But sellers can't just ignore the most powerful ads platform to sell more products, right?

Brand owners should understand Amazon Ads well enough to hire someone, and know if they're doing a good job.

Otherwise, your entire revenue is left in the hands of your ads manager.

I've literally audited an ads account managed by another agency that had ZERO changes in more than a year!

In this episode of the Actualize Freedom Podcast, I grill Mina Elias about the top things non-technical Amazon sellers must know in order to effectively outsource their ads.

Guest Name: Mina Elias

Founder of  Trivium Group

https://triviumco.com/

In this video I'm going to show you in simple terms how much more profit you could be making with very small conversion rate improvements.

If your competitors are doing even half of what I'm going to show you & you're NOT... over time, they will win.

I did meet an Amazon seller in Vancouver who did, but he's a freak.

Unfortunately, this fear of books often causes HUGE financial problems.

Especially for ecommerce businesses that deal with long cash cycles, payment processing fees, and thousands of transactions.

I sat down my friend Nathan Hirsch to ask him everything ecom entrepreneurs MUST know to avoid a cash flow crisis.

He outlined how to find & work with an ecom bookkeeper and understand your brand's profitability at a glance.

Don't wait for a cash flow crisis to learn how to interpret your books.

Want the video? Comment the number from 1-10 that best represents how much you hate bookkeeping and I'll DM it to you.

Nathan is offering 1 free month of bookkeeping for the Kenji audience. Reach out to Nathan's company Ecom Balance here.

Speaker Name: Nathan Hirsch

Speaker Email: Nathan@ecombalance.com

Speaker Bio: Doc: https://tinyurl.com/4hztcauu

Speaker Website: ecombalance.com

Speaker Topics: Doc: https://tinyurl.com/4hztcauu

But lots of the aggregators have been laying off employees and slowing down acquisitions.

Have the golden days of selling Amazon accounts passed us by?

According to Greg Elfrink, yes and no. A good Amazon account will still get a crazy multiple, but one that's making these mistakes will have a harder time selling.

Unfortunately, a lot of Amazon sellers don't realize they're cannibalizing their future business sale multiple.

In this episode of the Actualize Freedom Podcast, we dive into everything you need to ensure your business can sell for the most money possible, no matter what the market is doing.


Check out their website: https://empireflippers.com/

Most e-commerce brand owners misunderstand the REAL value of Kickstarter. It's evolved a lot since 2009.

Everyone from small startups to big-name brands are building massive audiences through their campaigns. Audiences they own and can sell to forever (unlike Amazon customers).

They're launching products with zero risk and taking the strain off their cash flow by getting paid FIRST instead of 45-90 day cash cycles.

In e-commerce, cash is king, and Vance's $7 million Kickstarter strategy is the most effective way I've seen to free more of it up.

This episode could literally save you from bankruptcy, and at the very least will give you a massive leg up on your competitors on Amazon.

Watch/ listen to the podcast here:

Kenji Exclusive: Kickstarter Launch for Amazon Sellers Workshop (free)

I was so impressed during my conversation with Vance, I convinced him to put together a special workshop just for you guys.

It's a 1-off live workshop going into Kickstarter launches specifically for Amazon Sellers. I'll be there, Vance will be there, and we're encouraging interaction from you guys as well.

Those who need more hands-on help will have the opportunity to work further with Vance, but this is not a sales pitch-loaded workshop, everyone will walk away with super valuable strategies they can implement themselves to make their own six-figure Kickstarter launch.

To register, go to Kenjiroi.com/kickstarter

Truth is, most shoppers aren’t even sure why themselves!

There is so much information being processed subconsciously that if you as a seller don’t understand it, you’ll miss out on thousands per month in sales.

This presentation was originally given by myself (Danny Carlson) at White Label Expo London 2022, and I’ve recorded a higher quality version for all of you in internet land which you can check out!

What we’ll cover

• How to capture the attention of Amazon shoppers so you can sell products 
   
• How to KEEP that attention until they complete purchase
   
• Actionable steps you can take to improve sales on your product listings

Why do Amazon Shoppers Buy? (or not)

It’s important to get inside the mind of your customers so you can optimize your Amazon listings to sell more effectively.

• They don’t necessarily know WHY they buy. It’s based on subconscious thoughts.
   
• They often buy on gut feeling
  • Processing dozens of data points subconsciously
     
• There are different types of shoppers that make buying decisions differently
  • Product expert vs. naive
  • Readers vs. Visual
  • Insta-buy vs. compare to the death
     

Don’t exclude any of these customer types. Have great images, copywriting, videos, etc to cover them all.

Visuals are Processed 60,000 x Faster in the Brain Than Text

Images are the most important part of your Amazon listing optimization.

• It takes your brain just 13 milliseconds to process 1 img
• 2 seconds of viewing an image is equivalent to reading 30,000 wpm
• My reading speed is 400 wpm…

You can SHOW an incredible amount of information much faster than you can explain it using text or audio. 

The Brain Evolved with Images, Language is New

• Written language is only 5000 years old. The brain is not naturally evolved to use language.
• You have to learn it for years as a child before you’re good at it, but visuals are understood by toddlers.
• Visuals are understood across languages

Conclusion: Show all key product info just within the images But don’t exclude the readers!

How to capture the attention of more Amazon shoppers

• It doesn’t matter how good your product page is if no one clicks on it.
   
• You are selling the click, not the product
   
• Increasing Click Through Rate by just 0.1% can translate to $1000s
   
• Be the best option relative to the competition

Main Image Optimization for Amazon Products

Your main image on Amazon is your visual first impression, and the better it is, the more shoppers will click on your product instead of competitors.
 

1. Clearly communicate what the product is. Ask “how can I make it visually obvious?”
2. Strikingly stand out when put next to other options on search results
3. Follow Amazon’s image guidelines (optional)
4. Very bright, professional studio lighting
5. Fill the maximum amount of given space

Title Optimization on Amazon Listings

Your title on Amazon is also important to your click-through rate, but should also be well optimized for the right search terms.

• Clearly communicate the most key info about your product
• Have your main keyword phrases in exact match, but not at the expense of making key info difficult to find within a messy title

Reviews and Price: Do They Matter?

They definitely do! I won’t go into that here because as Amazon sellers, we have less control over these than we do on the images and keywords for example.

Just keep in mind that the more reviews, the better, and the better your price is compared to other options, the better.

How to KEEP Customer Attention Until They Buy

Otherwise known as “conversion rate.” The higher the percentage of shoppers that view your product page and end up buying, the higher it will be.

• You as a brand owner have a skewed view of what’s cool about your product (No one cares your water bottle can also be a paperweight.)
   
• Don’t waste attention spans on anything that’s not the key info that will give them the confidence your product is the one right for them
• Use all the tools available: A+ Content description, Amazon listing video, Amazon Brand Storefront, Amazon product photography

Instead of having all white background images with a bunch of text, how can you SHOW this information without words? 

• Icons
• Lifestyle images

Make them intentional and focused on showing Key Info

Key Takeaways

• Just one of these things can increase sales permanently
   
• Every time you shop on Amazon, analyze your own thoughts
   
• Know your customer better than they know themselves

The seller community is complaining of high advertising costs, and their past strategies not working any more.

So that's why I brought in Vitalii Khyzhniak, CEO of Profit Whales, a company with millions in adspend managed, to share the newest trends of what's working.

In this episode of the Actualize Freedom Podcast:

• The hidden potential of Sponsored Brands Advertising for Amazon Brands.
• Internal and external traffic for brand growth acceleration to win on Amazon.
• Increasing conversion rate for better PPC results.

Listen to the podcast for these and more!

This podcast episode partner is Synder, a Powerful tool to manage cash flow and ensure you have the accurate financial information you can use to make key business decisions.

• Multi-channel data tracking in real-time
• Automatic sales and expense categorization.
• Setting and monitoring KPIs that work
• Simplify tax filing closing books and reconciling in several clicks.

If you wanna check them out, use coupon code EASYBOOKS to get access to 1 month of free usage - it saves more than $40 on https://synder.com/

About Vitalii Khyzhniak

Vitalii Khyzhniak is an Amazon advertising and marketing expert, Chief Executive Officer at Profit Whales, a full-service marketing agency for Amazon brands, that accelerates sales growth using on & off Amazon traffic to give them an edge over competitors and diversify the revenue streams while increasing the business evaluation.anymore

Repeated success is evidence of mastery, and Daniel Fernandez has exactly that with long-term Amazon success.

He's the owner of an agency with 27 employees that works with many brands doing 7 and 8 figures and has some unique takes on what's working well today.

In this episode of the Actualize Freedom Podcast, we cover:

• How to launch products without rebates.
• Black hat tricks used by Chinese black-hat agencies.
• Listing optimization tricks
• How to figure out what Amazon wants you to do.
• How blockchain will revolutionize ecommerce.

Watch or listen for these insights and more.

You can reach out to Daniel Fernandez here:

daniel@amzclever.com

This podcast episode partner is Synder, a Powerful tool to manage cash flow and ensure you have the accurate financial information you can use to make key business decisions.

• Multi-channel data tracking in real-time
• Automatic sales and expense categorization.
• Setting and monitoring KPIs that work
• Simplify tax filing closing books and reconciling in several clicks.

If you wanna check them out, use coupon code EASYBOOKS to get access to 1 month of free usage - it saves more than $40 on https://synder.com/

About Daniel Fernandez, CEO of AMZ Clever

Born in Lima, Peru. Started a career in sales at a very young age. Later moved to the US and started working for Apple. In 2015 left a promising career in Silicon Valley to follow his dream of growing his own company. Found early success in the Amazon Selling industry and it was then that AMZ Clever, a full-service Amazon management agency, was born. In 2017 moved to China to grow a brand presence in Asia. In early 2020 moved to Bali, Indonesia where he lived the “tropical nomad” lifestyle. Daniel has spoken at several E-commerce and Amazon Selling events in China, Hong Kong, Taiwan, Indonesia, Netherlands, and Canada. After several successful years in Asia, he now lives in Virginia, USA where he currently runs a 7-figure agency with team members around the world.

But you've likely also heard horror stories.

• 20% taxes
• Strict customs regulations
• Stuck shipments
• GDPR, and other acronyms that give us headaches.

 That's what has kept thousands of successful American brands from expanding internationally.

But if it's really so difficult to expand to Amazon Europe, why are so many brands of all sizes finding success there? 

From 8 figure supplements brands to 1 product startups, Amazon Sellers are increasing their revenue by selling the same products to more people in more countries. And it's probably easier than you've been led to believe.

We brought on expert in all things international e-commerce Rael Lowenthal to give us the playbook for quick, easy, and low-risk expansion from US to EU marketplaces.

In this episode of the Actualize Freedom Podcast:

• How to test European markets by risking less than $1000
• Why "good debt" is a key pillar for fast-growing Amazon sellers
• How to avoid dumb mistakes with legal compliance in multiple foreign countries
• VAT broken down into easily understood terms (for non-lawyers, ex. regular people)

You can reach out to Rael and his team at zee.co to inquire about help with anything to do with expansion to European marketplaces on Amazon. VAT setup, importer of record (IOR), customs compliance, stuck shipments, or international freight.

What is An Importer of Record?

In simple terms, it's a government's way of ensuring that every foreign brand has a domestic company that will take responsibility for ensuring proper compliance with local import regulations. 

You can't import into many countries in Europe without a local company acting as your importer of record or IOR. 

It makes sense when you think about all the black-hat Chinese sellers who were blatantly ignoring VAT regulations. The governments have little power over bad-actors in other countries. By making an IOR mandatory, there's at least a local company who must take responsibility for illegal activity if the company they are representing is breaking laws or failing to pay their fair share.

What is VAT?

VAT is short for Value Added Tax, and is the big scary 20% (ish) tax that Amazon sellers have nightmares about. At first it sounds complicated, but once you understand how it works it's not as bad as it seems. 

It varies by country and we highly recommend working with a company to help you ensure correct compliance.

"The European Union value-added tax (or EU VAT) is a value added tax on goods and services within the European Union (EU). The EU's institutions do not collect the tax, but EU member states are each required to adopt a value added tax that complies with the EU VAT code. Different rates of VAT apply in different EU member states, ranging from 17% in Luxembourg to 27% in Hungary."

• wikipedia

Product research on Amazon is one of the most important pieces, and where some of the biggest mistakes happen.

Choosing the right products in a competitive Amazon marketplace can mean the difference between a $50k per month gem or a $10k debt.

In this episode of the Actualize Freedom Podcast, Rolando Galeana shares his best tips for choosing the right product to sell on Amazon whether you're brand new or are expanding your existing product line.

Rolando Galeana YouTube Channel and Website

• JungleScout Product Research
• JungleScout YouTube Channel

e-commerce space in Australia since the early days. James is responsible for customer

success and is obsessed with providing industry leading e-commerce analytics to sellers all over the world.

online VAT and OSS Registration & VAT Filings to reduce your workload in Europe.

Stay tax compliant within Europe and start monitoring your thresholds with our free tool today.

1 min hellotax dashboard demo video: https://youtu.be/6FRoxWmrCEs

2 min Expansion to EU package video: https://youtu.be/UQ-CW1tkP6M

10% discount for Kenji ROI views/clients:

Link: https://hellotax.com/?_get=kenjiroi

Coupon code: KENJIROI

Unfortunately that's the situation many Amazon sellers are facing in Q4 2021.

The global supply-chain shortage is hitting hard, with reports of some brands paying 40k + per shipping container.

But it may not be as hopeless as you think...

Some brands have found creative solutions to these crippling issues.

In this episode of the Actualize Freedom Podcast, Ivan Torlopov shares:

✅ A creative, time-saving shipping strategy most people don't know is an option

✅ How big brands are minimizing damage from the massive shipping fee increases

✅ How to limit downside risk, and avoid a Q4-killing supply chain catastrophe

Just one of these tips could be the difference between xmas coming early and Jeff Bezos giving your Amazon payouts to another seller on the nice list.

Watch the podcast on Youtube now.

Speaker Name: Ivan Torlopov

Speaker Linkedin: https://www.linkedin.com/in/ivan-torlopov-fba-ecomm-consultant-4599b340/

Speaker Website: https://sellerplex.com/supply-chain-challenges-in-2021/

The US is still king, but Amazon is growing much faster in their foreign marketplaces & it's becoming impossible to ignore.

But so many brand owners make embarrassing mistakes localizing their listings. Don't make the mistake so many Chinese sellers make with poor translations, weird wording, and assuming their images will work well overseas.

Even between the US, UK, and Australia the spelling of many words is different, making keyword localization super important.

The conversion rate difference between localized and non-localized listings can mean thousands, even tens of thousands per month more revenue.

In this episode of the Actualize Freedom Podcast, host Danny Carlson digs into Omar Angri's deep knowledge of Amazon Listing Localization from his agency Margin Business. They've been focused specifically on this problem for years and have a team of more than 20 tackling the issue.

Omar Angri's Contact Info

• Margin Business Website: https://marginbusiness.com/
• Omar Angri's Email: omar@marginbusiness.com

And he did it before Facebook ads even existed.

His supplement brand touting a "legal but barely" supplement blew up across the US, going viral in mass media and exploding demand.

Now a grown man in his 40's Shaahine has built multiple successful brands and is highly focused on the Amazon marketplace.

What lessons did he learn from his meteoric rise to a billion, and how does he implement them in his brands today?

And what was it like as a teenager making more money than the GDP of a small city?

All this and more in this episode of the Actualize Freedom Podcast

Shaahin Cheyene Podcast and Website

• Billion Podcast (about his story growing to a billion)
• Hack And Grow Rich Podcast (About selling on Amazon)
• www.shaahincheyene.com

If you're like most online entrepreneurs I know, you've dabbled in spiritual practices like meditation to help grow your business.

Gone are the days when all things spiritual are dismissed as "crazy hippie stuff" and today it's rare to find an Amazon seller who doesn't have some type of spiritual practice.

Personally, spiritual development has been a key part of growing as an entrepreneur. I simply couldn't have broken through my mental barriers and insecurities to grow a 7 figure company without it.

In this episode of the Actualize Freedom podcast, we're thinking outside the "Amazon FBA" box and diving into spirituality with Ryan Cropper, a YouTuber with a 200k subscriber channel who teaches about advanced spiritual techniques.

Even though this podcast is about Amazon, when my favorite spiritual YouTuber arrived in Bali I couldn't pass up the opportunity to interview him at my villa!

In This Episode of Actualize Freedom

• How to get past the "woo-woo" and extract the business benefits from spiritual practices
• How to be spiritual without developing "Spiritual Superiority Syndrome"
• What the world-famous Bali spiritual community is like from 2 location independent online business owners.

Ryan Cropper YouTube Channel and Website

• Youtube
• Ryan Cropper's Website

Manychat bots have new restrictions, Facebook Ads is losing effectiveness, and Amazon Attribution has been released to the masses.

So what is the best external traffic strategy for Amazon in 2021?

Alex Czechowski from Helium 10 has been neck deep in this transformation, and part of the team building their new tool that is studying this evolution.

On this episode of the Actualize Freedom Podcast with Danny Carlson, we go into what the most effective strategies are today for boosting the visitors to your product pages, ultimately leading to more sales.

Not only is the Amazon algorithm constantly getting more and more sophisticated...

But the increasingly large number of Amazon sellers are getting craftier as well.

What works today might be obsolete 6 months down the line...

Thankfully, Brendon Fields joins us on this episode of the podcast who is an expert on product launch strategies.

In the episode we go over:

✔️ Why rebates might be one of the most powerful launch strategies in 2021

✔️ How to successfully run a rebate launch strategy the right way (and avoid losing thousands of $$$ from scams)

✔️ How you can get a leg up on the competition as Brandon shares his predictions for how product launch strategies will evolve in the future

If you are an Amazon seller continually looking to stay on top of Amazon's ever-changing landscape, this episode is for you!

A series of obstacles including losing $20k per day on Facebook Ads, getting $5k+ worth of camera gear stolen, and going all-in on a new business venture that failed left him re-thinking his life direction.

Then he met a millionaire in Bali that heard his story, and told him to meditate for 4hrs every day.

Mike took his advice and has manifested his online business success once again.

Mike's YouTube Channel: https://www.youtube.com/channel/UCYON...​

Mike Vestil's Website: https://www.mikevestil.com/

That's why I'm bringing in an expert from one of the largest Amazon external traffic agencies for a free live masterclass.

It's exclusively for my Facebook group, so if you're not a member, comment TRAFFIC below and we'll invite you.

In this masterclass you'll see...

- Insights into what external traffic strategies are driving sales & ranking for 8 figure brands in 2021 (from a huge agency that manages tons of 7 & 8 figured brands)

- Biggest DO's and DON'Ts of running paid ads to Amazon, and how to avoid spending thousands but getting no results

- How to effectively MEASURE ROI of external traffic to Amazon, even when Amazon doesn't provide you with accurate data

- How you can implement these traffic strategies to generate sales and keyword ranking on Amazon

The masterclass is free, but only for members of the Amazon Value Library Facebook group.

All of them will say: lack of capital. 💰

For Amazon Sellers, there are a variety of options for people looking to get funding...

Loans, credit cards, factoring... heck even Amazon itself has some options they encourage people to look at.

But, there are are BIG problems with these traditional methods...

1. High-interest payments. ❌
2. Large monthly payments required (even during bad months). ❌
3. You may have to give up some equity. ❌

Enter Accrue Me.

Founded by Rob Stanley and Don Henig, Accrue Me is an Amazon funding company that eliminates a lot of these headaches.

Instead of collecting monthly payments or charging interest, Accrue Me makes money by earning a percentage of your profits.

"But what if I don't make a profit this month?", you ask.

In that case, Accrue Me earns nothing. They only make money when you make money.

The best part? Only pay when you want to. 😲

In this episode, Rob and Don walk Danny through their entire business model, how they got started, and the criteria they use to evaluate whether or not they will invest in an Amazon business.

And when nothing is going your way, it's tough to see the light at the end of the tunnel.

"Is this journey even worth it?", you ask yourself.

Now imagine you were half a million dollars in debt, and you had failed 10+ different businesses up till this point...

You've never had a real job...

You have zero savings...

And your partner has left you, writing you off as a lost cause.

This is exactly the roadblock Jeff Lerner faced.

He knew he had to do something to get himself out of that hole... and fast.

So that's when he turned to starting online businesses...

Fast forward to today, and he now owns not 1...

Not 2...

But multiple 8-figure businesses! 💰

None of this would have happened if he had given up back then.

It just goes to show...

You've never fully failed until you've given up! 😤

In this podcast, Jeff spills the details to exactly how he pulled himself back up...

As well as the mindset needed to really succeed as an entrepreneur.

You've got your standard giveaways, Manychat, PPC...

All of which are not cheap and take a while to show results.

But what if there was a way to launch without having to rely on these slow and expensive methods? 🤔

Jordan West does just that--he launches new products all the time, consistently bringing in over $100k+ in 24 hours after release.

In fact, for one launch... he sold $250k in under 24 hours!! 😲

And you know what the kicker is?

He did it all without spending a 💰 dime 💰 on ads, or having any discounts!

Want to find out his secret strategy? 🤫

Check out the latest episode of the Actualize Freedom Podcast, where Jordan goes in depth about his entrepreneurial background, his expertise in Facebook ads, and most importantly...

🚀 His secret strategy to selling $100k+ within 24 hours of launching! 🚀

After learning programming to build his own websites, he wanted to surround himself with like-minded people to expedite his growth. 🌱

So, he ended up getting a job at the Mecca of coding--Silicon Valley.

Now, most people would have called it quits right there...

"I made it! I got a high-paying job in an in-demand field... what more could I want?"

But Kevin was just getting started! 🔥🔥🔥

From there he went on to start multiple 7+ figure businesses, (including some on Amazon), one after the other.

Along the way, however, he made many mistakes... 😨

But each time, he managed to bounce back and learn from them!

After all, our biggest lessons come from our biggest mistakes. 💪

In this podcast, Kevin condenses years and years of learning into one 30 minute episode...

In it he shares his wisdom about:

1. When to let someone else run your company.
2. How to hire the best people (step by step criteria).
3. How to adjust practices as your company grows.

And so much more!

Lack of access to capital can mean the death a new brand, or at least greatly slow it's growth. When an Amazon business is really taking off is exactly when you need capital the most!

Jack McColl is a serial entrepreneur that has grown multiple 6 & even 7 figure businesses using capital that he acquired through "debt hacking."
 

Basically he games the credit system in a way where he has more than $300k in lines of credit and doesn't pay any interest!

In this episode of the Actualize Freedom Podcast, Jack breaks down the strategies he uses to access massive credit and fund new businesses.

Including an Amazon FBA brand that will hit 7 figures in it's very first year.

Using TikTok influencers to promote your Amazon FBA products is totally uncharted territory, and most brands aren’t using TikTok at all.

But Scott Needham has sold more than $350 million on Amazon over his career, and is now benefitting from a viral TikTok with more than 2 million views that had his warehouse staff working overtime just to ship the orders.

How did Scott deal with this insane volume? And what is he going to do to replicate this in the future?

Is TikTok marketing for Amazon the new blue ocean strategy for 2021?

Watch the interview here: How a TikTok Sold 10,000 AMZ Units

Link / Resources: Kenji ROI Blog

But isn't it expensive & complex to design & manufacture a food product with all the right certifications?

Not according to Performance Nut Butter's founder Travis Marziani!

In this episode of the Actualize Freedom Podcast, we talk about how simple and cheap it really is to bring a new consumable food product to Amazon.

Travis shares his "must have" checklist when designing new products to bring to market.

Reality is, Amazon is closer to winner take all than "sharing the love" & nowhere is that more apparent than the super-competitive "health supplements" category.

Mina Elias is a 7 figure Amazon Seller that has paid his dues in the Amazon Ads arena., and in this episode of the Actualize Freedom Podcast he shares what he learned from spending thousands on high CPC ads for supplements.

While most Amazon Sellers stay far away from competitive categories, Mina Elias jumped in head fist, testing and tweaking until he found a formula that works.

See exactly how he optimized his Amazon PPC for supplements without burning all his cash in his interview with Danny Carlson, CEO of Kenji ROI.

Luckily there are tech companies constantly innovating and enabling more efficiencies for Amazon sellers. One of those companies is Payoneer, and Ben Stein comes on to talk about their innovations that allow Amazon FBA sellers to keep their margins higher.

Chances are you're paying more than you have to for foreign currency wires, international payments to manufacturers, or receiving payments from Amazon. Traditional banks are almost always more expensive.

So watch the episode of the Actualize Freedom Podcast to see how smart ecommerce sellers are keeping profits high in 2021 and beyond.

It's not enough to just meet expectations in today's competitive Amazon marketplace. If you want hundreds of 5 star reviews without blackhat tactics, Amazon sellers have to create an amazing customer experience.

Tomer shares his exact strategies on how he's done it for himself and his clients.

Tomer Rabinovich is a world famous Amazon FBA speaker, speaking on stages for Amazon.com, Iluminati Mastermind, & Sellercon to name a few.

On this episode of the Actualize Freedom Podcast, we share actionable ways you can get more 5 star reviews on Amazon in a totally TOS friendly way!

Well before there were courses teaching how to make money selling on Amazon, JL was testing different business models!

Fast forward 11 years and he's growing a fast moving software company & been involved in more ways to make money on Amazon than almost anyone I've met.

On this episode of the Actualize Freedom Podcast, we dive deep into the 7 different ways you can make money with the Amazon beast!

But not many are using Amazon split testing before their product even launches!

Anthony Cofrancesco is the mastermind behind the test-before-you-launch method and uses Pickfu's software to help.

This method gives sellers valuable insight into what images or packaging will perform the best before they even hit the shelves.

Can you say killer product launch?

Check out Anthony Cofrancesco's exact AMZ split testing methods in this episode of the Actualize Freedom Podcast.

Emma Schermer Tamir has 10 years experience in branding and shares her best Amazon branding tips to maximize customer loyalty and perceived product value.

What does branding REALLY mean?

How do you find the right balance of keyword optimization and good branding?

What style of copywriting gets the highest Amazon conversion rate?

Danny Carlson covers this and more on this episode of the Actualize Freedom Podcast with the Marketing by Emma founder, master of "Emmazon" listing optimization.

After cracking the code to selling on Amazon with his own products, Rafay founded AMZ Made Simple using the same teaching strategies he's honed on his students for years.

He also helps 7 figure brands grow sales on Amazon through Carter Consulting.

In this episode of the Actualize Freedom Podcast, we dive deep into the simple-but-not easy frameworks for ecommerce success Rafay Carter has honed for himself and his students.

If a school teacher can do it, so can you!

Building on his success, Yoni Mazor exited his ecommerce business to put his energy into growing GETIDA, an automated Amazon reimbursement software that saves brands thousands in miscalculated Amazon fees.

Being at the 9 figure level on Amazon, Yoni Mazor has gone through just about every major roadblock you can imagine and emerged out the other side victorious.

In this episode of the Actualize Freedom Podcast, Yoni shares the biggest insights he gained on the road to Amazon FBA success.

You can reach Yoni at GETIDA.CCM

If you are only get started and wondering how to research profitable products to sell on Amazon, check out AMZScout tools

Hannah Giro from PR Brand Marketing shares her wealth of experience with the Actualize Freedom audience in this episode of Seller Skills with Danny Carlson as the host.

Reach out to Hannah Here: https://www.linkedin.com/in/hannah-giro/

The same companies that weather the storm well are the ones that will make massive profits in the ecommerce boom on the other side.

Jeff Lieber from Turnkey shares what's been working well for the brands he manages to thrive during economic downturn, and the strategies they are using to benefit from the increase in ecommerce buyers.

TurnKey Product Management helps companies quickly grow their sales on Amazon and save them time so you can do what you love by offering the following: Full-Service Amazon Channel Management, Amazon PPC Advertising Management, TurnKey’s online training programs, and TurnKey’s Inner Circle 1-on-1 Coaching Program. 

Click here for the pre-vetted list of 3rd party warehouses as well as TurnKey’s FREE Amazon strategies or visit www.TurnKeyProductManagement.com/resource

Nate Ginsberg has walked the walk, and not spends his time focused on helping other brands groom their Amazon FBA e-commerce businesses for a smooth 7 figure sale.

In this episode of the Actualize Freedom Podcast, Nate shares his 7 step process every business owner needs follow in order to maximize the sale price and attractiveness of their business to potential buyers.

It can mean the difference of hundreds on thousands of dollars with a much higher multiple!

Ecommerce accounting is more complex than most businesses, so without the proper systems & training, sellers are likely operating at a loss.

Running an Amazon FBA brand without knowing your cash flow projections is a bomb waiting to explode. Cash is king and no one I know knows cash flow better than Ben McAdam.

With years of experience dealing with the financial issues unique to Amazon sellers, Ben shares with the Actualize Freedom Podcast listeners his top tips for staying profitable, and how to set up cash flow management systems in your eCommerce business.

Links/resources:
ProfitsCollective.com

Kamaljit Singh is a fellow Canadian Amazon agency owner and shares this abundance mindset.

Over the years I've gained so much from making friends with my direct competing company founders, and our market is always growing.

This is a common theme I've noticed with super successful entrepreneurs I know, many of them have built friendships intentionally with their biggest competition.

The value that both of you can gain is immense. There are no better people to learn from than other successful companies in your space because they are dealing with the same challenges you are, and in you both sharing your wins, everyone wins!

In this episode of the Actualize Freedom Podcast, we dive into how Kamaljit optimizes Amazon listings for maximum ranking and conversion rate.

Links:
Kamaljit Singh's YouTube Channel: https://www.youtube.com/channel/UCoVrMzvFc8Ng5FXBZl5kuVA

AMZ One Step: 
https://www.amzonestep.com/

David has sold his business and has lots to say about ways to increase that sale price that he wishes his past self knew.

Check Out David's Facebook Group Here: https://www.facebook.com/groups/548698855753215/

Orion Avidan has a proven framework for selling through that inventory while retaining 60% of your profits.

Clear cut criteria for deciding which inventory should utilize which liquidation strategy removes uncertainty and provides the most efficient way to get that capital back to work launching new products.

If you are only get started and wondering how to make money from Amazon, check out this post from AMZScout' so it looks natural and brings value.

Product positioning through unique copywriting targeted at buyer desires works just as well! Check out Kenji ROI's Amazon Copywriting Service

Amy Wees from Amazing at Home has toured the Amazon FBA conference circuit for years as a speaker in front of sold-out crowds.

She has 3 Amazon brands of her own and holds some patents to back them up, and her 18-year military planning experience helped her dive successfully into selling on Amazon and now helping others do the same.

More brands are realizing the power of connecting physical products to the digital world, and how a basic app can be a unique differentiator in the e-commerce market.

Jonny Bradley is an Entrepreneur, Author, and E-commerce Expert, & helps ordinary people create extraordinary things one product at a time.

In this episode of the Actualize Freedom Podcast, we dive deep on Jonny's experience launching a product that had an app, why it took much longer than expected, and his entire costs & exact product that he launched.

Derric Haynie is a professional Shopify software stack consultant and tells us his best recommendations for:

• Abandoned Cart Automations
• SMS Marketing Automations
• Shopify Themes
• Conversion Rate Boosting Apps

And everything you need to set up your Shopify store.

Sure lots of it depends on whether you're selling survival or outdoor recreational items, but as Andy Arnott points out, there are other things Amazon sellers can do as well.

With his wealth of knowledge as a long time Amazon seller and his mass of data from his software company Seller SEO, he shares his best tips for recession proofing your Amazon business.

Paul Easton shares why building your own store is NOT the first step, and what you should be focusing on first to diversify your Amazon traffic.

Step 1: Product Inserts

You design them quickly in Canva using pre-made templates. Depending on the product, different incentives will have the best conversion rate.

Warranties work really well for some products, but make little sense for others. Or entering to win a $200 gift card every month can work really well.

Step 2: Setup Email Marketing Automation

The most basic way is to setup a free Mailchimp account, and just use the template landing page for email opt in from your Amazon product inserts.

For a more robust system, Danny uses Active Campaign, but it's more expensive and only makes sense if you have a larger list.

Step 3: Should You Use Manychat / Facebook Messenger?

Reach Out to Paul: https://PaulEaston.com

Gone are the days when you could buy Amazon reviews through shady Amazon review sites and get away with it. White hat is the way to go!

Michael Melgar and Tygh Walters have an e-commerce customer service company Seller Smile. Their team manages reviews and feedback for large brands, and they're always up to date with changes in Amazon's TOS policies.

A recent change is Amazon has been more hesitant to remove neutral or negative seller feedback. It used to be easy to request feedback removal when it's clearly a product review, not seller feedback, but now it's hit or miss.

It's now recommended to continue opening cases at least 3 times before giving up.

Amazon buyer-seller messaging has tightened in recent years as well, with many sellers removing themselves from everything but essential order update emails, meaning they will not receive your review request email.

This means that excellent customer service is more important now then ever to keep your reviews coming in, and stop the negative ones from happening (or reverse them).

In this episode, Tygh Walters talks about the 3 fundamentals to provide good Amazon customer experience:

• Be fast and correct. Speed of reply and accuracy of information.
• Be Friendly. Use language that can only be read as polite.
• Be Proactive. Try to think of what the customer would ask next, then provide that answer.

It’s essential to make the customer feel emotionally engaged, using emojis and asking about their purchase to make them feel valued.

18:36 - Tygh Walters talks about some amazing tips for how to manage any size or type of E-commerce business with loads of activities taking place every day and dozens of messages popping up in the email.

• Running a business is not a one-person job.
• Hire multiple people to perform similar activities.
• Provide constant training.
• Have expert guidance sessions.
• The agents should stay up to date with changes taking place in the inventory and business.
• Have important information in one central location, plus more.

Here's some of what you can expect on this episode of the Actualize Freedom Podcast.

4 Steps To Building a Brand

1. Find a market you can improve on
2. Source a quality, unique product to bring to that market
3. Know how to sell
4. Build systems, processes, and a team around that brand so you can focus on steps 1 & 2.

ANKER is Ben Donovan's Best Example of a Strong Brand

This is a 9 figure Amazon Seller that grew on Amazon first before branching to other channels. Their branding is great because they only sell products of high quality at a good price, and their branding is consistent across all products.

How to Build Your Brand Around Your Life

Set aside time to create systems and train team members with any new profits. This is the only way to avoid the trap of becoming the bottleneck that's stopping your business from growing.

Ben Donovan's Website: https://www.bendonovan.co.uk/
YouTube Channel: https://www.youtube.com/channel/UCxGzzG7F7ulKLqcVakZy8bA

What things should you NOT automate?

Will Christensen's rule is to never automate something you haven't done yourself at least 5 times. If you haven't' tested a process, it's likely you haven't fixed the "bugs" in your process.

What things can you automate in an Amazon FBA Business?

Will first will Google "how do I automate X process?" and see how other people have figured out how to automate it. Rather than trying to figure it out from scratch, it's likely other businesses have already solved your exact problem.

What exactly can Amazon Sellers automate?

The most common one is Amazon business reports & metrics consolidated into one single report with excel formulas to give you better information to grow your sales.

Zapier is a powerful automation platform that Will's company Data Automation often uses to create business process automations without using any code. It's simple enough for non techy people to set up powerful automations and replace manual tasks or the need to pay a virtual assistant to do it.

Will's Automation Agency: https://dataautomation.com

The European Seller Conference is coming up in less than 2 weeks in Prague, is it worth it?

Personally I can say the value I've gotten from Amazon Seller events far outweighs the costs of tickets and flights.

All it takes it 1 valuable new business relationship with another seller, Amazon service provider, or 1 "golden nugget" shared over a group dinner to have a positive ROI.

Augustas Kligys, Founder of European Seller Conference gives us details on who the conference is for, what types of people will be there, and a few real life examples of key business partnerships that started at his past events.

If you are looking to level up your network with an Amazon Seller conference this year, the European Seller Conference may be for you.

I've been through a lot of Amazon PPC courses and in my opinion, his PPC & AMS Accelerator with Taylor Benterud is the best one.

Software automation for Amazon PPC optimization is great, but Sean Smith is a big advocate for using bulk files to smooth Amazon Ads workflow.

Everything from keyword bid adjustments & negative matches to uploading full campaigns for multiple products with thousands of keywords can be done without software much faster than using Amazon Seller Central's campaign manager.

Amazon Sponsored Ads is getting more competitive, so creating an effective Amazon ppc management strategy is going to be essential in 2020 and beyond.

Sean also talks about Amazon video ads and how many accounts are now getting access to this tool, and what new Amazon marketing strategies are coming soon to Amazon sellers and brands with larger adspend.

Links/resources
Boost Rooster - https://boostrooster.com/

Links/resources
Gembah - https://gembah.com/

Links/resources
Helium 10 Users Facebook group - https://www.facebook.com/groups/Helium10Users/
Helium 10 website - https://www.helium10.com/
Serious Sellers Podcast - https://www.helium10.com/subscribe/

Links/resources
Profit Builder - https://wpprofitbuilder.com/
QA Selling Online Podcast - https://qasellingonline.com/
Fail Fast Podcast - https://podcasts.apple.com/us/podcast/fail-fast-podcast/id1378650994
Prolific Zone - https://www.prolificzone.com/
Quin’s Linkedin - https://ca.linkedin.com/in/private-label

Links/resources
ZonGuru - https://zonguru.com/
Email Jon - Jon@zonguru.com
2020 Perfect Product Vision webseries - https://2020.zonguru.com/watch-video-three
ZonGuru Facebook page - https://www.facebook.com/zonguru/
ZonGuru Instagram - https://www.instagram.com/zonguru/?hl=en
ZonGuru Youtube - https://www.youtube.com/channel/UCMFKz4QVV5JrXZ2YoyLVfLw

Links/Resources
Exclusive Actualize Freedom coupon for PickFU - pickfu.com/actualizefreedom
John’s email - john@pickfu.com

Links/resources
Scott’s Instagram - https://www.instagram.com/smartestseller/?hl=en
Scott’s podcast - https://player.fm/series/the-smartest-amazon-seller
Zapier - https://zapier.com/
Phrase Express - https://www.phraseexpress.com/

Links/Resources:
Do you want to learn more about how video marketing can work for you? You can check it out here - https://rickcesari.com/actualizefreedom/
Video Persuasion book - https://www.amazon.com/Video-Persuasion-Everything-Effective-Testimonial/dp/0578500469
Content Samurai - https://www.contentsamurai.com/

Links/resources
Dan’s website - http://thewholesaleformula.com
Special page for Actualize Freedom audience - http://thewholesaleformula.com/actualizefreedom/

Links/Resources
Unstoppable FBA webpage - http://unstoppablefba.com/
Unstoppable FBA Facebook group - https://www.facebook.com/UnstoppableAMZ/
Steven’s official Facebook page - https://www.facebook.com/officialstevenblack
Clockwork book - https://clockwork.life/

Links/Resources
The Amazon Seller Podcast - https://www.stitcher.com/podcast/amazing-freedom-3/the-amazon-seller-podcast
Liran’s Facebook - https://www.facebook.com/lhirschkorn
Impact Theory - https://impacttheory.com/

Links/Resources
Henson’s website - www.feedbackwiz.com

Links
Shawn’s Facebook page - https://www.facebook.com/dbaglife

Links:
Judolaunch - https://judolaunch.com/
22x security token - https://www.22xfund.com/
Chris’s Instagram - https://www.instagram.com/hippiemogul/
Seller Jams Podcast - https://www.stitcher.com/podcast/anchor-podcasts/sellers-jams

Links/Resources
Brandon’s advertisement optimization business - https://nextlevelsellers.com/
Brandon’s email - Brandon@nextlevelsellers.com

Links/Resources

FBA Kings Facebook group - https://www.facebook.com/groups/AmazonKings/
Seller.tools - https://seller.tools/
Zapier - https://zapier.com/
Manychat - https://manychat.com/

Links

Seller Tradecraft website - https://www.sellertradecraft.com/

Seller Tradecraft Facebook page - https://www.facebook.com/sellertradecraft/

Seller Tradecraft Youtube channel -  https://www.youtube.com/channel/UCPHntYYv-dwbTP-g-y4RYsg

Nick’s Email - Nick@sellertradecraft.com

• Daniel Philip's homeless surf bum to multi-million e-commerce story.
• Influencer Marketing focusing on micro influencers.
• The craziest Facebook Messenger bot stuff you've ever heard.
• How Daniel uses Manychat to vet & hire employees.

https://www.facebook.com/atlascreativegroup.co/

https://nikawolf.com/

https://www.sellertradecraft.com/
https://pixelfy.me/

1. What type of image can increase traffic to your listing with minimal effort
2. What type of photos should be on every listing and the exact number of each
3. Big mistakes even experienced sellers make that is costing them sales
4. How to craft a story that weaves into your entire photo set
5. What type of graphic design images are best for different products

▶ Get FREE Amazon Photo Set Template: http://pxlme.me/Jjpb9oeF

bagels.io is a software tool for Amazon Sellers that Keith Mander had built for his own Amazon business and is exploring offering to others as well.

We go into some of the trends he's seen in the data, & his journey from quitting a $30k per year job to being fed consulting clients by Ryan Daniel Moran to COO of a software company.

After successfully launching his first products on Amazon, he soon after started consulting for other sellers and built that into a booming business. One of his friends launched ZonBlast (now https://www.sixleaf.com/), the original product launch company serving Amazon Sellers. After helping them grow at a rapid pace, he was promoted to Chief Operations Officer.

He's also the founder of http://importhacker.com/ where he helps e-commerce sellers navigate importing products from China to sell in the US.

After quitting his job at Longhorn Steakhouse in 2011, he began a serial entrepreneur streak growing multiple six-figure service businesses.

He consults with some of the top Amazon sellers and is a compliance specialist so he understands how to not get suspended better than anyone in the space.

I could think of no one better to consult than Brian R Johnson of PPCScope for Amazon Sellers, Sponsored Products Academy, & canopy.management

Through perseverance and hard work, he is now running multiple 7-figure businesses; from PC games to mobile applications and now Amazon software.

He is the CEO and founder of Helium 10, a software suite that helps drive the success of many Amazon seller businesses, including his own. You can follow him at AM/PM Podcast on YouTube.