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    <title>More Than Marketing Podcast</title>
    <description>Interested in small business life? More than Marketing pulls the curtain back on Wayne Consulting Group while talking about hurdles that small businesses face. Interviews, candid discussions with employees, and more! Join Rob Johnson, Group Creative Director and Founder, as he leads this podcast designed to help people understand and learn more about small business.

https://www.wayneconsulting.org</description>
    <copyright>Copyright 2020. Wayne Consulting Group. All rights reserved.</copyright>
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    <pubDate>Fri, 23 Oct 2020 18:57:05 +0000</pubDate>
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      <title>More Than Marketing Podcast</title>
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    <itunes:type>episodic</itunes:type>
    <itunes:summary>Interested in small business life? More than Marketing pulls the curtain back on Wayne Consulting Group while talking about hurdles that small businesses face. Interviews, candid discussions with employees, and more! Join Rob Johnson, Group Creative Director and Founder, as he leads this podcast designed to help people understand and learn more about small business.

https://www.wayneconsulting.org</itunes:summary>
    <itunes:author>Wayne Consulting Group, Rob Johnson</itunes:author>
    <itunes:explicit>yes</itunes:explicit>
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    <itunes:keywords>podcasting, advertising, website development, marketing</itunes:keywords>
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      <itunes:name>Rob Johnson</itunes:name>
      <itunes:email>rob@wayneconsulting.org</itunes:email>
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      <title>030: The Beginning of an Era</title>
      <description>
        <![CDATA[<p>And on this week's edition of more than marketing, Rob Johnson talks about how Wayne consulting and Wayne media are finally coming together. He also discusses plans for 2021 with the new build-out for a Speakeasy in Brighton, Michigan.</p><p><strong>Podcast Bio</strong></p><p>More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful. </p><p>The undercurrent of this podcast is the story of Wayne Media Group. A marketing, advertising, and organizational development firm based in Brighton, MI and Louisville, KY. Several episodes of MTM are dedicated to telling our story, while other episodes are dedicated to themes in business, advertising, and other companies’ stories. </p><p>Hosted by Rob Johnson (Creative Director), this podcast is perfect for entrepreneurs, hobbyists, and anyone looking to learn more about the business & marketing space. </p><p><strong>Social Links</strong></p><ul><li><a href="http://www.waynemedia.com" target="_blank">Wayne Media Group</a></li><li><a href="http://facebook.com/waynemediagroup" target="_blank">Facebook</a></li><li><a href="http://instagram.com/waynemediagroup" target="_blank">Instagram</a></li><li><a href="http://linkedin.com/company/waynemediagroup" target="_blank">LinkedIn</a></li></ul>
]]>
      </description>
      <pubDate>Fri, 23 Oct 2020 18:57:05 +0000</pubDate>
      <author>rob@wayneconsulting.org (Rob Johnson)</author>
      <link>https://more-than-marketing-podcast.simplecast.com/episodes/030-the-beginning-of-an-era-yky6nk_8</link>
      <content:encoded>
        <![CDATA[<p>And on this week's edition of more than marketing, Rob Johnson talks about how Wayne consulting and Wayne media are finally coming together. He also discusses plans for 2021 with the new build-out for a Speakeasy in Brighton, Michigan.</p><p><strong>Podcast Bio</strong></p><p>More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful. </p><p>The undercurrent of this podcast is the story of Wayne Media Group. A marketing, advertising, and organizational development firm based in Brighton, MI and Louisville, KY. Several episodes of MTM are dedicated to telling our story, while other episodes are dedicated to themes in business, advertising, and other companies’ stories. </p><p>Hosted by Rob Johnson (Creative Director), this podcast is perfect for entrepreneurs, hobbyists, and anyone looking to learn more about the business & marketing space. </p><p><strong>Social Links</strong></p><ul><li><a href="http://www.waynemedia.com" target="_blank">Wayne Media Group</a></li><li><a href="http://facebook.com/waynemediagroup" target="_blank">Facebook</a></li><li><a href="http://instagram.com/waynemediagroup" target="_blank">Instagram</a></li><li><a href="http://linkedin.com/company/waynemediagroup" target="_blank">LinkedIn</a></li></ul>
]]>
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      <itunes:title>030: The Beginning of an Era</itunes:title>
      <itunes:author>Rob Johnson</itunes:author>
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      <itunes:summary>And on this week's edition of more than marketing, Rob Johnson talks about how Wayne consulting and Wayne media are finally coming together. He also discusses plans for 2021 with the new build-out for a Speakeasy in Brighton, Michigan.</itunes:summary>
      <itunes:subtitle>And on this week's edition of more than marketing, Rob Johnson talks about how Wayne consulting and Wayne media are finally coming together. He also discusses plans for 2021 with the new build-out for a Speakeasy in Brighton, Michigan.</itunes:subtitle>
      <itunes:keywords>michigan marketing company, advertising podcast, marketing podcast, louisville marketing company</itunes:keywords>
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      <itunes:episode>30</itunes:episode>
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      <title>029: Who's in charge or quality control?</title>
      <description>
        <![CDATA[<p>On this week's edition of More Than Marketing, Rob talks about quality control and how important it is for businesses to be proactive about managing their online reputation. </p><p><strong>Podcast Bio</strong></p><p>More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful. </p><p>The undercurrent of this podcast is the story of Wayne Media Group. A marketing, advertising, and organizational development firm based in Howell, MI and Louisville, KY. Several episodes of MTM are dedicated to telling our story, while other episodes are dedicated to themes in business, advertising, and other companies’ stories. </p><p>Hosted by Rob Johnson (Creative Director), this podcast is perfect for entrepreneurs, hobbyists, and anyone looking to learn more about the business & marketing space. </p><p><strong>Social Links</strong></p><ul><li><a href="http://www.waynemedia.com" target="_blank">Wayne Media Group</a></li><li><a href="http://facebook.com/waynemediagroup" target="_blank">Facebook</a></li><li><a href="http://instagram.com/waynemediagroup" target="_blank">Instagram</a></li><li><a href="http://linkedin.com/company/waynemediagroup" target="_blank">LinkedIn</a></li></ul>
]]>
      </description>
      <pubDate>Mon, 12 Oct 2020 06:00:00 +0000</pubDate>
      <author>rob@wayneconsulting.org (Rob Johnson)</author>
      <link>https://more-than-marketing-podcast.simplecast.com/episodes/029-whos-in-charge-or-quality-control-9ka5yjbH</link>
      <content:encoded>
        <![CDATA[<p>On this week's edition of More Than Marketing, Rob talks about quality control and how important it is for businesses to be proactive about managing their online reputation. </p><p><strong>Podcast Bio</strong></p><p>More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful. </p><p>The undercurrent of this podcast is the story of Wayne Media Group. A marketing, advertising, and organizational development firm based in Howell, MI and Louisville, KY. Several episodes of MTM are dedicated to telling our story, while other episodes are dedicated to themes in business, advertising, and other companies’ stories. </p><p>Hosted by Rob Johnson (Creative Director), this podcast is perfect for entrepreneurs, hobbyists, and anyone looking to learn more about the business & marketing space. </p><p><strong>Social Links</strong></p><ul><li><a href="http://www.waynemedia.com" target="_blank">Wayne Media Group</a></li><li><a href="http://facebook.com/waynemediagroup" target="_blank">Facebook</a></li><li><a href="http://instagram.com/waynemediagroup" target="_blank">Instagram</a></li><li><a href="http://linkedin.com/company/waynemediagroup" target="_blank">LinkedIn</a></li></ul>
]]>
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      <itunes:title>029: Who's in charge or quality control?</itunes:title>
      <itunes:author>Rob Johnson</itunes:author>
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      <itunes:duration>00:11:20</itunes:duration>
      <itunes:summary>On this week's edition of More Than Marketing, Rob talks about quality control and how important it is for businesses to be proactive about managing their online reputation. </itunes:summary>
      <itunes:subtitle>On this week's edition of More Than Marketing, Rob talks about quality control and how important it is for businesses to be proactive about managing their online reputation. </itunes:subtitle>
      <itunes:keywords>michigan marketing company, advertising podcast, marketing podcast, louisville marketing company</itunes:keywords>
      <itunes:explicit>yes</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>29</itunes:episode>
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      <title>028: The Women of Finely Crafted Realty</title>
      <description>
        <![CDATA[<p>On this week's edition: Rob sits down with the women of "Finely Crafted Realty", which is a real estate firm serving Oldham County, Kentucky. Be sure to check out their website at <a href="www.finelycraftedrealty.com!">www.finelycraftedrealty.com!</a></p><p><strong>Podcast Bio</strong></p><p>More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful. </p><p>The undercurrent of this podcast is the story of Wayne Consulting Group. A marketing, advertising, and organizational development firm based in Howell, MI and Louisville, KY. Several episodes of MTM are dedicated to telling our story, while other episodes are dedicated to themes in business, advertising, and other companies’ stories. </p><p>Hosted by Rob Johnson (Creative Director, Wayne Consulting Group), this podcast is perfect for entrepreneurs, hobbyists, and anyone looking to learn more about the business & marketing space. </p><p><strong>Social Links</strong></p><ul><li><a href="http://wayneconsulting.org/" target="_blank">Wayne Consulting Group</a></li><li><a href="http://facebook.com/thatwcg" target="_blank">WCG Facebook Page</a></li><li><a href="http://instgram.com/thatwcg" target="_blank">WCG Instagram</a></li><li><a href="http://morethanpod.com/" target="_blank">More Than Marketing Website</a></li></ul>
]]>
      </description>
      <pubDate>Tue, 6 Oct 2020 19:04:56 +0000</pubDate>
      <author>rob@wayneconsulting.org (Rob Johnson)</author>
      <link>https://more-than-marketing-podcast.simplecast.com/episodes/028-the-women-of-finely-crafted-realty-yaR4yGag</link>
      <content:encoded>
        <![CDATA[<p>On this week's edition: Rob sits down with the women of "Finely Crafted Realty", which is a real estate firm serving Oldham County, Kentucky. Be sure to check out their website at <a href="www.finelycraftedrealty.com!">www.finelycraftedrealty.com!</a></p><p><strong>Podcast Bio</strong></p><p>More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful. </p><p>The undercurrent of this podcast is the story of Wayne Consulting Group. A marketing, advertising, and organizational development firm based in Howell, MI and Louisville, KY. Several episodes of MTM are dedicated to telling our story, while other episodes are dedicated to themes in business, advertising, and other companies’ stories. </p><p>Hosted by Rob Johnson (Creative Director, Wayne Consulting Group), this podcast is perfect for entrepreneurs, hobbyists, and anyone looking to learn more about the business & marketing space. </p><p><strong>Social Links</strong></p><ul><li><a href="http://wayneconsulting.org/" target="_blank">Wayne Consulting Group</a></li><li><a href="http://facebook.com/thatwcg" target="_blank">WCG Facebook Page</a></li><li><a href="http://instgram.com/thatwcg" target="_blank">WCG Instagram</a></li><li><a href="http://morethanpod.com/" target="_blank">More Than Marketing Website</a></li></ul>
]]>
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      <itunes:title>028: The Women of Finely Crafted Realty</itunes:title>
      <itunes:author>Rob Johnson</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/ee937c02-2124-4cee-88c8-4ef6dfa6885d/945d6c89-2f2b-447a-b8bc-4d68abb5f3dd/3000x3000/1.jpg?aid=rss_feed"/>
      <itunes:duration>00:32:24</itunes:duration>
      <itunes:summary>On this week's edition: Rob sits down with the women of "Finely Crafted Realty", which is a real estate firm serving Oldham County, Kentucky. Be sure to check out their website at www.finelycraftedrealty.com!</itunes:summary>
      <itunes:subtitle>On this week's edition: Rob sits down with the women of "Finely Crafted Realty", which is a real estate firm serving Oldham County, Kentucky. Be sure to check out their website at www.finelycraftedrealty.com!</itunes:subtitle>
      <itunes:keywords>louisville, michigan, marketing, podcasting</itunes:keywords>
      <itunes:explicit>no</itunes:explicit>
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      <itunes:episode>28</itunes:episode>
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      <title>027: Our Mobile Podcasting Service is Live!</title>
      <description>
        <![CDATA[<p>Rob talks about WMG's mobile podcasting setup and how it can benefit businesses across Michigan.</p><p><strong>Podcast Bio</strong></p><p>More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful. </p><p>The undercurrent of this podcast is the story of Wayne Media Group. A marketing, advertising, and organizational development firm based in Howell, MI and Louisville, KY. Several episodes of MTM are dedicated to telling our story, while other episodes are dedicated to themes in business, advertising, and other companies’ stories. </p><p>Hosted by Rob Johnson (Creative Director), this podcast is perfect for entrepreneurs, hobbyists, and anyone looking to learn more about the business & marketing space. </p><p><strong>Social Links</strong></p><ul><li><a href="http://www.waynemedia.com" target="_blank">Wayne Media Group</a></li><li><a href="http://facebook.com/waynemediagroup" target="_blank">Facebook</a></li><li><a href="http://instagram.com/waynemediagroup" target="_blank">Instagram</a></li><li><a href="http://linkedin.com/company/waynemediagroup" target="_blank">LinkedIn</a></li></ul>
]]>
      </description>
      <pubDate>Mon, 5 Oct 2020 22:23:42 +0000</pubDate>
      <author>rob@wayneconsulting.org (Rob Johnson)</author>
      <link>https://more-than-marketing-podcast.simplecast.com/episodes/027-our-mobile-podcasting-service-is-live-Xc6VmoMa</link>
      <content:encoded>
        <![CDATA[<p>Rob talks about WMG's mobile podcasting setup and how it can benefit businesses across Michigan.</p><p><strong>Podcast Bio</strong></p><p>More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful. </p><p>The undercurrent of this podcast is the story of Wayne Media Group. A marketing, advertising, and organizational development firm based in Howell, MI and Louisville, KY. Several episodes of MTM are dedicated to telling our story, while other episodes are dedicated to themes in business, advertising, and other companies’ stories. </p><p>Hosted by Rob Johnson (Creative Director), this podcast is perfect for entrepreneurs, hobbyists, and anyone looking to learn more about the business & marketing space. </p><p><strong>Social Links</strong></p><ul><li><a href="http://www.waynemedia.com" target="_blank">Wayne Media Group</a></li><li><a href="http://facebook.com/waynemediagroup" target="_blank">Facebook</a></li><li><a href="http://instagram.com/waynemediagroup" target="_blank">Instagram</a></li><li><a href="http://linkedin.com/company/waynemediagroup" target="_blank">LinkedIn</a></li></ul>
]]>
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      <itunes:title>027: Our Mobile Podcasting Service is Live!</itunes:title>
      <itunes:author>Rob Johnson</itunes:author>
      <itunes:duration>00:06:32</itunes:duration>
      <itunes:summary>Rob talks about WMG's mobile podcasting setup and how it can benefit businesses across Michigan.</itunes:summary>
      <itunes:subtitle>Rob talks about WMG's mobile podcasting setup and how it can benefit businesses across Michigan.</itunes:subtitle>
      <itunes:keywords>michigan marketing company, advertising podcast, marketing podcast, louisville marketing company</itunes:keywords>
      <itunes:explicit>yes</itunes:explicit>
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      <itunes:episode>27</itunes:episode>
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      <title>026: Decentralized Command</title>
      <description>
        <![CDATA[<p>On this week's episode of More Than Marketing, Rob talks about Decentralized Command and how it can be utilized in your company, big or small. </p><p>REFERENCES: </p><ul><li>Extreme Ownership - Jocko Willink: https://www.amazon.com/Extreme-Ownership-audiobook/dp/B015TM0RM4/ref=sr_1_3?dchild=1&keywords=Extreme+Ownership&qid=1600010182&sr=8-3</li><li>Leadership Tactics (Field Guide) - Jocko Willink: https://www.amazon.com/dp/B07THC92JS?plink=taXXWpEyr3RGKdWr&ref=adblp13nvvxx_0_1_im</li></ul><p><strong>Podcast Bio</strong></p><p>More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful. </p><p>The undercurrent of this podcast is the story of Wayne Consulting Group. A marketing, advertising, and organizational development firm based in Howell, MI and Louisville, KY. Several episodes of MTM are dedicated to telling our story, while other episodes are dedicated to themes in business, advertising, and other companies’ stories. </p><p>Hosted by Rob Johnson (Creative Director, Wayne Consulting Group), this podcast is perfect for entrepreneurs, hobbyists, and anyone looking to learn more about the business & marketing space. </p><p><strong>Social Links</strong></p><ul><li><a href="http://wayneconsulting.org/" target="_blank">Wayne Consulting Group</a></li><li><a href="http://facebook.com/thatwcg" target="_blank">WCG Facebook Page</a></li><li><a href="http://instgram.com/thatwcg" target="_blank">WCG Instagram</a></li><li><a href="http://morethanpod.com/" target="_blank">More Than Marketing Website</a></li></ul>
]]>
      </description>
      <pubDate>Sun, 13 Sep 2020 15:20:44 +0000</pubDate>
      <author>rob@wayneconsulting.org (Rob Johnson)</author>
      <link>https://more-than-marketing-podcast.simplecast.com/episodes/026-decentralized-command-8itQatRv</link>
      <content:encoded>
        <![CDATA[<p>On this week's episode of More Than Marketing, Rob talks about Decentralized Command and how it can be utilized in your company, big or small. </p><p>REFERENCES: </p><ul><li>Extreme Ownership - Jocko Willink: https://www.amazon.com/Extreme-Ownership-audiobook/dp/B015TM0RM4/ref=sr_1_3?dchild=1&keywords=Extreme+Ownership&qid=1600010182&sr=8-3</li><li>Leadership Tactics (Field Guide) - Jocko Willink: https://www.amazon.com/dp/B07THC92JS?plink=taXXWpEyr3RGKdWr&ref=adblp13nvvxx_0_1_im</li></ul><p><strong>Podcast Bio</strong></p><p>More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful. </p><p>The undercurrent of this podcast is the story of Wayne Consulting Group. A marketing, advertising, and organizational development firm based in Howell, MI and Louisville, KY. Several episodes of MTM are dedicated to telling our story, while other episodes are dedicated to themes in business, advertising, and other companies’ stories. </p><p>Hosted by Rob Johnson (Creative Director, Wayne Consulting Group), this podcast is perfect for entrepreneurs, hobbyists, and anyone looking to learn more about the business & marketing space. </p><p><strong>Social Links</strong></p><ul><li><a href="http://wayneconsulting.org/" target="_blank">Wayne Consulting Group</a></li><li><a href="http://facebook.com/thatwcg" target="_blank">WCG Facebook Page</a></li><li><a href="http://instgram.com/thatwcg" target="_blank">WCG Instagram</a></li><li><a href="http://morethanpod.com/" target="_blank">More Than Marketing Website</a></li></ul>
]]>
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      <itunes:title>026: Decentralized Command</itunes:title>
      <itunes:author>Rob Johnson</itunes:author>
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      <itunes:duration>00:14:21</itunes:duration>
      <itunes:summary>On this week's episode of More Than Marketing, Rob talks about Decentralized Command and how it can be utilized in your company, big or small. </itunes:summary>
      <itunes:subtitle>On this week's episode of More Than Marketing, Rob talks about Decentralized Command and how it can be utilized in your company, big or small. </itunes:subtitle>
      <itunes:keywords>leadership, strategy for small business, jocko willink, marketing, advertising</itunes:keywords>
      <itunes:explicit>yes</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>26</itunes:episode>
    </item>
    <item>
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      <title>025: I went too far...</title>
      <description>
        <![CDATA[<p>On this week's episode, Rob talks about a time he went too far in trying to help a client out.</p><p><strong>SHOW NOTES</strong></p><p>More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful. </p><p>The undercurrent of this podcast is the story of Wayne Consulting Group. A marketing, advertising, and organizational development firm based in Howell, MI and Louisville, KY. Several episodes of MTM are dedicated to telling our story, while other episodes are dedicated to themes in business, advertising, and other companies’ stories. </p><p>Hosted by Rob Johnson (Creative Director, Wayne Consulting Group), this podcast is perfect for entrepreneurs, hobbyists, and anyone looking to learn more about the business & marketing space. </p><p><strong>Social Links</strong></p><ul><li><a href="http://wayneconsulting.org/" target="_blank">Wayne Consulting Group</a></li><li><a href="http://facebook.com/thatwcg" target="_blank">WCG Facebook Page</a></li><li><a href="http://instgram.com/thatwcg" target="_blank">WCG Instagram</a></li><li><a href="http://morethanpod.com/" target="_blank">More Than Marketing Website</a></li></ul>
]]>
      </description>
      <pubDate>Tue, 8 Sep 2020 05:35:18 +0000</pubDate>
      <author>rob@wayneconsulting.org (Rob Johnson)</author>
      <link>https://more-than-marketing-podcast.simplecast.com/episodes/025-i-went-too-far-Aa4zyF0D</link>
      <content:encoded>
        <![CDATA[<p>On this week's episode, Rob talks about a time he went too far in trying to help a client out.</p><p><strong>SHOW NOTES</strong></p><p>More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful. </p><p>The undercurrent of this podcast is the story of Wayne Consulting Group. A marketing, advertising, and organizational development firm based in Howell, MI and Louisville, KY. Several episodes of MTM are dedicated to telling our story, while other episodes are dedicated to themes in business, advertising, and other companies’ stories. </p><p>Hosted by Rob Johnson (Creative Director, Wayne Consulting Group), this podcast is perfect for entrepreneurs, hobbyists, and anyone looking to learn more about the business & marketing space. </p><p><strong>Social Links</strong></p><ul><li><a href="http://wayneconsulting.org/" target="_blank">Wayne Consulting Group</a></li><li><a href="http://facebook.com/thatwcg" target="_blank">WCG Facebook Page</a></li><li><a href="http://instgram.com/thatwcg" target="_blank">WCG Instagram</a></li><li><a href="http://morethanpod.com/" target="_blank">More Than Marketing Website</a></li></ul>
]]>
      </content:encoded>
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      <itunes:title>025: I went too far...</itunes:title>
      <itunes:author>Rob Johnson</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/ee937c02-2124-4cee-88c8-4ef6dfa6885d/a588d44b-ede0-42ae-a0ac-a94249cf8802/3000x3000/copy-of-copy-of-copy-of-more-than-marketing-podcast.jpg?aid=rss_feed"/>
      <itunes:duration>00:15:06</itunes:duration>
      <itunes:summary>On this week's episode, Rob talks about a time he went too far in trying to help a client out.</itunes:summary>
      <itunes:subtitle>On this week's episode, Rob talks about a time he went too far in trying to help a client out.</itunes:subtitle>
      <itunes:explicit>yes</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>25</itunes:episode>
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    <item>
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      <title>024: A Sellers Market with Tara Harris</title>
      <description>
        <![CDATA[<p>On this week’s edition of More Than Marketing, Rob sits down with realtor Tara Harris to talk about the Louisville Real Estate Market and how realtors can set themselves apart with their online and offline presence.</p><p><strong>Podcast Bio</strong></p><p>More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful. </p><p>The undercurrent of this podcast is the story of Wayne Consulting Group. A marketing, advertising, and organizational development firm based in Howell, MI and Louisville, KY. Several episodes of MTM are dedicated to telling our story, while other episodes are dedicated to themes in business, advertising, and other companies’ stories. </p><p>Hosted by Rob Johnson (Creative Director, Wayne Consulting Group), this podcast is perfect for entrepreneurs, hobbyists, and anyone looking to learn more about the business & marketing space. </p><p><br /><strong>Social Links</strong></p><ul><li><a href="http://wayneconsulting.org/" target="_blank">Wayne Consulting Group</a></li><li><a href="http://facebook.com/thatwcg" target="_blank">WCG Facebook Page</a></li><li><a href="http://instgram.com/thatwcg" target="_blank">WCG Instagram</a></li><li><a href="http://morethanpod.com/" target="_blank">More Than Marketing Website</a></li></ul>
]]>
      </description>
      <pubDate>Sun, 23 Aug 2020 13:51:59 +0000</pubDate>
      <author>rob@wayneconsulting.org (Tara Harris, Rob Johnson)</author>
      <link>https://more-than-marketing-podcast.simplecast.com/episodes/024-a-sellers-market-with-tara-harris-d7IyT1MO</link>
      <content:encoded>
        <![CDATA[<p>On this week’s edition of More Than Marketing, Rob sits down with realtor Tara Harris to talk about the Louisville Real Estate Market and how realtors can set themselves apart with their online and offline presence.</p><p><strong>Podcast Bio</strong></p><p>More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful. </p><p>The undercurrent of this podcast is the story of Wayne Consulting Group. A marketing, advertising, and organizational development firm based in Howell, MI and Louisville, KY. Several episodes of MTM are dedicated to telling our story, while other episodes are dedicated to themes in business, advertising, and other companies’ stories. </p><p>Hosted by Rob Johnson (Creative Director, Wayne Consulting Group), this podcast is perfect for entrepreneurs, hobbyists, and anyone looking to learn more about the business & marketing space. </p><p><br /><strong>Social Links</strong></p><ul><li><a href="http://wayneconsulting.org/" target="_blank">Wayne Consulting Group</a></li><li><a href="http://facebook.com/thatwcg" target="_blank">WCG Facebook Page</a></li><li><a href="http://instgram.com/thatwcg" target="_blank">WCG Instagram</a></li><li><a href="http://morethanpod.com/" target="_blank">More Than Marketing Website</a></li></ul>
]]>
      </content:encoded>
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      <itunes:title>024: A Sellers Market with Tara Harris</itunes:title>
      <itunes:author>Tara Harris, Rob Johnson</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/ee937c02-2124-4cee-88c8-4ef6dfa6885d/cd301f29-4694-43d1-a03f-abb1386afd55/3000x3000/copy-of-copy-of-more-than-marketing-podcast-2.jpg?aid=rss_feed"/>
      <itunes:duration>00:19:06</itunes:duration>
      <itunes:summary>On this week’s edition of More Than Marketing, Rob sits down with realtor Tara Harris to talk about the Louisville Real Estate Market and how realtors can set themselves apart with their online and offline presence.</itunes:summary>
      <itunes:subtitle>On this week’s edition of More Than Marketing, Rob sits down with realtor Tara Harris to talk about the Louisville Real Estate Market and how realtors can set themselves apart with their online and offline presence.</itunes:subtitle>
      <itunes:keywords>wayne consulting group, real estate podcast, marketing podcast, more than marketing</itunes:keywords>
      <itunes:explicit>yes</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>24</itunes:episode>
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      <title>023: The 02:00 AM Podcast</title>
      <description>
        <![CDATA[<p>On this week’s edition, Rob talks about the impact COVID had on WCG after 3 months, the greatest education he’s received, and he gives his perspective on business growth and startup culture.</p><h3>EPISODE NOTES</h3><p>On this week’s edition of #MoreThanMarketing, Rob takes a look at software that they use at WCG that keeps his team organized while keeping his business secure.</p><p><strong>Podcast Bio</strong></p><p>More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful. </p><p>The undercurrent of this podcast is the story of Wayne Consulting Group. A marketing, advertising, and organizational development firm based in Howell, MI and Louisville, KY. Several episodes of MTM are dedicated to telling our story, while other episodes are dedicated to themes in business, advertising, and other companies’ stories. </p><p>Hosted by Rob Johnson (Creative Director, Wayne Consulting Group), this podcast is perfect for entrepreneurs, hobbyists, and anyone looking to learn more about the business & marketing space. </p><p><strong>Social Links</strong></p><p><a href="http://wayneconsulting.org/">Wayne Consulting Group</a></p><p><a href="http://facebook.com/thatwcg">WCG Facebook Page</a></p><p><a href="http://instgram.com/thatwcg">WCG Instagram</a></p><p><a href="http://morethanpod.com/">More Than Marketing Website</a></p>
]]>
      </description>
      <pubDate>Mon, 27 Jul 2020 07:00:19 +0000</pubDate>
      <author>rob@wayneconsulting.org (Rob Johnson)</author>
      <link>https://more-than-marketing-podcast.simplecast.com/episodes/023-the-02-00-am-podcast-y0yzlY5g</link>
      <content:encoded>
        <![CDATA[<p>On this week’s edition, Rob talks about the impact COVID had on WCG after 3 months, the greatest education he’s received, and he gives his perspective on business growth and startup culture.</p><h3>EPISODE NOTES</h3><p>On this week’s edition of #MoreThanMarketing, Rob takes a look at software that they use at WCG that keeps his team organized while keeping his business secure.</p><p><strong>Podcast Bio</strong></p><p>More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful. </p><p>The undercurrent of this podcast is the story of Wayne Consulting Group. A marketing, advertising, and organizational development firm based in Howell, MI and Louisville, KY. Several episodes of MTM are dedicated to telling our story, while other episodes are dedicated to themes in business, advertising, and other companies’ stories. </p><p>Hosted by Rob Johnson (Creative Director, Wayne Consulting Group), this podcast is perfect for entrepreneurs, hobbyists, and anyone looking to learn more about the business & marketing space. </p><p><strong>Social Links</strong></p><p><a href="http://wayneconsulting.org/">Wayne Consulting Group</a></p><p><a href="http://facebook.com/thatwcg">WCG Facebook Page</a></p><p><a href="http://instgram.com/thatwcg">WCG Instagram</a></p><p><a href="http://morethanpod.com/">More Than Marketing Website</a></p>
]]>
      </content:encoded>
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      <itunes:title>023: The 02:00 AM Podcast</itunes:title>
      <itunes:author>Rob Johnson</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/ee937c02-2124-4cee-88c8-4ef6dfa6885d/fc37ea79-be8a-4c69-aab4-536780302959/3000x3000/copy-of-copy-of-copy-of-more-than-marketing-podcast.jpg?aid=rss_feed"/>
      <itunes:duration>00:15:30</itunes:duration>
      <itunes:summary>On this week’s edition, Rob talks about the impact COVID had on WCG after 3 months, the greatest education he’s received, and he gives his perspective on business growth and startup culture.</itunes:summary>
      <itunes:subtitle>On this week’s edition, Rob talks about the impact COVID had on WCG after 3 months, the greatest education he’s received, and he gives his perspective on business growth and startup culture.</itunes:subtitle>
      <itunes:explicit>yes</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>23</itunes:episode>
    </item>
    <item>
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      <title>022: Software that keeps your business organized and secure.</title>
      <description>
        <![CDATA[<p>On this week’s edition of #MoreThanMarketing, Rob takes a look at software that they use at WCG that keeps his team organized while keeping his business secure.</p><p><strong>Podcast Bio</strong></p><p>More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful. </p><p>The undercurrent of this podcast is the story of Wayne Consulting Group. A marketing, advertising, and organizational development firm based in Howell, MI and Louisville, KY. Several episodes of MTM are dedicated to telling our story, while other episodes are dedicated to themes in business, advertising, and other companies’ stories. </p><p>Hosted by Rob Johnson (Creative Director, Wayne Consulting Group), this podcast is perfect for entrepreneurs, hobbyists, and anyone looking to learn more about the business & marketing space. </p><p><strong>Social Links</strong></p><p><a href="http://wayneconsulting.org/">Wayne Consulting Group</a></p><p><a href="http://facebook.com/thatwcg">WCG Facebook Page</a></p><p><a href="http://instgram.com/thatwcg">WCG Instagram</a></p><p><a href="http://morethanpod.com/">More Than Marketing Website</a></p>
]]>
      </description>
      <pubDate>Wed, 22 Jul 2020 18:37:11 +0000</pubDate>
      <author>rob@wayneconsulting.org (Rob Johnson)</author>
      <link>https://more-than-marketing-podcast.simplecast.com/episodes/022-software-that-keeps-your-business-organized-and-secure-wSmlcUuF</link>
      <content:encoded>
        <![CDATA[<p>On this week’s edition of #MoreThanMarketing, Rob takes a look at software that they use at WCG that keeps his team organized while keeping his business secure.</p><p><strong>Podcast Bio</strong></p><p>More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful. </p><p>The undercurrent of this podcast is the story of Wayne Consulting Group. A marketing, advertising, and organizational development firm based in Howell, MI and Louisville, KY. Several episodes of MTM are dedicated to telling our story, while other episodes are dedicated to themes in business, advertising, and other companies’ stories. </p><p>Hosted by Rob Johnson (Creative Director, Wayne Consulting Group), this podcast is perfect for entrepreneurs, hobbyists, and anyone looking to learn more about the business & marketing space. </p><p><strong>Social Links</strong></p><p><a href="http://wayneconsulting.org/">Wayne Consulting Group</a></p><p><a href="http://facebook.com/thatwcg">WCG Facebook Page</a></p><p><a href="http://instgram.com/thatwcg">WCG Instagram</a></p><p><a href="http://morethanpod.com/">More Than Marketing Website</a></p>
]]>
      </content:encoded>
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      <itunes:title>022: Software that keeps your business organized and secure.</itunes:title>
      <itunes:author>Rob Johnson</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/ee937c02-2124-4cee-88c8-4ef6dfa6885d/58396686-6c71-42ce-b7c3-e791682f1628/3000x3000/copy-of-copy-of-more-than-marketing-podcast.jpg?aid=rss_feed"/>
      <itunes:duration>00:13:32</itunes:duration>
      <itunes:summary>On this week’s edition of #MoreThanMarketing, Rob takes a look at software that they use at WCG that keeps his team organized while keeping his business secure.</itunes:summary>
      <itunes:subtitle>On this week’s edition of #MoreThanMarketing, Rob takes a look at software that they use at WCG that keeps his team organized while keeping his business secure.</itunes:subtitle>
      <itunes:keywords>wayne consulting group, business podcast, marketing, advertising</itunes:keywords>
      <itunes:explicit>yes</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>22</itunes:episode>
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      <title>021: How we lost $20,000 in two days</title>
      <description>
        <![CDATA[<p>On this week's episode, Rob talks about how WCG lost a client and a $20,000 contract over the course of two days.</p><p><strong>Podcast Bio</strong></p><p>More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful. </p><p>The undercurrent of this podcast is the story of Wayne Consulting Group. A marketing, advertising, and organizational development firm based in Howell, MI and Louisville, KY. Several episodes of MTM are dedicated to telling our story, while other episodes are dedicated to themes in business, advertising, and other companies’ stories. </p><p>Hosted by Rob Johnson (Creative Director, Wayne Consulting Group), this podcast is perfect for entrepreneurs, hobbyists, and anyone looking to learn more about the business & marketing space. </p><p><strong>Social Links</strong></p><p><a href="http://wayneconsulting.org/">Wayne Consulting Group</a></p><p><a href="http://facebook.com/thatwcg">WCG Facebook Page</a></p><p><a href="http://instgram.com/thatwcg">WCG Instagram</a></p><p><a href="http://morethanpod.com/">More Than Marketing Website</a></p>
]]>
      </description>
      <pubDate>Fri, 17 Jul 2020 16:32:40 +0000</pubDate>
      <author>rob@wayneconsulting.org (Rob Johnson)</author>
      <link>https://more-than-marketing-podcast.simplecast.com/episodes/021-how-we-lost-20-000-in-two-days-0UM13aXY</link>
      <content:encoded>
        <![CDATA[<p>On this week's episode, Rob talks about how WCG lost a client and a $20,000 contract over the course of two days.</p><p><strong>Podcast Bio</strong></p><p>More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful. </p><p>The undercurrent of this podcast is the story of Wayne Consulting Group. A marketing, advertising, and organizational development firm based in Howell, MI and Louisville, KY. Several episodes of MTM are dedicated to telling our story, while other episodes are dedicated to themes in business, advertising, and other companies’ stories. </p><p>Hosted by Rob Johnson (Creative Director, Wayne Consulting Group), this podcast is perfect for entrepreneurs, hobbyists, and anyone looking to learn more about the business & marketing space. </p><p><strong>Social Links</strong></p><p><a href="http://wayneconsulting.org/">Wayne Consulting Group</a></p><p><a href="http://facebook.com/thatwcg">WCG Facebook Page</a></p><p><a href="http://instgram.com/thatwcg">WCG Instagram</a></p><p><a href="http://morethanpod.com/">More Than Marketing Website</a></p>
]]>
      </content:encoded>
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      <itunes:title>021: How we lost $20,000 in two days</itunes:title>
      <itunes:author>Rob Johnson</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/ee937c02-2124-4cee-88c8-4ef6dfa6885d/a2e3dc82-9077-4bc9-bdf0-391ad8c0c02f/3000x3000/copy-of-copy-of-more-than-marketing-podcast-2.jpg?aid=rss_feed"/>
      <itunes:duration>00:14:05</itunes:duration>
      <itunes:summary>On this week's episode, Rob talks about how WCG lost a client and a $20,000 contract over the course of two days.</itunes:summary>
      <itunes:subtitle>On this week's episode, Rob talks about how WCG lost a client and a $20,000 contract over the course of two days.</itunes:subtitle>
      <itunes:keywords>business consulting, marketing, advertising, podcasting</itunes:keywords>
      <itunes:explicit>yes</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>21</itunes:episode>
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    <item>
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      <title>020: How to Start an Ad Agency (with actual details)</title>
      <description>
        <![CDATA[<p>On this week's episode, Rob talks about how to start an ad agency (or any business) with a detailed sales strategy.</p><p><strong>Podcast Bio</strong></p><p>More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful. </p><p>The undercurrent of this podcast is the story of Wayne Consulting Group. A marketing, advertising, and organizational development firm based in Howell, MI and Louisville, KY. Several episodes of MTM are dedicated to telling our story, while other episodes are dedicated to themes in business, advertising, and other companies’ stories. </p><p>Hosted by Rob Johnson (Creative Director, Wayne Consulting Group), this podcast is perfect for entrepreneurs, hobbyists, and anyone looking to learn more about the business & marketing space. </p><p><strong>Social Links</strong></p><p><a href="http://wayneconsulting.org/">Wayne Consulting Group</a></p><p><a href="http://facebook.com/thatwcg">WCG Facebook Page</a></p><p><a href="http://instgram.com/thatwcg">WCG Instagram</a></p><p><a href="http://morethanpod.com/">More Than Marketing Website</a></p>
]]>
      </description>
      <pubDate>Fri, 17 Jul 2020 16:04:31 +0000</pubDate>
      <author>rob@wayneconsulting.org (Rob Johnson)</author>
      <link>https://more-than-marketing-podcast.simplecast.com/episodes/020-how-to-start-an-ad-agency-with-actual-details-_Ah2qlz8</link>
      <content:encoded>
        <![CDATA[<p>On this week's episode, Rob talks about how to start an ad agency (or any business) with a detailed sales strategy.</p><p><strong>Podcast Bio</strong></p><p>More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful. </p><p>The undercurrent of this podcast is the story of Wayne Consulting Group. A marketing, advertising, and organizational development firm based in Howell, MI and Louisville, KY. Several episodes of MTM are dedicated to telling our story, while other episodes are dedicated to themes in business, advertising, and other companies’ stories. </p><p>Hosted by Rob Johnson (Creative Director, Wayne Consulting Group), this podcast is perfect for entrepreneurs, hobbyists, and anyone looking to learn more about the business & marketing space. </p><p><strong>Social Links</strong></p><p><a href="http://wayneconsulting.org/">Wayne Consulting Group</a></p><p><a href="http://facebook.com/thatwcg">WCG Facebook Page</a></p><p><a href="http://instgram.com/thatwcg">WCG Instagram</a></p><p><a href="http://morethanpod.com/">More Than Marketing Website</a></p>
]]>
      </content:encoded>
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      <itunes:title>020: How to Start an Ad Agency (with actual details)</itunes:title>
      <itunes:author>Rob Johnson</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/ee937c02-2124-4cee-88c8-4ef6dfa6885d/46f770d4-5e83-4f79-85d4-fa6cd78c3ff3/3000x3000/copy-of-copy-of-more-than-marketing-podcast-1.jpg?aid=rss_feed"/>
      <itunes:duration>00:17:30</itunes:duration>
      <itunes:summary>On this week's episode, Rob talks about how to start an ad agency (or any business) with a detailed sales strategy.</itunes:summary>
      <itunes:subtitle>On this week's episode, Rob talks about how to start an ad agency (or any business) with a detailed sales strategy.</itunes:subtitle>
      <itunes:explicit>yes</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>20</itunes:episode>
    </item>
    <item>
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      <title>019: Why you need to post to "Google My Business"</title>
      <description>
        <![CDATA[<p>In this episode, Rob talks about the value of posting to Google My Business for small businesses.</p><p><strong>Podcast Bio</strong></p><p>More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful. </p><p>The undercurrent of this podcast is the story of Wayne Consulting Group. A marketing, advertising, and organizational development firm based in Howell, MI and Louisville, KY. Several episodes of MTM are dedicated to telling our story, while other episodes are dedicated to themes in business, advertising, and other companies’ stories. </p><p>Hosted by Rob Johnson (Creative Director, Wayne Consulting Group), this podcast is perfect for entrepreneurs, hobbyists, and anyone looking to learn more about the business & marketing space. </p><p><strong>Social Links</strong></p><p><a href="http://wayneconsulting.org/">Wayne Consulting Group</a></p><p><a href="http://facebook.com/thatwcg">WCG Facebook Page</a></p><p><a href="http://instgram.com/thatwcg">WCG Instagram</a></p><p><a href="http://morethanpod.com/">More Than Marketing Website</a></p>
]]>
      </description>
      <pubDate>Fri, 17 Jul 2020 15:14:23 +0000</pubDate>
      <author>rob@wayneconsulting.org (Rob Johnson)</author>
      <link>https://more-than-marketing-podcast.simplecast.com/episodes/019-why-you-need-to-post-to-google-my-business-Uh4aSMVR</link>
      <content:encoded>
        <![CDATA[<p>In this episode, Rob talks about the value of posting to Google My Business for small businesses.</p><p><strong>Podcast Bio</strong></p><p>More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful. </p><p>The undercurrent of this podcast is the story of Wayne Consulting Group. A marketing, advertising, and organizational development firm based in Howell, MI and Louisville, KY. Several episodes of MTM are dedicated to telling our story, while other episodes are dedicated to themes in business, advertising, and other companies’ stories. </p><p>Hosted by Rob Johnson (Creative Director, Wayne Consulting Group), this podcast is perfect for entrepreneurs, hobbyists, and anyone looking to learn more about the business & marketing space. </p><p><strong>Social Links</strong></p><p><a href="http://wayneconsulting.org/">Wayne Consulting Group</a></p><p><a href="http://facebook.com/thatwcg">WCG Facebook Page</a></p><p><a href="http://instgram.com/thatwcg">WCG Instagram</a></p><p><a href="http://morethanpod.com/">More Than Marketing Website</a></p>
]]>
      </content:encoded>
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      <itunes:title>019: Why you need to post to "Google My Business"</itunes:title>
      <itunes:author>Rob Johnson</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/ee937c02-2124-4cee-88c8-4ef6dfa6885d/f098ec80-8d68-4e69-bb81-cdb57eddad2d/3000x3000/copy-of-copy-of-more-than-marketing-podcast.jpg?aid=rss_feed"/>
      <itunes:duration>00:08:35</itunes:duration>
      <itunes:summary>In this episode, Rob talks about the value of posting to Google My Business for small businesses.</itunes:summary>
      <itunes:subtitle>In this episode, Rob talks about the value of posting to Google My Business for small businesses.</itunes:subtitle>
      <itunes:keywords>small business, entrepreneur, marketing, advertising</itunes:keywords>
      <itunes:explicit>yes</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>19</itunes:episode>
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      <title>018: 4 Reasons Why Your Website Isn’t Effective</title>
      <description>
        <![CDATA[<p>On this episode of More Than Marketing…</p><p>Rob talks about four ways that your website could be missing out on great traffic and getting noticed locally.</p><p>—</p><p><strong>Podcast Bio</strong></p><p>More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful.</p><p>The undercurrent of this podcast is the story of Wayne Consulting Group. A marketing, advertising, and organizational development firm based in Howell, MI and Louisville, KY. Several episodes of MTM are dedicated to telling our story, while other episodes are dedicated to themes in business, advertising, and other companies’ stories.</p><p>Hosted by Rob Johnson (Creative Director, Wayne Consulting Group), this podcast is perfect for entrepreneurs, hobbyists, and anyone looking to learn more about the business & marketing space.</p><p><strong>Social Links</strong></p><p><a href="http://wayneconsulting.org/">Wayne Consulting Group</a></p><p><a href="http://facebook.com/thatwcg">WCG Facebook Page</a></p><p><a href="http://instgram.com/thatwcg">WCG Instagram</a></p><p><a href="http://morethanpod.com/">More Than Marketing Website</a></p>
]]>
      </description>
      <pubDate>Mon, 15 Jun 2020 16:57:23 +0000</pubDate>
      <author>rob@wayneconsulting.org (More Than Marketing / The WCG)</author>
      <link>https://more-than-marketing-podcast.simplecast.com/episodes/018-4-reasons-why-your-website-isnt-effective-TAs2uyQ9</link>
      <content:encoded>
        <![CDATA[<p>On this episode of More Than Marketing…</p><p>Rob talks about four ways that your website could be missing out on great traffic and getting noticed locally.</p><p>—</p><p><strong>Podcast Bio</strong></p><p>More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful.</p><p>The undercurrent of this podcast is the story of Wayne Consulting Group. A marketing, advertising, and organizational development firm based in Howell, MI and Louisville, KY. Several episodes of MTM are dedicated to telling our story, while other episodes are dedicated to themes in business, advertising, and other companies’ stories.</p><p>Hosted by Rob Johnson (Creative Director, Wayne Consulting Group), this podcast is perfect for entrepreneurs, hobbyists, and anyone looking to learn more about the business & marketing space.</p><p><strong>Social Links</strong></p><p><a href="http://wayneconsulting.org/">Wayne Consulting Group</a></p><p><a href="http://facebook.com/thatwcg">WCG Facebook Page</a></p><p><a href="http://instgram.com/thatwcg">WCG Instagram</a></p><p><a href="http://morethanpod.com/">More Than Marketing Website</a></p>
]]>
      </content:encoded>
      <enclosure length="23320845" type="audio/mpeg" url="https://cdn.simplecast.com/audio/293105/293105a8-0f9d-4ad1-8a9a-e60fae1b32e0/af9eb742-876a-4b24-9fdf-5e877e8eecf2/mtm-latest_tc.mp3?aid=rss_feed&amp;feed=5xIFlEWZ"/>
      <itunes:title>018: 4 Reasons Why Your Website Isn’t Effective</itunes:title>
      <itunes:author>More Than Marketing / The WCG</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/293105/293105a8-0f9d-4ad1-8a9a-e60fae1b32e0/af9eb742-876a-4b24-9fdf-5e877e8eecf2/3000x3000/copy-of-more-than-marketing-podcast-282-29.png?aid=rss_feed"/>
      <itunes:duration>00:24:49</itunes:duration>
      <itunes:summary>On this episode of More Than Marketing…

Rob talks about four ways that your website could be missing out on great traffic and getting noticed locally.</itunes:summary>
      <itunes:subtitle>On this episode of More Than Marketing…

Rob talks about four ways that your website could be missing out on great traffic and getting noticed locally.</itunes:subtitle>
      <itunes:explicit>no</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>17</itunes:episode>
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      <title>017: Small Business COVID Recovery</title>
      <description>
        <![CDATA[<p>On this episode of More Than Marketing…</p><p>Rob talks about the ongoings on the business since COVID hit and also how small businesses can recover from COVID and move forward.</p><p>—</p><p><strong>Podcast Bio</strong></p><p>More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful.</p><p>The undercurrent of this podcast is the story of Wayne Consulting Group. A marketing, advertising, and organizational development firm based in Howell, MI and Louisville, KY. Several episodes of MTM are dedicated to telling our story, while other episodes are dedicated to themes in business, advertising, and other companies’ stories.</p><p>Hosted by Rob Johnson (Creative Director, Wayne Consulting Group), this podcast is perfect for entrepreneurs, hobbyists, and anyone looking to learn more about the business & marketing space.</p><p><strong>Social Links</strong></p><p><a href="http://wayneconsulting.org/">Wayne Consulting Group</a></p><p><a href="http://facebook.com/thatwcg">WCG Facebook Page</a></p><p><a href="http://instgram.com/thatwcg">WCG Instagram</a></p><p><a href="http://morethanpod.com/">More Than Marketing Website</a></p>
]]>
      </description>
      <pubDate>Mon, 1 Jun 2020 16:40:18 +0000</pubDate>
      <author>rob@wayneconsulting.org (More Than Marketing / The WCG)</author>
      <link>https://more-than-marketing-podcast.simplecast.com/episodes/017-small-business-covid-recovery-yhC_s9AE</link>
      <content:encoded>
        <![CDATA[<p>On this episode of More Than Marketing…</p><p>Rob talks about the ongoings on the business since COVID hit and also how small businesses can recover from COVID and move forward.</p><p>—</p><p><strong>Podcast Bio</strong></p><p>More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful.</p><p>The undercurrent of this podcast is the story of Wayne Consulting Group. A marketing, advertising, and organizational development firm based in Howell, MI and Louisville, KY. Several episodes of MTM are dedicated to telling our story, while other episodes are dedicated to themes in business, advertising, and other companies’ stories.</p><p>Hosted by Rob Johnson (Creative Director, Wayne Consulting Group), this podcast is perfect for entrepreneurs, hobbyists, and anyone looking to learn more about the business & marketing space.</p><p><strong>Social Links</strong></p><p><a href="http://wayneconsulting.org/">Wayne Consulting Group</a></p><p><a href="http://facebook.com/thatwcg">WCG Facebook Page</a></p><p><a href="http://instgram.com/thatwcg">WCG Instagram</a></p><p><a href="http://morethanpod.com/">More Than Marketing Website</a></p>
]]>
      </content:encoded>
      <enclosure length="14368644" type="audio/mpeg" url="https://cdn.simplecast.com/audio/293105/293105a8-0f9d-4ad1-8a9a-e60fae1b32e0/37cf0e49-2a14-4411-b82a-3df38f232c73/mtm-new_tc.mp3?aid=rss_feed&amp;feed=5xIFlEWZ"/>
      <itunes:title>017: Small Business COVID Recovery</itunes:title>
      <itunes:author>More Than Marketing / The WCG</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/293105/293105a8-0f9d-4ad1-8a9a-e60fae1b32e0/37cf0e49-2a14-4411-b82a-3df38f232c73/3000x3000/more-than-marketing-podcast.png?aid=rss_feed"/>
      <itunes:duration>00:14:58</itunes:duration>
      <itunes:summary>Rob talks about the ongoings on the business since COVID hit and also how small businesses can recover from COVID and move forward.</itunes:summary>
      <itunes:subtitle>Rob talks about the ongoings on the business since COVID hit and also how small businesses can recover from COVID and move forward.</itunes:subtitle>
      <itunes:explicit>no</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>16</itunes:episode>
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      <title>016: The Launch of the podcast podcast</title>
      <description>
        <![CDATA[<p>Johnstone &amp; Johnson talk about the future of Speakeasy Podcast Network and<br />
the value of podcasting for businesses in 2020.</p>
]]>
      </description>
      <pubDate>Fri, 24 Apr 2020 19:31:54 +0000</pubDate>
      <author>rob@wayneconsulting.org (More Than Marketing by The WCG)</author>
      <link>https://more-than-marketing-podcast.simplecast.com/episodes/016-the-launch-of-the-podcast-podcast-DQWHITGi</link>
      <content:encoded>
        <![CDATA[<p>Johnstone &amp; Johnson talk about the future of Speakeasy Podcast Network and<br />
the value of podcasting for businesses in 2020.</p>
]]>
      </content:encoded>
      <enclosure length="28092544" type="audio/mpeg" url="https://cdn.simplecast.com/audio/293105/293105a8-0f9d-4ad1-8a9a-e60fae1b32e0/0610febd-0934-4b10-bfd0-325ae0e8415b/pprr-episode-1-final_tc.mp3?aid=rss_feed&amp;feed=5xIFlEWZ"/>
      <itunes:title>016: The Launch of the podcast podcast</itunes:title>
      <itunes:author>More Than Marketing by The WCG</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/293105/293105a8-0f9d-4ad1-8a9a-e60fae1b32e0/0610febd-0934-4b10-bfd0-325ae0e8415b/3000x3000/1500w?aid=rss_feed"/>
      <itunes:duration>00:29:13</itunes:duration>
      <itunes:summary>Johnstone &amp; Johnson talk about the future of Speakeasy Podcast Network and 
the value of podcasting for businesses in 2020.</itunes:summary>
      <itunes:subtitle>Johnstone &amp; Johnson talk about the future of Speakeasy Podcast Network and 
the value of podcasting for businesses in 2020.</itunes:subtitle>
      <itunes:explicit>no</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>15</itunes:episode>
    </item>
    <item>
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      <title>015: April 24, 2020 State of The WCG</title>
      <description>
        <![CDATA[<p>On this episode of More Than Marketing…</p><p>Rob Johnson talks about what’s been going on with the WCG since COVID-19 hit. He also gives some updates on Speakeasy Podcast Network and Wayne Media Group.</p><p>—</p><p><strong>Podcast Bio</strong></p><p>More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful.</p><p>The undercurrent of this podcast is the story of Wayne Consulting Group. A marketing, advertising, and organizational development firm based in Howell, MI and Louisville, KY. Several episodes of MTM are dedicated to telling our story, while other episodes are dedicated to themes in business, advertising, and other companies’ stories.</p><p>Hosted by Rob Johnson (Creative Director, Wayne Consulting Group), this podcast is perfect for entrepreneurs, hobbyists, and anyone looking to learn more about the business & marketing space.</p>
]]>
      </description>
      <pubDate>Fri, 24 Apr 2020 19:26:06 +0000</pubDate>
      <author>rob@wayneconsulting.org (More Than Marketing by The WCG)</author>
      <link>https://more-than-marketing-podcast.simplecast.com/episodes/015-april-24-2020-state-of-the-wcg-x3Ycke_h</link>
      <content:encoded>
        <![CDATA[<p>On this episode of More Than Marketing…</p><p>Rob Johnson talks about what’s been going on with the WCG since COVID-19 hit. He also gives some updates on Speakeasy Podcast Network and Wayne Media Group.</p><p>—</p><p><strong>Podcast Bio</strong></p><p>More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful.</p><p>The undercurrent of this podcast is the story of Wayne Consulting Group. A marketing, advertising, and organizational development firm based in Howell, MI and Louisville, KY. Several episodes of MTM are dedicated to telling our story, while other episodes are dedicated to themes in business, advertising, and other companies’ stories.</p><p>Hosted by Rob Johnson (Creative Director, Wayne Consulting Group), this podcast is perfect for entrepreneurs, hobbyists, and anyone looking to learn more about the business & marketing space.</p>
]]>
      </content:encoded>
      <enclosure length="9953935" type="audio/mpeg" url="https://cdn.simplecast.com/audio/293105/293105a8-0f9d-4ad1-8a9a-e60fae1b32e0/812460db-7d17-4fbe-a28c-f3c8ce7cce72/mtm-15-mixdown_tc.mp3?aid=rss_feed&amp;feed=5xIFlEWZ"/>
      <itunes:title>015: April 24, 2020 State of The WCG</itunes:title>
      <itunes:author>More Than Marketing by The WCG</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/293105/293105a8-0f9d-4ad1-8a9a-e60fae1b32e0/812460db-7d17-4fbe-a28c-f3c8ce7cce72/3000x3000/more-than-marketing-podcast-281-29.png?aid=rss_feed"/>
      <itunes:duration>00:10:21</itunes:duration>
      <itunes:summary>On this episode of More Than Marketing…

Rob Johnson talks about what’s been going on with the WCG since COVID-19 hit. He also gives some updates on Speakeasy Podcast Network and Wayne Media Group.</itunes:summary>
      <itunes:subtitle>On this episode of More Than Marketing…

Rob Johnson talks about what’s been going on with the WCG since COVID-19 hit. He also gives some updates on Speakeasy Podcast Network and Wayne Media Group.</itunes:subtitle>
      <itunes:explicit>no</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>14</itunes:episode>
    </item>
    <item>
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      <title>014: Experience Edge Venture</title>
      <description>
        <![CDATA[<p>On this episode of More Than Marketing…</p><p>Rob Johnson talks to the leaders of <a href="http://edgeventure.org">Edge Venture Ministries</a>. They go in-depth about the ministry and how it’s impacting families across the country.</p><p></p><p>—</p><p></p><p><strong>Podcast Bio</strong></p><p></p><p>More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful.</p><p></p><p>The undercurrent of this podcast is the story of Wayne Consulting Group. A marketing, advertising, and organizational development firm based in Howell, MI and Louisville, KY. Several episodes of MTM are dedicated to telling our story, while other episodes are dedicated to themes in business, advertising, and other companies’ stories.</p><p></p><p>Hosted by Rob Johnson (Creative Director, Wayne Consulting Group), this podcast is perfect for entrepreneurs, hobbyists, and anyone looking to learn more about the business & marketing space.</p><p></p><p><strong>Social Links</strong></p><p></p><p><a href="http://wayneconsulting.org/">Wayne Consulting Group</a></p><p><a href="http://facebook.com/thatwcg">WCG Facebook Page</a></p><p><a href="http://instgram.com/thatwcg">WCG Instagram</a></p><p><a href="http://morethanpod.com/">More Than Marketing Website</a></p>
]]>
      </description>
      <pubDate>Fri, 24 Apr 2020 17:41:38 +0000</pubDate>
      <author>rob@wayneconsulting.org (More Than Marketing by The WCG)</author>
      <link>https://more-than-marketing-podcast.simplecast.com/episodes/014-experience-edge-venture-leHzZwSk</link>
      <content:encoded>
        <![CDATA[<p>On this episode of More Than Marketing…</p><p>Rob Johnson talks to the leaders of <a href="http://edgeventure.org">Edge Venture Ministries</a>. They go in-depth about the ministry and how it’s impacting families across the country.</p><p></p><p>—</p><p></p><p><strong>Podcast Bio</strong></p><p></p><p>More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful.</p><p></p><p>The undercurrent of this podcast is the story of Wayne Consulting Group. A marketing, advertising, and organizational development firm based in Howell, MI and Louisville, KY. Several episodes of MTM are dedicated to telling our story, while other episodes are dedicated to themes in business, advertising, and other companies’ stories.</p><p></p><p>Hosted by Rob Johnson (Creative Director, Wayne Consulting Group), this podcast is perfect for entrepreneurs, hobbyists, and anyone looking to learn more about the business & marketing space.</p><p></p><p><strong>Social Links</strong></p><p></p><p><a href="http://wayneconsulting.org/">Wayne Consulting Group</a></p><p><a href="http://facebook.com/thatwcg">WCG Facebook Page</a></p><p><a href="http://instgram.com/thatwcg">WCG Instagram</a></p><p><a href="http://morethanpod.com/">More Than Marketing Website</a></p>
]]>
      </content:encoded>
      <enclosure length="15696205" type="audio/mpeg" url="https://cdn.simplecast.com/audio/293105/293105a8-0f9d-4ad1-8a9a-e60fae1b32e0/1a87da4b-739f-495f-b799-967867b6d4ac/edge-venture-final-vp-podcast_tc.mp3?aid=rss_feed&amp;feed=5xIFlEWZ"/>
      <itunes:title>014: Experience Edge Venture</itunes:title>
      <itunes:author>More Than Marketing by The WCG</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/293105/293105a8-0f9d-4ad1-8a9a-e60fae1b32e0/1a87da4b-739f-495f-b799-967867b6d4ac/3000x3000/1500w?aid=rss_feed"/>
      <itunes:duration>00:16:21</itunes:duration>
      <itunes:summary>On this episode of More Than Marketing…
Rob Johnson talks to the leaders of Edge Venture Ministries. They go in-depth about the ministry and how it’s impacting families across the country.</itunes:summary>
      <itunes:subtitle>On this episode of More Than Marketing…
Rob Johnson talks to the leaders of Edge Venture Ministries. They go in-depth about the ministry and how it’s impacting families across the country.</itunes:subtitle>
      <itunes:explicit>no</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>13</itunes:episode>
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      <title>013: Absolute Services</title>
      <description>
        <![CDATA[<p>On this episode of More Than Marketing…</p><p></p><p></p><p></p><p>Rob sits down with David Adamczyk, President of Absolute Services in Sterling Heights, Michigan. They discuss the mitigation industry as well as how customer service is the undercurrent of any good business.</p><p></p><p></p><p></p><p>—</p><p></p><p></p><p></p><p>Absolute Services is an experienced restoration, mitigation and damage clean up service based in Sterling Heights, MI that is serving the greater Metro Detroit area.</p><p></p><p></p><p></p><p><a href="http://www.absoluteservices.net">Website</a></p><p></p><p><a href="https://www.facebook.com/absolutedrying/">Facebook</a></p><p></p><p><a href="https://www.linkedin.com/company/absolute-services/">LinkedIn</a></p><p></p><p></p><p></p><p><strong>Podcast Bio</strong></p><p></p><p></p><p></p><p>More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful.</p><p></p><p></p><p></p><p>The undercurrent of this podcast is the story of Wayne Consulting Group. A marketing, advertising, and organizational development firm based in Howell, MI and Louisville, KY. Several episodes of MTM are dedicated to telling our story, while other episodes are dedicated to themes in business, advertising, and other companies’ stories.</p><p></p><p></p><p></p><p>Hosted by Rob Johnson (Creative Director, Wayne Consulting Group), this podcast is perfect for entrepreneurs, hobbyists, and anyone looking to learn more about the business & marketing space.</p><p></p><p></p><p></p><p><strong>Social Links</strong></p><p></p><p></p><p></p><p><a href="http://wayneconsulting.org">Wayne Consulting Group</a></p><p></p><p></p><p></p><p><a href="http://facebook.com/thatwcg">WCG Facebook Page</a></p><p></p><p></p><p></p><p><a href="http://instgram.com/thatwcg">WCG Instagram</a></p><p></p><p></p><p> </p><p><a href="http://morethanpod.com">More Than Marketing Website</a></p>
]]>
      </description>
      <pubDate>Thu, 12 Mar 2020 14:22:17 +0000</pubDate>
      <author>rob@wayneconsulting.org (More Than Marketing / That WCG)</author>
      <link>https://more-than-marketing-podcast.simplecast.com/episodes/013-absolute-services-oFu5scxP</link>
      <content:encoded>
        <![CDATA[<p>On this episode of More Than Marketing…</p><p></p><p></p><p></p><p>Rob sits down with David Adamczyk, President of Absolute Services in Sterling Heights, Michigan. They discuss the mitigation industry as well as how customer service is the undercurrent of any good business.</p><p></p><p></p><p></p><p>—</p><p></p><p></p><p></p><p>Absolute Services is an experienced restoration, mitigation and damage clean up service based in Sterling Heights, MI that is serving the greater Metro Detroit area.</p><p></p><p></p><p></p><p><a href="http://www.absoluteservices.net">Website</a></p><p></p><p><a href="https://www.facebook.com/absolutedrying/">Facebook</a></p><p></p><p><a href="https://www.linkedin.com/company/absolute-services/">LinkedIn</a></p><p></p><p></p><p></p><p><strong>Podcast Bio</strong></p><p></p><p></p><p></p><p>More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful.</p><p></p><p></p><p></p><p>The undercurrent of this podcast is the story of Wayne Consulting Group. A marketing, advertising, and organizational development firm based in Howell, MI and Louisville, KY. Several episodes of MTM are dedicated to telling our story, while other episodes are dedicated to themes in business, advertising, and other companies’ stories.</p><p></p><p></p><p></p><p>Hosted by Rob Johnson (Creative Director, Wayne Consulting Group), this podcast is perfect for entrepreneurs, hobbyists, and anyone looking to learn more about the business & marketing space.</p><p></p><p></p><p></p><p><strong>Social Links</strong></p><p></p><p></p><p></p><p><a href="http://wayneconsulting.org">Wayne Consulting Group</a></p><p></p><p></p><p></p><p><a href="http://facebook.com/thatwcg">WCG Facebook Page</a></p><p></p><p></p><p></p><p><a href="http://instgram.com/thatwcg">WCG Instagram</a></p><p></p><p></p><p> </p><p><a href="http://morethanpod.com">More Than Marketing Website</a></p>
]]>
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      <itunes:title>013: Absolute Services</itunes:title>
      <itunes:author>More Than Marketing / That WCG</itunes:author>
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      <itunes:duration>00:22:16</itunes:duration>
      <itunes:summary>Rob sits down with David Adamczyk, President of Absolute Services in Sterling Heights, Michigan. They discuss the mitigation industry as well as how customer service is the undercurrent of any good business.</itunes:summary>
      <itunes:subtitle>Rob sits down with David Adamczyk, President of Absolute Services in Sterling Heights, Michigan. They discuss the mitigation industry as well as how customer service is the undercurrent of any good business.</itunes:subtitle>
      <itunes:explicit>no</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>12</itunes:episode>
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      <title>012: Twin Spires Remodeling</title>
      <description>
        <![CDATA[<p>On this episode of More Than Marketing…</p>
<p>We have a packed podcast table as Johnson &amp; Johnstone sit down with Brandon<br />
Fields and Brandon Buttorff of Twin Spires Remodeling. The guys talk about<br />
the origin of TSR and common errors business owners make.</p>
]]>
      </description>
      <pubDate>Tue, 25 Feb 2020 19:36:40 +0000</pubDate>
      <author>rob@wayneconsulting.org (More Than Marketing / The WCG)</author>
      <link>https://more-than-marketing-podcast.simplecast.com/episodes/012-twin-spires-remodeling-1Z3w2pfk</link>
      <content:encoded>
        <![CDATA[<p>On this episode of More Than Marketing…</p>
<p>We have a packed podcast table as Johnson &amp; Johnstone sit down with Brandon<br />
Fields and Brandon Buttorff of Twin Spires Remodeling. The guys talk about<br />
the origin of TSR and common errors business owners make.</p>
]]>
      </content:encoded>
      <enclosure length="53560109" type="audio/mpeg" url="https://cdn.simplecast.com/audio/293105/293105a8-0f9d-4ad1-8a9a-e60fae1b32e0/8d3daf24-7950-4b0a-a60a-b7002ec4d89e/tsr-podcast-final-cut_tc.mp3?aid=rss_feed&amp;feed=5xIFlEWZ"/>
      <itunes:title>012: Twin Spires Remodeling</itunes:title>
      <itunes:author>More Than Marketing / The WCG</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/293105/293105a8-0f9d-4ad1-8a9a-e60fae1b32e0/8d3daf24-7950-4b0a-a60a-b7002ec4d89e/3000x3000/1500w?aid=rss_feed"/>
      <itunes:duration>00:55:47</itunes:duration>
      <itunes:summary>On this episode of More Than Marketing…

We have a packed podcast table as Johnson &amp; Johnstone sit down with Brandon 
Fields and Brandon Buttorff of Twin Spires Remodeling. The guys talk about 
the origin of TSR and common errors business owners make.</itunes:summary>
      <itunes:subtitle>On this episode of More Than Marketing…

We have a packed podcast table as Johnson &amp; Johnstone sit down with Brandon 
Fields and Brandon Buttorff of Twin Spires Remodeling. The guys talk about 
the origin of TSR and common errors business owners make.</itunes:subtitle>
      <itunes:explicit>no</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>11</itunes:episode>
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      <title>011: Discover Zenyo Jiu Jitsu</title>
      <description>
        <![CDATA[<p>On this episode of More Than Marketing…</p><p>Rob Johnson & Robert Johnstone sit down with BJJ Black Belt and Masters World Champion John David Emmett to talk about his story and story of Zenyo Jiu Jitsu.</p><p>Zenyo Jiu Jitsu is the premier Brazilian Jiu Jitsu academy in Baltimore.</p><p>Zenyo’s supportive culture and expert instruction have earned more than <a href="https://www.google.com/search?q=zenyo+jiu+jitsu&oq=zenyo+jiu+j&aqs=chrome.0.0j69i60l3j0l2.8932j0j7&sourceid=chrome&ie=UTF-8#lrd=0x89c8100e0a06ebb3:0xe0ac1833d8962b9c,1,,,">30 five-star reviews</a> .</p><p>At Zenyo, you will master the most important self-defense skills of Jiu Jitsu, Wrestling, and Judo under the expert instruction of Masters World Champion John David Emmett, a first-degree black belt with more than 20 years experience.</p><p>Get started on the path to learning the power of Brazilian Jiu Jitsu at Zenyo – where our mission is working together for mutual benefit and success.</p><p><a href="https://zenyojiujitsu.com/">Zenyo Website</a></p><p><a href="https://www.facebook.com/zenyojiujitsu/">Zenyo Facebook</a></p><p><strong>Podcast Bio</strong></p><p>More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful.</p><p>The undercurrent of this podcast is the story of Wayne Consulting Group. A marketing, advertising, and organizational development firm based in Howell, MI and Louisville, KY. Several episodes of MTM are dedicated to telling our story, while other episodes are dedicated to themes in business, advertising, and other companies’ stories.</p><p>Hosted by Rob Johnson (Creative Director, Wayne Consulting Group), this podcast is perfect for entrepreneurs, hobbyists, and anyone looking to learn more about the business & marketing space.</p><p><strong>Social Links</strong></p><p><a href="http://wayneconsulting.org">Wayne Consulting Group</a></p><p><a href="http://facebook.com/thatwcg">WCG Facebook Page</a></p><p><a href="http://instgram.com/thatwcg">WCG Instagram</a></p><p><a href="http://morethanpod.com">More Than Marketing Website</a></p>
]]>
      </description>
      <pubDate>Mon, 3 Feb 2020 18:42:17 +0000</pubDate>
      <author>rob@wayneconsulting.org (More Than Marketing)</author>
      <link>https://more-than-marketing-podcast.simplecast.com/episodes/011-discover-zenyo-jiu-jitsu-6RNmJL8Z</link>
      <content:encoded>
        <![CDATA[<p>On this episode of More Than Marketing…</p><p>Rob Johnson & Robert Johnstone sit down with BJJ Black Belt and Masters World Champion John David Emmett to talk about his story and story of Zenyo Jiu Jitsu.</p><p>Zenyo Jiu Jitsu is the premier Brazilian Jiu Jitsu academy in Baltimore.</p><p>Zenyo’s supportive culture and expert instruction have earned more than <a href="https://www.google.com/search?q=zenyo+jiu+jitsu&oq=zenyo+jiu+j&aqs=chrome.0.0j69i60l3j0l2.8932j0j7&sourceid=chrome&ie=UTF-8#lrd=0x89c8100e0a06ebb3:0xe0ac1833d8962b9c,1,,,">30 five-star reviews</a> .</p><p>At Zenyo, you will master the most important self-defense skills of Jiu Jitsu, Wrestling, and Judo under the expert instruction of Masters World Champion John David Emmett, a first-degree black belt with more than 20 years experience.</p><p>Get started on the path to learning the power of Brazilian Jiu Jitsu at Zenyo – where our mission is working together for mutual benefit and success.</p><p><a href="https://zenyojiujitsu.com/">Zenyo Website</a></p><p><a href="https://www.facebook.com/zenyojiujitsu/">Zenyo Facebook</a></p><p><strong>Podcast Bio</strong></p><p>More Than Marketing is a podcast that tells the story of businesses. From startups to Fortune 500, we detail how companies plan and execute—and why a company needs to be “more than marketing” to be successful.</p><p>The undercurrent of this podcast is the story of Wayne Consulting Group. A marketing, advertising, and organizational development firm based in Howell, MI and Louisville, KY. Several episodes of MTM are dedicated to telling our story, while other episodes are dedicated to themes in business, advertising, and other companies’ stories.</p><p>Hosted by Rob Johnson (Creative Director, Wayne Consulting Group), this podcast is perfect for entrepreneurs, hobbyists, and anyone looking to learn more about the business & marketing space.</p><p><strong>Social Links</strong></p><p><a href="http://wayneconsulting.org">Wayne Consulting Group</a></p><p><a href="http://facebook.com/thatwcg">WCG Facebook Page</a></p><p><a href="http://instgram.com/thatwcg">WCG Instagram</a></p><p><a href="http://morethanpod.com">More Than Marketing Website</a></p>
]]>
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      <itunes:title>011: Discover Zenyo Jiu Jitsu</itunes:title>
      <itunes:author>More Than Marketing</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/293105/293105a8-0f9d-4ad1-8a9a-e60fae1b32e0/3ef9cdfa-d328-425e-ae29-93edc8577117/3000x3000/1500w?aid=rss_feed"/>
      <itunes:duration>00:43:46</itunes:duration>
      <itunes:summary>On this episode of More Than Marketing…

Rob Johnson &amp; Robert Johnstone sit down with BJJ Black Belt and Masters World Champion John David Emmett to talk about his story and story of Zenyo Jiu Jitsu.

Zenyo Jiu Jitsu is the premier Brazilian Jiu Jitsu academy in Baltimore.
Zenyo’s supportive culture and expert instruction have earned more than  30 five-star reviews . 

At Zenyo, you will master the most important self-defense skills of Jiu Jitsu, Wrestling, and Judo under the expert instruction of Masters World Champion John David Emmett, a first-degree black belt with more than 20 years experience. 

Get started on the path to learning the power of Brazilian Jiu Jitsu at Zenyo – where our mission is working together for mutual benefit and success. 

Zenyo Website

Zenyo Facebook</itunes:summary>
      <itunes:subtitle>On this episode of More Than Marketing…

Rob Johnson &amp; Robert Johnstone sit down with BJJ Black Belt and Masters World Champion John David Emmett to talk about his story and story of Zenyo Jiu Jitsu.

Zenyo Jiu Jitsu is the premier Brazilian Jiu Jitsu academy in Baltimore.
Zenyo’s supportive culture and expert instruction have earned more than  30 five-star reviews . 

At Zenyo, you will master the most important self-defense skills of Jiu Jitsu, Wrestling, and Judo under the expert instruction of Masters World Champion John David Emmett, a first-degree black belt with more than 20 years experience. 

Get started on the path to learning the power of Brazilian Jiu Jitsu at Zenyo – where our mission is working together for mutual benefit and success. 

Zenyo Website

Zenyo Facebook</itunes:subtitle>
      <itunes:explicit>no</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>10</itunes:episode>
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      <title>010: Realtors, This One Is For You</title>
      <description>
        <![CDATA[<p>Rob talks about SEVEN things realtors can do on social media that will help them improve their results.</p>
]]>
      </description>
      <pubDate>Sun, 12 Jan 2020 04:19:52 +0000</pubDate>
      <author>rob@wayneconsulting.org (More Than Marketing - The WCG)</author>
      <link>https://more-than-marketing-podcast.simplecast.com/episodes/010-realtors-this-one-is-for-you-9Qr7DOpf</link>
      <content:encoded>
        <![CDATA[<p>Rob talks about SEVEN things realtors can do on social media that will help them improve their results.</p>
]]>
      </content:encoded>
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      <itunes:title>010: Realtors, This One Is For You</itunes:title>
      <itunes:author>More Than Marketing - The WCG</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/293105/293105a8-0f9d-4ad1-8a9a-e60fae1b32e0/381dd435-3926-4c61-b4a6-44a0043739aa/3000x3000/1500w?aid=rss_feed"/>
      <itunes:duration>00:12:45</itunes:duration>
      <itunes:summary>Rob talks about SEVEN things realtors can do on social media that will help them improve their results.</itunes:summary>
      <itunes:subtitle>Rob talks about SEVEN things realtors can do on social media that will help them improve their results.</itunes:subtitle>
      <itunes:explicit>no</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>9</itunes:episode>
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      <title>009: Goal Setting for 2020</title>
      <description>
        <![CDATA[<p>Rob discusses 2020 goals and how to do proper goal-setting for companies. </p>
]]>
      </description>
      <pubDate>Sun, 12 Jan 2020 03:45:21 +0000</pubDate>
      <author>rob@wayneconsulting.org (More Than Marketing - The WCG)</author>
      <link>https://more-than-marketing-podcast.simplecast.com/episodes/009-goal-setting-for-2020-8yV6CO6m</link>
      <content:encoded>
        <![CDATA[<p>Rob discusses 2020 goals and how to do proper goal-setting for companies. </p>
]]>
      </content:encoded>
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      <itunes:title>009: Goal Setting for 2020</itunes:title>
      <itunes:author>More Than Marketing - The WCG</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/293105/293105a8-0f9d-4ad1-8a9a-e60fae1b32e0/695bf737-4fdb-4e61-a0f7-318b30db6449/3000x3000/1500w?aid=rss_feed"/>
      <itunes:duration>00:24:06</itunes:duration>
      <itunes:summary>Rob discusses 2020 goals and how to do proper goal-setting for companies.</itunes:summary>
      <itunes:subtitle>Rob discusses 2020 goals and how to do proper goal-setting for companies.</itunes:subtitle>
      <itunes:explicit>no</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>8</itunes:episode>
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      <title>008: A New Perspective on Ws and Ls (w/ Misha Tsozik)</title>
      <description>
        <![CDATA[<p>Rob Johnson sits down with Misha Tsozik (Owner, MBODI of Louisville). They talk about MBODI’s origin, losing clients, gaining new perspective, and how to take a leap of faith when you go off on your own. </p><p></p><p>MBODI Info</p><p></p><p>* Website</p><p>* Instagram</p><p>* Facebook</p><p></p><p>More Than Marketing Info</p><p></p><p>* Website</p><p>* RSS Feed</p><p>* Facebook</p>
]]>
      </description>
      <pubDate>Sat, 30 Nov 2019 17:08:36 +0000</pubDate>
      <author>rob@wayneconsulting.org (The WCG / More Than Marketing)</author>
      <link>https://more-than-marketing-podcast.simplecast.com/episodes/008-a-new-perspective-on-ws-and-ls-w-misha-tsozik-T7nbLYYQ</link>
      <content:encoded>
        <![CDATA[<p>Rob Johnson sits down with Misha Tsozik (Owner, MBODI of Louisville). They talk about MBODI’s origin, losing clients, gaining new perspective, and how to take a leap of faith when you go off on your own. </p><p></p><p>MBODI Info</p><p></p><p>* Website</p><p>* Instagram</p><p>* Facebook</p><p></p><p>More Than Marketing Info</p><p></p><p>* Website</p><p>* RSS Feed</p><p>* Facebook</p>
]]>
      </content:encoded>
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      <itunes:title>008: A New Perspective on Ws and Ls (w/ Misha Tsozik)</itunes:title>
      <itunes:author>The WCG / More Than Marketing</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/293105/293105a8-0f9d-4ad1-8a9a-e60fae1b32e0/34ee95c0-8491-4cc0-9503-def2c27ce13d/3000x3000/1500w?aid=rss_feed"/>
      <itunes:duration>00:53:29</itunes:duration>
      <itunes:summary>Rob Johnson sits down with Misha Tsozik (Owner, MBODI of Louisville). They talk about MBODI’s origin, losing clients, gaining new perspective, and how to take a leap of faith when you go off on your own.</itunes:summary>
      <itunes:subtitle>Rob Johnson sits down with Misha Tsozik (Owner, MBODI of Louisville). They talk about MBODI’s origin, losing clients, gaining new perspective, and how to take a leap of faith when you go off on your own.</itunes:subtitle>
      <itunes:explicit>no</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>7</itunes:episode>
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      <title>007: Sales and Fails (w/ Johnstone)</title>
      <description>
        <![CDATA[<p><strong>The Docket</strong></p><p>On episode 007 of <em>More Than Marketing</em>, Rob Johnson and Johnstone sit down to discuss sales strategies and sales fails.</p><p><strong>Social Links</strong></p><p><a href="http://www.morethanpodcast.com/">www.morethanpodcast.com</a></p><p><a href="http://facebook.com/thatwcg">Facebook.com/thatwcg</a></p><p><a href="mailto:rob@wayneconsulting.org">rob@wayneconsulting.org</a></p><p><strong>Music & Sponsors</strong></p><p>David Carbonara - Lipstick (edited for podcast & radio)</p><p>No sponsors on this week’s episode.</p>
]]>
      </description>
      <pubDate>Sun, 17 Nov 2019 22:17:35 +0000</pubDate>
      <author>rob@wayneconsulting.org (More Than Marketing - The WCG)</author>
      <link>https://more-than-marketing-podcast.simplecast.com/episodes/007-sales-and-fails-w-johnstone-7vz_zIOP</link>
      <content:encoded>
        <![CDATA[<p><strong>The Docket</strong></p><p>On episode 007 of <em>More Than Marketing</em>, Rob Johnson and Johnstone sit down to discuss sales strategies and sales fails.</p><p><strong>Social Links</strong></p><p><a href="http://www.morethanpodcast.com/">www.morethanpodcast.com</a></p><p><a href="http://facebook.com/thatwcg">Facebook.com/thatwcg</a></p><p><a href="mailto:rob@wayneconsulting.org">rob@wayneconsulting.org</a></p><p><strong>Music & Sponsors</strong></p><p>David Carbonara - Lipstick (edited for podcast & radio)</p><p>No sponsors on this week’s episode.</p>
]]>
      </content:encoded>
      <enclosure length="29450970" type="audio/mpeg" url="https://cdn.simplecast.com/audio/293105/293105a8-0f9d-4ad1-8a9a-e60fae1b32e0/fd1e97bf-f96b-4121-93a9-c63326f57083/mtm007_tc.mp3?aid=rss_feed&amp;feed=5xIFlEWZ"/>
      <itunes:title>007: Sales and Fails (w/ Johnstone)</itunes:title>
      <itunes:author>More Than Marketing - The WCG</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/293105/293105a8-0f9d-4ad1-8a9a-e60fae1b32e0/fd1e97bf-f96b-4121-93a9-c63326f57083/3000x3000/1500w?aid=rss_feed"/>
      <itunes:duration>00:30:41</itunes:duration>
      <itunes:summary>The DocketOn episode 007 of More Than Marketing, Rob Johnson and Johnstone sit down to discuss sales strategies and sales fails.Social Linkswww.morethanpodcast.comFacebook.com/thatwcgrob@wayneconsulting.orgMusic &amp; SponsorsDavid Carbonara - Lipstick (edited for podcast &amp; radio)No sponsors on this week’s episode.</itunes:summary>
      <itunes:subtitle>The DocketOn episode 007 of More Than Marketing, Rob Johnson and Johnstone sit down to discuss sales strategies and sales fails.Social Linkswww.morethanpodcast.comFacebook.com/thatwcgrob@wayneconsulting.orgMusic &amp; SponsorsDavid Carbonara - Lipstick (edited for podcast &amp; radio)No sponsors on this week’s episode.</itunes:subtitle>
      <itunes:explicit>no</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>6</itunes:episode>
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    <item>
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      <title>006: How to Run a Minimalist Business</title>
      <description>
        <![CDATA[<p><strong>The Docket</strong></p><p>On episode 006 of <em>More Than Marketing</em>, Rob sits discusses the value of running a business like a minimalist and what you can do to reduce your overhead to put your capital in the areas of your business that will give you growth.</p><p><strong>Social Links</strong></p><p><a href="http://www.morethanpodcast.com/">www.morethanpodcast.com</a></p><p><a href="http://facebook.com/thatwcg">Facebook.com/thatwcg</a></p><p><a href="mailto:rob@wayneconsulting.org">rob@wayneconsulting.org</a></p><p><strong>Music & Sponsors</strong></p><p>David Carbonara - Lipstick (edited for podcast & radio)</p><p>No sponsors on this week’s episode.</p>
]]>
      </description>
      <pubDate>Wed, 16 Oct 2019 21:45:33 +0000</pubDate>
      <author>rob@wayneconsulting.org (More Than Marketing by The WCG)</author>
      <link>https://more-than-marketing-podcast.simplecast.com/episodes/006-how-to-run-a-minimalist-business-N23Cq7ZQ</link>
      <content:encoded>
        <![CDATA[<p><strong>The Docket</strong></p><p>On episode 006 of <em>More Than Marketing</em>, Rob sits discusses the value of running a business like a minimalist and what you can do to reduce your overhead to put your capital in the areas of your business that will give you growth.</p><p><strong>Social Links</strong></p><p><a href="http://www.morethanpodcast.com/">www.morethanpodcast.com</a></p><p><a href="http://facebook.com/thatwcg">Facebook.com/thatwcg</a></p><p><a href="mailto:rob@wayneconsulting.org">rob@wayneconsulting.org</a></p><p><strong>Music & Sponsors</strong></p><p>David Carbonara - Lipstick (edited for podcast & radio)</p><p>No sponsors on this week’s episode.</p>
]]>
      </content:encoded>
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      <itunes:title>006: How to Run a Minimalist Business</itunes:title>
      <itunes:author>More Than Marketing by The WCG</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/293105/293105a8-0f9d-4ad1-8a9a-e60fae1b32e0/2d3b18c0-4b06-4782-a2db-4677cc1006b9/3000x3000/1500w?aid=rss_feed"/>
      <itunes:duration>00:22:07</itunes:duration>
      <itunes:summary>On episode 006 of More Than Marketing, Rob sits discusses the value of running a business like a minimalist and what you can do to reduce your overhead to put your capital in the areas of your business that will give you growth.</itunes:summary>
      <itunes:subtitle>On episode 006 of More Than Marketing, Rob sits discusses the value of running a business like a minimalist and what you can do to reduce your overhead to put your capital in the areas of your business that will give you growth.</itunes:subtitle>
      <itunes:explicit>no</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>5</itunes:episode>
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      <title>005: Changing Healthcare (with Nikole McLean)</title>
      <description>
        <![CDATA[<p><strong>The Docket</strong></p><p>On episode 005 of <em>More Than Marketing</em>, Rob sits down with Nikole McLean, FNP at Deerfield Compassionate Care in North Branch, MI. They talk about Niki’s goals as a healthcare provider and how she’s disrupting the healthcare family practice arena with her clinic.</p><p><strong>Social Links</strong></p><p><a href="http://www.morethanpodcast.com/">www.morethanpodcast.com</a></p><p><a href="http://facebook.com/thatwcg">Facebook.com/thatwcg</a></p><p><a href="mailto:rob@wayneconsulting.org">rob@wayneconsulting.org</a></p><p><strong>Music & Sponsors</strong></p><p>David Carbonara - Lipstick (edited for podcast & radio)</p><p>No sponsors on this week’s episode.</p>
]]>
      </description>
      <pubDate>Thu, 26 Sep 2019 21:19:45 +0000</pubDate>
      <author>rob@wayneconsulting.org (More Than Marketing Podcast by The WCG)</author>
      <link>https://more-than-marketing-podcast.simplecast.com/episodes/005-changing-healthcare-with-nikole-mclean-J71jOnlE</link>
      <content:encoded>
        <![CDATA[<p><strong>The Docket</strong></p><p>On episode 005 of <em>More Than Marketing</em>, Rob sits down with Nikole McLean, FNP at Deerfield Compassionate Care in North Branch, MI. They talk about Niki’s goals as a healthcare provider and how she’s disrupting the healthcare family practice arena with her clinic.</p><p><strong>Social Links</strong></p><p><a href="http://www.morethanpodcast.com/">www.morethanpodcast.com</a></p><p><a href="http://facebook.com/thatwcg">Facebook.com/thatwcg</a></p><p><a href="mailto:rob@wayneconsulting.org">rob@wayneconsulting.org</a></p><p><strong>Music & Sponsors</strong></p><p>David Carbonara - Lipstick (edited for podcast & radio)</p><p>No sponsors on this week’s episode.</p>
]]>
      </content:encoded>
      <enclosure length="17121015" type="audio/mpeg" url="https://cdn.simplecast.com/audio/293105/293105a8-0f9d-4ad1-8a9a-e60fae1b32e0/85d0b044-ae30-471a-a007-895ea47b9d65/dcc-episode-final-cut_tc.mp3?aid=rss_feed&amp;feed=5xIFlEWZ"/>
      <itunes:title>005: Changing Healthcare (with Nikole McLean)</itunes:title>
      <itunes:author>More Than Marketing Podcast by The WCG</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/293105/293105a8-0f9d-4ad1-8a9a-e60fae1b32e0/85d0b044-ae30-471a-a007-895ea47b9d65/3000x3000/1500w?aid=rss_feed"/>
      <itunes:duration>00:17:50</itunes:duration>
      <itunes:summary>On episode 005 of More Than Marketing, Rob sits down with Nikole McLean, FNP at Deerfield Compassionate  Care in North Branch, MI. They talk about Niki’s goals as a healthcare provider and how she’s disrupting the healthcare family practice arena with her clinic.</itunes:summary>
      <itunes:subtitle>On episode 005 of More Than Marketing, Rob sits down with Nikole McLean, FNP at Deerfield Compassionate  Care in North Branch, MI. They talk about Niki’s goals as a healthcare provider and how she’s disrupting the healthcare family practice arena with her clinic.</itunes:subtitle>
      <itunes:explicit>no</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>4</itunes:episode>
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      <title>004: Rob Johnson's Business Origins</title>
      <description>
        <![CDATA[<p><strong>The Docket</strong></p><p>On episode 004 of <em>More Than Marketing</em>, Rob tells the story of his business origins and how he transitioned from medicine to business.</p><p><strong>Social Links</strong></p><p><a href="http://www.morethanpodcast.com">www.morethanpodcast.com</a></p><p><a href="http://Facebook.com/thatwcg">Facebook.com/thatwcg</a></p><p><a href="mailto:rob@wayneconsulting.org">rob@wayneconsulting.org</a></p><p><strong>Music & Sponsors</strong></p><p>David Carbonara - Lipstick (edited for podcast & radio)</p><p>No sponsors on this week’s episode.</p>
]]>
      </description>
      <pubDate>Fri, 20 Sep 2019 03:41:38 +0000</pubDate>
      <author>rob@wayneconsulting.org (More Than Marketing - The WCG)</author>
      <link>https://more-than-marketing-podcast.simplecast.com/episodes/004-rob-johnsons-business-origins-M_3FBPNk</link>
      <content:encoded>
        <![CDATA[<p><strong>The Docket</strong></p><p>On episode 004 of <em>More Than Marketing</em>, Rob tells the story of his business origins and how he transitioned from medicine to business.</p><p><strong>Social Links</strong></p><p><a href="http://www.morethanpodcast.com">www.morethanpodcast.com</a></p><p><a href="http://Facebook.com/thatwcg">Facebook.com/thatwcg</a></p><p><a href="mailto:rob@wayneconsulting.org">rob@wayneconsulting.org</a></p><p><strong>Music & Sponsors</strong></p><p>David Carbonara - Lipstick (edited for podcast & radio)</p><p>No sponsors on this week’s episode.</p>
]]>
      </content:encoded>
      <enclosure length="11485253" type="audio/mpeg" url="https://cdn.simplecast.com/audio/293105/293105a8-0f9d-4ad1-8a9a-e60fae1b32e0/0d738a88-9e2c-4c7f-988e-b8410b7df471/mtm-004_tc.mp3?aid=rss_feed&amp;feed=5xIFlEWZ"/>
      <itunes:title>004: Rob Johnson's Business Origins</itunes:title>
      <itunes:author>More Than Marketing - The WCG</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/293105/293105a8-0f9d-4ad1-8a9a-e60fae1b32e0/0d738a88-9e2c-4c7f-988e-b8410b7df471/3000x3000/1500w?aid=rss_feed"/>
      <itunes:duration>00:11:58</itunes:duration>
      <itunes:summary>On episode 004 of More Than Marketing, Rob tells the story of his business origins and how he transitioned from medicine to business.</itunes:summary>
      <itunes:subtitle>On episode 004 of More Than Marketing, Rob tells the story of his business origins and how he transitioned from medicine to business.</itunes:subtitle>
      <itunes:explicit>no</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>3</itunes:episode>
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      <title>003: Show Me Your Books</title>
      <description>
        <![CDATA[<p><strong>Breakdown</strong></p><p>On this week’s episode of MTM, Rob details the importance of business owners knowing their numbers and talks about what happens if they don’t</p><p><strong>Contact Info</strong></p><p>rob@wayneconsulting.org</p><p>morethanpodcast.com</p>
]]>
      </description>
      <pubDate>Wed, 11 Sep 2019 15:35:16 +0000</pubDate>
      <author>rob@wayneconsulting.org (More Than Marketing - The WCG)</author>
      <link>https://more-than-marketing-podcast.simplecast.com/episodes/003-show-me-your-books-noytg3L6</link>
      <content:encoded>
        <![CDATA[<p><strong>Breakdown</strong></p><p>On this week’s episode of MTM, Rob details the importance of business owners knowing their numbers and talks about what happens if they don’t</p><p><strong>Contact Info</strong></p><p>rob@wayneconsulting.org</p><p>morethanpodcast.com</p>
]]>
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      <itunes:title>003: Show Me Your Books</itunes:title>
      <itunes:author>More Than Marketing - The WCG</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/293105/293105a8-0f9d-4ad1-8a9a-e60fae1b32e0/fa5919e2-b593-46ec-aead-4b3f42e1a27a/3000x3000/1500w?aid=rss_feed"/>
      <itunes:duration>00:16:04</itunes:duration>
      <itunes:summary>An episode dealing with the importance of financial oversight on the behalf of owner/operators.</itunes:summary>
      <itunes:subtitle>An episode dealing with the importance of financial oversight on the behalf of owner/operators.</itunes:subtitle>
      <itunes:explicit>no</itunes:explicit>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:episode>2</itunes:episode>
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      <title>002: So, We Lost a Client...</title>
      <description>
        <![CDATA[<p><strong>Episode Deets</strong></p><p>On Episode #2 of MTM, Rob discusses the clients The WCG has lost and what we can take away from those losses. You can either look at losses as a W or an L. Perspective is everything.</p>
]]>
      </description>
      <pubDate>Mon, 9 Sep 2019 04:59:37 +0000</pubDate>
      <author>rob@wayneconsulting.org (More Than Marketing - The WCG)</author>
      <link>https://more-than-marketing-podcast.simplecast.com/episodes/002-so-we-lost-a-client-zAs6q3uu</link>
      <content:encoded>
        <![CDATA[<p><strong>Episode Deets</strong></p><p>On Episode #2 of MTM, Rob discusses the clients The WCG has lost and what we can take away from those losses. You can either look at losses as a W or an L. Perspective is everything.</p>
]]>
      </content:encoded>
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      <itunes:title>002: So, We Lost a Client...</itunes:title>
      <itunes:author>More Than Marketing - The WCG</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/293105/293105a8-0f9d-4ad1-8a9a-e60fae1b32e0/fc836edf-8720-405f-94fd-8b269ea68f68/3000x3000/1500w?aid=rss_feed"/>
      <itunes:duration>00:34:10</itunes:duration>
      <itunes:summary>Detailing some of the clients we've lost at The WCG.</itunes:summary>
      <itunes:subtitle>Detailing some of the clients we've lost at The WCG.</itunes:subtitle>
      <itunes:explicit>no</itunes:explicit>
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      <title>001: Sorry, No Photos</title>
      <description>
        <![CDATA[<p><strong>Show Summary</strong></p><p>On the first episode of MORE THAN MARKETING, Rob takes a look at a recent experience that demonstrated how businesses can lose customers. Also, a quick overview of The Wayne Consulting Group is given and a final discussion on phony YouTubers is had. </p><p><strong>Contact Information</strong></p><p>rob@wayneconsulting.org</p><p>Facebook.com/thatwcg</p><p><strong>Music & Ads</strong></p><p>Lipstick by David Carbonara (edited for usage)</p><p>Chevrolet Radio Ad (Circa 1950)</p>
]]>
      </description>
      <pubDate>Sat, 7 Sep 2019 01:17:30 +0000</pubDate>
      <author>rob@wayneconsulting.org (More Than Marketing - WCG)</author>
      <link>https://more-than-marketing-podcast.simplecast.com/episodes/001-sorry-no-photos-NdUMeDdb</link>
      <content:encoded>
        <![CDATA[<p><strong>Show Summary</strong></p><p>On the first episode of MORE THAN MARKETING, Rob takes a look at a recent experience that demonstrated how businesses can lose customers. Also, a quick overview of The Wayne Consulting Group is given and a final discussion on phony YouTubers is had. </p><p><strong>Contact Information</strong></p><p>rob@wayneconsulting.org</p><p>Facebook.com/thatwcg</p><p><strong>Music & Ads</strong></p><p>Lipstick by David Carbonara (edited for usage)</p><p>Chevrolet Radio Ad (Circa 1950)</p>
]]>
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      <itunes:title>001: Sorry, No Photos</itunes:title>
      <itunes:author>More Than Marketing - WCG</itunes:author>
      <itunes:image href="https://image.simplecastcdn.com/images/293105/293105a8-0f9d-4ad1-8a9a-e60fae1b32e0/8ede2ffa-2fa1-4e28-9240-49a1adbbc66a/3000x3000/1500w?aid=rss_feed"/>
      <itunes:duration>00:23:54</itunes:duration>
      <itunes:summary>On the first episode of MORE THAN MARKETING, Rob takes a look at a recent experience that demonstrated how businesses can lose customers.</itunes:summary>
      <itunes:subtitle>On the first episode of MORE THAN MARKETING, Rob takes a look at a recent experience that demonstrated how businesses can lose customers.</itunes:subtitle>
      <itunes:explicit>no</itunes:explicit>
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