. Ray shares a number of innovative uses for video in business and marketing, past, present and on the horizon. Ray shares some great tips on using video in our business and marketing, even a new tool that all of us can use.  Ray Lane Links FreeVideoEditor.co Facebook YouTube</itunes:summary>
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      <title>EP 26 Dee Williams Can You Build A Business On Your Deathbed?</title>
      <description><![CDATA[<ul> <li>Dee talks about how your life is all about balance. Balancing your career to home life and visa versa and the impact that balance or imbalance can have on your character.</li> <li>Dee shares her thought about empowering our excuses</li> <li>Dee shares her insight about building a business on human connection and how to tell which people coming into your world are sincere in building that connection with you.</li> <li>Dee shares how she is scared shitless even when she is being bold.</li> </ul> <p>Dee Williams links</p> <p><a href="https://individualaudacity.com/" target="_blank" rel="noopener">Individual Audacity Website</a></p> <p><a href="https://staffingpreneursacademy.com/" target="_blank" rel="noopener">Staffing Academy Website</a></p> <p><a href="https://dee-williams.com/" target="_blank" rel="noopener">Dees Website</a></p> <p><a href="https://www.linkedin.com/in/deewilliamsga/" target="_blank" rel="noopener">LinkedIn</a></p> <p><a href="https://www.facebook.com/yourdeewilliams" target="_blank" rel="noopener">Facebook</a></p> <p><a href="https://twitter.com/no1networker" target="_blank" rel="noopener">Twitter</a></p> <p><a href="https://www.youtube.com/channel/UCYCxK9glozjoJUTvbgQ-g1w?sub_confirmation=1" target="_blank" rel="noopener">YouTube Channel</a></p> <p><a href="https://www.Instagram.com/yourdeewilliams" target="_blank" rel="noopener">Instagram</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 28 Sep 2020 06:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<ul> <li>Dee talks about how your life is all about balance. Balancing your career to home life and visa versa and the impact that balance or imbalance can have on your character.</li> <li>Dee shares her thought about empowering our excuses</li> <li>Dee shares her insight about building a business on human connection and how to tell which people coming into your world are sincere in building that connection with you.</li> <li>Dee shares how she is scared shitless even when she is being bold.</li> </ul> <p>Dee Williams links</p> <p><a href="https://individualaudacity.com/" target="_blank" rel="noopener">Individual Audacity Website</a></p> <p><a href="https://staffingpreneursacademy.com/" target="_blank" rel="noopener">Staffing Academy Website</a></p> <p><a href="https://dee-williams.com/" target="_blank" rel="noopener">Dees Website</a></p> <p><a href="https://www.linkedin.com/in/deewilliamsga/" target="_blank" rel="noopener">LinkedIn</a></p> <p><a href="https://www.facebook.com/yourdeewilliams" target="_blank" rel="noopener">Facebook</a></p> <p><a href="https://twitter.com/no1networker" target="_blank" rel="noopener">Twitter</a></p> <p><a href="https://www.youtube.com/channel/UCYCxK9glozjoJUTvbgQ-g1w?sub_confirmation=1" target="_blank" rel="noopener">YouTube Channel</a></p> <p><a href="https://www.Instagram.com/yourdeewilliams" target="_blank" rel="noopener">Instagram</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 26 Dee Williams Can You Build A Business On Your Deathbed?</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
      <itunes:duration>01:14:14</itunes:duration>
      <itunes:summary> Dee talks about how your life is all about balance.  Balancing your career to home life and visa versa and the impact that balance or imbalance can have on your character. Dee shares her thought about empowering our excuses Dee shares her insight about building a business on human connection and how to tell which people coming into your world are sincere in building that connection with you. Dee shares how she is scared shitless even when she is being bold.  Dee Williams links Individual Audacity Website Staffing Academy Website Dees Website LinkedIn Facebook Twitter YouTube Channel Instagram</itunes:summary>
      <itunes:subtitle> Dee talks about how your life is all about balance.  Balancing your career to home life and visa versa and the impact that balance or imbalance can have on your character. Dee shares her thought about empowering our excuses Dee shares her insight about building a business on human connection and how to tell which people coming into your world are sincere in building that connection with you. Dee shares how she is scared shitless even when she is being bold.  Dee Williams links Individual Audacity Website Staffing Academy Website Dees Website LinkedIn Facebook Twitter YouTube Channel Instagram</itunes:subtitle>
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      <title>EP 025 The 7 Step Formula For Sales</title>
      <description><![CDATA[<ul> <li>Tracy shares the 7 proven steps that move a prospect to a sale</li> </ul> <p>DarkHorseSchooling.com</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 28 Sep 2020 05:25:36 +0000</pubDate>
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      <pubDate>Mon, 28 Sep 2020 05:15:00 +0000</pubDate>
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      <pubDate>Mon, 28 Sep 2020 05:10:00 +0000</pubDate>
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      <itunes:summary> Tracy share his 10 basic rules for using social media effectively in your business  DarkHorseSchooling.com</itunes:summary>
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      <pubDate>Mon, 28 Sep 2020 05:05:00 +0000</pubDate>
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      <content:encoded><![CDATA[<p>Tracy outlines and reminds us of the importance of defining what success is to ourselves. Then gives a quick assignment so help move us forward towards its attainment.</p> <p>DarkHorseSchooling.com</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <title>EP 21 7 Stages Of The Customer Journey</title>
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      <pubDate>Mon, 28 Sep 2020 05:00:00 +0000</pubDate>
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      <description><![CDATA[<ul> <li>Tracy shares the 6 Important Cs of entrepreneurship</li> <li>Tracy announces a format change to the podcast that will be starting Sept 27 2020</li> <li>Tracy pauses to say THANK YOU to all his listeners as we have hit 3,292 download in the last 43 days since launching!</li> </ul> <p><a href="http://DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 21 Sep 2020 05:30:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
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      <content:encoded><![CDATA[<ul> <li>Tracy shares the 6 Important Cs of entrepreneurship</li> <li>Tracy announces a format change to the podcast that will be starting Sept 27 2020</li> <li>Tracy pauses to say THANK YOU to all his listeners as we have hit 3,292 download in the last 43 days since launching!</li> </ul> <p><a href="http://DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 020 Tracy B The 6 Cs Of Entrepreneurship</itunes:title>
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      <itunes:summary> Tracy shares the 6 Important Cs of entrepreneurship Tracy announces a format change to the podcast that will be starting Sept 27 2020 Tracy pauses to say THANK YOU to all his listeners as we have hit 3,292 download in the last 43 days since launching!  DarkHorseSchooling.com</itunes:summary>
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      <title>EP 019 David Foy Masterminds And Just Get It Out There</title>
      <description><![CDATA[<p> </p> <ul> <li>David shares his story where he, like so many others, started down one path prior to finding the one that made his heart sing.</li> <li>David was giving the moniker "The Fixed Ops Mastermind" but he took it and ran with it. Creating something from nothing and building a win-win from himself and those he served.</li> <li>David, while being an expert in his field, realized he didn't have ALL the answers. So, he brought in experts that did. Thus adding even more value to the mastermind he had created</li> <li>David shares the great advice of why you should just get it out there!</li> <li>David shares why you should be a people server</li> </ul> <p> </p> <p>David links</p> <p><a href="Fixedopsmastermind.com" target="_blank" rel="noopener">Website</a></p> <p><a href="https://www.linkedin.com/in/davidfoy/" target="_blank" rel="noopener">LinkedIn</a></p> <p><a href="https://podcasts.apple.com/us/podcast/the-fixed-ops-mastermind/id1462523591" target="_blank" rel="noopener">Podcast</a></p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 21 Sep 2020 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p> </p> <ul> <li>David shares his story where he, like so many others, started down one path prior to finding the one that made his heart sing.</li> <li>David was giving the moniker "The Fixed Ops Mastermind" but he took it and ran with it. Creating something from nothing and building a win-win from himself and those he served.</li> <li>David, while being an expert in his field, realized he didn't have ALL the answers. So, he brought in experts that did. Thus adding even more value to the mastermind he had created</li> <li>David shares the great advice of why you should just get it out there!</li> <li>David shares why you should be a people server</li> </ul> <p> </p> <p>David links</p> <p><a href="Fixedopsmastermind.com" target="_blank" rel="noopener">Website</a></p> <p><a href="https://www.linkedin.com/in/davidfoy/" target="_blank" rel="noopener">LinkedIn</a></p> <p><a href="https://podcasts.apple.com/us/podcast/the-fixed-ops-mastermind/id1462523591" target="_blank" rel="noopener">Podcast</a></p> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 019 David Foy Masterminds And Just Get It Out There</itunes:title>
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      <itunes:summary>   David shares his story where he, like so many others, started down one path prior to finding the one that made his heart sing. David was giving the moniker &quot;The Fixed Ops Mastermind&quot; but he took it and ran with it.  Creating something from nothing and building a win-win from himself and those he served. David, while being an expert in his field, realized he didn&apos;t have ALL the answers.  So, he brought in experts that did.  Thus adding even more value to the mastermind he had created David shares the great advice of why you should just get it out there! David shares why you should be a people server    David links Website LinkedIn Podcast DarkHorseSchooling.com</itunes:summary>
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      <title>EP 018 Tracy B Goal Setting 101</title>
      <description><![CDATA[<ul> <li>What are the two key mindsets I have encountered around goal setting</li> <li>What does the goal setting process start with?</li> <li>What a good goal setting process for me to go through?</li> <li>Why should I involve others in my journey?</li> <li>Do I need a deadline?</li> <li>What final two things do I need to help insure my success?</li> </ul> <p><a href="http://DarkHorseSchooling.com">DarkHorseSchooling.com</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 14 Sep 2020 05:30:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
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      <content:encoded><![CDATA[<ul> <li>What are the two key mindsets I have encountered around goal setting</li> <li>What does the goal setting process start with?</li> <li>What a good goal setting process for me to go through?</li> <li>Why should I involve others in my journey?</li> <li>Do I need a deadline?</li> <li>What final two things do I need to help insure my success?</li> </ul> <p><a href="http://DarkHorseSchooling.com">DarkHorseSchooling.com</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 018 Tracy B Goal Setting 101</itunes:title>
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      <title>EP 017 Luis Diaz Why Should You Start With The End In Mind?</title>
      <description><![CDATA[<ul> <li>Luis shares how he started in a completely different industry than he is currently in. How he found his passion and leveraged it through guidance from mentors, masterminds, courses and coaching</li> <li>Luis shares how he invested and invests in himself to grow his skills and thus his business</li> <li>Luis shares the power of leverage, especially in how you can leverage one piece of content into 4 to 10 or more pieces of content</li> <li>Luis shares the power of pre-framing and advises us why we should start with the end in mind.</li> </ul> <p> </p> <p>Luis Diaz links</p> <p><a href="mailto:luis@podcastdomination.co" target="_blank" rel="noopener">EMAIL</a></p> <p><a href="luisryan.com" target="_blank" rel="noopener">Website</a></p> <p><a href="https://www.facebook.com/luisryan4" target="_blank" rel="noopener">Facebook Profile</a></p> <p><a href="https://www.facebook.com/podcastdomination/" target="_blank" rel="noopener">Facebook biz page</a></p> <p><a href="https://www.facebook.com/groups/startscalemonetize/" target="_blank" rel="noopener">Podcast Domination VIP Inner Circle FB Group</a></p> <p><a href="https://www.instagram.com/luisryandiaz/" target="_blank" rel="noopener">Instagram</a></p> <p><a href="https://www.linkedin.com/in/luisdiaz-danlok/" target="_blank" rel="noopener">LinkedIn</a></p> <p><a href="https://podcastdomination.co/pdf" target="_blank" rel="noopener">The 100K in 100 Days Ebook & Audiobook Version</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 14 Sep 2020 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<ul> <li>Luis shares how he started in a completely different industry than he is currently in. How he found his passion and leveraged it through guidance from mentors, masterminds, courses and coaching</li> <li>Luis shares how he invested and invests in himself to grow his skills and thus his business</li> <li>Luis shares the power of leverage, especially in how you can leverage one piece of content into 4 to 10 or more pieces of content</li> <li>Luis shares the power of pre-framing and advises us why we should start with the end in mind.</li> </ul> <p> </p> <p>Luis Diaz links</p> <p><a href="mailto:luis@podcastdomination.co" target="_blank" rel="noopener">EMAIL</a></p> <p><a href="luisryan.com" target="_blank" rel="noopener">Website</a></p> <p><a href="https://www.facebook.com/luisryan4" target="_blank" rel="noopener">Facebook Profile</a></p> <p><a href="https://www.facebook.com/podcastdomination/" target="_blank" rel="noopener">Facebook biz page</a></p> <p><a href="https://www.facebook.com/groups/startscalemonetize/" target="_blank" rel="noopener">Podcast Domination VIP Inner Circle FB Group</a></p> <p><a href="https://www.instagram.com/luisryandiaz/" target="_blank" rel="noopener">Instagram</a></p> <p><a href="https://www.linkedin.com/in/luisdiaz-danlok/" target="_blank" rel="noopener">LinkedIn</a></p> <p><a href="https://podcastdomination.co/pdf" target="_blank" rel="noopener">The 100K in 100 Days Ebook & Audiobook Version</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 017 Luis Diaz Why Should You Start With The End In Mind?</itunes:title>
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      <itunes:summary> Luis shares how he started in a completely different industry than he is currently in.  How he found his passion and leveraged it through guidance from mentors, masterminds,  courses and coaching Luis shares how he invested and invests in himself to grow his skills and thus his business Luis shares the power of leverage, especially in how you can leverage one piece of content into 4 to 10 or more pieces of content Luis shares the power of pre-framing and advises us why we should start with the end in mind.     Luis Diaz links EMAIL Website Facebook Profile Facebook biz page Podcast Domination VIP Inner Circle FB Group Instagram LinkedIn The 100K in 100 Days Ebook &amp; Audiobook Version</itunes:summary>
      <itunes:subtitle> Luis shares how he started in a completely different industry than he is currently in.  How he found his passion and leveraged it through guidance from mentors, masterminds,  courses and coaching Luis shares how he invested and invests in himself to grow his skills and thus his business Luis shares the power of leverage, especially in how you can leverage one piece of content into 4 to 10 or more pieces of content Luis shares the power of pre-framing and advises us why we should start with the end in mind.     Luis Diaz links EMAIL Website Facebook Profile Facebook biz page Podcast Domination VIP Inner Circle FB Group Instagram LinkedIn The 100K in 100 Days Ebook &amp; Audiobook Version</itunes:subtitle>
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      <title>EP 016 Tracy B The Plight Of Procrastination</title>
      <description><![CDATA[<ul> <li>How do you avoid getting hung up in the plight of procrastination?</li> <li>Tracy shares some of the key procrastination drivers how we all fall prey to the plight of procrastination</li> <li>Tracy shares some great tips and ways of curbing your procrastination</li> <li>Tracy shares a simple tactic you can put in place today to avoid your procrastination</li> </ul> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 7 Sep 2020 05:30:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<ul> <li>How do you avoid getting hung up in the plight of procrastination?</li> <li>Tracy shares some of the key procrastination drivers how we all fall prey to the plight of procrastination</li> <li>Tracy shares some great tips and ways of curbing your procrastination</li> <li>Tracy shares a simple tactic you can put in place today to avoid your procrastination</li> </ul> <p><a href="DarkHorseSchooling.com" target="_blank" rel="noopener">DarkHorseSchooling.com</a></p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 016 Tracy B The Plight Of Procrastination</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
      <itunes:duration>00:19:20</itunes:duration>
      <itunes:summary> How do you avoid getting hung up in the plight of procrastination? Tracy shares some of the key procrastination drivers how we all fall prey to the plight of procrastination Tracy shares some great tips and ways of curbing your procrastination Tracy shares a simple tactic you can put in place today to avoid your procrastination  DarkHorseSchooling.com  </itunes:summary>
      <itunes:subtitle> How do you avoid getting hung up in the plight of procrastination? Tracy shares some of the key procrastination drivers how we all fall prey to the plight of procrastination Tracy shares some great tips and ways of curbing your procrastination Tracy shares a simple tactic you can put in place today to avoid your procrastination  DarkHorseSchooling.com  </itunes:subtitle>
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      <title>EP 015 John Molyneux A Unique Sales Success Story Via Martial Arts</title>
      <description><![CDATA[<ul> <li>John chats about how he has combined his passion for the martial arts and his sales experience to create a niche for himself.</li> <li>John reminds us of the importance and discipline, grit and perseverance and share how those become a key to your success</li> <li>John shares about absorbing what is useful and what to do with the rest.</li> <li>John reminds us about the importance of why we should learn basic sales skills</li> <li>John reminds us to focus on our strengths but also reminds us that there types of weakness that we should pay attention to as well</li> <li>John tells us why we should go with your gut in life and business!</li> </ul> <p> </p> <p>John Molyneux links</p> <p><a href="https://tinyurl.com/SamuraiClosePDF" target="_blank" rel="noopener">6 Killer Samurai Closes PDF</a> <a href="https://podcasts.apple.com/ph/podcast/the-success-breeds-success-show/id1501059450" target="_blank" rel="noopener">Success Breed Success Podcast</a></p> <p><a href="https://www.youtube.com/channel/UCQRhRcXNpK1Bp8Ak90aE31g" target="_blank" rel="noopener">Sales Samurai YouTube Channel</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 7 Sep 2020 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<ul> <li>John chats about how he has combined his passion for the martial arts and his sales experience to create a niche for himself.</li> <li>John reminds us of the importance and discipline, grit and perseverance and share how those become a key to your success</li> <li>John shares about absorbing what is useful and what to do with the rest.</li> <li>John reminds us about the importance of why we should learn basic sales skills</li> <li>John reminds us to focus on our strengths but also reminds us that there types of weakness that we should pay attention to as well</li> <li>John tells us why we should go with your gut in life and business!</li> </ul> <p> </p> <p>John Molyneux links</p> <p><a href="https://tinyurl.com/SamuraiClosePDF" target="_blank" rel="noopener">6 Killer Samurai Closes PDF</a> <a href="https://podcasts.apple.com/ph/podcast/the-success-breeds-success-show/id1501059450" target="_blank" rel="noopener">Success Breed Success Podcast</a></p> <p><a href="https://www.youtube.com/channel/UCQRhRcXNpK1Bp8Ak90aE31g" target="_blank" rel="noopener">Sales Samurai YouTube Channel</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 015 John Molyneux A Unique Sales Success Story Via Martial Arts</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:summary> John chats about how he has combined his passion for the martial arts and his sales experience to create a niche for himself. John reminds us of the importance and discipline, grit and perseverance and share how those become a key to your success John shares about absorbing what is useful and what to do with the rest. John reminds us about the importance of why we should learn basic sales skills John reminds us to focus on our strengths but also reminds us that there types of weakness that we should pay attention to as well John tells us why we should go with your gut in life and business!    John Molyneux links 6 Killer Samurai Closes PDF  Success Breed Success Podcast Sales Samurai YouTube Channel</itunes:summary>
      <itunes:subtitle> John chats about how he has combined his passion for the martial arts and his sales experience to create a niche for himself. John reminds us of the importance and discipline, grit and perseverance and share how those become a key to your success John shares about absorbing what is useful and what to do with the rest. John reminds us about the importance of why we should learn basic sales skills John reminds us to focus on our strengths but also reminds us that there types of weakness that we should pay attention to as well John tells us why we should go with your gut in life and business!    John Molyneux links 6 Killer Samurai Closes PDF  Success Breed Success Podcast Sales Samurai YouTube Channel</itunes:subtitle>
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      <title>EP 014 Christina Vitagliano Turning Monsters Into Money</title>
      <description><![CDATA[<ul> <li>Christina reminds of the importance of continuous learning, building your skills and leveraging them into your business.</li> <li>Christina reminds us that if you're not happy SELL IT! Then tells us what to do next.</li> <li>Christina talks about how no matter how much you plan, it will NOT go the way you plan.</li> <li>Christina shares the secret sauce of hospitality and training.</li> <li>Christina shares her top tip of being a successful business owner!</li> <li>BONUS - Christina shares how she came run an additional business for Gene Simmons, the bassist & Demon from the rock group KISS!</li> </ul> <p> </p> <p>Christina Vitagliano Links</p> <p><a href="https://monsterminigolf.com/">Monster Mini Golf Website</a></p> <p><a href="http://www.genesimmonsaxe.com/">Gene Simmons Axe Website</a></p> <p><a href="https://www.facebook.com/123ChristinaV">Facebook</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 31 Aug 2020 05:30:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<ul> <li>Christina reminds of the importance of continuous learning, building your skills and leveraging them into your business.</li> <li>Christina reminds us that if you're not happy SELL IT! Then tells us what to do next.</li> <li>Christina talks about how no matter how much you plan, it will NOT go the way you plan.</li> <li>Christina shares the secret sauce of hospitality and training.</li> <li>Christina shares her top tip of being a successful business owner!</li> <li>BONUS - Christina shares how she came run an additional business for Gene Simmons, the bassist & Demon from the rock group KISS!</li> </ul> <p> </p> <p>Christina Vitagliano Links</p> <p><a href="https://monsterminigolf.com/">Monster Mini Golf Website</a></p> <p><a href="http://www.genesimmonsaxe.com/">Gene Simmons Axe Website</a></p> <p><a href="https://www.facebook.com/123ChristinaV">Facebook</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 014 Christina Vitagliano Turning Monsters Into Money</itunes:title>
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      <itunes:summary> Christina reminds of the importance of continuous learning, building your skills and leveraging them into your business. Christina reminds us that if you&apos;re not happy SELL IT! Then tells us what to do next. Christina talks about how no matter how much you plan, it will NOT go the way you plan. Christina shares the secret sauce of hospitality and training. Christina shares her top tip of being a successful business owner! BONUS - Christina shares how she came run an additional business for Gene Simmons, the bassist &amp; Demon from the rock group KISS!     Christina Vitagliano Links Monster Mini Golf Website Gene Simmons Axe Website Facebook</itunes:summary>
      <itunes:subtitle> Christina reminds of the importance of continuous learning, building your skills and leveraging them into your business. Christina reminds us that if you&apos;re not happy SELL IT! Then tells us what to do next. Christina talks about how no matter how much you plan, it will NOT go the way you plan. Christina shares the secret sauce of hospitality and training. Christina shares her top tip of being a successful business owner! BONUS - Christina shares how she came run an additional business for Gene Simmons, the bassist &amp; Demon from the rock group KISS!     Christina Vitagliano Links Monster Mini Golf Website Gene Simmons Axe Website Facebook</itunes:subtitle>
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      <title>EP 013 Casey Edward Overcoming Anxiety &amp; Negative Thoughts To Reach Your Success</title>
      <description><![CDATA[<ul> <li>Casey shares her journey through the emotional trials of anxiety and how she finally regained control</li> <li>Casey reminds us that we are not our thoughts and goes into the importance of remembering that molding our thoughts builds a better life and business</li> <li>Casey tells us to stop settling in our personal lives and how that impacts our business lives and visa versa</li> <li>Casey leaves us with a golden tip of being the person that has already achieved the goals in business and in life that we want to achieve.</li> </ul> <p>Casey Edward links</p> <p><a href="https://www.caseyedward.com/" target="_blank" rel="noopener">Website</a></p> <p><a href="https://podcasts.apple.com/us/podcast/i-cant-wait-to-tell-you/id1416218499" target="_blank" rel="noopener">Podcast</a></p> <p><a href="https://www.facebook.com/CaseyEdwardLLC/" target="_blank" rel="noopener">Facebook</a></p> <p><a href="https://www.instagram.com/casey_edward/" target="_blank" rel="noopener">Instagram</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 31 Aug 2020 04:30:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<ul> <li>Casey shares her journey through the emotional trials of anxiety and how she finally regained control</li> <li>Casey reminds us that we are not our thoughts and goes into the importance of remembering that molding our thoughts builds a better life and business</li> <li>Casey tells us to stop settling in our personal lives and how that impacts our business lives and visa versa</li> <li>Casey leaves us with a golden tip of being the person that has already achieved the goals in business and in life that we want to achieve.</li> </ul> <p>Casey Edward links</p> <p><a href="https://www.caseyedward.com/" target="_blank" rel="noopener">Website</a></p> <p><a href="https://podcasts.apple.com/us/podcast/i-cant-wait-to-tell-you/id1416218499" target="_blank" rel="noopener">Podcast</a></p> <p><a href="https://www.facebook.com/CaseyEdwardLLC/" target="_blank" rel="noopener">Facebook</a></p> <p><a href="https://www.instagram.com/casey_edward/" target="_blank" rel="noopener">Instagram</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 013 Casey Edward Overcoming Anxiety &amp; Negative Thoughts To Reach Your Success</itunes:title>
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      <itunes:summary> Casey shares her journey through the emotional trials of anxiety and how she finally regained control Casey reminds us that we are not our thoughts and goes into the importance of remembering that molding our thoughts builds a better life and business Casey tells us to stop settling in our personal lives and how that impacts our business lives and visa versa Casey leaves us with a golden tip of being the person that has already achieved the goals in business and in life that we want to achieve.  Casey Edward links Website Podcast Facebook Instagram</itunes:summary>
      <itunes:subtitle> Casey shares her journey through the emotional trials of anxiety and how she finally regained control Casey reminds us that we are not our thoughts and goes into the importance of remembering that molding our thoughts builds a better life and business Casey tells us to stop settling in our personal lives and how that impacts our business lives and visa versa Casey leaves us with a golden tip of being the person that has already achieved the goals in business and in life that we want to achieve.  Casey Edward links Website Podcast Facebook Instagram</itunes:subtitle>
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      <title>EP 012 Tracy B 21 Tips For Aspiring Entrepreneurs</title>
      <description><![CDATA[<p>Being a successful entrepreneur takes a lot of work, a lot of vision and a lot of perseverance. These are 21 tips, i have gleaned from my experience and from entrepreneurs who have already found success, some of which have been guests on this show. By sharing them I am hoping they will help you navigate your path much more easily.</p> <p>What's your favorite success tip for entrepreneurs? Share it below in the comments section below. Shoot me an email at tracy@darkhorseschooling.com</p> <p><a href="http://DarkHorseSchooling.com">http://DarkHorseSchooling.com</a></p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 24 Aug 2020 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Being a successful entrepreneur takes a lot of work, a lot of vision and a lot of perseverance. These are 21 tips, i have gleaned from my experience and from entrepreneurs who have already found success, some of which have been guests on this show. By sharing them I am hoping they will help you navigate your path much more easily.</p> <p>What's your favorite success tip for entrepreneurs? Share it below in the comments section below. Shoot me an email at tracy@darkhorseschooling.com</p> <p><a href="http://DarkHorseSchooling.com">http://DarkHorseSchooling.com</a></p> <p> </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 012 Tracy B 21 Tips For Aspiring Entrepreneurs</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
      <itunes:duration>00:18:44</itunes:duration>
      <itunes:summary>Being a successful entrepreneur takes a lot of work, a lot of vision and a lot of perseverance. These are 21 tips, i have gleaned from my experience and from entrepreneurs who have already found success, some of which have been guests on this show.  By sharing them I am hoping they will help you navigate your path much more easily. What&apos;s your favorite success tip for entrepreneurs? Share it below in the comments section below. Shoot me an email at tracy@darkhorseschooling.com http://DarkHorseSchooling.com  </itunes:summary>
      <itunes:subtitle>Being a successful entrepreneur takes a lot of work, a lot of vision and a lot of perseverance. These are 21 tips, i have gleaned from my experience and from entrepreneurs who have already found success, some of which have been guests on this show.  By sharing them I am hoping they will help you navigate your path much more easily. What&apos;s your favorite success tip for entrepreneurs? Share it below in the comments section below. Shoot me an email at tracy@darkhorseschooling.com http://DarkHorseSchooling.com  </itunes:subtitle>
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      <title>EP 011 Yasmin Vorajee Have Great Business Working 20hrs Or Less</title>
      <description><![CDATA[<ul> <li>Yasmine shares how she went from 12 years in the corporate arena right into what she called the entrepreneurial wilderness and finally how a coach help guide her through that wilderness</li> <li>Yasmine asks the question: do you recognize what you do with ease? She was lucky enough to have her coach shine the light on her core skill that she was able to use to bring value to her clients and the marketplace</li> <li>Yasmin shares her four core principles of getting big results in tiny time. This is the baseline for her being able to build a great business working only 20 hours a week.</li> <li>Yasmin advises us on the one thing we all should focus on to build a solid foundation of value for our business.</li> </ul> <p>Yasmin Voragee links</p> <p><a href="https://amzn.to/32iANqD" target="_blank" rel="noopener">Her Book</a></p> <p><a href="http://www.yasminvorajee.com" target="_blank" rel="noopener">Website</a></p> <p><a href="https://www.facebook.com/yasmin.vorajee" target="_blank" rel="noopener">Facebook</a></p> <p><a href="https://www.linkedin.com/in/yasminvorajee/" target="_blank" rel="noopener">LinkedIn</a></p> <p><a href="https://tinytimebigresults.libsyn.com/" target="_blank" rel="noopener">Podcast</a></p> <p><a href="http://www.yasminvorajee.com/tinytimetoolkit" target="_blank" rel="noopener">Tiny Time Toolkit</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 24 Aug 2020 04:30:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<ul> <li>Yasmine shares how she went from 12 years in the corporate arena right into what she called the entrepreneurial wilderness and finally how a coach help guide her through that wilderness</li> <li>Yasmine asks the question: do you recognize what you do with ease? She was lucky enough to have her coach shine the light on her core skill that she was able to use to bring value to her clients and the marketplace</li> <li>Yasmin shares her four core principles of getting big results in tiny time. This is the baseline for her being able to build a great business working only 20 hours a week.</li> <li>Yasmin advises us on the one thing we all should focus on to build a solid foundation of value for our business.</li> </ul> <p>Yasmin Voragee links</p> <p><a href="https://amzn.to/32iANqD" target="_blank" rel="noopener">Her Book</a></p> <p><a href="http://www.yasminvorajee.com" target="_blank" rel="noopener">Website</a></p> <p><a href="https://www.facebook.com/yasmin.vorajee" target="_blank" rel="noopener">Facebook</a></p> <p><a href="https://www.linkedin.com/in/yasminvorajee/" target="_blank" rel="noopener">LinkedIn</a></p> <p><a href="https://tinytimebigresults.libsyn.com/" target="_blank" rel="noopener">Podcast</a></p> <p><a href="http://www.yasminvorajee.com/tinytimetoolkit" target="_blank" rel="noopener">Tiny Time Toolkit</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP 011 Yasmin Vorajee Have Great Business Working 20hrs Or Less</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
      <itunes:duration>00:38:43</itunes:duration>
      <itunes:summary> Yasmine shares how she went from 12 years in the corporate arena right into what she called the entrepreneurial wilderness and finally how a coach help guide her through that wilderness Yasmine asks the question: do you recognize what you do with ease?  She was lucky enough to have her coach shine the light on her core skill that she was able to use to bring value to her clients and the marketplace Yasmin shares her four core principles of getting big results in tiny time.  This is the baseline for her being able to build a great business working only 20 hours a week. Yasmin advises us on the one thing we all should focus on to build a solid foundation of value for our business.  Yasmin Voragee links Her Book Website Facebook LinkedIn Podcast Tiny Time Toolkit</itunes:summary>
      <itunes:subtitle> Yasmine shares how she went from 12 years in the corporate arena right into what she called the entrepreneurial wilderness and finally how a coach help guide her through that wilderness Yasmine asks the question: do you recognize what you do with ease?  She was lucky enough to have her coach shine the light on her core skill that she was able to use to bring value to her clients and the marketplace Yasmin shares her four core principles of getting big results in tiny time.  This is the baseline for her being able to build a great business working only 20 hours a week. Yasmin advises us on the one thing we all should focus on to build a solid foundation of value for our business.  Yasmin Voragee links Her Book Website Facebook LinkedIn Podcast Tiny Time Toolkit</itunes:subtitle>
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      <title>EP - 010 Kelly Howard If It Is Not Fun It Is Not Sustainable</title>
      <description><![CDATA[<ul> <li>Kelly reminds us that you can't tell where you are going if you forget where you have been.</li> <li>Kelly talks about the importance of a team & only working with people you enjoy!</li> <li>Kelly tells us about the importance creating a rhythm in your work and working within your rhythm</li> <li>Kelly shares why you should go into your business with the exit in mind!</li> </ul> <p><a href="http://www.FitisFreedom.com" target="_blank" rel="noopener">Kellys Website</a></p> <p><a href="https://www.facebook.com/kelly.howard.790" target="_blank" rel="noopener">Kellys on FB</a></p> <p><a href="https://www.linkedin.com/in/kelly-howard-fitisfreedom/" target="_blank" rel="noopener">Kellys on LinkedIn</a></p> <p><a href="https://fitisfreedom.com/podcast/" target="_blank" rel="noopener">Kellys Podcast</a></p> <p><a href="https://kellyhoward.lpages.co/something-to-look-forward-to-gift/" target="_blank" rel="noopener">Kellys Freebie</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 17 Aug 2020 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<ul> <li>Kelly reminds us that you can't tell where you are going if you forget where you have been.</li> <li>Kelly talks about the importance of a team & only working with people you enjoy!</li> <li>Kelly tells us about the importance creating a rhythm in your work and working within your rhythm</li> <li>Kelly shares why you should go into your business with the exit in mind!</li> </ul> <p><a href="http://www.FitisFreedom.com" target="_blank" rel="noopener">Kellys Website</a></p> <p><a href="https://www.facebook.com/kelly.howard.790" target="_blank" rel="noopener">Kellys on FB</a></p> <p><a href="https://www.linkedin.com/in/kelly-howard-fitisfreedom/" target="_blank" rel="noopener">Kellys on LinkedIn</a></p> <p><a href="https://fitisfreedom.com/podcast/" target="_blank" rel="noopener">Kellys Podcast</a></p> <p><a href="https://kellyhoward.lpages.co/something-to-look-forward-to-gift/" target="_blank" rel="noopener">Kellys Freebie</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP - 010 Kelly Howard If It Is Not Fun It Is Not Sustainable</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
      <itunes:duration>00:57:13</itunes:duration>
      <itunes:summary> Kelly reminds us that you can&apos;t tell where you are going if you forget where you have been. Kelly talks about the importance of a team &amp; only working with people you enjoy! Kelly tells us about the importance creating a rhythm in your work and working within your rhythm Kelly shares why you should go into your business with the exit in mind!  Kellys Website Kellys on FB Kellys on LinkedIn Kellys Podcast Kellys Freebie</itunes:summary>
      <itunes:subtitle> Kelly reminds us that you can&apos;t tell where you are going if you forget where you have been. Kelly talks about the importance of a team &amp; only working with people you enjoy! Kelly tells us about the importance creating a rhythm in your work and working within your rhythm Kelly shares why you should go into your business with the exit in mind!  Kellys Website Kellys on FB Kellys on LinkedIn Kellys Podcast Kellys Freebie</itunes:subtitle>
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      <title>EP - 009 Kent Jarnig - Sale Marketing Surveys &amp; Knowing When to Shut Up!</title>
      <description><![CDATA[<ul> <li>Kent reminds us entrepreneurs that failure is a part of starting your small business. Not all of your small business ideas are going to pan out. Often even good business ideas have to come at the right time.</li> <li>Kent talks about his business pivot in our current pandemic impacted environment. Whether the Spanish Flu in 1918 or the Corona Virus in 2020 small business have had to do this to survive and thrive</li> <li>Kent discusses the disconnects that can be experienced in sales and marketing. Sales promotion needs to be aligned and Kent share a number of inside that we all can learn from.</li> <li>Kent discusses why price is not the number one reason for purchase, and then share this ONE thing we all need to be doing to find out the reason.</li> </ul> <p> <a href="https://www.linkedin.com/in/kent-jarnig-7a0b033/" target="_blank" rel="noopener">Kent on LinkedIn</a></p> <p><a href="https://amzn.to/3kUzM0K" target="_blank" rel="noopener">Kents Books On Amazon</a></p> <p><a href="https://www.facebook.com/kent.jarnig" target="_blank" rel="noopener">Kent on FB</a></p> <p><a href="https://amzn.to/311m6cb" target="_blank" rel="noopener">Kent On Audible</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 17 Aug 2020 04:30:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<ul> <li>Kent reminds us entrepreneurs that failure is a part of starting your small business. Not all of your small business ideas are going to pan out. Often even good business ideas have to come at the right time.</li> <li>Kent talks about his business pivot in our current pandemic impacted environment. Whether the Spanish Flu in 1918 or the Corona Virus in 2020 small business have had to do this to survive and thrive</li> <li>Kent discusses the disconnects that can be experienced in sales and marketing. Sales promotion needs to be aligned and Kent share a number of inside that we all can learn from.</li> <li>Kent discusses why price is not the number one reason for purchase, and then share this ONE thing we all need to be doing to find out the reason.</li> </ul> <p> <a href="https://www.linkedin.com/in/kent-jarnig-7a0b033/" target="_blank" rel="noopener">Kent on LinkedIn</a></p> <p><a href="https://amzn.to/3kUzM0K" target="_blank" rel="noopener">Kents Books On Amazon</a></p> <p><a href="https://www.facebook.com/kent.jarnig" target="_blank" rel="noopener">Kent on FB</a></p> <p><a href="https://amzn.to/311m6cb" target="_blank" rel="noopener">Kent On Audible</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP - 009 Kent Jarnig - Sale Marketing Surveys &amp; Knowing When to Shut Up!</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
      <itunes:duration>00:42:47</itunes:duration>
      <itunes:summary> Kent reminds us entrepreneurs that failure is a part of starting your small business.  Not all of your small business ideas are going to pan out.  Often even good business ideas have to come at the right time. Kent talks about his business pivot in our current pandemic impacted environment.  Whether the Spanish Flu in 1918 or the Corona Virus in 2020 small business have had to do this to survive and thrive Kent discusses the disconnects that can be experienced in sales and marketing.  Sales promotion needs to be aligned and Kent share a number of inside that we all can learn from. Kent discusses why price is not the number one reason for purchase, and then share this ONE thing we all need to be doing to find out the reason.   Kent on LinkedIn Kents Books On Amazon Kent on FB Kent On Audible</itunes:summary>
      <itunes:subtitle> Kent reminds us entrepreneurs that failure is a part of starting your small business.  Not all of your small business ideas are going to pan out.  Often even good business ideas have to come at the right time. Kent talks about his business pivot in our current pandemic impacted environment.  Whether the Spanish Flu in 1918 or the Corona Virus in 2020 small business have had to do this to survive and thrive Kent discusses the disconnects that can be experienced in sales and marketing.  Sales promotion needs to be aligned and Kent share a number of inside that we all can learn from. Kent discusses why price is not the number one reason for purchase, and then share this ONE thing we all need to be doing to find out the reason.   Kent on LinkedIn Kents Books On Amazon Kent on FB Kent On Audible</itunes:subtitle>
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      <title>EP - 008 Justin Popovic - Licensed Content Marketing And Your Value System</title>
      <description><![CDATA[<ul> <li>Justin shares, from his perspective, why it is important to evaluate your value system vs. the value system of those around you - even your employer. How Free PLR and licensed content (i.e. PLR Articles & bundles & create common) can be leveraged by your business via master resell rights, you can build your brand and get out the content you need to show your expertise. Why you should be 10x'ing your value on what you put out into the market. How he built his team over time into the business he has today, the importance of documenting and systematizing your processes and procedures</li> </ul> <p><a href="https://toolsformotivation.com/idevaffiliate//idevaffiliate.php?id=TracyBrinkmann" target="_blank" rel="noopener">Justins Website</a></p> <p><a href="https://toolsformotivation.com/idevaffiliate//idevaffiliate.php?id=TracyBrinkmann_115_3_116" target="_blank" rel="noopener">5 Part Mini Course</a></p> <p><a href="https://www.youtube.com/user/wpbizengine/featured" target="_blank" rel="noopener">Justins YouTube</a></p> <p><a href="https://www.facebook.com/toolsformotivation/" target="_blank" rel="noopener">Justins FaceBook</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 10 Aug 2020 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<ul> <li>Justin shares, from his perspective, why it is important to evaluate your value system vs. the value system of those around you - even your employer. How Free PLR and licensed content (i.e. PLR Articles & bundles & create common) can be leveraged by your business via master resell rights, you can build your brand and get out the content you need to show your expertise. Why you should be 10x'ing your value on what you put out into the market. How he built his team over time into the business he has today, the importance of documenting and systematizing your processes and procedures</li> </ul> <p><a href="https://toolsformotivation.com/idevaffiliate//idevaffiliate.php?id=TracyBrinkmann" target="_blank" rel="noopener">Justins Website</a></p> <p><a href="https://toolsformotivation.com/idevaffiliate//idevaffiliate.php?id=TracyBrinkmann_115_3_116" target="_blank" rel="noopener">5 Part Mini Course</a></p> <p><a href="https://www.youtube.com/user/wpbizengine/featured" target="_blank" rel="noopener">Justins YouTube</a></p> <p><a href="https://www.facebook.com/toolsformotivation/" target="_blank" rel="noopener">Justins FaceBook</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP - 008 Justin Popovic - Licensed Content Marketing And Your Value System</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
      <itunes:duration>00:46:35</itunes:duration>
      <itunes:summary> Justin shares, from his perspective, why it is important to evaluate your value system vs. the value system of those around you - even your employer.  How Free PLR and licensed content (i.e. PLR Articles &amp; bundles &amp; create common) can be leveraged by your business via master resell rights, you can build your brand and get out the content you need to show your expertise.  Why you should be 10x&apos;ing your value on what you put out into the market.  How he built his team over time into the business he has today, the importance of documenting and systematizing your processes and procedures  Justins Website 5 Part Mini Course Justins YouTube Justins FaceBook</itunes:summary>
      <itunes:subtitle> Justin shares, from his perspective, why it is important to evaluate your value system vs. the value system of those around you - even your employer.  How Free PLR and licensed content (i.e. PLR Articles &amp; bundles &amp; create common) can be leveraged by your business via master resell rights, you can build your brand and get out the content you need to show your expertise.  Why you should be 10x&apos;ing your value on what you put out into the market.  How he built his team over time into the business he has today, the importance of documenting and systematizing your processes and procedures  Justins Website 5 Part Mini Course Justins YouTube Justins FaceBook</itunes:subtitle>
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      <title>EP - 007 Brian Kelly - The Foundation Of Success And Benefits Of Automation</title>
      <description><![CDATA[<ul> <li>Brian shares why and when he vowed to never be in the position where he is unable to say yes to his family because there is not enough money in the bank to do the things they might ask him to do.</li> <li>Brian shares where he found his calling, his comfort in the entrepreneurial world. Why you should listen to the marketplace when it comes to what you have to offer.</li> <li>Brian shares some amazing insights about repurposing content and how automation can be a huge benefit to you, your business and your entrepreneurial journey.</li> <li>Brian reminds us that where we are today in our business or personal life is 100% on us. Then he shares how we can take better control of that to build ourselves and our business higher.</li> <li>Brian shares with everyone some great tools he used in his business and you should consider using in small business as well.</li> </ul> <p><a href="https://ryp.im/automation" target="_blank" rel="noopener">Get Brian's list of "go-to" automation tools and resources</a></p> <p><a href="https://TheMindBodyBusinessShow.com" target="_blank" rel="noopener">Brian's Website</a></p> <p><a href="https://www.facebook.com/BrianCarlKelly" target="_blank" rel="noopener">Brian's Facebook</a></p> <p><a href="https://www.linkedin.com/in/briancarlkelly/" target="_blank" rel="noopener">Brian's LinkedIn</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 10 Aug 2020 04:30:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<ul> <li>Brian shares why and when he vowed to never be in the position where he is unable to say yes to his family because there is not enough money in the bank to do the things they might ask him to do.</li> <li>Brian shares where he found his calling, his comfort in the entrepreneurial world. Why you should listen to the marketplace when it comes to what you have to offer.</li> <li>Brian shares some amazing insights about repurposing content and how automation can be a huge benefit to you, your business and your entrepreneurial journey.</li> <li>Brian reminds us that where we are today in our business or personal life is 100% on us. Then he shares how we can take better control of that to build ourselves and our business higher.</li> <li>Brian shares with everyone some great tools he used in his business and you should consider using in small business as well.</li> </ul> <p><a href="https://ryp.im/automation" target="_blank" rel="noopener">Get Brian's list of "go-to" automation tools and resources</a></p> <p><a href="https://TheMindBodyBusinessShow.com" target="_blank" rel="noopener">Brian's Website</a></p> <p><a href="https://www.facebook.com/BrianCarlKelly" target="_blank" rel="noopener">Brian's Facebook</a></p> <p><a href="https://www.linkedin.com/in/briancarlkelly/" target="_blank" rel="noopener">Brian's LinkedIn</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP - 007 Brian Kelly - The Foundation Of Success And Benefits Of Automation</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
      <itunes:duration>00:43:22</itunes:duration>
      <itunes:summary> Brian shares why and when he vowed to never be in the position where he is unable to say yes to his family because there is not enough money in the bank to do the things they might ask him to do. Brian shares where he found his calling, his comfort in the entrepreneurial world.  Why you should listen to the marketplace when it comes to what you have to offer. Brian shares some amazing insights about repurposing content and how automation can be a huge benefit to you, your business and your entrepreneurial journey. Brian reminds us that where we are today in our business or personal life is 100% on us. Then he shares how we can take better control of that to build ourselves and our business higher. Brian shares with everyone some great tools he used in his business and you should consider using in small business as well.  Get Brian&apos;s list of &quot;go-to&quot; automation tools and resources Brian&apos;s Website Brian&apos;s Facebook Brian&apos;s LinkedIn</itunes:summary>
      <itunes:subtitle> Brian shares why and when he vowed to never be in the position where he is unable to say yes to his family because there is not enough money in the bank to do the things they might ask him to do. Brian shares where he found his calling, his comfort in the entrepreneurial world.  Why you should listen to the marketplace when it comes to what you have to offer. Brian shares some amazing insights about repurposing content and how automation can be a huge benefit to you, your business and your entrepreneurial journey. Brian reminds us that where we are today in our business or personal life is 100% on us. Then he shares how we can take better control of that to build ourselves and our business higher. Brian shares with everyone some great tools he used in his business and you should consider using in small business as well.  Get Brian&apos;s list of &quot;go-to&quot; automation tools and resources Brian&apos;s Website Brian&apos;s Facebook Brian&apos;s LinkedIn</itunes:subtitle>
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      <title>EP - 005 Jon Talarico Connecting With Your Market</title>
      <description><![CDATA[<p>Jon discusses coming up from a tough childhood, to failing at multiple businesses. Finally finding a mindset that changed it all for him to the point of having Les Brown as a mentor AND a client.</p> <p><a href="http://DarkHorseSchooling.com">Shownotes</a></p> <p><a href="http://JonTalarico.com">Jon's Website</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 3 Aug 2020 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>Jon discusses coming up from a tough childhood, to failing at multiple businesses. Finally finding a mindset that changed it all for him to the point of having Les Brown as a mentor AND a client.</p> <p><a href="http://DarkHorseSchooling.com">Shownotes</a></p> <p><a href="http://JonTalarico.com">Jon's Website</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP - 005 Jon Talarico Connecting With Your Market</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:summary>Jon discusses coming up from a tough childhood, to failing at multiple businesses.  Finally finding a mindset that changed it all for him to the point of having Les Brown as a mentor AND a client. Shownotes Jon&apos;s Website</itunes:summary>
      <itunes:subtitle>Jon discusses coming up from a tough childhood, to failing at multiple businesses.  Finally finding a mindset that changed it all for him to the point of having Les Brown as a mentor AND a client. Shownotes Jon&apos;s Website</itunes:subtitle>
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      <title>EP - 006 The Five Attitudes Of Your Success</title>
      <description><![CDATA[<ul> <li>What Five Attitudes make up your personal and business success? </li> <li>These 5 'tudes make up the Penta'tude of your success in business and in life <ul> <li>Multitude</li> <li>Magnitude</li> <li>Latitude</li> <li>Attitude</li> <li>Gratitude</li> </ul> </li> </ul> <p><a href="http://DarkHorseSchooling.com">Shownotes</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 3 Aug 2020 05:00:00 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<ul> <li>What Five Attitudes make up your personal and business success? </li> <li>These 5 'tudes make up the Penta'tude of your success in business and in life <ul> <li>Multitude</li> <li>Magnitude</li> <li>Latitude</li> <li>Attitude</li> <li>Gratitude</li> </ul> </li> </ul> <p><a href="http://DarkHorseSchooling.com">Shownotes</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP - 006 The Five Attitudes Of Your Success</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
      <itunes:duration>00:12:36</itunes:duration>
      <itunes:summary> What Five Attitudes make up your personal and business success?   These 5 &apos;tudes make up the Penta&apos;tude of your success in business and in life  Multitude Magnitude Latitude Attitude Gratitude    Shownotes</itunes:summary>
      <itunes:subtitle> What Five Attitudes make up your personal and business success?   These 5 &apos;tudes make up the Penta&apos;tude of your success in business and in life  Multitude Magnitude Latitude Attitude Gratitude    Shownotes</itunes:subtitle>
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      <title>EP - 004 Tiffany Toombs Turning Transforming Events Into 3 Businesses</title>
      <description><![CDATA[<ul> <li>Tiffany shares her roller coaster life of abuse from childhood through into adulthood and how she not only overcame it but was able to turn her desire to help others overcome such mental blocks into a businessTiffany reminds us of the value of the platinum rule</li> <li>Tiffany give a great example of how she took her core business and turned it into three business' marketing to completely different niches</li> <li>She also share a great tip from all us entrepreneurs to take to heart as we build our business</li> </ul> <p><a href="limitlessplaybook.com">Tiffany's 10 Day Mini-Course</a></p> <p><a href="SuccessSecretsGroup.com">Tiffany's Facebook Group</a></p> <p><a href="https://podcasts.apple.com/us/podcast/take-the-leap/id1459365680"> Take The Leap Podcast</a></p> <p><a href="https://www.bluelotusmind.com/">The Blue Lotus Mind Institute</a></p> <p><a href="https://www.epconsultingfirm.com/">Elite Performance Consulting</a></p> <p><a href="http://www.betterleadsinstitute.com/">Better Leads Academy</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Sun, 26 Jul 2020 18:26:25 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<ul> <li>Tiffany shares her roller coaster life of abuse from childhood through into adulthood and how she not only overcame it but was able to turn her desire to help others overcome such mental blocks into a businessTiffany reminds us of the value of the platinum rule</li> <li>Tiffany give a great example of how she took her core business and turned it into three business' marketing to completely different niches</li> <li>She also share a great tip from all us entrepreneurs to take to heart as we build our business</li> </ul> <p><a href="limitlessplaybook.com">Tiffany's 10 Day Mini-Course</a></p> <p><a href="SuccessSecretsGroup.com">Tiffany's Facebook Group</a></p> <p><a href="https://podcasts.apple.com/us/podcast/take-the-leap/id1459365680"> Take The Leap Podcast</a></p> <p><a href="https://www.bluelotusmind.com/">The Blue Lotus Mind Institute</a></p> <p><a href="https://www.epconsultingfirm.com/">Elite Performance Consulting</a></p> <p><a href="http://www.betterleadsinstitute.com/">Better Leads Academy</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP - 004 Tiffany Toombs Turning Transforming Events Into 3 Businesses</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:44:46</itunes:duration>
      <itunes:summary> Tiffany shares her roller coaster life of abuse from childhood through into adulthood and how she not only overcame it but was able to turn her desire to help others overcome such mental blocks into a businessTiffany reminds us of the value of the platinum rule Tiffany give a great example of how she took her core business and turned it into three business&apos; marketing to completely different niches She also share a great tip from all us entrepreneurs to take to heart as we build our business  Tiffany&apos;s 10 Day Mini-Course Tiffany&apos;s Facebook Group  Take The Leap Podcast The Blue Lotus Mind Institute Elite Performance Consulting Better Leads Academy</itunes:summary>
      <itunes:subtitle> Tiffany shares her roller coaster life of abuse from childhood through into adulthood and how she not only overcame it but was able to turn her desire to help others overcome such mental blocks into a businessTiffany reminds us of the value of the platinum rule Tiffany give a great example of how she took her core business and turned it into three business&apos; marketing to completely different niches She also share a great tip from all us entrepreneurs to take to heart as we build our business  Tiffany&apos;s 10 Day Mini-Course Tiffany&apos;s Facebook Group  Take The Leap Podcast The Blue Lotus Mind Institute Elite Performance Consulting Better Leads Academy</itunes:subtitle>
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      <title>EP - 003 Hayden Krimmer How Can You Deliver An Authentic Message</title>
      <description><![CDATA[<ul> <li>Hayden discusses not just finding his passion in Marketing but combining that with two additional passion so he adds value to his customers, clients and employers</li> <li>Hayden discusses giving first by serving in smaller capacities to learn and be in position for other great opportunities!</li> <li>Hayden discusses having a goal behind the goal. It is not just about selling products it is about educating the customer on this high level topic as well.</li> <li>Hayden shares some great tips on being authentic and having humility while being strong enough to ask question and to share your input and opinion</li> </ul> <p><a href="https://TheHuntingPublic.com">TheHuntingPublic.com</a></p> <p><a href="https://www.instagram.com/hayden_krimmer/">Hayden Krimmer on Instagram</a></p> <p><a href="https://www.youtube.com/c/TheHuntingPublic/featured">The Hunting Public On YouTube</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Sat, 25 Jul 2020 21:25:16 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<ul> <li>Hayden discusses not just finding his passion in Marketing but combining that with two additional passion so he adds value to his customers, clients and employers</li> <li>Hayden discusses giving first by serving in smaller capacities to learn and be in position for other great opportunities!</li> <li>Hayden discusses having a goal behind the goal. It is not just about selling products it is about educating the customer on this high level topic as well.</li> <li>Hayden shares some great tips on being authentic and having humility while being strong enough to ask question and to share your input and opinion</li> </ul> <p><a href="https://TheHuntingPublic.com">TheHuntingPublic.com</a></p> <p><a href="https://www.instagram.com/hayden_krimmer/">Hayden Krimmer on Instagram</a></p> <p><a href="https://www.youtube.com/c/TheHuntingPublic/featured">The Hunting Public On YouTube</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP - 003 Hayden Krimmer How Can You Deliver An Authentic Message</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:30:06</itunes:duration>
      <itunes:summary> Hayden discusses not just finding his passion in Marketing but combining that with two additional passion so he adds value to his customers, clients and employers Hayden discusses giving first by serving in smaller capacities to learn and be in position for other great opportunities! Hayden discusses having a goal behind the goal.  It is not just about selling products it is about educating the customer on this high level topic as well. Hayden shares some great tips on being authentic and having humility while being strong enough to ask question and to share your input and opinion  TheHuntingPublic.com Hayden Krimmer on Instagram The Hunting Public On YouTube</itunes:summary>
      <itunes:subtitle> Hayden discusses not just finding his passion in Marketing but combining that with two additional passion so he adds value to his customers, clients and employers Hayden discusses giving first by serving in smaller capacities to learn and be in position for other great opportunities! Hayden discusses having a goal behind the goal.  It is not just about selling products it is about educating the customer on this high level topic as well. Hayden shares some great tips on being authentic and having humility while being strong enough to ask question and to share your input and opinion  TheHuntingPublic.com Hayden Krimmer on Instagram The Hunting Public On YouTube</itunes:subtitle>
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      <title>EP - 002 Tony Whatley Grow Your Bank Account Faster Than Your Belly</title>
      <description><![CDATA[<p>My Guest Tony Whatley the author of "The Side Hustle Millionaire" discusses how he generated simple ad revenue before social media growing to a 300,000 subscriber base? How does that apply today? Should your side business only be side money? What are the dangers in false expectations? He goes on to discusses the pros / cons of just trading time for money. Chats about one event and simple question that drove the pivot from Corporate america to running his own entrepreneuria business full time. Then, finally shares what he would do if he had to start over today with no resources just the knowledge he has gained over his years.</p> <p>Be sure to check out Tony at:</p> <p><a href="https://www.facebook.com/groups/365driven/"> 365 Drive Entrepreneurs facebook group</a></p> <p><a href="https://356Driven.com">365Driven.com</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Sat, 25 Jul 2020 15:24:21 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>My Guest Tony Whatley the author of "The Side Hustle Millionaire" discusses how he generated simple ad revenue before social media growing to a 300,000 subscriber base? How does that apply today? Should your side business only be side money? What are the dangers in false expectations? He goes on to discusses the pros / cons of just trading time for money. Chats about one event and simple question that drove the pivot from Corporate america to running his own entrepreneuria business full time. Then, finally shares what he would do if he had to start over today with no resources just the knowledge he has gained over his years.</p> <p>Be sure to check out Tony at:</p> <p><a href="https://www.facebook.com/groups/365driven/"> 365 Drive Entrepreneurs facebook group</a></p> <p><a href="https://356Driven.com">365Driven.com</a></p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP - 002 Tony Whatley Grow Your Bank Account Faster Than Your Belly</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:40:14</itunes:duration>
      <itunes:summary>My Guest Tony Whatley the author of &quot;The Side Hustle Millionaire&quot; discusses how he generated simple ad revenue before social media growing to a 300,000 subscriber base? How does that apply today?   Should your side business only be side money?  What are the dangers in false expectations?  He goes on to discusses the pros / cons of just trading time for money.  Chats about one event and simple question that drove the pivot from Corporate america to running his own entrepreneuria business full time. Then, finally shares what he would do if he had to start over today with no resources just the knowledge he has gained over his years. Be sure to check out Tony at:  365 Drive Entrepreneurs facebook group 365Driven.com</itunes:summary>
      <itunes:subtitle>My Guest Tony Whatley the author of &quot;The Side Hustle Millionaire&quot; discusses how he generated simple ad revenue before social media growing to a 300,000 subscriber base? How does that apply today?   Should your side business only be side money?  What are the dangers in false expectations?  He goes on to discusses the pros / cons of just trading time for money.  Chats about one event and simple question that drove the pivot from Corporate america to running his own entrepreneuria business full time. Then, finally shares what he would do if he had to start over today with no resources just the knowledge he has gained over his years. Be sure to check out Tony at:  365 Drive Entrepreneurs facebook group 365Driven.com</itunes:subtitle>
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      <title>EP - 001 Who Is Tracy Brinkmann?</title>
      <description><![CDATA[<p>EP - 001 Who Is Tracy Brinkmann? Why Should I listen to him? Tracy shares some of him story. Telling about the rollercoasters in his life and those dark tunnels we all travel now and again and what he had to own to get on the right track. He also shares what this podcast is going to be all about.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Fri, 24 Jul 2020 10:59:50 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>EP - 001 Who Is Tracy Brinkmann? Why Should I listen to him? Tracy shares some of him story. Telling about the rollercoasters in his life and those dark tunnels we all travel now and again and what he had to own to get on the right track. He also shares what this podcast is going to be all about.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP - 001 Who Is Tracy Brinkmann?</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:duration>00:18:49</itunes:duration>
      <itunes:summary>EP - 001 Who Is Tracy Brinkmann? Why Should I listen to him?  Tracy shares some of him story.  Telling about the rollercoasters in his life and those dark tunnels we all travel now and again and what he had to own to get on the right track.  He also shares what this podcast is going to be all about.</itunes:summary>
      <itunes:subtitle>EP - 001 Who Is Tracy Brinkmann? Why Should I listen to him?  Tracy shares some of him story.  Telling about the rollercoasters in his life and those dark tunnels we all travel now and again and what he had to own to get on the right track.  He also shares what this podcast is going to be all about.</itunes:subtitle>
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      <title>EP - 000 The Dark Horse Entrepreneur</title>
      <description><![CDATA[<p>From hitting the rock bottom of drugs, divorce, bankruptcy and even the death of a child to running departments of some of corporate america's finest companies. My name is Tracy Brinkmann, I invite you to learn from this Dark Horse all that I have learned and am still learning about the entrepreneur business and personal development game….</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></description>
      <pubDate>Mon, 20 Jul 2020 22:14:31 +0000</pubDate>
      <author>tracy@darkhorseschooling.com (Tracy Brinkmann)</author>
      <link>http://darkhorseschooling.libsyn.com/website</link>
      <content:encoded><![CDATA[<p>From hitting the rock bottom of drugs, divorce, bankruptcy and even the death of a child to running departments of some of corporate america's finest companies. My name is Tracy Brinkmann, I invite you to learn from this Dark Horse all that I have learned and am still learning about the entrepreneur business and personal development game….</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.</p>]]></content:encoded>
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      <itunes:title>EP - 000 The Dark Horse Entrepreneur</itunes:title>
      <itunes:author>Tracy Brinkmann</itunes:author>
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      <itunes:summary>From hitting the rock bottom of drugs, divorce, bankruptcy and even the death of a child to running departments of some of corporate america&apos;s finest companies.  My name is Tracy Brinkmann, I invite you to learn from this Dark Horse all that I have learned and am still learning about the entrepreneur business and personal development game….</itunes:summary>
      <itunes:subtitle>From hitting the rock bottom of drugs, divorce, bankruptcy and even the death of a child to running departments of some of corporate america&apos;s finest companies.  My name is Tracy Brinkmann, I invite you to learn from this Dark Horse all that I have learned and am still learning about the entrepreneur business and personal development game….</itunes:subtitle>
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