https://simplecast.com The Trendcast The Trendcast is a five-episode podcast series from SiriusXM Media, reflecting on the hottest podcast trends this year, as showcased in the 2025 Podcast Trends Report. Copyright SiriusXM 2024 en Thu, 16 Apr 2026 12:00:00 +0000 Thu, 16 Apr 2026 12:00:12 +0000 simplecast.com The Trendcast https://image.simplecastcdn.com/images/d0a2dbdc-e001-4d8c-beea-c31fd09a63ad/6b81a077-6876-4691-ba31-cfbb386e8b9c/3000x3000/smd_01249_trendcastv3b.jpg?aid=rss_feed simplecast.com episodic The Trendcast is a five-episode podcast series from SiriusXM Media, reflecting on the hottest podcast trends this year, as showcased in the 2025 Podcast Trends Report. SiriusXM Media false https://feeds.simplecast.com/4dkIzoTz ads, audio advertising, audio, advertising, b2b, best practices, b2b marketing, brand storytelling, business, brands, brand strategy, consumer behavior, digital marketing, content marketing, creators, media buyers, industry insights, podcasts, media planning, podcasters, sales, siriusxm, siriusxm media, trends, successful campaign analysis SiriusXM Media podcasts@siriusxm.com 6a349e81-b16c-4b0d-925c-a47cd4c5276c The Measurement Gap Podcasting has made major strides in measurement—but proving its full impact isn’t always straightforward. In this episode of The Trendcast, we explore how new tools are closing the gap between perception and proof, and why podcasting’s true value goes beyond clicks to deeper listener connection.

Special thanks to our guests: Paul Riismandel, Joe Macarack, Sona Cerdiquist, and to Advertising Week for their partnership.

Want to dive deeper into podcasting trends? Check out the Podcast Trends Report.

]]> Thu, 16 Apr 2026 12:00:00 +0000 podcasts@siriusxm.com (Created & hosted by: Sophie Anderson, Produced by: Alex Caggia, Written by: Dana Smith, Edited by: Guadalupe Fernandez Perez, With support from: Codi Fischer; Deirdre Locksley; Morgan James, Special thanks to our guests: Paul Riismandel; Joe Macarack; Sona Cerdiquist; and to Advertising Week for their partnership.) simplecast.com Podcasting has made major strides in measurement—but proving its full impact isn’t always straightforward. In this episode of The Trendcast, we explore how new tools are closing the gap between perception and proof, and why podcasting’s true value goes beyond clicks to deeper listener connection.

Special thanks to our guests: Paul Riismandel, Joe Macarack, Sona Cerdiquist, and to Advertising Week for their partnership.

Want to dive deeper into podcasting trends? Check out the Podcast Trends Report.

]]> The Measurement Gap Created & hosted by: Sophie Anderson, Produced by: Alex Caggia, Written by: Dana Smith, Edited by: Guadalupe Fernandez Perez, With support from: Codi Fischer; Deirdre Locksley; Morgan James, Special thanks to our guests: Paul Riismandel; Joe Macarack; Sona Cerdiquist; and to Advertising Week for their partnership. 00:15:52 Podcasting has made major strides in measurement—but proving its full impact isn’t always straightforward. In this episode of The Trendcast, we explore how new tools are closing the gap between perception and proof, and why podcasting’s true value goes beyond clicks to deeper listener connection. Podcasting has made major strides in measurement—but proving its full impact isn’t always straightforward. In this episode of The Trendcast, we explore how new tools are closing the gap between perception and proof, and why podcasting’s true value goes beyond clicks to deeper listener connection. brand strategy, successful campaign analysis, audio advertising, measurement, digital marketing, best practices, brand partnership, video podcasts, industry insights, brand storytelling, content marketing, advertising, media planning, ", creators, consumer behavior, studio resonate false full 5 2 2eda3fd5-330d-48a6-ba45-1af27c8a65c2 The AI Question AI is transforming podcasting—from how shows are created to how they’re targeted and monetized. But as technology accelerates, what happens to the human element that defines the medium? In this episode of The Trendcast, we explore the balance between automation and authenticity—and why the future of podcasting may depend on both.

Special thanks to our guests: Oskar Serrander, Nick Fletcher, Matt Mohun, and to Advertising Week for their partnership.

Want to dive deeper into podcasting trends? Check out the Podcast Trends Report.

]]> Wed, 15 Apr 2026 12:00:00 +0000 podcasts@siriusxm.com (Created & hosted by: Sophie Anderson, Produced by: Alex Caggia, Written by: Dana Smith, Edited by: Guadalupe Fernandez Perez, With support from: Codi Fischer; Deirdre Locksley; Morgan James, Special thanks to our guests: Oskar Serrander; Nick Fletcher; Matt Mohun; and to Advertising Week for their partnership.) simplecast.com AI is transforming podcasting—from how shows are created to how they’re targeted and monetized. But as technology accelerates, what happens to the human element that defines the medium? In this episode of The Trendcast, we explore the balance between automation and authenticity—and why the future of podcasting may depend on both.

Special thanks to our guests: Oskar Serrander, Nick Fletcher, Matt Mohun, and to Advertising Week for their partnership.

Want to dive deeper into podcasting trends? Check out the Podcast Trends Report.

]]> The AI Question Created & hosted by: Sophie Anderson, Produced by: Alex Caggia, Written by: Dana Smith, Edited by: Guadalupe Fernandez Perez, With support from: Codi Fischer; Deirdre Locksley; Morgan James, Special thanks to our guests: Oskar Serrander; Nick Fletcher; Matt Mohun; and to Advertising Week for their partnership. 00:14:24 AI is transforming podcasting—from how shows are created to how they’re targeted and monetized. But as technology accelerates, what happens to the human element that defines the medium? In this episode of The Trendcast, we explore the balance between automation and authenticity—and why the future of podcasting may depend on both. AI is transforming podcasting—from how shows are created to how they’re targeted and monetized. But as technology accelerates, what happens to the human element that defines the medium? In this episode of The Trendcast, we explore the balance between automation and authenticity—and why the future of podcasting may depend on both. brand strategy, successful campaign analysis, audio advertising, digital marketing, ad tech, best practices, brand partnership, video podcasts, industry insights, brand storytelling, content marketing, advertising, media planning, creators, artificial intelligence, ai, consumer behavior, studio resonate false full 4 2 be1cc9d2-d590-4433-ac4c-2b24e8a63dcb The Brand Gaze As brand safety tools evolve, so does the way advertisers show up in podcasting. This episode explores the balance between control and creative freedom, and how brands can navigate safety, suitability, and authenticity in a medium built on trust.

Special thanks to our guests: Tamara Zubatiy, Angel Livas, Stacey Hultgren, and to Advertising Week for their partnership.

Want to dive deeper into podcasting trends? Check out the Podcast Trends Report.

]]> Tue, 14 Apr 2026 12:00:00 +0000 podcasts@siriusxm.com (Created & hosted by: Sophie Anderson, Produced by: Alex Caggia, Written by: Dana Smith, Edited by: Guadalupe Fernandez Perez, With support from: Codi Fischer; Deirdre Locksley; Morgan James, Special thanks to our guests: Tamara Zubatiy; Angel Livas; Stacey Hultgren; and to Advertising Week for their partnership.) simplecast.com As brand safety tools evolve, so does the way advertisers show up in podcasting. This episode explores the balance between control and creative freedom, and how brands can navigate safety, suitability, and authenticity in a medium built on trust.

Special thanks to our guests: Tamara Zubatiy, Angel Livas, Stacey Hultgren, and to Advertising Week for their partnership.

Want to dive deeper into podcasting trends? Check out the Podcast Trends Report.

]]> The Brand Gaze Created & hosted by: Sophie Anderson, Produced by: Alex Caggia, Written by: Dana Smith, Edited by: Guadalupe Fernandez Perez, With support from: Codi Fischer; Deirdre Locksley; Morgan James, Special thanks to our guests: Tamara Zubatiy; Angel Livas; Stacey Hultgren; and to Advertising Week for their partnership. 00:19:07 As brand safety tools evolve, so does the way advertisers show up in podcasting. This episode explores the balance between control and creative freedom, and how brands can navigate safety, suitability, and authenticity in a medium built on trust. As brand safety tools evolve, so does the way advertisers show up in podcasting. This episode explores the balance between control and creative freedom, and how brands can navigate safety, suitability, and authenticity in a medium built on trust. brand strategy, successful campaign analysis, audio advertising, digital marketing, best practices, brand partnership, video podcasts, industry insights, brand storytelling, content marketing, advertising, media planning, creators, consumer behavior, studio resonate false full 3 2 d7c2bf70-8b8e-4bbc-ab2d-8a8451599eda The Scale Myth Does bigger really mean better in podcasting? This episode unpacks why reach isn’t everything, and how niche shows drive powerful engagement and results. From celebrity hits to indie voices, we explore why relevance—not just scale—wins.


Special thanks to our guests: Melissa Keische, Jeremy Lermitte, Molly Fuard, and to Advertising Week for their partnership.

Want to dive deeper into podcasting trends? Check out the Podcast Trends Report.

]]> Mon, 13 Apr 2026 12:00:00 +0000 podcasts@siriusxm.com (Produced by: Alex Caggia, Written by: Dana Smith, Edited by: Guadalupe Fernandez Perez, With support from: Codi Fischer; Deirdre Locksley; Morgan James, Created & hosted by: Sophie Anderson, Special thanks to our guests: Melissa Keische; Jeremy Lermitte; Molly Fuard; and to Advertising Week for their partnership.) simplecast.com Does bigger really mean better in podcasting? This episode unpacks why reach isn’t everything, and how niche shows drive powerful engagement and results. From celebrity hits to indie voices, we explore why relevance—not just scale—wins.


Special thanks to our guests: Melissa Keische, Jeremy Lermitte, Molly Fuard, and to Advertising Week for their partnership.

Want to dive deeper into podcasting trends? Check out the Podcast Trends Report.

]]> The Scale Myth Produced by: Alex Caggia, Written by: Dana Smith, Edited by: Guadalupe Fernandez Perez, With support from: Codi Fischer; Deirdre Locksley; Morgan James, Created & hosted by: Sophie Anderson, Special thanks to our guests: Melissa Keische; Jeremy Lermitte; Molly Fuard; and to Advertising Week for their partnership. 00:17:52 Does bigger really mean better in podcasting? This episode unpacks why reach isn’t everything, and how niche shows drive powerful engagement and results. From celebrity hits to indie voices, we explore why relevance—not just scale—wins. Does bigger really mean better in podcasting? This episode unpacks why reach isn’t everything, and how niche shows drive powerful engagement and results. From celebrity hits to indie voices, we explore why relevance—not just scale—wins. brand strategy, successful campaign analysis, audio advertising, digital marketing, best practices, brand partnership, video podcasts, industry insights, brand storytelling, content marketing, advertising, media planning, creators, consumer behavior, studio resonate false full 2 2 41f41984-37ac-4826-9896-80909d6f9d0f The Video Shift Podcasting has gone visual. In this episode of The Trendcast, we explore how video is reshaping discovery, engagement, and monetization—and what it means for creators, audiences, and brands. Is video replacing audio, or expanding it? Industry experts weigh in on the future of a now hybrid medium.

Special thanks to our guests: Jenny Barish, Tom Webster, Katie Nolan, Gabe Tartaglia, and to Advertising Week for their partnership.

Want to dive deeper into podcasting trends? Check out the Podcast Trends Report.

]]> Thu, 9 Apr 2026 09:00:00 +0000 podcasts@siriusxm.com (Created & hosted by: Sophie Anderson, Produced by: Alex Caggia, Written by: Dana Smith, Edited by: Guadalupe Fernandez Perez, With support from: Codi Fischer; Deirdre Locksley; Morgan James, Special thanks to our guests: Jenny Barish; Tom Webster; Katie Nolan; Gabe Tartaglia; and to Advertising Week for their partnership.) simplecast.com Podcasting has gone visual. In this episode of The Trendcast, we explore how video is reshaping discovery, engagement, and monetization—and what it means for creators, audiences, and brands. Is video replacing audio, or expanding it? Industry experts weigh in on the future of a now hybrid medium.

Special thanks to our guests: Jenny Barish, Tom Webster, Katie Nolan, Gabe Tartaglia, and to Advertising Week for their partnership.

Want to dive deeper into podcasting trends? Check out the Podcast Trends Report.

]]> The Video Shift Created & hosted by: Sophie Anderson, Produced by: Alex Caggia, Written by: Dana Smith, Edited by: Guadalupe Fernandez Perez, With support from: Codi Fischer; Deirdre Locksley; Morgan James, Special thanks to our guests: Jenny Barish; Tom Webster; Katie Nolan; Gabe Tartaglia; and to Advertising Week for their partnership. 00:21:44 Podcasting has gone visual. In this episode of The Trendcast, we explore how video is reshaping discovery, engagement, and monetization—and what it means for creators, audiences, and brands. Is video replacing audio, or expanding it? Industry experts weigh in on the future of a now hybrid medium. Podcasting has gone visual. In this episode of The Trendcast, we explore how video is reshaping discovery, engagement, and monetization—and what it means for creators, audiences, and brands. Is video replacing audio, or expanding it? Industry experts weigh in on the future of a now hybrid medium. brand strategy, successful campaign analysis, audio advertising, digital marketing, best practices, brand partnership, video podcasts, industry insights, brand storytelling, content marketing, advertising, media planning, creators, consumer behavior, studio resonate false full 1 2 682a96bd-f4f6-444d-8d9d-5966d164df52 Trendcast Season 2: Coming Soon A new era of podcasting is here. The Trendcast Season 2 explores the key questions shaping what comes next.

]]> Tue, 7 Apr 2026 18:10:47 +0000 podcasts@siriusxm.com (SiriusXM Media) simplecast.com A new era of podcasting is here. The Trendcast Season 2 explores the key questions shaping what comes next.

]]> Trendcast Season 2: Coming Soon SiriusXM Media 00:00:30 A new era of podcasting is here. The Trendcast Season 2 explores the key questions shaping what comes next. A new era of podcasting is here. The Trendcast Season 2 explores the key questions shaping what comes next. false trailer 2 d1383501-99c7-4dc9-b351-fb524a9184d5 The Collab Sophie zeroes in on how perfectly targeted ad placements not only bring brands closer to their audiences, but deliver real results not typically found in other forms of media. She deep dives into this trend and discusses the effect that data driven, and sometimes AI powered solutions, has on a show and the audience, itself. 

This episode features Tamara Zubaity, co-founder and CEO of Barometer, Paul Riismandel, President at Signal Hill Insights, and Shankar Vedantam, Executive Editor and host of Hidden Brain.

]]> Fri, 20 Dec 2024 17:50:00 +0000 podcasts@siriusxm.com (Created and hosted by: Sophie Anderson, Written by: Dana Smith, Interviews by: Sophie Anderson, Sound production and editing by: Aili Chu, Project management by: Rachel Louise Sa-onoy Huber and Laura Coronado, Art Direction by: Gina Moyer, Additional Support by: Ali Charlesworth.) simplecast.com Sophie zeroes in on how perfectly targeted ad placements not only bring brands closer to their audiences, but deliver real results not typically found in other forms of media. She deep dives into this trend and discusses the effect that data driven, and sometimes AI powered solutions, has on a show and the audience, itself. 

This episode features Tamara Zubaity, co-founder and CEO of Barometer, Paul Riismandel, President at Signal Hill Insights, and Shankar Vedantam, Executive Editor and host of Hidden Brain.

]]> The Collab Created and hosted by: Sophie Anderson, Written by: Dana Smith, Interviews by: Sophie Anderson, Sound production and editing by: Aili Chu, Project management by: Rachel Louise Sa-onoy Huber and Laura Coronado, Art Direction by: Gina Moyer, Additional Support by: Ali Charlesworth. 00:11:44 Podcast ads have become as incorporated into the show as the storyline itself, that the combination of a brand partnership and perfectly placed spot is what we're calling The Collab. Podcast ads have become as incorporated into the show as the storyline itself, that the combination of a brand partnership and perfectly placed spot is what we're calling The Collab. brand strategy, successful campaign analysis, return on investment, ai powered solutions, ad measurement, audio advertising, collaboration, digital marketing, brand lift, best practices, brand partnership, industry insights, brand storytelling, content marketing, incremental measurement, media planing, advertising, creators, consumer behavior, podcast integration, brand collaboration, data, studio resonate false full 5 1 5521a680-52ab-4a70-ae6d-625214119ee8 The Feedback Loop Sophie dives into the ever-important host-listener relationship, and how the breaking down of the fourth wall brings the audience in as contributors, taking them from listeners to part of the show. With her guests, she discusses the use of social media, how hosts will take the extra step to make their fans feel seen and heard, and just how advertisers can align themselves with this trend. 

This episode features Alie Ward, host of the comedic science podcast Ologies, and Matt Shapo, Director of Digital Audio and Video at the Interactive Advertising Bureau (IAB).
 

]]> Fri, 20 Dec 2024 17:45:00 +0000 podcasts@siriusxm.com (Created and hosted by: Sophie Anderson, Written by: Dana Smith, Interviews by: Sophie Anderson, Sound production and editing by: Aili Chu, Project management by: Rachel Louise Sa-onoy Huber and Laura Coronado, Art Direction by: Gina Moyer, Additional Support by: Ali Charlesworth., Studio Resonate, Advertising, Brand Strategy, Digital Marketing, Content Marketing, Brand Storytelling, Successful Campaign Analysis, Industry Insights, Consumer Behavior, Best Practices, Creators, Audio Advertising, Media Planing, Audience Inclusion, Feedback, Audience Involvement, Audience Communication, User Generated Content, Brand Partnership) simplecast.com Sophie dives into the ever-important host-listener relationship, and how the breaking down of the fourth wall brings the audience in as contributors, taking them from listeners to part of the show. With her guests, she discusses the use of social media, how hosts will take the extra step to make their fans feel seen and heard, and just how advertisers can align themselves with this trend. 

This episode features Alie Ward, host of the comedic science podcast Ologies, and Matt Shapo, Director of Digital Audio and Video at the Interactive Advertising Bureau (IAB).
 

]]> The Feedback Loop Created and hosted by: Sophie Anderson, Written by: Dana Smith, Interviews by: Sophie Anderson, Sound production and editing by: Aili Chu, Project management by: Rachel Louise Sa-onoy Huber and Laura Coronado, Art Direction by: Gina Moyer, Additional Support by: Ali Charlesworth., Studio Resonate, Advertising, Brand Strategy, Digital Marketing, Content Marketing, Brand Storytelling, Successful Campaign Analysis, Industry Insights, Consumer Behavior, Best Practices, Creators, Audio Advertising, Media Planing, Audience Inclusion, Feedback, Audience Involvement, Audience Communication, User Generated Content, Brand Partnership 00:09:21 Creators are going beyond the scope of audio storytelling, while inviting listeners to contribute to the content and weigh in more than ever before. The Feedback Loop allows devoted listeners and fans the opportunity to not only enjoy their favorite shows, but to become a part of them, as well. Creators are going beyond the scope of audio storytelling, while inviting listeners to contribute to the content and weigh in more than ever before. The Feedback Loop allows devoted listeners and fans the opportunity to not only enjoy their favorite shows, but to become a part of them, as well. false full 4 1 7a95562b-8568-4ce0-98eb-9c59e27e7328 The Shake Up Podcast creators are here to shake up the industry make-up, representing a whole host of races, genders, and cultures which allow for a richer, more diverse medium. In this episode, Sophie discusses how the industry has expanded into the multi-cultural phenomenon we know today along with the uncharted territory brands have to advertise have within the space. 

This episode features Jack Hobbs, CEO of Revolver Podcasts, Jordi Olivares, co-founder and general manager of Pitaya Entertainment, and Gabriel Soto, Senior Director of Research at Edison Research
 

]]> Fri, 20 Dec 2024 17:40:00 +0000 podcasts@siriusxm.com (Created and hosted by: Sophie Anderson, Written by: Dana Smith, Interviews by: Sophie Anderson, Sound production and editing by: Aili Chu, Project management by: Rachel Louise Sa-onoy Huber and Laura Coronado, Art Direction by: Gina Moyer, Additional Support by: Ali Charlesworth.) simplecast.com Podcast creators are here to shake up the industry make-up, representing a whole host of races, genders, and cultures which allow for a richer, more diverse medium. In this episode, Sophie discusses how the industry has expanded into the multi-cultural phenomenon we know today along with the uncharted territory brands have to advertise have within the space. 

This episode features Jack Hobbs, CEO of Revolver Podcasts, Jordi Olivares, co-founder and general manager of Pitaya Entertainment, and Gabriel Soto, Senior Director of Research at Edison Research
 

]]> The Shake Up Created and hosted by: Sophie Anderson, Written by: Dana Smith, Interviews by: Sophie Anderson, Sound production and editing by: Aili Chu, Project management by: Rachel Louise Sa-onoy Huber and Laura Coronado, Art Direction by: Gina Moyer, Additional Support by: Ali Charlesworth. 00:15:28 As podcasts have grown in popularity over the years, so too have the voices within the medium, bringing about a diverse sea of talent with representation in race, gender, and cultures which allows for a wider range of points of view and larger audiences. As podcasts have grown in popularity over the years, so too have the voices within the medium, bringing about a diverse sea of talent with representation in race, gender, and cultures which allows for a wider range of points of view and larger audiences. brand strategy, successful campaign analysis, audio advertising, inclusive marketing, digital marketing, best practices, brand partnership, diversity, cultural competency, industry insights, brand storytelling, content marketing, media planing, advertising, creators, diversity in the workplace, consumer behavior, equity and access, representation in advertising, studio resonate false full 3 1 c257f9e6-4c2d-4624-b9b3-e1c4f2bdd995 The Binge Bingeable podcast creation has led to a rise in listener-creator engagement. In fact, two-thirds of listeners are taking in multiple episodes back-to-back in a single session, as they seek connections with not only the story, but the storytellers themselves. In this episode, Sophie discusses how the bingeable model engages listeners while also benefiting advertisers pursuing a way to tell their own brand's story while speaking to devoted audiences. 

This episode features Tom Webster, partner at Sounds Profitable, and Delia D’Ambra, host and producer of three hit shows, Counterclock, Park Predators, and Dark Arenas.

 

]]> Fri, 20 Dec 2024 17:35:00 +0000 podcasts@siriusxm.com (Created and hosted by: Sophie Anderson, Written by: Dana Smith, Interviews by: Sophie Anderson, Sound production and editing by: Aili Chu, Project management by: Rachel Louise Sa-onoy Huber and Laura Coronado, Art Direction by: Gina Moyer, Additional Support by: Ali Charlesworth.) simplecast.com Bingeable podcast creation has led to a rise in listener-creator engagement. In fact, two-thirds of listeners are taking in multiple episodes back-to-back in a single session, as they seek connections with not only the story, but the storytellers themselves. In this episode, Sophie discusses how the bingeable model engages listeners while also benefiting advertisers pursuing a way to tell their own brand's story while speaking to devoted audiences. 

This episode features Tom Webster, partner at Sounds Profitable, and Delia D’Ambra, host and producer of three hit shows, Counterclock, Park Predators, and Dark Arenas.

 

]]> The Binge Created and hosted by: Sophie Anderson, Written by: Dana Smith, Interviews by: Sophie Anderson, Sound production and editing by: Aili Chu, Project management by: Rachel Louise Sa-onoy Huber and Laura Coronado, Art Direction by: Gina Moyer, Additional Support by: Ali Charlesworth. 00:08:47 This episode tackles the power of the binge, and how bingeable podcast creation has led to audience connection, building a trusting relationship between advertisers and audiences. This episode tackles the power of the binge, and how bingeable podcast creation has led to audience connection, building a trusting relationship between advertisers and audiences. brand strategy, successful campaign analysis, audio advertising, digital marketing, binge listening, best practices, brand partnership, industry insights, brand storytelling, content marketing, media planing, bingeable conent, advertising, creators, consumer behavior, studio resonate false full 2 1 2ae9f824-b4fa-42e0-bcd1-729a5aa72fdf The Mainhustle As we dive into what it means for creators to turn their podcasts into their mainhustle, and main source of income, we also explore the benefits advertisers can find in the space. 

In this episode, Sophie sits down with Mike Davis, co-founder Dirty Mo Media, Sarah Bolton, Advertiser Perceptions, and Cameron Hendrix, CEO of Magellan.
 

]]> Fri, 20 Dec 2024 17:30:00 +0000 podcasts@siriusxm.com (Created and hosted by: Sophie Anderson, Written by: Dana Smith, Interviews by: Sophie Anderson, Sound production and editing by: Aili Chu, Project management by: Rachel Louise Sa-onoy Huber and Laura Coronado, Art Direction by: Gina Moyer, Additional Support by: Ali Charlesworth) simplecast.com As we dive into what it means for creators to turn their podcasts into their mainhustle, and main source of income, we also explore the benefits advertisers can find in the space. 

In this episode, Sophie sits down with Mike Davis, co-founder Dirty Mo Media, Sarah Bolton, Advertiser Perceptions, and Cameron Hendrix, CEO of Magellan.
 

]]> The Mainhustle Created and hosted by: Sophie Anderson, Written by: Dana Smith, Interviews by: Sophie Anderson, Sound production and editing by: Aili Chu, Project management by: Rachel Louise Sa-onoy Huber and Laura Coronado, Art Direction by: Gina Moyer, Additional Support by: Ali Charlesworth 00:10:17 We explore the creators at the core who have turned their podcasts from passion project to mainhustle, not only providing a main source of income, but also a mainstay in many advertiser’s media plans. We explore the creators at the core who have turned their podcasts from passion project to mainhustle, not only providing a main source of income, but also a mainstay in many advertiser’s media plans. brand strategy, successful campaign analysis, audio advertising, digital marketing, best practices, brand partnership, industry insights, brand storytelling, content marketing, media planing, advertising, mainhustle, creators, consumer behavior, studio resonate false full 1 1