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    <title>Startups and Downs Podcast</title>
    <description>Join us as we chat all things business as creatives and navigate through the world of startups. We share honest advice about business building, marketing and mindset using our own blunders and wins as examples.</description>
    <copyright>Readcity Writing 2019</copyright>
    <language>en</language>
    <pubDate>Tue, 24 Dec 2019 19:00:42 +0000</pubDate>
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    <itunes:summary>Join us as we chat all things business as creatives and navigate through the world of startups. We share honest advice about business building, marketing and mindset using our own blunders and wins as examples.</itunes:summary>
    <itunes:author>Danielle Read, Grace Cain and Monique Hope</itunes:author>
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    <itunes:keywords>startups and downs, creative, business, girl boss, mindset, marketing, australian, australia, startups, entrepreneurs, three girls, lady boss, small business, copywriting, design, social media, conversational, creative business, readcity, read city, danielle read, grace cain, monique hope, startups + downs, startup, advice, read city writing, fashion, creative startup, startup creative, arts, comedy</itunes:keywords>
    <itunes:owner>
      <itunes:name>Danielle Read, Grace Cain and Monique Hope</itunes:name>
      <itunes:email>hello@readcitywriting.com</itunes:email>
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      <title>#16 Brook Vullinovich</title>
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        <![CDATA[<p>With a background in sales and marketing, Brooke’s love of customer service and her enthusiastic personality allowed her to quickly skyrocket through the digital marketing world to become one of Australia’s most influential Instagram speakers and trainers. Working with brands like Dermalogica, Mazda and City of Perth, Brooke’s training can show you how to grow your online presence and use it as an effective business medium.</p><p>With the launch of her Social Club Membership in  2018, Brooke now shares her fun and interactive Instagram lessons online every week with businesses all over the world, she’s also a 9 Perth News Panelist.</p><p>You can find Brooke here:</p><p><a href="http://www.villamanagement.com">www.villamanagement.com</a></p><p>Join her membership here: <a href="https://www.villamanagement.com.au/membership">https://www.villamanagement.com.au/membership</a></p><p>And connect with her on Instagram: <a href="https://www.instagram.com/brookevulinovich/?hl=en">https://www.instagram.com/brookevulinovich/?hl=en</a></p><p> </p><p>SAY HI ! EMAIL : hello@readcitywriting.com.au</p><p>READCITY INSTAGRAM: <a href="https://www.instagram.com/readcity/">https://www.instagram.com/readcity/</a></p><p>READCITY WEBSITE: <a href="http://www.readcitywriting.com.au/">www.readcitywriting.com.au</a></p>
]]>
      </description>
      <pubDate>Tue, 24 Dec 2019 19:00:42 +0000</pubDate>
      <author>hello@readcitywriting.com (Danielle Read, Grace Cain and Monique Hope)</author>
      <link>https://startups-and-downs-podcast.simplecast.com/episodes/16-brook-vullinovich-zGWrowyE</link>
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        <![CDATA[<p>With a background in sales and marketing, Brooke’s love of customer service and her enthusiastic personality allowed her to quickly skyrocket through the digital marketing world to become one of Australia’s most influential Instagram speakers and trainers. Working with brands like Dermalogica, Mazda and City of Perth, Brooke’s training can show you how to grow your online presence and use it as an effective business medium.</p><p>With the launch of her Social Club Membership in  2018, Brooke now shares her fun and interactive Instagram lessons online every week with businesses all over the world, she’s also a 9 Perth News Panelist.</p><p>You can find Brooke here:</p><p><a href="http://www.villamanagement.com">www.villamanagement.com</a></p><p>Join her membership here: <a href="https://www.villamanagement.com.au/membership">https://www.villamanagement.com.au/membership</a></p><p>And connect with her on Instagram: <a href="https://www.instagram.com/brookevulinovich/?hl=en">https://www.instagram.com/brookevulinovich/?hl=en</a></p><p> </p><p>SAY HI ! EMAIL : hello@readcitywriting.com.au</p><p>READCITY INSTAGRAM: <a href="https://www.instagram.com/readcity/">https://www.instagram.com/readcity/</a></p><p>READCITY WEBSITE: <a href="http://www.readcitywriting.com.au/">www.readcitywriting.com.au</a></p>
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      <itunes:title>#16 Brook Vullinovich</itunes:title>
      <itunes:author>Danielle Read, Grace Cain and Monique Hope</itunes:author>
      <itunes:duration>00:39:12</itunes:duration>
      <itunes:summary>Join Danielle Reed in this episode she interview's the incredible Instagram specialist, founder of Villa Management and creator of the Social Club Membership, Brook Vulinovich! She teaches businesses worldwide how to leverage the power of Social Media and how fun and easy it can be to connect with their customers online. </itunes:summary>
      <itunes:subtitle>Join Danielle Reed in this episode she interview's the incredible Instagram specialist, founder of Villa Management and creator of the Social Club Membership, Brook Vulinovich! She teaches businesses worldwide how to leverage the power of Social Media and how fun and easy it can be to connect with their customers online. </itunes:subtitle>
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      <title>#15: Spell &amp; The Gypsy Collective - Mel Carrero</title>
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        <![CDATA[<p>#notsponsored bits we mentioned:</p><p>The online assessment Mel mentioned that helped her understand her unique talents <a href="https://www.gallup.com/cliftonstrengths/en/254033/strengthsfinder.aspx">Gallup Strengths Finder</a></p><p> </p><p>SEE MORE MEL on Instagram at <a href="http://www.instagram.com/melcarrero_">@melcarrero_</a></p><p>HEAR MORE MEL on Spell’s very own podcast ‘Ideas Girl’ on <a href="https://podcasts.apple.com/au/podcast/ideas-girl/id1474573510">Apple podcasts</a> or wherever you get your podcasts from…</p><p>FIND OUT MORE about the Byron Bay, brand - Spell & The Gypsy Collective on their <a href="https://aus.spell.co/">website.</a></p><p> </p><p>Do you have more great insights, stories or tips related to this topic ? Get in touch, we would love to hear from you !</p><p>SAY HI ! EMAIL: hello@readcitywriting.com.au</p><p>READCITY INSTAGRAM: <a href="https://www.instagram.com/readcity/">https://www.instagram.com/readcity/</a></p><p>READCITY WEBSITE: <a href="http://www.readcitywriting.com.au">www.readcitywriting.com.au</a></p><p> </p><p> </p>
]]>
      </description>
      <pubDate>Tue, 17 Dec 2019 19:00:05 +0000</pubDate>
      <author>hello@readcitywriting.com (mel carrero, Spell’s Marketing Manager, monique hope)</author>
      <link>https://startups-and-downs-podcast.simplecast.com/episodes/mel-carrero-spell-marketing-manager-SgfRWAj2</link>
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        <![CDATA[<p>#notsponsored bits we mentioned:</p><p>The online assessment Mel mentioned that helped her understand her unique talents <a href="https://www.gallup.com/cliftonstrengths/en/254033/strengthsfinder.aspx">Gallup Strengths Finder</a></p><p> </p><p>SEE MORE MEL on Instagram at <a href="http://www.instagram.com/melcarrero_">@melcarrero_</a></p><p>HEAR MORE MEL on Spell’s very own podcast ‘Ideas Girl’ on <a href="https://podcasts.apple.com/au/podcast/ideas-girl/id1474573510">Apple podcasts</a> or wherever you get your podcasts from…</p><p>FIND OUT MORE about the Byron Bay, brand - Spell & The Gypsy Collective on their <a href="https://aus.spell.co/">website.</a></p><p> </p><p>Do you have more great insights, stories or tips related to this topic ? Get in touch, we would love to hear from you !</p><p>SAY HI ! EMAIL: hello@readcitywriting.com.au</p><p>READCITY INSTAGRAM: <a href="https://www.instagram.com/readcity/">https://www.instagram.com/readcity/</a></p><p>READCITY WEBSITE: <a href="http://www.readcitywriting.com.au">www.readcitywriting.com.au</a></p><p> </p><p> </p>
]]>
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      <itunes:title>#15: Spell &amp; The Gypsy Collective - Mel Carrero</itunes:title>
      <itunes:author>mel carrero, Spell’s Marketing Manager, monique hope</itunes:author>
      <itunes:duration>01:02:55</itunes:duration>
      <itunes:summary>Have you ever wondered how Spell’s Marketing Manager, Mel Carrero got her start in the fashion industry? Monique Hope joins her for a candid chat about everything from being fearless to what Miley Cyrus is like IRL. It is a long overdue catchup for these two friends who met in Lismore NSW. Join them as they laugh and reminisce whilst following Mel’s fashion career journey. Mel shares insights from her time working in a variety of roles including retail, photography, styling, people management, marketing, influencer management and public relations. </itunes:summary>
      <itunes:subtitle>Have you ever wondered how Spell’s Marketing Manager, Mel Carrero got her start in the fashion industry? Monique Hope joins her for a candid chat about everything from being fearless to what Miley Cyrus is like IRL. It is a long overdue catchup for these two friends who met in Lismore NSW. Join them as they laugh and reminisce whilst following Mel’s fashion career journey. Mel shares insights from her time working in a variety of roles including retail, photography, styling, people management, marketing, influencer management and public relations. </itunes:subtitle>
      <itunes:keywords>marketing manager, ideas girl, spell’s marketing manager, byron bay, photography, byron, miley cyrus, nsw, styling, people management, retail, mel carrero, fashion industry, spell, influencer management and public relations., lismore, influencer management, gallup strengths finder</itunes:keywords>
      <itunes:explicit>yes</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>14</itunes:episode>
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      <title>#14 - AllGoodCopy - Glenn Fisher</title>
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        <![CDATA[<p>Glenn Fisher was born in Grimsby in 1981. After a number of years working in the local council, he left to become a copywriter and founded <a href="http://allgoodcopy.com/">AllGoodCopy.com</a>, an award-winning online resource for copywriters and marketers. For over a decade he worked with The Agora, a multi-million pound international financial publisher and in 2018, having helped launch and grow Agora Financial in the UK, he left to write copy on a freelance basis, focus on coaching aspiring copywriters and become a public speaker and author. His first book, The Art of the Click, is an Amazon bestseller and was shortlisted for the Business Book Awards 2019. He now lives happily with his partner Ruth and dog Pablo in Lincolnshire, England.</p><p>Check out The Art of Click here: <a href="https://amzn.to/37uGxzj">https://amzn.to/37uGxzj</a></p><p> </p><p>SAY HI ! EMAIL : hello@readcitywriting.com.au</p><p>READCITY INSTAGRAM: <a href="https://www.instagram.com/readcity/">https://www.instagram.com/readcity/</a></p><p>READCITY WEBSITE: <a href="http://www.readcitywriting.com.au/">www.readcitywriting.com.au</a></p>
]]>
      </description>
      <pubDate>Tue, 10 Dec 2019 19:00:09 +0000</pubDate>
      <author>hello@readcitywriting.com (Danielle Read, Grace Cain and Monique Hope)</author>
      <link>https://startups-and-downs-podcast.simplecast.com/episodes/glenn-fisher-8H2ir8Kt</link>
      <content:encoded>
        <![CDATA[<p>Glenn Fisher was born in Grimsby in 1981. After a number of years working in the local council, he left to become a copywriter and founded <a href="http://allgoodcopy.com/">AllGoodCopy.com</a>, an award-winning online resource for copywriters and marketers. For over a decade he worked with The Agora, a multi-million pound international financial publisher and in 2018, having helped launch and grow Agora Financial in the UK, he left to write copy on a freelance basis, focus on coaching aspiring copywriters and become a public speaker and author. His first book, The Art of the Click, is an Amazon bestseller and was shortlisted for the Business Book Awards 2019. He now lives happily with his partner Ruth and dog Pablo in Lincolnshire, England.</p><p>Check out The Art of Click here: <a href="https://amzn.to/37uGxzj">https://amzn.to/37uGxzj</a></p><p> </p><p>SAY HI ! EMAIL : hello@readcitywriting.com.au</p><p>READCITY INSTAGRAM: <a href="https://www.instagram.com/readcity/">https://www.instagram.com/readcity/</a></p><p>READCITY WEBSITE: <a href="http://www.readcitywriting.com.au/">www.readcitywriting.com.au</a></p>
]]>
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      <itunes:title>#14 - AllGoodCopy - Glenn Fisher</itunes:title>
      <itunes:author>Danielle Read, Grace Cain and Monique Hope</itunes:author>
      <itunes:duration>00:46:42</itunes:duration>
      <itunes:summary>In this episode you will hear a one on one interview with Glenn Fisher! A copywriting award winner, founder of AllGoodCopy.com and Amazon best seller!  Hear about Glenns journey and industry insights! </itunes:summary>
      <itunes:subtitle>In this episode you will hear a one on one interview with Glenn Fisher! A copywriting award winner, founder of AllGoodCopy.com and Amazon best seller!  Hear about Glenns journey and industry insights! </itunes:subtitle>
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      <itunes:explicit>yes</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>15</itunes:episode>
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      <title>#13 Crucible Tattoo Co. - Zero</title>
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        <![CDATA[<p>A huge thank-you to Zero and Crucible Tattoo Co for sharing their unique insights and for taking the time to help create this special episode.</p><p>SAY HI TO CRUCIBLE TATTOO: <a href="https://www.crucibletattooco.com.au/">https://www.crucibletattooco.com.au/</a></p><p><i>Do you have more great insights, stories or tips related to this topic ? Get in touch, we would love to hear from you!</i></p><p>SAY HI! EMAIL : hello@readcitywriting.com.au</p><p>READCITY INSTAGRAM: <a href="https://www.instagram.com/readcity/">https://www.instagram.com/readcity/</a></p><p>READCITY WEBSITE: <a href="http://www.readcitywriting.com.au">www.readcitywriting.com.au</a></p><p> </p>
]]>
      </description>
      <pubDate>Tue, 3 Dec 2019 19:00:10 +0000</pubDate>
      <author>hello@readcitywriting.com (Zero, grace cain, Crucible Tattoo)</author>
      <link>https://startups-and-downs-podcast.simplecast.com/episodes/crucible-tattoo-co-oZV0ZiKT</link>
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        <![CDATA[<p>A huge thank-you to Zero and Crucible Tattoo Co for sharing their unique insights and for taking the time to help create this special episode.</p><p>SAY HI TO CRUCIBLE TATTOO: <a href="https://www.crucibletattooco.com.au/">https://www.crucibletattooco.com.au/</a></p><p><i>Do you have more great insights, stories or tips related to this topic ? Get in touch, we would love to hear from you!</i></p><p>SAY HI! EMAIL : hello@readcitywriting.com.au</p><p>READCITY INSTAGRAM: <a href="https://www.instagram.com/readcity/">https://www.instagram.com/readcity/</a></p><p>READCITY WEBSITE: <a href="http://www.readcitywriting.com.au">www.readcitywriting.com.au</a></p><p> </p>
]]>
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      <itunes:title>#13 Crucible Tattoo Co. - Zero</itunes:title>
      <itunes:author>Zero, grace cain, Crucible Tattoo</itunes:author>
      <itunes:duration>00:26:32</itunes:duration>
      <itunes:summary>Join Grace Cain for this episode as she talks with successful startup business owner Zero of Crucible Tattoo Co. Zero shares the ups &amp; downs of opening and now running one of the most successful niche tattoo studios in Melbourne.</itunes:summary>
      <itunes:subtitle>Join Grace Cain for this episode as she talks with successful startup business owner Zero of Crucible Tattoo Co. Zero shares the ups &amp; downs of opening and now running one of the most successful niche tattoo studios in Melbourne.</itunes:subtitle>
      <itunes:keywords>australian, nche, niche, tattoo store, crucible tattoo, tattoo startup, tattoo business, niche store, melbourne startup, startups, start-up, pr, experience, hospitality, mindset, designer, podcast, female, educational, startup life, wellness, top tips, culture, friendship, pod-cast, job, melbourne, girls, conversational, flow zone, customer service, effective, marketing, creative, work, startups and downs podcast, art, tamworth, australia, small business, creative blocks, creative podcast, copy writer, boss lady, tattoo, writer, music, hbr, best friends, creativity, design, leadership, start up creative, practices, girl bosses, comedy, boss babes, aussies, lady startup, three girls, how to, business, entrepreneur, mental health, customer experience, writing, startups and downs, public relations, girl gang, gold coast, research, girl boss, start ups and downs, fashion designer, copy writing</itunes:keywords>
      <itunes:explicit>yes</itunes:explicit>
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      <itunes:episode>13</itunes:episode>
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      <title>#12: Good Pair Days - Banjo Harris Plane</title>
      <description>
        <![CDATA[<p>Banjo is a wine professional, with a background in fine dining restaurants, international wine imports and sales.</p><p>After growing up on the floor of his parent’s restaurants, Banjo’s future was never in doubt. After working in London and Sydney, he moved to Melbourne to assume the GM role at internationally-acclaimed restaurant Attica, whilst at the same time starting a fine wine import business.</p><p>He then went on to open his own wine bar and then subsequently an Italian restaurant.</p><p>He has since sold these businesses and focusses his time growing Australia’s most personalised online wine business Good Pair Days, as well as a food/wine/hospitality forum called GROW</p><p>He has twice been awarded ‘Best Sommelier in Australia’, and is a recognised wine judge, having been Chair of the Adelaide Review Hot 100 wine show for 3 years.</p><p>His greatest achievement is becoming a father, meaning that he no longer believes in weekends and drinks coffee tri-daily.</p><p>Check them out: <a href="http://www.goodpairdays.com">www.goodpairdays.com</a></p><p>And score a free $23 bottle here! </p><p><a href="https://www.goodpairdays.com/invite/PEAR79969">https://www.goodpairdays.com/invite/PEAR79969</a></p><p> </p><p> </p><p>Do you have more great insights, stories or tips related to this topic ? Get in touch, we would love to hear from you !</p><p>SAY HI ! EMAIL : hello@readcitywriting.com.au</p><p>READCITY INSTAGRAM: <a href="https://www.instagram.com/readcity/">https://www.instagram.com/readcity/</a></p><p>READCITY WEBSITE: <a href="http://www.readcitywriting.com.au/">www.readcitywriting.com.au</a></p>
]]>
      </description>
      <pubDate>Tue, 26 Nov 2019 19:00:02 +0000</pubDate>
      <author>hello@readcitywriting.com (Danielle Read, Grace Cain and Monique Hope)</author>
      <link>https://startups-and-downs-podcast.simplecast.com/episodes/good-pair-days-interview-e2D4Qx6J</link>
      <content:encoded>
        <![CDATA[<p>Banjo is a wine professional, with a background in fine dining restaurants, international wine imports and sales.</p><p>After growing up on the floor of his parent’s restaurants, Banjo’s future was never in doubt. After working in London and Sydney, he moved to Melbourne to assume the GM role at internationally-acclaimed restaurant Attica, whilst at the same time starting a fine wine import business.</p><p>He then went on to open his own wine bar and then subsequently an Italian restaurant.</p><p>He has since sold these businesses and focusses his time growing Australia’s most personalised online wine business Good Pair Days, as well as a food/wine/hospitality forum called GROW</p><p>He has twice been awarded ‘Best Sommelier in Australia’, and is a recognised wine judge, having been Chair of the Adelaide Review Hot 100 wine show for 3 years.</p><p>His greatest achievement is becoming a father, meaning that he no longer believes in weekends and drinks coffee tri-daily.</p><p>Check them out: <a href="http://www.goodpairdays.com">www.goodpairdays.com</a></p><p>And score a free $23 bottle here! </p><p><a href="https://www.goodpairdays.com/invite/PEAR79969">https://www.goodpairdays.com/invite/PEAR79969</a></p><p> </p><p> </p><p>Do you have more great insights, stories or tips related to this topic ? Get in touch, we would love to hear from you !</p><p>SAY HI ! EMAIL : hello@readcitywriting.com.au</p><p>READCITY INSTAGRAM: <a href="https://www.instagram.com/readcity/">https://www.instagram.com/readcity/</a></p><p>READCITY WEBSITE: <a href="http://www.readcitywriting.com.au/">www.readcitywriting.com.au</a></p>
]]>
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      <itunes:title>#12: Good Pair Days - Banjo Harris Plane</itunes:title>
      <itunes:author>Danielle Read, Grace Cain and Monique Hope</itunes:author>
      <itunes:duration>00:36:41</itunes:duration>
      <itunes:summary>Join Danielle Reed in this episode for an in depth interview with Banjo Harris Plane. Banjo has founded Good Pair Days, Australia's most personalised online wine business as well as found/wine/hospitality forum called GROW.  </itunes:summary>
      <itunes:subtitle>Join Danielle Reed in this episode for an in depth interview with Banjo Harris Plane. Banjo has founded Good Pair Days, Australia's most personalised online wine business as well as found/wine/hospitality forum called GROW.  </itunes:subtitle>
      <itunes:keywords>creativity, culture, creative blocks, effective, job, small business, pr, mindset, mental health, startup life, writing, female, practices, educational, startups, marketing, pod-cast, start-up, top tips, how to, experience, aussies, conversational, lady startup, public relations, customer service, three girls, startups and downs, wellness, designer, hbr, fashion designer, podcast, tamworth, friendship, gold coast, copy writing, boss lady, writer, best friends, customer experience, hospitality, creativity, flow zone, design, creative, leadership, work, research, entrepreneur, australian, start up creative, girl boss, startups and downs podcast, creative podcast, boss babes, copy writer, girl bosses, girl gang, melbourne, start ups and downs, girls, music, art, australia, business, comedy</itunes:keywords>
      <itunes:explicit>yes</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>12</itunes:episode>
    </item>
    <item>
      <guid isPermaLink="false">9c7a36a6-4f8f-4509-a55a-246c637ddf41</guid>
      <title>#11: Coming Soon..</title>
      <description>Hi, This season has been a hoot! Thanks so much for joining us. As you may have noticed we are taking a break. We will be back soon with a snazzy new series this Spring! Our new series will take you behind the scenes with some of our fave startups. We will be doing one on one deep dive interviews to give you more insights into the ups and downs of running a creative business. We are so grateful for your support of our first season and we hope to see you again this Spring with Season 2 of Startups and Downs Podcast ! BBBYYYEEEEE </description>
      <pubDate>Tue, 10 Sep 2019 22:00:06 +0000</pubDate>
      <author>hello@readcitywriting.com (danielle read, monique hope, grace cain)</author>
      <link>https://startups-and-downs-podcast.simplecast.com/episodes/11-coming-soon-_64TH8S6</link>
      <enclosure length="1295851" type="audio/mpeg" url="https://cdn.simplecast.com/audio/5ecfc1/5ecfc16b-44a6-4888-a5f4-d93f94279a09/c76861f6-bbfb-43f6-b98c-b904aa5d12ae/short_we_re_on_a_break_tc.mp3?&amp;aid=rss_feed"/>
      <itunes:title>#11: Coming Soon..</itunes:title>
      <itunes:author>danielle read, monique hope, grace cain</itunes:author>
      <itunes:duration>00:01:21</itunes:duration>
      <itunes:summary>Hi, This season has been a hoot! Thanks so much for joining us. As you may have noticed we are taking a break. We will be back soon with a snazzy new series this Spring! Our new series will take you behind the scenes with some of our fave startups. We will be doing one on one deep dive interviews to give you more insights into the ups and downs of running a creative business. We are so grateful for your support of our first season and we hope to see you again this Spring with Season 2 of Startups and Downs Podcast ! BBBYYYEEEEE </itunes:summary>
      <itunes:subtitle>Hi, This season has been a hoot! Thanks so much for joining us. As you may have noticed we are taking a break. We will be back soon with a snazzy new series this Spring! Our new series will take you behind the scenes with some of our fave startups. We will be doing one on one deep dive interviews to give you more insights into the ups and downs of running a creative business. We are so grateful for your support of our first season and we hope to see you again this Spring with Season 2 of Startups and Downs Podcast ! BBBYYYEEEEE </itunes:subtitle>
      <itunes:keywords>comedy, start, creative, business advice, arts, girl boss, startups, lady boss, lifestyle, australian, startups and downs, creative business</itunes:keywords>
      <itunes:explicit>yes</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>11</itunes:episode>
    </item>
    <item>
      <guid isPermaLink="false">3a45a851-224d-4977-8fc2-c56c2afc5fb3</guid>
      <title>#10: Becoming Fearless</title>
      <description>
        <![CDATA[<p>So you have listened to the episode and now you want more...</p>
<p>#notsponsored bits we mentioned:<br />
<strong>RESOURCES</strong></p>
<p><a href="https://www.psychologytoday.com/us/blog/smashing-the-brainblocks/201511/7-things-you-need-know-about-fear">Pscychology Today article</a></p>
<p><a href="https://www.psychologytoday.com/au/basics/fear">Basics of Fear article</a></p>
<p><a href="https://www.tonyrobbins.com/mind-meaning/how-to-use-fear/">Tony Robbins - How to use fear</a></p>
<p><a href="https://hbr.org/2018/04/how-fear-helps-and-hurts-entrepreneurs">HBR Article - How fear helps and hurts entrepreneurs</a></p>
<p>Do you have more great insights, stories or tips related to this topic ? Get in touch, we would love to hear from you ! SAY HI ! EMAIL : hello@readcitywriting.com.au<br />
READCITY INSTAGRAM: https://www.instagram.com/readcity/<br />
READCITY WEBSITE: www.readcitywriting.com.au</p>
]]>
      </description>
      <pubDate>Wed, 31 Jul 2019 10:55:32 +0000</pubDate>
      <author>hello@readcitywriting.com (Danielle Read, Grace Cain and Monique Hope)</author>
      <link>https://startups-and-downs-podcast.simplecast.com/episodes/becoming-fearless-Q_Pmx0Yg</link>
      <content:encoded>
        <![CDATA[<p>So you have listened to the episode and now you want more...</p>
<p>#notsponsored bits we mentioned:<br />
<strong>RESOURCES</strong></p>
<p><a href="https://www.psychologytoday.com/us/blog/smashing-the-brainblocks/201511/7-things-you-need-know-about-fear">Pscychology Today article</a></p>
<p><a href="https://www.psychologytoday.com/au/basics/fear">Basics of Fear article</a></p>
<p><a href="https://www.tonyrobbins.com/mind-meaning/how-to-use-fear/">Tony Robbins - How to use fear</a></p>
<p><a href="https://hbr.org/2018/04/how-fear-helps-and-hurts-entrepreneurs">HBR Article - How fear helps and hurts entrepreneurs</a></p>
<p>Do you have more great insights, stories or tips related to this topic ? Get in touch, we would love to hear from you ! SAY HI ! EMAIL : hello@readcitywriting.com.au<br />
READCITY INSTAGRAM: https://www.instagram.com/readcity/<br />
READCITY WEBSITE: www.readcitywriting.com.au</p>
]]>
      </content:encoded>
      <enclosure length="30891407" type="audio/mpeg" url="https://cdn.simplecast.com/audio/5ecfc1/5ecfc16b-44a6-4888-a5f4-d93f94279a09/13a4c1cf-80e5-4c79-a0a0-ef606604c45d/10_fear_july_18_master_file_tc.mp3?&amp;aid=rss_feed"/>
      <itunes:title>#10: Becoming Fearless</itunes:title>
      <itunes:author>Danielle Read, Grace Cain and Monique Hope</itunes:author>
      <itunes:duration>00:32:11</itunes:duration>
      <itunes:summary>Would you eat a tarantula for $1000? Sometimes operating in the startup space can feel like you’re on an episode of Fear Factor. Do you feel the fear and do it anyway — or call it a day? You’ve opted in for a whole cash tin of emotions. — excitement, thrill, wonder. But maybe you weren’t expecting there to be so much gosh darn fear.  Fear of failure, fear of rejection, fear that we’re just not enough. Today we’re talking all about what causes fear, how it affects creative businesses, how to use it to your advantage and how you can become more fearless in your business. </itunes:summary>
      <itunes:subtitle>Would you eat a tarantula for $1000? Sometimes operating in the startup space can feel like you’re on an episode of Fear Factor. Do you feel the fear and do it anyway — or call it a day? You’ve opted in for a whole cash tin of emotions. — excitement, thrill, wonder. But maybe you weren’t expecting there to be so much gosh darn fear.  Fear of failure, fear of rejection, fear that we’re just not enough. Today we’re talking all about what causes fear, how it affects creative businesses, how to use it to your advantage and how you can become more fearless in your business. </itunes:subtitle>
      <itunes:explicit>yes</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>10</itunes:episode>
    </item>
    <item>
      <guid isPermaLink="false">a2c168ae-cf12-499f-bc88-015ed1c1d725</guid>
      <title>#9: Creative Blocks Busted</title>
      <description>
        <![CDATA[<p>So you have listened to the episode and now you want more...</p>
<p><strong>TOP 5 TIPS to BUST CREATIVE BLOCKS!!</strong></p>
<ol>
<li>
<p>Fill Up Your Library - Every time you take a book out, you must replace it with conversations, people, songs, movies, tastes</p>
</li>
<li>
<p>Don’t beat a dead horse - it can be tough, but if it’s not flowing you’re better off going out for lunch</p>
</li>
<li>
<p>Move to a different place - even having people close by can bring new advice</p>
</li>
<li>
<p>Get in your flow zone - what passes the time for you. Could be baking, creating a new playlist</p>
</li>
<li>
<p>Do things that don’t interest you. /Invite uncomfortable conversations.</p>
</li>
</ol>
<p>#notsponsored bits we mentioned:<br />
<strong>RESOURCES</strong></p>
<p><a href="https://hbr.org/2019/01/how-to-be-creative-on-demand">HBR article - How to be creative on demand</a></p>
<p>https://brandfolder.com/blog/overcome-creative-blocks/</p>
<p>https://www.entrepreneur.com/article/290948<br />
*Do you have more great insights, stories or tips related to this topic ? Get in touch, we would love to hear from you !<br />
SAY HI ! EMAIL : hello@readcitywriting.com.au<br />
READCITY INSTAGRAM: https://www.instagram.com/readcity/<br />
READCITY WEBSITE: www.readcitywriting.com.au</p>
]]>
      </description>
      <pubDate>Tue, 16 Jul 2019 21:00:12 +0000</pubDate>
      <author>hello@readcitywriting.com (Danielle Read, Grace Cain and Monique Hope)</author>
      <link>https://startups-and-downs-podcast.simplecast.com/episodes/9-creative-blocks-busted-WUDFEeCt</link>
      <content:encoded>
        <![CDATA[<p>So you have listened to the episode and now you want more...</p>
<p><strong>TOP 5 TIPS to BUST CREATIVE BLOCKS!!</strong></p>
<ol>
<li>
<p>Fill Up Your Library - Every time you take a book out, you must replace it with conversations, people, songs, movies, tastes</p>
</li>
<li>
<p>Don’t beat a dead horse - it can be tough, but if it’s not flowing you’re better off going out for lunch</p>
</li>
<li>
<p>Move to a different place - even having people close by can bring new advice</p>
</li>
<li>
<p>Get in your flow zone - what passes the time for you. Could be baking, creating a new playlist</p>
</li>
<li>
<p>Do things that don’t interest you. /Invite uncomfortable conversations.</p>
</li>
</ol>
<p>#notsponsored bits we mentioned:<br />
<strong>RESOURCES</strong></p>
<p><a href="https://hbr.org/2019/01/how-to-be-creative-on-demand">HBR article - How to be creative on demand</a></p>
<p>https://brandfolder.com/blog/overcome-creative-blocks/</p>
<p>https://www.entrepreneur.com/article/290948<br />
*Do you have more great insights, stories or tips related to this topic ? Get in touch, we would love to hear from you !<br />
SAY HI ! EMAIL : hello@readcitywriting.com.au<br />
READCITY INSTAGRAM: https://www.instagram.com/readcity/<br />
READCITY WEBSITE: www.readcitywriting.com.au</p>
]]>
      </content:encoded>
      <enclosure length="33486379" type="audio/mpeg" url="https://cdn.simplecast.com/audio/5ecfc1/5ecfc16b-44a6-4888-a5f4-d93f94279a09/4ccfbce2-2f18-4e29-9ffa-31942fda3672/9_overcoming_creative_blocks_tc.mp3?&amp;aid=rss_feed"/>
      <itunes:title>#9: Creative Blocks Busted</itunes:title>
      <itunes:author>Danielle Read, Grace Cain and Monique Hope</itunes:author>
      <itunes:duration>00:34:53</itunes:duration>
      <itunes:summary>If you’ve ever felt the suffocating horrors of a creative block, you’ll know they’re just no good. When the ideas don’t flow – it can feel like there’s no way out. And all of a sudden you start to question if you actually know anything at all. But never fear, dear listener of ours – today we’re here to tell you 5 ways to stuff your creative blocks in a sack – and creatively rock instead.</itunes:summary>
      <itunes:subtitle>If you’ve ever felt the suffocating horrors of a creative block, you’ll know they’re just no good. When the ideas don’t flow – it can feel like there’s no way out. And all of a sudden you start to question if you actually know anything at all. But never fear, dear listener of ours – today we’re here to tell you 5 ways to stuff your creative blocks in a sack – and creatively rock instead.</itunes:subtitle>
      <itunes:explicit>yes</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>9</itunes:episode>
    </item>
    <item>
      <guid isPermaLink="false">5b692894-1e17-4181-9333-e4a52708a54a</guid>
      <title>#8: Creative Marketing Strategies</title>
      <description>
        <![CDATA[<p>So you have listened to the episode and now you want more...<br />
#notsponsored bits we mentioned:<br />
<strong>RESOURCES</strong><br />
<a href="https://twitter.com/VeganPower_co/status/1086329903551664128">Link to pin giveaway </a>- Veganuary<br />
<a href="https://www.manflowerco.com.au/">Manflower Co</a> Gift Packs with personalised cards -<br />
<a href="https://thankly.com.au/send-a-gift/#choose-gift">Thankly </a>- hand written cards and gift packs</p>
<p><strong>EXAMPLES</strong><br />
<a href="https://au.whogivesacrap.org/">Who gives a crap - toilet paper</a><br />
<a href="https://www.boostjuice.com.au/news/the-aussie-milk-bar-range/">Boost Juice Vegemite Smoothie</a><br />
<a href="https://au.koala.com/">Koala </a>- Twinkle unboxing</p>
<p><strong>TONE OF VOICE SUPERSTARS</strong><br />
<a href="https://www.instagram.com/frank_bod/?hl=en">Frank Body</a><br />
<a href="https://www.gotoskincare.com/">Go-To Skincare</a><br />
<a href="https://readcitywriting.com/">Readcity Writing </a>- All your Tone of Voice Needs</p>
<p><strong>FREE COURSE</strong><br />
<a href="https://www.bricksclicks.com.au/?gclid=EAIaIQobChMIgJymzoSc4gIVkYuPCh378gsbEAAYASAAEgJ7ivD_BwE">Kochie Bricks and Clicks free course </a></p>
<p>*Do you have more great insights, stories or tips related to this topic ? Get in touch, we would love to hear from you !<br />
SAY HI ! EMAIL : hello@readcitywriting.com.au<br />
READCITY INSTAGRAM: https://www.instagram.com/readcity/<br />
READCITY WEBSITE: www.readcitywriting.com.au</p>
]]>
      </description>
      <pubDate>Fri, 5 Jul 2019 06:57:42 +0000</pubDate>
      <author>hello@readcitywriting.com (Danielle Read, Grace Cain and Monique Hope)</author>
      <link>https://startups-and-downs-podcast.simplecast.com/episodes/8-creative-marketing-strategies-ab4IUx2M</link>
      <content:encoded>
        <![CDATA[<p>So you have listened to the episode and now you want more...<br />
#notsponsored bits we mentioned:<br />
<strong>RESOURCES</strong><br />
<a href="https://twitter.com/VeganPower_co/status/1086329903551664128">Link to pin giveaway </a>- Veganuary<br />
<a href="https://www.manflowerco.com.au/">Manflower Co</a> Gift Packs with personalised cards -<br />
<a href="https://thankly.com.au/send-a-gift/#choose-gift">Thankly </a>- hand written cards and gift packs</p>
<p><strong>EXAMPLES</strong><br />
<a href="https://au.whogivesacrap.org/">Who gives a crap - toilet paper</a><br />
<a href="https://www.boostjuice.com.au/news/the-aussie-milk-bar-range/">Boost Juice Vegemite Smoothie</a><br />
<a href="https://au.koala.com/">Koala </a>- Twinkle unboxing</p>
<p><strong>TONE OF VOICE SUPERSTARS</strong><br />
<a href="https://www.instagram.com/frank_bod/?hl=en">Frank Body</a><br />
<a href="https://www.gotoskincare.com/">Go-To Skincare</a><br />
<a href="https://readcitywriting.com/">Readcity Writing </a>- All your Tone of Voice Needs</p>
<p><strong>FREE COURSE</strong><br />
<a href="https://www.bricksclicks.com.au/?gclid=EAIaIQobChMIgJymzoSc4gIVkYuPCh378gsbEAAYASAAEgJ7ivD_BwE">Kochie Bricks and Clicks free course </a></p>
<p>*Do you have more great insights, stories or tips related to this topic ? Get in touch, we would love to hear from you !<br />
SAY HI ! EMAIL : hello@readcitywriting.com.au<br />
READCITY INSTAGRAM: https://www.instagram.com/readcity/<br />
READCITY WEBSITE: www.readcitywriting.com.au</p>
]]>
      </content:encoded>
      <enclosure length="28756598" type="audio/mpeg" url="https://cdn.simplecast.com/audio/5ecfc1/5ecfc16b-44a6-4888-a5f4-d93f94279a09/d6bfc51e-bc15-42ea-868b-00a65f082d20/8_creative_marketing_strategies_tc.mp3?&amp;aid=rss_feed"/>
      <itunes:title>#8: Creative Marketing Strategies</itunes:title>
      <itunes:author>Danielle Read, Grace Cain and Monique Hope</itunes:author>
      <itunes:duration>00:29:57</itunes:duration>
      <itunes:summary>Creative marketing ideas are few and far between.  We mean unless you want to read up on articles telling you to ‘create content’ and ‘write an e-book.’ YAWN.
‘We know all of this stuff – we want REAL creative marketing ideas!’
You asked we listened.

Small business owners like you don’t have wads of cash to splash about willy-nilly.  And you certainly don’t have time to waste on marketing ideas that don’t work.
As well as having a clear digital marketing strategy, it’s important to consider introducing new and creative marketing ideas into your business.</itunes:summary>
      <itunes:subtitle>Creative marketing ideas are few and far between.  We mean unless you want to read up on articles telling you to ‘create content’ and ‘write an e-book.’ YAWN.
‘We know all of this stuff – we want REAL creative marketing ideas!’
You asked we listened.

Small business owners like you don’t have wads of cash to splash about willy-nilly.  And you certainly don’t have time to waste on marketing ideas that don’t work.
As well as having a clear digital marketing strategy, it’s important to consider introducing new and creative marketing ideas into your business.</itunes:subtitle>
      <itunes:explicit>yes</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>8</itunes:episode>
    </item>
    <item>
      <guid isPermaLink="false">be45f693-015c-4d3e-b93b-ac222e6dc84f</guid>
      <title>#7: Imposter Syndrome Support</title>
      <description>
        <![CDATA[<p>As adapted from [(https://impostorsyndrome.com/](The Secret Thoughts of Successful Women, by Dr Valerie Young) and<br />
summarised by the ever-inspiring <a href="www.robertgerrish.com/">Robert Gerrish</a></p>
<p><strong>THE 5 IMPOSTER PROFILES</strong></p>
<p>🧬 <strong>THE PERFECTIONIST</strong> -<br />
Your goals are through the roof<br />
You expect yourself to be 100% perfect 100% of the time.<br />
Delegating is tough because you need to spend the next 48 years getting <em>it</em> right all on your own</p>
<p>SOLUTION: ⚗️Treat your every day as an experiment —<br />
Perfection in your eyes will not always equate to perfection in someone else’s.<br />
The pressure you’re putting on yourself is more likely to freeze your momentum, rather than end in the unobtainable goals you’re putting on yourself</p>
<p>The Perfectionists among us deserve nothing short of fulfilment in the process... To chill out a little and enjoy the ride.</p>
<p>🦸🏻‍♀️<strong>SUPERWOMAN/SUPERMAN -</strong><br />
You’re convinced you’re a phoney<br />
You work overtime<br />
You ignore your passions and throw everything into work<br />
To the detriment of super spesh time sipping margaritas with the ones you love</p>
<p>SOLUTION: ⚡️ Create a folder of EPIC -<br />
All of the sparkliest work you’ve ever graced the planet with.<br />
Then when your sneaky Superwoman pops up asking you ‘hey, what do you know?’ You can say ‘oh, I don’t know, but you can check out THIS AMAZING ARRAY OF WORK THAT I’M PROUD OF!’</p>
<p>🧠 <strong>NATURAL GENIUS</strong> -<br />
Your friends call you ‘the smart one’<br />
You’ve never had a mentor because you believe that you must figure it all out on your own<br />
You kick yourself when you miss the mark by a smidge</p>
<p>SOLUTION: 🖤  Create your Unicorn Gang —<br />
Unicorn Gangs do have a misleading name. Because constructive feedback will always be more useful than comments like ‘it’s nice.’ But by sharing your struggles, conflicts and ideas with others who truly care, you’ll be able to get outta your own head and a whole world of possibilities are right there, ready to blow your damn mind. A lot of you are going this whole Imposter Syndrome thing on your own, and it breaks my blackened heart.</p>
<p>🚶🏼‍♀️<strong>SOLOIST -</strong><br />
You are independent. So you never ask for help.<br />
You put your client’s needs ahead of your own, even if that means skipping lunch<br />
SOLUTION: Take a lunch break and treat yourself to the good bread. 🤙🏽 Because it really does taste better. And because #youreworthit 💁🏻‍♀️<br />
Your clients and customers will not love you any less for taking time to unplug, recharge and re-energise</p>
<p>🔮<strong>THE EXPERT -</strong><br />
You feel you never know enough, so you’re always upskilling...<br />
But after the next course, you <em>still</em> think you need to know morrreee!</p>
<p>SOLUTION:<br />
Upskilling is fab. ✔️Own  your personal magic.<br />
Your biggest secrets to feeling fulfilled and happy are hidden within your experiences, your bones, your delightful sparkly mind. ✨</p>
<p>Sure, take a course. Read a book. Build a castle of post-it notes. But also know that action is the secret sauce to finessing, refining and slaying.</p>
]]>
      </description>
      <pubDate>Tue, 18 Jun 2019 22:59:52 +0000</pubDate>
      <author>hello@readcitywriting.com (Danielle Read, Grace Cain and Monique Hope)</author>
      <link>https://startups-and-downs-podcast.simplecast.com/episodes/7-imposter-syndrome-support-8UVGn5vI</link>
      <content:encoded>
        <![CDATA[<p>As adapted from [(https://impostorsyndrome.com/](The Secret Thoughts of Successful Women, by Dr Valerie Young) and<br />
summarised by the ever-inspiring <a href="www.robertgerrish.com/">Robert Gerrish</a></p>
<p><strong>THE 5 IMPOSTER PROFILES</strong></p>
<p>🧬 <strong>THE PERFECTIONIST</strong> -<br />
Your goals are through the roof<br />
You expect yourself to be 100% perfect 100% of the time.<br />
Delegating is tough because you need to spend the next 48 years getting <em>it</em> right all on your own</p>
<p>SOLUTION: ⚗️Treat your every day as an experiment —<br />
Perfection in your eyes will not always equate to perfection in someone else’s.<br />
The pressure you’re putting on yourself is more likely to freeze your momentum, rather than end in the unobtainable goals you’re putting on yourself</p>
<p>The Perfectionists among us deserve nothing short of fulfilment in the process... To chill out a little and enjoy the ride.</p>
<p>🦸🏻‍♀️<strong>SUPERWOMAN/SUPERMAN -</strong><br />
You’re convinced you’re a phoney<br />
You work overtime<br />
You ignore your passions and throw everything into work<br />
To the detriment of super spesh time sipping margaritas with the ones you love</p>
<p>SOLUTION: ⚡️ Create a folder of EPIC -<br />
All of the sparkliest work you’ve ever graced the planet with.<br />
Then when your sneaky Superwoman pops up asking you ‘hey, what do you know?’ You can say ‘oh, I don’t know, but you can check out THIS AMAZING ARRAY OF WORK THAT I’M PROUD OF!’</p>
<p>🧠 <strong>NATURAL GENIUS</strong> -<br />
Your friends call you ‘the smart one’<br />
You’ve never had a mentor because you believe that you must figure it all out on your own<br />
You kick yourself when you miss the mark by a smidge</p>
<p>SOLUTION: 🖤  Create your Unicorn Gang —<br />
Unicorn Gangs do have a misleading name. Because constructive feedback will always be more useful than comments like ‘it’s nice.’ But by sharing your struggles, conflicts and ideas with others who truly care, you’ll be able to get outta your own head and a whole world of possibilities are right there, ready to blow your damn mind. A lot of you are going this whole Imposter Syndrome thing on your own, and it breaks my blackened heart.</p>
<p>🚶🏼‍♀️<strong>SOLOIST -</strong><br />
You are independent. So you never ask for help.<br />
You put your client’s needs ahead of your own, even if that means skipping lunch<br />
SOLUTION: Take a lunch break and treat yourself to the good bread. 🤙🏽 Because it really does taste better. And because #youreworthit 💁🏻‍♀️<br />
Your clients and customers will not love you any less for taking time to unplug, recharge and re-energise</p>
<p>🔮<strong>THE EXPERT -</strong><br />
You feel you never know enough, so you’re always upskilling...<br />
But after the next course, you <em>still</em> think you need to know morrreee!</p>
<p>SOLUTION:<br />
Upskilling is fab. ✔️Own  your personal magic.<br />
Your biggest secrets to feeling fulfilled and happy are hidden within your experiences, your bones, your delightful sparkly mind. ✨</p>
<p>Sure, take a course. Read a book. Build a castle of post-it notes. But also know that action is the secret sauce to finessing, refining and slaying.</p>
]]>
      </content:encoded>
      <enclosure length="31883897" type="audio/mpeg" url="https://cdn.simplecast.com/audio/5ecfc1/5ecfc16b-44a6-4888-a5f4-d93f94279a09/5c6e8093-e926-473c-8b55-cb82bf3dbc69/7_imposter_syndrome_tc.mp3?&amp;aid=rss_feed"/>
      <itunes:title>#7: Imposter Syndrome Support</itunes:title>
      <itunes:author>Danielle Read, Grace Cain and Monique Hope</itunes:author>
      <itunes:duration>00:33:13</itunes:duration>
      <itunes:summary>Do you feel like a phony? Are you ignoring your passions and throwing everything into work ?  or do you expect yourself to be 100% perfect 100% of the time? Well, you could be suffering from Imposter Syndrome but you are not alone - turns out a lot of us are! 

Never fear - we are here to help! Today we are breaking it down and taking a look at the five profiles of Imposter Syndrome and giving you actionable tips on how to overcome them in your life - today! </itunes:summary>
      <itunes:subtitle>Do you feel like a phony? Are you ignoring your passions and throwing everything into work ?  or do you expect yourself to be 100% perfect 100% of the time? Well, you could be suffering from Imposter Syndrome but you are not alone - turns out a lot of us are! 

Never fear - we are here to help! Today we are breaking it down and taking a look at the five profiles of Imposter Syndrome and giving you actionable tips on how to overcome them in your life - today! </itunes:subtitle>
      <itunes:keywords>business support, copy writing, experience, mindset, culture, leadership, startup life, start ups and downs, practices, girl boss, job, fear, business, australia, gold coast, writing, copy writer, marketing, top tips, boss babes, conversational, creativity, podcast, wellness, creative, small business, superman, start-up, research, hbr, pr, melbourne, three girls, tamworth, how to, girl gang, public relations, startups and downs podcast, imposter syndrome, female, imposter syndrome support, hospitality, girl bosses, customer service, work, lady startup, effective, educational, designer, perfection, writer, mental health, expert, girls, customer experience, best friends, australian, solist, boss lady, aussies, pod-cast, fashion designer, friendship, perfectionist, entrepreneur, startups and downs, imposter, soloist, natural genius, startups, comedy, creative podcast, superwoman, upskill, start up creative</itunes:keywords>
      <itunes:explicit>yes</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>7</itunes:episode>
    </item>
    <item>
      <guid isPermaLink="false">e421db90-7e66-4b61-8c9f-3957841a0337</guid>
      <title>#6: Create a Great Culture That Drives Performance</title>
      <description>
        <![CDATA[<p>So you have listened to the episode and now you want more...<br />
OUR 3 KEY TIPS for cultivating great culture:<br />
1: Increase employee engagement<br />
2: communication is key<br />
3: build emotional intelligence</p>
<p>#notsponsored bits we mentioned:</p>
<p><a href="https://www.dubsado.com/">Dubsado</a><br />
<a href="https://hbr.org/2013/05/six-components-of-culture">HBR article - 6 components of culture</a><br />
<a href="https://www.youtube.com/watch?v=91RwC_cwVqY&amp;feature=youtu.be">Gary Vaynerchuck on culture</a><br />
<a href="https://globalleadershipfoundation.com/geit/eitest.html">Emotional Intelligence test</a></p>
<p>*Do you have more great insights, stories or tips related to this topic ? Get in touch, we would love to hear from you !<br />
SAY HI ! EMAIL : hello@readcitywriting.com.au<br />
READCITY INSTAGRAM: https://www.instagram.com/readcity/<br />
READCITY WEBSITE: www.readcitywriting.com.au</p>
]]>
      </description>
      <pubDate>Tue, 4 Jun 2019 20:58:36 +0000</pubDate>
      <author>hello@readcitywriting.com (Monique Hope, Danielle Read, grace cain, Danielle Read, Grace Cain and Monique Hope, Readcity Writing)</author>
      <link>https://startups-and-downs-podcast.simplecast.com/episodes/6-cultivating-culture-B9AEcC0B</link>
      <content:encoded>
        <![CDATA[<p>So you have listened to the episode and now you want more...<br />
OUR 3 KEY TIPS for cultivating great culture:<br />
1: Increase employee engagement<br />
2: communication is key<br />
3: build emotional intelligence</p>
<p>#notsponsored bits we mentioned:</p>
<p><a href="https://www.dubsado.com/">Dubsado</a><br />
<a href="https://hbr.org/2013/05/six-components-of-culture">HBR article - 6 components of culture</a><br />
<a href="https://www.youtube.com/watch?v=91RwC_cwVqY&amp;feature=youtu.be">Gary Vaynerchuck on culture</a><br />
<a href="https://globalleadershipfoundation.com/geit/eitest.html">Emotional Intelligence test</a></p>
<p>*Do you have more great insights, stories or tips related to this topic ? Get in touch, we would love to hear from you !<br />
SAY HI ! EMAIL : hello@readcitywriting.com.au<br />
READCITY INSTAGRAM: https://www.instagram.com/readcity/<br />
READCITY WEBSITE: www.readcitywriting.com.au</p>
]]>
      </content:encoded>
      <enclosure length="38812151" type="audio/mpeg" url="https://cdn.simplecast.com/audio/5ecfc1/5ecfc16b-44a6-4888-a5f4-d93f94279a09/2e47dd4f-051d-48a5-a1fc-e5ae8916e86e/Culture_tc.mp3?&amp;aid=rss_feed"/>
      <itunes:title>#6: Create a Great Culture That Drives Performance</itunes:title>
      <itunes:author>Monique Hope, Danielle Read, grace cain, Danielle Read, Grace Cain and Monique Hope, Readcity Writing</itunes:author>
      <itunes:duration>00:40:26</itunes:duration>
      <itunes:summary>We know that happy staff = happy customers = happy business, but it’s easier said than done to keep our top employees engaged (especially in the start-up world!) 

In today’s episode we talk about cultivating culture and spoiler alert, it’s more than just some snazzy office perks like a free lunch and a coupla bean bags! 

You’ll learn 3 key tips for cultivating great culture whether you’re part of an in-house team or a virtual one. </itunes:summary>
      <itunes:subtitle>We know that happy staff = happy customers = happy business, but it’s easier said than done to keep our top employees engaged (especially in the start-up world!) 

In today’s episode we talk about cultivating culture and spoiler alert, it’s more than just some snazzy office perks like a free lunch and a coupla bean bags! 

You’ll learn 3 key tips for cultivating great culture whether you’re part of an in-house team or a virtual one. </itunes:subtitle>
      <itunes:keywords>creative, boss babes, podcast, practices, top tips, comedy, job, female, writer, tamworth, educational, startups and downs, hbr, customer experience, copy writing, hospitality, designer, three girls, pod-cast, how to, girl boss, marketing, start-up, business, lady startup, writing, conversational, dubsado, harvard business review, create a great culture, create culture, public relations, startups and downs podcast, best friends, australian, what is culture, performance, mental health, melbourne, boss lady, effective, creative podcast, entrepreneur, culture, girls, pr, wellness, australia, creativity, customer service, gold coast, start ups and downs, girl bosses, leadership, startups, friendship, research, cultivate culture, startup life, team work, accountability, experience, work, fashion designer, start up creative, mindset, aussies, small business, copy writer, girl gang</itunes:keywords>
      <itunes:explicit>yes</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>6</itunes:episode>
    </item>
    <item>
      <guid isPermaLink="false">ecf935dc-e657-4a88-8720-5c8a9e5caff5</guid>
      <title>#5: Surprise and Delight Ideas for Creative Customer Experience</title>
      <description>
        <![CDATA[<p>Want to know more about creative customer experiences you can incorporate into your business today?</p>
<p><strong>TOP TIPS for surprising and delighting your customers and clients:</strong></p>
<ol>
<li>*Personalisation: *The perfect fit for the person!</li>
<li>*Context: *How does it make sense for your brand? Extend your brand story.</li>
<li><em>Timing:</em> When a customer is at a critical pain point.</li>
</ol>
<p><strong>#notsponsored bits we mentioned:</strong></p>
<ul>
<li><a href="https://en.wikipedia.org/wiki/Pareto_principle">80 : 20 Rule aka Pareto Principle</a></li>
<li><a href="https://www.etsy.com/shop/flowerandbean">Flower and Bean - Monique's new vintage homewares Etsy store</a></li>
<li><a href="https://www.qantas.com/hotels/properties/11210-veriu-central?adults=2&amp;checkIn=2019-05-14&amp;checkOut=2019-05-15&amp;children=0&amp;gclid=CjwKCAjwq-TmBRBdEiwAaO1en9x-zsMNr6zHKXe6DT38WDBB6FmRHT3qoPQicnj6faPs5OQMtVM_eRoC6JgQAvD_BwE&amp;infants=0">The scented hotel Grace was staying at Veriu Central Sydney</a><br />
*<a href="https://www.businessoffashion.com/articles/tags/topics/personalisation"> Personalisation trend in fashion business</a></li>
<li><a href="https://www.eventbrite.com.au/o/huxtaburger-10630883895">Huxtaburger Junior Burger Masterclass </a></li>
<li><a href="https://www.etsy.com/people/HAGCLUB">Hagclubs Etsy</a></li>
<li><a href="https://thankly.com.au/thankly-business/">Hand-written notes  - Thankly</a></li>
<li><a href="https://www.bbc.com/news/business-16812545">Sainsbury's Tiger Bread</a></li>
<li><a href="https://hbr.org/2019/05/the-age-of-continuous-connection">HBR article on Age of Continuous Connection<br />
</a></li>
<li><a href="https://www.forbes.com/sites/moiravetter/2015/06/04/the-40000-olive-how-entrepreneurs-can-spend-time-saving-money/#1504a7475fbb">Forbes article on The $40,000 Olive: How Entrepreneurs Can Spend Time Saving Money</a></li>
<li><a href="https://cardsagainsthumanity.com/">Cards Against Humanity </a></li>
<li><a href="https://www.cardsagainsthumanitysavesamerica.com/">Cards Against Humanity Saves America</a></li>
<li><a href="https://www.youtube.com/watch?v=hPARr3yp6ys&amp;fbclid=IwAR1h2kl3Q6ussyKbCKuC9ySNQDZip3rxdfus5-VAmgf_1S6yflXA4aA0M2Q"> Youtube 'Old man laughs at the wall' aka - Here's What immigrants think About The Wall (Original Video)</a></li>
</ul>
<p>Get in touch to tell us what you do to surprise and delight your customers or how you have used any of the info we have mentioned - we really would love to hear from you!</p>
<p>Oh and if you think that your friends, work mates or  family could benefit from this podcast please <a href="https://startups-and-downs-podcast.simplecast.com/">share it </a>with them or better yet<a href="https://podcasts.apple.com/au/podcast/startups-and-downs-podcast/id1460788123"> RATE &amp; REVIEW us on Apple Podcasts </a>to spread the love x</p>
<p>SAY HI ! EMAIL : hello@readcitywriting.com.au<br />
READCITY INSTAGRAM: https://www.instagram.com/readcity/<br />
READCITY WEBSITE: www.readcitywriting.com.au</p>
]]>
      </description>
      <pubDate>Tue, 21 May 2019 21:26:58 +0000</pubDate>
      <author>hello@readcitywriting.com (readcity writing × Danielle Read, Grace Cain and Monique Hope × grace cain × monique hope × danielle read ×, Danielle Read, Grace Cain and Monique Hope)</author>
      <link>https://startups-and-downs-podcast.simplecast.com/episodes/5-surprise-and-delight-ideas-for-ofzLMF1H</link>
      <content:encoded>
        <![CDATA[<p>Want to know more about creative customer experiences you can incorporate into your business today?</p>
<p><strong>TOP TIPS for surprising and delighting your customers and clients:</strong></p>
<ol>
<li>*Personalisation: *The perfect fit for the person!</li>
<li>*Context: *How does it make sense for your brand? Extend your brand story.</li>
<li><em>Timing:</em> When a customer is at a critical pain point.</li>
</ol>
<p><strong>#notsponsored bits we mentioned:</strong></p>
<ul>
<li><a href="https://en.wikipedia.org/wiki/Pareto_principle">80 : 20 Rule aka Pareto Principle</a></li>
<li><a href="https://www.etsy.com/shop/flowerandbean">Flower and Bean - Monique's new vintage homewares Etsy store</a></li>
<li><a href="https://www.qantas.com/hotels/properties/11210-veriu-central?adults=2&amp;checkIn=2019-05-14&amp;checkOut=2019-05-15&amp;children=0&amp;gclid=CjwKCAjwq-TmBRBdEiwAaO1en9x-zsMNr6zHKXe6DT38WDBB6FmRHT3qoPQicnj6faPs5OQMtVM_eRoC6JgQAvD_BwE&amp;infants=0">The scented hotel Grace was staying at Veriu Central Sydney</a><br />
*<a href="https://www.businessoffashion.com/articles/tags/topics/personalisation"> Personalisation trend in fashion business</a></li>
<li><a href="https://www.eventbrite.com.au/o/huxtaburger-10630883895">Huxtaburger Junior Burger Masterclass </a></li>
<li><a href="https://www.etsy.com/people/HAGCLUB">Hagclubs Etsy</a></li>
<li><a href="https://thankly.com.au/thankly-business/">Hand-written notes  - Thankly</a></li>
<li><a href="https://www.bbc.com/news/business-16812545">Sainsbury's Tiger Bread</a></li>
<li><a href="https://hbr.org/2019/05/the-age-of-continuous-connection">HBR article on Age of Continuous Connection<br />
</a></li>
<li><a href="https://www.forbes.com/sites/moiravetter/2015/06/04/the-40000-olive-how-entrepreneurs-can-spend-time-saving-money/#1504a7475fbb">Forbes article on The $40,000 Olive: How Entrepreneurs Can Spend Time Saving Money</a></li>
<li><a href="https://cardsagainsthumanity.com/">Cards Against Humanity </a></li>
<li><a href="https://www.cardsagainsthumanitysavesamerica.com/">Cards Against Humanity Saves America</a></li>
<li><a href="https://www.youtube.com/watch?v=hPARr3yp6ys&amp;fbclid=IwAR1h2kl3Q6ussyKbCKuC9ySNQDZip3rxdfus5-VAmgf_1S6yflXA4aA0M2Q"> Youtube 'Old man laughs at the wall' aka - Here's What immigrants think About The Wall (Original Video)</a></li>
</ul>
<p>Get in touch to tell us what you do to surprise and delight your customers or how you have used any of the info we have mentioned - we really would love to hear from you!</p>
<p>Oh and if you think that your friends, work mates or  family could benefit from this podcast please <a href="https://startups-and-downs-podcast.simplecast.com/">share it </a>with them or better yet<a href="https://podcasts.apple.com/au/podcast/startups-and-downs-podcast/id1460788123"> RATE &amp; REVIEW us on Apple Podcasts </a>to spread the love x</p>
<p>SAY HI ! EMAIL : hello@readcitywriting.com.au<br />
READCITY INSTAGRAM: https://www.instagram.com/readcity/<br />
READCITY WEBSITE: www.readcitywriting.com.au</p>
]]>
      </content:encoded>
      <enclosure length="33727741" type="audio/mpeg" url="https://cdn.simplecast.com/audio/5ecfc1/5ecfc16b-44a6-4888-a5f4-d93f94279a09/5a1478c2-42e3-4961-a267-d2b8f7d686d6/5_Clever_Ways_to_Surprise_and_Delight_Your_Customers_and_Clients_1_tc.mp3?&amp;aid=rss_feed"/>
      <itunes:title>#5: Surprise and Delight Ideas for Creative Customer Experience</itunes:title>
      <itunes:author>readcity writing × Danielle Read, Grace Cain and Monique Hope × grace cain × monique hope × danielle read ×, Danielle Read, Grace Cain and Monique Hope</itunes:author>
      <itunes:duration>00:35:07</itunes:duration>
      <itunes:summary>So you’re a master at what you do, your products are basically woven with magic and that whole shipping or on-boarding process? Yeah, you’ve got it down pat. But in today’s modern world, best practices and getting what you asked for aren’t enough on their own. Today we’re talking about how you can up the ante and enhance your customer’s experience by surprising and delighting. Basically how to transform your customer’s perception of engaging with your brand from dishevelled pony to full-blown unicorn rainbow extravaganzas with extra sprinkles and waterfalls of glitter. </itunes:summary>
      <itunes:subtitle>So you’re a master at what you do, your products are basically woven with magic and that whole shipping or on-boarding process? Yeah, you’ve got it down pat. But in today’s modern world, best practices and getting what you asked for aren’t enough on their own. Today we’re talking about how you can up the ante and enhance your customer’s experience by surprising and delighting. Basically how to transform your customer’s perception of engaging with your brand from dishevelled pony to full-blown unicorn rainbow extravaganzas with extra sprinkles and waterfalls of glitter. </itunes:subtitle>
      <itunes:keywords>conversational, wellness, hospitality, writer, mindset, start ups and downs, startups and downs podcast, podcast, customer service, pr, startups, startups and downs, public relations, business, copy writer, start-up, writing, research, designer, marketing, creative, copy writing, how to, work, fashion designer, startup life, entrepreneur, creativity, leadership, top tips, pod-cast, hbr, aussies, small business, australia, australian, mental health, job, girls, best friends, friendship, girl gang, melbourne, boss babes, three girls, gold coast, boss lady, start up creative, lady startup, educational, creative podcast, girl bosses, tamworth, practices, female, culture, girl boss, comedy, effective, experience, customer experience, surprise and delight, personalisation, surprise, delight, personalization</itunes:keywords>
      <itunes:explicit>yes</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>5</itunes:episode>
    </item>
    <item>
      <guid isPermaLink="false">71cd4561-568b-4f57-b745-4749a5231a27</guid>
      <title>#4: Service-Swapping, Co-Opping and Collaboration Techniques</title>
      <description>
        <![CDATA[<p>So you have listened to the episode and now you want more...</p>
<p>**OUR TOP TIPS for leveraging what you have for what you want and need on a zero dollar budget! **</p>
<p>TIP 1: <em>Service-Swapping</em><br />
TIP 2: <em>Collaboration</em><br />
TIP 3: <em>Co-Opping</em></p>
<p><strong>#notsponsored bits we mentioned:</strong></p>
<p>PODCASTS:</p>
<ul>
<li><a href="https://ricochet.com/series/ladybrains/"> Lady Brains</a><br />
<a href="https://podcasts.apple.com/au/podcast/17-christy-laurence-plann/id1393925758?i=1000434115577">Founder of Plann swapped marketing to get their app developed </a></li>
<li><a href="https://podcasts.apple.com/us/podcast/stop-collaborate-listen/id1335910301">Stop, Collaborate &amp; Listen Podcast by Collabosaurus</a><br />
<a href="https://readcitywriting.com/jess-ruhfus-collabosaurus/">Jessica Ruhfus, (Collabosaurus) talks to our Danielle Read (Readcity Writing - check out the blog </a></li>
</ul>
<p>COOL CATS:</p>
<ul>
<li><a href="http://www.lisamessenger.com/">Lisa Messenger (aka. Aussie Boss Lady and all round inspiring gal)</a></li>
<li><a href="https://www.theatlantic.com/business/archive/2015/07/no-bosses-worker-owned-cooperatives/397007/">Atlantic story on vegan bakers co-op </a></li>
<li><a href="https://www.cwaa.org.au/">CWA (Country Womens Association of Australia) </a></li>
<li></li>
</ul>
<p>STATE GOVT INFO about starting a co-operative in Australia (and yes we know there are more states and territories than this):</p>
<ul>
<li><a href="https://www.fairtrading.nsw.gov.au/associations-and-co-operatives/co-operatives/starting-a-co-operative">NSW Fair Trading</a></li>
<li><a href="(https://www.qld.gov.au/law/laws-regulated-industries-and-accountability/queensland-laws-and-regulations/associations-charities-and-non-for-profits/cooperatives/registering-a-cooperative)">QLD Government</a></li>
<li><a href="https://www.business.vic.gov.au/setting-up-a-business/business-structure/cooperative">VIC Business </a></li>
<li><a href="https://www.commerce.wa.gov.au/consumer-protection/register-co-operative">WA Commerce</a></li>
<li><a href="https://www.sa.gov.au/topics/family-and-community/community-organisations/types/setting-up-a-community-organisation/register-a-co-operative">SA Government</a></li>
</ul>
<p><em>Do you have more great insights, stories or tips related to this topic ? Get in touch, we would love to hear from you !</em></p>
<p>SAY HI ! EMAIL : hello@readcitywriting.com.au<br />
READCITY INSTAGRAM: https://www.instagram.com/readcity/<br />
READCITY WEBSITE: www.readcitywriting.com.au</p>
]]>
      </description>
      <pubDate>Mon, 13 May 2019 21:48:00 +0000</pubDate>
      <author>hello@readcitywriting.com (Monique Hope, Grace Cain, Danielle Read, Grace Cain and Monique Hope, Danielle Read)</author>
      <link>https://startups-and-downs-podcast.simplecast.com/episodes/4-service-swapping-co-opping-and-colla-Lo9SeItH</link>
      <content:encoded>
        <![CDATA[<p>So you have listened to the episode and now you want more...</p>
<p>**OUR TOP TIPS for leveraging what you have for what you want and need on a zero dollar budget! **</p>
<p>TIP 1: <em>Service-Swapping</em><br />
TIP 2: <em>Collaboration</em><br />
TIP 3: <em>Co-Opping</em></p>
<p><strong>#notsponsored bits we mentioned:</strong></p>
<p>PODCASTS:</p>
<ul>
<li><a href="https://ricochet.com/series/ladybrains/"> Lady Brains</a><br />
<a href="https://podcasts.apple.com/au/podcast/17-christy-laurence-plann/id1393925758?i=1000434115577">Founder of Plann swapped marketing to get their app developed </a></li>
<li><a href="https://podcasts.apple.com/us/podcast/stop-collaborate-listen/id1335910301">Stop, Collaborate &amp; Listen Podcast by Collabosaurus</a><br />
<a href="https://readcitywriting.com/jess-ruhfus-collabosaurus/">Jessica Ruhfus, (Collabosaurus) talks to our Danielle Read (Readcity Writing - check out the blog </a></li>
</ul>
<p>COOL CATS:</p>
<ul>
<li><a href="http://www.lisamessenger.com/">Lisa Messenger (aka. Aussie Boss Lady and all round inspiring gal)</a></li>
<li><a href="https://www.theatlantic.com/business/archive/2015/07/no-bosses-worker-owned-cooperatives/397007/">Atlantic story on vegan bakers co-op </a></li>
<li><a href="https://www.cwaa.org.au/">CWA (Country Womens Association of Australia) </a></li>
<li></li>
</ul>
<p>STATE GOVT INFO about starting a co-operative in Australia (and yes we know there are more states and territories than this):</p>
<ul>
<li><a href="https://www.fairtrading.nsw.gov.au/associations-and-co-operatives/co-operatives/starting-a-co-operative">NSW Fair Trading</a></li>
<li><a href="(https://www.qld.gov.au/law/laws-regulated-industries-and-accountability/queensland-laws-and-regulations/associations-charities-and-non-for-profits/cooperatives/registering-a-cooperative)">QLD Government</a></li>
<li><a href="https://www.business.vic.gov.au/setting-up-a-business/business-structure/cooperative">VIC Business </a></li>
<li><a href="https://www.commerce.wa.gov.au/consumer-protection/register-co-operative">WA Commerce</a></li>
<li><a href="https://www.sa.gov.au/topics/family-and-community/community-organisations/types/setting-up-a-community-organisation/register-a-co-operative">SA Government</a></li>
</ul>
<p><em>Do you have more great insights, stories or tips related to this topic ? Get in touch, we would love to hear from you !</em></p>
<p>SAY HI ! EMAIL : hello@readcitywriting.com.au<br />
READCITY INSTAGRAM: https://www.instagram.com/readcity/<br />
READCITY WEBSITE: www.readcitywriting.com.au</p>
]]>
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      <itunes:title>#4: Service-Swapping, Co-Opping and Collaboration Techniques</itunes:title>
      <itunes:author>Monique Hope, Grace Cain, Danielle Read, Grace Cain and Monique Hope, Danielle Read</itunes:author>
      <itunes:duration>00:28:49</itunes:duration>
      <itunes:summary>According to The Beatles, money can’t buy you love. Although, it can buy you a bunch of other cool stuff. A trip to the aquarium, a really cool hat and even a map of the world. But what if you could leverage your skills and expertise to swap what you know and do - for what you want and need in you business and in your life?
In this episode of Startups and Downs we’re talking service-swapping, co-opping, community, collaboration and creative ways to get what you want without handing over a single penny
</itunes:summary>
      <itunes:subtitle>According to The Beatles, money can’t buy you love. Although, it can buy you a bunch of other cool stuff. A trip to the aquarium, a really cool hat and even a map of the world. But what if you could leverage your skills and expertise to swap what you know and do - for what you want and need in you business and in your life?
In this episode of Startups and Downs we’re talking service-swapping, co-opping, community, collaboration and creative ways to get what you want without handing over a single penny
</itunes:subtitle>
      <itunes:keywords>jessica ruhfus, designer, collaborating, startup creative, coops, australian, insights, readcity, cooperative, danielle read, collaboration techniques, fashion designer, how to start a cooperative, aussie, creative collaborating, fashion, creativity, skills share, student, how to collaborate, read city writing, startups and downs podcast, how to create a co-op, fashion startup, collabosaurus, co-op, co-operation, read city, creative coop, startups and downs, plann, startups, leveraging, collaboration, co-opping, swervice swapping, collab, fashion start-up, lady boss, start-ups, state laws, hustle, lady brains, podcast, leverage, readcity writing, tips, service swap, girl boss, how to service swap, fashion design, cwa, swap services, creative, lisa messenger, skill sharing, aussie girls</itunes:keywords>
      <itunes:explicit>yes</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>4</itunes:episode>
    </item>
    <item>
      <guid isPermaLink="false">85d04293-6134-4cea-ab3a-a6d86e6d77c4</guid>
      <title>#3: Working From Home</title>
      <description>
        <![CDATA[<p>So you have listened to the episode and now you want more...</p>
<p><strong>OUR TOP INSIGHTS</strong> for working from home productively and happily:</p>
<p><em>INSIGHT 1</em>: Pretend you’re not at home/don’t stay at home - set up your home to simulate a workplace.</p>
<p><em>INSIGHT 2:</em> Set boundaries - resist the urge to do washing and general household or watch Dr. Phil all day.</p>
<p><em>INSIGHT 3:</em> Create Routines - walk out the door, set limits, take lunch breaks + stay connected.</p>
<p><em>INSIGHT 4:  Stay Connected - find ways to collaborate or connect with others virtually</em></p>
<p><strong>#notsponsored bits we mentioned:</strong></p>
<p>PLACES TO CONNECT<br />
<a href="https://www.facebook.com/LMBDW/">Facebook group - Like minded bitches drinking wine</a></p>
<p>TIME MANAGEMENT TOOLS &amp; other things we like... still #unsponsored hint hint</p>
<p><a href="https://zoom.us/">Zoom </a><br />
<a href="https://asana.com">Asana</a><br />
<a href="https://www.voxer.com/">Voxer</a><br />
<a href="https://toggl.com/">Toggl</a><br />
<a href="https://slack.com/intl/en-au/">Slack</a><br />
<a href="https://workflowmax.com">Work Flow Max</a></p>
<p>*Do you have more great insights, stories or tips related to this topic ? Get in touch, we would love to hear from you !</p>
<p><strong>SAY HI ! EMAIL : hello@readcitywriting.com.au<br />
READCITY INSTAGRAM: https://www.instagram.com/readcity/<br />
READCITY WEBSITE: www.readcitywriting.com.au</strong></p>
]]>
      </description>
      <pubDate>Tue, 7 May 2019 23:20:35 +0000</pubDate>
      <author>hello@readcitywriting.com (Grace Cain, Danielle Read, Grace Cain and Monique Hope, Monique Hope, Danielle Read)</author>
      <link>https://startups-and-downs-podcast.simplecast.com/episodes/untitled-g7DEJh6Z</link>
      <content:encoded>
        <![CDATA[<p>So you have listened to the episode and now you want more...</p>
<p><strong>OUR TOP INSIGHTS</strong> for working from home productively and happily:</p>
<p><em>INSIGHT 1</em>: Pretend you’re not at home/don’t stay at home - set up your home to simulate a workplace.</p>
<p><em>INSIGHT 2:</em> Set boundaries - resist the urge to do washing and general household or watch Dr. Phil all day.</p>
<p><em>INSIGHT 3:</em> Create Routines - walk out the door, set limits, take lunch breaks + stay connected.</p>
<p><em>INSIGHT 4:  Stay Connected - find ways to collaborate or connect with others virtually</em></p>
<p><strong>#notsponsored bits we mentioned:</strong></p>
<p>PLACES TO CONNECT<br />
<a href="https://www.facebook.com/LMBDW/">Facebook group - Like minded bitches drinking wine</a></p>
<p>TIME MANAGEMENT TOOLS &amp; other things we like... still #unsponsored hint hint</p>
<p><a href="https://zoom.us/">Zoom </a><br />
<a href="https://asana.com">Asana</a><br />
<a href="https://www.voxer.com/">Voxer</a><br />
<a href="https://toggl.com/">Toggl</a><br />
<a href="https://slack.com/intl/en-au/">Slack</a><br />
<a href="https://workflowmax.com">Work Flow Max</a></p>
<p>*Do you have more great insights, stories or tips related to this topic ? Get in touch, we would love to hear from you !</p>
<p><strong>SAY HI ! EMAIL : hello@readcitywriting.com.au<br />
READCITY INSTAGRAM: https://www.instagram.com/readcity/<br />
READCITY WEBSITE: www.readcitywriting.com.au</strong></p>
]]>
      </content:encoded>
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      <itunes:title>#3: Working From Home</itunes:title>
      <itunes:author>Grace Cain, Danielle Read, Grace Cain and Monique Hope, Monique Hope, Danielle Read</itunes:author>
      <itunes:duration>00:28:56</itunes:duration>
      <itunes:summary>Start-ups more often than not look like one person at home with a laptop working really bloody hard.  Living the dream of wearing your PJs to work - is real but at what cost? The fact you can technically do ‘anything’ can prove to be a motivational nightmare with no boundaries and the loneliness of working in isolation is often underestimated. We want to share with you our experiences of working from home to help you whether you are considering working from home, or already are and just need a little help - we have your back. </itunes:summary>
      <itunes:subtitle>Start-ups more often than not look like one person at home with a laptop working really bloody hard.  Living the dream of wearing your PJs to work - is real but at what cost? The fact you can technically do ‘anything’ can prove to be a motivational nightmare with no boundaries and the loneliness of working in isolation is often underestimated. We want to share with you our experiences of working from home to help you whether you are considering working from home, or already are and just need a little help - we have your back. </itunes:subtitle>
      <itunes:keywords>entrepreneur, work from home, work life balance, podcast, girl boss, australia, startups and downs, working from home, girls, female, australian, boundaries, lady boss, startups, tamworth, co-working, gold coast, creative, lmbdw, procrastination, home office, hack, aussie, productivity, readcity, startup creative, creatives, readcity writing, workplace, designer, marketing, lady startup, time management, start-up, asana, routines, tips, zoom, startups and downs podcast, the truth, melbourne, the truth about working from home, collaborating, mindset, three girls</itunes:keywords>
      <itunes:explicit>yes</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>3</itunes:episode>
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    <item>
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      <title>#2: Mastering Work Life Balance</title>
      <description>
        <![CDATA[<p>So you have listened to the episode and now you want more...</p>
<p>OUR HOT TIPS for getting a bit more balance in your life.</p>
<ol>
<li>Boundaries</li>
<li>Leave work on time</li>
<li>Setting hours</li>
<li>Rewiring parental influence</li>
<li>Tools for time management</li>
<li>Investing time instead of spending it</li>
</ol>
<p>#notsponsored bits we mentioned:</p>
<p>STATS &amp; FACTS:</p>
<p><a href="https://www.aihw.gov.au/reports/australias-welfare/australias-welfare-2017-in-brief/contents/how-s-life-in-australia-international-comparison">AIHW Research - Work Life Balance in Australia</a>)</p>
<p><a href="https://hbr.org/2018/03/how-being-a-workaholic-differs-from-working-long-hours-and-why-that-matters-for-your-health">HBR article on workaholics vs working long hours</a></p>
<p><a href="https://www.instagram.com/shibuyameltdown/?hl=en">Shibuya Meltdown Instagram</a></p>
<p>TIME MANAGEMENT TOOLS &amp; other things we like... still #unsponsored <em>hint hint</em></p>
<p><a href="https://toggl.com/">Toggl</a><br />
<a href="https://slack.com/intl/en-au/">Slack</a><br />
<a href="https://www.workflowmax.com">Work Flow Max</a><br />
<a href="https://www.voxer.com/">Voxer</a></p>
<p>SAY HI ! EMAIL : hello@readcitywriting.com.au<br />
READCITY INSTAGRAM: https://www.instagram.com/readcity/<br />
READCITY WEBSITE: www.readcitywriting.com.au</p>
]]>
      </description>
      <pubDate>Mon, 29 Apr 2019 10:49:26 +0000</pubDate>
      <author>hello@readcitywriting.com (Monique Hope, Danielle Read, Grace Cain, Danielle Read, Grace Cain and Monique Hope)</author>
      <link>https://startups-and-downs-podcast.simplecast.com/episodes/mastering-work-life-balance-XdKlKcJf</link>
      <content:encoded>
        <![CDATA[<p>So you have listened to the episode and now you want more...</p>
<p>OUR HOT TIPS for getting a bit more balance in your life.</p>
<ol>
<li>Boundaries</li>
<li>Leave work on time</li>
<li>Setting hours</li>
<li>Rewiring parental influence</li>
<li>Tools for time management</li>
<li>Investing time instead of spending it</li>
</ol>
<p>#notsponsored bits we mentioned:</p>
<p>STATS &amp; FACTS:</p>
<p><a href="https://www.aihw.gov.au/reports/australias-welfare/australias-welfare-2017-in-brief/contents/how-s-life-in-australia-international-comparison">AIHW Research - Work Life Balance in Australia</a>)</p>
<p><a href="https://hbr.org/2018/03/how-being-a-workaholic-differs-from-working-long-hours-and-why-that-matters-for-your-health">HBR article on workaholics vs working long hours</a></p>
<p><a href="https://www.instagram.com/shibuyameltdown/?hl=en">Shibuya Meltdown Instagram</a></p>
<p>TIME MANAGEMENT TOOLS &amp; other things we like... still #unsponsored <em>hint hint</em></p>
<p><a href="https://toggl.com/">Toggl</a><br />
<a href="https://slack.com/intl/en-au/">Slack</a><br />
<a href="https://www.workflowmax.com">Work Flow Max</a><br />
<a href="https://www.voxer.com/">Voxer</a></p>
<p>SAY HI ! EMAIL : hello@readcitywriting.com.au<br />
READCITY INSTAGRAM: https://www.instagram.com/readcity/<br />
READCITY WEBSITE: www.readcitywriting.com.au</p>
]]>
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      <itunes:title>#2: Mastering Work Life Balance</itunes:title>
      <itunes:author>Monique Hope, Danielle Read, Grace Cain, Danielle Read, Grace Cain and Monique Hope</itunes:author>
      <itunes:duration>00:35:05</itunes:duration>
      <itunes:summary>Work and life. We’ve gotta have both. But how do you best differentiate the two for more productivity and more fun times? This episode we bring you 6 tips on mastering your work-life balance for you to start using today! 
</itunes:summary>
      <itunes:subtitle>Work and life. We’ve gotta have both. But how do you best differentiate the two for more productivity and more fun times? This episode we bring you 6 tips on mastering your work-life balance for you to start using today! 
</itunes:subtitle>
      <itunes:keywords>young, work hard, startups, startups and downs, stress, research, success, accomplish, creative, boss lady, culture, working from home, tips, pr, business, work, copywriting, startup creative, work life balance, productivity, podcast, hbr, work ethic, play hard, workaholics, balance, entrepreneurs, business women, female, work less, australia</itunes:keywords>
      <itunes:explicit>yes</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>2</itunes:episode>
    </item>
    <item>
      <guid isPermaLink="false">0903e374-9e59-470c-9401-9f40fc29c8c7</guid>
      <title>#1: Bedtime habits to be your best and increase productivity</title>
      <description>
        <![CDATA[<p>Sleep deprivation is the worst - when you feel like poop your work suffers. We know that tired leaders make crappy decisions and affect others around them negatively too. The evidence is clear that more rest means you will feel your better, perform better and bring out the best in those around you.  So how can we change our ways and get some of these juicy benefits of more rest?</p>
<p>We will go through some actionable tips and rituals that have worked for us and share our bedtime habits that definitely don’t work. Join us for the tried and tested tips and stay for the funny tales of our fails.</p>
<p>SAY HI ! EMAIL : hello@readcitywriting.com<br />
READCITY INSTAGRAM: https://www.instagram.com/readcity/<br />
READCITY WEBSITE: www.readcitywriting.com.au</p>
<p>#notsponsored bits we mentioned:<br />
Meditation Mindfullness apps:<br />
https://www.headspace.com/headspace-meditation-app<br />
https://www.smilingmind.com.au/smiling-mind-app</p>
]]>
      </description>
      <pubDate>Wed, 24 Apr 2019 10:20:16 +0000</pubDate>
      <author>hello@readcitywriting.com (Readcity Writing, Danielle Read, Grace Cain and Monique Hope, Grace Cain, Danielle Read, Monique Hope)</author>
      <link>https://startups-and-downs-podcast.simplecast.com/episodes/bedtime-habits-to-be-your-best-and-fvpjDaqB</link>
      <content:encoded>
        <![CDATA[<p>Sleep deprivation is the worst - when you feel like poop your work suffers. We know that tired leaders make crappy decisions and affect others around them negatively too. The evidence is clear that more rest means you will feel your better, perform better and bring out the best in those around you.  So how can we change our ways and get some of these juicy benefits of more rest?</p>
<p>We will go through some actionable tips and rituals that have worked for us and share our bedtime habits that definitely don’t work. Join us for the tried and tested tips and stay for the funny tales of our fails.</p>
<p>SAY HI ! EMAIL : hello@readcitywriting.com<br />
READCITY INSTAGRAM: https://www.instagram.com/readcity/<br />
READCITY WEBSITE: www.readcitywriting.com.au</p>
<p>#notsponsored bits we mentioned:<br />
Meditation Mindfullness apps:<br />
https://www.headspace.com/headspace-meditation-app<br />
https://www.smilingmind.com.au/smiling-mind-app</p>
]]>
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      <itunes:title>#1: Bedtime habits to be your best and increase productivity</itunes:title>
      <itunes:author>Readcity Writing, Danielle Read, Grace Cain and Monique Hope, Grace Cain, Danielle Read, Monique Hope</itunes:author>
      <itunes:duration>00:35:35</itunes:duration>
      <itunes:summary>How to get more sleep and how it can help your business and creativity.  We share our tried and tested tips to get more rest and what can go wrong if you neglect your bedtime habits. </itunes:summary>
      <itunes:subtitle>How to get more sleep and how it can help your business and creativity.  We share our tried and tested tips to get more rest and what can go wrong if you neglect your bedtime habits. </itunes:subtitle>
      <itunes:keywords>how to make a bedtime ritual, night time, rest, how to make bedtime habits, routines, habits, sleep more, sleep deprivation, be your best, how to, business, night routine, sleep, bedtime habits, business tips, rest more, sleep habits, creativity, bed, be more creative, bedtime rituals, how to sleep more, sleep rituals, startups and downs, nighttime habits, podcast, creative, boost creativity</itunes:keywords>
      <itunes:explicit>yes</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>1</itunes:episode>
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      <title>#0: Intro : Meet your friends at Startups + Downs</title>
      <description>
        <![CDATA[<p>The three of us will be bringing you fun (and fact) filled eps for creative business owners everywhere. We'll tackle the big issues (like what Tim Ferris does in the bath 🛀 ) right through to tips (like systems we've used in our own workplaces ✔️ ).</p>
<p>SAY HI ! EMAIL : hello@readcitywriting.com.au<br />
READCITY INSTAGRAM: https://www.instagram.com/readcity/<br />
READCITY WEBSITE: www.readcitywriting.com.au</p>
]]>
      </description>
      <pubDate>Tue, 23 Apr 2019 06:13:00 +0000</pubDate>
      <author>hello@readcitywriting.com (Monique Hope, Startups and Downs, Danielle Read, Grace Cain, Danielle Read, Grace Cain and Monique Hope, Readcity Writing)</author>
      <link>https://startups-and-downs-podcast.simplecast.com/episodes/intro-meet-your-friends-at-startups-dow-1CT14vUi</link>
      <content:encoded>
        <![CDATA[<p>The three of us will be bringing you fun (and fact) filled eps for creative business owners everywhere. We'll tackle the big issues (like what Tim Ferris does in the bath 🛀 ) right through to tips (like systems we've used in our own workplaces ✔️ ).</p>
<p>SAY HI ! EMAIL : hello@readcitywriting.com.au<br />
READCITY INSTAGRAM: https://www.instagram.com/readcity/<br />
READCITY WEBSITE: www.readcitywriting.com.au</p>
]]>
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      <itunes:title>#0: Intro : Meet your friends at Startups + Downs</itunes:title>
      <itunes:author>Monique Hope, Startups and Downs, Danielle Read, Grace Cain, Danielle Read, Grace Cain and Monique Hope, Readcity Writing</itunes:author>
      <itunes:duration>00:04:36</itunes:duration>
      <itunes:summary>Say G'day to your new biz besties : Monique, Grace and Danielle are our names and we are three 20-something, creative, entrepreneurial unicorns from Australia.  Join us as we chat all things business as creatives and navigate through the world of startups. Pour a glass of your favourite bevvy and get ready for a biz inspo overload. </itunes:summary>
      <itunes:subtitle>Say G'day to your new biz besties : Monique, Grace and Danielle are our names and we are three 20-something, creative, entrepreneurial unicorns from Australia.  Join us as we chat all things business as creatives and navigate through the world of startups. Pour a glass of your favourite bevvy and get ready for a biz inspo overload. </itunes:subtitle>
      <itunes:keywords>startup, female, business building, gold coast, danielle read, entreprenuer, conversational, marketing, readcity, public relations, lady boss, mindset, girl gang, creative startup, digital, huxtaburger, melbourne, pr, copywriting, australian, girl boss, startup creative, read city, aussie podcast, startups and downs, creativity, fashion, best friends</itunes:keywords>
      <itunes:explicit>yes</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>0</itunes:episode>
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