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    <title>Blood Type: Texan</title>
    <description>Blood Type: Texan is a Carter BloodCare podcast that pulls back the curtain on how donated blood moves through Texas.

Hosted by CBC Spokesperson Ashley Claster, this series takes you behind the scenes of a network that supports trauma responses, emergency flights, surgeries, and everyday patient care across North, Central, and East Texas.

Through real conversations with the people who make it all happen, we explore what it actually takes to turn a single donation into lifesaving care across a state this big, this fast-moving, and this unpredictable.

Because in Texas, the blood supply doesn’t come from somewhere else.
It comes from us.</description>
    <copyright>© 2026 Carter BloodCare</copyright>
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    <pubDate>Fri, 4 Sep 2026 18:25:49 +0000</pubDate>
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      <title>Blood Type: Texan</title>
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    <itunes:summary>Blood Type: Texan is a Carter BloodCare podcast that pulls back the curtain on how donated blood moves through Texas.

Hosted by CBC Spokesperson Ashley Claster, this series takes you behind the scenes of a network that supports trauma responses, emergency flights, surgeries, and everyday patient care across North, Central, and East Texas.

Through real conversations with the people who make it all happen, we explore what it actually takes to turn a single donation into lifesaving care across a state this big, this fast-moving, and this unpredictable.

Because in Texas, the blood supply doesn’t come from somewhere else.
It comes from us.</itunes:summary>
    <itunes:author>Ashley Claster, Carter BloodCare</itunes:author>
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      <itunes:name>Carter BloodCare</itunes:name>
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      <title>Minutes Matter</title>
      <description><![CDATA[<p><strong>Prehospital Transfusion: How EMS Brings Transfusions to the Scene</strong></p><p>When severe blood loss happens, minutes matter. In this episode of <i>Blood Type: Texan</i>, host Ashley Claster sits down with Christina Ramos, Senior Manager of Client Relations at Carter BloodCare, to explore how prehospital transfusion programs are changing emergency care across Texas.</p><p>Most people associate blood transfusions with hospitals, but more EMS agencies are now carrying blood products on ambulances and helicopters, allowing lifesaving transfusions to begin before a patient ever reaches an emergency room. Christina explains how these programs work, the logistics required to safely store and transport blood in the field, and why blood donors are a critical part of making this care possible.</p><h3>In this episode:</h3><ul><li>What a prehospital transfusion is and how it works</li><li>The types of emergencies that may require blood before arriving at a hospital</li><li>How EMS crews cared for patients before blood was available in the field</li><li>Real-world examples of patients receiving blood at the scene of an emergency</li><li>How paramedics and flight nurses determine when a transfusion is needed</li><li>The technology, training, and regulations required to safely store blood on emergency vehicles</li><li>What happens to blood products if they are not used</li><li>Why Group O blood donors play an especially important role in supporting these programs</li><li>The future of prehospital transfusions across Texas</li></ul><h3>Episode Highlights</h3><p><strong>1:13</strong> – What is a prehospital transfusion?<br><strong>1:44</strong> – Emergencies that may require blood before reaching a hospital<br><strong>2:11</strong> – How EMS treated severe blood loss before carrying blood products<br><strong>3:06</strong> – Real stories of blood transfusions at accident scenes<br><strong>4:40</strong> – How EMS decides when a patient needs blood<br><strong>7:16</strong> – Behind the scenes: storing and transporting blood safely<br><strong>9:02</strong> – The journey of a blood unit from donor to ambulance<br><strong>11:27</strong> – How many EMS agencies currently receive blood from Carter BloodCare<br><strong>13:21</strong> – Expanding prehospital transfusion programs across Texas<br><strong>14:51</strong> – Why having blood on ambulances matters</p><h3>Learn More</h3><p>Schedule a blood donation appointment, find a donor center, or learn more about Carter BloodCare by <a href="https://www.carterbloodcare.org/" rel="noopener noreferrer">visiting our website</a>.</p><p><i>Blood Type: Texan</i> is a podcast from Carter BloodCare exploring the people, systems, innovations, and decisions that help save lives across Texas. <i>Disclaimer: AI-assisted tools were used to help draft these episode notes. Final content was reviewed and edited by the Carter BloodCare communications team.</i></p>
<p><p><strong>Ready to donate blood?</strong><br />Make an appointment or learn more about eligibility at <a href="https://www.carterbloodcare.org/" target="_blank"><strong>www.CarterBloodCare.org</strong></a>.</p><p><strong>Blood Type: Texan</strong> is presented by Carter BloodCare, your local nonprofit community blood center serving hospitals and patients across North, Central and East Texas.</p></p>]]></description>
      <pubDate>Fri, 4 Sep 2026 18:25:49 +0000</pubDate>
      <author>marketingrequest@carterbloodcare.org (Ashley Claster, Carter BloodCare)</author>
      <link>https://blood-type-texan-7c2a5719.simplecast.com/episodes/minutes-matter-QMfKbOHz</link>
      <media:thumbnail height="720" url="https://image.simplecastcdn.com/images/59b52d13-40f0-45f3-8590-c4af69b20934/3d31edad-d451-4d66-8be7-511917325892/12459podcast_artep_4thumbnail1280x720.png" width="1280"/>
      <content:encoded><![CDATA[<p><strong>Prehospital Transfusion: How EMS Brings Transfusions to the Scene</strong></p><p>When severe blood loss happens, minutes matter. In this episode of <i>Blood Type: Texan</i>, host Ashley Claster sits down with Christina Ramos, Senior Manager of Client Relations at Carter BloodCare, to explore how prehospital transfusion programs are changing emergency care across Texas.</p><p>Most people associate blood transfusions with hospitals, but more EMS agencies are now carrying blood products on ambulances and helicopters, allowing lifesaving transfusions to begin before a patient ever reaches an emergency room. Christina explains how these programs work, the logistics required to safely store and transport blood in the field, and why blood donors are a critical part of making this care possible.</p><h3>In this episode:</h3><ul><li>What a prehospital transfusion is and how it works</li><li>The types of emergencies that may require blood before arriving at a hospital</li><li>How EMS crews cared for patients before blood was available in the field</li><li>Real-world examples of patients receiving blood at the scene of an emergency</li><li>How paramedics and flight nurses determine when a transfusion is needed</li><li>The technology, training, and regulations required to safely store blood on emergency vehicles</li><li>What happens to blood products if they are not used</li><li>Why Group O blood donors play an especially important role in supporting these programs</li><li>The future of prehospital transfusions across Texas</li></ul><h3>Episode Highlights</h3><p><strong>1:13</strong> – What is a prehospital transfusion?<br><strong>1:44</strong> – Emergencies that may require blood before reaching a hospital<br><strong>2:11</strong> – How EMS treated severe blood loss before carrying blood products<br><strong>3:06</strong> – Real stories of blood transfusions at accident scenes<br><strong>4:40</strong> – How EMS decides when a patient needs blood<br><strong>7:16</strong> – Behind the scenes: storing and transporting blood safely<br><strong>9:02</strong> – The journey of a blood unit from donor to ambulance<br><strong>11:27</strong> – How many EMS agencies currently receive blood from Carter BloodCare<br><strong>13:21</strong> – Expanding prehospital transfusion programs across Texas<br><strong>14:51</strong> – Why having blood on ambulances matters</p><h3>Learn More</h3><p>Schedule a blood donation appointment, find a donor center, or learn more about Carter BloodCare by <a href="https://www.carterbloodcare.org/" rel="noopener noreferrer">visiting our website</a>.</p><p><i>Blood Type: Texan</i> is a podcast from Carter BloodCare exploring the people, systems, innovations, and decisions that help save lives across Texas. <i>Disclaimer: AI-assisted tools were used to help draft these episode notes. Final content was reviewed and edited by the Carter BloodCare communications team.</i></p>
<p><p><strong>Ready to donate blood?</strong><br />Make an appointment or learn more about eligibility at <a href="https://www.carterbloodcare.org/" target="_blank"><strong>www.CarterBloodCare.org</strong></a>.</p><p><strong>Blood Type: Texan</strong> is presented by Carter BloodCare, your local nonprofit community blood center serving hospitals and patients across North, Central and East Texas.</p></p>]]></content:encoded>
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      <itunes:title>Minutes Matter</itunes:title>
      <itunes:author>Ashley Claster, Carter BloodCare</itunes:author>
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      <itunes:duration>00:17:45</itunes:duration>
      <itunes:summary>Every unit of blood carried on an ambulance starts with a donor. Christina Ramos joins Ashley Claster to discuss how prehospital transfusion programs are saving lives in the field and why Group O donors play a critical role in expanding access to this lifesaving care.</itunes:summary>
      <itunes:subtitle>Every unit of blood carried on an ambulance starts with a donor. Christina Ramos joins Ashley Claster to discuss how prehospital transfusion programs are saving lives in the field and why Group O donors play a critical role in expanding access to this lifesaving care.</itunes:subtitle>
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      <title>No Alternatives</title>
      <description><![CDATA[<p>Blood can't be manufactured, ordered from a factory or stored forever. Every transfusion begins with a person willing to donate.</p>
<p>In this episode of <i>Blood Type: Texan</i>, host <strong>Ashley Claster</strong> sits down with <strong>Andrea Sign</strong>, Carter BloodCare's director of marketing, communications and donor relations, to explore why donated blood remains one of the few lifesaving medical resources with no substitute.</p>
<p>Ashley and Andrea discuss why Carter BloodCare needs about 1,600 donors every day, what happens when donations slow down, and why a stable blood supply depends on people showing up consistently throughout the year. They also break down how long blood products last, who depends on transfusions most often, and why the phrase "it's the blood on the shelf that saves lives" is more important than most people realize.</p>
<p>The conversation also highlights 11-year-old Daniel Wendler, whose ongoing transfusions help him live an active childhood, and the emotional moment he recently met some of the donors who help make that possible.</p>
<p>Whether you've donated before or have never been asked, this episode explains why there are no alternatives to blood donors.</p>
<h3>In This Episode</h3>
<p><strong>1:20</strong> Why every blood transfusion starts with a donor<br><strong>2:35</strong> The 1,600 donors needed every day across North, Central and East Texas<br><strong>4:30</strong> Why blood still can't be manufactured in a lab<br><strong>6:28</strong> What happens when donations slow down<br><strong>8:30</strong> Patients who rely on blood in ways most people never realize<br><strong>10:07</strong> What motivates people to become regular donors<br><strong>12:37</strong> What happens to your donation after you leave the chair<br><strong>13:45</strong> The biggest barriers preventing people from donating<br><strong>18:11</strong> What first-time donors should know before their appointment<br><strong>21:13</strong> Daniel Wendler's story and the emotional impact of meeting his donors</p>
<h3>Learn More</h3>
<p>Schedule an appointment or learn more about donating blood <a href="https://www.carterbloodcare.org/" target="_blank" rel="noopener noreferrer">on our website</a>.</p>
<p><p><strong>Ready to donate blood?</strong><br />Make an appointment or learn more about eligibility at <a href="https://www.carterbloodcare.org/" target="_blank"><strong>www.CarterBloodCare.org</strong></a>.</p><p><strong>Blood Type: Texan</strong> is presented by Carter BloodCare, your local nonprofit community blood center serving hospitals and patients across North, Central and East Texas.</p></p>]]></description>
      <pubDate>Fri, 7 Aug 2026 18:19:41 +0000</pubDate>
      <author>marketingrequest@carterbloodcare.org (Carter BloodCare, Ashley Claster)</author>
      <link>https://blood-type-texan-7c2a5719.simplecast.com/episodes/no-alternatives-LirlCdzw</link>
      <media:thumbnail height="720" url="https://image.simplecastcdn.com/images/59b52d13-40f0-45f3-8590-c4af69b20934/4094525e-e65b-4cf9-adc7-83f7f0ca8da5/12459podcast_artep_3thumbnail1280x720.png" width="1280"/>
      <content:encoded><![CDATA[<p>Blood can't be manufactured, ordered from a factory or stored forever. Every transfusion begins with a person willing to donate.</p>
<p>In this episode of <i>Blood Type: Texan</i>, host <strong>Ashley Claster</strong> sits down with <strong>Andrea Sign</strong>, Carter BloodCare's director of marketing, communications and donor relations, to explore why donated blood remains one of the few lifesaving medical resources with no substitute.</p>
<p>Ashley and Andrea discuss why Carter BloodCare needs about 1,600 donors every day, what happens when donations slow down, and why a stable blood supply depends on people showing up consistently throughout the year. They also break down how long blood products last, who depends on transfusions most often, and why the phrase "it's the blood on the shelf that saves lives" is more important than most people realize.</p>
<p>The conversation also highlights 11-year-old Daniel Wendler, whose ongoing transfusions help him live an active childhood, and the emotional moment he recently met some of the donors who help make that possible.</p>
<p>Whether you've donated before or have never been asked, this episode explains why there are no alternatives to blood donors.</p>
<h3>In This Episode</h3>
<p><strong>1:20</strong> Why every blood transfusion starts with a donor<br><strong>2:35</strong> The 1,600 donors needed every day across North, Central and East Texas<br><strong>4:30</strong> Why blood still can't be manufactured in a lab<br><strong>6:28</strong> What happens when donations slow down<br><strong>8:30</strong> Patients who rely on blood in ways most people never realize<br><strong>10:07</strong> What motivates people to become regular donors<br><strong>12:37</strong> What happens to your donation after you leave the chair<br><strong>13:45</strong> The biggest barriers preventing people from donating<br><strong>18:11</strong> What first-time donors should know before their appointment<br><strong>21:13</strong> Daniel Wendler's story and the emotional impact of meeting his donors</p>
<h3>Learn More</h3>
<p>Schedule an appointment or learn more about donating blood <a href="https://www.carterbloodcare.org/" target="_blank" rel="noopener noreferrer">on our website</a>.</p>
<p><p><strong>Ready to donate blood?</strong><br />Make an appointment or learn more about eligibility at <a href="https://www.carterbloodcare.org/" target="_blank"><strong>www.CarterBloodCare.org</strong></a>.</p><p><strong>Blood Type: Texan</strong> is presented by Carter BloodCare, your local nonprofit community blood center serving hospitals and patients across North, Central and East Texas.</p></p>]]></content:encoded>
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      <itunes:title>No Alternatives</itunes:title>
      <itunes:author>Carter BloodCare, Ashley Claster</itunes:author>
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      <itunes:duration>00:24:54</itunes:duration>
      <itunes:summary>Blood can&apos;t be manufactured, stockpiled forever or replaced by technology. In &quot;No Alternatives,&quot; Ashley Claster and Andrea Sign explain why donated blood remains essential to modern medicine and how everyday donors help save lives across Texas.</itunes:summary>
      <itunes:subtitle>Blood can&apos;t be manufactured, stockpiled forever or replaced by technology. In &quot;No Alternatives,&quot; Ashley Claster and Andrea Sign explain why donated blood remains essential to modern medicine and how everyday donors help save lives across Texas.</itunes:subtitle>
      <itunes:keywords>blood transfusion, trauma patients, emergency medicine, donating blood, blood type texan, community impact, plasma, red blood cells, nonprofit healthcare, texas, no alternatives, blood donor, blood bank, platelets, donor recruitment, lifesaving blood, blood inventory, public health, blood shortage, healthcare, modern medicine, carter bloodcare, volunteer donor, blood donation, cancer patients, texans helping texans, blood supply, sickle cell disease, transfusion medicine, hospital care</itunes:keywords>
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      <title>When DFW Hosts the World</title>
      <description><![CDATA[<p>As North Texas welcomes a major international soccer event, Carter BloodCare is preparing for more than crowds, traffic and packed stadiums. In this episode of Blood Type: Texan, Ashley Claster talks with Andrea Sign about what large-scale events can mean for local healthcare systems, why the blood supply has to be ready before an emergency happens and how local donors help keep Texas hospitals prepared.</p>
<p><strong>In this episode:</strong></p>
<p>How Carter BloodCare plans for large-scale events and regional surge readiness</p>
<p>Why hospitals and emergency services need a stable blood supply during high-demand periods</p>
<p>How summer travel and school breaks affect blood donation</p>
<p>Why Type O blood and platelets are especially important during emergencies</p>
<p>Why donated blood must be collected, tested and processed before it can be used</p>
<p>How local donors help protect patients across North, Central and East Texas</p>
<p><strong>Guest:</strong> Andrea Sign, Carter BloodCare’s Director of Marketing, Communications and Donor Relations</p>
<p>The need for blood does not pause during major events. To learn more about donating blood or to make an appointment, visit <a href="https://www.carterbloodcare.org/" target="_blank" rel="noopener noreferrer">CarterBloodCare.org.</a></p>
<p>New episodes of Blood Type: Texan are released on the first Friday of every month.</p>
<p><p><strong>Ready to donate blood?</strong><br />Make an appointment or learn more about eligibility at <a href="https://www.carterbloodcare.org/" target="_blank"><strong>www.CarterBloodCare.org</strong></a>.</p><p><strong>Blood Type: Texan</strong> is presented by Carter BloodCare, your local nonprofit community blood center serving hospitals and patients across North, Central and East Texas.</p></p>]]></description>
      <pubDate>Fri, 3 Jul 2026 15:00:00 +0000</pubDate>
      <author>marketingrequest@carterbloodcare.org (Carter BloodCare, Ashley Claster)</author>
      <link>https://blood-type-texan-7c2a5719.simplecast.com/episodes/when-dfw-hosts-the-world-j736SEgW</link>
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      <content:encoded><![CDATA[<p>As North Texas welcomes a major international soccer event, Carter BloodCare is preparing for more than crowds, traffic and packed stadiums. In this episode of Blood Type: Texan, Ashley Claster talks with Andrea Sign about what large-scale events can mean for local healthcare systems, why the blood supply has to be ready before an emergency happens and how local donors help keep Texas hospitals prepared.</p>
<p><strong>In this episode:</strong></p>
<p>How Carter BloodCare plans for large-scale events and regional surge readiness</p>
<p>Why hospitals and emergency services need a stable blood supply during high-demand periods</p>
<p>How summer travel and school breaks affect blood donation</p>
<p>Why Type O blood and platelets are especially important during emergencies</p>
<p>Why donated blood must be collected, tested and processed before it can be used</p>
<p>How local donors help protect patients across North, Central and East Texas</p>
<p><strong>Guest:</strong> Andrea Sign, Carter BloodCare’s Director of Marketing, Communications and Donor Relations</p>
<p>The need for blood does not pause during major events. To learn more about donating blood or to make an appointment, visit <a href="https://www.carterbloodcare.org/" target="_blank" rel="noopener noreferrer">CarterBloodCare.org.</a></p>
<p>New episodes of Blood Type: Texan are released on the first Friday of every month.</p>
<p><p><strong>Ready to donate blood?</strong><br />Make an appointment or learn more about eligibility at <a href="https://www.carterbloodcare.org/" target="_blank"><strong>www.CarterBloodCare.org</strong></a>.</p><p><strong>Blood Type: Texan</strong> is presented by Carter BloodCare, your local nonprofit community blood center serving hospitals and patients across North, Central and East Texas.</p></p>]]></content:encoded>
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      <itunes:title>When DFW Hosts the World</itunes:title>
      <itunes:author>Carter BloodCare, Ashley Claster</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/59b52d13-40f0-45f3-8590-c4af69b20934/a23f4434-b98d-46fc-8a68-dc8ddd12d704/3000x3000/12459podcast_artep_2episode_art3000x3000.jpg?aid=rss_feed"/>
      <itunes:duration>00:30:28</itunes:duration>
      <itunes:summary>As North Texas hosts one of the world’s largest sporting events, Carter BloodCare is planning for more than crowds and traffic. Ashley Claster talks with Andrea Sign about what it takes to keep the local blood supply ready during large-scale events, why hospitals depend on donors before emergencies happen, and why Texans are the missing piece in regional preparedness.</itunes:summary>
      <itunes:subtitle>As North Texas hosts one of the world’s largest sporting events, Carter BloodCare is planning for more than crowds and traffic. Ashley Claster talks with Andrea Sign about what it takes to keep the local blood supply ready during large-scale events, why hospitals depend on donors before emergencies happen, and why Texans are the missing piece in regional preparedness.</itunes:subtitle>
      <itunes:keywords>texas blood donation, hospitals, blood type texan, east texas, emergency preparedness, donate blood, o negative, large-scale events, healthcare readiness, platelets, north texas, o positive, lifesaving blood, type o blood, ashley claster, regional preparedness, andrea sign, carter bloodcare, summer blood shortage, blood donation, blood supply, central texas, donor community</itunes:keywords>
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      <title>Introducing Carter BloodCare</title>
      <description><![CDATA[<p>Welcome to the first episode of Carter BloodCare’s <i>Blood Type: Texan</i>, a podcast that pulls back the curtain on the systems, people and emergencies that keep lifesaving blood moving across Texas.</p>
<p>In this episode, host Ashley Claster is joined by Andrea Sign, Carter BloodCare’s Director of Marketing, Communications and Donor Relations, for a conversation about what Carter BloodCare does, who depends on the blood supply and why volunteer blood donors are essential to patient care across North, Central and East Texas.</p>
<p>Ashley and Andrea discuss what would happen if the blood supply disappeared, why blood cannot be manufactured or stored long term, how Carter BloodCare helps hospitals stay prepared, and why regular blood donations are needed before emergencies happen.</p>
<p><strong>New episodes of Blood Type: Texan are released the first Friday of every month.</strong></p>
<p>To learn more about donating blood or to make an appointment, visit <a href="https://www.carterbloodcare.org/" target="_blank" rel="noopener noreferrer"><strong>CarterBloodCare.org</strong></a>.</p>
<p><p><strong>Ready to donate blood?</strong><br />Make an appointment or learn more about eligibility at <a href="https://www.carterbloodcare.org/" target="_blank"><strong>www.CarterBloodCare.org</strong></a>.</p><p><strong>Blood Type: Texan</strong> is presented by Carter BloodCare, your local nonprofit community blood center serving hospitals and patients across North, Central and East Texas.</p></p>]]></description>
      <pubDate>Fri, 5 Jun 2026 20:09:24 +0000</pubDate>
      <author>marketingrequest@carterbloodcare.org (Ashley Claster, Carter BloodCare)</author>
      <link>https://blood-type-texan-7c2a5719.simplecast.com/episodes/introducing-carter-bloodcare-OTNg9X8V</link>
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      <content:encoded><![CDATA[<p>Welcome to the first episode of Carter BloodCare’s <i>Blood Type: Texan</i>, a podcast that pulls back the curtain on the systems, people and emergencies that keep lifesaving blood moving across Texas.</p>
<p>In this episode, host Ashley Claster is joined by Andrea Sign, Carter BloodCare’s Director of Marketing, Communications and Donor Relations, for a conversation about what Carter BloodCare does, who depends on the blood supply and why volunteer blood donors are essential to patient care across North, Central and East Texas.</p>
<p>Ashley and Andrea discuss what would happen if the blood supply disappeared, why blood cannot be manufactured or stored long term, how Carter BloodCare helps hospitals stay prepared, and why regular blood donations are needed before emergencies happen.</p>
<p><strong>New episodes of Blood Type: Texan are released the first Friday of every month.</strong></p>
<p>To learn more about donating blood or to make an appointment, visit <a href="https://www.carterbloodcare.org/" target="_blank" rel="noopener noreferrer"><strong>CarterBloodCare.org</strong></a>.</p>
<p><p><strong>Ready to donate blood?</strong><br />Make an appointment or learn more about eligibility at <a href="https://www.carterbloodcare.org/" target="_blank"><strong>www.CarterBloodCare.org</strong></a>.</p><p><strong>Blood Type: Texan</strong> is presented by Carter BloodCare, your local nonprofit community blood center serving hospitals and patients across North, Central and East Texas.</p></p>]]></content:encoded>
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      <itunes:title>Introducing Carter BloodCare</itunes:title>
      <itunes:author>Ashley Claster, Carter BloodCare</itunes:author>
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      <itunes:duration>00:28:34</itunes:duration>
      <itunes:summary>In the first episode of Carter BloodCare’s Blood Type: Texan, host Ashley Claster talks with Andrea Sign about how the local blood supply works, why it matters every day and why volunteer blood donors are essential to patient care across North, Central and East Texas.</itunes:summary>
      <itunes:subtitle>In the first episode of Carter BloodCare’s Blood Type: Texan, host Ashley Claster talks with Andrea Sign about how the local blood supply works, why it matters every day and why volunteer blood donors are essential to patient care across North, Central and East Texas.</itunes:subtitle>
      <itunes:keywords>patient care, emergency blood supply, blood type texan, east texas, donate blood, world cup preparedness, local blood donation, community blood center, texas blood supply, blood bank, north texas, o negative blood, lifesaving blood, transfusion, ashley claster, hospital blood supply, andrea sign, blood donors, carter bloodcare, blood donation, o positive blood, carterbloodcare.org, central texas, volunteer donors</itunes:keywords>
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      <itunes:episode>1</itunes:episode>
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