https://simplecast.com Instinct Pick the Brain Podcast Listen in as Instinct founder Dr. Caleb Frankel sits down with veterinary industry leaders to talk all things practice operations, ownership, and technology. en Fri, 3 Apr 2026 04:00:00 +0000 Fri, 3 Apr 2026 17:03:35 +0000 https://instinct-pick-the-brain-podcast.simplecast.com Instinct Pick the Brain Podcast https://image.simplecastcdn.com/images/b9df5973-0470-40db-b401-5329777c0f53/46ad641c-e453-4e71-8416-e7ed116c652c/3000x3000/260003_instinctpickthebrainpodcastpodcastartwork20.jpg?aid=rss_feed https://instinct-pick-the-brain-podcast.simplecast.com episodic Listen in as Instinct founder Dr. Caleb Frankel sits down with veterinary industry leaders to talk all things practice operations, ownership, and technology. Caleb Frankel false https://feeds.simplecast.com/3YtXZD4L veterinarians, veterinary Instinct Science podcast@briefmedia.com 7141a222-78e6-4e6d-a0c7-2cea3929c9d2 Tips for Modern Social Media & Hospital Ownership With Dr. Alex Schechter You Asked… Where do I begin with social media for my practice?

Founder of Burrwood Veterinary & social media expert, Dr. Alex Schechter, answered.

You’re well-versed on viral infections, but what about viral videos? In this episode, Dr. Caleb Frankel interviews Dr. Alex Schechter, founder of Burrwood Veterinary, about the invaluable power of social media in practices. They discuss how Alex has found success in content creation, the benefits of a strong social presence on his practice, and real tips for developing your own social media strategy.

Resources:

  • Viral Gen Z slang video: https://www.instagram.com/reel/DOMDlC0jsm4/?igsh=MWZpZGRibXdyamdwNA==
  • Dr. Schechter's LinkedIn: https://www.linkedin.com/in/alex-schechter-aba59bb5/
  • Burrwood's Instagram: https://www.instagram.com/burrwoodvet/
  • Burrwood's Facebook: https://www.facebook.com/burrwoodvet/

Where to find us:

  • https://www.instagram.com/instinctscience/
  • https://www.facebook.com/instinct.science/
  • https://www.linkedin.com/company/instinct-science/
  • https://www.youtube.com/@InstinctScience
  • https://instinct.vet/blog/

About the Show:

A decade ago, Dr. Caleb Frankel founded Instinct as a "pipe dream" to greatly improve the veterinary profession through better technology. Over the years, Caleb and team have been fortunate to get to know and learn from some of the best and brightest leaders in the field since they tend to self-select for Instinct products.

Instinct’s Pick the Brain Podcast is a weekly, short-form podcast designed for the modern veterinary leader who is short on time but aiming to be big on impact. Each Friday, Caleb is joined by experienced industry and practice experts who share their real-world experiences, pro tips, lessons learned, and practice advice.

Pick the Brain Podcast is produced by Instinct, makers of some of the most beloved tools for veterinary professionals, including Instinct EMR, ScribbleVet, Plumb’s, Standards of Care, and Clinician’s Brief. Have a question for Caleb or one of our guests? Email us at pickthebrain@instinct.vet. Interested in learning more about Instinct? Check us out and get a demo at instinct.vet.

]]> Fri, 3 Apr 2026 04:00:00 +0000 podcast@briefmedia.com (Instinct Science) https://instinct-pick-the-brain-podcast.simplecast.com/episodes/tips-for-modern-social-media-hospital-ownership-with-dr-alex-schecter-iUqttmx3 You Asked… Where do I begin with social media for my practice?

Founder of Burrwood Veterinary & social media expert, Dr. Alex Schechter, answered.

You’re well-versed on viral infections, but what about viral videos? In this episode, Dr. Caleb Frankel interviews Dr. Alex Schechter, founder of Burrwood Veterinary, about the invaluable power of social media in practices. They discuss how Alex has found success in content creation, the benefits of a strong social presence on his practice, and real tips for developing your own social media strategy.

Resources:

  • Viral Gen Z slang video: https://www.instagram.com/reel/DOMDlC0jsm4/?igsh=MWZpZGRibXdyamdwNA==
  • Dr. Schechter's LinkedIn: https://www.linkedin.com/in/alex-schechter-aba59bb5/
  • Burrwood's Instagram: https://www.instagram.com/burrwoodvet/
  • Burrwood's Facebook: https://www.facebook.com/burrwoodvet/

Where to find us:

  • https://www.instagram.com/instinctscience/
  • https://www.facebook.com/instinct.science/
  • https://www.linkedin.com/company/instinct-science/
  • https://www.youtube.com/@InstinctScience
  • https://instinct.vet/blog/

About the Show:

A decade ago, Dr. Caleb Frankel founded Instinct as a "pipe dream" to greatly improve the veterinary profession through better technology. Over the years, Caleb and team have been fortunate to get to know and learn from some of the best and brightest leaders in the field since they tend to self-select for Instinct products.

Instinct’s Pick the Brain Podcast is a weekly, short-form podcast designed for the modern veterinary leader who is short on time but aiming to be big on impact. Each Friday, Caleb is joined by experienced industry and practice experts who share their real-world experiences, pro tips, lessons learned, and practice advice.

Pick the Brain Podcast is produced by Instinct, makers of some of the most beloved tools for veterinary professionals, including Instinct EMR, ScribbleVet, Plumb’s, Standards of Care, and Clinician’s Brief. Have a question for Caleb or one of our guests? Email us at pickthebrain@instinct.vet. Interested in learning more about Instinct? Check us out and get a demo at instinct.vet.

]]> Tips for Modern Social Media & Hospital Ownership With Dr. Alex Schechter Instinct Science 00:12:22 You Asked… Where do I begin with social media for my practice? Founder of Burrwood Veterinary & social media expert, Dr. Alex Schechter, answered. You’re well-versed on viral infections, but what about viral videos? In this episode, Dr. Caleb Frankel interviews Dr. Alex Schechter, founder of Burrwood Veterinary, about the invaluable power of social media in practices. They discuss how Alex has found success in content creation, the benefits of a strong social presence on his practice, and real tips for developing your own social media strategy. Resources: Viral Gen Z slang video: https://www.instagram.com/reel/DOMDlC0jsm4/?igsh=MWZpZGRibXdyamdwNA== Dr. Schechter's LinkedIn: https://www.linkedin.com/in/alex-schechter-aba59bb5/ Burrwood's Instagram: https://www.instagram.com/burrwoodvet/ Burrwood's Facebook: https://www.facebook.com/burrwoodvet/ Where to find us: https://www.instagram.com/instinctscience/ https://www.facebook.com/instinct.science/ https://www.linkedin.com/company/instinct-science/ https://www.youtube.com/@InstinctScience https://instinct.vet/blog/ About the Show: A decade ago, Dr. Caleb Frankel founded Instinct as a "pipe dream" to greatly improve the veterinary profession through better technology. Over the years, Caleb and team have been fortunate to get to know and learn from some of the best and brightest leaders in the field since they tend to self-select for Instinct products. Instinct’s Pick the Brain Podcast is a weekly, short-form podcast designed for the modern veterinary leader who is short on time but aiming to be big on impact. Each Friday, Caleb is joined by experienced industry and practice experts who share their real-world experiences, pro tips, lessons learned, and practice advice. Pick the Brain Podcast is produced by Instinct, makers of some of the most beloved tools for veterinary professionals, including Instinct EMR, ScribbleVet, Plumb’s, Standards of Care, and Clinician’s Brief. Have a question for Caleb or one of our guests? Email us at pickthebrain@instinct.vet. Interested in learning more about Instinct? Check us out and get a demo at instinct.vet. You Asked… Where do I begin with social media for my practice? Founder of Burrwood Veterinary & social media expert, Dr. Alex Schechter, answered. You’re well-versed on viral infections, but what about viral videos? In this episode, Dr. Caleb Frankel interviews Dr. Alex Schechter, founder of Burrwood Veterinary, about the invaluable power of social media in practices. They discuss how Alex has found success in content creation, the benefits of a strong social presence on his practice, and real tips for developing your own social media strategy. Resources: Viral Gen Z slang video: https://www.instagram.com/reel/DOMDlC0jsm4/?igsh=MWZpZGRibXdyamdwNA== Dr. Schechter's LinkedIn: https://www.linkedin.com/in/alex-schechter-aba59bb5/ Burrwood's Instagram: https://www.instagram.com/burrwoodvet/ Burrwood's Facebook: https://www.facebook.com/burrwoodvet/ Where to find us: https://www.instagram.com/instinctscience/ https://www.facebook.com/instinct.science/ https://www.linkedin.com/company/instinct-science/ https://www.youtube.com/@InstinctScience https://instinct.vet/blog/ About the Show: A decade ago, Dr. Caleb Frankel founded Instinct as a "pipe dream" to greatly improve the veterinary profession through better technology. Over the years, Caleb and team have been fortunate to get to know and learn from some of the best and brightest leaders in the field since they tend to self-select for Instinct products. Instinct’s Pick the Brain Podcast is a weekly, short-form podcast designed for the modern veterinary leader who is short on time but aiming to be big on impact. Each Friday, Caleb is joined by experienced industry and practice experts who share their real-world experiences, pro tips, lessons learned, and practice advice. Pick the Brain Podcast is produced by Instinct, makers of some of the most beloved tools for veterinary professionals, including Instinct EMR, ScribbleVet, Plumb’s, Standards of Care, and Clinician’s Brief. Have a question for Caleb or one of our guests? Email us at pickthebrain@instinct.vet. Interested in learning more about Instinct? Check us out and get a demo at instinct.vet. veterinary humor, vet med, veterinary medicine, hospital operations, content creation, practice leadership, digital marketing, veterinary, veterinary trends, team culture, social media, recruitment false full 1 1 447a8791-3dd7-427d-85ee-e1c482536214 Coming Soon: Instinct Pick the Brain Podcast Thu, 2 Apr 2026 17:38:30 +0000 podcast@briefmedia.com (Instinct Science) https://instinct-pick-the-brain-podcast.simplecast.com/episodes/coming-soon-instinct-pick-the-brain-podcast-I2S18VV4 Coming Soon: Instinct Pick the Brain Podcast Instinct Science 00:01:42 instinct, vet med, veterinary medicine, veterinarian, veterinary, pick the brain, veterinary practice false trailer 1