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    <title>Seaworthy</title>
    <description>Seaworthy is a podcast about building successful software. We provide actionable advice around product validation, execution, and promotion. Hosted by Andrew Verboncouer.</description>
    <copyright>Copyright Headway</copyright>
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    <pubDate>Fri, 5 Mar 2021 22:28:43 +0000</pubDate>
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    <itunes:summary>Seaworthy is a podcast about building successful software. We provide actionable advice around product validation, execution, and promotion. Hosted by Andrew Verboncouer.</itunes:summary>
    <itunes:author>Headway, Andrew Verbconcouer</itunes:author>
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    <itunes:keywords>software, seaworthy, saas, app development, founders, design leadership, innovation, andrew verboncouer, startups, product strategy, headway, app design, product management, tech</itunes:keywords>
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      <itunes:name>Headway</itunes:name>
      <itunes:email>andrew@headway.io</itunes:email>
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      <title>Welcome to Seaworthy - A Podcast About Building Successful Software</title>
      <description><![CDATA[<p>If you're a founder, entrepreneur, designer, developer, or just love innovation, we're here to teach you the best ways to build a business designed to succeed. When you listen to the Seaworthy podcast, you get access to exclusive interviews with startup founders and design leaders from companies like Dribbble, Carbon Health, Facebook, Airbnb, Abstract, and more.</p><p>Connect with Andrew on <a href="https://twitter.com/averbs" target="_blank">Twitter</a></p>
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      <pubDate>Fri, 5 Mar 2021 22:28:43 +0000</pubDate>
      <author>andrew@headway.io (Andrew Verbconcouer)</author>
      <link>https://www.headway.io/podcasts/seaworthy</link>
      <content:encoded><![CDATA[<p>If you're a founder, entrepreneur, designer, developer, or just love innovation, we're here to teach you the best ways to build a business designed to succeed. When you listen to the Seaworthy podcast, you get access to exclusive interviews with startup founders and design leaders from companies like Dribbble, Carbon Health, Facebook, Airbnb, Abstract, and more.</p><p>Connect with Andrew on <a href="https://twitter.com/averbs" target="_blank">Twitter</a></p>
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      <itunes:title>Welcome to Seaworthy - A Podcast About Building Successful Software</itunes:title>
      <itunes:author>Andrew Verbconcouer</itunes:author>
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      <itunes:summary>If you&apos;re a founder, entrepreneur, designer, developer, or just love innovation, we&apos;re here to teach you the best ways to build a business designed to succeed. When you listen to the Seaworthy podcast, you get access to exclusive interviews with startup founders and design leaders from companies like Dribbble, Carbon Health, Facebook, Airbnb, Abstract, and more.</itunes:summary>
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      <title>20: Healthcare Innovation During COVID-19 (ft. Michael Seidel, Advocate Aurora Health)</title>
      <description><![CDATA[<p>Andrew talks with Michael Seidel, Design Strategy Manager at Advocate Aurora Health, about designing a system of care and the accelerated innovation of telehealth. They discuss using evidence-backed research to create products and creating holistic experiences for patients across various platforms.</p>
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      <pubDate>Wed, 20 Jan 2021 16:48:13 +0000</pubDate>
      <author>andrew@headway.io (Michael Seidel, Andrew Verboncouer)</author>
      <link>https://www.headway.io/seaworthy/healthcare-innovation-during-covid-19</link>
      <content:encoded><![CDATA[<p>Andrew talks with Michael Seidel, Design Strategy Manager at Advocate Aurora Health, about designing a system of care and the accelerated innovation of telehealth. They discuss using evidence-backed research to create products and creating holistic experiences for patients across various platforms.</p>
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      <itunes:title>20: Healthcare Innovation During COVID-19 (ft. Michael Seidel, Advocate Aurora Health)</itunes:title>
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      <title>19: Starting Up Solo (ft. Pete Bernardo, Punchlist)</title>
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      <pubDate>Wed, 17 Jun 2020 11:00:02 +0000</pubDate>
      <author>andrew@headway.io (Andrew Verbconcouer, Pete Bernardo)</author>
      <link>https://www.headway.io/seaworthy/starting-up-solo-ft-pete-bernardo-punchlist</link>
      <content:encoded><![CDATA[<p>When you're a one-person crew, how do you prioritize tasks to make the most impact? How do you keep your head up in a sea of to-dos? Andrew talks with Pete Bernardo, Founder of Punchlist, about starting a company from the ground up on your own.</p>
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      <itunes:title>19: Starting Up Solo (ft. Pete Bernardo, Punchlist)</itunes:title>
      <itunes:author>Andrew Verbconcouer, Pete Bernardo</itunes:author>
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      <itunes:duration>00:46:02</itunes:duration>
      <itunes:summary>When you&apos;re a one-person crew, how do you prioritize tasks to make the most impact? How do you keep your head up in a sea of to-dos? Andrew talks with Pete Bernardo, Founder of Punchlist, about starting a company from the ground up on your own.</itunes:summary>
      <itunes:subtitle>When you&apos;re a one-person crew, how do you prioritize tasks to make the most impact? How do you keep your head up in a sea of to-dos? Andrew talks with Pete Bernardo, Founder of Punchlist, about starting a company from the ground up on your own.</itunes:subtitle>
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      <title>18: Startup Sales: Selling on the Problem You Solve (ft. Scott Sambucci, SalesQualia)</title>
      <description><![CDATA[<p>Andrew talks with Scott Sambucci, CEO and Founder of SalesQualia, on how to leverage the sales process for your startup. Scott demystifies the selling, reminding entrepreneurs to stop focusing on the product - but instead, focus on the problem and the solutions their product offers.</p>
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      <pubDate>Wed, 27 May 2020 10:00:02 +0000</pubDate>
      <author>andrew@headway.io (Andrew Verbconcouer, Scott Sambucci)</author>
      <link>https://www.headway.io/seaworthy/startup-sales-selling-on-the-problem-you-solve-ft-scott-sambucci-salesqualia</link>
      <content:encoded><![CDATA[<p>Andrew talks with Scott Sambucci, CEO and Founder of SalesQualia, on how to leverage the sales process for your startup. Scott demystifies the selling, reminding entrepreneurs to stop focusing on the product - but instead, focus on the problem and the solutions their product offers.</p>
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      <itunes:title>18: Startup Sales: Selling on the Problem You Solve (ft. Scott Sambucci, SalesQualia)</itunes:title>
      <itunes:author>Andrew Verbconcouer, Scott Sambucci</itunes:author>
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      <itunes:duration>00:49:46</itunes:duration>
      <itunes:summary>Andrew talks with Scott Sambucci, CEO and Founder of SalesQualia, on how to leverage the sales process for your startup. Scott demystifies the selling, reminding entrepreneurs to stop focusing on the product - but instead, focus on the problem and the solutions their product offers.</itunes:summary>
      <itunes:subtitle>Andrew talks with Scott Sambucci, CEO and Founder of SalesQualia, on how to leverage the sales process for your startup. Scott demystifies the selling, reminding entrepreneurs to stop focusing on the product - but instead, focus on the problem and the solutions their product offers.</itunes:subtitle>
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      <title>17: Empowering Commerce Through Cryptocurrencies (ft. Justin Seidl, Sequoir)</title>
      <description><![CDATA[<p>Andrew talks with Justin Seidl of Sequoir (formerly Vertbase), about starting, scaling, and launching a crypto-startup. Justin gives a look behind his streamlined process for transferring digital assets and also discusses why the company donates a percentage of the fees back into the development of the asset through its charitable foundation.</p>
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      <pubDate>Thu, 7 May 2020 03:00:04 +0000</pubDate>
      <author>andrew@headway.io (Andrew Verbconcouer, Justin Seidl)</author>
      <link>https://www.headway.io/seaworthy/empowering-commerce-through-cryptocurrencies-ft-justin-seidl-sequoir</link>
      <content:encoded><![CDATA[<p>Andrew talks with Justin Seidl of Sequoir (formerly Vertbase), about starting, scaling, and launching a crypto-startup. Justin gives a look behind his streamlined process for transferring digital assets and also discusses why the company donates a percentage of the fees back into the development of the asset through its charitable foundation.</p>
]]></content:encoded>
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      <itunes:title>17: Empowering Commerce Through Cryptocurrencies (ft. Justin Seidl, Sequoir)</itunes:title>
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      <title>16: Scaling Remote Work (ft, Zack Onisko, Dribbble)</title>
      <description><![CDATA[<p>In this episode, Andrew interviews Zack Onisko, CEO of Dribble. They discuss scaling teams and products as well as the benefits of hiring remote talent. As your business grows, how do you approach maintaining culture while building effective remote teams at the same time?</p>
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      <pubDate>Tue, 21 Apr 2020 21:25:18 +0000</pubDate>
      <author>andrew@headway.io (Zack Onisko, Andrew Verbconcouer)</author>
      <link>https://www.headway.io/seaworthy/scaling-remote-work-ft-zack-onisko-dribbble</link>
      <content:encoded><![CDATA[<p>In this episode, Andrew interviews Zack Onisko, CEO of Dribble. They discuss scaling teams and products as well as the benefits of hiring remote talent. As your business grows, how do you approach maintaining culture while building effective remote teams at the same time?</p>
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      <itunes:title>16: Scaling Remote Work (ft, Zack Onisko, Dribbble)</itunes:title>
      <itunes:author>Zack Onisko, Andrew Verbconcouer</itunes:author>
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      <title>15: Collaborative Design for Startups (ft. Kerem Suer, Carbon Health)</title>
      <description><![CDATA[<p>In this episode, Andrew interviews Kerem Suer, VP of Design at Carbon Health. They talk about Kerem’s journey into design, and discuss how designers can work more collaboratively and holistically with the entire product team to push businesses further.</p>
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      <pubDate>Tue, 31 Mar 2020 16:50:58 +0000</pubDate>
      <author>andrew@headway.io (Andrew Verbconcouer, Kerem Suer)</author>
      <link>https://www.headway.io/seaworthy/collaborative-design-for-startups-ft-kerem-suer-carbon-health</link>
      <content:encoded><![CDATA[<p>In this episode, Andrew interviews Kerem Suer, VP of Design at Carbon Health. They talk about Kerem’s journey into design, and discuss how designers can work more collaboratively and holistically with the entire product team to push businesses further.</p>
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      <itunes:title>15: Collaborative Design for Startups (ft. Kerem Suer, Carbon Health)</itunes:title>
      <itunes:author>Andrew Verbconcouer, Kerem Suer</itunes:author>
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      <title>14: Making Work Better (ft. Ben Huggins, Humu)</title>
      <description><![CDATA[<p>In this episode, Andrew interviews Ben Huggins, Head of Design at Humu. They talk about Ben's journey into design and dig into using timely triggers to change behavior. They also talk about building product teams around business goals.</p>
]]></description>
      <pubDate>Mon, 9 Sep 2019 19:47:45 +0000</pubDate>
      <author>andrew@headway.io (Ben Huggins, Andrew Verbconcouer)</author>
      <link>https://www.headway.io/seaworthy/making-work-better-ft-ben-huggins-humu</link>
      <content:encoded><![CDATA[<p>In this episode, Andrew interviews Ben Huggins, Head of Design at Humu. They talk about Ben's journey into design and dig into using timely triggers to change behavior. They also talk about building product teams around business goals.</p>
]]></content:encoded>
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      <itunes:title>14: Making Work Better (ft. Ben Huggins, Humu)</itunes:title>
      <itunes:author>Ben Huggins, Andrew Verbconcouer</itunes:author>
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      <itunes:duration>00:42:36</itunes:duration>
      <itunes:summary>In this episode, Andrew interviews Ben Huggins, Head of Design at Humu. They talk about Ben&apos;s journey into design and dig into using timely triggers to change behavior. They also talk about building product teams around business goals.</itunes:summary>
      <itunes:subtitle>In this episode, Andrew interviews Ben Huggins, Head of Design at Humu. They talk about Ben&apos;s journey into design and dig into using timely triggers to change behavior. They also talk about building product teams around business goals.</itunes:subtitle>
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      <title>13: Building Businesses that Create Value (ft. Kyle Bragger, Exposure)</title>
      <description><![CDATA[<p>Andrew talks with Kyle Bragger about his path into design, tech, business, and more. Kyle is co-founder and currently running Exposure with Luke Beard. You may also be familiar with some of Kyle's other projects: Forrst, Statshot, or Thinglist.</p>
]]></description>
      <pubDate>Thu, 25 May 2017 20:16:26 +0000</pubDate>
      <author>andrew@headway.io (Andrew Verbconcouer, Kyle Bragger)</author>
      <link>https://www.headway.io/seaworthy/building-businesses-that-create-value-ft-kyle-bragger-exposure</link>
      <content:encoded><![CDATA[<p>Andrew talks with Kyle Bragger about his path into design, tech, business, and more. Kyle is co-founder and currently running Exposure with Luke Beard. You may also be familiar with some of Kyle's other projects: Forrst, Statshot, or Thinglist.</p>
]]></content:encoded>
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      <itunes:title>13: Building Businesses that Create Value (ft. Kyle Bragger, Exposure)</itunes:title>
      <itunes:author>Andrew Verbconcouer, Kyle Bragger</itunes:author>
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      <itunes:duration>00:56:43</itunes:duration>
      <itunes:summary>Andrew talks with Kyle Bragger about his path into design, tech, business, and more. Kyle is co-founder and currently running Exposure with Luke Beard. You may also be familiar with some of Kyle&apos;s other projects: Forrst, Statshot, or Thinglist.</itunes:summary>
      <itunes:subtitle>Andrew talks with Kyle Bragger about his path into design, tech, business, and more. Kyle is co-founder and currently running Exposure with Luke Beard. You may also be familiar with some of Kyle&apos;s other projects: Forrst, Statshot, or Thinglist.</itunes:subtitle>
      <itunes:explicit>no</itunes:explicit>
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      <title>12: Design Leadership &amp; Team Communication (ft. Helen Tran, Shopify)</title>
      <description><![CDATA[<p>In this episode, Andrew talks with Helen Tran, a Design Lead at Shopify. They talk about design leadership, what it takes to communicate well within a large product team, and using design to reach business goals.</p>
]]></description>
      <pubDate>Fri, 10 Mar 2017 14:24:49 +0000</pubDate>
      <author>andrew@headway.io (Helen Tran, Andrew Verbconcouer)</author>
      <link>https://www.headway.io/seaworthy/design-leadership-and-team-communication-ft-helen-tran-shopify</link>
      <content:encoded><![CDATA[<p>In this episode, Andrew talks with Helen Tran, a Design Lead at Shopify. They talk about design leadership, what it takes to communicate well within a large product team, and using design to reach business goals.</p>
]]></content:encoded>
      <enclosure length="50813952" type="audio/mpeg" url="https://cdn.simplecast.com/audio/e97539/e97539a6-1022-4631-a942-d242698d47ca/501d521d-a232-4669-a83b-43b7a09133a7/seaworthy-12-design-leadership-team-communication-helen-tran_tc.mp3?aid=rss_feed&amp;feed=IPCc4y5j"/>
      <itunes:title>12: Design Leadership &amp; Team Communication (ft. Helen Tran, Shopify)</itunes:title>
      <itunes:author>Helen Tran, Andrew Verbconcouer</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/96f7ddca-ab7d-40d2-8550-e4b18e16657a/ae9587e8-8d95-43b4-8d60-35d202f20cb6/3000x3000/ep-12-design-leadership-helen-tran.jpg?aid=rss_feed"/>
      <itunes:duration>00:52:56</itunes:duration>
      <itunes:summary>In this episode, Andrew talks with Helen Tran, a Design Lead at Shopify. They talk about design leadership, what it takes to communicate well within a large product team, and using design to reach business goals.</itunes:summary>
      <itunes:subtitle>In this episode, Andrew talks with Helen Tran, a Design Lead at Shopify. They talk about design leadership, what it takes to communicate well within a large product team, and using design to reach business goals.</itunes:subtitle>
      <itunes:explicit>no</itunes:explicit>
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      <title>11: Creating Delightful Customer Experiences (ft. Kris Eul, Kipsu)</title>
      <description><![CDATA[<p>In this episode, Andrew interviews Kris Eul, Director of Customer Partnerships at Kipsu. They talk about focusing on outcomes, meeting customers at the lowest point of friction, and creating delightful experiences.</p>
]]></description>
      <pubDate>Fri, 16 Dec 2016 20:22:28 +0000</pubDate>
      <author>andrew@headway.io (Andrew Verbconcouer, Kris Eul)</author>
      <link>https://www.headway.io/seaworthy/creating-delightful-customer-experiences-ft-kris-eul-kipsu</link>
      <content:encoded><![CDATA[<p>In this episode, Andrew interviews Kris Eul, Director of Customer Partnerships at Kipsu. They talk about focusing on outcomes, meeting customers at the lowest point of friction, and creating delightful experiences.</p>
]]></content:encoded>
      <enclosure length="44951040" type="audio/mpeg" url="https://cdn.simplecast.com/audio/e97539/e97539a6-1022-4631-a942-d242698d47ca/9be16da2-6403-4300-9ad4-2ed2bb59b973/seaworthy-11-creating-delightful-customer-experiences-kris-eul-of-kipsu_tc.mp3?aid=rss_feed&amp;feed=IPCc4y5j"/>
      <itunes:title>11: Creating Delightful Customer Experiences (ft. Kris Eul, Kipsu)</itunes:title>
      <itunes:author>Andrew Verbconcouer, Kris Eul</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/96f7ddca-ab7d-40d2-8550-e4b18e16657a/5b0fefe8-2d55-46d3-ab3a-2da0e34a8b11/3000x3000/ep-11-creating-delightful-customer-ex-kris-eul.jpg?aid=rss_feed"/>
      <itunes:duration>00:46:49</itunes:duration>
      <itunes:summary>In this episode, Andrew interviews Kris Eul, Director of Customer Partnerships at Kipsu. They talk about focusing on outcomes, meeting customers at the lowest point of friction, and creating delightful experiences.</itunes:summary>
      <itunes:subtitle>In this episode, Andrew interviews Kris Eul, Director of Customer Partnerships at Kipsu. They talk about focusing on outcomes, meeting customers at the lowest point of friction, and creating delightful experiences.</itunes:subtitle>
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      <title>10: Raising Capital for the First Time (ft. Drew Wilson of Plasso)</title>
      <description><![CDATA[<p>In this episode, Andrew and Drew talk about on his background and how he got into design and development leading to shipping almost 40 of his own products into the wild. They discuss Drew's first experience raising funding and pitching to investors in Silicon Valley and Drew lends advice to entrepreneurs looking to raise funding.</p>
]]></description>
      <pubDate>Tue, 22 Nov 2016 12:59:35 +0000</pubDate>
      <author>andrew@headway.io (Andrew Verbconcouer, Drew Wilson)</author>
      <link>https://www.headway.io/seaworthy/raising-capital-for-the-first-time-ft-drew-wilson-plasso</link>
      <content:encoded><![CDATA[<p>In this episode, Andrew and Drew talk about on his background and how he got into design and development leading to shipping almost 40 of his own products into the wild. They discuss Drew's first experience raising funding and pitching to investors in Silicon Valley and Drew lends advice to entrepreneurs looking to raise funding.</p>
]]></content:encoded>
      <enclosure length="51276288" type="audio/mpeg" url="https://cdn.simplecast.com/audio/e97539/e97539a6-1022-4631-a942-d242698d47ca/20f5ba58-22cb-4782-b157-6956e6286acf/seaworthy-10-raising-capital-for-the-first-time-drew-wilson_tc.mp3?aid=rss_feed&amp;feed=IPCc4y5j"/>
      <itunes:title>10: Raising Capital for the First Time (ft. Drew Wilson of Plasso)</itunes:title>
      <itunes:author>Andrew Verbconcouer, Drew Wilson</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/96f7ddca-ab7d-40d2-8550-e4b18e16657a/4a206e2c-7f1f-461b-84c0-788caa345b00/3000x3000/ep-10-raising-capital-drew-wilson.jpg?aid=rss_feed"/>
      <itunes:duration>00:53:25</itunes:duration>
      <itunes:summary>In this episode, Andrew and Drew talk about on his background and how he got into design and development leading to shipping almost 40 of his own products into the wild. They discuss Drew&apos;s first experience raising funding and pitching to investors in Silicon Valley and Drew lends advice to entrepreneurs looking to raise funding.</itunes:summary>
      <itunes:subtitle>In this episode, Andrew and Drew talk about on his background and how he got into design and development leading to shipping almost 40 of his own products into the wild. They discuss Drew&apos;s first experience raising funding and pitching to investors in Silicon Valley and Drew lends advice to entrepreneurs looking to raise funding.</itunes:subtitle>
      <itunes:explicit>no</itunes:explicit>
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      <title>9: Democratizing Data Research &amp; Value-Based Interviewing (ft. Joe Razza, KnowledgeHound)</title>
      <description><![CDATA[<p>In this episode, Andrew interviews Joe Razza on his background into design, and explores how they're democratizing data research and visualization at Knowledge Hound. We also talk about their new approach to hiring through value-based interviews as they look to scale their team and efforts up.</p>
]]></description>
      <pubDate>Fri, 11 Nov 2016 21:46:38 +0000</pubDate>
      <author>andrew@headway.io (Joe Razza, Andrew Verbconcouer)</author>
      <link>https://www.headway.io/seaworthy/democratizing-data-research-and-value-based-interviewing-joe-razza-knowledgehound</link>
      <content:encoded><![CDATA[<p>In this episode, Andrew interviews Joe Razza on his background into design, and explores how they're democratizing data research and visualization at Knowledge Hound. We also talk about their new approach to hiring through value-based interviews as they look to scale their team and efforts up.</p>
]]></content:encoded>
      <enclosure length="45002112" type="audio/mpeg" url="https://cdn.simplecast.com/audio/e97539/e97539a6-1022-4631-a942-d242698d47ca/8cc81cce-6c36-4e5e-b9ed-af242ee4ee56/seaworthy-9-democratizing-data-research-and-value-based-interviewing-ft-joe-razza_tc.mp3?aid=rss_feed&amp;feed=IPCc4y5j"/>
      <itunes:title>9: Democratizing Data Research &amp; Value-Based Interviewing (ft. Joe Razza, KnowledgeHound)</itunes:title>
      <itunes:author>Joe Razza, Andrew Verbconcouer</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/96f7ddca-ab7d-40d2-8550-e4b18e16657a/6a172f1a-9f27-4854-92fa-ddc535cea28a/3000x3000/ep-09-democratizing-data-joe-razza.jpg?aid=rss_feed"/>
      <itunes:duration>00:46:53</itunes:duration>
      <itunes:summary>In this episode, Andrew interviews Joe Razza on his background into design, and explores how they&apos;re democratizing data research and visualization at Knowledge Hound. We also talk about their new approach to hiring through value-based interviews as they look to scale their team and efforts up.</itunes:summary>
      <itunes:subtitle>In this episode, Andrew interviews Joe Razza on his background into design, and explores how they&apos;re democratizing data research and visualization at Knowledge Hound. We also talk about their new approach to hiring through value-based interviews as they look to scale their team and efforts up.</itunes:subtitle>
      <itunes:explicit>no</itunes:explicit>
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      <title>8: Building Bots as a Business (BaaBs) (ft. Jamie Wright of Tatsu)</title>
      <description><![CDATA[<p>In this episode, Andrew interviews Jamie Wright on his history and path into technology and bots, and explores modern tools and kits that help streamline BaaBs. We also talk about his standup bot, Tatsu, and his experiences starting up a co-working space in Toledo, Ohio.</p>
]]></description>
      <pubDate>Tue, 25 Oct 2016 15:39:01 +0000</pubDate>
      <author>andrew@headway.io (Jamie Wright, Andrew Verbconcouer)</author>
      <link>https://www.headway.io/seaworthy/building-bots-as-a-business-ft-jamie-wright-tatsu</link>
      <content:encoded><![CDATA[<p>In this episode, Andrew interviews Jamie Wright on his history and path into technology and bots, and explores modern tools and kits that help streamline BaaBs. We also talk about his standup bot, Tatsu, and his experiences starting up a co-working space in Toledo, Ohio.</p>
]]></content:encoded>
      <enclosure length="38497920" type="audio/mpeg" url="https://cdn.simplecast.com/audio/e97539/e97539a6-1022-4631-a942-d242698d47ca/407e837e-e886-4168-81ba-a677c5a03265/seaworthy-8-buildings-bots-as-a-business-ft-jamie-wright_tc.mp3?aid=rss_feed&amp;feed=IPCc4y5j"/>
      <itunes:title>8: Building Bots as a Business (BaaBs) (ft. Jamie Wright of Tatsu)</itunes:title>
      <itunes:author>Jamie Wright, Andrew Verbconcouer</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/96f7ddca-ab7d-40d2-8550-e4b18e16657a/10d65c18-adb7-453f-b7a4-f56e15be5b04/3000x3000/ep-08-building-bots-jamie-wright.jpg?aid=rss_feed"/>
      <itunes:duration>00:40:06</itunes:duration>
      <itunes:summary>In this episode, Andrew interviews Jamie Wright on his history and path into technology and bots, and explores modern tools and kits that help streamline BaaBs. We also talk about his standup bot, Tatsu, and his experiences starting up a co-working space in Toledo, Ohio.</itunes:summary>
      <itunes:subtitle>In this episode, Andrew interviews Jamie Wright on his history and path into technology and bots, and explores modern tools and kits that help streamline BaaBs. We also talk about his standup bot, Tatsu, and his experiences starting up a co-working space in Toledo, Ohio.</itunes:subtitle>
      <itunes:explicit>no</itunes:explicit>
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      <title>7: Segmenting Users for Better UX (ft. Pete Bernardo)</title>
      <description><![CDATA[<p>In this episode, Andrew talks with Pete about his path into UX, using intercom for segmentation, and utilizing slack bots to add value to your team.</p>
]]></description>
      <pubDate>Wed, 12 Oct 2016 14:01:34 +0000</pubDate>
      <author>andrew@headway.io (Andrew Verbconcouer, Pete Bernardo)</author>
      <link>https://www.headway.io/seaworthy/segmenting-users-for-better-ux-ft-pete-bernardo</link>
      <content:encoded><![CDATA[<p>In this episode, Andrew talks with Pete about his path into UX, using intercom for segmentation, and utilizing slack bots to add value to your team.</p>
]]></content:encoded>
      <enclosure length="59035392" type="audio/mpeg" url="https://cdn.simplecast.com/audio/e97539/e97539a6-1022-4631-a942-d242698d47ca/8c98f6d9-2f46-44df-af34-e644c7b0075e/seaworthy-7-segmenting-users-for-better-ux-pete-bernardo-352_tc.mp3?aid=rss_feed&amp;feed=IPCc4y5j"/>
      <itunes:title>7: Segmenting Users for Better UX (ft. Pete Bernardo)</itunes:title>
      <itunes:author>Andrew Verbconcouer, Pete Bernardo</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/96f7ddca-ab7d-40d2-8550-e4b18e16657a/bf13f516-26d5-4969-a3ec-d73e5a8bfb0e/3000x3000/ep-07-segmenting-users-pete-bernardo.jpg?aid=rss_feed"/>
      <itunes:duration>01:01:30</itunes:duration>
      <itunes:summary>In this episode, Andrew talks with Pete about his path into UX, using intercom for segmentation, and utilizing slack bots to add value to your team.</itunes:summary>
      <itunes:subtitle>In this episode, Andrew talks with Pete about his path into UX, using intercom for segmentation, and utilizing slack bots to add value to your team.</itunes:subtitle>
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      <title>6: Psychology and Behavioral Design (ft. Victor Yocco)</title>
      <description><![CDATA[<p>In this episode, Andrew interviews Victor as they dive into the methods and benefits of using psychology and behavioral design to better serve customers. They also talk about Victor's new book about these same topics, heuristics, and more - titled Design for The Mind.</p>
]]></description>
      <pubDate>Wed, 14 Sep 2016 02:20:31 +0000</pubDate>
      <author>andrew@headway.io (Victor Yocco, Andrew Verbconcouer)</author>
      <link>https://www.headway.io/seaworthy/psychology-and-behavioral-design-ft-victor-yocco</link>
      <content:encoded><![CDATA[<p>In this episode, Andrew interviews Victor as they dive into the methods and benefits of using psychology and behavioral design to better serve customers. They also talk about Victor's new book about these same topics, heuristics, and more - titled Design for The Mind.</p>
]]></content:encoded>
      <enclosure length="47804544" type="audio/mpeg" url="https://cdn.simplecast.com/audio/e97539/e97539a6-1022-4631-a942-d242698d47ca/93c3d298-ea19-40d1-a8f0-b17ff80ff8ad/seaworthy-6-psychology-and-behavioral-design-ft-victor-yocco_tc.mp3?aid=rss_feed&amp;feed=IPCc4y5j"/>
      <itunes:title>6: Psychology and Behavioral Design (ft. Victor Yocco)</itunes:title>
      <itunes:author>Victor Yocco, Andrew Verbconcouer</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/96f7ddca-ab7d-40d2-8550-e4b18e16657a/8f38e0c2-43e9-40d9-af3b-0ec1ea4bd4fc/3000x3000/ep-06-pysch-and-behavior-design-victor-yocco.jpg?aid=rss_feed"/>
      <itunes:duration>00:49:48</itunes:duration>
      <itunes:summary>In this episode, Andrew interviews Victor as they dive into the methods and benefits of using psychology and behavioral design to better serve customers. They also talk about Victor&apos;s new book about these same topics, heuristics, and more - titled Design for The Mind.</itunes:summary>
      <itunes:subtitle>In this episode, Andrew interviews Victor as they dive into the methods and benefits of using psychology and behavioral design to better serve customers. They also talk about Victor&apos;s new book about these same topics, heuristics, and more - titled Design for The Mind.</itunes:subtitle>
      <itunes:explicit>no</itunes:explicit>
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      <title>5: Bootstrapping Your Startup (ft. Ben Bartling of Zoomshift)</title>
      <description><![CDATA[<p>In this episode, Chris interviews Ben Bartling of Zoomshift on his entrepreneurial journey and how, along with his partner Jon, they've been able to bootstrap their startup in Wisconsin.</p>
]]></description>
      <pubDate>Tue, 30 Aug 2016 20:41:46 +0000</pubDate>
      <author>andrew@headway.io (Chris Schmitz, Ben Bartling)</author>
      <link>https://www.headway.io/seaworthy/bootstrapping-your-startup-with-ben-bartling-of-zoomshift</link>
      <content:encoded><![CDATA[<p>In this episode, Chris interviews Ben Bartling of Zoomshift on his entrepreneurial journey and how, along with his partner Jon, they've been able to bootstrap their startup in Wisconsin.</p>
]]></content:encoded>
      <enclosure length="28257801" type="audio/mpeg" url="https://cdn.simplecast.com/audio/e97539/e97539a6-1022-4631-a942-d242698d47ca/d3578f48-4beb-4ffc-bb53-b4dd186dafa2/seaworthy-5-bootstrapping-your-startup-ft-ben-bartling-zoomshift_tc.mp3?aid=rss_feed&amp;feed=IPCc4y5j"/>
      <itunes:title>5: Bootstrapping Your Startup (ft. Ben Bartling of Zoomshift)</itunes:title>
      <itunes:author>Chris Schmitz, Ben Bartling</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/96f7ddca-ab7d-40d2-8550-e4b18e16657a/8bf7e5df-355c-4efc-8f1c-f67df704f349/3000x3000/ep-05-boostrapping-startup-ben-bartling.jpg?aid=rss_feed"/>
      <itunes:duration>00:29:26</itunes:duration>
      <itunes:summary>In this episode, Chris interviews Ben Bartling of Zoomshift on his entrepreneurial journey and how, along with his partner Jon, they&apos;ve been able to bootstrap their startup in Wisconsin.</itunes:summary>
      <itunes:subtitle>In this episode, Chris interviews Ben Bartling of Zoomshift on his entrepreneurial journey and how, along with his partner Jon, they&apos;ve been able to bootstrap their startup in Wisconsin.</itunes:subtitle>
      <itunes:explicit>no</itunes:explicit>
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      <title>4: Focusing on Customer Success (ft. Brian Reath of Handshake)</title>
      <description><![CDATA[<p>In this episode, Andrew interviews Brian Reath of Handshake. They talk about how Handshake has grown by focusing on their customers' success and balancing and prioritizing attention in their three-pronged market. They also discuss his time at CCI in a more corporate environment and how that translated into his startup endeavors and success.</p>
]]></description>
      <pubDate>Wed, 17 Aug 2016 15:16:51 +0000</pubDate>
      <author>andrew@headway.io (Andrew Verbconcouer, Brian Reath)</author>
      <link>https://www.headway.io/seaworthy/focusing-on-customer-success</link>
      <content:encoded><![CDATA[<p>In this episode, Andrew interviews Brian Reath of Handshake. They talk about how Handshake has grown by focusing on their customers' success and balancing and prioritizing attention in their three-pronged market. They also discuss his time at CCI in a more corporate environment and how that translated into his startup endeavors and success.</p>
]]></content:encoded>
      <enclosure length="48373341" type="audio/mpeg" url="https://cdn.simplecast.com/audio/e97539/e97539a6-1022-4631-a942-d242698d47ca/7d143d2e-eb18-400b-81af-8670fa1b9dad/seaworthy-4-focusing-on-customer-success-with-brian-reath-of-handshake_tc.mp3?aid=rss_feed&amp;feed=IPCc4y5j"/>
      <itunes:title>4: Focusing on Customer Success (ft. Brian Reath of Handshake)</itunes:title>
      <itunes:author>Andrew Verbconcouer, Brian Reath</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/96f7ddca-ab7d-40d2-8550-e4b18e16657a/a30c8958-3512-4fca-b46f-cc24f6d01165/3000x3000/ep-04-focusing-on-customer-success-brian-reath.jpg?aid=rss_feed"/>
      <itunes:duration>00:50:23</itunes:duration>
      <itunes:summary>In this episode, Andrew interviews Brian Reath of Handshake. They talk about how Handshake has grown by focusing on their customers&apos; success and balancing and prioritizing attention in their three-pronged market. They also discuss his time at CCI in a more corporate environment and how that translated into his startup endeavors and success.</itunes:summary>
      <itunes:subtitle>In this episode, Andrew interviews Brian Reath of Handshake. They talk about how Handshake has grown by focusing on their customers&apos; success and balancing and prioritizing attention in their three-pronged market. They also discuss his time at CCI in a more corporate environment and how that translated into his startup endeavors and success.</itunes:subtitle>
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      <title>3: Telling Tales, Wrestling Whales  (ft. Ben Johnson of Elegant Seagulls)</title>
      <description><![CDATA[<p>In this episode, Andrew and Chris interview Ben Johnson of Elegant Seagulls. The discussion explores the value that design storytelling, empathy, and differentiating your brand (business, startup, or brand) can create. Communication, messaging, and marketing all play a huge role in user experience. They also talk about The Jack Dusty Experiment, a successful testament to Elegant Seagull's approach to experimentation and storytelling.</p>
]]></description>
      <pubDate>Wed, 20 Jul 2016 03:50:13 +0000</pubDate>
      <author>andrew@headway.io (Chris Schmitz, Andrew Verbconcouer, Ben Johnson)</author>
      <link>https://www.headway.io/seaworthy/telling-tales-wrestling-whales</link>
      <content:encoded><![CDATA[<p>In this episode, Andrew and Chris interview Ben Johnson of Elegant Seagulls. The discussion explores the value that design storytelling, empathy, and differentiating your brand (business, startup, or brand) can create. Communication, messaging, and marketing all play a huge role in user experience. They also talk about The Jack Dusty Experiment, a successful testament to Elegant Seagull's approach to experimentation and storytelling.</p>
]]></content:encoded>
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      <itunes:title>3: Telling Tales, Wrestling Whales  (ft. Ben Johnson of Elegant Seagulls)</itunes:title>
      <itunes:author>Chris Schmitz, Andrew Verbconcouer, Ben Johnson</itunes:author>
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      <itunes:duration>00:33:45</itunes:duration>
      <itunes:summary>In this episode, Andrew and Chris interview Ben Johnson of Elegant Seagulls. The discussion explores the value that design storytelling, empathy, and differentiating your brand (business, startup, or brand) can create. Communication, messaging, and marketing all play a huge role in user experience. They also talk about The Jack Dusty Experiment, a successful testament to Elegant Seagull&apos;s approach to experimentation and storytelling.</itunes:summary>
      <itunes:subtitle>In this episode, Andrew and Chris interview Ben Johnson of Elegant Seagulls. The discussion explores the value that design storytelling, empathy, and differentiating your brand (business, startup, or brand) can create. Communication, messaging, and marketing all play a huge role in user experience. They also talk about The Jack Dusty Experiment, a successful testament to Elegant Seagull&apos;s approach to experimentation and storytelling.</itunes:subtitle>
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      <title>2: Start With Why</title>
      <description><![CDATA[<p>We discuss why you should fall in love with the problem and dig deeper beyond user requests. We also share a couple of examples of our experiences with small requests that led to big gains. Learn more about customer problem interviews and using the 5 whys in your projects.</p>
]]></description>
      <pubDate>Tue, 5 Jul 2016 19:07:26 +0000</pubDate>
      <author>andrew@headway.io (Chris Schmitz, Andrew Verbconcouer)</author>
      <link>https://www.headway.io/seaworthy/start-with-why</link>
      <content:encoded><![CDATA[<p>We discuss why you should fall in love with the problem and dig deeper beyond user requests. We also share a couple of examples of our experiences with small requests that led to big gains. Learn more about customer problem interviews and using the 5 whys in your projects.</p>
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      <itunes:title>2: Start With Why</itunes:title>
      <itunes:author>Chris Schmitz, Andrew Verbconcouer</itunes:author>
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      <itunes:duration>00:27:23</itunes:duration>
      <itunes:summary>We discuss why you should fall in love with the problem and dig deeper beyond user requests. We also share a couple of examples of our experiences with small requests that led to big gains. Learn more about customer problem interviews and using the 5 whys in your projects.</itunes:summary>
      <itunes:subtitle>We discuss why you should fall in love with the problem and dig deeper beyond user requests. We also share a couple of examples of our experiences with small requests that led to big gains. Learn more about customer problem interviews and using the 5 whys in your projects.</itunes:subtitle>
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      <title>1: Mitigating the Risk of Startup Ideas</title>
      <description><![CDATA[<p>Andrew &amp; Chris discuss different methods, strategies, tools and tactics you can use to start validating and mitigate the risk of pursuing your ideas.</p>
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      <pubDate>Wed, 22 Jun 2016 15:34:11 +0000</pubDate>
      <author>andrew@headway.io (Chris Schmitz, Andrew Verbconcouer)</author>
      <link>https://www.headway.io/seaworthy/mitigating-the-risks-of-startup-ideas</link>
      <content:encoded><![CDATA[<p>Andrew &amp; Chris discuss different methods, strategies, tools and tactics you can use to start validating and mitigate the risk of pursuing your ideas.</p>
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      <itunes:title>1: Mitigating the Risk of Startup Ideas</itunes:title>
      <itunes:author>Chris Schmitz, Andrew Verbconcouer</itunes:author>
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      <itunes:duration>00:35:32</itunes:duration>
      <itunes:summary>Andrew &amp; Chris discuss different methods, strategies, tools and tactics you can use to start validating and mitigate the risk of pursuing your ideas.</itunes:summary>
      <itunes:subtitle>Andrew &amp; Chris discuss different methods, strategies, tools and tactics you can use to start validating and mitigate the risk of pursuing your ideas.</itunes:subtitle>
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      <title>0: The Intro</title>
      <description><![CDATA[<p>Andrew and Chris introduce themselves, the podcast, and Headway. </p>
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      <pubDate>Tue, 7 Jun 2016 14:19:01 +0000</pubDate>
      <author>andrew@headway.io (Chris Schmitz, Andrew Verbconcouer)</author>
      <link>https://www.headway.io/seaworthy/the-intro</link>
      <content:encoded><![CDATA[<p>Andrew and Chris introduce themselves, the podcast, and Headway. </p>
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      <itunes:title>0: The Intro</itunes:title>
      <itunes:author>Chris Schmitz, Andrew Verbconcouer</itunes:author>
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      <itunes:duration>00:11:14</itunes:duration>
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      <itunes:episode>21</itunes:episode>
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