Comic Lab

I've been framed! (...in a gallery)

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 2 Apr 2026 12:00:00 +0000

In this episode, Brad and Dave tackle a question every cartoonist eventually asks: Where should I invest my time and energy? From gallery shows to professional organizations to keeping up with “the kids,” this conversation is packed with practical, experience-tested advice.

But first things first! Here's Brad's 2021 blog post about the science behind why vampires don't cast a reflection in a mirror.

Are Art Galleries Worth It?

A listener asks whether exhibiting in a gallery helps grow a comics career.

Key takeaways:

• Gallery exposure rarely converts into comic readers
• If it’s not clickable, it’s not effective promotion
• Sales are often split (sometimes 50/50), cutting into profits
• You can usually sell original art more effectively on your own platform
• The biggest benefit? Personal satisfaction and a nice ego boost

Should Beginners Join Professional Organizations?

Brad and Dave revisit a classic question: Are groups like the National Cartoonists Society (NCS) worth it?

• 10–15 years ago: Limited practical value
• Today: Much more actionable, community-driven, and educational

What You Actually Get

• Real-world, practical learning (panels, talks, workshops)
• Networking with professionals who actually understand comics
• Access to events, meetups, and tabling opportunities
• Career insight you won’t get from general audiences

Pro tip:
For younger creators, discounted memberships make this a much easier entry point.

ComicLab at the Reubens

Brad and Dave will be presenting at this year’s Reuben Awards Weekend, August 6-8 in Columbus, Ohio.

Their session: “Actionable Advice in a Time of Change”

• Practical, career-focused insights
• Guest cartoonists joining a live panel format
• A mix of strategy, storytelling, and real-world experience

They’ll also be around all weekend — panels, conversations, and (possibly questionable) lunch recommendations.

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Final Thought

Whether it’s galleries, organizations, or audience trends, the theme of this episode is simple:

Focus on what actually moves your career forward — and don’t confuse visibility with value.

Join our comics community

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Brad Guigar is the creator of Evil Inc and the author of The Webcomics Handbook. He is available for personal consultations. Dave Kellett is the creator of Sheldon and Drive. He is the co-director of the comics documentary, Stripped.

Work-Life Balance

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 26 Mar 2026 12:00:00 +0000

This week on ComicLab, veteran comic artists Brad Guigar and Dave Kellett kick things off a discussion about something every cartoonist wrestles with: work-life balance. If you’re juggling a day job, relationships, and your creative ambitions, Brad and Dave break down practical strategies that actually work — including:

• Why consistency beats intensity
• How to build a repeatable creative schedule
• The power of small, daily wins
• And why your health and relationships are just as critical as your drawing skills

They also tackle a big-picture career question: What happens when a long-running comic ends? Dave shares his thoughts on winding down Drive, how to retain an audience, and the challenge of transitioning into your next project without losing momentum.

Plus:

• Smart ways to monetize short comics
• Why finished is better than perfect
• And how thinking long-term can transform your creative output

Whether you’re just starting your first comic or planning your next big move, this episode is packed with actionable advice — and a few chaotic detours along the way.

Key takeaway: Three years are going to pass anyway… you might as well have a finished comic at the end of them.

Today's Show

• UPDATE: Enshittification of Bluesky begins
• Work-Life balance
• UPDATE: NCS Conference and Reuben Awards
• Monetizing short comics
• What will Dave do when Drive is over?

For more information about joining the National Cartoonists Society, go to https://nationalcartoonists.com/how-to-join/
• Get on the mailing list
• More information on the 27 Club
• 80th annual Reuben Awards and NCS Conference — August 6-8, 2026

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

How to Start a Webring

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 19 Mar 2026 12:00:00 +0000

In this episode of ComicLab, Brad and Dave tackle a surprisingly practical question: How do you start a web ring for comics creators? With social media platforms becoming less reliable for discovery, the classic web ring is making a comeback as a way for creators to promote each other directly.

Along the way, the guys discuss audience targeting, technical setup, and why the success of a web ring depends more on community alignment than on code. Plus: tattoo debates, Tolkien romance arguments, and the eternal challenge of drawing the right amount of detail in your comics.

Key topics

How to start a web ring
UPDATE: Dave should read Tolkein as a romance
How much detail should we include in our drawings?
Amazon plagiarism

Paid setup

Matt Sowers, who created the Hot Box web ring software can install and host the software for you. Contact him at hotbox@rcsipublishing.com

$50 — install on your server

$100 — hosted setup (includes one year hosting). After that, hosting is $75/year.

$75/year — ongoing web hosting for your comic

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

How to Make Friends and Influence People. And Cartoonists.

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 12 Mar 2026 12:00:00 +0000

Making friends in the comics community can be... complicated. After all, we're kind of an introverted bunch. When it comes to social interaction, Brad and Dave have made all the mistakes, so you don't have to! They'll talk about trying too hard, encountering hostility, and trying to fit into a community that's just not right for you. Speaking of realizing a community isn't a good fit, Dave just found out he was kicked off Amazon. And that's perfectly OK with him.

Today's Show

UPDATE: Dave has been kicked off Amazon!
UPDATE: Our listeners recommend eBay for international shipping
Making friends with other cartoonists
What can a full-time self-published comic artist expect to earn?

Summary

In this engaging episode, cartoonists Brad Guigar and Dave Kellett explore the complexities of social interactions within the creative community, the challenges of online publishing, and the evolving role of AI in content moderation. They share personal stories, practical advice, and insights on navigating friendships, social media, and the digital landscape as artists and creators. They share personal stories, industry insights, and humorous banter that will inspire and inform creators at all levels.

Key Topics

Social interactions among artists and creators
Challenges of online publishing and content moderation
Strategies for building and maintaining friendships in creative communities The financial realities of full-time cartooning
The importance of evolving creatively and professionally
Understanding the influence of zeitgeist on comic success

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Concept vs. Conceit — Why Some Comic Ideas Take Off (and Others Stall)

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 5 Mar 2026 13:00:00 +0000

What’s the difference between a concept and a conceit — and why does confusing the two quietly sabotage so many comics?

In this episode, Brad and Dave break down one of the most important (and misunderstood) distinctions in storytelling. A concept is the engine that drives your story forward. A conceit is a clever wrapper that might look great… but doesn’t go anywhere.

If you’ve ever launched a comic that felt strong at first but ran out of momentum, this conversation will hit home.

We talk about:

Why constraints actually fuel creativity
How to test whether your idea has real staying power
The danger of building a comic around a gimmick
And how to strengthen your story before you spend months drawing it

Today's show:

A comic without recurring characters
UPDATE: ComicLab accent challenge
UPDATE: Amazon Advantage
UPDATE: DoubleDogBook.com
How to do a sarcastic word balloon

Takeaways

Character design plays a crucial role in storytelling.
Comics can thrive without a central protagonist.
Idea-driven comics have historical precedence.
Naming a comic can be a challenging but essential task.
Feedback is vital in the creative process.
Constraints can enhance creativity and focus.
Monosyllabic titles are often more memorable.
A good title can significantly impact a comic's success.
The creative journey involves trial and error. Sharing ideas at smaller levels can reveal what resonates.
Avoiding sunk cost fallacy is crucial in decision-making.
Amazon Advantage can lead to unexpected losses.
Understanding the costs of shipping is essential for profitability.
Sarcasm in comics requires careful visual and textual cues.
Bold lettering can enhance the impact of sarcasm.
Walt Kelly's techniques in lettering were innovative but sometimes excessive.
Comic creators should consider the visual presentation of dialogue.
A well-crafted word balloon can convey emotion effectively.
The legacy of past cartoonists informs current practices.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Special Guest Dylan Meconis — How to Color Comics with Physical Media

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 26 Feb 2026 13:00:00 +0000

This week, we welcome the brilliant Dylan Meconis, creator of Queen of the Sea and Bite Me.

Here’s what we cover:

How most colorists actually break in (hint: it’s not by “murdering another colorist in single combat” — though that was discussed)
What “flatting” is — and why it’s often your first step into paid coloring work
Why networking is really just “being friends with cartoonists”
Portfolio strategy: Why saying “I do everything” is less effective than saying “I do this brilliantly”
Analog coloring techniques — watercolor paper, oil-based pencils, and why certain materials go extinct at the worst possible moment
The realities of scanning physical art (and why scanners are basically cameras on an arm)
How to handle black plates, rich black, and avoiding fuzzy type in print
If you’ve ever wondered whether coloring could be an income stream for you — or how to level up your current process — this episode is a masterclass.

Products and Programs mentioned on the show

Note: Some of the links are affiliate links

WildCraft Studio is in Portland, Oregon.
PITT monochrome oil pencils by Faber-Castell
Watercolor paints, Daniel Smith brand
Watercolor paper (cold press) by Arches
White watercolor paper, Dick Blick house brand
Epson scanner, Perfection series
Epson scanner, Workforce series
Colored pencils, Caran d'Ache

Summary

In this engaging conversation, the hosts welcome cartoonist Dylan Meconis to explore various topics including coloring techniques, the integration of digital and traditional media, and the importance of choosing the right materials for comic creation. Dylan shares insights into her unique artistic process, the challenges of color printing, and the significance of lettering in comics. The discussion also highlights the value of collaboration and the joy of discovering new art supplies.

Takeaways

Dylan Meconis emphasizes the importance of using various mediums in art.
The process of creating 'Queen of the Sea' involved unique coloring techniques.
Dylan's artistic process includes both traditional and digital methods.
Choosing the right materials can significantly impact the final artwork.
Scanners play a crucial role in capturing traditional art for digital use.
Lettering is an essential aspect of comic creation that requires careful consideration.
Collaboration with other artists can enhance the creative process.
Experimenting with different art supplies can lead to unexpected discoveries.
Understanding color printing challenges is vital for comic artists.
Dylan's approach to art is influenced by her background and experiences.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Comics Will Break Your Heart (And So Will Dating)

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 19 Feb 2026 13:00:00 +0000

A listener writes in after a breakup, worried they’ve lost their creative spark for good. Brad and Dave unpack the emotional toll of heartbreak, why creative paralysis is normal, and how time, grief, and self-reflection can ultimately deepen your storytelling. Also: Dave is quitting Amazon Advantage, and he shares why he made that startling decision.

Today's Show

Comics Will Break Your Heart (and so will dating)
Dave Kellett's "Double Dog Dare" book
Amazon Advantage
Imposter Syndrome and mental health

Takeaways

It's normal to feel creatively blocked after a heartbreak.
Finding joy in solitude can help with creativity.
Time is essential for healing after a breakup.
Navigating international shipping can be complex and frustrating.
Mental health is crucial for creative individuals.
Imposter syndrome can hinder the creative process.
Seeking professional help is important for mental health issues.
Weather can significantly affect mood and creativity.
Sharing experiences can help others feel less alone.
Listener feedback can provide valuable insights for improvement.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Nothing to Fear but Fear Itself. And Kickstarter Scams

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 12 Feb 2026 13:00:00 +0000

The Mel Brooks documentary, "The 99-Year-Old Man!" holds a lot of wisdom for cartoonists. Speaking of wisdom, it doesn't take much to avoid these common Kickstarter scams.

Today's Show

What can cartoonists learn from Mel Brooks?
Kickstarter

Summary

In this episode of ComicLab, cartoonists Brad Guigar and Dave Kellett discuss the challenges and joys of creativity, drawing inspiration from Mel Brooks' documentary. They explore themes of fear, kindness, and the importance of perseverance in artistic careers. The conversation also touches on the realities of navigating Kickstarter campaigns, including the rise of scams targeting creators. Throughout, the hosts emphasize the power of laughter and the need for support in the creative community.

Takeaways

Fear is a recurring theme in creativity.
The fear of not trying is greater than the fear of failure.
Kindness can have a profound impact on artists.
Perseverance doesn't mean sticking to what's not working.
You can reinvent yourself as an artist at any stage.
Kickstarter scams are on the rise; be cautious.
Laughter is a powerful tool for change.
Support from friends is crucial in creative journeys.
It's important to recognize the struggles behind success.
Creativity often requires stepping out of comfort zones.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

The Readership of Theseus

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 5 Feb 2026 13:00:00 +0000

Cartoonists Brad Guigar and Dave Kellett dig into the many ways we react to humor — from full-on belly laughs to the silent internal “that was good” response. After that the way, they tackle some big (and surprisingly relatable) topics:

Are they actually going to use Patreon Quips?
Dave’s Bad 2025 — what went wrong, what he learned, and why it matters
Why you never stop building an audience, even when things feel “established”
And yes… being scared of Reddit comments is universal!

Summary

In this episode of Comic Lab, hosts Dave Kellett and Brad Guigar dive into the nature of humor in comics, prompted by a listener's question about whether funny comics truly elicit laughter or if they are simply enjoyable. Brad and Dave explore the subjective nature of humor, sharing their own experiences with laughter and recognition of craft in comedy. Next, they delve into the ongoing journey of building and maintaining an audience in the ever-evolving landscape of comics. They emphasize that there is no such thing as a 'built audience.' Audience engagement is a continuous process that requires constant effort and adaptation. Drawing on the metaphor of the Ship of Theseus, they discuss how creators must regularly replace and update their strategies to keep their audience engaged, acknowledging that audience members may leave for various reasons, including life changes or simply forgetting about the content.

The conversation also touches on the emotional toll of negative feedback, particularly on platforms like Reddit, where creators often face harsh criticism. Brad and Dave share personal anecdotes about dealing with trolls and the importance of focusing on the positive aspects of audience engagement. They conclude by reinforcing the idea that the creative journey is ongoing, and that every creator must continually learn and adapt to thrive in the industry.

Takeaways

"Not every year is going to be gangbusters."
There's no such thing as a built audience; you're always in building mode.
Audience engagement is like the Ship of Theseus; it's constantly changing.
You should aim to gain 2-6% new audience every month to replace those who leave.
Negative comments often come from unhappy individuals; don't take them personally.
Every creator must continually learn and adapt to thrive in the industry.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Five Lessons from a Publisher in Crisis

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 29 Jan 2026 13:00:00 +0000

An online publisher has become the center of some genuinely alarming stories. Brad and Dave break down five hard lessons comic creators can learn when a publisher shows signs of instability, mismanagement, or collapse.

Today's Show

Five Lessons from a Publisher in Crisis
Submitting your work for awards

Summary

Cartoonists Brad Guigar and Dave Kellett explore the importance of owning and controlling one's career in the comic industry. They discuss the need for business acumen among cartoonists and the risks of signing contracts. The conversation emphasizes the value of learning from mistakes in self-publishing, the power of transparency among creators, and the benefits of submitting work for awards. Ultimately, they stress that the goal is not independence at all costs, but informed consent in business relationships.

Takeaways

There is a percentage of humans who can close their nostrils underwater.
Cartoonists must be prepared to be business people.
Your best defense is often not signing a contract.
Mistakes in self-publishing are manageable and teach valuable lessons.
Transparency among creators is crucial for success.
Experience changes the power dynamic in negotiations.
Submitting for awards can provide valuable insights into your work.
Reviewing your work helps improve your editorial and aesthetic eye.
Self-publishing allows for greater control over your career.
Imposter syndrome should not prevent you from submitting your work.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Should you judge a book by its cover?

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 22 Jan 2026 13:00:00 +0000

A listener asks: "Should you judge a book by its cover?" Cartoonists Dave Kellett and Brad Guigar say... YES! Next, a cartoonist who is too embarrassed to promote his own work gets some encouragement and words of advice from the veteran comic creators.

TODAY'S SHOW

Should you judge a book by its cover?
Too embarrassed to promote

Takeaways

A book's cover plays a significant role in its marketability.
It's important to design a cover that reflects the content of the comic.
Promoting comics can be challenging, especially in unexpected social situations.
Introverts can find it difficult to promote their work in person.
Having a decoy website can help ease the promotion process.
It's okay to feel uncomfortable discussing your work with strangers.
Using humor can help deflect awkward conversations about your work.
Online promotion can be more effective than in-person promotion.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

How to Start a Webcomic in 2026

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 15 Jan 2026 13:00:00 +0000

Starting a webcomic in 2026 isn’t about chasing algorithms or copying what’s popular — it’s about building something sustainable, creative, and yours. In this episode, Brad Guigar and Dave Kellett break down what new cartoonists actually need to focus on in their first years: writing first, consistency over hype, owning your work, and building an audience the right way.

You’ll learn why you don’t need Webtoon or Tapas, why monetizing too early can derail your career, how social media really fits into comics growth today, and why a website and mailing list are non-negotiable. This is a marathon mindset episode for creators who want to do comics for the long haul — and do them for love.

Getting off on the Right Foot

Don’t try to “game” your readership. Write about what YOU like. Readers are drawn to a creator’s passion. It doesn’t work the other way around.
Building readership takes time and consistency. Creating for love is essential in the early years.
Focus on writing as the core of comic creation. They’re called comics readers, not comics lookers. It’s all about the writing.
Focus on creating comics for the love of the craft. The first comics may only be seen by you; embrace the process.
Mistakes in the early stages are recoverable. Stop fretting over them.
Common copyright fears and how to approach them
Own and control your work

Building an audience

You do NOT need to be on Webtoon/Tapas. Look at the comics on the front pages of those sites? Does your comic look like those? Is your content similar? If not, you’re not going to fare well there. It’s pretty obvious.
Social media presence is still important for comic creators. Today, we recommend Bluesky and Reddit. ComicLab has Collections that provide solid social-media strategies. They’re free to members and available at a one-time fee for others.
Be active on social media to build your audience. Follow the Four Cs — Creation, Curation, Commercial, and Kindness
How many updates? FCS — Frequent / Consistent / Significant — there are no magic numbers.
Start building your mailing list NOW with a newsletter. This will be increasingly important when you turn to monetization in a few years. You should send every comic out in a newsletter post and you should also post a weekly newsletter of no longer than 500 words per update with BTS content (to the extent you’re comfortable sharing).
You need a website. This is not old or outdated — it’s incredibly powerful, and you need to start planning for one now… even if it’s a very bare-bones site. This is a non-negotiable.
Consider The 2-2-1 Rule: Two social media platforms, two newsletters (including a free-membership tier on Patreon), one website. Then, use these together to funnel traffic inward towards the website. Later, when you’ve launched monetization, the funnel will direct towards that.
Don't listen to your reader; listen to your readers
Don’t mistake social media followers for income.

Monetization

DON’T START MONETIZING IN YOUR FIRST YEAR. Maybe not even the second. Everything you need to know about crowdfunding is in the name. First comes the crowd, THEN comes the funding. In the first few years, you need to focus on building that crowd. The only thing worse than having no Patreon backers is having ONE Patreon backer. Hundreds of new comic creators have become derailed by focusing on monetization too soon.
Comic Cons: We don’t recommend them. They don’t build audience. They don’t have great sales unless you have a lot of merch that *does well as in-person merch* (there’s a difference!). And it’s very hard to make profit unless you can religiously control costs. If you’re making merch to go to the show, you’re doing this all wrong. Psychologically, a lot of folks like to “play” professional cartoonist by exhitibiting.
Accepted into show start making stuff to sell.
Start planning now for print — hi-res (400+ dpi), bigger than final size, cmyk, maintain layers, etc. Save in the native software.

Marathon thinking

Persistence is key; it's a marathon, not a sprint. If you need a schedule to post regularly, set a schedule and stick to it.
Develop your aesthetic by studying good comics.
Seek honest feedback to improve your work.
Reach out to other comics creators who are doing stuff that’s similar to yours and build networks.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Why don't you do MORE?!?

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 8 Jan 2026 13:00:00 +0000

What does it really mean when someone looks at your career and says, “You should be doing more”?

In this episode of ComicLab, Brad and Dave respond to a pointed listener question that cuts straight to the bone: If they have the skills, the experience, and the ideas — why haven’t they launched even more projects? The answer isn’t defensive or dismissive. Instead, it becomes a clear-eyed breakdown of creative bandwidth, sustainability, work-life balance, and the invisible labor that propels up a long-term comics career. From Patreon and newsletters to storefronts, commissions, podcasts, and family responsibilities, they unpack why “doing enough” is often misunderstood from the outside — and why restraint can be a strategic choice, not a lack of ambition.

The conversation then pivots to one of the trickiest problems any humor writer faces: How to judge your own work when readers don’t get the joke. How many confused comments are just statistical noise—and when do they signal a real problem in execution? Brad and Dave dig into the uncomfortable middle ground between ego and humility, exploring how to listen to feedback without letting it derail your voice, and how to improve clarity without sanding off what makes your work distinctive. It’s a nuanced, experience-earned discussion about ramps, chasms, audience expectations, and why “it happens to everyone” is not an excuse — but also not a death sentence.

If you’ve ever felt pressure to produce more, or struggled to decide whether reader confusion is a warning sign or just the cost of taking creative risks, this episode offers hard-earned perspective from two cartoonists who’ve been navigating those exact questions for decades.

Takeaways

Creative projects often take a backseat due to time constraints.
Cartoonists manage a heavy workload that includes multiple projects.
Balancing creativity with administrative tasks is crucial for success.
Feedback from readers can help improve comic writing.
Self-editing is a continuous process for comic creators.
Reader confusion can indicate a need for better communication in comics.
Communication is key in the artistic process.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Predictions and Goals for 2026

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 1 Jan 2026 13:00:00 +0000

Cartoonists Dave Kellett and Brad Guigar make their predictions for 2026 and share their goals for the new year. Also — they offer their annual reminder to shop the Comicraft New Year's Day sale on January 1st.

Brad's Predictions

Syndicated comics reach the tipping point
Creator identity becomes prominent
Substack pulls through
Webtoon bubble bursts
Patreon expands “community” and “discovery” tools.
AI gains acceptance

Dave's predictions

If you want a stable career in comics, produce Dog Man.
NCS will continue to grow its membership to numbers it hasn’t seen in decades.
If Funko Pop indeed goes bankrupt — and that’s still a big if — there might be SDCC space available for the first time in years.
I’m predicting a good-sized market correction in the second part of the year.

Brad's Goals

Shifting from survive to thrive.
This will be a two-Kickstarter year.
Spice Rack was a moderate success. Uncensored Artists is the next step
Repackaging, re-releasing, and rebranding my archives for a new and evolving audience.
20% email list growth on the Evil Inc Substack and the free-membership tier on Patreon.
Start doing monthly assessments so I can improve my annual assessments.

Dave's Goals

Kickstart one new book, “Double Dog Dare”
Exhibit at WorldCon in LA for the first time in a decade.
Successfully navigate the first of the last four years of DRIVE.
Get more “Tales of the Drive” in the works.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

2025 in Review — Predictions and Goals

bradguigar@gmail.com (Brad Guigar and Dave Kellett) — Thu, 25 Dec 2025 13:00:00 +0000

At the beginning of the year, cartoonists Dave Kellett and Brad Guigar made their predictions for the coming year — and set goals for themselves. Now, as the year comes to a close, it's the brutally honest follow-up episode where they grade themselves — and sometimes discover that Past-Brad and Past-Dave were wildly optimistic. Or deluded. Or both.

2025 PREDICTIONS

DAVE: Business planning for cartoonists is gonna be filled with a lot of anxiety. Trump will be a chaos agent.
BRAD: the “winners” of 2025 will be the cartoonists and businesses that help people *deal* with anxiety.
DAVE: Bluesky will be at 50M users by the end of the year (we were at 23M when he made that prediction)
BRAD: Substack: will gain in prominence. They’re going to have a user base in the same league as Patreon, Kickstarter, or Twitter.
DAVE: “We will all be playing reactionary, whack-a-mole with our life decisions in the first two years of the Trump administration.”
BRAD: AI will start to gain a foothold among writers and artists, as an assistant to their writing or their process or their brainstorming. Dave concurred. <— again, not saying we like it or promote it!
DAVE: Pickstarter and Patreon will continue as market leaders in the next 12 months. (Brad: I concur, provided Patreon doesn’t issue their IPO).
BRAD: You’re gonna see publishing take a huge contraction. From Random House to the Guigar House, you’ll see it all shrink, due to tariffs. (Note: We didn’t know about the tariff exception to printed matter.) Dave: Agree! My hidden hope is for incompetence.
DAVE: YA and kids books will continue to dominate cartoonists who have *gone to publishers*.
DAVE: Webtoons *might* begin to fall apart in the US market. This was more of a “curious” prediction than an “I feel strongly about this” prediction.
DAVE: I’m gonna have to raise prices or lower features in my books.

2025 GOALS

BRAD: My big goal is to “just survive” in 2025. It would almost be counterproductive for me to make goals. It’s like writing my goals in the sand at the shoreline.
DAVE: I also wrote down “survive”!
DAVE: run ANATOMY OF DOGS Kickstarter.
BRAD: Kickstarter in the first part of the year…but "I don’t know what it’s gonna be”. Worried about the risk of a NSFW book under Project 2025
DAVE: gonna triple-down on Bluesky for the next 1-3 years. Gonna focus on it and build it out. Brad co-signs.
BRAD: will use and pay for Buffer.com
DAVE: wrongwayshow.com will launch as a project, after a year of planning. It launching is the goal. We did it!
BRAD: build Spice Rack into an example of what loose collectives can do, and what they can bring to our businesses.
DAVE: If I get burned on this first book KS in 2025, I will switch to smaller Quickstarters that are more nimble and more financially manageable.
BRAD: Dave says he’s pulling back from KDP. Brad will lean in on KDP.
DAVE: second half of 2025: launch on Substack?
DAVE: focus on the things that I can control in 2025. Focus on my health, my family, my creativity…and not let them steal my joy, and outlive the fuckers.
BRAD: show up every week and record ComicLab.

HUION

Our multi-week partnership with Huion is nearing the finish line. Huge thanks to them for supporting the show. If you’ve been thinking about upgrading your tablet or dipping your toes into digital art hardware, now’s a great time to check out their lineup.

Huion is sponsoring today's show, and they're offering additional discounts on the following products when you use the discount code: COMICLAB

Kamvas 22 Plus — A luxurious large-screen, high-resolution digital pen display with an etched glass surface that simulates the texture of paper while it protects your eyes from harmful glare.

Kamvas 13 (Gen 3) — With a large 13.3-inch screen and an FHD (1920X1080) resolution, this model ensuring seamless collaboration with your laptop. The durable back cover also offers superior protection while ensuring interface stability.

Huion Note — You found your new on-the-go brainstorming tool. With writing synchronizing, offline storage, document management, one-click PDF sharing, and portable A5 size, Huion Note will redefine what a new generation of notebooks can do.

TAKEAWAYS

The hosts reflect on their goals for 2025 and the importance of survival in the creative industry.
Anxiety has been a significant factor in business planning for cartoonists this year.
Dog humor has provided a universal joy amidst the chaos of the world.
AI tools are becoming more accepted in creative processes, even if not openly discussed.
Substack is rapidly growing and may surpass Patreon in user numbers.
Competition among platforms like Substack and Patreon is beneficial for creators.
The publishing industry may have experienced a contraction, but anecdotal evidence suggests a strong demand for printing services. Tariffs impacted smaller publishers more than larger ones.
Young adult graphic novels are a strong market for cartoonists.
Webtoons' business model may face challenges in the US market.
Creators should prioritize owning their careers for long-term success.
Sponsorships can provide valuable tools for creators.
Setting realistic goals can lead to unexpected successes.
Social media scheduling tools can enhance productivity.
Collaborative projects can be rewarding but require careful planning.
Evaluating different publishing platforms is crucial for profitability.
Moral dilemmas in business are complex and often unavoidable.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Print on Demand... When There's No Demand

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 18 Dec 2025 13:00:00 +0000

Cartoonists Brad Guigar and Dave Kellett discuss the nuances of print-on-demand services. As Brad says, "It's a good place to start, but a bad place to stay." They delve into the importance of advanced planning for holiday sales. Finally, they share strategies for engaging audiences at comic conventions, covering pricing strategies and the psychology of sales, and emphasizing the importance of understanding costs and audience engagement.

Today's Show

Print on Demand
How to "Let Time Be Your Editor"
Convention Pricing

Huion

Huion is sponsoring today's show, and they're offering additional discounts on the following products when you use the discount code: ComicLab

Kamvas 22 Plus — A luxurious large-screen, high-resolution digital pen display with an etched glass surface that simulates the texture of paper while it protects your eyes from harmful glare.

Kamvas 13 (Gen 3) — With a large 13.3-inch screen and an FHD (1920X1080) resolution, this model ensuring seamless collaboration with your laptop. The durable back cover also offers superior protection while ensuring interface stability.

Huion Note — You found your new on-the-go brainstorming tool. With writing synchronizing, offline storage, document management, one-click PDF sharing, and portable A5 size, Huion Note will redefine what a new generation of notebooks can do.

Takeaways

Patience is key in daily struggles.
Print on demand can be a good starting point but not a long-term solution.
Planning for holiday sales should start well in advance.
Engaging with audiences at conventions is crucial for building a network.
Clear pricing and signage can significantly boost sales at conventions.
Using loss leaders can attract customers but should be carefully calculated.
Understanding your costs is essential for pricing strategies.
Round numbers simplify transactions and reduce friction in sales.
Time away from your work can provide valuable perspective for editing.
Building a strong online presence is important for comic creators.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Special Guest Rick Kirkman and Jerry Scott from "Baby Blues"

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 11 Dec 2025 13:00:00 +0000

Syndicated cartoonists Jerry Scott and Rick Kirkman share their journey of collaboration that spans over 35 years, focusing on their iconic comic strip, "Baby Blues." They discuss their initial meeting, the challenges of working together, the creative process behind their gags, and the evolution of their work. The dialogue highlights the joys and conflicts of collaboration, the importance of humor in parenting, and the unique dynamics of their partnership. They discuss their early encounters with legendary cartoonists, the challenges and joys of taking over legacy strips, the impact of awards on their careers, and the importance of authenticity in parenting comics.

You can read "Baby Blues" at Gocomics.com/babyblues

Huion

Huion is sponsoring today's show, and they're offering additional discounts on the following products when you use the discount code: ComicLab

Kamvas 22 Plus — A luxurious large-screen, high-resolution digital pen display with an etched glass surface that simulates the texture of paper while it protects your eyes from harmful glare.

Takeaways

Jerry and Rick's collaboration spans over 35 years.
Their wives introduced them, both aspiring cartoonists.
They bonded over a shared love for comics and cartooning.
Baby Blues was inspired by their experiences as parents.
They learned the importance of hitting deadlines.
Collaboration requires open communication and compromise.
Writing gags often starts with the punchline first.
The creative process is a blend of writing and drawing.
Their friendship enhances their creative output. Meeting legendary cartoonists was a pivotal moment.
Legacy strips come with both pressure and opportunity.
Awards can create a sense of responsibility.
Parenting comics resonate deeply with readers.
Book titles can encapsulate the essence of the work.
Professional jealousy is detrimental in the creative field.
Authenticity in storytelling is crucial.
The weight of awards can be both a blessing and a burden.
Creating relatable content helps connect with audiences.
Collaboration and community are vital in the cartooning world.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

What's the Best Platform for Audience Building?

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 4 Dec 2025 13:00:00 +0000

Where should you post if you want to build an audience? Substack delivers unbeatable audience-building tools... but it has some drawbacks. Bluesky is active... but small. Webtoon is terrific... if you're doing the style and content that their users prefer. Patreon has recently added features to promote discoverability and reader-retention. And the legacy social-media platforms — Twitter, Instagram, and Facebook — have been failing creators for years now. Brad and Dave share actionable advice to help you navigate it all.

Today's Show

What's the best platform for audience building?
How to launch a comic in 2026
How important is "local"?

Huion

Huion is sponsoring today's show, and they're offering additional discounts on the following products when you use the discount code: ComicLab

Kamvas 22 Plus — A luxurious large-screen, high-resolution digital pen display with an etched glass surface that simulates the texture of paper while it protects your eyes from harmful glare.

Takeaways

Psychographics can create connections beyond demographics.
Comics can resonate with audiences from different backgrounds.
Humor-based storytelling appeals to a wide range of people.
Unexpected fan interactions can reveal common interests.
Shared love for specific genres can unite diverse individuals.
The beauty of human connection lies in shared experiences.
Comics can transcend geographical and demographic barriers.
Character-based narratives foster deeper audience engagement.
Understanding audience psychographics enhances storytelling.
Diversity in readership enriches the comic experience.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Color Commentary — Can You Succeed with a Black-and-White Comic?

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 27 Nov 2025 13:00:00 +0000

Today's show is sponsored by Huion, makers of the Kamvas 22 Plus ! In today's show, Brad and Dave tackle an old question — does your comic HAVE to be in color? The answer is more nuanced than you might think! Also, the comics uncles will discuss the right ways — and the wrong way — to sign your books for fans.

Huion

Huion is sponsoring today's show, and they're offering additional discounts on the following products when you use the discount code: ComicLab

Kamvas 22 Plus — A luxurious large-screen, high-resolution digital pen display with an etched glass surface that simulates the texture of paper while it protects your eyes from harmful glare.
Kamvas 13 (Gen 3) — With a large 13.3-inch screen and an FHD (1920X1080) resolution, this model ensuring seamless collaboration with your laptop. The durable back cover also offers superior protection while ensuring interface stability.
Huion Note — You found your new on-the-go brainstorming tool. With writing synchronizing, offline storage, document management, one-click PDF sharing, and portable A5 size, Huion Note will redefine what a new generation of notebooks can do.

Today's Show:

Color or B&W?
Dave Kellett's "Drive" in color?
ComicLab Accent Challenge
How to sign a book
Use offer code 'COMICLAB' to get an extra discount on these Huion products — Kamvas 22 Plus , Kamvas 13 (Gen 3) , and the Huion Note . (Offer ends Jan. 4, 2026)

Summary

In this engaging conversation, cartoonists Brad Guigar and Dave Kellett explore the debate between black and white versus color in comics, the dynamics of creative teams, and book-signing etiquette. The share personal anecdotes, insights on the creative process, and the importance of listening to audiences. The discussion also touches on the future of comic adaptations and the satisfaction of creating art for its own sake. The hosts delve into the intricacies of storytelling, discussing the journey of creating a narrative and the potential future projects that may arise from it. They share insights from their experiences at Comic Con, particularly focusing on book signing etiquette and best practices. Additionally, they touch on the importance of analytics in understanding audience engagement through platforms like Patreon.

But first, Dave waxes poetic over the "Golden Girls" spin-off, "Golden Palace."

Takeaways

Breakups in creative teams can be heartbreaking, even when things are going well.
Color comics are generally preferred by audiences, but black and white can work too.
Mastering different aspects of cartooning is essential for success.
The chemistry of a team can change dramatically with one member missing.
It's important to listen to your audience, even when making positive changes.
Black and white comics can help artists focus on line work and composition.
The adaptation of comics into other media can be a complex process.
It's okay to be content with your work as a comic artist without seeking adaptation. The journey of storytelling is fulfilling and rewarding.
Future projects can stem from the success of previous works.
Evil Inc. has the potential for further evolution and expansion.
Comic Con experiences enhance the connection with fans.
Signing books is an art that requires etiquette and practice.
Analytics are crucial for understanding audience engagement.
Creating a sequel can be a natural progression for a successful story.
Engaging with fans at events can lead to lasting memories.
Patreon can provide valuable insights into audience demographics.
The importance of personalizing book inscriptions for fans.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Love it... Hate it... Reddit

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 20 Nov 2025 13:00:00 +0000

Cartoonist Brad Guigar talks about his love/hate relationship with Reddit — and the publishing strategy that's currently delivering Patreon backers that has him loving it again.

Today's Show

Brad's Love/Hate Relationship with Reddit
The ComicLab Accent Challenge
Working on Comics at Work

NSFW comic artists on Reddit

Brad mentioned getting great advice from people doing NSFW comics on Reddit. Here are a few of them.

Takeaways

Boredom can spark creativity and lead to new ideas.
Writing on paper during downtime at work is a safe way to create.
Avoid using company resources for personal projects to protect your IP.
Engaging with readers on Reddit can lead to new opportunities.
Consistency in posting is key to building an audience.
NSFW content is becoming more accepted on platforms like Reddit.
Utilizing hyperlinks in posts can drive traffic to your work.
Creating a fourth panel as a stinger can enhance humor in comics.
Understanding your audience's feedback is crucial for growth.
Experimenting with different formats can lead to new creative avenues.

Summary

In this episode of ComicLab, cartoonists Brad Guigar and Dave Kellett discuss the challenges and strategies of comic creation, particularly focusing on the use of Reddit as a platform for engagement. They explore the ethics of working on personal projects during downtime at work, the acceptance of NSFW content, and the importance of consistency in posting. The episode also features listener interaction, discussing how accents can influence perceptions, and concludes with a challenge from the hosts.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Wobbly Legs

bradguigar@gmail.com (Brad Guigar and Dave Kellett) — Thu, 13 Nov 2025 13:00:00 +0000

We always advise having "many legs under your table." In other words, comic creators should have many sources of revenue. If one is threatened, the others can keep the business aloft. So it's important, from time to time, to check for wobbly legs! What are the sources of comics income that are currently vulnerable?

Today's Show

Vulnerable legs
Susan MacTaggart
Design vs Style

Summary

In this episode of ComicLab, hosts Dave Kellett and Brad Guigar explore various themes related creativity and the business of comics. The conversation begins with the importance of diversifying income streams for artists. They also delve into concerns about merchandise shipping costs and the future of platforms like Patreon in the age of AI. Next, the hosts reflect on the relationship between style and design in art, and how generational changes will influence the integration of AI into creative fields. The episode wraps up with light-hearted banter and insights into the creative process.

Takeaways

Comic conventions can be a tricky business venture.
Diversifying income streams is crucial for artists.
Merchandise shipping costs are a growing concern.
The future of platforms like Patreon is uncertain with AI advancements.
Style and design are interconnected in art.
Generational shifts will influence how AI is integrated into creative fields.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Kickstarter: What's Working and What's Not

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 6 Nov 2025 13:00:00 +0000

This week, we're sharing the real numbers from Brad Guigar's recent Kickstarter. The show is brought to you by Hogan's Alley! Enter the code COMICLAB10 at checkout to receive 10% off any purchase from their store — the current issue, back issues, a subscription, digital editions, "The Complete Betty Brown" book collection, whatever you see there that catches your eye!

Summary

In this episode of ComicLab, hosts Brad Guigar and Dave Kellett discuss Brad's recent Kickstarter campaign, where he shares insights on his strategy, the challenges of international shipping, and the importance of referral tags and updates to backers. They also discuss the effectiveness of livestreaming the final hour of a campaign and the benefits of late pledges. The episode emphasizes the significance of maintaining communication with past backers and the value of having a strong online presence for creators.

Takeaways

International shipping challenges influenced Brad's Kickstarter strategy.
Referral tags in Kickstarter help track the effectiveness of outreach efforts.
Updates to previous backers can significantly boost Kickstarter pledges.
Live streaming the last hour of a Kickstarter campaign can engage backers.
Late pledges can add significant funds after a campaign ends.
Using a website effectively can drive traffic to Kickstarter campaigns.
Regular communication with past backers is crucial for future campaigns.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Special Guest Cathy Guisewite

bradguigar@gmail.com (Brad Guigar and Dave Kellett) — Thu, 30 Oct 2025 12:00:00 +0000

In this engaging conversation, Cathy Guisewite, the creator of the iconic syndicated comic strip 'Cathy', shares her journey through the world of cartooning, the challenges she faced as a female cartoonist, and the cultural impact of her work. From her early days of struggling with drawing to her experiences on The Tonight Show, Cathy reflects on her evolution as an artist and the significance of her comic strip in addressing women's issues. She discusses the release of her 50th Anniversary Collection and the bittersweet feelings surrounding the end of her long-running strip.

Cathy 50th Anniversary Collection

Takeaways

Cathy Guisewite's comic strip 'Cathy' ran for 34 years in over 1,400 newspapers.
She faced unique challenges as a female cartoonist in a male-dominated industry.
Cathy's work resonated with readers, providing humor and insight into women's lives.
The evolution of her character mirrored the changing landscape of feminism.
Cathy received heartfelt letters from readers that kept her motivated throughout her career.
Her experiences on The Tonight Show were both terrifying and rewarding.
Cathy's creative process involved rewriting and refining her strips up until the deadline.
The 50th Anniversary Collection serves as a scrapbook of her career and the cultural conversations it sparked.
Cathy's daughter helped digitize her work for the anniversary collection, leading to humorous reflections on past comics.
The end of 'Cathy' was not as planned as she would have liked, but it still resonated with readers.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Lost in Translation

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 23 Oct 2025 12:00:00 +0000

Brad thinks Kickstarter is the right place to go for a Brazilian cartoonist who wants to have his work re-published in English, but Dave thinks his co-host is Lost in Translation. Then, the dynamic duo gives some advice to a pro-am cartoonist who just lost their day job and is considering making the move to full-time cartooning. But first, Brad and Dave share some comic convention horror stories.

Summary

In this episode of ComicLab, hosts Brad Guigar and Dave Kellett discuss the chaotic experiences of comic conventions, the challenges of translating comics for the English market, and the importance of building an audience. They also provide advice for cartoonists who have been laid off, emphasizing the need for financial stability. The conversation touches on the realities of comic publishing and the necessity of having an emergency fund when transitioning to full-time cartooning.

Takeaways

Comic conventions can be chaotic and noisy environments.
Translation of comics can be a significant time investment.
Building an audience is crucial before launching a comic.
Kickstarter can serve as a market research tool for comics.
Having an emergency fund is essential for transitioning to full-time cartooning.
The comic market in North America is larger than in Brazil.
It's important to consider the demand for your work before translating it.
Creating new work may be more beneficial than translating old work.
Networking and social media can help build an audience for new comics.
Financial stability is key when considering a career in comics.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

How to Get Your Comic Started

bradguigar@gmail.com (Brad Guigar and Dave Kellett) — Thu, 16 Oct 2025 12:00:00 +0000

While you're stuck trying to find the RIGHT way to start your comic, someone else is starting a comic THEIR way. That's because the only RIGHT way to start a comic is the WRONG way. Confused? We'll explain. Also—storytelling without conflict? Kishōtenketsu is a story structure that highlights contrast rather than conflict. But first, Dave's Los Angeles may have the most "perfect days" in the United States, but Brad argues that Philadelphians truly appreciate their sunny weather more when it occurs.

Summary

In this episode of ComicLab, hosts Brad Guigar and Dave Kellett explore the challenges of starting a comic, emphasizing that there is no right way to create comics and that experimentation is essential. The hosts provide practical advice on overcoming creative blocks, the importance of consistency in practice, and the necessity of starting, even if it means doing it imperfectly. In this episode, the hosts explore the creative process, discussing the fear of starting projects and the importance of embracing imperfection. They share insights from their recent social media challenge, reflecting on productivity and the benefits of reducing screen time. The conversation shifts to the discovery of non-conflict storytelling techniques, particularly the Japanese writing style Kishōtenketsu, which emphasizes character development over traditional conflict. Finally, they discuss updates to the Patreon app, highlighting user experiences and the implications of its new features.

Today's Show

How to get started
Kishōtenketsu / Yonkoma
Patreon Quips and the new app layout

Takeaways

The perfect weather map reveals surprising data about ideal climates.
Appreciation for perfect days can differ based on location.
Creativity often requires overcoming distractions in daily life.
Starting a creative project can be daunting but is essential.
There is no 'right' way to create comics; experimentation is key.
The importance of frequency in creative practice cannot be overstated.
Every artist has a unique process that evolves over time.
Mistakes and failures are part of the creative journey.
Setting small, achievable goals can lead to significant progress.
The fear of imperfection can hinder creativity, but starting is crucial. The fear of starting often holds creators back.
Embracing the wrong way is part of the creative process.
Social media challenges can lead to increased productivity.
Reading before bed can improve mental well-being.
Non-conflict storytelling can be just as impactful.
Kishōtenketsu offers a fresh perspective on storytelling.
Personal growth is a continuous journey, even in adulthood.
Patreon updates aim to enhance user experience and discoverability.
Understanding new app features is crucial for creators.
Community engagement on platforms like Patreon is vital.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Special Guest Chuck Dillon

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 9 Oct 2025 12:00:00 +0000

Chuck Dillon joins us this week to talk about his work for Highlights magazine, designing the Costco Monopoly board, and his delightful children's books like The Bravest Booger and The Most Serious Fart.

Summary

In this engaging conversation, Chuck Dillon, a talented cartoonist and illustrator, shares his journey from early inspirations to his successful career in children's book illustration. He discusses the challenges of client feedback, the importance of teaching in his artistic growth, and how boredom can spark creativity. Dillon also reflects on his notable projects, including the Costco Monopoly board and his children's books, The Bravest Booger and The Most Serious Fart. Throughout the discussion, he emphasizes the significance of perspective in art and the joy of collaboration, culminating in a heartfelt acknowledgment of the recognition he has received from his peers.

Chuck Dillon

Takeaways

Chuck Dillon's early inspiration came from Peanuts characters.
His first comic strip was published at age 19.
Teaching at Hussian School of Art enriched his understanding of art.
Client feedback can be challenging but is part of the process.
The Costco Monopoly project took 14 months to complete.
Hidden pictures allow for creative freedom in children's books.
Boredom can spark creativity and innovation.
Teaching helps artists reevaluate their own processes.
Perspective in art is crucial for creating believable scenes.
Recognition from peers is a significant milestone for artists.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Our List of "Must-Read" Comics

bradguigar@gmail.com (Brad Guigar and Dave Kellett) — Thu, 2 Oct 2025 12:00:00 +0000

A listener asks if there are any comics that the comics dads think are essential reading for being a comic creator. They sure do... and it's not what you'd expect!

Today's show

Romance novels
"Must-Read" Comics List

Summary

Cartoonists Brad Guigar and Dave Kellett explore the value of romance novels in storytelling, contrasting their narrative preferences. Brad advocates for the insights gained from romance, while Dave expresses a preference for macro stories over micro narratives. Next, a listener asks if there are any comics that the comics dads think are essential reading for being a comic creator.

This conversation delves into the evolution of comic storytelling, exploring influential works and characters that have shaped the medium. The speakers discuss the importance of understanding tropes, the impact of classic comics, and the significance of personal taste in appreciating the art form. They also touch on modern webcomics and the challenges of concluding long-running series, highlighting the diverse narratives and styles that continue to emerge in the comic world.

Takeaways

Reading romance novels can enhance storytelling skills.
Different genres appeal to different narrative preferences.
Tropes in romance are often embraced by writers.
Macro stories focus on larger themes and movements.
Personal experiences shape one's reading preferences.
Humor and sentimentality play significant roles in storytelling.
Comics can be a valuable medium for exploring complex narratives.
Understanding comics can aid in effective communication.
Readers should seek joy in their literary choices.
Diverse genres offer unique insights into human experiences. Comic storytelling has evolved significantly over the years.
Understanding classic tropes can enhance appreciation of modern comics.
Influential collections like The Far Side and Bloom County shaped comic narratives.
Characters like Wonder Woman and the Addams Family set standards for uniqueness.
Empowered explores themes of self-confidence and societal expectations.
Watchmen revolutionized the anti-hero narrative in comics.
Garfield's early work showcased unique storytelling choices.
Creative freedom allows for diverse comic styles and narratives.
Personal taste plays a crucial role in comic appreciation.
Cultural context influences how comics are received and understood.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Becoming a Comics Publisher

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 25 Sep 2025 11:00:00 +0000

As he prepares to launch his new Kickstarter at newevilbook.com, Brad Guigar tells co-host Dave Kellett that he's decided to eliminate all international shipping except for Canada! Between VAT taxes, new regulations, tariffs, and other uncertainties, he's decided it's just too risky. But first, a listener wrestles with his new role as a comics publisher. Is he helping out some friends, or is he a greedy capitalist?

Today's show

Becoming a comics publisher
Is it important to have an art style?
Overseas shipping

Summary

In this episode, cartoonists Brad Guigar and Dave Kellett discuss the intricacies of comic publishing and the importance of ownership in the comic industry. They delve into the ethical considerations of being a publisher, the necessity of clear contracts, and the financial math behind comic sales. The conversation also touches on the significance of developing a personal art style. The comics uncles delve into the intricacies of drawing and artistic styles. To close out the show, the fellas talk about the challenges of international shipping for comic creators. They explore the evolution of personal style in art, the inevitability of developing a unique style, and the complexities of managing multiple styles. The conversation also addresses the current issues surrounding international shipping and tariffs, particularly for creators looking to launch Kickstarter campaigns. The hosts offer valuable insights and guidance for navigating these challenges while upholding artistic integrity and achieving profitability.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Dave and Brad review the NCS Conference and Reuben Awards in Boston

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 18 Sep 2025 12:00:00 +0000

Many singers do a key change in the middle of a song to indicate drama. Dave Kellett is so good, he does it right in the middle of a word! Brad Guigar and Dave Kellett learn too much about each other while sharing a hotel room with his friend at the National Cartoonists Society Conference and Reuben Awards. Dave and Brad return from Boston brimming with stories from a week of cartooning camaraderie and community.

Here's how to join the NCS. If you're under the age of 27, your membership is only $27!

Cartoonists Brad Guigar and Dave Kellett reflect on their experiences at the NCS Conference and Reuben Awards sharing insights on the importance of community, networking, and the evolving landscape of cartooning. They discuss the joy of meeting fellow cartoonists, the impact of online creators, and the significance of new voices in the industry. The conversation also touches on travel tales, humorous anecdotes, and the camaraderie that defines the cartooning community.

Takeaways

The NCS Conference and Reuben Awards is a vital event for networking.
Community and camaraderie are essential in the cartooning world.
New voices in cartooning are crucial for the industry's evolution.
Online cartoonists face unique challenges and opportunities.
Travel experiences can lead to unexpected adventures.
Meeting fellow cartoonists fosters a sense of belonging.
The importance of supporting new members in the NCS.
Humor and storytelling are key elements of the Comic Lab podcast.
The future of cartooning is bright with diverse voices.
Networking at events can lead to valuable connections.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

ComicLab LIVE at the National Cartoonists Society

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 11 Sep 2025 10:00:00 +0000

Dave Kellett and Brad Guigar hosted a live performance of ComicLab at the 79th annual National Cartoonists Society Conference and Reuben Awards. Joining them onstage to talk about the business of comics were three marvelous cartoonists:

Jason Chatfield, a remarkably talented cartoonist who is as comfortable doing stand-up comedy as he is sitting down to create cartoons for The New Yorker. His new book, “You’re Not a Real Dog Owner Until…”, is a danged delight, and belongs on your shelf.

Sean Wang, the creator of Runners, a wonderful sci-fi comedy about alien smugglers. Its most recent Kickstarter launched a couple days before the recording of the show, and was funded shortly thereafter — which is 100% a coincidence, but we’ll be claiming credit nonetheless.

Cassidy Wasserman, whose debut graphic novel, On Guard, was published by Random House earlier this year to rave reviews. She has also illustrated no fewer than three delightful children’s books.

On the show...

What's working — and what's not working — in your comics business?
What should you do when subscriptions stagnate?
What's the best way to use Patreon without burning out on complex rewards?
What is the best use of Print On Demand?
How can I use Substack to publish/monetize my comic?
Is social media declining? — And if so, how are you compensating?

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Shouts and whispers

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 4 Sep 2025 10:00:00 +0000

After discussing the best lettering techniques for shouts and whispers, Brad and Dave talk about plateaus. Is it possible to plateau for too long? Can they actually be beneficial? PLUS... Dave shares his experience after the first week of taking the ComicLab Social Media Challenge. This may be the best time-management tool yet!

Today's Show

The best lettering techniques for shouts and whispers
Susan MacTaggart's Personal Affirmation
Are plateaus... good?
Is it possible to plateau for too long?
The ComicLab Social Media Challenge ... is it your time management solution?

Summary

In this episode of Comic Lab, hosts Brad Guigar and Dave Kellett explore various themes related to creativity, comic artistry, and the challenges artists face. They discuss the importance of improv in everyday situations, the nuances of comic lettering, and the significance of legibility in comics. The conversation also explores the role of boredom as a catalyst for creativity, the inevitability of plateaus in artistic development, and the necessity of challenging oneself to avoid burnout. Additionally, they touch on the impact of social media on productivity and the importance of effective time management for artists.

Takeaways

Improv can enhance experiences like open houses.
Comic lettering styles can convey a range of emotions.
Legibility is crucial in comic art.
Visual metaphors help communicate emotions in comics.
Boredom can spark creativity and new ideas.
Plateaus in artistic growth are common and can lead to breakthroughs.
Challenging oneself can reignite creativity.
Social media can distract from productivity.
Time management is essential for artists.
Burnout can be mitigated by seeking new challenges.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Dave Kellett's Comic-Con Report

bradguigar@gmail.com (Brad Guigar and Dave Kellett) — Thu, 28 Aug 2025 10:00:00 +0000

Today's show is brought to you by Dreamhost! It's the first step in owning and controlling your own work. Check out the special offers at dreamhost.com/comiclab . Once again, Dave Kellett returns from Comic-Con International with a full report featuring actual numbers from his time spent exhibiting at his booth. He'll share what worked, what didn't, and what he has planned for next year. Next, it's the COMICLAB SOCIAL MEDIA CHALLENGE! After Brad challenges Dave to remove the social-media apps from his phone and charge the phone on the other side of the room at bedtime, the guys decide to make this a group experiment. Do YOU accept the challenge?

Summary

Dave reflects on the success of his booths, strategies for engaging with fans, and the importance of presentation. The conversation shifts to a new social media challenge, where they explore the impact of social media on productivity and creativity. They encourage listeners to join them in reducing social media usage and share their experiences. The episode concludes with a focus on future plans and the importance of community engagement.

Takeaways

Comic-Con was a success for both hosts, with increased sales and engagement.

Preparation and presentation are key to a successful Comic-Con booth.

The hosts discuss the importance of original art and its display.

Social media can be a significant time sink, impacting productivity.

The hosts challenge each other to reduce social media usage for a week.

Engaging with the Comic Lab community is important for accountability.

The hosts reflect on their experiences and lessons learned from Comic-Con.

They emphasize the importance of personal connections at conventions.

The episode encourages listeners to take control of their social media habits.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Special Guests Greg and Karen Evans Celebrate 40 Years of Luann

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 21 Aug 2025 10:00:00 +0000

This episode is sponsored by Dreamhost — your first step in owning and controlling your own work! Visit them at https://www.dreamhost.com/comiclab . This week, Brad and Dave are joined by Greg and Karen Evans, who are celebrating the 40th anniversary of their syndicated comic strip, Luann. Karen — then, a toddler — was the inspiration for the strip when Greg launched it in 1985. Twenty-seven years later, Karen joined her father to co-write the comic. They'll discuss that journey, their collaborative process, the significance of reader interaction, and more.

Summary

In this engaging conversation, Greg and Karen Evans reflect on their 40-year journey with the comic strip Luann. They discuss the challenges and triumphs of the submission process, the evolution of their characters, and the importance of collaboration in their creative process. The conversation also touches on their experiences at Comic-Con, the significance of reader interaction, and the unique challenges of adapting 2D characters into 3D models. Throughout, they emphasize the joy of storytelling and the impact of their work on fans and the cartooning community.

Takeaways

40 years of Luann is a tremendous achievement.
The early submission process was filled with frustration.
Character development is crucial in storytelling.
Collaboration has enhanced the creative process.
Reader interaction has shaped the strip's evolution.
Comic-Con provides a unique opportunity for connection.
3D modeling presents new challenges for cartoonists.
Aging characters allows for deeper storytelling.
The importance of humor in everyday life.
The joy of creating and sharing stories with fans.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

ComicLab Celebrates 400 Episodes

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 14 Aug 2025 10:00:00 +0000

Today, YOU are the star of the show. We asked ComicLab listeners to help us celebrate our 400th episode by calling in with favorite memories from our seven years of podcasting. And — WOW! — did you ever deliver! Today's show will put a smile on your face for the rest of the day.

ComicLab has been cranking out episodes about making comics — and making a living from comics — every week since January 2018. (Twice a week, if you count the Patreon-exclusive Pro Tips episodes!) A show that set out to share shop talk, advice, and friendship has become a weekly favorite of cartoonists, comic creators, and people who simply enjoy hearing people share their passion for comics.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

What if You Won the Lottery?

bradguigar@gmail.com (Brad Guigar and Dave Kellett) — Thu, 7 Aug 2025 12:00:00 +0000

This week's show is brought to you by Dreamhost — your first step in owning and controlling your own work. This week, the fellas wonder what it would be like to win the lottery. Then, Brad shares stories from the American Library Association conference in Philadelphia. Finally, Brad and Dave explain why placing white text on a black background can cause eye fatigue.

Today's Show

What if we won the lottery?
No more Susan MacTaggart
Dreamhost.com/ComicLab
UPDATE: The American Library Association conference in Philadelphia
White type on a black background

Summary

In this episode of ComicLab, hosts Brad Guigar and Dave Kellett discuss the joys and challenges of cartooning, the impact of wealth on creativity, and the importance of connecting with one's audience. They explore what they would do if they won the Powerball, emphasizing the value of investing in others and creating opportunities for future cartoonists. The conversation also explores the balance between art and commerce, the role of stress in creativity, and the importance of community support in the comic industry.

Takeaways

The dream of a flexible schedule is a common aspiration for cartoonists.
Winning the Powerball would not change the core of who they are as creators.
Investing in others can create significant opportunities for struggling artists.
A billion dollars can be used to create programs for future cartoonists.
Wealth can impact creativity, but it can also lead to a loss of touch with humanity.
Maintaining a connection with the audience is crucial for creators.
Stress can sharpen creativity and drive success in the comic industry.
The use of text in comics should be carefully considered for readability.
Community support is invaluable for cartoonists and creators.
Ownership of one's work is essential in the comic industry.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

I Need an Art Style — Quick!

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 31 Jul 2025 10:00:00 +0000

The episode is sponsored by Dreamhost —the first step in owning and controlling your own work! Today, a listener asks how he can develop an art style as quickly as possible! Your Humble Hosts have some very bad news for him. Next, a cartoonist asks whether it's a good idea to start a second social-media account to share personal views.

Today's Show

I need an art style — quick!
Susan MacTaggart's Personal Affirmations
Sponsor: Dreamhost.com/comiclab
A second social-media account for posting personal views

Summary

In this episode of ComicLab, hosts Brad Guigar and Dave Kellett delve into the challenges of learning to draw and developing an art style. Later, the conversation turns to the impact of social media on personal branding and mental health.

Takeaways

Creating an art style takes time and dedication.
There are no shortcuts to developing artistic skills.
Social media can complicate personal branding.
Engagement with the community is more impactful than online noise.
It's essential to consider the purpose of sharing opinions online.
Taking social media off your phone can improve productivity.
Personal accounts can still affect professional branding.
Every day is a blank canvas for creativity.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Perfecting Your Perfectionism

bradguigar@gmail.com (Brad Guigar and Dave Kellett) — Thu, 24 Jul 2025 12:00:00 +0000

How do you stop polishing and start publishing? Our strategies for overcoming perfectionism! Also — Dave has a little good news about the tariffs on imported books.

Today's Show

Dave Kellett at San Diego Comic-Con: Booth 1228
How to conquer perfectionism
How to introduce a new dialogue font into your comic
UPDATE: Tariffs on imported books
Susan MacTaggart
Decreasing image size without losing quality.

Summary

In this episode of ComicLab, hosts Brad Guigar and Dave Kellett share humorous anecdotes about Father's Day mishaps, discuss the importance of deadlines in combating perfectionism, and provide insights on changing fonts in comics. They also touch on the impact of ego on creativity, share updates on Comic-Con, and delve into the intricacies of file preparation for digital comics. The episode features a guest appearance by Susan McTaggart, who offers personal affirmations, and concludes with a discussion on Patreon strategies and the challenges of maintaining subscriber support.

Takeaways

Brad shares a humorous story about his disastrous Father's Day.
The importance of deadlines in overcoming perfectionism is emphasized.
Perfectionism can be defeated by focusing on the next project.
Respecting past work is crucial for growth as an artist.
Ego can hinder creativity and progress in comics.
Changing fonts in comics requires careful consideration and communication with readers.
Import taxes on books can be manageable if planned for.
Susan McTaggart provides uplifting affirmations for listeners.
Patreon strategies should focus on providing value to subscribers.
File preparation for digital comics is essential for quality presentation.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Whose House Are You In?

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 17 Jul 2025 12:00:00 +0000

The episode is sponsored by Dreamhost —the first step in owning and controlling your own work! Are you a shameless self-promoter? Brad thinks a little bit of shame might be a good thing. Also — how do you find good comics?

Today's Show

Whose house are you in?
Susan MacTaggart's personal affirmation
Dreamhost.com/comiclab
Oval vs rounded corber word balloons
Finding good comics.

Summary

In this episode of ComicLab, hosts Brad Guigar and Dave Kellett explore the nuances of self-promotion in the comic industry, using a humorous anecdote about a drop of water to illustrate how small events can have significant impacts on our mindset. They discuss the importance of understanding the context of promotion, emphasizing the idea of 'whose house are you in' to navigate social media and community interactions effectively. The conversation highlights the balance between promoting one's work and being a supportive community member, advocating for kindness and generosity as key strategies for building relationships and gaining visibility in the comic world.

Next, they discuss the importance of word balloons, lettering techniques, and the challenges of discovering new webcomics. They explore the nuances of choosing the right shape for word balloons, the significance of readability in comics, and share personal strategies for finding new comics to read. The conversation also touches on the role of tastemakers in the comic community and the importance of supporting fellow creators through platforms like Kickstarter.

Takeaways

A single drop of water can change your perspective.
Understanding the context of promotion is crucial.
It's important to know whose house you are in when promoting.
Self-promotion should be done in a way that respects the community.
Being kind and helpful can lead to better engagement.
Not every post needs to be promotional; value can be given freely.
Building relationships is more effective than aggressive self-promotion.
Generosity in sharing others' work can enhance your own visibility.
Reading the room is important, but knowing the room is even more so.
Success often requires starting, even if you're not great at first.
Word balloon shapes can significantly affect readability.
Choosing the right word balloon is a blend of art and science.
Lettering is crucial for maintaining the flow of a comic.
Consistency in negative space around text enhances clarity.
Discovering new webcomics can be challenging but rewarding.
Tastemakers play a vital role in comic discovery.
Supporting creators through platforms like Kickstarter is beneficial.
Personal preferences influence the choice of word balloon shapes.
Readability is essential for engaging the reader.
Comic creation involves multiple stages of design and thought.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

I Met My Hero and They're a Zero

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 10 Jul 2025 12:00:00 +0000

What do you do when someone you looked up to turns out to be a jerk? Also, over a hundred years of comics history reveal a great deal about the importance of artists understanding business.

Today's show

I Met My Hero, and They're a Zero
Susan MacTaggart's Personal Affirmation
What 100 Years of Comics History Tells Us

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Special Guests Ryan North and Gillian Goerz

bradguigar@gmail.com (Brad Guigar and Dave Kellett) — Thu, 3 Jul 2025 10:00:00 +0000

While Dave was at Alaska Comics Camp, he had the opportunity to talk with Ryan North Gillian Goerz!

Ryan North is the creator and author of Dinosaur Comics, and has written for the comic series of Adventure Time and Marvel Comics' The Unbeatable Squirrel Girl and Fantastic Four. His works have won multiple Eisner Awards and Harvey Awards and made New York Times Bestseller lists.

Gillian Goerz (pronounced like “Jillian Gertz”) works in illustration, graphic recording, cartooning, writing and brush lettering. Her middle grade graphic novel Shirley & Jamila Save Their Summer spent 7 weeks on the Canadian Best Seller list, received stars from Kirkus and Publishers Weekly and was warmly reviewed by the New York Times Review of Books. Her follow-up book Shirley & Jamila’s Big Fall (Dial, 2021) won the Doug Wright Award for excellence in children's comics.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Special Guest Lucy Knisley

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 26 Jun 2025 10:00:00 +0000

While at Alaska Comic Camp, Dave Kellett had the opportunity to speak with cartoonist Lucy Knisley, a critically acclaimed and award-winning comic creator. She specializes in personal, confessional graphic novels and travelogues.

LUCY'S BOOKS

Lucy has published more than a dozen books, with several fantastic publishers. These have included: Simon & Schuster, First Second Books, Fantagraphics, Chronicle, Random House Graphics, Knopf and Rocky Pond. She has also contributed to many collections and anthologies at various publishers and made work for many periodicals and publications. Here are a few...

Ride Beside Me
Woa: A Housecat's Story of Despair
French Milk
Relish: My Life in the Kitchen
Stepping Stones
Apple Crush
Sugar Shack, the third in the Peapod Farm series, comes out August 2025!

You can reach out to Lucy via her Patreon page

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Special Guest: Jarad Greene

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 19 Jun 2025 12:00:00 +0000

The episode is sponsored by Dreamhost —the first step in owning and controlling your own work!

While Dave Kellett was at Alaska Comics Camp, he had the opportunity to speak with Jarad Greene, a cartoonist who works on staff at The Center for Cartoon Studies and has helped color many graphic novels for younger readers. He is the author and illustrator of the graphic novels A-Okay, A for Effort, and Scullion: A Dishwasher’s Guide to Mistaken Identity — available wherever books are sold and through his affiliate Bookshop.org shop. He talked with Dave about the joys of learning to use a brush for inking.

MORE ABOUT JARAD

Website | TikTok | Instagram | YouTube

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Alaska Comics Camp

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 12 Jun 2025 12:00:00 +0000

Dave Kellet returns from Alaska Comics Camp once more rejuvinated, recharged, and reinvigorated! He shares his joy-filled experiences from a week in Juno, Alaska, with about 60 other cartoonists sharing knowledge, friendship, and happiness. In the second half, a cartoonist shares her feelings of depression after losing a couple of cartooning contests.

Today's Show

Alaska Comics Camp
Susan MacTaggart's personal affirmation
ComicLab LIVE at the NCS conference, Aug.14-16
Rejection stories

Summary

In this episode of ComicLab, hosts Dave Kellett and Brad Guigar share their experiences at the Alaska Comics Camp, a unique gathering of cartoonists that fosters creativity, community, and personal growth. They discuss the joy of disconnecting from technology, the enriching interactions among artists of all levels, and the cultural exposure provided by the camp. The conversation highlights the importance of friendship and collaboration in the creative process and the humorous challenges of camp life. In this conversation, the hosts discuss the enriching experiences at Comics Camp, where artists come together to learn, share, and create in a supportive environment. They highlight the importance of teaching and learning from one another, the joy of creative games, and the deep personal connections formed during the camp. The discussion emphasizes the altruistic nature of the event and its impact on the artists' personal and professional growth. In this episode of ComicLab, hosts Brad Guigar and Dave Kellett discuss personal affirmations, the importance of motivation, and the upcoming ComicLab Live stage show. They delve into the universal experience of rejection in the comics industry, sharing personal stories and insights on how to cope with setbacks. The conversation emphasizes the value of persistence in cartooning and the idea that true success lies in continuing to create, regardless of awards or recognition.

Takeaways

Alaska Comics Camp is a joy-filled experience.
The camp fosters community among cartoonists.
Participants come from all over North America.
The camp is hosted in a beautiful, pristine location.
Disconnecting from technology is healing and refreshing.
The camp encourages interaction between artists of all levels.
Both experienced and new cartoonists teach classes.
The camp runs under Chatham House rules for open discussion.
Friendship and collaboration are key themes at the camp. Comic Camp fosters a unique environment for learning and sharing.
Teaching at Comic Camp is driven by altruism and community spirit.
Creative games enhance camaraderie and collaboration among artists.
Personal stories shared at camp deepen connections between artists.
The camp experience allows for genuine friendships to form quickly.
Artists engage in hands-on activities that spark creativity.
The isolation of the camp creates a unique bonding experience.
Scholarships are available for those who may need financial assistance.
The camp is a blend of professional development and personal growth.
Comic Camp is considered one of the best experiences in the comics community. Your talent is undeniable, unless you're the one denying it.
Stop denying yourself and embrace your creativity.
Comic Lab Live is a highlight of the year for creators.
Rejection is a universal experience for artists.
Don't let rejection define your self-worth.
Persistence is key in the world of cartooning.
Awards don't determine your value as an artist.
You can't let others dictate your happiness.
True victory is continuing to create despite setbacks.
Sometimes, not winning is a blessing in disguise.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

How to fight loneliness all by yourself

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 5 Jun 2025 12:00:00 +0000

Today's episode is sponsored by Dreamhost. The first step in owning and controlling your own work is building a website, and Dreamhost is there to make that simple, painless, and inexpensive. Go to www.Dreamhost.com/ComicLab for details.

The life of a comic artist is often a solitary one. Brad and Dave discuss ways of maintaining social connections for mental health and creativity. Later, they discuss the dangers of setting an artificially low Kickstarter goal.

ON TODAY'S SHOW

The lone life of a comic artist
UPDATE: Susan MacTaggart's affirmations
http://www.Dreamhost.com/comiclab for special offers on web hosting for listeners
An artist is reminded of the importance of art
Setting an artificially low Kickstarter goal

SUMMARY

In this episode of ComicLab, hosts Brad Guigar and Dave Kellett explore the themes of socialization and loneliness in the life of cartoonists. They share humorous anecdotes from a recent trip to San Diego Comic Con, discuss the challenges of working alone, and emphasize the importance of maintaining social connections for mental health and creativity. The conversation also touches on practical tips for finding community, engaging with other cartoonists, and the value of stepping outside one's comfort zone to meet new people. In this episode, the hosts explore the importance of socialization for cartoonists and the healing power of art. They discuss how creative spaces can foster social interaction and the necessity of getting out of the studio.

The conversation shifts to the emotional impact of art, particularly in times of personal grief, highlighting how art can provide escapism and comfort. The hosts reflect on their own experiences with art as a source of healing and the responsibility of artists to connect with their audience. In this episode, Brad Guigar and Dave Kellett discuss the significance of the arts in education and the joy of discovering new authors like John Scalzi.

The show ends with discussing practical strategies for running successful Kickstarter campaigns. They emphasize the importance of understanding costs, setting realistic goals, and the potential risks of lowering funding targets. The hosts also explore the concept of urgency in crowdfunding and how to engage backers effectively, including leveraging early releases and creating special offers for supporters.

TAKEAWAYS

Cartoonists often face loneliness in their profession.
Finding a balance between solitude and socialization is crucial.
Social interactions can enhance creativity and humor.
Engaging with other cartoonists can provide support and inspiration.
Joining groups like the National Cartoonist Society can foster connections.
Participating in local meetups can improve mental health.
Volunteering can introduce you to diverse perspectives.
Maintaining friendships is essential for personal growth.
Stepping out of your comfort zone can lead to new opportunities. Cartoonists can benefit from socializing in creative spaces.
Art serves as a vital escape during tough times.
Engaging with the community can enhance creativity.
Walking a dog can lead to unexpected social interactions.
Art can be a source of emotional healing.
Creativity can be a daily practice, like brewing coffee.
Comics can have a profound impact on readers' lives.
Doom scrolling can be countered with engaging literature.
Art can help maintain mental health and balance.
Every artist contributes to the larger narrative of humanity. The arts are often undervalued in education.
Discovering new authors can enhance escapism.
Kickstarter strategies can significantly impact success.
Setting realistic funding goals is crucial.
Understanding costs is essential for Kickstarter campaigns.
Lowering goals can be risky and detrimental.
Project We Love may not significantly boost funding.
Engaging backers early can create a sense of urgency.
Special offers can incentivize early support.
Learning from failed campaigns is part of the process.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

How to improve SEO for webcomics

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 29 May 2025 12:00:00 +0000

Now that comic creators are returning to websites, SEO (search engine optimization) is once again a hot topic. We'll talk about methods to help search engines index comics. Also, if Brad and Dave were to design a four-year degree for cartoonists, what classes would be on the curriculum?

Today's show

SEO for webcomics
Should you use alt text on social media posts?
Susan MacTaggart's personal affirmation
UPDATE: Comiclab Live stage show at the NCS conference, Aug. 14-16
UPDATE: Apple loses its 30% cash grab
UPDATE: Superfan Ray Michels does it again
What would Dave and Brad's comics BFA degree include?

Summary

In this episode, Dave Kellett and Brad Guigar discuss the importance of SEO for comic creators, particularly in 2025, highlighting best practices for optimizing webcomics. The episode concludes with practical tips for improving website performance and audience engagement through effective content strategies. In the mid-show updates, Dave Kellett and Brad Guigar promote their upcoming ComicLab LIVE stage show at the NCS convention in August, examine the implications of Apple's recent court loss, and thank superfan Ray Michaels for updating Dave Kellett's Wikipedia page.

In the second half, they explore what an ideal art degree for cartoonists might look like, emphasizing the balance between craft and business education. They discuss the ideal curriculum for aspiring comic artists, focusing on creative writing, business skills, art techniques, and the importance of real-world experience. They explore various classes that would benefit students, including humor writing, long-form storytelling, digital tools, and color theory. The discussion emphasizes the need for a well-rounded education that combines artistic skills with practical knowledge to prepare students for a successful career in comics.

Takeaways

SEO is crucial for comic creators to reach their audience.
Transcripts can enhance SEO and accessibility for comics.
Alt text is essential for improving search engine visibility.
Optimizing image metadata can boost website performance.
Creating a 'Start Here' page can guide new readers effectively.
Regularly updating meta descriptions can improve SEO rankings.
Engaging with your audience through alt text can enhance their experience.
Content creation should be efficient and serve multiple purposes.
SEO tactics can often be misleading and should be approached with caution.
Linking to other webcomics can create a supportive community.
Quality content is more important than SEO for attracting readers.
Personal affirmations can provide motivation and encouragement.
Events like the Reuben weekend are valuable for networking in the comic community.
Recent legal victories can benefit creators financially on platforms like Patreon.
Understanding analytics is crucial for independent artists.
Business courses should be a core part of an art degree for cartoonists.
Branding and legal knowledge are essential for success in the comic industry.
Grant writing can be a valuable skill for artists seeking funding.
A creative writing class specifically for comics is essential.
Rhetoric and composition should be included in the curriculum.
Understanding humor is crucial for all writers, not just humorists.
Long-form storytelling should be taught with a focus on serialization.
Art classes should cover visual storytelling and mark-making techniques.
A history of mixed media communication is important for understanding comics.
Digital tools and their applications should be part of the curriculum.
Color theory and management are vital for storytelling in comics.
Internships provide valuable real-world experience for students.
A well-rounded curriculum should balance art, writing, and business skills.

Brad's Comics BFA

This is Brad Guigar's wishlist for a full 4-year BFA-style degree for comics creators, assuming a 120-credit hour program, broken down into approximately 40 classes (3 credits each). I’ve grouped them by category and semester.

YEAR 1 – Foundation

Fall Semester

Intro to Visual Storytelling (Art)

Creative Writing for Comics I (Writing)

Foundations of Marketing (Business)

Composition & Rhetoric (Gen Ed)

Digital Tools for Creatives (Art/Tech)

Spring Semester

Drawing for Sequential Art (Art)

Creative Writing for Comics II (Writing)

Entrepreneurship 101 (Business)

Intro to Media Studies (Gen Ed)

Social Media Strategy (Business)

YEAR 2 – Skill Building

Fall Semester

Narrative Structure & Pacing (Writing)

Lettering & Typography (Art)

Branding for Creators (Business)

Art History for Comic Artists (Gen Ed/Art History)

Accounting & Taxes for Freelancers (Business)

Spring Semester

Panel Layout & Visual Flow (Art)

Character Development & Dialogue (Writing)

Marketing Campaigns & Analytics (Business)

Legal Issues in Creative Careers (Business)

Psychology of Storytelling (Writing/Gen Ed)

YEAR 3 – Integration & Professional Prep

Fall Semester

Writing humor (Writing)

Coloring (Art)

Crowdfunding & Direct Sales (Business)

The Comic Industry: History & Trends (Gen Ed/Art History)

Pitching & Proposal Writing (Business/Writing)

Spring Semester

Advanced Sequential Storytelling (Art)

Long-Form Storytelling & Serialization (Writing)

Client & Commission Work (Business)

Internship or Industry Mentorship (Business)

Elective: Animation, Game Art, or Podcasting

YEAR 4 – Capstone & Launch

Fall Semester

Capstone Project Planning (Writing/Art)

Publishing & Distribution Models (Business)

Teaching & Workshops for Creators (Business)

Grant Writing & Residencies (Business/Writing)

Elective: Zines, Erotic Comics, or Experimental Forms

Spring Semester

Capstone Execution & Exhibition (Writing/Art)

Webcomic Design & User Experience (Art/Tech)

Pre-Press (Art/Tech)

Collaborative Studio Project (All)

Exit Interview & Career Planning (Business)

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The Eyes Have It

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 22 May 2025 11:00:00 +0000

Today's show is sponsored by Dreamhost. The first step in owning and controlling your own work is creating a website, and Brad and Dave have relied on Dreamhost for years. Check out Dreamhost.com/comiclab to find out how you can lock in a rate of $2.59/month for three years!

Every beginning cartoonist agonizes over drawing eyes! Why is that — and while we're at it, what's the right way to do it? Next, we'll talk about why we hate anthologies, and answer a listener who suspects his webhost is throttling his traffic.

Today's show

How to draw eyes
Susan MacTaggart's personal affirmation
Dreamhost
Anthologies
"Is my host blocking my traffic??"

Summary

In this engaging conversation, Dave Kellett and Brad Guigar explore the nuances of cartooning, focusing on the art of drawing eyes and the importance of expressiveness in comics. They share personal anecdotes, discuss the evolution of their styles, and provide valuable insights for aspiring cartoonists. The discussion highlights the balance between maintaining a unique style and adapting to the needs of storytelling, emphasizing that style often emerges from solving artistic challenges over time. In this conversation, Brad Guigar and Dave Kellett explore various aspects of comic art, including the importance of flexibility in artistic style, the significance of character-specific design choices, and the challenges associated with comic anthologies. They emphasize the need for experimentation in developing a unique style and the forgiving nature of comics as a medium. The discussion also touches on personal affirmations, sponsorships, and the humorous dynamics between the hosts. In this conversation, Brad Guigar and Dave Kellett delve into the complexities of anthologies in the comic industry, discussing the dynamics of collaboration, the challenges faced by creators, and the reader's perspective on anthologies. They also touch on the importance of portfolio sites and the misconceptions surrounding web traffic and SEO. The discussion highlights the frustrations and joys of comic creation, emphasizing the need for professionalism and the impact of collaboration on the final product.

Takeaways

The way eyes are drawn can significantly impact a character's expressiveness.
Cartoonists often obsess over how to draw eyes more than other features.
Style in cartooning is often discovered in hindsight, not planned.
Using simple eye representations can be effective in storytelling.
Different expressions can be conveyed through variations in eye design.
It's important to adapt eye styles based on the emotional context of the scene.
The dot is a versatile starting point for drawing eyes in comics.
Cartooning styles can evolve significantly over time. Comics allow for flexibility and experimentation in art.
Don't lock yourself into a specific style too early.
Your artistic style will evolve over time.
Character design should reflect the moment and emotion.
Comics can be forgiving in terms of artistic rules.
Anthologies can be challenging due to varying contributor commitment.
It's important to find what works best for your characters.
Trust your instincts and do what looks best in the moment. Anthologies often succeed when creators are in a specific career stage.
The dynamics of collaboration can lead to frustration in anthologies.
Reader experiences with anthologies can vary widely.
Portfolio sites serve a different purpose than high-traffic sites.
SEO may not be the primary issue for low traffic on portfolio sites.
Social media can drive traffic to portfolio sites effectively.
The quality of contributions in anthologies can greatly affect the overall product.
Professionalism and deadlines are crucial in collaborative projects.
The importance of having a clear theme in anthologies is often overlooked.
Creatives should focus on their own work rather than anthologies.

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Who are you? What do you do? Why should I care?

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 15 May 2025 12:00:00 +0000

Your social media profile needs to answer three questions clearly: Who are you? What do you do? And why should I care? If you're wasting time being cute, you're missing out of opportunities. Also, the NCS releases the nominees for Outstanding Cartoonist of the Year, and a person hired to illustrate a children's book faces a tough question from the writer: How do we sell this thing??

Today's Show

Branding on your social media profile
Susan MacTaggart
Show sponsor: Dreamhost dreamhost.com/comiclab
UPDATE: NCS Outstanding Cartoonist nominations
We made the book... now what?"
Have we ever considered not doing free content?

Summary

In this conversation, Brad Guigar and Dave Kellett discuss the importance of branding for cartoonists on social media, emphasizing the need for clear communication in profiles. The conversation wraps up with insights on navigating new platforms like Bluesky and the importance of straightforward messaging in promoting one's work. They discuss the evolving nature of social media presence, and the value of reliable hosting services like DreamHost. They also engage in a light-hearted personal affirmation segment and provide updates from the National Cartoonist Society. The conversation culminates in practical advice for illustrators on how to sell their work, emphasizing the importance of understanding one's role in the creative process. In this episode, Brad Guigar and Dave Kellett discuss the importance of branding in book promotion, the exploration of new intellectual properties (IP) for original graphic novels, and the value of audience engagement and product testing in the creative process. They also touch on the resurgence of physical media in a digital age, emphasizing that quality content will always find an audience.

Takeaways

Branding is crucial for self-publishing cartoonists.
Social media profiles should clearly state who you are.
Consistency is more important than creativity on social media.
Cartoonists often struggle with self-promotion due to imposter syndrome.
Blue Sky may not have the same algorithmic restrictions as other platforms.
Direct communication is key in branding and marketing.
It's okay to promote your work without feeling like you're bragging. Put some of the creative thought into solving business problems.
This change is 100% not permanent.
You can change it tomorrow.
We're big fans of DreamHost.
This is the perfect opportunity for you.
A 97-day money back guarantee.
You are a limitless well of creativity.
This is not your job, Jay.
You should run as far away from him as you can.
Your job is to use the book to promote Jay. Your job is to use the book to promote your next gig.
Selling books, marketing books, promoting books, that's not Jay's brand.
The responsibility of selling this book is not your job.
This is a time management issue.
You can use this to get to the next stage in your career.
We have both done this with IP that the world has never seen.
You'd better have previews and sample images that look incredible.
People will absolutely buy that thing because they know it's good.
People will buy your book. Absolutely.
You can absolutely make that work.

You get great rewards when you join the ComicLab Community on Patreon

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If you'd like a one-on-one consultation about your comic, book it now!

Special Guest Scott C

bradguigar@gmail.com (Brad Guigar and Dave Kellett) — Thu, 8 May 2025 11:00:00 +0000

Cartoonist Scott C joins us to discuss his artistic journey. He discusses his beginnings, including art directing Psychonauts and Brutal Legend for Double Fine Productions, as well as his first webcomic, Double Fine Action Comics. He shares valuable insights on working with watercolors and creating graphic novels for younger readers. His paintings are currently on display at Spoke Art in New York.

Scott C

Website
Preorder Scott's new book, Cabin Head and Tree Head!
Great Showdowns
Double Fine Action Comics
Spoke Art
YouTube
Twitch
Instagram

Summary

In this engaging conversation, Dave Kellett and Brad Guigar interview Scott Campbell, a renowned artist and illustrator, exploring his journey from childhood art aspirations to his significant role in game development. The discussion covers Scott's early influences, his transition into the gaming industry, and the challenges of art direction, particularly in collaborative environments. Scott shares insights on navigating feedback and the creative process, emphasizing the importance of communication and trust in artistic collaborations. In this conversation, the speakers delve into the complexities of feedback in creative work, the joy of artistic expression, and the unique challenges of working with watercolor. They explore the importance of maintaining a childlike joy in art, the fluidity and spontaneity of watercolor painting, and the intricacies of editing in this medium. Additionally, they discuss the gallery experience, sharing insights on how to navigate art shows and the excitement of showcasing work internationally. In this engaging conversation, they discuss various aspects of the art world, including the joy of community engagement through art shows, the unique experiences at Comic-Con, and the delightful nature of librarians at ALA. They delve into Scott's artistic style, exploring how it has evolved over the years and the balance between simplicity and capturing likeness in art. The discussion culminates in a reflection on the magic of artistic interpretation and the feelings conveyed through art.

Takeaways

Scott C's artwork was first discovered by Dave at Neil Patrick Harris's house.
Scott was encouraged by his creative mother from a young age.
He aspired to draw comics, particularly X-Men, during his teenage years.
Neil Adams provided Scott with a pivotal moment of encouragement at a convention.
Scott transitioned from art directing games to pursuing his own artistic projects.
He found his first job at Lucas Learning, working on Star Wars games.
Art directing Psychonauts was a challenging yet rewarding experience for Scott.
Feedback in creative processes is essential for growth and improvement.
Scott enjoys the editing process and values constructive criticism.
Collaboration in art requires clear communication and understanding. Feedback in creative work can be challenging and frustrating.
Finding joy in the artistic process is essential for fulfillment.
Watercolor allows for a fluid and spontaneous approach to art.
Editing in watercolor requires a different mindset than other mediums.
Art shows provide a unique opportunity to connect with fans and fellow artists.
Creating art should be a joyful experience, reminiscent of childhood.
The gallery experience can be both exhausting and rewarding.
Networking within the art community can lead to exciting opportunities.
Art can serve as a means of escape and joy for both the creator and the audience.
A retrospective show can encapsulate years of artistic growth and exploration. Art shows foster community engagement and joy.
Comic-Con is a cherished experience for artists.
Librarians at ALA are incredibly supportive and enthusiastic.
Artistic style evolves with age and experience.
Simplicity in art can enhance the viewer's connection.
Confidence in one's artistic abilities grows over time.
The process of creating art often involves trial and error.
Artistic interpretation can capture feelings beyond physical likeness.
The balance of detail and simplicity is crucial in art.
Art is a game of capturing essence rather than perfection.

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If you'd like a one-on-one consultation about your comic, book it now!

Pixels aren't permanent

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 1 May 2025 10:00:00 +0000

Is it OK to change your comic after you've already sent it to your audience? The guys also tackle tariffs, ISBNs, bar codes, and offering comics to charity organizations.

Today's show

Making a change to a comic after it's "out there"
Susan MacTaggart's personal affirmation
UPDATE: Tariffs on books??
ISBNs and bar codes for self-published books
Comics for Charity

Summary

In this conversation, Dave Kellett and Brad Guigar explore the nuances of humor writing, the importance of building an audience on new platforms, and the challenges of editing long-form comics. They discuss the creative process, social-media presence's significance, and tariffs' implications on publishing. The dialogue emphasizes the need for flexibility in creative work and the importance of adapting to changes in the industry. In the mid-show update, they discuss the complexities of navigating tariffs and customs in the publishing industry, particularly for self-publishers. They emphasize the importance of planning for potential costs, such as tariffs, when launching Kickstarter campaigns. The conversation then shifts to the necessity of ISBNs and barcodes for self-published works, highlighting their role in making books trackable and sellable. Finally, they explore how cartoonists can contribute to charitable causes through their work, encouraging creators to produce comics that align with their values and to share them independently without burdening charities.

Takeaways

You never know if your humor resonates until years later.
Building an audience on new platforms is crucial.
Reflecting on past work can reveal unexpected humor.
Editing is a natural part of the creative process.
Mistakes can be corrected easily before print.
Social media can serve as a distributed editing tool.
It's important to be happy with your work in the long run.
Tariffs can impact the publishing industry significantly.
Trust in the system can be a challenge for creators.
Engaging with attentive fans can create strong connections.
Assume the worst when planning for tariffs in publishing.
Include potential tariffs in your Kickstarter budget.
ISBNs and barcodes are essential for self-published books.
ISBNs help track books in the international registry.
Barcodes are necessary for selling through retailers.
Charities may not need unsolicited comics due to their workload.
Creators can impact causes without direct charity involvement.
Comics can be a powerful tool for social change.
Plan independently to avoid complications with charities.
Charities are skilled at asking for the resources they need.

You get great rewards when you join the ComicLab Community on Patreon

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If you'd like a one-on-one consultation about your comic, book it now!

Narration or Dialogue?

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 24 Apr 2025 10:00:00 +0000

It's a jam-packed show this week! Brad and Dave argue over the better delivery for story exposition — dialogue or narration. Dave is discontinuing international shipping; Brad gets his Wikipedia updates; and the guys agree that Dee Fish does autobio comics right. Then Dave does another behind-the-scenes analysis of his recent Kickstarter, talking about his pricing strategy for stretch goals and how they processed hundreds of images for the campaign. Finally, with the SFWA opening their membership to comic creators, they discuss whether they should join.

Today's show

Narration or Dialogue?
Susan McTaggart's personal affirmation
UPDATE: international shipping
UPDATE: Brad's Wikipedia page
UPDATE: Autobio comics done right: Finding Dee
Dave's Kickstarter Stretch Goals
Dave's Kickstarter images
SFWA membership

Summary

In this episode, cartoonists Dave Kellett and Brad Guigar focus on the debate between using narration boxes versus dialogue. Brad Guigar emphasizes the importance of comfort in storytelling choices, while both hosts explore the emotional impact of narration and its evolution in comics. They encourage creators to follow their instincts and prioritize compelling storytelling. Brad Guigar and Dave Kellett discuss various aspects of storytelling, community engagement through Patreon, the challenges of international shipping for comic creators, the significance of meaning in autobiocomics, and strategies for successful Kickstarter campaigns. They emphasize the importance of creative choices, the impact of community support, and the complexities of shipping logistics in the comic industry. Dave Kellett discusses the intricacies of managing Kickstarter campaigns, mainly focusing on stretch goals and the importance of planning. They emphasize the need for careful consideration when adding new items during a campaign and the potential complications that can arise. The discussion then shifts to preparing images for Kickstarter, highlighting the significant amount of work involved in creating marketing materials. Finally, they explore the relevance of the Science Fiction and Fantasy Writers Association (SFWA) to comic creators, sharing their thoughts on community and the changing landscape of the sci-fi genre.

Takeaways

Dave shares a humorous personal anecdote about food poisoning.
Choosing between narration and dialogue is a key decision for comic creators.
Comfort in storytelling choices is crucial for new writers.
Narration can impact the emotional flavor of a story.
There is no wrong choice in narrative style; follow your gut.
The evolution of comic narration reflects changing storytelling trends.
Narration boxes can add depth but may also create rigidity.
The importance of pacing in storytelling is discussed.
Creativity should guide the use of narration and dialogue. Creative choices in storytelling can enhance narrative depth.
Engaging with the community through platforms like Patreon fosters support.
International shipping poses significant challenges for comic creators.
Autobiocomics should convey meaning beyond just events.
Successful Kickstarter campaigns require strategic planning and stretch goals.
Understanding shipping costs is crucial for international sales.
Community feedback can improve personal branding and visibility.
Autobiocomics can be done right by providing emotional context.
Stretch goals should be carefully calculated to ensure profitability.
Gamification of Kickstarter goals can drive excitement and engagement. Don't add stretch goals during an active Kickstarter campaign.
Plan all stretch goals before launching the campaign.
Physical items as stretch goals can complicate logistics.
Create paper-based stretch goals to simplify fulfillment.
Image preparation is crucial for a successful Kickstarter.
Over 200 images may be needed for a Kickstarter campaign.
Marketing images should be tailored for different platforms.
SFWA's opening to comic creators is a positive change.
Community support is vital for independent creators.
Ownership of work is essential for creative freedom.

You get great rewards when you join the ComicLab Community on Patreon

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If you'd like a one-on-one consultation about your comic, book it now!

Paint the Wall Red: Conjuring Creativity

bradguigar@gmail.com (Brad Guigar and Dave Kellett) — Thu, 17 Apr 2025 10:00:00 +0000

In a recent interview for the National Cartoonists Society, Greg Evans (the creator of the newspaper comic strip "Luanne") spoke about painting a single wall in his studio red. Mel Lazarus, creator of the syndicated strips "Momma" and "Miss Peach," told him that the color red was proven to increase creative thoughts. This resulted in one burning question for the cartoonists assembled to watch the interview: "DID IT WORK!?"

Today's Show

Creativity
Susan MacTaggart's Personal Affirmation
Using copyrighted music lyrics in a comic

Summary

In this episode, cartoonists Dave Kellett and Brad Guigar discuss various topics related to creativity, including the significance of the color red in creative spaces and personal superstitions that influence their creative processes. They explore the humorous aspects of creativity and the shared experiences of cartoonists while also celebrating the 40th anniversary of the comic strip 'Luanne'. In this conversation, Dave Kellett and Brad Guigar explore the complexities of creativity, discussing the psychological effects of color, the challenges of maintaining a consistent creative output, and various strategies to overcome creative blocks.

In the second half, after Susan MacTaggart drops by to share a personal affirmation for a lucky ComicLab backer, they also touch on the importance of legal considerations in creative projects, particularly when referencing existing works. The dialogue is filled with humor and personal anecdotes, making it relatable for artists and creators alike. In this conversation, Dave Kellett and Brad Guigar delve into the intricacies of copyright, fair use, and the ethical considerations surrounding using creative works. They discuss the historical context of copyright, the importance of seeking permission to use others' intellectual property, and the complexities of navigating licensing agreements. The conversation emphasizes the need for artists to respect the rights of their peers while also understanding the legal landscape that governs creative works.

Takeaways

The song 'Piña Colada' has bizarre lyrics that reflect on relationships.
The color red is believed to boost creativity, as shared by cartoonist Greg Evans.
Creativity is often difficult to pin down and can be influenced by environment.
Many artists have personal rituals or superstitions that help trigger creativity.
Getting bored can lead to creative breakthroughs, as distractions are removed.
Having a specific workspace can enhance focus and creativity.
The importance of context in understanding creativity is emphasized.
Superstitions can be seen as strategies for fostering creativity.
The discussion highlights the shared experiences of cartoonists in their creative journeys.
The episode humorously addresses the absurdity of certain creative beliefs. Creativity can be influenced by environmental factors like color.
Consistency in creativity is a challenge for many artists.
Finding personal strategies for creativity is essential.
Boredom can lead to unexpected creative breakthroughs.
Starting the creative process is often the hardest part.
Engaging with interesting people can spark new ideas.
Reading old work can help reconnect with your creative voice.
Deadlines can reduce fear and encourage action in creativity.
Legal considerations are crucial when referencing other artists' work.
Your art has intrinsic value, regardless of external validation. Copyright gives artists control over their work.
Fair use allows limited use of copyrighted material.
Seeking permission is crucial when using others' work.
Ethical considerations are as important as legal ones.
The complexities of copyright can be daunting for creators.
Documentaries often fall under fair use but still require permissions.
Artists may feel protective over their creations.
Licensing agreements can be complicated and vary widely.
Understanding copyright is essential for all creators.
Navigating permissions can be a lengthy process.

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If you'd like a one-on-one consultation about your comic, book it now!

Autobiohazard: Drawing the Line Between Fact and Fiction

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 10 Apr 2025 10:00:00 +0000

Where's the line between an autobiographical comic and a semi-autobiographical one — between "based upon" and "inspired by"? And when does the whole thing veer directly into fiction?? Plus... Dave Kellett shares real numbers from his recent Kickstarter, and we arrive at a jaw-dropping conclusion: Bluesky is it.

The Webcomics Handbook will publish a visual breakdown of Dave's analytics on April 14th.

Today's show

Where to draw the line on an autobio comic
Malignant Procrastination
Susan MacTaggart's Personal Affirmation
Dave shares actual numbers from his Kickstarter
The Wrong Way Show: Toy Story's Woody

Summary

In this episode of ComicLab, hosts Dave Kellett and Brad Guigar share insights on navigating autobiocomics, exploring the balance between fiction and fact in storytelling. The conversation highlights the significance of making personal stories compelling and meaningful for audiences. In this conversation, Dave Kellett and Brad Guigar explore the intricacies of storytelling in comics, mainly focusing on autobiographical narratives. They discuss the importance of engaging and meaningful stories, emphasizing that readers seek entertainment and context in narratives. The duo also addresses the common issue of procrastination among creators, urging them to take action and start their projects, regardless of the fear of failure. They highlight that creativity thrives on making choices and moving forward rather than getting bogged down in details.

After Susan MacTaggart drops by to share a personal affirmation for one of ComicLab's $10 backers, Dave Kellett discusses the success of Kellett's recent Kickstarter campaign for his book 'Anatomy of Dogs'. He and Brad explore the sources of backers, the impact of social media platforms like Blue Sky, and the importance of converting followers into actual supporters. The discussion highlights the effectiveness of Kickstarter as a platform for creators and the changing landscape of social media engagement. In this conversation, Dave Kellett and Brad Guigar discuss the intricacies of running a successful Kickstarter campaign, the impact of social media on funding, and the importance of maintaining quality in production. They share insights on financials, the long-term benefits of Kickstarter projects, and how to build a sustainable career as an independent cartoonist. The discussion emphasizes the need for careful planning and the value of mental health in the creative process.

Takeaways

Small acts of kindness can have a lasting impact.
Every interaction with fans can create memorable moments.
Autobiocomics need to be engaging, not just factual.
Never let the truth hinder a good story.
Context and meaning are crucial in storytelling.
It's essential to make personal stories relatable.
Readers care more about the story than the facts.
Becoming a writer means crafting meaningful narratives. Give yourself the leeway to make your story interesting.
Readers care about the entertainment value of a story.
Autobiographical comics often lack excitement and meaning.
Injecting fiction can enhance storytelling.
Stories should have a purpose for the reader's life.
Procrastination can hinder creative aspirations.
Start with small segments of your story to gain momentum.
Character designs will evolve; start drawing.
Don't let the fear of failure prevent you from creating.
Every choice made in storytelling contributes to the overall narrative.
This was my most successful Sheldon Kickstarter ever.
I did not use Twitter at all.
Blue Sky works for reaching backers.
The second source was my Patreon for Drive.
You need to be able to convert those readers into backers.
Those numbers are fake numbers on social media.
Kickstarter is a must-use for cartoonists.
The highest percentage of backers came from Kickstarter sources.
I was afraid to leave Twitter and Instagram.
The impact of social media on crowdfunding is significant. The utility of Kickstarter must remain intact for success.
Social media platforms can significantly impact funding outcomes.
Quality production is crucial for maintaining a good reputation.
Kickstarter profits can be amortized over several years.
Building a mailing list from backers is essential for future campaigns.
Mental health can improve by choosing the right social media platforms.
Planning ahead for stretch goals is vital to avoid pitfalls.
Every Kickstarter project contributes to a larger career strategy.
Quality materials enhance customer loyalty and future sales.
Understanding financials helps in making informed decisions.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

"I have a useless degree... and I love it!"

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 3 Apr 2025 10:00:00 +0000

As they attempt to save the marriage of one of their listeners, Brad and Dave consider the best path for a cartoonist who wishes to pursue a master's degree. Would a Master's in Fine Arts be the right choice, or would a Master's in Business Administration be the better option? Considering the expense, perhaps the best choice is to avoid both! After grappling with that dilemma, Susan MacTaggart stops by to share a personal affirmation with a member of the ComicLab community.

Today's Show

Is a Master's Degree in comics worthwhile?
Susan MacTaggart's Affirmation
UPDATE: Brad and Dave's Wikipedia pages
Mixing word-balloon styles

Summary

In this episode, the hosts discuss the importance of education for cartoonists, debating the merits of pursuing a Master's in Fine Arts (MFA) versus a Master's in Business Administration (MBA). The discussion highlights the value of writing skills in comics and the necessity of understanding business principles in today's publishing climate. In this episode, the hosts delve into the intersection of art and marketing, discussing the value of formal education, such as an MFA, in developing a creative career. They explore the importance of self-teaching versus structured learning, emphasizing personal growth and the impact of higher education on career paths. The conversation also touches on community engagement through personal affirmations and mid-show updates, culminating in discussing word balloon techniques in comics. In this episode, Brad Guigar and Dave Kellett delve into the intricacies of comic storytelling, focusing on the use of word balloons and their aesthetic implications. They discuss the evolution of comic communication, the philosophy behind how comics convey messages, and the unique structure of two-panel comics. The conversation highlights the balance between visual elements and text, exploring how these components enhance storytelling in comics.

Takeaways

Education in the arts should focus on writing, not just drawing.
An MFA may not provide the specific skills needed for comics compared to an MBA.
Understanding business and marketing is crucial for independent cartoonists today.
Higher education can provide a shortcut to knowledge that would take years to learn otherwise.
Not all education needs to have a direct financial return on investment.
The subjective nature of art can complicate grading in MFA programs.
Scholarships can help alleviate the financial burden of higher education.
Choosing between an MFA and an MBA depends on personal career goals and interests. The art itself is not enough; marketing plays a crucial role.
An MFA can provide valuable insights into salesmanship and marketing.
The experience gained from an MFA depends on the student's openness to feedback.
Many successful cartoonists do not have an MFA, indicating it's not essential for success.
Self-teaching can be as effective as formal education, depending on the individual's learning style.
Personal growth and happiness can come from pursuing higher education, even if it doesn't directly impact career success.
Community engagement is vital for creators, as seen in the personal affirmations segment.
Word balloon techniques vary based on the comic's style and background complexity.
The hosts share humorous anecdotes about their Wikipedia pages, highlighting the challenges of self-presentation.
The conversation emphasizes the importance of adapting techniques to fit the evolving art style. Word balloons can affect the aesthetics of a comic.
Using a floater can conserve space in a panel.
Breaking up dialogue into multiple balloons improves readability.
Floaters can convey whispers or asides effectively.
Aesthetics sometimes dictate the choice between word balloons and floaters.
The history of word balloons reflects the evolution of comic art.
Comics often rely on a visual punchline that follows a setup.
Two-panel comics can exist in greeting cards and other formats.
The construction of comics can influence how they are perceived.
The philosophy of comic communication is complex and evolving.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Running gag ... or running out of steam?

bradguigar@gmail.com (Brad Guigar and Dave Kellett) — Thu, 27 Mar 2025 10:00:00 +0000

When does a running gag stop being funny — and where does it start, for that matter? Cartoonists Brad and Dave must first agree on what a running gag is! Next, they'll talk about aesthetics — in other words, how does one develop their editorial eye? Finally, Dave reviews his accounting from last year's San Diego Comic-Con and discusses how it influences his decisions for this year's show.

Today's Show

When does a running gag go too far?
Developing an editorial eye
UPDATE: San Diego Comic-Con numbers

Summary

In this episode of Comic Lab, hosts Dave Kellett and Brad Guigar explore the nuances of humor in comics, focusing on the use of running gags and tropes. They discuss the importance of timing, audience familiarity, and the subjective nature of humor. The conversation also delves into the challenges of building an audience in webcomics and the significance of developing an editorial eye for creators. Through various examples, they highlight how running gags can engage audiences while cautioning against overuse. In the next topic, Brad Guigar and Dave Kellett discuss the importance of critical reading and learning from excellent and poor comic industry works. They emphasize the need for creators to develop an editorial eye by consuming a wide range of content, understanding audience expectations, and being open to honest feedback. The episode finally touches on the economic realities of attending comic conventions, particularly San Diego Comic-Con, and how creators can navigate the changing landscape of the comic industry.

Takeaways

Running gags can enhance humor but must be used wisely.
Timing and audience familiarity are crucial in comedy.
The rule of threes is a guideline for running gags.
Developing an editorial eye takes time and practice.
Reading a variety of comics helps improve your craft.
Surprise is a key element in effective humor.
Character-driven comedy can create memorable running gags.
Webcomics require a different approach to running gags than print comics.
Familiarity can trigger emotional responses beyond humor.
The balance of surprise and familiarity is essential in comedy. Reading with a critical eye is necessary for creators.
Learning from both great and poor works is valuable.
Understanding why certain choices are made in storytelling is crucial.
Diverse reading helps inform your creative process.
Feedback is vital, but discernment is necessary to know what to take.
Comic conventions can be economically challenging for creators.
The landscape of comic creation has changed significantly over the years.
Creators must adapt to modern audience expectations.
Honest feedback can be hard to accept but is necessary for growth.
Networking at conventions should be weighed against potential losses.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Big Number Thinking

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 20 Mar 2025 10:00:00 +0000

Social media has convinced an entire generation of creators to focus on numbers — followers, subscribers, likes, shares, and other engagement metrics. However, focusing on numbers can often lead an artist to make bad decisions.

Today's Show

Focusing on numbers
Limiting comments on BSky
UPDATE: Hoganmag.com
Lost the Kickstarter mojo
Comic book vs graphic novel

Summary

In this conversation, Dave Kellett and Brad Guigar discuss recent updates on Blue Sky, a social media platform, and how it offers a healthier commenting environment. They emphasize the importance of quality followers over quantity, sharing insights from their own experiences with Kickstarter campaigns and the ineffectiveness of traditional social media platforms like Twitter and Instagram. The conversation concludes with a focus on engagement metrics and the need for creators to prioritize passionate followers rather than simply chasing numbers. In this conversation, Dave Kellett and Brad discuss the importance of building the right audience for comics, emphasizing the shift from merely increasing follower counts to fostering passionate engagement. They explore the challenges of navigating social media changes, the necessity of embracing change in the webcomics industry, and the emotional toll of crowdfunding campaigns like Kickstarter. The discussion culminates in advice for rekindling motivation and finding joy in the creative process amidst uncertainty. In this conversation, Brad and Dave explore the emotional and practical aspects of running Kickstarter campaigns, the importance of market testing, and the structural elements that contribute to a successful project. They also discuss the significance of listening to one's inner voice during creative endeavors and reflect on the differences between comic books and graphic novels, emphasizing the evolution of sequential art.

Takeaways

Organizing your workspace can be a form of avoidance.
Blue Sky's new commenting features promote a healthier online environment.
Quality followers are more valuable than a large follower count.
Kickstarter success can be achieved without relying on traditional social media.
Engagement metrics should focus on passionate followers, not just numbers.
Turning off public comments can improve mental well-being for creators.
Social media platforms should be evaluated based on their effectiveness for business.
Creators should prioritize platforms that allow for direct engagement with their audience.
The herd mentality in social media can lead to poor decision-making. Building the right audience is crucial for success.
Focusing on passionate engagement is more important than follower counts.
Social media platforms can change, and so should your strategy.
Embrace change as a constant in the webcomics industry.
Kickstarter campaigns can be emotionally exhausting but are part of the process.
It's natural to feel doubt after a failed campaign.
Finding joy in the creative process is essential for motivation.
You are not alone in your struggles as a creator.
Being pragmatic about social media is key to success.
Every upheaval in the industry can lead to new opportunities. Challenges can ignite motivation and creativity.
Finding personal motivation is key to success.
Kickstarter serves as a valuable market testing tool.
Emotional tolls are part of the creative process.
Structuring your Kickstarter effectively can lead to better outcomes.
Listening to your inner voice can guide your decisions.
Evaluating past projects helps in future planning.
The distinction between comic books and graphic novels is significant.
Comic books are often seen as disposable, while graphic novels are more permanent.
Creative paths may need reevaluation based on market feedback.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Verbal vs. Visual

bradguigar@gmail.com (Brad Guigar and Dave Kellett) — Thu, 13 Mar 2025 10:00:00 +0000

Brad and Dave discuss finding the right balance between visual and verbal. Dave asks if too much worldbuilding is an excuse to avoid actually writing the story. And a listener asks if it's a good idea to approach your Patreon as a customer-service job.

Today's show

Verbal vs. Visual
UPDATE: DogKickstarter.com
UPDATE: The Wrong Way Show draws Shrek
Worldbuilding vs. actual writing
Is Patreon like a customer service job?

Summary

In this episode, cartoonists Dave Kellett and Brad Guigar delve into a discussion about the art of storytelling in comics, focusing on the balance between visual and verbal elements. The hosts explore how to effectively convey humor and plot points, emphasizing the importance of skill development in the medium of comics. In this conversation, Brad and Dave explore the intricacies of comic creation, emphasizing the importance of self-critique, the challenges of world-building versus storytelling, and the value of short stories in honing writing skills. They also discuss the excitement and strategies behind running a successful Kickstarter campaign, highlighting community engagement and personal anecdotes. In this conversation, Brad and Dave explore the intersection of customer service skills and creative work, particularly in the context of managing a Patreon. They discuss the importance of empathy, professionalism, and the balance between listening to customer feedback and maintaining creative integrity. Personal anecdotes from their early jobs provide insight into the skills that can be transferred to creative endeavors while emphasizing that the customer's perspective should not dictate creative decisions.

Takeaways

Gardening can be a therapeutic hobby during tough times.
Citrus grafting allows for the creation of unique fruit varieties.
The balance between visual and verbal storytelling is crucial in comics.
Some jokes are best conveyed visually, while others require words.
Skill development is a continuous journey for comic creators.
Reviewing past work helps identify growth and areas for improvement.
Visual humor can create a more substantial impact than verbal humor in specific contexts.
Understanding the audience's expectations is key to compelling storytelling.
Experimentation is essential for growth in creative fields.
Creating a compelling narrative often requires a mix of both visuals and text. Self-critique is essential for growth in comic creation.
Bravery in execution can lead to improvement.
World-building should not overshadow storytelling.
Short stories are crucial for developing writing skills.
Engaging with the community can enhance project visibility.
Mistakes are part of the learning process in comics.
Visual and verbal storytelling require different approaches.
Kickstarter campaigns can be exhausting but rewarding.
Feedback from peers is invaluable for improvement.
The act of writing reveals the true nature of a story. Short stories allow for experimentation in world building.
Customer service skills are valuable in managing Patreon campaigns.
Empathy and professionalism are key in customer interactions.
It's important to assume the best intentions from customers.
Never listen to one reader; always consider the audience as a whole.
The customer's always wrong when it comes to creative decisions.
Feedback from patrons should inform, not dictate, creative choices.
Maintaining creative integrity is essential for artists.
Personal experiences shape our understanding of customer service.
Rhetoric plays a powerful role in communication and engagement.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Happily Writing Tragedy

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 6 Mar 2025 11:00:00 +0000

A listener seeks writing advice. How can you motivate readers to engage with a story that has an unhappy ending? Additionally, Dave's new DogKickstarter.com, tips for responding to inquiries from "civilians," and the importance of personal branding when posting on social media.

Today's Show

How to write an unhappy ending
UPDATE: DogKickstarter.com
Questions from civilians
Posting politics on social media

Summary

In this conversation, Dave Kellett and Brad Guigar explore the importance of character wants and needs in storytelling, and how to create satisfying yet unhappy endings that resonate with audiences. In this conversation, Dave and Brad discuss various narrative techniques in storytelling, particularly focusing on how to engage audiences through subverting expectations, making journeys worthwhile, and crafting satisfying character arcs. They also touch on the importance of unhappy endings that feel earned, using examples from popular films. Additionally, they share insights on Kickstarter strategies for comic artists, emphasizing the significance of tracking engagement and adapting to audience responses. In this conversation, Brad and Dave explore the complexities of social interactions, particularly in the context of pursuing creative careers. They discuss the importance of understanding the motivations behind casual conversations and the superficial nature of social niceties. The dialogue shifts to the challenges of engaging with audiences on social media, especially regarding political discourse, and the pitfalls of seeking validation through online engagement. They emphasize the value of building a passionate audience over merely chasing numbers, and the dangers of slacktivism, where social media activity gives a false sense of accomplishment without real-world impact.

Takeaways

Writing a tragedy involves the same principles as other stories.
Character Wants and Needs are crucial in storytelling.
Foreshadowing can create a sense of inevitability in narratives.
Emotional hooks are essential for audience engagement.
Not all stories need a happy ending to be satisfying.
Catharsis can come from tragic outcomes.
Characters can have bittersweet endings that resonate emotionally.
The choice of where to end a story defines its genre. Cinematic guilty pleasures can be surprisingly engaging.
Subverting audience expectations can enhance storytelling.
The journey in a narrative is as important as the ending.
Unhappy endings can be satisfying if they feel earned.
Character arcs should lead to emotionally satisfying conclusions.
Kickstarter strategies can significantly impact project success.
Tracking engagement helps identify effective promotional channels.
Building a narrative involves using the same principles for different outcomes.
Friendship and collaboration can enhance creative projects.
Understanding audience expectations is key to effective storytelling. You don't need to justify yourself to others.
Most people are just trying to be polite.
Engagement on social media doesn't always translate to meaningful connections.
It's okay to keep conversations superficial with strangers.
Building a passionate audience is more valuable than a large one.
Political posts can alienate potential fans.
Slacktivism can give a false sense of accomplishment.
Focus on your brand and what you want to communicate.
Real-world actions are more impactful than social media posts.
Everyone is navigating life awkwardly, regardless of age.

You get great rewards when you join the ComicLab Community on Patreon

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$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Webcomics Revenue Streams Ranked Best to Worst

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 27 Feb 2025 12:00:00 +0000

What are independent comic creators' most reliable revenue streams — and which are the worst? Brad ranks them from top to bottom, and Dave shares his own experiences with each. Also, the guys share the strategy that's making Patreon's "Collections" feature a solid income generator.

Today's show

Webcomics Revenue Streams Ranked Best to Worst
UPDATE: USPS Ground Advantage
UPDATE: Patreon Collections
Should you include credits for digital fontmakers in books?

Summary

Cartoonists Dave Kellett and Brad Guigar delve into the various income streams available to comic creators, comparing crowdfunding platforms like Patreon and Kickstarter, and discussing the importance of commissions, freelance work, and merchandise sales. The conversation wraps up with a light-hearted mention of Comic-Con income and the challenges comic creators face in the industry. In the mid-show updates, Dave Kellett and Brad discuss the significance of USPS Media Mail for shipping and the recent developments in Patreon Collections amidst economic uncertainties. Brad and Dave discuss the economic challenges facing creators, particularly in light of rising costs and potential trade wars. They explore strategies for adapting to these changes, such as adjusting Patreon tiers to accommodate supporters' financial situations. The conversation then shifts to the often-overlooked topic of font credit in comics, questioning why font designers are not acknowledged in the same way as letterers. They emphasize the importance of recognizing the contributions of font creators and suggest that doing so could set a new standard in the industry.

Takeaways

Patreon is a top income stream for creators.
Kickstarter offers big swings in income.
Digital commissions can be lucrative.
Physical rewards on Patreon can be problematic.
Sales of printed merchandise are important.
Comic-Con can be a significant income source.
Understanding income streams is crucial for success. Comic-Con can be profitable but comes with risks.
Digital merchandise sales can provide better profit margins.
Diverse income streams are crucial for financial stability.
Merchandise sales often yield lower profits due to costs.
Day jobs are a valid source of income for many artists.
Media mail is essential for affordable shipping of books.
Patreon collections can be a surprising revenue source.
Economic challenges may impact artists' income streams.
Understanding costs is vital for convention profitability.
Experimenting with new income strategies is important. Economic challenges are impacting creators' income.
Adjusting Patreon tiers can help retain supporters.
Hedging bets is a smart strategy in uncertain times.
Font credit in comics is often overlooked.
Acknowledging font designers could elevate the industry.
Younger creators often follow the practices of established ones.
Listing fonts used in comics could become a new norm.
Digital lettering has changed how fonts are accessed.
Creators should consider the impact of tariffs on their work.
Engaging with supporters through lower tiers can maintain connections.

You get great rewards when you join the ComicLab Community on Patreon

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$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

The Information We Share — And Why We Shouldn't

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 20 Feb 2025 11:00:00 +0000

Brad Guigar has categorized the information shared by creative individuals into three groups. Dave Kellett has a couple of his own to contribute. Of the five, only one is useful. Identifying the others can help you avoid making some significant mistakes.

Today's show

Types of information creative people share
UPDATE: Brad Guigar celebrates 25 years in comics
Story pacing

Summary

In this episode, Brad and Dave discuss the information shared among creative individuals, categorizing them into facts, marketing, and herd mentality. The discussion highlights the importance of discerning between genuine facts and marketing tactics. Dave suggests the list should include misinformation and bad actors in the creative community. In this episode, Dave Kellett and Brad Guigar discuss the realities of book signings, networking, and celebrating milestones in one's career, particularly in the comic industry. They share personal anecdotes about their experiences and reflect on the mental health benefits of recognizing achievements. The conversation then shifts to writing advice, focusing on story pacing, exposition, and actionable strategies for aspiring writers to improve their craft.

Takeaways

Sharing information among creatives is essential for growth and learning.
Facts are verifiable truths that can help guide creative decisions.
Marketing often skews perceptions and can lead to poor decision-making.
Herd mentality can mislead creatives into following trends without critical thinking.
Misinformation can come from well-intentioned but uninformed sources.
Bad actors exist in the creative community, and caution is necessary.
Understanding the difference between marketing and facts is crucial for success.
Social media is primarily a marketing tool for many creators. Book signings often don't attract large crowds.
Celebrating career milestones can boost mental health.
Reflecting on past achievements can provide motivation.
Each page of a comic should be satisfying on its own.
Writers should focus on manageable story lengths.
Use visuals effectively to enhance storytelling.
Avoid information dumps in storytelling.
Create tension through micro-tension techniques.
Leave breadcrumbs for readers to follow in the narrative.

You get great rewards when you join the ComicLab Community on Patreon

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$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

"F*** me! That actually worked!"

bradguigar@gmail.com (Brad Guigar and Dave Kellett) — Thu, 13 Feb 2025 11:00:00 +0000

This week's episode is sponsored by Hogan's Alley magazine! We'll discuss those moments in our careers when we said, "F*** me! That actually worked!" Also, a listener writes in to say that they want to take our advice and make the jump to Bluesky, but it causes too much anxiety.

Sponsor

Hogan's Alley magazine sponsors this week's episode! In the next issue, they'll cover the Tijuana Bibles and much more! Get your copy now!

Today's Show

Hogan's Alley magazine
"F*** me! That actually worked!"
UPDATE: Diamond Comics Distributors
UPDATE: The Wrong Way
"Bluesky stresses me out!"

Summary

In this episode, Dave and Brad are pleased to welcome the sponsorship of Hogan's Alley Magazine! The conversation starts with a discussion about unexpected successes in the comics industry, sharing personal anecdotes and insights on what works in webcomics and the importance of niche topics. In this conversation, Dave Kellett and Brad discuss their evolving experiences with monetization in the comic industry, reflecting on their initial skepticism towards various platforms like T-shirts, advertising, and crowdfunding. They share personal anecdotes about their misjudgments regarding new technologies and trends, emphasizing the importance of humility and adaptability in their careers. Two mid-show updates touch on the recent bankruptcy of Diamond Comics Distributors and their new show, The Wrong Way. In this conversation, Brad and Dave discuss the challenges and anxieties surrounding social media for artists, particularly in building an online presence while focusing on their craft. They explore the importance of self-promotion, the consequences of delaying engagement with social media, and the potential of new platforms like Blue Sky. The discussion emphasizes the need for artists to balance their creative work with the realities of marketing and audience building while addressing the mental health aspects of sharing their work online.

Takeaways

Hogan's Alley Magazine is a significant resource for comic history.
Niche topics in webcomics can lead to unexpected success.
Webrings can significantly boost site traffic and engagement.
Comics history is often overlooked but is vital for understanding the medium.
The internet favors focused, passionate content over general interest.
Understanding your audience is key to successful cartooning.
Comics can be both serious and joyful, reflecting their cultural impact. T-shirts as a monetization strategy were initially surprising.
Advertising proved to be a lucrative avenue for comics.
Skepticism towards Kickstarter was common in its early days.
Technological advancements can change the way comics are created and consumed.
Vertical scrolling comics have become a preferred format for mobile readers.
Humility is crucial in recognizing when to adapt to new trends.
Keeping an eye on peers can lead to valuable learning opportunities.
The bankruptcy of Diamond Comics marks a significant moment in the industry.
Independent comics are evolving beyond traditional distribution methods.
Embracing discomfort can lead to growth and new opportunities. Focus on improving your craft before engaging on social media.
If social media causes anxiety, it's okay to wait.
Blue Sky is currently a growing platform for audience building.
Social media fatigue is a common issue for artists.
Self-promotion is essential for making a living from art.
Building an audience takes time and effort.
Sharing your work gets easier with practice.
Consider the consequences of delaying social media engagement.
It's important to find a balance between art and marketing.
Artists can impact the world even as a hobby.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Business Advice: Embrace Discomfort

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 6 Feb 2025 11:00:00 +0000

We're heading into a year promising significant upheaval — in business, social media, publishing, and more. But, after twenty-five years of self-publishing, cartoonists Dave Kellett and Brad Guigar have learned an important lesson: Discomfort is crucial in growing as an artist — and as a businessperson.

Today's show

Embrace discomfort
Listifications on Bluesky — https://bsky.app/profile/listifications.app

Summary

In this conversation, cartoonists Dave Kellett and Brad Guigar explore the importance of discomfort in personal and artistic growth, emphasizing that taking risks is essential for creativity. The duo reflects on their experiences in the comic industry, discussing the challenges of adapting to change and the innovator's dilemma faced by established artists. They conclude with insights on the necessity of continuous learning and adaptation in a rapidly evolving landscape. In this conversation, Dave and Brad discuss the challenges and opportunities of innovation in creative careers, emphasizing the importance of embracing discomfort and taking risks. They explore various strategies for creative growth, including collaboration and mentorship, and share insights on navigating social media dynamics, particularly with new platforms like Blue Sky. The discussion highlights the significance of being proactive in one's career and the emotional complexities of online interactions.

Takeaways

Discomfort is essential for growth as artists and individuals.
Creativity thrives in uncomfortable situations.
It's important to embrace change and adapt in the comic industry.
The innovator's dilemma can hinder progress in established fields.
Continuous learning is crucial for long-term success.
Taking risks can lead to new opportunities and growth.
Complacency can be detrimental to artistic development.
Understanding the market is key to adapting one's work.
Creativity is a superpower that can be harnessed through discomfort. Innovation can be hindered by comfort in established success.
Bill Holbrook exemplified foresight in adapting to new media.
Taking risks in creative projects can lead to personal fulfillment.
Exploring new art methods can rejuvenate creativity.
Collaboration can enhance productivity and creativity.
Embracing discomfort is essential for growth in any career.
Social media dynamics require careful navigation to maintain presence.
Understanding audience reactions on social media is crucial.
Mentorship can provide fresh perspectives and energy.
Planning for future projects can prevent stagnation in creativity.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

How to start a webcomic in 2025

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 30 Jan 2025 11:00:00 +0000

Start your webcomic using the latest platforms, monetization methods, and social media strategies. If you're launching a new comic in 2025, this episode has all the information you'll need to get it off the ground!

How to start a webcomic in 2025

Don’t try to “game” your readership. Write about what YOU like
Building readership takes time and consistency. Creating for love is essential in the early years.
Focus on writing as the core of comic creation. Focus on creating comics for the love of the craft. The first comics may only be seen by you; embrace the process.
Mistakes in the early stages are recoverable.
Copyright
Own and control your work
You do NOT need to be on Webtoon/Tapas
Social media presence is important for comic creators. Today, that’s Bluesky and Substack. ComicLab has Collections that provide strategies for each platform** They’re free to members and available at a one-time fee for others.
Be active on social media to build your audience. Four Cs
How many updates FCS
Persistence is key; it's a marathon, not a sprint. If you need a schedule to post regularly, set a schedule and stick to it.
Don't rush into monetization; it takes time to build a following. Starting on Patreon or Kickstarter too soon is a common problem that derails a lot of creators.
Develop your aesthetic by studying good comics.
You don’t need a website immediately, but you’ll need one eventually. Start planning now.
Seek honest feedback to improve your work.
Reach out to other comics creators who are doing stuff that’s similar to yours and build networks.
Do it for love

Summary

In this episode of ComicLab, hosts Dave Kellett and Brad Guigar discuss the importance of passion in creating comics, the challenges of building a readership, and the necessity of starting your comic journey despite fears and anxieties. The conversation emphasizes the value of maintaining independence as creators and finding an audience that resonates with your unique themes rather than chasing trends. They address the challenges and strategies for comic artists navigating social media. They emphasize the importance of choosing the right platforms, such as Blue Sky and Substack, over TikTok for comic promotion. The hosts introduce the 'Four C's' of social media—Content, Curation, Commercial, and Kindness—as essential for building an audience. They also share acronyms like SWIG and FCS to guide effective promotion and posting frequency. The conversation concludes with a reminder that building a successful comic takes time and persistence, likening it to a marathon rather than a sprint. In this episode, Brad Guigar and Dave Kellett discuss the essential steps for starting a webcomic in 2025. They emphasize the importance of focusing on the craft before monetization, developing a unique aesthetic, and the necessity of having a personal website. The hosts also highlight the value of networking, seeking feedback from peers in the comic community, and navigating the evolving landscape of social media and comic publishing.

Takeaways

Creating comics should stem from personal passion, not trends.
Building a readership is a gradual process that requires time and consistency.
Mistakes in the early stages of comic creation are normal and recoverable.
Your comic's idea is less important than your unique execution of it.
Independence in comic creation allows for greater control over your work.
Social media platforms are evolving; choose wisely for engagement.
Focus on writing as the core of comic creation.
Engagement and growth are key metrics for success in comics.
Don't let fear of theft prevent you from sharing your work. TikTok may not be suitable for comic artists.
Blue Sky and Substack are better platforms for engagement.
Social media requires a balance of content, curation, and kindness.
Persistence is crucial for building an audience.
Curation can enhance networking opportunities.
Promote by saying why your work is good.
Frequent, consistent, and significant updates are key.
Avoid rushing into monetization too soon.
Missing updates is forgivable; focus on quality instead.
Building a crowd is essential before seeking funding. Focusing on early monetization can distract from improving your craft.
Having a small number of Patreon backers can lead to poor decision-making.
It's crucial to develop your aesthetic by studying successful comics.
A personal website is essential for maintaining control over your work.
Networking with other comic creators can provide valuable feedback.
Feedback from peers is more beneficial than casual opinions from non-creators.
The comic landscape is evolving, and adaptability is key.
Do it for the love of comics to sustain motivation.
There are more opportunities in comics now than ever before.
Building a community around your work can enhance your growth as an artist.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Introducing: The Wrong Way!

bradguigar@gmail.com (Brad Guigar and Dave Kellett) — Thu, 23 Jan 2025 11:00:00 +0000

Cartoonists Brad Guigar, Dave Kellett and Kevin McShane are teaming up on a new show — The Wrong Way! We'll teach you how to draw your favorite cartoon characters without getting sued over copyright theft! Along the way, we'll share tips, tell stories, and roast each other mercilessly. Pay attention and you might learn how to draw The Wrong Way!

Today's Show

Wrong way
Clever vs funny

Summary

In this episode, Brad Guigar and Dave Kellett introduce fellow cartoonist Kevin McShane, announce their new YouTube show, 'The Wrong Way,' where they draw beloved characters in a legally safe manner. The conversation delves into the creative process behind the show, the dynamics of their friendship, and how they engage with their audience through Patreon, offering insights into the art of cartooning and the importance of community. In this conversation, the hosts delve into various themes surrounding their creative process, the audience for their new show, and the importance of learning from each other. They discuss the technical aspects of drawing, the competitive spirit that drives them to improve, and the launch of their new project, The Wrong Way Show, including its crowdfunding strategy. The conversation culminates in a discussion about the nuances of humor writing, specifically the difference between cleverness and funniness. In this conversation, the hosts explore the nuances of humor, particularly the distinction between cleverness and funniness. They discuss the importance of surprise in humor, the different levels of humor, and how experience shapes a comedian's ability to write effectively. The dialogue emphasizes the need for continuous improvement and the role of audience feedback in developing comedic skills.

Takeaways

The Wrong Way Show aims to teach drawing techniques while entertaining.
Friendship and camaraderie enhance the creative process.
Engaging with the audience is crucial for building a community.
Patreon offers a platform for deeper interaction with fans.
The creative process involves trial, error, and humor.
Constructive critique is essential in artistic growth.
The show combines entertainment with educational content.
Collaboration among artists can lead to innovative ideas. The deeper content on Patreon includes art supplies and business philosophies.
The Wrong Way Show is aimed at both beginners and experienced artists.
Learning from each other's techniques enhances the creative process.
Using new tools can be a challenge but also an opportunity for growth.
The competitive spirit among the hosts drives them to improve their work.
Crowdfunding is essential for projects that require significant time and effort.
Building an audience over years allows for successful project launches.
The difference between clever and funny is crucial in humor writing.
Cleverness is intellectual, while funniness is visceral and felt in the gut.
The Wrong Way Show promises to be a fun and engaging experience for viewers. Funny transcends cleverness and evokes genuine laughter.
Improv training is invaluable for honing comedic skills.
Learning to analyze comedy can diminish the enjoyment of it.
Cleverness is intellectual, while funniness is instinctual.
Surprise is a key element that elevates humor.
Puns can be effective if they have double meanings.
Writers must push beyond cleverness to achieve true humor.
Experience and practice are crucial in comedy writing.
Writing humor is different from being funny in real life.
Continuous self-assessment is essential for growth in comedy.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Social Media: Business or Pleasure?

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 16 Jan 2025 11:00:00 +0000

A ComicLab member complained about following too many people on Bluesky. It was too difficult for them to cultivate a feed that suited their interests! This brought up a topic that has Dave and Brad divided: Are you on social media for business or pleasure?

Today's Show

You're not on social media to read
UPDATE: Spice Rack Comics webring (NSFW) — special thanks to Matt Sowers at RCSI Publishing
UPDATE: Dave and Brad's transposed faces
Started too soon on Patreon

Summary

In this engaging conversation, Dave Kellett and Brad Guigar explore various themes related to comics, social media, and community building. They discuss the challenges of navigating Bluesky Starter Packs and the innovative idea of reviving web rings to foster community among comic creators. Their humorous banter and differing perspectives provide valuable insights for aspiring cartoonists and social media users. In the following conversation, they explore the dynamics of collaboration in creative projects, particularly focusing on establishing a webring for cross-promotion among cartoonists. They discuss the importance of lists, group agreements, and the balance between individual creativity and collective efforts. The conversation also delves into the challenges of managing a Patreon account, the significance of audience building, and the lessons learned from past experiences in comic creation. Ultimately, they emphasize the value of growth and learning from one's creative journey.

Takeaways

An authoritative accent can shape perceptions.
Social media should be used strategically, not just for reading.
Starter packs can lead to overwhelming follow lists.
Curating your social media feed is essential for focus.
Building a community is crucial for comic creators.
Webrings can enhance cross-promotion among creators.
Engagement on social media can lead to audience growth.
Being selective with follows can prevent overwhelm.
Humor and personality can enhance social interactions.
Experimenting with new strategies can yield positive results. Collaboration can enhance creativity but comes with challenges.
A webring can be a powerful tool for cross-promotion.
Clear agreements are essential in group projects.
The benefits of collaboration can outweigh the costs.
It's important to have a process for ad approval in a web ring.
Patreon should be approached with a focus on audience building first.
Reflecting on past experiences can lead to growth.
There is no such thing as wasted time in creative pursuits.
Learning from mistakes is crucial for future success.
Evaluating your creative direction is important after years of work.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Predictions and goals for 2025

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 9 Jan 2025 11:00:00 +0000

As we begin a new year, cartoonists Dave Kellett and Brad Guigar make their predictions for 2025 and share their goals for the next twelve months.

Predictions

DAVE: Business planning anxiety
BRAD: Because of Dave’s prediction, the winners will be people who help address that anxiety. (That’s us!) Be the distraction/escape people need; they won’t forget you.
DAVE: Bluesky at 50M by the end of the year
BRAD: Substack gains prominence — rises to Kickstarter/Patreon levels
DAVE: we’ll all be playing reactionary, whack-a-mole life choices for the first two years of the trump admin. Until the midterm elections, when it might calm slightly.
BRAD: AI will go mainstream and start to gain acceptance among artists and writers
DAVE: Kickstarter and Patreon continue to be market leaders. No change on the horizon for that
BRAD: Printing is on the decline under tariffs. And we might be working with small US printers to do smaller books.
DAVE: in publishing, YA & kids will continue to dominate the career path of published cartoonists.
BRAD: Non-social media options will grow, hopefully including RSS
DAVE: Webtoons might begin to fall apart in the US market. Their Hollywood goals are not working, and they were playing the long game toward THAT in terms of accumulating debt
DAVE: I will have to raise prices on all my books. Or cut features in my books. No more metallic foils, spot gloss, or bookmarks…you’re just getting a bare-bones book.

Goals

BRAD: Survive
DAVE: Survive
BRAD: EiAD v3 or Webcomics Handbook
DAVE: ANATOMY OF DOGS Kickstarter
BRAD: Build Spice Rack Comics into an example of what you can do with the webring / collective concept. Suggest that this is the time to start building quasi-collectives.
DAVE: Triple down on Bluesky in the 4-6 years before enshittification
BRAD: Lean into KDP for After Dark books
DAVE: Triple down on Bluesky
DAVE: Launch and start building THE WRONG WAY. I have been planning it for over a year.
DAVE: Focus on one of the few things I can control: my family's happiness and health. Outlive the fuckers and try not to let them steal my joy. I find solace in friendships at Alaska Camp and SDCC.
DAVE: if we can’t do books, do we do more smaller Quickstarter?
DAVE: Is this the time to start on Substack?

Summary

In this episode, the hosts discuss a range of topics, including a personal quest for a long-lost book, Wimpy the Wellington, predictions for the comic industry in 2025, the anxiety surrounding business planning for cartoonists, and the evolving role of cartoonists in providing relief during turbulent times. They also explore the rise of new platforms like Blue Sky and Substack and the potential mainstream acceptance of AI in the creative fields. In this conversation, Brad Guigar and his co-host discuss the evolving role of AI in creative processes, emphasizing its potential as an assistant rather than a replacement for artists and writers.

They make predictions for 2025, including the impact of tariffs on print publishing, the continued dominance of YA and kids' books, and the uncertain future of Webtoons in the U.S. market. The discussion also touches on the concept of 'shrinkflation' in publishing, where features may be reduced due to economic pressures.

Ultimately, both hosts express a shared goal of survival in a changing industry landscape. In this episode, the hosts discuss their goals and predictions for 2025, focusing on the importance of social media platforms like Blue Sky, the launch of a new project called The Wrong Way, and the innovative approach of Spice Rack Comics. They also touch on adapting to market changes, personal goals, and the significance of community support in the creative industry.

Takeaways

Cartoonists have a significant impact on their audience's mental health.
Business planning in the comic industry is becoming increasingly complex.
The rise of platforms like Blue Sky may change social media dynamics.
Substack is poised to become a major player in content monetization.
Anxiety will be a common theme in the coming years for creators.
AI's acceptance in the creative industry is on the horizon.
The importance of community and support among creators is paramount.
Predictions for the future can help guide current decisions.
The role of humor and distraction in art is vital during tough times. AI will be used as a writing assistant, not a replacement.
Ethically sourced AI can enhance creative processes.
Print publishing is expected to contract significantly due to tariffs.
YA and kids' books will continue to dominate the market.
Webtoons may struggle in the U.S. market moving forward.
Shrinkflation will affect the features of published books.
Survival is the primary goal for creators in 2025.
Economic changes will force a reevaluation of publishing strategies.
The creative industry must adapt to new market dynamics.
The future of comics relies on navigating these challenges. Tripling down on Blue Sky is a strategic move for growth.
The Wrong Way project is set to launch in 2025.
Spice Rack Comics aims to innovate web rings and promote collaboration.
Adapting to market changes is crucial for sustainability.
Personal goals should focus on what can be controlled.
Community support is essential for success in creative fields.
Digital income sources are becoming increasingly important.
Maintaining joy and personal happiness is a priority.
Nostalgia can be a refuge during uncertain times.
Building a supportive network can enhance creative endeavors.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

2024 in Review

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 2 Jan 2025 11:00:00 +0000

At the beginning of the year, Dave and Brad made a series of predictions and set some personal goals for the year. The year is over, and it's time to see how they fared.

Predictions for 2024

BRAD: Twitter will crash in 2023 2024
DAVE: Social media will remain distributed over five or six platforms
BRAD: Web users will begin to pivot away from social media
DAVE: Patreon will move closer to an IPO
BRAD: Kickstarter will remain #1 by continuing to avoid mentioning blockchain
DAVE: SDCC will return to normal after an abnormal '23... and profits will plummet for creators

Things we DIDN'T see coming!

AI snuck up on us in 2024 — No one predicted that!
Bluesky snuck up on us, too!

Goals for 2024

DAVE: Launch "Pickles" Kickstarter in Jan/Feb, launch "Drive 4" Kickstarter in summer
BRAD: In Q1, Kickstart an Evil Inc book paired with an After Dark edition. Kickstart another book — Webcomics Handbook, Evil Inc After Dark or collection of single-panel comics — in Q2/Q3
DAVE: Prepare for a 5-15% sales drop at Comic-Con International
BRAD: Personal appearances, including SDCC and NCS
DAVE: ComicLab Across America
BRAD: Use NON-social-media alternatives to drive Patreon.
DAVE: Revisit KIndle Direct Publishing
BRAD: Start prepping website for a post-Patreon future
DAVE: Build the ComicLab Patreon to 500 members

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

How can comics reach kids?

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 26 Dec 2024 11:00:00 +0000

A father is concerned that comics no longer reach kids, suggesting that video games are the better value measured by engagement time. What can we do to reverse this trend?

On today's show

How can comics reach kids?
UPDATE: Buffer (see addendum below)
How can I avoid Trump's tariffs? (see other addendum below)

Addendum

One day after we recorded the drop that explained that Buffer did not support video uploads, they made an announcement. You guessed it — they've added that functionality. They still do not support adding content moderation labels.

Other addendum

During the campaign, President Trump made tariffs a large part of his platform. He pitched a wide range of tariffs and scenarios. He suggested a tariff of between 60 and 100% on goods imported from China, a tariff on cars imported from Mexico that ranged from 100% to 200%, he threatened John Deere with a 200% tariff if they outsourced to Mexico. During our discussion, we took the worst-case scenario — 200%. On Nov. 26, Trump solidified his economic plans, promising executive orders on Day One that would levy a 25% tariff on imports from Mexico and Canada with an additional 10% tax on Chinese imports. The upshot of the conversation remains the same: These costs will be passed along to American consumers and businesspeople (like us), and you would be wise to build these additional expenditures into any Kickstarter campaigns you have planned for 2025.

Summary

In this conversation, the hosts explore how parents can encourage reading among kids, the value of libraries, and community initiatives to promote access to books. In this conversation, Brad Guigar and Dave Kellett discuss the evolving landscape of social media, particularly focusing on the emerging platform Blue Sky. They share their experiences with various social media platforms, emphasizing the importance of adapting to changes and seizing opportunities for audience engagement. The discussion also touches on the potential of illustrated novels as an alternative storytelling medium, considering the labor-intensive nature of comics and the desire to share narratives more efficiently. In this conversation, Brad Guigar and ComicLab discuss the complexities of transitioning from comics to illustrated novels, emphasizing the importance of writing skills alongside illustration. They also delve into the potential impact of tariffs on printing costs, particularly for small publishers relying on overseas printing. The discussion highlights the challenges and realities of both creative and business aspects in the comic industry.

Takeaways

Comics and graphic novels aimed at kids are a thriving print publishing sector.
Parents play a crucial role in fostering a love for reading in their children.
Libraries are vital community resources that provide free access to books.
Engagement with comics should not be measured solely by cost-effectiveness.
Community initiatives like book exchanges can enhance access to literature.
Encouraging kids to read requires active participation from parents.
The comics industry is successfully reaching young audiences today.
Creative solutions exist for parents to provide books without breaking the bank. Engagement on Blue Sky is currently very high.
Deleting old social media accounts can be liberating.
Scheduling posts is crucial for maximizing engagement.
Blue Sky offers a unique opportunity for audience building.
Social media fatigue is a common concern among creators.
The landscape of social media is constantly changing.
Illustrated novels could be a viable alternative to comics.
It's important to adapt to new platforms quickly.
Community moderation tools are essential for a healthy environment.
Creators should always be on the lookout for new opportunities. You can be very successful in an illustrated novel situation.
Writing is as complex as illustrating.
Dunning-Kruger effect applies to perceptions of writing difficulty.
Novelists can spend years honing their craft.
Transitioning to a new art form requires significant time investment.
Tariffs can drastically increase printing costs.
Small publishers may struggle with rising costs due to tariffs.
Navigating printing options requires careful consideration.
Expect uncertainty regarding tariffs in the current political climate.
Reshoring the printing industry is a complex challenge.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Maybe You're Not Funny

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 19 Dec 2024 11:00:00 +0000

Writing humor takes a lot of time and patience. We'll discuss ways to persevere.

Summary

In this episode, Brad Guigar and Dave Kellett share insights on the creative process of writing humor, emphasizing that humor can be both an inherited trait and a learned skill. The conversation highlights the necessity of trial and error in developing a comedic voice and the various factors influencing one's ability to be funny. In this conversation, the hosts discuss the journey of mastering humor and comedy writing. They emphasize the importance of practice, analysis, and the willingness to learn from unfunny attempts. The hosts share practical tips for writing jokes, the significance of active watching in comedy, and the necessity of obsession with the craft. They also address the challenges some may face in writing humor and encourage aspiring comedians to find their unique path in the genre. In this conversation, the hosts discuss the emergence of Blue Sky as a promising social media platform, contrasting it with their experiences on Twitter and other platforms. They explore the emotional challenges of leaving behind established accounts, the importance of engagement, and the sunk cost fallacy that often prevents users from moving on. The discussion emphasizes the need to focus on platforms that bring joy and meaningful connections, ultimately advocating for a shift towards Blue Sky.

Takeaways

Writing humor is a long-term process.
Not everyone has an innate sense of humor.
Trial and error is essential in humor writing.
Humor can be developed through practice.
A supportive environment fosters comedic skills.
Personal experiences shape one's comedic voice.
Learning from past failures is crucial.
Engagement with the audience is key to success. Writing humor requires a long journey of trial and error.
Analyzing unfunny work is crucial for improvement.
Active watching of comedy can enhance joke-writing skills.
Practice writing jokes daily to develop your craft.
Improv classes can help students understand humor dynamics.
Reading and analyzing successful comics can provide insights.
Books on comedy writing can be helpful but may not suit everyone.
Obsession with humor is essential for long-term success.
You can't get worse at writing humor if you keep practicing.
Finding joy in the process is critical to becoming a better comedian. Blue Sky is gaining traction as a new social media platform.
Engagement on Blue Sky is significantly higher than on Twitter.
The emotional weight of deleting social media accounts can be heavy.
The sunk cost fallacy can prevent users from moving on from old platforms.
It's essential to focus on platforms that bring joy and engagement.
Many interesting creators are migrating to Blue Sky.
The hosts emphasize the importance of audience engagement for success.
Deleting old accounts can be a liberating decision.
Social media should be a source of joy, not frustration.
Building a community on new platforms is essential for growth.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

In over my head

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 12 Dec 2024 11:00:00 +0000

What happens when your story gets too big for you to handle? Are you the right person for the job? (And if not you, then who??)

On Today's Show:

In over your head
UPDATE: It was FCS all along
Crossbar i technicality
Advice to your older self

Summary

In this episode, the hosts discuss the challenges creators face, particularly when tackling complex themes such as systemic injustice in long-term comic projects. The hosts emphasize the importance of pushing through creative doubts and the value of learning from mistakes in the writing process. In this conversation, they explore the complexities of creativity, mainly focusing on the challenges creators face after a hiatus. They discuss the importance of embracing imperfection, the role of confidence in storytelling, and the value of completing projects. The dialogue emphasizes that it's normal to feel doubt and that taking breaks can be beneficial. Ultimately, they encourage creators to follow their instincts and permit themselves to explore new directions in their work.

In this episode, Brad Guigar and Dave Kellett revisit a previous discussion about the frequency of comic updates, introducing the concept of FCS (Frequent, Consistent, Significant) as a guiding principle for creators. They delve into the nuances of typography in comics, particularly the use of the crossbar I, and emphasize the importance of clarity in communication. The conversation takes a philosophical turn as they explore what advice they would give to their future selves, reflecting on the nature of change and the importance of embracing it as artists. In this episode, the hosts explore the themes of establishment in the cartooning world, the importance of embracing change, and the value of taking risks. They reflect on the advice they would give to their younger selves, emphasizing the need to cultivate joy and not let life's challenges steal it away. The conversation also touches on the cyclical nature of life experiences and the lessons learned from past regrets.

Takeaways

Steven Seagal movies can provide unexpected comfort during tough times.
The absurdity of Seagal's later films highlights a decline in quality.
Long-term projects can lead to self-doubt about creative abilities.
It's important to seek permission from oneself to pivot in creative projects.
Tackling heavy themes in comics requires courage and skill development.
Backing away from challenges may hinder growth as a writer.
Learning from mistakes is a crucial part of the writing process.
The hosts encourage embracing creative challenges despite fears.
Systemic injustice is a complex theme that requires careful handling.
Humor can be found in the most unexpected places, even in bad movies. You can't expect purity from yourself.
Mistakes help you become a better writer.
Consider the reasons behind your creative hiatus.
Social change comes from many small actions.
Confidence can wane, and that's okay.
Finishing a project has intrinsic value.
Taking breaks can help clarify your creative direction.
Art is never truly finished until the artist says so.
It's normal to feel doubt about your work.
Follow your heart and pursue what excites you.
FCS stands for Frequent, Consistent, Significant updates.
Two updates a week can enhance audience engagement.
The crossbar I rule aids in clarity of communication.
Typography choices impact the readability of comics.
Clarity of communication should guide lettering choices.
Change is a constant in an artist's journey.
Embrace the evolution of your artistic style.
Reflecting on past decisions can inspire future creativity.
Maintaining a connection with your audience is crucial.
Enjoy the present and acknowledge your achievements. We often feel like we're still figuring things out, regardless of our experience.
Establishment is a perception; we must keep building our audience.
Change is necessary for growth, even if it's uncomfortable.
Advice to younger selves often revolves around reassurance and encouragement.
Taking risks is crucial; regrets often stem from missed opportunities.
Improv offers immediate feedback that cartooning lacks.
Life experiences tend to repeat themselves in different forms.
Cultivating joy is essential, especially during tough times.
The wisdom of older selves often reflects universal truths.
You miss 100% of the shots you don't take.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

A minor problem with a comics major

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 5 Dec 2024 11:00:00 +0000

Does an aspiring comics artist/writer need a college degree? And, if so, which degree is best? Next, a listener asks why Brad publishes his weekly comics page in half-page increments.

What schools do we recommend ?
Why does Brad publish twice a week?
Substack and Bluesky

Summary

In this episode of ComicLab, hosts Brad Guigar and Dave Kellett explore the importance of higher education for aspiring cartoonists, debating the merits of specialized degrees versus a broader liberal arts education. They emphasize the significance of writing in comics, the value of community colleges, and the necessity for aspiring artists to actively create comics during their education. The episode concludes with a discussion on the optimal update frequency for comic creators, highlighting the balance between reader engagement and creative output. In this conversation, Brad Guigar and his co-host discuss the nuances of storytelling in comics, emphasizing the importance of finding a 'sweet spot' in panel structure and update frequency. They explore the challenges of conveying narratives in short formats, particularly in the context of webcomics, and the need to adapt to new platforms and formats for compelling storytelling. The discussion also touches on the evolving landscape of comic publishing, including the potential of platforms like Substack and Bluesky.

Takeaways

Ramekins can elevate home dining experiences.
Education is crucial for aspiring cartoonists.
Writing is the backbone of successful comics.
A liberal arts education provides a broad perspective.
Community colleges offer valuable opportunities.
Creating comics during college is essential.
The frequency of updates can impact reader engagement.
Specialized degrees may not be necessary for comic artists.
Critical thinking skills are vital in education.
Experience often outweighs degree prestige in job markets. Finding a sweet spot in storytelling is crucial.
Panel structure significantly impacts narrative pacing.
Short formats can hinder storytelling effectiveness.
Adapting to new comic formats is essential for success.
Webcomics require a different approach than traditional comics.
Engaging the audience is key to retaining readers.
Two updates a week can enhance audience interaction.
Using social media effectively can boost comic visibility.
Exploring new platforms can open up opportunities for creators.
Understanding the limitations of formats helps in storytelling.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Nobody believes I'm a cartoonist

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 28 Nov 2024 11:00:00 +0000

How do you explain to someone that you're a professional cartoonist? More importantly — should you even try?! Also, Dave and Brad share details about the software they use, and Brad extolls the virtues of a Patreon content exchange.

On Today's Show...

How do you explain to people that you're a professional cartoonist?
What software is best for comics?
Take a break this holiday
Patreon content exchange

Summary

In this conversation, Brad Guigar and Dave Kellett discuss the challenges of explaining their profession as cartoonists to others, as well as the misconceptions surrounding the field. Next, they explain the significance of using the right software for comic creation. They emphasize the need for cartoonists to be aware of the technical aspects of their work, particularly when it comes to color formats and printing. Brad Guigar and Dave Kellett emphasize the advantages of tools like Clip Studio Paint and Adobe products. They also highlight the significance of taking breaks during the holiday season to recharge creatively. The conversation shifts to strategies for Patreon content exchanges, where they share insights on effectively reaching out to other creators and the benefits of collaboration in building audiences.

Takeaways

Explaining the profession of cartooning can be challenging.
Many people don't believe cartooning is a viable career.
Using the right software is crucial for comic creation.
Procreate has limitations for professional comic artists.
CMYK vs. RGB is an essential distinction for printing.
Cartoonists often face misconceptions about their work.
The number of professional cartoonists is quite limited.
It's essential to enjoy and embrace being a cartoonist. Robust software provides better control over comic creation.
Clip Studio Paint excels in paneling and drawing processes.
Adobe products are preferred for final layout and printing.
Taking breaks during the holidays is essential for creativity.
Patreon content exchanges can enhance audience engagement.
Networking in real life can facilitate collaboration opportunities.
Cross-promotion is a valuable strategy for creators.
It's essential to under-promise and over-deliver to Patreon backers.
Familiarity with tools leads to better results in comic creation.
Long-term strategies yield better audience growth than short-term tactics.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Your content is not your community

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 21 Nov 2024 11:00:00 +0000

When comic creators try to market their comics, they often confuse what their comic is about with who it's for. Cartoonists Dave Kellett and Brad Guigar offer some guidance on making compelling promotions that work. In the show's second half, the boys have a devil of a time talking about angel investing.

Summary

In this episode, Brad Guigar and Dave Kellett explore how comic creators can broaden their audience beyond niche markets, emphasizing the significance of themes and relationships in storytelling. The conversation highlights the need for creators to identify their comic's appeal and engage with a broader audience.

In this conversation, the hosts explore the concept of angel investing, particularly in the context of cartoonists and creative industries. They discuss the nature of angel investing, the challenges cartoonists face in securing funding, and the potential roles that angel investors could play in their careers. The conversation also delves into alternative funding models like Kickstarter and Patreon and the importance of marketing versus production in growing a creative business. Ultimately, the hosts reflect on their experiences and the realities of managing growth in the comic industry. In this episode, the hosts delve into the complexities of comic creation, discussing the balance between marketing and content production, the impact of hiring assistants, and the challenges of delegating creative tasks. They explore the dynamics of collaboration in writing and the potential growth opportunities for their podcast, ComicLab, while acknowledging the realities of success and the risks involved in expanding their creative endeavors.

Takeaways

Community engagement is crucial for comic creators.
Your comic's audience can extend beyond niche interests.
Identifying themes in your work can broaden its appeal.
Marketing should focus on storytelling rather than just genre.
Romance writers effectively use tropes to engage readers.
Understanding relationships in your comic can enhance its depth.
Creators should not limit themselves to specific reader demographics.
Exploring broader human experiences can attract diverse audiences.
Angel investing is often misunderstood as purely altruistic.
Investors expect a return on their investment, which can complicate creative endeavors.
Cartoonists may not have apparent uses for large sums of angel investment.
Kickstarter and Patreon serve as modern alternatives to traditional angel investing.
Hiring an assistant or marketing professional could be beneficial for growth.
Understanding the costs of production is crucial for cartoonists.
Marketing is essential for expanding reach and attracting new readers.
Creative professionals often feel limited by their audience size.
The animation industry presents unique challenges for cartoonists.
Growth strategies should be tailored to individual business models. Marketing and content creation are interdependent.
Hiring an assistant can significantly enhance productivity.
The host is often the bottleneck in creative processes.
Delegating inking is challenging due to personal attachment.
A writer's room could invigorate the creative process.
Growth opportunities exist but come with risks.
More resources can lead to more problems.
Collaboration can lead to better creative outcomes.
The podcast could evolve with additional funding.
Realistic expectations are crucial for success.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Let's talk about your bits and pieces

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 14 Nov 2024 11:00:00 +0000

When a listener asks about Kickstarter strategy, the ComicLab guys are divided! Dave favors the traditional webcomics approach. Build your audience by posting the comic online, then monetize that engagement with a Kickstarter. Brad likes this, but he could also see using Kickstarter's strengths in Discovery to build the audience through a series of smaller campaigns that lead to a big one.

Summary

In this conversation, Brad Guigar and Dave Kellett explore various aspects of creating and promoting comics, including the importance of audience engagement, the role of webcomics, and practical strategies for using platforms like Patreon and Kickstarter. They discuss the significance of consistent content release versus binge releases, emphasizing the emotional connection built through regular engagement with readers. The conversation also touches on personal anecdotes and humorous references, making it both informative and entertaining for aspiring comic creators.

In the second half of the show, Brad Guigar and Dave Kellett discuss various topics related to comic creation, including the joys of attending the Alaska Comics Camp, the potential of drawing Q&A sessions for Patreon, the nuances of live streaming for community versus audience building, and strategies for overcoming comic paralysis. They emphasize the importance of community engagement, the legal considerations of using names in drawings, and the creative processes involved in writing and drawing comics.

Takeaways

The concept of reality can sometimes feel simulated.
Building an audience takes time and consistent effort.
Sharing work for free can help monetize later through crowdfunding.
Webcomics has a proven track record for audience engagement.
Regular content release fosters deeper emotional connections with readers.
Patreon should focus on ongoing support rather than one-time rewards.
Binge reading can be appealing, but regular updates build stronger relationships.
Marketing archived work is essential for ongoing engagement.
Kickstarter can be used effectively for audience building.
The emotional bond with readers is strengthened through consistent storytelling.
Alaska Comics Camp is a unique experience for cartoonists.
Drawing Q&As can enhance community engagement on Patreon.
Avoid using patrons' names in drawings to prevent legal issues.
Live streaming can serve both community and audience-building purposes.
Comic paralysis may stem from a disconnect between writing and drawing.
Consider introducing time between writing and drawing to refresh creativity.
Not all drawn content is suitable for reuse in books.
You might be a writer who illustrates rather than a cartoonist.
Train your brain to associate writing with drawing to overcome paralysis.
It's okay to explore other creative avenues if comics don't fit.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

New ways to make an old mistake

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 7 Nov 2024 11:00:00 +0000

After years of listening to Brad and Dave extoll the virtues of self-publishing, a ComicLab listener signed with a corporate publisher. Poor sales and paltry marketing left them dissatisfied, so of course, they wrote in with one burning question: Who should I sign with next? Also, should you ever explain a joke?

Topics

The first publisher was a disappointment... and we want to try it again
illustrated novels
UPDATE: The USPTO has canceled Marvel and DC‘s trademark filing for superhero
Should you EXPLAIN A JOKE when someone says, “I don’t get it?"

Summary

In this episode of Comic Lab, hosts Brad Guigar and Dave Kellett discuss the intricacies of publishing comics, publishers' expectations, and the benefits of self-publishing. They delve into the importance of audience engagement, the challenges of explaining jokes, and the recent trademark changes in the comic industry. The conversation emphasizes the need for creators to focus on their craft and the passion behind their work rather than getting bogged down by negative feedback or industry norms.

Takeaways

Publishers may not fulfill their promotional responsibilities.
Self-publishing can be more beneficial than traditional publishing.
Building a passionate audience is more important than sheer numbers.
Explaining a joke often diminishes its impact.
Every audience member has a different understanding of humor.
The quality of your work is paramount to its success.
Don't let negative feedback derail your confidence as a creator.
Trademark laws can significantly impact the comic industry.
Engagement with your audience is crucial for success.
Creativity thrives when you focus on your passion.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Should your readers be your writers?

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 31 Oct 2024 10:00:00 +0000

BlueSky is beginning to feel like Twitter did ten years ago! Engagement is up, conversations are happening, and follower counts are rising — with actual people! Is it too good to be true? Also, encouraging your readers to take a hand in writing your comic may be good community building... but is it good writing?

On today's show

UPDATE: Is BlueSky IT?
Collaborative storytelling — letting your readers become writers
Is word-of-mouth better than social media?
Patreon or Substack?
Business advice

Summary

In this conversation, Brad Guigar and Dave Kellett explore the emerging social media platform Blue Sky, sharing their experiences and predictions about its potential growth. Next, they tackle the topic of reader input in storytelling, debating its merits and drawbacks in the creative process.

In the second half, Brad Guigar and Dave Kellett discuss the effectiveness of social media versus personal outreach for comic creators, emphasizing the scalability of social media. They explore the historical context of the printing press as a metaphor for reaching larger audiences today through digital platforms. The conversation shifts to comparing Patreon and Substack for monetization, with a consensus that Patreon currently offers more reliable performance. Finally, they provide insights on starting a business as a comic creator, highlighting the importance of understanding legal structures and the practicality of beginning as a sole proprietor.

Takeaways

Blue Sky is gaining traction as a new social media platform.
Engagement metrics on Blue Sky are outperforming Twitter for some users.
Reader input can enhance storytelling but may dilute the author's voice.
Ownership of creative work is crucial for artists and writers.
Too many opinions can lead to bland storytelling.
Listening to the audience is essential, but the creator's vision should prevail.
Social media should be used to foster genuine connections.
Predictions about social media trends can be bold and insightful.
Social media can reach a larger audience than personal outreach.
Personal outreach has scalability limits that can hinder growth.
The printing press analogy illustrates the importance of scalability in reaching audiences.
Patreon is currently more effective for monetization than Substack.
Substack has potential but lacks Patreon's established user base.
Creating comics is the core of a creator's work, not just social media content.
A business plan is only necessary if seeking a loan for a business.
Starting as a sole proprietor is a practical approach for new creators.
Legal structures can be complex; consult an accountant for advice.
Don't overcomplicate your monetization strategy with too many platforms.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

"Help! I'm not funny anymore!"

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 24 Oct 2024 10:00:00 +0000

Cartoonists Dave and Brad share some thoughts with a young humor writer trying to find their Funny. Also: Is BlueSky pulling ahead in the social-media race?

Today's show:

Writing jokes faster
UPDATE: Patreon opens recommendations for NSFW creators
UPDATE: TikTok court case moves forward
Putting social media into perspective
Making drawing fun again

Summary

In this conversation, Brad Guigar and Dave Kellett explore the challenges of writing comedy and the importance of developing a personal editorial eye. They emphasize the need for creators to trust their instincts and navigate feedback from others while recognizing the natural evolution of creativity over time.

They share updates on Patreon and TikTok, the latter facing ongoing legal challenges.

In the show's second half, the hosts discuss the challenges of engaging with social media as a creative professional, emphasizing the emotional toll it can take. They share strategies for managing social media presence, including minimizing platforms and focusing on genuine interactions.

The conversation shifts to finding joy in the creative process, advocating for breaks to prevent burnout, and maintaining a passion for art.

Takeaways

The interaction between humans and robots is becoming more complex.
Creativity often slows down as one's skills improve.
Feedback from friends and family can be both helpful and limiting.
Developing a personal sense of humor is crucial for writers.
The honeymoon phase of creativity eventually gives way to routine work.
Trusting your editorial eye is essential for growth.
External opinions can hinder creative expression.
A good editor should help refine ideas, not just judge them.
The future of social media is uncertain, especially for platforms like TikTok.
Understanding the creative process is critical to long-term success.
Social media can feel like a chore for many creators.
It's essential to focus on platforms that work for you.
Genuine interactions can be more impactful than crafted posts.
Taking breaks can help rejuvenate creativity.
The emotional load of social media can be heavy.
Blue Sky is emerging as a favorable platform for engagement.
Minimizing social media presence can reduce stress.
Creativity should be fun, not just a job.
Finding joy in art is essential for sustainability.
Momentum in creative work can be rebuilt after a break.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Innovation fascination

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 17 Oct 2024 10:00:00 +0000

Having wrapped up his 16th Kickstarter, cartoonist Dave Kellett shares some insights about setting realistic expectations, avoiding paid advertising, and the death of social media. Also: recent innovations by both Kickstarter and Patreon show considerable promise for the crowdfunding platforms.

Summary

In this conversation, the hosts discuss the emotional rollercoaster of running a Kickstarter campaign, and the ineffectiveness of online advertising. In this part of the conversation, Brad and Dave discuss their experiences with different social media platforms and the effectiveness of their efforts to promote their work. They emphasize the importance of building a community and engaging with fans rather than relying on paid advertising. They also share their insights on the performance of different platforms, such as Twitter, Instagram, and Patreon, and how they have adjusted their marketing strategies accordingly. Additionally, they discuss the new features introduced by Patreon, including Autopilot, which allows creators to offer targeted discounts to free members to encourage them to upgrade to paid memberships. In this episode, Brad and Dave discuss new features and updates on Patreon, including moving free members to paid memberships, related posts, paid posts and collections, discounts on merchandise, and gift memberships. They also emphasize the importance of competition and innovation in the creator space.

On today's show

UPDATE: Although it was his 2nd highest out of 16, this recent Kickstarter had Dave facing unforeseen amounts of depression and stress due to his unrealistic expectations. of all time.
UPDATE: We've always said advertising is useless, and Dave proved it's (still) accurate
UPDATE: This recent Kickstarter showed Dave it’s time to get off Twitter and Threads.
Kickstarter late pledges have finally been addressed with a new feature upgrade.
New Patreon features show some much-needed innovation

Takeaways

Managing expectations is essential when running a Kickstarter campaign to avoid unnecessary anxiety and disappointment.
Comparing oneself to others can steal joy and lead to negative emotions.
Online advertising may not always yield the desired results and can waste money. Building a community and engaging with fans is more effective than paid advertising on social media platforms.
Different platforms have varying levels of effectiveness in promoting and monetizing creative work.
Creators should focus on platforms that perform well for them and adjust their marketing strategies accordingly.
Patreon has introduced new features, such as Autopilot, which allows creators to offer targeted discounts to free members to encourage them to upgrade to paid memberships. Patreon now allows creators to move free members to paid memberships, increasing the potential for revenue growth.
The new related posts feature on Patreon helps creators engage their audience and promote content from their archives.
Paid posts and collections on Patreon allow creators to monetize their content and offer exclusive access to their audience.
Patreon's discounts on merchandise and upcoming gift memberships further enhance the platform's offerings for creators and supporters.
Competition in the creator space drives innovation and encourages platforms like Patreon to improve and introduce new features continuously.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Dave's New Bucket List

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 10 Oct 2024 10:00:00 +0000

Attending this year's National Cartoonists Society conference and Reuben Awards has changed Dave's bucket list. He wants one of those danged trophies! (And so does Brad.) Also, after Dave looks at the analytics from his recent Kickstarter, he decides to leave Twitter and Instagram once and for all.

On Today's Show

UPDATE: ComicLab stingers
Dave's new Bucket List
UPDATE: Dave's Kickstarter convinces him to leave both Twitter and Instagram
UPDATE: Patreon's Autopilot
Too many different comics?
Pen name for a teacher?
Taking a break to build up your buffer
Made with Human Intelligence icons
Artificial Intelligence

Summary

In this episode, Brad and Dave discuss their bucket list goals for their comics careers and the importance of leaving a legacy. Dave reveals his desire to win the Reuben Award and an Eisner, sell a book with high sales, and be invited to Angoulême or Japan as a guest. They also discuss the effectiveness of social media platforms for promoting their work. In the next half hour of the conversation, the hosts discuss Patreon's new Autopilot feature, which sends discounts to selected free members who seem likely to upgrade. They also talk about the importance of picking a lane and building a brand as a cartoonist and the benefits of using a pen name when transitioning to a new career. The hosts advise against switching between different comic genres and styles, as it can make it challenging to build an audience. They also recommend removing old comics that didn't gain traction and focusing on creating high-quality, well-branded work. The conversation explores using AI in creative work and the implications of labeling work as 'not made with AI.' The hosts discuss using pen names and the creative freedom it allows. They also touch on the challenges of typography on curved surfaces and the potential hypocrisy of artists when it comes to AI. They discuss AI's short-term and long-term impact on the creative industry.

Takeaways

Technical difficulties can be frustrating, but finding solutions and recording is essential.
Having goals and aspirations in your comics career, such as winning awards or achieving high book sales, can provide motivation and a sense of accomplishment.
Creators often desire to leave a legacy, which can be achieved through awards, book sales, and recognition from peers.
Different social media platforms have varying levels of effectiveness for promoting comics, and it's crucial to find the ones that work best for you.
Sharing your goals and aspirations with others can help hold you accountable and provide support and encouragement.
Patreon's Autopilot feature sends discounts to free members who are likely to upgrade, improving the free-to-paid membership upgrade rate.
Picking a lane and building a brand is vital for cartoonists to attract and retain an audience.
Using a pen name can be beneficial when transitioning to a new career, such as becoming a public school teacher.
Switching between different comic genres and styles can make it challenging to build an audience.
Taking down old comics that didn't gain traction and focusing on creating high-quality, well-branded work can help build momentum and attract readers. Using a pen name can provide creative freedom and allow exploring different themes and styles.
Typography on curved surfaces can be challenging and requires advanced skills.
Artists may have hypocritical views on AI, being against its use in certain areas but accepting it in others.
The short-term impact of AI in the creative industry may involve a crash-and-burn scenario due to wasted VC money, but in the long term, AI is here to stay.
The ethical sourcing of AI is an essential consideration for its acceptance in creative work.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Our Review of the National Cartoonists Society conference and Reuben Awards

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 3 Oct 2024 10:00:00 +0000

In the final installment of a three-part series on the National Cartoonists Society conference and Reuben Awards celebration, cartoonists Dave Kellett and Brad Guigar sit down over a couple of tasty adult beverages and share stories and reflections on this year's event.

You get great rewards when you join the ComicLab Community on Patreon

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ComicLab LIVE at the National Cartoonists Society conference and Reuben Awards, Part Two

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 26 Sep 2024 10:00:00 +0000

Dave Kellett and Brad Guigar take their podcast on the road, recording this episode live at the Comic-Con Museum in San Diego as part of the National Cartoonists Society conference and Reuben Awards celebration! They were joined on stage by Danesh Mohiuddin, Hilary B. Price, and Tauhid Bondia to discuss the pressing issues facing cartoonists in the years to come.

On today's show:

How are you addressing artificial intelligence?
What's working on social media?
What are your plans for the next five years?
What does retirement look like?

Danesh Mohiuddin

Danesh Mohiuddin is a Canadian Cartoonist from India. He grew up in Dubai on a regular dose of MAD Magazine and European comics. He now lives in Toronto and illustrates and writes children’s books and graphic novels. His latest is Princess Pru and the Ogre and the Hill. Clients include Scholastic, Oxford University Press, Owl Kids, and Kids Can Press. He’s also a history buff and loves traveling.

Hilary B. Price

Hilary Price is a cartoonist, storyteller, and speaker. Her comic strip Rhymes with Orange appears in newspapers internationally. The National Cartoonists Society has awarded her the Best Newspaper Panel Cartoon award four times, and she was just named Cartoonist of the Year in August 2024.

Hilary graduated from Stanford University and, at the age of 25, became the youngest-ever female syndicated newspaper cartoonist. Aside from this year's Reuben Award, other shiny trophies include an Inkpot Award for Career Achievement from the San Diego Comic-Con International and the Elzie Segar Award from the National Cartoonists Society for making a unique and outstanding contribution to the profession of cartooning. Hilary teaches at the Center for Cartoon Studies in Vermont and shares stories on NPR's The Moth.

Tauhid Bondia

Tauhid Bondia is a cartoonist and illustrator from Kentucky. He has been creating comics online for 15 years, and loves drawing and telling stories as much as ever. Tauhid is the creator of the syndicated comic strip Crabgrass, which appears in about 800 newspapers across the US and Canada, as well as two books. The comic features themes of friendship and taps into a sense of childhood nostalgia that people of all ages seem to respond to. Tauhid's goal is to draw the strip for as long as he is physically able to, or as long as it continues to make people smile. Whichever comes first. He previously wrote and illustrated A Problem Like Jamal, a comic about a young brother named Jamal Marcus trying to navigate life and middle school in a modern era.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

ComicLab LIVE at the National Cartoonists Society conference and Reuben Awards, Part One

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 19 Sep 2024 10:00:00 +0000

Dave Kellett and Brad Guigar take their podcast on the road, recording this episode live at the Comic-Con Museum in San Diego as part of the National Cartoonists Society conference and Reuben Awards celebration! They were joined on stage by Maria Scrivan, Hector Cantu, and Dana Simpson to discuss the pressing issues facing cartoonists in the years to come.

On today's show:

How are you addressing artificial intelligence?
What's working on social media?
What are your plans for the next five years?
What does retirement look like?

Maria Scrivan

Maria Scrivan is a New York Times bestselling author and award-winning syndicated cartoonist.

The first book in her graphic novel series, Nat Enough (Scholastic/Graphix), launched on April 7th, 2020, became an instant New York Times bestseller. It was followed by Forget Me Nat, Absolutely Nat, Definitely Nat, Nat for Nothing, and All is Nat Lost. Nat a Chance will be available in Spring 2025. She is also a contributor to Marvel’s Super Stories, which was released in October 2023. Her books have been translated into Italian, French, German, Spanish, Catalan, Hebrew, Korean, Russian, Turkish, and Greek.

Maria's comic, Half Full, is syndicated by Andrews McMeel and available on GoComics.com/half-full. For the past ten years, it has appeared daily in newspapers nationwide, including the LA Times.

Hector Cantu

Hector had numerous submissions to Mad magazine successfully rejected before the age of 12. In 2000, he launched “Baldo” with Carlos Castellanos. The strip appears in more than 200 newspapers through Andrews McMeel Syndication. Hector currently lives with his wife in the Dallas/Fort Worth area, and is founder of Texas Cartoonists, the Texas Chapter of the National Cartoonists Society.

Dana Simpson

Dana Claire Simpson, a native of Gig Harbor, Washington, first caught the eyes of devoted comics readers with the internet strip Ozy and Millie. After winning the 2009 Comic Strip Superstar contest, she developed the strip Phoebe and Her Unicorn (originally known as Heavenly Nostrils), now syndicated in newspapers worldwide.

There are nineteen Phoebe and Her Unicorn books, including the newest, Unicorn Crush. Ozy and Millie have two books also. All told, Simpson has sold over four million books.

Her books have appeared on the New York Times bestseller list and won the Washington State Book Award and the Pacific Northwest Book Award. She lives with her spouse and her cat in Santa Barbara, California.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Make it work, make it right, make it fast

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 12 Sep 2024 10:00:00 +0000

Dave Kellett discusses the three phases of art. First, you're just trying to make it work. Then, you try to make it right. And after you've mastered those, you can begin to make it fast.

On today's show:

Make it work, make it right, make it fast
UPDATE: Danielle Corsetto's lettering tips
UPDATE: Substack Notes advice
UPDATE: KDP and Global Comix

Summary

The hosts discuss the stages of artistic development in comics, starting with making it work, then making it right, and finally making it fast. They compare this progression to the process of building a shelf, where you start by making it functional and then refine it over time. They estimate that it takes about 3-5 years to make it work, 10-15 years to make it right, and even longer to make it fast. They emphasize the importance of putting in the time and effort to reach each stage of development. In this part of the conversation, Brad and Dave discuss the different stages of their careers in comics and how they have evolved over time. They talk about the importance of making it right before making it fast and how their skills and speed have improved over the years. They also discuss the idea of never being as good as their heroes but striving to be the best version of themselves.

Additionally, they share a lettering tip from Danielle Corsetto and discuss the potential of Substack. Brad and Dave discuss their experiences with Substack and Kindle Direct Publishing (KDP) in this conversation. Brad shares his positive experience with Substack, highlighting its features and the potential for audience growth. They also discuss the drawbacks of KDP, including discoverability issues and the difficulty of dealing with Amazon. Brad recommends Global Comix as an alternative platform for building an audience. The conversation concludes with a discussion of upcoming projects and the excitement for the future.

Takeaways

The process of artistic development in comics involves three stages: making it work, making it right, and making it fast.
Making it work is about creating a functional comic while making it right involves refining the details and improving the quality.
Progressing through each stage takes time and effort, with estimates of 3-5 years to make it work, 10-15 years to make it right, and even longer to make it fast.
Putting in the work and consistently creating comics is essential for growth and improvement as an artist. It is important to focus on making it right before trying to make it fast.
Skills and speed improve over time with practice and experience.
Strive to be the best version of yourself rather than trying to be as good as your heroes.
Consider flipping and printing the artwork on the back to create perfect hand-lettered original art.
Substack has the potential to be a valuable platform for comic creators. Substack offers a great platform for artists to share their work and build an audience.
KDP may not be the best option for indie creators due to discoverability issues
Global Comix is a promising alternative platform for building an audience
It's important to focus on creating joyful and engaging content on social media platforms

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Patreon and the iOS app

bradguigar@gmail.com (Brad Guigar and Dave Kellett) — Thu, 5 Sep 2024 10:00:00 +0000

Apple has initiated a plan to take 30% of all transactions made through the Patreon iOS app. That has caused creators to panic, spreading misinformation and making poorly thought-out claims. Many people trying to explain the situation to their backers got their facts wrong, hurting their own revenue. Dave and Brad sit down and sort out the facts from the friction.

On today's show:

Dave's Comic-Con report: 5% drop in sales after a 38% rise in the previous year
Patreon and the iOS app
UPDATE: Kangaroo wieners
Hand lettering tips

Summary

In this episode, Dave and Brad discuss their recent experiences at Comic-Con and other conventions. They talk about the success of their booths, the impact of new products, and the excitement of meeting fans. They also touch on the importance of maximizing booth space and creating a visually appealing display. The conversation segues into a discussion about the National Cartoonist Society and the potential for future convention appearances. Overall, the episode highlights the joy and satisfaction of participating in conventions as creators.

In the next part of the conversation, Brad and Dave discuss Patreon's payment system for iOS users and share tips on traditional lettering. Brad recalls using an Ames lettering guide, while Dave explains his process of using a digital font that resembles his handwriting. They emphasize the importance of clarity and readability in lettering and suggest techniques such as flipping the artwork to identify and fix issues.

Takeaways

Conventions like Comic-Con allow creators to connect with fans and sell their merchandise.
Maximizing booth space and creating an appealing display can enhance the overall experience for attendees.
New products and exclusives can generate excitement and boost sales at conventions.
The National Cartoonist Society offers opportunities for members to showcase their work at conventions.
Meeting fans and receiving positive feedback can be a rewarding experience for creators. San Diego Comic-Con is a fun event, but exhibiting there can be expensive and may not be recommended for everyone.
Patreon has announced changes to its payment system for iOS users. New memberships purchased through the iOS app will now be subject to Apple's 30% fee.
Creators have the option to eat the cost of the fee or encourage new subscribers to join through the desktop version of the Patreon website.
The conversation takes a humorous turn as Brad and Dave discuss kangaroos with multiple vaginas, highlighting the fascinating and sometimes bizarre aspects of biology. Confusion over a scene in a movie can lead to humorous conversations.
Traditional lettering techniques include using an Ames lettering guide or a reference font.
Clarity and readability are key in hand lettering
Developing a personal style in lettering takes time
Supporting Comic Lab on Patreon helps sustain the show

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Kickstarter mistake — confusing rewards with add-ons

bradguigar@gmail.com (Brad Guigar and Dave Kellett) — Thu, 29 Aug 2024 10:00:00 +0000

Brad and Dave discuss using rewards and add-ons in a Kickstarter campaign. Then, they tackle the problem of whether your dialogue should feature proper English or your character's "natural" speech.

Today's show

Kickstarter mistake — confusing rewards with add-ons
Check out Dave's Kickstarter at Newdrivebook.com
Should you write in proper English?
UPDATE: Reuben Awards — two live ComicLab shows on Thursday, Aug. 22
How to start at the very beginning

Summary

In this conversation, Brad and Dave discuss their experiences with building Lego sets and building a gaming PC. They also talk about the importance of structuring Kickstarter rewards and add-ons, and the psychology behind offering choices to backers. They emphasize the need to make a profit on add-ons and to account for them in the Kickstarter goal. They also mention the upcoming live shows at the National Cartoonist Society Reuben Awards and discuss the possibility of future speaking engagements. In this part of the conversation, Brad and Dave discuss the balance between writing in proper English and writing dialogue that sounds natural. They emphasize the importance of considering the audience and the potential reach of the comic. They also discuss the use of slang and specific language choices, highlighting the need to make slight modifications to appeal to a wider audience. They stress the importance of using punctuation properly, especially in comedy, where timing is crucial. They also provide advice for aspiring comic creators, encouraging them to start making comics and to seek opportunities for publication, even if it means facing potential embarrassment.

Takeaways

Building LEGO sets and a gaming PC can be challenging and require attention to detail.
When structuring Kickstarter rewards, it's important to offer a variety of options and price tiers to appeal to different backers.
Add-ons can be a profitable addition to a Kickstarter campaign, but it's crucial to ensure they are priced to make a profit.
Digital rewards can be a significant source of income for a Kickstarter campaign and have the advantage of no shipping costs.
Live shows and speaking engagements can be exciting opportunities for cartoonists to connect with their audience and expand their reach. When deciding on the language and dialogue choices for your comic, consider the audience and potential reach of your comic.
Making slight modifications to appeal to a wider audience can help you reach more readers.
Proper punctuation is crucial, especially in comedy, as it affects timing and delivery.
Start making comics and learn from your mistakes. Seek opportunities for publication to improve your craft.
Embrace the potential for embarrassment as a learning experience and a way to improve your skills.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Special Guest Co-Host Kevin McShane

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 22 Aug 2024 11:00:00 +0000

As Brad Guigar travels to Bad Axe, Michigan, to spend a fun-filled week with his family, Kevin McShane steps in to talk comics with Dave Kellett.

In this conversation, David and Kevin discuss various topics related to comics, including their experiences with "Love Is" comics at their weddings, the potential future advancements in comic-making technology, and different marketing strategies for sharing comics. They explore the idea of using VR technology to create a more immersive drawing experience, the enduring appeal of 2D comics, and the importance of building an audience through platforms like mailing lists and social media. Kevin discusses the various social media platforms he uses to share his comics, including Facebook, Instagram, Reddit, Mastodon, Twitter, and Imgur. He explains that Imgur is like a nicer version of Reddit and that he uses it to drive traffic to his website. David is intrigued by Imgur and asks Kevin for a pitch on why he should be posting there. Kevin explains that Imgur started as an image hosting service for Reddit and has a social media aspect to it. They also discuss their motivations for posting on social media and the validation they seek from likes and engagement. They explore the idea of creating books and the number of comics needed for a book. They also discuss the possibility of changing their approach to comics if compensation wasn't a factor. They end the conversation by addressing a question from a listener who creates gardening advice cartoons and wonders if she should reduce the number of panels to cater to social media attention spans. In this final part of the conversation, David and Kevin discuss the different types of content that perform well on social media, including informative, emotional, and aspirational content. They also provide advice on interviewing other creators, emphasizing the importance of research and making the interviewee feel comfortable. The hosts share funny anecdotes about their experiences with interviews and express their pride in not discussing AI in the conversation.

THIS WEEK

"Love Is" comics at Weddings
The Future of Comic-Making Technology: VR and AI
The Enduring Appeal of 2D Comics
Building an Audience: Mailing Lists and Social Media
Navigating Social Media Platforms
Balancing Panel Count for Social Media
The Power of Different Content Types
Interviewing Other Creators
Avoiding AI in Comics Technology Discussions
Funny Anecdotes from Interview Experiences

TAKEAWAYS

Love Is comics can add a unique and nostalgic touch to weddings and other events.
The future of comic-making technology may involve advancements in VR and AI.
2D comics have a timeless appeal and can survive alongside other forms of media.
Building an audience through platforms like mailing lists and social media is crucial for sharing and promoting comics. Kevin uses various social media platforms to share his comics and drive traffic to his website.
Kevin recommends Imgur for sharing comics. It allows linking and has a nicer community than Reddit.
Both Kevin and David seek validation through likes and engagement on social media.
The number of comics needed for a book can vary, but it's important to have a substantial amount of quality content.
If compensation wasn't a factor, Kevin would quit his day job to dedicate more time to creating comics.
Reducing the number of panels in a comic may compromise the usefulness of the content, so it's important to find a balance that works for the creator's goals and the audience's attention spans. Different types of content perform well on social media, including informative, emotional, and aspirational content.
When interviewing other creators, it's important to do thorough research and ask unique and engaging questions.
Making interviewees feel comfortable and creating a safe space for them to share is crucial for a successful interview.
Avoiding discussions about AI in the context of comics technology can be refreshing and indicative of the current fatigue with AI.
The hosts share funny anecdotes about their experiences with interviews, highlighting the importance of building rapport and creating a relaxed atmosphere.

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Special Guest Co-Host Scott Kurtz — How to make a graphic novel

bradguigar@gmail.com (Brad Guigar and Dave Kellett) — Thu, 15 Aug 2024 10:00:00 +0000

Show note: Unfortunately, we had some daunting technical difficulties during this recording session, so we had to switch to Zoom to record half of the show.

As Dave Kellett recovers from a successful San Diego Comic-Con, Scott Kurtz steps in to help Brad talk about making a graphic novel. In the second half, the two spill some tea over early webcomic history.

THIS WEEK

How to make a graphic novel
Webcomic history

"Table Titans Club" is available at Target stores nationwide, along with Amazon, Barnes & Noble, and your local bookstore!

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How to use a sketchbook

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 8 Aug 2024 10:00:00 +0000

SHOW NOTE: Brad's microphone had some technical difficulties this week. Please excuse the momentary dip in sound quality. This week, we're talking about the right way to use a sketchbook. Also, is it a good idea to abandon social media completely and replace it with blogging?

SUMMARY

The hosts discuss the different ways they use sketchbooks and emphasize that there is no right or wrong way to use them. They encourage listeners to use sketchbooks in a way that feels comfortable and authentic to them. They also caution against comparing one's own sketchbook to the highlight reels of other artists on social media. The hosts share their personal experiences with sketchbooks and offer insights into their own creative processes. In this part of the conversation, Brad and Dave discuss the role of sketchbooks in their creative process and the challenges of single-panel comics. In this episode, they also explore the idea of using personal blogs as an alternative or supplement to social media. While they acknowledge the decline in social media's utility, they emphasize the importance of maintaining a presence on multiple platforms to reach both existing and potential readers. They suggest forming cross-promotional networks and support groups to supplement social media efforts. Overall, they recommend a balanced approach that includes blogging, social media, and other strategies to engage and grow an audience.

TAKEAWAYS

There is no right or wrong way to use a sketchbook; use it in a way that feels comfortable and authentic to you.
Don't compare your sketchbook to the highlight reels of other artists on social media; everyone's sketchbook is filled with mistakes and experiments.
Sketchbooks can be used for writing, doodling, experimenting with dialogue, and working out story beats.
The quality of the paper or the type of binding doesn't matter; what matters is how you use the sketchbook.
Don't be afraid to tear out or discard pages in your sketchbook if you're not happy with them.
Your sketchbook should reflect your unique creative process and experimentation. Sketchbooks are valuable tools for brainstorming and generating ideas, especially for single-panel comics.
While social media's utility has declined, it is still important to maintain a presence on multiple platforms to reach both existing and potential readers.
Blogging can be a useful supplement to social media, but it should not replace it entirely.
Consider forming cross-promotional networks and support groups to expand your reach and engage with new readers.

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How to get better faster and faster better

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 1 Aug 2024 10:00:00 +0000

Sometimes, it seems as if the more your skills improve, the longer it takes to get something done! Shouldn't it be the other way around?! Also... what's the most polite way to tell a comic-con shopper to just stop reading and BUY the danged comic?

ON TODAY'S SHOW

How to get better faster and faster better
Sites with links to webcomics
Stop reading and BUY it!

SUMMARY

In this conversation, Brad and Dave discuss speeding up the sketching phase in comics. They also talk about the availability of websites that collect links to independent webcomics, and they suggest creating a collective or list of similar comics to promote each other's work. They also caution against relying solely on top webcomic lists or joining Webtoons or Tapas. In the next part of the conversation, the hosts discuss strategies for dealing with people who read comics at conventions without buying them. They share their own approaches, including offering a free sketch, providing a map to the booth, and letting a crowd build. They emphasize the importance of allowing people to take their time to fall in love with the comic and not pressuring them into making a purchase. They also highlight the psychological effect of having a crowd at the booth, which can attract more people. The hosts conclude by reminding listeners to focus on creating a positive and comfortable experience for potential readers.

TAKEAWAYS

Improving sketching speed takes time and practice, and it's natural for it to slow down as you become more skilled and focused on quality.
Consider the value of spending extra time on the sketching phase to produce higher-quality artwork.
Webrings are a 20-year-old concept and not the same as what the listener is looking for.
Top webcomic lists and joining webtoons or tapas may not be the most effective ways to promote independent webcomics.
Consider creating your own collective or list of similar comics to promote each other's work.
Maintaining your own list or ring allows you to have more control and ownership over your promotion efforts. At conventions, people should be allowed to take their time reading comics without being pressured to make a purchase.
Offer incentives like free sketches or maps to the booth to encourage potential buyers.
Letting a crowd build at the booth can attract more people and create a positive psychological effect.
Focus on creating a comfortable and enjoyable experience for potential readers.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

How to get subscribers on Substack

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 25 Jul 2024 10:00:00 +0000

Dave and Brad share proven strategies for building your audience on Substack. Also: What are the best approaches for dummy lettering — lettering that's supposed to be unreadable?

TODAY'S SHOW

How to get new sign-ups on Substack
UPDATE: Get your exclusive ComicLab pin at Dave Kellett's booth (#1228) during Comic-Con International
UPDATE: The National Cartoonists Society's Reuben Awards will feature TWO live ComicLab shows
UPDATE: ComicLab's social-media videos
Dummy lettering

SUMMARY

The hosts discuss Substack and how to bring in new subscribers. They emphasize that the strategies for growth on Substack are similar to those used on other platforms, such as Mailchimp. They recommend using the embeddable sign-up widget and creating a compelling landing page with a "hero post." They also discuss the importance of pinning posts and keeping the sign-up form visible. Overall, they highlight the need for consistent sharing of high-quality work and engaging with the audience. In this part of the conversation, Brad and Dave discuss the use of pop-ups on websites and the importance of offering incentives to encourage sign-ups. They also emphasize the power of confidently promoting your work and using Substack Notes to engage with the community. Brad shares his strategies for maximizing content across different platforms and encourages planning and goal-setting. They also mention their upcoming appearances at San Diego Comic-Con and the National Cartoonist Society's Reuben Awards Week. Finally, they explore the topic of creating unreadable but clear signs in comics and the use of fake alphabets. They provide tips on how to create believable alien or fantasy languages that reinforce the mood of the species or world.

TAKEAWAYS

Strategies for bringing in new subscribers on Substack are similar to those used on other platforms
Use the embeddable sign-up widget and create a compelling landing page with a hero post
Pin important posts on the landing page and keep the sign-up form visible
Consistently share high-quality work and engage with the audience. Consider the use of pop-ups on your website, but be mindful of the timing and presentation to avoid a bait-and-switch feeling.
Offer incentives, such as free e-comics, to encourage sign-ups and engage with your audience.
Confidently promote your work and communicate why it's good, using the language of Pride and Joy.
Utilize Substack Notes as a social media platform to share your posts and engage with the community.
Maximize your content by repurposing it across different platforms and embedding it in blogs or websites.
Plan and set goals for your content creation and promotion, and aim for consistency and efficiency.
Join industry events like San Diego Comic-Con and the National Cartoonist Society's Reuben Awards Week to network and showcase your work.
Being able to laugh at oneself is important in podcasting and in life.
Creating unreadable but clear signs in comics can add an otherworldly element.
When creating fake alphabets, it's important to consider the mood and characteristics of the species or world.
Starting with basic shapes and visual systems can help in creating believable alien or fantasy languages.
Lettering can reinforce the mood and world of a comic.

QUOTE OF THE SHOW

"Nothing says delicious like lettuce that's been sitting next to a thousand-degree oven for hours on end and then brought to your door by a stoner." — Dave Kellett

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When to throw in the towel

bradguigar@gmail.com (Brad Guigar and Dave Kellett) — Thu, 18 Jul 2024 10:00:00 +0000

Have you ever wanted to just quit? When all seems lost... when you're all out of hope... when you're about to give up, just remember... it can always get worse. Dave and Brad talk about surviving those dark nights of the soul and finding a little light.

ON TODAY'S SHOW

When to throw in the towel
UPDATE: Get your exclusive ComicLab pin at Comic-Con International, Booth #1228

SUMMARY

In this episode, Brad and Dave discuss moments in their careers when they felt frustrated and wanted to give up. They share their experiences of comparing themselves to other cartoonists and feeling jealous of their success. They also talk about the importance of defining success on their own terms and finding satisfaction in their own work. They highlight the value of perseverance and the ability to adapt and try new things when faced with challenges. In this episode, Brad and Dave discuss their experiences of wanting to throw in the towel as cartoonists. They talk about their challenges with ad revenue and ad blockers, and the fear of failure and returning to a day job. They share how they found new paths and opportunities by writing books, teaching, and exploring different formats. They emphasize the importance of persistence and the willingness to consider new directions. They also discuss the need to redefine success and find fulfillment in the process of creating, rather than relying on external validation or awards.

TAKEAWAYS

Comparing yourself to others can lead to frustration and feelings of inadequacy. It's important to define success on your own terms and focus on your own growth and progress.
Perseverance is key in overcoming challenges and setbacks in your career. Keep working and improving, and success will come in its own time.
Don't be afraid to try new things and explore different creative avenues. Starting a new project or taking a different approach can reignite your passion and lead to new opportunities.
Find satisfaction in the process and the journey of being a cartoonist. Enjoy the work you create and the progress you make rather than solely focusing on external validation or recognition.
Remember that success looks different for everyone. Don't compare your journey to others, and celebrate your own achievements and milestones along the way. Facing challenges and wanting to quit is a common experience for cartoonists.
Ad revenue and ad blockers can significantly impact a cartoonist's income.
Fear of failure and the need to go back to a day job can be demoralizing.
Exploring new paths and opportunities can lead to unexpected success.
Persistence and a willingness to consider new directions are key to overcoming challenges.
Redefining success and finding fulfillment in the creative process is important.
External validation and awards are not the only measures of success.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

How to raise your rates on Patreon

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 11 Jul 2024 10:00:00 +0000

Dave and Brad each realize they must raise their rates on their individual Patreon campaigns. This results in a surprising bout of Impostor Syndrome for Brad that nearly immobilizes him — if not for a meaningful intervention from a trusted friend.

SHOW NOTES

Raising rates on Patreon
UPDATE: Get your exclusive ComicLab enamel pin at Comic-Con International at Booth #1228
UPDATE: ComicLab LIVE at NCS
When is it OK to use regional colloquialisms and idioms?

SUMMARY

Brad and Dave discuss Brad's decision to raise the rates on his Patreon and the Imposter Syndrome he experienced throughout the process. In this conversation, Dave and Brad discuss their experiences and anxieties around raising prices for their Patreon campaigns. They share their strategies for communicating the price increase to their backers and managing the potential backlash. They also discuss the importance of building a supportive community and focusing on the positive feedback rather than the negative. Despite their initial fears, both Dave and Brad found that the price increase had a positive impact on their income. They also highlight the need for clear communication with Patreon support and the potential issues with the platform's automatic emails.

In the second half of the show, Dave reminds listeners that they can get their exclusive ComicLab pins at his booth (#1228) at Comic-Con International in San Diego next month. Brad and Dave also announce their upcoming Comic Lab LIVE events at the National Cartoonists Society (NCS) weekend. They also address a question from a Patreon backer about using colloquialisms and idioms in a comic without alienating the audience. They suggest using contextual clues and handholding to introduce regionalisms and discuss the trade-off between writing for a specific audience and reaching a broader global audience. The conversation explores the consequences of artistic choices and the importance of understanding the audience. They discuss the potential strategies for reaching a niche Scottish audience or a broader global English-speaking audience. The idea of providing contextual clues and explanations within the comic is considered but ultimately dismissed. The hosts also engage in humorous banter about Wales.

TAKEAWAYS

Raising rates on Patreon can be a difficult decision, but it's important to consider the value you provide and the impact of inflation.
Imposter syndrome can arise when making changes or asking for more from your audience, but it's important to remember your worth and the value you bring.
Changing measurement systems, such as switching from the English system to the metric system, can be challenging but may offer benefits in terms of simplicity and consistency. Raising prices for a Patreon campaign can be anxiety-inducing, but it is important to communicate the reasons for the increase and the value backers receive.
Building a supportive community can help mitigate potential backlash and negative feedback.
Anxieties and imposter syndrome are common among artists, but it is important to recognize your worth and ask for what you deserve.
Clear communication with Patreon support is crucial, as there may be issues with automatic emails and rate locking for annual subscriptions.
Brad and Dave will be hosting two ComicLab LIVE events at the NCS weekend
When using colloquialisms and idioms, provide contextual clues and introduce them gradually to help the audience understand
Consider the trade-off between writing for a specific audience and reaching a broader global audience
Niche audiences can be valuable and can sustain a successful career
Choose your battles when it comes to using regionalisms and consider the potential limitations on audience growth Artistic choices have consequences, so it's important to be honest about the potential outcomes.
Understanding the audience and their cultural context is crucial for effective communication.
Leaning into Scottish culture and targeting a niche Scottish audience can be a valid strategy.
Providing contextual clues and explanations within a comic may work for long-form stories but not for short, punchline-driven humor comics.
Humorous banter and light-hearted moments can add entertainment value to a conversation.

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$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

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Special guest Asia Simone

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 4 Jul 2024 10:00:00 +0000

Marvel/Scholastic illustrator Asia Simone (Instagram, Twitter)shares her experience of illustrating a "Moon Girl & Devil Dinosaur" book, navigating the world of YA graphic novel publishing, and... surviving Brad's studio! Next, a listener asks... "Should I jump to Cara?"

TODAY'S SHOW

Special guest Asia Simone
Should I jump to Cara?
San Diego Comic-Com 2024
Breaking the 4th Wall

EDITOR'S NOTE

During the show, Brad and Dave insisted that Jim Davis rarely breaks the Fourth Wall in "Garfield." They were demonstrably wrong.

SUMMARY

In this conversation, Brad Guigar, Dave Kellett, and Asia Simone discuss various topics related to live streaming, collaboration, and Asia's career as an artist. They also touch on Asia's experience working on a Marvel Scholastic book. The conversation is filled with humorous moments and insights into the creative process. Asia Simone discusses her journey into the comic book industry, including how she got scouted for a job at Marvel and Scholastic. She emphasizes the importance of doing the work you want to do and constantly striving for improvement. Asia also talks about the challenges of meeting deadlines and the importance of craftsmanship. She shares her hopes and fears for the future, including the fear of losing momentum and the hope of networking and exploring new opportunities. Asia advises aspiring artists to start small and not put too much pressure on themselves to create big, epic projects.

Next, Dave and Brad express their frustration with Instagram and their skepticism about the long-term success of Cara. They also caution against jumping on every new platform. In an update, they emphasize the importance of considering the cost and profitability of exhibiting at Comic-Con. In this part of the conversation, Dave and Brad discuss the potential drop in attendance at San Diego Comic-Con and the impact it may have on their sales. They also address a question from a Patreon backer about breaking the fourth wall in comics. Dave shares his perspective on breaking the fourth wall, mentioning that he is more willing to do it in his comic strip Sheldon compared to his other comic, Drive. Brad talks about his experience with breaking the fourth wall in his previous comic, Greystone Inn, and why he chooses not to do it in his current comics. They discuss the balance and considerations of using meta humor in comics.

TAKEAWAYS

Ice cream trucks are a rare sight in Los Angeles, leading to envy from Dave towards Brad in Philadelphia.
Asia Simone's art style is modern, western, animation-inspired, and often incorporates wacky facial expressions and poses.
Asia Simone learned about paneling, bubbling, and story structure while interning with Brad Guigar.
When giving a price for artwork, if the client is enthusiastic and quickly accepts, it may be an indication that the price is too low.
Asia Simone landed a job with Marvel Scholastic through online postings and was given a test to illustrate a page from a Moon Girl and Devil Dinosaur issue.
Working on a Marvel Scholastic book required Asia Simone to adhere to a specific style and be on model throughout the project. Do the work you want to do and constantly strive for improvement.
Meeting deadlines is important for building relationships in the industry.
Start small, and don't put too much pressure on yourself to create big, epic projects.
Collaboration and networking are key to success in the industry.
Don't settle for 'good enough' - aim for excellence in your work.
Stay motivated by constantly exploring new opportunities and projects.
Be open to working with others and be willing to learn from them.
Don't fear the future of the industry, but instead embrace the challenges and adapt to changes.
Maintaining momentum is crucial for continued success.
Focus on craftsmanship and delivering high-quality work.
Take advantage of social media to promote your work and connect with others in the industry.
The success of new social media platforms like Kara is uncertain, and it's important to consider the platform's longevity and reliability before investing time and effort into it.
Instagram's performance in terms of promoting Kickstarters and Patreon campaigns has been disappointing for Dave, leading him to delete his posts and consider leaving the platform.
Exhibiting at San Diego Comic-Con can be a costly investment, and it's important to have realistic expectations about profitability.
It's advisable to start with regional comic conventions before considering exhibiting at larger events like Comic-Con.
The absence of a Hollywood presence at Comic-Con in 2020 resulted in a more focused and profitable experience for Dave.
It's important to be cautious about the potential degradation of platforms as they grow and attract venture capital.
Consider the trade-offs between reliable platforms owned by large companies and newer platforms that may be more community-focused but less stable.
Protecting artwork from AI scraping on social media platforms like Kara can be time-consuming and may degrade the quality of the images. The potential drop in attendance at conventions like San Diego Comic-Con can impact sales for independent creators, and it's important to be prepared for the possibility of lower sales.
Breaking the fourth wall in comics can be a humorous technique, but it should be used sparingly and in a way that fits the tone and style of the comic.
The decision to break the fourth wall depends on the depth and realism of the characters and storylines in the comic. More iconic and simplistic comics may be more suitable for fourth wall breaks.
Breaking the fourth wall involves maintaining the suspension of disbelief, not relying on it as a crutch for punchlines, and preserving the integrity of the storytelling.
Comic strips, especially those with a joke-a-day format, may be more forgiving of fourth-wall breaks than comics with deeper storylines.

ASIA SIMONE

Asia Simone can be found on Instagram, Twitter, and her website.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

How to build an audience on Substack

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 27 Jun 2024 10:00:00 +0000

Substack is one of the few social-media newcomers that actually produces visible results. It delivers audience-building, reader retention, advanced messaging, intelligent analytics, savvy promotion, and discovery. Better yet, it has a user interface that's a joy to use. So why are so many cartoonists perplexed by it? Brad and Dave do a deep dive into this new platform and offer strategies for using it effectively.

ON TODAY'S SHOW

Substack user guide
How much worldbuilding should you do when you start?

SUMMARY

Dave and Brad enter into a discussion about Substack and audience building. Brad discusses his experience with Substack, the user interface, audience growth, and the potential for monetization. The conversation also covers the ethical considerations of moving email lists, the importance of owning the list, and the potential implications of platform control over content. Additionally, the discussion delves into the promotional aids and analytics provided by Substack, as well as the use of AI for transcription and promotional video creation. The conversation covers a detailed exploration of Substack and its features, including email network outreach, social media called Notes, restacking, and recommendations. The discussion also delves into the topic of monetization on Substack and its comparison to Patreon. The conversation provides valuable insights and considerations for creators looking to leverage Substack effectively.

In this episode, Brad and Dave also discuss the updates on their Patreon memberships and the concept of world-building in comics. They share their perspectives on the balance between world-building and storytelling and the importance of curiosity and reading in becoming better writers. The conversation also touches on the idea of 'anti-social media' and humorously explores the concept of an anti-social media platform.

TAKEAWAYS

Accidentally locking his wife in a hotel room in Ireland, Dave shares a humorous anecdote that sets the stage for a conversation about Substack and audience building.
Brad's experience with Substack highlights the user interface, audience growth, and the potential for monetization, providing valuable insights for creators.
The ethical considerations of moving email lists and the importance of owning the list are discussed, shedding light on the implications of platform control over content.
The promotional aids and analytics provided by Substack, as well as the use of AI for transcription and promotional video creation, offer valuable tools for creators to enhance their content and engagement. Substack offers two main features: email network outreach and social media called Notes, each serving different purposes for creators.
Restacking and recommendations on Substack are important for audience engagement and community building.
Monetization on Substack can be approached strategically, with considerations for the creator's primary platform and audience focus.
The conversation provides valuable insights and considerations for creators looking to leverage Substack effectively. Balancing world building and storytelling is essential for creating engaging and coherent comic narratives.
Curiosity and reading play a significant role in improving writing skills and understanding the nuances of storytelling.
The concept of 'anti-social media' can be a humorous and thought-provoking topic for creators and readers alike.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Are dad jokes ~bad~ jokes?

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 20 Jun 2024 10:00:00 +0000

A new father asks if his baby will change how he writes. "Hey, Comics Dads, I'm worried," he says. "Hey, Worried, we're Comics Dads," we reply. And then Dave invites Brad to pull his finger. After they discuss the effects of parenthood on creativity, a friendly zinester writes in to take Brad to task over his dismissal of zines as "nutty."

ON TODAY'S SHOW

How does fatherhood affect writing?
UPDATE: Google's AI meltdown
UPDATE: Zines are not "nutty"
UPDATE: Dave may have been wrong about Patreon's free membership tier
"Why is my audience so small?"

CHAPTERS

00:00 Parenthood and Writing: Impact and Misconceptions

20:24 Navigating Parenthood: Challenges and Joys

22:20 The Evolution of Humor: From Wit to Dad Jokes

25:00 The Importance of Socializing for Personal Growth

32:30 AI and Social Media: Implications for Users

38:13 Navigating Social Media Privacy and Bulk Deletion

40:27 The Impact of Government Action on Data Protection

42:05 Reconsidering Patreon's Free Membership Tier

52:22 The Value of Passionate Readership and Audience Growth

SUMMARY

The conversation covers the topic of parenthood and its impact on creativity and writing. It explores the fear of change in writing tone, the influence of life milestones on writing, and the misconceptions about parenthood. The discussion also delves into the broadening of horizons and empathy through parenthood, and the impact on character development in writing. The conversation covers various topics related to fatherhood, humor, and socialization

Then the hosts deliver an update on the impact of AI on social media. The hosts share personal experiences and insights on these subjects, providing valuable perspectives for listeners. The conversation covers topics related to social media privacy, Patreon's free membership tier, and the growth of an audience for comics. It delves into the challenges of bulk deleting content on Instagram, the impact of government action on data protection, and the reconsideration of Patreon's free tier. The hosts also discuss the significance of passionate readership and the gradual growth of an audience.

TAKEAWAYS

Parenthood can influence a writer's perspective and writing style, but it doesn't necessarily mean a shift to saccharine or toothless content.
Life milestones, such as parenthood, bring about changes in a writer's approach and perspective, leading to a broader and more empathetic understanding of characters and storytelling.
Misconceptions about parenthood, such as the fear of losing personal interests and creative pursuits, can be dispelled through a balanced approach to time management and a deeper appreciation for the human experience.
Parenthood broadens a writer's horizons and empathy, allowing for a deeper understanding of character viewpoints and moral codes, ultimately enhancing the quality of writing and storytelling. The initial months of parenthood may be challenging, but the long-term benefits are rewarding.
Humor evolves over time, and dad jokes are a natural expression of finding joy in everyday moments.
Socializing is essential for maintaining wit and humor, and it contributes to personal growth.
The impact of AI on social media platforms like Instagram raises concerns about privacy and user experience. Bulk deleting content on social media platforms can be challenging and time-consuming.
Government action is crucial for protecting user data from exploitation by large tech companies.
Reconsidering the value of Patreon's free membership tier can lead to a change in perspective and understanding of its potential benefits.
Passionate readership is more valuable than audience size, and it can contribute to the gradual growth of an audience for comics and other creative content.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

It's Friday — am I famous yet?

bradguigar@gmail.com (Brad Guigar and Dave Kellett) — Thu, 13 Jun 2024 10:00:00 +0000

After six weeks of working on their comic, a listener asks how soon they can expect to make a living doing this — and gets an earful from Brad and Dave. Plus, Brad and Dave share more of their picks for Reuben Award nominees.

In this episode, Brad and Dave discuss the importance of having realistic expectations and enjoying the creative process when making comics. They share their own experiences of how long it took them to see financial success and build an audience. They caution against starting a Patreon too soon and making decisions based solely on trying to gain more backers. They emphasize the need to focus on the love of creating and the joy of storytelling rather than solely focusing on financial success. Overall, they encourage the listener to have patience and enjoy the journey of creating comics.

Also, Brad and Dave explore the potential impact of AI on search engine optimization and the web ecosystem. Next, they discuss the importance of giving artists creative freedom when commissioning art. The conversation touches on the challenges of communication between commissioners and artists, as well as the spectrum of visual thinking. The hosts share personal anecdotes and insights, highlighting the need for clear communication and understanding between both parties involved in a commission.

ON TODAY'S SHOW

It's Friday; am I famous yet?
UPDATE: More Reuben picks
UPDATE: Google’s new AI search is gonna kill a lotta websites
Commissioning original art

TAKEAWAYS

Building an audience and achieving financial success in comics takes time, often several years.
Having realistic expectations and not solely focusing on financial goals is important.
Enjoying the creative process and the love of storytelling is crucial for long-term success.
Starting a Patreon too soon can lead to disappointment and creative compromises.
Focus on improving your craft and building a small, dedicated audience before seeking financial support.
Patience and perseverance are key in the journey of creating comics. When commissioning art, it's important to find a balance between providing enough detail and allowing the artist creative freedom.
Clear communication is key in ensuring that both the commissioner and the artist are on the same page.
Understanding the artist's style and approach is crucial when commissioning art.
The impact of AI on search engine optimization and the web ecosystem is a topic of concern and uncertainty.
The spectrum of visual thinking varies among individuals, and it's important to be aware of different perspectives and preferences.

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

They can't all be winners

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 6 Jun 2024 10:00:00 +0000

How much of your work would you consider "top tier?" Fifty percent? Twenty percent? And speaking of the top tier, Brad and Dave share a partial list of people they think should be nominated for a Reuben Award this year.

In this episode, Brad and Dave discuss the ratio of their work that they consider to be top-tier. They also talk about the benefits of posting comics panel by panel. Next, they share their lists of cartoonists who should be considered for the golden Reuben Award. They also touch on the ethical dilemma of selling redrawn original art and the importance of original art in the collector's market.

ON TODAY'S SHOW

How much work is "top tier"?
Posting panels vs pages
Who would Brad & Dave pick for the Reuben Award?
Redrawing pages to sell as originals?

TAKEAWAYS

Pickleball is a fun and inclusive game that can be enjoyed by people of all ages.
The ratio of top-tier work to average work varies for each cartoonist, but striving for improvement over time is important.
Posting comics panel by panel is beneficial for mobile readers and helps capture new readers.
The Reuben Award is a prestigious recognition in the cartooning industry. Nominations are based on the best work of the year.
Sarah Anderson, the creator of Sarah's Scribbles, should be a strong contender for the Reuben Award due to her consistent and unique voice in the industry. The hosts discuss their top picks for cartoonists who should be considered for awards
They mention Dana Simpson, Phoebe and Her Unicorn, Tauhid Bondia with Crabgrass, Asher Perlman, Darren Bell, Jonathan and Elizabeth from War & Peas, and several manga cartoonists
They also touch on the ethical dilemma of selling redrawn original art and the importance of original art in the collector's market

CHAPTERS

00:00:00 Introduction and Pickleball

00:06:07 Striving for Improvement in Your Work

00:28:49 Nominations for the Rubin Award

00:32:38 Sarah Anderson: A Strong Contender for the Reuben Award

00:34:25 Top Picks for Cartoonists Who Should Be Considered for Awards

00:49:36 The Ethical Dilemma of Selling Redrawn Original Art

You get great rewards when you join the ComicLab Community on Patreon

$2 — Early access to episodes
$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.

If you'd like a one-on-one consultation about your comic, book it now!

Survivorship Bias

bradguigar@gmail.com (Dave Kellett and Brad Guigar) — Thu, 30 May 2024 10:00:00 +0000

We've all heard successful creators complain that younger hopefuls "just don't want to do the hard work." They disregard the complicated nature of achieving their status and dismiss aspiring novices on the basis of one single factor. Survivorship bias is undoubtedly a result of flawed reasoning. ...But is it bad advice?

Brad and Dave discuss survivorship bias in the creative community and its impact on success. They acknowledge that survivorship bias exists but argue that it is not the sole determinant of success. They emphasize the importance of hard work, honing skills, and making adjustments based on feedback. They also discuss external factors that can impact a creative career, such as personal circumstances and societal biases. The hosts share their own experiences and offer advice for aspiring creators. In this part of the conversation, the hosts discuss the importance of perseverance and being consistent in order to achieve success in comics.

Also, they also address the question of working below one's artistic skill level and offer advice on finding a style that balances speed and quality. The hosts then share their thoughts on the transition from traditional to digital art, including the benefits and drawbacks of each. Finally, they discuss the value of selling original art and the potential challenges of leaving a legacy through physical artwork.

ON TODAY'S SHOW

Survival bias
Working below your artistic skill level
Leaving original art in favor of digital

CHAPTERS