Most people think impact comes after success.

Make money first.
Then give back later.
Then do something meaningful.

But what if your business was designed differently from the beginning?

In this episode, Sam Garcia shares how her online business has funded hundreds of thousands of dollars in reforestation and land restoration — not by waiting until she was “successful enough,” but by designing profit and impact as the same system.

She breaks down the two core ways this has evolved:

• Using business profits to directly fund change (from land restoration to climate mitigation)
• Weaving values into the business itself — messaging, offers, structure, and direction

You’ll hear:

• Why “I’ll give back later” often never happens
• The difference between donating from profit vs. revenue (and how to start small)
• How giving actually changes your relationship with money
• The identity shift required to build a values-led business
• Why your business can feel successful… and still feel misaligned
• How to start integrating impact now — even if you’re early-stage

This episode is for you if:

• You care deeply about the world and want your work to reflect that
• You’ve felt tension between making money and making a difference
• You want your business to feel more meaningful, grounded, and alive
• You’re ready to stop separating impact from income

This isn’t about doing more.

It’s about designing differently.

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

If your last launch felt like shouting into the void… it probably wasn’t your content, your emails, or the algorithm.

It was your timeline.

In this episode, Sam Garcia breaks down the real 5-phase launch process she’s used behind the scenes of 100+ online launches — from $5K launches to $2.6M campaigns — and why most entrepreneurs unknowingly skip the phase that matters most.

Here’s what you’ll learn:

• The Pre Pre-Launch phase (the one almost everyone ignores) — and why your launch starts months before you open cart
• How to build real relationship and demand so your audience is ready before you sell
• What actually happens during Pre-Launch (hint: it’s not just “warming up”)
• How to run your Launch phase with clarity, consistency, and ethical urgency
• Why the Close phase is where most of your revenue actually happens (and why going quiet kills your results)
• The overlooked Post-Launch phase that turns one launch into repeatable revenue

Sam also breaks down:

• Why “posting more” won’t fix a broken launch
• The real role of urgency (without manipulation)
• How to reuse 90% of your launch assets instead of starting from scratch every time
• The difference between launches that feel easy vs. exhausting

If you’ve ever:

• Had a launch flop and didn’t know why
• Felt inconsistent with visibility between launches
• Burned out trying to “do more” during open cart
• Or want launches that feel clean, repeatable, and actually work

This episode will change how you think about launching — permanently.

And if you’re ready to implement this fully, Sam shares how she teaches this inside Launch Alchemy, her signature launch program.

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

Sign up for the full free training - The Art of High Conversions - before it disappears on March 27, 2026!

Click here to sign up: https://learn.thedirtyalchemy.com/results

Jump into Launch Alchemy at it's special 2026 promo price here: https://learn.thedirtyalchemy.com/la-2026

(only available until 11:59pm ET on March 27)

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

Sign up for the full free training - The Art of High Conversions - before it disappears on March 27, 2026!

Click here to sign up: https://learn.thedirtyalchemy.com/results

Jump into Launch Alchemy at it's special 2026 promo price here: https://learn.thedirtyalchemy.com/la-2026

(only available until 11:59pm ET on March 27)

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

Sign up for the full free training - The Art of High Conversions - before it disappears on March 27, 2026! 

Click here to sign up: https://learn.thedirtyalchemy.com/results

Jump into Launch Alchemy at it's special 2026 promo price here: https://learn.thedirtyalchemy.com/la-2026

(only available until 11:59pm ET on March 27)

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

Sign up for the full free training - The Art of High Conversions - before it disappears on March 27, 2026! 

Click here to sign up: https://learn.thedirtyalchemy.com/results

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

Most entrepreneurs assume launching an online course requires massive complexity — live webinars, big teams, giant funnels, and months of preparation.

But after spending the last decade behind the scenes of over 100 online course launches across multiple industries, I’ve found that complexity often creates burnout more than results.

In this episode of the Regenerative Business Podcast, I break down the real story behind two launches:

• a $300,000 launch that required months of work, a large sales team, and total burnout
• a $40,000 “lazy launch” that took just a few emails, a few Instagram posts, and about 15 minutes per day

You’ll learn why many entrepreneurs overcomplicate their launch strategy, how relationship-based marketing sells online courses faster than complicated funnels, and how to design launches that are both profitable and sustainable.

If you want to sell online courses without burning out, this episode will completely change how you think about launching.

In this episode we cover:

• Why complicated online course launches often generate less profit than expected
• The simple definition of a launch most entrepreneurs misunderstand
• How trust and relationships drive sales during a launch
• The hidden costs of big launches (teams, burnout, recovery time)
• Why “lazy launches” can outperform complex marketing funnels
• The one ingredient that makes simple launches convert

Free Training Mentioned

The Art of High Conversions (Free Video Training)
Learn the strategy and energetics behind launches that convert at unusually high rates.

Sign up for the full training and resources here:
https://learn.thedirtyalchemy.com/results

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

If your online course launch flopped, it didn’t fail randomly.

Launches fail in predictable, fixable ways — and most of the mistakes start 30 to 90 days before you open cart.

In this episode, I break down the 7 most common reasons online course launches underperform, including:

1. Low visibility before launch
2. Ghosting your audience between launches
3. Expecting people to buy cold
4. Vague or commodity messaging
5. No urgency or reason to buy now
6. Offer misaligned with your audience size
7. Nervous system collapse during launch

If you’re a course creator, coach, or online entrepreneur who wants stronger launch results, this episode will help you fix the root problems — not just tweak your sales page.

Launch strategy is only half the equation. The other half is consistency, alignment, and energy.

Stop blaming the market. Start designing better launches.

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

In this episode, I share how I built a multi-seven-figure online business with ADHD — without forcing myself into neurotypical productivity systems.

We cover:

• ADHD and executive dysfunction in business
• Why energy management beats productivity hacks
• Hyperfocus and how to direct it strategically
• Delegation and externalizing executive function
• Automation and systems for neurodivergent entrepreneurs
• Time blindness and time tracking
• Avoiding burnout and understimulation

If you have ADHD (or suspect you might), this episode will help you design a business that works with your brain instead of against it.

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

Not because you hustled harder.
Not because you went viral.
Not because you forced another launch.

But because you designed your business to compound.

In this episode, I walk you through how I entered 2026 with $511,000 already committed — from long-term clients, payment plans, recurring revenue, and repeatable launches.

We explore:

• The compound interest principle applied to business
• Why linear growth keeps you stuck in hustle cycles
• The volcano metaphor for regenerative revenue
• How to design offers that repeat (without burning out)
• Why relationship-building is your greatest revenue asset
• How systematized launches compound instead of reset
• When to shift from high-ticket to scalable models
• Why predictable revenue is about architecture, not urgency

If you’re tired of income that resets every month…

If you want more creative freedom…

If you want revenue that feels stabilizing instead of stressful…

This is your blueprint.

Because money on repeat isn’t about motivation.

It’s about building landmass beneath the surface — until one day, it breaks through.

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

➔ Deconstructing My First $94K Cash Month (Free Training): https://learn.thedirtyalchemy.com/94k-eg

➔ World Changing Money Making Copywriting: https://learn.thedirtyalchemy.com/wcmm/

Recurring revenue sounds like the dream. Stable cash flow. Predictable income. No more stressful launches. Nervous system relief.

But here’s the truth: a membership is almost never the right first offer.

After a decade behind the scenes of six- and seven-figure memberships — and now running my own multi-six-figure membership inside a regenerative business ecosystem — I’ve seen exactly what makes them thrive… and what makes them collapse under their own weight.

In this episode, I walk you through:

• Why lower ticket does NOT mean easier to sell
• The math most people ignore when switching from courses to memberships
• The difference between front-end and back-end memberships
• The visibility and authority threshold you must hit first
• How to know if you’re responding to demand — or manufacturing continuity
• The energetic reality of running an always-on container
• What allowed me to go into 2026 with $511K already on the books

Memberships compound loyalty.
They do not create it.

If you’re building online courses, group programs, or scaling your coaching business and wondering whether a membership is your next move, this episode will help you make the decision from maturity — not seduction.

Because we’re not building beautiful cages.
We’re building regenerative revenue.

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

You'll hear about how an Instagram Stories poll revealed what her audience was really craving (spoiler: predictable monthly revenue), why she decided to do a 5-day live experience instead of her usual prerecorded workshop, and the importance of finding an "anchor story" that makes your content remarkable and shareable.

Sam also shares her creative process for naming the event, why she did a solo river photoshoot with a tripod for fresh branding, and the logistics of running daily trainings, office hours, and a popup Facebook group—all while taking care of herself throughout the launch.

Plus, she reveals her conversion insights from opening the membership during the early bird period, what she'll change for the next launch in March, and why making direct connections between your free event and sales results feels so satisfying.

If you're planning a launch or wondering how to create free events that actually convert, this episode is packed with practical insights and behind-the-scenes wisdom.

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

Inspired by a very real (and very TMI) holiday health story, this episode reframes business plateaus, burnout, and stagnation as signals — symptoms asking for a short-term intervention, not a permanent overhaul.

Sam walks you through four Business Detox Protocols, each designed for a different diagnosis:

1. The Cash Protocol — for when you need money in hand, fast
2. The Time Protocol — for burnout, overwhelm, or the sense that your business should take less of you
3. The Parasite Protocol — for when something in your business needs to end (a role, a relationship, or an offer)
4. The Intimacy Protocol — for when traction is low and deeper connection is the real missing ingredient

These protocols aren’t meant to be done forever. They’re medicinal, intentional, and temporary — designed to clear what’s clogging the system so your business can move again.

This episode is especially for you if:

• You’ve “tried everything” and still feel stuck
• You want 2026 to feel cleaner, simpler, and more alive
• You’re craving momentum without hustle
• You know something needs to change, but you’re not sure what

Sam also shares how this work ties into regenerative business principles, nervous-system safety, and building wealth that actually lasts.

Choose the protocol that fits your business right now — and let the reset begin.

🔗 Resources Mentioned in This Episode

Tools & Offers

• 30 Days of Email / Social Selling Prompts — a free guide with 30 prompts (plus mindset support) to help you practice selling daily during the Cash Protocol.
• Effortless Testimonials Workshop — my system for asking for, collecting, and using testimonials without it feeling awkward, heavy, or manual.
• Toggl — a simple time-tracking app I recommend if you’re doing the Time Protocol and want real data on where your hours are actually going.

Programs & Ecosystem

• Regenerative Business Ecosystem (RBE) — my all-access membership for building a values-aligned, nervous-system-safe business with clear pathways, live support, and long-term sustainability.
• Deconstructing My First $94,000 Month — a workshop inside my course on online launching, Sacred Attraction Formula where I break down the real backend decisions, shifts, and endings that led to that revenue leap.

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

In this special New Year episode of the Regenerative Business Podcast, Sam Garcia guides you through a slow, grounding future self meditation designed to help you connect with the version of you who already holds the clarity, capacity, and vision you’re growing into in 2026.

This episode is an invitation to pause before pushing, to plant seeds before sprinting.

You’ll be guided to:

• Connect with your future self (1, 5, or even 10+ years ahead)
• Explore your future career, business, money, health, relationships, and community
• Receive insight into how your future self cares for their body, energy, and time
• Clarify what wants to grow in 2026 — without pressure or hustle
• Translate inspiration into gentle, actionable next steps

This meditation is best listened to when you can be still, relaxed, and uninterrupted. Journaling afterward is highly encouraged.

Whether you’re feeling energized, liminal, or somewhere in between, this episode meets you exactly where you are — and helps you listen forward.

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

In this end-of-year episode of the Regenerative Business Podcast, Sam Garcia explores why so many business owners — including brand-new entrepreneurs — are working 40–60 hour weeks without seeing results, and how much of that “work” is actually inherited conditioning, mental spiraling, or effort that doesn’t matter.

Recorded just after Winter Solstice and released on Christmas, this conversation weaves together seasonal reflection, somatic awareness, and very practical business strategy to answer one essential question:

What actually creates money in your business — and what doesn’t?

You’ll hear Sam unpack:

• Why overwork is not proof of commitment, but proof of conditioning
• How hustle gets semantically encoded in the body (even if you’ve never had a corporate job)
• The difference between working and filling time
• Why “money-generating activities” aren’t bro marketing — they’re basic business literacy
• What brand-new entrepreneurs should focus on instead of courses, branding tweaks, and research spirals
• How lowering prices to get real experience can be more valuable than endless preparation
• The power of identifying your true leverage points (and deleting everything else)
• Why constant reinvention keeps you exhausted — and iteration builds ease, reputation, and compounding results
• A simple framework for deciding what only you should do, what can be delegated, and what shouldn’t exist at all

If you’re craving more spaciousness, clarity, and sustainability in your work — whether you’re in your first year of business or your tenth — this episode offers a grounded, regenerative approach to making more money without sacrificing your nervous system, creativity, or life.

Working less isn’t laziness. It’s discernment.

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

In this reflective episode, Sam expands the definition of wealth beyond money to include time, physical capacity, and social connection, and shares how this year reshaped how she leads, invests, hires, and supports herself as a business owner.

You’ll hear about:

• Why health and capacity are financial variables, not side concerns
• How and why Sam began investing outside her business to build durable, long-term wealth
• What changed when she focused on the right people in the right roles, instead of a bigger team
• Why mentorship is an accelerant — but only when your nervous system is resourced enough to receive it

This episode is an invitation to review your own year with honesty, extract the real lessons, and move into 2026 with more clarity, sustainability, and self-trust.

If you’re interested in working with Sam more closely in 2026, she shares details about her limited 1:1 mentorship spots and how to join the waitlist for the Regenerative Business Ecosystem.

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

First, we explore why so many intuitive, creative, and spiritually-led business owners avoid data… and how to help them embrace metrics without feeling controlled, restricted, or “corporatized.” Sam breaks down the emotional history behind data avoidance, the masculine–feminine balance that makes metrics supportive (not oppressive), and how to educate your audience so they feel empowered instead of defensive.

Next, we move into the nuances of building an equitable sliding scale — especially for therapists and service providers committed to serving communities impacted by systemic violence. Sam shares frameworks like the Green Bottle Method, ways to calculate sustainable pricing for in-person spaces, how to plan for vacancy, and how to create fairness without sacrificing your ability to make ends meet.

Finally, Sam answers a vulnerable question about the somatic panic that arises when raising prices — even when your mind knows you’re undercharging. We cover the psychology behind “price ceilings,” how to identify the hidden thoughts driving body-based resistance, small-step somatic expansion techniques, and creative practices for meeting your future self who already charges the higher rate with ease.

This episode is a blend of strategy, nervous system wisdom, and regenerative business principles — perfect for entrepreneurs craving grounded guidance that honors both intuition and data, both impact and sustainability.

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

A Money Bowl is a miniature altar to abundance — a layered spell that combines symbolism, psychology, intention, and energetic movement to invite more wealth, opportunity, and flow into your life. It’s delightful, tangible witchcraft for entrepreneurs who want their business to feel enchanted and prosperous.

Inside this episode, you’ll learn:

• How to choose your base (rice, oats, beans, or salt — and why each matters)
• What kinds of money to include (and why money needs movement to stay alive)
• Herbs + spices that call in wealth using traditional magical correspondences
• Symbols of luck + attraction you probably already have at home
• How to write your intention so it actually works
• How to activate your bowl so the spell takes on its own momentum
• How to keep the energy flowing so your Money Bowl never stagnates

Sam also shares updates on her writing ritual (she’s already at 47,000 words!), the structure of the Radical Riches book, and how YOU can be part of it.

Make your Money Bowl this week, watch for synchronicities — anything from cash to gifts to surprise opportunities — and then email Sam your story. Your experience may be featured in the final book, anonymously or with your name.

If you're a witch, a creative, a magical entrepreneur, or simply someone who loves ceremony… you’re going to adore this ritual.

...

Wanna read my book while I write it?

The Radical Riches Pre-Readers Club is open — early chapters, behind-the-scenes magic, and a signed copy when it drops.

Come claim your seat here.

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

In this solo episode, Sam Garcia shares the breakthrough that pulled her out of an 8-month writing drought and into two straight weeks of joyful, daily writing on her second book Radical Riches. This conversation takes you deep into the heart of ritual, identity, enchantment, and the tiny habits that rewire your creative life.

Sam explores:

• Why she avoided writing for 8 months (even though it’s what she most wants to do)
• How everyday rituals can re-enchant your work and bring your business back to life
• The neuroscience behind meaning, novelty, and motivation
• How habit stacking + positive state changes create effortless consistency
• The 15-minute “creative spark timer” that works like magic for neurodivergent brains
• Rituals that reduce anxiety, improve focus, and signal safety to the nervous system
• Why identity-based habits (“I am a writer”) are more powerful than goals
• Five simple rituals anyone can use to make their work feel sacred again

This episode blends science, spirituality, enchantment, and regenerative business principles to help you return to the work you love — not through pressure, but through devotion.

Whether you’re a coach, writer, artist, witchy entrepreneur, or someone longing to reconnect with your creativity, these rituals will bring your business back into alignment with your aliveness.

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

You’ll hear:

• How to tell if your business systems need a total rebuild or just small refinements
• Sam’s honest take on Mailchimp, Kajabi, and choosing your tech stack intentionally
• How to get visible online when you’re new, nervous, and finding your voice
• Why quantity creates quality (and the 30-day posting challenge to prove it)
• How to revive a membership or community that’s gone flat — without burning out

Plus, a peek inside the Regenerative Business Ecosystem (RBE) — Sam’s mentorship and education hub for conscious entrepreneurs who want to build sustainable, ethical, and wildly creative online businesses.

Submit your own question at https://www.thedirtyalchemy.com/qa or join RBE for guaranteed live Q&A access every month.

Resource mentioned: https://www.thedirtyalchemy.com/free-resources

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

You’ll explore:

• The four energetic seasons of business — and how to tell which one you’re in right now
• The hidden wisdom of winter: rest, root work, and renewal
• How to spot the early signs of burnout (and what to do before it hits)
• Why slowing down is the most strategic thing you can do for long-term growth
• How to balance your internal energy with the external season — especially if you’re in a “summer” sprint while the world slows down

Drawing parallels between soil science, neuroscience, and entrepreneurship, Sam reminds us that winter isn’t the end — it’s integration.

If you’ve been craving permission to pause, or wondering why your creative spark feels dim lately, this episode will help you reconnect with the regenerative rhythm of your business — and trust that the next season of growth is already on its way.

🪄 Resources, Episodes & People Mentioned

🎧 The Four Seasons of Business
Explore Sam’s original framework for aligning with the natural cycles of your business — spring for new ideas, summer for visibility and growth, autumn for harvest and refinement, and winter for rest and integration. Link: https://thedirtyalchemy.simplecast.com/episodes/165

🎧 Chief Magical Officer: Leading Your Business by Intuition
Learn how to make intuition your strategic advantage and move from striving to co-creating with your business. Link: https://thedirtyalchemy.simplecast.com/episodes/234

🎧 Deep Nourishment for the Modern Business Owner (with Julia Albain)
A grounding conversation on slowing down, reconnecting with your body, and finding true nourishment in business. Link: https://thedirtyalchemy.simplecast.com/episodes/186

🎧 How to 10x Your Faucet of Creativity (with Simone Seol) 
A listener favorite exploring sustainable creativity, permission to play, and how to stay inspired in long-term entrepreneurship. Link: https://thedirtyalchemy.simplecast.com/episodes/164

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

In this episode, Sam Garcia breaks down five myths that keep entrepreneurs stuck in either/or thinking and offers a regenerative lens on how to grow your income without burning out your nervous system.

You’ll learn:

Why high-ticket pricing isn’t the only path to scaling (and how to design leverage instead of pressure)

The truth about “passive” income and what actually makes low-ticket offers sustainable

How pricing affects transformation — and why high prices don’t automatically equal deep results

Why you don’t have to pick one lane — and how low-ticket and high-ticket offers can beautifully cross-pollinate

How to choose pricing and structure based on your energy, not internet trends

Sam also shares practical math for new entrepreneurs (how to set your first income goal, calculate frugal expenses, and understand volume vs. depth), plus a nervous-system approach to scaling that prioritizes regeneration over depletion.

Whether you’re building your first offer or refining a full product suite, this episode will help you craft a business model that’s rooted, ethical, and designed for long-term ease and expansion.

💡 Mentioned in this episode:

– The Regenerative Business Ecosystem (RBE) – Sam’s all-access membership where you get every course, workshop, and template she’s ever created, plus 2 live calls each month, personal onboarding audio from Sam, and a thriving community.
Join now at thedirtyalchemy.com/rbe and use code PODCAST for 20% off your first month.

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

Together they dive deep into:

• The real meaning of radical wealth redistribution and why it matters now more than ever
• How to navigate privilege, lineage, and reparations work in your business and life
• The tension between individual success and collective healing
• Melinda’s journey from corporate systems to community-rooted regeneration
• How entrepreneurs and changemakers can design wealth ecosystems that support life, not extraction

This is not another “get rich” conversation. It’s a revolutionary reframe of money, leadership, and legacy for those ready to participate in healing the economic wounds of our world.

Get in touch with Mel here: https://www.instagram.com/getcalledin/

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

Top, middle, bottom. Strangers → leads → sales.

But what happens after someone goes through the funnel?

For most businesses… nothing. They’re done with you, and you’re done with them.

In this episode, Sam Garcia—author of Regenerative Business and founder of Dirty Alchemy—calls out why the traditional funnel model is outdated, extractive, and fundamentally non-human. She explains how to reimagine your marketing as an Evergreen Ecosystem—a living, breathing network that nurtures real relationships and creates long-term loyalty.

You’ll also learn about the Buying Frenzy Strategy, a regenerative approach to increasing your revenue per sale without gross tactics or endless ad spend. Sam walks through:

• Why the “funnel” metaphor fails for conscious businesses
• How to turn your marketing ecosystem into an old-growth forest that keeps clients around for years
• What a buying frenzy actually is (and how it’s hiding in your grocery store checkout line)
• How small tweaks—like an order bump or cross-sell—can increase your average cart value by 17%+
• The 3-step process to diagnose what’s really going wrong when your launches or funnels “fail”
• A real client story of discovering a 9x return on ad spend—after almost shutting down their campaign

This episode is part business strategy, part nervous system wisdom, and part gentle kick in the ass to get you looking at your data with more clarity and less emotion.

And if you want to go deeper into how to design funnels that feel good to run, make money ethically, and regenerate both you and your audience, Sam’s hosting a live workshop on October 30th: “Buying Frenzy.”

🎟️ Get your ticket or the replay here.

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

This special episode is a 7-minute affirmation experience drawn from my Radical Riches Workshop—a ceremony for re-orienting your business toward purpose, impact, and legacy.

Put on your headphones, breathe deeply, and let these affirmations rewire your nervous system for ethical wealth, embodied leadership, and radical abundance.

You’ll connect to the deeper current of your business—the one that channels money as a force for good, heals the split between spirituality and success, and helps you feel safe being seen, paid, and powerful.

🎧 What you’ll experience:

• Releasing guilt around desire, visibility, and ambition
• Anchoring safety and self-trust as you expand
• Reconnecting money to meaning and legacy
• Feeling rooted in your values while creating overflow

Mentioned in this episode:

→ Radical Riches Workshop – A deep dive into redefining wealth, purpose, and business legacy
→ Regenerative Business Ecosystem (RBE) – My membership for entrepreneurs building ethical, nature-aligned businesses

Press play when you need to remember: You are already radically rich. 🌞

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

In this conversation, I sit down with my past client and dear friend, Kylie Patchett—Voice & Visibility Catalyst, disruptor, and host of the Wild + Finally Fucking Free podcast. Kylie shares her journey of leaving behind the burnout of done-for-you services, radically restructuring her business, and birthing her signature activation that attracted hundreds of women ready to reclaim their voices.

We dive into:

• Why no strategy can save you if the inner oppressor is running the show
• The courage it takes to disrupt old-world business models and marketing norms
• What it means to “hold the pose” as your new identity before reality catches up
• How visibility work, storytelling, and somatic practices weave together to create magnetic growth

If you’re a creative, witchy, neuro-spicy entrepreneur who knows you’re here to disrupt the status quo, Kylie’s story will spark something in you.

Resources Mentioned

• ROAR Live: Voice + Visibility Reclamation – https://www.kyliepatchett.com/products/232265-ROAR-Live-Sept-23-25?ref=56149-thedirtyalchemy
• Kylie’s Instagram: @kyliepatchettstorytelling
• Take Kylie’s Visibility Archetype Quiz: kyliepatchett.com/quiz
• Sam’s book: Regenerative Business: How to Align Your Business with Nature for More Abundance, Fulfillment, and Impact – https://shop.thedirtyalchemy.com/products/regenerative-business-paperback

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

In this episode of the Regenerative Business Podcast, Sam Garcia unpacks Phase Four of the Radical Riches Pathway: the Upward Spiral of Momentum. This isn't just a sexy metaphor—it's a tangible, repeatable cycle that allows you to scale your income and impact without sacrificing your time, your values, or your joy.

You’ll learn:

Why most entrepreneurs stall after a big win—and how to keep going up

The 4-part spiral that leads to exponential momentum (Visibility → Demand → Delivery → Capacity)

How to systematize your sales, delivery, and visibility to reclaim energy and grow sustainably

The real reason you feel tapped out—and how to let your business do more of the heavy lifting

What one client did to go from $60K to $200K+ in 6 months using this exact framework

Whether you’re ready for $300K years or Netflix-level recognition, this episode will shift how you approach growth—rooting it in regenerative rhythms, not burnout cycles.

🎁 Mentioned in the episode:

→ [FREE TRAINING] 10x Your Visibility Without Social Media: https://learn.thedirtyalchemy.com/10x

→ The Regenerative Business Ecosystem Membership: https://learn.thedirtyalchemy.com/rbe

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

In this episode of the Regenerative Business Podcast, Sam Garcia unveils a powerful shift: from Chief Executive Officer to Chief Magical Officer—a title and role that honors creativity, intuition, neurodivergence, and sustainable energetic leadership.

You’ll hear Sam’s personal story of being diagnosed with ADHD in her 30s and how that helped her finally understand why traditional “CEO” advice never fit. She unpacks how executive dysfunction impacts entrepreneurs (whether you're neurodivergent or just dopaminely depleted by modern life), and how you can build a business that works with your brain and body—not against it.

This episode is a must-listen if you’re:

- Scaling to or beyond your first $100K or $500K and feel bored, burnt out, or boxed in

- Tired of pushing through executive tasks that drain your magic

- Curious about how to externalize your executive function (without hiring a 10-person team)

- Ready to lead with more ritual, rhythm, and regenerative power

If you’ve ever felt like business advice wasn’t made for your brain, this episode will feel like coming home.

Check out "Your Root System" here: https://learn.thedirtyalchemy.com/offers/aRfzLvzL/checkout

Check out "Peak Visibility" here: https://learn.thedirtyalchemy.com/peak-visibility

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

Using real-world examples and stats, Sam discusses how adding testimonials—not just any testimonials, but specific, relatable, and objection-busting testimonials—can transform your sales page and help overcome resistance in potential clients. She also talks about how testimonials aren't just for sales pages; they should be leveraged across all touchpoints in your business.

If you’ve ever launched a product or service that didn’t perform the way you expected, this episode is a must-listen. Sam also shares tips on how to ask for testimonials (even if you struggle with rejection sensitivity like she does), why testimonials help create connection, and how they allow your potential clients to see themselves in your work. Plus, learn the exact scripts and systems Sam uses to gather powerful testimonials, and how you can implement them in your business for more impact.

Don't miss Sam’s announcement of her upcoming "Effortless Testimonials" workshop where she will teach you how to build a system for gathering glowing testimonials that will fuel your launches. Tune in to discover how testimonials can be the missing link to your next big win.

Click here to sign up!

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

In this special deconstruction episode, Sam pulls back the curtain on her $103,000 cash month, most of which came from the first launch of her Regenerative Business Ecosystem membership. You'll hear how she ran a wildly successful soft launch with just a Google Doc and 5 emails, what worked (and what didn’t) during the full public launch, the astrology she used to time everything, and how she structured her membership to avoid the chaos she’s seen other founders face.

Plus:

• The exact price tier strategy she used
• Why this launch felt dramatically easier than a similar one a year ago
• How her business ecosystem is now working for her, even when she’s not in hustle mode
• The magical and energetic practices she layered in to support her results

Whether you're building a membership, scaling an offer suite, or just love hearing the messy, magical details of an honest launch story—this one’s for you.

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

For years I resisted it—worried it would overwhelm people, dilute the magic, or create a sea of content that nobody knew how to navigate. But now that the Regenerative Business Ecosystem is live, something kind of wild has happened…

It’s working better than I ever imagined.

In this episode, I’m pulling back the curtain on what I’m loving most inside the membership right now—from the deeply personal onboarding process to the magical (and unexpectedly game-changing) private audio drops.

You’ll hear:

What surprised me about launching a “scalable” offer that actually increased intimacy

Why so many people are calling it the “best investment of the year” (in their own words)

How the membership is designed to prevent overwhelm, not create it

The neuroscience behind choosing your business community intentionally (and how the ASCH experiment proves it)

What makes RBE radically different from the sea of vibe-only or strategy-only business spaces

If you’re someone who’s craving deep support, honest strategy, and a space to build a business that’s both wildly profitable and system-questioning… this is your sign.

Enrollment for the founding cohort closes Monday, July 7 at midnight PT.

You’ll lock in the founder’s rate forever.

This is your window. Come be an OG.

Join the Regenerative Business Ecosystem here

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

In this 2+ hour episode, I answer real-time questions from coaches, healers, creatives, and magical entrepreneurs about:

• Whether you should launch your offer as a cohort or evergreen (and why)
• Building momentum from a small audience
• How to actually market the “intangible” (like body-based magic + somatic work)
• What to do if you’re burnt out on content and still not making sales
• How to structure your business if you're multi-passionate
• Why people aren’t buying right now—and what to do instead
• Whether (and how) to publicly post your prices
• What to do when your launch flops (and how to still profit from it)
• A million-dollar breakdown of why your cold traffic ad isn’t converting—and how to fix it
• Plus, stories about my 13-year business journey, launching without an audience, being the breadwinner with zero backup plan, and how I accidentally built a 7-figure business that funds reforestation + food sovereignty work.

You’ll walk away with practical strategies and mindset shifts that can change everything—whether you're just starting out or scaling a mature business.

🎧 Tune in for real talk, actionable advice, and the exact guidance that’s helped my clients create thriving, values-led businesses.

Jump into the Regenerative Business Ecosystem here: https://learn.thedirtyalchemy.com/ecosystem

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

If you’re scaling your business, launching your first course, or dreaming of a harvest season where your business runs like a food forest, this is for you. I’ll walk you through how to go from worms and weeds (aka: skill-building and networking) to full-on radical riches, complete with fruiting systems, passive income, and team support.

Plus: a reminder about a secret invitation that’s sitting in your inbox right now… but only if you’ve bought something from me before 😉

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

You’ll learn:

How to tell if it’s really time to hire (even if your revenue isn’t consistent yet)

Why hiring a team won’t save your business if you haven’t nailed your messaging or marketing

The most common mistakes new coaches and spiritual entrepreneurs make when outsourcing

What to delegate first—and what you shouldn’t hand off

The underrated importance of team-building skills and learning to let go of control

This episode is perfect for online business owners, creatives, coaches, and conscious entrepreneurs who want to scale sustainably without sacrificing profit, peace, or purpose.

Want to go deeper? Follow Sam on Instagram @thedirtyalchemy and share this episode with a fellow entrepreneur who's been wondering if it’s time to hire.

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

🔗 Link to join + bonus resources here: https://play.thedirtyalchemy.com/evergreen-ecosystem-300-off/

Your funnel isn’t a machine—it’s a spell.

In this powerful episode, Sam Garcia reveals how to build an automated funnel that feels alive, carries your energy, and magnetizes the right people to your work. Because let’s be honest: traditional marketing systems often feel soulless (and totally misaligned for sensitive, intuitive entrepreneurs).

But what if your automation could feel like an extension of you? What if your funnel was a sacred container for transformation?

Sam breaks it down into 3 energetic phases:

Phase 1: RESONANCE

This is where your person (the one you're here to serve) stops scrolling because something about your energy calls to them.

In traditional marketing, this is called "attraction" or "traffic" – which sounds about as soulless as it gets.

But when we approach this phase energetically, we realize it's not about getting just anyone's attention. It's about creating a specific energetic signature that resonates ONLY with the people you're meant to serve.

How to Align Your Energy for Maximum Resonance:

1. Honor your authentic expression - When you try to sound like everyone else, your energy becomes diluted
2. Create from a centered state - Your emotional state while creating content is embedded in the work
3. Focus on service over strategy - Lead with how you can genuinely help, not how you can capture attention

Quick exercise: Close your eyes and visualize your ideal client/customer/student. What energy are they seeking? What frequency are they tuned to? This is the energy you want to infuse into everything you create.

Phase 2: INITIATION

This is where someone moves from passive observer to active participant in your world.

This is a sacred threshold crossing. It's the moment someone says, "Yes, I want to go deeper with you."

In conventional marketing terms, this is the "lead generation" phase—but that clinical language fails to capture the energetic significance of this moment.

When someone gives you their email address, purchases a small offer, or commits their time to attend your webinar, they're not just becoming a "lead." They're entering into an energetic relationship with you.

How to Honor the Initiation Phase:

1. Create meaningful entry points - Offer genuine value that represents your best work
2. Remove unnecessary friction - Make the path clear and aligned with your person's needs
3. Acknowledge the trust being placed in you - Welcome new community members with genuine appreciation

Quick exercise: What small, meaningful commitment could someone make that would deepen your connection? This could be joining your email list, purchasing a mini-offer, or attending a live event with you.

Phase 3: TRANSFORMATION

This is where the real magic happens – when someone experiences the full power of your work.

This is about creating a container strong enough to hold profound transformation.

It's about guiding someone safely through a journey of becoming.

In traditional marketing, this would be called the "conversion" or "sales" phase—but for sensitive, intuitive entrepreneurs, it's so much more than a transaction. It's about facilitating genuine transformation.

How to Create Transformative Containers:

1. Design with the end transformation in mind - What will your person feel, know, and become?
2. Build energetic boundaries - Create safe spaces for vulnerability and growth
3. Infuse each step with intention - Every email, video, and interaction should move energy toward transformation

Quick exercise: What transformation do you most love facilitating? How does it feel in your body when you witness someone experiencing this change? This is the energy you want to encode into your offers.

🎁 If you're listening in March 2025, don’t miss your chance to join the only live round of Sam’s signature program, Evergreen Ecosystem. You'll get 30% off, four live Q&A calls with Sam, and a ridiculously accessible payment plan—available until March 31st.

🔗 Link to join + bonus resources here: https://play.thedirtyalchemy.com/evergreen-ecosystem-300-off/

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

In this episode of the Regenerative Business Podcast, Sam Garcia dives into a strange (and frustrating) paradox: why heart-centered, magical, and sensitive entrepreneurs—who most need automated systems to protect their energy—are often the ones most repelled by the word funnel.

Sam unpacks the three major reasons this resistance shows up:

The manipulation myth that says all funnels are sleazy

The authenticity trap that keeps us hustling to feel "real"

The systems stereotype that says systems are only for logical, non-creative people

And then, she invites you into a totally different approach: building living business ecosystems that work like nature—resilient, sustainable, magical.

This episode is a must-listen if you’re ready to stop burning out and start building systems that carry your magic even while you rest.

🎁 If you're listening in March 2025, don’t miss the limited-time live round of Evergreen Ecosystem—Sam’s signature program to help sensitive entrepreneurs build soul-aligned sales funnels that work. Includes 4 live calls with Sam, a special enrollment discount, and a super-accessible payment plan.
→ Link to join at a discount here: https://play.thedirtyalchemy.com/evergreen-ecosystem-300-off/

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

In this energizing conversation, Sam Garcia is joined by TJ Matton and Bailey Jacobs from The Playful Revolution to challenge everything you think you know about play. They dive deep into:

• The myths about play (spoiler: it’s NOT just for kids or hobbies)
• How play rewires your nervous system and helps digest stress
• Why entrepreneurs get trapped in productivity culture—and how to break free
• The neuroscience behind play and how it fuels creativity & resilience
• Tactical ways to integrate more play into your business, relationships, and daily life

If you’ve ever felt stuck, burned out, or like life has become way too serious—this episode is a must-listen. Play isn’t just fun, it’s revolutionary.

Find the Playful Revolution online here:

• Website: https://www.theplayfulrevolution.com/
• Instagram: https://www.instagram.com/theplayfulrevolution/

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

In this powerful episode of The Regenerative Business Podcast, Master Life Coach and Internal Family Systems (IFS) Practitioner Andrea Tessier joins Sam Garcia to explore how parts work can transform the way you market your business.

We talk about:
✅ What parts work & IFS actually are (and why everyone has parts)
✅ Why traditional marketing manipulates fear-based parts—and how to do it differently
✅ How to write copy that speaks to the empowered version of your clients
✅ Why nervous system regulation is key for magnetic marketing
✅ How to activate your highest self before writing content, so your words land with clarity and resonance

If you’ve ever struggled with messaging, ideal client avatars, or selling in a way that feels ethical, this episode is going to change the way you see copywriting forever.

Plus, Andrea shares her Liberated Leadership Activation, a free resource to help you tap into self-energy and show up as a conscious leader—grab it in the show notes!

Link to Andrea's website: https://www.andreatessier.com/

🎧 Listen now and learn how to create marketing that truly empowers.

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

In this episode of Regenerative Business, Sam Garcia exposes the five most common misconceptions that keep business owners stuck in low sales, burnout, and second-guessing themselves. From the belief that your passion alone is enough, to the fear that you need testimonials before you can sell, Sam unpacks what actually makes an offer drool-worthy—one that feels effortless to sell and delivers powerful transformations.

Plus, she shares key insights from her brand-new course Drool-Worthy Offers—now available for its lowest price ever. Whether you're designing your first digital product, revamping a high-ticket coaching program, or creating a scalable membership, this episode will help you craft an offer that excites both you and your audience.

🔗 Want to create offers that people can’t resist? Check out our new course, Drool Worthy Offers here: https://play.thedirtyalchemy.com/dwo-77/

Tune in to learn:

• Why loving your offer isn’t enough to make it sell (and what’s missing)
• How the format of your offer impacts conversions and who buys
• The truth about pricing and why “charging what feels good” isn’t enough
• Why you don’t need testimonials before selling
• How to embrace flexibility so your offers evolve with you

If you’re ready to create an offer that practically sells itself, don’t miss this one!

🔗 Want to create offers that people can’t resist? Check out our new course, Drool Worthy Offers here: https://play.thedirtyalchemy.com/dwo-77/

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

If you’ve ever felt pressured to create a perfect product suite where clients neatly ascend from a low-ticket offer to a high-ticket program, this episode is for you. Sam Garcia unpacks why the traditional ascension model is outdated, restrictive, and rooted in a factory-style approach to business.

Instead of forcing clients into a rigid staircase, imagine your business as a thriving ecosystem—a living, breathing network where people can enter from multiple points and move in a way that feels natural and aligned.

In this episode, Sam shares:

• Why the linear product suite model isn’t working for many entrepreneurs
• How to structure offers so they feed into each other without being dependent on one another
• The power of a mycelium-like business ecosystem that grows with you and your people
• The three key elements of creating a business model that feels fluid, scalable, and fun
• A behind-the-scenes look at Droolworthy Offers, Sam’s new course on designing irresistible products that practically sell themselves

If your current product suite feels rigid, forced, or exhausting to sell, this is your permission slip to rethink your business structure. Tune in to discover how to create an offer ecosystem that supports long-term sustainability, growth, and joy.

🔗 Want to create offers that people can’t resist? Check out Drool Worthy Offers here: https://play.thedirtyalchemy.com/dwo-77/

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

Together, they discuss:

• The difference between regenerative wealth and decolonized wealth.
• Jasmine's journey from survival mode to becoming a steward of wealth.
• Somatic tools to overcome scarcity, stickiness, and heaviness around money.
• Bridging the personal and collective in wealth-building.
• Holding space for joy and pleasure while acknowledging the world's grief and challenges.

This episode is packed with actionable insights, from identifying emotional patterns around money to navigating the intersections of wealth and visibility. Jasmine also shares wisdom on honoring grief, expanding your nervous system's capacity, and cultivating regenerative practices that align with your values.

Resources Mentioned in This Episode:

• Jasmine’s podcast: Here We Grow
• Revolutionary Rich (Jasmine’s turn-on event)
• Jasmine’s 1:1 coaching offerings – connect with her via Instagram DM
• Follow Jasmine Hayden on Instagram: @TheWealthWitch

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

Together, they discuss:

• Cecily’s personal journey of recovery and how tarot became her path to creative and spiritual empowerment.
• Practical ways to start working with tarot, even if you’re a total beginner.
• How tarot can support storytelling, creative projects, and writing practices.
• Using tarot for intuitive decision-making in business and life.
• Insights on the “Year of the Hermit” (2025) and what it means for personal growth.

Cecily also walks us through a 5-card tarot spread for inspiration and alignment, perfect for the start of a new year or creative endeavor. Whether you’re curious about tarot, a seasoned practitioner, or just looking for new ways to spark your creativity, this episode is packed with wisdom and practical tools to help you explore your magical side.

Resources Mentioned in This Episode:

• Cecily’s website: Typewriter Tarot
• Cecily’s workbook: Tarot for Creative Spirits
• Cecily’s podcast: Your Creative and Magical Life
• The Creative Magic Collective (community for tarot and creativity)
• Recommended tarot decks: The Wild Unknown Tarot, The Gentle Tarot, Many Queens Tarot

Follow Cecily Saylor:

• Instagram: @TypewriterTarot

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

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Together, we dive into practical strategies for aligning your projects with the moon's phases and aspects, understanding void of course periods, and choosing astrological timing that supports success. Whether you're a beginner to astrology or already familiar with the basics, this episode is packed with actionable insights and tools you can start using today.

Resources mentioned in this episode:

• Heather’s Website: Astrology with Heather
• Heather’s YouTube Channel: Astrology with Heather
  • Planning by the Moon video
  • Electional Astrology Video
• Heather’s Mini Course on Electional Astrology: Learn More
• Wicked Veracity’s Digital Calendar: Visit Here
• Honeycomb Personalized Almanacs: Visit Here
• Magic of I Planners: Visit Here

If you’re curious about how to work with Heather, explore her Cosmic Academy of Astrology—a comprehensive program for those who want to master astrology and integrate it into their personal or professional lives.

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

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We cover:

• Why your posts and emails are met with silence instead of sales
• How to write copy that resonates deeply with your ideal clients
• The role of storytelling and bold, magnetic messaging
• Why “vanilla” copy doesn’t convert—and how to stand out
• Proven fixes for low engagement, vague messaging, and attracting the wrong people

Plus, Sam shares actionable tips to transform your messaging today:

• Start with a bold hook
• Write to one person, not a crowd
• Add specific, results-oriented language
• Infuse your copy with personality and ethos

If any of these signs feel uncomfortably familiar, it’s time to level up your copywriting. This is your invitation to join Copywriting Alchemy, Sam’s transformative program designed to help you write words that sell, magnetize soulmate clients, and ignite your business.

✨ Special Offer:
Join Copywriting Alchemy before midnight EST today to save $300 (40% off) and gain access to exclusive live Q&A and copy coaching calls with Sam. Don’t miss this final chance to transform your messaging and your business.

📌 Resources Mentioned:

• Copywriting Alchemy: https://play.thedirtyalchemy.com/copywriting/

Whether you’re just starting out or scaling to new heights, mastering the art of copywriting is the key to creating a magnetic, profitable business that stands out in any niche.

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We’ll dive into:

1. Mastering Your Craft – Why being truly great at what you do is the most ethical (and profitable) way to grow.
2. Mindset Work – How daily conscious mindset practices transformed my ability to charge higher rates, show up confidently, and scale faster.
3. Copywriting – The skill that turns your words into sales, nurtures your audience, and boosts your customer retention.

I also discuss why these foundational skills aren’t just for beginners—they’re lifelong practices that fuel creativity, improve client results, and make your business truly magnetic. Plus, learn how actively promoting your offers can help current clients engage more deeply with what they’ve already purchased.

✨ Special Offer:
Don’t miss my free workshop, World-Changing, Money-Making Copywriting, available until January 30th! Learn my 7-step process to write words that sell AND cast spells.

📌 Resources Mentioned:

• Free Copywriting Workshop: https://play.thedirtyalchemy.com/wcmm
• Copywriting Alchemy: https://play.thedirtyalchemy.com/copywriting

Whether you’re just starting out or scaling to your next big milestone, this episode will help you assess where you’re lacking and how to uplevel these skills to grow your business effortlessly.

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

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I’ll walk you through:

• My personal story of how this honeymoon has been years in the making
• Why I renamed my course and the inspiration behind "Copywriting Alchemy"
• Step-by-step planning for a smooth launch, even when you’re away
• Tools, strategies, and mindset shifts to make launching effortless and stress-free

✨ Special Offer:
Copywriting Alchemy is open for enrollment with 40% off until midnight on January 30th! Plus, for the first time, I’m offering live calls, where you’ll receive hands-on copywriting coaching and audits.

📌 Resources Mentioned in This Episode:

• World-Changing, Money-Making Copywriting Free Workshop
• Copywriting Alchemy (40% off until 1/31)
• My favorite tools: ConvertKit, Deadline Funnel, Teamup, Metricool

If you’ve ever felt overwhelmed by launching or wanted to simplify your process, this episode is packed with tips to help you confidently launch while living your life.

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

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Erin shares her incredible story of leaving a high-powered legal career, becoming a single mom, and building a life of freedom through slow traveling, trading, and redefining what success looks like. She dives into the somatic and energetic aspects of trading, explaining how it mirrors our beliefs around money and uncovers our capacity to receive.

This episode explores:

• How trading can decouple your income from time and effort.
• The importance of waiting, intuition, and somatic attunement in trading.
• Why women are uniquely suited for trading—and how to embrace imperfection.
• Redefining retirement and building financial sovereignty.
• The alchemy of balancing entrepreneurial energy with receiving.

Whether you’re curious about trading or looking for new ways to liberate yourself from grind culture, Erin offers a fresh, empowering perspective on creating wealth while staying true to your values.

Follow Erin West on Instagram (@iamerinwest) or visit her site erinwest.co to learn more about Humans Who Trade and take your first trade with her free masterclass.

Get ready to rethink what’s possible—because wealth doesn’t have to be hard.

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

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We explore:

• Why being wildly authentic is the secret to magnetic marketing.
• How to navigate fear of criticism, normalize online hate, and even make it fun.
• Breaking free from “respectable society” to claim your unhinged brilliance.
• The powerful interplay between spiritual awakening and business growth.
• Practical ways to create emotionally safe spaces so you can show up as your true self.

Rebecca’s spicy hot takes and grounded wisdom will challenge you to rethink how you approach visibility, audience connection, and scaling your business in alignment with your soul. Whether you’re afraid of being misunderstood online or ready to fully own your voice, this conversation will give you the permission slip you’ve been waiting for.

Follow Rebecca at @the_content_queen on Instagram and check out her offerings for more witchy marketing magic.

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This episode dives into:

• How Julia integrates pleasure into business for sustainable growth.
• Overcoming limiting beliefs around money, success, and responsibility.
• Philanthropic practices, including her involvement in transformative initiatives like the Nobel Women’s Initiative.
• Balancing the challenges of rapid business growth with nervous system regulation.
• Why more socially-conscious entrepreneurs need to embrace wealth as a tool for change.

Whether you’re a coach, entrepreneur, or change-maker ready to redefine success on your terms, Julia’s insights on aligning wealth with values will inspire you to take bold action.

Listen now to uncover how pleasure, transparency, and giving back can revolutionize your business and life!

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

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Drawing insights from her hypnosis certification training and coaching experiences, Sam explains how your business can serve as a conscious container for deep client transformation. She explores the connection between trance states, nervous system regulation, and guiding clients to unlock their boldest business visions.

This episode covers:

• The role of trance states and altered awareness in creating lasting impact.
• How to align your business with what excites you most to build long-term success.
• The power of embedding bold, transformational messages into your work.

If you’re a coach, healer, or change-maker ready to build a purpose-driven business aligned with your vision, this episode offers actionable strategies to foster transformation, attract your ideal clients, and create sustainable success.

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

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Kimberly opens up about her journey from academia, religious spaces, and nonprofit work to building a thriving business that has generated over $5 million. They explore how redefining wealth, pleasure, and communal responsibility can help conscious entrepreneurs leverage their success for greater impact. Learn how Kimberly overcame her own money blocks, the importance of nourishing ourselves to expand our capacity to receive, and why wealth stewardship is vital for those looking to create a more equitable world.

Listeners will leave inspired to trust their desires, reframe abundance as a resource for good, and explore their own roles as stewards of change.

Learn more about Kimberly here:

• Website: https://www.kimberlyrosependleton.com/
• Instagram: https://www.instagram.com/drkimberlyrosependleton/

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Emily's insight on moving beyond the colonial mindset of individual accumulation toward a community-focused approach to wealth offers listeners a fresh perspective on success and sustainability. She explains how her concept of "ancestral abundance" not only helps her tap into resilience and wisdom but also informs her inclusive approach to business. Emily and Sam dive into the transformative power of decolonized business practices, the importance of energetic reciprocity, and actionable steps for amplifying positive impact through inclusive choices in business.

Tune in for an inspiring conversation that challenges traditional views of wealth and introduces a radical, heart-centered way to redefine prosperity and serve the greater good.

Click here to learn more about Emily Anne Brant & her work:

• Website: https://www.emilyannebrant.com/
• Instagram: https://www.instagram.com/emilyannebrant

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As the descendant of freedom fighters in British-occupied India, her sacred assignment is to guide women of colour and their allies towards waking up the pathways for revolution and reimagination that live in their bodies, so that they can claim their birth rights as conscious leaders in the new earth paradigm.

Heenali was named as one of Forbes 30 Under 30 for founding a media platform campaigning for the health, justice and educational rights of WoC across Britain. She is also a short story writer who loves magic-realist tales, and lives in rural England with her partner and fluffy but fiesty cat.

Heenali on Instagram: https://www.instagram.com/sacred.weaver/

Free Quiz: What’s Your Ancestral Innovation Archetype?

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• Website: https://emilyrosedivination.com/
• YouTube: https://www.youtube.com/channel/UCXmAmIpzZhbZGj8kRjqwlzA
• Instagram: https://www.instagram.com/emilyrosedivination/

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• Amy Babish: https://www.amybabish.com/
• "How to sell your Home" class: https://amy-babish.ck.page/products/how-to-sell-your-home
• Amanda Gibby Peters: https://www.instagram.com/amandagibbypeters/
• Ethical shungite source - Upper Clarity Stone School: https://claritycrystalshop.com

About Amy Babish:

Amy Babish, MA, LPC, ATR-BC is somatic coach and house therapist (Feng Shui) with over 20 years of expertise, as a mentor, facilitator, licensed psychotherapist, credentialed art therapist, NLP mindset practitioner, intuitive, and relationship expert.

This is the work for people who’ve plateaued in psychotherapy or mindset work. Amy curates private coaching, intensives, retreats, classes, and year long-ish programs to reconnect you to your aliveness, increasing your capacity to receive more love, joy, love, connection, and success. These experiences support you and your lineage, community, and legacy, as well as the Collective.

She guides global leaders, Fortune 20 executives, peace builders, and innovators, who know there MUST BE MORE through what has felt evasive to dissolve intergenerational patterns, integrate soul-level assignments, build nervous system capacity, and connect you to the practical magic of your home and land with humility, pee-your-pants laughter, and je ne sais quoi.

Her social impact business values integrity, joy, aliveness, and dismantling white supremacy.  

She lives her best perimenopausal life outside of Washington, D.C. on the Doeg land she stewards with her Japanese teen, alpha of alpha's partner, and goldendoodle.

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

Enroll in the Regenerative Business ACTIVATION here: https://learn.thedirtyalchemy.com/activation

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Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

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Plateaued revenue?

This might be why (and what to do about it) 👉

AKA how I finally blew past my $20K-$30K cash months plateau.

If you have ever been at an “income plateau” you knooooowwww the pain.

Even when you’re making more than people around you. More than your dad. More than your friends.

(You shouldn’t be complaining, right??)

I was at $20K-$30K cash months for years. YEARS.

I was so proud of my comfy, stable business.

No rollercoasters for this Virgo, thank you very much.

But in my head… I was annoyed.

It felt like something was going wrong.

And while, yes, I had been working on cutting my working hours so I only needed to work 20 hours a week max.

I wanted to be making more.

And I’m a powerful witch, so what the actual fuck??

When I was honest with myself — My “plateau” really came from comfort. I was reaaallllllyyyy comfortable where I was.

P.S. there’s nothing wrong with having a comfortable business with steady revenue!! This message is for those whose souls are nudging them to more.

(This is also where SEASONS come in. Are you in a comfy rest season, or are you in a GROWTH season?)

I remember the FIRE I had when I was scaling from $3500/mo > $10,000/mo > $20,000/mo

I did it so quickly because I was MOTIVATED by the MONEY.

(And as anti-capitalist, anti-colonization, leftist-leaning folks, it can be so fucking hard to admit that)

I 10x’d my revenue bc I was willing. To work. For the money.

Well, what about now? Now that things feel so comfy and easy??

I had to actually work for it.

Okay, before you’re like WTF I thought you were anti-hustle???? 👉

I’M NOT TALKING ABOUT WORKING CRAZY HOURS OR HUSTLING!

I’m talking about actually trying. Actually doing the things I knew worked. Not being lazy about it, just bc I could be lazy + be more than fine.

I thought back to the last time I had a major income leap — what caused it??

For me it was:

1. Having mentorship & community keeping me accountable to my desires

2. Identifying and DOING the 10% of actions that I knew actually mattered

3. Daily mindset work

#2 above changed from my original income leap to my more recent one 👉

Before, cold pitching people I wanted to work with was my 10% action that mattered.

But now?

Now, it’s daily writing & daily selling. Even when I don’t feel like it and “1 day doesn’t matter”

It’s creating the free training, even when the launch will probably have good sales if I don’t.

It’s sharing details about myself and my business that would feel WAY SAFER to be quiet about.

It’s asking myself “What would actually *going for it* look like?” & answering honestly.

What if you actually went for it?

I’m not talking working crazy hours or hustling.

I mean, like… you *actually* tried.

(Come on, I know how smart and magical you are, you’re only like 50% trying right now.)

Answer that 😜

And SAVE this one to journal on it later ❤️

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Want to go deeper? Click here to jump in to one of our bestselling online trainings:

https://learn.thedirtyalchemy.com/store

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

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Julia is a special guest facilitator within the Regenerative Business Mastermind this round. Click here to learn more & apply:

learn.thedirtyalchemy.com/rbmm

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Want to go deeper into the Dirty Alchemy ecosystem? Check out all the amazing workshops, resources, and courses in our shop here:

https://learn.thedirtyalchemy.com/store

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We dig into how, why (or why not), and why you may be resisting taxes in general (including neurodiversity + your shadow).

For the full episode notes, head over to https://www.thedirtyalchemy.com/podcast

About Jessie Susannah Karnatz

Jessie Susannah Karnatz, aka the Money Witch, brings capitalism-critical, shame-free education to healers, hustlers, and creatives in order to catalyze change in their financial lives. She believes healing our finances will bring blessing to our lives, our lineages, and our communities. She offers education, Money Magic products, and Intuitive Financial Coaching online and in the Bay Area (unceded "oh-low-nee" land) and does it all with impeccable business lady style.

Jessie Susannah is the cult leader at Money Coven, an online web of magical beings who are healing their relationship with money, showing up for their financial self care, and becoming powerful stewards to their resources.

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Jenna Warriner is a Marketing Coach, Social Media Management agency owner and host of the Shiny New Clients Podcast. Through her program Magic Marketing Machine she simplifies Instagram marketing, and teaches small business owners and freelancers how to create a gorgeous, sustainable online presence and turn their followers into clients.

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" In folk herbalism and western herbalism there's a lot of practice around, before we're going to try to correct anything, we flood the body with nourishment and resourcing. Because why would we try to repair something if we're deficient? Which I think is a really good thing to think about in life and business and anything. Like, if you're going to fix a problem, first flood the environment with resourcing then go start making corrections." - Julia Albain

Julia Albain is an Energy Worker and lover of humans. She began my work with Energy 9+ years ago as a Reiki Master Practitioner and Teacher in the Tibetan/ Usui and Karuna lineages. Since then, she's added Integrative Energy Medicine, Shamanic Healing Work, BodyTalk, Folk/Western Herbalism & Plant Medicine, and more to her medley of skills. She has served hundreds (possibly thousands??) of private clients and students in a variety of capacities with the intention of awakening the natural healing abilities that live in each of us, and supporting the emergence of energetic perception & skill as a birthright and way of life.

You can learn more about her work + work with her at:

Radical Healers: https://www.radicalhealers.org/

Albain Energy Medicine: https://albainenergymedicine.com/

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

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It was  my big  August, 2023 goal. And then just, I mean, first of all, the Maui fires happened and that took a turn on a lot of things, and then I got mono, and then there was travel, and then there's like a bunch of excuses.

This month, January 2024, a big goal of mine was to get this audiobook done and it is finally here. I'm so excited to share it with you. You can purchase it now at shop.thedirtyalchemy.com. I'll also put in the show notes and tune in now for the introduction. To give you a little taste.

Ready to snag your copy of the audiobook? Click here: https://shop.thedirtyalchemy.com/products/regenerative-business-audiobook

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• Evergreen Ecosystems (50% off presale): https://learn.thedirtyalchemy.com/offers/dinuJvKr/checkout
• Soul of Business Meditation: https://www.thedirtyalchemy.com/free-guided-meditation

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Evergreen Ecosystems on Presale this month for 50% off! Learn more here:

https://learn.thedirtyalchemy.com/offers/dinuJvKr/checkout

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I don't even know if, like, do you identify as a witch?  Oh, she's a witch.  aNd she's been on for the last few years giving our annual forecasts. For those who are into astrology but don't know traditional astrology, it is  far more accurate and impressive  when it comes to actual  I guess predicting the future.

Can we just, yeah, predicting the future. So if you've worked with people who are more modern astrology or, or archetypal astrology or all the other types of astrology, and you've been like, this is bullshit. It's because it wasn't traditional astrology. So strap yourselves in

and hi Robin.  Hello.  Yes. I am a traditional astrologer and it is predictive.

I do believe fate's a thing. And. I do think that the other forms of astrology are exceptionally good at personality things and helping people get to know it, know themselves but they don't, they fall apart a little bit when it comes to predictive astrology in my experience.  Yeah, so let's just jump in.

We were talking a little bit before and I was like, I don't,  I don't want to say things.  And Sam's like, no, say the thing. So we're just going to start off. I'm going to say this.  Go ahead.

Oh, I was just gonna say, I'm, I,  Robin didn't want to say things, but I was like, no, the people listening to this podcast are like more prepper type, they're, they know that the world is going to shit and they've been sensing it, like, whether you psychically sense it or you're looking around and you're like, crossing your fingers that the American government falls apart, like, this might be our year, you guys.

Not this year, but this is the last, what I would say, But it's also a pretty semi stable year for a while. Because 2027 have a variety of things that are going to be happening that are a little  unsettling and that indicate a lot of massive change. And one of the examples that I'm going to give, and there's a bunch, but I'm only going to do the one,  is that in 2025,  it Uranus moves into Gemini and Uranus has been in Gemini in American history three times, and those three times were the American Revolution, the  Civil War and World War Two and that sounds scary, which is why I'm like, I'm not really ready to have a conversation about it, but the thing to remember is, whether you like the American government or not, all three of those movements moved social justice and liberation forward unequivocally and in massive ways  and while they were war is horrible, et cetera, et cetera.

People dying sucks, right?  It's generally necessary in the course of human events to have a war if you want things to change. So,  none of those were objectively bad for everybody,  period. Right? Like, there were a lot of people who made a lot of money. There were a lot of people who got more freedom. I would argue that's pretty fantastic.

Yeah.  And so a lot of good things come out of war, whether people want to admit it or not,  and I'm not saying that this will be a war because each thing has looked different slightly. Right. But  it's like, there could be some.  A greater degree of instability, not this year as much. But coming up, and so the way that I'm looking at this year is like a very.

almost preppery kind of year, which is what we were talking about. And a lot of my magical creatures, which is what I identify. I mean, I, my clientele tend to be entrepreneurs that are either neurodivergent or magical and sometimes both. And a lot of my magical creatures have already kind of been like, I want to solidify this.

I want. I want more security here. I want less reliance there. And I think that's a lot of what you tapped into with your book. Is that feeling that the magical creatures have been, it's been building. And the reason it's been building is because the astrology is moving in that direction. Right. And.

Yeah.

The other thing we wanted to preface was if you hear things about this year or future years, it doesn't necessarily mean that that is going to be your personal life experience, because our, this is the astrology of the collective, not necessarily the astrology that you personally will be experiencing.

If you want to know how exact things hit your chart, your personal chart, work with an astrologer because they will be able to tell you,

oh,

oh, oh, maybe not work with an astrologer. Work with a traditional astrologer, not just any astrologer. It doesn't have to be me, but like, you want to make sure that they're a Hellenistic astrologer or they say they're a traditional astrologer because.

You just do. And if you want to work with me, that's great. But if you don't, like, that's who I would go to. And you

can't hire Robin for individual readings. She's fantastic. And I've only heard insanely positive things about having a reading with her. So her or another traditional astrologer would definitely serve you.

For like a once a year check in with

how this year will look like for you.  Absolutely. Cause there's so many different things that impact whether or not a transit, which is like what the planets are doing at any given moment are going to have an impact on you. And just some of them is like, where are the eclipses in your chart?

Is your chart specifically being triggered by any of the events? What is your annual perfection? There are so many things. And if it's none of those are being affected in your chart, you might not even notice it. You might be like, I don't know. I was on a cruise. It was fine.  You know, it could be nothing for you.

All right. So those are all my caveats,  right? That's all of them. We can yeah. So I'm going to say that January is a really big new beginning in a way that most  calendar year, new years are not. And that's because Mercury station direct on new year's day, Jupiter station direct a couple of days before there's only one planet in the sky that is retrograde right now, and that is Uranus.

And he's like. He's fine that he's retrograde, right? This January, February, specifically January though, is when, if you were gonna hustle, that's, that's when I'd be hustling and I'd be planting all your seeds and kind of getting a really good idea of what would serve you well, and  what your ideal is, and working towards that as hard as you can, so that even if there's a storm later on, that you have, you know, you have your, you have your hurricane supplies, you have your You know what I'm saying?

Like you have the foundation set as an entrepreneur for what you want. You're not, this isn't maybe the best year to do wild and I don't know. Is there ever a good year to do wild and crazy things? I mean, you're going to do what you're going to do, right. But  it's a great year to really figure out like what would serve me fantastically.

And to be putting that into place and trying to get the habit down. And that's pretty much from January 1st to March 15th. I don't really have a lot of bad things to say about that period. It's pretty functional. I am going to just, if you're not on my, if you're not on my email list, you should absolutely be on my email list because I break it down every week.

Right. And there's some pretty significant things that are happening in January. I'm going to go over them very briefly here, January 20th, we have the last. Pluto conjunction with a planet that's in Capricorn and it happens at 59 minutes 50 or like 29 degrees 59 minutes was like as far as the very last inch of Capricorn and Pluto has been in Capricorn transforming that area of life for everybody since 2008.

And that was like a lot of the banking crisis stuff that we had and the housing bubbles and like all of that the  Bitcoin the new way that we worked with money like that kind of thing was pluto and in capricorn what it looks like pluto and aquarius is going to be which he we had a little preview from like March to June of last year it looks like it's going to have a lot to do with AI and, and how AI is probably going to explode over the next 19 years.

That's the best guess that we have right now. And just typically like if I look at the 200 year rotations, which I've done there's a lot of tech advancements for whatever that meant in whatever period going all tech and cultural advancements going all the way back to like 50.  So  I can go, that.

That seems to be true. And so.  That's not a bad thing. It's not a scary thing. And if, and if March to June of last year, doesn't ring any bells. It's possible Aquarius isn't super active in your chart. But if March not, not March 8th, April March to June. But if you're like, what is Pluto in Aquarius? What transformation is that going to be for me?

These are the dates I want you to remember.  February 5th,  February 14th. February 17th, and February 22nd, and the reasons for that is because the first three of those, we have Mercury, then Mars, then Venus conjunct Pluto at that zero degrees. Okay. And  if, if that was significant for you, I promise you, you're going to notice.

And the last one, which was February 22nd is there's a Mars Venus conjunction in Aquarius at like six degrees. And so that area of life is going to be super, super obviously highlighted. The other thing I'm going to say is, as far as Aquarius previews go, I actually have a few other dates, March 30th.

I'm sorry, March 31st of 2020.  There was a Mars Saturn conjunction  at the zero degree of Aquarius point, and it was probably a disagreement or warlike stance in this area of life or someplace that you encounter strong resistance or a need to change. December 21st of 2020. I know Sam's going to remember this one.

It was a great conjunction. That we did a lot of work on. That was the Saturn and Jupiter conjunction. And that was at the zero degree point. And then there was a Mars Venus conjunction on March 6th of 2022. anD so if any of those dates, feel free to go back and write them all down. If any of those dates are like, Oh crap, something big happened then.

Yeah. Welcome to your Aquarius era. Cause yeah, I promise you it's going to be a ride. What

I was just realizing is like, that is exactly when I had the, cause I'd been writing. The regenerative business book, I'd been writing it for very inconsistently for, I don't know, seven months or something. And then in March of 2023, I was just like, I need this book out.

I need it out now. And then like spent all of my free time writing to get it out by. May 26.

So

I'm like, okay, February. What is coming with?  

Yeah. And I mean, that's your  

house or something. Yeah. Yeah. So it's, it's relevant  or

North node. It's something like that. It's your 10th house. I mean, there might be other stuff there too.

I'd have to look. But yeah, I know it's going to be relevant for you in that particular way.  And.  You have like 19 years of transformative growth that's coming and there's gonna be a lot of things that trigger it, but it's just that very narrow window of period period of time in February that it's going to get hit over and over so often that I promise you, if you have anything there, you're not even going to need to ask anybody.

You're gonna be like, well, that's obvious by the end of February. Right? And I'll tell you, like, that's if you have anything in Aquaria, if you have anything around 0 degrees of Aquarius.  Leo Scorpio,  and  Taurus.  Is that right? I feel like that's right.  Big signs? Hmm, ah, I don't know. I'm, I'm not looking at anything in my, but, yeah, for sure though, Aquarius and Leo, around zero to two degrees, I'd say you, you're probably gonna notice.

So that's the first part. And then, then we get, so that's January. Like, March is just kind of like,  And February is only really interesting to me because you're going to get such a good preview of all the Aquarius stuff which is,  I think, useful, since it's the beginning of a 18, 19 year thing, and if you look at your Capricorn house and think about how it's changed from 2008 until now, you'll get a, you'll get a taste of how big  and how I'm going to talk about how long Pluto transits are and like how much they can change things.

Mine was in my fourth house. I had two kids, got divorced, built my own house, built my own business in my house,  right? That's all fourth house topics.  

So it's Capricorn house stuff is, is what's happening.

That's what you're saying? It's what's wrapping up and we're moving into the Aquarius. Okay. So like I feel like

this is another caveat of like this is slightly more advanced astrology topics that we're just kind of like running through very casually.

I'm just realizing that I'm like some people don't even know what a house is.

That's true. That's true. But it'll just pay attention to what's new. Like what's new and exciting in February is going to be an indicator. It's going to be a trend for a longer period. How about that? Yeah, whatever seems to be very focused.

Also, I think people are just going to get a lot of New insights in January and February, which is another reason that I say it's, it's not easy. It's very productive, but it is it does have, like, my green light for it, like, until March 15th. So I'm going to switch to March 17th to April 28th, which is what I call the chaos zone.

And I don't have really anything nice to say about it. It's a lot of confusion and aggression. We have 2 eclipses and a mercury retrograde during that period. And a lot of very challenging aspects  pretty much the whole time. So for the business people out there, if I'm launching, it's not between March 17th and April 28th.

I'm a hundred percent not doing that. And your vacations. I, or maybe not. If

you want to like

your family,  I mean, I've done vacate. Like when I went to Alaska, it was during an eclipse. It was during an eclipse window. Right. And you can do that, but it, I mean, ultimately it depends on like where it's going to show up in your life.

I'm not saying that it's a bad time, but there's going to be a lot of chaos. Right. And so one of the things that I tell the people that I work with a lot is. There's no, there's no period. There's no point in time where you just need to stop living your life. Yeah. Right. There are points in time that you're probably going to need more help managing your mind, or that you're going to need to be more resilient and more adaptable.

And so March 17 to April 28, that's what that is right there's more external chaos, and there may be more internal chaos depending on where it is in your chart. And you're probably  going to have the opportunity to  be more resilient, and I don't think that's a bad thing.

Is there any chance that, like, for people who hear chaos and are like, good things actually come out of chaos for me, like, maybe that is a time

to, to leverage?

I'm not saying that unless I look at their chart.  Okay.  I'm gonna say, like,  There is no traditional astrologer that is ever going to say the period between March 25th and April 8th is a good time  to do something. You aren't going to find a single person that's, I, I would put money down on that if they're a traditional astrologer, they would not say that because that's between two eclipses and there's a Mercury retrograde in the house of the eclipses.

No, no,  no. Now there are people who like chaos magic.  Go with God. I'm not recommending it.  Okay, but that doesn't mean like, don't do your business, right? Like, I'm still going to be running my business. I'm still going to be seeing clients. I'm still going to be living my life. I'm not going into a hole, but I'm 100 percent planning  just like, like a hurricane plan, right?

Like, just I live in hurricane alley. For those of you who don't know  we plan  for a category 5 hurricane to hit and then we hope it doesn't  right. And  if I'm looking at the year,  that period is hurricane season.  I, I'm,  it doesn't look Maybe batch

content ahead of time.  

Well, see, but like, I don't even consider writing content difficult.

So for me, like, I'm not anticipating me not being able to write, because I know where it's going to hit in my chart. I know where the drama is likely to be. And this is where like working with an astrologer and just knowing the areas of life that are likely to be more challenging is useful because it's not in my work sectors, it's in my relationship sectors.

I don't have a relationship. I'm not super worried. Right. I'm like, what can't you? Oh my gosh.

I can't wait to hear the behind the scenes now that you've said that

publicly.  But that's not going to affect my work, right? Like, that's not a work thing. That's, that's some other form of chaos. So

how do people figure out what sector it's in?

It's what the house

that what's what's in Aries, Aries and Libra.  Okay. I have nothing in those houses. Yeah. Like I'm not like, do we want to let's cheat and like, we'll just give a little preview of what can happen if I have your chart. Most people really like it when I talk about other people's charts on podcasts.

Because they are like, Oh, I didn't know you could do that. So I'm just going to pull your chart up. I have

no, no planets in Aries or

Libra. Okay. But since I don't remember that, I'm not going to,  yeah,  I don't think, but  I think you're going to probably do a lot of publicity stuff. That's my guess. Okay.

And have chaos.

I have chaotic

publicity.  Okay, but I want you to think about that, right? Like, think about chaotic social media publicity. That could be something going viral. Yeah. Because chaos isn't inherently bad, but you can't plan for it. That's why when you were like, would you try to manifest something? No. But I would expect things to go probably viral or for you to unexpectedly get opportunities from benefactors.

So like somebody So

this is, this is, these are conversations we've had offline plenty of like I feel as though personally and I don't know about other people but I feel like when bad things happen collectively, like. I actually like personally do really well. Like I, I, I handle it well, like, like weird miracles and opportunities pop into my life.

So like when I hear chaos, I'm like, okay, things could actually be good for

me.  

Yes. Yeah, they could, but not planned things, right? And, and that's the difference. It's just like, that's why I say adaptable and resilient because yes, lots of opportunities. And, and eclipses aren't inherently bad. There's sudden new beginnings and sudden endings, right?

And that's not bad. It's just not when I'm trying to plan something that I want to go according to plan.  You don't play.  Yeah. Just have your hurricane plan. Yeah. But even that is like, which way I evacuate is based off of which way the storm is projected to go. Yeah. Yeah. Right. I still have to be adaptable.

So, so what about May?  May through June is freaking delightful. I love it.  Yeah. May is great. There are a bunch of really really lovely things that happen. I have it as a green period, May 1 to June 7th.  Especially if you have a lot of Gemini or Taurus placements. And

for the people in the back, what does a green

period mean?

Good things. I don't really have anything bad to say. So like

a green light, you're saying like green light, green, yellow, red. Yeah.

Yeah. But yeah, I'm basically green yellowing and red. This is my other green period, so January 1st of March 15th and May 1st of June 7th are my green lights. I like them a lot.

If you happen to have significant TAUs or Gemini placements. Lord, it's about to be good. You have Gemini. Amazing girl, what? Yours is about to be good. You just know

how much I hate Taurus. I don't hate Tauruses, I just like Taurus season is like the bane of my existence.

Yeah but there's just a lot of really lovely things happening in Taurus and Gemini, and even if you don't have anything in that area, it's still a nice period for most people.

Again, when I say that there are good periods, it very much depends, like, what's happening in your chart, blah, blah, blah.  I have  June 8th through July 31st as just sort of a yellow light. It looks like working hard more than anything else. Like, it looks like there's things that people are figuring out.

And, but not,  not hurricane season.  I don't dislike it. August 20, August 4th to August 28th, so Mercury Retrograde.

Mercury Retrogrades, for those of you who have not been working with me forever, is just a period that's better for reviewing. So like, review your copy, review your funnels, review your website. You know, it's not necessarily the best time to start something new. Back up your systems. You know, just like, very functional.

Yeah.

Let's scoot back to, you said June 8th through July 31st is this yellow period.  And you're saying that it's like a working hard period. Do you mean by that, like, things don't, like, they're just taking more work or it's just a good, it's a good, like,  what is the, face the

grindstone? Yeah, nose to the grindstone.

Yeah, I think it could be, it could go either way. It kind of depends on the person. I think it'll either be like, it'll either show up as people wanting to do work that's a little bit harder, like feeling like, oh, I can tackle this thing. Or Like something happens and they just have to figure it out. It could go either way.

But it's it's like a productive  forward kind of movement as opposed to netflix and chill  

I haven't heard any Netflix and chill periods so far this

year.  You're not going to hear any either.  I don't have any coming up. Not a rest year. Excellent. Yeah. I mean, yeah, I don't  know.  There's a lot of opportunities for  forward momentum, I would say.

And then there's some really good opportunities, you know, like how you when you, oh, that's a really,  nobody, but you and I are going to get this, but scrum,  right? Like where you're doing sprints, there's a lot of sprint periods.  For,

for those listening, Scrum, I feel like it's less popular now, but there, it had like a moment in the online business world where everyone was doing Scrum sprints.

I feel like there's another, another name for it, but it's this type of,  this type of project planning and project working that was based off of, usually like app software developers and how they created apps. So like you would work for two, two weeks hard on this one very specific project essentially to try and get the next like 2.

0 version of the app and the 2. 1 version of the app and the 2. 2 and like you'd keep on doing these and then it kind of caught on for for a hot second. I don't know, maybe a decade ago in the online business world where people would work in sprints and do like have this two week. This is the only focus for two weeks.

So you're, you're saying that's for the year or specifically this June, July period.  

I would say like often, like I, I kind of see this whole year as there's like little chunks that people are working on one thing and they go work on the next thing. And it's like, it seems very, very distinct to me, like, Oh, you're working on X project January and February, and then March and April, there's something else you're working on.

And then may and June and then June and July. And then August is it's like own little beast.  And that's that's very Mercury, like, almost all of August is Mercury retrograde. And so that, to me, feels like August is very much a reviewing what you've done kind of period, even more so than some of the others, because immediately in September, we go into eclipses again.

And so September 6, September 16th to October 16th, I have as a red zone, for a couple of reasons, and now we're getting to the part of  the part of the story.  So September 17th is the first eclipse in Pisces. That's a new cycle. That's where the eclipses will be in 2025. October 2nd, we have our final eclipse.

I think it's the last one in Libra. It's for sure the last one this year. And that'll be wrapping up the Libra Aries eclipse stories. And on October 4th,  Mars It's his retrograde shadow.  Mars is gonna. Here's the thing.  Mars is gonna be  in either  Cancer or Leo for like eight months.  So I mean those two signs and So it he first goes into cancer  I didn't write it down.

So I'm just gonna look real quick  first goes into cancer on September

4th,  and then he goes into Leo November 3rd  And then he goes back into Cancer and then back into Leo and he doesn't leave until June 17th of 2025.

What are, what's

the, what are the flavors of Mars and Cancer and Mars and Leo?

Mars and Cancer is like a warrior in full plate metal splashing around in the ocean trying to attack somebody.  

And that's how, and we're the warriors and that's how we feel.

Yep.  Great. Huh.  Yeah, it's not a fun time. It's not where we want Mars to be.

So we're

fighting for our lives, but it's, it's, it's almost, I, what, the picture that comes in my head is, like, I had in my dream, not so much lately actually, but I used to have this reoccurring feeling in dreams where  you're running and you can't move, like you're like, you're moving at super slow speed, almost like you're, you're trying to run through really dense water.

That's Mars and cancer, and he's going to be there for like, Six months total. That's ridiculous. anD it's not a bad, like, if, if you're hearing this, you're like, well, I have Marsian cancer and I blah, blah, blah. Great.  You're gonna love it.

You're gonna feel so comfortable. Maybe not love it, but like, you're gonna feel, this is gonna be familiar.

Yes. And for people who don't know, don't know Mars.  

Mars is action. Like, it's how you take action.

It's like your, your masculine drive often, like this.

Like the, the Yang part of the, yes. It was, and people,

there are political correctness things that I'm going to blow out of the water right now, but Mars is masculine energy feminine and feminine energy is Venus. And it's a polarity and every human has both. You have both in your chart, you have both in your makeup, right? Like it's, it's not that I'm saying this is female and this is male, it's literally just the masculine principle and the feminine principle.

And  Mars does not like to be in cancer. He's not a fan. Passive aggressive sometimes. Not because they're trying to be manipulative, but because being aggressive feels so uncomfortable that the only way sometimes that Mars in cancer will make a move forward is, is in  think about, okay, you know, crabs actually move side to side,  but they still move forward.

That's very much Mars in cancer.  Like it has trouble going directly forward because.  I love that. Yeah. And then why isn't Leo? Yeah, I was about to ask. Tell me. But you know the, the, the dude that was in Gladiator?  Yeah, there you go. Russell  Crowe? Is it

Russell Crowe? Is that the guy?

I don't know. I don't actually.

But yeah, that movie, like, where he's like all buff and like his whole life is killing things and it's like very,  very like, warry.  So does that feel good? Like,

because I know when righteousness feels good, like it might not like feel good to like be against it, but I'm like, it kind of sounds righteous to me like, but when you're feeling of righteousness, it

feels

good.

So, so full disclosure, my Mars is in Leo, and you've seen me get angry. That's what Mars in Leo is like.  And I do get very righteous when I'm angry. Like, if I'm angry, if I really am angry, I used, I, when I was a kid, I was a Christian and I wanted to be Michael's apprentice. Not, no joke. Michael is the right hand of God.

He's the sword of God. He's the justice of God. I was like, I want that job. How do I get that job?  And they're like, no, Robin, that's an angel thing. Well, but y'all said when I die, I could be an angel. Well, but not literally. And I'm like, well, then why did say it?  I thought that was a possibility.  So is this

a scenario where We're going to get angry at things, and it's going to be

productive.

So let's look at the timeline, shall we? So the elections are in November.  Okay, so Mars is I'm just gonna I'm like, I want to make sure I'm looking at the right time

lines. I feel like everyone's already

upset about  they're gonna get more upset. It's gonna it's not gonna get better.  So Mars goes into cancer September 4th  and November 3rd, right around election day.

Mars goes into Leo.  Wow. So, November

4th is usually Election Day, yeah? So it's like literally

before. Oh my gosh. So, thinking about that righteous anger, right? That's what's going on. You think like actual violence will

happen? Because you were like referencing Gladiator.  

I'm not comfortable making that kind of prediction without looking at other factors.

I will say  that  November 3rd is when Mars goes into Leo.  And he Stations retrograde December 6th, which is generally when, around the time the elections are actually finalized and called and everything, right?  And then he goes into,  he goes into cancer again January 6th.  So there's going to be like

some weird, like, recalling the ballot

thing, and  Yeah, I mean, that's what I will say, is I think there's going to be election shenanigans.

And I think they're already

I already like, I feel like they're already happening.  

I'm just saying, like, I, I don't see how we get away from it. It looks very contentious or right around the election period with the way that Mars is stationing and a few other things are happening.  Pluto goes back into Aquarius, November 19.

And

main stuff happening in post eclipses. The main stuff happening on October, November is this Mars stuff, or is there also other things happening?

It's mostly Mars. We also had so Mars. So Pluto goes back into Aquarius for the final time on November 19th,  and then it's full steam ahead and Aquarius.

Because he spends like 2 months. So he comes back out like. end of August, beginning of September, he goes into Capricorn. The other thing in the end of the year, October 16th to the end of the year, I have a yellow. I don't even have it as red, right? Like the,  but we do have a Mercury retrograde from November 25th to December 15th.

And that Mercury retrograde shadow happens right around election time. And Mars retrograde is in Leo. It starts in Leo on December 6th and ends in  Cancer on February 25th.  Yeah, I mean, the fact that we haven't, the other thing that I didn't mention about the eclipses in  March and April is that they go across the United States.

One side of the other full solar eclipse. Last time that happened,

Trump was elected.

tHere's a lot and I don't even care what people's politics are about Trump, whether you love him or you hate him, or you think he's a devil, or you think he's a savior. Like, I don't really care. Nobody can deny that it created massive upheaval in the United States with him being elected. There's like families torn apart, you know, blah, blah.

And that happened after the other great American eclipse.  Right. And so even if it's not him, it doesn't look between that and Mars, the elections don't look.

Oh, easy.  No. And does that have anything to do with your business? No idea. Don't know what your business is. Might be great for business if you're a button maker and you're making buttons that say go vote for this guy and go vote for that guy, it'd be great for your business, right? Like if you're a political commentary person and you, and you make a lot of money doing that, like I can think of some Instagram influencers that I follow who are full on.

It's mostly politics, right? Like I fully expect,

I feel like even just, Okay, yes, with buttons and all those things, but often for online businesses, a key part of having a really solid following of people who will fight for you and your business, like, is having very controversial stances, like, or not necessarily controversial, but like  Very like I I'm putting my flag in the ground on this thing, whatever that thing may be.

And it sounds like Mars and Leo can help with that. So you could actually use this time period to and use the emotion of anger. Anger fueled posts can actually be the most viral posts. You have the most shared posts. You have the most, the most the posts that actually solidify people's love for you because it's,  

go ahead.

Let's dial that back a tiny bit. I don't want to say anger. I want to say passion. Yeah. I

actually think anger is a very useful emotion to feel posts by, not like all of them. Of course not. But, but there is anger and passion. This Mars is this action oriented thing. People will take action when they tap into their anger.

There's no question about it. So it can, I want to just lean into the potential that this could be actually an amazing time period for you to actually make a name for yourself, to have people fall in love with you, to have your business do extremely well.  Sure.  

Sure.  I'm calling this in for all of us. Yes.

I mean, I would rather people not. I mean, I know that anger is useful and sometimes that's the only way that people can make a change. It's also because it's such a volatile period. Typically, when people are angry, that becomes an us versus them mentality that is.  dehumanizing  occasionally. And I've seen it a lot.

No, you

have to do it gracefully. No, but Simone Soul, a client of mine, a client of yours, she, like one of her like top 10 tips in having a, a successful business is to tap into your anger, anger and talk about things that you're angry about because you'll actually put passion behind it. It doesn't have to be this, like we're tearing down the world.

Of course, I'm all for that too, but  But you actually having a stance on something is extremely useful in online business.

So this is where y'all can tell if you know astrology that I have a lot of placements in Libra and Sam doesn't have any. Because I am very much. I also

have Mars essentially conjunct my rising sign.

Yes, she does.  Yeah. So, and I, my anger is very  I, I'm more like, you know, I am, I mean, I'm, I'm all about  total warfare. It's just that video game. I feel like it is, is what total warfare.  Oh, it is. It is a name of, it's also a war strategy, which you, we might disagree on if you were to look it up. Where was I going with this?

I was going with the, I think that there's so much. contention and volatility and hate that is a possibility that if you're that I am not going to get behind, I'm just not, I am not going to say lean into your anger. I'm going to say lean into your passion and what you're passionate about while also remaining aware of the fact that even if these people have directly opposing views, they're still humans.

Because there's the potential for  people to forget that. Yeah. And maybe not your people, or maybe you hope it's not your people, but.  I'm, I'm a historian first  and foremost. For those of you who don't know, that's what my undergraduate degree is in. That's what I taught for a really long time. That's what I freaking love.

The divisive nature  of some of these transits makes me just want to remind people  that those people that you disagree with, those people who are doing horrible things in your opinion, or even if you want to put it as an objective fact, right?  There's still stuff going on in their brain that got them there.

And they're still humans. And.  There's still a place for compassion  and  I used to use World War II as my favorite example because it was one of the periods that I focused on. Individual Germans  didn't hate the people that got put in the concentration camps, right? They got riled up because of the political situation and because they thought that somebody else would stop it.

And some of them got riled up because they just wanted to feel powerful. And there are all these, all these different reasons, right? But like Germans as a whole  weren't.  Horrible people,  right?  And  I don't know, I just, I guess

that doesn't mean don't fight back. It does mean that not paint  with huge broad strokes.  And it's going to be real easy to do that when Mars is pissed off in retrograde. It's going to be real easy  for people to just be like, no, you like, like, let's say you like Trump. You're the devil.  There we go. Or you're a Democrat and a woman.

Clearly you shouldn't have any rights. You're too stupid to think  for yourself. I should be able to do all that. And for, and we've seen some of that happening already. It's not like we haven't. And I want you to think back to the Venus and Leo retrograde and how some of the women's issues got pulled up and how many rights we've lost.

very quickly. I don't know. I just think that  there's a lot of volatility.

Yeah,

but sometimes, I mean, in going back to the original, or the beginning of this conversation, where

Social justice and moving it forward.

Yeah, and sometimes war and violence and things are necessary in order to fix some long standing, horrible things that happened during quote unquote peace. And have been happening for decades, if not hundreds of years.

A

hundred percent.  Here's the thing. I just figured out how I want to say it.  There are children on both sides. The children aren't the enemies.  And so,  extremism is what I'm afraid is going to happen. It's like, you know where people get very extremist and they And they do things that even if they were on the right side of history, it was the wrong thing to do.

You know what I mean? Like, I would, I would say that people would, I think most people would be like, Hey, America going up against the Nazis and ending Nazi occupation was a good thing.  And Americans,  like, bombing children in Hiroshima, maybe not a great thing.  Maybe there was a better way.  Right? But we didn't, we weren't trying.

We were just trying to brute force and end it. And I guess that's the thing I'm saying. It's like, There's still  no, I

know. I'm just it's an interesting week to talk about this because they're literally the I've been like anti federal government for a long time, but like I was pretty confident about the local government being okay up until like these last couple months where they're trying to put a toxic waste dump.

Next to our farm and move the toxic waste from an already toxic area to a new place right above a mother coral reef and  do it in the stupid possible way with the 99 percent of the community vocally against it and they're still moving forward with it. So like we're about to do like straight up civil disobedience against it.

So like, I'm like, oh, I'm kind of in this, this Morris stuff right now. And I'm like, very, like, I don't think it might be quote unquote extreme, but there's.  Some bullshit happening. Anyways,  we have only a few more minutes. Yeah. Did we get through everything? Because I can do a quick recap. We got through everything.

Okay, so we saw January, February is a green period. It's a great time for hustling and planting seeds all the way through March 15th.  And if you have any Aquarius placements, you're going to feel it. It sounds like a pot in a positive way, right? Yeah,

maybe. I think it'll be interesting. I'm not, I mean, I don't think anyway.

Yeah,  it'll be interesting. You said March is pretty meh. But, but March 25th through no, March 17th through April 28th is like this, maybe the worst time of the year of chaos, confusion, aggression, and.  So hold, hold tight for six weeks, six

weeks is a long time. So like,  I mean, I, this is like, if you go to some of the traditional astrologers, there's some parts of the end of the year that not everybody's going to agree with me on.

It's for me, I think it's the most  most opportunities to learn resilience and adaptability. And so I'm not saying it's not a good time to, I think you're just gonna have to figure things out. I think it's going to be a lot more of a. It's also a really, the other thing I'll say about it is there's a lot of  trying to move forward, not being able to, and there's a lot of having to review and a lot of weird fact checky things.

It's like, there's just a lot of confusion around that period. Because there's some Neptune conjunctions and I mean, there's a bunch of Neptune conjunctions, which.  It's just confusion. And then

May and June, you said are delightful. Greet period, do all the things, feel amazing. If you're Gemini and Taurus, it's going to be extra good for you guys.

And then June 8th through June 31st is a yellow. Not necessarily bad, but it's going to, like, it's, it's a, it's a working hard period. It'll be productive forward momentum, but it'll definitely, like, feel like work.  

Like that, but you remember, like, whenever you were writing your book, like, you were just nose down, right?

Like, you were like, I'm just doing this, but you didn't, you didn't feel bad. Yeah,

no, I, I like that feeling personally.  August 4th through 28th, this is Mercury Retrograde. It's just a review, reflection time, nothing else really happening. And then September 16th through October 6th. Oh, oh,

oh, what?  So, okay, so July 8th to July 34th, 31st, I have is like very working focused.

I would say August is challenging. Okay. I wouldn't, I mean, it's more challenging than  the months before. Yeah. And it's like leading up to the September, October eclipse zone right like August is when it starts getting challenging September, October, we just have a bunch of stuff that sort of adds on.  

So that's like the red period when we really are like,  yeah, I don't think it's as bad as the first eclipse like the eclipses, the eclipses at the beginning of the year I think are harder.

But it's also important to just remember that this is going to start being like where the election stuff kicks up real high. Yeah, it, there's going to be a lot of sudden information that gets changed and more aggressive stances that are going to be taken.  And then we also have a mercury retrograde and mercury shadow period like.

And so it's just more,  it's less the first half of the year is more effective. I would say it's going to be easier to be effective in the first part of the year. And then, and then you said that November, December, it's. Well, after October 16th through the end of the year, it's a yellow period. So like, not, not sweet, sweet green, but it is not red.

And it'll, it sounds like a very collective time with that Mars stuff and the election stuff. So stuff is going to be like  flying around.  

Yeah, I think it's going to be a little chaotic. I think it's going to, yeah, between the eclipses and the Mercury retrogrades and everything else. I do think that there's going to be some.

And then, overall, this is our last stable year for a while. Not to say it's going to be an easy year, but 2025, 26, 27 is going to be more instability. So this is a great year to really, oops, I just broke a pen,  to really  ground into  or lean into creating stability and using this year to create stability for and prepare and create resilience, build resilience for the future years.

Absolutely.  And I mean, I don't think that's a bad thing. I think that's a lot of what the hard work looks like is like, what are you, what is it that you want to stand for? Right. And that's part of what you were saying. And I'm, I'm not disagreeing that people need to take a stand. It's just, my gosh, there's so much,  there's so much anger and there, which I'm not saying the anger is bad either.

God knows, like, I have a temper. It's just.  Figure out what your, figure out where your lines in the sand are. Figure, you know how people say, I'm not going to die on that hill. Like, you know, you can plant your flag. I think this is the year people are going to figure out where their flags are going to get planted.

Mm, yeah. Yeah, you have to, you have to hold, hold back. You can't, you can't fight for every cause.  

All the causes are valid, not all of them, but plenty of causes are valid, but, but there's so many of them, right? Like there's so many injustices in the world. There really are. Yeah. And you can't effectively fight for all of them.

Yeah. Right. And so what are you going to fight for? Yeah. And where does your family come in on that? Right? Like, how is that like you specifically, one of the reasons that this is your cause is because it's literally on your back doorstep. Yeah. Right. Right.  And there's no way that any of us who don't live there can really and truly understand the impact and the fear that comes along with a toxic waste dump being put right next to our home.

Yeah, right. Yeah. And obviously that's going to be your cause. Obviously it should be. And I think that a lot of people, instead of looking globally, they are probably going to start looking more like, okay, but what about me and my rights? Like a lot of women are focused on other areas, but in some states like where I live, our rights have been ripped away from us.

Like I'm literally like when  women have only had credit cards for like five years longer than I've been alive.  And I'm looking at some of the rights that are being rolled back and I'm like,  might be something I'm interested in because I would like to have a personal autonomy.  When I hit 70, you know,  and I think that'll be some of the decisions people are making it's like what.

Political issues. Are you going to be voting around if you can't vote for all of them because the candidates are so dispersed, right? Like, what is your issue that you're, you know, your thing?  This isso good, Robin. Thank you so much for coming on. Obviously go to wickedveracity. com to  book a session, but at least get on the email list.

Every week Robin puts out a weekly. Email that literally goes day by day of what the energy of the week is going to be, or it's also on your podcast. So you could like, listen, if you're a listener versus, oh, you don't dothat anymore. The podcast is getting relaunched later this month with an astrology thing.

And it's not going to have any of my forecast. I'll be talking more about. Okay. So definitely geton the email list. What is your podcast goingto be about then? I'm going to be talking about the way to think about astrology and the way to think about the circumstances because I do get a lot of people who go, Oh, that's really good.

Or, Oh, that's really bad. And I'm like, I never said that. I'm not the words that I used. Cause I don't think that any of it's good or bad. I think it's neutral and you get to experience it however you want to. And I'm going to be talking a little bit more about that and how I think about each of the planets and signs and everything.

Give people a way of thinking about them. My Instagram, I also put out daily.  

I hate email. So I never look at email, but I always, I tend to be like, what the fuck is happening today? This feels weird. And then I go look on your Instagram, which is wicked dot veracity. It is. Yeah. And being like, what is happening and seeing if it's similar or not than what I'm experiencing.

But thank you, Robin. DM both of us to let us know what you're doing to prepare for your resilience this year.  

So good.

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I’m so excited that you’re tuning in today because it’s a really juicy episode: we’re talking about how to actually put your goals into action and how to make your dreams & desires a reality.

Part of making your big goals a reality needs to include breaking them down into more manageable, bite-sized goals. That means breaking down your big goal by what you can accomplish in a month or a quarter.

For example - if your big goal is to be able to lift 200 pounds at the gym but you've never been to the gym before, you might have your goal for the first month to be to sign up for a gym membership & learn proper lifting form so you don’t hurt yourself… and to lift 20 pounds. And your goal for the next months to be to live to lift 40 pounds. And so on.  

The same goes for your business goals, which is largely what we’re going to be focusing on in today’s episode (although you can apply these same principles to other areas of your life).

If your goal is to create your first online program, your goal for the first month might be to get super clear on what the program is, who your ideal client is, and what transformation you’re guiding them through. Your goal for the second month might be to outline your program, and your goal for the third month might be to begin teasing your audience and marketing your program to prepare for launching it.

That obviously requires a project plan.

But there are other goals that require consistent daily or weekly action - the same things over and over again… like making offers online, reaching out to people you want to work with, following up with prospects.

If that’s the case you need to define your daily or weekly Business Tasks that mark little successes you have each week in getting your business where you want it to be. So you can celebrate with a “hell yeah!” at the end of every week for getting things done. Even if all you got done was having one new discovery call, or finally taking care of that thing you’ve been putting off that only ended up taking 20 minutes (I know I’m not the only one who does this!).

When you do this, you’ll have manageable mini-accomplishments along the way that will help you reach your big goal. The trick is to make a concrete timeframe for you to accomplish each smaller goal — and then stick to it.

And these mini-goals are actually a way that you can create a huge impact without even realizing it. (Because part of this business alchemy event is to help you get more impact in 2021!)

The second part of this is answering - How will I reward myself for doing my weekly & daily tasks that push me towards my goals?

You want to be Rewarding for doing the things you think move you toward your goal (like reaching out to prospects daily) versus only rewarding yourself for hitting goals, like signing a new client or hitting your launch goal.

Then you can assess monthly if the consistent tasks are working or if you need to change them up next month. (or get better at copywriting or sales conversations or whatever.)

Every time you lift that additional 10 pounds, or every time you post on Instagram to nurture your audience, it might not feel like a lot to you because you know that your goal at the end of the day is much larger than just this one thing. But this is still having a huge impact on your body, or is having a huge impact on your audience & your business. It's actually kind of amazing that these little steps that we take every day can be so impactful in our lives and can get us to where we want to be sometimes without us even realizing it. Like, you'll just go on auto pilot taking care of these tiny goals and not thinking much of it, and then at the end of three months or six months you realize that you've made so much progress along the way.

An important piece of this is - You have to make your goals automatic. This means they're not something that you can easily forget about. You do not want to have to rely on motivation to hit your goals. Because you better bet that your motivation will run out by February.

Making hitting your goals automatic means having a clear monthly or weekly plan. It means scheduling time to work on carrying out your plan. Or hiring people to do it for you with a very clear desired end result outlined.

Put every step of your goals, even the small ones, into your calendar so that it's always on the top of your list.

Or use a project management tool like Asana to keep things organized.

For your daily or weekly consistent tasks - put them on your calendar. Maybe it’s 9-10am everyday, writing a new pitch email to someone you’d love to work with, or writing a certain # of words for your book.

If your goal is to be more healthy, and you find a local gym and then schedule in your calendar 3 times a week that you’ll go there (knowing you can change the dates and times around when they arise)… you’re already halfway there because you’ll be reminded and you’ll be able to keep track of if you’re actually doing it. Then you just need to actually do the damn thing.

So. Let’s look at some business goals and how they might play out for you.

We get questions all the time from people wondering about the best way to build their online presence or program. And I know a lot of people listening right now are probably thinking about their own online program that they would like to create. So I wanted to talk a little bit about what it would look like to make creating an online program a reality.

Here at Dirty Alchemy, we help magical online business owners scale their profit, reach, and impact. We’ve assisted with dozens of launches and made our clients multiple 7 figures in 2021 alone. We know the ins and outs of what makes a good launch. Usually someone just has to tell me a little bit about what they’re planning and I can tell if it’s going to be a success or not. 

Why is it sometimes guaranteed not to be successful? Because some entrepreneurs don’t really have a plan in place. They charge in headfirst toward what they want without setting those smaller goals we talked about. And then things are just… chaos. Because a launch isn’t casual. It takes planning and intention to be successful.

So, anyway. While our past offers have been with multiple 6 figure and 7 figure entrepreneurs to launch their programs, and build their audience... we’re creating something new for 2021 so we’re going through this process too.

I’ve seen time and again the CEOs or online business owners I work with in this hamster wheel. They are visionaries, creators, leaders, and they’re stuck in the day to day, micromanaging and stressed the fuck out, not even able to do the spiritual practices they teach!

The Harvard business review actually did a study on CEOs and they found that CEOs fall into 2 categories- ceo managers & ceo visionaries. CEO managers spend their time - you guessed it - managing their employees or micromanaging their managers and hung up on the day to day. The visionaries spend their time focusing on the big picture, the long term, and building up the brand. With a trusted team in place to handle the rest. And guess what? The visionaries run more efficient businesses.

So I’m so excited to roll out this 12 week program to help solopreneurs or online business owners who work with a piece-mealed team of contractors to elevate themselves into being the ceo & visionary of their business. So that their business is run by people that love supporting them & impact hundreds or thousands of people, while making a profit. They work for the most part in their zone of genius - creating programs, working with clients, speaking, writing, designing new methods, whatever it is for them - they have spaciousness in their life to download the vision for their business & to practice what they preach on a cellular level. It’s designed as a small group program for only 10-15 women so you get super hands on support & it’s going to be so good.

Side note, if you want to get on the early access list for that go to thedirtyalchemy.com/mastermind

So. You can see here that the transformation is the backbone of the program. It’s also the key to good marketing. It’s not about how long your program is or how many sessions, it’s about knowing your people, knowing where they’re at, what they struggle with & where they want to go.

And a “transformation” is just a fancy way of saying that people have a goal they want to hit. If someone is going into your program with the specific intention of transforming into someone who is more magical, or someone who understands astrology better, or someone who can overcome relationship blockages - whatever the desired transformation is - that's their goal. And it's worth noting that as you are guiding people through your program, you may want to employ these exact same guidelines to help your clients reach that goal. Small, focused goals. Focus on what matters. And make your goals concrete and automatic right in your calendar.

As a business owner, your goals should center around who your people are, what problems they have, and what transformation you’re going to take them through. The Before & After. Don’t lose sight of that fact as you’re pursuing your own goals.

When you get clear on the people you serve and what their end result of working with you is. You’re golden. This is step 1 in your offer creation and your pricing & your copywriting.

So. How to hit all those business goals.

Let's start by working backwards a little bit. Go back to Day 2 of Your Best Year Yet -- 

What's your annual revenue goal? 

What do you need to hit quarterly (meaning dividing your annual revenue goal by 4) and monthly (meaning dividing your annual revenue goal by 12) to hit that goal? 

This is going to give you an idea of what your year needs to look like.

Note here for those listening that are just starting out or still working to hit their first 6 figures - You've heard me say this before & I’ll say it again and again…

I recommend starting with working one on one with people if you’re a service based business. Selling your service to one person or one business - hone your skills, build your intellectual property, build an audience. 

Don’t start by building an online program.

And don’t start your business expecting people to reach out to work with you by posting on Instagram.

Reach out to people directly, or through giving value in Facebook groups, or being a speaker in a summit or podcast, or meeting people in person when & if the world opens back up post-COVID.

So… I very very very much recommend your goals & your daily tasks to be creating a super clear offer & reaching out to people daily or at least creating conversations with other humans daily (and then following up with the people you want to work with consistently). Until you’re fully booked up with one-on-one clients, or hit your monthly revenue goal.

If you’re fully booked or already at your desired monthly revenue goal… then switch over to designing & launching an online program to the audience you’ve been building over time.

Okay! Now that I’ve made my standard disclaimer!...

Let’s look at an example: 

Let’s say you decide to launch an online program in December 2021.

That probably means your main focus for Q4 is that program.

Keeping your annual revenue goal in mind, let's start with your price point. Obviously, you need to be clear on what you're offering and the value it’s providing before you can set your prices. And you need to know how many people you want in the program itself.

So. Start setting goals.

Goal for month 1 of 2021: Get clear on your offering.

Goal for month 2: Figure out your price point and how many people you want in the program. 

Goal for month 3: get clear on your ideal customer avatar.

And so on. 

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

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Goal setting is about giving a direction so that your actions and your magic are focused on a desired outcome.

It also gives direction to the much larger support system that exists & wants to support you on your journey, be it angels, God, Jupiter, Venus, your ancestors, spirit guides, or whatever else you relate to as the massive amount of beings and energy that wants to support you in your work.

We are lucky to be magical business owners because we have so much more support than muggle-owned businesses who solely rely on their blood sweat and tears.

Before we dig into specific business goals for the year it’s important for you to clarify a larger context.

What you want out of your life.

So, like I said, the subtitle for this event is: the free 5-day business alchemy experience for more fulfillment, impact, and cold hard cash in 2021. And I really want you to take away from this event how to get those three things.

Defining what you want in life is your key to make sure that 2021 is the year that checks the fulfillment box.

And don’t worry about how to get there today. We’re digging into all those details on Thursday. Today is just about setting that target to begin with. Because you need a target to know where to aim your energy.

Basically… if you want to go after something, you have to first know what it is. Sounds super basic, but setting goals for what you want is a surprisingly potent kind of magic.

So. I know we all want to get to the juicy goal setting. But let’s start with talking about WHY you should be setting goals. Because that’s the best way to know what might be blocking our goals from coming true.

Some people are afraid to set goals because they’re afraid that they won’t like what they get…

They don’t want to get clients, because they’re afraid they might hate them and be trapped in the contract.

They don’t want to fall in love because they’re worried their partners might be needy or take up too much of their time.

They don’t want a house, because what about property taxes? And how are they gonna clean a house that big?

And on and on. Our subconscious can come up with an endless number of reasons why we can’t have the things we want. And a lot of the time, we don’t even realize they’re excuses. We just see them as fact.

But they’re not facts. They’re fears.

I just want to give you permission right now that you can handle it. And you can change your mind. If you get your goal and you hate it, then pivot. Change your goal. Change your business. Dump the guy. Whatever.

But if a part of you deeply wants something, then the best way to get clarity is to get the damn thing. And see what happens.

You are smart enough & capable enough to know how to handle the situation when it comes and to resolve it or find someone to help you with it.

So… now it’s time. 

Grab your journal and ask yourself — 

1. What do you really truly totally want?
2. What would you want if no one would judge you for it?
3. If no one would get pissed about you wanting it?
4. If you without a doubt 100% would get it?
5. What would you want if there was a magic wand that would wave & instantly grant it to you?

I’m purposely asking this with these wording variations. Please answer all of these separately, because it’ll often bring up separate answers from you. 

So many of us feel guilty about what we want. We don’t even dream of having certain things bc we don’t think we could have it or we have guilt around it or whatever baggage comes along with it. Or we don’t think we deserve to have something good.

We won’t even add something to favorites on an online store because we have a twinge in our hearts that we can’t afford it, so we can’t even admit to liking it or wanting it.

So. Go into each area of life and look at what you truly want. They can be deep wants (like a more rich spiritual life) or things that you might tell yourself you shouldn’t want because they could be considered flashy or shallow (want a brand new car? A month long trip to Tahiti? Or a fully funded emergency fund? Write it down!)

Go into this for where you live, who you spend your time with, how much you work, who’s on your support team, if you have pets or children, and so on.

These goals can be diverse as you are, so don’t be afraid to include everything.

Next ask yourself:

1. How do you want to feel?
2. And how would getting what you desire make you feel?

This is an important separate step because you don’t want to fall into the trap of hitting goals while still feeling miserable, or unsafe, or stressed the fuck out.

Often we want what we want because we want to feel a certain way. We want a 7 figure business because we’ll finally feel powerful, or safe. We want a man because we think it’ll make us feel loved. Or a Porsche bc we’ll feel wealthy.

The key here is there is no guarantee that getting what you want will 

Of course, if you’re not making enough to pay your bills or live in a safe part of town or afford healthy food, that’s a different story. But after covering base needs, how we feel is affected very little by what happens externally. So building up our own ability to feel the way we want to feel is an important complementary part to goal setting. Work on your goals, while also working on feeling the way you want to feel. Practice feeling how you want to feel, especially in connection to taking action on our goals.

So. Let’s talk about SMART goals.

Maybe you've heard of this before. SMART stands for specific, measurable, attainable, relevant, and time bound. Structuring your goals this way gives you an anchor as your setting goals and a framework for how to achieve them.

And I want to add a note here about specific vs. non-specific manifestors in Human Design. You can find out whether you're a specific or non-specific manifestor by looking at the arrow at the bottom left of your chart.

The idea is that some people are built to be really specific in their goal setting & desires. The more detail the better. While others - the non-specific manifestors

You can google how to find that in your own human design chart, but I personally found it very useful bc I found out I was nonspecific so it’s better for me to focus on how I want to feel & more general desires.

 it helps some people to get super specific about their exact vision for the future. Get super clear on what your soul is pushing you to do. The magic is in the details, so load up your vision with all the sensations and things you want to draw in. 

Then there are non-specific manifestors. The name is a little misleading, because specificity is still the key here. You need to know what you want.

The difference is that, if you’re a non-specific manifestor, you’re giving the universe a few different options to choose from for your vision. This isn’t the same as calling in every vision you have, it’s just expanding your arsenal. So if your vision is to increase your audience, instead of hyper-focusing on getting a feature in Forbes, you might say, “I want to be featured in an online publication that gets 10 million views a month by February of this year.” It’s still a specific goal, but it’s a little more flexible.

So. Pick which approach sounds like it would work better for you. You might want to consulate your Human Design chart to see what it indicates about you. And then turn everything you want into a SMART goal.

Set 1-3 goals like this for every area of your life: work, money, love, family, spirituality, fun, and health.

For example…

In the fun category. Your goal might go from “I want to learn to kite surf” to “I’m going to find a kitesurf instructor & book a session by Feb 15. Then I’m going to practice at least 1x/week.”

In the family category. Your goal to buy a house becomes, “I’m going to buy a 4 bedroom, 3000 square foot house on Maui (or wherever you want to buy your house) by June 2021.” 

In the spirituality category. Your goal to take more time to do magic might become “I’m going to set aside ten minutes every morning to do my gratitude ritual.”

In the money category. Your goal to make a million dollars might become “I’m going to spend the first three months of 2021 carefully nurturing my audience so that they’re ready for the launch of my life-changing program in November that’s going to generate a huge influx of energy and cash in my life.”

And so on.

You may need to do a little research in this process. These can be multi-step.

Reframing from a vague desire to a tangible goal could require you to have a research phase, like in my kitesurf example. I need to find who teaches this.

Or maybe you don’t have a morning ritual but you want one. Then you need to actually decide what it’s going to be. So make a date that you’ll decide by.

For the money category, I want you to set your Annual Revenue Goal. This will give you a template for what you want your income to look like, which will help guide you as you’re planning your business and career moves.

If you did yesterday’s visualization, then you can use that connection point to help define your revenue goal. You can listen to that guided meditation again & ask the soul of your business & ask your future self for help setting that goal. Just go to yesterday’s episode to do that.

As you’re thinking through all these goals, it’s really important to ask yourself, What IMPACT do you want to make?

Again, our goal this week is more fulfillment, impact, and cold hard cash in 2021. So we need to loop the impact we want to have on the world into this process. And this will help you get clear on what your soul is craving too.

Impact can mean a lot of things, so the first step is to define it for yourself. What is impact to you?

Maybe it’s sharing your message with 10,000 people or 1M people. Or helping 10 women fall in love. Or giving 1% of profit to charity. Or being able to retire your husband from the job he hates.

Whatever it is. Define it now.

Embodiment is so helpful for this process because, in order to dig deep and understand your desires, you have to connect deeply to your feelings. You need to go through the process of reaching your goal and feeling into it. 

Now, look back over the goals you set.

How do you want to feel this year? Do each of these goals make you feel that way?

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Want more? Join me in the Regenerative Business Creation Lab here.

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

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And I wanted to give you guys a little taster in here.

Because if you pre-order the masterclass this week, before it comes out next week, then you get a $50 discount. So the full price of the masterclass is $199. If you purchase it before it goes live, or pre-order it before it goes live next week, you get it for $149.

Enroll here: https://learn.thedirtyalchemy.com/offers/HV6weonw/checkout

Branding is more than just colors and fonts and logos. It's way more. When you are using it in it's most powerful way, it is actually doing the work for you to emit a certain energy and attract the right people in. 

In the context of regenerative business, your branding is like the flowers that are attracting in pollinators.

And this does not mean that your branding needs to be the prettiest, or a more "alluring" version of you, or a front that you're putting out. This is actually about connecting in with, and radiating out, your truest and most authentic message.

So for example, there is something called a corpse flower. The scent that it puts out is, surprise surprise, the smell of rotting flesh. And the reason for this is that is trying to attract flies, because what pollinates the corpse flower are flies.

Branding allows your business to show up and put out flowers and attract people in without you actually being there.

It's not you flowering. It's your business flowering.

So now let's actually talk about somatic branding. So somatic, if you don't know that term, it's essentially in your body.  Within our bodies is the power of our energy and emotions. And within our bodies is our unconscious minds or subconscious minds, depending on what you call it.

Harvard business school, professor Gerard Zaltman found that 95% of our purchase decision-making takes place in the subconscious mind. So subconscious decision-making is more important than conscious decision-making.

We make the decision first with our subconscious mind, and then our conscious mind just comes in and gives it logical reasons for why it's a good decision.

And as I said, our subconscious lives in our body. So that's why somatic branding - branding that is a felt experience - is the most powerful branding that you can install within your business.

And how we do this is by tapping into our own felt experience and making decisions from our felt experience of what is the energy that we're trying to radiate out.

You want to emit energy through your branding.

Get the Somatic Branding Masterclass for 25% off until Christmas 2023 here: https://learn.thedirtyalchemy.com/offers/HV6weonw/checkout

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(because I did not take full advantage of all the Black Friday + Cyber Monday deals flying around 😅)

— and ran across an artist whose work I wanted to purchase...

(for myself... Am I the only one who ends up shopping for myself when I really mean to be buying gifts for people??)

... and the artist didn't have a link to directly purchase their work.

So I didn't buy.

This is not the first time this has happened to me.

I once wanted to hire a hypnotherapist and her booking link was broken. So I didn't hire her.

This is super common for small business owners and creatives. You go to their site + the "Enroll" or "Buy now" link is broken, or you have to DIG to figure out what's even available...

(Our unconscious minds do all sorts of creative things to try to keep us safe)

Are you doing this too??

Well...

People are in a buying mood.

And sometimes your pesky unconscious mind may be blocking sales from coming in by all sorts of sneaky means.

Like having you not send that invoice. Or not having your offers on your homepage.

Let's change that.

Ready to make it easy for people to purchase from you?

Go thru this checklist to make sure you aren’t blocking people from buying from you!

(Definitely bookmark this for later if you can't do it now)

1. Go to your homepage + check that all your buttons and links work + go to the right place.
   ​
2. Go to your sales pages + check that all your buttons and links work + go to the right place.
   ​
3. When was the last time you invited your email list to work with you / buy from you?
   ​
4. Do you have the correct link in your Instagram bio?
   ​
5. Is your IG bio up to date + clear with who you help + how?
   ​
6. Do your other social media profiles have up to date photos of you + cover photos?
   ​
7. Do they have up to date one-liners + links?
   ​
8. When you go to your website, do you have your current offers and promotions easily findable from your homepage?
   ​
9. Does your top menu + footer also make it easy to find your current offers + promotions?
   ​
10. (Optional) Does one of your pinned IG posts clearly explain how to work with you?
    ​

GREAT WORK!!

Seriously - I'm celebrating you!

Even though these are "small" things... if your unconscious was trying to keep you safe in this way, don't be surprised if you're feeling exhausted after that.

Let me know if you found anything interesting when working through this list!

In your corner,

Sam

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

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...

Amy Heneveld, PhD is a creative coach, writer, teacher, and translator of French and English. She teaches creative expression and land connection and offers cosmic guidance with Flower Essences, Tarot, Astrology, Magic and Ritual.

Today, Amy joins us to talk about her journey to connecting to healing plant spirits, why flowers are the perfect tool to connecting to your creativity, and how you can find inspiration & business support in plants.

What do flowers have to do with creativity?
Amy found in her personal experience that flower essences opened her up to being more creative, and it makes sense because flowers are the highest expression of a plant. When a plant blooms, that’s when a plant is expressing itself in all its creativity. There are some esoteric theories about flowers being the cosmic energy of the universe expressed on Earth, and Amy believes they can help us be more in flow and feel more creative because they are the expression of this god or universal energy.

“Flowers can help you be more expansive and put yourself out there.” - Amy Heneveld

Can people use plant spirit healing at home?

You can start a relationship with a plant or flower you find in your backyard or out on a hike. You can also access healing plant spirits from anywhere, even if the plants aren’t there right now. Amy starts with her clients by using plants they have a history or relationship with already.

What are the best plants to communicate with to support business owners?

Any plant that will help you express yourself, like flowers in general. Amy has a flower essence, Self-Heal, which is designed to heal your throat center and teach you how to express your needs and desires. Yellow flowers like dandelion are also very helpful in finding the strength and confidence to expand your business, it helps us grow and shine our light. Star of Bethlehem is a great plant for when you’re just starting out, and can be especially helpful to instill women with a belief in their own divinity and a capacity to channel that divine energy.

“There are often parallels between the plants we need and the plants growing around us.” - Amy Heneveld

References:

• Anastasia Ringing Cedars book series
• Self-Heal Enosburgh Essence flower essence
• Thyme Enosburgh Essence flower essence
• Voriagh Clothing

Keep up with Amy:

• Website: https://www.enosburghessences.com
• Instagram: https://www.instagram.com/amysheneveld
• Facebook: https://www.facebook.com/enosburghessences

Let's stay in touch!

• Watch this episode on Youtube
• Follow us on Instagram: @thedirtyalchemy
• Visit our website: thedirtyalchemy.com

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

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Learn more + join here: https://regenerativebusinesscreationlab.com/

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

Happy Dirty Thursday (AKA Dirty Alchemy: Black Friday Edition)

For the next 48 hours we have 3 special specials for you:

💚 The Regenerative Business Creation Lab 12-month payment plan!! So many of you asked for this + I'm so excited to make this available for you:

​CLICK HERE TO ENROLL IN RBCL with the spacious 12-month payment plan​

💚 The 'Regenerative Business' ebook is on sale for $0.99 on our online shop!

​Click here to purchase it for all your friends and clients​

💚 Stickers, organic shirts, totes, oh my!!

​Click here to check out our new physical product bundles + goodies!!​

These offerings are available for the next 48 hours.

(Until Saturday 11/25 @ 12pm ET)

So if you’ve been on the fence about joining RBCL make sure you JUMP on this very special spacious payment plan!!

Can't wait to see you on the inside.

In your corner,

Sam

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

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If you have an inkling that a regenerative business model is what you and your business are craving (for more time, ease, abundance, fulfillment, impact)…

LAST CALL — get on the waitlist now.

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

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The land I live on is essentially a dessert. Not that it’s meant to be — Olowalu, on the West side of Maui 5 minutes south of Lahaina, used to be a breadfruit forest and considered a place of refuge (puʻu honua).

The waters in the streams and traditional waterways have been stolen and diverted for corporations, private use, and hotel lawns after the land was clear cut for the sandalwood industry and then sugarcane industry.

Now the land is like a dessert. The hills covered in golden dried grasses, and there are wildfires every year bringing destruction.

But in the last 12 months of living on this particular property here, and the last 24 months that my husband has been regenerating the land here — our few acres has transformed.

It struck me so intensely the other morning. Every morning I walk our dogs along a path that meanders through the hilled landscape. It’s a 45 minute walk there and back and when we cross back onto our property it’s like stepping through a veil. From dry dessert into lush forest.

And all it took was consistent attention, mulch, and water.

In feng shui, flowing water represents wealth.

A peaceful stream or river is like consistent money flowing into your business, and ponds and oceans are like the accrual of assets and wealth.

This mentally makes a lot of sense since in settings like these, water gives you your basic needs. Food. Sustenance. Safety (fire prevention).

So when business feels hard, when it feels dry like a dessert, remember that some water and attention can rehabilitate it pretty quickly.

Let’s look a little bit deeper into this process. First in terms of land, and then your business.

👉 Get on the Regenerative Business Creation Lab Waitlist here.

👉 Buy the Regenerative Business book here.

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

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🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

👉 Get on the Regenerative Business Creation Lab Waitlist here.

👉 Buy the Regenerative Business book here.

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

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There is undoubtedly an obsessive, addictive element to it.

What a great distraction from what is really happening — our continual disconnection from Nature, dehumanization, and objectification.

As the UN pointed out in 2013, more people in the world have access to a mobile phone than basic sanitation. (New tech = More important than human life these days…)

Just to be clear - I am ALL FOR technology! My astrology chart is Mercury-dominant so you better believe that the internet and my cellphone is on my daily gratitude list 😅

But where we need to draw a line in the sand is:

Technology as a tool for human development, joy, and aliveness

[NOT]

Humans as the testing ground for technological advancement

Tech making life on earth (for humans, animals, plants, all of it) more beautiful and connected, and lets have it resolve the Climate Crises while we’re at it!!

[NOT]

Tech replacing life on earth through virtual worlds + us going to Mars.

This starts by YOU grounding yourself in the Natural world and building your business with the principles of Nature… and deconditioning from the Industrial Mindset.

So let’s start with checking if you are experiencing the painful symptoms of Industry over Nature.

Tune in for the 8 signs you’re leading your business with an industrial mindset.

👉 Get on the Regenerative Business Creation Lab Waitlist here.

👉 Buy the Regenerative Business book here.

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

Website: https://www.thedirtyalchemy.com

Instagram: @thedirtyalchemy

Get on the Regenerative Business Creation Lab waitlist: https://www.thedirtyalchemy.com/rbcl-waitlist

Check out the Dirty Alchemy Shop

SHOW NOTES:

Business as a Magical Practice episode 17: Distillation: How to Get Out of the More is Better Trap and Make Truly Transformational Programs https://thedirtyalchemy.simplecast.com/episodes/007

Business as a Magical Practice episode 16: How to Turn Poison Into Medicine in Your Business https://thedirtyalchemy.simplecast.com/episodes/episode-15

TRANSCRIPT:

Today we’re talking about the seasons of your business.

Even though I live on Maui, where there isn’t a huge change in seasons… I’m originally from Michigan where we get hot summers, colorful autumns when the leaves change, super snowy sub zero winters… so I know what it’s like to experience all the seasons.

And I know that, just like the seasons, most areas of life are cyclical. Including your business.

There are periods of growth. Awesome growth where you’re hitting all your goals and kicking ass. And then there are periods of death where you have to take a step back and reevaluate what you’re doing if you want to cycle back into success. There are times of celebration and times of rest.

And these cycles correlate with the seasons.

Also let me just clarify that I'm not saying your business cycles should align with the actual seasons that are happening right now. You can have a summer in your business on a snowy day in January. You can have a period of rest in the dead heat of July if that's what your business is ready for. Here, we’re looking at how you can use the energy of each season to create a balanced and sustainable business model.

And these seasonal cycles apply to more than just your business. Anything that you are birthing with your business will have these cycles inherent in it. So your last online program will also have these periods of preparation, high sensation, and rest.

So, let’s dive in. 

Spring is a time of birth, growth, new life… it’s when the flowers start to bud and the animals start shacking up.

If you've been listening to this podcast for a while you probably know that I live on a regenerative farm, where we grow a ton of food. Some of it we give away, some of it we sell in FSA boxes, a lot of it we eat ourselves (and it’s easily the best food you could get anywhere)...

So needless to say, farming is really important to me. Growing my own food gives me a lot of gratification. And along the way I've learned so much about the process of planting and growing and how that applies to the rest of life.

Spring is a time to plant your seeds. Pretty soon after that, you begin to see sprouts start to pop up out of the ground. The plants aren’t anywhere near ready to harvest yet, but this is the time of preparation and planning that you need to put in if you want to eventually get something out of the land. 

So if you're in the spring phase of your business, that means you are starting to plant the seeds of your next big goal.  Maybe you know you want to launch an online membership, but you first have to come up with an incredible idea and then figure out exactly how you're going to implement that to change peoples lives.

You have to brainstorm and refine your ideas (and if you want to learn more about how to refine your ideas, listen to episode 7 of the podcast where I talk about how to distill your message, I’ll link it in the show notes).

Basically, if you ever want to get anywhere in your business, you first have to take the time to birth your big idea and then figure out what you need to help that idea grow. You need really fertile soil, and that might mean something different to everyone depending on what your business is.

So let’s look at an example.

Let's say your business is as a master coach that helps other coaches build their businesses. When your business is in its Spring, it will probably look like finding the people who you want to coach, determining who your ideal customer avatar is and refining that person until you know exactly who you want to work with.

So spring is the time to get specific about your audience. Because if you think about it, you can plant 1,000 different seeds at the beginning of the growing season. But unless you have the time and energy to actually commit to taking care of all those 1,000 different seeds when they sprout and then eventually become plants that need daily care and attention… yeah, those seeds you planted are just going to wither away and die. And you aren’t going to get anything out of them, except wasting your time and money.

So use the spring phase of your business to focus on specifically what your business is and who you want to work with. And then you can prepare and plan out how your big awesome business idea is going to seduce the right people into working with you.

And a part of this is marketing, right? I mean a big part of growing your business is marketing your business the right way for your audience.

So let’s talk about growth for a second.

A lot of people, when they think of business growth, they think of pulling in a ton of money. They think of the monetary growth that comes with having a successful business. 

But growth does not equal profit. If your business is in growth mode, then you give up profit. Because it costs money to grow. You have to pay for more people on your team, more ads and marketing, plus all that new content you’re creating takes a ton of time (and time = money)...

That’s growth. That’s spending your money and your time.

And… If your business is in profit mode, realize that you'll also have to stabilize your business & optimize your processes so that your expenses go down so your profit goes up (remember that profit is total revenue - expenses). 

So you really do need a balance of growth mode and profit mode in order to really maximize the money that you're pulling in and make your business as successful as possible. This means things like nurturing your audience on a customer value journey, optimizing your funnel, and preparing for your next launch far an advance.

Another element to this is that when your business is growing that means you're creating a ton of new content. This is another type of planting a seed.

Content creation is a slow moving part of business, but it’s a huge part of building your brand and your audience.

But I still know business owners who have a ton of internal resistance to creating Instagram posts and other social media content, because they feel like it’s this huge time suck, either for themselves or their team members. The copywriting, graphics, responding to comments… it’s a lot of work. And organic growth does take a really long time. Just like it takes a long time for that seed that you planted at the beginning of the growing season to eventually turn into food that you can harvest.

You want to plant those seeds so that in the future you'll have new audience members and customers who can buy into your program.

Now… Let's talk about pulling in that money!

This is the summer of your business. Summer is the season of big round juicy fruit, celebration, parties and barbecues, the start of the harvest season...

This is a time of high sensation. You know you’re in a summer phase when your business feels really intense. When your campaigns go live, when you're doing your big launch and you're hitting your goals. You’re pulling in new clients and a huge cash influx.

This is probably also when you're working longer weeks. You're staying up late at night to make sure everything is going smoothly. Maybe you feel some anxiety about constantly checking how many new people have joined your program. There's a lot going on, there's a lot of emotion involved, and this is when you really see all of the hard work you put in during the growth period come to fruition.

And if you've done a big lunch before then you know they often go by so quickly you kind of miss the excitement of it until it's over. Just like summer, it seems to come in a flash and then you feel nostalgic for it when it's over.

And then it’s time for Fall. Fall is about the continuing of the harvest, when things are starting to die off, and about processing the harvest you’ve already reaped.

So this is the season of fulfilling the work. This is after your launch, when you’re running the numbers and doing the accounting. This is a time when you really want to be reflecting back on what your goals were. What happened to the seeds you planted way back in spring? Did they germinate and create an awesome program or product? Or did they wither away?

The excitement from the launch is dying down. It's time to shift your focus to celebrating the harvest.

You want to be basking in those new customers or clients, and showing them why they joined your business to begin with. If you missed episode 16 of the podcast, we talked all about how you can get your customers to actually participate in your program, fall in love with your program, and leave you ecstatic testimonials that will help you bring in new people.

And that's what the autumn of your business is all about. The excitement of the launch has died down, the big cash influx has died down, but now is the time when you need to be reflecting on how you can best serve your new clients or customers.

So I’ll link episode 16 in the show notes, and I recommend giving it a listen because it’s going to give you so much more insight into what I’m talking about here.

You are processing that harvest: you are giving your customers the proper care and attention they need to stick with you through the rest of the seasons of your business.

And finally winter. This is of course the period of death, coldness, fallow land, and being stuck inside which in a spiritual sense translates to going inward, connecting with your ancestors and your spirituality, and embracing darkness itself.

Part of resting and recuperating when we're talking about business often means getting back to a harmonious business family relationship. Now is when you might want to step back and connect to your loved ones. That could mean penciling time into your schedule to go out and get a drink with a friend. It could be spending more time with your spouse or your kids. Whatever that looks like, this is actually a really important part of work. Because if you feel like you never get the chance to recuperate from being busy with work, you might start to resent your business and give less of yourself to it. Or it might cause problems at home which will also make you less present when you are at work.

So this is a part of the cycle, too.

It's a fucked up perception of our society that business has to be about continual growth & anything other than that is failure. Because nature is in constant flux.

Constant growth is why we're way overpopulated for the capacity of our planet. It’s why our landfills are overflowing with things people bought that they didn’t really want or need.

Stabilization is a beautiful thing. "Lifestyle" businesses — businesses built around the idea that we’re all people and some of us have kids and some of us have bad days and all of us are human beings trying to live in the world — these are a beautiful thing.

And one other thing… realize that a lot of online businesses that are boasting about a 7-figure or 8-figure revenue have little to no profit. They are spending as much as they're making in order to boast about the vanity metric of top-line revenue, because they aren’t going through these cycles. They’re working nonstop but like a hamster on a wheel they aren’t going anywhere… when it would make a lot more sense for them to take a step back and spend some time re-evaluating their business and what needs to change.

Here are some inquiries that can help you use the cycles of the seasons to make your business more effective and successful.

Spring:

What does business growth mean to you?

How might mentally distinguishing between increased profit and increased reach/audience help you to reach your goals?

How do you decide which seeds to plant in your business? Do you spread yourself too thin by planting too much? Or do you ever plant seeds without fully understanding the amount of work that will come when it’s time to put the work in to harvest them?

Summer:

How do you handle times of high sensation in your business? Do you tend to lose sleep and carry a lot of stress during your launches?

If you do, it’s time to examine how you can help yourself stay more in the flow. Just like your business cycles, you need to take time to rest even in the midst of big events in your business. 

Allow yourself to have a period of “summer” during each day of your launch, where you are a shit ton of stuff done and do all the things you need to do to make your launch a success… a period of fall, even if it’s only an hour of relaxing with a glass of wine in the evening… and a period of winter where you let yourself get some sleep!

Autumn:

Now is the time to reflect on everything you’ve learned in your business during the first two phases of the cycle.

So first, think about what has already happened in your business.

What went well about your launch? What could you have done better? How will you alter your goals and your approach for next launch?

And then the work that still needs to be done...

What steps are you taking to nurture your clients post-launch? Is there anything you could be doing better to guide and support them in your work?

Winter:

Do you fear the winter of your business? Do you start panicking if you have a slow month?

Now is the time to turn inward and reflect upon what you need from your business… and what your business needs from you.

Remember, your business has its own soul. Just like you, it will go through periods of ebbing and flowing.

By thinking about your business in this way, you give it the space it needs to energetically flourish.

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

-

Sign Up for the Regenerative Business Masterclass with Sam Garcia + Simone Seol

This free masterclass was live on June 13th. Sign up now to get instant access to the recording. Your ticket to ride is to purchase a copy of the new book, Regenerative Business: How to Align Your Business with Nature for More Abundance, Fulfillment, and Impact.

After purchasing a copy of Regenerative Business, enter your receipt info below to sign up for the masterclass:

https://www.thedirtyalchemy.com/masterclass

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

-

Sign Up for the Regenerative Business Masterclass with Sam Garcia + Simone Seol

This free masterclass was live on June 13th. Sign up now to get instant access to the recording. Your ticket to ride is to purchase a copy of the new book, Regenerative Business: How to Align Your Business with Nature for More Abundance, Fulfillment, and Impact.

After purchasing a copy of Regenerative Business, enter your receipt info below to sign up for the masterclass:

https://www.thedirtyalchemy.com/masterclass

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

Sign Up for the Regenerative Business Masterclass with Sam Garcia + Simone Seol

This free masterclass was live on June 13th. Sign up now to get instant access to the recording. Your ticket to ride is to purchase a copy of the new book, Regenerative Business: How to Align Your Business with Nature for More Abundance, Fulfillment, and Impact.

After purchasing a copy of Regenerative Business, enter your receipt info below to sign up for the masterclass:

https://www.thedirtyalchemy.com/masterclass

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

Special guest Melissa Tiers, renowned global leader in the field of integrative hypnosis, joins Sam to discuss how you can regulate your nervous system even when confronted with the terrifying reality of climate change, human damage to the environment, and our uncertain future.

We're never going to create the change we need if we bury our heads in the sand. In this episode, you'll discover techniques and strategies to regulate your nervous system, so you can stay up to date with what's going on in the world without numbing out.

Grab free chapters of my book, Regenerative Business: How to align your business with nature for more abundance, fulfillment, and impact, here: https://www.thedirtyalchemy.com/free-chapters

--

Regulating your nervous system for change workers, activists, and people committed to changing the world - what to do when hard news and scary reports come out - so we aren't just sticking our head in the sand/avoiding, or numbing out.

When it comes to the brain and human change, Melissa Tiers is known as the teachers’ teacher all over the world.

If you’ve been hanging out online and haven’t heard of her until now, that’s probably because she’s been too busy delivering keynote speeches, authoring multiple award-winning books (Integrative Hypnosis, Keeping the Brain in Mind, Integrative Hypnosis for kids and Teens: Playing for Change), giving trainings to sold-out audiences of psychiatrists, therapists, and coaches in multiple countries, and being quoted in magazines (Marie Claire, More Magazine, etc)…

In this episode we talk about:

• Why does nervous system regulation matter
• How to keep ourselves sane + don’t turn to: “The world is going to shit so why bother” or completely tune out
• Practical Tools for nervous system regulation
• Practices you can do when you’re triggered by the news

Resources:

• Melissa’s website - https://www.melissatiers.com/
• Melissa’s Instagram - https://www.instagram.com/melissatiers/
• Melissa’s YouTube channel: https://www.youtube.com/@melissatiers9952
• Melissa’s Book: Integrative Hypnosis
• Switch: How to Change Things When Change Is Hard

–

Melissa Full Bio:

When it comes to the brain and human change, Melissa Tiers is known as the teachers’ teacher all over the world.

If you’ve been hanging out online and haven’t heard of her until now, that’s probably because she’s been too busy delivering keynote speeches, authoring multiple award-winning books (Integrative Hypnosis, Keeping the Brain in Mind, Integrative Hypnosis for kids and Teens: Playing for Change), giving trainings to sold-out audiences of psychiatrists, therapists, and coaches in multiple countries, and being quoted in magazines (Marie Claire, More Magazine, etc)…

…that she never had time to give a shit about strategic online branding or sales funnels. 

So… if you never saw her in an “online coaches’ summit,” or never ran into a “lead magnet” of hers on social media, that’s why.

(She still doesn’t know what the fuck a “lead magnet” is, so… if you don’t either, that’s not a problem.)

and… after the first 10 minutes of sitting in her training, you might forget all of the above because you’ll be so busy laughing from how funny and swear-y she is.

And after the first day of training, your brain will be a puddle of goo on the floor — in the best way. And all your old ideas of who you were and what is possible will be completely dissolved, leaving you feeling damn near reborn.

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

Grab free chapters of Regenerative Business here: https://www.join.thedirtyalchemy.com/free-chapters

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

Grab free chapters of Regenerative Business here: https://www.join.thedirtyalchemy.com/free-chapters

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

P.S. Monetize Your Magic is on sale now!

Join Monetize Your Magic before Friday, March 31 at 11:59pm PST to get 2 special bonuses:

😱 25% discount on the full course

😍 Live calls with me, Sam

I can’t wait to see what kind of impact your business makes on the world once you know how to get consistent clients through the door & stop leaking energy by charging low prices.

Click here to learn more + enroll:

https://learn.thedirtyalchemy.com/mym

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

See the full show notes: www.thedirtyalchemy.com/blog/episode-157

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

See the full show notes: www.thedirtyalchemy.com/blog/episode-156

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

See the full show notes: www.thedirtyalchemy.com/blog/episode-155

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

See the full show notes: www.thedirtyalchemy.com/blog/episode-154

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

She joins Sam to discuss how being a "introvert" can be an excuse for slowing down your business's growth and shares several strategies for leveraging your introversion for long-term success.

See the full show notes: www.thedirtyalchemy.com/blog/episode-153

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

See the full show notes: www.thedirtyalchemy.com/blog/episode-152

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

See the full show notes: www.thedirtyalchemy.com/blog/episode-151

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

See the full show notes: www.thedirtyalchemy.com/blog/episode-150

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

Download the free 2023 Astrology Forecast for Online Business Owners, Course Creators, and Coaches.

See the full show notes: www.thedirtyalchemy.com/blog/episode-149

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

See the full show notes: www.thedirtyalchemy.com/blog/episode-148

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

See the full show notes: www.thedirtyalchemy.com/blog/episode-146

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

See the full show notes: www.thedirtyalchemy.com/blog/episode-145

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

See the full show notes: www.thedirtyalchemy.com/blog/episode-144

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

See the full show notes: www.thedirtyalchemy.com/blog/episode-143

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe

Simone Seol is a life coach, business mentor for coaches, and the host of the Joyful Marketing podcast. She joins Sam on this week’s episode to talk about how life coaches, course creators, and online business owners can build a cult following of adoring fans eager to buy their latest offer.

See the full show notes: www.thedirtyalchemy.com/blog/episode-142

Want strategy that respects your nervous system—and business growth that feels like a spell, not a sprint?

Join the Regenerative Business Ecosystem: my entire library of courses, live monthly calls, personalized onboarding, and a whole community of magical misfits building world-changing businesses—without selling their souls to the algorithm.

🎟️ Grab your spot now at https://learn.thedirtyalchemy.com/rbe