https://simplecast.com Inbound After running a marketing agency for 5 years and helping hundreds of clients grow, I share the most intense stories and all the advice I've learned on how to start and scale a company with ease. © 2019 Inbound Podcast en-nz https://www.inbound.org.nz/ Sat, 30 Mar 2019 01:28:00 +0000 Tue, 21 May 2019 21:57:59 +0000 https://www.inbound.org.nz/ Inbound https://cdn.simplecast.com/images/0ddc3489-8109-430b-895c-9e8ee7afeca6/a3740097-2b68-4d1b-9f45-f266cabc5c97/3000x3000/1550656094artwork.jpg?aid=rss_feed episodic After running a marketing agency for 5 years and helping hundreds of clients grow, I share the most intense stories and all the advice I've learned on how to start and scale a company with ease. Steven Male no https://feeds.simplecast.com/7PilMYJG inbound marketing, growth, marketing, revenue, agency Steven Male steven@inbound.org.nz db0884b1-f183-4888-979d-c3d2ca5b839d We talk about exactly what tracking your website goals can do for your business (hint: massive growth) 💰 Tracking your website goals and analytics is one thing that can change your business. Yet so many people don't know where to start. Do you know where your sales are coming from? Do you know exactly how much Facebook or Adwords is contributing to your business? With simple goal tracking you could find out that for every $1 you are putting into Adwords, you're earning $10 back so you should goal all in! But without tracking you could be spending most of your money on Facebook which could be the reason your growth rate is so slow. So before you do anything else, set up goal tracking! Sat, 30 Mar 2019 01:28:00 +0000 steven@inbound.org.nz (Steven Male) https://inbound.simplecast.com/episodes/we-talk-about-exactly-what-tracking-your-8c686d2d Tracking your website goals and analytics is one thing that can change your business. Yet so many people don't know where to start.

Do you know where your sales are coming from?

Do you know exactly how much Facebook or Adwords is contributing to your business?

With simple goal tracking you could find out that for every $1 you are putting into Adwords, you're earning $10 back so you should goal all in! But without tracking you could be spending most of your money on Facebook which could be the reason your growth rate is so slow.

So before you do anything else, set up goal tracking and watch your business flourish!

]]> We talk about exactly what tracking your website goals can do for your business (hint: massive growth) 💰 Steven Male 00:02:47 Tracking your website goals and analytics is one thing that can change your business. Yet so many people don't know where to start. Do you know where your sales are coming from? Do you know exactly how much Facebook or Adwords is contributing to your business? With simple goal tracking you could find out that for every $1 you are putting into Adwords, you're earning $10 back so you should goal all in! But without tracking you could be spending most of your money on Facebook which could be the reason your growth rate is so slow. So before you do anything else, set up goal tracking! Tracking your website goals and analytics is one thing that can change your business. Yet so many people don't know where to start. Do you know where your sales are coming from? Do you know exactly how much Facebook or Adwords is contributing to your business? With simple goal tracking you could find out that for every $1 you are putting into Adwords, you're earning $10 back so you should goal all in! But without tracking you could be spending most of your money on Facebook which could be the reason your growth rate is so slow. So before you do anything else, set up goal tracking! analytics, growth, scaling, tracking goals, startup, marketing, marketing agency, start up, agency, small business no full 9 12547ed0-bf4d-46eb-9a81-2a7257e82625 I built a website for my agency in 30 minutes without knowing how to code! 😎 I built a website for my agency in 30 minutes without knowing how to code! 😎 Best part? It only cost $25! 💰 I think it's common to still think that building a good looking website will either take weeks of your personal time or that you'll have to bring in a web development agency and a briefcase full of money to get the job done. 🤷‍♂️ So I wanted to show you exactly how I created the website, the templates I used, and the software I recommend and everything in between so you too can launch your dream site today. So for you startups and small businesses out there that are delaying launching your new site, or any big companies that are wanting to launch a new test product/service page, hopefully, this shows you that it's easier than you think to create something amazing. ✨ And as always, if you have any questions, I'm here to help! 😍 Wed, 27 Mar 2019 23:43:00 +0000 steven@inbound.org.nz (Steven Male) https://inbound.simplecast.com/episodes/i-built-a-website-for-my-agency-in-30-435ead39 I built a website for my agency in 30 minutes without knowing how to code! 😎

Best part? It only cost $25! 💰

I think it's common to still think that building a good looking website will either take weeks of your personal time or that you'll have to bring in a web development agency and a briefcase full of money to get the job done. 🤷‍♂️

So I wanted to show you exactly how I created the website, the templates I used, and the software I recommend and everything in between so you too can launch your dream site today.

So for you startups and small businesses out there that are delaying launching your new site, or any big companies that are wanting to launch a new test product/service page, hopefully, this shows you that it's easier than you think to create something amazing. ✨

And as always, if you have any questions, I'm here to help! 😍

]]> I built a website for my agency in 30 minutes without knowing how to code! 😎 Steven Male 00:10:09 I built a website for my agency in 30 minutes without knowing how to code! 😎 Best part? It only cost $25! 💰 I think it's common to still think that building a good looking website will either take weeks of your personal time or that you'll have to bring in a web development agency and a briefcase full of money to get the job done. 🤷‍♂️ So I wanted to show you exactly how I created the website, the templates I used, and the software I recommend and everything in between so you too can launch your dream site today. So for you startups and small businesses out there that are delaying launching your new site, or any big companies that are wanting to launch a new test product/service page, hopefully, this shows you that it's easier than you think to create something amazing. ✨ And as always, if you have any questions, I'm here to help! 😍 I built a website for my agency in 30 minutes without knowing how to code! 😎 Best part? It only cost $25! 💰 I think it's common to still think that building a good looking website will either take weeks of your personal time or that you'll have to bring in a web development agency and a briefcase full of money to get the job done. 🤷‍♂️ So I wanted to show you exactly how I created the website, the templates I used, and the software I recommend and everything in between so you too can launch your dream site today. So for you startups and small businesses out there that are delaying launching your new site, or any big companies that are wanting to launch a new test product/service page, hopefully, this shows you that it's easier than you think to create something amazing. ✨ And as always, if you have any questions, I'm here to help! 😍 start up, growth, marketing agency, scaling, new zealand, marketing, website, web dev, outsourcing, small business, startup, agency, building a website no full 8 4ddad074-63b9-4f99-95f9-453153f99e62 How to launch a website in 2019 In this episode, I cover the exact methodology on how I go about building a website in 2019. Spoilers from the episode: - It should only take you a few hours to build. - Your inspiration should come from your customers, not yourself. - Keep it simple! Start with the core information, then stack on everything else. - An FAQ page can really help drive conversions AND help you rank on the front page of Google. So if you're looking at a website redesign or simply want to launch something new, these two minutes can save you thousands of dollars and hundreds of hours. Mon, 25 Mar 2019 01:32:00 +0000 steven@inbound.org.nz (Steven Male) https://inbound.simplecast.com/episodes/how-to-launch-a-website-in-2019-20315d5b In this episode, I cover the exact methodology on how I go about building a website in 2019.

Spoilers from the episode:

  • It should only take you a few hours to build.
  • Your inspiration should come from your customers, not yourself.
  • Keep it simple! Start with the core information, then stack on everything else.
  • An FAQ page can really help drive conversions AND help you rank on the front page of Google.

So if you're looking at a website redesign or simply want to launch something new, these two minutes can save you thousands of dollars and hundreds of hours.

]]> How to launch a website in 2019 Steven Male 00:01:44 In this episode, I cover the exact methodology on how I go about building a website in 2019. Spoilers from the episode: - It should only take you a few hours to build. - Your inspiration should come from your customers, not yourself. - Keep it simple! Start with the core information, then stack on everything else. - An FAQ page can really help drive conversions AND help you rank on the front page of Google. So if you're looking at a website redesign or simply want to launch something new, these two minutes can save you thousands of dollars and hundreds of hours. In this episode, I cover the exact methodology on how I go about building a website in 2019. Spoilers from the episode: - It should only take you a few hours to build. - Your inspiration should come from your customers, not yourself. - Keep it simple! Start with the core information, then stack on everything else. - An FAQ page can really help drive conversions AND help you rank on the front page of Google. So if you're looking at a website redesign or simply want to launch something new, these two minutes can save you thousands of dollars and hundreds of hours. growth, building a website, webdev, website, new zealand, marketing, web dev, agency no full 7 e49fded5-c12c-46fc-aaec-0d23f8d6e430 Blogs. Do people still read? Should I be doing podcasts instead? We cover it all. In this episode, I cover exactly what I think about blogging. If you've ever questioned whether you should do blogs, or be doing podcasts or video instead, then this is the podcast episode for you. I cover the underlying reasons why blogging is radically different from social media and how it could be a secret asset that can keep your company going in rough times and help you grow your company rapidly in good times. Wed, 13 Mar 2019 21:44:00 +0000 steven@inbound.org.nz (Steven Male) https://inbound.simplecast.com/episodes/blogs-do-people-still-read-should-i-be-131b758a In this episode, I cover exactly what I think about blogging. If you've ever questioned whether you should do blogs, or be doing podcasts or video instead, then this is the podcast episode for you.

I cover the underlying reasons why blogging is radically different from social media and how it could be a secret asset that can keep your company going in rough times and help you grow your company rapidly in good times.

]]> Blogs. Do people still read? Should I be doing podcasts instead? We cover it all. Steven Male 00:08:45 In this episode, I cover exactly what I think about blogging. If you've ever questioned whether you should do blogs, or be doing podcasts or video instead, then this is the podcast episode for you. I cover the underlying reasons why blogging is radically different from social media and how it could be a secret asset that can keep your company going in rough times and help you grow your company rapidly in good times. In this episode, I cover exactly what I think about blogging. If you've ever questioned whether you should do blogs, or be doing podcasts or video instead, then this is the podcast episode for you. I cover the underlying reasons why blogging is radically different from social media and how it could be a secret asset that can keep your company going in rough times and help you grow your company rapidly in good times. growth, content, start up, content marketing, blogging, startup, blog, scaling, marketing agency, marketing, small business, agency no full 6 d702186c-c575-4db9-a4a9-31d865a5fdc9 Do people still read emails and should I be 'wasting' my time writing them? Emails. They've been around for a long time but we've all noticed that the results have started to dip. From open rates to click through rates, should I be still writing emails? I go super deep on the why behind email and uncover some deep reasons about how emails could potentially be a hidden asset that can keep your business running strong into the future. Wed, 13 Mar 2019 21:39:00 +0000 steven@inbound.org.nz (Steven Male) https://inbound.simplecast.com/episodes/do-people-still-read-emails-and-should-i-692065f3 Emails. They've been around for a long time but we've all noticed that the results have started to dip. From open rates to click through rates, should I be still writing emails?

I go super deep on the why behind email and uncover some deep reasons about how emails could potentially be a hidden asset that can keep your business running strong into the future.

]]> Do people still read emails and should I be 'wasting' my time writing them? Steven Male 00:05:44 Emails. They've been around for a long time but we've all noticed that the results have started to dip. From open rates to click through rates, should I be still writing emails? I go super deep on the why behind email and uncover some deep reasons about how emails could potentially be a hidden asset that can keep your business running strong into the future. Emails. They've been around for a long time but we've all noticed that the results have started to dip. From open rates to click through rates, should I be still writing emails? I go super deep on the why behind email and uncover some deep reasons about how emails could potentially be a hidden asset that can keep your business running strong into the future. marketing agency, growth, startup, email, scaling, start up, email marketing, marketing, small business, emails, agency no full 5 22f96854-c119-4b09-9ce7-c276933fd64f What should I outsource to a marketing agency (and what could kill my growth)? In this episode, I cover exactly what I believe you should and shouldn't outsource to a marketing agency. While outsourcing some things such as SEO can really save the company time and help the growth dramatically, other things such as social media need to be handled carefully otherwise it can kill both the growth and the momentum. Wed, 13 Mar 2019 21:11:00 +0000 steven@inbound.org.nz (Steven Male) https://inbound.simplecast.com/episodes/what-should-i-outsource-to-a-marketing-e8a09dc0 In this episode, I cover exactly what I believe you should and shouldn't outsource to a marketing agency. While outsourcing some things such as SEO can really save the company time and help the growth dramatically, other things such as social media need to be handled carefully otherwise it can kill both the growth and the momentum.

]]> What should I outsource to a marketing agency (and what could kill my growth)? Steven Male 00:11:35 In this episode, I cover exactly what I believe you should and shouldn't outsource to a marketing agency. While outsourcing some things such as SEO can really save the company time and help the growth dramatically, other things such as social media need to be handled carefully otherwise it can kill both the growth and the momentum. In this episode, I cover exactly what I believe you should and shouldn't outsource to a marketing agency. While outsourcing some things such as SEO can really save the company time and help the growth dramatically, other things such as social media need to be handled carefully otherwise it can kill both the growth and the momentum. growth, outsourcing, scaling, small business, start up, marketing, startup, marketing agency, agency no full 4 b6d85783-0b15-4a76-9901-638897ee24f5 How much should you outsource for marketing? After running a marketing agency for 5 years, we've had our fair share of wins and losses. One of the biggest lessons we started to learn is how much companies should outsource their marketing. I cover a few rules on when to outsource, what to outsource, and how much is too much when it comes to bringing on an agency to help build your company. Fri, 8 Mar 2019 04:52:00 +0000 steven@inbound.org.nz (Steven Male) https://inbound.simplecast.com/episodes/how-much-should-you-outsource-for-1443c3f5 After running a marketing agency for 5 years, we've had our fair share of wins and losses. One of the biggest lessons we started to learn is how much companies should outsource their marketing. I cover a few rules on when to outsource, what to outsource, and how much is too much when it comes to bringing on an agency to help build your company.

]]> How much should you outsource for marketing? Steven Male 00:11:21 After running a marketing agency for 5 years, we've had our fair share of wins and losses. One of the biggest lessons we started to learn is how much companies should outsource their marketing. I cover a few rules on when to outsource, what to outsource, and how much is too much when it comes to bringing on an agency to help build your company. After running a marketing agency for 5 years, we've had our fair share of wins and losses. One of the biggest lessons we started to learn is how much companies should outsource their marketing. I cover a few rules on when to outsource, what to outsource, and how much is too much when it comes to bringing on an agency to help build your company. startup, growth, start up, scaling, marketing, small business, marketing agency, outsourcing, agency no full 3 4807a1ce-de4e-4b16-bdd4-0e34338b40e0 #2 The number one mistake companies make when hiring a marketing agency (and when you should hire yours) Most companies hire a marketing agency when they need growth, but depending on the foundations, it could actually be the marketing agency that kills your business. In this episode, we cover a few examples of when you should and should not hire an agency. We also discuss the concept of product-market fit, and we go deep on assumptions and how to get the most out of your investment into growth. Tue, 26 Feb 2019 01:35:00 +0000 steven@inbound.org.nz (Steven Male) https://inbound.simplecast.com/episodes/2-the-number-one-mistake-companies-make-137cf28e Most companies hire a marketing agency when they need growth, but depending on the foundations, it could actually be the marketing agency that kills your business.

In this episode, we cover a few examples of when you should and should not hire an agency. We also discuss the concept of product-market fit, and we go deep on assumptions and how to get the most out of your investment into growth.

]]> #2 The number one mistake companies make when hiring a marketing agency (and when you should hire yours) Steven Male 00:11:22 Most companies hire a marketing agency when they need growth, but depending on the foundations, it could actually be the marketing agency that kills your business. In this episode, we cover a few examples of when you should and should not hire an agency. We also discuss the concept of product-market fit, and we go deep on assumptions and how to get the most out of your investment into growth. Most companies hire a marketing agency when they need growth, but depending on the foundations, it could actually be the marketing agency that kills your business. In this episode, we cover a few examples of when you should and should not hire an agency. We also discuss the concept of product-market fit, and we go deep on assumptions and how to get the most out of your investment into growth. growth, start up, marketing agency, scaling, marketing, startup, agency, small business no full 2 d1643b12-2dd8-4305-8442-20cf0944f1ef #1 How to launch a company and test a market in 48 hours for only $500 What do you think when you think of launching a company? Probably some staff, a marketing budget, an office, 6 months of side hustling, and everything else. What if I shared a way that you could test your business idea (product or service) for $500 over a 48 hour period? In this episode, I show you that it doesn't need to be so complicated. Wed, 20 Feb 2019 09:49:00 +0000 steven@inbound.org.nz (Steven Male) https://inbound.simplecast.com/episodes/1-how-to-launch-a-company-and-test-a-f91646fe What do you think when you think of launching a company? Probably some staff, a marketing budget, an office, 6 months of side hustling, and everything else. What if I shared a way that you could test your business idea (product or service) for $500 over a 48 hour period?

A lot of people don't launch their business because they feel like the process is far too big. How do I start? Where do I build my site? How do I launch without having to invest $50,000? In this episode, we cover exactly how to launch, and test your marketing for only $500!

This includes building your own website (one that looks as sexy as you do), creating 5 ads, distributing your ads over Instagram to a huge audience, and most important, making your first sale.

]]> #1 How to launch a company and test a market in 48 hours for only $500 Steven Male 00:22:31 What do you think when you think of launching a company? Probably some staff, a marketing budget, an office, 6 months of side hustling, and everything else. What if I shared a way that you could test your business idea (product or service) for $500 over a 48 hour period? In this episode, I show you that it doesn't need to be so complicated. What do you think when you think of launching a company? Probably some staff, a marketing budget, an office, 6 months of side hustling, and everything else. What if I shared a way that you could test your business idea (product or service) for $500 over a 48 hour period? In this episode, I show you that it doesn't need to be so complicated. scale, growth, launch a company, startup, marketing, starting a company no full 1